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One of the things that I've 
started talking about is I this 

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may be me tilting in a windmill.
I think we need to put some in 

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classic relational database 
terms, standardized views so 

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that everyone, whether it's a 
third party product or home 

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grown, can implement these views
such that for a core set of 

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objects, maybe user and 
entitlement and system, I can 

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get data out no matter what the 
back end is, no matter whether 

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it's third party provided or 
it's first party provided. 

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Because that can reduce the cost
of switching between vendors. 

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It can reduce the ability to the
challenge to do bake offs 

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between technologies. 
It can facilitate people 

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bringing their own models or 
buying models to look at this 

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data to find interesting things 
about them. 

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So I'm, I'm a little bit on 
this, what I'm lovingly calling 

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Oids open IAM data schema, those
of you who've been around for a 

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long time. 
And OID is an object identifier 

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famous in Ldapland. 
And this came from a realization

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that the last time we really as 
an industry standardized data 

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objects at rest was like inet 
org person and Edu person. 

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And so with love in my heart, 
I'm like, you know what, let's 

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do a throwback name here. 
But I'm kicking that 

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conversation off with a bunch of
folks and I'm getting a lot of 

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feedback and I'll it's really 
interesting seeing the questions

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and the challenges to it. 
But that's like in my To Do List

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to the next couple of months. 
And then we'll see where it 

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leads. 
It may all just crash and burn, 

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but someone may take like a 
ember of the remnants of it and 

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go use it to start a fire and 
that'll be great. 

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So let's let's hope that 
happens. 

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This is identity at the center 
if it has anything to do with 

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IAM. 
This is the go to podcast now 

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your hosts Jim McDonald and Jeff
Steadman. 

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Welcome to the Identity at the 
Center podcast. 

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I'm Jeff, and that's Jim. 
Hey, Jim. 

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Hey, Jeff, how are you? 
Oh, not so bad yourself. 

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Doing good, but it's been a 
hectic couple of days. 

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I mean, you know, 2025 is going 
to be a fantastic year for the 

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podcast. 
We've got some great sponsor 

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spotlight episodes. 
We've got our our series talking

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about the tie between different 
infosec areas or cybersecurity 

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areas and digital identity. 
And then we've just got a a lot 

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of fantastic guests lined up. 
So I'd build out the schedule 

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pretty much all the way through 
April at this point. 

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And already is shot to hell, 
right? 

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Different, different folks have 
kind of said, hey, I'm not ready

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to do the podcast. 
So I've got 2 openings within 

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the next couple of weeks and I'm
working my tail off to try to 

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fill those openings. 
We might have to do the Jim and 

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Jeff episodes. 
I like those. 

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Those are easy. 
Those are easy to schedule. 

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It's just you and I. 
We can actually disagree on a 

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bunch of stuff for like an hour,
so I'm OK with that. 

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Yeah, I'm OK with it as well. 
But I think one of the one of 

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our secret recipe ingredients 
has been bringing in great 

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guests who bring different 
perspectives that we do. 

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Obviously you and I disagree on 
certain things, but I can pretty

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much predict what those things 
are going to be. 

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I like bringing in somebody new 
to disagree with things. 

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Yeah, and I. 
Always had on the OR someone 

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we've had on the show like 10 
times. 

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That's also great. 
Yeah, I mean, look, we have, we 

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have a tight knit community here
in the identity space. 

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So obviously, you know, if 
you're listening to this, you've

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already seen the scripture, you 
know who's going to be on. 

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But yeah, I mean, look, we have 
so many people. 

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I love talking to new people. 
I love talking to people who are

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out there in the real world 
doing, you know, I call it real 

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identity things, right? 
There's so much we can learn, 

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you know, from each other. 
And even if we don't have all 

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the answers, like let's get it 
out there, maybe someone else 

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does or maybe someone else is 
struggling with those problems. 

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So if you're if you're, I'll put
a I'll put a thing out there. 

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If you're interested in being a 
guest on the show, don't 

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hesitate to reach out. 
We're very friendly. 

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You know, it's a safe place, 
right? 

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We'll take care. 
Yeah. 

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And we just like to have 
conversations. 

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That's all it is. 
I think a lot of people maybe 

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get intimidated, like, oh, it's 
a podcast. 

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Like, OK, So what? 
It's just microphone. 

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And after about 30 seconds of 
talking into it, you, you 

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totally forget about it. 
And it's just, you know, us 

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talking here on the web. 
Yeah. 

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What I also like to do is to get
folks like our guest today who 

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is a thought leader. 
But I've kind of decided in my 

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mind, you have to be told by 
somebody else that you're a 

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00:04:41,600 --> 00:04:44,080
thought leader. 
You can't declare, hey, I'm a 

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00:04:44,080 --> 00:04:47,160
thought leader. 
I'm a thought leader in this 

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space. 
I know people who do declare, 

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00:04:49,720 --> 00:04:54,680
make that declaration, and Oh 
yeah, you know, sure, we all 

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have. 
A warning. 

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Listen to a warning if you If 
you have that on your LinkedIn 

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website, go delete it 
immediately. 

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00:05:01,440 --> 00:05:03,680
Well, I think there's a whole 
subreddit called LinkedIn 

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00:05:03,680 --> 00:05:07,840
Lunatics that is all about just 
the crazy LinkedIn stuff that 

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people post. 
And there's some good ones on 

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there. 
And thankfully I haven't seen 

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myself mentioned. 
I, you know, I don't know if I 

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would consider it a badge of 
honor or not to be somewhere 

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listed in LinkedIn Lunatics, but
there are, there are definitely 

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some, some lunatics that have 
opinions, just put it that way. 

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Yeah, absolutely. 
I have to go out to check out my

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own LinkedIn, make sure I didn't
call myself a thought leader. 

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Maybe I nominated you and I 
posted something you did. 

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What were you doing on their 
site to begin with? 

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We keep teasing them, but let's 
take a minute to talk about 

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00:05:42,320 --> 00:05:44,400
discounts. 
It's never too soon to save some

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00:05:44,400 --> 00:05:49,080
money and we're excited for this
discount because this is our 

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00:05:49,080 --> 00:05:51,880
first time actually going to 
this conference. 

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00:05:51,880 --> 00:05:55,680
It's the European Identity and 
Cloud Conference 2025. 

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00:05:55,680 --> 00:05:57,920
It's May 6th to the 9th in 
Berlin, Germany. 

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00:05:58,480 --> 00:06:01,680
That's put in by the fine folks 
over at Commuter Cole and they 

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00:06:01,680 --> 00:06:04,720
have partnered with us to give a
discount code to all you fine 

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00:06:04,720 --> 00:06:06,200
folks listening or watching 
here. 

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00:06:06,640 --> 00:06:13,000
If you use the code ID AC25M KOI
know it rolls right off the 

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00:06:13,000 --> 00:06:14,040
tongue. 
Don't worry, it'll be in the 

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00:06:14,040 --> 00:06:15,960
show notes and if I can 
remember, I'll put it on the 

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00:06:15,960 --> 00:06:18,960
graphic down here. 
That'll get you 25% off the 

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00:06:18,960 --> 00:06:21,160
registration. 
And Jim, you and I for the first

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00:06:21,160 --> 00:06:25,640
time are planning on being out 
there, will be, I'm sure, trying

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to figure out how to do some 
podcasts maybe. 

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But I'm excited. 
It's the first time I'll be in 

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Berlin, second time technically 
in Germany. 

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00:06:33,280 --> 00:06:36,560
I was in the Frankfurt Airport 
for about 6 hours, my way to 

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India. 
So I'm excited to go to Berlin. 

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And then I think maybe I'll take
some time off after that 

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conference and maybe try to 
explore other parts of Europe 

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that I have not yet seen. 
What do you think, Jim? 

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Well, I'm going to go the week 
before, I'm definitely going to 

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Oslo because that's where my, I 
already booked the flight. 

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So I'm going to Oslo. 
Where I go from there, I'm not 

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sure yet, but what I want to do 
is identify her in a few 

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different cities. 
I'm thinking, you know, stick to

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the Scandinavia region and meet 
as many of our listeners as 

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possible. 
So as the details of those 

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things start to formulate what 
cities I want to go to, things 

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00:07:15,440 --> 00:07:19,440
like that, I'll be announcing 
that here. 

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Also, like you mentioned what 
podcasting we're going to be 

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doing and maybe getting involved
with sessions, things like that,

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we'll be announcing that here as
well. 

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But definitely grateful already 
to the folks over at Cooper Coal

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for collaborating with us and 
making this discount available. 

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00:07:38,400 --> 00:07:42,160
I can say that we will not be 
upended with the bitter discount

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00:07:42,160 --> 00:07:44,560
code. 
So use ours, get out there, 

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00:07:44,560 --> 00:07:49,240
register early while they still 
have the most attractive level 

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00:07:49,240 --> 00:07:51,200
pricing. 
It only goes off from here. 

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00:07:52,000 --> 00:07:54,080
Yeah, show support for the show,
which is always appreciated. 

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And we're going to have Martin 
coming around here and I think 

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it's next week or the week 
after, but he's coming up here 

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pretty soon on the show. 
So we'll hear from more from him

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and maybe some about what's 
planned for the conference 

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itself. 
So I'm looking forward to it. 

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First time in Germany and yeah, 
let's do it man. 

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Yeah, man. 
All right, why don't we get to 

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our guests? 
This is his 9th appearance on 

156
00:08:15,360 --> 00:08:18,320
the show and we were talking 
before we hit record here. 

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00:08:18,360 --> 00:08:20,440
You know, what do you get for 
being, you know, on the show, 

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you know, 9 times. 
And Jimmy, you're in charge of 

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guest swag and I think jackets, 
you know, SNL does 5 time, 5 

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00:08:26,920 --> 00:08:28,760
timer jackets. 
So we're up until like 9 timers.

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00:08:28,760 --> 00:08:29,960
Think. 
Andrew Shikiar is another one 

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who's been under a bunch of 
times, but this is his ninth 

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time. 
He's the founder and president 

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of Weave Identity. 
He's one of the founders of the 

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Digital Identity Advancement 
Foundation. 

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He's one of your team members 
from Team Identifriends at Fido 

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00:08:43,480 --> 00:08:46,000
Feud at the Authenticate 
Conference earlier this or I 

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00:08:46,000 --> 00:08:48,600
should say late last year, he is
Ian Glazer. 

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Welcome back to the show, Ian. 
Hey guys, thanks for having me. 

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It's good to see you. 
So I got to start right off with

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what was your impression of Fido
feud and how that thing kind of 

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00:09:00,120 --> 00:09:04,440
all came together and and when 
can we do it again is kind of 

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00:09:04,440 --> 00:09:07,440
what I'm thinking already. 
But tell me what your your your 

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00:09:07,440 --> 00:09:09,720
perspective was as a team member
on that? 

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00:09:09,960 --> 00:09:14,320
As a team member, I was not 
prepared for the level of 

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00:09:14,320 --> 00:09:19,120
competitive energy coming from 
the other team, people who will 

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00:09:19,120 --> 00:09:22,840
remain nameless, who may be 
parts of organizations. 

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00:09:22,920 --> 00:09:23,480
Yeah. 
Megan. 

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Wow. 
Lot, lot of competitive spirit. 

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Let's say I feel like the 
tequila came out too late. 

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00:09:32,560 --> 00:09:34,520
I feel like that would have 
helped earlier. 

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And I was dumbfounded by how 
poor my answers were across the 

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00:09:39,000 --> 00:09:41,160
board. 
Like I was a boat anchor of 

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00:09:41,200 --> 00:09:43,480
answering questions. 
Like absolutely useless. 

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00:09:43,480 --> 00:09:46,720
So yeah. 
But it's super fun and I hope 

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00:09:46,720 --> 00:09:47,760
you guys bring it to more 
places. 

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00:09:48,240 --> 00:09:51,040
Yeah, I would love to figure out
how to get to more conferences. 

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00:09:51,040 --> 00:09:53,760
I think we're already talking 
about the next iteration for the

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00:09:53,760 --> 00:09:55,840
Authenticate conference, you 
know, later this year. 

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And again, it'll be in Carlsbad,
so stay tuned for that one. 

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00:09:59,640 --> 00:10:04,600
I was, so I helped come up with 
the questions and they were sent

192
00:10:04,600 --> 00:10:07,520
out by the Authenticate team to 
all the Authenticate attendees. 

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00:10:07,520 --> 00:10:09,080
And we got a bunch of responses 
back. 

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00:10:09,560 --> 00:10:14,840
And there were some responses 
that clearly had, you know, 

195
00:10:14,840 --> 00:10:18,280
leanings one way or the other, 
either politically or whatever 

196
00:10:18,280 --> 00:10:21,600
that I had to censor. 
But I was surprised at some of 

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00:10:21,600 --> 00:10:25,000
the answers that came out there.
And you know, the the most 

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00:10:25,000 --> 00:10:27,280
popular answers. 
I think if you watch look, if 

199
00:10:27,280 --> 00:10:28,440
you watch the episode, it's on 
YouTube. 

200
00:10:28,440 --> 00:10:30,400
Just search Fido feuds on our. 
Channel and you should. 

201
00:10:30,440 --> 00:10:31,680
You should and. 
You should, because it's really 

202
00:10:31,680 --> 00:10:33,280
one of the best times I've ever 
had at a conference. 

203
00:10:33,280 --> 00:10:37,680
I had so much fun hosting it, 
but the answers were not at all 

204
00:10:37,680 --> 00:10:41,000
what I expected from the 
identity community at large. 

205
00:10:41,000 --> 00:10:43,240
So I'm hopeful that we can make 
it bigger and better next time. 

206
00:10:43,240 --> 00:10:45,400
But I just had such a blast with
it and you. 

207
00:10:45,400 --> 00:10:48,080
Know, you know, I just have a 
thought which is ID Pro is 

208
00:10:48,080 --> 00:10:50,720
releasing their skill survey 
questionnaire. 

209
00:10:50,720 --> 00:10:54,960
It's just going out now. 
I wonder if there's like an Idoc

210
00:10:54,960 --> 00:10:58,520
ID pro team up here where we can
take the questions from last 

211
00:10:58,520 --> 00:11:02,800
year's identity feud and 
actually fold some of that stuff

212
00:11:02,800 --> 00:11:05,760
into the skill survey. 
Like we should, we should talk 

213
00:11:05,760 --> 00:11:07,040
about this with Heather and 
Andy. 

214
00:11:07,040 --> 00:11:09,920
Like that would be super cool. 
See, like just as an interesting

215
00:11:09,920 --> 00:11:15,240
sort of interlude, like, huh, 
here's some like kind of simple 

216
00:11:15,240 --> 00:11:19,480
questions in theory, in theory 
simple questions and wow, wildly

217
00:11:19,480 --> 00:11:21,400
different answers. 
So like that could be fun. 

218
00:11:21,880 --> 00:11:23,880
I think I'd be up for that. 
Heather or Andy, if you guys are

219
00:11:23,880 --> 00:11:26,080
listening, hit me up. 
Let's figure out how to do it. 

