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You're listening to the identity
of the center podcast. 

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This is the show that talks 
about identity and access 

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management and making sure you 
know who has access to what? 

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Let's get started. 
Welcome to the identity of the 

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center podcast I'm Jeff and 
that's Jim. 

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Hey, Jim. 
Hey, Jeff, how are you not too 

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bad? 
Yourself doing great. 

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I don't us today and they were 
part of the conference. 

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So just a reminder, were here at
the authenticate conference 2022

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in Seattle. 
Put on by the fire, do it? 

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Lions and your Shaker the 
executive director has done some

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major solid by making the 
podcast Booth available for us 

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and making introductions to a 
lot of the guests that we've had

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this week. 
So thank you to Andrew, and also

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thanks for the donuts. 
Yeah. 

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More important. 
Who cares about other stuff? 

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Like it's like the donuts, you 
know, I'm a fan of any 

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conference that lets you kind of
create your own thing. 

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So for those who weren't here 
and I'm sorry you missed it, 

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they had sort of These fresh 
like kind of like doughnut holes

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and then they had the different,
like toppings, you can put on 

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top of it like cinnamon and 
sugar. 

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And I think there was like 
strawberry and stuff like that. 

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So well done. 
I don't know if strategically it

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was the right decision to make 
because it was just after the 

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first morning sessions so I can 
kind of feel sort of like that 

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that sugar coma coming on a 
little bit. 

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So we're gonna have to fight 
through it. 

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Like the professionals that we 
are. 

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Jim yeah that might be diabetes 
but hopefully not yet Jim. 

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You're a total down. 
Best week. 

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Sometimes, let's go ahead and 
get to our guest. 

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We're very excited to have her 
here. 

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Her name is Sarah Clark. 
She's the senior vice president 

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for digital identity at 
MasterCard. 

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Welcome to the show. 
Thank you. 

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It's a pleasure to be here. 
Did you get any donuts? 

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I did not, I somehow missed that
entire experience now, I'm 

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regretful. 
Yeah, okay. 

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Well, you can live vicariously 
through us and apparently, 

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diabetes. 
So thanks Jim. 

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Let's talk a bit about your 
identity background, because one

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of the things we like to do on 
the show was whatever. 

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If someone new is to really kind
of learn where they came from, 

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what their identity origin story
is, and so we kind of helps put 

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the conversation in context, 
makka pakka, few different 

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things here today. 
But for those who aren't 

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familiar with Sarah, who is, you
know, why did you get into the 

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identity space? 
Is something that you chose, or 

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did it choose you? 
So I've been in tech for about 

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25 years now and I've always 
been attracted to bleeding edge.

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Really hard problems, I don't 
know. 

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I'm a glutton For complexity and
maybe punishment, so to speak. 

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But regarding identity, I've 
been in the identity industry 

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for about a decade and it came 
about because I worked for a 

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company, and we were looking for
a way to expand our products. 

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So, after doing market research 
with banks, we found that they 

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had a pretty big problem with 
kyc and friction. 

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And we thought we could solve 
that By expanding our product 

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set to go into identity, so 
that's how I ended up leading 

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and identity verification 
business for a number of years. 

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We became a global leader in 
digital identity verification 

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and we specialized in enabling 
people to use their mobile phone

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to capture a photo of their 
government-issued ID as a way to

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help Banks optimize their 
onboarding. 

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Us. 
So I did that for a number of 

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years and learned a lot about 
identity and quite frankly fell 

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in love with the space. 
So I ended up leaving in order 

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to seek broader experience. 
So I started my own consultancy 

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worked again with banks and 
other major corporations did 

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Consulting with some smaller 
companies and really got a 

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broader feel for the space. 
I also spent some time at a Her 

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in Biometrics and government 
platforms. 

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And eventually, I ended up a 
MasterCard where I really 

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believe that we are leading, 
what will be the future of 

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digital identity, and I'm sure 
we'll talk a lot more about 

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that. 
Sounds to me, like, guys look 

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like the Star Trek episodes, 
like the Enterprise, like 

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boldly, going where no other 
identities have gone before, 

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which is very cool. 
You gave a talk yesterday about 

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the use of Fido in a reusable 
digital. 

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Jenny Network for folks, who did
not attend that or haven't yet. 

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Let's just say because we go to 
watch on replay. 

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Can you give us kind of a 
synopsis of what that that talk 

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was about. 
Yeah. 

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So let me start with what we're 
doing. 

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What my team is building at 
MasterCard. 

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So that is, in fact, a globally 
interoperable reusable digital 

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ID Network. 
And I always try to say that 

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without screwing it up, cuz 
there's quite a lot to say and 

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what that means in really simple
terms, Means is you can take 

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your MasterCard and you can use 
it anywhere in the world. 

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You know what's going to happen?
The merchant knows what's going 

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to happen and the issuer bank 
knows what's going to happen. 

