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You're listening to the identity
of the sender podcast. 

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This is a show that talks about 
identity and access management 

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and making sure you know who has
access to what let's get 

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started. 
Welcome to a special episode of 

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the identity at the center 
podcast. 

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I'm Jeff and that's Jim. 
Hey Jim hey, Jeff, how are you? 

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Oh, and that's a bad going to 
cut right to it today. 

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We don't do commercials but 
since this is a special episode 

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we will help get the word out 
for identity conferences that we

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like we're going to take a few 
extra minutes today to get a 

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preview of the ascetic eight 
2021 conference happening, 

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October 18th, the 20th, in 
Seattle, Washington, and it's 

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hosted by our friends at the 
Fido Alliance joining us today. 

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A again is and Russia are. 
He's the executive director of 

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the fight Alliance to tell us 
what that is all about. 

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Welcome back Andrew Chef Jim 
great to be here. 

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Thank you. 
Yeah, thanks so much for joining

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us and it's been a while since 
we talked. 

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The last time we talked was 
August, 20th of actually August 

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in 2020. 
What's new with Fido since then?

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First of all, that feels like 
two years ago. 

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So it's a quite a bit has 
happened. 

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I'll try to be succinct. 
You know, in general, in a photo

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continues to make progress on 
advancing, our specifications 

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and related outputs our goals 
again to have a robust robust 

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set of standards that anyone 
could deploy to enable simpler 

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stronger, user authentication, 
helping move the market place in

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the world from being dependent 
on dependent on passwords to a 

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world. 
That's more decentralized nature

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that leverages user-friendly 
public key cryptography. 

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So basically I'm from 
knowledge-based authentication 

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to possession based 
authentication a couple key 

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things. 
We've done one, big release that

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we had was an update to the Fido
to Specs that introduced a lot 

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of Enterprise features which are
very important and also some 

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some added functionality for 
payments and things like that. 

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Another key thing that got 
completed where ux guidelines so

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user experience guidelines. 
At the end the day you know 

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going to a password this world 
will be easier but getting 

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people to go pass for this turns
out to be more nuanced and one 

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would think so answering 
questions, like, well, how do I 

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get my customers to enroll a 
desktop platform, authenticator 

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like a Touch ID on a MacBook, or
Windows low on Windows machine. 

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There's a lot of subtle things 
that go into that. 

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So we with the help of, you 
know, ux leads from companies, 

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such as Microsoft, P Morgan 
Chase into it Wells, Fargo and 

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many many more Visa ran, a study
that had three rounds of user 

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testing to understand. 
Exactly what makes consumers, 

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most likely to enroll for Fido 
authentication. 

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And we took these learnings and 
built a set of guidelines around

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it, which any relying party or 
service writer can use to most 

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effectively Implement Fido on 
their websites. 

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So we're super excited. 
Excited about that. 

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We release those couple months 
ago, I've had some positive 

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feedback so far and we think 
it's going to really help 

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accelerate adoption fight off an
occasion. 

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And beyond that you were seeing 
broader commitment to fighting 

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the marketplace more and more 
big Brands, deploying Fido added

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government endorsements 
including here in the US. 

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You know, just the other week, 
AWS, or Amazon announced that 

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any delay has customer will be 
provided with Fido security 

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keys, to make sure that those 
Network administrators are 

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securely accessing those 
resources. 

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So, we're seeing a more and more
major, you know, kind of 

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Milestones like that. 
That as we all collectively work

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to create a safer internet. 
Andrew, Jeff mentioned that the 

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authenticate 2021 conference is 
in Seattle Washington. 

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It's starting on October 18th. 
My question for you is, who's 

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this conference for who should 
attend? 

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Yeah, you know we introduced 
authenticate last year actually 

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as a means to just really engage
with it. 

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That the broader Community, we 
traditionally have had member 

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meetings in 34 member meetings a
year and would hold the public. 

