1
00:00:00,080 --> 00:00:03,360
Hello and welcome to the Planner
Pals Podcast, a podcast hosted 

2
00:00:03,360 --> 00:00:06,280
by two true planner pals. 
My name is Mark and I go by Mark

3
00:00:06,280 --> 00:00:08,720
Your pages. 
And I'm Jess or Jessie Curran 

4
00:00:08,720 --> 00:00:11,440
and I'm quite excited for 
today's episode because it's not

5
00:00:11,440 --> 00:00:14,360
something that I often talk a 
lot about on both my like 

6
00:00:14,360 --> 00:00:16,640
channel or in my kind of 
community spaces or whatnot. 

7
00:00:16,640 --> 00:00:19,880
But we're going to be talking 
about planner related content 

8
00:00:19,880 --> 00:00:22,440
creation. 
So what our kind of experience 

9
00:00:22,440 --> 00:00:25,340
with that is obviously I'm doing
it full time, Mark doing it part

10
00:00:25,340 --> 00:00:27,160
time. 
What are our kind of like pain 

11
00:00:27,160 --> 00:00:28,560
points? 
What is the most kind of 

12
00:00:28,560 --> 00:00:31,600
rewarding stuff about it? 
I think I'm just really eager to

13
00:00:31,600 --> 00:00:34,720
hear your take on it because you
do have a different background 

14
00:00:34,720 --> 00:00:36,600
to me and you're doing this 
differently. 

15
00:00:36,640 --> 00:00:39,560
Yeah, it's definitely a fun 
topic to talk about because this

16
00:00:39,560 --> 00:00:42,640
isn't something that I feel like
a lot of us, like, openly try to

17
00:00:42,640 --> 00:00:45,360
talk about when people find out,
at least in my situation. 

18
00:00:45,360 --> 00:00:46,440
I'm sure it's the same thing for
you. 

19
00:00:46,440 --> 00:00:48,160
It's probably for everyone who 
does it. 

20
00:00:48,360 --> 00:00:51,040
They're like, wait, you make 
content for the Internet, you do

21
00:00:51,040 --> 00:00:54,120
this, you make videos, and they 
ask like all of these questions.

22
00:00:54,120 --> 00:00:57,080
And a little piece of me used to
be very embarrassed by it 

23
00:00:57,080 --> 00:00:59,960
because like being called like a
content creator felt kind of 

24
00:01:00,040 --> 00:01:01,600
weird. 
But now I just embrace it. 

25
00:01:01,600 --> 00:01:03,080
You're like, yeah, I make 
content. 

26
00:01:03,080 --> 00:01:05,880
I'm working with bullet journals
and pens and stuff that I love. 

27
00:01:05,880 --> 00:01:08,720
But our situations are very 
different where I call it a full

28
00:01:08,720 --> 00:01:11,880
time hobby versus a full time 
job, which is what you're doing 

29
00:01:11,880 --> 00:01:13,840
with it and making it into a 
full time career. 

30
00:01:14,080 --> 00:01:16,520
So today's topic should be most 
excellent. 

31
00:01:16,520 --> 00:01:19,440
I'm really excited to dip into 
some other questions. 

32
00:01:19,520 --> 00:01:22,560
Yeah, I think that that awkward 
point that you talked about, I 

33
00:01:22,560 --> 00:01:25,120
definitely still get that. 
And I probably don't do myself 

34
00:01:25,200 --> 00:01:28,040
any favors with regard to this 
because people like, oh, what do

35
00:01:28,040 --> 00:01:29,520
you do? 
And I'm like, they make videos 

36
00:01:29,520 --> 00:01:32,440
for the net and I'm like, you 
can't just, you can't leave it 

37
00:01:32,440 --> 00:01:34,360
at that because then they're 
like, oh really? 

38
00:01:34,360 --> 00:01:36,840
It's like. 
What kind of videos are you 

39
00:01:36,840 --> 00:01:39,840
making? 
Yeah, My, my scandalous wrist up

40
00:01:39,840 --> 00:01:40,960
in here. 
Like hide that. 

41
00:01:40,960 --> 00:01:42,880
Oh my gosh, nobody needs to see 
it. 

42
00:01:43,240 --> 00:01:45,920
But because people don't, you 
know, it's not necessarily a 

43
00:01:45,920 --> 00:01:48,640
commonly done thing. 
I mean, I know there are plenty 

44
00:01:48,640 --> 00:01:51,880
of jobs out there that aren't 
like commonly done, but a lot of

45
00:01:51,880 --> 00:01:53,360
people do have a lot of interest
about it. 

46
00:01:53,360 --> 00:01:55,840
But they also kind of feel like,
but how do you, how do you make 

47
00:01:55,840 --> 00:01:57,760
that a job? 
Like how do you make money off 

48
00:01:57,760 --> 00:01:59,160
of that? 
And so it's always kind of 

49
00:01:59,160 --> 00:02:01,200
interesting having to talk them 
through this idea of like, oh, 

50
00:02:01,280 --> 00:02:03,800
you know, ad revenue and 
memberships and affiliate sales 

51
00:02:03,800 --> 00:02:06,320
and all of this kind of stuff 
because most people just have no

52
00:02:06,320 --> 00:02:08,400
clue about it. 
But because we've been doing it 

53
00:02:08,400 --> 00:02:10,560
for such a while, it's just 
like, Oh yeah, that's just like 

54
00:02:10,639 --> 00:02:13,800
a commonly known thing. 
There's a lot that goes into it 

55
00:02:13,800 --> 00:02:18,040
100% and I can start from like 
why I started or where it 

56
00:02:18,040 --> 00:02:22,120
started because I started not 
knowing a whole lot necessarily 

57
00:02:22,120 --> 00:02:24,320
about the space. 
I feel like we're seeing a lot 

58
00:02:24,320 --> 00:02:28,640
more people want to be Youtubers
or be content creators or social

59
00:02:28,640 --> 00:02:31,200
media influencers or streamers, 
right? 

60
00:02:31,200 --> 00:02:35,320
That's definitely become more of
a thing that is known, but I 

61
00:02:35,320 --> 00:02:37,920
didn't really know what it was 
going to become when I started 

62
00:02:37,920 --> 00:02:39,720
it. 
I knew that I wanted to do 

63
00:02:39,720 --> 00:02:42,400
something around it, but I never
really had a topic to kind of 

64
00:02:42,400 --> 00:02:45,280
talk about it and think my 
individual life was all that 

65
00:02:45,280 --> 00:02:48,480
interesting to be like a vlogger
or a Blogger just to talk about 

66
00:02:48,480 --> 00:02:51,080
my my day today. 
And I also didn't feel fully 

67
00:02:51,080 --> 00:02:54,400
confident talking about user 
experience design or graphic 

68
00:02:54,400 --> 00:02:58,240
design or really felt like I 
knew enough to be telling other 

69
00:02:58,240 --> 00:03:01,440
people about it necessarily. 
So when I started bullet 

70
00:03:01,440 --> 00:03:04,360
journaling, or I guess I should 
say, before I started bullet 

71
00:03:04,360 --> 00:03:07,640
journaling, I was already 
consuming content online because

72
00:03:07,640 --> 00:03:10,360
I was doing my research about 
it, trying to understand it 

73
00:03:10,360 --> 00:03:11,720
more. 
And of course, when you do that,

74
00:03:11,720 --> 00:03:14,640
you start to see the more 
popular people or people who are

75
00:03:14,640 --> 00:03:17,080
posting more often about it 
doing that. 

76
00:03:17,080 --> 00:03:20,560
And I'm thinking to myself, OK, 
well, this might be a thing that

77
00:03:20,560 --> 00:03:23,360
I could at least start to share 
about and talk about it. 

78
00:03:23,520 --> 00:03:25,760
I'll be 100% honest with you, 
Jess. 

79
00:03:25,920 --> 00:03:28,760
When I first started I thought 
it was going to be like a meteor

80
00:03:28,760 --> 00:03:32,760
superstar shot to the top kind 
of experience because I was like

81
00:03:32,760 --> 00:03:35,520
I don't see a lot of guys in 
this community so I'll be one of

82
00:03:35,520 --> 00:03:39,120
the only guys actually talking 
about it and doing this so it'll

83
00:03:39,120 --> 00:03:43,280
be like overnight success. 
It has been an 8 year journey 

84
00:03:43,280 --> 00:03:46,800
just to get to where I am right 
now and I've had to learn 

85
00:03:46,800 --> 00:03:50,160
everything I know along the way.
There is no book. 

86
00:03:50,160 --> 00:03:52,080
Probably is a book, but I didn't
read it. 

87
00:03:52,720 --> 00:03:54,560
I'm pretty sure there are a 
couple of books, but yeah I 

88
00:03:54,560 --> 00:03:57,160
didn't write them either. 
I do actually have a book about 

89
00:03:57,160 --> 00:04:00,240
YouTube on my shelf now and I 
also haven't read that one. 

90
00:04:00,760 --> 00:04:03,880
So there's definitely like 
different ways to go into it and

91
00:04:03,880 --> 00:04:05,760
I do have a background in 
broadcasting. 

92
00:04:05,920 --> 00:04:09,560
I was a radio DJ for a number of
years, so I had no problem in 

93
00:04:09,560 --> 00:04:12,960
talking and speaking. 
Now the video in front of the 

94
00:04:12,960 --> 00:04:16,519
video thing, not super 
comfortable with whatsoever. 

95
00:04:16,680 --> 00:04:20,519
So a lot of my early content, my
early videos even will just be 

96
00:04:20,519 --> 00:04:22,960
of my hands. 
I didn't show my face even on my

97
00:04:22,960 --> 00:04:25,960
YouTube channel and not even on 
my Instagram channel probably 

98
00:04:25,960 --> 00:04:28,840
for a number of years. 
And then and I finally was just 

99
00:04:28,840 --> 00:04:32,600
like, hey, I'm a person too. 
I'm more than just this bullet 

100
00:04:32,600 --> 00:04:35,880
journal and started to bring 
myself out a little bit more. 

101
00:04:35,880 --> 00:04:39,240
But early on, it definitely just
started with me sharing my 

102
00:04:39,240 --> 00:04:42,160
experience in my bullet journal,
what I was doing. 

103
00:04:42,240 --> 00:04:45,520
I started to try to mimic what 
else I was seeing online from 

104
00:04:45,520 --> 00:04:47,800
creators. 
So I was watching people do the 

105
00:04:47,800 --> 00:04:50,120
plan with me and set up their 
bullet journals. 

106
00:04:50,200 --> 00:04:52,800
And again, when I started doing 
this eight years ago, we just 

107
00:04:52,800 --> 00:04:55,120
talked about that last episode. 
We've been doing this for eight 

108
00:04:55,120 --> 00:04:57,080
years. 
There was no reels. 

109
00:04:57,080 --> 00:05:00,400
There was no long form or short 
form content on Instagram. 

110
00:05:00,600 --> 00:05:05,760
So really it was a lot of just 
still photographs at first until

111
00:05:05,760 --> 00:05:09,080
I started to dip my toe into 
some video with YouTube when I 

112
00:05:09,280 --> 00:05:11,360
started to dabble a little bit 
there. 

113
00:05:11,360 --> 00:05:12,880
But really just started with 
that. 

114
00:05:12,880 --> 00:05:15,160
And I just started to just share
stuff out. 

115
00:05:15,160 --> 00:05:17,920
And I know we'll get into some 
other like questions about like 

116
00:05:17,920 --> 00:05:20,520
what happens in that process. 
But before we do, I'd love to 

117
00:05:20,520 --> 00:05:23,280
hear about your start and kind 
of like what brought you into 

118
00:05:23,720 --> 00:05:26,080
this beautiful world of content 
creation. 

119
00:05:26,960 --> 00:05:29,960
Content creation. 
Oh my God, you said like the is 

120
00:05:29,960 --> 00:05:31,600
this a trigger word? 
I'm going to call it a trigger 

121
00:05:31,600 --> 00:05:32,840
word. 
You said influencer and I'm 

122
00:05:32,840 --> 00:05:36,800
like, oh. 
My God, I fully embraced it. 

123
00:05:36,800 --> 00:05:39,960
I mean, the truth of it is, I 
think there is very kind of dark

124
00:05:39,960 --> 00:05:43,400
side of the Internet influencer 
where you're just touting crap 

125
00:05:43,400 --> 00:05:45,600
to make money. 
And I think there's definitely a

126
00:05:45,600 --> 00:05:48,760
space where people are listening
to you and they're trusting you 

127
00:05:48,760 --> 00:05:50,680
and making decisions based off 
of that. 

128
00:05:50,680 --> 00:05:54,040
So I just accepted that I am 
influencing people when talking 

129
00:05:54,040 --> 00:05:57,400
about stuff that I love, but I 
don't like the negative side of 

130
00:05:57,400 --> 00:05:59,160
it because I don't want to be 
that person. 

131
00:05:59,360 --> 00:06:02,920
I do want to be able to share 
and save people money and 

132
00:06:02,920 --> 00:06:06,400
introduce them to cool things. 
But I'm more excited about them,

133
00:06:06,400 --> 00:06:08,960
like getting something and 
loving it than I am about them 

134
00:06:08,960 --> 00:06:10,720
getting it because I told them 
to, you know? 

135
00:06:11,280 --> 00:06:13,480
Yeah, no, 100%. 
I do think that there's just 

136
00:06:13,480 --> 00:06:16,080
like, I know it's probably just 
all in my head, but I have a 

137
00:06:16,080 --> 00:06:19,640
very negative connotation with 
the word influencer and for 

138
00:06:19,640 --> 00:06:22,760
seemingly no reason because I'm 
usually pretty good with 

139
00:06:22,760 --> 00:06:26,280
separating those kind of 
feelings from most words. 

140
00:06:26,520 --> 00:06:28,240
Like for instance, you know, the
idea of trigger. 

141
00:06:28,240 --> 00:06:31,000
We have like the trigger list, 
which is a type of layout you 

142
00:06:31,000 --> 00:06:32,160
can put in your journal and 
such. 

143
00:06:32,320 --> 00:06:34,920
I know a lot of people do not 
like that because of the kind of

144
00:06:34,920 --> 00:06:38,720
more like commonly used version 
of the word trigger nowadays in 

145
00:06:38,720 --> 00:06:41,160
terms of like mental health, 
PTSD, that kind of stuff. 

146
00:06:41,280 --> 00:06:43,720
Whereas trigger list is really 
just used for the idea of 

147
00:06:43,800 --> 00:06:46,480
triggering or prompting an idea 
for a brain dump. 

148
00:06:46,720 --> 00:06:48,920
But influencer is one of those 
ones that I still get really 

149
00:06:48,920 --> 00:06:51,640
caught up on for some reason. 
And it's probably because when 

150
00:06:51,640 --> 00:06:54,320
people call me that, I don't 
really see myself as that. 

151
00:06:54,320 --> 00:06:55,840
So there's this like kind of 
disconnect. 

152
00:06:55,840 --> 00:06:59,240
But in terms of getting started 
in the world of content 

153
00:06:59,240 --> 00:07:02,160
creation, I would consider my 
start to really be more like an 

154
00:07:02,160 --> 00:07:04,800
Instagram start. 
So it started just, you know, 

155
00:07:05,080 --> 00:07:08,000
sharing my pictures on there of 
the layouts I was making and 

156
00:07:08,000 --> 00:07:11,160
such slowly getting ever so 
slightly better. 

157
00:07:11,280 --> 00:07:13,960
Taking photos. 
My gosh, the the way that I used

158
00:07:13,960 --> 00:07:16,280
to take my pictures. 
First of all, disgusting. 

159
00:07:16,280 --> 00:07:20,160
But I used to have a shelf that 
I kind of I don't even know 

160
00:07:20,160 --> 00:07:22,480
where I got the shelf. 
It was like a spare shelf from 

161
00:07:22,480 --> 00:07:24,280
something that we we had in our 
house. 

162
00:07:24,520 --> 00:07:28,120
And I would take the shelf to 
different places in my home and 

163
00:07:28,120 --> 00:07:30,680
take photos on this shelf 
because I'm like, ah, then my 

164
00:07:30,680 --> 00:07:32,480
background is the same 
consistent color. 

165
00:07:32,640 --> 00:07:34,240
I can put it in the right 
lighting. 

166
00:07:34,240 --> 00:07:36,400
All of this. 
I thought I was like a genius. 

167
00:07:36,400 --> 00:07:39,120
I've like hacked the matrix here
with my shelf. 

168
00:07:39,240 --> 00:07:41,680
But Oh my gosh, looking back at 
some of those pictures, it was, 

169
00:07:41,920 --> 00:07:43,880
it left a lot to be desired, 
let's put it that way. 

170
00:07:43,960 --> 00:07:47,480
So getting into videoing though,
that kind of came, I don't know,

171
00:07:47,480 --> 00:07:50,760
is it about a year, maybe a year
and a half after I kind of 

172
00:07:50,760 --> 00:07:54,600
started actively taking 
Instagram seriously. 

173
00:07:55,040 --> 00:07:58,680
And just like you, you know, 
seeing creators online living, 

174
00:07:58,680 --> 00:08:01,680
living like a passion point 
effectively like being able to 

175
00:08:01,680 --> 00:08:04,240
do this thing that they really 
enjoyed and loved and share it 

176
00:08:04,240 --> 00:08:06,760
with the Internet and stuff. 
I didn't necessarily start with 

177
00:08:06,760 --> 00:08:09,360
the intention of this is going 
to be my full time thing kind of

178
00:08:09,360 --> 00:08:12,800
a thing, but more so I could do 
that to like why can't I share 

179
00:08:12,840 --> 00:08:16,000
videos online about journaling? 
It's like a big passion point 

180
00:08:16,000 --> 00:08:17,680
for me. 
I would love to share my ideas 

181
00:08:17,680 --> 00:08:20,120
with other people. 
So why don't we do that? 

