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Well, hello ladies and gents. 
Robert Sykes, Keto savage.com 

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Today we got special guest Andy 
Triana on the line and we dive 

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into a little bit of everything.
I'm pretty sure this guy is a 

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bona fide genius. 
He is way smarter than me. 

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We talk about protein 
metabolism. 

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We talk about what the correct 
amount of protein is. 

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He's working on a protein patent
right now that improves the 

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absorption of the protein that 
we are consuming. 

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We talk at depth about different
types of supplementation. 

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We talk about exercise 
Physiology, we talk about 

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different ways of maximizing 
muscle hypertrophy with a 

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training load. 
Very, very interesting 

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conversation. 
He's working on again the the 

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protein patent. 
He's also working on a 

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nonprofit. 
This guy's doing some awesome 

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things. 
I'm super excited for him. 

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I'm super excited to just keep 
diving deeper and learning more.

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I'm going to get him on a for a 
follow up podcast at some point 

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in the not too distant future 
because there's just so much to 

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talk about. 
I've got no doubt that you'll 

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take something from this so that
further delay, sit back, relax, 

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enjoy the conversation with Andy
and we are live. 

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Andy, how are you, brother? 
Awesome. 

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I'm great. 
Definitely feeling better than I

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did about an hour ago, which is 
always positive and I'm excited 

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to be on here. 
Hey man, I'm excited to have 

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you. 
I emailed about an hour ago 

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asking if we're still on and you
said yeah, you're finishing up a

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workout, so what'd you hit? 
So this is something kind of 

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novel. 
I did an unloaded creatine 

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session. 
So take a quick step back. 

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Even though I participate in 
strongman and lifting is 

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something that was a huge part 
of my career at one point, both 

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as a business and as an athlete,
most of my work is in other 

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types of field sports. 
And over time I've just really 

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loved the variety of fitness you
have access to as an adult when 

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we're killing it as specialized 
athletes, you feel like your 

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whole world is just your sport 
and that's probably a good thing

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when you're killing it, you know
what I mean? 

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But as an adult, like the rules 
of interference and stuff like 

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that kind of don't matter the 
same. 

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Like I'm really exercising for 
anti mortality and like maximum 

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enjoyment at this point, which, 
you know, I'm not doing stupid 

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stuff, but you know what I mean?
Like I don't have to worry 

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about, you know, altering 
maximized adaptations because 

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it's not really in the ballpark.
So an unloaded creatine session 

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is a lot of jumping, a lot of 
rotation sprints, and a lot of 

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sensory motor motion. 
So today I did some wrestling 

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stuff at one point when I was 
practicing some precision and 

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sensory motor work. 
I have a lot of skills. 

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I've done golf, wrestling, 
strongman. 

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So I like to kind of incorporate
whatever I can when I can for 

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kind of that maximum enjoyment, 
like I said. 

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It's funny to hit man 'cause I 
was actually just thinking about

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that very topic this past 
weekend. 

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I'm, I'm a natural competitive 
bodybuilder. 

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So my sport is bodybuilding. 
I compete, I, I train with a 

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bodybuilding style programming 
daily. 

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And I don't want to deviate too 
far from that because I want 

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that to be something that I 
quote UN quote master at least 

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the best of my ability. 
But that said, I don't want to 

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go through life not experiencing
other things like I went. 

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I am not a golfer by any means, 
but my, my wife's parents were 

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in town this past weekend and 
he's a big golfer. 

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So we took him out and I played 
golf for the third time. 

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And I'm like, this is actually 
quite in trouble. 

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I'm walking outside, I'm riding 
around in a golf cart. 

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I'm having conversation. 
I understand and respect the 

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skill involved in the sport. 
Like, I could totally see myself

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doing this on a somewhat regular
basis. 

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Not the exclusion of 
bodybuilding, but in tandem 

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with. 
And I think I need to make more 

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of a concerted effort to do 
things like that. 

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I see the value for that 
versatility go up the better you

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are at something, to be honest. 
You know, I'm lucky enough to 

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have had what is it like? 
I'm going to be 30 at the end of

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the week. 
So roughly for seven years now 

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I've been travelling for 
professional sports full time 

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and I've gotten to see a lot of 
different types of athletes at 

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different points of their 
professional career. 

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From getting out of college and 
being a top dog or not a top dog

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all the way to people retiring 
and wondering if they should 

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even retire in the 1st place. 
And the best athletes, it's so 

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natural to them, their sport 
success, that a lot of times 

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doing something outside of it 
has more value from an in 

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between the ears standpoint, 
motivation and heck, even like, 

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you know, bodybuilding, 
obviously, you know, the fat 

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loss, beta oxidation, oxidated 
phosphorylation thing is, you 

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know, kind of one of the most 
important parts. 

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And if you could do something 
like that, that's mentally free,

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good for you. 
You catch some Rays and have a 

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good conversation while you're 
at it. 

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Like it would never replace 
cardio in prep, but something in

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like an offseason or maybe a 
period of life where you're just

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really not feeling it right now,
it's something that'll give you 

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that psychological return. 
And in theory, you're really 

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getting a lot of the same 
energetic value, at least from a

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low intensity cardio to golf 
standpoint. 

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Yeah, 100%. 
And like, for me, I've got a A2 

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year old now and I want to be 
able to just expose him to a 

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variety of different skill sets,
different experiences. 

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Like I want to take him hunting,
I want to take him hiking, I 

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want to take him fishing, I want
to take him on all these 

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different things. 
So the better I am at 

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confidently doing those things, 
the better I can make that 

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experience for him. 
So I'm only doing myself a 

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disservice if I don't go out of 
my way to, you know, pursue them

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to some degree. 
I think even the answer therein 

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lies when we look at age-related
disease too, one of the first 

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thing that goes is your ability 
to have that spontaneous 

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dopaminergic randomized 
movement. 

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And what you really see is first
you lose like that rotational 

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frontal plane and then you get 
stuck and you just get more and 

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more stuck. 
So I also kind of see it, you 

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know, in some of the elderly I 
work with every now and then, 

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that it's really that secret 
enjoyment to movement that 

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allows you to do it forever. 
Like, in theory, even if you 

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never, ever ventured off 
bodybuilding, that would still 

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be far, far better than doing 
nothing for the rest of your 

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life. 
And that would pay dividends in 

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your health later on. 
Yeah, I mean, I'm definitely 

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biased, but I think that the 
sport of natural bodybuilding is

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probably one of the single best 
sports 1 can pursue with regards

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to, you know, stacking the the 
cards in their favor for aging 

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and longevity. 
Like you're prioritizing the 

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building and preservation of 
lean tissue. 

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You are not letting yourself get
excessively high end body fat 

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adipose tissue. 
Like it just seems like it would

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make the most sense from a 
longevity standpoint. 

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Now where it goes arise when 
people go the route of extreme 

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performance hensing drugs and 
they're dropping dead at, you 

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know, 38 and 40, which is not 
good. 

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But if you do it the right way 
and you're not, you know, 

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subjecting your your tendons and
ligaments and skeletal structure

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to excessive loads incorrectly, 
I feel like natural bodybuilding

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is probably one of the best 
things people can do for overall

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longevity. 
If you're looking for a 

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longevity based sport, I'd agree
in a lot of senses. 

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And I think in general, whether 
it's bodybuilding or any of the 

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major sports, I think all the 
deal deleterious problems come 

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when you're rushing it and 
trying to choke it to death. 

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When you especially in natural 
bodybuilding, patience is of the

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essence and so is planning and 
looking long term. 

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And there's, I mean, as you 
know, even in natural 

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bodybuilding, there's people 
that have some negative issues 

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that come from Russian dieting 
way too hard, way too fast, 

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doing things without the future 
in mind. 

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I think that's overarchingly the
problem that a lot of people 

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experience when they're taking 
their fitness journey through 

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the wrong lens. 
Totally, completely green. 

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So you and I got in contact, I 
believe through Mark Bell. 

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Is that right? 
Yeah, he got me addicted to your

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product. 
Well, I love hearing that man. 

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I'm not even sure how he framed 
it to me initially. 

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I think he's he sent me a text 
or something. 

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Like he said, you got to meet my
friend Andy. 

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He's super smart and he's a 
genius and all things. 

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You got to get him on the 
podcast and here we are. 

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That sounds about right. 
That's how I meet a lot of 

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people these days. 
But so I go out to see Mark 

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probably once or twice a year 
for various work we do together.

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And one day I forgot. 
I don't even remember how it 

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came up, but he tossed me a keto
brick. 

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I think I was going somewhere 
else thereafter or had like a 

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red eye somewhere like that 
sounds appropriate for me. 

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And he's like, hey, super brain,
just take this for food. 

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I had no idea what it was. 
And when I looked at the label, 

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I was like, man, that seems 
pretty sick. 

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And at the time, I was like, 
really, I mean, kind of always 

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really focused on good 
nutrition. 

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But at that time especially, I 
was leaning out. 

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And I was like, you know what, 
this is kind of perfect. 

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Even though it's a lot of fat 
and I wasn't unsure of my 

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ability to digest it at once. 
I was like, worst case scenario 

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it's a training stimulus and 
I'll be able to digest this in a

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week or so. 
And not only did it go down 

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super smooth, it actually came 
in handy for me greatly with 

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just work. 
I am kind of swamped at the 

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moment with a lot of different 
types of projects and demands. 

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And there's a lot of periods of 
time where I'll just kind of 

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chop up a keto brick and munch 
on it throughout a two or three 

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hour span, somewhat slowly, 
which is only to be true like 80

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percent of the time, at least 
20% of the time I scarf it down.

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But you know, same here or 
there. 

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And it's been so useful for like
long bouts of energy and focus. 

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And honestly, I even I'm kind of
sensitive and I swear I even 

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feel like the large amount of 
theobromine that must be in 

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there sometimes like almost kind
of like a natural clenbuterol 

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like effect. 
It's it's a really, really 

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intricate and cool product. 
I appreciate that man. 

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That's the perfect use case 
scenario form I scar from down 

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pretty. 
I just had one about an hour ago

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after I got done training. 
But yeah, the Theobroma in the 

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cacao butter, I mean the stearic
acid concentrations, no joke. 

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I mean, cacao butter is the 
highest concentrated source of 

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stearic acid. 
I think there's a lot of 

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benefits there and doesn't seem 
to cause most people any GI 

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distress, which is a big bonus 
for that much fat in a sitting. 

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Yeah, and also because most 
people don't have hepatic usage 

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systems that can digest it 
really that that's a lot. 

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That's, you know, one of the 
things that I thought was really

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cool about the keto brick. 
Excuse me, one of the things I 

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was really cool about the Keto 
Brick that I was talking to Mark

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about when he first showed me, 
it's the opportunity to use it 

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as a gut training aid. 
And it I think when I talk about

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longevity, not getting fat in 
your old age and preventing 

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decline. 
The secret is in your 30s and 

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40s, you need to have a 
metabolism that can handle a 

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large amount of food volume and 
not have negative fates. 

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It's not impressive to eat 1700 
calories a day, let's say, and 

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have no digestive issues and 
nothing like that because it's 

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probably below what most people 
who are physically active need. 

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What I would love to see is you 
to be able to handle from a 

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digestive standpoint like 3 to 
500 calories above what you 

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actually need through your 30s 
and 40s because that'll ensure 

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not just lifestyle changes and 
sarcopenia onset later on in 

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life won't hit you as hard. 
You have this buffer before some

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of the negative body composition
effects of old age onset, rather

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than it happening when you're in
your 30s in the first place. 

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Yeah, I think, you know, for me 
as a bodybuilder coming out of a

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prep, like when I go to the 
reverse diet and I'm just a 

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ravenous, it's interesting 
because I can easily put down 

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8000 plus calories and I don't 
tend to notice any GI distress 

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00:12:01,400 --> 00:12:05,520
as a result of that, which is 
kind of, you know, akin to what 

225
00:12:05,520 --> 00:12:06,440
you're talking about. 
Exactly. 

226
00:12:06,440 --> 00:12:09,160
And I think if people just 
simply up regulated their intake

227
00:12:09,160 --> 00:12:11,680
in a strategic manner, they're 
obviously going to have the 

228
00:12:11,680 --> 00:12:13,680
intern benefit from a metabolic 
standpoint. 

229
00:12:13,680 --> 00:12:16,280
You got to kind of go through, 
you know, building and cutting 

230
00:12:16,280 --> 00:12:18,640
phases and be strategic in that.
And you don't want to just, you 

231
00:12:18,640 --> 00:12:21,400
know, consistently eat 8000 
calories. 

