1
00:00:00,160 --> 00:00:03,440
It's not talked about enough. 
My name is Leah Wire and I am 

2
00:00:03,440 --> 00:00:06,080
the president of the beauty, 
style and entertainment brands 

3
00:00:06,080 --> 00:00:08,560
at dot Dash Meredith. 
So those are people, 

4
00:00:08,560 --> 00:00:12,600
Entertainment Weekly in style, 
birdie brides, people in 

5
00:00:12,600 --> 00:00:14,960
Espanol. 
That's how you can show up 

6
00:00:15,000 --> 00:00:17,800
unemotionally in a room and get 
it done. 

7
00:00:17,920 --> 00:00:21,680
But also, as a woman, we deal 
with biology that is in 

8
00:00:21,680 --> 00:00:23,320
competition with our career 
growth. 

9
00:00:23,320 --> 00:00:27,200
Sometimes if there's something 
else I have to prioritize other 

10
00:00:27,200 --> 00:00:29,480
than the money, I have to feel 
fulfilled. 

11
00:00:29,640 --> 00:00:31,160
Try. 
It's really hard to just be 

12
00:00:31,160 --> 00:00:34,040
completely unemotional and fix 
it, right? 

13
00:00:34,040 --> 00:00:37,280
So that's this side of it. 
The underbelly of it is that you

14
00:00:37,280 --> 00:00:40,680
go to your work wives, you go to
your husband, you go to your 

15
00:00:40,680 --> 00:00:43,880
friends. 
You're raging, right? 

16
00:00:46,240 --> 00:00:48,800
I'm so sorry. 
No, this is I wish I had a 

17
00:00:48,800 --> 00:00:51,520
tissue. 
Loads rounds and rounds and 

18
00:00:51,520 --> 00:00:53,840
rounds of IBS. 
My gosh, couldn't get pregnant. 

19
00:00:53,840 --> 00:00:56,760
Couldn't get pregnant. 
Those were like dark days. 

20
00:00:56,920 --> 00:00:59,800
I wanted something that I like 
couldn't make happen. 

21
00:00:59,800 --> 00:01:02,720
The advice to the younger self 
is like. 

22
00:01:15,000 --> 00:01:18,360
Hi everyone, welcome to the 
Tiger Sisters podcast where we 

23
00:01:18,360 --> 00:01:20,720
talk about money, power and 
love. 

24
00:01:20,760 --> 00:01:24,600
I'm your host Cherie, I'm your 
host Jean, and we're the Tiger 

25
00:01:24,600 --> 00:01:28,200
Sisters. 
My sister Jean is a Harvard MB, 

26
00:01:28,280 --> 00:01:32,040
AA former head of product at 
Snapchat with over 50 AI patents

27
00:01:32,040 --> 00:01:35,360
and she never talks about them. 
So it's my job to brag about 

28
00:01:35,360 --> 00:01:37,440
her. 
She started her career out in 

29
00:01:37,440 --> 00:01:40,720
finance at Goldman Sachs, 
transitioned her career into the

30
00:01:40,720 --> 00:01:43,560
tech world, and now we have this
podcast together. 

31
00:01:43,760 --> 00:01:47,960
My sister Cherie is a Stanford 
MBA, a former senior product 

32
00:01:47,960 --> 00:01:51,080
manager at LinkedIn who has 
experienced navigating both the 

33
00:01:51,080 --> 00:01:54,760
worlds of tech and venture 
capital, and she's also a long 

34
00:01:54,760 --> 00:01:57,800
standing creator with hundreds 
of millions of views across 

35
00:01:57,800 --> 00:02:00,720
YouTube, TikTok, Instagram, 
LinkedIn, etcetera. 

36
00:02:00,840 --> 00:02:03,960
We started this podcast together
to help people reach their full 

37
00:02:03,960 --> 00:02:06,440
power in both their career and 
personal lives. 

38
00:02:06,920 --> 00:02:10,919
Guys, I am so excited to welcome
our guest on her podcast, Leah 

39
00:02:10,919 --> 00:02:13,400
Wire. 
She's an absolute icon, my girl 

40
00:02:13,400 --> 00:02:15,800
crush and also my role model. 
Leah. 

41
00:02:15,800 --> 00:02:18,920
Wire is not just a media 
executive, she's an absolute 

42
00:02:18,920 --> 00:02:21,640
force. 
She's the president of People in

43
00:02:21,640 --> 00:02:26,000
Style, Entertainment Weekly, 
Birdie Brides and so much more. 

44
00:02:26,000 --> 00:02:28,600
I mean, she basically runs half 
of the media empires that you 

45
00:02:28,600 --> 00:02:31,680
grew up with. 
So this episode we talk about 

46
00:02:31,800 --> 00:02:35,000
how to navigate the sticky 
politics at work, how to build 

47
00:02:35,000 --> 00:02:38,680
real allies, and how to lead 
even when the stakes are sky 

48
00:02:38,680 --> 00:02:43,280
high, especially when your 
emotions can be so mixed up into

49
00:02:43,280 --> 00:02:46,680
both work and life. 
Altogether, obviously Leah is a 

50
00:02:46,680 --> 00:02:50,160
very high-powered media 
executive, but she also shares 

51
00:02:50,160 --> 00:02:53,280
some of the most vulnerable 
parts of her personal journey. 

52
00:02:53,640 --> 00:02:56,480
We go there. 
From finding partnership in love

53
00:02:56,480 --> 00:03:01,240
and life to her very real 
fertility struggles, we felt so 

54
00:03:01,240 --> 00:03:04,920
seen during this episode and I 
just know you guys will too. 

55
00:03:05,080 --> 00:03:08,040
So let's get into it. 
Here's our amazing conversation 

56
00:03:08,040 --> 00:03:10,720
with Leah Wire. 
Hey guys, quick break to let you

57
00:03:10,720 --> 00:03:13,360
know that we now have merch on 
Sisters matcha.com. 

58
00:03:13,600 --> 00:03:16,200
We have sweatshirts and T-shirts
that we designed ourselves. 

59
00:03:16,280 --> 00:03:19,520
Go check it out and please rate 
US five stars on Spotify and 

60
00:03:19,520 --> 00:03:22,200
Apple Podcasts. 
These ratings are so important 

61
00:03:22,200 --> 00:03:24,880
for the distribution and 
survival of Tiger Sisters 

62
00:03:24,880 --> 00:03:26,800
Podcast. 
Thank you for your support. 

63
00:03:27,160 --> 00:03:29,840
Hi. 
Leah, hi, we're. 

64
00:03:30,000 --> 00:03:32,240
So excited that you're here, 
could you please introduce 

65
00:03:32,240 --> 00:03:34,080
yourself to the audience in your
own words? 

66
00:03:34,080 --> 00:03:37,000
Sure. 
So my name is Leah Wire and I am

67
00:03:37,000 --> 00:03:39,640
the president of the beauty, 
style and entertainment brands 

68
00:03:39,640 --> 00:03:42,520
at dot Dash Meredith. 
So those are people 

69
00:03:42,520 --> 00:03:48,040
Entertainment Weekly in style 
birdie brides people in Espanol 

70
00:03:48,440 --> 00:03:48,720
I. 
Love it. 

71
00:03:48,720 --> 00:03:51,200
Wow. 
An iconic list. 

72
00:03:51,280 --> 00:03:53,000
It keeps going it. 
Keeps going. 

73
00:03:53,560 --> 00:03:55,640
It can't go. 
No more editions, We're good. 

74
00:03:56,480 --> 00:03:58,840
Yeah, I feel like a a 
misconception that a lot of 

75
00:03:58,840 --> 00:04:02,440
people have is that beauty 
editors just spend their whole 

76
00:04:02,440 --> 00:04:04,800
day like playing with lip gloss 
or something like that. 

77
00:04:05,000 --> 00:04:08,560
But in reality, even when you 
were at Cosmo, you were in 

78
00:04:08,560 --> 00:04:12,320
charge of basically generating 
the majority of revenue for for 

79
00:04:12,320 --> 00:04:15,280
the business. 
So when was the moment where you

80
00:04:15,280 --> 00:04:19,920
kind of realize like, oh shit, 
like I am a really powerful 

81
00:04:20,160 --> 00:04:23,240
businesswoman. 
It was never lost on me that 

82
00:04:23,240 --> 00:04:27,160
there was a business role to 
play as a the beauty editor. 

83
00:04:27,360 --> 00:04:31,160
Now, you had the creative side 
of being a beauty editor, which 

84
00:04:31,160 --> 00:04:36,080
was you had a blank slate of 
pages every month that you had 

85
00:04:36,080 --> 00:04:38,600
to fill. 
You had to creative direct 

86
00:04:38,600 --> 00:04:40,760
feature or something that you 
were doing on set. 

87
00:04:41,040 --> 00:04:44,080
So it's all this right brain 
stuff that happened, but it was 

88
00:04:44,080 --> 00:04:46,960
very clear from the start. 
And I had first been hired as 

89
00:04:46,960 --> 00:04:50,880
the beauty and style editor for 
Health magazine, which didn't 

90
00:04:50,880 --> 00:04:53,360
you don't think that did a lot 
of beauty, but we actually did 

91
00:04:53,360 --> 00:04:57,240
do a lot of sort of Wellness 
beauty before it was really a 

92
00:04:57,240 --> 00:05:00,040
trend. 
And it was a lot of skin, a lot 

93
00:05:00,040 --> 00:05:02,480
of science. 
And I loved that because the 1st

94
00:05:02,480 --> 00:05:05,720
10 years of being a beauty 
editor, I was at all these 

95
00:05:05,720 --> 00:05:08,160
different Wellness magazines. 
So it's at Health magazine and 

96
00:05:08,160 --> 00:05:13,000
Self magazine, Fitness magazine.
And so you had like, you learned

97
00:05:13,000 --> 00:05:16,160
how to be like a real reporter, 
how to respect science, how to 

98
00:05:16,160 --> 00:05:20,680
read studies, all of this stuff 
that was that made the stories 

99
00:05:20,680 --> 00:05:25,320
really meaty and interesting. 
You had to balance the business 

100
00:05:25,320 --> 00:05:29,120
side of being a beauty editor, 
which meant being super aware of

101
00:05:29,120 --> 00:05:32,440
who your advertisers were and 
really meant like paying 

102
00:05:32,440 --> 00:05:34,160
attention to what they were 
launching. 

103
00:05:34,600 --> 00:05:38,880
And you had to have this dance 
of like, OK, so Advertiser X was

104
00:05:38,880 --> 00:05:41,520
launching something that that 
would be interesting to your 

105
00:05:41,520 --> 00:05:43,360
readers. 
That's what you had to focus on.

106
00:05:43,360 --> 00:05:45,000
Like, what's the hook for my 
readers? 

107
00:05:45,320 --> 00:05:48,280
And you just started, like with 
every magazine, it was a 

108
00:05:48,280 --> 00:05:51,560
different way of doing that. 
Business was really like up the 

109
00:05:51,600 --> 00:05:56,440
ante when I got to Cosmo because
beauty drove so much of Cosmos 

110
00:05:56,480 --> 00:06:00,760
revenue. 
And that I think was the moment 

111
00:06:00,760 --> 00:06:05,280
where I was like, wow, I almost 
equally report in to the editor 

112
00:06:05,280 --> 00:06:07,880
in chief as I do to the 
publisher. 

113
00:06:08,680 --> 00:06:12,640
Constantly on sales calls with 
your sales team, with your 

114
00:06:12,640 --> 00:06:17,200
publisher, you're in the room 
with these incredibly important 

115
00:06:17,200 --> 00:06:21,600
and brilliant CMO's who are 
asking you to suggest ideas to 

116
00:06:21,600 --> 00:06:25,480
them for their business that 
would work for your readership. 

117
00:06:25,480 --> 00:06:29,320
And so you start to develop this
marketing skill. 

118
00:06:29,920 --> 00:06:33,520
It was just a different way of 
doing the business side of being

119
00:06:33,520 --> 00:06:35,960
a beauty editor. 
And that I think really happened

120
00:06:35,960 --> 00:06:38,200
when I got to Cosmo. 
So that was maybe like 10 years 

121
00:06:38,200 --> 00:06:40,840
into my career. 
Like I'm just imagining being in

122
00:06:40,840 --> 00:06:45,120
that role and the amount of kind
of like, I guess like finesse 

123
00:06:45,120 --> 00:06:49,040
and also strategy that you have 
to have is I can just imagine 

124
00:06:49,040 --> 00:06:51,320
it's like very high level 
because you have so many 

125
00:06:51,320 --> 00:06:54,760
stakeholders and like every 
decision that you make results 

126
00:06:54,760 --> 00:06:59,640
in like kind of more or less 
revenue for your business, for 

127
00:06:59,640 --> 00:07:02,680
their business, for your 
interest, for your readership. 