182
00:08:20,400 --> 00:08:21,960
I tried to start off kind of 
simply. 

183
00:08:21,960 --> 00:08:24,480
I was like, OK, we're just going
to do 1 video a week. 

184
00:08:24,480 --> 00:08:26,120
You know, set the bar really 
kind of low. 

185
00:08:26,120 --> 00:08:27,840
Make sure that you build up that
consistency. 

186
00:08:28,120 --> 00:08:30,200
I got to my second week. 
I'm like, this is ridiculous. 

187
00:08:30,200 --> 00:08:31,640
We need at least 2 videos a 
week. 

188
00:08:32,039 --> 00:08:35,919
So since then it's been 2 videos
a week at the very minimum for 

189
00:08:35,919 --> 00:08:39,120
almost every week since the 
what, 7 years ago when I 

190
00:08:39,120 --> 00:08:40,919
formally started the YouTube 
channel? 

191
00:08:41,640 --> 00:08:45,200
It is absolutely incredible. 
I remember starting myself and I

192
00:08:45,200 --> 00:08:47,280
didn't know anything about 
anything. 

193
00:08:47,280 --> 00:08:50,480
I think I just had my phone. 
I don't even know how I set it 

194
00:08:50,480 --> 00:08:52,160
up. 
I think my very first video was 

195
00:08:52,160 --> 00:08:56,600
a flip through video, no voice 
over, just me flipping through 

196
00:08:56,600 --> 00:08:58,160
it. 
I actually put post it notes 

197
00:08:58,160 --> 00:09:01,640
with captions in them because I 
didn't feel comfortable talking 

198
00:09:01,880 --> 00:09:04,320
in the video and it and it's 
still up there if you all want 

199
00:09:04,320 --> 00:09:07,080
to scroll all the way back to 
the earliest one. 

200
00:09:07,080 --> 00:09:08,880
Or I guess there's probably a 
filter for it. 

201
00:09:09,080 --> 00:09:12,360
You can see that and it is 
pretty wide, but there's a you 

202
00:09:12,400 --> 00:09:14,800
you hit on a point that I think 
is important, especially if 

203
00:09:14,800 --> 00:09:17,960
you're interested in becoming a 
content creator or posting stuff

204
00:09:17,960 --> 00:09:20,640
on social media. 
There is a lot that you have to 

205
00:09:20,640 --> 00:09:23,880
learn as a part of that process.
You might already be somewhat 

206
00:09:23,880 --> 00:09:26,160
good at it if you're a person 
who takes a lot of photos and 

207
00:09:26,280 --> 00:09:29,720
you do some color correction, if
you, you know, record video and 

208
00:09:29,720 --> 00:09:31,400
maybe edit some stuff on your 
phone. 

209
00:09:31,640 --> 00:09:34,320
But having not a lot of 
experience with me was the same 

210
00:09:34,320 --> 00:09:36,320
thing. 
Like, how do I get the photos to

211
00:09:36,320 --> 00:09:38,040
look right? 
So you're looking for the right 

212
00:09:38,040 --> 00:09:40,960
apps for it to be able to figure
out how to do that. 

213
00:09:40,960 --> 00:09:43,800
You try every freaking app in 
the world until you find one 

214
00:09:43,800 --> 00:09:45,760
that you love when you're 
editing video. 

215
00:09:46,000 --> 00:09:48,800
Did all my video editing on my 
phone for the first several 

216
00:09:48,800 --> 00:09:50,440
years. 
It wasn't actually probably 

217
00:09:50,440 --> 00:09:55,880
until I want to say maybe three 
years ago or so, maybe 4 Max, 

218
00:09:55,960 --> 00:09:59,040
when I actually started to use 
cameras and lighting. 

219
00:09:59,040 --> 00:10:01,120
And that's a whole other thing 
you have to learn. 

220
00:10:01,120 --> 00:10:04,400
When you go from using your 
iPhone as your main camera to an

221
00:10:04,440 --> 00:10:09,000
actual video camera, you got to 
worry about ISO and levels and 

222
00:10:09,000 --> 00:10:11,520
lighting and when you don't know
anything about it, that you're 

223
00:10:11,520 --> 00:10:13,960
just always learning. 
And that's the one thing I do 

224
00:10:13,960 --> 00:10:18,440
love about it, though for me, 
others might not, but I love the

225
00:10:18,440 --> 00:10:20,720
continuous learning that has had
to happen as a part of the 

226
00:10:20,720 --> 00:10:22,800
journey too. 
It just makes it that much more 

227
00:10:22,800 --> 00:10:23,800
interesting. 
Yeah. 

228
00:10:23,800 --> 00:10:26,520
And I think it's interesting to 
kind of like consider, you know,

229
00:10:26,520 --> 00:10:29,640
start at the bottom now we're 
here type things like the amount

230
00:10:29,640 --> 00:10:32,080
of kind of little skills that 
you've picked up along the way. 

231
00:10:32,080 --> 00:10:34,520
I think that's definitely one of
the most rewarding parts about 

232
00:10:34,520 --> 00:10:37,760
it is just the knowledge base 
that you start building around 

233
00:10:37,800 --> 00:10:41,200
your craft is very impressive. 
Like I still don't necessarily 

234
00:10:41,360 --> 00:10:44,560
know what ISO means, but I know 
how to set it. 

235
00:10:45,000 --> 00:10:48,120
Like I don't know what white 
ballads means, but I know how to

236
00:10:48,120 --> 00:10:50,480
fiddle around with it so it 
looks kind of good. 

237
00:10:50,720 --> 00:10:53,080
Oh, yeah, There's a lot of stuff
that when you're not a 

238
00:10:53,120 --> 00:10:56,160
professional videographer or 
photographer, you're right. 

239
00:10:56,160 --> 00:10:58,400
These are terms that you hear. 
I have them written down 

240
00:10:58,400 --> 00:11:00,720
somewhere because I remember 
when I first thought I kept a 

241
00:11:00,720 --> 00:11:03,280
little log of like all the 
shortcuts for the different 

242
00:11:03,280 --> 00:11:06,200
programs I was using all the 
words that I needed to learn. 

243
00:11:06,440 --> 00:11:09,760
And luckily there are some 
amazing other content creators 

244
00:11:09,960 --> 00:11:13,840
online that that do exactly 
that, teach you how to set up a 

245
00:11:13,840 --> 00:11:17,120
background or a space, your 
lighting, the best things to 

246
00:11:17,320 --> 00:11:20,400
edit your videos and how to set 
the right photography. 

247
00:11:20,600 --> 00:11:22,600
There's I've learned so much 
from others too. 

248
00:11:22,600 --> 00:11:25,320
And that's also what I hope that
Ioffer people too, as a part of 

249
00:11:25,320 --> 00:11:27,800
what we're doing is that they're
learning from me as well. 

250
00:11:27,800 --> 00:11:31,360
Not that I'm making creator 
focused content like the others 

251
00:11:31,360 --> 00:11:34,880
are, but even picking the right 
notebook, using the right pen, 

252
00:11:34,880 --> 00:11:37,760
how to use certain pens. 
Think fountain pens for me have 

253
00:11:37,760 --> 00:11:40,480
been a area of interest, 
obviously, but teaching other 

254
00:11:40,480 --> 00:11:43,120
people how to do that that might
be interested, like that's 

255
00:11:43,200 --> 00:11:46,520
really fun for me as well. 
So there's a lot of positivity 

256
00:11:46,520 --> 00:11:49,400
to learning and then sharing 
that back with your audience as 

257
00:11:49,400 --> 00:11:50,960
well. 
Yeah, I would fully agree. 

258
00:11:50,960 --> 00:11:53,520
I mean like coming from a 
teacher background, like that's 

259
00:11:53,520 --> 00:11:57,040
what I'm traditionally trained 
and or whatnot and getting to 

260
00:11:57,160 --> 00:12:00,920
still use the skills that I had 
through that role, but now in a 

261
00:12:00,920 --> 00:12:02,680
different space. 
Like rather than teaching to a 

262
00:12:02,680 --> 00:12:06,360
classroom, I'm teaching to the 
viewer at home or the planner 

263
00:12:06,360 --> 00:12:09,760
pals or whoever else, the team. 
But I also liked your point. 

264
00:12:09,760 --> 00:12:13,120
The idea of editing on your 
phone for an entire year, I 

265
00:12:13,120 --> 00:12:15,560
could not even. 
I'm very much the kind of person

266
00:12:15,560 --> 00:12:17,560
who when I decide I want to do 
something, I'm like, cool, I'm 

267
00:12:17,560 --> 00:12:19,120
going to go buy all the 
suppliers for it. 

268
00:12:19,120 --> 00:12:21,160
It doesn't even matter that I 
probably won't stick with this. 

269
00:12:21,360 --> 00:12:23,280
I'll have a better chance of 
sticking with it if I have 

270
00:12:23,280 --> 00:12:25,760
everything I need. 
That's why when I started bullet

271
00:12:25,760 --> 00:12:28,480
journaling, like four days into 
bullet journaling, I'm like, 

272
00:12:28,520 --> 00:12:30,920
well, obviously I need the full 
collection of Tombos. 

273
00:12:31,560 --> 00:12:34,280
Like this is a hobby that you've
kept up with for only four days 

274
00:12:34,280 --> 00:12:36,440
and you're going to go and drop 
$300.00 on pens. 

275
00:12:36,520 --> 00:12:38,520
Yes, because that's where my 
logic is at. 

276
00:12:38,800 --> 00:12:42,240
The similar idea with my camera 
setup and all of this kind of 

277
00:12:42,240 --> 00:12:43,800
stuff. 
I went and bought myself a 

278
00:12:43,800 --> 00:12:48,560
proper DSLR camera, not having 
known anything about how to use 

279
00:12:48,560 --> 00:12:50,720
it. 
I tried to use it for one video 

280
00:12:50,720 --> 00:12:53,200
on the tripod I bought, 
forgetting that it would have to

281
00:12:53,200 --> 00:12:56,240
be pointed down so I couldn't 
get an angle where you couldn't 

282
00:12:56,240 --> 00:12:59,200
see the tripod's feet. 
And if I did, the camera would 

283
00:12:59,200 --> 00:13:01,240
just fall on its own face. 
So I'm like, well, that's not 

284
00:13:01,240 --> 00:13:03,440
going to work. 
My first video that I actually 

285
00:13:03,440 --> 00:13:08,880
successfully filmed, I had to 
tie my camera to the tripod with

286
00:13:08,880 --> 00:13:10,920
string. 
Oh my goodness. 

287
00:13:11,200 --> 00:13:15,040
I didn't have a mount for it. 
So I think if you go back and 

288
00:13:15,040 --> 00:13:16,720
look at it, I also just like 
you. 

289
00:13:16,720 --> 00:13:18,240
I was like, I have to film on 
white. 

290
00:13:18,440 --> 00:13:22,560
So I got an old pillowcase that 
I'm pretty sure had like, age 

291
00:13:22,560 --> 00:13:24,680
spots on it. 
It's not pretty. 

292
00:13:24,760 --> 00:13:27,880
It's like, it's not nice. 
But yeah, tied it up with 

293
00:13:27,920 --> 00:13:31,160
string, filled it on this 
pillowcase had the most awkward,

294
00:13:31,160 --> 00:13:33,600
nervous voice. 
And I used to make this, like, 

295
00:13:35,040 --> 00:13:37,520
noise with my mouth. 
I'm like, are you a rabbit? 

296
00:13:37,640 --> 00:13:40,720
Oh, my gosh, Like nobody wants 
to hear that. 

297
00:13:40,960 --> 00:13:42,880
Looking back on it, I'm just 
like, oh, you. 

298
00:13:42,960 --> 00:13:46,120
But at least she started. 
She started and she kept with it

299
00:13:46,120 --> 00:13:48,040
and now she's here. 
Yeah, there are different 

300
00:13:48,040 --> 00:13:50,520
approaches to it that are out 
there. 

301
00:13:50,520 --> 00:13:55,120
I feel like more often than not,
you see the slow grow that 

302
00:13:55,120 --> 00:13:57,600
happens where you're just trying
it, you're learning more, you're

303
00:13:57,600 --> 00:14:01,040
getting better equipment, you're
getting more comfortable and all

304
00:14:01,040 --> 00:14:02,640
of that. 
And then there is the more 

305
00:14:02,760 --> 00:14:06,640
professional approach, which is 
planning ahead, knowing all your

306
00:14:06,640 --> 00:14:09,440
things, having all the equipment
that you need, knowing how to 

307
00:14:09,440 --> 00:14:12,400
use it, and essentially hitting 
the ground running with amazing 

308
00:14:12,400 --> 00:14:14,480
content. 
I think there's a number of 

309
00:14:14,600 --> 00:14:18,120
people recently that I've seen 
on even YouTube that have like 4

310
00:14:18,120 --> 00:14:21,680
videos and already have like 
300,000 followers. 

311
00:14:21,840 --> 00:14:23,920
Now, they probably came from a 
different area. 

312
00:14:23,920 --> 00:14:26,280
I know there's a lot of people 
that come from like BuzzFeed or 

313
00:14:26,280 --> 00:14:28,360
something like that and then 
start like their own channel, 

314
00:14:28,360 --> 00:14:30,680
right? 
But there's also just a such a 

315
00:14:30,680 --> 00:14:34,240
high level of production on so 
many of those videos where 

316
00:14:34,240 --> 00:14:35,880
you're just like, yeah, this is 
a professional. 

317
00:14:36,040 --> 00:14:37,880
I like the topic. 
This is something that I'm going

318
00:14:37,880 --> 00:14:41,520
to like versus US Jerry rigging 
our cameras together and it 

319
00:14:41,520 --> 00:14:45,040
falling over while we're trying 
to do something or making funny 

320
00:14:45,040 --> 00:14:47,960
noises with their mouths as 
we're trying to plan. 

321
00:14:48,000 --> 00:14:49,720
Or I used to do this all the 
time too. 

322
00:14:49,720 --> 00:14:52,760
You'd see the top part of my 
head a lot as a, because I like 

323
00:14:52,760 --> 00:14:55,320
to be up close when I'm working 
inside of my journal. 

324
00:14:55,320 --> 00:14:57,640
So I'd be like up. 
I'm like, Mark, no one wants to 

325
00:14:57,640 --> 00:15:00,120
see the back of your head while 
you're doing this, man. 

326
00:15:00,320 --> 00:15:03,920
Like get your stuff together. 
But it is just a really fun 

327
00:15:03,920 --> 00:15:07,240
approach though, looking back on
it now, back then, I was so 

328
00:15:07,240 --> 00:15:09,360
frustrated with everything that 
I was doing. 

329
00:15:09,440 --> 00:15:10,920
Oh. 
My gosh, yeah. 

330
00:15:10,960 --> 00:15:14,280
One of the earlier videos I had,
I think I'd been doing the whole

331
00:15:14,320 --> 00:15:18,160
YouTube thing for at least like 
10 months at that point. 

332
00:15:18,400 --> 00:15:20,320
I'm like, all right, we're going
to make a resource video. 

333
00:15:20,320 --> 00:15:23,280
It's going to be about vertical 
weekly logs and like different 

334
00:15:23,280 --> 00:15:25,400
things you can include and 
different styles and all that. 

335
00:15:25,680 --> 00:15:27,800
You know, it was a decent amount
of planning that went into that.

336
00:15:27,800 --> 00:15:30,560
I was feeling very positive 
about it and it was the first 

337
00:15:30,560 --> 00:15:35,400
video that I tried locking my 
focus or like my white balance 

338
00:15:35,400 --> 00:15:37,520
or something like that. 
And the entire video is 

339
00:15:37,520 --> 00:15:39,480
completely blown out. 
Oh my gosh. 

340
00:15:39,480 --> 00:15:42,040
I was like, am I living on the 
surface of the sun right now? 

341
00:15:42,200 --> 00:15:43,760
Possibly. 
It looks like it. 

342
00:15:43,760 --> 00:15:47,040
I hope I don't have Melanoma. 
Like awful, awful footage. 

343
00:15:47,040 --> 00:15:48,760
But I was like, this is the 
video for the week. 

344
00:15:48,760 --> 00:15:50,640
We're going to release it. 
We just need to put a little 

345
00:15:50,640 --> 00:15:53,560
disclaimer to say sorry that was
wrong. 

346
00:15:54,200 --> 00:15:56,280
Yeah, we're not going to re 
record it, are you? 

347
00:15:56,280 --> 00:15:58,880
Oh my gosh, all that wasted time
and space. 

348
00:15:58,880 --> 00:16:01,160
My goodness. 
And resetting up all of the 

349
00:16:01,160 --> 00:16:04,680
layouts that I'd already just 
set up, especially because I was

350
00:16:05,160 --> 00:16:08,440
doing it not full time at that 
stage, doing it with my full 

351
00:16:08,440 --> 00:16:10,840
time teaching job. 
It's like, OK, we get home on a 

352
00:16:10,840 --> 00:16:13,240
Wednesday, we film and record 
the video. 

353
00:16:13,240 --> 00:16:14,960
What? 
Not to put it up on a Thursday. 

354
00:16:15,000 --> 00:16:17,840
Or actually, I think I would get
home on a Thursday, film and 

355
00:16:17,840 --> 00:16:21,440
record it on the Thursday and 
release it that evening because 

356
00:16:21,440 --> 00:16:23,800
I hadn't set, like, a particular
all the time I was releasing 

357
00:16:23,800 --> 00:16:25,720
things. 
Nowadays, my videos come out on 

358
00:16:25,720 --> 00:16:28,240
a Thursday and a Saturday, my 
time at 2:00 AM. 

