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Hey guys, welcome to Podiatry 
practice Mastery down here. 

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I'm going to talk a little bit 
today about the podcast. 

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Something about a discovery 
consult which I thought was kind

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of a neat idea. 
So I've been trying to wrap my 

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brain around for a little bit, a
webinar update, and another 

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webinar. 
This is one on how its Limitless

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considering doing an assessment.
Might be a good way to drive 

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more business to your practice. 
I did an interview with Larry 

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Hoffman, he's a kind of a 
biomechanical guy. 

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Does a lot of orthotics and 
still has some good tips for 

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that, and he gave me this idea 
about this augment excite. 

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Haven't heard about it, and I'll
share that with you. 

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So let's get right into it. 
This is the Discovery consult. 

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I met this. 
He's a chiropractor and I liked 

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the idea. 
So for maybe a patient, that's 

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not really ready to make an 
appointment. 

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And they just want to kind of 
see what's going on. 

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He has this thing called a 
discovery consult. 

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It's a complimentary 15-minute 
consult to If the services are 

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right approach and I've kind of 
gone back and forth about this 

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certain days. 
I do have some breaks where I 

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could do some of these people 
wanted it and I would probably 

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prefer to do it virtually, but 
it might even I think it would 

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be more effective if they came 
into the office and then we 

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would just kind of evaluate 
things. 

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And if they wanted to come back,
we could do an actual exam and 

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getting x-rays something to 
consider. 

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I don't know if any of you guys 
are doing that, but I the 

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thought is would be nice to have
a, even a before they come in 

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type of an option that could be 
a free book. 

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Could be a discovery consult. 
I've thought about, like, I just

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asked a question. 
I really haven't gotten many 

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bites on those things, but those
are things that I have tried. 

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This is our webinar. 
We did about all about stiff 

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toes but unfortunately, I messed
it up again. 

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I should have recorded how I 
should just stop being a 

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tightwad and by the webinar 
version, right? 

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That's what I really should do 
but I'm not willing to do that. 

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So when you do these, if you do 
these put it on speaker View and

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hide everyone's images. 
Cuz I didn't and so you can see 

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this poor poor, poor person that
was watching and then one of the

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other doctors is here, but it 
shows up right here on that and 

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I'll talk about some other 
things during our experience. 

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With the webinar here is the 
webinar are. 

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Here's like how it comes in 
calendly shows up. 

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These are all those people we 
had about 40 people that signed 

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up about 20, that showed up. 
That's pretty good. 

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I didn't record it in speaker 
mode. 

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That was kind of the mess-ups. 
The good thing is that this time

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I For directly on the website. 
So it was kind of cool. 

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The, our blog is where I put the
initial signup link and then 

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it's that same blog that then I 
uploaded the video to afterwards

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and all the referred to kind of 
items. 

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So it's going to make it a lot 
easier putting it on on our 

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website and then taking that 
transcript or a part of the 

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transcript and using that for 
keywords. 

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This is another one that I'm 
doing in conjunction with a 

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physical therapy place. 
And the whole idea is, how can 

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we coordinate with someone that 
I'm already referring to or 

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they're referring to me? 
So we refer to physical therapy 

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a lot. 
So I'm doing this talk with Joe 

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about how to stay active with 
heel pain. 

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It's my whole process with 
calendly and things like that, 

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but it's to their list. 
So it's going to their physical 

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therapy list and I'm going to be
able to get in front of them and

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I'm all good. 
Also going to have access to 

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their emails. 
That's the whole goal with this,

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this, this One here in this is a
an idea I saw which I was 

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thinking, you know, how we can 
apply this to Podiatry. 

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So if you look down here, what 
you'll see is a free customized 

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plan for your money answer, a 
few questions and we'll create a

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plan tailored for you. 
It only takes 3 minutes. 

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I thought that was kind of a 
neat idea. 

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These are really easy to do and 
I'll explain how you can do them

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after. 
But my thought is get a free 

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customized plan for your 
plantar, fasciitis, or blank or 

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whatever you would like to treat
answer a few. 