232
00:12:21,400 --> 00:12:23,720
That's going to backfire on you.
But I feel like putting your 

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00:12:23,720 --> 00:12:26,960
body through that load from time
to time is key, yet so few 

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00:12:26,960 --> 00:12:29,120
people do it because so many 
people are just chronically 

235
00:12:29,120 --> 00:12:32,400
under eating. 
And it's a planning aspect like 

236
00:12:32,400 --> 00:12:34,240
you said, and that's why I was 
kind of referencing about the 

237
00:12:34,240 --> 00:12:36,160
patients and not choking it to 
death. 

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00:12:36,480 --> 00:12:41,200
For example, most people start 
on this rampage to drop food and

239
00:12:41,200 --> 00:12:45,240
get it off as soon as possible, 
don't realize the 2nd and 3rd 

240
00:12:45,240 --> 00:12:47,040
order action repercussions of 
that. 

241
00:12:47,280 --> 00:12:49,600
And then it just actually makes 
it even that much harder to 

242
00:12:49,600 --> 00:12:52,520
continue doing so because when 
you do like what you reference, 

243
00:12:52,520 --> 00:12:56,120
the cutting and bulking back and
forth, you're not just getting 

244
00:12:56,120 --> 00:12:58,880
the benefits of both, you're 
getting the synergistic 

245
00:12:58,880 --> 00:13:03,040
compounding benefits of going 
back and forth, which makes 1 + 

246
00:13:03,040 --> 00:13:06,600
1 equal 3 and the best coaches 
in all sports. 

247
00:13:06,960 --> 00:13:09,240
You know, cutting and bulking is
obviously bodybuilding 

248
00:13:09,240 --> 00:13:13,920
terminology, but this concept of
back and forth and synergy 

249
00:13:14,200 --> 00:13:20,000
occurs in all sports, in all the
best athletes, training models 

250
00:13:20,000 --> 00:13:23,280
as well. 
So I've seen sprinters who 

251
00:13:23,280 --> 00:13:25,720
essentially just avoid 
glycolysis entirely. 

252
00:13:25,960 --> 00:13:30,120
They're either highly aerobic or
highly phosphagenic and just 

253
00:13:30,120 --> 00:13:34,280
avoid glycolysis entirely. 
I've seen sprinters who also do 

254
00:13:34,320 --> 00:13:36,720
almost just glycolysis in the 
gym. 

255
00:13:36,960 --> 00:13:40,200
And I could tell you that the 
prior performed far, far better.

256
00:13:40,520 --> 00:13:43,320
And I think one of the things 
that people miss out on is the 

257
00:13:43,320 --> 00:13:45,760
fact that we can adaptively do 
anything. 

258
00:13:45,760 --> 00:13:50,240
So it's far too easy, I believe,
to have a good gut issue and be,

259
00:13:50,320 --> 00:13:52,360
I have gut problems, I'm 
screwed. 

260
00:13:52,840 --> 00:13:55,120
But people don't view their 
waistline like that. 

261
00:13:55,240 --> 00:13:57,320
When your waistline gets big, 
you're like, I gotta do 

262
00:13:57,320 --> 00:14:00,160
something about this. 
But they don't view their gut 

263
00:14:00,160 --> 00:14:02,400
the same way. 
It's a training phenomenon. 

264
00:14:02,840 --> 00:14:05,600
Yeah, completely agree man. 
I want to get some back story on

265
00:14:05,600 --> 00:14:07,800
you. 
So your brain go super brain. 

266
00:14:07,800 --> 00:14:10,840
I just want to know like I said,
my extent of my knowledge of you

267
00:14:10,840 --> 00:14:13,160
is basically what I learned from
Mark in a quick text. 

268
00:14:13,160 --> 00:14:16,600
So give me some insight man. 
Like what is what is your 

269
00:14:16,920 --> 00:14:18,280
background? 
What got you into all this to 

270
00:14:18,280 --> 00:14:23,200
begin with? 
So I started my career 

271
00:14:23,200 --> 00:14:26,040
athletically at a high level and
strong man really. 

272
00:14:26,240 --> 00:14:29,280
I enjoyed high school wrestling,
but it wasn't really good enough

273
00:14:29,280 --> 00:14:32,440
to take it to the next level and
didn't really truthfully enjoy 

274
00:14:32,440 --> 00:14:34,880
it enough to take it to the next
level. 

275
00:14:35,160 --> 00:14:38,400
And I just found my love for 
strong man and I wasn't very 

276
00:14:38,400 --> 00:14:41,240
good at it. 
And at the time, I was already a

277
00:14:41,240 --> 00:14:45,800
bit academically ahead in the 
exercise Physiology field 

278
00:14:45,800 --> 00:14:50,400
relative to my age, and coaching
came somewhat naturally for me. 

279
00:14:50,600 --> 00:14:54,320
I made a name and that was given
an opportunity to take another 

280
00:14:54,320 --> 00:14:59,560
jump into pro sports, did that. 
Now, as much as I love pro 

281
00:14:59,560 --> 00:15:02,280
sports, I do want to make a 
greater impact on people. 

282
00:15:02,520 --> 00:15:07,240
So I have like two or three 
companies that will be in the 

283
00:15:07,240 --> 00:15:10,240
public eye very, very soon that 
I've been putting a lot of 

284
00:15:10,240 --> 00:15:12,840
effort into that will like 
really, really help other 

285
00:15:12,840 --> 00:15:15,360
people. 
But ultimately I'm just like an 

286
00:15:15,360 --> 00:15:18,880
exercise Physiology nerd. 
I was in grad school for a 

287
00:15:18,880 --> 00:15:23,040
little bit and had an experience
that left a lot of disdain for 

288
00:15:23,040 --> 00:15:26,920
me in the school program and I 
was paying for it out of pocket,

289
00:15:27,760 --> 00:15:31,600
so I decided to forego that. 
I went to Community College 

290
00:15:31,600 --> 00:15:34,640
afterwards because it's mega 
cheap and took a bunch of 

291
00:15:34,640 --> 00:15:38,920
courses at Community College 
after grad school just to keep 

292
00:15:38,920 --> 00:15:40,920
getting smarter. 
And I was kind of always had 

293
00:15:40,920 --> 00:15:45,360
this pursuit of knowing what I'm
doing and being able to help 

294
00:15:45,360 --> 00:15:47,800
people, and it's kind of just 
taking me here. 

295
00:15:48,360 --> 00:15:52,360
I kind of stay confidential on 
purpose because it allows me to 

296
00:15:52,360 --> 00:15:57,160
cook in a lot of different pots.
Like if I was exuberantly public

297
00:15:57,400 --> 00:16:01,840
about some of the athletes and 
executives I work with, I would 

298
00:16:01,840 --> 00:16:06,680
never want that to, one, make it
seem like my other business 

299
00:16:06,680 --> 00:16:10,640
ventures are at all connected or
mooching off of their popularity

300
00:16:10,960 --> 00:16:14,680
or to implicate either of us. 
I would never want my businesses

301
00:16:14,680 --> 00:16:18,440
on, you know, the other fronts. 
Like one's a software business, 

302
00:16:18,440 --> 00:16:22,600
one's A5O1C3 to be implicated by
an athlete's poor decision. 

303
00:16:22,840 --> 00:16:27,440
Nor would I want neither of my 
businesses to implicate or put 

304
00:16:27,440 --> 00:16:30,960
any connotation on an athlete. 
So it just works out better that

305
00:16:30,960 --> 00:16:32,960
way. 
And I'm not subservient to 

306
00:16:32,960 --> 00:16:35,320
anyone. 
Like I don't have any weird 

307
00:16:35,320 --> 00:16:38,960
confidence or ego issues related
to my work because no one really

308
00:16:38,960 --> 00:16:42,040
knows about it. 
The athletes I service are happy

309
00:16:42,040 --> 00:16:45,920
and we have a relationship and 
I'm compensated fairly and 

310
00:16:45,920 --> 00:16:48,320
that's that's where it needs to 
end for me and I'm quite happy 

311
00:16:48,320 --> 00:16:50,080
with that. 
Totally respect that man. 

312
00:16:50,080 --> 00:16:53,200
Are you at liberty to talk at 
all or tease at all about the 

313
00:16:53,280 --> 00:16:55,640
the companies that will be in 
the public eye before long, or 

314
00:16:55,640 --> 00:16:58,040
is that under wraps until then? 
No, I can. 

315
00:16:58,040 --> 00:17:01,520
I can definitely tease on that 
stuff because it's really close.

316
00:17:01,520 --> 00:17:03,160
One of them will hit home for 
you. 

317
00:17:03,440 --> 00:17:09,920
It's a protein patent that is an
algorithmic process of 

318
00:17:10,040 --> 00:17:14,480
optimizing food. 
So what I've realized is even 

319
00:17:14,520 --> 00:17:17,400
you know this for sure, if you 
look at like the My Plate 

320
00:17:17,400 --> 00:17:21,599
recommendations, we're actually 
what's technically called 

321
00:17:21,599 --> 00:17:26,079
protein malnourishment. 
If a full on adult consumes 50 

322
00:17:26,079 --> 00:17:29,680
grams of protein, really the 
line is 40, but most people are 

323
00:17:29,680 --> 00:17:30,880
a little heavier than they 
should be. 

324
00:17:30,880 --> 00:17:34,000
So it could bump up to 50. 
But realistically, anyone 

325
00:17:34,000 --> 00:17:38,240
consuming less than 50 grams of 
protein per day chronically or 

326
00:17:38,240 --> 00:17:42,760
whatever that adds up to across 
the week is statistically in 

327
00:17:42,880 --> 00:17:45,800
like a legitimate state of 
protein malnourishment. 

328
00:17:46,080 --> 00:17:51,000
It's really minimum triple 
digits that people need to not 

329
00:17:51,000 --> 00:17:54,520
be in there. 
And then between 50 and 100 is 

330
00:17:54,520 --> 00:17:58,280
kind of like a Gray area 
depending on amino acid 

331
00:17:58,320 --> 00:18:02,480
availability, who you are, what 
you do, blah, blah, blah. 

332
00:18:02,840 --> 00:18:07,160
But my patent looks at 
optimizing the natural amino 

333
00:18:07,160 --> 00:18:11,160
acid ratios in the foods we 
consume to make them function as

334
00:18:11,160 --> 00:18:14,800
full grams of protein better 
rather than putting the 

335
00:18:14,800 --> 00:18:18,600
responsibility on the consumer 
because like what we've seen is,

336
00:18:19,680 --> 00:18:21,200
how old are you, Robert, if 
you'd mind me asking? 

337
00:18:21,200 --> 00:18:24,480
I'll be 33 next month. 
Cool, so we're roughly the same 

338
00:18:24,480 --> 00:18:25,560
age. 
I'll be 30 at the end of the 

339
00:18:25,560 --> 00:18:29,360
week. 
When we were kids the socio 

340
00:18:29,360 --> 00:18:33,360
economic divide in food was much
more predominant in protein 

341
00:18:33,360 --> 00:18:36,200
malnourishment. 
But what we see as we become 

342
00:18:36,200 --> 00:18:38,840
adults, and I know for sure 
without even knowing you that 

343
00:18:38,840 --> 00:18:42,160
you've seen this, is that how 
much money is in your pocket 

344
00:18:42,160 --> 00:18:46,920
makes less and less of a 
correlative decision on the food

345
00:18:46,920 --> 00:18:49,320
people consume. 
I know people who are crazy 

346
00:18:49,320 --> 00:18:52,800
wealthy that are eating the same
way some of the poorest 

347
00:18:52,800 --> 00:18:55,680
neighborhoods in the country who
live off gas stations are in a 

348
00:18:55,680 --> 00:18:59,720
lot of manners. 
And that's a brand new paradox 

349
00:18:59,720 --> 00:19:02,800
to our culture. 
Even going back, you know, to 

350
00:19:02,800 --> 00:19:06,520
like the age of Christ, money 
always bought you health. 

351
00:19:06,840 --> 00:19:10,640
And nowadays that's not true. 
You could theoretically be quite

352
00:19:10,640 --> 00:19:14,040
poor and still be healthy, 
especially if you happen to have

353
00:19:14,040 --> 00:19:16,400
access to fasting or ketogenic 
knowledge. 

354
00:19:16,720 --> 00:19:20,440
And I for sure know plenty of 
wealthy people who have blood 

355
00:19:20,440 --> 00:19:23,680
work that looks like an 80 year 
old, you know, diseased patient.