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Seminar the day before. 
And those are so popular both 

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from attendees. 
And from our members, that we 

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decided to expand upon this 
format and aim to provide 

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educational resources, to anyone
interested in phyto. 

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But in particular, you know, 
product leads and strategists 

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60's. 
And those in the Cisco office, 

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technology leads developers. 
Really anyone is interested in 

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learning how to improve the way 
that they're authenticating. 

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Deploying authentication inside 
the Enterprise and also 

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externally to Consumers. 
And so, last year, we held a 

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virtual event because last 
November had really strong 

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attendance and thousands of 
people are registered over a 

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two-week period. 
So a lot of great content and 

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we're super happy to build upon 
that by moving towards his 

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physical conference, this year 
in Seattle. 

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I love that tagline. 
Moving from knowledge-based 

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authentication to position based
authentication on The 

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conference, in terms of the 
agenda, can you give us an 

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overview and talk about some of 
the Keynotes? 

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Yeah, absolutely. 
So our featured keynote is Bob 

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Lord and for those of you don't 
know, Bob, he's a former Chief 

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security officer at the DNC is 
the Democratic National 

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Committee. 
And before that he was a Yahoo 

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and Cisco. 
And we could probably have Bob 

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talked for three days. 
So he, yes, he has were stories 

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and perspectives. 
Security and authentication that

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that are so engaging. 
And so Ranch, really honored to 

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have him come up, Seattle, to 
give that keynote. 

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Additionally, our signature 
sponsors from the event are 

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Google, Microsoft visa and 
yubico. 

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So we have Executives from each 
of those companies as key notes.

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As well, each room has a 
different perspective. 

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Google is going to talk about 
Android in Microsoft. 

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Of course, is deeply committed 
to Fido and Jesus has to my 

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Dandy products rolling out and 
yubico of course, is the, you 

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know, the originator if I do 
security keys and has a lot of 

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learnings to share as well. 
So those are the six. 

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Those are the key notes. 
We have some others as well, 

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some kind of industry luminary, 
speaking on the main stage and 

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then the format of the event 
itself, is you part main stage 

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/, keynote presentations, and 
then multitrack and will 

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generally have one track 
dedicated to kind of deeper, 

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technical insights. 
One track focused on case 

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studies kind of market adoption 
type Trends and both to are 

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chock-full of interesting 
content that I think people will

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learn a lot from when they 
attend Jeff and I will be in 

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attendance as well. 
Were presenting a presentation 

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called smart. 
I am to help prevent ransomware 

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risk, it's just looking over the
agenda, I think there's a ton of

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great information out there, you
know, obviously I wanted you to 

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help, keep it high level and 
focus on the Keynotes. 

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But if people want to understand
more about what they could learn

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and what the different 
presentations are going to be 

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during the conference, where can
they go to get that information?

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Do you have a website? 
Yeah, absolutely. 

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We have the full agenda on our 
website, authentic authenticate 

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com.com authenticate conference 
authenticate com.com I can see 

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the full agenda, just a couple 
more highlights if I could, you 

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know, case studies were always 
quite popular and it will 

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anecdote on this We did call for
papers you have two. 

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Three, two, two and a half three
day conference are two tracks. 

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I'll told they had around 35 
open spots and we had many fold 

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that in submitted applications 
including your own. 

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And so we have a program 
Committee of Industry, 

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luminaries who helped me narrow 
it down to the selected selected

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sessions that we do have. 
But the case studies are always 

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one of my favorite. 
Things to see coming in there, 

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unsolicited, we have Case 
studies from groups like Morgan.

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Stanley, Capital One, Target, 
eBay. 

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Verizon Wayfarer the US National
Guard, Facebook, and many more. 

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So I've always heard from our 
community that they like 

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learning from others who have 
already done the same. 

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And, you know, this case to case
studies are an excellent 

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foundation for them. 
Yeah, I'm looking forward to 

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catching those as well, you 
know, wouldn't be a conference 

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conversation in 2021 without 
talking about covid. 