359
00:16:28,440 --> 00:16:30,240
So if I don't respond to you 
right away, it's because I'm 

360
00:16:30,240 --> 00:16:32,560
asleep. 
But oh, my gosh, yeah. 

361
00:16:32,560 --> 00:16:35,600
Like because I was flying by the
seat of my pants so much. 

362
00:16:35,600 --> 00:16:37,040
It's like, we need to get this 
up. 

363
00:16:37,040 --> 00:16:40,040
It if it's blown out, that's 
what it is, kind of a thing. 

364
00:16:40,320 --> 00:16:44,240
From a content generation 
standpoint, you know, generating

365
00:16:44,240 --> 00:16:47,880
ideas and things like that, I'm 
curious to ask you first and we 

366
00:16:47,880 --> 00:16:50,840
can chat more about it. 
Of course, we're early on. 

367
00:16:50,840 --> 00:16:54,560
Were you actually planning out 
content to then put online or 

368
00:16:54,560 --> 00:16:57,360
were you still what you just 
said, kind of flying by the city

369
00:16:57,360 --> 00:16:59,760
your pants with like, well, 
here's what I'm doing in my 

370
00:16:59,760 --> 00:17:02,040
journal, therefore I'm recording
it and that's it. 

371
00:17:02,040 --> 00:17:04,800
How did you start off and I 
guess compared to how you are 

372
00:17:04,800 --> 00:17:07,640
now with planning for the 
content you're creating? 

373
00:17:07,920 --> 00:17:11,240
Yeah, when I first started, I 
said I kind of thought I was 

374
00:17:11,240 --> 00:17:13,000
only going to be doing one video
a week. 

375
00:17:13,319 --> 00:17:15,880
So it's like, all right, well, 
we can do like the monthly setup

376
00:17:15,880 --> 00:17:17,480
that can be one that we we kind 
of do. 

377
00:17:17,720 --> 00:17:21,240
And I'd written myself, you 
know, ages in advance, several 

378
00:17:21,240 --> 00:17:23,960
months, if not years in advance,
like, Oh, if I ever start a 

379
00:17:23,960 --> 00:17:26,400
YouTube channel, these are the 
kind of things I can talk about.

380
00:17:26,599 --> 00:17:30,000
So I already had a little very 
small, not even a well, more 

381
00:17:30,000 --> 00:17:32,680
like a bucket, a little bucket 
of ideas. 

382
00:17:32,920 --> 00:17:35,920
So I started pulling through 
those for the most part, but 

383
00:17:35,920 --> 00:17:38,680
going from that one video for 
the first week to two videos in 

384
00:17:38,680 --> 00:17:41,560
the second week and there on 
out, I decided, OK, well, one of

385
00:17:41,560 --> 00:17:44,200
those videos is just going to be
my weekly plan with me. 

386
00:17:44,200 --> 00:17:45,840
That's the one that happens on a
Thursday. 

387
00:17:45,960 --> 00:17:48,720
So then if people wanted to use 
it for inspirational whatnot, 

388
00:17:48,720 --> 00:17:51,200
they have a little bit of time 
in advance of when they would in

389
00:17:51,200 --> 00:17:53,760
theory be setting this up, they 
could use it. 

390
00:17:54,040 --> 00:17:56,480
And then whichever other video I
had for the week, that would 

391
00:17:56,480 --> 00:17:58,720
just be something else. 
Like, you know, once a month, 

392
00:17:58,720 --> 00:18:00,160
it'll be the monthly plan with 
me. 

393
00:18:00,320 --> 00:18:02,800
We might have some stuff about 
my stationary collection or 

394
00:18:02,800 --> 00:18:05,280
anything like that. 
I didn't plan it too far in 

395
00:18:05,280 --> 00:18:08,560
advance outside of just keeping 
my little bucket of ideas, and 

396
00:18:08,800 --> 00:18:11,000
notably didn't run out of ideas.
So that was pretty good. 

397
00:18:11,840 --> 00:18:13,840
What about you? 
How did you approach it when you

398
00:18:13,840 --> 00:18:17,760
first started? 
So I'm not extremely proud to 

399
00:18:17,760 --> 00:18:21,080
say that the way I started is 
almost exactly how I still do it

400
00:18:21,080 --> 00:18:24,240
now, which is flying by the seat
of my pants. 

401
00:18:24,480 --> 00:18:27,640
So when I first started it, 
obviously I had no idea what I 

402
00:18:27,640 --> 00:18:31,000
was doing. 
I had no idea about a cadence in

403
00:18:31,000 --> 00:18:32,720
which you should be posting 
things. 

404
00:18:32,720 --> 00:18:38,640
I still do it now where I will 
record something, a picture or a

405
00:18:38,640 --> 00:18:42,280
reel or whatever is that I'm 
doing and I have 0 patience and 

406
00:18:42,280 --> 00:18:45,800
I'm like no, get it out now 
knowing damn well that 11:30 at 

407
00:18:45,800 --> 00:18:49,120
night isn't the best time 
necessarily to do that. 

408
00:18:49,120 --> 00:18:52,840
But I just get very impatient 
and if I don't put it into a 

409
00:18:52,840 --> 00:18:55,440
draft format or put it in the 
place where it needs to be, then

410
00:18:55,440 --> 00:18:57,240
I'll forget that it's in my 
camera roll. 

411
00:18:57,240 --> 00:18:59,560
Same thing with all the 
screenshots I take and never 

412
00:18:59,760 --> 00:19:01,880
ever look back on ever again. 
Right? 

413
00:19:02,160 --> 00:19:04,840
So that's exactly how it rolls 
for me with the content that I'm

414
00:19:04,840 --> 00:19:07,320
doing too. 
I probably have so much stuff in

415
00:19:07,320 --> 00:19:10,160
my phone, Jess, that I've 
recorded that I just totally 

416
00:19:10,160 --> 00:19:13,120
forgot that I did because I had 
to move on to something else. 

417
00:19:13,360 --> 00:19:16,000
And I think that a lot of that 
has to do because of the way in 

418
00:19:16,000 --> 00:19:20,240
which I am recording and working
on social media while also 

419
00:19:20,240 --> 00:19:24,200
holding a full time job as well,
is that I kind of use the little

420
00:19:24,200 --> 00:19:27,240
moments in time to be able to do
that. 

421
00:19:27,400 --> 00:19:32,200
So when I really hit my strides 
with bullet journaling and also 

422
00:19:32,320 --> 00:19:36,480
was posting more, I loved it 
because at the time, my office 

423
00:19:36,560 --> 00:19:40,560
office at work first, I had like
a huge amount of plans and 

424
00:19:40,560 --> 00:19:44,000
succulents because I had this 
giant window, this really nice 

425
00:19:44,000 --> 00:19:48,560
wood desk. 
It was the most ideal situation 

426
00:19:48,680 --> 00:19:52,520
to take pictures. 
I miss that office so much, but 

427
00:19:52,640 --> 00:19:55,040
I had to be careful. 
So I would get to work a little 

428
00:19:55,040 --> 00:19:57,880
bit early, not super early 
because I knew if I wanted to 

429
00:19:57,880 --> 00:20:01,240
take a photo in there, I could. 
Because otherwise it's weird if 

430
00:20:01,240 --> 00:20:04,320
you're taking photos of your 
notebook and your Co workers are

431
00:20:04,320 --> 00:20:06,200
coming into your office to be 
like, hey, I have a. 

432
00:20:06,560 --> 00:20:08,200
Question about work, what are 
you doing? 

433
00:20:08,760 --> 00:20:12,520
I had to be very careful, right?
Because technically I'm working,

434
00:20:12,520 --> 00:20:14,200
right? 
So like I shouldn't be doing 

435
00:20:14,200 --> 00:20:17,200
stuff on social media people 
already get funny about just 

436
00:20:17,200 --> 00:20:19,480
like scrolling through Instagram
and TikTok. 

437
00:20:19,480 --> 00:20:23,160
I was creating content to post 
on the Internet and I've always 

438
00:20:23,160 --> 00:20:25,040
been very careful of that as 
well. 

439
00:20:25,040 --> 00:20:28,280
I know we'll talk more about the
full time versus part time and 

440
00:20:28,280 --> 00:20:31,560
how I approach it, but I knew 
from the beginning the fact that

441
00:20:31,560 --> 00:20:34,160
I was, I had a full time job and
was doing this. 

442
00:20:34,160 --> 00:20:37,000
I always had to make sure that I
was creating separation. 

443
00:20:37,280 --> 00:20:39,120
And I still do that today as 
well. 

444
00:20:39,120 --> 00:20:42,160
Even though my followers have 
got bigger and I've done more 

445
00:20:42,160 --> 00:20:44,240
stuff. 
I have to be very careful of 

446
00:20:44,240 --> 00:20:45,960
that. 
I'm just very mindful of it. 

447
00:20:46,280 --> 00:20:48,960
But I was just trying to use 
what I had when I had it. 

448
00:20:48,960 --> 00:20:50,960
So if I could take a picture, 
then I had the picture. 

449
00:20:50,960 --> 00:20:54,880
I would post it for the day when
I was planning for my following 

450
00:20:54,920 --> 00:20:57,000
week. 
And I still do the same thing 

451
00:20:57,000 --> 00:20:58,960
now, just a little bit 
differently. 

452
00:20:59,040 --> 00:21:01,840
I'll still record it as I do my 
setup, but I'll have to use it 

453
00:21:01,840 --> 00:21:05,560
later because I, I don't have 
the time all the time to record 

454
00:21:05,720 --> 00:21:07,520
and do the voice over and the 
editing. 

455
00:21:07,520 --> 00:21:10,760
Because on top of also working 
full time, I have a family, 

456
00:21:10,760 --> 00:21:12,440
right? 
I have kids and my wife and our 

457
00:21:12,440 --> 00:21:16,160
dogs and life that happened. 
So I try to use the time that I 

458
00:21:16,160 --> 00:21:18,800
have efficiently. 
And that's still how I work 

459
00:21:18,800 --> 00:21:20,520
today. 
So take a photo when you can, 

460
00:21:20,720 --> 00:21:24,000
make a real when you can or 
designate certain time. 

461
00:21:24,000 --> 00:21:26,760
But I've never been good. 
Like you're saying, we're on 

462
00:21:26,760 --> 00:21:29,240
Thursdays. 
I release this because this will

463
00:21:29,240 --> 00:21:30,680
help someone for the following 
week. 

464
00:21:30,680 --> 00:21:33,320
I'm like, all right, I recorded 
a thing, did a thing, post it 

465
00:21:33,320 --> 00:21:37,400
now on Monday morning at 9:00 
when everyone has already 

466
00:21:37,400 --> 00:21:39,160
started their week. 
No one's using that for 

467
00:21:39,160 --> 00:21:42,840
inspiration, but I just kind of 
treat it kind of how it is, 

468
00:21:42,840 --> 00:21:45,960
which is here's my life, 
literally in the moment. 

469
00:21:46,480 --> 00:21:50,440
Yeah, I think it also probably 
in part was for me as well. 

470
00:21:50,440 --> 00:21:53,800
Like I don't do structured 
weekly logs anymore so much. 

471
00:21:53,800 --> 00:21:56,320
It's not really what I need from
my journal. 

472
00:21:56,520 --> 00:22:00,080
But back then when I was working
full time as a teacher as well, 

473
00:22:00,200 --> 00:22:02,440
having that pre structure 
already done. 

474
00:22:02,520 --> 00:22:04,520
So when it comes to do my 
planning for the next week, 

475
00:22:04,520 --> 00:22:06,440
which would have been on like a 
Friday and a Saturday and a 

476
00:22:06,440 --> 00:22:09,240
Sunday, then at least I've got 
the structure to work in I 

477
00:22:09,240 --> 00:22:10,880
suppose. 
So it was probably a little bit 

478
00:22:10,880 --> 00:22:13,880
selfish as well, but it was nice
that it aligned with being able 

479
00:22:13,880 --> 00:22:16,800
to help other people. 
I think that maybe I've given 

480
00:22:16,800 --> 00:22:18,920
the wrong impression here. 
I'm also still flying by the 

481
00:22:18,920 --> 00:22:20,320
seat of my pants, just a little 
bit. 

482
00:22:20,320 --> 00:22:23,440
Less flying, less pants, more 
pants. 

483
00:22:23,440 --> 00:22:25,360
I don't even know. 
I still have pants, don't worry.

484
00:22:25,480 --> 00:22:27,680
Oh my gosh. 
I mean, we can't see below the 

485
00:22:27,680 --> 00:22:29,840
waist, so we don't know what 
you're doing down there, Jess. 

486
00:22:29,840 --> 00:22:31,440
It's all, it's all party down 
there guys. 

487
00:22:31,560 --> 00:22:35,040
It's all party. 
But in terms of the like process

488
00:22:35,040 --> 00:22:37,840
that I kind of use now, one of 
the perks that I have for my 

489
00:22:37,840 --> 00:22:40,760
memberships on YouTube is 
knowing in advance what my 

490
00:22:40,760 --> 00:22:42,720
calendar is going to be. 
So that kind of holds me 

491
00:22:42,720 --> 00:22:45,320
accountable to personally 
knowing what my calendar is 

492
00:22:45,320 --> 00:22:47,240
going to be. 
I do put the little proviso 

493
00:22:47,240 --> 00:22:49,600
that's like, you know, subject 
to minor variations, but I do 

494
00:22:49,600 --> 00:22:52,560
stick with it for the most part.
It also means that when I do 

495
00:22:52,560 --> 00:22:55,640
those bigger videos where it's 
like, oh you know, 50 ideas for 

496
00:22:55,680 --> 00:23:01,080
ABC, 27 ideas for XYZ, like I 
have some more time to be able 

497
00:23:01,080 --> 00:23:04,240
to think through what ideas I 
could have, set them up, then 

498
00:23:04,240 --> 00:23:06,440
record and then edit the video 
and get it out just the day 

499
00:23:06,440 --> 00:23:09,120
before it's supposed to release.
Yeah, There's nothing wrong with

500
00:23:09,120 --> 00:23:11,680
working up-to-the-minute. 
You just already knew what you 

501
00:23:11,680 --> 00:23:15,360
had to do and you just had to 
kind of get there eventually. 

502
00:23:15,560 --> 00:23:18,320
I mean, I've tried a lot of 
different formats of planning, 

503
00:23:18,560 --> 00:23:22,520
both online, digital, analog. 
I have a whiteboard over here 

504
00:23:22,520 --> 00:23:26,160
next to me that I have 
repurposed at least eight times 

505
00:23:26,160 --> 00:23:29,840
for content creation. 
Jess and I have a YouTube 

506
00:23:29,840 --> 00:23:32,680
mastermind that we've been doing
for quite some time. 

507
00:23:32,680 --> 00:23:36,000
And as a part of that, often I 
will set intentions for things 

508
00:23:36,000 --> 00:23:38,120
that I want to do. 
I'll be like, I'm going to plan,

509
00:23:38,320 --> 00:23:40,800
you know, three months in 
advance and I print out all the 

510
00:23:40,800 --> 00:23:43,160
calendars and I, for the most 
part, get there. 

511
00:23:43,160 --> 00:23:46,720
I just have a hard time of 
actually following through on 

512
00:23:46,720 --> 00:23:48,880
that. 
Like right now I have 10 videos 

513
00:23:48,880 --> 00:23:51,240
that have been outlined that are
ready to go. 

514
00:23:51,560 --> 00:23:54,440
I'm just like not interested in 
recording those, but I'll get a 

515
00:23:54,440 --> 00:23:56,720
new planner or a new pen or 
something in the mail. 

516
00:23:56,720 --> 00:23:59,200
I'm like, this is what I'm 
excited about right now. 

517
00:23:59,200 --> 00:24:00,720
And like that's the video that I
make. 

518
00:24:00,880 --> 00:24:04,320
It's not thought through. 
I'm flying by this with my pants

519
00:24:04,320 --> 00:24:06,280
as I'm doing it. 
I'm talking as essentially I'm 

520
00:24:06,280 --> 00:24:08,640
experiencing it for the very 
first time as well, which 

521
00:24:08,920 --> 00:24:11,000
luckily people find 
entertaining. 

522
00:24:11,000 --> 00:24:13,960
I'm very lucky for that. 
But I've just never been good at

523
00:24:13,960 --> 00:24:16,760
like following through with the 
plan, even though I've planned 

524
00:24:16,960 --> 00:24:21,000
several different ways, like 
Notion is has all the details in

525
00:24:21,000 --> 00:24:23,000
it. 
That's where I kind of finalize 

526
00:24:23,000 --> 00:24:26,120
things somewhat, so to say. 
But I have sticky notes over 

527
00:24:26,120 --> 00:24:28,400
here. 
I have another journal over here

528
00:24:28,400 --> 00:24:31,120
that has stuff written in it. 
I have stuff in my phone. 

529
00:24:31,320 --> 00:24:34,120
I've been better about bringing 
it into a singular place, but I 

530
00:24:34,120 --> 00:24:36,800
just kind of feel like, you 
know, however it happens, market

531
00:24:36,800 --> 00:24:39,000
happens. 
Yeah, most of my planning is 

532
00:24:39,000 --> 00:24:41,760
done by a Notion, mainly because
things can change and then you 

533
00:24:41,760 --> 00:24:43,880
can move them around without 
crossing a bunch of stuff out. 

534
00:24:44,200 --> 00:24:46,320
Also, because it has that 
functionality of like being able

535
00:24:46,320 --> 00:24:49,480
to write your outlines or 
whatever and you're saving URLs 

536
00:24:49,480 --> 00:24:51,880
if you have any inspiration 
pieces that you want to link to 

537
00:24:51,880 --> 00:24:53,680
in the description box or 
anything like that. 