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So it's a standard process, 
that's very easy, apply that 

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same concept to Identity. 
So, in the future, you will own 

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your own digital identity and 
you'll easily be able to use 

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that anywhere you want to do 
business with anyone in the 

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world. 
And what will facilitate that is

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the ID Network by MasterCard. 
So reusable ID that you can 

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assert so you can share your 
identity and additional 

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credentials where you need to. 
So, yesterday, I was introducing

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that concept to the audience 
because it's not intuitive to a 

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lot of folks that MasterCard 
would be in this type of 

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business, but it makes only as a
new network. 

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And I was also talking about the
importance of Fido with respect 

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to our vision. 
So in order to manage and share 

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your reusable ID, you would use 
a mobile app and Fido is how we 

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see individuals authenticating 
into that mobile app. 

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It standard it's easy for the 
end user and it's a fishing 

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resistant, very secure method. 
Authentication. 

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So, it's something that we have 
built into our reusable digital 

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ID experience. 
The seems like you're laying the

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groundwork for what a lot of 
other organizations are going to

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need down the road or you know 
maybe not in the financial 

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services industry. 
You Hennessy that way as well. 

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Yeah, in fact, my business works
way outside of financial 

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services with respect to the use
cases that were satisfying. 

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So for example, example, 1 
driver for reusable ID, globally

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is age verification. 
So, you know, rightfully so the 

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regulations are changing so that
we have a more secure overall, 

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Global ecosystem when it comes 
to buying restricted Goods. 

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So, for example, in Australia, 
where the reusable ID network is

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fully live, you can use your ID 
to assert your age in order. 

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To buy liquor online. 
And what's good about this is a 

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you know your kids won't be able
to do that. 

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It's secured by your biometric. 
And you know as a guiding 

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principle, the platform is very 
secured and I can talk more 

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about that but the other benefit
is that when you do share your 

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age, you're not sharing your 
full government issued ID with 

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that liquor. 
Vendor, you are sharing a proofs

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that you are above the age 
required to make that purchase. 

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So that's a high-frequency 
activity and one, we're ideally,

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you know, more data privacy is 
better because I'm sure we've 

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all observed that too much pii. 
Spread around everywhere is 

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creating breaches and creating 
egregious increases in fraud. 

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So, we're trying to create a 
platform of the future that can 

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be part of the solution. 
Sulfur that Can we talk a bit 

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about that? 
How that would work and sort of 

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the real world? 
Because I like this example of, 

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right? 
The age verification, right? 

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You went to the purchase of 
alcohol, which is fantastic. 

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I think about if I could borrow 
perspective, right? 

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You've got the bouncer at the 
door and they're checking IDs 

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and you're sharing way more 
information. 

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You're given your their entire 
ID, your name, address birthday,

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all kinds of stuff. 
When all they really need to 

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know, is that binary decision, 
right? 

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Are you old enough to be in 
here? 

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It's either a yes or a. 
No, there's really no gray area 

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on that. 
One, and thats collecting a 

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bunch of a lot of different data
you mentioned, having this app. 

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That would sort of be like the 
wallet right? 

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Think. 
I guess it's kind of stores this

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information. 
How would that particularly 

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work? 
Is that, you know, something 

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that like MasterCard would, it 
would be like a MasterCard app 

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and then I don't know if you can
talk about this. 

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Like, how would it work with 
other issuers? 

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For example, if there's a 
comparable Visa wallet or in 

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American Express, sort of wallet
and making sure that things are 

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sort of interoperable and not 
getting into the Chelation which

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frankly has been a concern 
sometimes around, like some of 

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the Fido folks of being locked 
to a specific platform, which I 

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think is getting better and 
there are certainly plans to 

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have more cross-platform, 
sinking kind of capabilities may

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be in kind of walk us through 
like how you see this kind of 

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working in your mind's eye? 
Yeah sure. 

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So let me start with your 
example of the bouncer really 

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quick and then I'll get into the
interoperability just to be 

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clear, a digital identity is not
something that you can only use.

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Route to, you know, to another 
mobile app or online it's 

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designed to be true, 
omni-channel. 

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And in fact, we're enabling call
in Customer Support as well as 

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in-person use cases. 
So in the example that you just 

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gave were working, for example, 
in Brazil with check-in, use 

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cases to events. 
So the bouncer at the bar even 

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though that particular use case 
may Not be our Focus right now. 

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That's completely analogous. 
And I believe the future should 

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be that you just scan that yes 
or no. 

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When you're entering age, 
restricted areas. 

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And in fact, we're facilitating 
age discounts and other things 

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for in-person interactions such 
as rights on public transport to

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answer question about 
interoperability. 

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So this is a big pillar of our 
vision is interoperability. 

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So the idea Network is designed 
to interoperate with other 

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identity wallets, as well as 
other identity providers. 

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So as an example, if there's an 
oem wallet and I carefully, sort

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of talk about names or anything,
but we are designed to 

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interoperate with an oem wallet 
that may be on your device and 

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you'll be seeing more about that
in the future or perhaps there's

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a domestic or national digital 
identity scheme than already 

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exists at scale. 
If that scheme wanted to enable 

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their citizens with cross-border
capabilities, they could also 

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plug into the ID Network. 
So we're really focused on 

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providing the network, providing
the sort of framework for 

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interoperability, which is 
global and that's its own whole 

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topic. 
And that can also you know, work

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well, Create a true Global 
ecosystem. 

