1 00:00:00,080 --> 00:00:04,040 Hi everyone. Welcome to Mini Scroll, the 2 00:00:04,040 --> 00:00:07,400 daily Internet culture podcast bringing you the biggest stories 3 00:00:07,400 --> 00:00:11,160 from social media, the creator economy and the digital space. 4 00:00:11,160 --> 00:00:14,120 Every Monday through Thursday and sometimes Fridays. 5 00:00:14,480 --> 00:00:18,120 I'm your host, Lauren Meisner, the founder of the youth digital 6 00:00:18,120 --> 00:00:22,680 media brand Centennial World. Welcome back to Mini Scroll, 7 00:00:22,680 --> 00:00:26,120 everyone. OK, today's episode is a bit of 8 00:00:26,120 --> 00:00:28,680 a different one. I'm not going to be doing a 9 00:00:28,680 --> 00:00:32,920 traditional Mini Scroll episode. I do apologize because I know 10 00:00:32,920 --> 00:00:36,320 Mini, she's tried and true. You guys are so loyal and I know 11 00:00:36,320 --> 00:00:39,920 what you come here for, but I'm going to be doing a TikTok 12 00:00:39,920 --> 00:00:42,920 awards recap for you guys because this was a huge moment 13 00:00:42,920 --> 00:00:44,880 for us. We got to do the red carpet. 14 00:00:45,000 --> 00:00:49,120 We were the only independent media brand on the red carpet. 15 00:00:49,320 --> 00:00:51,920 It was so cool. Every other publisher there was 16 00:00:51,920 --> 00:00:53,200 huge. They were part of a big 17 00:00:53,200 --> 00:00:58,240 conglomerate like the ABC, Channel 10, The Daily Telegraph, 18 00:00:58,320 --> 00:01:02,320 We had pedestrian group, Val Morgan, like huge, huge titles. 19 00:01:02,320 --> 00:01:04,720 And then there was us. It was a really, really big 20 00:01:04,720 --> 00:01:06,920 event for us. So I'm excited to talk about it 21 00:01:06,920 --> 00:01:09,920 in general, but also it was a huge undertaking. 22 00:01:10,480 --> 00:01:13,920 So it has really taken over the past two days for us. 23 00:01:13,920 --> 00:01:17,840 And I just did not have time to put together a meaningful 24 00:01:17,840 --> 00:01:21,360 episode for you guys today. So tomorrow for a Friday mini, I 25 00:01:21,360 --> 00:01:24,800 will give you guys a meaty good episode, I promise. 26 00:01:25,520 --> 00:01:27,080 But I didn't want to leave you guys hanging. 27 00:01:27,240 --> 00:01:29,160 So before I get into it, Please remember to rate, review and 28 00:01:29,160 --> 00:01:31,800 subscribe. We are trying to get to 1000 29 00:01:31,800 --> 00:01:34,080 Spotify star ratings by the end of the year. 30 00:01:34,360 --> 00:01:36,880 Please Spotify star rate US. OK, thank you. 31 00:01:37,600 --> 00:01:41,480 OK, so let me set the scene in terms of our history with the 32 00:01:41,480 --> 00:01:44,000 TikTok Awards. So the TikTok Awards, they 33 00:01:44,000 --> 00:01:47,680 launched maybe just a year or two after Centennial launched. 34 00:01:48,080 --> 00:01:51,320 And we've always been invited, like since their inception, we 35 00:01:51,320 --> 00:01:54,480 have always had a spot on the guest list, which is really 36 00:01:54,480 --> 00:01:55,680 cool. And they used to be much 37 00:01:55,680 --> 00:01:58,200 smaller. And this year it was at the ICC. 38 00:01:58,200 --> 00:02:00,320 Well, actually not. It's been renamed. 39 00:02:00,320 --> 00:02:04,000 TikTok bought the rights to the Convention Center in Sydney. 