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Welcome to Peptides for Women. 
I'm Jennifer Woodward and this 

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is your podcast for smart, 
honest conversations about 

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peptide therapy and midlife 
Wellness. 

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We cover everything from GLP 
ones to BPC 157, plus the 

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foundations that still matter, 
sunlight, steps, strength 

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training, protein and minerals. 
So if you're ready to feel 

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better with science, back tools,
and natural habits that actually

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work, you're in the right place.
Let's dive in. 

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I have to address the question I
get more than almost any other 

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question, More than what do I do
about my belly fat, more than is

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this perimenopause, and 
honestly, probably more than 

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questions from my own family. 
Where do I get my peptides? 

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So here's the answer. 
I've been working with LEMD now 

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for about a year and I genuinely
love them. 

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The physician oversight, the 
quality of the peptides, and the

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business opportunity they've 
built for practitioners like me 

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is the real deal. 
If you want to order your own 

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peptides, the link is in the 
show notes. 

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It's super easy. 
And if you're a practitioner and

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you want to talk about how LEMD 
can work in your own practice, 

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reach out to me directly. 
The conversation is free and 

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it's a good one. 
But a couple of quick disclosure

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is because I'm a legally 
responsible adults, if you 

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purchase through my show notes 
link, I do earn an affiliate 

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income. 
Thank you. 

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I also want to be clear that I'm
not a doctor and I don't 

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diagnose, treat, or prescribe 
anything. 

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I'm just a woman who did a lot 
of research, has a lot of 

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feelings about her hormones, and
now has a podcast about it. 

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OK, now let's get into it. 
Welcome back to the Peptides for

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Women podcast. 
I'm Jennifer Woodward, and I'm 

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here today with Dr. Ian Ellis. 
Doctor Ellis is a physician and 

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the founder of Voafit, a 
platform that revolutionizes 

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obesity treatment by 
personalizing GLP one dosing 

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based on individual drug levels.
I've seen it. 

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It's super rad. 
After struggling with his own 

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weight and experiencing the 
limitations of standard GLP 1 

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therapies, Doctor Ellis 
developed a method that reduces 

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side effects, improves outcomes,
and results in a 0% patient 

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dropout rate in his clinic. 
With a passion for patient 

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centered care, he's dedicated to
helping individuals achieve 

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lasting, sustainable weight loss
and better health. 

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Doctor Ellis, welcome to the 
show. 

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Hey, yeah, thank you so much for
having me. 

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It's a true pleasure. 
So glad. 

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To be here, it's a wonderful 
I've loved our chat so far, but 

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there's some kind of fun things 
about you too. 

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You're sitting inside your 
podcast studio, which also 

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moonlights as your home gym. 
Tell me, what are some of the 

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things you've got there behind 
the background in your home gym?

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Well, I started setting up this 
gym 10 years ago. 

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I just had one set of adjustable
dumbbells and a flat bench I 

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worked out in my driveway with a
trainer. 

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This was me actually starting to
get back in shape after 

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residency. 
And I'm sure we'll actually talk

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about that experience. 
But you know, I had a garage, 

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you know, was working really 
hard just in like early career 

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emergency medicine, didn't have 
time to go to commercial gyms. 

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And so gradually started 
accumulating pieces of equipment

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and then filled up the garage, 
moved into a place with kind of 

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like a 32 by 22 foot addition. 
And that happened right around 

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the time COVID hit. 
So when all the gym shut down 

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and I was like, you know what, 
this is like my excuse to kind 

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of go all out and and buy all 
the things that I want to, you 

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know, have so that I never have 
the need to go to commercial gym

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ever again. 
And so most of my equipment is 

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from Rogue. 
I have, you know, rogue power 

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racks. 
I have two of those. 

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I have a belt squat machine. 
I have a Woodway treadmill. 

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I have, let's see, you know, 
cable crossover, full set of 

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dumbbells, you know, all the 
attachments for high, low and 

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high row and low row and just, 
you know, kind of everything 

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you'd ever, ever need. 
So it's a fun place. 

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It's a dull, this is my office 
as well. 

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And so I get to spend most of my
time in here. 

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Actually, I wake up, I work out,
I work in the gym, I do my 

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podcast in the gym and then I, 
you know, leave at the end of 

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the day. 
So it's it's good. 

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Fantastic, I love it. 
OK, my all time favorite 

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exercise must be the Romanian 
deadlift. 

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What's yours? 
Let's see, it's so sad to answer

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the question because it just 
makes me such a cliche, but but 

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it's it's bench press all day, 
all day long. 

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OK, You know, I've done a fair 
amount of like focused strength 

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training in my life. 
So kind of like big three lifts,

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you know, with your bench and 
squat and and deadlift with my 

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bio mechanics, I bench really 
well and I squat very poorly and

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deadlift is kind of like always 
a challenge. 

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And so, you know, bench day is 
the best day for sure. 

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Today is the best day. 
I think I saw that on a T-shirt 

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once. 
And you told me your kids also 

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come in. 
You are training the next 

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generation to lift. 
I love it. 

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So you said your kids are 12, 
nine and seven. 

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Is that right? 
Yes. 

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So about to turn 12-9 and seven 
and I had two girls and a boy. 

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The boy is the 9 year olds he 
is. 

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I don't know where the genetics 
came from. 

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I don't think they came directly
for me because I feel like I've 

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had to work really, really hard 
to have an athletic physique. 

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He just came out like the star 
on every team he's ever been on.

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He's unbelievably athletic, 
crazy strong, can do head stands

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and hand stands and he can throw
a baseball faster than I can 

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literally at nine years old and 
loves telling everyone about 

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that, by the way, Throws me 
under the bus every chance he 

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can get. 
But yeah, he loves to come in 

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and and do deadlifts with me. 
And, you know, obviously trying 

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to find that balance between not
like pushing him too hard at his

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age, but still allowing him to 
enjoy working out because he 

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really does like it, wants to be
as strong as Daddy someday. 

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Oh, that is so, so great. 
There is nothing like it. 

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But that makes you think of one 
other thing. 

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While you were kind of talking 
about, you know, your genesis 

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story of the gym. 
Yeah. 

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You said that you started 
accruing all of your equipment 

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when you were in emergency 
medicine and made me think why? 

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I mean, you're a real affable, 
personable guy, right? 

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You got to. 
There's a lot of charisma about 

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you, and I feel like I've seen 
that the few times we've been to

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the ER. 
Like ER doctors are just 

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generally pretty nice guys. 
Like they, they have a good 

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bedside manner. 
Why do you think that is? 

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So I think it's actually a few 
things, because that is true in 

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general. 
ER docs are cool cats. 

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It's a few things. 
You can't survive for very long 

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in the ER unless you're pretty 
chill with a lot of crazy things

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like people that are very high 
in, let's say neuroticism or 

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have high anxiety or stress just
can't really function in that 

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environment. 
You have to be able to juggle 6 

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critical patients at the same 
time and be able to function. 

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And so I think that attracts a 
certain type of personality 

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where you're just like, you 
know, it's cool, like whatever 

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happens, happens and I'll just 
do my best. 

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I think also to the lifestyle, 
it's not a lifestyle specialty 

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in terms of like it's, it's a 
hard life, but it is a life that

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is very structured in terms of 
you go to work, you clock in, 

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you clock out. 
And when you're not at work as 

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an ER doctor, you have no 
additional medicine 

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responsibilities. 
You don't have follow up with 

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your patients, you don't have 
clinic responsibilities or like 

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you, you go to work, you punch 
in, you do your shift, you punch

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out. 
And so it allows for a lot of 

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free time when you're not at 
work. 

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So, you know, a full full time 
ER gig is like 36 hours per 

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week, which is more than enough 
because those started 36 hours 

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are extremely intense. 
But that does mean you have a 

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lot of time off. 
And so ER tends to attract 

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people that have like hobbies 
and other things they enjoy 

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doing their off time. 
And so, you know, guys that'll, 

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you know, ride their speed bike 
to the ER. 

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That's like the classic 
stereotype. 

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You like, you ride up to the ER 
on your, in your, your road 

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bike, take off your helmet, put 
on your scrubs, and then, you 

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know, ride back home at the end 
of your shift. 

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You know, that's like a very 
common thing and it it certainly

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has proven to be true. 
Fantastic. 

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OK, thanks for that. 
I I'm also curious now what, 

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what's the genesis, what got you
there? 

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Tell me a little bit about your 
you know, your life, your 

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health, what things were like 
for you as a younger man, just 

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with regards to, you know, your 
weight and what kind of got you 

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into the path you're on it now. 
Yeah, So, you know, I did not 

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ever conceive of where I would 
be today when I was a younger 

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adult or even into my mid 20s. 
I'm the first doctor in my 

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family. 
I'm one of five kids. 

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We do have a variety of 
different interests, but there 

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was no medical exposure in my 
life growing up. 

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And so my dad was a pastor of a 
little church in Wylie, TX. 

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My mom was a stay at home mom, 
you know, raising the five kids.

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And so I had a very, I guess 
maybe typical early 80s, early 

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90s childhood in, you know, 
small town Texas, USA with that 

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being in the 80s and 90s, that 
was kind of maybe the peak of 

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like thin as in like low fat 
craze. 

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Everyone was trying to lose 
weight and they still are now 

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today. 
But I think it was really a 

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cultural moment where it was 
like just everyone was always 

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trying to lose weight all the 
time. 

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And the way to do it at that 
point in time was low fat diet, 

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which is horrible mistake and 
just trying to not eat. 

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You know, that was where 
anorexia was like a cultural 

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thing that was really happening.
And I think that the way that 

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people tried to figure out how 
to be healthy was, you know, eat

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as little as possible for as 
long as possible until you reach

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your goal weight. 
And so I grew up around a lot of

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that. 
My parents were always trying to

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lose weight. 
They were never getting where 

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they wanted to go. 
It was like, I mean, almost an 

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everyday thing where I'd just 
hear my dad say, man, like, I'm 

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so frustrated, you know, I'm so 
unhappy with how I look. 

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And you know, he had big giant, 
you know, she, this is like pre 

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Internet almost, you know, big 
sheets of graph paper taped up 

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to the wall where he would track
his weight over time with like 

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a, you know, a ruler and a 
protractor. 

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And always like striving and 
trying and restricting and never

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making any progress, like always
ending up looking and feeling 

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the same. 
And I noticed that like as a 

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teenager, like 12/13/14, like 
everyone around me is trying so 

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hard to be in shape. 
No one seems to succeed. 

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I don't understand that or know 
why it's so hard, but hell if 

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that's going to happen to me. 
And I remember I had a real 

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moment. 
I was 14 years old. 

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I was standing in front of the 
mirror. 

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I was looking at my own, you 
know, teenage body, which in 

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hindsight was a perfectly normal
teenage body. 

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But I had, like, a little bit of
a role, you know? 

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And I was like, I am going to 
win this battle. 

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I'm going to do whatever it 
takes to fight this battle and 

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win. 
I'm not going to be, you know, 

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my mom, my dad, people around me
spending every minute of their 

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day trying and failing. 
OK, So again, pre Internet, like

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not pre Internet, there was 
Internet, but it was like, you 

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know, very early forums and, you
know, there wasn't a lot of good

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00:11:08,920 --> 00:11:10,840
resources. 
I certainly had no specific 

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00:11:10,840 --> 00:11:13,280
training or knowledge and 
nutrition or exercise. 

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00:11:13,760 --> 00:11:17,960
And So what I came up with was 
not particularly elegant. 

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00:11:18,480 --> 00:11:23,200
It was, well, they're trying not
to eat and they're failing. 

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00:11:23,640 --> 00:11:26,480
I'm going to try not to eat and 
I'm going to succeed. 

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00:11:26,840 --> 00:11:29,920
And they're exercising a whole 
lot and not making progress. 

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So I'm going to exercise a lot 
more and I'm just going to will 

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my way to victory. 
And kind of in that very old 

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school, like it's simple. 
It's calories in, calories out, 

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00:11:41,560 --> 00:11:45,000
you know, don't eat too much and
exercise a lot and everything 

223
00:11:45,000 --> 00:11:48,160
else will sort itself out. 
OK, so I, you know, was an 

224
00:11:48,160 --> 00:11:49,840
athlete. 
I've played on sports teams and 

225
00:11:49,840 --> 00:11:52,000
everything. 
End up going to college pretty 

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00:11:52,000 --> 00:11:53,320
young because I was home 
schooled. 

227
00:11:53,520 --> 00:11:55,280
My mom skipped me up a few 
grades. 

228
00:11:55,280 --> 00:11:58,800
That's only relevant because I 
went to college and just turned 

229
00:11:58,800 --> 00:12:02,480
16. 
Had no idea who I was, what I 

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00:12:02,480 --> 00:12:07,280
was, what I wanted to be like 0,
you know, thought in my brain 

231
00:12:07,280 --> 00:12:10,000
outside of, OK, I'm in college, 
like what's next? 

232
00:12:10,320 --> 00:12:12,760
And what was next was to go to 
the gym and to kind of fall in 

233
00:12:12,760 --> 00:12:15,840
with a bodybuilding kind of very
aesthetically minded crowd of 

234
00:12:15,840 --> 00:12:18,920
young men that were older than 
me that were had kind of 

235
00:12:18,920 --> 00:12:22,760
aspirational physiques. 
And so developing A physique 

236
00:12:22,760 --> 00:12:27,480
that was extremely aesthetic 
became the like focus of every 

237
00:12:27,480 --> 00:12:31,720
moment of my days. 
I always share a few anecdotes. 

238
00:12:32,120 --> 00:12:34,200
You know, I had like 
Michelangelo's David, the 

239
00:12:34,200 --> 00:12:37,720
statue. 
I had his measurements. 

240
00:12:37,720 --> 00:12:41,160
Don't ask me how it got him, but
his measurements of like chest 

241
00:12:41,160 --> 00:12:45,440
to waist to calf to forearm, you
know, to whatever ratio taped up

242
00:12:45,440 --> 00:12:47,360
on my wall. 
And like that was what I would 

243
00:12:47,360 --> 00:12:49,800
compare myself to. 
Like, have I arrived? 