128
00:07:02,680 --> 00:07:05,440
Like yes. 
It's very high risk because the 

129
00:07:05,440 --> 00:07:08,240
advertisers at Cosmo was a mass 
brand. 

130
00:07:08,240 --> 00:07:11,560
I mean, it still is. 
So it's very much appealing to 

131
00:07:11,560 --> 00:07:15,000
not just the coasts, right, Like
there were there are fashion and

132
00:07:15,000 --> 00:07:17,240
style magazines that are really 
appealing to the coast. 

133
00:07:17,320 --> 00:07:20,640
Different type of reader, 
different type of advertiser. 

134
00:07:21,160 --> 00:07:25,880
When you have a brand like 
Cosmo, even a brand like people,

135
00:07:26,960 --> 00:07:31,080
very middle of America, very 
just sort of everyday person, 

136
00:07:31,360 --> 00:07:36,120
those advertisers are like the 
money bags like PNG, Unilever, 

137
00:07:36,120 --> 00:07:37,920
L'Oreal, like all of these 
brands. 

138
00:07:37,920 --> 00:07:42,480
And so to be in the room with 
these type of people, learn how 

139
00:07:42,480 --> 00:07:46,440
to pitch an idea, learn how to 
craft it in your mind in the 

140
00:07:46,440 --> 00:07:49,680
moment, because usually those 
things are coming up in a 

141
00:07:49,680 --> 00:07:51,280
brainstorming session that's 
live. 

142
00:07:51,280 --> 00:07:53,520
You don't really have a ton of 
time to prepare for it. 

143
00:07:53,880 --> 00:07:57,000
And they want that like they 
want you in the room listening. 

144
00:07:57,120 --> 00:07:59,840
This is my objective. 
What how does it work for your 

145
00:07:59,840 --> 00:08:01,800
reader? 
And you have to just do it 

146
00:08:01,800 --> 00:08:04,120
quick. 
And so it became very obvious to

147
00:08:04,120 --> 00:08:07,960
me that if I could get really 
good at this, I could have a 

148
00:08:07,960 --> 00:08:09,360
really long lasting career 
career. 

149
00:08:09,360 --> 00:08:13,240
Because it's not just the 
creative ideas which are 

150
00:08:13,240 --> 00:08:18,560
important, but the creative 
ideas really, you can create an 

151
00:08:18,560 --> 00:08:23,560
idea that works in print, that 
also works in digital, that also

152
00:08:23,560 --> 00:08:25,960
works in social or that works in
an app. 

153
00:08:26,200 --> 00:08:29,600
But they they're really just 
nuances of each other in some 

154
00:08:29,600 --> 00:08:32,039
way. 
The stakes are always changing 

155
00:08:32,039 --> 00:08:36,039
in the world of marketing. 
Everything is a new thing, a 

156
00:08:36,039 --> 00:08:38,760
different thing, a shiny thing 
like the next thing. 

157
00:08:39,159 --> 00:08:41,880
And that's the piece that you 
had to really pay attention to. 

158
00:08:41,880 --> 00:08:44,200
Like how's the world changing? 
Like what do they want now? 

159
00:08:44,200 --> 00:08:46,800
What? 
What's a new new thing these 

160
00:08:46,960 --> 00:08:50,760
these big companies want a first
to market moment. 

161
00:08:50,920 --> 00:08:54,680
They don't want a recycled idea 
that you did with somebody last 

162
00:08:54,680 --> 00:08:56,240
month. 
They want something new and 

163
00:08:56,240 --> 00:08:57,800
fresh. 
And so you're just constantly 

164
00:08:57,800 --> 00:08:59,920
creating. 
I knew that if I could get good 

165
00:08:59,920 --> 00:09:02,480
at that, that it would have a 
long lasting career. 

166
00:09:02,800 --> 00:09:05,720
I love that. 
I love that because I can tell 

167
00:09:05,720 --> 00:09:09,600
that this role uses so many 
different parts of your brain. 

168
00:09:09,600 --> 00:09:13,120
It's like, obviously like very 
creative, but then you're also a

169
00:09:13,120 --> 00:09:16,880
connector between your 
readership, the audience and 

170
00:09:16,920 --> 00:09:20,240
these massive brands and trying 
to like, bridge that connection.

171
00:09:20,240 --> 00:09:23,720
Like what do they want and how 
can I best serve them in that 

172
00:09:23,720 --> 00:09:26,080
way? 
Yeah, you almost have to be as 

173
00:09:26,080 --> 00:09:31,040
much of an expert about your 
reader as you are about your 

174
00:09:31,040 --> 00:09:34,840
partner or potential partner 
sitting across the table from 

175
00:09:34,840 --> 00:09:37,280
you. 
You have to know what they want 

176
00:09:37,280 --> 00:09:43,000
for their their customer and how
that can be as important to your

177
00:09:43,000 --> 00:09:46,360
reader as it is for them to 
achieve for their customer. 

178
00:09:46,560 --> 00:09:49,960
That's like the magical moment 
that happens when you can do 

179
00:09:49,960 --> 00:09:52,840
that and you can hit that. 
Like, I mean, there's there's 

180
00:09:52,840 --> 00:09:55,840
like 3 or 4 moments of my career
where I was like, I nailed it. 

181
00:09:56,280 --> 00:10:01,400
And I mean, yeah, where you were
like, wow, that was like really 

182
00:10:01,400 --> 00:10:02,560
good. 
Yeah. 

183
00:10:02,760 --> 00:10:05,960
So, you know, when that happens,
it gets like you sort of get 

184
00:10:05,960 --> 00:10:09,120
addicted to that feeling. 
And I, and I really did get 

185
00:10:09,120 --> 00:10:11,440
addicted to that. 
That was the thing that I just 

186
00:10:11,440 --> 00:10:14,280
wanted to do for as long as I 
could possibly do it. 

187
00:10:14,280 --> 00:10:15,080
I. 
Love that. 

188
00:10:15,200 --> 00:10:19,960
And you also met Holly at Cosmo.
Is that where your guys's story 

189
00:10:19,960 --> 00:10:22,400
started? 
And then for context, that is 

190
00:10:22,600 --> 00:10:25,120
our mutual friend who introduced
us to Leah. 

191
00:10:25,440 --> 00:10:28,400
Yes. 
And so Holly came into my life, 

192
00:10:28,440 --> 00:10:32,360
I think maybe it was 2000 and 12
or 13. 

193
00:10:32,360 --> 00:10:35,240
Joanna Coles was the editor in 
chief of Cosmo at the time. 

194
00:10:35,480 --> 00:10:39,120
She had tapped Holly, who I 
mean, Holly has an incredible 

195
00:10:39,360 --> 00:10:41,080
career. 
She was in movies. 

196
00:10:41,080 --> 00:10:44,600
She did so many things. 
And at the time, I think she was

197
00:10:44,600 --> 00:10:48,840
in the corporate side of Hearst.
And Joanna tapped her to be 

198
00:10:49,360 --> 00:10:53,760
really her chief of staff and 
also head up all of the comms 

199
00:10:53,760 --> 00:10:55,800
for the brand. 
And at the time, the brand was 

200
00:10:55,800 --> 00:11:00,840
changing so much because Joanna 
just had a totally different 

201
00:11:00,840 --> 00:11:05,280
point of view that she wanted 
just with a megaphone out to the

202
00:11:05,320 --> 00:11:08,600
ad community, out to the media 
market. 

203
00:11:08,600 --> 00:11:10,760
And so Holly was tapped to do 
that. 

204
00:11:10,760 --> 00:11:14,280
And we just really hit it off in
the very beginning. 

205
00:11:14,520 --> 00:11:18,000
And now, I mean, we're, we are, 
we call each other twin because 

206
00:11:18,000 --> 00:11:22,400
we're just like, we just feel 
like we're sisters in a lot of 

207
00:11:22,400 --> 00:11:25,040
ways. 
And that's the, I think a really

208
00:11:25,040 --> 00:11:28,480
special thing that happens over 
time when you work with women, 

209
00:11:28,480 --> 00:11:32,440
especially as you become, you 
sort of transcend just as work 

210
00:11:32,440 --> 00:11:36,080
partners and you become like 
life partners in a lot of ways. 

211
00:11:36,160 --> 00:11:38,240
We kind of want to dig into that
a little bit more. 

212
00:11:39,040 --> 00:11:40,560
Shout out to Holly. 
Thank you so much for 

213
00:11:40,560 --> 00:11:44,200
introducing us to Leah. 
But I mean, you've said 

214
00:11:44,200 --> 00:11:48,640
previously, like work wives can 
solve, like World Peace, great 

215
00:11:48,640 --> 00:11:50,600
World Peace. 
Say that all the time. 

216
00:11:50,760 --> 00:11:53,960
It's true, yeah. 
I mean, work wives and the power

217
00:11:54,000 --> 00:11:57,160
of female friendship is like so 
important for our career. 

218
00:11:57,160 --> 00:12:00,800
If you can find a work wife and 
also just like as career blends 

219
00:12:00,800 --> 00:12:03,080
into life, like can you talk a 
little bit more about just like 

220
00:12:03,200 --> 00:12:05,400
the importance of having a work 
wife? 

221
00:12:05,400 --> 00:12:07,640
Yeah. 
I mean, I think first of all, 

222
00:12:07,640 --> 00:12:11,560
these are people that men or 
women, you're spending the bulk 

223
00:12:11,560 --> 00:12:14,360
of your day, the bulk of your 
life with your work family. 

224
00:12:16,040 --> 00:12:22,480
Some families are super 
dysfunctional and making those 

225
00:12:22,480 --> 00:12:25,840
relationships at work even more 
important because at that point 

226
00:12:25,840 --> 00:12:28,760
then they turn into like your 
survival mechanism, right? 

227
00:12:28,760 --> 00:12:32,160
Like when you're working at a 
place that is, I mean, every 

228
00:12:32,320 --> 00:12:36,600
place has tough times. 
And but when you're working at a

229
00:12:36,600 --> 00:12:40,720
place that overtime becomes a 
little more tricky to manage, 

230
00:12:41,080 --> 00:12:45,280
where it's sort of infringing on
your life in some way, where 

231
00:12:45,280 --> 00:12:46,720
it's harder to create a 
boundary. 

232
00:12:46,720 --> 00:12:49,400
Whatever your mental health, 
your mental health like that is 

233
00:12:49,400 --> 00:12:55,600
where you need, I think women in
particular, to confide in, to be

234
00:12:55,600 --> 00:12:58,920
able to cry with, to be able to 
just vent and be real with. 

235
00:12:59,280 --> 00:13:02,440
Because if you're not able to 
have that outlet, how do you 

236
00:13:02,440 --> 00:13:04,160
sort of get through those 
moments together? 

237
00:13:04,160 --> 00:13:07,320
It's harder. 
I mean, it's I think it was for 

238
00:13:07,320 --> 00:13:10,720
a long time, people just 
expected that you like stiff 

239
00:13:10,720 --> 00:13:13,200
upper lifted. 
You were like, you know, I can 

240
00:13:13,560 --> 00:13:16,480
that is not good for any of us. 
And I think having those people 

241
00:13:16,480 --> 00:13:19,880
that you can be real with who 
you can trust with. 

242
00:13:20,920 --> 00:13:24,040
I'm feeling this way right now. 
I'm so frustrated by, you know, 

243
00:13:24,040 --> 00:13:28,480
my boss or whatever. 
It can help you just like flow 

244
00:13:28,480 --> 00:13:33,080
into the next stage of less 
frustration instead of just 

245
00:13:33,080 --> 00:13:36,560
holding it in and being like 
resentful and then just being 

246
00:13:36,560 --> 00:13:37,880
like, oh, I can't work here 
anymore. 

247
00:13:37,880 --> 00:13:41,680
Right? 
Like it's never, it's usually 

248
00:13:41,680 --> 00:13:44,800
not ever resolved by like 
jumping the ship and going 

249
00:13:44,800 --> 00:13:46,880
somewhere else. 
Like you're going to find the 

250
00:13:46,880 --> 00:13:51,800
same frustrations and. 
Is that I relate to this hit a 

251
00:13:51,800 --> 00:13:55,880
nerve so strongly because OK, 
I've had the privilege of having

252
00:13:55,880 --> 00:14:00,080
I think like 2 work wives in my 
life and the first one, one of 

253
00:14:00,080 --> 00:14:02,200
my best friends still to this 
day, Maya. 

254
00:14:02,480 --> 00:14:05,280
We worked together at Zynga and 
there were times when both of us

255
00:14:05,280 --> 00:14:09,200
were like, I'm about to rage 
quit right this second yes. 