40 00:02:04,240 --> 00:02:07,800 So the name has changed from the ICC to the TikTok Entertainment 41 00:02:07,800 --> 00:02:10,240 Center, which is so crazy. And that was only announced like 42 00:02:10,240 --> 00:02:13,280 2 days before the TikTok Awards. I thought it was like a stick, 43 00:02:13,280 --> 00:02:15,960 like for the TikTok Awards to be like, yeah, the TikTok 44 00:02:15,960 --> 00:02:18,320 Entertainment Center. No, no, no, it's like fully 45 00:02:18,320 --> 00:02:21,000 rebranded to that now, which is so wild. 46 00:02:21,440 --> 00:02:25,240 So it's now this like huge scale event. 47 00:02:25,360 --> 00:02:28,040 As I've told you guys so many times, Centennial, we were one 48 00:02:28,040 --> 00:02:32,040 of the first ever publishers in Australia to use TikTok, first 49 00:02:32,040 --> 00:02:34,560 of all, consistently, but also to report news. 50 00:02:34,600 --> 00:02:37,680 When we started on TikTok in December 2019, which is when we 51 00:02:37,680 --> 00:02:40,680 launched, there were some publishers on the platform, but 52 00:02:40,680 --> 00:02:43,240 they were doing like office content behind the scenes. 53 00:02:43,240 --> 00:02:45,800 Nobody was using it for news. And it was actually my husband 54 00:02:45,800 --> 00:02:49,000 Sean who suggested to us, like, if you know, people are putting 55 00:02:49,000 --> 00:02:51,800 news on Instagram and carousels and stuff and like basically 56 00:02:51,800 --> 00:02:54,960 taking their stories that they would be reporting on on dot 57 00:02:54,960 --> 00:02:59,040 coms in newspapers and magazines and putting them in digestible 58 00:02:59,040 --> 00:03:00,920 formats for social. Like why don't you just do that 59 00:03:00,920 --> 00:03:04,240 in short form video for TikTok. So our first video that we did 60 00:03:04,240 --> 00:03:06,720 was the very first. I think it was like January 2nd, 61 00:03:06,760 --> 00:03:10,040 maybe January 2nd or 3rd. We posted a video like that 62 00:03:10,040 --> 00:03:14,880 about Nikki tutorials coming out as trans and it like went so 63 00:03:14,880 --> 00:03:16,320 viral. It did so well. 64 00:03:16,320 --> 00:03:18,600 And we were like, OK, this is our our strategy. 65 00:03:18,600 --> 00:03:23,320 I guess young people want to consume entertainment news on 66 00:03:23,320 --> 00:03:25,560 TikTok. And obviously that is like a no 67 00:03:25,560 --> 00:03:27,520 brainer now. And none of us are surprised to 68 00:03:27,520 --> 00:03:29,120 hear that. But that was like revolutionary 69 00:03:29,120 --> 00:03:31,200 at the time. So it was very cool to be 70 00:03:31,200 --> 00:03:33,480 recognized by TikTok early on for that. 71 00:03:33,600 --> 00:03:36,200 We did some media for TikTok in those early days as well. 72 00:03:36,200 --> 00:03:38,960 Like we were on TV talking about how we use TikTok and stuff 73 00:03:38,960 --> 00:03:41,440 because they were really trying to build their legitimacy. 74 00:03:41,800 --> 00:03:43,920 So for the first several years, like I said, we were always 75 00:03:43,920 --> 00:03:47,080 invited. And then about two years ago, I 76 00:03:47,080 --> 00:03:49,840 asked, can we be on the red carpet like we always get 77 00:03:49,840 --> 00:03:51,920 invited? We're a TikTok first publisher. 78 00:03:51,920 --> 00:03:53,600 TikTok is the main pillar of our brand. 79 00:03:53,720 --> 00:03:56,720 We don't publish on Meta. You know, we really don't use a 80 00:03:56,720 --> 00:03:59,520 lot of other socials like TikTok is our main one. 81 00:03:59,680 --> 00:04:02,240 And obviously you guys know who listen to mini everyday. 