244
00:12:50,080 --> 00:12:52,720
Am I in good enough shape? 
Well, let's just find, you know,

245
00:12:52,920 --> 00:12:55,960
the pinnacle sculpture of 
Western civilization. 

246
00:12:56,360 --> 00:12:58,200
Like, you know, compare myself 
to that. 

247
00:12:58,200 --> 00:13:00,920
And if I'm not in that good of 
shape, then I'm not there yet. 

248
00:13:01,280 --> 00:13:06,240
Really developed some extremely 
toxic and I'm sure we'll be 

249
00:13:06,240 --> 00:13:09,200
familiar to you. 
Cycles of excessive restriction 

250
00:13:09,680 --> 00:13:13,800
going as long as I could without
eating inter dispersed with kind

251
00:13:13,800 --> 00:13:16,840
of like bulking phases in the 
bodybuilding community where you

252
00:13:16,840 --> 00:13:18,720
just eat everything Insight 
because you're trying to gain as

253
00:13:18,720 --> 00:13:21,800
much muscle as possible, you 
know, in your whipsawing 

254
00:13:21,960 --> 00:13:28,840
intentionally, you know, up £40,
down 40 lbs just in a bid to get

255
00:13:28,840 --> 00:13:33,120
to that idealized physique. 
Now externally because I was 

256
00:13:33,120 --> 00:13:38,200
spending almost every waking 
moment thinking about that and 

257
00:13:38,200 --> 00:13:41,160
trying to make that real. 
Externally I had a lot of 

258
00:13:41,160 --> 00:13:43,440
success. 
You know, when I cut down, I did

259
00:13:43,440 --> 00:13:46,040
look great. 
You know, I did walk around an 

260
00:13:46,040 --> 00:13:51,080
8% body fat and look and feel 
and was to other people kind of 

261
00:13:51,080 --> 00:13:54,720
an aspirational physique. 
Well, underneath the surface, 

262
00:13:54,840 --> 00:14:00,200
just a hot mess of totally 
obsessive tendencies doing 

263
00:14:00,200 --> 00:14:04,720
things that were, you know, not 
being able to kind of hold on to

264
00:14:04,720 --> 00:14:08,560
the wheel when I was overly 
restricting, losing control, 

265
00:14:08,840 --> 00:14:12,160
going to the fridge, eating 
10,000 calories in a sitting, 

266
00:14:12,400 --> 00:14:15,360
not eating for the next two days
to make up for it or over 

267
00:14:15,360 --> 00:14:17,960
exercising to kind of make up 
that deficit. 

268
00:14:18,360 --> 00:14:23,200
One of the worst examples of 
that was we had Thanksgiving 

269
00:14:23,200 --> 00:14:28,000
dinner one year and I had of 
course not eaten the day before 

270
00:14:28,200 --> 00:14:31,400
to make room. 
We've all, perhaps sadly gone 

271
00:14:31,400 --> 00:14:33,880
through that experience. 
You get to Thanksgiving with 

272
00:14:33,880 --> 00:14:35,960
like, I'm just going to, you 
know, Peck at things that I'm 

273
00:14:35,960 --> 00:14:38,560
not going to overeat. 
Well, you eat a little something

274
00:14:38,560 --> 00:14:41,640
and you're really hungry and you
eat a little something more, and

275
00:14:41,640 --> 00:14:43,920
then you get a piece of pie and 
then you get seconds on 

276
00:14:43,920 --> 00:14:45,520
stuffing. 
And then you start to get 

277
00:14:45,520 --> 00:14:49,840
frustrated and sad and upset and
mad and you just eat everything 

278
00:14:49,840 --> 00:14:52,440
insight until you just can't eat
anymore. 

279
00:14:52,640 --> 00:14:55,960
And so that's what I did. 
But being a good little boy, I 

280
00:14:56,120 --> 00:15:01,000
kept track and weighed and 
measured every calorie of extra 

281
00:15:01,000 --> 00:15:06,400
stuffing and extra pumpkin pie 
and an extra Turkey and dressing

282
00:15:07,080 --> 00:15:10,080
and I kept a perfect count of 
how much I actually over ate. 

283
00:15:10,480 --> 00:15:14,760
And it turns out that was 26126 
hundred over maintenance. 

284
00:15:15,120 --> 00:15:18,600
So I ate my whole day's worth. 
And then I kept eating until I 

285
00:15:18,600 --> 00:15:23,000
had eaten 2600 more. 
So all I could come up with was 

286
00:15:23,320 --> 00:15:27,160
I guess I need to burn off 2600 
calories to get this back to 

287
00:15:27,400 --> 00:15:29,800
baseline. 
And so I woke up the next day 

288
00:15:30,040 --> 00:15:33,640
and I went to the gym and I ran 
a marathon on the treadmill by 

289
00:15:33,640 --> 00:15:35,080
myself. 
Untrained. 

290
00:15:35,160 --> 00:15:39,120
No, like life goals of running a
marathon didn't like it wasn't a

291
00:15:39,120 --> 00:15:40,680
bucket list item. 
It was like, that's just how 

292
00:15:40,680 --> 00:15:44,200
many miles I had to run to burn 
off that many calories. 

293
00:15:44,360 --> 00:15:47,320
And when I say run, that's very 
charitable. 

294
00:15:47,520 --> 00:15:53,040
I ran for like 6 miles and then 
I walked for, you know, 15 miles

295
00:15:53,280 --> 00:15:57,920
and then I, you know, hobbled 
along, you know, until I got to 

296
00:15:57,920 --> 00:16:00,880
the finish line. 
But that's just a good example 

297
00:16:01,240 --> 00:16:06,000
of where where my head was like 
just so relentlessly focused on 

298
00:16:06,000 --> 00:16:08,520
I have to eat the right things 
and overly restricting and 

299
00:16:08,520 --> 00:16:11,680
losing the handle, being a slave
to my appetite and it just 

300
00:16:11,680 --> 00:16:13,240
really taking over every minute 
of my life. 

301
00:16:13,560 --> 00:16:17,080
OK Externally looked great. 
People were, you know, I became 

302
00:16:17,080 --> 00:16:19,240
a personal trainer. 
I was helping other people do 

303
00:16:19,240 --> 00:16:21,600
the same thing, OK. 
And, you know, preaching that 

304
00:16:21,800 --> 00:16:23,360
same ridiculous gospel. 
Yeah. 

305
00:16:23,360 --> 00:16:25,320
It's just so easy. 
Look, you just eat right and you

306
00:16:25,320 --> 00:16:28,160
just exercise. 
No big deal as I would then go 

307
00:16:28,160 --> 00:16:31,280
home and clean out the fridge 
right and over exercise the next

308
00:16:31,280 --> 00:16:33,480
day. 
So this is going to be a long 

309
00:16:33,480 --> 00:16:34,560
story. 
I always do this. 

310
00:16:34,560 --> 00:16:38,040
I always talk too long. 
I then I went to Med school and 

311
00:16:38,040 --> 00:16:40,920
I got married and I had a kid. 
And all of a sudden I went from 

312
00:16:40,920 --> 00:16:44,480
being a single person who had 
all day long to obsess and focus

313
00:16:44,480 --> 00:16:48,600
on my physique and my diet and 
my exercise and all those things

314
00:16:48,960 --> 00:16:51,680
and was basically living in the 
gym, you know, training other 

315
00:16:51,680 --> 00:16:55,240
people, exercising, you know, 6 
to 8 hours a day, two working 

316
00:16:55,240 --> 00:16:59,080
100 hour weeks, having the 
stresses and rigors of medical 

317
00:16:59,080 --> 00:17:01,560
school and eventually residency,
which was much worse. 

318
00:17:01,920 --> 00:17:04,319
And I lost the ability to 
overcompensate. 

319
00:17:04,560 --> 00:17:07,240
I couldn't run a marathon 
anymore because I was on 

320
00:17:07,240 --> 00:17:09,680
overnight call. 
And I couldn't rigorously 

321
00:17:09,680 --> 00:17:12,599
control every calorie that 
entered my body because I was at

322
00:17:12,599 --> 00:17:16,560
the hospital and I was hungry. 
And there's, you know, Ho Hos at

323
00:17:16,560 --> 00:17:17,920
the nurse's station. 
OK. 

324
00:17:18,400 --> 00:17:22,000
And when I went home, I had 
responsibilities to my wife, to 

325
00:17:22,000 --> 00:17:26,599
my kid, you know, other things 
that were too important for me 

326
00:17:26,599 --> 00:17:29,520
to kind of do the same things to
overcompensate. 

327
00:17:29,600 --> 00:17:31,480
So the wheels completely fell 
off. 

328
00:17:31,480 --> 00:17:35,160
This is where the shoe drops. 
I gained 60 lbs over that period

329
00:17:35,160 --> 00:17:37,560
of time. 
I stopped exercising. 

330
00:17:38,080 --> 00:17:41,480
I, you know, ate whatever I 
could whenever I could, and, you

331
00:17:41,480 --> 00:17:45,520
know, still attempting to 
restrict as best I could, but 

332
00:17:45,520 --> 00:17:49,840
failing miserably, OK, becoming 
that slave to my appetite and 

333
00:17:49,840 --> 00:17:51,280
just not being able to control 
that. 

334
00:17:51,760 --> 00:17:56,080
And so I graduated residency, 60
lbs overweight, 40% body fat, 

335
00:17:56,200 --> 00:17:59,320
snoring like a freight train, 
you know, winded running back 

336
00:17:59,320 --> 00:18:01,000
and forth to codes. 
Really. 

337
00:18:01,000 --> 00:18:03,280
You know, you talk about a 
mirror moment, look in the 

338
00:18:03,280 --> 00:18:05,360
mirror and going, you know, 
forget my French. 

339
00:18:05,360 --> 00:18:08,600
God damn it. 
I'd become exactly what I 

340
00:18:08,600 --> 00:18:11,200
feared. 
I'm looking at the same person 

341
00:18:11,240 --> 00:18:13,240
in the mirror that I swore I 
would never become. 

342
00:18:13,960 --> 00:18:17,000
Like with all my training, with 
all of my knowledge, with 

343
00:18:17,000 --> 00:18:20,200
becoming a certified personal 
trainer, physician nutritionist,

344
00:18:20,400 --> 00:18:22,280
spending every minute of every 
day here. 

345
00:18:22,280 --> 00:18:26,720
I was the same as everybody 
else, which was devastating. 

346
00:18:26,880 --> 00:18:30,280
You know, you, you graduate 
residency and you go, I can't 

347
00:18:30,280 --> 00:18:35,440
believe this happened to me, but
with a new appreciation for I 

348
00:18:35,440 --> 00:18:37,880
was lying to people. 
This isn't easy. 

349
00:18:38,280 --> 00:18:42,840
It's extraordinarily difficult 
to have real a real life and 

350
00:18:42,840 --> 00:18:46,560
real responsibilities and go 
through your day keeping those 

351
00:18:46,560 --> 00:18:48,880
balls in the air and have a 
healthy physique. 

352
00:18:49,240 --> 00:18:53,160
In our Western world, with our 
terrible food supply and all the

353
00:18:53,160 --> 00:18:56,320
stressors we have and our lack 
of time and all the things that 

354
00:18:56,320 --> 00:19:00,880
contribute to the obesity 
crisis, it is extraordinarily 

355
00:19:01,160 --> 00:19:04,400
difficult for most people to be 
successful. 

356
00:19:04,520 --> 00:19:05,880
You know, and the numbers are 
clear, right? 

357
00:19:05,880 --> 00:19:08,360
75% of the country is overweight
or obese. 

358
00:19:08,680 --> 00:19:10,920
Not for lack of trying, OK? 
Everyone's trying. 

359
00:19:11,040 --> 00:19:14,840
Most people are failing, and in 
my experience, a majority of the

360
00:19:14,840 --> 00:19:19,320
people that succeed have to give
up way too much to get there. 

361
00:19:19,640 --> 00:19:22,040
They make fitness the focus of 
their entire life. 

362
00:19:22,240 --> 00:19:23,720
All their friends are at the 
gym. 

363
00:19:24,040 --> 00:19:27,320
All their recreational 
activities are related to, you 

364
00:19:27,320 --> 00:19:30,200
know, winning that battle. 
OK, well, that's not good 

365
00:19:30,200 --> 00:19:32,840
enough. 
Like there's a dream which will 

366
00:19:32,840 --> 00:19:36,200
get to how I think that can be a
reality now of having your cake 

367
00:19:36,200 --> 00:19:39,560
and eating it too. 
Being fit and healthy, not being

368
00:19:39,560 --> 00:19:42,280
a slave to your appetite, but 
also being balanced, spending 

369
00:19:42,280 --> 00:19:46,120
time with your family, not over 
exercising, over obsessing, 

370
00:19:46,280 --> 00:19:49,320
spending every square, you know,
every spare minute of the day 

371
00:19:49,600 --> 00:19:52,560
trying to win that battle. 
And so I just talked for a very 

372
00:19:52,560 --> 00:19:53,680
long time. 
I'm so sorry. 

373
00:19:54,320 --> 00:19:56,000
OK, Does that a. 
Great story. 

374
00:19:56,000 --> 00:19:59,920
No, I think it gives us a very 
interesting background and 

375
00:19:59,920 --> 00:20:01,760
here's why I find it most 
fascinating. 