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I'm going through some words out
there, but I'm assuming that 

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this architecture includes 
blockchain and includes 

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verifiable credentials 
mentioned, find out answers, 

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some kind of strong 
authentication capabilities. 

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I'm assuming that also there's 
maybe some gaps in the market. 

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That didn't fulfill your, you 
know, your need for your total 

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architecture. 
What was your approach to that? 

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Are you looking for? 
Did you look for like 

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best-of-breed Solutions and use 
some of those and and, you know,

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integrate the rest and maybe you
have to build some custom 

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components trying to get a 
vision for how did you go at? 

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Go about attacking from a 
technical perspective, such a 

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big architectural problem. 
So we do have a really strong 

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commitment to standards. 
We are not blockchain based 

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Clear at this point in time that
might change in the future. 

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I don't know, but that is not 
the case right now. 

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Verifiable credentials have 
recently been ratified by the 

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w3c. 
We have embraced that and in 

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fact, we very much are aligned 
with the vision of an identity 

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Wallet. 
Not only having proof, like kind

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of the core proof that you are 
who you claim to be backed by a 

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government issued credential. 
But you might other have other 

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pieces of verifiable credentials
in your identity wallet. 

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So as an example we're working 
with universities in Brazil to 

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have a reusable ID, facilitate 
smoother, more efficient, more 

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secure University life, and 
there's multiple use cases 

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there. 
We envision that also becoming a

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university credential that could
then be used for student 

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discounts by retailers or 
specific loans by Services. 

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So, that is definitely the 
direction that we're moving in 

230
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and I think if you think about 
all the potential that just 

231
00:14:13,100 --> 00:14:18,700
rolls into a lot of value and a 
lot of easier experiences for 

232
00:14:18,700 --> 00:14:21,900
both the individual and the 
businesses. 

233
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So, you're here at the 
conference just like we are what

234
00:14:24,800 --> 00:14:27,800
are some of the Highlight 
moments that have been sort of 

235
00:14:27,800 --> 00:14:30,300
your purview as you've been 
through here and your 

236
00:14:30,300 --> 00:14:35,100
experience? 
Well first I am impressed by the

237
00:14:35,200 --> 00:14:39,800
the attendants. 
There's a lot of very engaged 

238
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folks from you know other parts 
of the world that have come to 

239
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this conference. 
It's my first time being at the 

240
00:14:46,300 --> 00:14:50,800
specific conference so that is 
something that has really struck

241
00:14:50,800 --> 00:14:54,400
me as being you know quite 
impressive in terms of the 

242
00:14:54,408 --> 00:14:59,700
engagement and the attendance. 
And I mean part of what I'm here

243
00:14:59,700 --> 00:15:04,600
to learn more about is passkey 
and everything that's happening 

244
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with Fido. 
Do I think it's really 

245
00:15:06,700 --> 00:15:09,100
groundbreaking? 
I think it's really exciting to 

246
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see apple Google and Microsoft 
Embrace that. 

247
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So that heart has been 
particularly interesting to me. 

248
00:15:16,900 --> 00:15:21,700
And you know, I'm sort of still 
thinking through what that means

249
00:15:21,700 --> 00:15:25,400
in the broader context. 
I think a lot of us are but I've

250
00:15:25,400 --> 00:15:29,600
really been kind of impressed 
with the forward momentum when 

251
00:15:29,600 --> 00:15:35,700
it comes to embracing the cross 
device capabilities of Fido 

252
00:15:36,000 --> 00:15:37,400
dance. 
It's, I'll give a shout-out to 

253
00:15:37,400 --> 00:15:39,600
Andy handle. 
He's one of the content chairs 

254
00:15:39,600 --> 00:15:40,800
for this. 
So, great job, Andy. 

255
00:15:40,800 --> 00:15:44,300
The content is top-notch. 
I know, MasterCard has been 

256
00:15:44,300 --> 00:15:47,000
really part of the fight 
Alliance for multiple years now,

257
00:15:47,000 --> 00:15:51,400
I'm not sure how many, but seems
to me like, it's a very future 

258
00:15:52,100 --> 00:15:56,300
facing sort of adoption of this 
sort of growing standard, but it

259
00:15:56,300 --> 00:15:58,300
took years to get to where we're
at today. 

260
00:15:58,700 --> 00:16:01,400
I guess, why is that? 
Or I guess why was that fight 

261
00:16:01,400 --> 00:16:04,100
Alliance so important to mass 
card and what was it that 

262
00:16:04,100 --> 00:16:07,100
MasterCard Sawdust? 
Yeah, we want to be part of this

263
00:16:07,900 --> 00:16:10,400
as a general principle 
MasterCards. 

264
00:16:10,400 --> 00:16:17,000
Very engaged in standards on a 
lot of fronts and identity has 

265
00:16:17,000 --> 00:16:20,600
been a theme of MasterCard for 
quite some time. 