356
00:19:24,080 --> 00:19:27,600
So it's a different way of 
looking at things, but that's 

357
00:19:27,600 --> 00:19:30,440
what I'm looking at. 
And I'm hoping that my proof of 

358
00:19:30,440 --> 00:19:34,840
concept research shows positive.
I have a couple of schools who 

359
00:19:34,840 --> 00:19:37,560
are interested in running human 
clinical trials once we get 

360
00:19:37,560 --> 00:19:42,000
done, and I think that could be 
a really cool thing for us as a 

361
00:19:42,000 --> 00:19:43,760
nation and hopefully a lot of 
people. 

362
00:19:44,240 --> 00:19:45,680
So let me make sure I'm 
following you correctly. 

363
00:19:45,680 --> 00:19:50,600
The the patent basically 
improves the absorption rate of 

364
00:19:50,600 --> 00:19:53,000
the proteins that people are 
already consuming. 

365
00:19:53,960 --> 00:19:55,520
Yeah. 
So think about it this way and 

366
00:19:55,520 --> 00:19:57,600
it's specific to muscle protein 
synthesis. 

367
00:19:57,840 --> 00:19:59,560
And I'll kind of end the teasing
here. 

368
00:20:00,320 --> 00:20:04,840
If you drink 100 grams of 
protein from milk, and this 

369
00:20:04,840 --> 00:20:08,560
shocks me, the average rate 
limiting factor. 

370
00:20:08,560 --> 00:20:12,880
So again, 100 grams of protein. 
The rate limiting amino acid, 

371
00:20:12,880 --> 00:20:17,200
the amino acid you have the 
least of is cysteine typically, 

372
00:20:17,600 --> 00:20:20,560
and it's usually around 700 
milligrams. 

373
00:20:20,800 --> 00:20:23,840
So like if you think about how 
big that disparity is from 

374
00:20:23,840 --> 00:20:26,960
significant figures off the top 
of your head, it's pretty crazy.

375
00:20:27,240 --> 00:20:30,400
As you look at the other rate 
limiting amino acids in milk, 

376
00:20:30,600 --> 00:20:34,160
they're not that far off either.
So let's say you were to consume

377
00:20:34,160 --> 00:20:38,480
100 grams of protein from milk. 
Obviously that's crazy, but it 

378
00:20:38,480 --> 00:20:40,560
makes it easier. 
As an analogy, with one food 

379
00:20:40,560 --> 00:20:45,280
source, you would go through 
muscle protein synthesis at a 

380
00:20:45,280 --> 00:20:47,760
rate that might be quick. 
Because it's milk. 

381
00:20:47,760 --> 00:20:50,320
We know the protein gets into 
your blood relatively quick, 

382
00:20:50,520 --> 00:20:53,760
especially at being a liquid. 
Pepsin to pepsinogens, a little 

383
00:20:53,760 --> 00:20:55,920
easier in this scenario, blah 
blah blah. 

384
00:20:56,360 --> 00:20:59,640
That's great for muscle protein 
synthesis, but we need muscle 

385
00:20:59,640 --> 00:21:04,000
protein synthesis responses and 
what happens thereafter, so the 

386
00:21:04,000 --> 00:21:08,640
actual rebuilding of tissue to 
be sustained for longer periods 

387
00:21:08,640 --> 00:21:11,840
of time to get significant 
results. 

388
00:21:12,080 --> 00:21:16,040
And if the foods you're 
consuming have massive gaps, 

389
00:21:16,040 --> 00:21:19,200
like I mentioned in milk just 
now, you're going to have a 

390
00:21:19,200 --> 00:21:23,800
blunted amount of time spent in 
muscle protein synthesis. 

391
00:21:24,120 --> 00:21:27,600
And I think that's one of the 
problems that occurs where let's

392
00:21:27,600 --> 00:21:32,840
say you were to get a salad from
a random place, have a couple 

393
00:21:32,840 --> 00:21:36,320
slices of ham from a sandwich, 
blah, blah, blah, and barely get

394
00:21:36,320 --> 00:21:38,080
80 grams of protein in on the 
day. 

395
00:21:38,400 --> 00:21:42,000
If we were to look at that on a 
piece of paper as your 21 amino 

396
00:21:42,000 --> 00:21:45,720
acids is the dietary amino 
acids, it's very likely that 

397
00:21:45,720 --> 00:21:49,840
you'd have gaps as well, even if
it was a salad and a sandwich. 

398
00:21:49,840 --> 00:21:52,480
And it seems healthy. 
And obviously you're aware of 

399
00:21:52,480 --> 00:21:54,840
all this being a natural 
bodybuilder, but the 

400
00:21:54,840 --> 00:21:58,640
implications on Genpop and 
people, like I said, they're 

401
00:21:58,640 --> 00:22:03,480
waist lines even, and how they 
respond to the diets they 

402
00:22:03,480 --> 00:22:07,760
attempt to adhere to can be 
severely damaged by protein 

403
00:22:07,760 --> 00:22:10,360
malnourishment. 
It is, it is super interesting, 

404
00:22:10,360 --> 00:22:12,800
man. 
Like I in my world and the 

405
00:22:12,800 --> 00:22:14,720
people that I'm working with, 
like a lot of them are following

406
00:22:14,720 --> 00:22:17,520
a ketogenic carnivore diet. 
So they're not typically 

407
00:22:17,520 --> 00:22:20,400
deficient in protein consumption
throughout the day. 

408
00:22:20,400 --> 00:22:22,480
But then I take that for granted
because I talk to people that 

409
00:22:22,480 --> 00:22:25,840
are not in that wheelhouse and 
it's like they will eat. 

410
00:22:26,360 --> 00:22:28,480
They'll eat like a, you know, 
quote, UN quote protein bar 

411
00:22:28,480 --> 00:22:30,520
that's marketed as having 
protein on the front of the 

412
00:22:30,520 --> 00:22:31,480
label. 
But then you look at the 

413
00:22:31,480 --> 00:22:33,840
nutrition statement, it's 
literally got like 5 or 6 grams 

414
00:22:33,840 --> 00:22:35,880
of protein. 
And it's like they'll eat that 

415
00:22:36,200 --> 00:22:38,520
and assume they've hit their 
protein requirements for the day

416
00:22:38,520 --> 00:22:40,360
simply because it says protein 
on the front of the label. 

417
00:22:40,600 --> 00:22:44,280
So yeah, it's crazy how little 
protein the average person is 

418
00:22:44,280 --> 00:22:46,880
consuming, coupled with the fact
that most of their other 

419
00:22:46,880 --> 00:22:49,720
calories are coming from, you 
know, heavily processed junk 

420
00:22:49,720 --> 00:22:52,400
food, carbohydrates and sugars. 
It's like it's no wonder we're 

421
00:22:52,400 --> 00:22:55,640
in such a health decline. 
Yeah, and the thing about it, 

422
00:22:55,640 --> 00:22:58,200
again, from the bodybuilding 
lens and like we can use 

423
00:22:58,200 --> 00:23:00,080
bodybuilding, powerlifting, 
strong. 

424
00:23:00,080 --> 00:23:03,000
I mean, just all the strength 
sports kind of as a whole 

425
00:23:03,000 --> 00:23:05,800
together. 
When we talk about eating bad, 

426
00:23:06,040 --> 00:23:08,880
it's usually in terms of days or
weeks. 

427
00:23:08,880 --> 00:23:11,720
Realistically, it's like the 
worst you'll hear is like, dude,

428
00:23:11,720 --> 00:23:14,920
I fell off for a couple months 
and like, sure, that seems like 

429
00:23:14,920 --> 00:23:19,520
a lot to us, but protein 
malnourishment is a lifespan 

430
00:23:19,520 --> 00:23:22,840
thing for a lot of people from 
the time they were a child. 

431
00:23:23,080 --> 00:23:27,280
Protein malnourishment while 
your mother has you in the room 

432
00:23:27,280 --> 00:23:31,440
in pregnancy has a strong 
correlation with crime later on 

433
00:23:31,440 --> 00:23:33,960
in life. 
In fact, Doctor Robert Sapolsky 

434
00:23:33,960 --> 00:23:36,800
made that quite famous. 
So it's one of those things that

435
00:23:37,360 --> 00:23:40,840
it sneaks up on you as far as 
the implications. 

436
00:23:41,120 --> 00:23:44,640
And it's it's a relatively easy 
problem to solve as well. 

437
00:23:44,960 --> 00:23:46,840
The cool thing about what we 
think about when we're on a 

438
00:23:46,840 --> 00:23:51,000
carnivore diet or a ketogenic 
diet is the proteins you're 

439
00:23:51,000 --> 00:23:54,640
reaching for normally take care 
of that problem for you. 

440
00:23:55,040 --> 00:23:58,960
But when you're rushing, taking 
shortcuts, doing all these other

441
00:23:58,960 --> 00:24:02,440
things, choking it to death, so 
to speak, is the term I use to a

442
00:24:02,440 --> 00:24:04,600
lot of athletes who are in that 
state. 

443
00:24:05,560 --> 00:24:10,080
Not only are you not doing what 
you think you're doing, you're 

444
00:24:10,080 --> 00:24:12,200
also not going to get the 
intended outcome. 

445
00:24:12,440 --> 00:24:16,560
So I think that's where you can 
have little tips and tricks like

446
00:24:16,560 --> 00:24:20,320
a keto brick come into play. 
But it's almost like you have to

447
00:24:20,320 --> 00:24:23,360
recognize that it's different 
than a different tipper trick. 

448
00:24:23,640 --> 00:24:27,200
And that is where the problem 
lies for a lot of people. 

449
00:24:27,400 --> 00:24:32,040
The 30 grams of protein and the 
keto brick is different than you

450
00:24:32,040 --> 00:24:35,880
getting 30 grams of protein from
pea protein from and they look 

451
00:24:35,880 --> 00:24:38,280
and so on and so forth. 
Yeah, 100%. 

452
00:24:38,680 --> 00:24:43,160
So in my circles protein has 
definitely gained prevalence 

453
00:24:43,160 --> 00:24:45,600
over the past few years like 
within the ketogenic space for a

454
00:24:45,600 --> 00:24:49,000
while people will were were 
fearful of too much protein, you

455
00:24:49,000 --> 00:24:51,680
know, through gluconeogenesis is
scared and big buzzword. 

456
00:24:51,840 --> 00:24:54,160
Now it's connect, the pendulum 
has swung so far the other 

457
00:24:54,160 --> 00:24:57,440
direction that people are just 
like not consuming ample dietary

458
00:24:57,440 --> 00:25:00,520
fat because they're just really 
doubling down on protein. 

459
00:25:00,520 --> 00:25:02,880
There's kind of like a, you 
know, middle ground there that 

460
00:25:03,040 --> 00:25:06,720
we need to strive for. 
But like the the current theme 

461
00:25:06,720 --> 00:25:10,680
that I see kind of circulating 
it honestly is it kind of goes 

462
00:25:10,680 --> 00:25:13,360
back to the bodybuilding roots 
too, is like a good solid 1g of 

463
00:25:13,360 --> 00:25:16,880
protein per pound of lean tissue
as a healthy minimum. 

464
00:25:17,160 --> 00:25:20,520
And then if you're consuming 
multiple meals a day, try and 

465
00:25:20,520 --> 00:25:24,560
aim for 30 to 40 grams in each 
sitting, at least that you're 

466
00:25:24,560 --> 00:25:27,600
able to get enough leucine to 
stimulate muscle protein 

467
00:25:27,600 --> 00:25:29,440
synthesis. 
That's generally regarded in 

468
00:25:29,440 --> 00:25:31,200
your mind as pretty solid 
advice, right? 

469
00:25:32,400 --> 00:25:36,000
Yeah, I think it scares a lot of
people away, although that's 

470
00:25:36,000 --> 00:25:39,120
like what's accurate when we 
pull it from the literature. 

471
00:25:39,720 --> 00:25:41,640
You know, the kind of the one of
the things I've learned in pro 

472
00:25:41,640 --> 00:25:45,680
sports is you got to meet people
where they're at, not just 

473
00:25:45,680 --> 00:25:49,480
emotionally, but intellectually 
and goal wise. 

474
00:25:49,880 --> 00:25:52,640
And what I've recognized is I, I
told a lot of people that as 

475
00:25:52,640 --> 00:25:56,440
well, and I just realized it 
didn't mean Jack to anybody who 

476
00:25:56,440 --> 00:25:58,120
didn't already know what it 
meant. 