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Questions and we'll create a 
plan just tailored for you. 

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It only takes three minutes. 
And what you could ask is you 

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could ask for example, if you 
have pain when you get up in the

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morning, how long have you had 
it? 

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So basically those two have had 
pain getting up, then you would 

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talk about nights when, of 
course, if they've had it for 

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over two or three months, you 
might talk about Shockwave, if 

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their pain levels, 8, 9 or a 10 
you might talk about cortisone, 

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so things like that. 
And then the other stuff is 

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generic and based on that it 
would lead them to a different 

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download. 
That would be slightly different

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based on how they took the 
assessment. 

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This can be done, very easily, 
in Google forms. 

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So open up Google, get a form, 
make it, it can be done. 

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What I use is in kajabi and so 
that's on my resources list on 

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for that you practice Mastery, 
or you could use Survey Monkey, 

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those are a couple of ideas. 
I thought that was a neat idea. 

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If any of you guys are trying 
it, let me know how that works 

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for you and this was an 
interview it's in the podcast up

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at how to do more about Explore 
More here. 

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So if you want to do more of 
Optics, Larry has great way of 

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explaining things Larry and I 
met A while ago, the story 

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behind Larry is that I was 
admiring his website. 

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If you haven't seen this 
website, you want to learn how 

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to do a really good website to 
get emails. 

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Look at his and he offers this 
free like shoe buying guide. 

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And I think this, I think he has
like thousands and thousands of 

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people on his list, and they get
this constant, drip of weekly 

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email that just replays. 
He uses active campaign, it's 

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just kind of replays and and 
then he sells Amazon stuff. 

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On there. 
It's his great marketer. 

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Great biomechanics, great mind. 
And when I was explaining, I 

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thought it would have been just 
more amazing, you know. 

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I was like, you know, he has all
these Great Tricks. 

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But basically, I think in 
Washington where he lives 

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Orthotics are covered mostly by 
insurance and so it in not no no

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no no downplayed what Larry said
but it's pretty easy to sell. 

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What's free right? 
What's given away? 

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It's a little bit easier but 
he's still great at. 

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He was like 10 times more 
thought she was like 50 or 60 a 

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month and so So, he even if they
weren't covered, I think you 

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would be doing a lot more, 
right? 

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A lot more than I am, just 
because of his experience, it 

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is, his ideas behind it. 
So, that's what he talked about.

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And then finally, we're going to
talk a little bit about this 

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augment X. 
This is what he uses to 

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document, you can see here. 
There's like these glasses or 

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attaches to your glasses and has
a little video. 

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And you have actually someone 
doing transcription to like a 

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medical assistant or a 
transcriber doing that using 

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these Google Glasses. 
I thought it was kind of neat 

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idea in terms of that's how we 
documentary as someone else does

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is documentation. 
So, let's get right into it 

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here. 
Here is the the podcast. 

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If you guys haven't joined, I 
love it for you guys to join in.

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Take me to work with you every 
day. 

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Like Larry does. 
Could listen to it. 

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This is that interview, it's 
right there on the podcast. 

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This is a replay of our webinar,
if you want to listen to it. 

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If you want to see it, you can 
do that. 

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But I think a lot of us are 
busy. 

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So that's why I let you listen 
to stuff. 

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This is a recent one. 
I did about increasing the 

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amount of delegations you're 
doing how Make slides for 

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presentations. 
Here's kind of a quick idea, a 

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quick hack. 
I'm giving you and then is the 

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juice worth the squeeze. 
This kind of talks about like 

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you should you really be doing 
stuff, like, or should you just 

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not do it? 
Is it worth it or not? 

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And I think I was talking to 
this one about Amazon, like, I'm

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making seven bucks, is probably 
not worth it to do Amazon for me

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and then help, I just bought a 
knee pad. 

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This is, this came from a 
listener question. 

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They asked, well, hey I just got
to eat that. 

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What in the world should I do? 
How can I do anything with it? 