82 00:04:02,240 --> 00:04:05,720 Like TikTok is our bread and butter in terms of what we're 83 00:04:05,720 --> 00:04:07,320 reporting on. Like we are reporting on 84 00:04:07,320 --> 00:04:10,720 Internet culture And TikTok at the moment is the most 85 00:04:10,720 --> 00:04:14,240 influential platform when it comes to Internet culture and 86 00:04:14,240 --> 00:04:17,079 therefore culture at large in many ways. 87 00:04:17,120 --> 00:04:19,760 When I first asked for and carpet access, like I said, this 88 00:04:19,760 --> 00:04:23,040 was only a couple years ago. So publishers, yes, they were 89 00:04:23,040 --> 00:04:25,960 covering TikTok by this point, but you know, it really felt 90 00:04:25,960 --> 00:04:28,200 like people were cutting our grass like we were first. 91 00:04:28,960 --> 00:04:32,200 So I was like, please. And they said there was, you 92 00:04:32,200 --> 00:04:35,960 know, very limited access. And the publishers that ended up 93 00:04:36,080 --> 00:04:38,640 getting access were the huge ones, right? 94 00:04:38,640 --> 00:04:42,440 Like the ABC Channel 9, like all the mainstream ones. 95 00:04:42,440 --> 00:04:45,640 OK. And that was honestly a little 96 00:04:45,640 --> 00:04:49,600 bit disappointing to see because I really believe for the TikTok 97 00:04:49,600 --> 00:04:54,120 Awards, the access should be first and foremost granted to 98 00:04:54,440 --> 00:04:57,280 social first publishers like TikTok first publishers, 99 00:04:57,440 --> 00:05:00,360 publishers that are new media that are trying to change the 100 00:05:00,360 --> 00:05:01,600 game. Like that's what TikTok is 101 00:05:01,600 --> 00:05:03,360 trying to do, and that's what they're celebrating at the 102 00:05:03,360 --> 00:05:05,800 TikTok Awards. But whatever, I was like, I get 103 00:05:05,800 --> 00:05:07,240 it. Like it's building that 104 00:05:07,240 --> 00:05:10,640 legitimacy to have the huge name brands that are willing to be on 105 00:05:10,640 --> 00:05:12,720 the red carpet. But I mean, I wouldn't say 106 00:05:12,720 --> 00:05:14,920 actually willing, like people are fighting to get on that red 107 00:05:14,920 --> 00:05:18,800 carpet because we know that like creators are the new celebrities 108 00:05:18,800 --> 00:05:21,800 for young people and everybody wants to tap the young audience, 109 00:05:21,840 --> 00:05:22,920 right? So that was fine. 110 00:05:22,920 --> 00:05:24,520 OK. And then last year we were in 111 00:05:24,520 --> 00:05:27,960 conversations about doing the red carpet, but it ended up not 112 00:05:27,960 --> 00:05:29,680 working out. We ended up not getting a spot. 113 00:05:29,680 --> 00:05:33,360 I think I was really gutted because I, I really, I believe I 114 00:05:33,360 --> 00:05:35,880 thought we were more in the running than we actually were to 115 00:05:35,880 --> 00:05:38,400 get it. And I was really upset when it 116 00:05:38,400 --> 00:05:42,200 turned out that we didn't. And so I actually pushed back 117 00:05:42,200 --> 00:05:45,080 and this was a really big moment for me because, you know, I just 118 00:05:45,080 --> 00:05:49,840 become a solo founder. And in becoming a solo founder, 119 00:05:49,840 --> 00:05:52,520 it's been quite the journey of me, like finding my voice and 120 00:05:52,520 --> 00:05:55,200 being able to stand up for myself and my brand without 121 00:05:55,200 --> 00:05:57,960 having, you know, like a business partner alongside with 122 00:05:57,960 --> 00:06:01,160 you, like having to do everything yourself and like, be 123 00:06:01,160 --> 00:06:04,080 that boss. It's been a challenge for me 124 00:06:04,080 --> 00:06:06,840 these past couple of years. And so I really pushed back. 125 00:06:07,160 --> 00:06:11,120 And I was like, you know, we are a TikTok first publisher. 