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Hey everyone, and welcome to 
Mini Scroll, the daily Internet 

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culture podcast bring you the 
biggest stories from social 

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media, the creator economy and 
the digital space every Monday 

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through Thursday and sometimes 
Fridays. 

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My name is Annabelle and I'm 
your Wednesday Mini Tech Scroll 

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host and also the deputy editor 
of the youth digital media brand

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Centennial World. 
Welcome back to Mini Tech 

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Scroll. 
I just wanted to say I do have a

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couple of updates at the top of 
this week's episode, so feel 

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free to skip ahead if you aren't
interested. 

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There are always time stamps in 
the description. 

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The first thing I will say is 
that I am feeling a little bit 

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behind on my reading for this 
episode because we have had such

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a busy week this week. 
On Monday, Lauren and I went to 

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a Spotify event for the Arias 
and saw the kid Leroy perform, 

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which was really cool. 
So thank you to Spotify for 

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inviting us. 
And then yesterday I was lucky 

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enough to attend the Addison 
tour. 

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It was so great. 
Addison Ray is such a great 

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performer. 
She is so charismatic, she has 

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such stage presence and I'm 
honestly so excited to see her 

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develop as an artist. 
Literally seeing songs like 

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Times like These, New York 
Famous and Gone Aquamarine live 

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was like literally a spiritual 
experience. 

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It was also really cool to see 
her in such a small venue since 

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this was her first tour and we 
managed to get really close 

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which was really fun vibe. 
Anyway, that was all such a 

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great experience. 
But then on my way driving home 

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from the concert last night, I 
got in a small car collision 

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while I was driving. 
Everyone is fine, there was no 

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one injured and the car is also 
fine. 

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But stuff like that, it's always
a little bit scary. 

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So forgive me if I'm a little 
bit off my game today, but I 

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have tried my best to get all of
this content ready for today's 

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episode. 
And actually, we have one last 

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thing before I get into the 
stories for our Sydney 

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listeners. 
Afterpay is doing a big Black 

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Friday pop up tomorrow morning 
at Pitt St. 

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Mall and they're giving away 
cash prizes. 

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If you guys are around, you may 
see Lauren and I there. 

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We might be popping in to see 
what Afterpay has to offer, but 

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yes, that is a lot for the top 
of this episode. 

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Please remember to rate, review 
and subscribe and star rate US 

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on Spotify. 
We also have a buy me a coffee 

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link in our description if you 
want to check that out. 

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Let's finally get into the 
content. 

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My first story for today is that
we need to talk about Divine, 

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which is a reboot of the one and
only short form video app Vine. 

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So Divine is described as quote 
a new short form video app 

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inspired by Vine and creative 
six second format preserving 

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authentic human creativity. 
And Divine is backed and funded 

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by Jack Dorsey, who you may have
heard of as the Co founder of 

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Twitter. 
And he also served as the CEO of

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Twitter through 2000 and seven, 
2008 and then also 2015 to 2021 

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for a brief history of Twitter 
and Vine. 

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Twitter actually acquired Vine 
for around $30 million in 

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October 2012. 
So Dorsey's interest and 

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connection Divine is definitely 
not unprecedented. 

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According to New York Times 
reporting from 2016, Dorsey 

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actually pushed for the deal, 
believing that Vine was the 

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quote next big thing in social 
media, essentially an Instagram 

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with video. 
While Dorsey had a connection to

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Vine through Twitter, we should 
specify that Divine is an 

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independent short form video app
and actually has no affiliation 

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to X, which is formerly Twitter 
obviously, and the original Vine

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platform. 
Anyway. 

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So let's let's get into this new
Vine Divine a little bit more. 

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The idea reportedly came about 
during production and 

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conversations for the Revolution
dot Social podcast, which is all

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about the future of social media
and is hosted by Twitters first 

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employee rabble, whose real name
is Evan Henshall Plath, as per 

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the Divine website. 
Several Internet culture 

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experts, including Yoel Roth and
Taylor Runs, both of whom we've 

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actually had on our podcast, 
spoke about how they have missed

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Vine since it was closed. 
And this prompted discussions to

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ultimately bring back the 
platform in a way that is 

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suitable for 2025. 
So with this Dorseys nonprofit 

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and other stuff, which was 
formed earlier this year in May,

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has actually financed divine 
creation. 

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And from what we know so far, 
the platform is going to host 

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much of the Vine Art Archive, 
which has been saved by a group 

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called the archive Team. 
As the Divine website reads 

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quote Divine has imported 
archived videos from archive 

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teams preservation work, giving 
these authentic pre AI era 

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videos a new home on the 
decentralized web. 