376
00:20:01,920 --> 00:20:05,080
I also am a child of the 80s. 
Most of our listeners grew up in

377
00:20:05,080 --> 00:20:08,480
the Seventies, 80s and 90s. 
And so we are extraordinarily 

378
00:20:08,480 --> 00:20:12,320
familiar with diet culture and 
Paris Hilton and all that, like,

379
00:20:12,560 --> 00:20:16,040
you know, anorexic culture. 
Yes, I did not realize that it 

380
00:20:16,040 --> 00:20:18,200
also. 
Affected the other half of the 

381
00:20:18,200 --> 00:20:21,800
population that that men also 
fell, you know, prey to some of 

382
00:20:21,800 --> 00:20:23,920
those lies. 
You know, I think it is 

383
00:20:24,160 --> 00:20:31,880
extremely underappreciated how 
much young men do know and care 

384
00:20:32,000 --> 00:20:34,480
and obsess. 
And it, it, it expresses itself 

385
00:20:34,480 --> 00:20:37,040
in a different way. 
You know, the, the goal as a 

386
00:20:37,040 --> 00:20:39,840
male is not typically to be as 
thin as possible. 

387
00:20:40,160 --> 00:20:43,360
It's to be as, you know, yoked 
as possible. 

388
00:20:44,120 --> 00:20:47,360
And so it, it expresses itself 
in a different way, but it 

389
00:20:47,360 --> 00:20:51,440
results in a similar toxicity of
behaviors. 

390
00:20:51,840 --> 00:20:54,440
And not to mention the abuse of 
substances, you know, taking 

391
00:20:54,440 --> 00:20:56,880
anabolic steroids, you know, 
doing anything. 

392
00:20:57,000 --> 00:21:00,560
I mean, nowadays, Oh my gosh, 
the percentage of young men who 

393
00:21:00,560 --> 00:21:04,000
that are on some sort of 
performance enhancing substance,

394
00:21:04,240 --> 00:21:08,320
not that they're all wrong to 
take or necessarily bad, but 

395
00:21:08,320 --> 00:21:11,560
they do indicate that everyone 
is doing something because they 

396
00:21:11,560 --> 00:21:15,200
don't feel like they can do it 
on their own is extraordinarily 

397
00:21:15,200 --> 00:21:18,520
high. 
Like the prototypical Instagram 

398
00:21:18,520 --> 00:21:23,000
male physique is not achievable 
naturally. 

399
00:21:23,120 --> 00:21:25,920
It is not for any amount of 
time. 

400
00:21:26,600 --> 00:21:30,720
And so young men that are, you 
know, on Instagram or Facebook 

401
00:21:30,840 --> 00:21:34,040
seeing these influencers and 
seeing how they look, they go, 

402
00:21:34,040 --> 00:21:38,800
oh, I guess that's the goal. 
Well, that goal is not 

403
00:21:39,120 --> 00:21:44,400
achievable by a human being who 
is not chemically enhanced so. 

404
00:21:44,400 --> 00:21:45,680
You're saying nothing has 
changed? 

405
00:21:46,040 --> 00:21:47,680
Nothing has changed since the 
80s and 90s. 

406
00:21:47,680 --> 00:21:48,440
No, no, no. 
It's. 

407
00:21:48,440 --> 00:21:49,880
It's just expressed stuff in a 
different way. 

408
00:21:50,560 --> 00:21:52,880
Now I'll just throw a little 
caveat in here. 

409
00:21:53,360 --> 00:21:58,680
I'm not opposed to performance 
enhancing therapies because GLP 

410
00:21:58,680 --> 00:22:03,920
ones by any definition, are they
make the impossible possible. 

411
00:22:04,080 --> 00:22:08,240
OK, And peptide therapies as a 
class, the sky seems to be the 

412
00:22:08,240 --> 00:22:11,640
limit in terms of optimizing our
physique and allowing us to 

413
00:22:11,640 --> 00:22:17,800
function within a toxic Stew of 
cultural, you know, nutritional 

414
00:22:18,320 --> 00:22:23,080
and societal pressures that, you
know, push all of us downstream 

415
00:22:23,200 --> 00:22:25,480
where we don't want to be. 
It's like peptides, GLP ones. 

416
00:22:25,480 --> 00:22:29,440
Those kind of things are a 
lifeboat with a motor in it that

417
00:22:29,440 --> 00:22:32,960
allows you to, you know, get 
back upstream to where you would

418
00:22:32,960 --> 00:22:35,600
we where we probably all would 
be if we were in a pre 

419
00:22:35,600 --> 00:22:39,000
industrial society and we were 
expending tons of energy in our 

420
00:22:39,000 --> 00:22:42,400
day-to-day activities and all we
had was natural unprocessed 

421
00:22:42,400 --> 00:22:44,560
foods that we grew in the ground
that we caught and prepared 

422
00:22:44,560 --> 00:22:47,120
ourselves. 
You know we would all be healthy

423
00:22:47,840 --> 00:22:51,160
if we all lived 100 years ago 
because that is how it was. 

424
00:22:51,480 --> 00:22:55,760
The average male in you know, 
19/20 was 165 lbs. 

425
00:22:56,440 --> 00:23:00,880
Well the average is up to 200. 
OK, not, and not 35 lbs of extra

426
00:23:00,880 --> 00:23:04,920
muscle either. 
You know, we have lost the plot 

427
00:23:04,920 --> 00:23:07,160
in terms of, you know, and I was
describing it this way. 

428
00:23:07,400 --> 00:23:10,520
You go 100 years ago, people 
spent most of their day working 

429
00:23:10,520 --> 00:23:13,440
really, really hard with their 
bodies, expending enormous 

430
00:23:13,440 --> 00:23:16,760
amounts of energy, ending their 
day in a huge calorie deficit. 

431
00:23:17,080 --> 00:23:20,200
And then they had a lot of food 
that was natural, that was 

432
00:23:20,200 --> 00:23:23,160
prepared fresh, that had a lot 
of volume, that was not 

433
00:23:23,160 --> 00:23:26,800
particularly energy dense. 
And so you had to eat a lot of 

434
00:23:26,800 --> 00:23:29,000
that type of food to maintain 
your weight. 

435
00:23:29,440 --> 00:23:32,480
So you work really hard and you 
get really hungry and you eat a 

436
00:23:32,480 --> 00:23:35,600
whole lot of food and you get 
full and you go to bed and you 

437
00:23:35,600 --> 00:23:37,400
do that again. 
And so, you know, type 2 

438
00:23:37,400 --> 00:23:39,760
diabetes was not a thing 100 
years ago. 

439
00:23:40,000 --> 00:23:42,640
It literally did not exist as an
entity. 

440
00:23:43,320 --> 00:23:45,920
The world has changed. 
We now have unlimited access to 

441
00:23:45,920 --> 00:23:47,720
food that we don't have to lift 
a finger to get. 

442
00:23:47,960 --> 00:23:50,240
You could DoorDash every single 
calorie you ever ate. 

443
00:23:50,360 --> 00:23:52,480
And you can actually instruct 
them in the app to put it inside

444
00:23:52,480 --> 00:23:55,000
your front door. 
So you don't even have to like, 

445
00:23:55,120 --> 00:23:56,960
open your door and go outside to
get it. 

446
00:23:57,040 --> 00:23:58,720
OK. 
We don't have to work for food 

447
00:23:58,720 --> 00:24:00,800
anymore. 
And we have unlimited amounts of

448
00:24:00,800 --> 00:24:05,320
incredibly calorie dense food 
that is hyper palatable that our

449
00:24:05,320 --> 00:24:07,240
brains are not designed to 
manage yet. 

450
00:24:07,280 --> 00:24:10,560
Our bodies haven't changed in 
100 years in terms of, you know,

451
00:24:10,560 --> 00:24:14,400
we still have the drive to eat 
because your body thinks I've 

452
00:24:14,400 --> 00:24:17,680
worked really hard for this. 
I need these calories to sustain

453
00:24:17,680 --> 00:24:21,000
myself through the next day of 
hard work or God forbid of 

454
00:24:21,000 --> 00:24:24,280
famine where I go, you know, a 
season where I don't have access

455
00:24:24,280 --> 00:24:26,280
to food. 
Well, you take that same human 

456
00:24:26,280 --> 00:24:28,120
body. 
You put it in the post 

457
00:24:28,120 --> 00:24:30,720
industrial age, you still have 
the drive to eat. 

458
00:24:30,880 --> 00:24:33,800
When you try to manufacture a 
famine, that's called a diet. 

459
00:24:34,360 --> 00:24:36,560
Your body goes, the food's right
over there, bro. 

460
00:24:36,680 --> 00:24:38,760
Like eat it. 
And you're like, no, I'm not 

461
00:24:38,760 --> 00:24:40,280
going to. 
I'm in a famine. 

462
00:24:40,280 --> 00:24:44,400
And it says, well, it is right 
over there and I'm going to make

463
00:24:44,400 --> 00:24:47,040
you eat it and I'm going to 
increase your appetite to 

464
00:24:47,080 --> 00:24:50,160
intolerable levels. 
And that's where the concept of 

465
00:24:50,160 --> 00:24:53,480
food noise comes in, right? 
The food noise becomes 

466
00:24:53,480 --> 00:24:57,480
absolutely overwhelming to where
it's all you think, feel, hear, 

467
00:24:57,600 --> 00:25:00,800
smell. 
It's all that there is until you

468
00:25:00,800 --> 00:25:03,840
eat. 
OK, well, that's what we're up 

469
00:25:03,840 --> 00:25:05,960
against. 
We're up against a body that has

470
00:25:05,960 --> 00:25:09,720
an unbelievably powerful tool to
get you to do whatever it wants 

471
00:25:10,000 --> 00:25:13,400
to maintain your weight. 
And I always, I usually share 

472
00:25:13,400 --> 00:25:16,920
this stat because it blew my 
mind when I did this math. 

473
00:25:17,760 --> 00:25:20,680
Let's say you maintain your 
weight, OK, or maybe you end the

474
00:25:20,680 --> 00:25:24,240
year within 2 lbs of where you 
started, which is most people's 

475
00:25:24,240 --> 00:25:26,600
experience. 
No matter what people try to do,

476
00:25:26,880 --> 00:25:29,320
they usually end up where they 
started at the end of the year, 

477
00:25:29,800 --> 00:25:34,080
if not a couple pounds heavier. 
Well, if you end the year within

478
00:25:34,080 --> 00:25:37,560
2 lbs of where you started, your
body nailed it. 

479
00:25:37,960 --> 00:25:47,560
Your insurance versus your outs 
to a 99.9998 percent degree of 

480
00:25:47,560 --> 00:25:50,160
accuracy. 
You take however many, how many 

481
00:25:50,160 --> 00:25:52,040
calories you burn in a year. 
It's about 1,000,000 calories 

482
00:25:52,040 --> 00:25:55,600
for the average male and you 
ended up within 7000 out of 

483
00:25:55,600 --> 00:25:58,720
1,000,000. 
Okay, think about that. 

484
00:25:59,200 --> 00:26:02,440
And your body kept a perfect 
score. 

485
00:26:03,080 --> 00:26:07,880
It knew exactly how much you 
needed to hit that number, and 

486
00:26:07,880 --> 00:26:10,640
you did not have to try. 
It drove you. 

487
00:26:10,920 --> 00:26:12,840
And this is where we have the 
illusion of control. 

488
00:26:13,120 --> 00:26:17,800
An extra bite here, an extra sip
there, an extra, you know, pita 

489
00:26:17,800 --> 00:26:20,680
and hummus over there. 
An extra 2 bites of this or 

490
00:26:20,680 --> 00:26:22,720
that. 
You think that you're in 

491
00:26:22,720 --> 00:26:28,280
control, but you're not. 
Most people are, despite the 

492
00:26:28,440 --> 00:26:32,280
attempts, kind of at the beck 
and call of our physiologic 

493
00:26:32,280 --> 00:26:35,320
drives. 
And what I have come to terms 

494
00:26:35,320 --> 00:26:38,960
with is that that is OK. 
Telling someone, hey, I want you

495
00:26:38,960 --> 00:26:43,440
to be off by 50,000 calories in 
a year when your body wants to 

496
00:26:43,440 --> 00:26:48,000
be in a deficit of 0 is 
equivalent to saying, hey, you 

497
00:26:48,000 --> 00:26:50,240
know what, just don't sleep 
anymore. 

498
00:26:50,720 --> 00:26:53,800
Like being awake is better. 
You can get a lot more done, so 

499
00:26:53,800 --> 00:26:56,440
just don't sleep, okay? 
Well, you might stay up for a 

500
00:26:56,440 --> 00:26:58,840
day and you're really tired. 
You might actually be able to 

501
00:26:58,840 --> 00:27:02,040
stay up for two days. 
You'd be really tired and day 

502
00:27:02,040 --> 00:27:05,680
three you're hallucinating and 
day four you're asleep standing 

503
00:27:05,680 --> 00:27:06,480
up. 
Okay. 

504
00:27:06,600 --> 00:27:08,520
Physiology always wins in the 
end. 

505
00:27:09,040 --> 00:27:13,520
The only way it doesn't win is 
through extreme application of 

506
00:27:13,520 --> 00:27:16,840
intense effort forever, right? 
You can bend it out of 

507
00:27:16,840 --> 00:27:19,840
tolerance, but you have to keep 
it bent because the minute you 

508
00:27:19,840 --> 00:27:22,240
let go, it springs right back to
where it was. 

509
00:27:22,400 --> 00:27:24,800
OK. 
So I try to circle this back. 

510
00:27:25,240 --> 00:27:29,000
So I graduate residency, I get 
right back on the horse. 

511
00:27:29,160 --> 00:27:31,360
I hired a personal trainer. 
I started building my own gym. 

512
00:27:31,640 --> 00:27:34,040
I paid someone a whole lot of 
money to work me out six days a 

513
00:27:34,040 --> 00:27:35,960
week. 
And you know, my goal is to get 

514
00:27:35,960 --> 00:27:37,680
back on a bodybuilding stage. 
OK. 

515
00:27:38,000 --> 00:27:40,360
The only way I knew to do it was
to do the same thing I'd always 

516
00:27:40,360 --> 00:27:42,760
done. 
But knowing now that it was 

517
00:27:42,760 --> 00:27:45,920
unacceptable, like now I was 
really hurting people around me 

518
00:27:46,160 --> 00:27:49,400
and I knew that it was not good.
Like I, I recognize now this was

519
00:27:49,400 --> 00:27:53,320
not the way, but I wasn't 
willing to just be fat and just 

520
00:27:53,320 --> 00:27:57,040
be unhealthy. 
So I, you know, got back on the 

521
00:27:57,040 --> 00:27:58,960
horse and kept trying to figure 
it out on my own. 