538
00:24:53,840 --> 00:24:56,920
I do find that doing that 
planning digitally is just 

539
00:24:57,080 --> 00:24:59,480
better for me. 
If I, well, I mean, technically 

540
00:24:59,480 --> 00:25:02,320
speaking, I guess I do have some
of it in my planner, but that's 

541
00:25:02,320 --> 00:25:05,000
more so just like checklists of 
stuff that I need to do. 

542
00:25:05,000 --> 00:25:07,040
So then once it's done, I can 
cross it off and have that 

543
00:25:07,040 --> 00:25:09,040
little kind of dope man kick. 
Like, yeah, I did the thing, 

544
00:25:09,040 --> 00:25:10,320
he's out, let's go do more 
things. 

545
00:25:10,640 --> 00:25:15,040
But for the most part, I've been
using Notion for, gosh, it's 

546
00:25:15,040 --> 00:25:18,400
been, it's been a hot minute. 
Many moons have passed and I've 

547
00:25:18,400 --> 00:25:19,960
been using it. 
And so I've gotten really kind 

548
00:25:19,960 --> 00:25:24,160
of established in that, but in 
this kind of planning system of,

549
00:25:24,160 --> 00:25:26,000
you know, pre planning the 
videos at least a month in 

550
00:25:26,000 --> 00:25:29,080
advance, typically speaking, I 
find that that's like the sweet 

551
00:25:29,080 --> 00:25:33,160
point in terms of, okay, I have 
enough of an idea of what I've 

552
00:25:33,160 --> 00:25:35,480
got going on in the month. 
I have enough of an idea of what

553
00:25:35,480 --> 00:25:38,680
I might actually be interested 
in releasing that I can kind of 

554
00:25:38,680 --> 00:25:42,680
just make myself do it. 
I do appreciate the idea of just

555
00:25:42,680 --> 00:25:44,440
kind of waking up on a Monday 
and being like, you know what, 

556
00:25:44,440 --> 00:25:47,800
today I'm going to record about 
XYZ because that's where my 

557
00:25:47,800 --> 00:25:50,000
passion is. 
But I feel like people might get

558
00:25:50,000 --> 00:25:52,160
a little annoyed at me because 
of food. 

559
00:25:52,280 --> 00:25:57,200
Like they come to like expect a 
certain system, I suppose. 

560
00:25:57,360 --> 00:26:00,600
Not to say that like your system
is quite bad or anything because

561
00:26:00,600 --> 00:26:02,520
it's obviously working for you 
just fine. 

562
00:26:02,520 --> 00:26:05,520
Follow your joy all about it. 
It's more so just like because 

563
00:26:05,520 --> 00:26:08,760
of what I've got so far or like 
done so far and the things that 

564
00:26:08,760 --> 00:26:11,480
people are kind of like 
expecting, either in terms of 

565
00:26:11,480 --> 00:26:14,080
the type of content or the 
scheduling of content or 

566
00:26:14,080 --> 00:26:16,640
anything like that. 
I like to be reliable in that 

567
00:26:16,640 --> 00:26:17,960
way. 
I like to trick myself into 

568
00:26:17,960 --> 00:26:19,800
thinking I'm reliable. 
And this is one of the ways I 

569
00:26:19,800 --> 00:26:22,000
trick myself. 
Something that I think that 

570
00:26:22,000 --> 00:26:25,000
maybe you don't realize because 
you're in it, right, is that the

571
00:26:25,000 --> 00:26:27,680
amount of work that you have put
into it, so I feel personally is

572
00:26:27,680 --> 00:26:30,480
paid off because your community 
is probably one of the strongest

573
00:26:30,480 --> 00:26:33,080
communities out there, the least
that I see. 

574
00:26:33,280 --> 00:26:37,760
People will go to fight for you.
They will go to do whatever they

575
00:26:37,760 --> 00:26:39,760
need to. 
It's just part of their 

576
00:26:39,760 --> 00:26:42,360
day-to-day. 
But I think what's great is that

577
00:26:42,360 --> 00:26:44,480
they know your schedule. 
So there are times where people 

578
00:26:44,480 --> 00:26:47,320
will be like, oh, I have this 
question and there'll be someone

579
00:26:47,320 --> 00:26:49,680
totally random. 
They'll be like, oh, Jess has 

580
00:26:49,680 --> 00:26:52,760
this, she published it On this 
date in this place, or you can 

581
00:26:52,760 --> 00:26:56,200
always find a new video of hers 
on this day on her lives. 

582
00:26:56,200 --> 00:26:58,400
You know what, just like this is
awesome because people know what

583
00:26:58,400 --> 00:27:00,800
to expect day. 
I'm sorry, but no one knows what

584
00:27:00,800 --> 00:27:03,160
to expect from me. 
I've been trying to do lives and

585
00:27:03,160 --> 00:27:05,440
I'm like 8:30 in the morning my 
time. 

586
00:27:05,440 --> 00:27:08,400
We'll see what happens and 
people are like I'm asleep 

587
00:27:08,400 --> 00:27:11,200
because I'm on the other side of
the world or on, you know, the 

588
00:27:11,200 --> 00:27:13,920
different coast where it's 4 
hours behind where I am. 

589
00:27:14,040 --> 00:27:17,920
I it's just one of those things 
though, I have to use the time 

590
00:27:17,920 --> 00:27:20,680
that I have though. 
So that's the time that I have 

591
00:27:20,680 --> 00:27:23,240
before I start the work day and 
no one's here and it's actually 

592
00:27:23,240 --> 00:27:24,400
quiet. 
I'm sorry thing. 

593
00:27:24,400 --> 00:27:26,520
We can hear the pounding that's 
happening upstairs. 

594
00:27:26,600 --> 00:27:29,240
The dogs have decided to play 
with something, a bowling ball 

595
00:27:29,240 --> 00:27:31,240
perhaps while I'm recording this
today. 

596
00:27:31,520 --> 00:27:34,080
But when there's people around 
and everything else, it's just, 

597
00:27:34,240 --> 00:27:36,760
it's no bueno. 
You can't really do a lot. 

598
00:27:36,920 --> 00:27:40,320
So utilizing the time also that 
I have where there's not a lot 

599
00:27:40,320 --> 00:27:43,320
of noise is, is kind of 
important too, as you're kind of

600
00:27:43,400 --> 00:27:46,040
figuring that out. 
But I think that's also why I 

601
00:27:46,040 --> 00:27:48,280
just try to do it when I kind of
can. 

602
00:27:48,520 --> 00:27:52,360
And I want to, in my heart of 
hearts to make things consistent

603
00:27:52,640 --> 00:27:55,400
and, you know, follow through 
all my ideas. 

604
00:27:55,400 --> 00:27:58,840
It's just my poor little ADD 
brain just won't allow me to. 

605
00:27:59,080 --> 00:28:01,760
I think the consistency also 
kind of comes with a cost as 

606
00:28:01,760 --> 00:28:05,400
well though, because when I was 
doing it as a kind of side 

607
00:28:05,400 --> 00:28:09,440
hustle side gig type thing as a 
full time teacher, if you're a 

608
00:28:09,440 --> 00:28:12,520
teacher, you know, you know how 
limited your time is. 

609
00:28:12,520 --> 00:28:14,760
Oh Lord. 
And then if you try and tackle a

610
00:28:14,760 --> 00:28:18,760
whole a bunch of YouTube video 
making and editing and recording

611
00:28:18,760 --> 00:28:21,640
on all of that on top of it 
doesn't really leave a lot of 

612
00:28:21,640 --> 00:28:26,720
time for other stuff. 
So for a good chunk of five 

613
00:28:26,720 --> 00:28:29,040
years, I don't even know how 
long, probably five years 

614
00:28:29,240 --> 00:28:30,760
roughly. 
What was life? 

615
00:28:30,760 --> 00:28:31,680
What? 
What is sleep? 

616
00:28:31,680 --> 00:28:33,360
Who is she? 
I don't know. 

617
00:28:33,560 --> 00:28:37,160
I made a lot of sacrifices in 
terms of things that other 

618
00:28:37,160 --> 00:28:39,720
people would deem to be like 
essentials in their life. 

619
00:28:40,960 --> 00:28:44,320
Some of them I'm OK with because
it got me to where I am and I 

620
00:28:44,320 --> 00:28:47,120
appreciate where I am right now.
Some of them I look back on and 

621
00:28:47,120 --> 00:28:50,960
I feel, and I don't like to feel
guilty or regretful. 

622
00:28:50,960 --> 00:28:52,360
I don't think anybody really 
does. 

623
00:28:52,520 --> 00:28:55,160
But I think that that's kind of 
like throwing past Jess under 

624
00:28:55,160 --> 00:28:56,880
the bus a little bit. 
And I don't want to do that to 

625
00:28:56,880 --> 00:28:58,600
her. 
But there are some choices that 

626
00:28:58,600 --> 00:29:03,160
I made in terms of things that I
said no to in in, in terms of 

627
00:29:03,160 --> 00:29:05,520
like, you know, no, I can't do 
that because I have to make a 

628
00:29:05,520 --> 00:29:07,440
video. 
No, I can't do that because I 

629
00:29:07,440 --> 00:29:09,600
have to do teaching work or 
whatever else and stuff like 

630
00:29:09,600 --> 00:29:11,960
that. 
Work life balance was not a 

631
00:29:11,960 --> 00:29:13,920
thing for me. 
I mean, it still isn't. 

632
00:29:13,920 --> 00:29:15,840
I'm getting better. 
I am getting better. 

633
00:29:16,240 --> 00:29:18,520
I've had most evenings off this 
year so far. 

634
00:29:18,520 --> 00:29:20,800
Knock on wood, we're going to 
continue with that trend. 

635
00:29:21,040 --> 00:29:25,680
But because it was kind of like 
so consuming of my time, it 

636
00:29:25,680 --> 00:29:28,600
meant that I had instances of 
saying like, no, sorry, I can't 

637
00:29:28,600 --> 00:29:31,920
go to your birthday party. 
Like, Oh yeah. 

638
00:29:31,920 --> 00:29:34,680
Like there were a lot of things 
that I gave up in that kind of 

639
00:29:34,680 --> 00:29:37,960
realm to do what I did and not 
why. 

640
00:29:37,960 --> 00:29:41,920
I don't necessarily regret it. 
I do think that if I had my time

641
00:29:41,920 --> 00:29:44,040
over, I would have made my 
choices a little bit 

642
00:29:44,320 --> 00:29:46,520
differently. 
Really for me, it was difficult 

643
00:29:46,520 --> 00:29:48,720
because I really wanted to 
succeed in it. 

644
00:29:48,720 --> 00:29:51,120
So I know what you mean. 
You want to put your all into 

645
00:29:51,120 --> 00:29:53,440
it. 
I've never had a situation with 

646
00:29:53,440 --> 00:29:58,080
that necessarily to that effect 
because what happens for me, and

647
00:29:58,080 --> 00:30:03,000
I'm lucky because I will hyper 
focus and I do it very often and

648
00:30:03,320 --> 00:30:06,200
for a number of years, 
especially as I got up and 

649
00:30:06,200 --> 00:30:09,960
running, I felt like I had to 
prove myself not just to me, but

650
00:30:09,960 --> 00:30:13,320
like my wife was like, well, 
you're spending a lot of time in

651
00:30:13,320 --> 00:30:15,040
the basement. 
You're spending a lot of time 

652
00:30:15,280 --> 00:30:18,000
recording stuff. 
You're spending a lot of time on

653
00:30:18,000 --> 00:30:22,080
your phone, on social media. 
Why you have a full time job, 

654
00:30:22,520 --> 00:30:24,600
like what is this actually doing
for you? 

655
00:30:24,600 --> 00:30:26,480
And early on it was doing 
nothing for me. 

656
00:30:26,480 --> 00:30:31,800
It was costing me money to do it
versus where now it's still not.

657
00:30:31,800 --> 00:30:34,960
I'm saying, I was saying I break
even, you know, but the idea now

658
00:30:34,960 --> 00:30:39,240
is more that I'm benefiting in 
other ways that do make it worth

659
00:30:39,240 --> 00:30:42,120
it, especially on YouTube as an 
example, right when you're first

660
00:30:42,120 --> 00:30:44,320
starting off and you're making 
your videos and you're doing 

661
00:30:44,320 --> 00:30:47,360
that and you're not monetized, 
you're technically working for 

662
00:30:47,360 --> 00:30:50,440
free, right? 
Your time, your resources, all 

663
00:30:50,440 --> 00:30:52,800
of that. 
You're pouring that in with the 

664
00:30:52,800 --> 00:30:55,520
hope that enough people will 
watch your content and you'll 

665
00:30:55,520 --> 00:30:58,760
get enough subscribers to your 
channel that eventually it'll 

666
00:30:58,760 --> 00:31:01,320
start to make money through ad 
revenue. 

667
00:31:01,440 --> 00:31:04,920
And everyone is a bit different.
I don't know what how much 

668
00:31:04,920 --> 00:31:08,000
you're making on there right, 
but I'm not making like a crap 

669
00:31:08,000 --> 00:31:10,040
ton. 
Like December was my best month 

670
00:31:10,040 --> 00:31:13,440
yet and it was nothing compared 
to I'm sure what other people 

671
00:31:13,440 --> 00:31:15,400
are doing. 
But I always have to remind 

672
00:31:15,400 --> 00:31:18,080
myself First off, I have a full 
time job. 

673
00:31:18,200 --> 00:31:21,880
This is a hobby for me. 
So anything extra is fun money, 

674
00:31:21,920 --> 00:31:23,200
right? 
I was just talking to someone 

675
00:31:23,200 --> 00:31:26,080
yesterday about it. 
I was like the perks of it for 

676
00:31:26,080 --> 00:31:29,320
me is that if I want to go to a 
hockey game with my family, 

677
00:31:29,440 --> 00:31:31,920
we're not digging into our 
savings to go to this hockey 

678
00:31:31,920 --> 00:31:33,720
game. 
I have some extra money from a 

679
00:31:34,120 --> 00:31:36,760
sales or YouTube stuff or 
whatever that might be. 

680
00:31:36,760 --> 00:31:39,560
Not all the time. 
I'm not making anywhere close to

681
00:31:39,560 --> 00:31:42,200
like my normal salary because 
someone asked me the other too. 

682
00:31:42,200 --> 00:31:44,720
They're like, what would it take
for you to become a full time 

683
00:31:44,720 --> 00:31:46,440
creator? 
And I was like, back in the day,

684
00:31:46,440 --> 00:31:48,920
I would have said if I just made
enough, the same amount of money

685
00:31:48,920 --> 00:31:51,840
as my salary to do that. 
But now I know it's so much more

686
00:31:51,840 --> 00:31:53,120
than that. 
Because you essentially are an 

687
00:31:53,120 --> 00:31:55,640
entrepreneur. 
You run your own business. 

688
00:31:55,640 --> 00:31:58,640
When you're a content creator. 
It is not just taking pictures 

689
00:31:58,640 --> 00:32:01,520
and making videos. 
There's a whole back end of this

690
00:32:01,520 --> 00:32:03,120
that people don't really 
realize. 

691
00:32:03,120 --> 00:32:05,680
We can hit all that. 2nd, we 
talk about what people don't 

692
00:32:05,680 --> 00:32:07,520
know about contact creation, 
right? 

693
00:32:07,840 --> 00:32:10,880
But there's just a point where 
you do have to kind of overcome 

694
00:32:10,880 --> 00:32:12,840
that. 
And depending on your living 

695
00:32:12,840 --> 00:32:15,840
situation, your social 
situation, work, other 

696
00:32:15,840 --> 00:32:19,920
obligations, you do have to 
sometimes make those choices. 

697
00:32:20,200 --> 00:32:23,080
And in your case there, you 
know, like you said, you don't 

698
00:32:23,080 --> 00:32:26,760
regret it necessarily. 
But you said I've had to say no 

699
00:32:26,760 --> 00:32:30,200
to things because I felt 
obligated to do XY and Z. 

700
00:32:30,560 --> 00:32:33,800
For me, I've just always had to 
keep in mind, and again, I was 

701
00:32:33,960 --> 00:32:36,120
trying to hit it on earlier that
I'm lucky my wife will call me 

702
00:32:36,120 --> 00:32:38,440
out to be like you're spending a
lot of time on that. 

703
00:32:38,600 --> 00:32:41,080
You need to calm it down. 
And I won't even realize it 

704
00:32:41,080 --> 00:32:44,000
because I'm just so immersed 
inside of what's happening that 

705
00:32:44,000 --> 00:32:46,800
I do need sometimes for someone 
to pull me out a little bit and 

706
00:32:46,800 --> 00:32:49,280
be like, OK, you know, and I'm 
like, you know, you're right. 

707
00:32:49,280 --> 00:32:55,040
Like trying to do 3 videos a 
week for a hobby is not it Like 

708
00:32:55,480 --> 00:32:58,160
take it back a step my friend, 
because this isn't your 

709
00:32:58,160 --> 00:33:00,680
livelihood. 
This is this is for fun. 

710
00:33:01,080 --> 00:33:04,080
So I think just trying to 
balance that out for me was was 

711
00:33:04,080 --> 00:33:06,680
really important and I still 
deal with it every single day 

712
00:33:06,680 --> 00:33:09,720
and become better about it, but 
it definitely was harder early 

713
00:33:09,720 --> 00:33:11,480
on. 
Yeah, I definitely know that 

714
00:33:11,480 --> 00:33:14,360
there was a period there where 
my relationship with Vogel 

715
00:33:14,360 --> 00:33:18,120
suffered because of not 
necessarily content creation by 

716
00:33:18,120 --> 00:33:21,360
itself, but content creation 
paired with teaching and the 

717
00:33:21,400 --> 00:33:23,600
kind of like all consuming 
nature of it. 