126 00:06:11,120 --> 00:06:13,360 We cover TikTok every single day. 127 00:06:13,360 --> 00:06:15,440 Like what is happening with these creators, what's happening 128 00:06:15,440 --> 00:06:17,000 online? And that has been our bread and 129 00:06:17,000 --> 00:06:18,960 butter since we launched. For years. 130 00:06:19,120 --> 00:06:22,240 I stayed in my case. And ANYWAYS, they were really, 131 00:06:22,240 --> 00:06:24,120 really sweet about it. Like there was nothing that 132 00:06:24,120 --> 00:06:27,440 could be done at the time, but they understood my frustrations. 133 00:06:27,720 --> 00:06:31,560 And so, yeah, this year I didn't have to fight for it. 134 00:06:31,600 --> 00:06:34,120 They offered us red carpet. And it felt like this full 135 00:06:34,120 --> 00:06:36,160 circle moment for me, this moment where I was like, Oh my 136 00:06:36,160 --> 00:06:38,480 God, like standing up for myself and making my case. 137 00:06:38,480 --> 00:06:41,840 And, you know, just being like, This is why we deserve to be 138 00:06:41,840 --> 00:06:43,600 here. Like fighting for that and 139 00:06:43,600 --> 00:06:47,480 knowing we deserve to be there. It worked because I didn't even 140 00:06:47,480 --> 00:06:49,720 have to ask this year. They offered it to us. 141 00:06:49,720 --> 00:06:53,160 And like I said, we were the only independent media on that 142 00:06:53,160 --> 00:06:55,320 carpet. It was so cool. 143 00:06:55,400 --> 00:06:57,880 So the event itself was pretty amazing. 144 00:06:57,880 --> 00:07:00,680 Like I said, the scale was massive this year. 145 00:07:00,680 --> 00:07:02,840 There were floors of activations. 146 00:07:03,080 --> 00:07:05,040 I'm going to say there are probably thousands of people. 147 00:07:05,040 --> 00:07:06,560 It was huge. It was amazing. 148 00:07:06,560 --> 00:07:09,000 Everybody was like dressed to the nines, OK. 149 00:07:09,440 --> 00:07:12,200 However, the weather was crazy yesterday. 150 00:07:12,200 --> 00:07:15,040 We had this wild tropical thunderstorm in the middle of 151 00:07:15,040 --> 00:07:17,440 the day. So the red carpet, which was 152 00:07:17,440 --> 00:07:19,920 supposed to be outside was moved to inside because of the 153 00:07:19,920 --> 00:07:21,160 weather. Obviously makes sense. 154 00:07:21,200 --> 00:07:23,600 I'm sure you guys have been getting content on your For You 155 00:07:23,600 --> 00:07:27,080 page, especially if you're in Australia, about like the red 156 00:07:27,080 --> 00:07:30,360 carpet situation and about the TikTok awards like before where 157 00:07:30,360 --> 00:07:33,320 the award ceremony actually started and how it was really 158 00:07:33,320 --> 00:07:36,880 busy and over stimulating. And that I believe is because of 159 00:07:36,880 --> 00:07:38,360 the weather. Like as somebody who was there 160 00:07:38,360 --> 00:07:40,760 like the whole day and like understood what happened 161 00:07:40,960 --> 00:07:44,800 logistically because they had to move things inside because of 162 00:07:44,800 --> 00:07:47,200 the weather. Like obviously that just changes 163 00:07:47,200 --> 00:07:49,840 things in terms of like event logistics. 164 00:07:49,920 --> 00:07:53,680 So we got to speak to so many huge creators in Australia. 