266
00:16:21,500 --> 00:16:25,800
So the business that I lead is 
an emerging business but it's 

267
00:16:25,800 --> 00:16:31,400
something that has taken time to
conceptualize and plan. 

268
00:16:32,000 --> 00:16:36,300
But Fido in general, the Gov 
authentication. 

269
00:16:36,300 --> 00:16:39,700
I mean that's also a venturus 
when it comes to payments, you 

270
00:16:39,700 --> 00:16:42,500
know, what is the future when it
comes to verifying? 

271
00:16:42,500 --> 00:16:47,300
You are you not just in the 
context of reusable ID, but also

272
00:16:47,300 --> 00:16:50,700
payments. 
So we have you know, many 

273
00:16:50,900 --> 00:16:54,600
Innovative projects at 
MasterCard, and we have a lot of

274
00:16:54,600 --> 00:16:57,900
commitment to standards in 
general. 

275
00:16:57,900 --> 00:17:02,500
So as another example were also 
committed to the open ID 

276
00:17:02,500 --> 00:17:05,099
Foundation, they've had quite a 
large presence. 

277
00:17:05,200 --> 00:17:10,900
Here and I can name kind of 
numerous other trust over IP, I 

278
00:17:10,900 --> 00:17:15,400
could kind of go on and on but 
we are engaged with and active 

279
00:17:15,400 --> 00:17:18,700
members of quite a number of 
Standards groups. 

280
00:17:18,700 --> 00:17:23,700
You chaired a little bit of sort
of like your vision for identity

281
00:17:23,700 --> 00:17:25,900
or digital identity maybe at 
MasterCard. 

282
00:17:25,900 --> 00:17:29,400
First of all does it have a Zen 
in used to have a catchy name? 

283
00:17:29,408 --> 00:17:31,900
Right? 
So we're calling passkey. 

284
00:17:31,900 --> 00:17:35,300
This thing that sort of the 
industry is adopted so I'd Love 

285
00:17:35,300 --> 00:17:39,500
to hear more about sort of like 
your vision of how this works 

286
00:17:39,500 --> 00:17:45,000
sort of in the future, because 
I'm picturing The Fifth Element 

287
00:17:45,100 --> 00:17:48,300
and, you know, multipass in this
thing that kind of does 

288
00:17:48,300 --> 00:17:52,400
everything that gives people 
access to things share with us, 

289
00:17:52,400 --> 00:17:54,700
you know, what is this this 
Grand Vision that you're looking

290
00:17:54,700 --> 00:17:56,200
to design. 
Yeah. 

291
00:17:56,200 --> 00:18:01,200
So like I said it is a new 
network and with that comes kind

292
00:18:01,200 --> 00:18:06,000
of a separation in terms of the 
trust Mark that in Eventual, 

293
00:18:06,300 --> 00:18:09,800
well, recognized that by. 
So, the catchy name is very, 

294
00:18:09,800 --> 00:18:15,800
very simple, it's ID. 
So, we do have an ID Trustmark 

295
00:18:16,200 --> 00:18:20,500
that we've started to move 
forward with and market and 

296
00:18:20,800 --> 00:18:25,100
similar to the, you know, the 
MasterCard logo when an 

297
00:18:25,100 --> 00:18:28,200
individual sees that, you know, 
whether it's on a sharing 

298
00:18:28,200 --> 00:18:32,500
economy, site or to sign up for 
a wireless device. 

299
00:18:32,900 --> 00:18:36,900
They'll know that they can use 
their They're digital ID to 

300
00:18:36,900 --> 00:18:41,300
facilitate that transaction. 
And the concept is very simple. 

301
00:18:41,400 --> 00:18:46,800
It needs to have simple user 
experience and very, very high 

302
00:18:46,800 --> 00:18:50,000
trust. 
So for the individual, when they

303
00:18:50,000 --> 00:18:54,200
see that ID Trustmark, they 
should be able to scan their 

304
00:18:54,200 --> 00:18:58,000
biometric. 
See, give consent to the date of

305
00:18:58,000 --> 00:19:01,300
their sharing and they're done. 
They don't need to scan a 

306
00:19:01,300 --> 00:19:02,900
document. 
They don't need to fill out a 

307
00:19:02,908 --> 00:19:06,500
form, you know. 
Future when they have multiple 

308
00:19:06,500 --> 00:19:10,700
credentials that will just be 
sort of sent in that same one 

309
00:19:10,700 --> 00:19:13,000
tap, give consent and you're 
done. 

310
00:19:13,400 --> 00:19:16,300
And that's part of why Fido was 
important and the user 

311
00:19:16,300 --> 00:19:20,500
experience around using a 
biometric to unlock your digital

312
00:19:20,500 --> 00:19:24,500
ID, it has to be very secure and
very, very easy. 

313
00:19:25,500 --> 00:19:28,400
Our other commitment to Market 
is higher trust. 