220
00:11:27,200 --> 00:11:30,080
I look, we can make it fun. 
I think that's one of the fun 

221
00:11:30,080 --> 00:11:32,960
things about stuff like, yeah, 
this space is just when you 

222
00:11:32,960 --> 00:11:35,560
think you have it figured out 
some some question like this 

223
00:11:35,560 --> 00:11:37,400
comes up and it's like, whoa, I.
Didn't even think about. 

224
00:11:37,400 --> 00:11:39,280
That Where did that come from? 
For sure. 

225
00:11:40,320 --> 00:11:41,960
Let's talk a little bit more 
about some of the stuff that's 

226
00:11:41,960 --> 00:11:44,080
been going on. 
I guess let's let's talk about 

227
00:11:44,080 --> 00:11:46,600
2024, kind of recap it here. 
I know you're at a lot of 

228
00:11:46,600 --> 00:11:49,080
different conferences, but how 
did 2024 go over all? 

229
00:11:49,080 --> 00:11:51,680
What do you think? 
Did you have any, any big sort 

230
00:11:51,680 --> 00:11:56,240
of identity epiphanies or I 
don't know, things like that? 

231
00:11:56,680 --> 00:12:01,840
It was it was a blur of a year. 
Like I still haven't recovered 

232
00:12:01,840 --> 00:12:03,280
in my sense of time from COVID, 
right? 

233
00:12:03,280 --> 00:12:06,360
I don't know about you guys, but
like, yeah, that's still like 

234
00:12:06,440 --> 00:12:13,040
mushy and I feel like a lot of a
lot of velocity in a lot of 

235
00:12:13,040 --> 00:12:15,680
different directions. 
I'm just not, I still don't 

236
00:12:15,680 --> 00:12:17,760
quite understand what's going on
in the market. 

237
00:12:18,000 --> 00:12:21,320
But like highlights for me, the 
shared signals framework 

238
00:12:21,320 --> 00:12:23,320
interrupts. 
I didn't catch the one in 

239
00:12:23,320 --> 00:12:26,400
London. 
I did catch the one at Gartner 

240
00:12:26,400 --> 00:12:29,960
in in Dallas in December. 
Adeniverse, there was some stuff

241
00:12:29,960 --> 00:12:31,520
there too. 
It was like, that's really great

242
00:12:31,520 --> 00:12:35,880
to see the, the, the real push. 
I think right now between SSF 

243
00:12:35,880 --> 00:12:38,280
and Cape and Risk, that's super 
cool. 

244
00:12:40,520 --> 00:12:42,480
What else? 
I think there's a lot of new 

245
00:12:42,480 --> 00:12:44,200
energy. 
There's a lot of new players. 

246
00:12:44,680 --> 00:12:47,320
I keep learning about companies 
like literally every day. 

247
00:12:47,320 --> 00:12:50,560
It feels like it's like how many
people can, you know, come into 

248
00:12:50,560 --> 00:12:54,520
this market and come at it with 
like like a real genuine energy 

249
00:12:54,520 --> 00:12:56,960
to like do something different. 
And I think that's that's 

250
00:12:56,960 --> 00:12:58,920
healthy and that's really good 
for the market. 

251
00:13:01,120 --> 00:13:04,880
It was good as my first full 
year on my own, like full 

252
00:13:04,880 --> 00:13:10,040
calendar year as you know, just 
a A1 man show to see the kinds 

253
00:13:10,040 --> 00:13:11,800
of companies that are out there,
what they're doing, be able to 

254
00:13:11,800 --> 00:13:14,640
help where I could be able to 
just see trends. 

255
00:13:14,640 --> 00:13:18,240
So like it's it was a good year,
but man, it went fast. 

256
00:13:18,880 --> 00:13:21,080
Yeah, time flies, I think when 
you're having fun, which 

257
00:13:21,160 --> 00:13:24,200
hopefully that's what's taking 
taking place more often than 

258
00:13:24,200 --> 00:13:25,200
not. 
Yeah, for sure. 

259
00:13:25,680 --> 00:13:27,800
What conferences are you 
planning on hitting this year 

260
00:13:27,800 --> 00:13:31,040
will we see at EIC? 
So I'll definitely be at EIC. 

261
00:13:31,320 --> 00:13:32,640
This year's a little bit 
different for me. 

262
00:13:32,640 --> 00:13:36,160
So I think I'm going to do for 
sure EIC. 

263
00:13:36,240 --> 00:13:38,800
Haven't been to RSA in a long 
time, so I'm going to go back 

264
00:13:38,800 --> 00:13:40,400
there. 
I've never done blackout. 

265
00:13:40,400 --> 00:13:43,560
I'm going to check that out. 
I've done that a couple times. 

266
00:13:44,160 --> 00:13:47,920
I'm probable, let's say for 
maybe the Gartner conferences 

267
00:13:47,920 --> 00:13:50,800
this year, but there's one 
that's not going to be on my 

268
00:13:50,800 --> 00:13:52,720
list and that's Identiverse this
year. 

269
00:13:52,960 --> 00:13:53,960
Man. 
Well. 

270
00:13:53,960 --> 00:13:57,520
Look, I feel like I can miss a 
CIS slash identiverse once every

271
00:13:57,520 --> 00:14:00,120
10 years. 
This is like certain time at 

272
00:14:00,120 --> 00:14:01,840
20th. 
It's my 20th anniversary. 

273
00:14:01,840 --> 00:14:04,680
We're going hiking like see you 
like. 

274
00:14:04,680 --> 00:14:07,520
So we'll I'll be on a trail 
somewhere when when the 

275
00:14:07,520 --> 00:14:09,880
conference going on, which it 
bums me out, but I'm still going

276
00:14:09,880 --> 00:14:12,560
to do all of my content 
committee review work, which I 

277
00:14:12,560 --> 00:14:15,840
need to go do before Andy and 
Nishant beat me up. 

278
00:14:16,640 --> 00:14:20,120
And you know, that's the kind of
the first half of the year. 

279
00:14:20,120 --> 00:14:21,880
And then I'm not sure really the
second-half. 

280
00:14:22,640 --> 00:14:24,680
It's been a long time since I've
been to an IWI really should 

281
00:14:24,680 --> 00:14:30,040
change that. 
And I am Jim, you just triggered

282
00:14:30,040 --> 00:14:32,160
this thought. 
I'm going to be at one of the 

283
00:14:32,160 --> 00:14:35,160
Identity beers and in fact, I'm 
going to be at the Identity beer

284
00:14:35,280 --> 00:14:37,880
next week in London. 
Now, I know this show won't air 

285
00:14:37,880 --> 00:14:42,600
until probably after that. 
So if you're hearing this now, 

286
00:14:42,600 --> 00:14:45,400
then you've already had a beer 
with me in London because 

287
00:14:45,400 --> 00:14:47,120
obviously you would go to 
Identity Beer in London. 

288
00:14:47,440 --> 00:14:49,760
Or you're about to. 
So I think, I think this is 

289
00:14:49,800 --> 00:14:52,160
going to go out on the next 
Monday. 

290
00:14:52,160 --> 00:14:53,600
So it'll be the 13th. 
Yeah. 

291
00:14:53,600 --> 00:14:56,720
All right, so then you have two 
days now that you're hearing 

292
00:14:56,720 --> 00:14:59,080
this. 
In three days time in Thursday, 

293
00:14:59,400 --> 00:15:02,440
I'll be at the identity here. 
And I'm I'm really excited just 

294
00:15:02,440 --> 00:15:05,240
to see some people that I know 
and I haven't seen in a while. 

295
00:15:05,240 --> 00:15:07,960
But more importantly, like see a
whole new group of people. 

296
00:15:07,960 --> 00:15:10,960
I have no idea who they are and 
just meet them and, and 

297
00:15:10,960 --> 00:15:14,360
understand what they're up to. 
And, and I will be coming right 

298
00:15:14,360 --> 00:15:16,600
off the plane. 
So I am going to fall asleep in 

299
00:15:16,600 --> 00:15:17,800
a pint. 
It'll be great. 

300
00:15:18,040 --> 00:15:20,400
I'm sure it'll be photos, but 
I'm really excited for it. 

301
00:15:20,400 --> 00:15:23,320
Like it's, it's about, you know,
another opportunity to, to meet 

302
00:15:23,320 --> 00:15:24,680
more of the community, which is 
going to be great. 

303
00:15:25,240 --> 00:15:28,080
Sounds like a lot of fun. 
Now your conference schedule is 

304
00:15:28,080 --> 00:15:30,520
pretty busy and you know you've 
been to these for a long time as

305
00:15:30,520 --> 00:15:34,040
you've mentioned. 
What's something that I guess 

306
00:15:34,280 --> 00:15:37,800
your assessment of the scene 
today, how do you see IM 

307
00:15:37,800 --> 00:15:40,120
conferences? 
And have you noticed any 

308
00:15:40,120 --> 00:15:42,520
evolution maybe within the last 
couple years? 

309
00:15:42,520 --> 00:15:45,200
Is it, I feel like, you know, a 
couple years ago it was all 

310
00:15:45,200 --> 00:15:48,440
right, everything is zero trust.
And then it was maybe before 

311
00:15:48,440 --> 00:15:50,640
that it was everything was 
blockchain and then it was, you 

312
00:15:50,640 --> 00:15:53,680
know, AI is kind of like the 
thing right now, like we see 

313
00:15:53,680 --> 00:15:55,320
these waves coming through. 
But I'm curious kind of like 

314
00:15:55,320 --> 00:15:59,720
what's your assessment of where 
I am conferences at large are 

315
00:15:59,720 --> 00:16:03,480
kind of at right now? 
So I think my take is not so 

316
00:16:03,480 --> 00:16:06,040
much thematic in terms of like 
what you know, conferences are 

317
00:16:06,040 --> 00:16:07,360
sort of choosing as their 
themes. 

318
00:16:07,360 --> 00:16:12,280
I think it's more about a little
bit more meta, which is I think 

319
00:16:12,280 --> 00:16:15,800
that last year certainly was 
more evidence to the fact that 

320
00:16:15,800 --> 00:16:17,760
identity based is becoming more 
and more mainstream. 

321
00:16:18,160 --> 00:16:22,080
It's a mainstream concern for 
more parts of the enterprise and

322
00:16:22,080 --> 00:16:24,040
certainly within the security 
organization. 

323
00:16:25,160 --> 00:16:27,520
And so one of the things we're 
seeing is that people that are 

324
00:16:27,520 --> 00:16:29,680
coming to conferences are first 
timers. 

325
00:16:30,400 --> 00:16:33,560
Four of those conferences, 
Identiverse, you know, Andy 

326
00:16:33,560 --> 00:16:36,440
always asks like who's, you 
know, first time is this to 

327
00:16:36,440 --> 00:16:38,840
Identiverse. 
Half the room raises their hand.

328
00:16:39,720 --> 00:16:43,640
And I would posit that a third 
to half the people that raised 

329
00:16:43,640 --> 00:16:45,800
their hand for that question are
new to identity. 

330
00:16:46,400 --> 00:16:48,320
Same basic thing happened at 
Gartner. 

331
00:16:48,320 --> 00:16:51,440
I am in Dallas in December. 
So we're seeing a lot of new 

332
00:16:51,440 --> 00:16:55,800
faces and we're seeing a lot of 
new beginning practitioners, 

333
00:16:56,520 --> 00:16:58,480
people that have done their 
career in security in other 

334
00:16:58,480 --> 00:16:59,800
places are now coming to 
identity. 

335
00:17:00,360 --> 00:17:04,800
And I think that's really great.
One of the side effects is that 

336
00:17:04,800 --> 00:17:07,119
we're gonna, I think we've 
already seen this and it will 

337
00:17:07,119 --> 00:17:11,200
continue to happen. 
Most conferences are needing to 

338
00:17:11,200 --> 00:17:16,480
Orient to those people, right? 
And so there's a lot that can be

339
00:17:16,480 --> 00:17:21,079
taught and yet still to we can 
get better at teaching it about 

340
00:17:21,079 --> 00:17:23,200
identity and there's always 
emergent topics. 

341
00:17:23,240 --> 00:17:26,079
That's important. 
I think one of the side effects 

342
00:17:26,079 --> 00:17:32,880
is that it's going to get harder
for conferences to put more 

343
00:17:32,880 --> 00:17:37,080
content on that's longer and 
more technical. 

344
00:17:37,560 --> 00:17:40,600
I have a feeling just because of
who's going to be there that 

345
00:17:40,600 --> 00:17:43,120
we're going to see a kind of 
different optimization for 

346
00:17:43,120 --> 00:17:46,560
content in the majority, like in
the sort of, let's say, 

347
00:17:46,560 --> 00:17:51,000
mainstage identity conferences. 
It'll be interesting to see 

348
00:17:51,000 --> 00:17:54,800
where some of the, the longer 
term, the more difficult, the 

349
00:17:54,800 --> 00:17:56,760
more challenging identity 
problems continue to be 

350
00:17:56,760 --> 00:17:58,800
discussed. 
Obviously, IOW is one of those 

351
00:17:58,800 --> 00:18:03,160
kinds of places Eici think does 
a good job in this. 

352
00:18:03,160 --> 00:18:06,120
I think Authenticate is starting
to find its legs and its voice 

353
00:18:06,120 --> 00:18:08,280
in this regard, but it'll be 
interesting to see that 

354
00:18:08,280 --> 00:18:11,400
emergence of conferences that 
are tending towards the more 

355
00:18:11,400 --> 00:18:15,320
mainstream identity topics and 
practitioners and then places 

356
00:18:15,320 --> 00:18:17,560
where people can have the harder
conversations. 

357
00:18:17,840 --> 00:18:21,440
The, the more in depth, the more
I would say nuanced 

358
00:18:21,440 --> 00:18:24,000
conversations about like you've 
got a three to five year problem

359
00:18:24,000 --> 00:18:27,400
over millions of identities. 
What does that start to look? 

360
00:18:27,400 --> 00:18:28,720
Where do those conversations 
happen? 

361
00:18:28,720 --> 00:18:31,040
Who's participating and how do 
we how do we foster more of 

362
00:18:31,040 --> 00:18:34,920
that? 
Yeah, there's a lot of good 

363
00:18:34,920 --> 00:18:37,600
thoughts. 
I, I wanted to echo something 

364
00:18:37,600 --> 00:18:42,240
you said earlier when you talked
about 2024 with all the, the new

365
00:18:42,240 --> 00:18:46,040
vendors that you're seeing and 
the really there was a ton of 

366
00:18:46,040 --> 00:18:48,600
innovation. 
And when I talked to other 

367
00:18:48,600 --> 00:18:52,440
practitioners, they talk about 
things like this massive amount 

368
00:18:52,440 --> 00:18:57,000
of identity data that they want 
to be able to use to automate 

369
00:18:57,120 --> 00:18:59,520
provision tasks. 
So you go back to the nuts and 

370
00:18:59,520 --> 00:19:03,600
bolts, but do it in a, a way 
that leverages this data that 

371
00:19:03,600 --> 00:19:05,920
they have. 
And you're starting to see 

372
00:19:05,920 --> 00:19:09,800
solutions that actually are 
things that put them in control 

373
00:19:09,800 --> 00:19:11,520
and give them the ability to do 
that. 