522
00:27:59,600 --> 00:28:02,840
Well, in walked a dear colleague
of mine in the emergency 

523
00:28:02,840 --> 00:28:06,360
department who knew of my 
struggles, had had a similar 

524
00:28:06,360 --> 00:28:09,080
weight loss journey. 
And she said, hey, I heard of 

525
00:28:09,080 --> 00:28:12,200
this, this thing called 
semaglutide, it's a new drug. 

526
00:28:12,560 --> 00:28:15,880
It's for diabetes. 
And supposedly it kind of like 

527
00:28:15,880 --> 00:28:19,240
fixes the appetite problem and 
you just take it and your 

528
00:28:19,240 --> 00:28:21,880
appetite goes away, your food 
nose goes down and you just lose

529
00:28:21,880 --> 00:28:23,520
weight. 
And I said, well, what do I need

530
00:28:23,520 --> 00:28:25,240
to know about this? 
That sounds great. 

531
00:28:25,600 --> 00:28:28,320
And she said I don't think 
anything like apparently you 

532
00:28:28,320 --> 00:28:33,000
just take it and it works. 
To which I said like my doctor 

533
00:28:33,000 --> 00:28:37,160
brain fell out, my patient brain
revved up into life and said 

534
00:28:37,320 --> 00:28:41,440
sign me the Frick up for this 
right now because I am so tired 

535
00:28:41,440 --> 00:28:45,320
of fighting this battle I don't 
want to do it anymore I cannot 

536
00:28:45,440 --> 00:28:47,920
do this anymore. 
So write me a script. 

537
00:28:48,360 --> 00:28:51,680
She wrote me the script. 
Semi glutide standard dosing OK 

538
00:28:52,080 --> 00:28:57,120
.25 starting dose for four weeks
escalate to .5 and off we go. 

539
00:28:57,480 --> 00:29:00,760
All right, so I got the meds in 
the mail, read the instructions,

540
00:29:00,960 --> 00:29:06,760
took my first dose, and about 24
hours later, if you've been on a

541
00:29:06,760 --> 00:29:09,600
GOP 1, you know exactly what I'm
talking about. 

542
00:29:09,880 --> 00:29:14,440
Like when that stuff hits, like,
you know, it, OK, your life 

543
00:29:14,560 --> 00:29:18,440
changes, your body changes, your
physical experience changes. 

544
00:29:18,680 --> 00:29:21,920
And when I say change that first
day after my first toast of some

545
00:29:21,920 --> 00:29:24,480
glutide, it's hard to 
overexpress. 

546
00:29:24,640 --> 00:29:28,720
It's like the doors of heaven 
opened up and like a spotlight 

547
00:29:28,840 --> 00:29:32,920
and of angels singing, you know,
shone down on me because I was 

548
00:29:32,920 --> 00:29:37,040
eating lunch and I was eating a 
really, really delicious meal 

549
00:29:37,320 --> 00:29:40,720
that I would have wide knuckle 
my way through to not eat two or

550
00:29:40,720 --> 00:29:44,120
three of, probably eaten two or 
three of and then run on the 

551
00:29:44,120 --> 00:29:45,480
treadmill that night to burn it 
off. 

552
00:29:46,120 --> 00:29:50,080
And I got halfway through that 
rib eye sandwich and I all of a 

553
00:29:50,080 --> 00:29:53,360
sudden had the most foreign 
sensation, which was just that I

554
00:29:53,360 --> 00:29:56,920
didn't want to eat it anymore. 
And I walked to the fridge and I

555
00:29:56,920 --> 00:29:59,960
wrapped it up and I put it in 
the fridge and I walked away 

556
00:29:59,960 --> 00:30:02,480
from the fridge having like an 
out of body experience. 

557
00:30:02,480 --> 00:30:07,360
Like what is this? 
Is this what it's like to feel 

558
00:30:07,360 --> 00:30:12,080
full, to not fight this battle, 
to just be able to walk away and

559
00:30:12,080 --> 00:30:14,800
just not have interest in 
overeating? 

560
00:30:15,920 --> 00:30:19,040
And I went about my day and I 
ate a little bit more that 

561
00:30:19,040 --> 00:30:24,000
evening and I went to bed and I 
did it again the next day. 

562
00:30:24,280 --> 00:30:26,920
And that first week was just 
absolutely amazing. 

563
00:30:27,440 --> 00:30:29,160
I was like, this is what life 
should be like. 

564
00:30:29,160 --> 00:30:30,480
I wasn't thinking about food all
the time. 

565
00:30:30,720 --> 00:30:34,000
I still had good energy, I felt 
good, still performing well in 

566
00:30:34,000 --> 00:30:35,760
the gym. 
I just wasn't obsessing about 

567
00:30:35,760 --> 00:30:40,640
food and it was fantastic. 
Well, next week I take the same 

568
00:30:40,640 --> 00:30:46,680
dose .25 and 24 hours after that
I didn't feel quite as good. 

569
00:30:47,200 --> 00:30:50,400
Let's just say the doors of 
heaven had closed slightly 

570
00:30:51,040 --> 00:30:53,760
because I just really didn't 
want to eat at all. 

571
00:30:54,000 --> 00:30:57,440
And you know, I started to have 
a little bit of reflux and just 

572
00:30:57,440 --> 00:31:01,240
kind of like, you know, this 
isn't like a great day, but you 

573
00:31:01,240 --> 00:31:03,480
know, at least I'm not like 
fighting my appetite. 

574
00:31:03,480 --> 00:31:05,760
So it's cool. 
Went through that week, you 

575
00:31:05,760 --> 00:31:07,120
know, start to get hungry by the
end of the week. 

576
00:31:07,440 --> 00:31:10,120
Took dose 3. 
Dose 3, I didn't feel good at 

577
00:31:10,120 --> 00:31:12,040
all. 
So I was starting to develop 

578
00:31:12,040 --> 00:31:14,520
some real food aversion. 
I like thinking about eating was

579
00:31:14,520 --> 00:31:16,800
kind of making me feel sick. 
And when I did eat because I 

580
00:31:16,800 --> 00:31:19,280
knew I had to like, I really 
didn't feel good. 

581
00:31:19,520 --> 00:31:21,840
Like kind of that overly full 
feeling where you're like, man, 

582
00:31:21,840 --> 00:31:24,360
like that just like I'm not 
enjoying this. 

583
00:31:24,680 --> 00:31:27,680
I don't feel so good and not 
eating very much and starting to

584
00:31:27,680 --> 00:31:29,600
feel kind of fatigued and 
dehydrated and that kind of 

585
00:31:29,600 --> 00:31:32,480
thing. 
Week 4, even worse, more and 

586
00:31:32,480 --> 00:31:34,440
more sick, really not able to 
eat at all. 

587
00:31:34,480 --> 00:31:36,320
And when I did, I I really 
didn't feel well at all. 

588
00:31:36,320 --> 00:31:37,400
I had some nausea, had some 
bombing. 

589
00:31:37,400 --> 00:31:40,960
I had a little bit of diarrhea. 
But again, like I told you, my 

590
00:31:40,960 --> 00:31:44,000
doctor brain had fallen out. 
My patient brain was like, but 

591
00:31:44,000 --> 00:31:48,640
the prescription says go up. 
So I doubled my dose and I went 

592
00:31:48,640 --> 00:31:50,760
out to .5 and we all know what 
happened. 

593
00:31:50,760 --> 00:31:53,440
I didn't leave the bathroom for 
a week. 

594
00:31:53,680 --> 00:31:56,120
OK. 
I've like, I got really, really,

595
00:31:56,120 --> 00:31:59,120
really sick. 
And I continued to do my best to

596
00:31:59,120 --> 00:32:02,200
follow the standard dosing 
ladder because that was the 

597
00:32:02,200 --> 00:32:05,560
ticket in the study to get 
maximum benefit and maximum 

598
00:32:05,560 --> 00:32:07,480
weight loss. 
And I never felt good again 

599
00:32:07,680 --> 00:32:10,280
after that. 
And three months later, I was 

600
00:32:10,280 --> 00:32:15,600
down 30 lbs, Double thumbs up. 
And I got on in body scanner and

601
00:32:15,600 --> 00:32:18,120
I did body composition testing 
and I compared to where I had 

602
00:32:18,120 --> 00:32:21,720
started and wouldn't you know, 
my body fat percentage had not 

603
00:32:21,720 --> 00:32:24,760
changed. 
I had lost almost 2 lbs of lean 

604
00:32:24,760 --> 00:32:27,640
mass for every pound of fat mass
that I had lost. 

605
00:32:28,080 --> 00:32:32,120
I ended 30 lbs down at almost 
exactly the same body fat 

606
00:32:32,120 --> 00:32:34,760
percentage that I started at. 
I wasn't really healthier. 

607
00:32:35,040 --> 00:32:38,480
I was lighter. 
I was smaller, but I was weaker.

608
00:32:39,240 --> 00:32:42,920
And on a body composition 
standpoint, I hadn't made any 

609
00:32:42,920 --> 00:32:45,200
progress. 
And that was equally 

610
00:32:45,200 --> 00:32:46,800
devastating. 
You know, I talked about 

611
00:32:46,800 --> 00:32:48,640
devastating, you know, staying 
in front of the mirror, being 60

612
00:32:48,640 --> 00:32:52,840
lbs overweight, having, you 
know, defeat from the jaws of 

613
00:32:52,840 --> 00:32:54,840
victory, right? 
I'm like, well, you know, I had,

614
00:32:55,040 --> 00:32:57,160
I had a lot of side effects, but
at least I could lose the weight

615
00:32:57,160 --> 00:32:59,160
and at least I wasn't white 
knuckling my way through every 

616
00:32:59,160 --> 00:33:01,400
day. 
That still felt like a win. 

617
00:33:02,120 --> 00:33:04,600
And then you get to the end and 
you go, oh, I didn't really make

618
00:33:04,600 --> 00:33:08,080
much progress. 
I really harmed myself in the 

619
00:33:08,080 --> 00:33:11,640
process of basically not eating 
for three months, right? 

620
00:33:11,920 --> 00:33:14,480
And of course it makes sense in 
hindsight when you're basically 

621
00:33:14,480 --> 00:33:16,880
not eating. 
I was, I was eating like 6 to 

622
00:33:17,080 --> 00:33:20,120
900 calories a day of saltine 
crackers, right? 

623
00:33:20,640 --> 00:33:22,360
Well, of course you're going to 
lose muscle. 

624
00:33:22,520 --> 00:33:24,400
Of course you're not going to be
able to perform in the gym. 

625
00:33:24,400 --> 00:33:27,160
Of course you're going to be 
underfed and under nutrient head

626
00:33:27,360 --> 00:33:32,040
in that situation, but it felt 
like what other option is there?

627
00:33:32,120 --> 00:33:35,240
I either stop the medicine and I
go back to fighting that same 

628
00:33:35,240 --> 00:33:38,760
battle, which I wasn't willing 
to do, or I tough it out and I 

629
00:33:38,920 --> 00:33:42,080
stay on the medicine and I 
tolerate the side effects to be 

630
00:33:42,080 --> 00:33:44,840
able to get the outcome. 
Well, when the shoe dropped and 

631
00:33:44,840 --> 00:33:49,120
my body composition came back as
it was, I realized this didn't 

632
00:33:49,120 --> 00:33:51,520
work. 
This isn't acceptable, but I'm 

633
00:33:51,520 --> 00:33:55,800
not willing to go back to the 
life I had before of fighting my

634
00:33:55,800 --> 00:33:59,720
appetite every day. 
And so I became, this is the 

635
00:33:59,720 --> 00:34:01,640
right term. 
And I'm a kind of obsessive 

636
00:34:01,640 --> 00:34:05,680
personality, generally obsessed 
with how can I make this drug 

637
00:34:05,680 --> 00:34:09,280
work for me because I had an an 
intuition. 

638
00:34:09,560 --> 00:34:12,679
My first week was amazing. 
It's like my appetite was 

639
00:34:12,679 --> 00:34:16,000
depressed, but I still got 
hungry when I ate, I got full 

640
00:34:16,000 --> 00:34:19,360
fast, I still had good energy, I
wasn't overly depleted. 

641
00:34:19,800 --> 00:34:22,400
And that was to me what life was
supposed to be. 

642
00:34:22,600 --> 00:34:24,199
And then I never felt good again
after that. 

643
00:34:24,840 --> 00:34:26,639
And I just had the question, 
why? 

644
00:34:26,880 --> 00:34:30,199
Like what happened in week two 
and three and four and five? 

645
00:34:30,360 --> 00:34:34,639
Why did I have such a variable, 
unpredictable experience? 

646
00:34:35,199 --> 00:34:40,000
And I put my doctor brain back 
in and I actually, you know, 

647
00:34:40,480 --> 00:34:44,480
started to study the drug and 
you'd be like, OK, what is this 

648
00:34:44,480 --> 00:34:46,400
drug anyway? 
How does it work? 

649
00:34:46,639 --> 00:34:49,360
What are the pharmacokinetics? 
How do these those interact? 

650
00:34:49,679 --> 00:34:52,480
And I, you know, came across 
kind of the standard like the 

651
00:34:52,480 --> 00:34:55,199
pharmacokinetic equations for 
semaglutide. 

652
00:34:55,199 --> 00:34:58,080
And I realized, OK, you, so the 
half life is 7 days. 

653
00:34:58,200 --> 00:35:01,880
That means when you take your 
first dose on day zero at a 

654
00:35:01,880 --> 00:35:06,240
week, there's still half of it 
left and you take the same dose 

655
00:35:06,280 --> 00:35:08,800
again. 
So let's use round numbers. 