256
00:14:09,360 --> 00:14:12,240
And we would, the two of us 
would go on a walk together and 

257
00:14:12,240 --> 00:14:14,960
like the sole purpose of the 
walk was to vent to each other 

258
00:14:14,960 --> 00:14:17,520
and then give each other like a 
3 minute long hug. 

259
00:14:18,160 --> 00:14:19,360
And it was. 
Like that? 

260
00:14:19,520 --> 00:14:20,440
That's so sweet. 
Yeah. 

261
00:14:20,480 --> 00:14:22,360
Like she and she gives the best 
hugs. 

262
00:14:22,600 --> 00:14:24,680
You know what I mean? 
Like, just that kind of like 

263
00:14:24,680 --> 00:14:27,600
connection and being able to, 
like, share with your work wife 

264
00:14:27,600 --> 00:14:29,080
what's going on. 
They understand you. 

265
00:14:29,080 --> 00:14:31,120
Like, they have the contest 
special. 

266
00:14:31,120 --> 00:14:32,840
Yeah. 
A level of empathy. 

267
00:14:33,360 --> 00:14:37,120
Yeah, it's just because only 
they know what you're feeling. 

268
00:14:37,160 --> 00:14:40,200
My husband knows a lot about my 
business, knows a lot about the 

269
00:14:40,200 --> 00:14:43,600
people I work with. 
But there are some weeks where 

270
00:14:43,840 --> 00:14:47,560
and I work in a very mentally 
sound company. 

271
00:14:47,560 --> 00:14:50,720
Like it's not toxic, it's not 
crazy. 

272
00:14:50,720 --> 00:14:55,560
I mean, I sort of found finally 
found a place that appeals to me

273
00:14:55,560 --> 00:14:59,360
in that way and and is, is good 
for my mental health in a lot of

274
00:14:59,360 --> 00:15:01,160
ways. 
But there are just weeks that 

275
00:15:01,160 --> 00:15:04,360
are really, really hard. 
And if I take that home to my 

276
00:15:04,360 --> 00:15:08,640
husband, he gets it, but he 
doesn't get it. 

277
00:15:08,800 --> 00:15:14,960
Like my girls at work get it. 
Like Holly with you, my friend 

278
00:15:14,960 --> 00:15:17,800
Meredith, my friend Melissa, my 
friend Joe. 

279
00:15:17,880 --> 00:15:21,520
Like we are in it together now. 
We've also every single one of 

280
00:15:21,520 --> 00:15:24,800
those people -1 we've worked, 
we've worked together since 

281
00:15:24,800 --> 00:15:27,480
Cosmo. 
So we've all like incredible 

282
00:15:27,600 --> 00:15:31,680
moved together and like now have
this like long, decades long 

283
00:15:31,680 --> 00:15:35,320
relationship. 
It it's amazing because you 

284
00:15:35,720 --> 00:15:37,320
already know what the other 
person is thinking. 

285
00:15:37,320 --> 00:15:38,640
You can like you speak 
shorthand. 

286
00:15:38,640 --> 00:15:41,760
I'm a short pit for the people 
around us who don't have that. 

287
00:15:41,760 --> 00:15:43,080
They're like, you guys are 
crazy. 

288
00:15:43,760 --> 00:15:45,720
Can you fill us in on what's 
going on? 

289
00:15:46,480 --> 00:15:50,120
But you do there are advantages 
to to having those like very 

290
00:15:50,120 --> 00:15:53,440
long term friendships. 
And they really are like 

291
00:15:53,440 --> 00:15:57,240
therapists in your life that can
get you through moments and get 

292
00:15:57,240 --> 00:15:59,160
you to the other side. 
So that, you know, I joke 

293
00:15:59,160 --> 00:16:02,040
sometimes with my therapist 
like, Oh my God, I'm having one 

294
00:16:02,040 --> 00:16:04,000
of these weeks where I'm like, 
I'm going to hit the eject 

295
00:16:04,000 --> 00:16:06,320
button and that's it, right? 
Like I just got to go. 

296
00:16:06,320 --> 00:16:11,000
And she's like, you have to like
go take a walk with a friend, go

297
00:16:11,000 --> 00:16:13,760
take a 3 minute hug. 
Like those moments are actually 

298
00:16:13,760 --> 00:16:16,680
really crucial. 
And then the other thing that I 

299
00:16:16,680 --> 00:16:19,520
think you can do with women that
is a little harder to do with 

300
00:16:19,520 --> 00:16:24,360
men, maybe impossible to do with
most men, is that you can be 

301
00:16:24,360 --> 00:16:27,040
grateful with your whole heart 
to those women. 

302
00:16:27,640 --> 00:16:32,200
Like, I can't tell you how many 
times a week I'm texting or 

303
00:16:32,200 --> 00:16:36,960
slacking or just in person being
like, I love you so much. 

304
00:16:37,000 --> 00:16:39,440
Like, thank you so much for 
being in this with me. 

305
00:16:39,960 --> 00:16:42,280
Like, you can't do that to a guy
for the most part. 

306
00:16:42,280 --> 00:16:44,200
And maybe some guys, but like, 
not really. 

307
00:16:44,200 --> 00:16:48,720
And so these are people who, 
like, you can be fully open with

308
00:16:49,240 --> 00:16:53,280
and fully grateful to which it's
a different way of leading. 

309
00:16:53,280 --> 00:16:55,360
It's a different way of walking 
together. 

310
00:16:55,360 --> 00:16:57,640
It's just a different way to 
trust each other. 

311
00:16:58,080 --> 00:17:01,480
And that isn't really important,
I think. 

312
00:17:01,640 --> 00:17:03,160
Yeah. 
So well said. 

313
00:17:03,520 --> 00:17:06,920
In some ways that really 
transcends just the career or 

314
00:17:06,920 --> 00:17:10,440
like professional aspect to when
you really trust someone that 

315
00:17:10,440 --> 00:17:12,520
you've been working with for 
like a decade. 

316
00:17:12,520 --> 00:17:15,400
It's just like we not only know 
each other in the professional 

317
00:17:15,400 --> 00:17:18,079
context, but you've been with me
through a lot of personal 

318
00:17:18,079 --> 00:17:19,599
milestones too. 
Yes. 

319
00:17:19,599 --> 00:17:21,520
And you can be truthful with 
that person. 

320
00:17:21,520 --> 00:17:24,480
I mean, they're think we're 
going through a really big 

321
00:17:24,480 --> 00:17:27,839
project right now and like, I 
might disagree with the press 

322
00:17:27,839 --> 00:17:30,160
plan or I might disagree with 
the way the press release was 

323
00:17:30,160 --> 00:17:33,880
written or like whatever it is. 
And easier to just say, like, I 

324
00:17:33,880 --> 00:17:35,680
love you so much. 
But like there's just this one 

325
00:17:35,680 --> 00:17:37,720
thing that I really think we 
have to just sit on for a 

326
00:17:37,720 --> 00:17:39,800
minute. 
It comes from a it's a different

327
00:17:39,800 --> 00:17:42,360
way of approaching it than 
someone being like, oh, that's 

328
00:17:42,360 --> 00:17:43,800
terrible. 
Like go change it. 

329
00:17:44,160 --> 00:17:47,080
And it doesn't make that person 
want to be on your team or like 

330
00:17:47,080 --> 00:17:50,440
get to a middle ground. 
And so there are huge 

331
00:17:50,440 --> 00:17:53,480
advantages, I think to having 
the work life relationship. 

332
00:17:53,520 --> 00:17:56,880
And then even the people who 
aren't your maybe your wife, but

333
00:17:56,880 --> 00:18:00,240
like in it with you, they see 
that type of leadership, they 

334
00:18:00,240 --> 00:18:03,600
respect that type of leadership.
You trickle that down in some 

335
00:18:03,600 --> 00:18:07,320
way and it just makes for a much
more collaborative environment. 

336
00:18:07,680 --> 00:18:09,840
Yeah. 
That's a great piece of like 

337
00:18:09,840 --> 00:18:10,880
wisdom. 
It's just. 

338
00:18:10,880 --> 00:18:14,080
Different, I mean, it's, it's a 
different, it just feels like 

339
00:18:14,080 --> 00:18:16,960
it's a different vibe now than 
it was even 10 years ago. 

340
00:18:16,960 --> 00:18:20,560
Like where sometimes women, I 
think in that time period they 

341
00:18:20,560 --> 00:18:23,800
had, they felt like they had to 
almost like be like men in a 

342
00:18:23,800 --> 00:18:26,200
way. 
Like they had to feel like be 

343
00:18:26,200 --> 00:18:28,720
tough. 
They had to, you know, put out 

344
00:18:28,720 --> 00:18:32,080
like a, I don't know if the 
aggression is the word, but it's

345
00:18:32,080 --> 00:18:35,240
like just some type of like like
alphanus. 

346
00:18:35,680 --> 00:18:39,320
And you can have that, but you 
can also have it in a nice way. 

347
00:18:39,320 --> 00:18:42,760
And I think it makes for a much 
better environment for your team

348
00:18:43,480 --> 00:18:44,760
and. 
More authentic environment. 

349
00:18:44,760 --> 00:18:47,360
Yeah, your own leadership style,
there's a different. 

350
00:18:47,360 --> 00:18:49,040
Way of being there. 
It's there's a difference 

351
00:18:49,040 --> 00:18:52,080
between being direct with 
feedback or direct with a 

352
00:18:52,080 --> 00:18:55,960
request or something than it is 
to be like have an alphanus 

353
00:18:56,000 --> 00:19:00,840
undertone to it that feels like,
I don't know, just it's a 

354
00:19:00,840 --> 00:19:03,600
there's a different energy now 
that I think people expect or 

355
00:19:03,600 --> 00:19:04,400
want. 
Yeah. 

356
00:19:05,040 --> 00:19:09,040
Another one of the things you 
said to us is that your life 

357
00:19:09,040 --> 00:19:12,000
motto is Just say yes. 
So. 

358
00:19:12,000 --> 00:19:16,040
What is like one of the things 
that you you kind of like took 

359
00:19:16,040 --> 00:19:19,040
that approach to and you were 
like, I'm just gonna say yes. 

360
00:19:19,120 --> 00:19:22,200
And and then you did something 
that like, kind of like changed 

361
00:19:22,200 --> 00:19:24,280
the course of your, your life or
your career. 

362
00:19:24,320 --> 00:19:26,560
Yeah. 
So I guess for better or worse, 

363
00:19:26,560 --> 00:19:30,320
just say yes, because when you 
say a lot of things, a lot of 

364
00:19:30,320 --> 00:19:33,560
opportunities can come your way,
but it's a lot maybe on the To 

365
00:19:33,560 --> 00:19:37,000
Do List sometimes. 
So I think two things. 

366
00:19:37,000 --> 00:19:43,320
One That advice came to me from 
an old boss who I decided to 

367
00:19:43,360 --> 00:19:46,680
take a break with my husband. 
We had been together for four 

368
00:19:46,680 --> 00:19:48,840
years. 
He was many years younger than 

369
00:19:48,840 --> 00:19:49,800
me. 
He still is. 

370
00:19:49,800 --> 00:19:54,800
It's not like he morphed into an
older person, but we were five 

371
00:19:54,800 --> 00:19:58,240
years apart and I had turned 30 
and I was like, where is this 

372
00:19:58,240 --> 00:19:59,440
going? 
Like I need? 

373
00:19:59,440 --> 00:20:03,040
And so sort of such a cliche 
moment to have a milestone like 

374
00:20:03,040 --> 00:20:05,360
that. 
And, and we broke up and my boss

375
00:20:05,360 --> 00:20:07,320
at the time was like, this is 
your moment. 

376
00:20:07,320 --> 00:20:09,920
Like just say yes to everything.
I think for her, it was more of 

377
00:20:09,920 --> 00:20:13,560
like a romantic thing, like say 
yes to every date, say yes to 

378
00:20:13,560 --> 00:20:17,840
every whatever. 
I just took it then to mean, you

379
00:20:17,840 --> 00:20:20,080
know, like when you say yes to 
things. 

380
00:20:20,560 --> 00:20:23,240
You don't know where they're 
going to lead. 

381
00:20:23,560 --> 00:20:25,960
I mean, going back to the 
romantic piece of it, like, I 

382
00:20:25,960 --> 00:20:28,960
met my husband at a Halloween 
party where I wasn't even going 

383
00:20:28,960 --> 00:20:32,840
to go. 
And I said yes to my best friend

384
00:20:32,840 --> 00:20:36,840
from college who took me to this
party and semi knew my husband, 

385
00:20:36,960 --> 00:20:39,440
and that's How I Met him. 
So I look back on a moment like 

386
00:20:39,440 --> 00:20:42,640
that thinking, well, I may never
have met him if I didn't say yes

387
00:20:42,640 --> 00:20:44,240
to that moment. 
And I was not feeling 

388
00:20:44,240 --> 00:20:46,160
particularly happy to go to this
party. 