718
00:33:23,600 --> 00:33:27,360
I suppose it left very little 
time for other people and other 

719
00:33:27,360 --> 00:33:31,720
things, including time with him.
So there was a period where he's

720
00:33:31,720 --> 00:33:34,120
just like, I feel neglected and 
I'm like, you know what, fair, 

721
00:33:34,160 --> 00:33:37,280
I've been neglecting you. 
That is not, that is not a lie. 

722
00:33:37,920 --> 00:33:40,520
And having to kind of like take 
a step back and consider how I 

723
00:33:40,520 --> 00:33:44,360
could kind of like readjust my, 
I'm not going to say necessarily

724
00:33:44,360 --> 00:33:46,200
priorities because he was still 
the priority. 

725
00:33:46,360 --> 00:33:50,280
It's more so just like a how my 
actions reflect my priorities in

726
00:33:50,280 --> 00:33:52,160
that respect. 
Well, let's talk about talk 

727
00:33:52,160 --> 00:33:54,360
about some of those like things 
that have given up. 

728
00:33:54,520 --> 00:33:57,400
Let's kind of flip the coin for 
a second and talk about kind of 

729
00:33:57,400 --> 00:34:00,120
the benefits of it. 
Anything that has happened for 

730
00:34:00,120 --> 00:34:03,480
you specifically that you feel 
like has been like a really cool

731
00:34:03,480 --> 00:34:06,080
or joyous moment that you're 
just like, yeah, this has 

732
00:34:06,080 --> 00:34:09,440
afforded me the ability to do 
this, this or this to happen. 

733
00:34:09,600 --> 00:34:12,880
I think that the main thing is 
probably just like fulfilment in

734
00:34:12,880 --> 00:34:16,719
terms of like making an impact, 
I suppose is, is knowing that 

735
00:34:16,719 --> 00:34:19,000
there are people out there who 
have watched my videos, seen my 

736
00:34:19,000 --> 00:34:22,040
ideas, you know, applied them in
their own journal and they're 

737
00:34:22,040 --> 00:34:24,719
getting real measurable outcomes
from that. 

738
00:34:24,719 --> 00:34:27,120
That's always really nice. 
You know, you can, you can take 

739
00:34:27,120 --> 00:34:29,320
it from that kind of say there's
a little just like, I know it's 

740
00:34:29,320 --> 00:34:31,480
happening, it's fine. 
But anytime you actually get a 

741
00:34:31,480 --> 00:34:34,000
comment or a message or 
something, or like people 

742
00:34:34,000 --> 00:34:36,320
respond to my e-mail newsletter 
or whatnot and say like, yeah, 

743
00:34:36,320 --> 00:34:38,560
this tip really helped me out. 
Thank you so much for sharing. 

744
00:34:38,560 --> 00:34:40,760
I'm just like such a good 
moment. 

745
00:34:40,960 --> 00:34:44,800
One of the ones that I recently 
got because for this year, the 

746
00:34:44,800 --> 00:34:47,360
first half of it at least, I 
made a giveaway journal that, 

747
00:34:47,600 --> 00:34:49,800
you know, somebody won just like
random comment picker. 

748
00:34:50,000 --> 00:34:52,440
And the comment that was picked 
was somebody saying, oh, if I 

749
00:34:52,440 --> 00:34:53,920
win this, I'm going to give it 
to my daughter. 

750
00:34:54,239 --> 00:34:56,639
And she sent me a picture of her
daughter opening it around 

751
00:34:56,639 --> 00:34:58,880
Christmas time. 
And I was just like, oh, oh, 

752
00:34:58,920 --> 00:35:01,200
it's so good. 
The joy on her face when she's 

753
00:35:01,200 --> 00:35:03,280
opening up and looking through 
the pages and I'm just like, 

754
00:35:03,280 --> 00:35:07,040
This is why I do what I do is 
like knowing that there are 

755
00:35:07,040 --> 00:35:09,000
going to be people out there who
are going to be able to take the

756
00:35:09,000 --> 00:35:11,680
ideas, run with them, make them 
their own, live their most 

757
00:35:11,680 --> 00:35:14,080
creative, productive lives, all 
of that kind of stuff. 

758
00:35:14,400 --> 00:35:16,200
And we get free product. 
That's also great too. 

759
00:35:16,200 --> 00:35:19,000
I was. 
Going to say all of your ideas 

760
00:35:19,000 --> 00:35:21,080
were very wholesome. 
I was like mine sound very 

761
00:35:21,080 --> 00:35:22,800
selfish when you. 
No, I had to start with the 

762
00:35:22,800 --> 00:35:24,480
wholesome thing, right? 
You have to do that. 

763
00:35:24,480 --> 00:35:26,840
It's like, I feel like, oh, I 
don't care about the subscriber 

764
00:35:26,840 --> 00:35:27,600
number. 
I'm like, you do. 

765
00:35:27,720 --> 00:35:29,520
Don't lie to me, I know that you
care. 

766
00:35:29,760 --> 00:35:32,640
We care about free stationary as
well, but it's also just nice 

767
00:35:32,640 --> 00:35:34,920
to, you know, have the community
we're building and know that 

768
00:35:34,920 --> 00:35:36,920
we're making him impact. 
But what do you reckon, Mac? 

769
00:35:37,080 --> 00:35:40,200
Yeah, I think mine was just kind
of flipped to yours a little bit

770
00:35:40,200 --> 00:35:43,320
because early on, especially 
because, again, I thought it was

771
00:35:43,320 --> 00:35:47,440
going to have this superstar 
rise to fame as this guy in the 

772
00:35:47,440 --> 00:35:50,560
Bullet Journal community. 
That did not happen, by the way,

773
00:35:50,560 --> 00:35:52,600
whatsoever. 
It happened to other people 

774
00:35:52,600 --> 00:35:54,480
around me. 
Their accounts blew up in like a

775
00:35:54,480 --> 00:35:56,080
week when we started the same 
exact time. 

776
00:35:56,080 --> 00:35:58,480
And I was like, what about Mark?
What am I doing wrong? 

777
00:35:58,680 --> 00:36:01,400
But early on, I really did think
it was like, oh, this is how 

778
00:36:01,400 --> 00:36:04,080
people get free stuff. 
Because again, that influencer 

779
00:36:04,080 --> 00:36:07,120
word early on, that's all you 
were seeing online. 

780
00:36:07,320 --> 00:36:09,360
Oh, this post is sponsored by 
blah, blah, blah. 

781
00:36:09,480 --> 00:36:11,120
These people sent me on this 
trip. 

782
00:36:11,360 --> 00:36:14,480
I went to New York for XYZ and 
you're just like, Oh my gosh, 

783
00:36:14,480 --> 00:36:17,040
all this stuff is real. 
You get out there and you're 

784
00:36:17,040 --> 00:36:19,280
just like, yeah, those people 
that do it full time. 

785
00:36:19,280 --> 00:36:20,680
Like I said, you're an 
entrepreneur. 

786
00:36:20,880 --> 00:36:24,560
You are chasing after your money
all the time. 

787
00:36:24,800 --> 00:36:27,720
If you're not trying to find 
someone to sponsor it, you're 

788
00:36:27,720 --> 00:36:30,880
chasing someone to actually pay 
you because that's another hard 

789
00:36:30,880 --> 00:36:33,600
thing that people don't tell you
about with invoices that people 

790
00:36:33,600 --> 00:36:36,160
don't like to pay them on time. 
Luckily, I feel like I've 

791
00:36:36,160 --> 00:36:39,520
surrounded myself with good 
people, but that's a reality 

792
00:36:39,520 --> 00:36:40,880
though of it. 
Especially when it's your 

793
00:36:40,880 --> 00:36:42,560
livelihood, you have to think 
about that. 

794
00:36:42,800 --> 00:36:45,600
So I would say like early on for
me, like some of the big moments

795
00:36:45,600 --> 00:36:48,400
were like the first time that a 
brand reached out to me and 

796
00:36:48,400 --> 00:36:50,680
wanted to do something and 
partner with me and send me 

797
00:36:50,680 --> 00:36:53,800
something. 
Once they start to do that, it's

798
00:36:53,800 --> 00:36:56,680
very exciting. 
But then I feel like after a 

799
00:36:56,680 --> 00:37:00,320
while you do start to get into 
the conversation around, well, 

800
00:37:00,360 --> 00:37:03,480
what are they getting out of 
this versus like, what am I 

801
00:37:03,480 --> 00:37:06,080
getting out of this? 
And this was something that I 

802
00:37:06,080 --> 00:37:09,600
don't say I struggle with, but 
I've come to terms with from a 

803
00:37:09,600 --> 00:37:14,040
standpoint of valuing my time 
and like what I do versus the 

804
00:37:14,040 --> 00:37:16,360
thing that's there. 
And So what I mean by this, 

805
00:37:16,360 --> 00:37:18,840
sorry, I'm like talking in my 
head, like I know you all know 

806
00:37:18,840 --> 00:37:21,440
what I'm talking about, I don't,
is that when someone sends you a

807
00:37:21,440 --> 00:37:24,840
pen that cost $10, right? 
That's great. 

808
00:37:25,000 --> 00:37:26,120
It's a pen. 
We love it. 

809
00:37:26,680 --> 00:37:28,960
You're going to use that pen, 
you're going to talk about that 

810
00:37:28,960 --> 00:37:30,800
pen. 
People will likely go and buy 

811
00:37:30,800 --> 00:37:32,960
that pen. 
And so when you do something 

812
00:37:32,960 --> 00:37:37,400
like that for free, and this is 
kind of me later on realizing, 

813
00:37:37,400 --> 00:37:40,800
but wait a second, how much 
exposure is that brand going to 

814
00:37:40,800 --> 00:37:42,560
get versus what you're getting 
out of that? 

815
00:37:43,080 --> 00:37:46,600
A lot of brands will say to you,
oh, well, this is exposure and 

816
00:37:47,120 --> 00:37:49,400
you know, more people will see 
your content and you're like, 

817
00:37:49,400 --> 00:37:52,840
cool, but if I'm doing this full
time, exposure doesn't 

818
00:37:52,880 --> 00:37:55,160
necessarily put food on the 
table. 

819
00:37:55,480 --> 00:37:59,080
So again, from a hobby 
perspective, I wasn't overly 

820
00:37:59,080 --> 00:38:01,040
worried about it, but I was 
still interested in 

821
00:38:01,040 --> 00:38:03,320
understanding how other people 
were getting brain deals, 

822
00:38:03,320 --> 00:38:06,160
working with Micron and other 
brands like that where they were

823
00:38:06,160 --> 00:38:08,360
getting thousands of dollars to 
create content. 

824
00:38:08,360 --> 00:38:10,520
I was like, I want to do that. 
How do they, why don't they 

825
00:38:10,520 --> 00:38:13,200
contact me? 
It was definitely cool getting 

826
00:38:13,200 --> 00:38:15,720
those kind of things. 
Now for me, there's been some 

827
00:38:15,720 --> 00:38:18,320
other like really cool things as
of late that have happened. 

828
00:38:18,320 --> 00:38:21,400
But again, this is 8 years of me
doing this. 

829
00:38:21,640 --> 00:38:24,760
You know, getting sponsored by 
Zebra to go to Go Wild is 

830
00:38:24,760 --> 00:38:28,600
probably still one of the 
highlights of my life together. 

831
00:38:28,600 --> 00:38:30,920
Like in this social media thing,
that was amazing. 

832
00:38:31,400 --> 00:38:33,800
Going there and doing that, 
meeting people face to face like

833
00:38:33,800 --> 00:38:36,560
that was amazing. 
Definitely creating the marked 

834
00:38:36,560 --> 00:38:40,000
notebook with Archer and Olive 
was another big moment for me. 

835
00:38:40,120 --> 00:38:42,840
And the one thing that has come 
out of this more than anything 

836
00:38:42,840 --> 00:38:45,720
that I'm realizing now is the 
community that I've been able to

837
00:38:45,720 --> 00:38:49,560
build around just having fun 
with stationary and what that 

838
00:38:49,560 --> 00:38:51,000
is. 
It's just taking me a while to 

839
00:38:51,000 --> 00:38:54,080
get here because to be honest 
with you, I don't think I was 

840
00:38:54,080 --> 00:38:57,400
necessarily comfortable with 
myself in the space kind of 

841
00:38:57,400 --> 00:39:00,960
knowing what I was talking about
and like what my angle was, so 

842
00:39:00,960 --> 00:39:03,480
to say. 
It wasn't until recently that I 

843
00:39:03,480 --> 00:39:07,320
just decided like, this is me. 
So you're getting what I am. 

844
00:39:07,320 --> 00:39:10,320
I'm not playing a character. 
I'm not, you know, leaning one 

845
00:39:10,320 --> 00:39:12,520
way or the other based off of 
who is paying me what. 

846
00:39:12,760 --> 00:39:16,280
Like this is just my life in 
stationary and having fun and 

847
00:39:16,280 --> 00:39:19,200
talking about it. 
So the community and people who 

848
00:39:19,200 --> 00:39:21,320
are on the same page as me have 
been really awesome. 

849
00:39:21,320 --> 00:39:23,680
So it's a little bit opposite 
where you're like, yeah, all 

850
00:39:23,680 --> 00:39:26,680
this free stuff is great, but 
the community was here first. 

851
00:39:26,680 --> 00:39:28,920
I love when people talk about 
things that they love. 

852
00:39:29,240 --> 00:39:30,920
It's kind of all these things 
together. 

853
00:39:30,920 --> 00:39:33,480
But I definitely would say, 
like, you know that first time 

854
00:39:33,480 --> 00:39:37,120
someone acknowledges you. 
Now, I know that everyone says 

855
00:39:37,120 --> 00:39:39,120
they love your content and 
they've been watching you for 

856
00:39:39,120 --> 00:39:41,440
years even though they haven't 
been. 

857
00:39:41,800 --> 00:39:44,640
But it's still really nice and 
flattering when someone tells 

858
00:39:44,640 --> 00:39:46,800
you that early on. 
It's always nice when you get 

859
00:39:46,800 --> 00:39:48,800
like a brand or channel like 
wow, we like, you know, we've 

860
00:39:48,800 --> 00:39:51,720
been subscribed to you for years
and we really love everything 

861
00:39:51,720 --> 00:39:53,760
you do. 
And I particularly love insert 

862
00:39:53,760 --> 00:39:56,000
generic link here. 
You're like cool, cool. 

863
00:39:56,000 --> 00:39:57,400
My most recent video. 
I love it. 

864
00:39:57,400 --> 00:39:59,720
I'm so glad that that was the 
one that stood out as like the 

865
00:39:59,720 --> 00:40:02,360
highlight of your experience 
with my channel. 

866
00:40:03,120 --> 00:40:05,840
It's otherworldly sometimes. 
And then they just get a ton of 

867
00:40:05,840 --> 00:40:07,080
them. 
And then you have to decide 

868
00:40:07,080 --> 00:40:09,720
whether or not you actually want
to keep doing it or not. 

869
00:40:09,720 --> 00:40:11,640
And then the random people send 
you stuff. 

870
00:40:11,640 --> 00:40:13,720
I got something the other day. 
It was like, hey, we love your 

871
00:40:13,720 --> 00:40:15,440
content. 
Would you be interested in 

872
00:40:15,440 --> 00:40:17,680
sending you a ladder? 
And I was like, what the F am I 

873
00:40:17,680 --> 00:40:20,720
going to do with a ladder? 
Like OK, you're just spamming 

874
00:40:20,720 --> 00:40:23,720
people now. 
Yeah, I got 2 emails from the 

875
00:40:23,720 --> 00:40:25,840
same person with different names
in them. 

876
00:40:27,000 --> 00:40:28,720
They didn't change the e-mail 
address. 

877
00:40:29,120 --> 00:40:31,880
So it's like, hi, Gabe. 
I'm like, yes, that is, that is 

878
00:40:31,880 --> 00:40:33,280
my pen name. 
Thank you for knowing. 

879
00:40:34,360 --> 00:40:36,600
It's just like, yeah, we want to
sponsor you for blah, blah, 

880
00:40:36,600 --> 00:40:38,080
blah. 
And I'm like, I have no interest

881
00:40:38,080 --> 00:40:39,560
in what this is. 
First of all, I'm bad at 

882
00:40:39,560 --> 00:40:42,160
responding to e-mail in general.
I, I, I know that's a fixed 

883
00:40:42,160 --> 00:40:43,400
mindset. 
I'll get better one day. 

884
00:40:43,400 --> 00:40:47,000
I'm not good yet or whatever, 
but I am not good at responding 

885
00:40:47,000 --> 00:40:49,160
to e-mail already. 
And any e-mail where I have to 

886
00:40:49,160 --> 00:40:52,440
try and like word a response to 
say as politely as possible, no,

887
00:40:52,440 --> 00:40:57,320
I don't want to sponsor your 
woodland botanical nature creams

888
00:40:57,320 --> 00:40:59,720
or whatever. 
I'm like, girl, no, I use 

889
00:40:59,720 --> 00:41:01,200
Clinique. 
That's all I use. 

890
00:41:01,200 --> 00:41:03,480
That's all I'll probably ever 
use because I found the one 

891
00:41:03,480 --> 00:41:04,960
thing I like and I'm going to 
stick with it. 

892
00:41:05,240 --> 00:41:07,600
My skins persnickety. 
I don't want to try your nature 

893
00:41:07,600 --> 00:41:10,280
cream. 
But the random things that 

894
00:41:10,280 --> 00:41:12,080
people are like, Oh yeah, we 
think your channel would be a 

895
00:41:12,080 --> 00:41:15,080
perfect fit for this. 
I'm like, why do you think I 

896
00:41:15,080 --> 00:41:18,560
want to tell my subscribers 
about suppositories? 