314
00:19:28,600 --> 00:19:32,200
So I guess another Trend that I 
want to point out that were 

315
00:19:32,200 --> 00:19:37,000
engaged with our digital ID. 
These mobile driver's licenses 

316
00:19:37,000 --> 00:19:40,300
that are being issued by 
governments here in the United 

317
00:19:40,300 --> 00:19:43,600
States, we have mobile driver's 
licenses that are still pretty 

318
00:19:43,600 --> 00:19:48,400
nascent, but quite a number of 
states are beginning to issue 

319
00:19:48,400 --> 00:19:52,400
them and that's something that 
will accelerate and it is 

320
00:19:52,400 --> 00:19:55,000
happening globally. 
For example, we're live in 

321
00:19:55,000 --> 00:19:58,600
Australia and we're also 
integrating to that type of 

322
00:19:58,700 --> 00:20:02,500
ecosystem. 
So we're committed to also 

323
00:20:03,000 --> 00:20:07,200
tapping in to emerge. 
In digital ID, initiatives by 

324
00:20:07,200 --> 00:20:11,500
governments globally as part of 
our vision to bring higher trust

325
00:20:11,700 --> 00:20:15,600
along with easier user 
experience to the global market.

326
00:20:16,000 --> 00:20:19,300
Yeah, I've been thinking about 
what are the business outcomes 

327
00:20:19,300 --> 00:20:22,900
that MasterCard is looking to 
achieve with this pretty major 

328
00:20:22,900 --> 00:20:25,700
investment, right? 
I got to think it's reduction in

329
00:20:25,700 --> 00:20:30,400
fraud, better user experience of
onboarding things like that. 

330
00:20:30,400 --> 00:20:34,700
Are there other things? 
I mean, those are the two big 

331
00:20:34,700 --> 00:20:39,300
pillars, you know, user 
experience equals top-line 

332
00:20:39,300 --> 00:20:44,300
growth for businesses globally. 
When you can acquire users, 

333
00:20:44,300 --> 00:20:48,600
facilitate transactions 
re-authenticate users. 

334
00:20:48,600 --> 00:20:51,700
Get rid of password resets I 
guess passwords are going away 

335
00:20:51,700 --> 00:20:55,800
but you know, there's a lot of 
list to businesses for just 

336
00:20:55,800 --> 00:20:59,600
having an easier way to verify 
that somebody is in fact who 

337
00:20:59,600 --> 00:21:04,700
they claim to be and it can also
Open up sort of a world of new 

338
00:21:04,700 --> 00:21:09,200
experiences. 
So one example of that is we're 

339
00:21:09,200 --> 00:21:12,900
focused on a lot of hybrid user 
experiences so you start 

340
00:21:12,900 --> 00:21:16,400
something online and then you 
finish it in person. 

341
00:21:16,400 --> 00:21:19,100
Maybe curbside pickup is a good 
example of that. 

342
00:21:19,100 --> 00:21:23,400
There's a lot of fraud with that
because the wrong person goes 

343
00:21:23,400 --> 00:21:26,200
and picks up the goods and then 
they're gone. 

344
00:21:26,200 --> 00:21:30,400
So you can imagine there's just 
a whole world of different kind 

345
00:21:30,400 --> 00:21:32,200
of experiences that you can 
create. 

346
00:21:32,300 --> 00:21:35,900
Wait, if you can make that point
of knowing you are, who you 

347
00:21:35,900 --> 00:21:40,600
claim to be much, much easier 
and maybe knowing something 

348
00:21:40,600 --> 00:21:43,000
about them. 
And or, you know, they meet the 

349
00:21:43,000 --> 00:21:45,600
age, you can facilitate a lot of
growth. 

350
00:21:45,600 --> 00:21:49,000
And then, like you said, 
reduction and fraud is the other

351
00:21:49,000 --> 00:21:52,400
Big Value leaver. 
You know, synthetic identity 

352
00:21:52,400 --> 00:21:56,700
fraud is out of control and the 
us alone last year. 

353
00:21:56,700 --> 00:22:01,500
It Rose significantly and the 
measure known amount is to the 

354
00:22:01,500 --> 00:22:04,100
tune of over. 
Twenty billion dollars being 

355
00:22:04,100 --> 00:22:06,000
sucked out of financial 
services. 

356
00:22:06,200 --> 00:22:10,200
Big problem account. 
Opening fraud Rose by 108 

357
00:22:10,200 --> 00:22:14,900
percent last year. 
So reducing fraud and protecting

358
00:22:14,900 --> 00:22:19,100
not only businesses but 
individuals who are victims of 

359
00:22:19,100 --> 00:22:22,700
identity fraud and you know, 
I'll just point out that the 

360
00:22:22,708 --> 00:22:27,000
future is identity. 
And payments should merge will 

361
00:22:27,000 --> 00:22:30,500
merge and you know, certainly 
that's part of the North Star 

362
00:22:30,600 --> 00:22:34,400
Vision as well. 
Do you think card issuers and 

363
00:22:34,400 --> 00:22:36,800
other institutions? 
Similar to yourself? 

