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Hello, ladies and gents Roberts.
Thanks kiddo, Savage.com. 

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And today I've got a little 
podcast that little teaser 

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podcast voice is not a 
full-length podcast. 

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I'm not talking to a guest. 
I'm just talking out loud to 

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y'all kind of million over some 
things in my mind, for my 

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business and entrepreneurial 
standpoint. 

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I get a lot of requests for more
business content and I've been 

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playing around with this idea so
I figured I'd just throw it onto

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a podcast as well. 
So this is all about giveaways, 

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specifically, a giveaway that 
I'm going to do with the keto 

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bricks that will be Be live as 
soon as you are listening to 

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this podcast. 
So it is now in action. 

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So, stay tuned, learn something 
about business, kind of see what

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we're doing with this and see if
you can win a freaking 

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tricked-out kayak. 
So yeah, here we go. 

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Let's dive into the discussion. 
All right. 

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So giveaways, a lot of companies
do giveaways. 

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Most of the ones that you're 
Probably used to seeing on 

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social media involves basically,
you know, like in our brand like

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and some other brand tagging, 
three people sharing it on 

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social. 
And I just I've never really 

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been a fan of that. 
I think I've probably done it, 

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you know, two or three times 
maybe. 

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But I don't really do it very 
often, especially don't do it. 

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If it's with a company that I'm 
not like, you know, gung-ho 

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about I feel like it just like, 
I don't like doing things that 

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everybody does. 
I don't like doing things, 

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everybody does when it comes to 
nutrition. 

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I don't like doing everything. 
People do when it comes to 

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training techniques. 
I'm a bit of my bit of a 

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contrarian, I guess you could 
say, but when it comes to 

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giveaways, I don't like doing 
things that dilute my brand that

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don't offer a ton of value to 
the customer. 

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And I certainly don't like 
filling up people's Instagram 

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feed with just a bunch of, you 
know, a bunch of junk. 

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Like, I don't like it. 
When people tagged me in a bunch

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of giveaways that I have no 
interest in. 

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I don't like feeling like the 
whole tag everybody, you know, 

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model is I feel like it's shall,
I don't really like it, so I 

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don't really do it. 
However, the, the notion of a 

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giveaway can be pretty good, 
especially when it's very much 

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so on brand. 
So, I've been really racking my 

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brain as of late to figure out 
how keto brick as a company can 

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get involved with giveaways, but
do so in a way that is not 

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diluting towards the brand and 
is very much so on brand with 

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what we stand for as a company 
and what we like to, you know, 

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suggest As a lifestyle. 
So let's talk about this when it

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comes to the keto brick, as a 
brand, as a lifestyle. 

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I think of hey, you know, it's 
1,000, calories it shelf-stable.

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It's got perfect. 
Ketogenic macros. 

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I think of grabbing it and going
and doing something Outdoors. 

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I'm big into outdoors. 
I live in northwest Arkansas in 

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the Ozark Mountains. 
So, I like grabbing the bricks 

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and going hiking. 
Going fishing going camping, 

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Goin, Huntin things of that 
nature. 

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I also think about it from a 
performance standpoint, Like, 

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hey look, I'm going to be 
training on to be fasting. 

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I need to hit these macros that 
try and get everything dialed 

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in, and that's definitely where 
my mind's, that when I'm in a 

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competition prep, but during the
summer, and during the fall, 

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when a lot of my time is spent 
Outdoors, you know, camping 

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hiking and hunting. 
I'm using the bricks for that 

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purpose and now with it being 
summer time and hot as all get 

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out, I think of water. 
So you put all that together, 

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you get keto bricks water. 
Doors. 

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You put water in Outdoors 
together and boom automatically 

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think of kayaking. 
Like I love kayak and I used to 

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own a kayak when I lived in 
Arkansas and then move to 

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Washington. 
And then I had to sell it to 

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afford the gas money to drive 
from Washington to Arkansas when

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I was freaking broke. 
But I miss my kayak because I 

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loved how light it was. 
I would just throw it on the 

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water. 
I could throw in the back of my 

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truck you know launch it 
anywhere and I could just move 

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around the water and fish. 
We're in like areas of really 

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shallow water, as I put on this.
Together. 

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My mind, I'm like, let's offer a
freaking awesome giveaway. 

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That is very much. 
So, on brand with this outdoor 

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mentality, that's outdoor 
lifestyle, which all kind of 

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bodes, well for what we're 
trying to accomplish with the 

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keto brick, and let's give 
people a freaking awesome kayak.

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And there's a whole bunch of 
outdoor shops here. 