389
00:20:46,160 --> 00:20:48,560
I was exhausted and tired, and I
really just wanted to stay home 

390
00:20:48,560 --> 00:20:51,080
in pyjamas. 
But I said yeah, yes, right. 

391
00:20:51,400 --> 00:20:56,480
So there is something that 
happens sometimes where you like

392
00:20:56,480 --> 00:21:00,200
meet somebody random that can 
potentially change your future 

393
00:21:00,200 --> 00:21:03,680
in some way. 
But you don't actually get to 

394
00:21:03,680 --> 00:21:06,320
experience that if you're not 
putting yourself out there in 

395
00:21:06,320 --> 00:21:09,800
some way. 
Now, sometimes you can't say yes

396
00:21:09,800 --> 00:21:12,360
to everything and you have to be
choosy. 

397
00:21:12,760 --> 00:21:15,800
But there is a habit that 
sometimes can happen where 

398
00:21:15,800 --> 00:21:18,720
you're saying no so much that 
you're not going anywhere and 

399
00:21:18,720 --> 00:21:21,640
you're not meeting new people. 
And you're that's where that 

400
00:21:21,640 --> 00:21:24,240
creativity comes into play. 
That's where the serendipitous 

401
00:21:24,240 --> 00:21:27,440
moments happen. 
And if you don't have them or 

402
00:21:27,440 --> 00:21:30,800
put yourself out there to say 
yes to, then you don't have the 

403
00:21:30,800 --> 00:21:33,120
ability to make that like 
magical moment happen. 

404
00:21:33,120 --> 00:21:37,240
And there have been multiple 
moments in my life that were 

405
00:21:37,240 --> 00:21:39,640
changed with that like 
serendipitous energy. 

406
00:21:39,880 --> 00:21:44,480
Just like saying yes from the 
first time that I put my resume 

407
00:21:44,480 --> 00:21:48,120
in for my first job where like I
had no business getting that job

408
00:21:48,120 --> 00:21:50,920
on paper, but I just like said 
yes and threw it put into a 

409
00:21:50,920 --> 00:21:55,400
folder that went to somebody who
ended up hiring me meeting my 

410
00:21:55,400 --> 00:21:59,240
husband like 1. 
The probably the most impactful 

411
00:21:59,240 --> 00:22:04,000
Say Yes moment was when I got to
my current company, I had gone 

412
00:22:04,000 --> 00:22:06,840
there to start the beauty and 
style vertical because they had 

413
00:22:06,840 --> 00:22:10,520
no beauty or style brands. 
They had bought birdie, they had

414
00:22:10,520 --> 00:22:12,840
bought brides, and they needed 
somebody to run it. 

415
00:22:13,080 --> 00:22:15,200
I went there great. 
Like I was learning digital 

416
00:22:15,200 --> 00:22:18,960
media for the first time. 
I was bringing something to them

417
00:22:18,960 --> 00:22:22,000
that they didn't actually have, 
which was magazine chops and 

418
00:22:22,000 --> 00:22:23,160
sort of media chops. 
Yeah. 

419
00:22:23,840 --> 00:22:25,280
And then I did that for three 
years. 

420
00:22:25,440 --> 00:22:28,600
And then one day my boss pulled 
me in his office and he said, 

421
00:22:29,720 --> 00:22:32,240
you know, we bought this. 
We, they, we acquired Meredith 

422
00:22:32,240 --> 00:22:35,560
Corp, which had all of these 
like, incredible brands, people 

423
00:22:35,560 --> 00:22:39,280
EW in style, Better Homes and 
Gardens, food and wine, Real 

424
00:22:39,280 --> 00:22:40,800
simple. 
And he was like, we want you to 

425
00:22:40,800 --> 00:22:43,200
run the Entertainment Group. 
And I was like, no. 

426
00:22:43,200 --> 00:22:47,280
And he's like, why? 
I'm like, because I love beauty.

427
00:22:47,280 --> 00:22:49,160
I love style. 
Like, this is what I've done my 

428
00:22:49,160 --> 00:22:50,840
whole life. 
Like I, I don't want to leave 

429
00:22:50,840 --> 00:22:53,320
this. 
He's like just sleep on it. 

430
00:22:53,760 --> 00:22:55,600
And I did. 
And I woke up the next day. 

431
00:22:55,600 --> 00:22:57,720
Like what am I thinking? 
Like my whole mantra is like, 

432
00:22:57,720 --> 00:23:00,080
say yes, like what? 
Why would I not do this? 

433
00:23:00,520 --> 00:23:03,480
And I did do it. 
And it changed my whole life. 

434
00:23:03,640 --> 00:23:06,840
Learning a whole new business, 
learning how the two business 

435
00:23:07,240 --> 00:23:10,520
businesses can intersect. 
I eventually brought the two 

436
00:23:10,520 --> 00:23:14,680
groups together, but I would 
never have had this incredibly 

437
00:23:14,680 --> 00:23:17,480
rich experience of running 
people in EW and people in 

438
00:23:17,480 --> 00:23:21,680
Espanol without just saying I'm 
going to try it. 

439
00:23:21,680 --> 00:23:24,560
And you know what? 
If I don't succeed, I'll go back

440
00:23:24,560 --> 00:23:27,480
to beauty or like, whatever will
happen from it. 

441
00:23:27,480 --> 00:23:30,640
But if I could succeed, how 
amazing could it be to learn all

442
00:23:30,640 --> 00:23:34,440
these new things? 
And so that is true trying 

443
00:23:34,440 --> 00:23:37,200
really hard to just really be 
brave trying. 

444
00:23:37,680 --> 00:23:40,880
It's so scary getting out of the
comfort zone. 

445
00:23:40,880 --> 00:23:45,840
I mean, I had some beauty for 20
some years and I never I mean, I

446
00:23:46,280 --> 00:23:49,120
obviously beauty intersects with
the entertainment world in a lot

447
00:23:49,120 --> 00:23:52,880
of ways and the celebrities, but
that's a whole other animal on 

448
00:23:52,880 --> 00:23:56,160
its own until sort of learning 
that from the ground up and make

449
00:23:56,160 --> 00:23:58,840
new relationships there 
understand that business. 

450
00:23:59,040 --> 00:24:02,400
It was really hard. 
It's the best decision I ever 

451
00:24:02,400 --> 00:24:05,720
made and obviously I credit that
to my boss. 

452
00:24:05,720 --> 00:24:10,400
Even being able to see that I 
could possibly do that, I don't 

453
00:24:10,400 --> 00:24:12,440
know if I would have raised my 
hand. 

454
00:24:12,440 --> 00:24:14,000
I know I wouldn't have raised my
hand for it. 

455
00:24:14,320 --> 00:24:17,240
So sometimes, you know, somebody
sees something else for you. 

456
00:24:17,280 --> 00:24:21,680
And when that happens, I think 
you really have to trust it. 

457
00:24:21,880 --> 00:24:24,240
Like if somebody is seeing 
something in me that I'm not 

458
00:24:24,240 --> 00:24:28,560
seeing in myself, I've got to 
try it, right? 

459
00:24:28,640 --> 00:24:32,720
Like I have to at least deserves
a moment of just to try. 

460
00:24:33,080 --> 00:24:35,760
Yeah. 
I mean, this is super inspiring 

461
00:24:35,800 --> 00:24:39,280
for for me, for us, because I 
feel like we are at the moment 

462
00:24:39,280 --> 00:24:42,680
now where you were when your 
boss was like, why don't you 

463
00:24:42,680 --> 00:24:44,960
take on entertainment? 
Because like for the two of us 

464
00:24:44,960 --> 00:24:48,320
doing this whole startup, the 
whole podcast journey, sisters 

465
00:24:48,320 --> 00:24:52,200
Matcha, like everything is to us
because we come from the tech 

466
00:24:52,200 --> 00:24:54,360
world. 
Like we've never like ever built

467
00:24:54,360 --> 00:24:56,720
something that you can hold in 
your hand that's not in an app 

468
00:24:56,720 --> 00:24:59,480
on a screen screen. 
Like we've never been in front 

469
00:24:59,480 --> 00:25:01,920
of cameras like this before. 
So I don't know. 

470
00:25:01,920 --> 00:25:05,040
That's really inspiring to see 
like where you are today versus 

471
00:25:05,040 --> 00:25:08,280
like where you started from 
being like a total newbie and 

472
00:25:08,280 --> 00:25:10,040
taking on an entirely new 
industry. 

473
00:25:10,040 --> 00:25:12,360
Totally. 
And I don't know, I mean, 

474
00:25:12,360 --> 00:25:16,640
there's there's something about 
creating something from the 

475
00:25:16,640 --> 00:25:17,960
ground up. 
I mean, look at this thing. 

476
00:25:17,960 --> 00:25:20,640
This came from your brain. 
Yeah, right. 

477
00:25:20,640 --> 00:25:21,800
Like and our hearts. 
And. 

478
00:25:22,440 --> 00:25:25,320
Now you can consume it, you 
know, and you can touch it and 

479
00:25:25,440 --> 00:25:28,880
see it and read it. 
And it's unbelievable what 

480
00:25:28,880 --> 00:25:31,560
happens when you have something 
in your brain. 

481
00:25:31,560 --> 00:25:35,360
I mean, sometimes, I mean, I 
know that the best ideas I've 

482
00:25:35,440 --> 00:25:38,600
ever had, the things I look back
on and I remember like I'm so 

483
00:25:38,600 --> 00:25:42,480
proud of that came from, I 
always say it came from either 

484
00:25:42,480 --> 00:25:45,120
one or two places. 
One, I was in the shower washing

485
00:25:45,120 --> 00:25:47,400
my hair, shower thongs. 
There's that. 

486
00:25:47,400 --> 00:25:49,920
If there's something so 
beautiful about showers, like I 

487
00:25:49,920 --> 00:25:52,040
don't know what she's. 
Passionate about showers. 

488
00:25:52,280 --> 00:25:53,320
I talk about this all the time. 
It's. 

489
00:25:53,320 --> 00:25:56,240
Like the water, it's the folk. 
Like, I don't even have to be a 

490
00:25:56,240 --> 00:25:59,000
scientist. 
Somebody needs to spend 

491
00:25:59,000 --> 00:26:01,040
something to do with. 
Study yes, because. 

492
00:26:01,040 --> 00:26:03,440
There is something it's either 
happened in the shower or it 

493
00:26:03,440 --> 00:26:07,800
happens either the moment like 
the 10 minutes before falling 

494
00:26:07,800 --> 00:26:11,320
asleep or the 10 minutes where 
I'm like kind of waking up and 

495
00:26:11,320 --> 00:26:15,880
just sort of thinking maybe it's
because those are places where 

496
00:26:16,480 --> 00:26:22,240
or moments where you don't have 
this in becoming inputs all the 

497
00:26:22,440 --> 00:26:23,800
time. 
You're, you're separated. 

498
00:26:23,800 --> 00:26:25,440
You're sort of, you're kind of 
like. 

499
00:26:25,440 --> 00:26:28,680
In limbo or like your brain is, 
it's like things are working in 

500
00:26:28,680 --> 00:26:31,880
the background and you're not 
like using probably like, I 

501
00:26:31,880 --> 00:26:35,120
don't know, the creative aspect 
of your brain just yet. 

502
00:26:35,120 --> 00:26:37,000
You're like just waking up or 
falling asleep. 

503
00:26:37,000 --> 00:26:40,120
But don't you? 
Wonder how many people in the 

504
00:26:40,120 --> 00:26:44,120
world have a genius idea in that
moment and they don't do 

505
00:26:44,120 --> 00:26:46,480
anything about it. 
And what did you guys do? 

506
00:26:46,480 --> 00:26:50,120
You had this idea. 
You went through all the steps 

507
00:26:50,120 --> 00:26:53,640
to like make this a thing and 
then now you have this thing. 

508
00:26:53,640 --> 00:26:57,120
So now you're like, oh, we did 
it once, Like what's next? 

509
00:26:57,120 --> 00:27:01,480
Like you, right? 
If you do it once, you at least 

510
00:27:01,480 --> 00:27:05,240
have a playbook of sorts that 
can will be tweaked a million 

511
00:27:05,240 --> 00:27:08,080
different ways, but you have 
almost, you have the confidence 

512
00:27:08,080 --> 00:27:10,120
that like you went through it 
start to finish. 