374
00:19:11,520 --> 00:19:17,000
So I kind of get the sense that 
those are the companies that 

375
00:19:17,000 --> 00:19:19,800
could shape the future. 
We've seen it happen a couple of

376
00:19:19,800 --> 00:19:24,880
times within the last 20 years 
where incumbents, I don't know 

377
00:19:24,880 --> 00:19:28,600
if they get fat, slow and lazy 
or, or what the case is, right? 

378
00:19:28,600 --> 00:19:33,920
Maybe that's a little too harsh,
but young, hungry companies come

379
00:19:33,920 --> 00:19:37,000
and eat their lunch. 
And I wonder if we're in the 

380
00:19:37,000 --> 00:19:41,600
reflection point for that again.
I think 2024 was good evidence 

381
00:19:41,600 --> 00:19:47,040
that we are seeing on one hand a
return to the best of platform 

382
00:19:47,040 --> 00:19:51,080
days that we saw an identity. 
We've seen it two other times. 1

383
00:19:51,080 --> 00:19:54,680
was basically CA and IBM and a 
little bit of BMC. 

384
00:19:54,680 --> 00:19:58,560
It was like who's got the most 
complete essentially suite of 

385
00:19:58,560 --> 00:20:02,520
identity. 
We saw it again and that well 

386
00:20:02,680 --> 00:20:06,000
that was a moment in time. 
We saw it again with Oracle and 

387
00:20:06,000 --> 00:20:08,520
Son. 
Now we're seeing it again and 

388
00:20:08,520 --> 00:20:14,840
it's Octa sale point. 
Ping maybe Cyber Ark Entra like 

389
00:20:15,320 --> 00:20:18,160
and we have these best of sort 
of sweet platform type things. 

390
00:20:18,680 --> 00:20:21,960
But at the same time, every time
we saw one of those movements 

391
00:20:21,960 --> 00:20:26,280
towards a best of suite or best 
of platform, we also saw a huge 

392
00:20:26,280 --> 00:20:31,080
influx of new identity vendors 
coming out with novel ways to 

393
00:20:31,080 --> 00:20:37,080
approach problems or augmenting 
some of those more traditional 

394
00:20:37,080 --> 00:20:39,840
suites to give them more 
innovative features without 

395
00:20:39,840 --> 00:20:42,520
replacing them entirely. 
A Better Together kind of 

396
00:20:42,520 --> 00:20:45,320
strategy. 
And I think that's what's going 

397
00:20:45,320 --> 00:20:51,360
to continue in 2025 is this kind
of tension towards some 

398
00:20:51,360 --> 00:20:54,440
incumbent vendors that are 
getting super, super large from 

399
00:20:54,440 --> 00:20:58,520
a sort of footprint inside of 
IAM customer base as well and a 

400
00:20:58,520 --> 00:21:02,800
bunch of new folks coming in and
saying yes, but they're missing 

401
00:21:02,800 --> 00:21:06,320
a bunch of things. 
We can't claim that we're going 

402
00:21:06,320 --> 00:21:10,720
to displace your 10 year old 
sail point installation or what 

403
00:21:10,720 --> 00:21:12,880
have you. 
But what we can do is add these 

404
00:21:12,880 --> 00:21:15,160
capabilities to it. 
That's going to help reduce your

405
00:21:15,160 --> 00:21:18,360
burden, make you more efficient,
get you better integrated with 

406
00:21:18,360 --> 00:21:20,840
security, what have you. 
I think there's a whole influx 

407
00:21:20,840 --> 00:21:22,480
of that's going to happen in 
2025. 

408
00:21:22,480 --> 00:21:25,000
We'll start to see that in the 
market shortly. 

409
00:21:28,360 --> 00:21:31,240
So I wanted to talk about 
something that you published 

410
00:21:31,240 --> 00:21:35,800
last year, which to me, I, I 
loved it because it's like, I'm 

411
00:21:35,800 --> 00:21:38,800
going to, nobody asked for this.
I'm just going to put it out 

412
00:21:38,800 --> 00:21:41,040
there. 
It's kind of a, a mini series 

413
00:21:41,040 --> 00:21:42,800
blog. 
You broke it up into a few 

414
00:21:42,800 --> 00:21:46,800
different parts, but the idea 
was you're kind of laying out 

415
00:21:46,800 --> 00:21:51,520
that the argument that modern 
identity architectures need to 

416
00:21:51,520 --> 00:21:54,640
be or are different. 
You kind of talked about almost 

417
00:21:54,640 --> 00:21:58,000
what I would call a reference 
architecture or some of the 

418
00:21:58,000 --> 00:22:02,440
major themes that, that make up 
this modern identity 

419
00:22:02,440 --> 00:22:06,200
architecture. 
Originally, I think it was 4 

420
00:22:06,200 --> 00:22:09,560
principles or 4 layers, if you 
will. 

421
00:22:09,840 --> 00:22:14,160
I think you're evolving it, 
which just goes to show, I mean,

422
00:22:14,160 --> 00:22:16,320
to me, that's, that's what it 
should be, right? 

423
00:22:16,320 --> 00:22:18,920
Otherwise it's just, it's going 
to be thrown out there and die 

424
00:22:18,920 --> 00:22:21,480
on the vine. 
You're evolving it, but kind of 

425
00:22:21,480 --> 00:22:23,960
the five principles that I've 
heard you talk about anyway, 

426
00:22:24,320 --> 00:22:29,680
policy, data, orchestration, 
execution and events. 

427
00:22:30,720 --> 00:22:32,840
Did I describe that right? 
I mean is that? 

428
00:22:33,240 --> 00:22:35,720
Yeah. 
Let me paint the picture, which 

429
00:22:35,720 --> 00:22:42,400
is that I, I last year had two 
things I realized. 1 is that the

430
00:22:42,400 --> 00:22:46,040
names of the markets that we 
have with an identity don't make

431
00:22:46,040 --> 00:22:48,880
any sense anymore, right? 
Case in point, access 

432
00:22:48,880 --> 00:22:52,680
management. 
Is access management single sign

433
00:22:52,680 --> 00:22:55,840
on? 
Is it authorization? 

434
00:22:56,760 --> 00:22:59,640
Isn't it the teams that field 
the tickets from service now 

435
00:22:59,640 --> 00:23:01,920
that then go build people's 
accounts? 

436
00:23:01,920 --> 00:23:05,320
Isn't that managing access? 
Like what the heck does the do 

437
00:23:05,320 --> 00:23:07,000
these words mean? 
And access management is not the

438
00:23:07,000 --> 00:23:09,960
only one where you're like, I 
don't understand what's in this 

439
00:23:09,960 --> 00:23:11,680
bucket. 
Like I don't understand what the

440
00:23:11,680 --> 00:23:13,640
feature boundaries are of these 
markets anymore. 

441
00:23:13,640 --> 00:23:15,960
It's super, super blurry. 
Part 1. 

442
00:23:15,960 --> 00:23:27,040
Part 2 is I don't know where the
IAM market is going per SE, but 

443
00:23:27,040 --> 00:23:31,200
I'm starting to see sort of 
evidence that there's a foot 

444
00:23:31,200 --> 00:23:39,600
race going on towards some form 
of a enhanced data tier. 

445
00:23:39,720 --> 00:23:43,240
We can talk a little bit more 
about that informed by more 

446
00:23:43,240 --> 00:23:47,040
robust and contextual policy, 
powered by real time events. 

447
00:23:48,040 --> 00:23:54,080
And that, by the way, does not 
fit neatly into the identity 

448
00:23:54,080 --> 00:23:56,400
security bucket or any damn 
bucket, right? 

449
00:23:56,520 --> 00:23:58,000
So I'm like, OK, I've had enough
of this. 

450
00:23:58,480 --> 00:24:02,000
I'm going to write everything 
out of my head that I've got 

451
00:24:02,000 --> 00:24:05,240
swirling around because what I 
think I'm seeing is an emergent 

452
00:24:05,240 --> 00:24:10,080
architecture for what we should 
be heading towards that 

453
00:24:10,120 --> 00:24:13,120
acknowledges the realities of an
identity team. 

454
00:24:13,160 --> 00:24:16,920
And one of those realities is 
you don't replace major 

455
00:24:16,920 --> 00:24:18,720
constituents in your 
architecture very often. 

456
00:24:19,360 --> 00:24:22,000
Once a decade you change out 
your IDP, Once a decade you 

457
00:24:22,000 --> 00:24:27,040
change out your IGA. 
And if you've got different 

458
00:24:27,040 --> 00:24:29,400
kinds of needs that the business
is bringing to you, like case in

459
00:24:29,400 --> 00:24:33,040
point, you need fappy support. 
Your IDP may not have that. 

460
00:24:33,680 --> 00:24:35,200
Are you going to throw out that 
IDP? 

461
00:24:35,240 --> 00:24:39,480
Heck no, because it's doing SSO 
for like a gazillion things plus

462
00:24:39,480 --> 00:24:42,680
all your O auth brokering. 
What you might do is augment it 

463
00:24:43,080 --> 00:24:44,680
with a specialized solution that
has it. 

464
00:24:45,120 --> 00:24:47,600
Well, all of a sudden now you 
find yourself that's an identity

465
00:24:47,600 --> 00:24:51,120
fabric. 
How the hell is this all going 

466
00:24:51,120 --> 00:24:54,040
to work together? 
And so I started just writing 

467
00:24:54,040 --> 00:24:59,160
like just getting it all out. 
And I thought it was going to be

468
00:24:59,160 --> 00:25:02,800
a short piece. 
That was a lie I told myself. 

469
00:25:03,120 --> 00:25:07,520
And so one of the things that's 
in there is a notional reference

470
00:25:07,520 --> 00:25:10,120
architecture and it talks about 
those five components that you 

471
00:25:10,120 --> 00:25:15,280
mentioned and describes the 
interplay between them as this 

472
00:25:15,280 --> 00:25:17,920
is what I think, this is where I
think we're headed from an 

473
00:25:17,920 --> 00:25:21,640
architectural perspective. 
At least you write the documents

474
00:25:21,640 --> 00:25:26,480
or the blogs for. 
I just needed to get it out of 

475
00:25:26,480 --> 00:25:30,000
my head right And for. 
You right, Ian, It's kind of 

476
00:25:30,000 --> 00:25:35,040
like thinking out loud. 
A lot of look, I am. 

477
00:25:36,440 --> 00:25:38,600
I've found in my career that 
I've only smarted in the 

478
00:25:38,600 --> 00:25:42,600
presence of other people. 
Like I need other people to 

479
00:25:42,600 --> 00:25:48,280
critique and push back and 
comment on and nudge to actually

480
00:25:48,280 --> 00:25:50,600
produce anything. 
And so I was like, look, I'm 

481
00:25:50,600 --> 00:25:53,480
going to get this crap out there
and then people are going to 

482
00:25:53,480 --> 00:25:56,280
beat it up and then someone's 
going to pick up a piece of this

483
00:25:56,280 --> 00:25:58,200
thing and run with it. 
And it's going to be, it's going

484
00:25:58,200 --> 00:26:00,640
to be better. 
Like, let's just do that. 

485
00:26:01,120 --> 00:26:04,400
So in some regards, yes, I wrote
it for architects, I wrote it 

486
00:26:04,400 --> 00:26:07,200
for product managers also, like 
I always sort of write for 

487
00:26:07,200 --> 00:26:09,920
myself in that regard of like, 
hey, like how should I be 

488
00:26:09,920 --> 00:26:12,320
thinking about the next three 
years of where I want to take my

489
00:26:12,320 --> 00:26:13,840
product? 
If I'm a product owner or 

490
00:26:13,840 --> 00:26:16,480
product manager? 
And if I'm in large enterprise, 

491
00:26:16,480 --> 00:26:19,000
like same thing. 
Like I've got a whole bunch of 

492
00:26:19,000 --> 00:26:21,360
piece parts. 
How the heck is this all going 

493
00:26:21,360 --> 00:26:24,920
to work together? 
And how am I going to be, how is

494
00:26:24,920 --> 00:26:27,080
that architecture going to be 
stressed in the coming years? 

495
00:26:27,080 --> 00:26:29,240
And what should I, what should I
think about as I keep going 

496
00:26:29,240 --> 00:26:31,240
forward? 
So I didn't write it for a 

497
00:26:31,240 --> 00:26:33,480
single persona. 
I wrote it for people that were 

498
00:26:33,480 --> 00:26:38,040
just genuinely curious and could
find something in there that 

499
00:26:38,040 --> 00:26:39,600
they could use. 
Maybe not the whole thing, 

500
00:26:39,680 --> 00:26:42,160
that's fine, I just wanted to 
get some ideas out there. 

501
00:26:42,880 --> 00:26:47,720
Yeah, I I think that you hit the
nail on the head in turn like 

502
00:26:47,720 --> 00:26:50,520
you used a great example, what 
is access management. 

503
00:26:50,720 --> 00:26:54,000
But as you think about what we 
have been doing for a living for

504
00:26:54,000 --> 00:26:57,720
the last 20 plus years, it's 
identity and access management 

505
00:26:57,720 --> 00:27:01,120
on now you, how do you even 
define that? 

506
00:27:01,360 --> 00:27:04,240
People? 
You say what is access 

507
00:27:04,240 --> 00:27:08,040
management? 
But I, I think that's, that is 

508
00:27:08,160 --> 00:27:14,000
the under pinning or the under 
churn of what we're doing here, 

509
00:27:14,000 --> 00:27:17,840
which is these definitions are 
constantly changing the identity

510
00:27:17,840 --> 00:27:19,800
access management, that's 
digital identity. 

511
00:27:20,120 --> 00:27:22,520
What is it now? 
It's an identity security. 

512
00:27:23,480 --> 00:27:26,960
Is that just a buzz term or is 
that actually something real? 

513
00:27:28,280 --> 00:27:29,440
And that's not a question for 
you. 

514
00:27:29,440 --> 00:27:32,240
I'm just, yeah, I'm just talking
out loud. 

515
00:27:34,000 --> 00:27:37,880
So, so Jim, my reaction to that 
was like, let's focus on the 

516
00:27:37,880 --> 00:27:41,600
outcomes that the things that I 
have can have, right? 

517
00:27:41,600 --> 00:27:43,920
So like I've got these pieces of
things in my identity 

518
00:27:43,920 --> 00:27:46,440
infrastructure, What outcomes 
can I achieve with them? 

519
00:27:46,440 --> 00:27:49,400
And I I've been trying to drive 
to like focus on the outcomes 

520
00:27:49,400 --> 00:27:51,720
that you want the architecture 
to have or your infrastructure 

521
00:27:51,720 --> 00:27:53,920
to have. 
And then let's, we can give 

522
00:27:53,920 --> 00:27:56,360
those things names or not, it 
doesn't matter. 

523
00:27:56,600 --> 00:27:59,520
And if you're using a tool in 
kind of a funny way, but it, it 

524
00:27:59,520 --> 00:28:01,480
scratches the itch, it reaches 
that outcome. 