477
00:25:59,320 --> 00:26:02,040
And even people think like 
getting 1g of protein per body 

478
00:26:02,040 --> 00:26:06,160
weight in, even though it's, it 
truly is mathematically simple, 

479
00:26:06,520 --> 00:26:09,720
it's a lot of times beyond what 
people are capable of. 

480
00:26:10,160 --> 00:26:14,560
So I think a way that I found 
some success in communicating 

481
00:26:14,560 --> 00:26:18,920
that to people is protein goes 
along with your damage. 

482
00:26:19,240 --> 00:26:24,400
When you're doing damage to your
body, whether it's inadvertent 

483
00:26:24,680 --> 00:26:28,640
or on purpose, you should have 
that focus. 

484
00:26:28,880 --> 00:26:32,640
And I think outside of that, you
could slowly let go of the 

485
00:26:32,640 --> 00:26:36,120
protein rope a little bit. 
And the reason that I like that 

486
00:26:36,120 --> 00:26:40,000
is because it develops kind of 
like this intuitive relationship

487
00:26:40,200 --> 00:26:44,560
with the damage put on your body
and also fosters a good food 

488
00:26:44,560 --> 00:26:48,160
relationship for example. 
I bet this pisses you off. 

489
00:26:48,440 --> 00:26:52,800
Like all the keto treats that 
aren't even anywhere near keto 

490
00:26:52,800 --> 00:26:55,680
anymore. 
It's kind of blown up as far as 

491
00:26:55,680 --> 00:27:00,360
a term that's accepted. 
When in reality the Gray area of

492
00:27:00,360 --> 00:27:03,840
like almost just getting out of 
keto. 

493
00:27:04,080 --> 00:27:07,880
Like having the ample essential 
fatty acids and grows dietary 

494
00:27:07,880 --> 00:27:13,400
fats but slightly above protein 
of the original 20% that was 

495
00:27:13,480 --> 00:27:16,280
denoted. 
You can have some really cool 

496
00:27:16,280 --> 00:27:21,680
changes happen to your body, but
the weird thing is anyone can do

497
00:27:21,680 --> 00:27:24,800
that with almost any diet. 
If you set it up right. 

498
00:27:25,040 --> 00:27:30,680
It just ends up being quite easy
to set up this carnivore S high 

499
00:27:30,680 --> 00:27:33,680
fat diet to most people's 
lifestyles. 

500
00:27:33,960 --> 00:27:40,640
And the fact is, most people 
truly don't train hard enough to

501
00:27:40,640 --> 00:27:43,240
deserve a large bolus of 
carbohydrates. 

502
00:27:43,400 --> 00:27:45,320
Yeah, completely agree on all 
fronts there. 

503
00:27:45,720 --> 00:27:48,400
I know your typical client is, 
you know, professional athlete, 

504
00:27:48,400 --> 00:27:50,800
but have you worked with any 
that are elderly? 

505
00:27:50,800 --> 00:27:52,800
Because like, we're having this 
conversation, I'm automatically 

506
00:27:52,800 --> 00:27:56,640
thinking of my grandparents who 
without a doubt are not 

507
00:27:56,640 --> 00:27:59,960
consuming enough protein or 
simply enough calories. 

508
00:28:00,320 --> 00:28:04,520
And like their idea of how to 
get protein is just so it's so 

509
00:28:04,520 --> 00:28:06,160
skewed. 
Like I've tried to sit down and 

510
00:28:06,160 --> 00:28:08,240
have these conversations with 
them, but it's like it's falling

511
00:28:08,240 --> 00:28:10,160
on deaf ears. 
Like you had any clients that 

512
00:28:10,160 --> 00:28:13,200
fit that demographic? 
And if so, how do you have that 

513
00:28:13,200 --> 00:28:15,440
conversation with them? 
For sure. 

514
00:28:15,440 --> 00:28:18,960
I'd probably say the second most
popular demographic I work with 

515
00:28:19,360 --> 00:28:25,040
is successful executives who are
on their way out and a little 

516
00:28:25,040 --> 00:28:27,880
bit older. 
I don't know how I get into this

517
00:28:27,880 --> 00:28:30,840
stuff, but word of mouth 
eventually just does it for you.

518
00:28:31,360 --> 00:28:33,040
I have a lot of experience with 
that. 

519
00:28:33,240 --> 00:28:39,120
I have one or two people that 
are not quite elderly per SE, 

520
00:28:39,360 --> 00:28:43,520
but over 50 that have some 
disease states that I've had a 

521
00:28:43,520 --> 00:28:48,120
lot of success with as well. 
I think the number one thing 

522
00:28:48,120 --> 00:28:51,320
about meeting these people where
they're at is recognizing that 

523
00:28:51,320 --> 00:28:55,400
the generation they grew up in 
is vastly different on how they 

524
00:28:55,400 --> 00:28:59,560
perceive food and health. 
And they were largely told that 

525
00:28:59,560 --> 00:29:03,600
less food is just always better.
And they're not even I realized 

526
00:29:04,280 --> 00:29:08,680
way to where of what protein and
food sources exist. 

527
00:29:09,040 --> 00:29:13,600
So what I've kind of gravitated 
towards in those scenarios is 

528
00:29:13,600 --> 00:29:16,720
like, here's a packet of grass 
fed ground beef. 

529
00:29:16,920 --> 00:29:18,840
I want you to finish one of 
these every day. 

530
00:29:19,120 --> 00:29:21,280
And I don't care how you split 
it up. 

531
00:29:21,280 --> 00:29:24,720
I just want you to finish one of
these every day and train 

532
00:29:24,720 --> 00:29:28,680
yourself to be able to do so and
things will improve over time 

533
00:29:28,680 --> 00:29:31,520
and go from there. 
I've certainly learned from pro 

534
00:29:31,520 --> 00:29:34,000
sports. 
It's almost like playing tug of 

535
00:29:34,000 --> 00:29:38,080
war and you need to get a little
bit of momentum on your side and

536
00:29:38,280 --> 00:29:40,280
then you can get a little more 
and a little more. 

537
00:29:40,480 --> 00:29:44,200
So sure, it's just a packet of 
grass fed beef and whatever, but

538
00:29:44,200 --> 00:29:48,160
that alone, you know, it's like 
the joke about Tribulus, right? 

539
00:29:48,160 --> 00:29:50,760
If you take Tribulus and you're 
like, wow, this stuff's crazy. 

540
00:29:51,000 --> 00:29:54,240
Your testosterone levels are 
probably in the dumps or near 

541
00:29:54,240 --> 00:29:57,720
there. 
It's shocking how much I've told

542
00:29:57,720 --> 00:29:59,240
an athlete I'll never forget 
this. 

543
00:29:59,240 --> 00:30:01,440
I was like, hey man, I don't 
care what you do, just promise 

544
00:30:01,440 --> 00:30:06,360
me you'll eat one packet of 
grass fed ground beef 8515 every

545
00:30:06,360 --> 00:30:09,000
single day. 
Just do that and I'll never 

546
00:30:09,000 --> 00:30:10,800
believe it. 
Like the guy, I didn't talk to 

547
00:30:10,800 --> 00:30:12,440
him for a while. 
He's a college athlete. 

548
00:30:12,640 --> 00:30:17,280
He ended up losing quite a bit 
of weight and that was really 

549
00:30:17,280 --> 00:30:20,200
the only thing we focused on. 
I gave him some slight other 

550
00:30:20,200 --> 00:30:22,880
nutrition parameters, but he 
lost quite a bit of weight with 

551
00:30:22,880 --> 00:30:25,880
essentially that as our starting
point. 

552
00:30:26,200 --> 00:30:31,920
We did some changes after that, 
but I think it was like 40 or 50

553
00:30:32,200 --> 00:30:36,880
lbs over the course of a season,
a golf season of body fat he 

554
00:30:36,880 --> 00:30:40,960
dropped and it just started out 
with half a pound of grass fed 

555
00:30:40,960 --> 00:30:42,400
ground beef and we'll go from 
there. 

556
00:30:43,320 --> 00:30:45,960
Yeah, the the pound of the pound
of ground beef, man, is like, 

557
00:30:45,960 --> 00:30:47,600
that's like the original keto 
brick right there. 

558
00:30:47,600 --> 00:30:50,560
Like I make that the staple 
foundation for all my food. 

559
00:30:50,560 --> 00:30:52,760
Ground beef and eggs is pretty 
much what I build everything 

560
00:30:53,040 --> 00:30:54,640
from. 
But like, if you're eating a 

561
00:30:54,640 --> 00:30:56,960
pound of 8515 as a minimum, 
you're you're getting pretty 

562
00:30:56,960 --> 00:30:58,760
close to 100 grams of protein 
right there. 

563
00:30:59,120 --> 00:31:01,040
And then if you throw in a 
couple eggs, whatever else you 

564
00:31:01,040 --> 00:31:03,200
eat throughout the day, you're 
likely pretty close to your 

565
00:31:03,200 --> 00:31:05,280
protein target. 
And it's just simple. 

566
00:31:05,280 --> 00:31:08,160
Like it comes in these nice 
little square packages. 

567
00:31:08,160 --> 00:31:11,160
You pull them from the fridge, 
cook them up, you can easily put

568
00:31:11,160 --> 00:31:13,240
them in Tupperware, eat them 
throughout the day as needed, 

569
00:31:13,320 --> 00:31:14,920
add them to tacos, add them to 
chili. 

570
00:31:15,160 --> 00:31:17,920
Like it's literally the easiest 
way to foolproof nutrition. 

571
00:31:19,200 --> 00:31:21,880
Yeah, and it gives you so much 
other stuff as well. 

572
00:31:22,120 --> 00:31:26,520
And I think the most important 
thing when it comes to making 

573
00:31:26,520 --> 00:31:30,400
change for anyone in any 
demographic is having another 

574
00:31:30,400 --> 00:31:33,000
card left to play. 
Because again, like you just 

575
00:31:33,000 --> 00:31:35,960
said, it's really not that hard 
to get that pound of ground beef

576
00:31:35,960 --> 00:31:37,560
in. 
Even if you just chip at it 

577
00:31:37,560 --> 00:31:40,480
throughout the day and like, 
toss it over some little foods, 

578
00:31:40,480 --> 00:31:42,120
take a scoop of it when you walk
by. 

579
00:31:42,440 --> 00:31:45,120
It's really not that hard to get
down and then that gives you 

580
00:31:45,120 --> 00:31:47,520
just enough confidence to do 
something else. 

581
00:31:47,800 --> 00:31:51,120
In reality, I was actually 
talking to an athlete earlier 

582
00:31:51,480 --> 00:31:55,200
about our glycolysis style 
training sessions. 

583
00:31:55,200 --> 00:31:57,800
I call them substrate sessions. 
They're all centered around 

584
00:31:57,800 --> 00:32:02,920
carbon dioxide manipulation and 
it's actually somewhat similar 

585
00:32:03,160 --> 00:32:07,640
to a really good solid style 
muscle building bodybuilding 

586
00:32:07,640 --> 00:32:11,880
workout in the sense of the 
beginning of the workout feels 

587
00:32:11,880 --> 00:32:14,200
like it's the hardest even, and 
no it's not. 

588
00:32:14,440 --> 00:32:18,200
And by the time you're doing the
actual hardest stuff, it doesn't

589
00:32:18,200 --> 00:32:21,400
feel that hard. 
So what does that look like? 

590
00:32:21,440 --> 00:32:23,920
Like if you were to map that out
in just a program for a day, 

591
00:32:23,920 --> 00:32:27,680
what would that look like? 
So when I look at carbon dioxide

592
00:32:27,680 --> 00:32:32,040
manipulation, and this was for a
collegiate golf athlete. 

593
00:32:32,800 --> 00:32:36,360
In general though, carbon 
monoxide, carbon dioxide 

594
00:32:36,600 --> 00:32:41,320
manipulation is all about 
looking at the local cell and 

595
00:32:41,320 --> 00:32:43,400
making sure it's depleted of 
oxygen. 

596
00:32:43,800 --> 00:32:47,280
And this isn't always just heavy
breathing and sweating. 

597
00:32:47,640 --> 00:32:51,360
There's a lot of really cool 
growth factors like VEGF, 

598
00:32:51,480 --> 00:32:56,880
vascular endothelial growth 
factor that responds that heavy 

599
00:32:56,880 --> 00:33:01,920
sweat, heavy breathing, high 
heart rate, really short amount 

600
00:33:01,920 --> 00:33:07,160
of time doing that, that causes 
wonderful adaptations. 

