1
00:00:04,880 --> 00:00:11,200
This is identity at the center. 
Welcome to the Identity at the 

2
00:00:11,200 --> 00:00:12,920
Center podcast. 
I'm Jeff, and that's Jim. 

3
00:00:12,920 --> 00:00:15,000
Hey, Jim. 
Hey, Jeff, how are you? 

4
00:00:15,560 --> 00:00:18,120
Oh, not so bad yourself. 
Doing great, You know, every 

5
00:00:18,120 --> 00:00:22,800
once in a while we get a company
that is perfectly game for our 

6
00:00:22,800 --> 00:00:25,400
space. 
And today is that day on the 

7
00:00:25,400 --> 00:00:28,480
Identity at the Center podcast. 
Yeah, we've got a sponsored 

8
00:00:28,480 --> 00:00:30,240
episode today. 
So these are things that we do 

9
00:00:30,240 --> 00:00:32,439
from time to time with our 
friends in the industry. 

10
00:00:32,960 --> 00:00:37,440
Today we've got Hush Security. 
They are just coming out of 

11
00:00:37,440 --> 00:00:39,440
stealth, I believe is how we're 
kind of looking at this. 

12
00:00:39,440 --> 00:00:41,880
And we're going to talk with 
Mika Rabe in a second. 

13
00:00:41,960 --> 00:00:44,080
But to learn more information 
about them, you can visit hush 

14
00:00:44,080 --> 00:00:47,120
dot security slash IDAC. 
So let's get Mika on here. 

15
00:00:47,120 --> 00:00:50,040
So Mika Rabe, he is the Co 
founder and CEO at Hush 

16
00:00:50,040 --> 00:00:51,720
Security. 
Welcome to the podcast. 

17
00:00:52,320 --> 00:00:55,080
Hey, hi, guys. 
Thanks for having me. 

18
00:00:55,560 --> 00:00:56,680
Yeah. 
Thanks for taking the time. 

19
00:00:56,680 --> 00:00:59,440
So this is the first time we've 
had an opportunity to talk with 

20
00:00:59,440 --> 00:01:02,120
you on the podcast. 
So let's start with a little bit

21
00:01:02,120 --> 00:01:04,680
with your background. 
How did you get into the 

22
00:01:04,680 --> 00:01:06,040
identity and access management 
space? 

23
00:01:06,480 --> 00:01:11,240
Well, my background, you know, 
we're going way, way back. 

24
00:01:11,240 --> 00:01:15,200
I was, you know, a computer kid.
You know, I was spend a lot of 

25
00:01:15,200 --> 00:01:17,120
time with computers as a growing
up. 

26
00:01:17,120 --> 00:01:19,440
This was my passion for a very 
long time. 

27
00:01:20,520 --> 00:01:24,280
I did some work in this and of 
course studied in college 

28
00:01:25,040 --> 00:01:28,400
computer science and electrical 
science and went into the 

29
00:01:28,400 --> 00:01:33,080
industry, you know, right then 
I've done a lot of development 

30
00:01:35,000 --> 00:01:38,360
roles in my career and then 
finally moved to product 

31
00:01:38,360 --> 00:01:44,040
management around 2010, did some
virtualization stuff, some 

32
00:01:44,040 --> 00:01:47,920
cybersecurity, and eventually I 
kind of landed with a very, you 

33
00:01:47,920 --> 00:01:53,480
know, unique team. 
Somewhere around the late 2016, 

34
00:01:54,080 --> 00:01:57,080
there's a company called Meta 
Networks and I met a lot of 

35
00:01:57,480 --> 00:02:00,760
great peers. 
We did a very good run with the 

36
00:02:00,760 --> 00:02:03,040
company. 
We kind of pioneered ZDMA, so 

37
00:02:03,040 --> 00:02:07,200
zero trust network access before
that term kind of went popular 

38
00:02:07,200 --> 00:02:10,600
before SSC and Sassy which later
came from Gautner. 

39
00:02:11,960 --> 00:02:14,400
We had a very good run and the 
company was acquired three years

40
00:02:14,400 --> 00:02:17,760
after. 
And when we got acquired, we, we

41
00:02:17,760 --> 00:02:21,160
were, we had a very good hygiene
around security and very good 

42
00:02:21,160 --> 00:02:26,200
security by design nature. 
But the Infosec, the company 

43
00:02:26,200 --> 00:02:29,920
that, that kind of acquired us, 
wanted us to rotate a lot about 

44
00:02:29,960 --> 00:02:33,840
your keys and basically every, 
every key that we have around 2 

45
00:02:33,840 --> 00:02:37,800
times or three times to live. 
And the problem is that, that 

46
00:02:37,800 --> 00:02:40,840
even if you have a very good, 
you know, infrastructure with 

47
00:02:40,840 --> 00:02:44,560
code and automation and, and 
hygiene around it, what I think 

48
00:02:44,560 --> 00:02:46,840
is, is always a very, very big 
problem. 

49
00:02:47,440 --> 00:02:50,400
And it always kind of get pushed
to the last Friday of the last 

50
00:02:50,400 --> 00:02:52,800
week of the last month with the 
last quarter that you're 

51
00:02:52,800 --> 00:02:55,280
actually allowed to do so. 
And then you spend the night 

52
00:02:55,280 --> 00:02:57,960
doing that and hoping that 
everything kind of went well 

53
00:02:57,960 --> 00:03:01,360
because there was no tooling 
around that to make sure that 

54
00:03:01,560 --> 00:03:03,080
you know you're doing it. 
Correctly. 

55
00:03:03,920 --> 00:03:08,000
And so when we kind of thought 
about moving out again, the same

56
00:03:08,000 --> 00:03:10,880
team and the same people, this 
was one of the biggest problem 

57
00:03:10,880 --> 00:03:13,960
that was still resonating, you 
know, kind of sitting as a chip 

58
00:03:13,960 --> 00:03:16,640
on our shoulder from the last 
interaction. 

59
00:03:16,640 --> 00:03:19,200
And we said, OK, this needs to 
be addressed. 

60
00:03:19,800 --> 00:03:23,960
And so we kind of looked at what
other, you know, vendors and 

61
00:03:23,960 --> 00:03:27,400
startups and incumbents were 
doing in the field and we didn't

62
00:03:27,400 --> 00:03:31,560
find any good solution that can 
give you the governance and the 

63
00:03:31,560 --> 00:03:37,400
visibility and basically the 
operability that this fields 

64
00:03:37,400 --> 00:03:40,720
deserve. 
So I love the idea of hope and 

65
00:03:40,720 --> 00:03:43,560
prayer and wishes as a strategy 
strategy when it comes to 

66
00:03:43,560 --> 00:03:46,560
rotating keys. 
Everybody seems to fall into 

67
00:03:46,560 --> 00:03:49,400
that trap at some point. 
So he kind of mentioned how, you

68
00:03:49,400 --> 00:03:51,360
know, Posh kind of positions 
itself a little bit. 

69
00:03:51,360 --> 00:03:53,280
How did you come up with the 
name of the company? 

70
00:03:53,920 --> 00:03:59,680
So as as we deal with identity 
and basically with secrets, and 

71
00:03:59,680 --> 00:04:02,920
so Hush was kind of a fun on, 
you know, where they didn't we 

72
00:04:02,920 --> 00:04:05,000
we're well making the secrets go
away. 

73
00:04:05,000 --> 00:04:08,440
So kind of a, you know, Hush, 
it's a, it's a kind of a playful

74
00:04:08,840 --> 00:04:12,040
way of talking about it took us 
a while to get there, but we 

75
00:04:12,040 --> 00:04:14,600
were very happy when we struck 
that one. 

76
00:04:15,280 --> 00:04:17,320
And most importantly, the URL 
was available right? 

77
00:04:17,320 --> 00:04:19,200
So Hush Talk Security is a great
URL to have. 

78
00:04:19,640 --> 00:04:22,520
Available for the right place, 
obviously, but yes. 

79
00:04:23,240 --> 00:04:25,680
So I, I think I mentioned, you 
know, early on that you guys are

80
00:04:25,680 --> 00:04:28,240
just kind of coming out of self.
I get that right, Because I, I 

81
00:04:28,240 --> 00:04:29,880
think you guys are a little bit 
relatively new to the scene. 

82
00:04:29,880 --> 00:04:32,080
Maybe it's not kind of right 
away, but tell me a little bit 

83
00:04:32,080 --> 00:04:35,520
about that journey coming. 
You know, I guess coming out to 

84
00:04:35,520 --> 00:04:37,680
the public and saying, hey, here
we are and here's what we do. 

85
00:04:38,120 --> 00:04:40,000
Yes. 
So we've been working, you know,

86
00:04:40,000 --> 00:04:44,800
for for a year now on this 
product which is destructive. 

87
00:04:45,160 --> 00:04:49,000
I think it's very unique in the 
industry that hasn't been a 

88
00:04:49,000 --> 00:04:52,960
platform that that or solution 
that is doing what hash is 

89
00:04:52,960 --> 00:04:55,240
doing. 
And so we were excited the bit 

90
00:04:55,240 --> 00:04:56,720
to keep it the secret at the 
beginning. 

91
00:04:56,720 --> 00:05:00,480
But then later on we will really
wanted to kind of brag and tell 

92
00:05:00,480 --> 00:05:03,720
the industry and the world what 
we're doing and that there is a 

93
00:05:03,720 --> 00:05:07,640
way to do things differently, 
which actually makes security 

94
00:05:07,640 --> 00:05:10,760
people happy and operation 
people happy, which is very 

95
00:05:10,760 --> 00:05:15,000
rarely the case. 
And so, yeah, we did come up out

96
00:05:15,000 --> 00:05:19,760
of sales, launched a product and
the company a week ago, a lot of

97
00:05:19,760 --> 00:05:22,520
fun, fair. 
And that we're, you know, happy 

98
00:05:22,520 --> 00:05:25,280
and excited for the next, the 
next chapter, you know? 

99
00:05:25,760 --> 00:05:28,560
So Mika, we hear that term 
stealth all the time. 

100
00:05:28,760 --> 00:05:31,800
Can you kind of explain to me 
what, what it meant to be 

101
00:05:31,800 --> 00:05:34,000
yourself? 
Does that mean that, you know, 

102
00:05:34,000 --> 00:05:37,800
you guys didn't have customers 
that you're working with or like

103
00:05:37,800 --> 00:05:40,320
you're building the product? 
How does that What does stealth 

104
00:05:40,320 --> 00:05:42,680
mean? 
It means a lot of thing, but but

105
00:05:42,680 --> 00:05:46,440
for us, it means that we 
wouldn't, we didn't want to tell

106
00:05:46,520 --> 00:05:49,880
yet what we're doing and the 
way, the novel way that we 

107
00:05:49,880 --> 00:05:52,520
approach things. 
So we first of all, we did the, 

108
00:05:52,560 --> 00:05:55,520
you know, a patent, we're still 
have a patent pending for the 

109
00:05:55,520 --> 00:05:58,720
way that we address identity for
machines. 