525
00:28:01,840 --> 00:28:05,400
Who's to say that's wrong? 
Like I'm, I think we got to get 

526
00:28:05,400 --> 00:28:08,760
away from some of those sort of 
strictly bucketed market 

527
00:28:08,760 --> 00:28:11,320
terminology and start thinking 
about like, what do we need to 

528
00:28:11,320 --> 00:28:13,640
get done? 
What is the most efficient way 

529
00:28:13,640 --> 00:28:16,920
for me this organization, given 
the constraints we have, to get 

530
00:28:16,920 --> 00:28:20,000
that done, get that achieved? 
Well, let's not forget the most 

531
00:28:20,000 --> 00:28:22,440
important thing here. 
It needs to have another acronym

532
00:28:23,240 --> 00:28:24,920
and it needs to conflict with 
something else within the 

533
00:28:24,920 --> 00:28:28,560
identity space. 
I'm not a barbarian, of course. 

534
00:28:28,600 --> 00:28:31,200
We need something that's utterly
confusing and, you know, 

535
00:28:31,200 --> 00:28:35,000
conflicting, of course. 
It's got to have, yeah, it's got

536
00:28:35,000 --> 00:28:38,760
to be catchy so that everybody 
can say now there's more modern 

537
00:28:38,760 --> 00:28:43,080
identity architecture. 
To be fair, Dave Birch said. 

538
00:28:43,080 --> 00:28:44,920
I should have called the 
architecture dope. 

539
00:28:45,960 --> 00:28:49,240
I'm like, yeah, but that's like 
the 80s calling and like that. 

540
00:28:49,240 --> 00:28:51,960
I have like control essay 
nightmares when you start doing 

541
00:28:51,960 --> 00:28:53,760
that. 
And so like, I don't think 

542
00:28:53,760 --> 00:28:56,040
that's super cool, but. 
Everything's just a cycle, Ian. 

543
00:28:56,040 --> 00:28:58,360
It's dope. 
And then you have belt the bell 

544
00:28:58,360 --> 00:29:00,280
bottom principle, right? 
We have to figure out how that 

545
00:29:00,280 --> 00:29:01,840
works. 
And I am, Yeah. 

546
00:29:01,840 --> 00:29:04,680
And then classic rock like 
Nirvana, which, oh, that makes 

547
00:29:04,680 --> 00:29:07,880
me feel old. 
Yeah, exactly. 

548
00:29:07,880 --> 00:29:10,640
That'll be cool. 
And it's by the time you're 

549
00:29:10,640 --> 00:29:12,640
like, oh, turn, turn the music 
down. 

550
00:29:12,880 --> 00:29:16,280
That's when it'll be cool again.
I think we can agree classic 

551
00:29:16,280 --> 00:29:21,120
rock is music from the 70s. 
Everything else is not classic 

552
00:29:21,120 --> 00:29:23,000
rock. 
I agree with that. 

553
00:29:23,320 --> 00:29:24,880
I'm with you. 
That's that's a platform. 

554
00:29:24,880 --> 00:29:27,960
But here's the thing. 
I mean, the 70s are like a 

555
00:29:27,960 --> 00:29:31,040
billion years ago and it's like 
me in the 70s are like Oh my 

556
00:29:31,040 --> 00:29:35,280
God, like Glenn Miller is the 
classic rock of like my 

557
00:29:35,280 --> 00:29:38,000
grandparents generation. 
Like oh God, what does this mean

558
00:29:38,000 --> 00:29:42,440
for me anyway? 
We went, we went way off with 

559
00:29:42,440 --> 00:29:45,200
that one. 
Sorry. 

560
00:29:45,760 --> 00:29:50,600
What's these five elements? 
Are they layers of this like a 

561
00:29:50,600 --> 00:29:53,520
reference architecture? 
Or is there just too much 

562
00:29:53,600 --> 00:29:58,200
blurring to call it layers? 
I refer to them as layers and 

563
00:29:58,200 --> 00:30:01,280
you know I sort of start with 
policy is the first one like 

564
00:30:01,720 --> 00:30:04,520
it's the backdrop, right. 
We are awash in our enterprises 

565
00:30:04,520 --> 00:30:09,280
and policy, both sort of 
business rules but also the 

566
00:30:09,280 --> 00:30:11,840
technical ones. 
And we know the well and 

567
00:30:11,840 --> 00:30:14,360
identity, right there are 
provisioning policies, who's 

568
00:30:14,360 --> 00:30:16,840
supposed to get what you know, 
what are the attributes we need 

569
00:30:16,840 --> 00:30:19,640
to set like it's the 
configurations in our SSO tools 

570
00:30:19,640 --> 00:30:23,680
like we recognize those things. 
But one of the realizations I 

571
00:30:23,680 --> 00:30:29,200
had was traditionally speaking, 
our identity products only could

572
00:30:29,200 --> 00:30:34,840
describe policies and knew about
data that they could interact 

573
00:30:34,840 --> 00:30:36,240
with through their execution 
layer. 

574
00:30:36,800 --> 00:30:39,560
So if I was a provisioning 
product, the data I knew about 

575
00:30:39,840 --> 00:30:42,600
which things that I had a 
connector for and I could write 

576
00:30:42,600 --> 00:30:47,280
policies about those things. 
In the modern era, I want to 

577
00:30:47,280 --> 00:30:51,080
describe a policy that says, 
well before you go accessing 

578
00:30:51,080 --> 00:30:55,360
production Azure instance, 
there's got to be a ServiceNow 

579
00:30:55,360 --> 00:30:59,960
ticket open in your name 
referencing the specific Azure 

580
00:31:00,000 --> 00:31:01,600
account that we need to go talk 
to. 

581
00:31:02,120 --> 00:31:04,920
You need to be coming from a 
managed product or a managed 

582
00:31:04,920 --> 00:31:07,520
laptop. 
It needs to be fully patched. 

583
00:31:07,800 --> 00:31:12,520
And then if all those things are
true and we're not in the last 

584
00:31:12,520 --> 00:31:17,080
days of the quarter, then get 
this ephemeral role that I want 

585
00:31:17,080 --> 00:31:19,480
to assign to your access and let
the IDP do that. 

586
00:31:19,680 --> 00:31:21,400
And then it will go away when 
things are done. 

587
00:31:22,480 --> 00:31:25,160
That's not the kind of policy 
you could write in a traditional

588
00:31:25,160 --> 00:31:28,080
system. 
It is 100% however, the kind of 

589
00:31:28,080 --> 00:31:32,000
policy that if you step away 
from the technology, what people

590
00:31:32,000 --> 00:31:35,360
want to have as outcomes, what 
they want to put in place in 

591
00:31:35,360 --> 00:31:38,240
their enterprises. 
But they got a jury rig it 

592
00:31:38,240 --> 00:31:42,440
between 5 different technologies
that don't talk like this only 

593
00:31:42,440 --> 00:31:45,080
gets worse when you realize, 
well, how many components are in

594
00:31:45,080 --> 00:31:48,000
my identity architecture, like 
in my infrastructure, how do I 

595
00:31:48,000 --> 00:31:51,160
coordinate that stuff? 
So policy is The thing is the 

596
00:31:51,160 --> 00:31:54,080
backdrop, right? 
That is the that pervasive layer

597
00:31:54,080 --> 00:32:00,160
and it will be tiered. 
And I know that's a hard topic 

598
00:32:00,160 --> 00:32:02,920
in and of itself. 
And I don't want to make light 

599
00:32:02,920 --> 00:32:05,840
of it because the more I talk to
people at large enterprise, 

600
00:32:05,840 --> 00:32:09,680
they're saying I, as an identity
team, want to describe a set of 

601
00:32:09,680 --> 00:32:11,880
guard rails. 
The people that are actually 

602
00:32:11,880 --> 00:32:15,000
doing the identity work in terms
of implementing systems that 

603
00:32:15,000 --> 00:32:17,320
consume identity services, 
they're at the edge. 

604
00:32:17,360 --> 00:32:19,400
They've got their own rules 
because they're closest to the 

605
00:32:19,400 --> 00:32:21,600
application. 
How do I make this coherent? 

606
00:32:21,600 --> 00:32:24,440
How do I link these things? 
I don't have good answers to 

607
00:32:24,440 --> 00:32:30,400
that yet, but I acknowledge that
like this is still a place that 

608
00:32:30,400 --> 00:32:32,080
we can do better. 
And I think it's actually an 

609
00:32:32,080 --> 00:32:34,880
interesting opportunity 
legitimately for AI. 

610
00:32:35,200 --> 00:32:38,360
I'm just not sure how yet. 
Like the oh, create a policy 

611
00:32:38,360 --> 00:32:39,600
from natural language blah blah 
blah. 

612
00:32:39,600 --> 00:32:42,200
That's boring. 
I mean like real interesting use

613
00:32:42,200 --> 00:32:43,960
of AII, just haven't seen it 
yet. 

614
00:32:45,120 --> 00:32:48,040
Well, I think that's like what 
you just described is like 

615
00:32:48,040 --> 00:32:50,440
Nirvana, right? 
It's a whole bunch of like if, 

616
00:32:50,440 --> 00:32:54,160
then statements and that forms 
your policy of when you're 

617
00:32:54,160 --> 00:32:56,960
allowed to do things. 
And I look, I say it's all due 

618
00:32:56,960 --> 00:32:58,280
respect. 
I love it. 

619
00:32:58,800 --> 00:33:04,400
I just don't see it happening 
anytime soon for even half of 

620
00:33:04,800 --> 00:33:06,160
the organizations out there with
I am stuff. 

621
00:33:06,160 --> 00:33:10,000
Because it takes so long for 
organizations to invest in 

622
00:33:10,000 --> 00:33:13,240
technology, they're going to 
need probably a couple different

623
00:33:13,240 --> 00:33:15,960
tools to do that. 
They're going to need good data,

624
00:33:16,040 --> 00:33:17,560
right to do sort of things like 
that. 

625
00:33:18,200 --> 00:33:22,200
And you know, for every cutting 
edge Google, Microsoft, Apple, 

626
00:33:22,840 --> 00:33:26,520
TikTok, PayPal, right, whoever 
it may be who is really cutting 

627
00:33:26,520 --> 00:33:30,640
edge of I am, there are 100 a 
thousand times more companies 

628
00:33:30,640 --> 00:33:34,920
who are still getting a fax to 
get somebody on boarded. 

629
00:33:35,680 --> 00:33:37,840
Right. 
I mean, it's, it's, it's, it 

630
00:33:37,840 --> 00:33:41,960
sounds cool, it sounds neat. 
And then I get so I feel like 

631
00:33:41,960 --> 00:33:46,280
pessimistic about like, well, 
that's, that's 1015 years ago 

632
00:33:46,280 --> 00:33:50,200
realistically for, you know, 
most companies to aspire to 

633
00:33:50,200 --> 00:33:53,920
that, if they even get that far.
Help me talk to you about the 

634
00:33:53,920 --> 00:33:55,760
ledge because I love the idea of
it. 

635
00:33:56,120 --> 00:33:57,760
I just don't see it happening 
anytime soon. 

636
00:33:58,040 --> 00:34:00,680
So I think there's two things 
that might give you hope to 

637
00:34:00,760 --> 00:34:02,400
carry on. 
Like I didn't realize that we're

638
00:34:02,400 --> 00:34:04,840
doing this as like it's the 
Wonderful Life edition of. 

639
00:34:07,280 --> 00:34:11,000
I am therapy with Ian. 
So so two things to consider. 1 

640
00:34:11,000 --> 00:34:18,800
is standards help us build a 
better identity fabric and allow

641
00:34:18,800 --> 00:34:20,360
for orchestration between 
components. 

642
00:34:21,239 --> 00:34:25,600
And I think that's really 
important Things like shared 

643
00:34:25,600 --> 00:34:28,920
signals is one of those things 
that I think is really, really 

644
00:34:28,920 --> 00:34:32,320
important to help us here. 
Both respond more dynamically 

645
00:34:33,040 --> 00:34:36,280
closer to the incident, closer 
to whatever that that that 

646
00:34:36,719 --> 00:34:44,560
decision making moment is. 
And that that allows us to put 

647
00:34:44,560 --> 00:34:46,960
smaller components into our 
identity architecture without 

648
00:34:46,960 --> 00:34:52,239
upsetting the apple cart, right?
So if you're, if you've got a 

649
00:34:52,239 --> 00:34:56,840
lot of sort of tech inertia 
because of whether it's on Prem 

650
00:34:56,840 --> 00:34:59,080
legacy that, you know, you want 
to migrate, but that's a five 

651
00:34:59,080 --> 00:35:01,040
year project and that's what 
we're doing and we're going to 

652
00:35:01,040 --> 00:35:04,160
go knock it down. 
Or you've just got sort of basic

653
00:35:05,200 --> 00:35:09,120
components to begin with. 
You still have an opportunity to

654
00:35:09,120 --> 00:35:14,360
add fit for purpose components, 
essentially capabilities. 

655
00:35:15,000 --> 00:35:20,520
I still think that's true. 
What you might lack is the 

656
00:35:20,520 --> 00:35:23,040
staffing to be able to operate 
it. 

657
00:35:23,920 --> 00:35:29,120
What you might lack is a seat at
the table that says, hey, 

658
00:35:29,160 --> 00:35:33,040
security, You've got a bunch of 
requirements here that you keep 

659
00:35:33,040 --> 00:35:37,400
pushing on application teams. 
Like for example, they've got to

660
00:35:37,400 --> 00:35:42,560
be coming from, you know, I want
a full ZTNA type situation and I

661
00:35:42,560 --> 00:35:45,600
want this MFA. 
You, you, you're doing all these

662
00:35:45,600 --> 00:35:50,160
things, but all of those 
controls are disjoint and 

663
00:35:50,160 --> 00:35:54,280
they're not actually been sort 
of laid out together because 

664
00:35:54,280 --> 00:35:56,560
they have to really run in 
parallel in a lot of ways. 

665
00:35:57,840 --> 00:36:01,200
And I think this is, this is an 
opportunity for, to me, what I 

666
00:36:01,200 --> 00:36:04,280
think what Gartner would call 
identity first security. 

667
00:36:04,280 --> 00:36:06,800
They really hate the identity 
security term. 

668
00:36:07,080 --> 00:36:09,800
It's really entertaining to 
watch them kind of go off on 

669
00:36:09,800 --> 00:36:15,640
that of just the, how do we make
our security controls and our 

670
00:36:15,640 --> 00:36:18,360
identity controls first and 
foremost in that sort of set of 

671
00:36:18,360 --> 00:36:21,920
security controls and 
orchestrate that to happen one 

672
00:36:21,920 --> 00:36:26,800
side. 
The other side of it is, but one

673
00:36:26,800 --> 00:36:29,800
of the trends we're seeing is 
that people are building data 

674
00:36:29,800 --> 00:36:34,680
tiers that are considering more 
than just one flavour of data, 

675
00:36:34,680 --> 00:36:37,120
right? 
Used to be my IGA tool had admin

676
00:36:37,120 --> 00:36:39,960
time data. 
What could I write a connector 

677
00:36:39,960 --> 00:36:42,720
for? 
Pull data back, provision back 

678
00:36:42,720 --> 00:36:45,680
out again, right? 
And our access management tool 

679
00:36:45,680 --> 00:36:47,560
knew about systems it was 
connected to. 

680
00:36:47,560 --> 00:36:49,280
And who attempted to create a 
session? 

681
00:36:49,280 --> 00:36:51,800
Did we create that session? 
When did we log that person out?

682
00:36:52,600 --> 00:36:54,480
Never. 
The two shall meet, right? 