165 00:07:53,680 --> 00:07:57,680 We spoke to Leticia Clark, we spoke to Leah Halton, sofa dopa 166 00:07:57,680 --> 00:08:01,960 and Bailey Rowie sing like it was so cool. 167 00:08:02,000 --> 00:08:06,160 Oh and I asked Rowie about being Chapel roans makeup artist and 168 00:08:06,160 --> 00:08:10,040 she said that Chapel just DM her out of the blue and was like I 169 00:08:10,040 --> 00:08:12,360 want you to do my makeup And Rowie was like I don't do other 170 00:08:12,360 --> 00:08:14,880 people's makeup. And she was like, that's fine. 171 00:08:14,880 --> 00:08:16,920 Like I still want you to do my makeup. 172 00:08:16,920 --> 00:08:19,120 Let me just play the clip. This DMS me like she. 173 00:08:19,120 --> 00:08:21,160 Literally just DMS me maybe like a. 174 00:08:21,200 --> 00:08:23,520 Year ago and was like, hey, I love your makeup. 175 00:08:23,960 --> 00:08:26,440 Would you do like one of my shows or like, for like a red 176 00:08:26,440 --> 00:08:28,600 carpet? And I was like, I don't do other 177 00:08:28,600 --> 00:08:30,800 people's makeup. And she was like, that's fine, I 178 00:08:30,800 --> 00:08:32,480 don't care. And then it just so happened 179 00:08:32,480 --> 00:08:35,240 that we were in New York at the same time, and it made it work. 180 00:08:35,280 --> 00:08:38,440 Also, friend of the pod, Cody Simpson, he was there. 181 00:08:38,440 --> 00:08:41,240 We actually didn't get to talk to him because he had to present 182 00:08:41,240 --> 00:08:43,440 an award or something. So he could only do a few quick 183 00:08:43,440 --> 00:08:45,040 interviews and then he was whisked away. 184 00:08:45,320 --> 00:08:48,160 But he saw us and he like tried to photobomb one of our videos, 185 00:08:48,160 --> 00:08:49,560 but Annabelle didn't quite catch it. 186 00:08:49,560 --> 00:08:52,200 Like he wasn't quite in frame, but he was like, Oh my God, hey. 187 00:08:52,200 --> 00:08:55,240 And I was like Cody, my bestie. So we started posting the 188 00:08:55,240 --> 00:08:56,760 content. It's all doing really well on 189 00:08:56,760 --> 00:08:59,200 Centennial's TikTok and the videos of Leah. 190 00:08:59,200 --> 00:09:01,920 Like, I, I mean, I know she has so many followers, but I didn't 191 00:09:01,920 --> 00:09:04,280 realize she was so culty. You guys. 192 00:09:04,280 --> 00:09:08,040 Like she has dance. Like literally the second those 193 00:09:08,040 --> 00:09:11,280 videos are going up, people are like, first, Oh my God, live 194 00:09:11,280 --> 00:09:13,560 laugh, Leah. I love you so much, Leah. 195 00:09:13,560 --> 00:09:17,680 Like, it's crazy people love her. 196 00:09:17,920 --> 00:09:21,000 So yeah, it was about two hours of red carpet interviews. 197 00:09:21,280 --> 00:09:25,000 It was so buzzy. Like, there was such a rush. 198 00:09:25,000 --> 00:09:26,680 It was so cool. You're like wrangling 199 00:09:26,680 --> 00:09:28,440 celebrities, like pulling creators over and being like, 200 00:09:28,440 --> 00:09:31,520 please talk to me and, like, firing questions off at them. 201 00:09:31,520 --> 00:09:35,720 And it was just like the most exciting, exhilarating 202 00:09:35,720 --> 00:09:37,400 experience, experience. And I feel like if you're 203 00:09:37,400 --> 00:09:41,760 somebody who really enjoys a fast-paced whirlwind type of 204 00:09:42,040 --> 00:09:46,080 experience like that, like if you work in event planning or 205 00:09:46,080 --> 00:09:49,000 PR, you know, you understand