601
00:33:07,720 --> 00:33:13,600
However, what I've noticed is 
everything as a whole is taken 

602
00:33:13,600 --> 00:33:16,640
care of. 
If we deplete a localized muscle

603
00:33:16,640 --> 00:33:19,400
cell that might be targeted 
through the exercise or whatever

604
00:33:19,400 --> 00:33:24,240
you do of carbon dioxide. 
So I'm a big fan of what I call 

605
00:33:24,240 --> 00:33:28,080
0 acceleration reps, meaning 
you're moving with 0 

606
00:33:28,080 --> 00:33:30,080
acceleration. 
So from a physics perspective, 

607
00:33:30,280 --> 00:33:32,240
you're never going slower or 
faster. 

608
00:33:32,600 --> 00:33:35,920
And you preset a cadence, 
whether the cadence is slow or 

609
00:33:35,920 --> 00:33:38,520
fast, you're not changing that 
cadence. 

610
00:33:38,760 --> 00:33:42,080
And the reason that's important 
is because you're specializing 

611
00:33:42,080 --> 00:33:46,840
muscle fibers and you're 
specializing the way in which we

612
00:33:46,840 --> 00:33:50,680
handle respiratory gases. 
We know those are the most 

613
00:33:50,680 --> 00:33:54,760
important for work capacity. 
So as even as an elite level 

614
00:33:54,760 --> 00:33:58,960
bodybuilder like yourself, it 
takes so much mental effort to 

615
00:33:58,960 --> 00:34:02,720
make every Rep almost the same 
from a physics perspective and 

616
00:34:02,720 --> 00:34:05,400
to do that for many sets over 
many reps over the whole 

617
00:34:05,400 --> 00:34:08,159
working. 
And that's why the best 

618
00:34:08,159 --> 00:34:11,040
bodybuilders train that way. 
And that's kind of where I stole

619
00:34:11,040 --> 00:34:13,000
it from. 
And then what I started doing 

620
00:34:13,000 --> 00:34:14,760
was applying different 
metronomes. 

621
00:34:14,920 --> 00:34:18,600
So whether they're fast or very,
very slow or I challenge people 

622
00:34:18,600 --> 00:34:22,800
to move as slow as they possibly
can for a period of time while 

623
00:34:22,800 --> 00:34:25,880
doing like maybe a conventional 
machine, for example, like a 

624
00:34:25,880 --> 00:34:30,400
hamstring curl, I'll say for 45 
seconds, get as least reps as 

625
00:34:30,400 --> 00:34:34,000
you possibly can. 
After someone's been properly 

626
00:34:34,199 --> 00:34:39,679
warmed up and depleted of carbon
dioxide and oxygen from like a 

627
00:34:39,760 --> 00:34:43,120
movement prep warm up 
cardiovascular standpoint, then 

628
00:34:43,120 --> 00:34:46,080
you throw them on this hamstring
curl and move in the 0 

629
00:34:46,080 --> 00:34:49,880
acceleration manner. 
And the results are tremendous. 

630
00:34:50,080 --> 00:34:52,400
And the science to back it up is
quite cool as well. 

631
00:34:53,280 --> 00:34:57,000
So basically, rather than trying
to, you're not, you're not 

632
00:34:57,040 --> 00:35:00,280
putting any emphasis on, you 
know, Rep count or anything so 

633
00:35:00,280 --> 00:35:03,240
much as just having a consistent
time under tension regardless of

634
00:35:03,240 --> 00:35:04,520
the weight. 
And then I guess with 

635
00:35:04,520 --> 00:35:06,960
progressive overload you would 
increase either Rep or weight, 

636
00:35:06,960 --> 00:35:10,520
but it's just being 100% 
controllable in the sense that 

637
00:35:10,520 --> 00:35:14,280
your time under tension is 
pretty much the standardized 

638
00:35:14,280 --> 00:35:16,680
factor. 
Kind of. 

639
00:35:16,680 --> 00:35:19,520
So I actually don't apply 
progressive overload to the 

640
00:35:19,520 --> 00:35:22,920
protocols, I apply it to the 
exercise Physiology. 

641
00:35:23,280 --> 00:35:28,120
So let's say I just did 30 
seconds of glycolytic work to my

642
00:35:28,120 --> 00:35:32,360
hamstrings and I want to 
progress that instead of looking

643
00:35:32,360 --> 00:35:35,920
at increasing the weight because
at a certain point the weight 

644
00:35:35,920 --> 00:35:38,880
will get heavy enough I will no 
longer be able to do in 

645
00:35:38,880 --> 00:35:41,800
glycolysis. 
And if at a certain point I 

646
00:35:41,800 --> 00:35:46,240
progress the reps too high or 
too low, I will still no longer 

647
00:35:46,240 --> 00:35:50,160
be in the point of glycolysis. 
I want to be and non oxidative 

648
00:35:50,160 --> 00:35:54,000
glycolysis provides the best 
bang for your buck in 

649
00:35:54,000 --> 00:35:57,360
hypertrophy. 
So I view progressive overload 

650
00:35:57,600 --> 00:36:01,160
as like you said, time under 
tension, but in this glycolytic 

651
00:36:01,160 --> 00:36:04,720
range. 
So let's say you did three sets 

652
00:36:04,720 --> 00:36:10,040
of six on squat at a 45 BPM 
metronome cadence and you're 

653
00:36:10,040 --> 00:36:12,600
like, man, like I just can't 
handle much more of that. 

654
00:36:12,760 --> 00:36:16,840
It's like, OK, what we'll do is 
we might increase the total 

655
00:36:16,840 --> 00:36:21,520
amount of sets or we might lower
the weight to increase how much 

656
00:36:21,520 --> 00:36:23,960
non oxidative glycolysis you can
handle. 

657
00:36:24,320 --> 00:36:27,480
And of course it's only one 
style of training day. 

658
00:36:27,840 --> 00:36:32,760
But that in my opinion provides 
better hypertrophy because 

659
00:36:32,880 --> 00:36:36,840
hypertrophy as far as the size 
of your muscle is only 

660
00:36:36,840 --> 00:36:39,480
marginally manipulated by 
myofibals. 

661
00:36:39,680 --> 00:36:43,640
It takes a long time to build up
your myofilaments to be big 

662
00:36:43,640 --> 00:36:46,800
enough to have enough nuclei to 
be bigger. 

663
00:36:47,000 --> 00:36:49,640
What really makes your muscle 
huge is obviously glycogen, 

664
00:36:49,640 --> 00:36:52,120
creatine in water, as well as 
other ions. 

665
00:36:52,640 --> 00:36:55,320
That's what really makes it big.
Of course, you have to build up 

666
00:36:55,320 --> 00:37:00,240
your muscle to have glycogen, 
creatine, water, and ions in 

667
00:37:00,240 --> 00:37:02,840
your cells, but they're 
obviously far, far bigger. 

668
00:37:03,160 --> 00:37:06,960
So everything that has to do 
with the adaptations that come 

669
00:37:06,960 --> 00:37:10,320
from carbon dioxide 
manipulation, I believe impact 

670
00:37:10,320 --> 00:37:13,800
hypertrophy the most. 
And I do all of that on one day 

671
00:37:13,800 --> 00:37:17,720
and then I do all my muscle 
damage through heavy loading, 

672
00:37:18,600 --> 00:37:22,960
high force or any creatine stuff
like that on a totally separate 

673
00:37:22,960 --> 00:37:24,600
training day. 
Gotcha. 

674
00:37:24,600 --> 00:37:27,840
So you're only doing this once a
week and you just repeat that 

675
00:37:27,920 --> 00:37:30,400
weekly? 
Kind of depends on the goals. 

676
00:37:30,560 --> 00:37:33,960
So like for golf or sports that 
don't need a lot of glycolysis, 

677
00:37:34,080 --> 00:37:36,880
I'll probably do it once a week 
and have it be like a 

678
00:37:36,880 --> 00:37:39,080
nutritional metabolic training 
aid. 

679
00:37:39,360 --> 00:37:43,520
Like on that day I'll either 
purposely give someone a ton of 

680
00:37:43,840 --> 00:37:47,600
glucose and carbohydrates with 
it and maybe do like a quick 

681
00:37:47,600 --> 00:37:51,120
little easy double session of it
just to have like this insane 

682
00:37:51,280 --> 00:37:53,880
metabolic response. 
Or I'll do the opposite. 

683
00:37:53,880 --> 00:37:57,080
I'll use it as a mode of 
depleting liver glycogen and 

684
00:37:57,080 --> 00:38:00,440
have them eat little or just no 
carbs on the day they do that 

685
00:38:00,720 --> 00:38:03,080
and use it as a metabolic 
amplifier. 

686
00:38:03,320 --> 00:38:07,360
So depending on their need for 
that, it's one to two times a 

687
00:38:07,360 --> 00:38:10,760
week. 
I recommend bodybuilding or like

688
00:38:11,040 --> 00:38:15,320
800 meter running Nordic ski. 
Anything that's in the true 

689
00:38:15,320 --> 00:38:18,000
glycolysis world. 
I think you should do them more,

690
00:38:19,000 --> 00:38:22,440
but yeah, it's a really, really 
cool aid. 

691
00:38:22,680 --> 00:38:26,320
Because I think the problem with
traditional three sets of 1090 

692
00:38:26,320 --> 00:38:30,000
second dress progressive 
overload is unless you're 

693
00:38:30,040 --> 00:38:34,280
absolutely a stud at managing 
programming, which is why most 

694
00:38:34,280 --> 00:38:38,000
people buy a coach, it's 
actually gonna get harder to 

695
00:38:38,000 --> 00:38:41,600
keep going rather than like 
change things up. 

696
00:38:41,600 --> 00:38:43,720
You know what I mean? 
Like if you just did the three 

697
00:38:43,720 --> 00:38:48,400
by ten, eventually if it gets 
heavy enough, you're no longer 

698
00:38:48,440 --> 00:38:50,360
getting the same glycogen 
response. 

699
00:38:50,720 --> 00:38:53,280
And if you do enough reps, 
you're no longer getting the 

700
00:38:53,280 --> 00:38:56,680
muscle damage response. 
And if you do it perfectly, it's

701
00:38:56,680 --> 00:39:01,680
just so darn taxing and you end 
up in this weird scenario from a

702
00:39:01,680 --> 00:39:06,400
chess aspect where you either 
have to change it very often or 

703
00:39:06,400 --> 00:39:09,720
become mega monotonous and then 
start easy and progress that 

704
00:39:09,720 --> 00:39:13,080
way. 
And that was my issue because 

705
00:39:13,360 --> 00:39:16,200
you don't get that luxury in pro
sports. 

706
00:39:16,480 --> 00:39:20,240
I've really, besides like an 
offseason or two, I've never 

707
00:39:20,240 --> 00:39:23,440
really been able to do a full 
program with any professional 

708
00:39:23,440 --> 00:39:27,040
athlete because that's not how 
their lives function because you

709
00:39:27,040 --> 00:39:28,920
just get told when you have to 
participate. 

710
00:39:29,240 --> 00:39:32,240
And honestly, most of them have 
never done something like that 

711
00:39:32,240 --> 00:39:33,680
before to get to where they're 
at. 

712
00:39:33,960 --> 00:39:38,280
So it's a huge life change to 
instill that. 

713
00:39:38,440 --> 00:39:41,200
So it also wasn't really an 
option for me to recommend 

714
00:39:41,200 --> 00:39:43,120
traditional training in a lot of
scenarios. 

715
00:39:43,720 --> 00:39:44,560
Gotcha. 
That makes total sense. 

716
00:39:44,560 --> 00:39:46,440
You have like AI know you've got
a course. 

717
00:39:46,480 --> 00:39:48,440
Do you have a video lesson 
series or anything that really 

718
00:39:48,440 --> 00:39:50,600
goes into deep on that style of 
training that people could 

719
00:39:50,600 --> 00:39:53,480
watch? 
The course is pretty in depth. 

720
00:39:54,160 --> 00:39:59,000
My I'm in the process actually 
of starting something called 

721
00:39:59,000 --> 00:40:03,280
Super Brain TV with Mark to help
teach people a little more about

722
00:40:03,280 --> 00:40:06,320
some of these nuances and 
that'll be coming out relatively

723
00:40:06,320 --> 00:40:08,000
soon. 
But other than the course, 

724
00:40:08,000 --> 00:40:11,360
that's all I have at the moment.
I've always struggled with the 

725
00:40:11,360 --> 00:40:15,080
content thing because I'm not 
technologically gifted. 