683
00:36:54,480 --> 00:36:58,240
Like totally silo data. 
Now we're starting to see people

684
00:36:58,240 --> 00:37:00,560
say, let's bring those sets of 
data together, let's bring those

685
00:37:00,560 --> 00:37:06,560
things together and then be able
to have signal information. 

686
00:37:06,560 --> 00:37:11,120
So say shared shared signals 
framework from things like our 

687
00:37:11,120 --> 00:37:16,640
EDR starting to facilitate this 
thing where now you've actually 

688
00:37:16,640 --> 00:37:19,320
got the data you can reason 
against, even if you're writing 

689
00:37:19,320 --> 00:37:22,320
basic policies. 
The thing that I struggle with 

690
00:37:22,520 --> 00:37:25,800
is it is bananas. 
If you look at someone's 

691
00:37:25,800 --> 00:37:28,920
identity architecture, each 
component in their architecture,

692
00:37:29,240 --> 00:37:33,600
their IGA, their Pam, their SSO,
who knows what else they've got 

693
00:37:33,600 --> 00:37:35,800
in there. 
They're specialized MFA, each 

694
00:37:35,800 --> 00:37:37,320
one of them has their own data 
repository. 

695
00:37:37,880 --> 00:37:41,840
I guarantee you that like 20 to 
30% of the data in each one of 

696
00:37:41,840 --> 00:37:45,800
those things is duplicated with 
one other component, if not all 

697
00:37:45,800 --> 00:37:48,320
of them. 
How on earth are we supposed to 

698
00:37:48,320 --> 00:37:51,200
operate this monster if we're 
not all reading from the same 

699
00:37:51,200 --> 00:37:54,280
page? 
And so one of the tenants I say 

700
00:37:54,280 --> 00:37:59,160
in modern I am is a unified data
tier that everything in the 

701
00:37:59,160 --> 00:38:04,800
fabric can pull from and use at 
least as a system of record and 

702
00:38:04,800 --> 00:38:08,120
bring proper data management 
practitioners to this 

703
00:38:08,120 --> 00:38:12,280
conversation as opposed to us I 
am people being like, cool, I 

704
00:38:12,280 --> 00:38:13,960
know what I'm doing down here in
the data tier. 

705
00:38:14,040 --> 00:38:16,000
You don't. 
You just don't, right? 

706
00:38:16,320 --> 00:38:19,280
Data governance is a real thing.
Let's bring those practitioners 

707
00:38:19,280 --> 00:38:22,360
into this story. 
All right, let me try to swing 

708
00:38:22,360 --> 00:38:24,200
it back to the positive side 
because you sparked a couple 

709
00:38:24,200 --> 00:38:27,840
thoughts in my head. 
And one is, is there a catch up 

710
00:38:27,840 --> 00:38:32,400
point here or a level skip or 
whatever we want to call it 

711
00:38:32,400 --> 00:38:37,800
where we say, OK, yeah, maybe we
missed the boat on IGA, you 

712
00:38:37,800 --> 00:38:41,680
know, over the last 10 years. 
But if we adopt this mindset, 

713
00:38:41,680 --> 00:38:43,920
this modern architecture, this 
modern identity kind of 

714
00:38:43,920 --> 00:38:47,080
thinking, is there an 
opportunity for organizations 

715
00:38:47,080 --> 00:38:50,240
who maybe missed that boat to 
skip ahead to, hey, you know 

716
00:38:50,240 --> 00:38:52,200
what, we've got some new tools 
that are coming out. 

717
00:38:52,200 --> 00:38:53,560
We're better at our data. 
Maybe we're more 

718
00:38:53,560 --> 00:38:56,320
organizationally sound when it 
comes to, you know, how we 

719
00:38:56,320 --> 00:38:57,560
collect that kind of stuff and 
store it. 

720
00:38:58,160 --> 00:39:00,560
Maybe I don't need all those 
other components that at that 

721
00:39:00,560 --> 00:39:02,160
point might be considered more 
legacy. 

722
00:39:02,400 --> 00:39:03,400
Is there an opportunity for 
that? 

723
00:39:03,960 --> 00:39:07,320
I think there is an opportunity.
I think it's around taking the 

724
00:39:07,320 --> 00:39:13,000
heart where you can, where is 
most impactful 0 standing 

725
00:39:13,000 --> 00:39:15,200
privilege. 
Leave aside the plumbing, leave 

726
00:39:15,200 --> 00:39:17,360
aside all the things that I 
actually talked about in in 

727
00:39:17,360 --> 00:39:23,040
those blog pieces and focus on 
where do we have the opportunity

728
00:39:23,040 --> 00:39:28,120
to use ephemeral access? 
And can we describe what the 

729
00:39:28,120 --> 00:39:30,720
appropriate access is for a 
certain job function? 

730
00:39:30,720 --> 00:39:33,840
So a production instance, break 
glass scenario. 

731
00:39:34,080 --> 00:39:35,840
What do developers need in 
stage? 

732
00:39:35,840 --> 00:39:40,440
What do they need in test and 
where systems and increasingly 

733
00:39:40,440 --> 00:39:43,640
especially our cloud ones, do 
facilitate ephemeral access. 

734
00:39:43,640 --> 00:39:46,160
So you get something assigned at
the beginning of your session 

735
00:39:46,160 --> 00:39:48,480
and when that session's over, it
goes away. 

736
00:39:49,640 --> 00:39:57,040
Holding tight to that as a goal 
I think will have sort of knock 

737
00:39:57,040 --> 00:40:00,200
on effects of like, OK, cool, I 
can do that in these 

738
00:40:00,200 --> 00:40:03,680
environments. 
Now, how do I better describe 

739
00:40:03,760 --> 00:40:06,840
the rules of the game here? 
Where should my control points 

740
00:40:06,840 --> 00:40:08,240
be? 
I think it leads to better 

741
00:40:08,240 --> 00:40:14,160
conversations in places that 
don't facilitate ZSP as easily 

742
00:40:14,160 --> 00:40:17,960
or efemoral axis as easily. 
That's places to then take a 

743
00:40:17,960 --> 00:40:22,160
really sharp eye and look at it 
and say, is this the place where

744
00:40:22,160 --> 00:40:27,480
we need to do more role 
engineering, more QA, Rs, what 

745
00:40:27,480 --> 00:40:30,960
have you And really like focus 
the scope of where we're doing 

746
00:40:30,960 --> 00:40:35,240
more heavyweight traditional I 
am and start to find pieces 

747
00:40:35,800 --> 00:40:39,400
critical, critical systems, 
cloud systems, what have you to 

748
00:40:39,400 --> 00:40:43,120
actually try to bite off some of
the ZSP concepts and start to 

749
00:40:43,120 --> 00:40:46,680
develop those that muscle there.
And I think there really is an 

750
00:40:46,680 --> 00:40:50,440
opportunity for kind of a catch 
up there because we're now 

751
00:40:50,440 --> 00:40:53,360
increasingly finding high impact
systems that do facilitate it. 

752
00:40:53,800 --> 00:40:56,240
That means you don't have to 
bring all the tools of the last 

753
00:40:56,240 --> 00:40:58,560
decade to bear. 
You actually can do this 

754
00:40:58,560 --> 00:41:01,320
differently. 
Lighter weight, easier to audit,

755
00:41:01,600 --> 00:41:05,320
more effective. 
I can see where you broke this 

756
00:41:05,600 --> 00:41:09,520
into multiple blogs for 
instance, than just one blog and

757
00:41:09,520 --> 00:41:12,800
layout. 
I'm threatening to glue them all

758
00:41:12,800 --> 00:41:15,480
back together and make like an 
e-book that I don't know I'll 

759
00:41:15,480 --> 00:41:16,720
print out for my mom or 
something. 

760
00:41:16,720 --> 00:41:20,560
I'm not sure what I'm doing. 
So you talked about policy. 

761
00:41:20,560 --> 00:41:23,440
I had a bunch of follow up 
questions, but I think we should

762
00:41:23,440 --> 00:41:29,840
keep pace when it's the data 
talked about data lake earlier I

763
00:41:29,840 --> 00:41:33,960
even had just a foundational 
question of like, OK, what is 

764
00:41:33,960 --> 00:41:36,080
identity data? 
You actually started a whole 

765
00:41:36,080 --> 00:41:39,240
piece around what is identity 
data? 

766
00:41:41,200 --> 00:41:45,840
I have always kind of felt like 
there's the black and the white 

767
00:41:45,840 --> 00:41:47,640
and then there's the Gray in 
between. 

768
00:41:47,760 --> 00:41:52,840
There's information like 
transactions that Ian did on 

769
00:41:52,840 --> 00:41:55,400
Amazon, those are not identity 
data. 

770
00:41:55,720 --> 00:42:00,240
There's Ian's credentials to log
into Amazon, that's identity 

771
00:42:00,240 --> 00:42:02,000
data. 
Then there's a whole bunch of 

772
00:42:02,000 --> 00:42:06,840
stuff in between like billing 
address and other things that 

773
00:42:07,600 --> 00:42:11,600
maybe they're application 
specific, but they could 

774
00:42:11,600 --> 00:42:15,520
contribute to, oh, you know, Ian
lives in this part of the world 

775
00:42:15,520 --> 00:42:17,720
and things like that. 
We can make some identity 

776
00:42:17,720 --> 00:42:23,240
decision based on it. 
What I'm finding as I talked to 

777
00:42:23,280 --> 00:42:28,240
more identity practitioners is 
that they want to solve their 

778
00:42:28,240 --> 00:42:35,280
business specific identity and 
access issues with data that 

779
00:42:35,280 --> 00:42:38,920
matters to them. 
You know, if they're, you know, 

780
00:42:38,920 --> 00:42:42,600
say in the insurance industry or
something like that, maybe 

781
00:42:42,600 --> 00:42:46,680
there's some data elements that 
come from other systems that 

782
00:42:46,800 --> 00:42:48,840
they can make access decisions 
on. 

783
00:42:50,040 --> 00:42:54,920
Do you see that's, I kind of 
feel like that is enabling that 

784
00:42:54,920 --> 00:43:01,160
type of approach is something 
that technology vendors are 

785
00:43:01,160 --> 00:43:03,960
starting to say, all right, 
well, there's all these 

786
00:43:03,960 --> 00:43:07,880
different use cases that are 
specific to not only industry, 

787
00:43:07,920 --> 00:43:11,040
but specific to clients. 
We're not going to try to solve 

788
00:43:11,040 --> 00:43:12,600
them all. 
We're going to give you the 

789
00:43:12,600 --> 00:43:15,720
platform to build it from. 
And it's not only maybe it's not

790
00:43:15,720 --> 00:43:20,480
even like a technology or 
product thing to solve. 

791
00:43:20,480 --> 00:43:24,680
Maybe it's, you know, it's just 
building a platform. 

792
00:43:24,680 --> 00:43:28,960
So I, I guess like turning all 
that into a question is what 

793
00:43:28,960 --> 00:43:30,720
were you talking about with what
were you? 

794
00:43:30,880 --> 00:43:34,400
Thinking what the what? 
The heck were you thinking? 

795
00:43:35,000 --> 00:43:38,960
So, so two things. 
One is I wrote about this not in

796
00:43:38,960 --> 00:43:43,440
the same series, but a post 
which is a probably bad idea, 

797
00:43:44,000 --> 00:43:46,080
which talks about workforce 
identity data platforms. 

798
00:43:46,160 --> 00:43:48,520
Get that in a SEC in the 
consumer world. 

799
00:43:49,000 --> 00:43:50,760
And I'm not talking about 
consumer, I am just, I'm talking

800
00:43:50,760 --> 00:43:54,400
about in the consumer world you 
have data platforms called 

801
00:43:54,400 --> 00:43:58,880
customer data platforms, CDPS. 
It's its own market and it 

802
00:43:58,880 --> 00:44:02,680
consumes all manner of data, 
everything from click stream 

803
00:44:02,680 --> 00:44:09,240
analytics on websites to e-mail 
open statistics to self provided

804
00:44:09,720 --> 00:44:11,560
preference information. 
You know, I'm into these 

805
00:44:11,560 --> 00:44:13,240
colours, these styles, what have
you. 

806
00:44:13,800 --> 00:44:20,600
All of that goes into ACDP and 
arguably all of that then is 

807
00:44:20,600 --> 00:44:23,960
used to build better customer 
journeys and experiences. 

808
00:44:24,840 --> 00:44:31,240
And so if you are on a major 
e-commerce site, you are very 

809
00:44:31,240 --> 00:44:33,600
much have information that is 
now in ACDP somewhere. 

810
00:44:34,760 --> 00:44:38,000
The credential that you used to 
log in, let's say it's a social 

811
00:44:38,000 --> 00:44:39,640
credential, that's also 
interesting. 

812
00:44:39,640 --> 00:44:44,320
So in my mind, I've always had 
the attitude of the data that is

813
00:44:44,320 --> 00:44:48,800
associated to you, the consumer.
CDPS are designed to do these 

814
00:44:48,800 --> 00:44:51,240
things from a data management 
perspective and then the ability

815
00:44:51,240 --> 00:44:54,120
to reason across it and make 
decisions across it and then 

816
00:44:54,120 --> 00:44:57,440
affect changing it. 
How you authenticate to This 

817
00:44:57,440 --> 00:45:02,000
site is a thin wedge of that 
information that an identity 

818
00:45:02,000 --> 00:45:05,320
team is responsible for, but 
they should be the data 

819
00:45:05,320 --> 00:45:08,760
custodians for the entire CDP. 
They don't own the CRM like that

820
00:45:08,760 --> 00:45:10,360
would be crazy to think about 
that. 

821
00:45:10,400 --> 00:45:13,680
But the notion of ACDP that 
takes all these different kinds 

822
00:45:13,680 --> 00:45:17,360
of data in terms of different 
velocities of data, structures 

823
00:45:17,360 --> 00:45:19,680
of data, and puts them together 
so that you can actually build a

824
00:45:19,680 --> 00:45:21,520
better customer experience. 
That's really cool. 

825
00:45:22,600 --> 00:45:24,600
So when I took that idea, I was 
like, what if we did that for 

826
00:45:24,600 --> 00:45:27,440
workforce? 
This is a horrible idea. 

827
00:45:27,440 --> 00:45:29,960
And I kept going through like 
how horrible of an idea is. 

828
00:45:29,960 --> 00:45:32,840
Like I'm going to throw what 
training classes you've got in 

829
00:45:32,840 --> 00:45:38,080
there and I'm going to throw 
your your 360 surveys. 

830
00:45:38,080 --> 00:45:40,160
Like I'm gonna throw everything 
in that pot. 

831
00:45:40,480 --> 00:45:42,640
And not dinner. 
I'm sorry if I'm interrupting, 

832
00:45:43,160 --> 00:45:46,720
but are you talking about like 
taking copies of the training 

833
00:45:46,720 --> 00:45:49,760
data and throwing it in your 
lake or you're just pointing to 

834
00:45:49,760 --> 00:45:50,920
it? 
Well, so here's the beautiful 

835
00:45:50,920 --> 00:45:53,960
thing is that, and This is why 
we need more data management 

836
00:45:54,240 --> 00:45:57,520
professionals in conversations 
about any practitioners is that 

837
00:45:58,280 --> 00:46:00,600
things like lake house 
architectures can do reference 

838
00:46:00,600 --> 00:46:03,160
without copy for massive data 
sets. 

