1
00:00:00,040 --> 00:00:05,200
So if you took a brand new 
highly desirable 3 bedroom 

2
00:00:05,200 --> 00:00:10,440
family home from say 1935 and 
you adjusted its original 

3
00:00:10,440 --> 00:00:12,240
purchase price for inflation 
today? 

4
00:00:12,440 --> 00:00:12,840
Right. 
Just. 

5
00:00:12,840 --> 00:00:14,960
Pure inflation, yeah, just 
strict inflation. 

6
00:00:15,080 --> 00:00:18,920
That brand new house would cost 
roughly 60,000 lbs today. 

7
00:00:19,120 --> 00:00:21,480
Which is just. 
I mean, it's a completely mind 

8
00:00:21,480 --> 00:00:22,680
blowing figure. 
It really is. 

9
00:00:22,800 --> 00:00:26,240
So why is that exact same house,
which is now, you know, almost a

10
00:00:26,240 --> 00:00:29,800
century old, probably quite 
drafty, leaking heat and 

11
00:00:29,800 --> 00:00:31,360
requiring pretty constant 
maintenance? 

12
00:00:31,720 --> 00:00:34,000
Why is it selling for half 
£1,000,000 today? 

13
00:00:34,000 --> 00:00:35,640
Or more, depending on the 
street. 

14
00:00:35,880 --> 00:00:38,640
Exactly or even more? 
Welcome to our deep dive. 

15
00:00:38,640 --> 00:00:41,000
Today we are taking a really 
hard look at the 

16
00:00:41,000 --> 00:00:43,520
financialization of the UK 
housing market. 

17
00:00:43,520 --> 00:00:45,520
And we're doing this by looking 
at some pretty incredible 

18
00:00:45,520 --> 00:00:47,000
primary sources. 
We are. 

19
00:00:47,000 --> 00:00:51,080
We're using original 1930s 
property brochures to decode how

20
00:00:51,080 --> 00:00:54,320
this simple, you know, pile of 
bricks basically mutated into a 

21
00:00:54,320 --> 00:00:57,600
hyper valuable economy 
dominating financial asset. 

22
00:00:57,680 --> 00:01:00,480
Because it really is the central
economic paradox of our time, 

23
00:01:00,480 --> 00:01:02,840
isn't it? 
We are essentially living inside

24
00:01:02,840 --> 00:01:06,400
this giant, slow moving 
financial derivative that we 

25
00:01:06,400 --> 00:01:08,080
just mistakenly still call a 
house. 

26
00:01:08,320 --> 00:01:10,200
A financial derivative with Bay 
windows. 

27
00:01:10,200 --> 00:01:12,600
Right, exactly. 
And to really ground this for 

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00:01:12,600 --> 00:01:15,880
you listening, I want to take a 
mental walk down a very 

29
00:01:16,240 --> 00:01:19,640
specific, yet entirely 
ubiquitous kind of St. 

30
00:01:19,760 --> 00:01:22,320
The. 
Classic British suburban St. 

31
00:01:22,320 --> 00:01:25,240
Yeah, picture an ordinary 
suburban St. in southeast 

32
00:01:25,240 --> 00:01:28,120
London. 
If you spent any time at all in 

33
00:01:28,120 --> 00:01:32,080
the UK, it is practically baked 
into your cultural subconscious.

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00:01:32,080 --> 00:01:33,840
You can see it with your eyes 
closed. 

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00:01:33,960 --> 00:01:37,720
You really can. 
Rows of semi detached houses, 

36
00:01:38,160 --> 00:01:42,120
modest brick walls, pitched 
roofs, the classic Bay windows 

37
00:01:42,120 --> 00:01:44,320
in the front. 
It's the absolute definition of 

38
00:01:44,320 --> 00:01:46,240
ubiquitous. 
I mean, there is no grand 

39
00:01:46,240 --> 00:01:48,360
architectural statement being 
made here at all. 

40
00:01:48,360 --> 00:01:49,720
No, none. 
And you have to look at the 

41
00:01:49,720 --> 00:01:51,400
context of the street itself 
too. 

42
00:01:51,400 --> 00:01:54,400
Like they small front gardens 
that were originally intended 

43
00:01:54,400 --> 00:01:57,680
for, I don't know, a few rose 
bushes or a neat little lawn. 

44
00:01:57,680 --> 00:01:59,440
Right, the whole Metroland 
aesthetic. 

45
00:01:59,440 --> 00:02:02,240
Exactly. 
But today they have almost 

46
00:02:02,240 --> 00:02:06,680
entirely been paved over to 
create parking spaces for cars. 

47
00:02:06,680 --> 00:02:09,520
Completely bathed. 
It is entirely utilitarian now. 

48
00:02:09,720 --> 00:02:11,960
And when you look at these 
buildings, they were clearly 

49
00:02:11,960 --> 00:02:15,800
designed to just do a job, you 
know, to be a basic shelter. 

50
00:02:15,880 --> 00:02:17,200
Which is what a house is 
supposed to be. 

51
00:02:17,680 --> 00:02:21,600
There is absolutely nothing 
about them that screams luxury 

52
00:02:21,600 --> 00:02:24,880
or or exclusivity. 
They're just perfectly ordinary 

53
00:02:24,880 --> 00:02:25,960
brick houses. 
Just. 

54
00:02:25,960 --> 00:02:28,720
Standard issue boxes. 
But then you go online, you look

55
00:02:28,720 --> 00:02:32,000
at the property listings for 
that exact St., and the whole 

56
00:02:32,000 --> 00:02:33,640
narrative just completely 
shatters. 

57
00:02:33,640 --> 00:02:38,240
Because you see the numbers. 
Half £1,000,000, sometimes 600 

58
00:02:38,240 --> 00:02:41,640
or even 700,000 lbs if you 
happen to be like a 5 minute 

59
00:02:41,640 --> 00:02:43,920
walk from a rail station. 
Which is, frankly, an 

60
00:02:43,920 --> 00:02:48,360
astronomical sum for a structure
that was never, ever designed to

61
00:02:48,360 --> 00:02:53,240
be anything more than standard 
functional shelter for a single 

62
00:02:53,240 --> 00:02:57,040
income working family. 
The disconnect between the 

63
00:02:57,040 --> 00:03:00,960
physical reality of those aging 
bricks and the economic reality 

64
00:03:00,960 --> 00:03:04,000
of the modern price tag is just 
it's staggering. 

65
00:03:04,040 --> 00:03:07,800
And that is exactly what we are 
unpacking today. 

66
00:03:08,040 --> 00:03:10,160
And to be clear, we are not just
going to sit here and complain 

67
00:03:10,160 --> 00:03:11,920
about the housing market being 
expensive. 

68
00:03:11,920 --> 00:03:15,040
Because, I mean, everyone knows 
that that's not news. 

69
00:03:15,280 --> 00:03:17,520
Right, you don't need us to tell
you that we're going to do 

70
00:03:17,520 --> 00:03:21,240
something much more forensic. 
I have a stack of historical 

71
00:03:21,240 --> 00:03:24,200
records sitting right in front 
of me, specifically to original 

72
00:03:24,200 --> 00:03:28,360
1930s property brochures 
advertising brand new homes in 

73
00:03:28,360 --> 00:03:31,960
Bexleyheath in Barnhurst. 
Which is prime southeast London 

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00:03:32,000 --> 00:03:33,760
commuter territory. 
Exactly. 

75
00:03:34,040 --> 00:03:38,520
And we're going to use these 
brochures as a baseline to 

76
00:03:38,520 --> 00:03:42,800
really understand the invisible 
and honestly almost inescapable 

77
00:03:43,200 --> 00:03:46,240
economic traps that are keeping 
us all locked into these 100 

78
00:03:46,240 --> 00:03:48,440
year old buildings. 
Because to understand the 

79
00:03:48,440 --> 00:03:51,920
madness of a half million pound 
price tag on a basic semi 

80
00:03:51,920 --> 00:03:54,880
detached house, we really have 
to establish that baseline. 

81
00:03:54,880 --> 00:03:55,960
You have to know where we 
started. 

82
00:03:56,080 --> 00:03:58,840
Right, we have to look at the 
psychological and economic 

83
00:03:58,840 --> 00:04:01,680
environment into which these 
specific houses were born. 

84
00:04:01,720 --> 00:04:04,080
So let's open up these brochures
and if I mean the very first 

85
00:04:04,080 --> 00:04:06,600
thing that jumps off page when 
you look at these is the tone. 

86
00:04:06,680 --> 00:04:09,160
It's so different from how we 
talk about property today. 

87
00:04:09,360 --> 00:04:13,920
It is the marketing is so 
incredibly confident and just 

88
00:04:14,200 --> 00:04:17,480
deeply, deeply optimistic. 
Listen to this specific 

89
00:04:17,480 --> 00:04:19,200
phrasing. 
They used to sell Bexleyheath 

90
00:04:19,560 --> 00:04:22,600
they call it. 
Quote the health resort of 

91
00:04:22,600 --> 00:04:24,480
Greater London A. 
Health Resort. 

92
00:04:24,480 --> 00:04:27,440
I mean, it is wonderfully 
evocative, isn't it? 

93
00:04:27,560 --> 00:04:29,680
It's amazing. 
But it also tells you exactly 

94
00:04:29,680 --> 00:04:32,000
what they were selling, and, 
perhaps more importantly, what 

95
00:04:32,000 --> 00:04:34,360
they were not selling. 
Right, because they go on to 

96
00:04:34,360 --> 00:04:37,240
boast about the fresh air, the 
space for children to play, the 

97
00:04:37,240 --> 00:04:40,600
gardens, and then they heavily 
promote the infrastructure, 

98
00:04:40,920 --> 00:04:44,360
making a huge point of noting 
that there are electric trains 

99
00:04:44,440 --> 00:04:47,200
every 10 minutes into the city. 
Which, if we look at the 

100
00:04:47,200 --> 00:04:50,840
macroeconomic environment of the
1930s, makes perfect sense. 

101
00:04:50,840 --> 00:04:52,760
Because London was pretty grim 
back then, right? 

102
00:04:52,760 --> 00:04:54,680
Exactly. 
London was rapidly 

103
00:04:54,680 --> 00:04:58,560
industrializing, but it was also
literally choked with smog. 

104
00:04:58,960 --> 00:05:01,880
The inner city was incredibly 
crowded, it was polluted, and 

105
00:05:01,880 --> 00:05:04,240
frankly, it was often highly 
unsanitary. 

106
00:05:04,440 --> 00:05:07,160
So getting out was the dream. 
It was the ultimate dream. 

107
00:05:07,160 --> 00:05:11,000
These brochures were selling a 
really profound promise to the 

108
00:05:11,000 --> 00:05:13,400
emerging middle class. 
So your clerks, your managers, 

109
00:05:13,680 --> 00:05:16,760
the skilled tradesmen. 
The people who had steady jobs 

110
00:05:16,920 --> 00:05:19,680
but didn't have massive 
generational wealth. 

111
00:05:19,720 --> 00:05:21,840
Right. 
And the promise was basically, 

112
00:05:22,960 --> 00:05:26,480
you can escape the soot, you can
raise your family in clean air. 

113
00:05:26,480 --> 00:05:29,960
But, and this is the crucial 
part, you won't sacrifice your 

114
00:05:29,960 --> 00:05:33,000
livelihood to do it, because 
this fancy new electric train 

115
00:05:33,280 --> 00:05:35,720
connects you directly back to 
your desk in the city. 