110
00:05:59,240 --> 00:06:03,640
And then we kind of there was a 
lot of competition in the space 

111
00:06:03,640 --> 00:06:06,200
and a lot of them are kind of 
in, in my mind, they are kind of

112
00:06:06,200 --> 00:06:08,760
missing the target. 
They are doing a very tactical 

113
00:06:08,760 --> 00:06:12,040
thing, a very short sighted 
thing that that can help in the 

114
00:06:12,040 --> 00:06:14,840
short term. 
But but you know, thinking about

115
00:06:14,840 --> 00:06:18,600
how to reduce the technical debt
and how to go into a better 

116
00:06:18,680 --> 00:06:20,760
approach. 
And this is something no one has

117
00:06:20,760 --> 00:06:23,080
done yet. 
And so we kind of wanted to keep

118
00:06:23,080 --> 00:06:25,760
that, you know, hushed for, for 
some time. 

119
00:06:26,200 --> 00:06:29,360
And then once the product is 
ready to go out with, with a ban

120
00:06:29,720 --> 00:06:32,120
in the meantime, that doesn't 
mean that we can acquire 

121
00:06:32,120 --> 00:06:35,000
customer. 
We do have for paying customer 

122
00:06:35,000 --> 00:06:38,760
and, and several more, you know,
and, and our pipelines. 

123
00:06:38,760 --> 00:06:44,000
And now we can actually expand, 
you know, the, the, the, the go 

124
00:06:44,000 --> 00:06:45,840
to market. 
And this is exactly what this 

125
00:06:45,840 --> 00:06:48,880
launch is about. 
Oh yeah, I'm biased, but this is

126
00:06:48,880 --> 00:06:50,240
a great way to to launch 
anything. 

127
00:06:50,240 --> 00:06:52,360
It's coming out of the podcast, 
so you know, you'll have 

128
00:06:52,360 --> 00:06:54,280
thousands of people that are 
kind of tuned in for this. 

129
00:06:55,000 --> 00:06:57,120
I'm going to put my jaded CSO 
hat on here. 

130
00:06:57,120 --> 00:06:58,600
And you mentioned the 
competition. 

131
00:06:58,600 --> 00:07:02,520
You know, there's a lot of 
products in the IM space and you

132
00:07:02,520 --> 00:07:06,240
know, the the hard question that
I always like to ask is, So what

133
00:07:06,240 --> 00:07:08,720
makes you guys special? 
Like what is it that you think 

134
00:07:09,040 --> 00:07:12,160
that's hush apart from others 
that are looking to approach, 

135
00:07:12,440 --> 00:07:14,760
you know, the same or maybe 
similar problems in the space? 

136
00:07:15,080 --> 00:07:18,640
So I think first of all, most 
out of vendors addresses 

137
00:07:18,800 --> 00:07:21,920
visibility only, right. 
And so this is very important 

138
00:07:21,920 --> 00:07:26,080
definitely for seesaws in a lot 
of in a lot of companies. 

139
00:07:26,280 --> 00:07:29,920
They want to understand 1st and 
see where the problem is, where 

140
00:07:29,920 --> 00:07:31,840
where the bodies are buried, so 
to speak. 

141
00:07:32,320 --> 00:07:35,440
And but then the next part of 
that is that you actually need 

142
00:07:35,440 --> 00:07:38,600
to a mediate that. 
So if your solution you know is 

143
00:07:38,600 --> 00:07:42,560
the one that opens 500 GLT 
because this is not what seesaws

144
00:07:42,560 --> 00:07:46,640
are are actually looking for. 
So the first thing that sets us 

145
00:07:46,640 --> 00:07:50,680
apart is that we are looking for
remediation or prevention of 

146
00:07:50,680 --> 00:07:53,600
those problems, right. 
Not only to show them we do have

147
00:07:53,600 --> 00:07:58,520
a comprehensive way of, of 
discoverable and visibility, but

148
00:07:58,520 --> 00:08:01,480
what we are looking for 
strategically is to change the 

149
00:08:01,480 --> 00:08:05,560
way that things are done and to 
help our customers basically 

150
00:08:05,880 --> 00:08:09,360
avoid those problems, right? 
You can think, you know, other 

151
00:08:09,360 --> 00:08:12,000
companies have done that in the 
past, for example, you know, 

152
00:08:12,000 --> 00:08:15,960
crowd Psych and Sentinel one 
developing an EDR writing, then 

153
00:08:15,960 --> 00:08:18,160
building a better antivirus, 
right? 

154
00:08:18,160 --> 00:08:21,960
So a jump or you know, just 
shifting the way that that the 

155
00:08:21,960 --> 00:08:26,320
solution is being done can, can 
yield much better result. 

156
00:08:26,320 --> 00:08:30,160
And I think strategically, this 
is exactly what Tash is going to

157
00:08:30,160 --> 00:08:33,880
do. 
The other side, the other part 

158
00:08:33,880 --> 00:08:36,880
of the vendors that that we are 
actually competing against is, 

159
00:08:36,880 --> 00:08:41,120
is in a way the votes provided 
right The the one that actually 

160
00:08:41,120 --> 00:08:43,760
was safeguarding the secrets up 
until now. 

161
00:08:43,760 --> 00:08:49,560
But the secrets have have grown 
in such a scale that votes are 

162
00:08:49,560 --> 00:08:53,960
not keeping up with that pace. 
The era where static secrets 

163
00:08:53,960 --> 00:08:58,520
where you know, fuel and and and
the rotations were, were were 

164
00:08:58,560 --> 00:09:02,280
very far about are long gone. 
And with the scandal we have 

165
00:09:02,280 --> 00:09:05,960
today, definitely with the Gente
kind of coming in and tearing 

166
00:09:05,960 --> 00:09:10,280
through the roof of that, we 
need a better solution and one 

167
00:09:10,280 --> 00:09:12,760
that addresses the scale and is 
future proof. 

168
00:09:13,480 --> 00:09:16,120
Yeah, I mean, I'm, I'm glad you 
brought that part up about the 

169
00:09:16,120 --> 00:09:18,480
vaults. 
I mean, like I said in the 

170
00:09:18,480 --> 00:09:20,920
intro, I love the name Hush 
Security. 

171
00:09:20,920 --> 00:09:24,680
And when I first heard about it 
and that you guys are taking on 

172
00:09:24,680 --> 00:09:30,800
secretless access management, I 
thought this is totally like in 

173
00:09:30,800 --> 00:09:36,080
that space of managing secrets 
faults or getting a new twist on

174
00:09:36,080 --> 00:09:38,360
it. 
But I also thought this sounds 

175
00:09:38,360 --> 00:09:41,240
like a play on non human 
identities. 

176
00:09:41,400 --> 00:09:44,240
And I'm wondering if those kind 
of get confounded what you guys 

177
00:09:44,240 --> 00:09:47,560
are doing with the secretless 
access management and non human 

178
00:09:47,560 --> 00:09:51,480
identities. 
And if they do get confounded, 

179
00:09:51,480 --> 00:09:53,280
what is the difference between 
those two? 

180
00:09:53,960 --> 00:09:56,640
It's a good question. 
I think the term non human 

181
00:09:56,640 --> 00:10:00,280
identities is kind of somewhat 
abstract and and a little 

182
00:10:00,280 --> 00:10:03,440
confusing. 
But the idea behind it is 

183
00:10:03,440 --> 00:10:08,040
basically static keys that 
machines use when they 

184
00:10:08,080 --> 00:10:11,280
authenticate or create trust 
with other machines, right? 

185
00:10:11,280 --> 00:10:14,000
And so every time in one machine
needs to talk to another, 

186
00:10:14,000 --> 00:10:17,600
definitely if it's not in the 
same, you know, namespace or 

187
00:10:17,600 --> 00:10:21,120
even in the same data centre or 
physically or virtually, it 

188
00:10:21,120 --> 00:10:22,800
needs to establish some kind of 
trust. 

189
00:10:23,040 --> 00:10:26,040
And this trust, there are many 
ways to do that, typically an 

190
00:10:26,040 --> 00:10:30,320
API key or or a certificate or a
username, password and so forth.

191
00:10:30,320 --> 00:10:35,600
So I think the term NHI kind of 
refers in to to all of those, 

192
00:10:35,800 --> 00:10:40,880
but there is a confusing element
to it because because it talks 

193
00:10:40,880 --> 00:10:44,240
about identities and well as 
well and secrets are not always 

194
00:10:44,240 --> 00:10:46,360
identities. 
Sometimes there is the identity 

195
00:10:46,360 --> 00:10:48,800
of the machine, which is one 
thing and then there is a 

196
00:10:48,800 --> 00:10:53,080
secret, which is another. 
So I'm a little bit resenting 

197
00:10:53,080 --> 00:10:57,080
that that that term, but it's 
accepted in the industry. 

198
00:10:57,080 --> 00:11:02,480
And for me it talks about 
basically legacy static keys 

199
00:11:02,800 --> 00:11:05,080
enabling machine to talk to 
another machine. 

200
00:11:05,840 --> 00:11:09,360
Yeah, I definitely hope I didn't
offend you with that comparison.

201
00:11:09,360 --> 00:11:13,120
But you know, I think, yeah, I 
think the non human identities 

202
00:11:13,120 --> 00:11:16,840
is a good umbrella term. 
It incorporates a lot of things.

203
00:11:17,040 --> 00:11:20,600
That's kind of what I'm trying 
to get at, which is what is the 

204
00:11:20,600 --> 00:11:22,760
problem that your clients are 
trying to solve. 

205
00:11:23,080 --> 00:11:26,640
And I'm wondering, you know, 
with that description, are there

206
00:11:26,640 --> 00:11:28,960
certain types of clients that 
use this? 

207
00:11:28,960 --> 00:11:33,400
So in other words, organizations
do a lot of custom development? 

208
00:11:33,680 --> 00:11:36,440
Or can you use this with pre 
packaged software as well? 

209
00:11:37,040 --> 00:11:40,120
Basically, there are a lot of 
approaches that you can take in 

210
00:11:40,120 --> 00:11:44,520
order to, you know, improve your
posture with regard to non human

211
00:11:44,520 --> 00:11:47,600
identities. 
But there is there are no good 

212
00:11:47,600 --> 00:11:49,480
tools that takes you all the 
way. 