656
00:35:08,960 --> 00:35:12,120
Unless you take 1 milligram. 
Well, you Fast forward a week 

657
00:35:12,280 --> 00:35:14,760
from the patient experience 
side, you go, I'm, I'm taking 

658
00:35:14,760 --> 00:35:17,440
the same dose. 
Great, no big deal, I'm not 

659
00:35:17,440 --> 00:35:19,920
going up. 
But actually at the end of the 

660
00:35:19,920 --> 00:35:22,360
week, there's still half a 
milligram left in your body. 

661
00:35:22,640 --> 00:35:25,320
So you take 1 milligram and now 
how much is in you? 

662
00:35:25,480 --> 00:35:29,200
I'll make you answer. 1.5 
milligram. 1.5 So you, you 

663
00:35:29,200 --> 00:35:33,240
increase your levels of the 
medication by 50% at the same 

664
00:35:33,400 --> 00:35:36,080
dose. 
Well, OK, what did that do for 

665
00:35:36,080 --> 00:35:37,680
me? 
I didn't feel quite so good, 

666
00:35:37,840 --> 00:35:39,440
right? 
That was more medicine than I 

667
00:35:39,440 --> 00:35:41,400
needed. 
You know, week 3 I'm like, well,

668
00:35:41,400 --> 00:35:43,680
thank God I'm not going up on my
dose. 

669
00:35:44,400 --> 00:35:48,040
Well, joke is on me because that
same thing repeats the next 

670
00:35:48,040 --> 00:35:50,280
week. 
Now half of that 1.5 is there. 

671
00:35:50,280 --> 00:35:54,200
Now there's .75. 
Now you add on another one, now 

672
00:35:54,200 --> 00:35:57,000
you're 1.75 and that cycle 
repeats. 

673
00:35:57,000 --> 00:36:00,760
It takes 4 to 5 weeks, 4 to 5 
half lives to reach any, you 

674
00:36:00,760 --> 00:36:02,840
know, steady state for the 
medicine. 

675
00:36:03,080 --> 00:36:08,920
So four different doses, or more
precisely 4 of the same dose, 4 

676
00:36:09,000 --> 00:36:14,760
distinct medication levels and 
therefore 4 distinct physiologic

677
00:36:14,760 --> 00:36:19,200
experiences as a patient. 
OK, well, what happens in week 5

678
00:36:19,360 --> 00:36:21,960
in the standard ladder? 
Do they let you stop? 

679
00:36:22,160 --> 00:36:24,080
Do they let you hold? 
There they go. 

680
00:36:24,080 --> 00:36:27,520
No, why don't you just go ahead 
and double your dose and then 

681
00:36:27,640 --> 00:36:31,360
this is the the sick joke. 
It doesn't stop there because 

682
00:36:31,400 --> 00:36:35,720
that cycle of accumulation 
happens again and you build up 

683
00:36:35,880 --> 00:36:38,320
that higher dose over the next 4
weeks. 

684
00:36:38,800 --> 00:36:42,360
If you follow the standard 
ladder for semaglutide, which is

685
00:36:42,360 --> 00:36:47,640
20 weeks of escalating doses, 
you will have 20 weeks of dosing

686
00:36:48,440 --> 00:36:53,320
and 20 distinct individual drug 
levels after each dose. 

687
00:36:53,440 --> 00:36:57,800
You will not be afforded the 
opportunity to have the same 

688
00:36:57,800 --> 00:37:02,520
experience in any week during 
the entire period of escalation.

689
00:37:02,880 --> 00:37:06,600
OK, now here's where I'm going 
to really put a focus on this. 

690
00:37:07,200 --> 00:37:13,160
There surely there's one level 
of medication where you feel 

691
00:37:13,160 --> 00:37:15,800
your best. 
I don't know if that is the 

692
00:37:15,800 --> 00:37:20,120
level you would reach at week 1 
or week 3 or week 8 or week 10, 

693
00:37:20,680 --> 00:37:24,760
but there is one level where you
as an individual, like this is 

694
00:37:24,760 --> 00:37:28,960
my sweet spot, my personal doors
of heaven opened up and I feel 

695
00:37:28,960 --> 00:37:31,840
my best. 
Okay, that level does exist. 

696
00:37:32,200 --> 00:37:34,480
Like it's obvious when you say 
it out loud. 

697
00:37:34,720 --> 00:37:39,640
Of course you're an individual. 
There's a huge, wide range of, 

698
00:37:40,320 --> 00:37:42,360
you know, potential drug levels 
of this medicine. 

699
00:37:42,680 --> 00:37:45,960
And there's one spot in there 
where you would feel like your 

700
00:37:45,960 --> 00:37:46,720
best. 
OK. 

701
00:37:47,440 --> 00:37:50,640
The problem with standard dosing
is it never asks the question. 

702
00:37:50,920 --> 00:37:54,080
The standard dosing ladder was 
based on population studies to 

703
00:37:54,080 --> 00:37:57,600
prove population efficacy. 
They had absolutely nothing to 

704
00:37:57,600 --> 00:38:02,760
do with an individual person 
finding what is the right drug 

705
00:38:02,760 --> 00:38:04,160
level for you. 
OK. 

706
00:38:04,800 --> 00:38:07,440
And because it never asked the 
question, we never got an 

707
00:38:07,440 --> 00:38:09,680
answer. 
Well, the FDA approved protocol 

708
00:38:09,760 --> 00:38:13,800
is based on population studies, 
but we apply that population 

709
00:38:13,800 --> 00:38:17,080
study to individuals. 
And so it results in a 

710
00:38:17,240 --> 00:38:20,120
progressive escalation, which 
works great in the study 

711
00:38:20,120 --> 00:38:22,800
environment that doesn't afford 
the individual patient the 

712
00:38:22,800 --> 00:38:25,960
opportunity to stop. 
And to say, this is where I feel

713
00:38:25,960 --> 00:38:30,400
good because even if they keep 
their dose the same, they still 

714
00:38:30,520 --> 00:38:32,680
increase. 
Do you understand that? 

715
00:38:32,760 --> 00:38:35,720
Absolutely. 
That is so important, even if 

716
00:38:35,720 --> 00:38:38,560
you stay the same. 
How did how did Lilly not figure

717
00:38:38,560 --> 00:38:40,160
this out? 
How did Lilly and Novo not 

718
00:38:40,160 --> 00:38:42,320
figure this out? 
Well, there's two reasons why 

719
00:38:42,720 --> 00:38:44,120
they did. 
They do know. 

720
00:38:44,760 --> 00:38:47,640
For a population study, it's 
brilliant. 

721
00:38:47,800 --> 00:38:52,160
It progressively increases 
medication levels consistently 

722
00:38:52,200 --> 00:38:54,080
throughout the entire period of 
the study. 

723
00:38:54,280 --> 00:38:58,560
So they get all of these 
snapshots on a population level.

724
00:38:59,120 --> 00:39:03,560
What does that look like? 
So it worked brilliantly to 

725
00:39:03,560 --> 00:39:05,800
prove efficacy and to 
progressively move people 

726
00:39:05,800 --> 00:39:08,320
through those medication levels 
to see what happened on a 

727
00:39:08,320 --> 00:39:12,960
population basis. 
But their goal, and this is not 

728
00:39:13,160 --> 00:39:15,640
anything we don't know, is to 
sell as much medicine as 

729
00:39:15,640 --> 00:39:18,560
possible. 
So the incentive is not let's 

730
00:39:18,560 --> 00:39:21,680
find the lowest effective dose. 
It's like, let's find the very 

731
00:39:21,680 --> 00:39:24,520
highest dose that people can 
tolerate that produces the 

732
00:39:24,520 --> 00:39:27,520
highest population weight loss. 
OK? 

733
00:39:27,720 --> 00:39:31,480
So their goal is to get as many 
people as possible to 2.4 of 

734
00:39:31,480 --> 00:39:34,280
semaglutide, to get as many 
people as possible to 15 

735
00:39:34,280 --> 00:39:38,840
milligrams to Zapatite because 
they make the most money and on 

736
00:39:38,840 --> 00:39:41,000
a population level, you get the 
most weight loss. 

737
00:39:41,120 --> 00:39:44,400
Well, that seems like a win. 
And on a population basis, it 

738
00:39:44,520 --> 00:39:47,640
kind of is. 
But on a personal, individual 

739
00:39:47,640 --> 00:39:51,600
basis, when you overshoot your 
level, it's catastrophic, right.

740
00:39:51,800 --> 00:39:55,360
And the standard protocol 
doesn't give us the ability to 

741
00:39:55,400 --> 00:40:00,200
identify where is the level for 
me and if I can find it, how do 

742
00:40:00,200 --> 00:40:03,040
I stay there, OK, because fixed 
dosing isn't the answer. 

743
00:40:03,160 --> 00:40:07,560
If I say I'm going to, you know,
stay at 1 milligram, yet it 

744
00:40:07,560 --> 00:40:11,040
continues to accumulate and your
levels progressive increase even

745
00:40:11,040 --> 00:40:13,240
at a fixed dose, then fixed 
dosing can't work. 

746
00:40:13,480 --> 00:40:14,680
OK. 
So we need something better. 

747
00:40:15,320 --> 00:40:21,560
Well, my solution to that was 
delightfully labor intensive and

748
00:40:21,720 --> 00:40:24,520
utterly unscalable because I was
like, you know what? 

749
00:40:24,520 --> 00:40:28,080
I wonder if I can calculate my 
levels based on my previous 

750
00:40:28,080 --> 00:40:29,640
doses. 
Can I? 

751
00:40:29,640 --> 00:40:33,200
If as long as I know all of my 
previous doses, can I figure out

752
00:40:33,200 --> 00:40:36,440
where my level is today? 
And if I can figure that out, 

753
00:40:36,440 --> 00:40:42,040
can I then identify where's my 
best level and how much do I 

754
00:40:42,040 --> 00:40:45,680
need to take to get there every 
time I take a dose? 

755
00:40:45,960 --> 00:40:49,120
Because I went back and I traced
out my curve of these 

756
00:40:49,120 --> 00:40:53,880
pharmacokinetic curves and I saw
my first month and I could 

757
00:40:53,880 --> 00:40:58,320
actually see it on day three 
after my first dose. 

758
00:40:58,720 --> 00:41:02,040
I could identify this was my 
drug level on that day. 

759
00:41:02,280 --> 00:41:04,680
And that is the drug level where
I felt my best. 

760
00:41:05,120 --> 00:41:07,000
But did I stay there? 
Nope. 

761
00:41:07,200 --> 00:41:09,160
Nope. 
I just went walking right up the

762
00:41:09,160 --> 00:41:13,280
ladder, ran right past my 
therapeutic window, and I never 

763
00:41:13,360 --> 00:41:15,600
felt good again. 
Well, imagine you could go back 

764
00:41:15,600 --> 00:41:19,680
in time if you had a tool that 
could calculate your blood 

765
00:41:19,680 --> 00:41:23,320
levels for you. 
And when you had that first good

766
00:41:23,320 --> 00:41:27,400
day where you're like, this is 
it, this is how I want to feel. 

767
00:41:28,160 --> 00:41:32,800
And you can identify like with a
real number, this is my ideal 

768
00:41:32,800 --> 00:41:35,360
medication level. 
And then instead of just staying

769
00:41:35,360 --> 00:41:39,160
on the same dose and letting it 
escalate and overshoot, you can 

770
00:41:39,160 --> 00:41:41,440
actually calculate. 
So how much do I need to take to

771
00:41:41,440 --> 00:41:42,840
hit that again? 
Simple as that. 

772
00:41:43,040 --> 00:41:44,440
Well, it turns out that is 
possible. 

773
00:41:44,520 --> 00:41:48,320
You can calculate your levels. 
You can identify the level that 

774
00:41:48,320 --> 00:41:51,880
works best for you and you can 
calculate the precise dose to 

775
00:41:51,880 --> 00:41:54,240
get there every time you take a 
dose. 

776
00:41:54,640 --> 00:41:59,120
And you can also increase that 
level in a way that is visible. 

777
00:41:59,280 --> 00:42:01,640
Instead of saying, I'm going to 
increase my, I'm going to double

778
00:42:01,640 --> 00:42:05,320
my dose and, you know, hope 
nothing bad happens, you go, 

779
00:42:05,320 --> 00:42:09,240
what if I could just increase my
level by like 2%, three percent,

780
00:42:09,680 --> 00:42:12,960
a little bit at a time? 
Just nudge it up to see if 

781
00:42:12,960 --> 00:42:14,240
that's enough to break a 
plateau. 

782
00:42:14,480 --> 00:42:17,720
Looking for what I call the 
minimum effective level. 

783
00:42:18,280 --> 00:42:21,960
What's the least medicine as 
opposed to the pharmaceutical 

784
00:42:21,960 --> 00:42:24,360
industry's goal? 
What's the least medicine I can 

785
00:42:24,360 --> 00:42:29,240
take to have adequate appetite 
suppression to achieve my goals?

786
00:42:29,960 --> 00:42:32,880
And you know, if when you think 
about it that way, it's 

787
00:42:32,880 --> 00:42:36,280
diametrically opposed to what 
the standard letter does because

788
00:42:36,280 --> 00:42:38,440
the standard letter says what's 
the highest level you can 

789
00:42:38,440 --> 00:42:41,240
tolerate? 
And I'm asking what's the lowest

790
00:42:41,240 --> 00:42:44,480
level that I can take to still 
have a positive effect? 

791
00:42:44,880 --> 00:42:47,880
All right. 
So the way I did that was with 

792
00:42:47,880 --> 00:42:51,720
Google Sheets, a lot of 
pharmacokinetic equations and a 

793
00:42:51,720 --> 00:42:55,040
whole lot of manual labor 
calculating at every dose. 

794
00:42:55,080 --> 00:42:56,960
Where am I right now? 
Where do I want to be? 

795
00:42:57,400 --> 00:42:59,720
What is the exact dose that I 
need to take to get there? 