what I mean by this. 206 00:09:49,000 --> 00:09:52,720 And it is such a rush and it's so exhilarating, but it is so 207 00:09:52,720 --> 00:09:55,480 exhausting. So when the carpet was mostly 208 00:09:55,480 --> 00:09:58,080 over, we were like, OK, we want to start getting this content 209 00:09:58,080 --> 00:09:59,480 up. And they had a media room. 210 00:09:59,520 --> 00:10:02,560 So we went to the media room and we started getting our content 211 00:10:02,560 --> 00:10:05,040 up as the award started and they were playing the awards in the 212 00:10:05,040 --> 00:10:08,160 media room and they actually brought in catering for the 213 00:10:08,160 --> 00:10:10,120 media. So, you know, we had like French 214 00:10:10,120 --> 00:10:13,240 fries, pizza, chicken fingers. There was like healthy 215 00:10:13,240 --> 00:10:15,400 sandwiches, salads. Like I didn't have any of that. 216 00:10:15,400 --> 00:10:18,560 I obviously had the fries and pizza, but it was really good. 217 00:10:18,840 --> 00:10:22,360 So All in all, it was honestly a really fun experience. 218 00:10:22,400 --> 00:10:24,800 I genuinely had such a good time. 219 00:10:24,840 --> 00:10:27,520 The content we got is doing really well on socials and I 220 00:10:27,520 --> 00:10:29,360 don't know, I just had a really good time. 221 00:10:29,360 --> 00:10:33,440 I felt like I was in my element and like Centennial finally got 222 00:10:33,440 --> 00:10:37,040 there after like years of fighting for a spot on that red 223 00:10:37,040 --> 00:10:39,880 carpet. Like we finally did it and I 224 00:10:39,880 --> 00:10:42,400 think it was worth it. Like I had a really great time 225 00:10:42,400 --> 00:10:45,160 and I think the content that we got is going to really perform 226 00:10:45,160 --> 00:10:49,000 and hopefully that shows TikTok and TikTok awards in the future. 227 00:10:49,000 --> 00:10:52,040 Like This is why we should be there, you know. 228 00:10:52,040 --> 00:10:54,480 So I wanted to go over some of the awards for you guys. 229 00:10:54,480 --> 00:10:58,920 So creator of the year was Javea video of the year was Leo 230 00:10:58,920 --> 00:11:02,320 Haltons iconic inverted behind the scenes video. 231 00:11:02,320 --> 00:11:05,840 It has 150 million views. Insane. 232 00:11:05,840 --> 00:11:08,440 I remember when that video was everywhere on the free page 233 00:11:08,560 --> 00:11:11,960 TikTok Business of the year was all for Mimi, which is sofa Dove 234 00:11:11,960 --> 00:11:15,040 and Bailey White's company Beauty and fashion creator of 235 00:11:15,040 --> 00:11:19,360 the year was Ask Ellen Beauty. Actually, I think it was Rowie 236 00:11:19,360 --> 00:11:21,800 that said to me on the red carpet that So one of the 237 00:11:21,800 --> 00:11:26,600 questions I was asking attendees or nominees was what is 1 238 00:11:26,680 --> 00:11:30,560 category that doesn't exist at the TikTok awards that you wish 239 00:11:30,560 --> 00:11:32,920 did. And she actually said, I think 240 00:11:32,920 --> 00:11:37,040 fashion and beauty should be separated because fashion and 241 00:11:37,040 --> 00:11:41,160 beauty as art forms, as disciplines are so completely 242 00:11:41,160 --> 00:11:42,800 different. And I couldn't agree more. 243 00:11:42,800 --> 00:11:45,440 I am absolutely a beauty girl. But if you asked me anything 244 00:11:45,440 --> 00:11:48,080 about fashion, like I barely have a sense of personal style. 