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I think incorporating the 
archive is really fun and also 

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definitely feeds into the 
current cultural moment where 

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everyone is obsessed with 2016 
and feeling nostalgic for this 

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era. 
But you may be wondering what is

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the appeal of another short form
video platform when literally 

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every social media platform has 
incorporated short form in one 

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way or another? 
And we're even seeing 

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publications do that now with 
The New York Times being one 

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example. 
And this is definitely a valid 

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question. 
And obviously there is the 

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nostalgia factor like I just 
mentioned, but I think Divine is

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specifically interesting and 
intriguing because it's not 

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going to allow AI content on the
platform. 

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Reportedly, AI content will be 
labeled on the app and even 

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prevented from being posted. 
According to the website, the 

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platform will be using proof 
mode technology to ensure that 

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the content is captured by real 
cameras as opposed to AI 

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generated. 
As it explains on the website, 

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Quote Proof mode was originally 
developed for human rights 

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activists, journalists, and 
witnesses to prove that their 

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documentation of events is 
authentic and unaltered. 

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We've brought the same 
technology to social media. 

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Just as activists need to prove 
their videos are real, we all 

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need ways to distinguish human 
centered content from AI 

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generated fakes. 
I could see this definitely 

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being a major pull factor for 
people to start joining and 

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posting on the platform, 
especially with all the 

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increasingly problematic AI 
generated content that we 

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literally talk about every week 
here on mini tech. 

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Banning AI may also help build 
that person to person connection

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that is definitely becoming 
increasingly difficult to find 

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on various platforms. 
I also think people might be 

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inclined to post on an app like 
this because it isn't owned by 

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Elon Musk. 
And I say that because if you 

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guys recall, earlier this year I
reported that Elon Musk was 

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trying to bring back fine. 
On August 3rd, 2025, Elon took 

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to X writing quote grok imagine 
is AI Vine. 

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And then in the same tweet, he 
added that quote. 

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By the way, we've recently found
the Vine video archive brackets 

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that had been deleted and are 
working on restoring user access

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so you can post them if you 
want. 

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So there is definitely that 
factor to think about as well. 

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But obviously, like we always 
say, there is always a user 

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acquisition problem when it 
comes to new platforms and 

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getting people to download the 
app. 

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So who knows how it will all 
land, But I'm definitely curious

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to hear what you guys think 
about a anti AI platform and 

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bringing back Vine in this kind 
of way. 

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That brings us to our next 
story, which is an update on 

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Meta's antitrust case. 
I have reported on this before, 

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but I will give a little bit of 
a summary about this case if you

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missed it. 
At a basic level, antitrust law 

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is essentially a set of federal 
laws that try to promote 

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economic competition and limit 
monopoly. 

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Obviously, economic competition 
is good because it can drive 

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down prices, encourage 
innovation, and also be more 

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efficient. 
And in the past few years, we 

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have seen tech giants like Meta,
Google, Apple come under fire 

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for allegedly illegally 
monopolizing various aspects of 

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the digital space. 
And that ranges from ad tech to 

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social media platforms. 
This antitrust trial between 

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Meta and the US Federal Trade 
Commission has been making 

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headlines for months. 
And today it's been reported 

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that the tech company has 
actually won the case. 

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Since this case has been going 
on for ages, it was actually 

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brought forward in 2020, but it 
was later dismissed. 

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I can't go through everything, 
but I will give you the 

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highlights on the latest 
developments. 

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So this case really kicked off 
again around seven months ago 

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and the key question was whether
Meta monopolized the market 

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after buying Instagram and 
WhatsApp. 

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Meta. 
But as it was known then, 

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Facebook had acquired Instagram 
in 2012 and then WhatsApp later 

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in 2014. 
If the FTC had succeeded in 

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presenting its case, Meta could 
have been forced to give up 

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Instagram and WhatsApp, which 
would have been massive for the 

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company because of the way it 
relies on Instagram for AD 

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revenue as well as WhatsApp for 
business subscriptions. 

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One of the main arguments that 
Meta used to prove that it had 

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not monopolized personal social 
networking was pointing to the 

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growth of other apps like TikTok
and YouTube, where Zuckerberg 

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himself had said that Meta's 
growth had really slowed since 

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the rise of TikTok. 
During the trial, he even said, 

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quote people spend more time on 
YouTube than on Facebook and 

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Instagram combined, certainly 
more than either 1 

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independently. 
In response to these claims, the

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FTC did go on to argue that 
Mehta still held a monopoly 

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because it's apps focus more on 
connecting people like friends 

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and family, which is different 
to an app like TikTok, which has

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become more about entertainment.
Anyway, from today it's clear 

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that Mehta's position clearly 
worked in their favor, with the 

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judge writing that the company 
had not cornered the personal 

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social networking market in the 
decision. 