796
00:43:00,400 --> 00:43:02,480
Here's what happened. 
I had regained the weight 

797
00:43:02,640 --> 00:43:05,520
because I wasn't satisfied with 
the amount of muscle loss. 

798
00:43:05,520 --> 00:43:07,480
So I kind of regained all the 
muscle, got back to basically 

799
00:43:07,480 --> 00:43:11,440
the same place and tried again, 
but this time dosing with 

800
00:43:11,440 --> 00:43:14,280
precision, dosing with 
visibility and finding that 

801
00:43:14,280 --> 00:43:16,760
minimum effective level, which 
turns out was very low. 

802
00:43:17,520 --> 00:43:20,480
I didn't need that much medicine
and I would not increase that 

803
00:43:20,480 --> 00:43:23,600
level until I plateaued. 
That was kind of the goal and 

804
00:43:23,680 --> 00:43:28,160
the baseline I said is I have to
be able to eat enough protein, I

805
00:43:28,160 --> 00:43:32,080
have to be able to eat enough 
plants, and I have to be able to

806
00:43:32,080 --> 00:43:34,200
exercise. 
And if I wasn't able to do those

807
00:43:34,200 --> 00:43:35,720
things, then I would turn it 
down. 

808
00:43:35,840 --> 00:43:38,600
OK, And just looking for that 
sweet spot all the time. 

809
00:43:38,600 --> 00:43:41,560
Well, what was the outcome? 
You know, I lost the same 30 lbs

810
00:43:41,720 --> 00:43:45,080
and I barely lost any muscle and
I was never sick and I had 

811
00:43:45,080 --> 00:43:48,320
essentially 0 bad days in terms 
of side effects. 

812
00:43:48,440 --> 00:43:52,000
And if I did have a bad day of 
side effects, guess what? 

813
00:43:52,280 --> 00:43:54,240
I just turned it down a bit, 
right? 

814
00:43:55,000 --> 00:43:58,240
Well, it worked and in fact, it 
worked extraordinarily well and 

815
00:43:58,240 --> 00:44:03,240
it worked so well and it was 
such a life changing epiphany 

816
00:44:03,240 --> 00:44:07,920
for me because all of a sudden I
had that balance, right. 

817
00:44:08,280 --> 00:44:10,920
I was able to function in my 
everyday life, fulfill my 

818
00:44:10,920 --> 00:44:15,000
responsibilities, exercise, 
enjoy food when I was hungry, 

819
00:44:15,280 --> 00:44:18,840
lose weight in a way that was 
controllable and also not fight 

820
00:44:18,840 --> 00:44:21,400
my appetite. 
And so I, you know, at the same 

821
00:44:21,400 --> 00:44:25,360
time, I'm in the ER taking care 
of patient after patient after 

822
00:44:25,360 --> 00:44:28,520
patient after patient after 
patient with nausea, vomiting, 

823
00:44:28,520 --> 00:44:32,720
diarrhea, gastroparesis, 
suffering terribly with these 

824
00:44:32,720 --> 00:44:36,000
medicines, many of them coming 
in saying, you know, I couldn't 

825
00:44:36,000 --> 00:44:39,600
eat, but my doctor doubled my 
dose and now I'm super sick. 

826
00:44:40,320 --> 00:44:43,760
And then going like I've had 
pages, I asked my doctor, please

827
00:44:43,760 --> 00:44:45,960
don't go up. 
Like I'm already, I feel 

828
00:44:45,960 --> 00:44:48,640
terrible. 
And I said, well, that's what it

829
00:44:48,640 --> 00:44:51,960
says to do to maximize your 
outcome, to get the, you know, 

830
00:44:52,080 --> 00:44:54,120
it's not from a place of being 
malevolent. 

831
00:44:54,320 --> 00:44:55,800
It's like, no, you need to lose 
weight. 

832
00:44:56,080 --> 00:44:58,240
Being at the highest dose is how
you're going to get there. 

833
00:44:58,240 --> 00:45:00,520
We got to push through. 
We got to persevere. 

834
00:45:00,640 --> 00:45:03,200
Like you'll adapt that, you 
know, you'll just feel bad for a

835
00:45:03,200 --> 00:45:06,360
while. 
OK, Well, what happens is you 

836
00:45:06,360 --> 00:45:09,760
feel bad for a long time and 
then you Max out your dose and 

837
00:45:09,760 --> 00:45:11,760
you plateau and you have nowhere
to go. 

838
00:45:11,920 --> 00:45:14,080
That's what really happens in 
real life. 

839
00:45:14,760 --> 00:45:18,920
And so I'm seeing that in the ER
and I'm going, OK, my life has 

840
00:45:18,920 --> 00:45:22,320
forever changed. 
I've somehow stumbled upon the 

841
00:45:22,320 --> 00:45:26,880
key to sustainable GLP one use 
to get the outcome that I 

842
00:45:26,880 --> 00:45:30,560
actually, you know, need. 
And I see all these people that 

843
00:45:30,560 --> 00:45:34,960
are just being mowed down by 
standard dosing and by this 

844
00:45:34,960 --> 00:45:37,960
relentless accumulation of drug 
levels that overshoots their 

845
00:45:37,960 --> 00:45:42,480
individual sweet spot. 
And so I basically, you know, 

846
00:45:42,480 --> 00:45:44,960
quit. 
I retired from ER essentially. 

847
00:45:45,040 --> 00:45:48,400
I still work one shift a month. 
I opened my own clinic and I 

848
00:45:48,400 --> 00:45:51,920
opened it specifically to see if
this worked for other people 

849
00:45:51,920 --> 00:45:55,960
too, and to figure out how I 
could help to make this like 

850
00:45:55,960 --> 00:45:57,960
scalable and part of the 
standard of care. 

851
00:45:58,080 --> 00:46:01,480
Again, not scalable at all. 
The way I did it for a an entire

852
00:46:01,480 --> 00:46:05,000
year as I accumulated patients 
and took care of patients, I 

853
00:46:05,000 --> 00:46:09,200
calculated every patient's 
levels at every single dose for 

854
00:46:09,200 --> 00:46:12,120
every patient for a whole year. 
OK. 

855
00:46:12,720 --> 00:46:15,960
The amount of patients I was 
able to do that for, it resulted

856
00:46:15,960 --> 00:46:19,160
in a cohort of 114 patients 
because anything more than that,

857
00:46:19,840 --> 00:46:22,000
like it was taking up every 
minute of the day, OK. 

858
00:46:22,320 --> 00:46:27,920
But I ended up with a cohort of 
114 patients that we did level 

859
00:46:27,920 --> 00:46:30,200
based dosing on that. 
We found their minimum effective

860
00:46:30,200 --> 00:46:33,800
level and we didn't increase 
until until they plateaued and 

861
00:46:33,800 --> 00:46:36,360
when they plateaued would 
increase by approximately 2%. 

862
00:46:36,680 --> 00:46:40,200
Well, what was the outcome? 
We punched the numbers and I'm 

863
00:46:40,200 --> 00:46:43,360
so like, I just get happy every 
time I say these things. 

864
00:46:44,040 --> 00:46:48,880
They lost weight faster than the
trials on half the medicine. 

865
00:46:49,000 --> 00:46:50,680
Incredible. 
They lost weight faster than the

866
00:46:50,680 --> 00:46:55,280
trials shooting for a Max dose 
on half the medicine and some 

867
00:46:55,280 --> 00:47:00,640
people on 1/10 of the medicine, 
a 20th of the medicine. 

868
00:47:01,320 --> 00:47:04,000
We had patients that literally 
I've been have anecdotes I can 

869
00:47:04,000 --> 00:47:06,480
share all day. 
I had a patient that I started 

870
00:47:06,480 --> 00:47:08,800
her on, you know, she told me, 
hey, I'm really sensitive to 

871
00:47:08,800 --> 00:47:10,280
medicine. 
So like maybe start me on like a

872
00:47:10,280 --> 00:47:12,400
really low dose. 
And he says, don't worry, I got 

873
00:47:12,400 --> 00:47:14,360
you. 
We'll start you on .9 of 

874
00:47:14,360 --> 00:47:16,480
tirzepatide. 
That's like a third of the 

875
00:47:16,480 --> 00:47:19,000
starting dose. 
And she got violently sick. 

876
00:47:19,160 --> 00:47:20,720
She had nausea, vomiting, 
diarrhea, didn't leave the 

877
00:47:20,720 --> 00:47:22,760
bathroom for three days. 
Lost like 10 lbs in the first 

878
00:47:22,760 --> 00:47:24,240
like week. 
And none of those are pounds you

879
00:47:24,240 --> 00:47:27,320
want to lose, right? 
Well, understand her dosing. 

880
00:47:27,480 --> 00:47:29,920
Well, imagine what she would 
have done at 2.5. 

881
00:47:30,200 --> 00:47:31,560
Let's think about that. 
OK? 

882
00:47:31,920 --> 00:47:35,840
I already cut her to a third. 
Well, you know, under the old 

883
00:47:35,840 --> 00:47:38,320
school mentality, you go, well, 
let's at least just hold you 

884
00:47:38,320 --> 00:47:39,960
there. 
Let's not increase. 

885
00:47:40,600 --> 00:47:45,040
Well, jokes on her because if I 
had kept her at .9, she wouldn't

886
00:47:45,040 --> 00:47:47,520
have been at .9, she would have 
been at 1.4. 

887
00:47:47,640 --> 00:47:51,280
OK, I really want the listeners 
to understand that if you hold 

888
00:47:51,280 --> 00:47:55,000
someone's dose, you don't stop 
the accumulation. 

889
00:47:55,280 --> 00:47:58,640
OK, So what did I do for her? 
We calculated her level. 

890
00:47:58,640 --> 00:48:03,640
What was her peak at .9? 
And let's drop from there. 

891
00:48:03,920 --> 00:48:05,880
I'm not going to give you a dose
that's going to put you there 

892
00:48:05,880 --> 00:48:07,040
because that made you really 
sick. 

893
00:48:07,480 --> 00:48:11,840
Well, the numbers came out. 
That dose was actually a tenth 

894
00:48:12,080 --> 00:48:16,360
of the starting dose. 
It was like .25 of tirzepatide, 

895
00:48:16,560 --> 00:48:20,640
so a tenth of the starting dose.
And wouldn't you know, she lost 

896
00:48:20,640 --> 00:48:22,960
a pound a week, every week after
that. 

897
00:48:23,560 --> 00:48:27,600
And she reached her goal weight,
which was like 25 lbs down in 

898
00:48:27,600 --> 00:48:31,000
about two to three months. 
Never had another bad day, 

899
00:48:31,400 --> 00:48:33,880
didn't have any more side 
effects, and exited to 

900
00:48:33,880 --> 00:48:36,880
maintenance, never having taken 
the starting dose of 

901
00:48:36,880 --> 00:48:39,280
tirzepatide. 
OK, she's the exception. 

902
00:48:39,520 --> 00:48:42,600
OK, she had, she was 
extraordinarily sensitive to 

903
00:48:42,600 --> 00:48:47,600
tirzepatide, but when you think 
about that, she lost 25 lbs on 

904
00:48:47,600 --> 00:48:50,120
1/10 of the starting dose of 
ters appetite. 

905
00:48:50,280 --> 00:48:52,640
Why would she ever take more 
than that? 

906
00:48:53,000 --> 00:48:56,000
Like if you can find that level 
for that person, why would you 

907
00:48:56,000 --> 00:48:58,360
ever go up? 
There's nothing but downside if 

908
00:48:58,360 --> 00:49:00,320
you're already, if your appetite
is suppressed enough to lose 

909
00:49:00,320 --> 00:49:03,760
weight, there is nothing but 
pain on the end of going up, 

910
00:49:04,040 --> 00:49:05,760
right? 
So being able to find that 

911
00:49:05,760 --> 00:49:10,560
level, stay there and hold is 
the key to sustainability. 

912
00:49:10,640 --> 00:49:14,360
Because if you go up 
unnecessarily, I, I want you to 

913
00:49:14,360 --> 00:49:16,320
really understand this, There's 
a cost. 

914
00:49:16,720 --> 00:49:20,440
You drive your body to adapt to 
that higher level of level of 

915
00:49:20,480 --> 00:49:24,360
medicine and you drive your body
to be dependent on that higher 

916
00:49:24,360 --> 00:49:26,320
level of medicine. 
We've all seen it, right? 

917
00:49:26,320 --> 00:49:29,200
You have a patient who's on 15 
milligrams of tirzepatide and 

918
00:49:29,200 --> 00:49:33,840
they stop, they are absolutely 
ravenous and they will eat 

919
00:49:33,880 --> 00:49:37,000
absolutely everything inside and
they will regain weight faster 

920
00:49:37,000 --> 00:49:39,880
than they would have otherwise 
because their body is now tuned 

921
00:49:39,880 --> 00:49:41,960
to need that degree of GLP one 
stimulation. 

922
00:49:42,680 --> 00:49:45,520
The answer is keep your level as
low as possible for as long as 

923
00:49:45,520 --> 00:49:49,680
possible to give yourself a 
chance to taper down and taper 

924
00:49:49,680 --> 00:49:50,960
off these medicines 
successfully. 

925
00:49:51,280 --> 00:49:54,520
It's a lot easier to maintain on
one milligram per week of 

926
00:49:54,520 --> 00:49:57,680
tirzepatide than it is to 
maintain at 15, right? 

927
00:49:57,840 --> 00:50:01,640
But once you March yourself up 
to 15, it's really hard to come 

928
00:50:01,640 --> 00:50:03,720
down. 
And then you get stuck. 

929
00:50:04,000 --> 00:50:07,960
And you have this huge cohort of
patients who are like prisoners 

930
00:50:08,120 --> 00:50:11,280
of high doses of GLP ones, and 
they can't come off. 

931
00:50:11,720 --> 00:50:14,840
But they're also not making 
progress because they plateaued.

932
00:50:15,000 --> 00:50:16,880
They've, you know, shredded 
their metabolism. 