213
00:11:49,480 --> 00:11:52,360
So there are kind of the 
separate places where you can 

214
00:11:52,520 --> 00:11:55,680
kind of improve a certain 
element of what you do. 

215
00:11:56,200 --> 00:11:58,840
But up until now, there are no 
tools to do it. 

216
00:11:58,840 --> 00:12:01,520
The vaults, you know, 
themselves, they become a little

217
00:12:01,520 --> 00:12:04,600
smarter over time. 
So they can do some more thing. 

218
00:12:04,600 --> 00:12:07,040
They can give you more 
auditability and so forth. 

219
00:12:07,560 --> 00:12:11,840
The NHI, you know, visibility 
has become a little better. 

220
00:12:11,840 --> 00:12:15,600
It's not perfect yet, but but it
is getting, getting there. 

221
00:12:16,200 --> 00:12:20,640
But eventually the, the work to 
actually in, in the case of 

222
00:12:20,640 --> 00:12:24,000
legacy stuff, right? 
So where you can, you need to go

223
00:12:24,000 --> 00:12:27,680
into a better solution. 
For example, when you walk in a 

224
00:12:27,680 --> 00:12:31,640
cloud native environment like 
let's say AWS, you're using ILM 

225
00:12:31,640 --> 00:12:34,800
words, you're using policy to 
manage access and trust between 

226
00:12:34,800 --> 00:12:36,800
machine. 
And that works great. 

227
00:12:36,800 --> 00:12:40,840
It has been working for I think 
more than a decade in the same 

228
00:12:40,840 --> 00:12:43,360
way. 
But when you're getting outside 

229
00:12:43,360 --> 00:12:46,360
of AWS, right, you have the 
workload in AWS that needs to 

230
00:12:46,360 --> 00:12:51,200
talk to a SAS, for example, that
system doesn't apply anymore. 

231
00:12:51,600 --> 00:12:55,120
And so you're stuck with this 
kind of legacy way of, of doing 

232
00:12:55,120 --> 00:12:58,280
it. 
And today there are no, there 

233
00:12:58,280 --> 00:13:03,000
are no good tools that can help 
you do that with breaking 

234
00:13:03,000 --> 00:13:05,120
without breaking the legacy 
world. 

235
00:13:06,000 --> 00:13:09,920
I think there has been several 
attempts to do so. 

236
00:13:10,120 --> 00:13:13,760
For example, Spiffy is one of 
the standards that is trying to,

237
00:13:14,120 --> 00:13:17,000
to, to kind of make a, a 
revolution here. 

238
00:13:17,600 --> 00:13:22,880
But I believe that Spiffy is not
yet is that a big is, is that 

239
00:13:22,880 --> 00:13:27,200
backed by enough? 
Sorry, it's not backed by yet 

240
00:13:27,200 --> 00:13:30,920
enough big players in the 
ecosystem and there is not 

241
00:13:30,920 --> 00:13:35,120
enough momentum behind it. 
And so if someone can take the 

242
00:13:35,120 --> 00:13:38,280
the elements of Spiffy and the 
principle of it and apply it in 

243
00:13:38,280 --> 00:13:41,960
a way that doesn't break your, 
your code and your and your 

244
00:13:42,360 --> 00:13:45,920
business, then I think this is 
exactly what what we're trying 

245
00:13:45,920 --> 00:13:47,520
to build and what needs to be 
built. 

246
00:13:48,440 --> 00:13:51,960
It's interesting because a lot 
of what you're saying and 

247
00:13:51,960 --> 00:13:56,760
Spiffy's, you know, I think back
to our episode with Felix Catons

248
00:13:56,960 --> 00:14:00,840
and he just came on to talk a 
lot about different approaches 

249
00:14:00,840 --> 00:14:05,560
for machine identities in the 
authentication space and Spiffy 

250
00:14:05,880 --> 00:14:09,960
and that's kind of a cross cloud
platform, whereas what you have 

251
00:14:09,960 --> 00:14:12,280
is a lot of proprietary 
solutions. 

252
00:14:12,520 --> 00:14:16,920
Think that Google's solution for
vaulting is based on Spiffy, but

253
00:14:17,120 --> 00:14:19,800
for the most part it's 
proprietary solutions. 

254
00:14:19,800 --> 00:14:23,480
You guys are approaching it 
differently and you're also 

255
00:14:24,480 --> 00:14:28,680
taking on the on premise to 
software as a service, which I 

256
00:14:28,680 --> 00:14:31,360
think is should be kind of clear
to everybody. 

257
00:14:31,360 --> 00:14:34,880
Like that's a problem that, you 
know, how are you solving it 

258
00:14:34,880 --> 00:14:36,600
today, right? 
Unless you're kind of building 

259
00:14:36,600 --> 00:14:39,600
your own solution, it's pretty 
hard to solve. 

260
00:14:39,600 --> 00:14:44,120
So I'm, I'm kind of thinking 
that I might have answered my 

261
00:14:44,120 --> 00:14:47,880
own question from the next 
question, but it's why is this 

262
00:14:47,880 --> 00:14:50,600
hitting now? 
Why are people trying to solve 

263
00:14:50,600 --> 00:14:54,720
this problem now? 
I mean, it seems like the 

264
00:14:54,720 --> 00:14:56,200
problem's been around forever, 
right? 

265
00:14:56,200 --> 00:14:58,920
So why is it coming home to 
roost? 

266
00:14:59,920 --> 00:15:02,200
Yeah, I think it's, it's an 
excellent question. 

267
00:15:02,200 --> 00:15:05,600
We've been using, you know, API 
keys and and secrets and NHI 

268
00:15:05,720 --> 00:15:08,640
basically since then. 
The invention of software in a 

269
00:15:08,640 --> 00:15:13,280
in a way the issue with that is 
that when we used to work in 

270
00:15:13,280 --> 00:15:16,600
monolithic, you know, on Prem 
that was manageable. 

271
00:15:16,600 --> 00:15:19,920
It was very few of those because
all the software was kind of 

272
00:15:19,920 --> 00:15:23,000
packed and neatly together and 
trust between those companies 

273
00:15:23,000 --> 00:15:28,320
were inferred or or assume. 
But as we kind of transform to 

274
00:15:28,320 --> 00:15:32,200
the cloud, right and and if now 
software is physically and 

275
00:15:32,200 --> 00:15:35,720
virtually in different places in
the world, now you need to 

276
00:15:35,720 --> 00:15:39,840
establish trust between them. 
And so we needed a lot more of 

277
00:15:39,840 --> 00:15:43,560
those NH is and if you take into
consideration that after that 

278
00:15:43,560 --> 00:15:47,720
came the infrastructure is 
called in the automation kind of

279
00:15:47,720 --> 00:15:51,680
revolution, then all of those 
are scripts and and tools that 

280
00:15:51,680 --> 00:15:55,720
needs more, even more of those 
keying and, and artefacts. 

281
00:15:55,960 --> 00:15:58,720
And so it kind of grew 
dramatically back then. 

282
00:15:58,880 --> 00:16:02,160
And now as as we discussed 
before, we are entering the the 

283
00:16:02,160 --> 00:16:06,600
agentic area and agentic by 
definition need a lot of very, 

284
00:16:06,600 --> 00:16:11,720
very wide access into everything
SAS as your, your data centre, 

285
00:16:11,720 --> 00:16:15,560
your cloud and so forth. 
And so we are on the verge of 

286
00:16:15,560 --> 00:16:17,880
another very, very big surge. 
Interesting. 

287
00:16:17,880 --> 00:16:22,080
And I think This is why now is 
the time that companies and 

288
00:16:22,080 --> 00:16:25,720
vendors and analysts are kind of
saying, OK, this is, you know, 

289
00:16:25,720 --> 00:16:28,920
it's going to break very, very 
soon if it hasn't broken 

290
00:16:28,920 --> 00:16:32,080
already. 
And look, for example, just what

291
00:16:32,080 --> 00:16:35,760
happened with this sales loft 
drift incident that happened 

292
00:16:36,160 --> 00:16:39,440
just a few weeks ago. 
The company was able to 

293
00:16:39,440 --> 00:16:45,320
exfiltrate sales, loft AWS 
account and from there they're 

294
00:16:45,320 --> 00:16:49,080
extracted O OS, which is 
basically another type of NHI is

295
00:16:49,080 --> 00:16:51,280
a is a is a kind of a static 
key. 

296
00:16:51,680 --> 00:16:55,600
And they stole seven hundreds of
those from everyone in the 

297
00:16:55,600 --> 00:16:57,120
industry. 
And I'm talking about, you know,

298
00:16:57,120 --> 00:17:01,000
Titans as well as small 
companies like Palo Alto and 

299
00:17:01,000 --> 00:17:04,800
Cloudflare and and you know a 
lot, a lot of others, which has 

300
00:17:04,800 --> 00:17:07,520
a very good security minded 
product. 

301
00:17:07,520 --> 00:17:10,640
So you can say that, you know, 
this is something that like an 

302
00:17:10,640 --> 00:17:11,920
oversight of something like 
that. 

303
00:17:11,920 --> 00:17:15,599
It it's a proof that the 
architecture and the system is 

304
00:17:15,599 --> 00:17:20,400
completely broken, right? 
So that the proof is, is that 

305
00:17:20,400 --> 00:17:24,880
someone broke all the the big 
security companies in the world 

306
00:17:24,880 --> 00:17:28,520
and that means that the 
architecture is failing us. 

307
00:17:28,760 --> 00:17:31,560
So we need to move into 
something that works a little 

308
00:17:31,560 --> 00:17:33,160
bit. 
Yeah, Yeah. 

309
00:17:33,160 --> 00:17:35,360
No. 
I mean, it's a great point that 

310
00:17:35,360 --> 00:17:40,200
you're bringing up. 
Thinking from the practitioner's

311
00:17:40,200 --> 00:17:45,080
perspective. 
I'm, I'm wondering, it almost 

312
00:17:45,080 --> 00:17:48,880
sounds like the case is being 
made that obviously there's a 

313
00:17:48,880 --> 00:17:53,600
transition period, but this 
being is the case that I won't 

314
00:17:53,600 --> 00:17:56,160
need a separate secrets fault in
the future. 

315
00:17:56,480 --> 00:18:01,040
If I'm going down this hush 
route, do I eventually just 

316
00:18:01,480 --> 00:18:05,160
eliminate the secrets fault? 
I think that's a very good 

317
00:18:05,160 --> 00:18:09,080
assumption, right? 
So as I said, look at look at 

318
00:18:09,080 --> 00:18:11,120
what happened. 
I think it's a very it's a very 

319
00:18:11,120 --> 00:18:13,320
good example and a very good 
metaphor. 