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TikTok was actually described as
Metas fiercest rival as it was 

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written. 
Quote. 

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Whether or not Meta enjoyed 
monopoly power in its past, the 

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agency must show that it 
continues to hold such power 

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now. 
The court's verdict today 

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determines that the FTC has not 
done so. 

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From what I have read about this
case, many journalists and 

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experts don't seem that 
surprised by this outcome, 

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especially because the FTC's 
case had kind of struggled since

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the beginning where it was 
dismissed. 

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It didn't help also that the 
social media landscape has 

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changed so rapidly and so 
dramatically over the past few 

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years. 
And along with that, Meta's 

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products have changed 
significantly. 

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So it might have been harder to 
make the FTC's argument. 

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Obviously, Meta's win is super 
significant because it means 

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that Meta will not be forced to 
spin off Instagram and WhatsApp.

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It's also a massive win for Big 
Tech when it comes to antitrust.

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And this seems to be a trend 
because just recently, a federal

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judge in the US actually found 
that Google wouldn't have to 

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spin off Chrome when it was 
fighting its own antitrust case.

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So it seems as of right now, 
these tech giants will be able 

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to continue as usual. 
My last story for today is a 

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little bit of a shorter one and 
that is that YouTube is getting 

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a weak weekly live late night 
show next year. 

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The show is set to be called 
Outside Tonight and will be 

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hosted by Julian Shapiro Barnum,
who is the host of Recess 

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Therapy, who I'm sure many of 
you would have encountered on 

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your recommended page or TikTok 
for you page at some point, 

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according to YouTube quote set 
in public parks and on street 

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corners, outside tonight with 
Julian Shapiro Barnum 

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revitalizes a classic format 
with weekly live shows packed 

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with star-studded interviews, 
audience driven games, live 

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music and non-stop com 
Obviously, this definitely 

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aligns with the type of content 
that Julian makes now where you 

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often see him interviewing 
celebrities or children. 

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I feel like Miles is the most 
famous one. 

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Having said that, the outside 
Tonight channel is already live 

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and currently sitting at 122 
subscribers. 

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So it's still very early days 
and there's obviously no content

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that has been posted yet. 
But As for why YouTube is kind 

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of moving into this space, 
Deadline reports quote It comes 

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as YouTube is turning its focus 
to promote a small number of 

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creators and on camera stars 
that debut their shows 

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exclusively on the platform. 
It comes off the back of the 

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launch party for Season 3 of 
Brittany Broski's Royal Court, 

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where execs noted the difference
between Old Hollywood and New 

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Hollywood. 
I thought this story was 

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interesting because figures 
there's been discussion around 

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how late night talk shows are 
kind of on the downfall and that

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Gen. 
Z just doesn't really care about

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them. 
So it's interesting that YouTube

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is leaning into it. 
I will say it doesn't really 

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feel like a groundbreaking idea,
Kind of feels a little bit late 

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maybe. 
I feel like this could have been

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something they did a couple of 
years ago. 

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And also because so many talk 
shows slash interview shows 

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where celebrities already exist,
they might be a little bit more 

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in a podcast and longer form 
format, but there's definitely 

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interest in this kind of from 
young people because we've 

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definitely seen this, like with 
podcasts, for example, Call Her 

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Daddy. 
Young people are super quick to 

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tune in to hear their favorite 
influences and celebrities share

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stories or speak about their 
latest projects. 

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And a talk show like this kind 
of just feels like an extension 

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of that format, but kind of also
reverting to the old format. 

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I don't know. 
I'm curious to hear as well what

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you guys think about this. 
I imagine it will do well. 

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I feel like there's always viral
clips from this kind of content 

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that tends to circulate. 
And also I'm wondering if this 

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will kind of even the gender 
divide between late night style 

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talk shows. 
We know that's been an ongoing 

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problem. 
I'm sure some of us remember 

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when Lily Singh or I, I 
Superwoman, I, I, I haven't 

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thought about her in years, 
actually launched her late night

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talk show and that didn't end 
well where she even claimed that

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it was because the show wasn't 
set up for success. 

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Well, that is everything from 
mini tech scroll today. 

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Thank you for bearing with me 
after my chaotic start to the 

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week. 
I hope you guys still enjoyed 

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this episode and if you're in 
Sydney, remember to check out 

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the after pay event. 
Other than that, Lauren will 

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speak to you guys tomorrow and 
I, I should be back next week. 

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Thanks for listening. 
Bye.