933
00:50:17,080 --> 00:50:21,240
They've lost all their muscle 
mass, and they just can't make 

934
00:50:21,240 --> 00:50:22,560
any progress. 
So then they're they're really 

935
00:50:22,560 --> 00:50:24,360
stuck. 
They can't come off, but they 

936
00:50:24,360 --> 00:50:26,480
also maxed out the benefit. 
Does that make sense? 

937
00:50:26,760 --> 00:50:29,800
100% and Speaking of 
percentages, This is why you've 

938
00:50:29,800 --> 00:50:32,680
achieved a 0% patient dropout 
rate like that. 

939
00:50:32,880 --> 00:50:35,680
I heard that statistic from 
Doctor Melissa Peterson and it 

940
00:50:35,680 --> 00:50:39,640
blew my mind because I mean, in 
the trials we're having a 27 

941
00:50:39,640 --> 00:50:42,520
percent, 34% dropout rate with. 
Oh, it's worse than. 

942
00:50:42,640 --> 00:50:44,200
That it's. 
Crazy real life. 

943
00:50:44,200 --> 00:50:46,520
It's 40 to 70% of people quit 
within the first year. 

944
00:50:46,520 --> 00:50:48,840
Wow. 
It's not because they've reached

945
00:50:48,840 --> 00:50:51,920
their goal, it's because they 
either are too sick and can't 

946
00:50:51,920 --> 00:50:55,520
tolerate it, or they plateaued 
and they're not making progress 

947
00:50:55,520 --> 00:50:57,640
anymore, or it costs too much 
money. 

948
00:50:58,120 --> 00:51:00,960
Well, guess what? 
All three of those are solved 

949
00:51:01,200 --> 00:51:03,760
with level based dosing because 
you take the minimum amount of 

950
00:51:03,760 --> 00:51:06,760
medicine, which results in the 
in the fewest possible side 

951
00:51:06,760 --> 00:51:10,320
effects and cost the least money
because you're buying the least 

952
00:51:10,320 --> 00:51:13,200
medicine. 
OK, so yes, 0%. 

953
00:51:13,200 --> 00:51:17,000
We did not have a single patient
in our entire clinic quit due to

954
00:51:17,000 --> 00:51:20,440
side effects since since the 
first day of level based dosing.

955
00:51:20,440 --> 00:51:23,680
Because if they experience side 
effects, we don't tell them, 

956
00:51:24,000 --> 00:51:26,320
tough it out, hold there and see
what happens. 

957
00:51:26,680 --> 00:51:28,680
We go, you know what, let's turn
it down. 

958
00:51:28,840 --> 00:51:32,160
You don't need to be vomiting 
all day long and unable to eat 

959
00:51:32,160 --> 00:51:33,800
to lose weight. 
So we go, if that's your 

960
00:51:33,800 --> 00:51:35,280
experience, we don't tolerate 
it. 

961
00:51:35,680 --> 00:51:38,080
You turn it down and make sure 
that they find that sweet spot 

962
00:51:38,080 --> 00:51:38,680
again. 
Yeah. 

963
00:51:38,680 --> 00:51:40,640
So we never had a single patient
drop out due to side effects. 

964
00:51:40,640 --> 00:51:43,400
Now in Full disclosure, of 
course, we have had people leave

965
00:51:43,400 --> 00:51:45,960
the clinic due to cost. 
They lost their job. 

966
00:51:46,280 --> 00:51:48,080
You know, they had a change of 
experience, They reached their 

967
00:51:48,080 --> 00:51:49,800
goal weight, they wanted to 
cycle off the medicine. 

968
00:51:49,960 --> 00:51:53,600
But those are elective choices. 
They weren't forced off because 

969
00:51:53,600 --> 00:51:55,960
they couldn't tolerate it and 
they weren't forced off because 

970
00:51:55,960 --> 00:51:58,520
they were jacked up to the 
highest possible dose and then 

971
00:51:58,520 --> 00:52:00,680
got stuck. 
And so it's a, it's a huge 

972
00:52:00,680 --> 00:52:03,440
advance for sure. 
And it's made an enormous 

973
00:52:03,440 --> 00:52:05,240
difference in in our patient 
population. 

974
00:52:05,440 --> 00:52:07,600
Really, it's incredible. 
And we were talking before we 

975
00:52:07,600 --> 00:52:10,160
hopped on here to record and you
said your your clinic is just 

976
00:52:10,160 --> 00:52:13,760
inundated like you, you have too
many people to be able to serve 

977
00:52:13,760 --> 00:52:16,840
at this point. 
So obviously this is brilliant 

978
00:52:16,840 --> 00:52:19,040
information to get out to other 
physicians. 

979
00:52:19,040 --> 00:52:22,360
What advice do you have for 
clinicians who are prescribing 

980
00:52:22,360 --> 00:52:25,560
GLP ones but struggling with 
patient adherence or side 

981
00:52:25,560 --> 00:52:26,360
effects? 
Yeah. 

982
00:52:26,640 --> 00:52:29,280
So the first thing I would say 
is I have several things I'll 

983
00:52:29,280 --> 00:52:32,520
try to stay organized. 1 is just
know that this happens. 

984
00:52:32,640 --> 00:52:36,120
Understand the pharmacokinetics 
of these long acting medicines. 

985
00:52:36,600 --> 00:52:40,000
Understand that just because you
hold someone at the same dose 

986
00:52:40,160 --> 00:52:42,440
does not mean that you are 
giving them the same amount of 

987
00:52:42,440 --> 00:52:44,920
medicine as far as their bodily 
experience. 

988
00:52:45,040 --> 00:52:48,760
So just understand how it works 
and then start to formulate a 

989
00:52:48,760 --> 00:52:52,800
plan for how to deal with it 
because it is it just is these 

990
00:52:52,800 --> 00:52:56,240
is is how what happens when you 
give fixed doses on a standard 

991
00:52:56,240 --> 00:52:58,360
schedule for these medicines. 
So how are you going to deal 

992
00:52:58,360 --> 00:53:01,120
with it? 
Well, I would suggest that you 

993
00:53:01,120 --> 00:53:04,520
deal with it by calling me 
because we did develop an app 

994
00:53:04,680 --> 00:53:08,120
that does all of this for you, 
calculate your drug levels, 

995
00:53:08,320 --> 00:53:10,840
calculates the amount of 
medicine you need to take with 

996
00:53:10,840 --> 00:53:14,360
every dose to hit that drug 
level, and allows you to up 

997
00:53:14,360 --> 00:53:16,960
titrate and down titrate with 
precision. 

998
00:53:17,480 --> 00:53:19,600
The app exists. 
It took me a year to build. 

999
00:53:19,640 --> 00:53:21,280
We don't use Google Sheets 
anymore. 

1000
00:53:21,600 --> 00:53:24,840
All this happens relatively 
automatically in our patient 

1001
00:53:24,840 --> 00:53:28,240
population and we are to the 
point where we can allow other 

1002
00:53:28,240 --> 00:53:29,680
clinics to use it. 
OK. 

1003
00:53:29,680 --> 00:53:32,760
So if you're interested, if you 
have a clinic and you want to do

1004
00:53:32,760 --> 00:53:35,760
level based dosing with your 
patients, absolutely give me a 

1005
00:53:35,760 --> 00:53:39,360
call. 
We will show you what it is, how

1006
00:53:39,360 --> 00:53:41,800
it works and you can decide if 
it's something you want to use 

1007
00:53:41,800 --> 00:53:44,240
for your patients at this point 
in time. 

1008
00:53:44,680 --> 00:53:47,280
This is not forever, but it is 
free, OK? 

1009
00:53:47,280 --> 00:53:51,600
We're not selling it or 
licensing it in any way because,

1010
00:53:51,800 --> 00:53:55,840
and this is just the reality, I 
built it for myself and my 

1011
00:53:55,840 --> 00:54:02,000
clinic and it is not built to 
any particular specification of 

1012
00:54:02,000 --> 00:54:05,840
any sort of like, you know, SoC 
2 compliance, you know, 

1013
00:54:05,840 --> 00:54:09,240
healthcare, you know, 
technology, whatever. 

1014
00:54:09,640 --> 00:54:13,080
It's a bootstrapped app that I 
built myself, all right. 

1015
00:54:13,400 --> 00:54:16,080
So it's not something I can 
really sell, but it certainly is

1016
00:54:16,080 --> 00:54:17,520
something that other people can 
use. 

1017
00:54:18,040 --> 00:54:20,760
Now we are developing an app 
that will be a commercially 

1018
00:54:20,760 --> 00:54:24,280
available version that is built 
to spec, that actually checks 

1019
00:54:24,280 --> 00:54:28,080
all the boxes that the FDA 
reasonably really cares about 

1020
00:54:28,520 --> 00:54:31,040
for a piece of software that 
helps patients making medical 

1021
00:54:31,040 --> 00:54:33,840
decisions. 
OK, That's not something you can

1022
00:54:33,840 --> 00:54:37,280
just put out in the world and 
let people use, you know, 

1023
00:54:37,280 --> 00:54:40,640
without some rigor. 
All right, but in a limited 

1024
00:54:40,640 --> 00:54:43,840
fashion for specific clinics who
want to, you know, trial this, 

1025
00:54:43,840 --> 00:54:46,320
we absolutely can make it 
available with appropriate 

1026
00:54:46,320 --> 00:54:49,520
caveats and think sign just 
saying, hey, this is what it is.

1027
00:54:49,760 --> 00:54:52,360
It's an in house clinic 
developed app. 

1028
00:54:52,760 --> 00:54:56,160
It's not, you know, a Google 
product you can just download 

1029
00:54:56,160 --> 00:54:58,680
and pay for and it's going to 
work perfectly every time. 

1030
00:54:58,680 --> 00:55:01,640
Like that's not the reality. 
It's what I would describe as an

1031
00:55:01,640 --> 00:55:06,760
advanced beta product, but it is
available and we are onboarding 

1032
00:55:06,760 --> 00:55:09,440
clinics to allow them to try 
this on their patients as long 

1033
00:55:09,440 --> 00:55:10,800
as they walk into with eyes wide
open. 

1034
00:55:11,280 --> 00:55:13,960
And hopefully I've learned with 
technology, the timelines are 

1035
00:55:13,960 --> 00:55:17,240
very tricky, but within three to
six months, hopefully we'll have

1036
00:55:17,240 --> 00:55:20,200
a piece of software that anyone 
can license and actually use 

1037
00:55:20,200 --> 00:55:21,360
that scale. 
Amazing. 

1038
00:55:21,520 --> 00:55:24,880
Literally amazing. 
If you're a patient, we do have 

1039
00:55:24,880 --> 00:55:28,680
capacity to take care of people 
that are interested in dosing 

1040
00:55:28,680 --> 00:55:31,360
this way. 
It just depends what state 

1041
00:55:31,360 --> 00:55:33,840
you're from. 
You know, like for example, I'm 

1042
00:55:33,840 --> 00:55:38,080
licensed in, you know, 42 
states, but I can't take care of

1043
00:55:38,240 --> 00:55:40,920
all of these patients myself. 
So I have a team of nurse 

1044
00:55:40,920 --> 00:55:43,040
practitioners and, and other 
people in my clinic that also 

1045
00:55:43,040 --> 00:55:45,560
take care of patients, but we're
not all licensed in all 42 

1046
00:55:45,560 --> 00:55:47,720
states. 
So it's like we can, we can take

1047
00:55:47,720 --> 00:55:52,200
care of the patients that come 
to us from states we're licensed

1048
00:55:52,200 --> 00:55:55,800
in that we have schedule 
availability for. 

1049
00:55:56,440 --> 00:55:59,320
So I guess what I would say is 
if you're a patient, please 

1050
00:55:59,320 --> 00:56:01,800
reach out. 
We will tell you if we can see 

1051
00:56:01,800 --> 00:56:03,280
you. 
And if we can't see you, we'll 

1052
00:56:03,280 --> 00:56:05,320
tell you when we can see you. 
Very helpful. 

1053
00:56:05,320 --> 00:56:08,200
So we have a waiting list and 
you know, we're, we're getting 

1054
00:56:08,200 --> 00:56:12,680
through people as as much as we 
can as quickly as we can. 

1055
00:56:13,080 --> 00:56:14,760
You know, we're a, we're a small
clinic. 

1056
00:56:14,960 --> 00:56:19,000
You know, we're not a franchise 
chain with 100 clinics and 200 

1057
00:56:19,000 --> 00:56:21,600
clinicians. 
It's me and two MPs, you know, 

1058
00:56:21,600 --> 00:56:24,120
trying to do a cool thing with 
an app that I developed to 

1059
00:56:24,200 --> 00:56:28,280
really solve my own problem, you
know, But it's turned into 

1060
00:56:28,280 --> 00:56:31,680
something really important. 
As most brilliant inventions are

1061
00:56:31,680 --> 00:56:34,920
to solve a very real personable 
problem for people. 

1062
00:56:34,920 --> 00:56:37,840
So I mean, I was just, I was 
enamored by it the first time I 

1063
00:56:37,840 --> 00:56:39,000
saw it. 
You know, reading your white 

1064
00:56:39,000 --> 00:56:40,880
paper, that's something else 
that people can do. 

1065
00:56:40,880 --> 00:56:43,080
They can go to your website, 
they can download that white 

1066
00:56:43,080 --> 00:56:45,400
paper. 
They can read all of the data 

1067
00:56:45,400 --> 00:56:48,640
that you've collected from those
114 patients over the year and 

1068
00:56:48,640 --> 00:56:51,320
how the, you know, basically 
that the science of the app, 

1069
00:56:52,160 --> 00:56:55,480
I've looked at it, it's 
incredible and I'm just sad you 

1070
00:56:55,480 --> 00:56:57,920
guys aren't in California yet, 
so keep me updated. 

1071
00:56:57,920 --> 00:57:00,480
Well, so my California license 
came through this week. 

1072
00:57:00,640 --> 00:57:02,840
Did it now. 
Congratulations. 