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Local to me in Northwest 
Arkansas. 

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One of them is called pack 
route, packrat Outdoors. 

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They have backpacks tents 
kayaks, traditional archery 

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hiking boots. 
A rock-climbing, overlaying 

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camping, all that cool stuff. 
It's one of my favorite stores. 

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So I go in there and they've got
all these, it's big log cabin, 

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which is pretty cool. 
It's a massive log cabin and all

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across the the ceiling. 
They've got all these kayaks 

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just mounted hanging from rock, 
climbing ropes, so pretty cool. 

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Little setup. 
If you ever notice Arkansas, 

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definitely check out packrat 
Outdoors. 

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But the head one kayak that was 
kind of like a multi-purpose 

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kayak. 
It's it's pretty stable, you can

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stand up in it, which I 
certainly Not do in my old 

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contacts. 
That's pretty cool. 

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It's got an adjustable seat that
you can have at higher, you 

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know, lock point or more lower. 
But it is not a sit on top 

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kayak. 
Personally, I'm not really a fan

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of sit-on-top kayaks. 
I like sit inside kayaks. 

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So that's what this is. 
It's got a whole bunch of places

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where you can mount depth 
finders, if your fishing rod 

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holders, things of that nature. 
So I got to thank him. 

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Why don't I do a giveaway for 
the keto broke? 

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We can kind of test this out. 
It'd be like a Beta test to see 

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if we like the outcome, if it 
makes sense. 

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If it's a good value, add for 
people, if it's well received. 

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And let's just basically give 
the winner of this giveaway. 

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A really nice kayak that can be 
used for fishing or just simply 

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kayaking or whatever you really 
want to use it for. 

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It's kind of like a 
multi-purpose kayak. 

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So I picked out this kayak, the 
kayak itself is like $1200. 

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Then we're going to, we're going
to fix you up with a nice paddle

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carbon fiber shaft panel. 
A paddle rather, it comes with a

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cool little ice chest that 
mounts on the back seat of the 

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kayak, we're also going to get 
you a really nice you know life 

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jacket based off of who wins and
what their specs are from a 

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waist, circumference chest, 
circumference kind of thing. 

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But that's basically what the 
giveaway is. 

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And I'm trying to think of ways 
to make it work with the brand 

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and I believe what we're going 
to do is for every ten dollars 

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spent on key. 
Dobrik.com throughout the 

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entirety of the giveaway that 
will enter you into a basic, an 

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entry ticket. 
So for every ten dollars, you 

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spend, you buy single key 
tobruk, the cost 12 bucks. 

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You get one entry ticket, you 
buy, you know, $200 worth of 

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Quito Brooks, you get 20 entry 
tickets. 

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And then on Monday, we're going 
to do a random winner, taking 

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all those entry tickets and 
whoever wins that. 

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As long as you're in the 
continental US, I'm going to get

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in contact with you and we are 
going to ship you this kayak 

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paddle life. 
Jacket cooler, all the bells and

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whistles, all that good stuff. 
I feel like this is a good 

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value, add for the people that 
buy the bricks. 

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I feel like a good percentage of
the audience, the customer base 

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that buys the bricks are also 
into the outdoors. 

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So I feel like it's very much so
on brand and that regard, this 

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is never. 
We've never done this before. 

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Never done a giveaway in which 
it's like, you know, you by x 

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amount of product, you get x 
amount entry tickets. 

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Then we do a random winner and 
boom, you get a really cool 

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prize. 
That's much more. 

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So, On brand that I think just 
finding random other companies 

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and, you know, like us like them
tag three people kind of deal, 

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not to say anything against that
for people that do that. 

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I know a lot of people do that. 
That's just not who we are. 

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And what really we really want 
to do, I feel like this kayak 

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give away as much more on brand.
I don't want to overdo it with 

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these giveaways. 
Maybe. 

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Do you know a few a year? 
But as long as they're on brand 

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and honestly in season, like 
right now being summertime, I 

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feel like kayak is very much so 
in season, but all that say, I'm

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super excited about it. 
So the details of it are as 

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follows, this podcast is going 
live on Friday, it will be live 

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as soon as you hear it. 
And the giveaway is going to run

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from Friday which is the 29th. 
I think, what is today? 

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Yeah, so the 29th and then at 
noon o'clock Central at 9:00, at

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noon Central Standard Time. 
So the giveaway starts Friday, 

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the 29th of July at noon Central
time and it runs until 11:59 

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p.m. midnight basically on 
Sunday the 31st of July. 

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So any keto bricks ordered 
within that window of time will 

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enter you in a chance to win 
this kayak. 