116
00:05:35,800 --> 00:05:40,000
The classic Metroland dream. 
Just life out in the leafy 

117
00:05:40,000 --> 00:05:41,400
suburbs. 
Precisely. 

118
00:05:41,480 --> 00:05:44,520
But here is the real kicker for 
me looking at these pages. 

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00:05:44,920 --> 00:05:47,960
Nowhere in this brochure. 
Not in the fine prints, not in 

120
00:05:47,960 --> 00:05:51,240
the bold headlines. 
Nowhere do they say buy this 

121
00:05:51,240 --> 00:05:54,160
house and it will double in 
value in 10 years. 

122
00:05:54,160 --> 00:05:56,800
Which is how literally every 
property is marketed. 

123
00:05:56,800 --> 00:05:58,920
To exactly. 
Asset speculation is just 

124
00:05:58,920 --> 00:06:00,400
completely absent from the 
pitch. 

125
00:06:00,400 --> 00:06:03,240
Because it wasn't a thing. 
They were selling a consumable 

126
00:06:03,240 --> 00:06:06,440
lifestyle product, a utility. 
Like buying a really nice 

127
00:06:06,440 --> 00:06:07,920
washing machine or something. 
Exactly. 

128
00:06:07,920 --> 00:06:10,680
They were absolutely not selling
a financial asset. 

129
00:06:10,760 --> 00:06:14,200
They were selling a promise of a
better life that was, crucially,

130
00:06:14,200 --> 00:06:17,000
structurally within reach for 
the ordinary worker. 

131
00:06:17,280 --> 00:06:21,360
And when we actually look at the
original, prices Within Reach 

132
00:06:21,800 --> 00:06:24,680
wasn't just marketing fluff, it 
was reality. 

133
00:06:24,680 --> 00:06:27,600
What were the actual numbers? 
I guess so the prices listed for

134
00:06:27,600 --> 00:06:33,280
these brand new health resort 
adjacent homes are 575 pounds, 

135
00:06:33,400 --> 00:06:38,120
660 lbs and £750 for the really 
big ones. 

136
00:06:38,120 --> 00:06:39,520
So. 
Obviously we have to adjust for 

137
00:06:39,520 --> 00:06:42,480
the era, right? 
Because to a modern era, you 

138
00:06:42,480 --> 00:06:45,560
know, £500 sounds like a 
slightly expensive weekend away.

139
00:06:45,680 --> 00:06:48,120
Yeah, it's maybe a couple of 
nights in a nice hotel. 

140
00:06:48,200 --> 00:06:53,560
Right, but in the 1930's the 
average wage for, say, a clerk 

141
00:06:53,560 --> 00:06:56,640
might have been around 150 to 
£200 a year. 

142
00:06:56,680 --> 00:06:58,120
OK, so let's do the math on 
that. 

143
00:06:58,200 --> 00:07:02,320
So a £600 house was roughly 3 to
4 times the average annual 

144
00:07:02,320 --> 00:07:04,640
income. 
OK, which means it definitely 

145
00:07:04,640 --> 00:07:07,800
required saving. 
Yeah, you couldn't just find 575

146
00:07:07,800 --> 00:07:10,080
lbs down the back of the sofa. 
No, it was a major life 

147
00:07:10,080 --> 00:07:11,800
purchase. 
You needed a deposit, you needed

148
00:07:11,800 --> 00:07:13,760
a mortgage. 
Which, by the way, we're mostly 

149
00:07:13,760 --> 00:07:16,040
handled by local building 
societies back then, right? 

150
00:07:16,040 --> 00:07:18,760
Not these massive, faceless 
global bank. 

151
00:07:18,760 --> 00:07:20,960
Exactly, it was community based 
lending. 

152
00:07:20,960 --> 00:07:22,560
So it required financial 
discipline. 

153
00:07:22,760 --> 00:07:26,640
It required discipline, yes, but
it was structurally possible. 

154
00:07:26,760 --> 00:07:28,680
That's the key. 
Because the numbers actually 

155
00:07:28,680 --> 00:07:29,720
made sense. 
Right. 

156
00:07:30,000 --> 00:07:33,520
The mortgage repayments were 
directly aligned with the actual

157
00:07:33,520 --> 00:07:36,400
wages being earned in the local 
economy at that time. 

158
00:07:36,720 --> 00:07:39,760
The entire financial apparatus 
was designed around this idea 

159
00:07:39,760 --> 00:07:43,320
that the home would be paid off 
over, say, 20 or 25 years by a 

160
00:07:43,320 --> 00:07:45,800
single breadwinner. 
A single breadwinner? 

161
00:07:45,800 --> 00:07:48,680
That's almost unheard of now. 
It really is, and the whole 

162
00:07:48,680 --> 00:07:51,720
point was that by doing this it 
would leave the family with a 

163
00:07:51,720 --> 00:07:53,760
secure shelter for their old 
age. 

164
00:07:53,960 --> 00:07:57,080
That was the goal security, not 
wealth generation. 

165
00:07:57,120 --> 00:08:00,200
OK, let's unpack this and bring 
that 660 LB figure into the 

166
00:08:00,200 --> 00:08:02,080
modern day, because this is 
where my mind just sort of 

167
00:08:02,080 --> 00:08:03,680
melts. 
The inflation adjustment. 

168
00:08:03,680 --> 00:08:07,880
Yeah, if we strictly adjust that
for inflation, meaning just the 

169
00:08:07,880 --> 00:08:12,200
pure purchasing power of the 
pound, from 1935 to today, that 

170
00:08:12,200 --> 00:08:16,360
brand new 3 bedroom house cost 
roughly 60,000 lbs. 

171
00:08:16,480 --> 00:08:20,200
It is a figure that completely, 
totally shatters our modern 

172
00:08:20,200 --> 00:08:23,800
expectations of what housing 
costs. 60,000 lbs. 

173
00:08:24,120 --> 00:08:26,000
I mean you can barely get a high
end. 

174
00:08:26,160 --> 00:08:29,480
It's an extension in London for 
£60,000 today. 

175
00:08:29,720 --> 00:08:32,559
Let alone an entire 3 bedroom 
house with a front and back 

176
00:08:32,559 --> 00:08:34,400
garden. 
Brand new from the developer. 

177
00:08:34,400 --> 00:08:37,720
No, it's impossible. 
Buying a house in the 1930s was 

178
00:08:37,840 --> 00:08:41,600
essentially the equivalent of 
buying a dependable, maybe 

179
00:08:41,600 --> 00:08:43,880
slightly higher end family car 
today. 

180
00:08:44,120 --> 00:08:47,480
That is a really great analogy. 
Actually, like it's a major 

181
00:08:47,480 --> 00:08:49,320
purchase. 
Obviously you take out a loan, 

182
00:08:49,440 --> 00:08:52,640
you make your monthly payments, 
but ultimately you are buying a 

183
00:08:52,640 --> 00:08:55,480
utilitarian tool. 
You expect a car to transport 

184
00:08:55,480 --> 00:08:57,360
you, and you expect a house to 
shelter you. 

185
00:08:57,520 --> 00:09:00,800
And crucially, following that 
car analogy, you don't expect 

186
00:09:00,800 --> 00:09:03,520
your family estate car to 
magically make you a millionaire

187
00:09:03,520 --> 00:09:04,920
over the next 30 years. 
Right. 

188
00:09:04,920 --> 00:09:07,400
You don't buy a Honda Civic 
expecting to retire on it. 

189
00:09:07,400 --> 00:09:09,560
Exactly. 
You view it as a consumable 

190
00:09:09,560 --> 00:09:12,160
necessity, one that will 
eventually wear out, need 

191
00:09:12,160 --> 00:09:14,920
massive repairs, and maybe 
eventually need replacing 

192
00:09:14,920 --> 00:09:17,760
entirely. 
Yes, and that analogy perfectly 

193
00:09:17,760 --> 00:09:21,080
encapsulates the psychological 
chasm between the 1930s buyer 

194
00:09:21,320 --> 00:09:24,480
and the modern buyer. 
The 1930s approach was grounded 

195
00:09:24,480 --> 00:09:27,000
entirely in utility. 
Where is today? 

196
00:09:27,080 --> 00:09:30,160
Today, the expectation is a 
maximum financial leverage. 

197
00:09:30,800 --> 00:09:33,680
You buy a house because the 
asset is expected to appreciate 

198
00:09:33,680 --> 00:09:37,200
completely independently of its 
actual utility as a shelter. 

199
00:09:37,600 --> 00:09:39,240
Which brings us to the great 
decoupling. 

200
00:09:39,320 --> 00:09:43,840
Yes, the crux of the issue. 
If that house, the exact same 

201
00:09:43,840 --> 00:09:47,160
arrangement of bricks from 1935,
is now selling for half 

202
00:09:47,160 --> 00:09:52,440
£1,000,000, we have to figure 
out what actually gained 440,000

203
00:09:52,440 --> 00:09:55,720
lbs in value. 
And this is a conceptual hurdle 

204
00:09:55,720 --> 00:09:59,360
that is just absolutely vital 
for anyone listening to clear We

205
00:09:59,360 --> 00:10:03,000
must rigidly, strictly separate 
the value of the physical 

206
00:10:03,000 --> 00:10:05,240
building from the value of the 
land beneath it. 

207
00:10:05,320 --> 00:10:07,000
Because they are two completely 
different things. 

208
00:10:07,000 --> 00:10:08,880
They are. 
When people say house prices are

209
00:10:08,880 --> 00:10:11,840
going up, they are almost always
using the wrong terminology. 

210
00:10:12,040 --> 00:10:14,880
House prices aren't going up. 
Right, because let's actually 

211
00:10:14,880 --> 00:10:16,280
look at the physical building 
itself. 

212
00:10:16,640 --> 00:10:19,920
Have these 1930s semi detached 
houses become 10 times 

213
00:10:19,920 --> 00:10:22,560
structurally better over the 
last 90 years? 

214
00:10:22,680 --> 00:10:25,120
I mean quite the opposite. 
From a purely structural 

215
00:10:25,120 --> 00:10:27,760
standpoint. 
They are actively depreciating 

216
00:10:27,760 --> 00:10:30,640
assets. 
They have aged the brickworks 

217
00:10:30,640 --> 00:10:36,160
balls, the timber rots, the 
roofs need completely replacing 

218
00:10:36,160 --> 00:10:39,640
after 50 or 60 years. 
They require continuous, really 

219
00:10:39,640 --> 00:10:42,560
expensive modern maintenance 
just to not fall down. 

220
00:10:43,000 --> 00:10:45,240
Just to remain legally 
habitable, yes. 

221
00:10:45,240 --> 00:10:47,840
Not to mention the energy 
efficiency because we are 

222
00:10:47,840 --> 00:10:52,560
talking about what solid brick 
walls or maybe very early cavity

223
00:10:52,560 --> 00:10:55,600
walls with absolutely 0 
insulation inside. 

224
00:10:55,600 --> 00:10:57,640
Them the exact. 
Suspended timber floors that 

225
00:10:57,640 --> 00:11:00,160
just let the draft right up 
through the floorboards into the

226
00:11:00,160 --> 00:11:00,640
living. 
Room. 

227
00:11:00,720 --> 00:11:03,040
Oh, the drafts are legendary in 
those houses. 