726
00:40:15,280 --> 00:40:20,720
I don't really love social media
personally and I honestly like 

727
00:40:20,960 --> 00:40:23,720
I'm just. 
Not obsessed but kind of with 

728
00:40:23,720 --> 00:40:28,120
helping people and I was like 
never satisfied with the amount 

729
00:40:28,120 --> 00:40:31,400
of people you could actually 
help on social media. 

730
00:40:31,600 --> 00:40:35,040
I don't love the communication 
aspect and the culture 

731
00:40:35,040 --> 00:40:37,960
communication wise that occurs 
on social media. 

732
00:40:38,160 --> 00:40:42,360
Like one day I realized like I 
had a bunch of friends who I 

733
00:40:42,360 --> 00:40:45,080
thought I was keeping in touch 
with but I wasn't. 

734
00:40:45,080 --> 00:40:47,840
I was just like liking their 
stories and like commenting on 

735
00:40:47,840 --> 00:40:50,440
their pictures and realized 
like, dude, I haven't talked to 

736
00:40:50,440 --> 00:40:53,360
this guy in like 9 months and 
he's one of my best friends. 

737
00:40:53,720 --> 00:40:56,760
And it was just because like we 
were doing like social media 

738
00:40:56,760 --> 00:40:58,760
stuff. 
And it was someone who I know in

739
00:40:58,760 --> 00:41:02,200
person, really good friend known
him for 10 plus years and 

740
00:41:02,200 --> 00:41:03,920
realized like I got caught in 
the trap. 

741
00:41:03,920 --> 00:41:08,400
Like I was only talking to him 
on like Instagram and like this 

742
00:41:08,400 --> 00:41:11,080
like messaging this and like 
here's a meme. 

743
00:41:11,080 --> 00:41:14,240
Here's a real, here's like a 
response to your story. 

744
00:41:14,240 --> 00:41:17,520
I shared your post. 
Like you, you don't know if 

745
00:41:17,520 --> 00:41:20,600
people are going through stuff, 
you're not having conversations.

746
00:41:21,080 --> 00:41:23,960
And that's kind of what drew me 
off the social media path, to be

747
00:41:23,960 --> 00:41:25,760
honest. 
No, I can totally get behind 

748
00:41:25,760 --> 00:41:27,080
that, man. 
Like I've got, you know, 

749
00:41:27,080 --> 00:41:29,600
multiple social media accounts 
for the different business legs 

750
00:41:29,600 --> 00:41:34,800
and I use them as tools, but I, 
I, they do not fill my cup. 

751
00:41:34,800 --> 00:41:36,880
Like I do not get a high from 
social media. 

752
00:41:36,880 --> 00:41:39,520
What I do love is like sitting 
around a campfire enjoying a 

753
00:41:39,520 --> 00:41:42,120
steak dinner with people out in 
the middle of nowhere. 

754
00:41:42,120 --> 00:41:44,320
Like that is my type of 
communication. 

755
00:41:45,640 --> 00:41:47,400
Same here. 
And I think it does a lot for 

756
00:41:47,400 --> 00:41:50,680
us, you know, because what 
you're able to do in that like 

757
00:41:50,680 --> 00:41:54,280
campfire scenario, what's funny 
is it does fill your cup. 

758
00:41:54,280 --> 00:41:56,880
The next day you do wake up 
feeling energized. 

759
00:41:57,120 --> 00:42:00,280
And I don't think it's a 
coincidence that the best sleep 

760
00:42:00,280 --> 00:42:03,440
in the world comes from that 
type of stuff, and that there's 

761
00:42:03,440 --> 00:42:07,960
a direct correlation with your 
phone poor sleep and not just 

762
00:42:07,960 --> 00:42:11,560
mentally feeling worse about 
yourself also physically feeling

763
00:42:11,560 --> 00:42:13,360
worse. 
Yeah, 100%, man. 

764
00:42:13,360 --> 00:42:16,080
I mean, it's like with social 
media, it's just, it's so easy 

765
00:42:16,080 --> 00:42:17,720
to get trapped in this 
comparison game. 

766
00:42:17,720 --> 00:42:20,440
We're all guilty of it to some 
extent, but it just totally 

767
00:42:20,440 --> 00:42:24,400
takes away the innate form of 
communication that we as a 

768
00:42:24,400 --> 00:42:28,560
species have evolved to do. 
And I feel like we got to get 

769
00:42:28,560 --> 00:42:30,400
back to that in some form or 
fashion. 

770
00:42:30,400 --> 00:42:33,080
Like, I really try to make a 
point, especially since having a

771
00:42:33,080 --> 00:42:36,800
kid, just really double down on 
local community, you know, 

772
00:42:36,800 --> 00:42:39,040
getting intertwined with people.
Like we buy all of our food from

773
00:42:39,040 --> 00:42:41,200
local farmers. 
We interact with people that are

774
00:42:41,200 --> 00:42:45,160
in our, you know, local town. 
It's like we have forgotten how 

775
00:42:45,160 --> 00:42:48,360
to do that and that's what we 
should be built upon. 

776
00:42:49,840 --> 00:42:52,920
Yeah, not to mention from a 
business aspect, you know, 

777
00:42:52,920 --> 00:42:55,320
that's what gives you 
sovereignty as well. 

778
00:42:55,560 --> 00:42:59,440
It's really cool to see someone 
who's able to live the life they

779
00:42:59,440 --> 00:43:02,000
want, and it's your life 
entirely. 

780
00:43:02,000 --> 00:43:05,320
You can't get cancelled, you 
can't get your Instagram account

781
00:43:05,320 --> 00:43:07,920
banned, and you and you have no 
longer have an ability to 

782
00:43:07,920 --> 00:43:11,280
communicate or socialize. 
I think there's a lot to be said

783
00:43:11,280 --> 00:43:13,040
for that. 
Yeah, 100%, ma'am. 

784
00:43:13,560 --> 00:43:17,800
So you are very well versed in 
all things training, nutrition 

785
00:43:17,800 --> 00:43:21,600
and supplementation. 
Is there like a specific leg of 

786
00:43:21,600 --> 00:43:25,640
those that you gravitate to or 
is it like a specific interest 

787
00:43:25,640 --> 00:43:31,080
that you hold in highest regard?
My heart always in training 

788
00:43:31,080 --> 00:43:37,240
exercise Physiology and I think 
the exercise Physiology base is 

789
00:43:37,280 --> 00:43:40,600
the backbone for so much. 
And again, maybe that's my bias,

790
00:43:41,000 --> 00:43:42,840
but that's kind of where I 
always gravitate towards. 

791
00:43:43,080 --> 00:43:47,840
But I, I, I'm a problem solver. 
I love being in a novel scenario

792
00:43:47,840 --> 00:43:49,480
and having to figure out the 
answer. 

793
00:43:49,720 --> 00:43:54,120
And I think that's where 
consulting ends up being my kind

794
00:43:54,280 --> 00:43:56,560
of, I mean, truly is my number 
one business thing. 

795
00:43:56,800 --> 00:44:03,040
Like there's only really two 
athletes who I am full time. 

796
00:44:03,360 --> 00:44:07,400
Everything, everything with and 
then I just have a ton of people

797
00:44:07,600 --> 00:44:10,760
that I consult with and I think 
I really enjoy that. 

798
00:44:11,000 --> 00:44:16,840
And I think it's something that 
has given me more excitement in 

799
00:44:16,840 --> 00:44:22,040
my work because I realized that 
I do get joy out of doing a lot 

800
00:44:22,040 --> 00:44:25,320
of different projects. 
So I just kind of decided to 

801
00:44:25,680 --> 00:44:30,240
find the place and Mark Bell 
helped me with this ton in which

802
00:44:30,240 --> 00:44:34,360
my skill set fit the best and in
which I could help people the 

803
00:44:34,360 --> 00:44:36,240
best. 
And ended up kind of just being 

804
00:44:36,240 --> 00:44:39,360
like an amplifier, like a 
consultant, someone who comes in

805
00:44:39,360 --> 00:44:42,280
here and there and is like, 
here's, you know, my idea. 

806
00:44:42,280 --> 00:44:44,960
I think this, this and this and 
it goes from there. 

807
00:44:44,960 --> 00:44:48,720
Like I love working with teams 
and I've been on a lot of 

808
00:44:48,720 --> 00:44:51,120
different roles for a lot of 
different types of teams. 

809
00:44:51,440 --> 00:44:54,320
So I think I just like, love 
being adaptable and solving 

810
00:44:54,320 --> 00:44:57,000
problems. 
But like exercise Physiology, 

811
00:44:57,200 --> 00:45:02,320
glycolysis, beta oxidation, 
oxidated phosphorylation are 

812
00:45:02,320 --> 00:45:05,640
definitely my home. 
With your experience in, you 

813
00:45:05,640 --> 00:45:08,200
know, consulting and working 
with a vast array of people, 

814
00:45:08,720 --> 00:45:12,880
where else do you think they've 
just as a, as a group totally 

815
00:45:13,280 --> 00:45:15,640
missed the boat? 
Like we talked about people's, 

816
00:45:16,840 --> 00:45:20,680
you know, protein, lack of 
protein consumption, but where 

817
00:45:20,680 --> 00:45:23,280
where are some other areas where
there's just low hanging fruit 

818
00:45:23,280 --> 00:45:25,200
that people are just totally 
missing the mark? 

819
00:45:26,440 --> 00:45:31,240
Good old planning I think. 
I've seen people get fat loss 

820
00:45:31,240 --> 00:45:34,440
results doing the dumbest crap 
on the planet. 

821
00:45:34,800 --> 00:45:37,960
I've seen people get performance
results doing some of the 

822
00:45:37,960 --> 00:45:42,080
dumbest crap on the planet. 
And the only caveats to those 

823
00:45:42,080 --> 00:45:45,400
people, the success I've seen a 
lot of other people, and so on 

824
00:45:45,400 --> 00:45:50,440
and so forth is twofold. 
The first is specific to that 

825
00:45:50,440 --> 00:45:53,360
planning note. 
Is second and 3rd order actions 

826
00:45:53,680 --> 00:45:57,040
the best? 
People who get results, money, 

827
00:45:57,440 --> 00:45:59,680
all that stuff, you know, 
whatever you want to talk about,

828
00:45:59,960 --> 00:46:03,480
they're able to think in terms 
of 2nd, 3rd order actions. 

829
00:46:03,840 --> 00:46:08,480
I've seen people at golfers who 
are on the pro level and don't 

830
00:46:08,480 --> 00:46:11,640
know a whole lot about like 
their bodies and their swing and

831
00:46:11,640 --> 00:46:16,480
everything, but can vehemently 
tell you if I do this, then this

832
00:46:16,480 --> 00:46:18,000
will happen, then this will 
happen. 

833
00:46:18,200 --> 00:46:20,000
And that's one of my kind of 
checks. 

834
00:46:20,160 --> 00:46:23,760
When I talk to people, if they 
can think that manner, I 

835
00:46:23,760 --> 00:46:26,600
automatically have a better idea
of how to coach them. 

836
00:46:26,880 --> 00:46:30,480
And if they can't think in that 
manner, I tackle that first. 

837
00:46:30,720 --> 00:46:34,080
So like for fat loss for 
example, the massive calorie 

838
00:46:34,080 --> 00:46:38,960
cutting restriction concept 
defines the laws of 2nd, 3rd 

839
00:46:38,960 --> 00:46:41,680
order action and that's why you 
can't get long term results for 

840
00:46:41,680 --> 00:46:44,360
it. 
Eventually you will not have 

841
00:46:44,360 --> 00:46:48,360
more hormone sensitive lipase, 
you will eventually actually 

842
00:46:48,360 --> 00:46:51,160
have less and like so on and so 
forth. 

843
00:46:51,600 --> 00:46:53,520
And the same goes for a business
and whatever. 

844
00:46:53,720 --> 00:46:59,120
If you can think in terms of me 
doing this also does this and 

845
00:46:59,120 --> 00:47:02,200
this for me in the future, 
you're just far more likely to 

846
00:47:02,200 --> 00:47:04,960
make better decisions. 
Cuz it's really crazy. 