320
00:18:13,320 --> 00:18:15,240
Look what happens in the human 
space, right? 

321
00:18:15,640 --> 00:18:18,960
When I want to access Salesforce
today, my company Salesforce 

322
00:18:19,360 --> 00:18:22,400
when I 10 years ago, I used to 
go to the my admin, it would 

323
00:18:22,400 --> 00:18:25,160
create a username and password 
for me in Salesforce. 

324
00:18:25,160 --> 00:18:28,240
He would send that to me, which 
is, you know, something that is 

325
00:18:28,320 --> 00:18:30,720
risky because how do you send 
that through an e-mail, through 

326
00:18:30,720 --> 00:18:34,000
an SMS, through whatever means 
that that's the first risk. 

327
00:18:34,240 --> 00:18:38,000
And then it's my responsibility 
was to keep those username and 

328
00:18:38,000 --> 00:18:41,640
password presumably in one of 
those password, you know, 

329
00:18:41,640 --> 00:18:45,960
manager that we used to have 
like 1 pass or LastPass or and 

330
00:18:45,960 --> 00:18:48,560
so forth. 
And hopefully that that is 

331
00:18:48,560 --> 00:18:51,080
enough. 
But today the situation is 

332
00:18:51,080 --> 00:18:53,880
completely different. 
I when I want to access 

333
00:18:53,880 --> 00:18:57,120
Salesforce, I'm asking my admin 
and it's putting forth a policy 

334
00:18:57,320 --> 00:18:59,520
saying mija can access 
Salesforce. 

335
00:18:59,880 --> 00:19:02,520
And the only thing I need to do 
is go to Salesforce and just log

336
00:19:02,520 --> 00:19:07,480
in with my IDP, whether it's 
Google or Octa or Ping or or 

337
00:19:07,480 --> 00:19:11,280
Entra or Microsoft. 
And so this is exactly the, the 

338
00:19:11,280 --> 00:19:14,880
kind of past we want to, we want
to take the, the machine access 

339
00:19:14,880 --> 00:19:16,920
through. 
We want to write policies rather

340
00:19:16,920 --> 00:19:20,320
than deal with taking a key, 
sending out to engineering, 

341
00:19:20,320 --> 00:19:23,200
putting that in a vault and 
pulling, pulling it out of the 

342
00:19:23,200 --> 00:19:27,680
vault when we need it. 
So, yes, so, so in my vision, in

343
00:19:27,680 --> 00:19:32,680
my view of the world, when 
you're using a system similar to

344
00:19:32,680 --> 00:19:35,840
what we're developing, you don't
need to vote anymore. 

345
00:19:35,960 --> 00:19:38,920
We had Darren Rolls on the 
podcast recently and he talked 

346
00:19:38,920 --> 00:19:44,680
about, you know, for, for the 
big incumbent firms, they're not

347
00:19:44,680 --> 00:19:47,480
as motivated to innovate. 
I, I think what I'm hearing 

348
00:19:47,480 --> 00:19:51,840
about from you is like true 
innovation potentially shaking 

349
00:19:51,840 --> 00:19:57,040
up the industry. 
I think this story resonates 

350
00:19:57,040 --> 00:20:01,040
really well with practitioners, 
architects. 

351
00:20:01,520 --> 00:20:05,040
Technology leaders as they kind 
of understand, well, this is a 

352
00:20:05,040 --> 00:20:08,080
game changer, don't get on 
board. 

353
00:20:09,520 --> 00:20:11,200
It's a little bit of a different
cell. 

354
00:20:11,200 --> 00:20:14,360
As you move up the chain of 
command within organizations, 

355
00:20:14,360 --> 00:20:17,680
you get to that C-Suite and you 
know, the people who all went to

356
00:20:17,680 --> 00:20:21,840
the budget, if you will. 
So I think that's one of the 

357
00:20:21,840 --> 00:20:26,360
things that with your 
perspective clients, you're 

358
00:20:26,360 --> 00:20:29,400
really going to have to help 
make that case. 

359
00:20:29,400 --> 00:20:31,640
And have you already thought 
through that problem? 

360
00:20:31,640 --> 00:20:35,640
I mean, what is the business 
case that you coach your 

361
00:20:35,640 --> 00:20:39,480
prospective clients through to 
make to people who are not the 

362
00:20:39,480 --> 00:20:42,760
techies, who are not hands on 
and and love them to technology?

363
00:20:43,760 --> 00:20:48,200
I think eventually the, the, the
thing that resonate most well 

364
00:20:48,200 --> 00:20:51,720
with those guys is, is the value
that, that you bring to them, 

365
00:20:51,720 --> 00:20:53,560
right? 
They will not do anything that 

366
00:20:53,560 --> 00:20:57,400
doesn't hold a, a very good 
value for the company and for 

367
00:20:57,400 --> 00:21:00,320
the way they work. 
So if we're keen, if we can 

368
00:21:00,320 --> 00:21:04,480
reduce the risk for them, reduce
the labour that they need to do,

369
00:21:04,720 --> 00:21:08,520
reduce the, the, the, the cost 
of ownership for managing volts 

370
00:21:08,520 --> 00:21:12,520
and for managing the processes 
around around the sea, managing 

371
00:21:12,520 --> 00:21:14,560
access reviews and so many other
things. 

372
00:21:14,560 --> 00:21:18,760
If we can just reduce that and 
produce that in a very simple, 

373
00:21:18,760 --> 00:21:23,480
automated and invisible way, I 
think this is where they're 

374
00:21:23,480 --> 00:21:26,920
going to buy it in, right? 
Because it will resonate because

375
00:21:26,920 --> 00:21:30,480
of the great values that that 
the product brings to the table.

376
00:21:31,840 --> 00:21:34,240
So it's one thing to get the 
executive buy in. 

377
00:21:34,480 --> 00:21:37,240
Great, now I've got it. 
I was just saying work. 

378
00:21:37,400 --> 00:21:40,480
You know, what's the, how does 
the platform go about 

379
00:21:40,920 --> 00:21:44,360
identifying these machine 
accounts and setting up whatever

380
00:21:44,360 --> 00:21:47,160
it is, you know, if it's a graph
database or some other thing, 

381
00:21:47,160 --> 00:21:48,280
right. 
To say, OK, here's all the 

382
00:21:48,280 --> 00:21:50,800
accounts that exist. 
The environment, that's the 

383
00:21:50,800 --> 00:21:53,240
visibility part of it. 
But how does this actually work?

384
00:21:53,360 --> 00:21:56,520
How do you go about collecting 
that information from someone's 

385
00:21:56,520 --> 00:21:58,560
environment? 
Right. 

386
00:21:58,560 --> 00:22:00,640
So we have multiple ways of 
doing that. 

387
00:22:00,640 --> 00:22:04,120
The first of which and then the 
most trivial one, one that is 

388
00:22:04,120 --> 00:22:07,800
actually used by other vendors 
as well is that we we're 

389
00:22:07,800 --> 00:22:13,040
basically connect to, with with 
AP is through to our customers 

390
00:22:13,040 --> 00:22:16,440
infrastructure, to our code 
repositories, to our, to their 

391
00:22:16,440 --> 00:22:18,640
success. 
We scan and we read everything 

392
00:22:18,640 --> 00:22:22,680
that we can, the metadata about 
the the non human identities or 

393
00:22:22,680 --> 00:22:24,640
the secrets and the keys that 
they have there. 

394
00:22:25,160 --> 00:22:28,360
So we get that and that brings 
us the initial kind of a 

395
00:22:28,360 --> 00:22:30,480
database or inventory of what we
have. 

396
00:22:31,160 --> 00:22:36,160
That stage on it's own, it's 
mandatory part of the journey, 

397
00:22:36,160 --> 00:22:39,080
but it's definitely not the last
because first of all, there is a

398
00:22:39,080 --> 00:22:42,920
lot of noise around this or a 
lot of stuff that we scan that 

399
00:22:42,920 --> 00:22:44,440
is not relevant for our 
customers. 

400
00:22:45,880 --> 00:22:49,400
And then the the second thing is
that if you read only the stuff 

401
00:22:49,400 --> 00:22:52,440
that you know about, then by 
definition you are missing all 

402
00:22:52,440 --> 00:22:54,160
the stuff that you don't know 
about, right? 

403
00:22:54,920 --> 00:22:59,280
And so to that end, we developed
a set of, of runtime technology 

404
00:22:59,280 --> 00:23:02,840
sensors very lightweight that we
can deploy with our customers. 

405
00:23:03,200 --> 00:23:07,280
And that gives us observability 
of every authentication and 

406
00:23:07,280 --> 00:23:09,680
every interaction between 
machine that happens within the 

407
00:23:09,680 --> 00:23:13,240
customer environment, whether 
it's cloud or on Prem and so 

408
00:23:13,240 --> 00:23:16,160
forth. 
And so that is the first step 

409
00:23:16,160 --> 00:23:18,560
for us. 
It's first to understand that 

410
00:23:18,560 --> 00:23:22,560
the world that the universe of 
the of any choice for the 

411
00:23:22,560 --> 00:23:25,760
customer produce the report from
that first of all, the 

412
00:23:25,760 --> 00:23:29,040
comprehensive audit log and 
second of all, a posture for 

413
00:23:29,040 --> 00:23:31,280
each one of them so the 
customers can address the 

414
00:23:31,280 --> 00:23:35,040
critical stuff that they have. 
And this is for us only the 

415
00:23:35,040 --> 00:23:38,120
beginning, because this will 
allow us to kind of transform 

416
00:23:38,120 --> 00:23:40,720
this customer into a policy 
based approach. 

417
00:23:41,280 --> 00:23:44,520
So we take that, we do the 
mapping right, we do the 

418
00:23:44,520 --> 00:23:48,040
baselining of everything that 
they have and then we can move 

419
00:23:48,040 --> 00:23:51,160
that thing to a policy based 
approach where the customer only

420
00:23:51,160 --> 00:23:57,240
manages from this point and on 
only manages policies rather 

421
00:23:57,240 --> 00:24:01,120
than secrets. 
So sounds like the end goal here

422
00:24:01,120 --> 00:24:04,840
is to get that inventory, 
whether it's on Prem or cloud, 

423
00:24:04,840 --> 00:24:08,560
I'm assuming, and then turn to 
PBAC, right. 

424
00:24:08,560 --> 00:24:11,040
Policy based access controls 
through that, Yeah. 

425
00:24:11,040 --> 00:24:13,640
Are there other methods of 
access control that maybe apply 

426
00:24:13,640 --> 00:24:14,960
here? 
Can we use things like 

427
00:24:14,960 --> 00:24:16,120
attributes? 
And I don't know if I wouldn't 

428
00:24:16,120 --> 00:24:18,600
want to go role based, I would 
wish that my worst enemy. 