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So anyway, that's that. 
You can see this little pop-up 

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widget. 
This is a widget this is a I 

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make this on an elf elf is 
called elf something elf sites 

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or something like that. 
It's on my resources section. 

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So if you go up to the I'm 
sorry, the recommendation 

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section when I talked about that
before. 

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So when you go to the 
recommendations is going to talk

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about all these things that I'm 
talking about for efficiency and

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making your website and 
different kinds of stuff like 

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that, this is Branch website. 
This is that physical. 

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He's a chiropractor and he has 
the idea of this online So, this

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is he uses this for this online.
Booking thing, I thought that 

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was kind of a neat idea for 
doing that. 

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This is from calendly. 
This is the the staying active 

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with heel pain. 
So, if you guys want to join, 

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you can also join actually, you 
won't be able to be businesses 

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that we after, but if you go to 
our blog, you'll be able to see 

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a replay of it and will be on 
the 11th. 

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Here is the actual practice 
Mastery on YouTube. 

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We have 10 subscribers now I 
think we Started at 9 or 3. 

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Now we're 10. 
So join this, I'm putting things

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on here. 
I'm looking to this. 

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Here's the podcast. 
If you haven't given me a 

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five-star, please do so because 
it helps with the rankings and 

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you can listen to all these 
things. 

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So no matter how much you drive,
you can listen to it. 

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This is their website. 
And I'll put this underneath 

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here, and this is our webinar. 
This is the one that we are, we 

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just did. 
So basically, when I finished 

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it, I use the same link on our 
blog, all about they told pain 

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and I put the two Articles that 
I referred to that we refer to 

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dr. 
Savvy. 

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Its articles. 
And then this is the actual 

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replay it. 
So it's all in one place. 

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Makes it a lot easier. 
And then this we can also put a 

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link to it on our services page.
So when we talk about Services, 

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we have a lot of different 
things in here. 

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But usually, I don't know if we 
have hallux luminous. 

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I don't think we have hallux 
luminous in here, but if we had 

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how excellent is that? 
That's where we put the webinar.

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So I think I did it for heel 
pain so in heel pain on the heel

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pain part here is the webinar we
did about all about plantar 

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fasciitis. 
So we put the video inside it, 

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we don't have one specifically 
to have axial images on our 

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website. 
So anyway, if you guys haven't 

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joined but I drew practice 
Mastery. 

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Oh the the word is remember I 
was trying to have people joined

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or pay pay me. 
I stopped it because no one paid

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me. 
So Going back to free. 

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I'll figure out a different way 
to monetize this, but I went 

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back to freak, I was going to 
charge like 10 bucks a month, 

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but then I'm like, didn't really
work actually and I don't think 

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it should have worked because I 
don't want to have that, like, 

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obligation to give you guys 
something. 

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I just like doing this. 
And so if I had this obligation 

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that people pay me ten bucks a 
month but I feel like more 

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obliged to put new content. 
That way I can just it's like a 

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virtual drunk drawer. 
I just put everything in there. 

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I think there's a better way of 
doing it. 

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I just haven't figured it out 
yet but join Podiatry, practice 

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mastery. 
You get all my stuff in there, 

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all these resources, all these 
links and my templates for a 

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short time you get but I drew 
the patient presentations which 

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really is the coolest thing. 
I think it kind of it's how I 

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treat all my patients. 
It's right here. 

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If you look at the top here 
these are all my presentations 

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and so anytime I see someone 
with like plantar fasciitis, it 

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just opens up this presentation 
for them and I do it right in 

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front of them and kind of the 
cool thing is I can either. 

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Is for I can do my video, right?
It kind of goes through these 

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things, how it affects your 
life. 

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But the cool thing is, I have 
this checklist. 

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This is the coolest thing. 
So if you only use one thing, 

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you could just use this 
checklist, it's pretty easy to 

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do. 
You just add it to your browser 

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and you just upload them into a 
Google Docs folder. 

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So I'm giving you guys access. 
Let me know to think. 

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Okay, thanks have a good one.