513
00:27:10,720 --> 00:27:15,880
And that's the secret to it all.
It's like you got to just try it

514
00:27:15,880 --> 00:27:18,400
and you have to figure out your 
own playbook and then you'll 

515
00:27:18,400 --> 00:27:20,520
have something to work off of in
the future. 

516
00:27:20,760 --> 00:27:23,960
Your story. 
Before, like I feel like so many

517
00:27:23,960 --> 00:27:27,160
elements resonate with me. 
I think firstly, like having 

518
00:27:27,320 --> 00:27:30,040
someone in your corner who like 
really deeply believes in you 

519
00:27:30,040 --> 00:27:32,680
and like sees the potential 
before you can even like see it 

520
00:27:32,680 --> 00:27:35,040
or feel it in yourself is really
important. 

521
00:27:35,320 --> 00:27:40,040
And then also like that paired 
with kind of the mindset you 

522
00:27:40,040 --> 00:27:43,320
were talking about, like instead
of saying like, what's the worst

523
00:27:43,320 --> 00:27:44,960
that can happen? 
It's like what's the best that 

524
00:27:44,960 --> 00:27:48,440
can happen? 
Even if I fail or, you know, it 

525
00:27:48,440 --> 00:27:50,680
doesn't go my way, like 
something goodwill come out out 

526
00:27:50,680 --> 00:27:52,560
of it. 
Like, I think the mindset is 

527
00:27:52,560 --> 00:27:56,040
also super important, yeah. 
And there's also a little bit of

528
00:27:56,040 --> 00:28:01,400
beauty in being naive. 
Like I don't think I had any 

529
00:28:01,400 --> 00:28:05,360
idea what it was going to take 
to go through those moments that

530
00:28:05,360 --> 00:28:08,600
I went through that I had to 
learn from the ground up or 

531
00:28:08,600 --> 00:28:11,920
build from the ground up. 
And there was a couple of those 

532
00:28:11,920 --> 00:28:14,120
moments. 
I mean, my biggest one was when 

533
00:28:14,120 --> 00:28:16,680
I switched from print media to 
digital media. 

534
00:28:16,680 --> 00:28:20,520
I mean, I felt as though I went 
through some level of post graph

535
00:28:20,640 --> 00:28:24,040
bad work on the job because 
there's moments where people are

536
00:28:24,040 --> 00:28:26,240
like saying these words, you 
have no idea what they mean. 

537
00:28:26,600 --> 00:28:31,240
And I'm sending myself emails to
be like, Google this later, like

538
00:28:31,240 --> 00:28:33,440
research this later. 
I have no idea what this thing 

539
00:28:33,440 --> 00:28:35,560
is. 
And so you're sort of teaching 

540
00:28:35,560 --> 00:28:38,760
yourself in the moment and 
you're relying on people to not 

541
00:28:38,760 --> 00:28:43,560
think you're totally stupid and,
you know, a hire that shouldn't 

542
00:28:43,560 --> 00:28:46,400
have been made, You trust them. 
You like learn from them. 

543
00:28:46,400 --> 00:28:48,800
And I did have that opportunity.
I don't know if I would have had

544
00:28:48,800 --> 00:28:50,400
that opportunity at any other 
company. 

545
00:28:50,400 --> 00:28:54,160
There was just something special
about the leadership at the 

546
00:28:54,160 --> 00:28:55,840
time. 
I mean, it still is the same 

547
00:28:55,840 --> 00:28:58,880
leadership, but the size of the 
company, the kind of like 

548
00:28:58,880 --> 00:29:02,960
familialness that was there that
really helped me succeed in that

549
00:29:02,960 --> 00:29:05,600
area. 
And then other moments where 

550
00:29:05,600 --> 00:29:10,120
you're just a little naive and 
you have to rely on everybody 

551
00:29:10,120 --> 00:29:12,080
around you to get you through 
it. 

552
00:29:12,120 --> 00:29:15,440
We are building an app right now
and we're about to launch it. 

553
00:29:15,440 --> 00:29:18,880
And I knew nothing about apps. 
A lot of us didn't at the 

554
00:29:18,880 --> 00:29:21,560
company, but we just figured it 
out. 

555
00:29:21,680 --> 00:29:26,320
And you, you can really figure 
it out if you have some really 

556
00:29:26,320 --> 00:29:29,600
smart people in the room and 
that you can sort of give up 

557
00:29:29,600 --> 00:29:33,600
control to spread that, spread 
that empowerment around. 

558
00:29:33,600 --> 00:29:37,640
And you're all kind of doing the
thing that you're best at and 

559
00:29:37,640 --> 00:29:39,840
you work the kinks out in the 
in, in the moment. 

560
00:29:39,840 --> 00:29:43,320
Yeah, I mean it. 
Is such a blessing to like be in

561
00:29:43,560 --> 00:29:47,480
a really healthy workplace where
you not only trust the people on

562
00:29:47,480 --> 00:29:50,360
a personal, like, deep personal 
level, but like, you can, like 

563
00:29:50,360 --> 00:29:53,840
you said, shorthand with them. 
And I feel really lucky to be 

564
00:29:53,840 --> 00:29:56,720
working with Gene now because 
there's like so many obviously 

565
00:29:56,960 --> 00:29:59,280
29 years of trust for me. 
Yeah. 

566
00:29:59,480 --> 00:30:04,160
With Gene, the place where I 
want to go next is kind of the 

567
00:30:04,160 --> 00:30:08,160
opposite of that in in terms of 
like workplace politics. 

568
00:30:08,520 --> 00:30:10,920
Could you talk a little bit more
about like how to navigate 

569
00:30:10,920 --> 00:30:14,440
workplace politics, maybe if 
it's something that people are 

570
00:30:14,440 --> 00:30:17,560
not super familiar with, Like do
you have any tips for that? 

571
00:30:18,280 --> 00:30:20,040
It's a tough one. 
More stories. 

572
00:30:21,000 --> 00:30:23,720
So many worse or. 
So many, I mean, which one to 

573
00:30:23,720 --> 00:30:25,840
talk? 
About actually, that's like. 

574
00:30:26,440 --> 00:30:30,320
Some of them, some of it is when
you are just starting out, 

575
00:30:30,720 --> 00:30:34,440
you're developing a thick skin 
in the course of the first few 

576
00:30:34,440 --> 00:30:37,440
years. 
And that is hard like when 

577
00:30:37,440 --> 00:30:39,640
you're raw. 
I mean, sometimes I wish I could

578
00:30:39,640 --> 00:30:43,440
go back to the 22 year old Leah 
who had like, you know, who 

579
00:30:43,440 --> 00:30:47,640
didn't have like this much more 
skin than she has now and, and 

580
00:30:47,640 --> 00:30:52,120
remember what that was like. 
Because the vulnerability and 

581
00:30:52,160 --> 00:30:56,520
sort of the, the rawness of 
being in something new without, 

582
00:30:56,520 --> 00:30:59,840
I mean, the publishing industry,
particularly when I entered, it 

583
00:31:00,200 --> 00:31:05,040
was cutthroat. 
Like it was just something I had

584
00:31:05,040 --> 00:31:09,360
never experienced before. 
And that level of just, OK, this

585
00:31:09,360 --> 00:31:12,440
person looked at me weird. 
Now I'm going down a spiral like

586
00:31:12,560 --> 00:31:15,720
my boss yelled at me like, and 
you're just, you just go through

587
00:31:15,720 --> 00:31:18,640
that for so many years and 
you're like, OK, now, like on to

588
00:31:18,640 --> 00:31:21,160
the next thing. 
Then as you start to become 

589
00:31:21,160 --> 00:31:25,360
middle management, start to 
become more moving upward, you 

590
00:31:25,360 --> 00:31:29,200
are in a position where you're 
policing a lot of what's coming 

591
00:31:29,200 --> 00:31:33,400
down to you from your team, and 
you're policing a lot of what's 

592
00:31:33,400 --> 00:31:35,960
coming up to you from the people
above you. 

593
00:31:36,120 --> 00:31:40,480
And you are holding this load in
a lot of ways that it's really 

594
00:31:40,480 --> 00:31:43,240
hard because you have to please 
both sides. 

595
00:31:43,240 --> 00:31:45,680
It's like the Jelly and the 
sandwich, and you have to try to

596
00:31:45,680 --> 00:31:48,560
please both sides. 
That's workplace politics like 

597
00:31:48,560 --> 00:31:51,120
at that's the start of it, I 
think. 

598
00:31:53,000 --> 00:31:58,360
And when do you side with your 
team versus your boss and how do

599
00:31:58,360 --> 00:32:00,840
you influence one or the other 
or both? 

600
00:32:00,920 --> 00:32:03,160
And though that is like. 
The. 

601
00:32:04,400 --> 00:32:08,280
Learning how to lead with 
influence versus force, that is 

602
00:32:08,280 --> 00:32:12,600
a massive thing that I had to 
learn in a lot of hard ways. 

603
00:32:12,720 --> 00:32:15,480
Sometimes it's not fair. 
Like there are things that 

604
00:32:15,480 --> 00:32:19,520
you're being asked to do as a 
middle manager from your boss 

605
00:32:19,560 --> 00:32:21,960
and you think they're going to 
protect you. 

606
00:32:22,000 --> 00:32:23,880
You think they're going to be 
there forever. 

607
00:32:24,200 --> 00:32:28,040
And one day you wake up and 
they're not, and you've just had

608
00:32:28,040 --> 00:32:32,920
to do a lot of dirty work for a 
long period of time and now 

609
00:32:32,960 --> 00:32:35,240
they're gone and you're like, 
who's going to take care of me 

610
00:32:35,240 --> 00:32:38,080
now, right? 
It's very scary. 

611
00:32:38,080 --> 00:32:43,120
And, and there was a moment that
I went through that in at my job

612
00:32:43,120 --> 00:32:46,560
at Cosmo. 
And, you know, I was left in a 

613
00:32:46,560 --> 00:32:49,000
different world. 
It was left in it with new 

614
00:32:49,000 --> 00:32:51,480
leadership that I didn't know, I
didn't really have a 

615
00:32:51,480 --> 00:32:54,560
relationship with 24 hours 
before that. 

616
00:32:54,560 --> 00:32:59,480
I had a Direct Line to the chief
content officer, right? 

617
00:32:59,480 --> 00:33:01,680
Like, and that is like who that 
rocks your world? 

618
00:33:01,680 --> 00:33:03,920
Like that is like really, really
scary. 

619
00:33:04,160 --> 00:33:07,880
It turned out that it was just 
not the place for me anymore 

620
00:33:07,880 --> 00:33:12,880
because I didn't necessarily 
believe in the in the direction 

621
00:33:12,880 --> 00:33:15,120
the company was moving in. 
And it was just time for me to 

622
00:33:15,120 --> 00:33:17,840
find something new. 
And, and I am so grateful that I

623
00:33:17,840 --> 00:33:22,920
was given this, this opportunity
at my current company in that 

624
00:33:22,920 --> 00:33:27,040
moment, if I had to tough it out
for, you know, another like year

625
00:33:27,040 --> 00:33:29,960
or two, I probably could have 
just because I have, I had the 

626
00:33:30,320 --> 00:33:34,360
thick skin and I could probably 
figure out how to make it work 

627
00:33:34,360 --> 00:33:37,000
in some way. 
But I, I definitely wouldn't 

628
00:33:37,000 --> 00:33:39,800
have been happy. 
And there, there is a moment 

629
00:33:39,800 --> 00:33:42,600
that happened for me and it 
probably was when I had kids 

630
00:33:42,880 --> 00:33:48,080
where I was just like, I do have
to feel like there's something 

631
00:33:48,080 --> 00:33:50,840
else here for me aside from just
the paycheck. 

632
00:33:51,280 --> 00:33:56,360
I have to feel like I'm being 
respected, that I'm continuing 

633
00:33:56,360 --> 00:34:01,400
to learn every day that I feel 
like there's a path, a future 

634
00:34:01,400 --> 00:34:03,320
path for me. 
I just, there's something else 

635
00:34:03,320 --> 00:34:06,960
that I have that I have to 
prioritize other than the money.

636
00:34:07,000 --> 00:34:11,560
Because if I'm going to leave my
kids for 9 hours a day, I have 

637
00:34:11,560 --> 00:34:13,880
to feel fulfilled. 
Doesn't mean that every day is 

638
00:34:13,880 --> 00:34:15,480
going to be perfect. 
It doesn't mean that there's not

639
00:34:15,480 --> 00:34:17,239
going to be really, really hard,
hard time so that you're going 

640
00:34:17,239 --> 00:34:20,719
to work your butt off and be 
exhausted and you know, feel 

641
00:34:20,719 --> 00:34:23,840
like, what am I can I keep going
like this? 