429
00:24:18,960 --> 00:24:23,640
But, you know, help me how I 
guess how configurable or how 

430
00:24:23,640 --> 00:24:26,920
flexible is the model to say, 
you know, policies are good for 

431
00:24:26,920 --> 00:24:29,280
this, but maybe there are 
certain machine accounts or 

432
00:24:29,280 --> 00:24:32,120
machine identities or whatever 
maybe that can't be managed that

433
00:24:32,120 --> 00:24:33,680
way. 
Maybe it's a different way to 

434
00:24:33,680 --> 00:24:36,920
manage it. 
So first of all, we address the 

435
00:24:36,920 --> 00:24:42,640
identity and attestation of the 
identity very, very closely. 

436
00:24:42,720 --> 00:24:46,760
We use Fifi as as the base of 
our attestation technology, 

437
00:24:46,760 --> 00:24:48,720
right. 
So this is, you know, already 

438
00:24:48,720 --> 00:24:53,720
proven in battle and has been 
widely used in internally as as 

439
00:24:53,720 --> 00:24:57,240
we discussed before, but we use 
that as a way to attest the 

440
00:24:57,240 --> 00:24:59,120
identity. 
So first of all, to check which,

441
00:24:59,200 --> 00:25:03,640
what is the machine, you know, 
and and this goes to a variety 

442
00:25:03,640 --> 00:25:06,160
of ways of doing attestation. 
But this problem is already 

443
00:25:06,160 --> 00:25:09,400
solved by spiffy, which is which
is great and it's already 

444
00:25:09,400 --> 00:25:12,760
available. 
The second part of it is is to 

445
00:25:13,040 --> 00:25:17,160
to pair through a policy to pair
the right key for that identity.

446
00:25:17,840 --> 00:25:21,400
And on top of doing that we can 
also put some conditional access

447
00:25:22,280 --> 00:25:24,680
into it, right? 
So for example, is the machine 

448
00:25:24,680 --> 00:25:26,480
compromised? 
We can take that information 

449
00:25:26,480 --> 00:25:30,360
from other vendors like Cal 
Styke or Wiz or OCA. 

450
00:25:30,640 --> 00:25:33,640
So we know if that if that 
workload is coming from a 

451
00:25:33,640 --> 00:25:37,800
machine that is OK green lighted
or maybe the other way around is

452
00:25:37,800 --> 00:25:39,720
being compromised. 
We don't want to allow it to 

453
00:25:39,720 --> 00:25:43,920
access acidic data. 
We can take other conditional 

454
00:25:44,760 --> 00:25:48,560
access our rules like you know 
the time of day, the geography, 

455
00:25:48,560 --> 00:25:52,520
the IPS and so forth. 
And so we are kind of adding, we

456
00:25:52,520 --> 00:25:55,320
are, we are building a very 
strong identity and then adding 

457
00:25:55,320 --> 00:25:58,640
some conditional access rules 
and then after that, you know, 

458
00:25:58,640 --> 00:26:02,920
we've kind of elevated all of 
the all of the security several 

459
00:26:02,920 --> 00:26:08,000
notches up already. 
When we talk about the product 

460
00:26:08,000 --> 00:26:10,760
itself, right, Hush, I think 
about machine identity 

461
00:26:10,760 --> 00:26:12,280
management. 
It has a bunch of different 

462
00:26:12,280 --> 00:26:14,280
components to it. 
There's the account life cycle, 

463
00:26:14,440 --> 00:26:16,800
authentication, right, 
authorization, logging, kind of 

464
00:26:16,800 --> 00:26:17,920
everything that goes along with 
it. 

465
00:26:18,440 --> 00:26:21,760
Does this cover all of that or 
are there areas that you tend to

466
00:26:21,760 --> 00:26:25,240
focus on specifically or maybe 
doesn't matter depending on the 

467
00:26:25,240 --> 00:26:27,000
data you can get? 
I would assume right, maybe 

468
00:26:27,000 --> 00:26:29,680
there's more data for a cloud 
platform versus maybe an on 

469
00:26:29,680 --> 00:26:32,360
premise platform. 
Speak to me a little bit about 

470
00:26:32,520 --> 00:26:35,120
when we talk about machine 
identity management, like what 

471
00:26:35,120 --> 00:26:36,880
are the areas that we're 
specifically covering here? 

472
00:26:38,080 --> 00:26:40,960
I think there's definitely 
differences between, you know, 

473
00:26:40,960 --> 00:26:43,800
cloud, which is a lot more, 
more, more drain and structure 

474
00:26:43,800 --> 00:26:49,240
than the and systematic than 
legacy system like Contra and V 

475
00:26:49,240 --> 00:26:51,360
sphere and so forth. 
In the cloud. 

476
00:26:51,360 --> 00:26:54,320
And definitely in modern 
environment like Kubernetes, 

477
00:26:54,320 --> 00:26:57,320
we've got a lot of information, 
a lot of attributes, a lot of 

478
00:26:57,800 --> 00:27:01,120
identity hints that we can use 
and we leverage that. 

479
00:27:02,400 --> 00:27:06,080
And, and that kind of tends to 
go down as you go into the, into

480
00:27:06,080 --> 00:27:09,400
the older stuff, right? 
And so if it's a virtual 

481
00:27:09,400 --> 00:27:12,240
machine, then we use a different
set of, of attributes. 

482
00:27:12,240 --> 00:27:15,520
If it's going to on Prem and, 
and, and virtual machines that 

483
00:27:15,520 --> 00:27:18,200
are there, you know, we have a 
different way of, of dealing 

484
00:27:18,200 --> 00:27:21,280
with that. 
So it, it gets better as the, as

485
00:27:21,280 --> 00:27:27,520
the, as the environment is more 
modern and we typically work a 

486
00:27:27,520 --> 00:27:31,080
lot faster and better there. 
But we do support legacy 

487
00:27:31,080 --> 00:27:35,720
environments as well. 
Yeah, in in to your questions 

488
00:27:35,720 --> 00:27:38,120
about authentication and 
authorization and so forth. 

489
00:27:38,120 --> 00:27:43,080
So we cover most of those layers
in, in, in one way or another. 

490
00:27:43,080 --> 00:27:45,720
So first of all, authentication 
for sure, because we are the 

491
00:27:45,720 --> 00:27:49,520
facilitator of authentication 
and we can also cover some 

492
00:27:49,520 --> 00:27:52,840
aspects of authorization because
we can provide different keys 

493
00:27:52,840 --> 00:27:56,160
with different scopes for which 
one of those workloads. 

494
00:27:56,160 --> 00:27:58,920
So we cover an aspect of that as
well. 

495
00:28:02,120 --> 00:28:04,960
Yeah, I'm sorry, there, there 
was another part of that 

496
00:28:04,960 --> 00:28:07,080
question. 
I I missed it. 

497
00:28:08,880 --> 00:28:10,640
No, I think you cover cover it 
all. 

498
00:28:10,640 --> 00:28:12,400
I think it put us on a data, 
right. 

499
00:28:12,400 --> 00:28:14,560
How, how much data can we get 
for this stuff? 

500
00:28:14,560 --> 00:28:19,760
And maybe that is, is, is that a
minimum bar to be able to 

501
00:28:19,760 --> 00:28:23,120
utilize a platform like this? 
Do I need a certain level of 

502
00:28:23,120 --> 00:28:26,840
data for this to run or stand 
this run in like a simple 

503
00:28:26,840 --> 00:28:30,440
vaulting format where you know 
as much as we, you know, dump 

504
00:28:30,440 --> 00:28:32,600
down on it. 
Sometimes there is some value 

505
00:28:32,600 --> 00:28:33,920
that we set in some sort of 
shared vault. 

506
00:28:35,280 --> 00:28:40,000
So no, no, no minimum here, as 
long as we have one workload. 

507
00:28:40,000 --> 00:28:42,720
It could be as simple as a 
script, you know, running in 

508
00:28:42,720 --> 00:28:46,640
Bash or Python that is trying to
access another machine. 

509
00:28:47,360 --> 00:28:50,440
We will see that and we will 
address that and we can control 

510
00:28:50,600 --> 00:28:52,880
the way that it's done. 
We can govern that and we can 

511
00:28:52,880 --> 00:28:56,320
give it, apply the right 
identity to it and the right 

512
00:28:56,320 --> 00:28:59,800
secret. 
And if it's allowed, we will let

513
00:28:59,800 --> 00:29:03,080
it pass. 
Then it could be as as as 

514
00:29:03,080 --> 00:29:06,480
complex as a, you know, very 
complex environment with 

515
00:29:06,520 --> 00:29:10,600
multiple clusters of Kubernetes 
and databases and interconnects 

516
00:29:11,000 --> 00:29:16,120
on top of meshes, you know, like
NTNS and so forth. 

517
00:29:16,880 --> 00:29:18,400
Basically we are agnostic to 
that. 

518
00:29:18,720 --> 00:29:21,520
At the end of the day, we are 
looking at very strong data 

519
00:29:21,520 --> 00:29:24,960
identity of the corner and then 
at the service of trying to 

520
00:29:24,960 --> 00:29:29,440
access and we find and match the
right key to it if there if if 

521
00:29:29,440 --> 00:29:34,080
it's allowed. 
Mika, I'm kind of wondering how 

522
00:29:35,160 --> 00:29:39,160
your clients are to measure 
success. 

523
00:29:39,680 --> 00:29:42,320
In other words, how do they know
that they're succeeding? 

524
00:29:42,320 --> 00:29:46,400
And then, of course, how do they
communicate that to the leaders 

525
00:29:46,400 --> 00:29:49,800
of their organization that the 
money's being well spent? 

526
00:29:49,800 --> 00:29:54,160
We're actually making progress. 
And what what is progress? 

527
00:29:54,240 --> 00:29:57,400
What does progress look like? 
What does success look like? 

528
00:29:58,880 --> 00:30:01,960
So first of all, visibility for 
the first time they have an 

529
00:30:02,200 --> 00:30:05,480
entire view of all their 
environments and the way that 

530
00:30:05,480 --> 00:30:07,800
secret is being consumed and 
used. 

531
00:30:09,760 --> 00:30:14,920
Basically success looks like 
lower, lower time to remediate 

532
00:30:16,680 --> 00:30:23,240
less incident, full auditability
and basically the ability to to,

533
00:30:23,480 --> 00:30:28,040
to create additional and new at 
scale the workload that are 

534
00:30:28,040 --> 00:30:30,680
accessing and trusting addition 
other machines. 