839
00:46:03,160 --> 00:46:06,560
Like I didn't really learn this 
until I was at Salesforce for a 

840
00:46:06,560 --> 00:46:09,400
couple of years and looking at 
how they're building their CDP 

841
00:46:09,400 --> 00:46:13,720
and the ability to do 0 copy. 
But on the, you know, petabytes 

842
00:46:13,720 --> 00:46:16,920
of data, you're like, holy crap,
like blew my mind. 

843
00:46:16,920 --> 00:46:20,000
I got my start as an Oracle 
sales engineer. 

844
00:46:20,000 --> 00:46:23,480
Like good old relational tables 
and Oracle seven man, the world 

845
00:46:23,480 --> 00:46:27,120
is a really different place. 
And if you're listening to this 

846
00:46:27,120 --> 00:46:29,920
and you take one thing from this
is go find your data management 

847
00:46:29,920 --> 00:46:32,360
practitioners because they're 
fascinating and the things they 

848
00:46:32,360 --> 00:46:34,760
can do are fascinating. 
So I think it's reference, not 

849
00:46:34,760 --> 00:46:38,200
copy, but you may copy for a 
variety of reasons. 

850
00:46:38,240 --> 00:46:42,520
One of which guys, you know, 
this, how much in the, the 

851
00:46:42,520 --> 00:46:45,280
customers that you have and the 
work that you do is dealing with

852
00:46:45,280 --> 00:46:49,560
data quality issues and you find
those data quality issues and 

853
00:46:49,560 --> 00:46:51,920
what are you left to do? 
Go to the upstream system and be

854
00:46:51,920 --> 00:46:56,080
like, Hey, can you change this? 
Cause your use of like street is

855
00:46:56,080 --> 00:46:58,960
just all baffled and weird and 
it's causing all sorts of 

856
00:46:58,960 --> 00:47:02,000
problems that that's not a 
conversation that often goes 

857
00:47:02,000 --> 00:47:03,880
well. 
So it's left to the identity 

858
00:47:03,880 --> 00:47:06,480
team while they're marshalling 
data to fix these things. 

859
00:47:06,880 --> 00:47:09,040
So there's actually some 
legitimate reason why you do 

860
00:47:09,040 --> 00:47:11,480
want to copy some of this stuff 
so you can improve its data 

861
00:47:11,480 --> 00:47:17,960
quality. 
And so long way around, very 

862
00:47:17,960 --> 00:47:24,200
long way around, I think there 
is an opportunity to bring 

863
00:47:24,200 --> 00:47:26,800
together a variety of different 
kinds of information, whether 

864
00:47:26,800 --> 00:47:29,480
it's copy or reference, that's 
the data management team's 

865
00:47:29,480 --> 00:47:32,920
decision. 
But whether that is workforce 

866
00:47:32,920 --> 00:47:35,240
and workforce related training 
information, those kinds of 

867
00:47:35,240 --> 00:47:39,480
things, plus why don't we bring 
in other kinds of information? 

868
00:47:39,480 --> 00:47:41,000
And that leads to the 
conversation of like, should 

869
00:47:41,000 --> 00:47:43,200
this thing be its own? 
Should it be its own identity 

870
00:47:43,200 --> 00:47:45,440
like, or is it part of your 
security data? 

871
00:47:45,440 --> 00:47:49,080
Like closer to things like IP 
intelligence, other threat 

872
00:47:49,080 --> 00:47:52,800
information, zero trust, 
telemetry, things like that. 

873
00:47:53,000 --> 00:47:55,480
And now identity has its 
components in there that it can 

874
00:47:55,480 --> 00:47:57,640
reason across. 
I don't. 

875
00:47:57,800 --> 00:48:00,760
Know that's going to be. 
Some of it's going to be log 

876
00:48:00,760 --> 00:48:05,240
data, some of it's going to be 
resident in some system for 

877
00:48:05,240 --> 00:48:06,720
sure. 
Some of it's going to be third 

878
00:48:06,720 --> 00:48:10,000
party data that you can only 
write you only get through an 

879
00:48:10,000 --> 00:48:13,440
API. 
Yeah, all of those things. 

880
00:48:13,520 --> 00:48:16,400
And, and this is the important 
part, I've talked to 

881
00:48:16,400 --> 00:48:18,920
organizations who have built 
these things either inside of 

882
00:48:18,920 --> 00:48:20,600
their security data lakes or on 
their own. 

883
00:48:22,680 --> 00:48:26,880
They are a rare breed of 
organization, right to, you 

884
00:48:26,880 --> 00:48:29,880
know, the person who's like, I'm
barely holding it down as it is.

885
00:48:29,880 --> 00:48:31,680
I'm not building a data lake for
this identity type. 

886
00:48:31,680 --> 00:48:33,560
Are you kidding? 
I think what we're going to see,

887
00:48:33,560 --> 00:48:36,320
and the market is showing us 
this, is that vendors are coming

888
00:48:36,320 --> 00:48:38,680
now and saying we can at least 
combine different kinds of 

889
00:48:38,680 --> 00:48:42,400
identity data, admin time data, 
runtime data, event time data, 

890
00:48:42,840 --> 00:48:47,200
and give you a better wider view
of the playing field, the 

891
00:48:47,200 --> 00:48:49,280
ability to affect controls 
better. 

892
00:48:49,600 --> 00:48:51,800
So I think there's this 
democratization going on. 

893
00:48:51,800 --> 00:48:54,560
And yeah, some set of companies 
are going to go out there and 

894
00:48:54,560 --> 00:48:58,080
build these things. 
We're starting to see vendors 

895
00:48:58,080 --> 00:49:00,920
here saying we're doing that for
you, but no one's going to buy 

896
00:49:00,920 --> 00:49:02,560
that. 
No one is buying one of these 

897
00:49:02,560 --> 00:49:04,360
things. 
What they're buying is I need to

898
00:49:04,360 --> 00:49:07,280
be better about my IGA 
practices. 

899
00:49:07,280 --> 00:49:09,440
I need to be better about my 
standing access. 

900
00:49:09,720 --> 00:49:12,560
Oh, by the way, the thing that's
powering it is this really cool 

901
00:49:12,560 --> 00:49:14,960
data tier. 
Don't worry about it right now. 

902
00:49:15,440 --> 00:49:18,000
In a couple years, you'll be 
ready to start doing other 

903
00:49:18,000 --> 00:49:19,440
things with that. 
That's the hope I have for the 

904
00:49:19,440 --> 00:49:24,080
market. 
So the third layer was 

905
00:49:24,080 --> 00:49:28,440
orchestration and you know, 
it's, it's kind of funny because

906
00:49:28,440 --> 00:49:34,600
I was reading through this, I 
kept thinking back to Strata 

907
00:49:35,160 --> 00:49:38,040
Strata's, a company that does a 
lot of what you're talking 

908
00:49:38,040 --> 00:49:42,520
about, like policy, 
orchestration and other types of

909
00:49:42,520 --> 00:49:45,160
orchestration. 
I, I do think a lot of these 

910
00:49:45,160 --> 00:49:48,680
terms is kind of funny because I
think policy could be these 

911
00:49:48,680 --> 00:49:52,600
technical policies or they could
be your infosec policy. 

912
00:49:52,600 --> 00:49:57,240
Data could be the not when you 
talk about who has access to 

913
00:49:57,240 --> 00:50:00,880
what, it's the, what the data 
is, the what that you have 

914
00:50:00,880 --> 00:50:02,760
access to. 
But there's also this whole 

915
00:50:03,000 --> 00:50:07,400
identity data concept. 
Orchestration could be the 

916
00:50:07,560 --> 00:50:11,320
orchestration of, you know, 
these identity systems and you 

917
00:50:11,320 --> 00:50:14,040
have legacy identity systems, 
you have modern identity 

918
00:50:14,040 --> 00:50:16,000
systems. 
How do you hook them all up so 

919
00:50:16,000 --> 00:50:20,600
you can achieve full integration
without just wiping out 

920
00:50:20,600 --> 00:50:23,480
everything every time you want 
to do something new? 

921
00:50:23,920 --> 00:50:27,160
But it also could be 
orchestration of work flows. 

922
00:50:27,360 --> 00:50:30,600
But you're talking about, I 
think more the first type that I

923
00:50:30,600 --> 00:50:35,480
talked about, right, which is 
orchestrating modern and legacy 

924
00:50:35,640 --> 00:50:38,480
identity systems. 
I would think about it this way 

925
00:50:38,480 --> 00:50:43,280
is so you've got this data tier,
you then need to evaluate and 

926
00:50:43,280 --> 00:50:46,840
take action based on either 
changes in it or discoveries in 

927
00:50:46,840 --> 00:50:50,160
that information. 
And so you, that could be 

928
00:50:50,160 --> 00:50:56,760
everything from a classic 
provisioning policy to AITSM 

929
00:50:56,760 --> 00:51:02,360
ticket ticket, classic workflow 
ticket flow could also be a hey,

930
00:51:03,320 --> 00:51:07,680
I'm the IDP, we are using XYZMFA
provider. 

931
00:51:07,680 --> 00:51:10,360
I need you to go actually 
challenge this user, right? 

932
00:51:10,360 --> 00:51:12,560
So I think there's a different, 
lots of different kinds of 

933
00:51:12,560 --> 00:51:14,640
orchestration. 
It doesn't need to be massively 

934
00:51:14,640 --> 00:51:17,360
complex. 
It can be, but I actually think 

935
00:51:17,360 --> 00:51:20,760
a lot of it is just the basics 
of how do I evaluate policy 

936
00:51:20,760 --> 00:51:23,840
based on some changes in 
information and data? 

937
00:51:24,200 --> 00:51:27,600
And then what do I need to go 
tell to go do something like 

938
00:51:27,600 --> 00:51:31,320
what's my execution layer that I
want to go reach out to and 

939
00:51:31,760 --> 00:51:33,680
nudge it along to take an 
action? 

940
00:51:34,200 --> 00:51:35,960
So it can start very, very 
simple. 

941
00:51:35,960 --> 00:51:38,080
Most people have these things in
their IGH tools. 

942
00:51:38,160 --> 00:51:39,360
In fact, I would argue they all 
do. 

943
00:51:39,920 --> 00:51:42,320
But you even have it in your ID 
PS in your Pam systems. 

944
00:51:43,320 --> 00:51:46,360
That's just an acknowledgement 
that the real value in a lot of 

945
00:51:46,360 --> 00:51:48,520
our systems comes from that 
orchestration layer. 

946
00:51:48,720 --> 00:51:52,080
As complicated or as simplistic 
as it is, that's the thing that 

947
00:51:52,080 --> 00:51:53,120
really is doing the heavy 
lifting. 

948
00:51:54,920 --> 00:52:01,480
So you have OK, we went policy 
data orchestration executioned. 

949
00:52:01,800 --> 00:52:08,200
I think the execution is kind of
the these domains of identity. 

950
00:52:08,240 --> 00:52:11,880
I am technologies. 
It's the single signal platform,

951
00:52:11,880 --> 00:52:14,280
it's the IGA PAN. 
Is that right? 

952
00:52:14,320 --> 00:52:17,480
Not quite, but it's close. 
Think of it as the execution 

953
00:52:17,480 --> 00:52:20,320
layer is the interface between 
your IAM architecture and the 

954
00:52:20,320 --> 00:52:22,680
applications that you actually 
want to go manage access with 

955
00:52:22,680 --> 00:52:25,680
it. 
And so that is your provisioning

956
00:52:25,680 --> 00:52:29,760
connector lives in the execution
layer, your SSO configuration 

957
00:52:29,760 --> 00:52:33,720
effectively like the brokerage 
of a SAML flow that's an 

958
00:52:33,720 --> 00:52:37,600
execution layer example we used 
to pay for stuff in that layer 

959
00:52:38,240 --> 00:52:40,920
like we used to buy connectors. 
Like that's crazy to me. 

960
00:52:40,920 --> 00:52:42,520
Like the execution layer should 
be free. 

961
00:52:42,520 --> 00:52:48,320
And increasingly, as you have 
integration platforms as a 

962
00:52:48,320 --> 00:52:52,880
service, that's not quite the 
right the abbreviation, but 

963
00:52:53,040 --> 00:52:55,120
essentially there's whole 
businesses out there. 

964
00:52:55,120 --> 00:52:58,320
They're like, we can basically 
give you a unified API service 

965
00:52:58,320 --> 00:52:59,680
over everything you got out 
there. 

966
00:52:59,840 --> 00:53:03,640
So I can trigger create user or 
an update record anywhere you 

967
00:53:03,640 --> 00:53:05,360
want. 
That's not fun. 

968
00:53:05,400 --> 00:53:07,920
Like that's not a the IAM 
business anymore. 

969
00:53:07,920 --> 00:53:09,480
Like you shouldn't be paying for
that. 

970
00:53:09,840 --> 00:53:12,400
But it's where identity, the 
orchestration meets the real 

971
00:53:12,400 --> 00:53:14,080
world. 
That's where the rubber hits the

972
00:53:14,080 --> 00:53:15,960
road. 
OK. 

973
00:53:17,760 --> 00:53:20,560
The last one that you had, and I
don't think this was part of the

974
00:53:20,560 --> 00:53:23,560
original framework of layers was
events. 

975
00:53:24,120 --> 00:53:27,000
And I think you kind of tease us
a little bit in the beginning 

976
00:53:27,000 --> 00:53:31,400
talking about how we're moving 
toward more of a real time event

977
00:53:31,720 --> 00:53:35,960
type of environment, so 
recognizing things as they're 

978
00:53:35,960 --> 00:53:40,000
happening and some of those 
things are going to be attacks, 

979
00:53:40,000 --> 00:53:42,560
right? 
Well yes, and think about it 

980
00:53:42,560 --> 00:53:44,560
this way. 
Identity systems traditionally 

981
00:53:44,560 --> 00:53:50,840
have is a piano with about 5 
keys, join, move, leave, log in 

982
00:53:50,840 --> 00:53:53,080
or verify, log out. 
But no one ever plays the log 

983
00:53:53,080 --> 00:53:56,600
out key like that never happens.
So we have 4 * 4 notes that we 

984
00:53:56,600 --> 00:53:58,560
can play. 
We are not going to be the most 

985
00:53:58,560 --> 00:54:01,360
popular keyboardist in the town,
right? 

986
00:54:02,600 --> 00:54:06,200
Our ability to affect controls 
was significantly limited by the

987
00:54:06,200 --> 00:54:10,600
events that we could actually 
instrument join, move, leave, 

988
00:54:10,760 --> 00:54:16,120
log in or verify event time. 
Identity totally changes that 

989
00:54:16,120 --> 00:54:20,160
because now what we can say is 
look, an application out there 

990
00:54:20,480 --> 00:54:25,960
says, hey, I have my own inbuilt
transactional fraud system built

991
00:54:25,960 --> 00:54:29,000
into me and I just terminated a 
user session because it was 

992
00:54:29,000 --> 00:54:32,920
super weird. 
Basically shared signals 

993
00:54:32,920 --> 00:54:35,520
framework is Twitter for apps. 
It's like, hey, I'm just going 

994
00:54:35,520 --> 00:54:37,960
to shout into the void. 
I did a thing. 