228
00:11:03,040 --> 00:11:06,160
Single glazed windows 
originally, which OK, they 

229
00:11:06,160 --> 00:11:08,960
probably replaced with double 
glazing by now, but even that 

230
00:11:08,960 --> 00:11:11,560
double glazing is probably 20 
years old and blowing its seals.

231
00:11:11,640 --> 00:11:14,360
Right, they leak heat like an 
absolute sieve. 

232
00:11:14,360 --> 00:11:16,480
So they fall drastically short 
of modern standard. 

233
00:11:16,480 --> 00:11:20,280
They fall short on space, on 
insulation, on environmental 

234
00:11:20,280 --> 00:11:22,760
performance, because you have to
remember they were built for a 

235
00:11:22,760 --> 00:11:26,520
1930s lifestyle. 
Which means what practically? 

236
00:11:26,640 --> 00:11:29,840
It means a lifestyle where 
perhaps you only heated one 

237
00:11:29,840 --> 00:11:32,440
single room in the house with a 
coal fire during the winter. 

238
00:11:32,440 --> 00:11:35,040
You didn't heat the bedrooms. 
Oh wow, yeah, you just wore more

239
00:11:35,040 --> 00:11:37,800
jumpers, right? 
They were not built for a twenty

240
00:11:37,800 --> 00:11:41,720
20s lifestyle where we expect 
21° of central heating in every 

241
00:11:41,720 --> 00:11:43,640
room. 
Multiple bath, bathrooms and 

242
00:11:43,640 --> 00:11:45,680
home offices. 
OK so let me get this straight, 

243
00:11:46,360 --> 00:11:50,920
if the physical house is 
depreciating and actively 

244
00:11:50,920 --> 00:11:55,080
draining my wallet with 
maintenance costs every year and

245
00:11:55,080 --> 00:11:58,440
basically bleeding expensive 
heating into the atmosphere, yes

246
00:11:58,440 --> 00:12:01,720
I am essentially paying half 
£1,000,000 for a patch of dirt. 

247
00:12:02,120 --> 00:12:05,440
Precisely, You are paying for 
the legal right to occupy a 

248
00:12:05,440 --> 00:12:07,720
specific set of geographic 
coordinates. 

249
00:12:07,840 --> 00:12:11,240
The value we see in the market 
today is completely 100% 

250
00:12:11,240 --> 00:12:13,280
decoupled from the structure 
sitting on top of. 

251
00:12:13,280 --> 00:12:16,160
It it is like, OK, it's like 
paying millions of dollars at an

252
00:12:16,160 --> 00:12:20,880
art auction for a terrible, 
rotting painting simply because 

253
00:12:20,880 --> 00:12:24,920
it happens to sit inside a 
priceless, exquisite frame that 

254
00:12:24,920 --> 00:12:27,080
is permanently bolted to the 
wall of the Louvre. 

255
00:12:27,200 --> 00:12:29,760
Oh, I like that you were just 
buying the location on the wall.

256
00:12:29,960 --> 00:12:32,360
The house itself is just a 
decaying placeholder sitting 

257
00:12:32,360 --> 00:12:35,440
inside the frame. 
It is a stark visual, but 

258
00:12:35,440 --> 00:12:37,480
economically it is highly 
accurate. 

259
00:12:38,120 --> 00:12:41,920
So the question we must ask is, 
why did the value of this 

260
00:12:41,920 --> 00:12:45,600
specific frame, this patch of 
dirt in southeast London? 

261
00:12:46,480 --> 00:12:48,640
Why did it skyrocket so 
violently? 

262
00:12:48,800 --> 00:12:52,040
Yeah, what drove the land value 
to such absurd heights? 

263
00:12:52,560 --> 00:12:55,800
Well, the data points directly 
to the agglomeration effect of 

264
00:12:55,800 --> 00:12:57,640
London itself. 
Agglomeration effect. 

265
00:12:57,640 --> 00:13:01,240
Yes, over the past century, 
London didn't just expand 

266
00:13:01,240 --> 00:13:04,160
physically, it fundamentally 
changed its economic nature. 

267
00:13:04,600 --> 00:13:08,520
It became this incredible 
economic black hole, pulling in 

268
00:13:08,520 --> 00:13:11,800
talent, capital and global 
finance from all over the world.

269
00:13:11,920 --> 00:13:14,040
Agglomeration economics is the 
key term here. 

270
00:13:14,040 --> 00:13:17,440
Exactly as London transitioned 
away from being a manufacturing 

271
00:13:17,440 --> 00:13:20,360
center with docs and factories 
and became a global hub for 

272
00:13:20,360 --> 00:13:23,960
finance, technology, media, and 
law, employment became 

273
00:13:23,960 --> 00:13:26,560
massively, massively 
concentrated in the center 

274
00:13:26,760 --> 00:13:28,160
right. 
And when you concentrate that 

275
00:13:28,160 --> 00:13:31,840
many highly skilled industries 
in one place, the productivity 

276
00:13:31,840 --> 00:13:34,320
of a worker in London becomes 
significantly higher than a 

277
00:13:34,320 --> 00:13:36,120
worker doing a similar job 
elsewhere. 

278
00:13:36,160 --> 00:13:38,440
Because they're surrounded by 
other high productivity workers 

279
00:13:38,440 --> 00:13:41,520
and companies. 
Exactly which drives up wages in

280
00:13:41,520 --> 00:13:45,240
the capital, which in turn acts 
as a magnet and draws even and 

281
00:13:45,240 --> 00:13:47,160
more people in. 
And then the infrastructure 

282
00:13:47,160 --> 00:13:50,280
evolved to support that magnet. 
I mean, those 1930s electric 

283
00:13:50,280 --> 00:13:53,000
trains were just the vanguard. 
They were just the start. 

284
00:13:53,120 --> 00:13:56,320
Now you have the DLR, you have 
the Jubilee Line extension and 

285
00:13:56,320 --> 00:13:58,720
obviously Crossrail. 
The Elizabeth line changed 

286
00:13:58,720 --> 00:14:00,120
everything. 
It really did. 

287
00:14:00,400 --> 00:14:04,280
The transport network basically 
acts as a giant funnel, allowing

288
00:14:04,280 --> 00:14:07,120
millions of people to commute 
into this highly concentrated 

289
00:14:07,120 --> 00:14:09,760
zone of high paying employment 
every single day. 

290
00:14:09,880 --> 00:14:13,160
Therefore, the demand for the 
right to live within a one hour 

291
00:14:13,160 --> 00:14:16,880
commute of that specific 
economic engine intensified 

292
00:14:16,960 --> 00:14:20,480
exponentially over the decades. 
Everyone wants to be near the 

293
00:14:20,480 --> 00:14:21,480
money. 
Right. 

294
00:14:21,840 --> 00:14:24,280
But, and this is where the 
entire system broke. 

295
00:14:24,400 --> 00:14:28,480
If demand intensified that much,
why didn't supply simply rise to

296
00:14:28,480 --> 00:14:30,520
meet it? 
Yeah, as traditionally economics

297
00:14:30,520 --> 00:14:32,120
suggests it always should. 
Right. 

298
00:14:32,160 --> 00:14:35,200
Normally, if everyone wants a 
product, companies make more of 

299
00:14:35,200 --> 00:14:37,280
that product. 
Why couldn't we just build 

300
00:14:37,280 --> 00:14:41,280
millions of houses around London
just like they did in the 1930s?

301
00:14:41,640 --> 00:14:45,680
Because, as our sources point 
out, the 1930s actually saw the 

302
00:14:45,680 --> 00:14:48,720
biggest private house building 
boom in British history. 

303
00:14:48,720 --> 00:14:51,560
They were building everywhere, 
but that boom was halted 

304
00:14:51,560 --> 00:14:55,720
abruptly by a massive structural
change in how land was governed 

305
00:14:55,720 --> 00:14:57,440
in the UK. 
OK, what happened? 

306
00:14:58,000 --> 00:15:02,240
We have to look at the post war 
period, specifically the 1947 

307
00:15:02,240 --> 00:15:05,200
Town and Country Planning Act. 
The 1947 Act. 

308
00:15:05,200 --> 00:15:09,200
Yes, this piece of legislation 
is arguably the most important 

309
00:15:09,200 --> 00:15:12,240
factor in the modern housing 
crisis because it effectively 

310
00:15:12,240 --> 00:15:14,080
nationalized the right to 
develop land. 

311
00:15:14,080 --> 00:15:15,600
Wait. 
Nationalized the right to 

312
00:15:15,600 --> 00:15:17,320
develop. 
What does that mean in practice?

313
00:15:17,400 --> 00:15:21,280
Well before 1947, if you owned a
field on the edge of London, you

314
00:15:21,280 --> 00:15:23,120
could pretty much just decide to
build houses on it. 

315
00:15:23,120 --> 00:15:24,280
You just hire some builders and 
go. 

316
00:15:24,280 --> 00:15:27,720
Pretty much, yeah. 
But after 1947, you still own 

317
00:15:27,720 --> 00:15:30,880
the field, but the state now 
owned the right to develop it. 

318
00:15:31,080 --> 00:15:33,360
You had to ask the government 
for permission to change what 

319
00:15:33,360 --> 00:15:37,600
the land was used for. 
And at the exact same time, they

320
00:15:37,600 --> 00:15:40,440
instituted the Greenbelt 
policies, right to stop London 

321
00:15:40,440 --> 00:15:43,520
from just endlessly sprawling 
out into the Home Counties. 

322
00:15:43,520 --> 00:15:46,240
Exactly. 
The Greenbelt placed a hard 

323
00:15:46,240 --> 00:15:49,240
physical legal corset right 
around the city. 

324
00:15:49,320 --> 00:15:51,400
So they literally trapped it. 
They did. 

325
00:15:51,800 --> 00:15:54,600
So you have a booming economic 
engine drawing in millions of 

326
00:15:54,600 --> 00:15:56,920
people, generating massive 
wealth. 

327
00:15:57,240 --> 00:16:00,760
But you have artificially capped
the total amount of land 

328
00:16:01,000 --> 00:16:03,360
available to actually house 
those people, right? 

329
00:16:03,640 --> 00:16:06,560
And on top of that, you have 
created this discretionary 

330
00:16:06,560 --> 00:16:10,960
planning system that makes it 
incredibly slow, risky, and 

331
00:16:10,960 --> 00:16:13,640
difficult to build even on the 
land that is theoretically 

332
00:16:13,640 --> 00:16:16,920
available inside the Greenbelt. 
So you basically have boiling 

333
00:16:16,920 --> 00:16:19,760
demand just crashing straight 
into an artificially restricted 

334
00:16:19,760 --> 00:16:22,120
supply. 
And when demand consistently 

335
00:16:22,120 --> 00:16:25,800
outstrips supply over decades, 
not just for a few years but for

336
00:16:25,800 --> 00:16:28,680
generations, prices don't just 
rise, they compound. 

337
00:16:28,680 --> 00:16:31,680
The snowball effect. 
Yes, the appreciation of one 

338
00:16:31,680 --> 00:16:34,160
year becomes the baseline for 
the very next year. 

339
00:16:34,560 --> 00:16:37,440
This creates what economists 
call economic rent. 

340
00:16:37,800 --> 00:16:39,480
Economic rent. 
Define that for me. 

341
00:16:39,480 --> 00:16:43,080
In this context, it's basically 
unearned income derived simply 

342
00:16:43,080 --> 00:16:47,040
from owning A scarce resource. 
In this case, the resources land

343
00:16:47,040 --> 00:16:50,240
with planning permission near a 
global economic hub. 