535
00:30:30,680 --> 00:30:34,760
So basically machine access, 
it's scale very, very easy 

536
00:30:35,240 --> 00:30:38,840
compared to how it's done today,
which is cumbersome, labor 

537
00:30:38,840 --> 00:30:45,520
intensive and and very risky. 
So continuing on with the the 

538
00:30:45,520 --> 00:30:50,440
kind of the thread that Jeff was
pulling on the how, how do I 

539
00:30:50,440 --> 00:30:54,360
take of security and roll it out
in my organization? 

540
00:30:54,360 --> 00:30:57,640
Like where do people start? 
What is the the first building 

541
00:30:57,640 --> 00:30:59,800
block and then where do they 
take it from there? 

542
00:31:00,720 --> 00:31:03,200
Are you, I used to say to the 
customers that when you have the

543
00:31:03,200 --> 00:31:06,480
right people in the room, then 
it's very easy to do it right. 

544
00:31:06,480 --> 00:31:08,880
You need the the guys with the 
permission to, to the 

545
00:31:08,880 --> 00:31:10,720
infrastructure, to the sauces 
that you have. 

546
00:31:10,720 --> 00:31:13,440
And if you have all those guys, 
you know, lined up, which is 

547
00:31:13,440 --> 00:31:17,520
sometimes hard to do in very big
enterprises, then it's very 

548
00:31:17,520 --> 00:31:20,200
easy. 
You can connect whatever we do 

549
00:31:20,600 --> 00:31:25,280
the the connector that we have 
to your SAS, to your IS, to your

550
00:31:25,280 --> 00:31:28,560
infrastructure, to your 
databases and we start scanning 

551
00:31:28,560 --> 00:31:31,760
everything minutes after that. 
You already have very good 

552
00:31:31,760 --> 00:31:34,120
results. 
So the initial, the initial 

553
00:31:34,120 --> 00:31:39,400
scanning then to deploy the the 
London technology, again, it 

554
00:31:39,400 --> 00:31:40,800
kind of depends on the 
environment. 

555
00:31:40,800 --> 00:31:43,080
And basically you're deploying a
sensor. 

556
00:31:43,080 --> 00:31:46,560
So it's very easy in some 
environment like Kubernetes in, 

557
00:31:46,560 --> 00:31:50,240
in other environments like Z, NS
or compute, there is a different

558
00:31:50,240 --> 00:31:53,280
approach to that. 
A lot of ways to do it, some of 

559
00:31:53,280 --> 00:31:56,120
them is some of them a little, a
little less. 

560
00:31:56,520 --> 00:31:59,760
And then once you do that, once 
you deploy everything, then you 

561
00:31:59,760 --> 00:32:03,960
start seeing the real, the real 
picture kind of taking place. 

562
00:32:04,280 --> 00:32:08,080
And this is very dependent on 
the size of your, of your 

563
00:32:08,080 --> 00:32:10,680
operation, right? 
And so for example, if there's 

564
00:32:10,680 --> 00:32:13,520
an authentication event that 
happens only once a month 

565
00:32:13,520 --> 00:32:18,400
because you're rendering like a 
digest, monthly digest, then you

566
00:32:18,400 --> 00:32:21,600
need to wait for that for that 
monthly event to occur. 

567
00:32:21,880 --> 00:32:25,440
But all the other stuff, 
millions of other authentication

568
00:32:25,440 --> 00:32:28,520
event that's happening every 
minute, you will start seeing 

569
00:32:28,520 --> 00:32:31,360
those right away. 
And that that would be the 

570
00:32:31,360 --> 00:32:35,400
initial start of of this of the 
process where you see the report

571
00:32:35,400 --> 00:32:38,280
and you see the posture and 
everything that you need to know

572
00:32:38,280 --> 00:32:41,680
from the discovery phase. 
And then on top of that moving 

573
00:32:41,680 --> 00:32:47,240
into into the ponces and just 
there is nothing else to do 

574
00:32:47,240 --> 00:32:49,440
after that. 
It's basically to sit and wait 

575
00:32:49,440 --> 00:32:53,520
for any unders to come your way,
seeing that someone is is 

576
00:32:53,520 --> 00:32:56,040
actually doing something that 
they shouldn't. 

577
00:32:57,560 --> 00:33:00,880
Let's pick on that a little bit.
So you you use a very 

578
00:33:00,880 --> 00:33:02,960
interesting word to me, which is
scanning. 

579
00:33:02,960 --> 00:33:04,480
So you're scanning the 
environment. 

580
00:33:04,680 --> 00:33:06,520
When you're scanning the 
environment, what are you 

581
00:33:06,520 --> 00:33:10,840
looking for? 
I'm looking basically for every 

582
00:33:11,400 --> 00:33:14,800
machine that is talking to 
another machine and within that,

583
00:33:14,800 --> 00:33:18,240
what secret is being used when 
they talk, right? 

584
00:33:18,240 --> 00:33:22,440
And so, so basically we're, we, 
it's a combination of scanning 

585
00:33:22,440 --> 00:33:24,520
and monitoring. 
We do some agent scanning. 

586
00:33:24,520 --> 00:33:28,360
So we scan your code base, for 
example, your Git repository, 

587
00:33:28,600 --> 00:33:30,520
right? 
So we want to know if you put 

588
00:33:30,520 --> 00:33:33,680
any hard coded secret there. 
So this is scanning domes, 

589
00:33:33,680 --> 00:33:37,520
scanning your collaboration up 
like JIRA and Teams and Slack 

590
00:33:37,800 --> 00:33:41,400
and so forth. 
But we also monitor and observe.

591
00:33:41,400 --> 00:33:43,560
So that's the runtime part of 
what we do. 

592
00:33:43,560 --> 00:33:46,200
We look at every authentication 
event that happens. 

593
00:33:46,520 --> 00:33:48,560
We, we look at the identity of 
the caller. 

594
00:33:48,560 --> 00:33:51,960
We do, we look at the identity 
of the of the service that they 

595
00:33:51,960 --> 00:33:56,320
are calling and we are taking 
the the map of everything that 

596
00:33:56,320 --> 00:33:59,480
happens basically around that 
happening that with the metadata

597
00:33:59,480 --> 00:34:02,680
coming from the from the engine 
test scanning, we get a very, 

598
00:34:02,680 --> 00:34:09,040
very distilled inventory. 
We don't the right information 

599
00:34:09,040 --> 00:34:11,520
in it. 
That's very interesting. 

600
00:34:11,520 --> 00:34:14,960
So I can, I can totally get what
you're saying now with 

601
00:34:15,440 --> 00:34:20,920
visibility and you have a good 
picture of what's going on and 

602
00:34:20,920 --> 00:34:25,239
you start to identify where you 
have weaker controls from an 

603
00:34:25,239 --> 00:34:30,199
identity and access perspective.
Now you can report on that. 

604
00:34:30,199 --> 00:34:32,600
What else can you do? 
Like eventually that the 

605
00:34:32,600 --> 00:34:35,960
practitioner has to go about 
remediating that, right? 

606
00:34:35,960 --> 00:34:39,120
So what's the approach then? 
Is that like the next level 

607
00:34:39,360 --> 00:34:41,679
within the Hush platform? 
Yeah. 

608
00:34:41,679 --> 00:34:47,120
So, so some, some of our 
customers, they only interested 

609
00:34:47,120 --> 00:34:49,880
in the discovery pump, right? 
Some say, so they say, I just 

610
00:34:49,880 --> 00:34:52,600
want to know where I am. 
I want to make sure there are no

611
00:34:52,600 --> 00:34:54,440
risks. 
So if there are, I want to 

612
00:34:54,440 --> 00:34:57,720
remediate them. 
But my argument, and I think 

613
00:34:57,720 --> 00:35:01,520
Felix made, made a very similar 
argument when you, when it was 

614
00:35:01,520 --> 00:35:06,400
on your podcast, is that using 
those kind of of, of keys and, 

615
00:35:06,400 --> 00:35:11,160
and NH is this is the wrong way 
because of the, of the scale of 

616
00:35:11,160 --> 00:35:14,280
where they are today. 
Just trying to chase and 

617
00:35:14,280 --> 00:35:17,320
remediate the stuff that you 
have is just is, is not 

618
00:35:17,320 --> 00:35:19,280
scalable. 
And it, and it, it, it's 

619
00:35:19,280 --> 00:35:25,080
definitely not a way to build a 
complex environment like today. 

620
00:35:25,680 --> 00:35:27,880
And so we do have that part as 
well. 

621
00:35:27,880 --> 00:35:30,880
And we give that in where some 
of our customers, you know, this

622
00:35:30,880 --> 00:35:34,400
is where they are. 
But what, what hash is really 

623
00:35:34,400 --> 00:35:37,160
doing and how we really want to 
change the way that that 

624
00:35:37,160 --> 00:35:41,320
software is being done is that 
we want to move you away from, 

625
00:35:41,320 --> 00:35:45,560
from needing to remediate that. 
Because once you don't use NHI 

626
00:35:45,560 --> 00:35:49,840
or static keys anymore, you just
use policies, then everything, 

627
00:35:50,640 --> 00:35:54,360
all the risks attached to those 
NH is, is going away with it. 

628
00:35:54,760 --> 00:35:57,520
And that is the narrative, that 
is the vision that that we are 

629
00:35:57,520 --> 00:36:01,760
bringing to the market and to 
the industry. 

630
00:36:02,400 --> 00:36:06,280
And I think there's 11 sentence 
that Felix said that that kind 

631
00:36:06,280 --> 00:36:08,800
of strucks me very well. 
It was kind of funny. 

632
00:36:08,960 --> 00:36:11,920
It said friends don't let 
friends use NHIS, right? 

633
00:36:12,440 --> 00:36:14,600
Like this is this is not the way
you want to go. 

634
00:36:14,640 --> 00:36:18,320
You need to, you need to move, 
you know, the way that you think

635
00:36:18,320 --> 00:36:21,680
about software and the way that 
you that you manage access. 

636
00:36:22,280 --> 00:36:25,480
Yeah, normally I book our 
guests, but Death hit a Grand 

637
00:36:25,480 --> 00:36:28,920
Slam with getting Felix on the 
podcast, and that's definitely 

638
00:36:28,920 --> 00:36:34,280
one that got a lot of attention.
You know, with all that said, 

639
00:36:34,280 --> 00:36:38,640
you know, the visibility, it 
does seem like look, I mean, I 

640
00:36:38,640 --> 00:36:42,520
get to see so perspective of, 
you know, just to make 

641
00:36:42,520 --> 00:36:46,280
visibility because I think it's 
very hard to solve a problem 

642
00:36:46,280 --> 00:36:47,960
when you don't know what the 
problem is. 