897
00:41:19,320 --> 00:41:22,800
The the random things, the 
random things that you get as 

898
00:41:22,800 --> 00:41:24,480
offers for like sponsorship 
deals. 

899
00:41:24,480 --> 00:41:27,760
I'm like, yeah, Nah, you have 
notably not watched any of my 

900
00:41:27,760 --> 00:41:29,720
videos. 
I think that's where that like 

901
00:41:29,720 --> 00:41:33,200
dirty word influencer comes from
because it's that kind of stuff 

902
00:41:33,200 --> 00:41:35,440
where someone's just trying to 
make a buck and they'll talk 

903
00:41:35,440 --> 00:41:40,240
about anything for anything just
to get free whatever or money 

904
00:41:40,240 --> 00:41:42,160
for it like that. 
I think it's just very different

905
00:41:42,160 --> 00:41:45,320
and maybe it's different for 
like lifestyle creators or for 

906
00:41:45,320 --> 00:41:48,800
other types of of, but for us, I
mean, we're we're easy pick. 

907
00:41:48,800 --> 00:41:51,520
Tell us you're gonna send us a 
48 pack of markers and we'll be 

908
00:41:51,520 --> 00:41:54,560
all over that mess. 
Say, Oh my gosh, I remember the 

909
00:41:54,560 --> 00:41:58,120
first time that I actually and 
honestly like went against a 

910
00:41:58,120 --> 00:42:01,000
brand or like went back against 
a brand or anything, but they 

911
00:42:01,000 --> 00:42:04,240
were trying to set up some kind 
of giveaway between myself and I

912
00:42:04,240 --> 00:42:06,000
think two other creators or 
whatnot. 

913
00:42:06,000 --> 00:42:09,000
And they're like, Oh yeah, see, 
you know, we'll get the people. 

914
00:42:09,000 --> 00:42:10,600
They have to follow all of you 
and stuff. 

915
00:42:10,600 --> 00:42:13,160
So you're effectively feeding 
off each other's audiences or 

916
00:42:13,160 --> 00:42:15,680
whatever. 
And they have to comment three 

917
00:42:15,680 --> 00:42:18,000
times with three separate tags 
and whatever. 

918
00:42:18,160 --> 00:42:19,520
And they'll win this pack of 
pens. 

919
00:42:19,520 --> 00:42:22,640
I'm like, no, like, why are you 
giving people homework? 

920
00:42:22,960 --> 00:42:25,080
I'll disgust. 
So I kind of went back and I'm 

921
00:42:25,080 --> 00:42:28,680
just like, hey, can we like make
the prize more of an incentive 

922
00:42:28,880 --> 00:42:30,920
like for this? 
Because that's not really given 

923
00:42:30,920 --> 00:42:32,800
the amount of work you're asking
people to put in. 

924
00:42:32,800 --> 00:42:35,280
Like they have to like I know 
you say, oh gosh, you have to 

925
00:42:35,280 --> 00:42:37,520
press the follow button. 
I don't want to follow people. 

926
00:42:37,520 --> 00:42:39,360
I don't want to follow, 
especially not for a free pack 

927
00:42:39,360 --> 00:42:41,560
of pens, but it's fine. 
So it's like you're getting them

928
00:42:41,560 --> 00:42:44,240
to comment on this thing three 
times to tag a whole bunch of 

929
00:42:44,240 --> 00:42:46,280
people and annoy them. 
You're then getting them to 

930
00:42:46,280 --> 00:42:48,360
follow a whole bunch of people, 
including yourself. 

931
00:42:48,360 --> 00:42:50,840
So that's like at least three 
new accounts possibly they need 

932
00:42:50,840 --> 00:42:53,640
to follow now to win something 
that will cost them if they 

933
00:42:53,640 --> 00:42:56,400
wanted to go and purchase it 
themselves, like two US dollars.

934
00:42:56,560 --> 00:43:00,160
No, like you need to make it 
more of a prize. 

935
00:43:00,160 --> 00:43:02,720
Yeah, you need to make it more 
rewarding for the amount of work

936
00:43:02,720 --> 00:43:05,160
you're putting in with people. 
So that's why typically when I 

937
00:43:05,160 --> 00:43:08,080
do giveaways nowadays, I like to
try and set the terms as much as

938
00:43:08,080 --> 00:43:10,520
I can with other people. 
I'm like, yes, I will get them 

939
00:43:10,520 --> 00:43:12,320
to follow your account. 
That's that makes sense. 

940
00:43:12,320 --> 00:43:14,160
You're sponsoring this, this 
post. 

941
00:43:14,160 --> 00:43:17,120
It's all good. 
But in terms of how they enter, 

942
00:43:17,240 --> 00:43:20,560
it'll literally be like like the
post or leave a comment or 

943
00:43:20,560 --> 00:43:23,240
something super, super simple. 
Because I don't want to give 

944
00:43:23,240 --> 00:43:25,840
people homework. 
That's not it's no longer my job

945
00:43:25,840 --> 00:43:28,000
actually to give homework, 
funnily enough. 

946
00:43:28,400 --> 00:43:30,360
Well, you're one of the good 
creators because I'm always 

947
00:43:30,360 --> 00:43:32,760
like, oh, the more people that 
comment, the better it'll get to

948
00:43:32,760 --> 00:43:34,760
see more people, all these types
of things. 

949
00:43:34,760 --> 00:43:37,800
I mean, there's definitely good 
and bad ways about going about 

950
00:43:37,800 --> 00:43:38,760
it. 
And I feel like depending how 

951
00:43:38,760 --> 00:43:42,000
often you do it as well, I think
what you're doing is a wonderful

952
00:43:42,000 --> 00:43:43,760
thing, not making people work 
for it. 

953
00:43:44,000 --> 00:43:46,920
I know for me, especially now, I
think earlier on it was a bit 

954
00:43:46,920 --> 00:43:49,720
different where you're like, oh,
a free blah, blah, blah and you 

955
00:43:49,720 --> 00:43:52,040
tag three friends. 
I actually think about the 

956
00:43:52,040 --> 00:43:54,280
people that I tagged that would 
actually potentially like 

957
00:43:54,280 --> 00:43:55,960
something like that. 
I know that might be a weird 

958
00:43:55,960 --> 00:43:59,120
thing to do because I've just 
like oh, let me find 3 random 

959
00:43:59,120 --> 00:44:03,040
people, but that is something 
that for me I see is like 

960
00:44:03,040 --> 00:44:05,040
community building. 
Even though again, I know what 

961
00:44:05,040 --> 00:44:08,560
the end goal is. 
Just to be very clear, like I 

962
00:44:08,560 --> 00:44:11,680
work in marketing, I have worked
in IT, I've had friends in 

963
00:44:11,680 --> 00:44:14,360
social media marketing. 
I will tell you all, this is a 

964
00:44:14,360 --> 00:44:16,280
business. 
This isn't fun and games when 

965
00:44:16,280 --> 00:44:19,400
you get into like that side of 
things, it is a hardcore 

966
00:44:19,400 --> 00:44:21,640
business. 
There's a lot of money that gets

967
00:44:21,720 --> 00:44:25,320
thrown around, most of it not 
coming towards the creator, by 

968
00:44:25,320 --> 00:44:29,160
the way, because they'll be like
how a free thigh dollar pen and 

969
00:44:29,160 --> 00:44:31,840
for all of your hard work and 
you're like, cool, but you're 

970
00:44:31,840 --> 00:44:35,640
going to run this ad for $500 a 
play and you're going to make 

971
00:44:35,640 --> 00:44:38,920
how much off of this you just 
kind of come into it. 

972
00:44:38,920 --> 00:44:40,920
But again, you don't have to go 
down that route. 

973
00:44:40,920 --> 00:44:43,160
I think that's probably maybe 
just an important thing for us 

974
00:44:43,160 --> 00:44:46,960
to talk about too, is that you 
can absolutely 100% share your 

975
00:44:46,960 --> 00:44:51,200
content online and never ever 
want to work with a person or a 

976
00:44:51,200 --> 00:44:54,320
brand or get a free thing. 
You do not have to do any of 

977
00:44:54,320 --> 00:44:56,000
that. 
If you just want to share for 

978
00:44:56,000 --> 00:44:58,920
the sake of sharing and 
educating and doing that, please

979
00:44:58,920 --> 00:45:00,760
do that because I'll be honest 
with you. 

980
00:45:00,880 --> 00:45:04,880
The other side can be fun, but 
it can be just as annoying as 

981
00:45:04,880 --> 00:45:08,120
anything else because like any 
job, when someone's paying you, 

982
00:45:08,120 --> 00:45:12,200
they want something specific. 
So when I make my own video, I 

983
00:45:12,200 --> 00:45:14,120
can just put it out. 
But if I make a video for 

984
00:45:14,120 --> 00:45:17,080
someone else and they wanted to 
edit it, then I have to go back 

985
00:45:17,080 --> 00:45:19,040
and edit it to do something 
else, you know? 

986
00:45:19,040 --> 00:45:21,360
And sometimes it can, it can be 
a lot of stuff. 

987
00:45:21,360 --> 00:45:24,840
So you just have to really kind 
of figure out, you know, what do

988
00:45:24,840 --> 00:45:27,200
I want to do with it? 
And it can grow and it can 

989
00:45:27,200 --> 00:45:29,880
change also too. 
So don't feel like you always 

990
00:45:29,880 --> 00:45:32,720
have to say, OK, I'm in it for 
the money or in it for the 

991
00:45:32,720 --> 00:45:35,080
product, or I'm in it just for 
myself. 

992
00:45:35,320 --> 00:45:38,200
You can Bob and weave as you 
want to and test the waters and 

993
00:45:38,200 --> 00:45:41,080
see, but I also feel like that's
kind of the fun part about it. 

994
00:45:41,080 --> 00:45:44,000
But I will say maybe we can go 
into our next part here like our

995
00:45:44,000 --> 00:45:47,600
best advice for people who are 
looking to get into the content 

996
00:45:47,600 --> 00:45:50,000
creation space. 
And I'll just continue with my 

997
00:45:50,000 --> 00:45:51,440
thought, Jess, if that's OK. 
I'll. 

998
00:45:52,080 --> 00:45:55,680
Allow it. 
OK also is just that the best 

999
00:45:55,680 --> 00:45:58,920
thing you can do is actually 
find a group of creators that 

1000
00:45:58,920 --> 00:46:02,720
are like minded to you and 
create a community for yourself 

1001
00:46:02,880 --> 00:46:05,920
to be able to do that. 
I can honestly say this isn't 

1002
00:46:05,920 --> 00:46:10,720
blowing smoke, Jess. 
Having you as a true planner pal

1003
00:46:10,880 --> 00:46:13,520
outside of the Planner Balls 
podcast has been amazing. 

1004
00:46:13,520 --> 00:46:15,120
I feel like I've learned a lot 
from you. 

1005
00:46:15,120 --> 00:46:17,640
We've been able to share a lot. 
We bounce off of each other 

1006
00:46:17,640 --> 00:46:20,720
really well outside of the, you 
know, fun stuff that we do just 

1007
00:46:20,720 --> 00:46:23,120
when we have serious questions 
and serious comments. 

1008
00:46:23,480 --> 00:46:25,760
I mean, I honestly think one of 
the areas we started to like 

1009
00:46:25,760 --> 00:46:28,160
really bond on is that early on,
right? 

1010
00:46:28,160 --> 00:46:30,320
And we've talked about this, we 
were part of that engagement 

1011
00:46:30,320 --> 00:46:33,120
group where you had to, you 
know, comment on everyone's 

1012
00:46:33,120 --> 00:46:36,000
thing and like everyone's thing 
and it kind of exploded. 

1013
00:46:36,000 --> 00:46:39,200
I think we actually bonded over 
the ridiculousness of it where 

1014
00:46:39,200 --> 00:46:41,800
we were like, these people are a
little crazy, aren't they? 

1015
00:46:41,800 --> 00:46:43,480
Are we just, are we off here or 
what? 

1016
00:46:43,480 --> 00:46:46,240
So I do think it's important 
they'll find people that are 

1017
00:46:46,240 --> 00:46:48,480
like minded. 
Create that community for 

1018
00:46:48,480 --> 00:46:50,800
yourself. 
If you want to be friends with 

1019
00:46:50,800 --> 00:46:53,320
people, be open and honest, 
because that's the other thing 

1020
00:46:53,560 --> 00:46:55,800
too is that there are real 
people behind those accounts. 

1021
00:46:55,840 --> 00:46:59,320
It's not just like Generation 
Robot, like people have 

1022
00:46:59,320 --> 00:47:01,360
feelings. 
People have feelings and you're 

1023
00:47:01,360 --> 00:47:02,600
allowed to have feelings as 
well. 

1024
00:47:02,840 --> 00:47:05,760
I like your point about the idea
that like, you don't have to 

1025
00:47:05,760 --> 00:47:09,080
turn this into a full time gig. 
You don't actually have to make 

1026
00:47:09,080 --> 00:47:11,680
it any kind of a side hustle. 
You can just share because you 

1027
00:47:11,680 --> 00:47:13,880
want to share. 
You can just create because you 

1028
00:47:13,880 --> 00:47:16,040
want to create, and that's a 
really nice space to be in as 

1029
00:47:16,040 --> 00:47:18,160
well. 
I think that identifying your 

1030
00:47:18,160 --> 00:47:22,280
own personal purpose behind why 
you want to make content is 

1031
00:47:22,280 --> 00:47:25,640
really important because it 
informs how you proceed. 

1032
00:47:25,880 --> 00:47:28,680
Like if you want to turn it into
a full time gig, then yeah, 

1033
00:47:28,680 --> 00:47:31,400
you're going to have a different
process for how you do things 

1034
00:47:31,600 --> 00:47:34,120
compared to people who just like
want to share on the Internet or

1035
00:47:34,120 --> 00:47:35,960
whatnot. 
There's probably a lot more 

1036
00:47:35,960 --> 00:47:39,520
freedom with just quote, just 
sharing compared to trying to 

1037
00:47:39,520 --> 00:47:41,680
turn it into something that's 
going to make you money. 

1038
00:47:42,080 --> 00:47:45,600
But I think that by identifying 
that for yourself and kind of, 

1039
00:47:45,600 --> 00:47:48,880
you know, knowing why it is you 
do what you do means that you 

1040
00:47:48,880 --> 00:47:51,560
set your metrics of success more
appropriately. 

1041
00:47:51,800 --> 00:47:54,720
Like if you don't want this to 
be a full time thing, then it 

1042
00:47:54,720 --> 00:47:57,400
doesn't matter how long it takes
you to get monetized. 

1043
00:47:57,600 --> 00:48:00,040
Doesn't really I'm going to say 
it doesn't really matter how 

1044
00:48:00,040 --> 00:48:02,880
many people are watching either.
Like if it's for your own 

1045
00:48:02,880 --> 00:48:05,280
creative fulfillment and stuff 
and like, you know, filling your

1046
00:48:05,280 --> 00:48:07,880
creative well and feeling like 
you're spending your creativity 

1047
00:48:07,880 --> 00:48:11,120
in a way you want to. 
The way you define success is 

1048
00:48:11,120 --> 00:48:15,080
going to be different to like, 
say me who, you know, would like

1049
00:48:15,080 --> 00:48:18,160
to be able to bring in some 
income so that then we can 

1050
00:48:18,160 --> 00:48:21,080
afford to live in our house. 
That would be nice kind of a 

1051
00:48:21,080 --> 00:48:23,200
thing. 
So my metrics of success, the 

1052
00:48:23,200 --> 00:48:25,480
way that that I am defining 
success for myself is going to 

1053
00:48:25,480 --> 00:48:28,040
look different to somebody who's
doing it just for funsies kind 

1054
00:48:28,040 --> 00:48:31,160
of a thing. 
I also think that in terms of 

1055
00:48:31,160 --> 00:48:34,120
like going out and you know, 
making content and all of that 

1056
00:48:34,120 --> 00:48:37,760
kind of stuff, be open to being 
a learner. 

1057
00:48:37,960 --> 00:48:41,200
It takes a while to figure out 
what you're doing. 

1058
00:48:41,200 --> 00:48:42,680
And and we're still learning, 
right? 

1059
00:48:42,680 --> 00:48:45,520
Like we talked about before, 
we're still figuring out how to 

1060
00:48:45,520 --> 00:48:49,800
make things better or faster or 
like more engaging or anything 

1061
00:48:49,800 --> 00:48:52,000
like that. 
There is a lot of resources 

1062
00:48:52,000 --> 00:48:54,360
online available to you for 
being able to learn those 

1063
00:48:54,360 --> 00:48:56,560
skills. 
So when you identify something 

1064
00:48:56,560 --> 00:48:59,720
that you're like I'm not very 
good at ABC, there's something 

1065
00:48:59,720 --> 00:49:01,680
online for you. 
There is definitely something 

1066
00:49:01,680 --> 00:49:03,720
online for you. 
You might not know the exact 

1067
00:49:03,720 --> 00:49:06,760
keyword to go and search because
you're new to it and you haven't

1068
00:49:06,760 --> 00:49:09,160
really experienced it yet, but 
you will figure it out and you 

1069
00:49:09,160 --> 00:49:11,160
will find it. 
Play around, have a go with 

1070
00:49:11,160 --> 00:49:14,920
things and let yourself take the
risks to be a learner. 

1071
00:49:14,920 --> 00:49:16,720
Make mistakes and learn from 
them. 

1072
00:49:17,360 --> 00:49:20,680
One of the best things advice 
that I ever got from videos was 

1073
00:49:20,680 --> 00:49:24,760
actually from a video creator. 
Ben Johnson, I believe is his 

1074
00:49:24,760 --> 00:49:26,080
name. 
He's the one who taught me how 

1075
00:49:26,080 --> 00:49:29,120
to use lighting because he had a
videos. 