344
00:16:50,280 --> 00:16:51,800
So you don't actually have to do
anything. 

345
00:16:51,920 --> 00:16:54,480
Nothing at all. 
The landowner does absolutely 

346
00:16:54,480 --> 00:16:57,800
nothing to improve the land, but
their wealth skyrockets simply 

347
00:16:57,800 --> 00:17:01,240
because the society around the 
land becomes more productive and

348
00:17:01,240 --> 00:17:04,319
more desperate for space. 
Which perfectly sets up this 

349
00:17:05,079 --> 00:17:07,280
frankly bizarre thought 
experiment from the sources. 

350
00:17:07,280 --> 00:17:09,400
Oh I love this one. 
It's so good. 

351
00:17:09,520 --> 00:17:14,240
OK, let's say we recognize that 
the 1930s houses are old, but we

352
00:17:14,240 --> 00:17:16,920
still really like the style. 
Sure, people love the aesthetic.

353
00:17:16,920 --> 00:17:19,400
Right, so let's imagine we have 
a time machine. 

354
00:17:19,960 --> 00:17:23,599
We go back to 1935. 
We scoop up a crew of original 

355
00:17:23,599 --> 00:17:26,599
1930s builders. 
We grab all their tools, their 

356
00:17:26,599 --> 00:17:28,520
blueprints, and we bring them 
forward to today. 

357
00:17:28,560 --> 00:17:30,080
OK, 10 traveling builders. 
Got it. 

358
00:17:30,240 --> 00:17:33,480
And we drop them on an empty 
plot of land right next to our 

359
00:17:33,480 --> 00:17:37,080
street in southeast London. 
And we tell them build the exact

360
00:17:37,080 --> 00:17:41,240
same 3 bedroom, semi exact same 
bricks, exact same labor hours. 

361
00:17:41,520 --> 00:17:45,280
Right Here's the question. 
Would it cost £60,000? 

362
00:17:45,560 --> 00:17:48,840
And the math on modern 
construction tells us absolutely

363
00:17:48,840 --> 00:17:50,160
not. 
Not even close. 

364
00:17:50,160 --> 00:17:52,280
Not even close. 
And the crucial thing to 

365
00:17:52,280 --> 00:17:55,680
understand here is that it's not
because the cost of bricks has 

366
00:17:55,680 --> 00:17:59,360
massively outpaced inflation. 
Or because modern brick layers 

367
00:17:59,360 --> 00:18:02,960
are demanding exurberant wages 
compared to the 1930s guys. 

368
00:18:03,000 --> 00:18:04,600
Right. 
The physical cost of 

369
00:18:04,600 --> 00:18:07,360
construction, the actual 
material, the timber, the 

370
00:18:07,360 --> 00:18:11,600
concrete and the labor is only a
fraction of the final price of a

371
00:18:11,600 --> 00:18:13,840
modern home. 
OK, here's where it gets really 

372
00:18:13,840 --> 00:18:15,080
interesting. 
Let's break down the math. 

373
00:18:15,920 --> 00:18:20,720
Why can't I build that house for
£60,000 if the materials aren't 

374
00:18:20,720 --> 00:18:23,320
the problem? 
Because of how land valuation 

375
00:18:23,320 --> 00:18:25,880
works in an artificially 
restricted market, it comes down

376
00:18:25,880 --> 00:18:28,880
to a concept called residual 
land valuation. 

377
00:18:28,880 --> 00:18:31,160
Residual land valuation. 
OK, walk me through it. 

378
00:18:31,320 --> 00:18:34,640
When a modern developer looks at
an empty plot of land, they 

379
00:18:34,640 --> 00:18:38,440
don't look at what the land is, 
they don't see a patch of grass.

380
00:18:38,600 --> 00:18:41,720
They look at what the finished 
houses will eventually sell for.

381
00:18:41,720 --> 00:18:45,040
OK, so they look at the 90 year 
old houses right next door that 

382
00:18:45,040 --> 00:18:47,560
are currently selling for 
£500,000. 

383
00:18:47,760 --> 00:18:49,960
Exactly. 
They see the market rates, so 

384
00:18:50,200 --> 00:18:53,960
they calculate what's called the
gross development value, or GDV.

385
00:18:53,960 --> 00:18:57,200
GDV, right? 
Let's say they can fit 2 semi 

386
00:18:57,200 --> 00:18:59,040
detached houses on this empty 
plot. 

387
00:19:00,080 --> 00:19:04,080
Based on the neighbors. 
That's a GDV of £1,000,000, half

388
00:19:04,080 --> 00:19:06,600
a million each. 
Got it. 1,000,000 in total 

389
00:19:06,600 --> 00:19:08,920
revenue. 
Then the developer subtracts the

390
00:19:08,920 --> 00:19:12,040
actual cost of construction. 
Let's be generous and say it 

391
00:19:12,040 --> 00:19:16,600
costs £300,000 to build both 
houses to modern building 

392
00:19:16,600 --> 00:19:18,960
regulation. 
OK, so we're down to 700,000 

393
00:19:18,960 --> 00:19:20,560
left. 
Then they have to subtract the 

394
00:19:20,560 --> 00:19:23,600
required profit margin because 
they won't build for free. 

395
00:19:23,920 --> 00:19:27,120
They subtract the cost of 
financing the debt to build it, 

396
00:19:27,360 --> 00:19:30,480
the massive cost of navigating 
the planning system for three 

397
00:19:30,480 --> 00:19:32,160
years. 
Because they have to pay lawyers

398
00:19:32,160 --> 00:19:33,840
and architects just to get 
permission. 

399
00:19:33,840 --> 00:19:36,560
Exactly, and then they also have
to pay section one O 6 

400
00:19:36,560 --> 00:19:38,240
contributions to the local 
council. 

401
00:19:38,240 --> 00:19:39,960
Wait, wait, pause. 
What are section one O 6 

402
00:19:39,960 --> 00:19:42,480
contributions? 
It's essentially a tax levied by

403
00:19:42,480 --> 00:19:45,880
local authorities on developers.
If you want permission to build,

404
00:19:45,880 --> 00:19:49,000
you have to agree to fund local 
infrastructure, maybe expand a 

405
00:19:49,000 --> 00:19:52,440
school, or provide a certain 
percentage of affordable housing

406
00:19:52,440 --> 00:19:55,240
on the site. 
OK, so it's basically the 

407
00:19:55,240 --> 00:19:57,880
Council extracting some of the 
value of the development for the

408
00:19:57,880 --> 00:20:00,240
community? 
Exactly, it's yet another 

409
00:20:00,240 --> 00:20:02,520
massive cost layered on to the 
process. 

410
00:20:02,880 --> 00:20:05,880
So the developer subtracts all 
of these costs, Construction 

411
00:20:05,880 --> 00:20:10,960
Profit, Finance Planning Section
One O 6 from that initial 

412
00:20:11,040 --> 00:20:14,440
£1,000,000 GDV. 
And whatever money is leftover. 

413
00:20:14,440 --> 00:20:17,840
Whatever is leftover, the 
residual is exactly what they 

414
00:20:17,840 --> 00:20:20,080
can afford to pay the landowner 
to buy the dirt. 

415
00:20:20,760 --> 00:20:23,360
And obviously the landowner 
already knows all of this math. 

416
00:20:23,360 --> 00:20:25,760
Of course they do. 
The landowner isn't stupid, they

417
00:20:25,760 --> 00:20:28,720
know the finished houses will 
sell for half a million each, so

418
00:20:28,720 --> 00:20:31,600
they will not sell the dirt to 
the developer for £10,000. 

419
00:20:31,600 --> 00:20:33,600
No, they'll demand the absolute 
maximum. 

420
00:20:33,600 --> 00:20:36,600
They will demand the absolute 
maximum residual value, so the 

421
00:20:36,600 --> 00:20:39,880
land already prices in the 
massive shortage of housing 

422
00:20:39,880 --> 00:20:42,160
before a single shovel even hits
the dirt. 

423
00:20:42,200 --> 00:20:44,920
So you're telling me that even 
if we invent a time machine, 

424
00:20:45,240 --> 00:20:48,480
bring back our 1930s builders 
and construct a whole new 

425
00:20:48,480 --> 00:20:52,120
street, the modern economic 
system just instantly swallows 

426
00:20:52,120 --> 00:20:56,760
it up and slapped a £500,000 
price tag on it anyway, purely 

427
00:20:56,760 --> 00:20:58,760
because of the location and the 
scarcity? 

428
00:20:58,920 --> 00:21:03,440
Yes, the baseline cost is 
astronomically high purely 

429
00:21:03,440 --> 00:21:05,560
because of the dirt. 
That is wild. 

430
00:21:05,560 --> 00:21:09,680
And this completely subverts the
really easy political sound bite

431
00:21:09,680 --> 00:21:11,640
we hear all the time of just 
build more houses. 

432
00:21:11,640 --> 00:21:13,760
Oh, we hear that constantly. 
Supply and demand. 

433
00:21:13,920 --> 00:21:15,560
Right. 
We are constantly told that 

434
00:21:15,560 --> 00:21:17,400
basic supply and demand will 
fix. 

435
00:21:17,400 --> 00:21:20,800
This increases supply of houses 
and house prices will naturally 

436
00:21:20,800 --> 00:21:23,560
fall. 
But if the new supply has to be 

437
00:21:23,560 --> 00:21:28,240
built on land, that already 
assumes a £500,000 end product. 

438
00:21:28,600 --> 00:21:30,720
Building more homes doesn't 
actually actually lower the 

439
00:21:30,720 --> 00:21:33,160
baseline price. 
Because the land is too 

440
00:21:33,160 --> 00:21:36,520
expensive to start with, you are
just adding more half million 

441
00:21:36,520 --> 00:21:40,320
pound assets to a market that is
already full of half million 

442
00:21:40,320 --> 00:21:41,760
pound assets. 
Exactly. 

443
00:21:41,760 --> 00:21:43,880
It's like you're expanding the 
size of the casino. 

444
00:21:44,080 --> 00:21:46,600
You're putting in more roulette 
tables, but you aren't actually 

445
00:21:46,600 --> 00:21:48,680
lowering the minimum bet at the 
tables. 

446
00:21:48,680 --> 00:21:51,320
That is a perfect way to put it.
The new supply is just instantly

447
00:21:51,320 --> 00:21:54,320
absorbed into the existing 
highly inflated pricing 

448
00:21:54,320 --> 00:21:56,520
paradigm. 
OK, so if building new suburban 

449
00:21:56,520 --> 00:21:59,520
sprawl doesn't solve it because 
the new land is already priced 

450
00:21:59,520 --> 00:22:03,800
too high, it really forces us to
look at the land we are already 

451
00:22:03,800 --> 00:22:05,600
using. 
The existing footprint. 

452
00:22:05,680 --> 00:22:09,200
Right, we have all these 1930s 
houses sitting on these massive,

453
00:22:09,520 --> 00:22:12,360
relatively speaking, plots of 
incredibly valuable dirt. 

454
00:22:13,000 --> 00:22:17,560
From a purely logical, almost 
robotic perspective, the obvious

455
00:22:17,560 --> 00:22:20,440
answer is demolition and 
densification. 

456
00:22:20,720 --> 00:22:23,000
The SIM City approach to urban 
planning. 

457
00:22:23,040 --> 00:22:25,080
Exactly, I used to play SIM 
City. 