245 00:11:48,080 --> 00:11:52,160 Like I don't know anything about fashion, but beauty, I could 246 00:11:52,160 --> 00:11:54,440 tell you everything. Like I am such a beauty girl. 247 00:11:54,440 --> 00:11:56,800 And like they are so completely different in such different art 248 00:11:56,800 --> 00:11:58,800 forms. So yes, I actually really agree 249 00:11:58,800 --> 00:12:01,200 with that. But ask Allen, beauty is mostly, 250 00:12:01,200 --> 00:12:04,240 I would say a makeup creator, food creator of the year was 251 00:12:04,240 --> 00:12:06,160 Andy Cooks. You know, what I would love to 252 00:12:06,160 --> 00:12:12,160 see next year is media brand or like TikTok journalist, like 253 00:12:12,160 --> 00:12:16,440 news fluencer type of category that I think is absolutely 254 00:12:16,440 --> 00:12:18,560 missing. TikTok has been so influential 255 00:12:18,560 --> 00:12:22,040 in media, but media has also been so influential in Tik Tok's 256 00:12:22,040 --> 00:12:26,320 growth and Tik Tok's influence. Oh, and then one of the craziest 257 00:12:26,320 --> 00:12:30,320 things that happened at the event was Jonathan Bailey showed 258 00:12:30,320 --> 00:12:35,360 up as a surprise to present the TikTok for Good award. 259 00:12:35,480 --> 00:12:39,400 He's been showing up all over Sydney at these press events. 260 00:12:39,800 --> 00:12:43,080 Like so many people I know have just gone to random like brand 261 00:12:43,080 --> 00:12:46,560 events, different things like this, like media events, and 262 00:12:46,560 --> 00:12:50,240 he's just shown up there doing like a performance or a 263 00:12:50,240 --> 00:12:53,280 presentation or like an award, like whatever. 264 00:12:53,280 --> 00:12:56,000 It's so funny, it's so random. So that was really cool. 265 00:12:56,080 --> 00:12:59,440 And then, yeah, like I said, while the event was going on, we 266 00:12:59,440 --> 00:13:02,600 were publishing our content. I actually published mini scroll 267 00:13:02,600 --> 00:13:07,040 from yesterday at the event at the Tick Tock Awards backstage. 268 00:13:07,680 --> 00:13:11,240 And then we went home with our box of fries and our pizza. 269 00:13:11,600 --> 00:13:14,600 It was so much fun. It was such a great experience 270 00:13:14,600 --> 00:13:19,320 for us And yeah, that's the T on our experience at the TikTok 271 00:13:19,320 --> 00:13:21,440 Awards and how that all went down for us. 272 00:13:21,800 --> 00:13:23,880 And I hope you guys enjoyed this. 273 00:13:23,880 --> 00:13:27,080 I guess more like behind the scenes of the business kind of 274 00:13:27,080 --> 00:13:29,600 episode. Obviously the TikTok Awards is 275 00:13:29,760 --> 00:13:33,280 very relevant to mini scroll. I didn't want to leave you guys 276 00:13:33,280 --> 00:13:37,760 with nothing today, but like I said, I it's important that I do 277 00:13:37,760 --> 00:13:40,280 my due diligence when I am, you know, reporting on different 278 00:13:40,280 --> 00:13:43,720 stories and I just did not have time to do the proper research 279 00:13:43,720 --> 00:13:46,080 into the stories that I wanted to cover today. 280 00:13:46,080 --> 00:13:49,240 So all that to say, thank you guys so much for listening. 281 00:13:49,240 --> 00:13:51,560 I love you guys. Please remember to rate, review 282 00:13:51,560 --> 00:13:53,720 and subscribe. Please Spotify star rate US and 283 00:13:53,720 --> 00:13:57,320 I will talk to you guys tomorrow for a mini scroll episode that 284 00:13:57,320 --> 00:13:59,200 will be back to normal. Bye.