847
00:47:04,960 --> 00:47:09,240
I think especially as coaches, 
we would love to believe that 

848
00:47:09,240 --> 00:47:15,960
it's the protocol and not like 
the logic of life that does a 

849
00:47:15,960 --> 00:47:18,760
lot of it. 
But it really is the logic of 

850
00:47:18,760 --> 00:47:20,440
life. 
And I've seen a lot of people 

851
00:47:20,760 --> 00:47:26,080
who went really hard carnivore 
keto when they were pro athletes

852
00:47:26,080 --> 00:47:30,320
and maybe shouldn't have for 
just like 2 weeks or a month and

853
00:47:30,320 --> 00:47:33,480
then came off it and immediately
got back to eating fruit and 

854
00:47:33,480 --> 00:47:36,240
eating healthy when they weren't
prior. 

855
00:47:36,720 --> 00:47:39,760
And I was like, huh, that's 
actually a really good idea. 

856
00:47:39,760 --> 00:47:41,800
And I asked them, why did you do
that? 

857
00:47:42,040 --> 00:47:43,840
And the response is, I don't 
know. 

858
00:47:43,840 --> 00:47:46,720
I just kind of thought of it. 
And then I realized it stopped 

859
00:47:46,720 --> 00:47:49,440
working really good. 
And then I stopped doing it. 

860
00:47:49,840 --> 00:47:53,720
And it's crazy, you know, how 
like the logic of life, the flow

861
00:47:53,720 --> 00:47:56,160
of biology. 
Someone asked me a question the 

862
00:47:56,160 --> 00:48:01,800
other day of why does this 
taurine receptor interact with 

863
00:48:01,800 --> 00:48:05,560
creatine and do this every time?
And I was like, well, I mean, 

864
00:48:05,560 --> 00:48:06,840
like, why do you wake up in the 
morning? 

865
00:48:06,840 --> 00:48:08,360
I mean, why does the sun come 
up? 

866
00:48:08,360 --> 00:48:12,560
It's not like the why of that. 
It's understanding the dynamic 

867
00:48:12,560 --> 00:48:14,720
of it. 
And it's crazy to me still that 

868
00:48:14,720 --> 00:48:17,880
you could have no idea what 
you're doing, but have this 

869
00:48:17,880 --> 00:48:21,240
level of body intuition that 
gets you the results. 

870
00:48:21,240 --> 00:48:24,240
I mean, I don't think anyone's 
ever left McDonald's and be 

871
00:48:24,240 --> 00:48:27,440
like, man, I'm like fatter and 
greasier. 

872
00:48:27,440 --> 00:48:29,840
Did you notice that? 
Like, isn't that weird? 

873
00:48:30,080 --> 00:48:34,040
Like you just eat certain foods 
and inherently you're just like,

874
00:48:34,120 --> 00:48:36,120
oh, this is obviously good for 
me, you know? 

875
00:48:36,360 --> 00:48:39,320
And I think that's the huge 
thing people are missing out on.

876
00:48:39,320 --> 00:48:41,920
Like, we know how to plan and 
organize things. 

877
00:48:42,160 --> 00:48:47,400
We're just so self involved that
we can't see the bigger picture 

878
00:48:47,400 --> 00:48:49,400
that's occurring in our own head
and bodies. 

879
00:48:49,760 --> 00:48:52,680
So just a classic example of 
planning your second, third and 

880
00:48:52,680 --> 00:48:55,240
4th continual shots going 
forward as opposed to living 

881
00:48:55,360 --> 00:48:58,640
just in the moment. 
Yeah, I've seen so many people, 

882
00:48:58,640 --> 00:49:01,240
like I said, like that have no 
idea what they're talking about.

883
00:49:01,240 --> 00:49:04,360
But just because they sit there 
and think about those things and

884
00:49:04,360 --> 00:49:07,720
can kind of open their mind to 
thinking that second third order

885
00:49:07,720 --> 00:49:10,840
action manner end up doing 
better, even though they have no

886
00:49:10,840 --> 00:49:13,840
idea what's going on. 
Just because they kind of see 

887
00:49:13,840 --> 00:49:15,520
the bigger picture of the 
future. 

888
00:49:15,720 --> 00:49:18,200
It's not just take one thing to 
the grave. 

889
00:49:18,440 --> 00:49:21,000
You're going to have to pass the
baton a few times. 

890
00:49:21,520 --> 00:49:26,360
Why do you think we gravitate to
just the, the here and now? 

891
00:49:26,360 --> 00:49:29,960
Like, do you feel like it's 
because we have created this 

892
00:49:29,960 --> 00:49:33,520
environment of just survivalism 
in which we're only focused on 

893
00:49:33,520 --> 00:49:35,880
the here and now, but for no 
apparent reason? 

894
00:49:35,880 --> 00:49:38,840
Like why do you think we as a as
a species gravitate towards 

895
00:49:38,840 --> 00:49:41,360
that? 
Hilarious question, I was 

896
00:49:41,360 --> 00:49:43,680
actually. 
I was on a plane ride thinking 

897
00:49:43,680 --> 00:49:46,640
about this the other day. 
And what triggered the thought 

898
00:49:46,640 --> 00:49:55,000
originally was even back in the 
1200s bubonic plague time, there

899
00:49:55,000 --> 00:49:59,680
was a period of every year where
you pretty much starve, where 

900
00:49:59,680 --> 00:50:02,640
you just, no matter how rich you
were, there's pretty much a 

901
00:50:02,640 --> 00:50:05,560
period of every year. 
It really took until the 

902
00:50:05,560 --> 00:50:09,760
agricultural revolution and the 
invention of the cotton gin for 

903
00:50:09,760 --> 00:50:12,680
it to make certain changes in 
certain areas. 

904
00:50:12,840 --> 00:50:14,840
And even that took years to 
proliferate. 

905
00:50:15,240 --> 00:50:20,200
But up until realistically was 
not that long ago, you know, 800

906
00:50:20,280 --> 00:50:25,080
years, maybe more, maybe less, 
rather, you always had a period 

907
00:50:25,080 --> 00:50:28,960
where regardless of what you had
going on, life was hard. 

908
00:50:29,160 --> 00:50:31,040
There was nothing you could do 
about it. 

909
00:50:31,320 --> 00:50:35,920
And it just has obvious mental 
repercussions that are likely 

910
00:50:35,920 --> 00:50:38,440
positive. 
I think nowadays. 

911
00:50:38,440 --> 00:50:41,280
And, you know, my grandma's 
unfortunately having a real 

912
00:50:41,280 --> 00:50:44,120
battle with cancer. 
And she has her truthfully, a 

913
00:50:44,120 --> 00:50:48,800
huge portion of her life. 
And when I speak to her, she's 

914
00:50:48,800 --> 00:50:53,360
mind blown that she can't just 
take a pill or just do chemo and

915
00:50:53,360 --> 00:50:57,480
it'll just disappear. 
And mind you, my grandmother and

916
00:50:57,480 --> 00:51:01,280
grandfather, along with their 
son, my dad, immigrated from 

917
00:51:01,280 --> 00:51:04,280
Cuba in the 80s. 
So they went through some hard 

918
00:51:04,280 --> 00:51:08,120
stuff. 
And even she's been softened to 

919
00:51:08,120 --> 00:51:10,720
the point that that's her 
expectation. 

920
00:51:11,040 --> 00:51:14,840
I think truthfully not. 
So I kind of sound David Goggins

921
00:51:14,840 --> 00:51:20,320
esque, things have gotten easy 
enough for us that we have an 

922
00:51:20,320 --> 00:51:25,760
expectation that there won't be 
strife and we need something now

923
00:51:26,040 --> 00:51:27,720
and planning doesn't need to 
happen. 

924
00:51:27,920 --> 00:51:31,160
You know, nowadays, like you can
even hire a coach and there's 

925
00:51:31,360 --> 00:51:34,560
even if he's a great coach and 
you do what he says, you could 

926
00:51:34,560 --> 00:51:38,320
be darn close to brainless. 
And I think that's a problem. 

927
00:51:39,000 --> 00:51:41,760
Yeah, no, I totally agree, man. 
I feel like we have. 

928
00:51:41,760 --> 00:51:43,240
We live in an era. 
I wrote about this in my book 

929
00:51:43,240 --> 00:51:44,560
like there was a chapter all 
about this. 

930
00:51:44,560 --> 00:51:50,600
Like we, we live in this era of 
just soft, plush ease in most 

931
00:51:50,600 --> 00:51:54,920
cases, especially in America 
where it's like we, we have to 

932
00:51:54,920 --> 00:51:57,960
create these self-imposed 
hardships in order to stay on 

933
00:51:57,960 --> 00:52:01,280
the razor's edge or else we just
fall to our own demise and human

934
00:52:01,280 --> 00:52:04,480
nature. 
And I feel like it's, it's so 

935
00:52:04,480 --> 00:52:07,920
easy to do, but we, This is why 
we have to find hard things. 

936
00:52:07,920 --> 00:52:10,360
And for me, you know, 
bodybuilding has been an outlet 

937
00:52:10,360 --> 00:52:12,160
for that business has been an 
outlet for that. 

938
00:52:12,160 --> 00:52:15,200
But for people that don't have 
those mediums, like you don't 

939
00:52:15,200 --> 00:52:17,040
have to do bodybuilding 
business, but you got to find 

940
00:52:17,040 --> 00:52:20,200
something that creates that 
vehicle for you or else you'll 

941
00:52:20,200 --> 00:52:23,840
become victim of this exact 
thing and your ability to 

942
00:52:24,240 --> 00:52:28,800
harness critical thinking and 
just have this 3-4 fifth step 

943
00:52:28,800 --> 00:52:30,480
ahead. 
You know protocol is just 

944
00:52:30,480 --> 00:52:32,960
totally non existent and you 
will suffer for it. 

945
00:52:34,200 --> 00:52:39,640
Yeah, You know, my nonprofit has
to do with Visio motor function 

946
00:52:39,640 --> 00:52:42,120
and autism spectrum disorder 
children. 

947
00:52:42,560 --> 00:52:45,840
And one of the aspects of our 
developmental quality of life 

948
00:52:45,840 --> 00:52:50,040
model is obviously quality of 
life is far different than a lot

949
00:52:50,040 --> 00:52:52,080
of other stuff. 
We have a model for just 

950
00:52:52,080 --> 00:52:56,640
improving the quality of life 
and of many things for ASD youth

951
00:52:56,640 --> 00:52:59,280
and teens. 
And one of them has to do with 

952
00:52:59,440 --> 00:53:03,400
starting with a weekly challenge
and progressing to daily 

953
00:53:03,400 --> 00:53:06,960
challenges. 
And one challenge I do with 

954
00:53:06,960 --> 00:53:12,920
myself is I live in Florida and 
I'll go run like a three, 3 1/2 

955
00:53:12,920 --> 00:53:18,840
mile loop around my house 
probably once to three times 

956
00:53:18,840 --> 00:53:23,280
tops a month. 
I don't train running ever, and 

957
00:53:23,280 --> 00:53:27,080
I just do that during the 
hottest time of day whenever it 

958
00:53:27,080 --> 00:53:31,040
feels appropriate to kind of 
give myself that little bit of 

959
00:53:31,040 --> 00:53:34,960
stripe and remind myself how 
hard you can work and supper. 

960
00:53:35,680 --> 00:53:37,600
Get on the other side of 
something. 

961
00:53:37,960 --> 00:53:41,680
And I can tell you every single 
time it sucks during it and I'm 

962
00:53:41,680 --> 00:53:45,640
never excited to do it, but I 
can tell you 100% of the time 

963
00:53:45,640 --> 00:53:50,520
after, it's not just something I
enjoy and I'm glad I did. 

964
00:53:50,880 --> 00:53:54,960
It's like the next day. 
And for there, after a few days,

965
00:53:55,280 --> 00:53:58,160
I'm like, you know what, man? 
That's really one of the most 

966
00:53:58,160 --> 00:54:01,280
fun things I do. 
And it's so stupid. 

967
00:54:01,480 --> 00:54:06,200
But it's the value of strife and
overcoming that challenge that 

968
00:54:06,200 --> 00:54:10,200
makes us feel invigorated. 
Yeah, 100%, man. 

969
00:54:10,200 --> 00:54:12,920
I actually just got back from, 
this is a fourth year I've done 

970
00:54:12,920 --> 00:54:17,000
it, But there's a A50 mile March
that I do from Lincoln, NE to 

971
00:54:17,000 --> 00:54:20,160
Omaha to raise awareness for 
homeless veterans. 

972
00:54:20,160 --> 00:54:22,760
It's like 22 hours long to 
represent 22 vets that take 

973
00:54:22,760 --> 00:54:24,960
their lives daily. 
And we've raised a bunch of 

974
00:54:24,960 --> 00:54:27,600
money for the vets, but it's 
like you're going through it. 