642
00:34:24,199 --> 00:34:30,800
But you have to feel like you're
respected and when you if that's

643
00:34:30,800 --> 00:34:35,239
important to you and when that 
stops, you got to go some. 

644
00:34:35,239 --> 00:34:38,719
Advice that you've also given us
in the past is like, don't let 

645
00:34:38,719 --> 00:34:43,159
anyone weaponize you and take 
the emotion out of it, yeah. 

646
00:34:43,320 --> 00:34:46,320
I I feel like. 
That's related to this, this 

647
00:34:46,320 --> 00:34:49,159
entire conversation. 
Could you describe a little bit 

648
00:34:49,159 --> 00:34:53,159
more about what you mean by that
and how you you learn that in in

649
00:34:53,159 --> 00:34:54,760
your career? 
That's really hard. 

650
00:34:54,920 --> 00:35:01,040
I I am a very emotion. 
I'm an emotional person. 

651
00:35:01,080 --> 00:35:05,000
I feel a lot of things I know. 
Especially when you care about 

652
00:35:05,000 --> 00:35:07,240
what you work on. 
Yes, Yeah. 

653
00:35:07,240 --> 00:35:08,720
It's so intertwined. 
I have. 

654
00:35:08,720 --> 00:35:16,520
Never been somebody who has I 
I'm not a stoic leader. 

655
00:35:16,560 --> 00:35:22,000
I am I feel energy really really
strongly good or bad. 

656
00:35:22,000 --> 00:35:28,040
Like in a room, I am like, I'm 
almost sometimes paralyzed by 

657
00:35:28,040 --> 00:35:31,680
the energy that I pick up in the
room, which allows you the 

658
00:35:31,680 --> 00:35:34,920
capability to read and respond 
very quickly. 

659
00:35:35,520 --> 00:35:39,800
You can't go in with a script. 
You have to go in with a loose 

660
00:35:39,840 --> 00:35:44,760
outline and read what's going on
and then move to the next thing 

661
00:35:44,880 --> 00:35:48,160
or respond in some way so that 
you're keeping the thing going 

662
00:35:48,160 --> 00:35:50,520
versus like being so stiff that 
you can't. 

663
00:35:50,520 --> 00:35:54,400
So anyway, that's just I'm 
saying that the emotional 

664
00:35:54,400 --> 00:35:59,040
element and the energy reading 
that I have is a blessing and a 

665
00:35:59,040 --> 00:36:02,240
curse. 
And the curse is that it's 

666
00:36:02,240 --> 00:36:06,560
really hard to take the emotion 
out. 

667
00:36:07,000 --> 00:36:11,800
And I'm telling you, I've been 
working for since the year 2000,

668
00:36:11,800 --> 00:36:16,440
So what, 25 years? 
I still to this day have to 

669
00:36:16,440 --> 00:36:19,920
practice that. 
I still to this day have to 

670
00:36:20,080 --> 00:36:24,840
remember that when my CEO 
doesn't like something that I 

671
00:36:24,840 --> 00:36:27,680
do, it's not that he doesn't 
like me. 

672
00:36:27,680 --> 00:36:31,120
It's that he doesn't like what's
being presented to him on paper.

673
00:36:31,640 --> 00:36:36,560
It's when my boss is giving me 
feedback and saying, you know, 

674
00:36:36,640 --> 00:36:38,840
if I were you, I might have done
this a little differently. 

675
00:36:38,840 --> 00:36:42,960
It's not that he thinks that I 
suck at my job, it's that he's 

676
00:36:42,960 --> 00:36:44,640
trying to actually make me 
better. 

677
00:36:45,200 --> 00:36:48,920
And then of course, like you 
come up against really 

678
00:36:49,040 --> 00:36:54,960
challenging people that if it's 
sporadic and you have to just 

679
00:36:55,080 --> 00:36:58,040
deal with it every couple of 
weeks or every couple of months,

680
00:36:58,440 --> 00:37:01,080
you got to like steal yourself 
to get through it and you push 

681
00:37:01,080 --> 00:37:03,880
through it and it's over. 
OK, I can handle that. 

682
00:37:04,520 --> 00:37:07,960
If I have to be in that energy 
all the time, I might not be OK 

683
00:37:07,960 --> 00:37:10,400
with it. 
And so you have to figure out 

684
00:37:10,400 --> 00:37:14,240
how to like, box up the energy 
sometimes for a moment and like,

685
00:37:14,240 --> 00:37:16,640
put it on a shelf, 
departmentalize, departmentalize

686
00:37:16,640 --> 00:37:19,040
it. 
And I have to constantly remind 

687
00:37:19,040 --> 00:37:25,400
myself that the the feedback 
that I'm getting, maybe it could

688
00:37:25,400 --> 00:37:27,440
have been delivered in a better 
way. 

689
00:37:27,440 --> 00:37:32,280
Maybe it didn't necessarily need
to be communicated in the way 

690
00:37:32,280 --> 00:37:35,040
that it was communicated. 
But what's the core of it? 

691
00:37:35,040 --> 00:37:38,800
OK, the core of it is something 
that I can fix and I'll fix it 

692
00:37:38,800 --> 00:37:42,400
and we'll move on. 
It's not as though it's a, it's 

693
00:37:42,400 --> 00:37:46,320
a crystal ball saying, Oh my 
God, I don't belong here 

694
00:37:46,320 --> 00:37:49,440
anymore, you know, So there's a 
little that it's just hard to 

695
00:37:49,440 --> 00:37:52,000
manage it if you're, if you are 
a sensitive person. 

696
00:37:52,360 --> 00:37:55,600
And I do think I'm, I don't, 
it's not that I'm sensitive to 

697
00:37:55,600 --> 00:37:57,560
the point where like someone 
gives me feedback and I'm crying

698
00:37:57,560 --> 00:37:58,920
in their office. 
It's not that. 

699
00:37:58,960 --> 00:38:02,400
It's just a sensitivity that you
have that you get in your head 

700
00:38:02,400 --> 00:38:05,040
for a minute and you have to 
figure out how to get out of it.

701
00:38:05,280 --> 00:38:15,680
Now, I will say that prior to 
2001, I didn't think I like 

702
00:38:15,680 --> 00:38:19,240
needed a therapist. 
I didn't think that like had to 

703
00:38:19,240 --> 00:38:21,720
have somebody to kind of vent to
like once a week. 

704
00:38:22,120 --> 00:38:23,840
It's changed my life to have 
that. 

705
00:38:24,520 --> 00:38:26,320
I love therapy. 
We just did a. 

706
00:38:26,320 --> 00:38:28,720
Podcast episode talking about 
mental health and therapy and 

707
00:38:28,720 --> 00:38:30,560
our like. 
Their our journey with therapy. 

708
00:38:30,560 --> 00:38:33,560
Yeah, yeah. 
I mean, everyone has maybe a 

709
00:38:33,560 --> 00:38:36,400
core reason that brought them to
therapy, but then what happens 

710
00:38:36,400 --> 00:38:38,600
in the first six months? 
You start to like like the onion

711
00:38:38,600 --> 00:38:41,760
kind of like on D layers. 
What? 

712
00:38:41,760 --> 00:38:44,200
What's the word wines like? 
Everything, just the onion 

713
00:38:44,200 --> 00:38:46,080
comes. 
Apart and you're like, oh right,

714
00:38:46,080 --> 00:38:49,480
that's why I feel that way like 
that's why when I maybe get 

715
00:38:49,720 --> 00:38:53,560
somebody speaks to me in a 
certain way I'm like like the 

716
00:38:53,640 --> 00:38:57,080
the cortisol rush comes and I'm 
freaking out right the three of 

717
00:38:57,080 --> 00:38:57,840
us are. 
Exactly. 

718
00:38:58,280 --> 00:38:59,640
The same. 
I'm like, what did they say? 

719
00:38:59,640 --> 00:39:01,800
That in like a weird tone. 
Am I over thinking it? 

720
00:39:01,800 --> 00:39:03,480
I was just like do they? 
Did I do something wrong? 

721
00:39:03,480 --> 00:39:07,120
Like I'm just like I've not. 
Talked about enough yeah, the 

722
00:39:07,600 --> 00:39:15,160
the the impact that tone energy 
has on on you no matter what 

723
00:39:15,160 --> 00:39:17,400
stage of your career you're in, 
no matter how long you've been 

724
00:39:17,400 --> 00:39:21,360
in the workplace. 
Day one day 100,000 and one you 

725
00:39:22,200 --> 00:39:26,800
there it just if that's who you 
are and there has been a you 

726
00:39:26,800 --> 00:39:28,600
know, you were raised in a 
certain household. 

727
00:39:28,600 --> 00:39:32,360
You had a terrible traumatic 
experience with a teacher or an 

728
00:39:32,360 --> 00:39:35,080
old boss or whatever. 
It was like this stuff sticks 

729
00:39:35,080 --> 00:39:38,240
with you. 
I mean, I have moments where I 

730
00:39:38,240 --> 00:39:42,680
have traced back to like a group
of friends from the 8th grade 

731
00:39:42,680 --> 00:39:45,080
who like didn't want to be 
friends with me anymore, right. 

732
00:39:45,080 --> 00:39:48,400
Like and you're like, wow, this 
is not just me being a sensitive

733
00:39:48,480 --> 00:39:51,080
girl at the age of 13 having to 
get over something. 

734
00:39:51,080 --> 00:39:53,600
This is something that roots in 
you that you have to deal with. 

735
00:39:53,600 --> 00:39:57,640
And it erupts in the workplace 
in weird ways. 

736
00:39:57,640 --> 00:40:00,480
It's not like it's just in the 
past. 

737
00:40:00,480 --> 00:40:03,440
It's in you like your first 18 
years of your life are so 

738
00:40:03,440 --> 00:40:05,560
impressionable and these moments
that you don't think are 

739
00:40:05,560 --> 00:40:09,280
important. 
Like they stay with you forever.

740
00:40:09,600 --> 00:40:11,920
And so that's why I think 
therapy is so important because 

741
00:40:12,120 --> 00:40:15,120
you can pinpoint it and then you
have control over it versus 

742
00:40:15,120 --> 00:40:19,600
getting this rush of discomfort 
and anxiety and all this stuff. 

743
00:40:19,600 --> 00:40:21,240
And you're like, why am I 
feeling this way? 

744
00:40:21,240 --> 00:40:23,760
Which makes you panic more. 
At least if you know you're 

745
00:40:23,760 --> 00:40:27,240
like, OK, I know this is like 
coming from like my like weird 

746
00:40:27,520 --> 00:40:30,880
trauma from like somewhere. 
And I know how I can get through

747
00:40:30,880 --> 00:40:32,280
it. 
I know it's not going to last 

748
00:40:32,280 --> 00:40:34,080
forever. 
I know what I what I have to do.

749
00:40:34,600 --> 00:40:36,040
It's a toolkit. 
You have a. 

750
00:40:36,040 --> 00:40:38,600
Toolkit, you can name it, you 
can place it. 

751
00:40:38,880 --> 00:40:41,400
And I think in addition just to 
just being like sensitive 

752
00:40:41,400 --> 00:40:45,280
people, like what we do for work
is just so. 

753
00:40:45,880 --> 00:40:48,240
Creative. 
And so part of like who we are 

754
00:40:48,480 --> 00:40:49,960
that like it's. 
Really hard to. 

755
00:40:49,960 --> 00:40:52,720
Separate I mean. 
We're putting ourselves out 

756
00:40:52,720 --> 00:40:56,040
there like we're like revealing 
ourselves and being extremely 

757
00:40:56,040 --> 00:40:58,440
vulnerable with like every 
aspect of. 

758
00:40:58,520 --> 00:41:02,000
Our lives totally. 
I this is, this is the first 

759
00:41:02,000 --> 00:41:07,080
time at my current workplace 
where I've ever had a male boss 

760
00:41:07,080 --> 00:41:09,240
or male bosses because I feel 
like I have three of them. 

761
00:41:10,200 --> 00:41:16,680
And in a lot of ways, it's 
incredibly amazing to have a 

762
00:41:16,680 --> 00:41:21,440
different type of management, 
men and women, I'm sorry, they 

763
00:41:21,440 --> 00:41:24,560
just like managed differently. 
They, they show up differently. 

764
00:41:24,560 --> 00:41:28,560
And so I have actually thrived 
in the last five years with 

765
00:41:28,560 --> 00:41:30,840
that. 
Not because I didn't thrive, I 

766
00:41:30,840 --> 00:41:33,960
have, I've had incredible 
moments with incredible bosses 

767
00:41:33,960 --> 00:41:36,600
and leaders who were females, 
but it's, it just feels 

768
00:41:36,600 --> 00:41:40,440
different the way that a man 
delivers, particularly men who 

769
00:41:40,760 --> 00:41:44,240
have careers in finance versus 
careers in creative. 