995
00:54:37,960 --> 00:54:40,640
I terminated this session for 
this data subject because that 

996
00:54:40,640 --> 00:54:42,640
was weird. 
I don't know what's going on. 

997
00:54:43,040 --> 00:54:45,440
Maybe someone out there wants to
take an action about that, but I

998
00:54:45,440 --> 00:54:48,200
don't have to know about it. 
I, as the application don't have

999
00:54:48,200 --> 00:54:50,600
to know about who my IDP is or 
my IGA system. 

1000
00:54:50,800 --> 00:54:53,560
I simply say I terminated a 
session because of broad. 

1001
00:54:54,680 --> 00:54:57,720
Now I can pull that information 
in and say, oh, now what do I 

1002
00:54:57,720 --> 00:54:59,200
want to do if I see these kinds 
of things? 

1003
00:54:59,920 --> 00:55:02,400
Let's go find the data subject. 
Let's go tell the IDP, terminate

1004
00:55:02,400 --> 00:55:06,120
all their sessions. 
Meanwhile, let's go change maybe

1005
00:55:06,120 --> 00:55:08,080
more dynamically. 
There is zero trust from a 

1006
00:55:08,080 --> 00:55:10,160
network perspective. 
Let's sequester them. 

1007
00:55:10,240 --> 00:55:13,640
Let's do these other things like
it gives us this opportunity to 

1008
00:55:13,640 --> 00:55:17,400
bring our controls to bear in 
more places than just join, 

1009
00:55:17,400 --> 00:55:20,080
movely verify. 
That's hugely important. 

1010
00:55:20,880 --> 00:55:23,320
I mean, more than that, I think 
it's an opportunity to be almost

1011
00:55:23,320 --> 00:55:28,160
creative with events and what 
are things that we can do with, 

1012
00:55:28,200 --> 00:55:29,800
you know, the data that we have 
available to us? 

1013
00:55:29,800 --> 00:55:32,040
What what are things we haven't 
thought of or maybe couldn't do 

1014
00:55:32,040 --> 00:55:33,560
before, right? 
I think this is a real 

1015
00:55:33,560 --> 00:55:36,880
opportunity to say, hey, you 
know, this, this shouting into 

1016
00:55:36,880 --> 00:55:39,880
the void thing is great. 
What if you had a very specific 

1017
00:55:40,120 --> 00:55:42,560
app or function or whatever it 
is that's looking for this very 

1018
00:55:42,560 --> 00:55:45,480
specific thing. 
It's available now. 

1019
00:55:45,480 --> 00:55:46,160
It is. 
Yes. 

1020
00:55:46,240 --> 00:55:49,880
And the other side, it is the 
things that generate signals. 

1021
00:55:49,880 --> 00:55:53,320
Now, if you're the kind of 
organization that has data 

1022
00:55:53,320 --> 00:55:56,240
scientists on board and AI 
scientists, you can actually 

1023
00:55:56,240 --> 00:55:58,040
start to build models that look 
at this data tier and be like, 

1024
00:55:58,320 --> 00:56:00,600
hey, I know something weird. 
I'm going to emit a signal. 

1025
00:56:00,600 --> 00:56:02,440
And now we can take action on 
that immediately. 

1026
00:56:02,440 --> 00:56:06,400
Versus I'm waiting for my HR 
purse, HR trigger to add a new 

1027
00:56:06,400 --> 00:56:09,680
user to the system. 
Like it's, it's really 

1028
00:56:09,680 --> 00:56:11,160
interesting what these things 
open up. 

1029
00:56:11,280 --> 00:56:13,640
By the way, I feel like we're 
late to the game, right? 

1030
00:56:13,640 --> 00:56:17,560
Security has had much more 
dynamic sets of controls, not 

1031
00:56:17,560 --> 00:56:20,360
limited to I only do something 
when the user boots their 

1032
00:56:20,360 --> 00:56:23,360
laptop, right? 
Welcome to the party identity. 

1033
00:56:23,400 --> 00:56:26,440
Like now we can actually work in
concert with security controls 

1034
00:56:26,640 --> 00:56:28,880
because we can act on the same 
cadence, we can act with the 

1035
00:56:28,880 --> 00:56:31,720
same velocity they do. 
That's hugely important. 

1036
00:56:33,120 --> 00:56:36,480
Yeah, I kind of feel like that's
the the idea that we're going 

1037
00:56:36,480 --> 00:56:39,440
for with identity security. 
It's just hard to put a 

1038
00:56:39,440 --> 00:56:41,800
definition around identity 
security abuse. 

1039
00:56:42,360 --> 00:56:44,480
Anytime you're talking about 
identity, it gets into 

1040
00:56:44,480 --> 00:56:46,400
something. 
Oh yeah, that's identity 

1041
00:56:46,400 --> 00:56:49,920
security. 
So. 

1042
00:56:49,920 --> 00:56:53,400
So Ian, with this framework, 
where do you take it from here? 

1043
00:56:53,560 --> 00:56:58,360
I mean, are you going to 
continue to evangelize this or 

1044
00:56:58,880 --> 00:57:01,880
are you looking for the 
community to kind of start to 

1045
00:57:01,880 --> 00:57:05,280
pick it up? 
And you've done so many things, 

1046
00:57:05,280 --> 00:57:08,240
by the way, like you started a 
lot of organizations. 

1047
00:57:08,240 --> 00:57:10,560
Like did you just give me the 
what have you done for us lately

1048
00:57:10,560 --> 00:57:11,760
question? 
I just want to check. 

1049
00:57:12,280 --> 00:57:14,400
I didn't want it to sound that 
way, but. 

1050
00:57:14,400 --> 00:57:17,120
Ian, you're doing way too much. 
You're giving us stuff we're not

1051
00:57:17,120 --> 00:57:18,160
asking for, man. 
Come on. 

1052
00:57:20,040 --> 00:57:24,040
So, oh God. 
All right, we'll get it back on 

1053
00:57:24,040 --> 00:57:26,600
rails. 
All right, so here's what I want

1054
00:57:26,600 --> 00:57:27,920
to do. 
Like I, I do want to keep 

1055
00:57:27,920 --> 00:57:29,840
talking about this. 
Like next week I'm going to go 

1056
00:57:29,840 --> 00:57:32,480
visit an enterprise and talk 
unpack some of these thoughts a 

1057
00:57:32,480 --> 00:57:34,920
little bit more. 
This is a absolutely leading 

1058
00:57:34,920 --> 00:57:37,560
edge organization in terms of 
identity and more. 

1059
00:57:37,560 --> 00:57:41,200
It's about conversations of just
like this is how I'm thinking 

1060
00:57:41,200 --> 00:57:42,480
about it. 
How are you thinking about it? 

1061
00:57:42,480 --> 00:57:44,760
Like it's just going to refine 
my own thinking. 

1062
00:57:44,760 --> 00:57:46,800
I think it's really beneficial. 
Maybe I can help them too. 

1063
00:57:46,800 --> 00:57:50,360
I really hope so. 
One of the things that I want to

1064
00:57:50,360 --> 00:57:53,200
do from this is I'm really 
enamored with this data tier 

1065
00:57:53,200 --> 00:57:54,960
thing. 
And the more I talk to people 

1066
00:57:54,960 --> 00:57:58,480
that have done it and it brought
real data practitioners into the

1067
00:57:58,480 --> 00:58:03,280
story and why they're doing it. 
Like it's fascinating to me. 

1068
00:58:05,000 --> 00:58:10,400
And one of the things that I've 
started talking about is I, this

1069
00:58:10,400 --> 00:58:13,920
may be me tilting in a windmill.
I think we need to put some in 

1070
00:58:13,920 --> 00:58:18,800
classic relational database 
terms, standardized views so 

1071
00:58:18,800 --> 00:58:21,800
that everyone, whether it's a 
third party product or home 

1072
00:58:21,800 --> 00:58:24,520
grown, can implement these views
such that for a core set of 

1073
00:58:24,520 --> 00:58:28,240
objects, maybe user and 
entitlement and system, I can 

1074
00:58:28,240 --> 00:58:31,040
get data out no matter what the 
back end is, no matter whether 

1075
00:58:31,040 --> 00:58:33,520
it's third party provided or 
it's first party provided. 

1076
00:58:34,200 --> 00:58:38,760
Because that can reduce the cost
of switching between vendors. 

1077
00:58:39,240 --> 00:58:43,640
It can reduce the ability to the
challenge to do bake offs 

1078
00:58:43,640 --> 00:58:46,520
between technologies. 
It can facilitate people 

1079
00:58:46,520 --> 00:58:49,640
bringing their own models or 
buying models to look at this 

1080
00:58:49,640 --> 00:58:51,640
data to find interesting things 
about them. 

1081
00:58:52,160 --> 00:58:55,760
So I'm, I'm a little bit on 
this, what I'm lovingly calling 

1082
00:58:55,760 --> 00:58:59,680
Oids open IAM data schema, those
of you who've been around for a 

1083
00:58:59,680 --> 00:59:02,480
long time. 
And OID is an object identifier 

1084
00:59:02,720 --> 00:59:07,600
famous in Ldapland. 
And this came from a realization

1085
00:59:07,600 --> 00:59:11,920
that the last time we really as 
an industry standardized data 

1086
00:59:11,920 --> 00:59:15,680
objects at rest was like inet 
org person and Edu person. 

1087
00:59:16,480 --> 00:59:18,600
And so with love in my heart, 
I'm like, you know what, let's 

1088
00:59:18,600 --> 00:59:22,160
do a throwback name here. 
But I'm kicking that 

1089
00:59:22,160 --> 00:59:25,400
conversation off with a bunch of
folks and I'm getting a lot of 

1090
00:59:25,400 --> 00:59:28,440
feedback and I'll it's really 
interesting seeing the questions

1091
00:59:28,760 --> 00:59:32,800
and the challenges to it. 
But that's like in my To Do List

1092
00:59:32,800 --> 00:59:36,000
to the next couple of months. 
And then we'll see where it 

1093
00:59:36,000 --> 00:59:37,520
leads. 
It may all just crash and burn, 

1094
00:59:38,040 --> 00:59:42,600
but someone may take like a 
ember of the remnants of it and 

1095
00:59:42,600 --> 00:59:44,560
go use it to start a fire and 
that'll be great. 

1096
00:59:44,560 --> 00:59:46,720
So let's let's hope that 
happens. 

1097
00:59:47,920 --> 00:59:51,280
Yeah, I'm, I'm thinking Oids and
now I, I'm thinking about the 

1098
00:59:51,320 --> 00:59:53,160
old, I think it was Domino's 
Pizza, the Noid. 

1099
00:59:53,200 --> 00:59:55,480
Do you remember? 
That, yeah, void the Noid, Yeah,

1100
00:59:55,760 --> 00:59:57,480
so I did. 
I did think about that. 

1101
00:59:57,480 --> 00:59:59,400
We're all of similar age on that
one. 

1102
00:59:59,640 --> 01:00:03,240
I'll let you explain it to the 
listeners what the Noid was and 

1103
01:00:03,400 --> 01:00:06,680
put that in the show links like 
the Wikipedia article for Noid. 

1104
01:00:07,840 --> 01:00:10,120
The 80s were a weird time for 
commercials. 

1105
01:00:10,120 --> 01:00:13,120
They just put it that way. 
Yeah. 

1106
01:00:14,920 --> 01:00:16,720
I look, there's so much to 
unpack here. 

1107
01:00:16,720 --> 01:00:18,600
And here's what I would 
recommend is like we're grabbing

1108
01:00:18,600 --> 01:00:21,600
our show notes, the, the link to
the articles that you that 

1109
01:00:21,600 --> 01:00:25,360
you've written here. 
I would read those definitely. 

1110
01:00:25,600 --> 01:00:27,880
And then I would listen to this 
or maybe vice versa, depending 

1111
01:00:27,880 --> 01:00:30,440
which, whichever one comes 
first, because I think there's a

1112
01:00:30,440 --> 01:00:32,280
lot to impact here. 
And I love the discussion that 

1113
01:00:32,280 --> 01:00:35,000
you started and I and I think 
you've turned some of this as 

1114
01:00:35,000 --> 01:00:37,960
well into some talks maybe given
like Identiverse, maybe it was 

1115
01:00:37,960 --> 01:00:41,560
Gartner, I can't remember which 
one where you've started to kind

1116
01:00:41,560 --> 01:00:43,800
of posit this. 
And I love this idea of theory 

1117
01:00:43,800 --> 01:00:46,800
crafting, right. 
Hey, here's some ideas we have 

1118
01:00:47,440 --> 01:00:49,160
to solve some of the problems 
that we're seeing. 

1119
01:00:49,160 --> 01:00:51,720
What do we think Many has a 
better than one. 

1120
01:00:51,720 --> 01:00:53,680
So I would definitely encourage 
people to to check it out. 

1121
01:00:54,360 --> 01:00:56,560
I also want to ask about one 
thing I noticed on your LinkedIn

1122
01:00:56,560 --> 01:00:59,360
when I was, you know, doing some
cyber stalking of you before you

1123
01:00:59,360 --> 01:01:03,200
joined the show. 
You recently became a faculty 

1124
01:01:03,200 --> 01:01:05,760
member for IONS. 
Yep, the Irons Institute. 

1125
01:01:05,960 --> 01:01:07,000
Yeah. 
So tell me about this. 

1126
01:01:07,000 --> 01:01:08,400
First of all, not everyone may 
be familiar. 

1127
01:01:08,400 --> 01:01:10,440
What is irons and then what are 
you teaching? 

1128
01:01:10,680 --> 01:01:13,160
Yes, faculty is an interesting 
word too. 

1129
01:01:13,480 --> 01:01:16,520
So Irons Institute has been 
around for for quite some time 

1130
01:01:16,520 --> 01:01:20,440
and I knew it as a place where 
really kick ass security 

1131
01:01:20,440 --> 01:01:25,280
practitioners would teach 
classes, could do consulting 

1132
01:01:25,280 --> 01:01:27,120
engagements, could actually just
engage directly with an 

1133
01:01:27,120 --> 01:01:32,960
enterprise to answer a question.
And a while ago a friend of mine

1134
01:01:33,000 --> 01:01:37,480
who's one of those absolute kick
ass security folk was like, Hey,

1135
01:01:37,920 --> 01:01:39,560
you should totally become a 
faculty member. 

1136
01:01:39,560 --> 01:01:41,800
Let me do the intro. 
And I went through the 

1137
01:01:41,800 --> 01:01:46,800
evaluation process and I got to 
say it's the opportunity to do 

1138
01:01:46,800 --> 01:01:50,000
calls with enterprise customers 
who are having challenges and 

1139
01:01:50,000 --> 01:01:51,800
just be able to see if I can 
help. 

1140
01:01:52,440 --> 01:01:55,000
It kind of brought me back to my
Burton days and like, I love it.

1141
01:01:55,000 --> 01:01:58,000
It's like a way just to kind of 
play stump the chump. 