458
00:22:25,160 --> 00:22:28,800
If the land is worth an absolute
fortune and the house sitting on

459
00:22:28,800 --> 00:22:32,080
it is a drafty energy 
inefficient liability, just 

460
00:22:32,080 --> 00:22:33,560
bulldoze it. 
Just wipe it out. 

461
00:22:34,160 --> 00:22:37,640
Buy up for these adjacent semis,
knock them all down and build a 

462
00:22:37,640 --> 00:22:42,240
beautiful, modern, highly energy
efficient mid rise mansion block

463
00:22:42,400 --> 00:22:45,320
on the exact same footprint. 
Right, going up instead of out. 

464
00:22:45,400 --> 00:22:47,880
You could house 20 families on 
the footprint of four, 

465
00:22:48,080 --> 00:22:51,080
drastically improving the 
environmental impact, reducing 

466
00:22:51,080 --> 00:22:54,280
carbon emissions from heating, 
and actually adding meaningful 

467
00:22:54,280 --> 00:22:56,480
housing supply to a place with a
train station. 

468
00:22:56,600 --> 00:22:59,080
Why aren't developers doing this
on literally every street in 

469
00:22:59,080 --> 00:23:01,360
London? 
Well, if the market function 

470
00:23:01,360 --> 00:23:04,360
purely on the basis of physical 
efficiency and logic, we would 

471
00:23:04,360 --> 00:23:06,240
see exactly that. 
Cities would just naturally 

472
00:23:06,240 --> 00:23:08,560
renew themselves. 
Yes, the housing stock would be 

473
00:23:08,560 --> 00:23:12,280
constantly renewed, constantly 
adapting to the population 

474
00:23:12,280 --> 00:23:15,560
density needs of the present. 
But we don't see this. 

475
00:23:15,560 --> 00:23:17,760
No, we don't. 
We are basically frozen in time.

476
00:23:17,840 --> 00:23:21,560
And this brings us to the 
absolute core of the crisis, the

477
00:23:21,560 --> 00:23:26,120
systemic traps that actively, 
aggressively prevent the dynamic

478
00:23:26,120 --> 00:23:28,880
evolution of our cities. 
So we are paralyzed. 

479
00:23:28,880 --> 00:23:31,440
Completely paralyzed. 
Let's dissect these traps then, 

480
00:23:31,440 --> 00:23:34,960
because this is where the sheer 
crushing weight of the economic 

481
00:23:34,960 --> 00:23:36,880
system becomes terrifyingly 
clear. 

482
00:23:37,200 --> 00:23:40,640
You have millions of individuals
who are trapped geographically, 

483
00:23:40,640 --> 00:23:43,840
financially and psychologically.
It's a multi layered trap. 

484
00:23:43,840 --> 00:23:47,400
Let's start with the most 
immediate visceral danger to the

485
00:23:47,400 --> 00:23:50,800
individual homeowner, the 
macroeconomics of the mortgage 

486
00:23:50,800 --> 00:23:53,520
system. 
Right trap #1 the mortgage 

487
00:23:53,520 --> 00:23:56,760
system is basically the linchpin
holding this entire illusion 

488
00:23:56,760 --> 00:23:59,640
together. 
When someone buys that £500,000 

489
00:23:59,640 --> 00:24:01,480
house today, they aren't paying 
in cash. 

490
00:24:01,720 --> 00:24:03,520
Obviously not. 
They are taking out a mortgage 

491
00:24:03,520 --> 00:24:08,400
for say 400,000 or 450,000 lbs. 
Their personal solvency, their 

492
00:24:08,400 --> 00:24:11,280
entire financial existence, is 
completely predicated on that 

493
00:24:11,280 --> 00:24:13,880
house never dropping below the 
value of the debt they owe the 

494
00:24:13,880 --> 00:24:14,800
bank. 
Right. 

495
00:24:15,160 --> 00:24:18,520
If the market corrects, say 
prices drop by 40% and the house

496
00:24:18,520 --> 00:24:23,400
drops to 300,000 lbs, they 
suddenly owe the bank £150,000 

497
00:24:23,400 --> 00:24:25,520
more than the asset is actually 
worth. 

498
00:24:25,600 --> 00:24:28,920
Which is negative equity and we 
all know the danger of negative 

499
00:24:28,920 --> 00:24:31,080
equity. 
For the individual it is a total

500
00:24:31,080 --> 00:24:33,720
financial nightmare. 
You can't move, you can't 

501
00:24:33,720 --> 00:24:35,640
remortgage. 
It destroys lies. 

502
00:24:35,640 --> 00:24:38,400
It does, but at a macro scale, 
it's even worse. 

503
00:24:38,640 --> 00:24:41,640
Having a significant percentage 
of suburban homeowners 

504
00:24:41,640 --> 00:24:44,840
underwater on their mortgages 
effectively paralyzes the 

505
00:24:44,840 --> 00:24:48,160
broader national economy. 
How so explain the macro effect 

506
00:24:48,160 --> 00:24:49,840
of that? 
It creates what we call labor 

507
00:24:49,840 --> 00:24:53,280
market ossification. 
Ossification like bone. 

508
00:24:53,480 --> 00:24:54,840
Exactly. 
It becomes rigid. 

509
00:24:54,880 --> 00:24:58,800
Imagine you live in Bexleyheath,
you are in deep negative equity 

510
00:24:58,800 --> 00:25:01,840
and you suddenly get offered a 
fantastic, highly productive, 

511
00:25:01,960 --> 00:25:04,120
much better paying job in 
Manchester. 

512
00:25:04,640 --> 00:25:07,520
You literally cannot take it. 
You cannot sell your house in 

513
00:25:07,520 --> 00:25:11,400
Bexleyheath without 
crystallizing a massive 150,000 

514
00:25:11,400 --> 00:25:13,760
LB debt that you have to pay the
bank immediately, which you 

515
00:25:13,760 --> 00:25:16,120
don't have. 
So you turn down the job. 

516
00:25:16,400 --> 00:25:19,640
You stay in a less productive 
job in London purely because 

517
00:25:19,640 --> 00:25:23,320
your massive housing debt traps 
you geographically to that 

518
00:25:23,320 --> 00:25:26,840
specific semi detached house. 
So the entire national workforce

519
00:25:26,840 --> 00:25:30,880
becomes rigid and inefficient. 
People can't move to where the 

520
00:25:30,880 --> 00:25:34,200
best jobs are. 
Yes, the economy slows down 

521
00:25:34,200 --> 00:25:37,480
because labor can't flow 
efficiently, and furthermore, 

522
00:25:37,480 --> 00:25:40,760
the banking sector itself holds 
trillions of pounds in this 

523
00:25:40,760 --> 00:25:42,320
mortgage debt. 
Right, it's on the balance 

524
00:25:42,320 --> 00:25:44,440
sheets. 
If the underlying asset values 

525
00:25:44,440 --> 00:25:48,080
collapse, those loans go bad and
bank balance sheets become 

526
00:25:48,080 --> 00:25:50,360
completely insolvent. 
We saw a version of this in 

527
00:25:50,360 --> 00:25:52,440
2008. 
The great financial crisis. 

528
00:25:52,440 --> 00:25:54,800
Exactly. 
So the banking system 

529
00:25:54,800 --> 00:25:57,960
essentially holds a gun to the 
head of the government, forcing 

530
00:25:57,960 --> 00:26:01,080
lawmakers to prop up house 
prices at absolutely all costs 

531
00:26:01,080 --> 00:26:03,400
just to avoid a systemic 
financial meltdown. 

532
00:26:03,440 --> 00:26:05,680
Wow. 
So that is the geographic and 

533
00:26:05,680 --> 00:26:07,880
the financial trap. 
But there is a psychological 

534
00:26:07,880 --> 00:26:10,600
layer here too, isn't there? 
Because as we discussed, in the 

535
00:26:10,600 --> 00:26:14,640
1930s, it was just a house. 
Now it's the financialization of

536
00:26:14,640 --> 00:26:17,960
the middle class. 
Yes, trap #2 the investment 

537
00:26:17,960 --> 00:26:20,080
paradox. 
People aren't just scared of 

538
00:26:20,080 --> 00:26:25,120
losing money, they are actively,
aggressively relying on this 

539
00:26:25,120 --> 00:26:29,520
1930s brick box to fund their 
entire future existence. 

540
00:26:29,520 --> 00:26:32,040
Housing has become deeply 
intertwined with personal wealth

541
00:26:32,040 --> 00:26:34,880
generation. 
It is no longer just shelter. 

542
00:26:34,880 --> 00:26:38,440
It is a savings account, right? 
It is the collateral used to 

543
00:26:38,440 --> 00:26:42,400
start small businesses. 
It is the primary vehicle for 

544
00:26:42,400 --> 00:26:45,960
generational wealth transfer, 
passing money down to your kids,

545
00:26:46,440 --> 00:26:49,280
and most critically of all, it 
is the primary source of 

546
00:26:49,280 --> 00:26:52,600
security for old age. 
People literally look at their 

547
00:26:52,600 --> 00:26:56,560
drafty 3 bed semi and think this
is my pension, I'm going to 

548
00:26:56,560 --> 00:26:59,840
downsize when I'm 70, move to 
the coast and live off the 300 

549
00:26:59,840 --> 00:27:01,760
grand in equity. 
They absolutely do. 

550
00:27:01,760 --> 00:27:05,160
The expectation of continuous 
above inflation appreciation is 

551
00:27:05,160 --> 00:27:08,240
completely baked into the 
cultural psyche of the UK. 

552
00:27:08,480 --> 00:27:10,520
People don't just hope their 
house gains value, they 

553
00:27:10,520 --> 00:27:12,760
structurally rely on it to 
survive retirement. 

554
00:27:12,880 --> 00:27:15,160
And this creates massive 
political inertia, doesn't it? 

555
00:27:15,160 --> 00:27:19,040
Massive if a politician stands 
up and suggests policies that 

556
00:27:19,040 --> 00:27:21,880
would genuinely actually lower 
house prices to make them 

557
00:27:21,880 --> 00:27:23,280
affordable for the next 
generation. 

558
00:27:23,280 --> 00:27:25,560
Like 60,000 lbs affordable. 
Right. 

559
00:27:25,960 --> 00:27:29,080
If they try to do that, they are
simultaneously threatening to 

560
00:27:29,080 --> 00:27:32,360
vaporize the life savings and 
retirement plans of their 

561
00:27:32,360 --> 00:27:36,160
largest, wealthiest and most 
reliable voting demographic. 

562
00:27:36,200 --> 00:27:39,800
The homeowners. 
Yes, it is complete political 

563
00:27:39,800 --> 00:27:42,600
suicide to suggest lowering 
house prices. 

564
00:27:42,920 --> 00:27:45,240
Let me try another analogy here,
because I think I'm really 

565
00:27:45,240 --> 00:27:49,120
starting to understand the sheer
weight of this trap. 

566
00:27:49,240 --> 00:27:51,840
Go for it. 
It's like, OK, it's like being 

567
00:27:51,840 --> 00:27:54,840
handcuffed to an antique car. 
Let's say you have this 

568
00:27:55,080 --> 00:27:58,360
sputtering, incredibly 
inefficient antique car from the

569
00:27:58,360 --> 00:28:00,960
30s. 
You desperately want a modern 

570
00:28:00,960 --> 00:28:02,880
electric vehicle. 
It's cheaper to run, it's better

571
00:28:02,880 --> 00:28:04,800
for the environment. 
It makes way more sense. 