364
00:22:37,500 --> 00:22:41,500
Will have an easier time getting
this done, because of the 

365
00:22:41,500 --> 00:22:43,300
information that you already 
collecting is part of like an 

366
00:22:43,300 --> 00:22:46,200
onboarding experience anyway, to
get a MasterCard, right, 

367
00:22:46,200 --> 00:22:48,900
whatever it may be. 
I think that onboarding question

368
00:22:48,900 --> 00:22:51,500
is a question that a lot of 
organizations struggle is, how 

369
00:22:51,500 --> 00:22:53,000
do we get people to use our 
thing? 

370
00:22:53,400 --> 00:22:55,400
You've already got a pretty good
audience, right? 

371
00:22:55,500 --> 00:22:58,700
People should be using or want 
to be using your product right 

372
00:22:58,700 --> 00:23:00,600
for payments. 
And you know, things like that. 

373
00:23:00,700 --> 00:23:03,800
Do you think that gives 
MasterCard and other similar 

374
00:23:03,800 --> 00:23:08,800
organizations a leg up and sort 
of developing this you know it's

375
00:23:08,800 --> 00:23:10,700
more of like a centralized 
identity platform. 

376
00:23:12,200 --> 00:23:16,400
Well I guess one corruption I 
might make is it's not 

377
00:23:16,400 --> 00:23:20,600
centralized so we're not 
currently using blockchain as a 

378
00:23:20,600 --> 00:23:28,000
technology yet, but we do follow
a decentralized architecture and

379
00:23:28,000 --> 00:23:32,100
MasterCard as a company, has a 
huge commitment to data. 

380
00:23:32,200 --> 00:23:36,700
Visee and doesn't actually store
really any information about any

381
00:23:36,700 --> 00:23:39,900
individual and we think that's 
really key to the future of 

382
00:23:39,900 --> 00:23:41,700
identity. 
I certainly think that's very 

383
00:23:41,700 --> 00:23:44,500
key. 
You own your data, MasterCard 

384
00:23:44,500 --> 00:23:48,700
does not own your data and will 
not be creating any form of 

385
00:23:48,700 --> 00:23:52,100
centralized repository with your
data. 

386
00:23:52,900 --> 00:23:56,000
The reason that we think that we
are well positioned to solve, 

387
00:23:56,000 --> 00:23:59,800
this problem is more about the 
fact that we run another Network

388
00:23:59,800 --> 00:24:03,000
at scale. 
So we have the Ends with the 

389
00:24:03,000 --> 00:24:09,200
governance, the operating roles 
you know in identity if a bad 

390
00:24:09,200 --> 00:24:12,900
identity gets passed to a 
business and something harmful 

391
00:24:12,900 --> 00:24:16,800
happens down the road, there 
needs to be some, you know, 

392
00:24:16,800 --> 00:24:22,100
governance recourse rules for 
how that's handled and that is a

393
00:24:22,100 --> 00:24:24,700
key component of what we bring 
to the table. 

394
00:24:24,700 --> 00:24:29,600
So if you look at self Sovereign
identity, which is sort of a 

395
00:24:29,600 --> 00:24:35,600
related, Area that we certainly 
Embrace many of the principles 

396
00:24:35,600 --> 00:24:40,700
of in the industry. 
There's the concept of turning 

397
00:24:40,700 --> 00:24:45,700
the triangle into a diamond 
because the governance part is 

398
00:24:45,700 --> 00:24:48,800
actually important for it to get
Traction in the commercial 

399
00:24:48,800 --> 00:24:52,100
market. 
So using that Paradigm you can 

400
00:24:52,100 --> 00:24:55,200
kind of think of MasterCard in 
our experience running a network

401
00:24:55,200 --> 00:25:00,200
at scale as bringing that and 
that's what I mean by us being 

402
00:25:00,200 --> 00:25:05,000
committed to To really focusing 
on the network aspect of it. 

403
00:25:05,200 --> 00:25:08,400
I'm glad you're able to clarify 
that because that was a, I want 

404
00:25:08,400 --> 00:25:11,500
to make sure that point was very
clear that the ownership of the 

405
00:25:11,500 --> 00:25:15,200
data is not in one person's 
hands or one company's hands. 

406
00:25:15,600 --> 00:25:18,600
But I'm glad you were able to 
help me clarify that my head so 

407
00:25:18,600 --> 00:25:20,600
thank you. 
Yeah, take a revolutionary 

408
00:25:20,600 --> 00:25:22,100
topic. 
The, I mean the way you're 

409
00:25:22,100 --> 00:25:25,400
talking about it is like we've 
been hearing that from vendors 

410
00:25:25,400 --> 00:25:28,500
in the space for years, but 
here's an actual practitioner 

411
00:25:28,700 --> 00:25:32,500
who works for coming to says 
this, your data is not My 

412
00:25:32,500 --> 00:25:35,900
company's data, we don't own 
your data, you own your data 

413
00:25:36,100 --> 00:25:38,600
that's revolutionary to me. 
Yeah. 

414
00:25:38,700 --> 00:25:40,300
I think it's revolutionary as 
well. 

415
00:25:40,300 --> 00:25:42,300
And that's why honesty in 
business. 