1076
00:49:29,200 --> 00:49:31,120
I forget how many people, 
millions of people have watched 

1077
00:49:31,120 --> 00:49:34,560
it because he really does like 
how to take it from like crap to

1078
00:49:34,560 --> 00:49:36,960
like better. 
And one thing he talked about 

1079
00:49:36,960 --> 00:49:39,920
was just always improving on the
next video. 

1080
00:49:40,040 --> 00:49:43,160
And his was specifically around 
gear and lighting and things 

1081
00:49:43,160 --> 00:49:44,760
like that. 
And that's one thing I've always

1082
00:49:44,760 --> 00:49:46,680
done. 
One of my favorite videos that I

1083
00:49:46,680 --> 00:49:50,760
like to cringe on is actually 
one of my very first videos 

1084
00:49:50,760 --> 00:49:53,920
where I showed my face and I 
introduced myself because the 

1085
00:49:53,920 --> 00:49:57,240
setup is hilarious. 
If you go back and watch it. 

1086
00:49:57,800 --> 00:50:01,080
I have this big whiteboard on my
desk on one side. 

1087
00:50:01,240 --> 00:50:04,360
The light is there is no light. 
It's atrocious. 

1088
00:50:04,600 --> 00:50:08,400
And my favorite part of it is I 
had a little cardboard bookcase 

1089
00:50:08,640 --> 00:50:12,000
with some journals in it and I 
had one of my plant glow lights 

1090
00:50:12,000 --> 00:50:16,000
behind it to give like the glowy
effect that was that there. 

1091
00:50:16,280 --> 00:50:20,360
So it's just this like very 
small little purple globe around

1092
00:50:20,360 --> 00:50:22,960
it. 
And I thought it was the setup. 

1093
00:50:22,960 --> 00:50:27,160
I was like, this is I'm a 
YouTube like I'm here. 

1094
00:50:27,160 --> 00:50:29,920
I figured all out. 
But then when you start to like 

1095
00:50:29,920 --> 00:50:33,240
really learn about lighting and 
how it works and you know, the 

1096
00:50:33,240 --> 00:50:36,120
right camera settings and all of
that to make it look good, you 

1097
00:50:36,120 --> 00:50:38,400
know, you just make those 
incremental upgrades. 

1098
00:50:38,400 --> 00:50:40,880
So like I'm a big person on 
that, especially with the gear, 

1099
00:50:40,880 --> 00:50:44,320
it is not cheap. 
So, you know, get a nice camera,

1100
00:50:44,360 --> 00:50:48,120
get one light, then build on it 
if you want to, or again, if you

1101
00:50:48,120 --> 00:50:50,880
want to be that like perfect 
setup, you know, collect all 

1102
00:50:50,880 --> 00:50:53,560
those things first and set it up
and learn how to use them and 

1103
00:50:53,560 --> 00:50:55,400
then go into it. 
But I like the learning as you 

1104
00:50:55,400 --> 00:50:56,800
go. 
It's more fun to look back on. 

1105
00:50:57,200 --> 00:50:59,960
100% it's, it's actually kind of
fun being able to look back on 

1106
00:50:59,960 --> 00:51:02,640
your early videos and be like, 
oh Yep, the camera's swinging. 

1107
00:51:02,640 --> 00:51:04,240
That's because you tied it up 
with strings. 

1108
00:51:05,840 --> 00:51:10,240
Also, it's don't use supplies as
a barrier to entry. 

1109
00:51:10,240 --> 00:51:12,560
Like if you've got a phone, 
you've got enough. 

1110
00:51:12,560 --> 00:51:15,680
Like I've heard about people 
literally getting out duct tape 

1111
00:51:15,680 --> 00:51:18,240
and duct taping their phone to 
the underside of their table so 

1112
00:51:18,240 --> 00:51:20,280
that they can that perfect top 
down shot. 

1113
00:51:20,520 --> 00:51:23,400
Heck yeah, go forth. 
The best part about a phone is 

1114
00:51:23,400 --> 00:51:25,440
that it records the video and 
the audio. 

1115
00:51:25,680 --> 00:51:28,880
I when I first started, I did 
not have a microphone for my 

1116
00:51:28,880 --> 00:51:31,720
computer at all. 
My computer's microphone was 

1117
00:51:32,040 --> 00:51:33,720
either non existent or 
completely shocking. 

1118
00:51:33,720 --> 00:51:35,520
So I was like, absolutely not, 
we're not using it. 

1119
00:51:35,800 --> 00:51:40,960
So I would record videos of like
just me holding my phone, just 

1120
00:51:41,400 --> 00:51:44,800
at the desk talking into the 
microphone so that I had some 

1121
00:51:44,800 --> 00:51:47,920
audio and then take that file 
onto my computer, split the 

1122
00:51:47,920 --> 00:51:50,920
audio out and then just edit 
with the audio So I could voice 

1123
00:51:50,920 --> 00:51:53,840
over all of the video clips that
I'd already done. 

1124
00:51:54,080 --> 00:51:57,440
Or I would try and do it at the 
end of filming my video, 

1125
00:51:57,440 --> 00:51:59,960
especially when I was doing 
those weekly kind of setup ones.

1126
00:52:00,200 --> 00:52:01,480
I'd like film the setup or 
whatnot. 

1127
00:52:01,480 --> 00:52:04,160
And then I just kind of sit 
there and be like, OK, what did 

1128
00:52:04,160 --> 00:52:06,000
I do? 
I'm just kind of like try and 

1129
00:52:06,000 --> 00:52:09,040
remember and dictate to myself 
what I had done so that then I 

1130
00:52:09,040 --> 00:52:11,840
could use that, you know, end of
the video clip, just take the 

1131
00:52:11,840 --> 00:52:13,720
audio off of that and put it 
over the top. 

1132
00:52:14,040 --> 00:52:15,720
But there are ways forward with 
this. 

1133
00:52:15,720 --> 00:52:18,720
You do not need fancy equipment.
You don't need a fancy setup. 

1134
00:52:18,960 --> 00:52:24,120
I remember when I first got my 
first kind of like desk camera 

1135
00:52:24,120 --> 00:52:27,520
holder thing was just 
effectively like a big bulldog 

1136
00:52:27,520 --> 00:52:29,640
clip. 
It's what it looked like and a 

1137
00:52:29,640 --> 00:52:31,680
soft bulldog clip though, 
because we don't want to hurt 

1138
00:52:31,680 --> 00:52:33,960
the phone. 
A soft bulldog clip on this 

1139
00:52:34,280 --> 00:52:36,160
articulating arm or whatnot. 
You. 

1140
00:52:36,280 --> 00:52:37,960
The gooseneck. 
Yeah, exactly. 

1141
00:52:37,960 --> 00:52:41,720
And it worked so well. 
It came with a like a light of 

1142
00:52:41,720 --> 00:52:43,320
some description, one of those 
ring lights. 

1143
00:52:43,520 --> 00:52:46,040
So I used that for a little 
while, eventually upgraded that 

1144
00:52:46,040 --> 00:52:49,520
or whatnot, but that meant I had
these two things like clipped to

1145
00:52:49,520 --> 00:52:52,320
the side of my desk so that I 
could position this so that I 

1146
00:52:52,320 --> 00:52:56,360
could have my top down shot. 
But gosh, I'm so glad that I 

1147
00:52:56,360 --> 00:52:58,240
have a setup that's easier to 
work with now. 

1148
00:52:58,240 --> 00:53:02,720
But it took me several years, 
like a year into my process. 

1149
00:53:02,720 --> 00:53:05,840
I got a mic that was a real mic.
I said, told myself, I'm like, 

1150
00:53:05,840 --> 00:53:07,720
you're not allowed to buy a 
microphone until you prove to 

1151
00:53:07,720 --> 00:53:09,720
yourself that you're actually 
for Realty doing this. 

1152
00:53:09,720 --> 00:53:13,440
So I got myself a mic after a 
year and then it took like I'm 

1153
00:53:13,440 --> 00:53:17,560
going to say like four or five 
years until I they actually got 

1154
00:53:17,600 --> 00:53:20,080
a proper camera. 
All of the videos before then 

1155
00:53:20,080 --> 00:53:23,160
we're just done on my phone. 
I mean, the technology has grown

1156
00:53:23,160 --> 00:53:25,040
in leaps and bounds. 
I'll be honest with you, I could

1157
00:53:25,040 --> 00:53:27,720
probably take better video on my
phone than I could with the 

1158
00:53:27,720 --> 00:53:29,640
camera that I have. 
I'm sure the camera can do 

1159
00:53:29,640 --> 00:53:34,560
amazing things, but my wife even
has like a DSL camera that she 

1160
00:53:34,560 --> 00:53:37,400
was using like from years ago. 
And I remember I tried to record

1161
00:53:37,400 --> 00:53:40,720
a video, but I think it only 
recorded up to like 720. 

1162
00:53:41,120 --> 00:53:43,920
I was like, my phone can do 4K. 
Like, why would I? 

1163
00:53:43,920 --> 00:53:47,360
You know, it's just crazy how 
fast technology has improved on 

1164
00:53:47,360 --> 00:53:49,240
itself. 
And you're 100% right about the 

1165
00:53:49,240 --> 00:53:51,160
microphone. 
And I'll give everyone a little 

1166
00:53:51,160 --> 00:53:53,240
tip if you want to do this 
because I actually learned this 

1167
00:53:53,240 --> 00:53:57,040
in broadcasting school. 
Your closet is a fantastic place

1168
00:53:57,040 --> 00:54:00,440
to also do voice overs because 
your clothes will deaden any 

1169
00:54:00,440 --> 00:54:02,600
echoing or other noise that are 
going on. 

1170
00:54:02,920 --> 00:54:06,280
And if you don't have a proper 
closet, a thick blanket will 

1171
00:54:06,280 --> 00:54:10,200
also do a great job. 
So I've actually have videos of 

1172
00:54:10,200 --> 00:54:13,360
me where I've had to record that
way because there's been other 

1173
00:54:13,360 --> 00:54:18,320
noise and I sweated my ass off 
to record that because you're 

1174
00:54:18,320 --> 00:54:21,280
talking, it's hot, you're you 
know, you're under a blanket. 

1175
00:54:21,480 --> 00:54:23,040
It's silly. 
But it's like these are the 

1176
00:54:23,040 --> 00:54:25,720
lengths that we will go through 
for like good audio. 

1177
00:54:25,720 --> 00:54:28,680
Because I also think that there 
was something on YouTube early 

1178
00:54:28,680 --> 00:54:32,640
on for me that said people will 
put up with poor visual quality,

1179
00:54:32,760 --> 00:54:35,600
but they won't put up with that 
audio quality. 

1180
00:54:35,600 --> 00:54:38,600
And so like that always stuck in
my mind too, of like trying to 

1181
00:54:38,600 --> 00:54:40,360
make sure there aren't as many 
distractions. 

1182
00:54:40,360 --> 00:54:43,160
But now I'm trying to get better
about it, but it's hard. 

1183
00:54:43,160 --> 00:54:45,240
Like I did the video I just put 
out today. 

1184
00:54:45,360 --> 00:54:48,280
I was listening back to it and I
can hear the dogs like leash 

1185
00:54:48,520 --> 00:54:50,440
their collars jingling in the 
background. 

1186
00:54:50,440 --> 00:54:53,000
I'm like, Oh my gosh, that's so 
unprofessional. 

1187
00:54:53,360 --> 00:54:55,680
It's probably very minor, but 
still, it's just like little 

1188
00:54:55,680 --> 00:54:58,800
stuff like that I do notice. 
You know, I'm very much the 

1189
00:54:58,800 --> 00:55:00,120
same. 
I have this thing where like, 

1190
00:55:00,440 --> 00:55:03,520
you know, when your house just 
makes house noises like a Creek 

1191
00:55:03,520 --> 00:55:05,880
or a crack or a groan or 
anything like that, I'm like, 

1192
00:55:05,880 --> 00:55:07,800
absolutely not. 
I don't live in a house like 

1193
00:55:07,800 --> 00:55:08,760
that. 
I will re record. 

1194
00:55:09,560 --> 00:55:13,680
I re record so much. 
Like I've gotten better because 

1195
00:55:13,920 --> 00:55:17,160
I've used to re record way, way 
more. 

1196
00:55:17,160 --> 00:55:19,680
I still re record heaps though. 
It's like my monitor arms will 

1197
00:55:19,680 --> 00:55:22,080
every soft to make a like crack 
noise and I'm like sounds like 

1198
00:55:22,080 --> 00:55:24,720
somebody broke their arm. 
I'm not going to have that in 

1199
00:55:24,720 --> 00:55:28,200
the final footage. 
I had one video in particular 

1200
00:55:28,200 --> 00:55:30,600
where somebody was like, I was 
wondering what that mumbling was

1201
00:55:30,600 --> 00:55:33,080
in the background and it was 
Vogel and I was just like, how 

1202
00:55:33,080 --> 00:55:35,840
can you hear that? 
I didn't even hear that. 

1203
00:55:36,040 --> 00:55:38,360
People will notice the weirdest 
things, but for the most part, 

1204
00:55:38,360 --> 00:55:41,080
they actually don't know just 
the majority of mistakes that we

1205
00:55:41,120 --> 00:55:43,160
make. 
Most of the time we are going to

1206
00:55:43,160 --> 00:55:45,080
be, you know, our own biggest 
critics or whatnot. 

1207
00:55:45,080 --> 00:55:47,400
We're going to be a lot more 
harsh on the final product than 

1208
00:55:47,480 --> 00:55:50,040
a viewer is. 
And oftentimes, even if a viewer

1209
00:55:50,040 --> 00:55:52,600
notices, they just won't say 
anything because it's not like 

1210
00:55:52,600 --> 00:55:55,080
it matters, you know? 
It it doesn't. 

1211
00:55:55,080 --> 00:55:57,840
It's it's hard though, because 
we talk about this a lot, 

1212
00:55:57,840 --> 00:56:00,120
especially in the mastermind 
around those comments. 

1213
00:56:00,280 --> 00:56:03,040
I was just talking on my live 
about it because I was super 

1214
00:56:03,040 --> 00:56:05,400
proud of myself because I 
haven't bitten my fingernails in

1215
00:56:05,400 --> 00:56:08,320
a few weeks now. 
But for years I've gotten the 

1216
00:56:08,320 --> 00:56:10,800
comment, please stop biting your
nails. 

1217
00:56:11,040 --> 00:56:13,840
Your nails look disgusting. 
I can't watch this video 

1218
00:56:13,840 --> 00:56:16,480
anymore, you know, And in like 
over time you're just like, 

1219
00:56:16,480 --> 00:56:18,440
well, I can't help it. 
Like I've been biting my 

1220
00:56:18,440 --> 00:56:20,240
fingernails since I was seven 
years old. 

1221
00:56:20,240 --> 00:56:23,400
Like it's actually really hard 
for me not to do that. 

1222
00:56:23,400 --> 00:56:25,880
But recently just I've been 
learning about some new 

1223
00:56:25,880 --> 00:56:28,760
techniques and especially like 
working towards like an official

1224
00:56:28,760 --> 00:56:31,840
diagnosis for ADHD. 
And like you start to learn that

1225
00:56:31,840 --> 00:56:34,560
these are all things, you know, 
these repetitive body movement 

1226
00:56:34,560 --> 00:56:36,920
things that I've been doing. 
I've just been trying to be more

1227
00:56:36,920 --> 00:56:38,680
aware of it. 
So there's like a point of the 

1228
00:56:38,680 --> 00:56:40,560
comments where you're just like,
it is hurtful. 

1229
00:56:40,560 --> 00:56:43,960
Don't get me wrong. 
Like trust me, I know that I do 

1230
00:56:43,960 --> 00:56:46,240
it. 
That's not a surprise to me. 

1231
00:56:46,520 --> 00:56:50,560
But but it does bother you 
though, Like again, to the point

1232
00:56:50,560 --> 00:56:51,800
now where I've like kind of 
reacted. 

1233
00:56:51,800 --> 00:56:54,640
I know it's not good for me. 
I know that I've hurt myself by 

1234
00:56:54,640 --> 00:56:56,840
doing it right. 
Like I know those things and I'm

1235
00:56:56,880 --> 00:56:59,360
getting better at it. 
And people actually talk about 

1236
00:56:59,360 --> 00:57:01,400
like positive things. 
That community has been so 

1237
00:57:01,400 --> 00:57:03,520
helpful and like things that 
they've done for it, which has 

1238
00:57:03,520 --> 00:57:05,320
been great. 
But there are just some of those

1239
00:57:05,320 --> 00:57:07,800
comments that stick with you. 
I was telling a friend of mine 

1240
00:57:07,800 --> 00:57:11,560
yesterday, we got the whole 
conversation around like content

1241
00:57:11,560 --> 00:57:14,360
creation and like what it's like
and the pros and the cons to it.

1242
00:57:14,360 --> 00:57:16,320
So it was perfect setup for this
conversation. 

1243
00:57:16,320 --> 00:57:19,920
Jess, he had said to me like, 
what's been like the one comment

1244
00:57:19,920 --> 00:57:22,040
that has stuck out to you the 
most, like throughout all the 

1245
00:57:22,040 --> 00:57:23,200
years. 
And I was like, oh, I know 

1246
00:57:23,200 --> 00:57:26,640
exactly which one it is because 
the person I've responded to a 

1247
00:57:26,640 --> 00:57:29,680
video that I did a setup on, it 
was pretty, pretty detailed 

1248
00:57:29,680 --> 00:57:31,520
setup. 
And he said I would rather chew 

1249
00:57:31,520 --> 00:57:35,920
marbles and craft glass than do 
what you just did inside of your

1250
00:57:35,920 --> 00:57:37,800
journal. 
And I just remember reading that

1251
00:57:37,800 --> 00:57:39,480
for the first, it stuck in my 
head. 