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It's clearly had an impact on 
things like in person, 

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attendance for things. 
This, how are you preparing for 

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that? 
And what about things like you 

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know vaccinations and statuses 
and things like that? 

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You know, I think all of us who 
in the past have attended 

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conferences, miss that human 
interaction, and is very 

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important to Fido Alliance. 
So to execute on this 

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conference, I personally 
attended identifiers back in 

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June and that's always my 
favorite identity, show to go 

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to, and it was wonderful as a 
smaller subset of people than 

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usually attend that conference. 
But being able to chat with 

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people in the hallways, He's 
after my talks after booze, you 

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know, you find so much hidden 
value through those 

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conversations that frankly just 
wouldn't happen over resume. 

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So with that in mind, with our 
commitment to having this event,

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we absolutely are also committed
to having it be perfectly safe 

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as safe as possible. 
That's perfect. 

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Um and so requiring vaccination,
right? 

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So your to attend, you must be 
vaccinated, we have the policy 

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detail on the website but in 
short now we're going to be 

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using the clear out I was just 
also been used for other events 

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and attendees will be asked to 
upload their proof of 

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vaccination into the app. 
There's a simple health 

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screening on the app is done, 
the day of registration to test 

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the fact that you have been 
healthy addition to your 

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vaccination. 
In addition to that it will be 

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adhering to all federal and 
local Health guidelines. 

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So you know, I'm very confident 
that we're going to have a very 

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Safe and healthy event. 
I've had very positive feedback 

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on the vaccination requirement. 
I've been told by several people

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that's helped them internally 
tell their management that not 

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only do I want to go to, this is
safe for me to attend and I hope

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that many people find that to be
the case or able to come have a 

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very robust event. 
You, most of stuff will happen 

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on site at the hotel, which also
has her own hygiene regimen, but

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I also want to plug and we have 
a great social event. 

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Night at the mo pop Museum. 
This is the Museum of pop 

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culture used to be the Jimi 
Hendrix Museum, awesome, venue, 

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and Seattle, the, so, we have a 
really good event to cap things 

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off on Wednesday evening. 
It sounds like a lot of fun and 

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I'm glad that, you know, the 
precautions being taken, I can 

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certainly attest to the Clear 
app and the digital vaccine 

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card. 
I've done it, it's easy. 

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Yeah, you take a picture youth 
indicate, so I'm happy to see 

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that a senate conference is 
using good authentication. 

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Yeah, for that sort of thing. 
A heater on dog food. 

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Exactly. 
So I'm going to go ahead and 

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wrap up this conversation. 
We get someone in to kind of 

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keep it brief and kind of get 
the word out for folks, who 

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might be interested again, it's 
the authentic 8 2021 conference,

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it's October 18th to the 20th in
Seattle. 

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Washington, it's in person or 
virtual. 

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You can visit a Theta, Kate 
con.com for more info and if 

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you're interested in learning 
more about the fight Alliance, 

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you can visit Fido Alliance 
dot-org. 

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It can also go into the Wayback 
machine and listen to episode 56

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of this podcast where we first 
met with Andrew and kind of 

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learn more about what Fido does 
Jim mentioned. 

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He and I are going to be are 
planning on being on site there 

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and delivering our presentation.
So we hope to see everyone there

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either in person or virtually 
and with that we're going to go 

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ahead and close out this brief 
conversation. 

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Thank you so much. 
Andrew looking forward to 

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getting a fist bump in. 
Finally, in person at a 

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conference, it'll be my first 
since this kind of all started 

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but I will go ahead and leave it
there. 

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Thanks for listening and we hope
to see you in a few weeks. 

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Thanks so much. 
Thanks for listening to the 

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identity at the center podcast. 
If you like what you heard, 

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don't forget to subscribe and 
visit us on the web and identity

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at the center.com.