975
00:54:27,600 --> 00:54:30,200
You're marching through the 
night and you're just walking, 

976
00:54:30,200 --> 00:54:34,240
like you're walking on the 
shoulder of a highway and you're

977
00:54:34,240 --> 00:54:36,520
just walking like anybody can 
walk. 

978
00:54:37,200 --> 00:54:40,040
And it doesn't really start 
sucking until you're like 20 

979
00:54:40,040 --> 00:54:41,600
miles in. 
And then like your feet hurt, 

980
00:54:41,600 --> 00:54:44,240
you got blisters. 
Like you start telling your mind

981
00:54:44,240 --> 00:54:46,840
all these things about why you 
can't or shouldn't do this, 

982
00:54:46,960 --> 00:54:49,600
shouldn't take one step in front
of the other, but then you just 

983
00:54:49,600 --> 00:54:52,120
keep doing it. 
And then you cross that 50 mile 

984
00:54:52,480 --> 00:54:54,240
line. 
You got all these vets, they're 

985
00:54:54,360 --> 00:54:57,000
welcoming at the finish line. 
You feel so fulfilled 

986
00:54:57,000 --> 00:55:00,480
afterwards, but it's just simply
putting 1 foot in front of the 

987
00:55:00,480 --> 00:55:03,240
other and doing hard things. 
And we are so much more capable 

988
00:55:03,520 --> 00:55:04,760
than we give ourselves credit 
for. 

989
00:55:04,760 --> 00:55:08,160
But the more you do those hard 
things, the greater perspective 

990
00:55:08,160 --> 00:55:11,440
you you glean from it. 
And it just makes it that much 

991
00:55:11,440 --> 00:55:12,800
easier to do the next hard 
thing. 

992
00:55:12,800 --> 00:55:17,080
But like, if you never go down a
path in life that provides that 

993
00:55:17,080 --> 00:55:19,640
hardship, then the same is true 
in reverse. 

994
00:55:19,640 --> 00:55:23,000
Like it becomes so much easier 
to say no to any challenge and 

995
00:55:23,000 --> 00:55:28,040
you just wind up living in this,
this, you know, cloud of pity 

996
00:55:28,040 --> 00:55:30,920
and victimization of your own 
doing. 

997
00:55:30,920 --> 00:55:32,560
And it's just that's no way to 
live. 

998
00:55:33,560 --> 00:55:36,320
Yeah, the couch has no transfer 
to anything. 

999
00:55:36,720 --> 00:55:40,120
And it's crazy because think 
about it like I don't know how 

1000
00:55:40,360 --> 00:55:42,720
well versed you are. 
Like the water subject, 

1001
00:55:43,120 --> 00:55:47,840
Indonesia in the next maybe less
than two decades will be 

1002
00:55:47,840 --> 00:55:51,480
completely underwater and all 
those little islands will be 

1003
00:55:51,480 --> 00:55:53,960
displaced. 
And what's crazy is I could 

1004
00:55:53,960 --> 00:55:58,240
promise you that there's a lot 
of happy people somehow over 

1005
00:55:58,240 --> 00:56:00,400
there. 
There are happy people in 3rd 

1006
00:56:00,400 --> 00:56:04,120
world scenarios all over the 
world, to be honest. 

1007
00:56:04,120 --> 00:56:08,760
Because my my favorite quote of 
all time is joy is not based on 

1008
00:56:08,760 --> 00:56:13,520
the circumstances of our lives, 
but rather on the focus of our 

1009
00:56:13,520 --> 00:56:16,040
lives. 
And it's one of those things 

1010
00:56:16,040 --> 00:56:20,560
that it really does rain true. 
If you're constantly focused on 

1011
00:56:20,560 --> 00:56:25,520
things that you are unable to do
comparison all these other 

1012
00:56:25,520 --> 00:56:29,720
inequities you have. 
Instead, you focus on something 

1013
00:56:29,840 --> 00:56:34,080
where you're trying to go. 
It's a much, much easier path to

1014
00:56:34,080 --> 00:56:36,480
March and it gives you better 
perspective. 

1015
00:56:37,080 --> 00:56:38,760
Yeah, I love that man. 
I love that. 

1016
00:56:39,480 --> 00:56:41,120
Well, I'm super excited for you 
on all fronts, man. 

1017
00:56:41,120 --> 00:56:43,640
When are some of these things 
going to become a delight? 

1018
00:56:43,640 --> 00:56:47,440
So the the, the charity, the 
nonprofit, the the protein 

1019
00:56:47,440 --> 00:56:49,120
patent, like, when is all this 
stuff going to be in the public 

1020
00:56:49,120 --> 00:56:52,080
eye? 
The nonprofit will be first. 

1021
00:56:52,280 --> 00:56:56,840
That'll most likely, unless I 
let it loose a little early, 

1022
00:56:56,840 --> 00:56:59,920
it'll be the beginning of this 
upcoming year, 2025. 

1023
00:57:00,640 --> 00:57:04,080
The protein patent will likely 
take a little more time. 

1024
00:57:04,320 --> 00:57:08,160
I want to finish my proof of 
concept research and the study 

1025
00:57:08,160 --> 00:57:13,320
I'm running for my proof of 
concept is going to take off top

1026
00:57:13,320 --> 00:57:16,840
of my head. 
I think like 36 weeks if I 

1027
00:57:16,840 --> 00:57:19,960
remember correctly, right off 
the top of my head. 

1028
00:57:20,320 --> 00:57:24,400
So that'll be a little bit 
because afterwards it will one 

1029
00:57:24,400 --> 00:57:28,000
day be a software company and 
that will be after proof of 

1030
00:57:28,000 --> 00:57:31,280
concept has been attained and I 
begin the process of human 

1031
00:57:31,280 --> 00:57:33,440
clinical trials. 
Then I'll open that up as a 

1032
00:57:33,440 --> 00:57:39,080
software company to work with 
any food providing industry on 

1033
00:57:39,080 --> 00:57:42,120
optimizing the muscle protein 
synthesis response to their 

1034
00:57:42,120 --> 00:57:43,480
foods. 
I love it. 

1035
00:57:43,480 --> 00:57:44,840
I love it. 
Well, on the note of the 

1036
00:57:44,880 --> 00:57:48,120
nonprofit, with that coming to 
light sooner, what was the 

1037
00:57:48,120 --> 00:57:50,160
catalyst for starting that to 
begin with? 

1038
00:57:53,840 --> 00:57:58,320
I mean, I really don't know in 
the sense of why. 

1039
00:57:58,600 --> 00:58:04,520
It's just I saw the amount of 
Visio motor, sensory motor 

1040
00:58:04,840 --> 00:58:09,160
adaptation skills, games and 
things I've created for pro 

1041
00:58:09,160 --> 00:58:12,440
athletes. 
And as I was purveying some 

1042
00:58:12,440 --> 00:58:17,160
autism research that was kind of
a spinoff of some consulting 

1043
00:58:17,160 --> 00:58:19,280
work I did for a nutraceutical 
company. 

1044
00:58:19,440 --> 00:58:21,320
I just got like distracted and 
was in there. 

1045
00:58:21,760 --> 00:58:24,480
I discovered this huge body of 
work. 

1046
00:58:24,640 --> 00:58:29,160
This was probably 18 months ago 
roughly on like the visual 

1047
00:58:29,160 --> 00:58:34,120
aspect and saw how much 
potential for improvement can 

1048
00:58:34,120 --> 00:58:37,960
happen cognitively in the autism
spectrum disorder brain when 

1049
00:58:37,960 --> 00:58:41,840
targeting the eyes from an 
adaptive sense. 

1050
00:58:42,160 --> 00:58:45,960
And I was just kind of impressed
to do so. 

1051
00:58:46,360 --> 00:58:51,000
And it just kind of happened. 
And the more time and obviously 

1052
00:58:51,000 --> 00:58:54,000
there's a ton of money you got 
to dump into these things I put 

1053
00:58:54,000 --> 00:58:56,640
into it, the more passionate 
about it I became. 

1054
00:58:56,640 --> 00:59:00,520
And it's something I really look
forward to doing every day and 

1055
00:59:00,520 --> 00:59:01,960
bringing to the public very 
soon. 

1056
00:59:02,560 --> 00:59:04,480
Very cool man. 
Well, I'm super excited for you.

1057
00:59:04,480 --> 00:59:07,560
Can't wait for that to go live. 
I know you don't, you're not 

1058
00:59:07,560 --> 00:59:09,200
really active on the socials, 
but where do you want me to 

1059
00:59:09,200 --> 00:59:10,680
point people to? 
I want, I want people to be able

1060
00:59:10,680 --> 00:59:12,360
to dive deeper into your world 
and follow along, man. 

1061
00:59:13,120 --> 00:59:17,960
Yeah, a ghost super brain on 
Instagram will be like where you

1062
00:59:17,960 --> 00:59:20,320
could find me on Instagram. 
I don't really post too too 

1063
00:59:20,320 --> 00:59:24,760
often, but once super brain TV 
comes out, that account and Mark

1064
00:59:24,760 --> 00:59:27,120
Bells accounts will be posting 
that content. 

1065
00:59:27,120 --> 00:59:30,600
I believe it will be on YouTube 
as like the full episodes, but 

1066
00:59:30,600 --> 00:59:35,840
I'm not totally positive. 
ghostsuperbrain@gmail.com is my 

1067
00:59:35,840 --> 00:59:40,680
e-mail that my assistant Emily 
overseas as well. 

1068
00:59:40,840 --> 00:59:43,680
And that's where I get most of 
my inquiries for like random 

1069
00:59:43,680 --> 00:59:47,400
consultations, working for 
companies or anything like that.

1070
00:59:47,600 --> 00:59:51,360
And as a heads up, I don't do 
any sponsorships or affiliation 

1071
00:59:51,360 --> 00:59:53,520
programs. 
I get a decent amount of people 

1072
00:59:53,520 --> 00:59:56,600
reaching out about that. 
I do not participate in them. 

1073
00:59:57,600 --> 01:00:00,560
That's just kind of that. 
But yeah, I'm not the easiest 

1074
01:00:00,560 --> 01:00:02,200
person to get a hold of, to be 
honest. 

1075
01:00:02,600 --> 01:00:04,240
Totally respect that man. 
The course? 

1076
01:00:04,240 --> 01:00:06,680
You do have a course that is 
currently up for grabs, right? 

1077
01:00:07,240 --> 01:00:10,640
The course is really cool. 
I spent about 13 months creating

1078
01:00:10,640 --> 01:00:12,640
it. 
That is essentially what it 

1079
01:00:12,640 --> 01:00:17,280
would be like to go through a 
mentorship with me just on your 

1080
01:00:17,280 --> 01:00:23,200
own time and two of my mentees, 
Anyone who's done like specific 

1081
01:00:23,200 --> 01:00:27,800
learning with me for a specific 
span of time, usually over a 

1082
01:00:27,800 --> 01:00:31,480
year, closer to 18 months. 
I kind of give the distinction 

1083
01:00:31,480 --> 01:00:35,160
of like, you know, a mentee of 
mine, someone who's learned a 

1084
01:00:35,160 --> 01:00:38,520
lot of my systems and like 
organized science. 

1085
01:00:38,800 --> 01:00:43,960
The two of them will Proctor the
course, and the course is my 

1086
01:00:43,960 --> 01:00:47,000
perspective on exercise 
Physiology as a whole of sports.

1087
01:00:47,480 --> 01:00:49,000
Nice, nice. 
So any of the set that we were 

1088
01:00:49,000 --> 01:00:51,960
talking about as far as training
programming is all covered in 

1089
01:00:51,960 --> 01:00:53,320
depth there and that's where 
people should go. 

1090
01:00:54,000 --> 01:00:56,800
Quite in depth, yeah. 
Beautiful, beautiful, Andy. 

1091
01:00:56,800 --> 01:00:59,160
It has been a pleasure. 
I am very grateful for Mark for 

1092
01:00:59,160 --> 01:01:00,960
hooking us up. 
We'll definitely keep in touch. 

1093
01:01:00,960 --> 01:01:02,880
If there's ever anything I can 
do to help move the needle 

1094
01:01:02,880 --> 01:01:04,960
forward or anything you're 
working on, man, you just let me

1095
01:01:04,960 --> 01:01:07,600
know. 
Likewise, I appreciate that and 

1096
01:01:07,600 --> 01:01:09,440
it goes both ways. 
Appreciate you, ma'am. 

1097
01:01:09,520 --> 01:01:11,520
Take care. 
Likewise have a good one.