1252
00:57:39,560 --> 00:57:43,120
That was very early on, but I 
will never forget that comment. 

1253
00:57:43,560 --> 00:57:46,440
But again, that's why I like to 
tell people all the time, like 

1254
00:57:46,440 --> 00:57:49,200
be mindful of what you're 
writing on the Internet because 

1255
00:57:49,200 --> 00:57:51,760
there is a person on the other 
side of that screen that that 

1256
00:57:51,760 --> 00:57:54,160
could affect. 
Again, like I'd like to say 

1257
00:57:54,160 --> 00:57:58,200
like, haha, it's funny now, but 
I took that very seriously. 

1258
00:57:58,200 --> 00:58:01,320
I was like, maybe I should stop.
Like this person doesn't 

1259
00:58:01,320 --> 00:58:03,920
appreciate it and I'm wasting 
everyone's time. 

1260
00:58:04,280 --> 00:58:06,000
Yeah, no. 
One of the ones that I got, I 

1261
00:58:06,000 --> 00:58:07,680
had two in particular that stand
out. 

1262
00:58:07,680 --> 00:58:10,320
One because it was the first 
that was like felt more like a 

1263
00:58:10,320 --> 00:58:13,160
personal attack almost. 
And then the other one was 

1264
00:58:13,160 --> 00:58:17,360
because it wasn't actually about
me, but one of the ones was you 

1265
00:58:17,360 --> 00:58:19,920
need to do something about your 
skin ASAP. 

1266
00:58:19,920 --> 00:58:21,920
I'm like, no, sorry, that's just
my face. 

1267
00:58:21,920 --> 00:58:24,320
I'm very red. 
I have a lot of capillaries. 

1268
00:58:24,320 --> 00:58:26,640
They live where they live and it
is what it is. 

1269
00:58:27,040 --> 00:58:30,600
But the other one was I had done
a flip through a Vogel's journal

1270
00:58:31,160 --> 00:58:34,720
and he he is his consistency 
with his journal is limited. 

1271
00:58:35,240 --> 00:58:37,120
Let's put it that way. 
He's getting better. 

1272
00:58:37,120 --> 00:58:40,320
But anyways, so somebody had 
commented saying, wow, he must 

1273
00:58:40,320 --> 00:58:43,200
be a really boring person. 
And I was like, what the fuck 

1274
00:58:43,200 --> 00:58:45,600
was that? 
Like, I'm sorry that that was 

1275
00:58:45,600 --> 00:58:48,200
literally my response. 
And you know, for the viewers at

1276
00:58:48,200 --> 00:58:50,400
home, if you don't like curse 
words, this is my native 

1277
00:58:50,400 --> 00:58:52,360
language and I apologize, but it
is what it is. 

1278
00:58:52,640 --> 00:58:55,400
So I was very taken aback 
because I'm like, how did you 

1279
00:58:55,400 --> 00:58:59,600
get from here's the journal flip
through to wow, he must be a 

1280
00:58:59,600 --> 00:59:01,760
boring person. 
So I kind of came back and said,

1281
00:59:01,920 --> 00:59:03,960
sorry, I don't know what you 
mean about that, but it was 

1282
00:59:03,960 --> 00:59:06,360
actually kind of rude. 
And they're like, Oh well, his 

1283
00:59:06,360 --> 00:59:09,040
handwriting is awful and he 
didn't even bother to fill in 

1284
00:59:09,040 --> 00:59:11,200
your journal or whatever. 
I just deleted it after that. 

1285
00:59:11,200 --> 00:59:13,160
I was like, cool. 
So you have no founding for for 

1286
00:59:13,160 --> 00:59:17,600
your comment here. 
I'm I'm usually kind of OK with 

1287
00:59:17,600 --> 00:59:21,040
people commenting about me in my
videos because you know, they're

1288
00:59:21,040 --> 00:59:22,480
my videos, I'm making them 
whatever. 

1289
00:59:22,640 --> 00:59:24,520
But it's like if you're going to
come from a friends and family 

1290
00:59:24,520 --> 00:59:26,280
bra, it's like, I will find out 
where you live. 

1291
00:59:26,560 --> 00:59:28,840
I don't have that skill set, but
I will acquire that skill set. 

1292
00:59:28,840 --> 00:59:30,240
I'm a learner, a lifelong 
learner. 

1293
00:59:30,240 --> 00:59:33,680
I will find you kind of thing, 
like most of the time nowadays, 

1294
00:59:33,680 --> 00:59:37,240
if I get a comment that is just 
outwardly negative like that or 

1295
00:59:37,240 --> 00:59:41,160
just not pleasant, not positive,
not constructive, I will just 

1296
00:59:41,160 --> 00:59:43,280
delayed it because I'm like, I 
don't have the time of my day 

1297
00:59:43,280 --> 00:59:45,040
for this. 
I barely have time to take care 

1298
00:59:45,040 --> 00:59:47,320
of myself in the baseline human 
needs. 

1299
00:59:47,320 --> 00:59:49,920
I don't need to add this to my 
plate as well like. 

1300
00:59:50,320 --> 00:59:52,760
It's a lot and I think just as 
we're talking about that, I know

1301
00:59:52,760 --> 00:59:54,400
that we're kind of telling 
horror stories here. 

1302
00:59:54,400 --> 00:59:57,440
There's obviously very positive 
things that we see as well, but 

1303
00:59:57,600 --> 01:00:00,040
there are things that stick with
you and just if you are 

1304
01:00:00,040 --> 01:00:02,720
interested in content creation 
and doing that, I think it's 

1305
01:00:02,720 --> 01:00:06,200
just important to know that it 
does unfortunately come with the

1306
01:00:06,200 --> 01:00:07,920
territory. 
I think people will also say 

1307
01:00:07,920 --> 01:00:10,880
that like with celebrities, 
they'll be like, Oh well, they 

1308
01:00:10,880 --> 01:00:12,320
want to have their picture 
taken. 

1309
01:00:12,320 --> 01:00:13,960
They want people to talk about 
them. 

1310
01:00:13,960 --> 01:00:15,560
You're like. 
That they don't want you to say 

1311
01:00:15,560 --> 01:00:18,040
like terrible, nasty, hurtful 
things about them and their 

1312
01:00:18,040 --> 01:00:21,320
family and their relationships 
and like all these other things.

1313
01:00:21,320 --> 01:00:24,160
I think right now with like the 
LA fires, like the comments that

1314
01:00:24,160 --> 01:00:27,680
people are making about people 
literally losing their home. 

1315
01:00:27,680 --> 01:00:30,920
So like, oh, you're $12 million 
Malibu beach house. 

1316
01:00:30,920 --> 01:00:33,480
Boo Hoo. 
Like that was someone's house. 

1317
01:00:33,600 --> 01:00:35,720
They don't have a house to live 
in. 

1318
01:00:36,000 --> 01:00:37,880
You know, like there's a lot of 
stuff that's behind that. 

1319
01:00:37,880 --> 01:00:40,760
You just think like, can we be 
human for a second? 

1320
01:00:40,920 --> 01:00:43,920
But you do have to realize that 
like there are people that just,

1321
01:00:44,240 --> 01:00:46,200
they feel very free behind a 
keyboard. 

1322
01:00:46,200 --> 01:00:49,760
They would never say it to your 
face, but they feel very free 

1323
01:00:49,760 --> 01:00:51,520
behind a keyboard. 
And you just have to kind of 

1324
01:00:51,520 --> 01:00:54,320
approach it in a smart way. 
I think Jess's approach here is 

1325
01:00:54,320 --> 01:00:56,760
probably a lot more healthy than
other peoples. 

1326
01:00:56,840 --> 01:00:59,880
I don't really do that. 
I probably should, to be honest 

1327
01:00:59,880 --> 01:01:03,200
with you, but I think that is A1
healthy way to do that. 

1328
01:01:03,200 --> 01:01:05,080
You don't want the negativity in
your life. 

1329
01:01:05,480 --> 01:01:08,960
And also, I notice this a lot 
now, I know what happens in your

1330
01:01:08,960 --> 01:01:11,760
community too. 
The people who are your good 

1331
01:01:12,000 --> 01:01:16,280
fans and followers and community
members, they can get vicious 

1332
01:01:16,280 --> 01:01:18,120
back. 
And like, I don't want any of 

1333
01:01:18,120 --> 01:01:20,000
that. 
I often will like I want to go 

1334
01:01:20,000 --> 01:01:22,320
in there, like break up the 
fight, be like, no, no, no, no. 

1335
01:01:22,320 --> 01:01:23,840
You don't need to stand up for 
me. 

1336
01:01:24,000 --> 01:01:26,560
You don't have to fight online 
with this person about it. 

1337
01:01:27,080 --> 01:01:29,480
It is nice turn that you have 
people have your back, but you 

1338
01:01:29,480 --> 01:01:31,640
just don't want that general 
negativity around you. 

1339
01:01:31,640 --> 01:01:35,320
So I think it is important just 
overall to try to manage that to

1340
01:01:35,320 --> 01:01:37,800
the best of your ability. 
And if it really does affect you

1341
01:01:38,000 --> 01:01:41,440
negatively, I would say stop. 
Like I know it might be a hard 

1342
01:01:41,480 --> 01:01:44,560
thing to do, but if you're 
having major issues with it you 

1343
01:01:44,560 --> 01:01:46,600
should stop and not do it 
anymore. 

1344
01:01:46,640 --> 01:01:49,600
Delete the apps. 
I mean, you can also just turn 

1345
01:01:49,600 --> 01:01:51,840
off commenting like if you are 
sensitive to those kind of 

1346
01:01:51,840 --> 01:01:54,160
things to the extent where you 
don't think you're going to be 

1347
01:01:54,160 --> 01:01:56,360
able to handle it. 
If and or when you get a 

1348
01:01:56,360 --> 01:01:58,440
negative comment, just make it 
so people can't comment. 

1349
01:01:58,840 --> 01:02:00,840
You could also possibly get 
somebody else to field your 

1350
01:02:00,840 --> 01:02:03,920
comments before you go in and 
check them yourself. 

1351
01:02:03,920 --> 01:02:07,200
Like I know that there is a 
filter for like held comments 

1352
01:02:07,200 --> 01:02:08,800
and such in the back end of 
YouTube. 

1353
01:02:08,800 --> 01:02:10,960
Typically those are for like 
spam many things, though they're

1354
01:02:10,960 --> 01:02:14,400
not necessarily the negative 
things, but you could figure out

1355
01:02:14,400 --> 01:02:16,920
some kind of system where it's 
like, hey friendo, can you check

1356
01:02:16,920 --> 01:02:19,160
my comment section before I get 
in there and see if there are 

1357
01:02:19,160 --> 01:02:21,520
any that maybe I don't want to 
see or whatnot. 

1358
01:02:21,800 --> 01:02:24,640
Not to give other people 
homework, but still I find that 

1359
01:02:24,640 --> 01:02:27,920
nowadays I, I've got a bit of a 
thicker skin. 

1360
01:02:27,920 --> 01:02:30,320
I've always kind of had a fairly
thick skin, you know, haha, 

1361
01:02:30,320 --> 01:02:32,080
bullying and childhood. 
That'll do it to you. 

1362
01:02:32,080 --> 01:02:35,760
But in terms of, you know, being
able to read those and kind of 

1363
01:02:35,760 --> 01:02:39,280
say like, oh, I'm so sorry that 
you are having such a shitty day

1364
01:02:39,480 --> 01:02:41,120
that you felt the need to to 
comment this to me. 

1365
01:02:41,120 --> 01:02:43,280
But thanks for taking time out 
of your day to do it. 

1366
01:02:43,280 --> 01:02:45,840
The late. 
So also, if we think about it in

1367
01:02:45,840 --> 01:02:49,160
terms of like safeguarding other
people, like other people will, 

1368
01:02:49,160 --> 01:02:52,120
like you said, Mark, come to 
your defense, which I very much 

1369
01:02:52,120 --> 01:02:53,800
appreciate. 
I love that you're on my team. 

1370
01:02:53,800 --> 01:02:55,640
Thank you so much. 
But it's like, I don't want to 

1371
01:02:55,640 --> 01:02:58,360
add that stress to you and 
negativity into your day either.

1372
01:02:58,360 --> 01:03:00,240
Like you, you have enough things
going on. 

1373
01:03:00,240 --> 01:03:03,280
We have nothings to worry about.
We don't need to worry about 

1374
01:03:03,520 --> 01:03:06,160
negative Nancy here, who thought
that she could get up on her 

1375
01:03:06,160 --> 01:03:09,000
soapbox and rah, rah, fight the 
power, all of that kind of 

1376
01:03:09,000 --> 01:03:10,680
stuff. 
Take it somewhere else. 

1377
01:03:10,680 --> 01:03:12,840
I don't need to hear it now that
does anybody else? 

1378
01:03:13,120 --> 01:03:15,920
Yeah, it definitely is something
you have to just be mindful of 

1379
01:03:15,920 --> 01:03:19,000
and you have some really good 
tips there just to to be able to

1380
01:03:19,000 --> 01:03:20,120
manage that. 
Well. 

1381
01:03:20,120 --> 01:03:23,360
Planner pals, I would love to 
hear from you this week if 

1382
01:03:23,360 --> 01:03:26,240
you've ever been interested or 
even if you are content creating

1383
01:03:26,240 --> 01:03:29,720
already or you have an account, 
what questions you might have or

1384
01:03:29,720 --> 01:03:32,320
comments even around this 
general space. 

1385
01:03:32,560 --> 01:03:35,680
It doesn't have to necessarily 
be like a question for us, but 

1386
01:03:35,680 --> 01:03:38,800
just generally like what have 
you been curious about or if you

1387
01:03:38,800 --> 01:03:41,600
are doing it, what if you found 
to be like super interesting 

1388
01:03:41,600 --> 01:03:44,520
about the space as well? 
You can always comment on the 

1389
01:03:44,520 --> 01:03:47,680
videos and the podcast as well. 
Let us know what you have out 

1390
01:03:47,680 --> 01:03:49,080
there. 
I just love the general 

1391
01:03:49,080 --> 01:03:52,280
communication and conversation 
that happens in the chat and in 

1392
01:03:52,280 --> 01:03:54,280
the discussions. 
Just it's just, I just read 

1393
01:03:54,280 --> 01:03:56,080
through it like a book 
sometimes, you know, it's super 

1394
01:03:56,080 --> 01:03:58,880
fun. 
You can also e-mail us as always

1395
01:03:58,880 --> 01:04:02,320
if you'd like to 
plannerpalspodcast@gmail.com. 

1396
01:04:02,480 --> 01:04:05,240
And of course over there on that
Instagram Planner Pals podcast. 

1397
01:04:05,240 --> 01:04:07,000
We'd like to have some fun 
sometimes too. 

1398
01:04:07,240 --> 01:04:09,680
I'm very looking forward to 
hearing about what you guys have

1399
01:04:09,680 --> 01:04:13,280
to ask or have to say about that
topic because I said this is 

1400
01:04:13,280 --> 01:04:15,560
like kind of like my life. 
And also it's just something I'm

1401
01:04:15,560 --> 01:04:18,000
very interested in and I don't 
really get to talk about it very

1402
01:04:18,000 --> 01:04:19,640
often. 
So that's probably why this 

1403
01:04:19,640 --> 01:04:21,560
episode's a tad on the longer 
side. 

1404
01:04:21,840 --> 01:04:24,480
But in terms of our topic for 
next time, we're going to be 

1405
01:04:24,480 --> 01:04:26,960
having a look at inspiration in 
the plan of community. 

1406
01:04:26,960 --> 01:04:30,240
People in particular who have 
inspired us, things that maybe 

1407
01:04:30,240 --> 01:04:32,680
we've bought into our system as 
a result of seeing them from 

1408
01:04:32,680 --> 01:04:35,080
somebody else. 
Anyone we've seen seeing around 

1409
01:04:35,080 --> 01:04:37,560
the block and thinking, oh, 
they're a person to watch out 

1410
01:04:37,560 --> 01:04:39,680
for. 
I'm very curious to hear who 

1411
01:04:39,680 --> 01:04:42,160
you're people are, Mark, because
I know that the people you 

1412
01:04:42,160 --> 01:04:44,560
follow and not the people I 
follow all the time. 

1413
01:04:44,560 --> 01:04:47,600
And so you always have some 
really good inspiration sources.

1414
01:04:47,760 --> 01:04:50,960
No, I'm excited about it too, 
because there are and and not to

1415
01:04:50,960 --> 01:04:54,640
say that we don't follow the 
same content, but also the 

1416
01:04:54,640 --> 01:04:57,280
difference between some of the 
things because I have a lot of 

1417
01:04:57,280 --> 01:05:01,400
like inky pen friends that I'm 
big fans of and creators in that

1418
01:05:01,400 --> 01:05:02,960
space. 
And I know that you have like a 

1419
01:05:02,960 --> 01:05:05,280
lot of reading journals and like
other things that I don't even 

1420
01:05:05,280 --> 01:05:07,720
touch it inside of there. 
So I think we will be able to 

1421
01:05:07,720 --> 01:05:10,720
provide you with a lot. 
So grab your journal and a pen 

1422
01:05:10,720 --> 01:05:13,400
next time, write it down. 
We'll put in the show notes for 

1423
01:05:13,400 --> 01:05:15,560
you, too. 
But I'm super excited to share 

1424
01:05:15,560 --> 01:05:18,160
more people who inspire me 
'cause there's a lot of people. 

1425
01:05:18,360 --> 01:05:21,120
It's gonna be a good episode, 
but for today, Flanner pals, 

1426
01:05:21,200 --> 01:05:22,160
thanks for watching.