643
00:36:48,720 --> 00:36:52,120
But then you've got this next 
level of actually remediating 

644
00:36:52,200 --> 00:36:55,240
problem. 
Going back to my earlier 

645
00:36:55,240 --> 00:36:59,320
questions about like how do we 
communicate our success in the 

646
00:36:59,320 --> 00:37:04,000
organization given those 
factors, given all that, can we 

647
00:37:04,000 --> 00:37:07,520
attach, you know, metrics to any
of that? 

648
00:37:07,520 --> 00:37:12,800
Can we set long term goals and 
then show progress towards those

649
00:37:12,800 --> 00:37:15,160
in terms of like OK, Rs and 
things like that? 

650
00:37:15,480 --> 00:37:19,960
Seems to me like that's goals 
and objectives and, and hitting 

651
00:37:19,960 --> 00:37:24,720
those, that's the language of 
the C-Suite, you know, 2 point O

652
00:37:24,720 --> 00:37:27,400
if you will, or like that's what
people are talking today about, 

653
00:37:27,400 --> 00:37:32,880
which is objectives. 
It seems to me that all this 

654
00:37:33,480 --> 00:37:37,160
data that you're creating, this 
visibility, this ability to 

655
00:37:37,200 --> 00:37:42,320
remediate in progress over time,
that speaks exactly to achieving

656
00:37:42,320 --> 00:37:45,560
those objectives. 
I think that's spot on. 

657
00:37:45,560 --> 00:37:48,920
You know, eventually the, the 
sea level, they want to see, you

658
00:37:48,920 --> 00:37:52,000
know, some kind of KPIs, right? 
And how do you achieve them? 

659
00:37:52,680 --> 00:37:58,560
And so things like, you know, 
fixing the problems, like 

660
00:37:59,120 --> 00:38:02,480
reducing the time to fix an 
incident, that's definitely 

661
00:38:02,480 --> 00:38:06,680
something you want to do. 
The time for fixing an identity 

662
00:38:06,680 --> 00:38:09,240
related breach, I think I read 
somewhere is around something 

663
00:38:09,240 --> 00:38:11,840
like around 40 days. 
So you have a problem, you need 

664
00:38:11,840 --> 00:38:15,200
to fix that. 
That takes 40 days in in the way

665
00:38:15,200 --> 00:38:20,080
that we envision Nano one 
identity future is that you 

666
00:38:20,080 --> 00:38:23,320
don't you don't have that time 
because you're not even using 

667
00:38:23,320 --> 00:38:26,560
the same language or the same 
construct to to manage it. 

668
00:38:26,560 --> 00:38:28,960
So you want to reduce that to 
zero. 

669
00:38:29,760 --> 00:38:33,640
You want to reduce the number of
incidents that you have and of 

670
00:38:33,640 --> 00:38:36,680
course you need to reduce, you 
need to improve the posture and 

671
00:38:36,680 --> 00:38:39,560
reduce the risk that you have 
within your environment. 

672
00:38:39,560 --> 00:38:42,200
So the first thing, for example,
that we do, we scan everything 

673
00:38:42,200 --> 00:38:44,400
and we show you the, the amount 
of risk that you have. 

674
00:38:44,920 --> 00:38:48,360
For example, you have, you know,
where the key that is being used

675
00:38:48,360 --> 00:38:52,400
in, you know, hundreds of or 10s
or hundreds of environments. 

676
00:38:52,400 --> 00:38:55,120
And we've seen that. 
And so this is a very big risk 

677
00:38:55,120 --> 00:38:57,640
because if one of those 
environments get compromised, 

678
00:38:57,640 --> 00:39:00,280
that means that all of your 
infrastructure get compromised. 

679
00:39:00,280 --> 00:39:04,720
So we show you that and we show 
you very easily how you can 

680
00:39:05,480 --> 00:39:09,680
overcome that and remediate that
if this is on what you want or 

681
00:39:09,680 --> 00:39:13,680
move to a parallel system where 
those risks doesn't exist at 

682
00:39:13,680 --> 00:39:15,720
all. 
You know, Jeff and I are 

683
00:39:15,720 --> 00:39:20,880
identity practitioners at heart 
and I think, you know, all this 

684
00:39:20,880 --> 00:39:23,920
data, having it, it might cost 
some sleepless nights. 

685
00:39:24,200 --> 00:39:27,560
That'll what'll really 'cause 
the sleepless night is knowing 

686
00:39:27,560 --> 00:39:30,440
you have a problem, but not 
knowing how big the problem is. 

687
00:39:30,840 --> 00:39:35,720
That will just give you anxiety.
So I mean, listening to 

688
00:39:35,720 --> 00:39:38,520
everything we've talked about, I
think there are a lot of our 

689
00:39:38,520 --> 00:39:42,200
listeners who are interested. 
They want to learn more. 

690
00:39:42,800 --> 00:39:47,360
How do they learn more? 
Definitely using the link that 

691
00:39:47,440 --> 00:39:50,440
you can provide. 
They're going to #security 

692
00:39:51,760 --> 00:39:54,720
sending us a notes, pinging us 
on LinkedIn. 

693
00:39:55,080 --> 00:39:58,960
Many ways to come to us. 
We have a great good marketing 

694
00:39:58,960 --> 00:40:02,400
would be happy to jump on a 
call, you know, explain and walk

695
00:40:02,440 --> 00:40:06,000
out walk through the solution 
and also give some free 

696
00:40:06,000 --> 00:40:09,520
assessments so we can check the 
posture on you know what are 

697
00:40:09,560 --> 00:40:13,880
what they have today and just 
for them to to see. 

698
00:40:15,680 --> 00:40:18,600
What are the risks that are 
lurking in their environment? 

699
00:40:18,600 --> 00:40:22,640
And it's so often that we go 
into a colon and and the other, 

700
00:40:22,800 --> 00:40:24,680
you know, the guy on the other 
side said, no, no, no, we are, 

701
00:40:25,160 --> 00:40:27,840
we are completely, you know, 
very hygiene here. 

702
00:40:27,840 --> 00:40:29,360
We, we keep everything in the 
vault. 

703
00:40:29,360 --> 00:40:31,280
Nothing is, is out. 
You know, we know where 

704
00:40:31,280 --> 00:40:33,800
everything is. 
And then you scan it and they're

705
00:40:33,800 --> 00:40:37,440
like, OK, so maybe I don't have 
anything. 

706
00:40:38,680 --> 00:40:41,280
And I used to, I used to say the
beginning of the journey that I,

707
00:40:41,280 --> 00:40:45,120
I'll give you a butter of Scotch
if we don't find anything, you 

708
00:40:45,120 --> 00:40:49,480
know, as you said, but and I 
haven't given any, any battle 

709
00:40:49,880 --> 00:40:52,800
for the last year within this 
journey. 

710
00:40:53,320 --> 00:40:55,240
I'll think about those Scots. 
I don't really have an 

711
00:40:55,240 --> 00:41:01,320
environment for you to say, but 
you know, I know that you guys 

712
00:41:01,320 --> 00:41:06,600
are setting up a URL hush dot 
security slash IDAC, like the 

713
00:41:06,600 --> 00:41:09,360
podcast name. 
I know you're going to have some

714
00:41:09,560 --> 00:41:11,840
something out there. 
I don't know if you want to 

715
00:41:11,840 --> 00:41:15,720
reveal what that's going to be 
now, but if folks go out there, 

716
00:41:16,000 --> 00:41:18,800
there will be something that 
they can get started with, 

717
00:41:18,800 --> 00:41:20,560
right? 
Absolutely. 

718
00:41:21,280 --> 00:41:25,480
So whenever you reach out to us 
and through this link, we can 

719
00:41:25,640 --> 00:41:28,720
jump on a call and we can, we 
can have our team give you a 

720
00:41:28,720 --> 00:41:34,040
complete assessment of your NHI 
posture and you know, happy to 

721
00:41:34,040 --> 00:41:36,000
take it on. 
Awesome. 

722
00:41:36,720 --> 00:41:39,240
Now you guys, do you guys do the
conference circuit? 

723
00:41:40,000 --> 00:41:41,760
We will. 
We're we're studying with 

724
00:41:42,520 --> 00:41:49,400
Gartner IIM conference in in 
December and we've got some 

725
00:41:49,400 --> 00:41:52,320
other ones lined up as well. 
Well, we'll definitely see you 

726
00:41:52,320 --> 00:41:54,160
in Gartner. 
So that'll be a good time to get

727
00:41:54,160 --> 00:41:57,720
the official fist bump of 
gratitude for being on on with 

728
00:41:57,720 --> 00:42:00,480
us. 
So Mika, this has been the easy 

729
00:42:00,480 --> 00:42:04,120
part of the podcast. 
The hard part is now I have a 

730
00:42:04,120 --> 00:42:07,640
very challenging question for 
you, and that is pancakes or 

731
00:42:07,640 --> 00:42:11,000
waffles. 
Pancakes or waffles? 

732
00:42:11,200 --> 00:42:15,600
Definitely pancakes about 
hesitation, this kind of kind of

733
00:42:16,080 --> 00:42:18,560
memory, right? 
Yeah, without hesitation. 

734
00:42:18,560 --> 00:42:22,360
And I'm seeing my mom, you know,
it's it's it's the weekend in 

735
00:42:22,360 --> 00:42:25,720
the mornings I wake up, she give
me she serves up some fresh 

736
00:42:25,720 --> 00:42:29,120
pancakes. 
What what more sweet memory than

737
00:42:29,120 --> 00:42:31,680
this? 
You can ask well before, right? 

738
00:42:32,000 --> 00:42:33,400
Well, and and they're just 
delicious. 

739
00:42:33,400 --> 00:42:37,240
So I, I have thoughts on this. 
Let me go to let me go to Jim 

740
00:42:37,240 --> 00:42:39,640
first, because I have a feeling 
he thinks he knows what I would 

741
00:42:39,640 --> 00:42:42,240
pick. 
But Jim can take or waffles. 

742
00:42:42,680 --> 00:42:44,720
I don't think you can go wrong 
with either one, right? 

743
00:42:44,760 --> 00:42:50,680
I mean, I I'm a huge fan of both
pancakes and waffles, but I will

744
00:42:50,680 --> 00:42:56,440
say I do think that waffles are 
meant as carriers of butter. 

745
00:42:56,800 --> 00:42:59,960
They serve no other purpose but 
to put butter in your mouth in 

746
00:42:59,960 --> 00:43:02,760
large quantities which. 
A bottling delivery. 

747
00:43:02,800 --> 00:43:06,080
System a butter delivery system.
Thank you. 

748
00:43:06,080 --> 00:43:09,920
You're going to go with waffles,
and I think you're going to say 

749
00:43:09,920 --> 00:43:13,520
the same because they can be 
paired with one of your favorite

750
00:43:13,520 --> 00:43:15,400
meats. 
Yes. 