770
00:41:45,400 --> 00:41:48,720
It's just different. 
And you learn really quickly 

771
00:41:48,840 --> 00:41:54,440
that you're going to have to 
separate that thing. 

772
00:41:54,440 --> 00:41:57,400
You know, you're not getting the
flowery feedback, you're getting

773
00:41:57,400 --> 00:41:59,120
the direct feedback. 
Now that comes. 

774
00:41:59,200 --> 00:42:04,200
That has come from women too in 
the past, like many of my ex 

775
00:42:04,200 --> 00:42:09,440
bosses have been maybe even 
harder delivery than the the 

776
00:42:09,440 --> 00:42:11,960
people that I work with now. 
But it is different. 

777
00:42:11,960 --> 00:42:14,280
And some of it's good and some 
of it's bad. 

778
00:42:14,520 --> 00:42:17,320
And I think sometimes there's a,
there's a level of like, OK, 

779
00:42:17,360 --> 00:42:20,160
well, it's just a way than a man
does things. 

780
00:42:20,160 --> 00:42:22,400
And I'm not going to take it 
personally. 

781
00:42:22,800 --> 00:42:24,800
I don't know. 
There's I've, I've, I've felt 

782
00:42:24,800 --> 00:42:29,120
that it was good for me in a lot
of ways to have this experience 

783
00:42:29,120 --> 00:42:31,200
and. 
Also, I just want to say thank 

784
00:42:31,200 --> 00:42:35,200
you for sharing this part of 
yourself because it is very, I 

785
00:42:35,440 --> 00:42:38,000
guess it's like heartening for 
us because like I also view 

786
00:42:38,000 --> 00:42:42,760
myself as a very emotional 
person and to like see you and 

787
00:42:42,760 --> 00:42:47,160
at the level of success and all 
like your achievements and your 

788
00:42:47,160 --> 00:42:50,360
career and having done that and 
being like, I am an emotional 

789
00:42:50,360 --> 00:42:52,760
person, like this is how I walk 
through life and this is how I 

790
00:42:52,760 --> 00:42:56,360
show up in my career as well. 
And it's just really it's like, 

791
00:42:56,360 --> 00:42:59,560
great to see you where you are 
and be like, OK, it is possible 

792
00:42:59,560 --> 00:43:02,880
for us to do. 
So the other side of that goes 

793
00:43:02,880 --> 00:43:04,880
back to the work life. 
Thank you for saying that. 

794
00:43:04,880 --> 00:43:06,640
But like there are other sides 
of that. 

795
00:43:06,720 --> 00:43:11,520
So there's in the last few 
weeks, I've had a lot of 

796
00:43:11,800 --> 00:43:14,320
difficult moments in this 
launch. 

797
00:43:14,320 --> 00:43:15,840
We, we've talked about this app 
launch. 

798
00:43:15,840 --> 00:43:18,600
It's been really, really hard. 
Like there's been things that 

799
00:43:18,600 --> 00:43:21,320
I've never done before. 
There's that's it, that's 

800
00:43:21,320 --> 00:43:24,800
vulnerability at its core form 
where you're like a going 

801
00:43:24,800 --> 00:43:27,520
through something that you're 
just trying to learn and figure 

802
00:43:27,520 --> 00:43:30,520
out and you're now down to the 
crunch time. 

803
00:43:30,520 --> 00:43:34,120
You're like T -, 2 two weeks and
now you're getting this feedback

804
00:43:34,120 --> 00:43:37,920
that's coming because people are
singing for the first time. 

805
00:43:37,920 --> 00:43:41,440
They have feelings about the way
the marketing language is or the

806
00:43:41,440 --> 00:43:43,360
press release or like whatever 
it is. 

807
00:43:43,760 --> 00:43:47,080
And there are things that are 
delivered in ways that are 

808
00:43:47,080 --> 00:43:50,440
really, really hard. 
And you have to in that moment, 

809
00:43:50,520 --> 00:43:55,600
absorb it, try really hard to 
just be completely unemotional, 

810
00:43:57,080 --> 00:44:00,400
figure out how you're going to 
fix it and fix it right. 

811
00:44:00,400 --> 00:44:04,040
So that's this side of it. 
The other, the underbelly of it 

812
00:44:04,040 --> 00:44:07,560
is that you go to your work 
wives, you go to your husband, 

813
00:44:07,560 --> 00:44:11,120
you go to your friends. 
Right now you're raging right? 

814
00:44:11,200 --> 00:44:13,840
And you're like, I got that lace
and he talked to me that way or 

815
00:44:13,840 --> 00:44:18,160
whatever it is. 
And but you need both sides like

816
00:44:18,400 --> 00:44:21,680
you need to, you need to know 
that if you have the underbelly 

817
00:44:21,680 --> 00:44:24,640
there that like you can be real 
with and raw with and you can 

818
00:44:24,640 --> 00:44:27,960
like get it all out. 
You have your therapist, you 

819
00:44:27,960 --> 00:44:32,160
have whoever it is that can see 
all the feelings. 

820
00:44:32,480 --> 00:44:36,320
That's how you can show up 
unemotionally in a room and get 

821
00:44:36,400 --> 00:44:37,320
it done. 
Yeah. 

822
00:44:37,480 --> 00:44:38,440
And. 
Just execute. 

823
00:44:38,840 --> 00:44:39,680
That's just. 
Good advice. 

824
00:44:39,960 --> 00:44:43,120
OK. 
I know if somebody is giving me 

825
00:44:43,120 --> 00:44:45,760
feedback that I don't love or 
giving it to me in a way that I 

826
00:44:45,760 --> 00:44:50,640
don't love, I know that I can 
talk to whoever I want about 

827
00:44:50,640 --> 00:44:53,360
that. 
But in this room, it stays out. 

828
00:44:54,000 --> 00:45:01,600
I am here to stone face, lock 
in, take it in, buckle up, walk 

829
00:45:01,600 --> 00:45:04,920
out that door, go for my rage 
walk, whatever it is. 

830
00:45:05,800 --> 00:45:10,120
I love a rage walk. 
And then, you know, there's like

831
00:45:10,760 --> 00:45:13,560
muscle memory that shows me that
I've been through this kind of 

832
00:45:13,840 --> 00:45:16,240
pattern a million times in my 
career. 

833
00:45:16,240 --> 00:45:18,160
I know I'll see through the 
other side. 

834
00:45:18,160 --> 00:45:20,120
I know I'll find the answer. 
I know I'll get to it. 

835
00:45:20,120 --> 00:45:21,800
It's just going to be like a 
pain in the butt because I 

836
00:45:21,800 --> 00:45:24,120
didn't really plan on having to 
redo it right? 

837
00:45:24,120 --> 00:45:28,720
Like whatever it is, you got to 
have like the both sides of it. 

838
00:45:28,720 --> 00:45:29,800
It's such good. 
Advice. 

839
00:45:29,840 --> 00:45:31,440
Well, I love it because. 
It's super tactical. 

840
00:45:31,440 --> 00:45:34,240
It's like this is how you show 
up in the room and this is how 

841
00:45:34,240 --> 00:45:35,880
you can show up outside of the 
room. 

842
00:45:35,880 --> 00:45:38,400
And both are very authentic to 
who you are based off of the 

843
00:45:38,400 --> 00:45:40,320
context and like what you need 
to do. 

844
00:45:40,760 --> 00:45:43,440
I love that you. 
Mentioned Lee, you mentioned 

845
00:45:43,440 --> 00:45:47,840
your husband a couple times. 
One of the mottos of our podcast

846
00:45:47,840 --> 00:45:51,560
is that we talk about power, 
money and love because those are

847
00:45:51,560 --> 00:45:55,160
all such important aspects of 
like a holistic life. 

848
00:45:55,160 --> 00:45:57,880
So in that vein, maybe you can 
just like tell us a little bit 

849
00:45:57,880 --> 00:46:01,440
more more about your husband and
like your relationship and just 

850
00:46:01,440 --> 00:46:05,560
kind of like your journey with 
like love, I guess, because also

851
00:46:05,560 --> 00:46:07,720
for context, we're both recently
single. 

852
00:46:08,080 --> 00:46:10,680
So like, we're on that journey, 
yeah. 

853
00:46:11,080 --> 00:46:14,360
It's a beautiful journey. 
It's hard to be on the journey. 

854
00:46:14,360 --> 00:46:18,360
And sometimes it's hard to see 
it like, Oh, my God, yeah, of 

855
00:46:18,360 --> 00:46:20,480
course you'll look back and 
you'll be like, oh, I should 

856
00:46:20,480 --> 00:46:22,520
have enjoyed it more. 
But it is hard. 

857
00:46:22,520 --> 00:46:26,760
It's stressful and it's anxious.
And before I met my husband, I 

858
00:46:26,800 --> 00:46:31,800
was super anxious, too. 
And we met when we were both 

859
00:46:31,800 --> 00:46:37,800
like totally poor and like, you 
know, living off of whatever 

860
00:46:37,800 --> 00:46:42,880
came our way, like, and we both 
kind of supported each other to 

861
00:46:42,880 --> 00:46:46,400
different levels of success in 
our, we've met in 2004. 

862
00:46:46,400 --> 00:46:50,960
And so now we've been together 
21 years and that's a long time.

863
00:46:50,960 --> 00:46:53,600
That's a long journey. 
There's dreams that you both 

864
00:46:53,600 --> 00:46:57,000
have that you have to figure out
how to have in parallel. 

865
00:46:57,120 --> 00:47:00,080
You can do it in parallel. 
It's just it's a lot of 

866
00:47:00,080 --> 00:47:05,080
negotiating and but it's also 
incredible to watch the other 

867
00:47:05,080 --> 00:47:07,360
one. 
You know, you're like sometimes 

868
00:47:07,360 --> 00:47:12,760
you leapfrog each other and if 
you have the maturity to know 

869
00:47:12,760 --> 00:47:15,480
that that's like a great thing 
and you're not like competitive 

870
00:47:15,480 --> 00:47:16,960
with each other and you're 
really supportive. 

871
00:47:17,400 --> 00:47:19,400
It's just such a cool 
relationship. 

872
00:47:19,400 --> 00:47:23,920
I mean, we're as best friends as
we are, you know, life partners 

873
00:47:23,920 --> 00:47:26,280
and parent, you know, parenting 
partners. 

874
00:47:26,280 --> 00:47:30,400
And he probably can't understand
everyday what I do and I don't 

875
00:47:30,400 --> 00:47:32,000
always understand everyday what 
he does. 

876
00:47:32,000 --> 00:47:36,320
But like the crux of like what 
we're here to do together to to 

877
00:47:36,320 --> 00:47:39,240
allow each person to thrive is 
has always been like at the 

878
00:47:39,240 --> 00:47:42,160
center of our partnership. 
I dated a lot of people before 

879
00:47:42,160 --> 00:47:47,320
him that didn't want somebody to
be more of a success than they 

880
00:47:47,320 --> 00:47:51,160
were or as equal of a success as
they were didn't want it, you 

881
00:47:51,160 --> 00:47:54,960
know, and eventually that's why 
we didn't last. 

882
00:47:55,280 --> 00:47:59,680
I found my husband, Nick, and I 
think I mentioned this book to 

883
00:47:59,680 --> 00:48:02,040
you guys before, but he was five
years younger than me. 

884
00:48:02,080 --> 00:48:04,400
Yeah. 
He was 22 when we met. 

885
00:48:04,400 --> 00:48:06,120
I was 27. 
I was like, there's no way this 

886
00:48:06,120 --> 00:48:08,480
is lasting. 
He was like, he's he was just 21

887
00:48:08,480 --> 00:48:10,320
last week, right? 
Like, I was like, crazy. 

888
00:48:11,240 --> 00:48:14,680
But he was an old soul. 
And he just he, he was raised by

889
00:48:14,680 --> 00:48:20,240
a single mom and she taught him 
to respect the crap out of 

890
00:48:20,240 --> 00:48:22,720
women. 
And he just did that my whole 

891
00:48:22,720 --> 00:48:25,640
our whole existence together. 
He respected me so much. 

892
00:48:25,640 --> 00:48:29,200
I was many levels of in my 
career above him when we first 

893
00:48:29,200 --> 00:48:30,520
met. 
He loved that. 

894
00:48:30,520 --> 00:48:34,320
He loved the idea that I was 
going after everything that I 

895
00:48:34,320 --> 00:48:37,200
had dreamed of going after. 
And he supported that every 

896
00:48:37,200 --> 00:48:39,360
step. 
That's the crux of who we are as

897
00:48:39,360 --> 00:48:43,720
a couple, is that. 
How like you knew he was the one

898
00:48:43,800 --> 00:48:47,680
like, is that like a realization
over time or was it oh. 