572
00:28:04,800 --> 00:28:09,720
OK, but years ago you took out a
massive life altering loan using

573
00:28:09,720 --> 00:28:13,200
the antique cars collector value
as collateral for the bank. 

574
00:28:13,200 --> 00:28:16,160
It's close, but we have to push 
back on that analogy slightly to

575
00:28:16,160 --> 00:28:17,920
be totally accurate. 
Oh really? 

576
00:28:17,920 --> 00:28:20,360
Why? 
Because a car, even a very rare 

577
00:28:20,360 --> 00:28:23,960
antique, generally depreciates 
eventually or just remains in 

578
00:28:23,960 --> 00:28:26,240
each asset for collectors. 
It doesn't drive the whole 

579
00:28:26,240 --> 00:28:27,320
economy. 
Fairpoint. 

580
00:28:27,400 --> 00:28:31,160
The danger with housing is that 
the antique car in your analogy 

581
00:28:31,480 --> 00:28:34,880
actually allows you to take out 
cheaper loans to buy other 

582
00:28:34,880 --> 00:28:36,880
things. 
It collateralizes your entire 

583
00:28:36,880 --> 00:28:37,880
life. 
Oh, I see. 

584
00:28:37,960 --> 00:28:41,880
The trap isn't just that the car
is expensive to maintain, it's 

585
00:28:41,880 --> 00:28:45,640
that the antique car is the 
literal bedrock of your entire 

586
00:28:45,640 --> 00:28:47,800
credit rating and your financial
security. 

587
00:28:48,000 --> 00:28:50,880
OK, I see the distinction. 
So you can't scrap the car, 

588
00:28:51,680 --> 00:28:54,440
because then you owe this 
massive loan, but you have no 

589
00:28:54,440 --> 00:28:57,320
asset to back it up exactly. 
And you can't afford to replace 

590
00:28:57,320 --> 00:29:00,520
it because you can't get a new 
loan while holding the old debt.

591
00:29:00,720 --> 00:29:03,800
So you are completely paralyzed.
You are forced to just keep 

592
00:29:03,800 --> 00:29:07,880
driving this wildly inefficient 
machine, paying exorbitant 

593
00:29:07,880 --> 00:29:10,680
maintenance fees every month, 
simply because the financial 

594
00:29:10,680 --> 00:29:12,960
mechanics of the loan prohibit 
you from moving forward. 

595
00:29:12,960 --> 00:29:14,920
Exactly. 
And that paralysis at the 

596
00:29:14,920 --> 00:29:18,280
individual level, the homeowner 
who can't move scales up to 

597
00:29:18,280 --> 00:29:21,000
create paralysis at the 
development level, which is the 

598
00:29:21,000 --> 00:29:23,840
structural reality of why we 
don't bulldoze and rebuild like 

599
00:29:23,840 --> 00:29:26,320
we talked about in some city. 
Right, back to the developer 

600
00:29:26,320 --> 00:29:30,240
problem trap #3 why doesn't the 
math work for a developer to 

601
00:29:30,240 --> 00:29:32,400
just buy these houses and build 
flats? 

602
00:29:32,720 --> 00:29:36,400
Because of the insane baseline 
cost of the land, combined with 

603
00:29:36,400 --> 00:29:39,040
the extreme risks of the 
planning system we talked about,

604
00:29:39,280 --> 00:29:40,760
let's look at the numbers again.
Let's do it. 

605
00:29:41,480 --> 00:29:46,280
If a developer buys four of 
those 500,000 LB houses with the

606
00:29:46,280 --> 00:29:49,800
intention of knocking them down,
their baseline cost is 

607
00:29:49,800 --> 00:29:54,520
£2,000,000 just to get the keys 
to the dirt. £2,000,000 before 

608
00:29:54,520 --> 00:29:56,920
they've even hired a single 
Wrecking Ball, yes. 

609
00:29:57,480 --> 00:29:59,720
Then they have to pay for the 
actual demolition. 

610
00:30:00,160 --> 00:30:04,760
Then, crucially, they face the 
discretionary planning system. 

611
00:30:04,760 --> 00:30:07,920
Right, the 1947 Act. 
Remember, they don't have an 

612
00:30:07,920 --> 00:30:10,320
automatic right to build a block
of flats there. 

613
00:30:10,320 --> 00:30:13,240
They have to ask the local 
council for permission and the 

614
00:30:13,240 --> 00:30:15,800
local council is elected by the 
local homeowners. 

615
00:30:15,800 --> 00:30:18,200
Who definitely do not want a 
block of flats on their St. 

616
00:30:18,440 --> 00:30:21,480
The NABY factor in my backyard. 
Precisely. 

617
00:30:21,640 --> 00:30:24,160
The existing homeowners will 
fight it tooth and nail because 

618
00:30:24,160 --> 00:30:27,760
they think a block of flats will
devalue their own antique cars, 

619
00:30:27,760 --> 00:30:30,320
so to speak. 
So they object to the planning 

620
00:30:30,320 --> 00:30:32,080
application. 
And that planning application 

621
00:30:32,080 --> 00:30:34,920
might take years, it might cost 
hundreds of thousands in legal 

622
00:30:34,920 --> 00:30:38,320
fees, and at the end it might be
rejected entirely. 

623
00:30:38,520 --> 00:30:42,600
Leaving the developer where? 
Leaving the developer stuck with

624
00:30:42,600 --> 00:30:45,760
2,000,000 lbs of debt, paying 
interest every month and 

625
00:30:45,760 --> 00:30:49,520
absolutely nothing to show for 
it but four empty rotting 

626
00:30:49,520 --> 00:30:52,000
houses. 
That is an insane amount of 

627
00:30:52,000 --> 00:30:54,360
risk. 
It is, and even if the 

628
00:30:54,360 --> 00:30:57,480
application is approved, they 
then have to pay modern 

629
00:30:57,480 --> 00:31:00,760
construction costs, comply with 
highly stringent modern 

630
00:31:00,760 --> 00:31:04,000
environmental regulations, 
manage supply chain risks for 

631
00:31:04,000 --> 00:31:06,320
materials. 
By the time they actually build 

632
00:31:06,320 --> 00:31:08,320
something new, they've spent a 
massive fortune. 

633
00:31:08,400 --> 00:31:11,680
So for the developer to make any
profit at all on this venture, 

634
00:31:11,680 --> 00:31:14,520
the new flats they build would 
have to sell for astronomical 

635
00:31:14,520 --> 00:31:16,400
prices. 
Prices at the local suburban 

636
00:31:16,400 --> 00:31:18,400
market probably won't even 
support. 

637
00:31:18,400 --> 00:31:20,440
Because nobody's going to pay 
£1,000,000 for a flat in 

638
00:31:20,440 --> 00:31:21,640
Bexleyheath. 
Exactly. 

639
00:31:21,640 --> 00:31:25,080
The numbers simply do not work. 
The economic reality is that 

640
00:31:25,080 --> 00:31:28,640
replacing an old, inefficient 
home is far, far less 

641
00:31:28,640 --> 00:31:32,080
financially viable than simply 
leaving it standing, maybe 

642
00:31:32,080 --> 00:31:34,800
throwing a quick coat of fresh 
paint on the Bay window and just

643
00:31:34,800 --> 00:31:37,720
selling it to the next buyer who
is desperate for a patch of 

644
00:31:37,720 --> 00:31:40,440
London Bert. 
Wow, so we are locked into 

645
00:31:40,520 --> 00:31:44,120
preserving old structures out of
brutal, inescapable economic 

646
00:31:44,120 --> 00:31:45,360
constraint. 
We are. 

647
00:31:45,400 --> 00:31:48,800
We freeze our cities in time. 
Not because we love 1930s 

648
00:31:48,800 --> 00:31:52,240
brickwork, though some might, 
but mostly because the math 

649
00:31:52,320 --> 00:31:54,960
dictates it. 
That is incredibly bleak. 

650
00:31:55,000 --> 00:31:58,600
It really makes you realize the 
housing crisis isn't a lack of 

651
00:31:58,600 --> 00:32:02,760
rocks or lack of builders, It is
a systemic mathematical 

652
00:32:02,760 --> 00:32:05,040
paralysis. 
It is entirely systemic. 

653
00:32:05,240 --> 00:32:08,880
So if we are trapped by 
mortgages and we are trapped by 

654
00:32:08,880 --> 00:32:12,160
pension investment expectations 
and we are trapped by 

655
00:32:12,160 --> 00:32:14,800
construction math, yeah, how do 
we get out? 

656
00:32:14,840 --> 00:32:16,960
That is the trillion pound 
question. 

657
00:32:16,960 --> 00:32:21,000
Like how do we realistically 
rebalance the scales for future 

658
00:32:21,000 --> 00:32:24,600
generations so my kids can buy a
house without just detonating 

659
00:32:24,600 --> 00:32:27,480
the entire economy today? 
Well, macroeconomists generally 

660
00:32:27,480 --> 00:32:30,800
frame the solution as a very 
stark, almost binary choice. 

661
00:32:30,800 --> 00:32:33,280
OK, what are the two options? 
There are really only two 

662
00:32:33,280 --> 00:32:35,440
mathematical ways to improve 
housing affordability. 

663
00:32:35,440 --> 00:32:38,000
Option 1 is that house prices 
fall dramatically back down, 

664
00:32:38,000 --> 00:32:39,760
closer to their pure utility 
value. 

665
00:32:39,760 --> 00:32:42,000
And option 2. 
Option 2 is that incomes rise 

666
00:32:42,000 --> 00:32:45,440
dramatically to the point where 
a £500,000 mortgage is no longer

667
00:32:45,440 --> 00:32:47,360
a crushing burden for an average
worker. 

668
00:32:47,560 --> 00:32:49,480
OK, let's look at option one 
first. 

669
00:32:49,480 --> 00:32:52,760
Prices crash. 
We touched on the macroeconomic 

670
00:32:52,760 --> 00:32:56,080
fallout of negative equity 
earlier, but what would actually

671
00:32:56,080 --> 00:32:59,040
happen if the government just 
decided to pop the bubble? 

672
00:32:59,360 --> 00:33:01,960
Like say they banned foreign 
investment, raised interest 

673
00:33:01,960 --> 00:33:04,880
rates to 15% and intentionally 
crashed the market. 

674
00:33:05,200 --> 00:33:08,280
It would be genuinely 
catastrophic in a modern Fiat 

675
00:33:08,280 --> 00:33:09,880
economy. 
Worse than 2008? 

676
00:33:10,120 --> 00:33:14,800
Potentially much worse. 
When asset values collapse that 

677
00:33:14,800 --> 00:33:18,400
quickly, you don't just hurt 
rich property speculators, you 

678
00:33:18,400 --> 00:33:21,120
destroy the collateral of the 
entire banking system. 

679
00:33:21,160 --> 00:33:24,080
As we discussed, credit freezes 
entirely. 

680
00:33:24,400 --> 00:33:27,240
Normal businesses can't get 
short term loans just to meet 

681
00:33:27,240 --> 00:33:29,120
their payroll. 
People lose their jobs. 

682
00:33:29,200 --> 00:33:31,680
The domino effect. 
And furthermore, you trigger a 

683
00:33:31,680 --> 00:33:33,720
massive loss of consumer 
confidence. 