751
00:43:15,520 --> 00:43:19,360
So yeah, I'm, I'm a big fan of 
chicken and waffles, but I'm 

752
00:43:19,360 --> 00:43:21,960
going to shock you and I'm going
to say pancakes. 

753
00:43:22,480 --> 00:43:27,320
And here's why It's very 
difficult to find a good waffle.

754
00:43:27,880 --> 00:43:30,600
You can get good pancakes pretty
much anywhere. 

755
00:43:30,800 --> 00:43:32,880
It's much simpler, I think to 
prepare. 

756
00:43:33,200 --> 00:43:35,400
It's more consistent. 
That's what I'm looking for. 

757
00:43:35,840 --> 00:43:38,960
But a very good waffle. 
And I'm, I'm more of a Belgian 

758
00:43:38,960 --> 00:43:42,520
waffle myself meal, maybe some 
bacon bits in it, maybe, you 

759
00:43:42,520 --> 00:43:45,480
know, some, some walnuts or 
pecans on tops and syrup. 

760
00:43:45,480 --> 00:43:47,480
And of course, you know, some 
fried chicken. 

761
00:43:47,480 --> 00:43:48,640
Chicken and waffles is my 
favorite. 

762
00:43:48,640 --> 00:43:54,480
But because it's so hard to get 
right, I feel like pancakes are 

763
00:43:54,480 --> 00:43:57,320
a safer bet. 
But I'm like you, I don't 

764
00:43:57,320 --> 00:43:58,840
discriminate. 
I will eat either. 

765
00:43:59,160 --> 00:44:01,240
The correct answer is both, of 
course. 

766
00:44:01,480 --> 00:44:03,800
So we all failed this one. 
But I'm going to go with 

767
00:44:03,800 --> 00:44:05,720
pancakes purely just for the 
consistency factories. 

768
00:44:05,720 --> 00:44:08,360
I feel like we can get those 
pretty good anywhere I go. 

769
00:44:08,360 --> 00:44:13,680
Does that shock you at all, Jim?
No, not actually, not that you 

770
00:44:13,680 --> 00:44:16,200
give them the full explanation. 
And you said both was the right 

771
00:44:16,200 --> 00:44:19,320
answer. 
I mean, I'm, I'm in your lane, 

772
00:44:19,320 --> 00:44:21,000
man. 
I will say this. 

773
00:44:21,000 --> 00:44:25,120
One thing we left out of this 
whole conversation was, you 

774
00:44:25,120 --> 00:44:27,600
know, pancakes. 
Are they buttermilk pancakes? 

775
00:44:27,600 --> 00:44:29,400
You could get chocolate chip 
pancakes. 

776
00:44:29,400 --> 00:44:31,880
You could get blueberry 
pancakes. 

777
00:44:32,600 --> 00:44:35,720
I will tell you, I had this 
experience where I was in Big 

778
00:44:35,720 --> 00:44:37,800
Sur, CA. 
I mean, one of the most 

779
00:44:37,800 --> 00:44:40,360
beautiful places that I've been 
on this earth. 

780
00:44:40,920 --> 00:44:43,840
And I found this little bed and 
breakfast kind of place like 

781
00:44:44,160 --> 00:44:47,400
just off the side of the road 
and they had blueberry pancakes.

782
00:44:47,560 --> 00:44:54,280
And one of my projects in 
retirement is to go going to be 

783
00:44:54,280 --> 00:44:57,560
to find this place is the best 
blueberry pancakes I've ever 

784
00:44:57,560 --> 00:45:01,960
had, fresh blueberries. 
And I say the blueberry pancake 

785
00:45:01,960 --> 00:45:05,440
was 50% pancake and 50% 
blueberry. 

786
00:45:06,200 --> 00:45:07,560
So Mika, where do you fall on 
that? 

787
00:45:07,560 --> 00:45:11,520
Do you like a plain pancake, or 
do you put things into your 

788
00:45:11,520 --> 00:45:13,600
pancake like chocolate chips or 
blueberries? 

789
00:45:13,760 --> 00:45:16,680
Definitely a plain, plain 
pancake kind of guy. 

790
00:45:16,680 --> 00:45:18,800
This is the basics. 
You don't mess with that. 

791
00:45:18,840 --> 00:45:22,040
You you give it, you maybe put 
some, you know, chocolate on top

792
00:45:22,040 --> 00:45:25,680
of it and some ice cream. 
But the pancake you need to make

793
00:45:25,680 --> 00:45:30,400
it, you know, basic and and as 
it should as it should come. 

794
00:45:31,000 --> 00:45:33,600
I'm with you on this button. 
I, I am not a chocolate chip 

795
00:45:33,600 --> 00:45:37,040
pancake, a blueberry pancake. 
Just give me a good pancake and 

796
00:45:37,040 --> 00:45:40,600
some nice Maple syrup, maybe a 
little bit of powdered sugar. 

797
00:45:40,880 --> 00:45:42,920
You know, I like to eat healthy.
So if I'm going to have my 

798
00:45:42,920 --> 00:45:44,600
pancakes, I don't want butter on
there. 

799
00:45:44,640 --> 00:45:47,960
It doesn't need it. 
I, you know, I don't need any 

800
00:45:48,000 --> 00:45:49,560
anything else. 
You know, it's, it's, it's a 

801
00:45:49,560 --> 00:45:51,040
health food. 
As long as you don't put the 

802
00:45:51,040 --> 00:45:52,320
butter on it. 
That's the way that I kind of 

803
00:45:52,320 --> 00:45:55,720
approach you. 
I'm, I'm kind of a purist in 

804
00:45:55,720 --> 00:45:57,600
this. 
And the same way with security, 

805
00:45:57,600 --> 00:45:59,000
right? 
You need, you need to do it the 

806
00:45:59,000 --> 00:46:02,240
right thing, the right, the 
right course. 

807
00:46:02,240 --> 00:46:04,560
And you know, it's the same with
pancakes, man. 

808
00:46:05,120 --> 00:46:07,640
Yeah, if the product is good 
enough, you don't need these all

809
00:46:07,640 --> 00:46:10,960
the other shiny things like 
chocolate chips and blueberries 

810
00:46:10,960 --> 00:46:14,000
etcetera, right? 
It should be a stand alone food.

811
00:46:14,160 --> 00:46:15,440
That can live on its own. 
That's. 

812
00:46:15,480 --> 00:46:17,440
My my thought. 
Right, very well put. 

813
00:46:18,480 --> 00:46:22,440
I was OK with what you said. 
Like you said, no butter and no,

814
00:46:22,440 --> 00:46:24,560
no butter. 
Like we're not friends with me 

815
00:46:24,560 --> 00:46:27,360
anymore, Jeff. 
It's just too much. 

816
00:46:27,360 --> 00:46:30,320
It's it's, it doesn't need it. 
You know, the butter doesn't 

817
00:46:30,320 --> 00:46:33,120
really add anything for me. 
I just need a syrup delivery 

818
00:46:33,120 --> 00:46:35,320
mechanism. 
And that's what the pancake is. 

819
00:46:35,320 --> 00:46:39,160
It's the, it's the delivery 
truck for, you know, a, a nice, 

820
00:46:39,200 --> 00:46:41,080
you know, I'll say like a 
vanilla Maple syrup. 

821
00:46:41,080 --> 00:46:42,680
That's that's pretty good. 
That's what I'd go with. 

822
00:46:43,000 --> 00:46:47,320
But Jim, if you do find that 
BNB, I'd be happy to to get that

823
00:46:47,600 --> 00:46:49,760
that address from you. 
So to to me. 

824
00:46:49,880 --> 00:46:51,960
I, I wanted to close out. 
That was the hardest question. 

825
00:46:52,320 --> 00:46:55,240
You passed by the way, by by 
picking, you know, pancakes and 

826
00:46:55,240 --> 00:46:58,120
a plain pancake to boot. 
So, you know, congratulations. 

827
00:46:59,400 --> 00:47:01,400
We're going to have links in our
show notes, not the pancakes, 

828
00:47:01,400 --> 00:47:04,520
but to your LinkedIn profile, 
but also to hush dot security 

829
00:47:04,520 --> 00:47:06,760
slash IDAC so people can go 
check that out. 

830
00:47:07,200 --> 00:47:09,120
Mika, thank you so much for 
spending time with us today. 

831
00:47:09,120 --> 00:47:10,520
Any final thoughts before we 
wrap up? 

832
00:47:10,680 --> 00:47:13,800
No, I think I'm excited, you 
know, first of all, to, to talk 

833
00:47:13,800 --> 00:47:15,760
to you and I've been listening 
to you for a while. 

834
00:47:15,760 --> 00:47:19,320
So definitely feels like a 
serene in a way. 

835
00:47:19,920 --> 00:47:23,280
I'm happy to for you guys to 
have me and I'm excited for the 

836
00:47:23,280 --> 00:47:27,960
next chapter of fashion, you 
know, bringing our mission to to

837
00:47:27,960 --> 00:47:30,200
the industry and changing the 
way things are done. 

838
00:47:30,400 --> 00:47:32,600
Yeah, I'm looking forward to 
seeing you at Gartner as well 

839
00:47:32,600 --> 00:47:34,080
and seeing how things progress 
from there. 

840
00:47:34,080 --> 00:47:36,320
So we'll go and wrap it up for 
this week. 

841
00:47:36,320 --> 00:47:39,480
You can find us on the web at 
IDAC podcast.com. 

842
00:47:39,600 --> 00:47:41,920
Like subscribe to all best fun 
stuff, you know, share with 

843
00:47:41,920 --> 00:47:43,640
friends, share with enemies, 
doesn't matter. 

844
00:47:43,680 --> 00:47:45,960
As long as they're liking 
subscribing, watching or 

845
00:47:45,960 --> 00:47:47,600
listening, that's all we care 
about. 

846
00:47:47,880 --> 00:47:50,280
So with that, we're going to 
leave it for this week. 

847
00:47:50,480 --> 00:47:53,000
Thanks for watching and or 
listening and we'll talk with 

848
00:47:53,000 --> 00:47:57,520
you all in the next one. 
You've been listening to 

849
00:47:57,520 --> 00:48:01,440
Identity at the Center. 
We hope you've enjoyed the show.

850
00:48:01,640 --> 00:48:05,760
Make sure to like, rate and 
review, and we'll be back soon. 

851
00:48:06,000 --> 00:48:08,280
But in the meantime, hit the 
website at 

852
00:48:08,280 --> 00:48:14,640
identity@thecenter.com. 
See you next time on Identity at

853
00:48:14,640 --> 00:48:15,560
the Center.