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Every ten dollar spent on the 
website will grant you one free 

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or one entry ticket not free 
because you're buying the 

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brakes. 
But one entry ticket to the 

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kayak, we're going to figure out
who the winner is via random 

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drawing. 
Monday, the first of August and 

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then we're going to get in 
contact with that winter figure 

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out what their shipping details 
are and ship them this kayak and

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everything that goes with it 
again. 

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I feel like this is very much so
on brand I feel like it's in 

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line with what we're trying to 
do as a company and Foster that,

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you know, interest in love for 
the outdoors, for getting out 

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for being nomadic for being able
to just grab a keto brick and go

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do something cool. 
Also, we're going to send a 

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month supply of Quito breaks to 
the winner as part of The the 

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package deal as well. 
And I've gotten a ton of 

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feedback from people who love. 
Both the Macadamia Madness 

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flavor, and the chocolate peanut
butter cup flavor about the 

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same. 
Like I said, a little Google 

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form out the other day, and it's
about half and half. 

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People like them, both about the
same about a half and half. 

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I think the chocolate peanut 
butter cup. 

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One out slightly. 
That's definitely a bad crowd 

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favorite since we launched it, 
but it was really close. 

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There's almost 50/50. 
So for this giveaway, what? 

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Going to do is we're going to as
one of the product options that 

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you can buy on the site. 
We're going to have a few 30 

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packs of bricks that are 15 
chocolate, peanut butter cup and

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15 Macadamia Menace. 
So if you are one of those 

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people that like them about the 
same and want to stock up on 

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both of them and get a bunch of 
entry tickets for this kayak, 

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definitely jump on that. 
You'll get 30 bricks in there 15

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of each of those two flavors. 
But any of the flavors will 

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enter you in a chance to win 
this kayak. 

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So, hopefully, all that made 
sense. 

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Hope I'm not getting too 
long-winded here, but all this 

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is say, this is just a beta 
test. 

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We're super excited about it. 
I think it's very much, so in 

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line with what we're trying to 
do and accomplish and stand for 

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as a company. 
If you win, take a picture of 

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you on the kayak, in the middle 
of the water, doing something 

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cool, eating a brick and send it
to us and we will most certainly

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post it on social and let me 
know of any other ideas that It 

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Go thinking. 
Like if y'all have another item 

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that you think is very much. 
So on brand, like when you think

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heater brick, what do you think 
of when you think, you know, 

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Brooke, do you think? 
A full-blown, home gym weight 

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set up if so let us know and 
I'll see if I can work that into

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one of these giveaways. 
If you think heater broke do you

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automatically? 
Go to backpacking out in the the

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you know Wyoming Wilderness for 
elk and you thinking of a good 

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archery set up, let me know, 
we'll throw a whole white bow 

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into this giveaway. 
Mix. 

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Like I want to make these 
giveaways, cool and exciting and

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on brand I don't ever want 
anything we do from a marketing 

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standpoint to come across as you
know, like a Sell out or cheap 

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and cheesy or just a nuisance or
an annoyance. 

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I don't ever want that to be 
honest. 

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That's why I don't ever do 
promotional ads or like 

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sponsored ads on the podcast. 
I feel like y'all jump on these 

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podcasts to hear quality content
and not be inundated with 15 or 

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20 minutes of ads, you know, 
throughout the podcast, pre-roll

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mid-roll after the podcast. 
So I don't want that. 

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However, I have had a lot of 
people ask for like said more 

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business discussion, more 
entrepreneurial type content. 

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So this is kind of where my 
mind's at Businessman from an 

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entrepreneur standpoint thinking
outside the box thinking of 

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exciting ways to Market 
something and just create 

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interest around something new. 
So we're going to blast this 

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giveaway out on the podcast 
which is your what you're 

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hearing. 
Now, YouTube video, the website,

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you know, the social profiles 
obviously, hopefully it doesn't 

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get annoying. 
But love, love, love to hear 

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your feedback on this. 
Good luck to anybody that buys 

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bricks and hopes of getting this
kayak. 

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I wish you all the best. 
Let us know what you think. 

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Hopefully, this little Nouriel 
giveaway idea, podcast wasn't a 

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nuisance for you. 
If you're used to the ketogenic 

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nutrition content but my my 
world involves more than just 

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nutrition. 
And obviously, involves the 

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business and everything else 
that I'm working on. 

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So, hopefully, you enjoyed it. 
Hopefully, you kind of see where

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my head's at with it. 
Let me know what you think. 

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I'm excited about it. 
Hopefully, you're excited about 

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it. 
I will talk to you soon.