684
00:33:33,920 --> 00:33:35,800
Economists call this the wealth 
effect. 

685
00:33:36,320 --> 00:33:38,360
How does that work? 
When people see the theoretical 

686
00:33:38,360 --> 00:33:42,560
value of their home drop by 
200,000 lbs on paper, they feel 

687
00:33:42,560 --> 00:33:45,560
significantly poorer, even if 
they aren't planning to sell. 

688
00:33:45,560 --> 00:33:47,920
Oh, so they stop spending money?
Exactly. 

689
00:33:47,920 --> 00:33:50,800
They stop going to restaurants, 
they cancel their holidays, they

690
00:33:50,800 --> 00:33:53,920
delay buying new cars. 
The velocity of money in the 

691
00:33:53,920 --> 00:33:56,640
economy just plummets. 
So it's a localized Great 

692
00:33:56,640 --> 00:34:00,120
Depression. 
A deep, immediate, very painful 

693
00:34:00,120 --> 00:34:02,240
recession becomes almost 
inevitable. 

694
00:34:02,880 --> 00:34:06,200
Therefore, no rational 
government of any political 

695
00:34:06,200 --> 00:34:10,600
stripe will ever intentionally 
engineer a massive drop in 

696
00:34:10,600 --> 00:34:13,320
nominal house prices. 
Because they'd be voted out 

697
00:34:13,320 --> 00:34:15,760
immediately, assuming the 
economy didn't collapse first. 

698
00:34:15,840 --> 00:34:18,480
Exactly. 
Which leaves us with option 2, 

699
00:34:19,400 --> 00:34:21,120
incomes rising. 
The soft landing. 

700
00:34:21,199 --> 00:34:23,920
Yes, the soft landing. 
It is the historically and 

701
00:34:23,920 --> 00:34:26,679
politically preferred path. 
OK, For housing to become 

702
00:34:26,679 --> 00:34:29,320
genuinely more affordable 
without destabilizing the whole 

703
00:34:29,320 --> 00:34:32,000
financial system, average 
earnings must rise. 

704
00:34:32,000 --> 00:34:35,760
Structurally, the ratio between 
house prices and earnings, which

705
00:34:35,760 --> 00:34:39,280
has decoupled completely over 
the last 20 years, must narrow. 

706
00:34:39,440 --> 00:34:42,120
Meaning wages have to go up 
while house prices stay flat. 

707
00:34:42,120 --> 00:34:45,080
Right earnings must grow 
significantly faster than house 

708
00:34:45,080 --> 00:34:47,800
prices for a sustained extended 
period of time. 

709
00:34:48,000 --> 00:34:50,040
But wait, let me make sure I'm 
following the math here, because

710
00:34:50,040 --> 00:34:53,400
this sounds flawed. 
Real wage growth in the UK has 

711
00:34:53,400 --> 00:34:56,480
been virtually stagnant since 
the 2008 financial crisis, 

712
00:34:56,480 --> 00:34:58,160
right? 
It has been very poor, yes. 

713
00:34:58,160 --> 00:35:02,720
So if wages grow at a sluggish, 
say, 2% a year, and the 

714
00:35:02,720 --> 00:35:05,840
government miraculously manages 
to keep house prices perfectly 

715
00:35:05,840 --> 00:35:09,480
flat at 500,000 lbs with 0% 
growth. 

716
00:35:09,720 --> 00:35:12,760
Which is very hard to do. 
Assuming they can even do that, 

717
00:35:13,520 --> 00:35:17,160
it would take decades, decades 
and decades of flat prices and 

718
00:35:17,160 --> 00:35:21,440
2% wage growth for that house to
actually feel as affordable to a

719
00:35:21,440 --> 00:35:25,520
normal worker as the £60,000 
equivalent did in the 1930s. 

720
00:35:25,640 --> 00:35:29,400
Your math is completely correct.
Are we basically doomed to just 

721
00:35:29,400 --> 00:35:32,280
wait it out for 50 years of slow
wage growth? 

722
00:35:32,960 --> 00:35:35,200
Because that doesn't help anyone
trying to buy a house today. 

723
00:35:35,280 --> 00:35:38,280
That is the grim reality of the 
soft landing approach. 

724
00:35:38,320 --> 00:35:40,520
It requires generational 
patience. 

725
00:35:40,600 --> 00:35:43,360
Entire generations will be 
priced out while we wait for the

726
00:35:43,360 --> 00:35:44,960
race you to correct. 
That's depressing. 

727
00:35:45,120 --> 00:35:47,880
But economists and housing 
advocates argue that to 

728
00:35:47,880 --> 00:35:50,560
accelerate this, we don't just 
have to sit and wait. 

729
00:35:50,880 --> 00:35:55,920
We need profound structural 
shifts in policy to actively 

730
00:35:55,920 --> 00:36:00,080
push prices down and wages up. 
We have to actively reform the 

731
00:36:00,080 --> 00:36:02,600
mechanics of the market. 
OK, what kind of reforms? 

732
00:36:02,600 --> 00:36:06,400
Because we hear a lot of noise 
about the Y, MB, Y movement, 

733
00:36:06,440 --> 00:36:09,680
yes, you know, in my backyard 
who are really aggressively 

734
00:36:09,680 --> 00:36:12,640
pushing for zoning reform. 
And zoning reform is absolutely 

735
00:36:12,640 --> 00:36:14,240
critical. 
We have to address the 

736
00:36:14,240 --> 00:36:17,680
discretionary planning system 
that was created back in 1947. 

737
00:36:17,680 --> 00:36:19,920
How do we fix it? 
Well, look at other developed 

738
00:36:19,920 --> 00:36:23,440
economies for examples. 
Japan is a fantastic counter 

739
00:36:23,440 --> 00:36:25,720
example to the UK and the US. 
Japan. 

740
00:36:25,840 --> 00:36:27,920
I always thought Tokyo is 
insanely expensive. 

741
00:36:28,000 --> 00:36:31,040
It is expensive, but it has 
remained relatively affordable 

742
00:36:31,040 --> 00:36:33,320
compared to wages because they 
constantly build. 

743
00:36:33,320 --> 00:36:36,640
Japan has a nationalized rule 
based zoning system. 

744
00:36:36,640 --> 00:36:37,840
Rule based? 
What does that mean? 

745
00:36:37,920 --> 00:36:41,720
It is heavily standardized into 
basically 12 national zones. 

746
00:36:41,880 --> 00:36:44,280
If your land is zoned for 
residential use, you have a 

747
00:36:44,280 --> 00:36:47,480
presumptive right to build on it
up to certain standardized 

748
00:36:47,480 --> 00:36:49,520
density limits. 
So it's not discretionary at 

749
00:36:49,520 --> 00:36:50,840
all. 
You don't have to spend three 

750
00:36:50,840 --> 00:36:54,400
years begging the local council 
and fighting off the neighbors 

751
00:36:54,400 --> 00:36:56,240
complaining about their view 
being blocked. 

752
00:36:56,240 --> 00:36:58,040
Exactly. 
You don't have to ask permission

753
00:36:58,040 --> 00:36:59,760
in the same way. 
It's what planners call a 

754
00:36:59,760 --> 00:37:03,400
nuisance based system rather 
than a discretionary system. 

755
00:37:03,400 --> 00:37:06,440
Meaning as long as you aren't a 
nuisance, you can build. 

756
00:37:06,440 --> 00:37:08,480
Right. 
As long as you aren't building a

757
00:37:08,480 --> 00:37:11,440
toxic chemical plant or an 
industrial slaughterhouse right 

758
00:37:11,440 --> 00:37:15,160
next to a primary school, you 
can build residential housing. 

759
00:37:15,720 --> 00:37:20,240
And as a result of that constant
predictable supply, Japanese 

760
00:37:20,240 --> 00:37:23,240
housing actually depreciates 
over time, much like a car. 

761
00:37:23,400 --> 00:37:25,840
Wait, really? 
The houses lose value. 

762
00:37:25,840 --> 00:37:29,280
Yes, the physical structures are
viewed as temporary consumable 

763
00:37:29,280 --> 00:37:33,120
goods and the city's constantly 
dynamically rebuild themselves 

764
00:37:33,120 --> 00:37:36,040
to meet demand. 
You see 30 year old houses being

765
00:37:36,040 --> 00:37:38,760
knocked down and replaced with 
modern flats all the time. 

766
00:37:38,840 --> 00:37:41,440
That is fascinating. 
It completely breaks the UK 

767
00:37:41,440 --> 00:37:42,280
paradigm. 
Yeah. 

768
00:37:42,600 --> 00:37:45,680
So the Y MB Y movement here is 
essentially pushing to move the 

769
00:37:45,680 --> 00:37:50,200
UK towards a more rule based 
right to build system to strip 

770
00:37:50,200 --> 00:37:52,520
away all that risk and time cost
for developers. 

771
00:37:52,720 --> 00:37:55,520
Yes, to make the SIM City 
densification mathematically 

772
00:37:55,520 --> 00:37:58,560
viable again by removing the 
planning risk, you lower the 

773
00:37:58,560 --> 00:38:01,760
cost of building. 
But, and this is a big but, 

774
00:38:02,240 --> 00:38:04,400
zoning reform alone isn't 
enough. 

775
00:38:04,400 --> 00:38:06,520
Why not? 
Because it doesn't solve the 

776
00:38:06,520 --> 00:38:08,680
core issue of land value 
capture. 

777
00:38:09,280 --> 00:38:12,360
If you just up zone a street in 
London, meaning you suddenly 

778
00:38:12,360 --> 00:38:15,960
allow blocks of flats to be 
built, the value of that dirt 

779
00:38:15,960 --> 00:38:17,840
instantly skyrockets even 
further. 

780
00:38:17,840 --> 00:38:19,840
Because the GDV goes up. 
Exactly. 

781
00:38:20,000 --> 00:38:23,160
The landowner just gets richer 
and the end product is still 

782
00:38:23,160 --> 00:38:25,360
expensive. 
This is where economists 

783
00:38:25,360 --> 00:38:30,440
advocate for a very specific tax
reform, a land value tax, or 

784
00:38:30,440 --> 00:38:32,680
LVT. 
OK, I've heard this term thrown 

785
00:38:32,680 --> 00:38:35,760
around in policy circles. 
How does a land value tax 

786
00:38:35,760 --> 00:38:38,240
actually work in practice 
compared to the tax system we 

787
00:38:38,240 --> 00:38:40,160
have now? 
Well, currently we have council 

788
00:38:40,160 --> 00:38:42,560
tax, and council tax is based on
the combined value of the 

789
00:38:42,560 --> 00:38:44,840
property, meaning the land in 
the building sitting on top of 

790
00:38:44,840 --> 00:38:46,520
it. 
But this system actually 

791
00:38:46,520 --> 00:38:49,400
penalizes development. 
Think about it, If you take an 

792
00:38:49,400 --> 00:38:52,800
empty, derelict, useless lot in 
a city center and you spend 

793
00:38:52,800 --> 00:38:56,120
millions to build a beautiful 
high density block of flats, 

794
00:38:56,800 --> 00:38:58,760
your tax bill goes up 
astronomically. 

795
00:38:58,960 --> 00:39:00,200
Because the property is worth 
more. 

796
00:39:00,200 --> 00:39:04,160
Right, you are actively punished
financially by the state for 

797
00:39:04,240 --> 00:39:06,080
improving the land and providing
housing. 