416
00:25:42,300 --> 00:25:47,600
Come on. 
Yeah, but, you know, along those

417
00:25:47,600 --> 00:25:50,700
lines just like interesting was,
you were giving your origin 

418
00:25:50,700 --> 00:25:52,900
story. 
How you got into I am, you're 

419
00:25:52,900 --> 00:25:57,800
talking about several things 
that were you know what, I would

420
00:25:57,800 --> 00:26:00,300
call a traditional, I am track 
some of the stuff that you 

421
00:26:00,300 --> 00:26:04,400
mentioned like kyc. 
That's the hot topic for a lot 

422
00:26:04,400 --> 00:26:07,500
of folks and where they are in 
the career and solving those 

423
00:26:07,700 --> 00:26:10,300
issues. 
Now so that was, you know, kind 

424
00:26:10,300 --> 00:26:12,700
of part of your tracked, the 
question I'm going to hit you 

425
00:26:12,700 --> 00:26:16,100
with is one that we did special 
episode on and we talked to a 

426
00:26:16,108 --> 00:26:19,400
lot of practitioners or people 
have been in this industry for a

427
00:26:19,408 --> 00:26:22,300
long time. 
We all associate ourselves with 

428
00:26:22,400 --> 00:26:25,900
identity and access management 
and now we've got this term 

429
00:26:25,900 --> 00:26:28,800
digital identity. 
So the question I'm going to ask

430
00:26:28,800 --> 00:26:32,900
you is what's the difference 
between digital Unity and 

431
00:26:32,900 --> 00:26:35,700
identity, and access management 
and there's no right or wrong 

432
00:26:35,700 --> 00:26:37,900
answer you have there's no right
or wrong answer and it's not an 

433
00:26:37,900 --> 00:26:42,500
easy one. 
Yeah, I mean, I think to me, I 

434
00:26:42,500 --> 00:26:46,900
do think the word digital 
identity is overused in the 

435
00:26:46,900 --> 00:26:53,400
market, so the way that I see 
the future and really today is a

436
00:26:53,408 --> 00:26:58,300
digital identity is an 
individual's identity and 

437
00:26:58,700 --> 00:27:02,000
honestly, I think it should be 
defined as an identity. 

438
00:27:02,200 --> 00:27:06,900
That that individual owns and 
everything else kind of falls 

439
00:27:06,900 --> 00:27:11,100
into the identity verification 
identity and access management, 

440
00:27:11,100 --> 00:27:14,300
you know, identity proofing. 
There's a lot of terms and lingo

441
00:27:14,600 --> 00:27:16,800
that have been used for many 
years around that. 

442
00:27:17,700 --> 00:27:22,000
So that's the way that I would 
like to see the market describe 

443
00:27:22,000 --> 00:27:25,900
these things, which I know is 
maybe not the way, you know, 

444
00:27:25,900 --> 00:27:30,100
most people would Define it. 
It's interesting. 

445
00:27:30,100 --> 00:27:32,000
I think everybody defines a 
little bit. 

446
00:27:32,100 --> 00:27:34,600
Early. 
But I'd like that definition 

447
00:27:34,600 --> 00:27:39,000
because it aligns very much with
everything you said today. 

448
00:27:39,000 --> 00:27:41,600
Right? 
Is that, that Vision around 

449
00:27:41,600 --> 00:27:46,200
ownership of the identity and 
your title being senior vice 

450
00:27:46,200 --> 00:27:47,900
president of digital identity, 
right? 

451
00:27:47,900 --> 00:27:51,400
It's not like an accident 
occurred, right? 

452
00:27:51,600 --> 00:27:54,400
Yeah, exactly. 
It does interesting that we've 

453
00:27:54,400 --> 00:27:58,100
asked that question, I think 
kind of officially now like 10 

454
00:27:58,100 --> 00:28:02,800
12 times maybe and there's been 
10 to 12 different, There's like

455
00:28:02,800 --> 00:28:07,300
it's it's fascinating that based
on the person who's answering 

456
00:28:07,300 --> 00:28:10,900
and their context that they're, 
you know, heading into the, I am

457
00:28:10,900 --> 00:28:13,700
space. 
It really shapes how they answer

458
00:28:13,700 --> 00:28:15,100
that question. 
So I think it's I think it's 

459
00:28:15,100 --> 00:28:17,000
very interesting. 
I know you've got a flight to 

460
00:28:17,008 --> 00:28:19,400
catch so we're going to help get
you out of here on time and make

461
00:28:19,400 --> 00:28:21,600
sure you get home. 
But we want to end things on a 

462
00:28:21,608 --> 00:28:25,800
lighter note and we were kind of
talking about before we hit the 

463
00:28:25,808 --> 00:28:28,400
record button here about some of
the things you work on outside 

464
00:28:28,400 --> 00:28:31,200
of identity. 
One of them was snowboarding and

465
00:28:31,200 --> 00:28:34,300
I'm just curious Yes, you know 
what is Your Bucket List? 