1073
00:57:02,840 --> 00:57:05,240
All right, stay tuned after. 
Yeah. 

1074
00:57:05,240 --> 00:57:06,920
So stay, stay tuned. 
And you know, we're working 

1075
00:57:06,920 --> 00:57:09,600
towards getting our entire team 
license in as many states as we 

1076
00:57:09,600 --> 00:57:11,160
can to serve as many people as 
we can. 

1077
00:57:11,360 --> 00:57:14,880
But I think that the the 
shortest term answer for most 

1078
00:57:14,880 --> 00:57:18,560
patients is talk to your doctor,
talk to your clinician, share 

1079
00:57:18,560 --> 00:57:21,360
this podcast, you know, refer 
them to my website to learn 

1080
00:57:21,360 --> 00:57:22,800
about it. 
Give them a copy the white 

1081
00:57:22,800 --> 00:57:25,080
paper, help them understand 
there's a different way of 

1082
00:57:25,080 --> 00:57:28,240
dosing these medicines that is 
extraordinarily more effective 

1083
00:57:28,600 --> 00:57:31,680
than the standard ladder. 
And here's the thing, and I know

1084
00:57:31,680 --> 00:57:35,120
we're overtime, I don't blame 
doctors for doing this. 

1085
00:57:35,400 --> 00:57:38,120
They don't have the time to do 
what I did. 

1086
00:57:38,160 --> 00:57:42,000
What I did is completely not 
scalable in any way, shape, form

1087
00:57:42,000 --> 00:57:43,480
or fashion. 
OK. 

1088
00:57:43,880 --> 00:57:46,720
I made a lot less money that 
year than I worked in the in the

1089
00:57:46,720 --> 00:57:50,960
ER because 100 patients isn't 
really enough to keep the doors 

1090
00:57:50,960 --> 00:57:51,840
open. 
All right? 

1091
00:57:52,200 --> 00:57:54,680
Primary care practices, you have
to see a lot of patients. 

1092
00:57:54,680 --> 00:57:55,880
You have to see them really 
quickly. 

1093
00:57:56,200 --> 00:58:00,400
And the only way to really do 
that without this technology is 

1094
00:58:00,400 --> 00:58:02,880
to see them really fast, to give
them a standardized set of 

1095
00:58:02,880 --> 00:58:04,840
instructions, and to see them in
three months. 

1096
00:58:05,200 --> 00:58:08,400
That's just the way the system 
works, and it's not their fault 

1097
00:58:08,560 --> 00:58:12,560
they don't have time to go 
through and calculate every 

1098
00:58:12,560 --> 00:58:15,480
single patient's levels and make
these intelligent, personalized 

1099
00:58:15,480 --> 00:58:19,040
decisions without a piece of 
technology that will do it for 

1100
00:58:19,040 --> 00:58:21,080
them. 
So that's kind of the unlock 

1101
00:58:21,080 --> 00:58:24,520
here is giving them a tool where
they don't have to do the math. 

1102
00:58:24,880 --> 00:58:27,920
The patient just knows what to 
take because the app does all 

1103
00:58:27,920 --> 00:58:31,280
that math for them. 
OK, that is scalable. 

1104
00:58:31,360 --> 00:58:34,080
That is something that my dream 
genuinely is for this to be the 

1105
00:58:34,080 --> 00:58:36,680
standard of care for every 
single person, whoever takes an 

1106
00:58:36,680 --> 00:58:42,080
injectable GLP 1 to dose in this
method because it is so superior

1107
00:58:42,600 --> 00:58:45,320
to just throwing darts in the 
dark. 

1108
00:58:45,680 --> 00:58:50,000
So if you're interested, go to 
voafit.com, VOA, fit.com. 

1109
00:58:50,240 --> 00:58:53,920
If you go to voafit.com back 
slash my level, there's an 

1110
00:58:53,920 --> 00:58:55,320
explainer in there. 
It goes through all the 

1111
00:58:55,320 --> 00:58:58,320
pharmacokinetics, how this 
works, how the app kind of helps

1112
00:58:58,320 --> 00:59:00,720
to make these decisions. 
And there's also links to the 

1113
00:59:00,720 --> 00:59:03,720
clinical white paper that I 
wrote just described in this 

1114
00:59:03,720 --> 00:59:07,320
cohort how we did it, why we did
it, what the outcomes are and 

1115
00:59:07,320 --> 00:59:08,520
kind of what the future holds 
well. 

1116
00:59:08,760 --> 00:59:09,960
That's going to be my next 
question. 

1117
00:59:09,960 --> 00:59:13,560
So you preempted it, which is 
perfect. voafit.com, yes. 

1118
00:59:13,720 --> 00:59:17,040
And I've been to the website, 
fantastic resources there. 

1119
00:59:17,240 --> 00:59:19,880
I mean the case studies that you
have are phenomenal. 

1120
00:59:19,880 --> 00:59:22,120
They really are. 
So hopefully this isn't the last

1121
00:59:22,120 --> 00:59:25,080
time you're on the podcast. 
I cannot wait to get an update 

1122
00:59:25,080 --> 00:59:28,120
with the next cohort and the 
next data set that you get 

1123
00:59:28,120 --> 00:59:31,000
because I just think this is 
this really is the future of of 

1124
00:59:31,000 --> 00:59:32,240
GOP ones. 
So. 

1125
00:59:32,560 --> 00:59:35,680
For the this to become the 
future of GOP ones, you have to 

1126
00:59:35,680 --> 00:59:38,120
actually prove it in a 
prospective fashion. 

1127
00:59:38,200 --> 00:59:39,400
And so that's what's coming 
next. 

1128
00:59:39,400 --> 00:59:41,480
You know, we're going to 
register an IRB trial. 

1129
00:59:41,480 --> 00:59:43,960
We're going to get as many 
clinics as possible to treat as 

1130
00:59:43,960 --> 00:59:45,800
many patients as possible in 
this way. 

1131
00:59:46,280 --> 00:59:50,840
And if we can get a cohort big 
enough and reproduce those 

1132
00:59:50,840 --> 00:59:55,240
outcomes at scale, then big 
pharma will have to listen. 

1133
00:59:55,920 --> 00:59:58,920
And the reason they will have to
listen is because they are in 

1134
00:59:58,920 --> 01:00:02,560
crisis with the attrition rate 
of these medicines. 

1135
01:00:02,800 --> 01:00:05,880
If 70% of your customers can't 
stay on the meds. 

1136
01:00:06,360 --> 01:00:10,520
That's a big, big problem. 
Just makes me laugh to think 

1137
01:00:10,520 --> 01:00:13,160
like any other illness, you 
know, people will be like, Nah, 

1138
01:00:13,520 --> 01:00:16,320
maybe not, but weight loss 
people are like just just give 

1139
01:00:16,320 --> 01:00:17,520
me a little bit more, let's try 
it. 

1140
01:00:17,520 --> 01:00:18,640
Let's. 
Try it a little bit right 

1141
01:00:18,640 --> 01:00:22,320
Exactly, exactly. 
And so if we can reproduce this 

1142
01:00:22,320 --> 01:00:26,800
at scale and prove that you need
half a medicine or less to lose 

1143
01:00:26,800 --> 01:00:31,040
weight, even faster if you right
size the dose of these medicines

1144
01:00:31,040 --> 01:00:34,520
to the individual person. 
I, I really do have that dream 

1145
01:00:35,000 --> 01:00:40,040
that they will be open to making
this a legitimate FDA approved 

1146
01:00:40,040 --> 01:00:42,760
someday, the method of dosing 
these medicines that will just 

1147
01:00:42,760 --> 01:00:45,000
open it up to the whole world 
and we'll see. 

1148
01:00:45,080 --> 01:00:48,280
But the good news is it doesn't 
have to be FDA approved for 

1149
01:00:48,280 --> 01:00:51,280
individual clinicians to do it. 
If you're a clinician who wants 

1150
01:00:51,280 --> 01:00:53,720
to do this, you can do it today.
Give me a call. 

1151
01:00:53,800 --> 01:00:55,760
We'll set you up in the app. 
We'll get you started taking 

1152
01:00:55,760 --> 01:00:57,320
care of your patients since. 
We'll see how it goes. 

1153
01:00:57,640 --> 01:01:00,040
And we'll use it to collect a 
lot of data and hopefully make 

1154
01:01:00,240 --> 01:01:02,120
the world a lot better for a lot
of people down the road. 

1155
01:01:02,480 --> 01:01:05,720
I love the idea of people being 
able to feel good on their 

1156
01:01:05,720 --> 01:01:08,480
medication. 
As a former drug Rep, I feel 

1157
01:01:08,480 --> 01:01:11,320
hesitant about the possibility 
of some of these larger 

1158
01:01:11,320 --> 01:01:14,280
pharmaceutical companies, you 
know, buying into something that

1159
01:01:14,280 --> 01:01:17,480
cuts into their profits, even if
it's more efficacious and better

1160
01:01:17,480 --> 01:01:19,480
for them. 
So I'm definitely curious the. 

1161
01:01:19,640 --> 01:01:23,360
Only way is if it cuts the 
attrition rate to the point 

1162
01:01:23,360 --> 01:01:26,160
where it's it's revenue neutral.
Sure, that makes sense, You know

1163
01:01:26,200 --> 01:01:28,080
that? 
That's the the beauty is though,

1164
01:01:28,440 --> 01:01:32,240
I think the math actually works 
because if they take half the 

1165
01:01:32,240 --> 01:01:35,640
medicine, but they still get the
equivalent, you know, degree of 

1166
01:01:35,640 --> 01:01:38,800
weight loss and you cut your 
attrition rate from 70 to 0. 

1167
01:01:39,160 --> 01:01:41,280
And that's an exaggeration. 
Of course different people will 

1168
01:01:41,280 --> 01:01:44,080
quit for other reasons, but 
there's a chance for that to be 

1169
01:01:44,680 --> 01:01:47,560
economically viable and if that 
is the case, then there's a 

1170
01:01:47,560 --> 01:01:50,320
chance for it to be accepted. 
So love it, We shall see. 

1171
01:01:50,480 --> 01:01:52,320
We shall see. 
Best of luck and 

1172
01:01:52,320 --> 01:01:55,200
congratulations, Doctor Ellis. 
Very cool work. 

1173
01:01:55,280 --> 01:01:58,240
Just really incredible stuff 
that you're getting out to the 

1174
01:01:58,240 --> 01:02:00,320
community of GOP 1 users. 
Thank you. 

1175
01:02:00,640 --> 01:02:02,840
I'll just enter this. 
You know, I am a doctor. 

1176
01:02:03,000 --> 01:02:05,880
I'm treating patients. 
But this was a passion of mine 

1177
01:02:05,880 --> 01:02:09,120
because I was a patient and I 
still am a patient. 

1178
01:02:09,200 --> 01:02:12,040
I still take GOP ones. 
I still am not willing to go 

1179
01:02:12,040 --> 01:02:14,920
back to a world where I have to 
battle my appetite every single 

1180
01:02:14,920 --> 01:02:17,360
day and be toxic and obsessive 
to have a healthy physique. 

1181
01:02:17,960 --> 01:02:22,760
But what I've arrived upon with 
a lot of, you know, toil to get 

1182
01:02:22,760 --> 01:02:25,920
to this point is where I know my
levels. 

1183
01:02:26,080 --> 01:02:29,640
I know exactly what I need to 
take to feel the way that I want

1184
01:02:29,640 --> 01:02:32,320
to feel for that particular 
season in my life. 

1185
01:02:32,960 --> 01:02:36,600
I can go up, I can go down. 
I can cycle down, cycle off. 

1186
01:02:36,680 --> 01:02:41,320
I can cycle back on I it puts me
in control of my day-to-day 

1187
01:02:41,320 --> 01:02:44,120
experience and allows me to live
my life in a way that's 

1188
01:02:44,120 --> 01:02:45,680
balanced. 
I feel like with these 

1189
01:02:45,680 --> 01:02:48,720
medicines, so often people are 
controlled by the meds. 

1190
01:02:48,840 --> 01:02:50,560
The Med doesn't allow you to 
eat. 

1191
01:02:50,680 --> 01:02:54,360
The Med doesn't allow you to, 
you know, do XY or Z. 

1192
01:02:54,360 --> 01:02:58,040
And I think that's also wrong. 
So the goal is for you to be in 

1193
01:02:58,040 --> 01:03:00,760
control of your own appetite, 
for you to be in control of your

1194
01:03:00,760 --> 01:03:03,520
own day-to-day experience. 
That doesn't mean take as high 

1195
01:03:03,520 --> 01:03:04,840
of a dose of medicine as 
possible. 

1196
01:03:04,840 --> 01:03:08,800
So you can't eat for six months.
You know, it's really the goal 

1197
01:03:08,800 --> 01:03:11,160
here, I think is freedom. 
If anyone that struggle with 

1198
01:03:11,160 --> 01:03:14,280
obesity, it's like, I just want 
to live life and be healthy. 

1199
01:03:14,440 --> 01:03:19,280
Like please and have it not be 
so hard and with level based 

1200
01:03:19,280 --> 01:03:22,200
dosing I think that's 
legitimately possible for almost

1201
01:03:22,200 --> 01:03:24,040
day one. 
It does sound like a very 

1202
01:03:24,040 --> 01:03:26,120
exciting stuff. 
I appreciate you, Doctor Ellis, 

1203
01:03:26,120 --> 01:03:29,560
coming on and sharing all this 
fantastic information and giving

1204
01:03:29,560 --> 01:03:32,600
us a little glimpse into the 
future of of healthcare with 

1205
01:03:32,600 --> 01:03:35,400
regards to peptide. 
So thank you for your time today

1206
01:03:35,400 --> 01:03:37,880
and thank you everyone for 
listening to the podcast today. 

1207
01:03:37,880 --> 01:03:40,240
It was wonderful. 
Thank you so much for having me 

1208
01:03:40,240 --> 01:03:40,440
on.