899
00:48:49,360 --> 00:48:52,640
Maybe I I knew, honestly, I knew
he was the one the day I met 

900
00:48:52,640 --> 00:48:53,840
him. 
Oh my gosh. 

901
00:48:53,840 --> 00:48:56,200
Which is weird. 
I think some people say that, 

902
00:48:56,200 --> 00:48:59,440
but I truly made a phone call to
my aunt the next day I met him 

903
00:48:59,440 --> 00:49:01,800
and I said I found my husband. 
She was like, what? 

904
00:49:02,000 --> 00:49:04,200
The time I tell her about him, 
she's like, you're not marrying 

905
00:49:04,200 --> 00:49:06,360
a 22 year old. 
Like what are you talking about?

906
00:49:06,520 --> 00:49:08,440
Like watching? 
Bet. 

907
00:49:09,120 --> 00:49:11,120
Bet. 
But I did know, I mean, there 

908
00:49:11,120 --> 00:49:14,520
was maybe it was just that 
universal like cosmic moment 

909
00:49:14,520 --> 00:49:17,200
where you're like, this is 
something that I have not 

910
00:49:17,200 --> 00:49:21,040
experienced before, but then, 
you know, you over time start to

911
00:49:21,040 --> 00:49:24,320
understand like the depths of 
what that stuff is and why he's 

912
00:49:24,320 --> 00:49:27,680
so supportive of my success. 
And honestly, to this day, we 

913
00:49:27,680 --> 00:49:31,680
are he's a CEO. 
I'm, you know, a version of that

914
00:49:31,680 --> 00:49:34,320
at like, you know, I'm running 
your a bunch of businesses, 

915
00:49:34,320 --> 00:49:37,760
right? 
I travel and he stays at home 

916
00:49:37,760 --> 00:49:39,520
with the kids. 
He travels and I stay at home 

917
00:49:39,520 --> 00:49:40,960
with the kids. 
And we just have the an 

918
00:49:40,960 --> 00:49:43,120
understanding that there are 
going to be moments that are 

919
00:49:43,120 --> 00:49:46,840
really hard and we're going to 
be alone in New York City with 

920
00:49:46,880 --> 00:49:50,040
our kids doing balancing at all.
And we just have to do it do 

921
00:49:50,040 --> 00:49:53,040
like pull it together and be 
there for each other. 

922
00:49:53,440 --> 00:49:56,560
And it's, it's great. 
It's hard, but it's really, 

923
00:49:56,560 --> 00:49:58,160
really great. 
So, Leah, we have. 

924
00:49:58,160 --> 00:50:03,080
Time for one more question and I
think as Jean and I are looking 

925
00:50:03,080 --> 00:50:06,360
back to our podcast like a theme
is like giving advice to our 

926
00:50:06,360 --> 00:50:08,960
younger selves. 
And so if you were to give a 

927
00:50:08,960 --> 00:50:12,960
piece of advice in your to 
yourself in your early 30s, what

928
00:50:12,960 --> 00:50:16,320
would you tell yourself being a?
Mom is so important to me. 

929
00:50:16,320 --> 00:50:19,640
Oh, I'm going to get emotional, 
Yeah. 

930
00:50:20,240 --> 00:50:22,480
Really locked in. 
Hang on. 

931
00:50:22,680 --> 00:50:25,400
Yeah, sorry. 
Yeah. 

932
00:50:25,400 --> 00:50:30,000
Hmm. 
Sorry, guys. 

933
00:50:30,200 --> 00:50:31,520
No, all good. 
I'm so glad. 

934
00:50:32,640 --> 00:50:38,840
OK. 
I'm so sorry. 

935
00:50:39,000 --> 00:50:40,840
No. 
This is I'm I wish I had a 

936
00:50:40,840 --> 00:50:42,040
tissue. 
You don't have a tissue, right? 

937
00:50:42,280 --> 00:50:45,000
Dinesh. 
I'm so sorry. 

938
00:50:45,000 --> 00:50:49,120
No, this is. 
A good conversation. 

939
00:50:50,400 --> 00:50:51,840
Very. 
Good conversation. 

940
00:50:53,240 --> 00:50:54,840
No, don't apologize. 
Yeah. 

941
00:50:54,920 --> 00:50:59,720
Really do not apologize. 
That's how we know it's a good 

942
00:50:59,720 --> 00:51:11,320
convo we got there. 
All right, we're good. 

943
00:51:11,800 --> 00:51:19,120
OK, I think I like really came 
into my own when I became a mom 

944
00:51:19,320 --> 00:51:22,240
and I was working because all 
these like 3 things in my life 

945
00:51:22,240 --> 00:51:24,000
collided. 
It was like I was a wife. 

946
00:51:24,000 --> 00:51:28,600
I was on my way upward in the 
workforce and then I became a 

947
00:51:28,600 --> 00:51:32,200
mom and I became a mom like the 
first time I tried. 

948
00:51:32,720 --> 00:51:37,520
And so I, and that was maybe in 
like my mid 30s and I was like, 

949
00:51:37,520 --> 00:51:40,600
whoa, OK, like maybe I don't 
have to rush like the second 

950
00:51:40,640 --> 00:51:42,720
baby because I got pregnant 
right away. 

951
00:51:43,360 --> 00:51:45,720
And then I did have a really, 
really hard time getting 

952
00:51:45,720 --> 00:51:49,720
pregnant, my second one and went
through like loads, rounds and 

953
00:51:49,720 --> 00:51:52,600
rounds and rounds of IVF. 
Couldn't get pregnant, couldn't 

954
00:51:52,600 --> 00:51:56,080
get pregnant. 
And it, those were like dark 

955
00:51:56,120 --> 00:52:02,040
days of my life because I wanted
something that I like couldn't 

956
00:52:02,040 --> 00:52:06,520
make happen. 
And really to that point, I had 

957
00:52:06,520 --> 00:52:09,680
been able to make most things 
that I want happen. 

958
00:52:09,680 --> 00:52:13,480
Like, yes, I found an amazing 
person to spend my life with and

959
00:52:13,800 --> 00:52:18,320
I really was moving up in my 
career and this thing just like 

960
00:52:18,320 --> 00:52:22,560
couldn't do and it was so hard. 
So I think like the advice to 

961
00:52:22,560 --> 00:52:28,840
the younger self is like, maybe 
like don't assume that something

962
00:52:28,840 --> 00:52:33,120
is that comes to you easily. 
It's always going to be easy. 

963
00:52:33,120 --> 00:52:36,200
Like there are thing there are 
moments that you're going to 

964
00:52:36,200 --> 00:52:39,320
have to like climb a mountain 
and figure out how to get. 

965
00:52:39,800 --> 00:52:44,360
And it is a lot of hard in or 
outer work to do. 

966
00:52:44,720 --> 00:52:48,480
And it's not just maybe being a 
mom like this, this, it blends 

967
00:52:48,480 --> 00:52:50,560
itself to other areas of life 
too. 

968
00:52:50,880 --> 00:52:52,800
But like sometimes you start out
in the workforce and you're 

969
00:52:52,800 --> 00:52:54,400
like, this is so easy. 
It's amazing. 

970
00:52:54,400 --> 00:52:58,920
And then you just hit a wall and
you have a really horrible boss 

971
00:52:58,920 --> 00:53:02,680
or you, your company goes 
through a total restructure and 

972
00:53:02,680 --> 00:53:05,920
everything goes to crap. 
Or like, you know, this is just 

973
00:53:05,920 --> 00:53:08,160
life. 
Like it's like really hard 

974
00:53:08,160 --> 00:53:11,400
things happen that you have to 
figure out how to manage in your

975
00:53:11,400 --> 00:53:13,720
life. 
Like that was one of the harder 

976
00:53:13,720 --> 00:53:17,280
things that I went through and I
was so depressed for a couple of

977
00:53:17,280 --> 00:53:19,640
years and then I just kind of 
gave it up. 

978
00:53:19,680 --> 00:53:20,920
I was like, all right, that's 
fine. 

979
00:53:20,920 --> 00:53:22,800
I have one. 
He's amazing. 

980
00:53:23,040 --> 00:53:24,440
I'm going to be fine with just 
one. 

981
00:53:24,840 --> 00:53:28,280
And I mean, out of the blue 
miracle like I had, I got 

982
00:53:28,280 --> 00:53:30,240
pregnant naturally with my 
daughter. 

983
00:53:31,360 --> 00:53:36,040
I joke that my, I, my, my 
gynecologist told me, Oh yeah, 

984
00:53:36,040 --> 00:53:38,680
this happens all the time. 
It's like an egg exfoliation. 

985
00:53:38,680 --> 00:53:41,680
She was like, you like go 
through, you go through IVF, you

986
00:53:41,680 --> 00:53:44,440
get the bad eggs out and then 
like one pops up later and 

987
00:53:44,560 --> 00:53:48,640
becomes like a real human. 
So I had my egg exhalation, I 

988
00:53:48,640 --> 00:53:53,120
guess, and my good egg popped 
up, but it worked out. 

989
00:53:53,120 --> 00:53:56,960
It was just a really, really, 
really, really hard, dark road. 

990
00:53:56,960 --> 00:53:59,760
And I think as women, even if 
you have a life partner there to

991
00:53:59,760 --> 00:54:02,480
support every ounce of it with 
you and cry every ounce of it 

992
00:54:02,480 --> 00:54:07,840
with with you, you, you take it 
so seriously and you say it's 

993
00:54:07,840 --> 00:54:09,920
your fault and it's really, 
really hard. 

994
00:54:09,920 --> 00:54:13,000
So that was a hard journey. 
And so there's levels of that. 

995
00:54:13,000 --> 00:54:15,320
It's like the easy and the heart
of it all expect it. 

996
00:54:15,480 --> 00:54:20,920
But also as a woman like they're
it really is we deal with 

997
00:54:20,920 --> 00:54:24,800
biology that is in competition 
with our career growth 

998
00:54:24,840 --> 00:54:27,840
sometimes. 
And there's like no formula for 

999
00:54:28,120 --> 00:54:30,240
like universal answer or 
formula. 

1000
00:54:31,400 --> 00:54:35,000
Yeah, it's. 
It's our blessing and our burden

1001
00:54:35,040 --> 00:54:36,560
at the same time. 
It totally. 

1002
00:54:36,560 --> 00:54:40,560
Is very special and it's super 
emotional to talk about and 

1003
00:54:40,560 --> 00:54:46,560
everybody has a different 
version of the story and it's 

1004
00:54:46,560 --> 00:54:52,240
like, I don't know, it's a 
bespoke moment that everybody 

1005
00:54:52,240 --> 00:54:55,240
has to figure out on their own 
because they're approaching it 

1006
00:54:55,240 --> 00:54:58,440
in different ways. 
It's a blessing and a curse, but

1007
00:54:58,440 --> 00:55:01,240
we have our best friends, we 
have our work wives. 

1008
00:55:01,680 --> 00:55:05,000
We also have, you know, the 
resilience that we talked about 

1009
00:55:05,000 --> 00:55:06,800
earlier. 
We have our therapy, we have the

1010
00:55:06,800 --> 00:55:10,960
toolkit to get through it. 
Even though, you know, rain 

1011
00:55:10,960 --> 00:55:13,960
falls on our lives, rain falls 
on everyone's lives there. 

1012
00:55:14,280 --> 00:55:18,200
There is a way to get through it
so totally thank you SO. 

1013
00:55:18,200 --> 00:55:19,840
Much. 
Thank you for sharing that with 

1014
00:55:19,840 --> 00:55:20,520
us. 
Yeah. 

1015
00:55:20,560 --> 00:55:22,720
Oh my God. 
That's the perfect wrap up. 

1016
00:55:22,840 --> 00:55:24,440
Yeah, yeah. 
Oh my God. 

1017
00:55:25,760 --> 00:55:36,680
I wanted to give you. 
Hey everyone, quick break to 

1018
00:55:36,680 --> 00:55:39,040
share something special. 
Sisters Matcha. 

1019
00:55:39,320 --> 00:55:41,800
We've launched limited batches 
of ceremonial grade single 

1020
00:55:41,800 --> 00:55:44,920
estate single cultivar matcha 
straight from the family farm 

1021
00:55:44,920 --> 00:55:47,400
Sheree worked on in Japan. 
It's pure, authentic, and 

1022
00:55:47,400 --> 00:55:50,280
crafted with intention. 
Head to Sisters matcha.com to 

1023
00:55:50,280 --> 00:55:53,400
grab yours before it sells out. 
Make Matcha your daily ritual 

1024
00:55:53,400 --> 00:55:55,520
for lasting energy and focus.