466
00:28:34,300 --> 00:28:40,200
Snowboarding trip. 
So, yes, I am a snowboarder and 

467
00:28:40,200 --> 00:28:44,000
I probably go down stuff that's,
you know maybe not too smart for

468
00:28:44,000 --> 00:28:46,200
me to be going down, but I love 
it. 

469
00:28:46,200 --> 00:28:50,000
I love the thrill and I just, 
you know, love black diamonds 

470
00:28:50,000 --> 00:28:54,200
but I have actually never been 
snowboarding outside of the 

471
00:28:54,200 --> 00:28:58,500
United States. 
So whether it's South America or

472
00:28:58,500 --> 00:29:03,200
the Alps, that's my bucket list.
It's It's hard to kind of make 

473
00:29:03,200 --> 00:29:06,900
the time for that kind of a trip
but I'm gonna do it before. 

474
00:29:06,900 --> 00:29:08,800
I stopped going down black 
diamonds. 

475
00:29:09,400 --> 00:29:13,600
So I've never been skiing or 
snowboarding how do I get 

476
00:29:13,600 --> 00:29:15,600
started? 
Like what is the pro tip that 

477
00:29:15,600 --> 00:29:18,800
you can give me for me to get 
off my butt and try it? 

478
00:29:19,900 --> 00:29:24,400
Well, I would go with 
snowboarding and take a lesson. 

479
00:29:25,500 --> 00:29:27,100
That's it. 
I mean, take a lesson. 

480
00:29:27,200 --> 00:29:31,800
It's always best to have 
somebody give you the right form

481
00:29:32,200 --> 00:29:39,400
instead of creating bad habits 
and hurting yourself, my tip is 

482
00:29:39,400 --> 00:29:41,500
to wear those. 
You know, make sure you have 

483
00:29:41,500 --> 00:29:45,300
this skiing pants because of you
end up on your butt a lot. 

484
00:29:45,300 --> 00:29:48,400
You don't want to be in jeans 
and, you know, long underwear or

485
00:29:48,400 --> 00:29:50,500
something and have a wet butt 
all day. 

486
00:29:50,600 --> 00:29:55,100
Yes, it's not a good thing 
thumbs down. 

487
00:29:55,300 --> 00:29:57,400
Let bots on the identity of the 
sender podcast. 

488
00:29:57,400 --> 00:29:59,700
So, yeah. 
All right, we're going to go 

489
00:29:59,700 --> 00:30:03,500
ahead and leave it there for now
as someone decided to open the 

490
00:30:03,500 --> 00:30:04,500
door. 
Thank you very much alive 

491
00:30:04,500 --> 00:30:08,800
conference, any final takeaways 
Sarah as we kind of what you got

492
00:30:08,800 --> 00:30:12,000
on your flight here. 
Oh boy. 

493
00:30:12,000 --> 00:30:15,700
That's that's a good one. 
I guess, check us out. 

494
00:30:17,100 --> 00:30:18,800
And when we go to get more 
information on this, this is 

495
00:30:18,800 --> 00:30:20,600
something that's publicly 
available that we can like, 

496
00:30:21,100 --> 00:30:23,900
actually, you can go to ID 
service.com. 

497
00:30:25,600 --> 00:30:30,200
Or you can find me on LinkedIn 
and shoot me a message and, you 

498
00:30:30,200 --> 00:30:34,100
know, I'd love to learn more 
about, you know, Partners, 

499
00:30:34,100 --> 00:30:37,500
customers what people are 
thinking, you know, it's a big 

500
00:30:37,500 --> 00:30:42,600
Vision, a lot of moving parts 
and it's always good to connect 

501
00:30:42,700 --> 00:30:45,500
with others in the industry. 
Yeah, that's how I found you. 

502
00:30:45,500 --> 00:30:49,900
I just hear you up on LinkedIn 
and started following her. 

503
00:30:49,900 --> 00:30:54,000
We are connected and the 
slaughter yourself so dangling 

504
00:30:54,000 --> 00:30:58,300
could to follow So I include in 
our show notes, a link to your 

505
00:30:58,300 --> 00:31:01,100
LinkedIn, and then also to ID 
service dot-coms, that way 

506
00:31:01,100 --> 00:31:04,400
people can easily reference it. 
Thank you so much for being part

507
00:31:04,400 --> 00:31:07,700
of this very much appreciative 
that you're able to set aside. 

508
00:31:07,700 --> 00:31:10,200
The time for us, we're going to 
go to leave it there for this 

509
00:31:10,200 --> 00:31:15,800
week, any, if you have an 
ongoing for this now, but if you

510
00:31:15,808 --> 00:31:18,900
want to find us on the web, 
we're at age, 84 center.com, and

511
00:31:18,900 --> 00:31:21,100
we're on Twitter at, idac 
podcast. 

512
00:31:21,100 --> 00:31:23,100
And with that, we'll talk with 
everyone in the next one. 

513
00:31:23,200 --> 00:31:27,900
Thanks. 
Thanks for listening to the 

514
00:31:29,000 --> 00:31:31,300
podcast. 
If you don't forget to 

515
00:31:31,300 --> 00:31:31,900
subscribe.