1142
01:01:58,000 --> 01:02:01,400
Like they've got a rando 
question, which I love doing and

1143
01:02:01,400 --> 01:02:04,280
like seeing if I can help. 
But also it was just destiny 

1144
01:02:04,280 --> 01:02:06,600
because it's literally my 
institute, so obviously I have 

1145
01:02:06,600 --> 01:02:08,440
to be a member of it. 
So, you know, there's that. 

1146
01:02:09,600 --> 01:02:11,480
That's actually a pretty good 
segue. 

1147
01:02:11,520 --> 01:02:13,960
You just kind of kind of say, 
hey, this is this is my thing. 

1148
01:02:14,160 --> 01:02:16,440
Yeah, take it over now. 
Yeah, I'm not charging you for 

1149
01:02:16,440 --> 01:02:17,440
likeness fees. 
It's cool. 

1150
01:02:18,000 --> 01:02:20,080
I like the idea of the whole 
stump to chump, you know, trying

1151
01:02:20,080 --> 01:02:23,760
to trick the professioner, you 
know, ask the questions and 

1152
01:02:23,760 --> 01:02:24,920
hopefully, you know, there's 
answers. 

1153
01:02:24,920 --> 01:02:26,320
If there's not, let's figure it 
out together. 

1154
01:02:26,320 --> 01:02:28,120
I think those are the I think 
those are the one you learn the 

1155
01:02:28,120 --> 01:02:29,520
most. 
It's like, OK, yeah, I don't 

1156
01:02:29,520 --> 01:02:30,800
know about that. 
I mean, let me go look at that 

1157
01:02:30,800 --> 01:02:33,840
because I feel like whether 
you've been in in any industry 

1158
01:02:33,840 --> 01:02:36,960
or any topic, right, there's 
always something new to learn. 

1159
01:02:36,960 --> 01:02:40,080
And I know Jim, you're very fond
of saying sharpening the saw. 

1160
01:02:40,400 --> 01:02:42,440
So there's. 
If you want to learn something, 

1161
01:02:42,440 --> 01:02:45,280
teach it. 
Yeah, If you want to be really 

1162
01:02:45,280 --> 01:02:48,600
know something, put yourself in 
a position to teach someone else

1163
01:02:48,600 --> 01:02:50,560
about it, and then you'll know 
whether you know it or not. 

1164
01:02:51,520 --> 01:02:54,160
So I gave a in as sparks my my 
member from today. 

1165
01:02:54,160 --> 01:02:58,200
I actually gave a class today to
a bunch of auditors on IM1O1, 

1166
01:02:58,800 --> 01:03:00,800
right. 
What should auditors be looking 

1167
01:03:00,800 --> 01:03:04,960
at from an editing perspective? 
So sorry for the IM teams who 

1168
01:03:04,960 --> 01:03:06,480
are now dealing with smarter 
auditors. 

1169
01:03:06,600 --> 01:03:11,760
You know, there are people too, 
but the idea was like, hey, you 

1170
01:03:11,760 --> 01:03:14,160
know what, let's level set here.
What is that we're doing? 

1171
01:03:14,160 --> 01:03:16,200
And I, and it give me an 
opportunity to get on soapboxes 

1172
01:03:16,200 --> 01:03:19,200
like, Hey, auditors, stop 
telling your organizations to 

1173
01:03:19,200 --> 01:03:20,560
change your password every 90 
days. 

1174
01:03:20,640 --> 01:03:24,560
Like that's, that's old guidance
from like 5-10 years or seven 

1175
01:03:24,560 --> 01:03:26,000
years ago. 
Now probably some of that area, 

1176
01:03:26,520 --> 01:03:28,120
you know, time to get with it, 
man. 

1177
01:03:28,640 --> 01:03:31,040
You know, so it gives me an 
opportunity to maybe do a little

1178
01:03:31,040 --> 01:03:33,440
influencing on some of the areas
that I think, you know, 

1179
01:03:33,440 --> 01:03:36,240
organizationally things do, but 
I, I enjoy doing that kind of 

1180
01:03:36,240 --> 01:03:37,880
stuff. 
You know, I'm, look, I'm not a 

1181
01:03:37,880 --> 01:03:41,320
technical expert in deep and 
everything, but I know certain 

1182
01:03:41,320 --> 01:03:43,320
things and I do enjoy the 
teaching aspect of it. 

1183
01:03:43,320 --> 01:03:46,360
I think you've got the 
opportunity to share knowledge 

1184
01:03:46,360 --> 01:03:48,960
and you know, maybe we do with 
this podcast or other things. 

1185
01:03:49,400 --> 01:03:54,640
Go for it, it's great. 
All right, I have AI have a 

1186
01:03:54,640 --> 01:03:56,120
lighter note question. 
Uh oh. 

1187
01:03:56,760 --> 01:03:59,520
If you could teach anything, 
doesn't have to be identity 

1188
01:03:59,520 --> 01:04:04,400
related, what would you teach? 
Does this have to be something 

1189
01:04:04,400 --> 01:04:07,200
that I know today or I could 
learn and then teach it? 

1190
01:04:07,400 --> 01:04:08,720
Oh, you know what? 
That's a good spin. 

1191
01:04:10,800 --> 01:04:15,600
Either one, that's fine. 
So I, I would love to teach 

1192
01:04:16,440 --> 01:04:20,000
music theory. 
I don't know really the first 

1193
01:04:20,000 --> 01:04:21,960
thing about it. 
I mean, I played an instrument 

1194
01:04:22,440 --> 01:04:24,280
junior high in high school and 
what have you. 

1195
01:04:24,280 --> 01:04:29,520
But I'd I'd love to teach as it 
Wood Forest me to learn about 

1196
01:04:29,520 --> 01:04:34,040
music theory and like how the 
construction of music comes 

1197
01:04:34,040 --> 01:04:36,640
about and what are the sort of 
basic tenants for it. 

1198
01:04:37,480 --> 01:04:43,720
If it's something I do know, I 
don't really know much. 

1199
01:04:45,080 --> 01:04:46,480
I don't know. 
I think you want to fall back on

1200
01:04:46,480 --> 01:04:48,760
the like, let's just go with the
I'm going to learn musically and

1201
01:04:48,760 --> 01:04:50,360
I'm going to teach it. 
I like that. 

1202
01:04:50,400 --> 01:04:51,840
Oh, that's good, Jim. 
What would you teach if you 

1203
01:04:51,840 --> 01:04:54,440
could teach anything? 
So I've been able to think about

1204
01:04:54,440 --> 01:04:56,840
this question for about an hour 
because you. 

1205
01:04:57,200 --> 01:04:59,400
I spoke on I spoke on all of 
this at the last minute here. 

1206
01:04:59,880 --> 01:05:01,840
Yeah. 
And so I originally thought 

1207
01:05:01,840 --> 01:05:04,960
like, oh, you can't just go and 
say identity and access 

1208
01:05:04,960 --> 01:05:07,640
management vendor developing 
identity strategy, that's going 

1209
01:05:07,640 --> 01:05:10,240
to be way too boring. 
But then I started thinking 

1210
01:05:10,240 --> 01:05:14,800
about my hobbies and what would 
I teach, What would I take of my

1211
01:05:14,800 --> 01:05:16,960
hobbies and turn into a college 
course? 

1212
01:05:17,240 --> 01:05:19,520
And I thought, no, that would 
ruin my hobby. 

1213
01:05:19,760 --> 01:05:22,960
I'd much rather just work a 
little bit longer and keep my 

1214
01:05:22,960 --> 01:05:27,080
hobbies, you know, pure. 
So I'm going to go with identity

1215
01:05:27,080 --> 01:05:29,400
and access management. 
Oh, that is such a blame. 

1216
01:05:29,480 --> 01:05:33,480
And I was expecting something 
baseball, or anyway, I thought 

1217
01:05:33,480 --> 01:05:35,880
of money laundering, you know, 
something that's a little more 

1218
01:05:35,880 --> 01:05:38,200
interesting. 
Those two hobbies I don't want 

1219
01:05:38,200 --> 01:05:42,160
to ruin. 
OK, well, all right, let's see. 

1220
01:05:42,480 --> 01:05:45,040
You know, you got me. 
I was originally going to go 

1221
01:05:45,040 --> 01:05:48,760
down a video game track, but I 
wish I could teach people to 

1222
01:05:48,760 --> 01:05:51,920
play guitar because I have this 
guitar that has been sitting in 

1223
01:05:51,920 --> 01:05:55,760
the corner of my office for a 
couple years now, and I can't do

1224
01:05:55,760 --> 01:05:58,400
a darn thing with it. 
I have. 

1225
01:05:58,400 --> 01:06:01,400
Now, to be fair, I have not 
really invested the time into it

1226
01:06:01,440 --> 01:06:02,800
and I'm always looking for 
shortcuts. 

1227
01:06:02,800 --> 01:06:06,960
But I wish I could teach guitar 
because that would mean that I 

1228
01:06:06,960 --> 01:06:08,800
know how to play the guitar. 
Yeah. 

1229
01:06:09,640 --> 01:06:12,120
So there you go. 
You got me on the music theory 

1230
01:06:12,120 --> 01:06:14,160
one because I, I, you know, I, I
do like music. 

1231
01:06:14,480 --> 01:06:18,000
I, I have no musical talent 
whatsoever other than the Jingle

1232
01:06:18,000 --> 01:06:20,440
for this show. 
That is about as creative as 

1233
01:06:20,440 --> 01:06:22,480
I've gotten. 
Pretty like that. 

1234
01:06:23,120 --> 01:06:24,200
But I do listen to a lot of 
music. 

1235
01:06:24,200 --> 01:06:26,560
I challenge myself to try to 
listen to something new every 

1236
01:06:26,560 --> 01:06:28,480
week. 
So I'm constantly kind of 

1237
01:06:28,480 --> 01:06:31,480
evaluating and OK, I like that. 
I don't like that, so I don't 

1238
01:06:31,480 --> 01:06:32,920
become one. 
Of those people, like, can you 

1239
01:06:32,920 --> 01:06:34,880
put what you listened to last 
week in the show notes to this 

1240
01:06:34,880 --> 01:06:35,920
one? 
Because like, I'm always looking

1241
01:06:35,920 --> 01:06:38,080
for new stuff. 
I mean, there's so much, man. 

1242
01:06:38,560 --> 01:06:41,880
I'll tell you what I have gotten
into recently and kind of 

1243
01:06:41,880 --> 01:06:45,400
recently. 
It's not new I would say but the

1244
01:06:45,400 --> 01:06:51,040
orb and massive attack so. 
The. 90s. 80s, nineties, yeah. 

1245
01:06:51,040 --> 01:06:55,440
Electronic music a little more 
casual and chill so you know if 

1246
01:06:55,440 --> 01:06:58,320
you're looking for good listens,
go back and listen that stuff 

1247
01:06:58,760 --> 01:06:59,840
it's. 
Not a lot of work. 

1248
01:07:00,200 --> 01:07:03,880
I mean, some of those songs have
so many different layers to them

1249
01:07:04,160 --> 01:07:07,000
that I'm constantly picking up. 
Oh, I never heard that before. 

1250
01:07:07,560 --> 01:07:11,120
And so I'm constantly. 
Orbs Perpetual Dawn isn't their 

1251
01:07:11,120 --> 01:07:13,200
sort of their famous track. 
It is. 

1252
01:07:13,200 --> 01:07:15,320
And they I think they just re 
released a new version, actually

1253
01:07:15,320 --> 01:07:17,480
a new video just hit YouTube of 
all places. 

1254
01:07:17,600 --> 01:07:20,680
And yeah, so there's there's a 
lot to discover there. 

1255
01:07:21,640 --> 01:07:23,640
And I think, you know, I don't 
want to be one of those people 

1256
01:07:23,640 --> 01:07:27,040
where I'm like, you know, 60 or 
70 and I stopped listening to 

1257
01:07:27,040 --> 01:07:31,200
music after a 90s grunge, you 
know, so I want to like learn 

1258
01:07:31,200 --> 01:07:33,840
new stuff. 
So I'm with you, all right. 

1259
01:07:33,840 --> 01:07:36,080
We've been talking for an hour 
and 5 minutes. 

1260
01:07:36,080 --> 01:07:39,120
It always goes by so quickly 
with you, Ian, So I appreciate 

1261
01:07:39,120 --> 01:07:41,600
it. 
By the way, I want to say 1 

1262
01:07:41,600 --> 01:07:43,920
noted thing. 
Jeff teaching a class about 

1263
01:07:43,920 --> 01:07:46,400
identity and access management 
would not be boring. 

1264
01:07:46,640 --> 01:07:49,480
This is a fantastic topic. 
We just talked about it for an 

1265
01:07:49,480 --> 01:07:50,680
hour. 
Was it boring? 

1266
01:07:51,040 --> 01:07:56,640
It's only podcasts that are 
boring that are about I am all 

1267
01:07:56,640 --> 01:07:58,240
right, all those leaving on high
note. 

1268
01:07:58,240 --> 01:08:01,240
We'll Costanza this thing. 
Ian, thank you so much for 

1269
01:08:01,240 --> 01:08:02,760
joining us. 
Jim, as always, thanks for your 

1270
01:08:02,760 --> 01:08:04,240
time. 
I will have links in our show 

1271
01:08:04,240 --> 01:08:06,080
notes to pretty much everything 
we've talked about. 

1272
01:08:06,080 --> 01:08:08,000
Go read the stuff that Ian has 
been posting. 

1273
01:08:08,000 --> 01:08:09,440
Really, it's kind of thought 
provoking stuff. 

1274
01:08:10,000 --> 01:08:13,800
And this is how these 
conversations and these thoughts

1275
01:08:13,840 --> 01:08:17,760
are what leads to what's next 
and what you'll see in products 

1276
01:08:17,760 --> 01:08:20,319
and services and eventually 
those things trickle into 

1277
01:08:20,319 --> 01:08:22,840
organizations. 
So I would definitely recommend 

1278
01:08:22,840 --> 01:08:25,080
that and I did find the link for
the avoid the Noid. 

1279
01:08:25,080 --> 01:08:27,439
So you'll see a Wikipedia 
article for that as well. 

1280
01:08:27,920 --> 01:08:30,319
So with that, we'll go ahead and
leave it for this week. 

1281
01:08:30,479 --> 01:08:34,479
You can find us on the web, IDC,
podcast.com, visit Ian's 

1282
01:08:34,479 --> 01:08:37,279
website, weaveidentity.com. 
Even though it won't let me 

1283
01:08:37,279 --> 01:08:40,439
access it, go ahead. 
I'm sure other people will not 

1284
01:08:40,439 --> 01:08:41,479
have the same problem that I 
have. 

1285
01:08:43,120 --> 01:08:46,080
All right, Thanks everyone for 
watching and or listening and 

1286
01:08:46,080 --> 01:08:47,520
we'll talk with you all in the 
next one. 

1287
01:08:49,920 --> 01:08:52,840
You've been listening to 
Identity at the Center. 

1288
01:08:53,160 --> 01:08:57,240
We hope you've enjoyed the show.
Make sure to like, rate and 

1289
01:08:57,240 --> 01:09:00,880
review, and we'll be back soon. 
But in the meantime, hit the 

1290
01:09:00,880 --> 01:09:04,279
website at 
identity@thecenter.com. 

1291
01:09:04,880 --> 01:09:09,000
See you next time on Identity at
the Center.