798
00:39:06,440 --> 00:39:08,280
That seems backwards. 
It is backwards. 

799
00:39:08,280 --> 00:39:13,640
A land value tax flips this 
entirely, and LVT ignores the 

800
00:39:13,640 --> 00:39:17,320
physical building completely. 
It only taxes the unimproved 

801
00:39:17,320 --> 00:39:20,240
value of the dirt beneath it. 
OK, so how does that change 

802
00:39:20,240 --> 00:39:22,720
behavior? 
Well, let's say you own a highly

803
00:39:22,720 --> 00:39:25,440
valuable plot of land near a 
major train station in London 

804
00:39:26,320 --> 00:39:29,000
under LVT. 
You pay a massive tax bill 

805
00:39:29,000 --> 00:39:31,440
because the location is highly 
desirable, sure. 

806
00:39:31,760 --> 00:39:35,680
But you pay that exact same 
massive tax bill regardless of 

807
00:39:35,680 --> 00:39:40,920
whether there is a single drafty
1930s house on the plot or a 

808
00:39:40,920 --> 00:39:44,560
purpose built block of 20 flats.
The tax is on the land, not the 

809
00:39:44,560 --> 00:39:45,680
building. 
Oh, I see. 

810
00:39:45,960 --> 00:39:49,120
So if you just leave the single 
1930s house there, you are 

811
00:39:49,120 --> 00:39:52,240
paying this massive annual tax 
bill out of your own pocket, but

812
00:39:52,240 --> 00:39:54,280
you're generating no extra 
income to cover it. 

813
00:39:54,280 --> 00:39:55,760
Exactly. 
It bleeds you dry. 

814
00:39:55,760 --> 00:39:58,920
But if you knock the house down 
and build 20 flats, you generate

815
00:39:58,920 --> 00:40:02,000
rental income from 20 different 
families which easily pays that 

816
00:40:02,000 --> 00:40:04,680
exact same tax bill with profit 
leftover. 

817
00:40:04,840 --> 00:40:08,160
Exactly. 
It creates A fierce, unavoidable

818
00:40:08,160 --> 00:40:12,120
financial incentive to develop 
land to its absolute maximum 

819
00:40:12,120 --> 00:40:14,040
productive use. 
You have to pay the tax either 

820
00:40:14,040 --> 00:40:14,680
way. 
Right. 

821
00:40:15,000 --> 00:40:19,160
It punishes land hoarding, it 
punishes speculation, and it 

822
00:40:19,160 --> 00:40:21,200
heavily rewards density and 
development. 

823
00:40:21,200 --> 00:40:25,040
It actively forces the landowner
to put the land to work, which 

824
00:40:25,040 --> 00:40:28,600
drastically drives up the supply
of housing and ultimately pushes

825
00:40:28,600 --> 00:40:31,520
down prices. 
That is, I mean mechanically 

826
00:40:31,520 --> 00:40:35,160
that is brilliant, it uses the 
markets own greed to force 

827
00:40:35,160 --> 00:40:38,040
housing supply. 
But I imagine politically trying

828
00:40:38,040 --> 00:40:41,600
to implement a land value tax on
middle class homeowners who are 

829
00:40:41,600 --> 00:40:45,240
currently sitting on £1,000,000 
dirt in London, that would cause

830
00:40:45,240 --> 00:40:47,160
an absolute riot. 
Oh, it would be political 

831
00:40:47,160 --> 00:40:49,080
warfare. 
Which brings us to the ultimate,

832
00:40:49,080 --> 00:40:52,120
and arguably the most difficult 
shift required to fix this 

833
00:40:52,120 --> 00:40:53,720
crisis. 
And it's not a tax policy. 

834
00:40:53,840 --> 00:40:56,680
No, it is not legislative. 
It is deeply psychological. 

835
00:40:56,680 --> 00:40:59,280
It goes all the way back to what
we talked about with those 1930s

836
00:40:59,280 --> 00:41:01,000
brochures. 
The mindset, yes. 

837
00:41:01,680 --> 00:41:04,720
We have to fundamentally shift 
how housing is perceived by 

838
00:41:04,720 --> 00:41:06,960
British society. 
The fundamental disconnect 

839
00:41:06,960 --> 00:41:08,720
between a house and an 
investment. 

840
00:41:09,000 --> 00:41:12,400
Exactly the synthesis of this 
entire crisis. 

841
00:41:12,400 --> 00:41:16,040
Everything we've talked about 
today boils down to a single, 

842
00:41:16,080 --> 00:41:20,240
irreconcilable conflict. 
UK housing currently occupies 2 

843
00:41:20,240 --> 00:41:22,920
completely opposing roles at the
exact same time. 

844
00:41:22,920 --> 00:41:24,560
It's. 
Trying to do 2 things at once. 

845
00:41:24,560 --> 00:41:28,720
Yes, it is a home, a basic 
fundamental human necessity for 

846
00:41:28,720 --> 00:41:33,240
shelter, and simultaneously it 
is a financial asset, a 

847
00:41:33,240 --> 00:41:35,640
speculative vehicle for wealth 
generation. 

848
00:41:35,640 --> 00:41:37,800
And you simply cannot have it 
both ways. 

849
00:41:37,800 --> 00:41:40,280
It is mathematically impossible.
Think about it. 

850
00:41:40,440 --> 00:41:43,640
If a house is a good financial 
asset, its price must constantly

851
00:41:43,640 --> 00:41:46,840
rise, it has to outpace 
inflation and it has to outpace 

852
00:41:46,840 --> 00:41:49,600
wages to actually deliver a 
return on investment to the 

853
00:41:49,600 --> 00:41:50,240
owner. 
Right. 

854
00:41:50,240 --> 00:41:53,160
Otherwise it's a bad investment.
But if it constantly outpaces 

855
00:41:53,160 --> 00:41:56,240
wages, that means by definition 
it becomes increasingly 

856
00:41:56,240 --> 00:41:59,320
unaffordable as a home for the 
next generation of workers. 

857
00:41:59,840 --> 00:42:02,560
Conversely, if it is an 
affordable home, it's price must

858
00:42:02,560 --> 00:42:06,000
remain tied closely to local 
wages, which means it won't 

859
00:42:06,000 --> 00:42:09,720
skyrocket in value, which makes 
it a terrible stagnant financial

860
00:42:09,720 --> 00:42:11,600
asset. 
So as long as we demand our 

861
00:42:11,600 --> 00:42:15,840
houses be our pensions, we are 
actively, consciously demanding 

862
00:42:15,840 --> 00:42:17,640
that our children be unable to 
afford them. 

863
00:42:17,760 --> 00:42:21,440
That is the brutal, unavoidable 
truth of the current paradigm. 

864
00:42:21,720 --> 00:42:24,960
As long as these two roles 
remain inextricably intertwined 

865
00:42:24,960 --> 00:42:28,600
in the cultural and economic 
reality of the country, real, 

866
00:42:28,600 --> 00:42:30,960
transformative change is 
completely impossible. 

867
00:42:31,080 --> 00:42:36,120
We are stuck. 
Wow, that is that is a lot to 

868
00:42:36,120 --> 00:42:38,240
process. 
It genuinely changes how you 

869
00:42:38,240 --> 00:42:39,720
look at the entire built 
environment. 

870
00:42:39,880 --> 00:42:42,040
Like a brick wall isn't just 
baked clay anymore. 

871
00:42:42,280 --> 00:42:46,800
It's a solidified manifestation 
of economic rent and zoning laws

872
00:42:47,000 --> 00:42:50,600
and immense political inertia. 
It is a physical embodiment of a

873
00:42:50,600 --> 00:42:52,720
broken economic model. 
It really is. 

874
00:42:53,680 --> 00:42:56,800
As we wrap up this incredibly 
deep dive, I want to bring you, 

875
00:42:56,840 --> 00:42:59,400
the listener back to where we 
started at the very beginning of

876
00:42:59,400 --> 00:43:01,040
the hour. 
I want to bring you back to 

877
00:43:01,040 --> 00:43:04,600
those two original 1930s 
property brochures sitting on my

878
00:43:04,600 --> 00:43:06,200
desk right now. 
The health resorts. 

879
00:43:06,320 --> 00:43:08,200
Yeah, the health resort of 
Greater London. 

880
00:43:08,440 --> 00:43:11,200
I want you to really think about
those modest brick houses in 

881
00:43:11,200 --> 00:43:13,400
Bexleyheath over the last 90 
years. 

882
00:43:13,520 --> 00:43:16,320
Those specific physical 
buildings didn't do anything 

883
00:43:16,320 --> 00:43:18,480
special. 
They didn't innovate, they 

884
00:43:18,480 --> 00:43:21,000
didn't cure a disease, they 
didn't become extraordinary. 

885
00:43:21,000 --> 00:43:24,800
They just sat there weathering 
the rain, getting older, getting

886
00:43:24,800 --> 00:43:27,520
draftier and occasionally 
requiring new roofs. 

887
00:43:28,280 --> 00:43:31,800
Physical reality of the homes 
remained entirely predictably 

888
00:43:31,800 --> 00:43:33,800
ordinary. 
It was the world around them, 

889
00:43:33,800 --> 00:43:36,960
the massive global economic 
engine of London, the 

890
00:43:36,960 --> 00:43:40,800
nationalization of development 
rights in 1947, the subsequent 

891
00:43:40,800 --> 00:43:43,480
restriction of supply by the 
Greenbelt, and the heavy 

892
00:43:43,480 --> 00:43:45,200
financialization of the middle 
class. 

893
00:43:45,480 --> 00:43:48,960
It was all of that which mutated
completely beyond recognition. 

894
00:43:48,960 --> 00:43:50,920
The houses stayed the exact 
same. 

895
00:43:51,120 --> 00:43:53,120
The economic system around them 
went mad. 

896
00:43:54,040 --> 00:43:56,760
And I think that leaves us with 
a really lingering question, a 

897
00:43:56,760 --> 00:43:59,840
provocative question I want you 
to Mull over the next time you 

898
00:43:59,840 --> 00:44:02,680
walk down an ordinary suburban 
St. and you look at those Bay 

899
00:44:02,680 --> 00:44:06,080
windows and those can completely
paved over front gardens. 

900
00:44:06,160 --> 00:44:08,400
It's a question of what we 
actually value. 

901
00:44:08,760 --> 00:44:11,200
Exactly. 
If housing continues strictly 

902
00:44:11,200 --> 00:44:14,720
down this path, if it remains 
fiercely protected by government

903
00:44:14,720 --> 00:44:18,320
policy and cultural expectation 
as a financial asset first and a

904
00:44:18,320 --> 00:44:22,240
basic human shelter second, what
happens to the very concept of 

905
00:44:22,240 --> 00:44:26,280
home for the next generation? 
Will the idea of a family 

906
00:44:26,280 --> 00:44:29,000
actually owning the land beneath
their feet simply as a 

907
00:44:29,000 --> 00:44:32,560
utilitarian place to live become
an absolute relic of the past? 

908
00:44:32,840 --> 00:44:36,440
Just a strange historical quirk 
that we only read about in 100 

909
00:44:36,440 --> 00:44:38,800
year old property brochures. 
It's a sobering thought. 

910
00:44:39,000 --> 00:44:40,800
It really is. 
It is something we all need to 

911
00:44:40,800 --> 00:44:43,520
think about very carefully. 
Thank you for joining us on this

912
00:44:43,520 --> 00:44:44,040
deep dive.
