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Hello, ladies and gents Robert 
Sykes keto Savage.com. 

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And today, I've got special, 
guest, Mike Collins on the line,

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he owns the website sugar 
addiction.com, and we talked 

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about sugar addiction, he has 
struggled with sugar addiction. 

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Since she was a small child. 
He also struck with alcohol 

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addictions. 
We talked about that and how 

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they are related. 
How they're intertwined, and how

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sugar can be viewed as an 
addiction, both from a 

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physiological standpoint, and 
from a psychological standpoint,

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how some people are better as 
eliminators. 

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Some people are better as 
Traitors and how one can 

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navigate the Waters of Breaking 
Free of the cycle of sugar 

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addiction? 
I thoroughly enjoyed the 

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conversation. 
I've got no doubt that you will 

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as well. 
So without further Ado, sit back

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relax and do the podcast with 
Mike. 

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We are live, Mike Collins, how 
are you sir? 

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I'm well, how are you today? 
I'm doing wonderfully? 

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Well, wonderful. 
Well, I want to dive into sugar.

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Your book is all about sugar, 
your websites, all about sugar 

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and the addiction of sugar. 
But before we do that, man, I'd 

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love to kind of get some back 
story on you and what got you 

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interested in the removal of 
sugar in the first place? 

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Yeah, sure. 
I got the short version podcast 

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version, you know, I thought I 
grew up as a regular kid. 

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I think we all do, but come to 
find out, you know, we all of 

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us, I think. 
But me particular, my mom was a 

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sugar junkie, my favorite sugar 
junkie and kind of sad story at 

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the beginning. 
My grandma died, when she was 

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just eight years old. 
So they made a deal life. 

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Grant my grandfather, made a 
deal with her his cousin who own

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the country store across the way
he said anytime. 

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Juliet comes in. 
You just give her anything. 

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She wants that candy thing and 
it's great gesture. 

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For a eight-year-old, just lost 
her mom, but at the end of the 

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day, my mother really genuine, I
think till the day, she died 

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believe that sugar was loved and
we grew up that way. 

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We're just covered up. 
I mean we had unfettered access 

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to the Sugar Bowl. 
We I mean we could literally at 

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the end of the you know sugar we
scrape off half an inch or a 

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quarter of an inch of sugar with
the the milk and and I anything 

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else in, I mean, it was just 
sugar sugar. 

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Sugar is a great YouTube video, 
Eric Clapton a great guitar 

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player sitting with Ed Bradley 
of 60 Minutes in his seven 

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million dollar Antigua treatment
center. 

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And Ed Bradley says to hear Eric
Clapton, he says, oh Eric. 

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This addiction thing is started 
with Heroin, right? 

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And goes, no, Ed. 
It started with sugar, he said, 

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I used to cram bread and butter 
and sugar sandwiches in myself 

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when I was five and six years, 
And we used to eat bread and 

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butter and sugar sandwich. 
My mother taught us that 

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because, you know, when there's 
no food around, we would were 

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alone. 
We need bread and butter, and 

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sugar sandwiches. 
Anyway, fast forward, I run into

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beer at 14, 15 years old and I 
knew that beer changed my state.

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This is important pin in the 
conversation. 

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I knew that I could tell, I was 
shy, I could talk to girls, you 

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know, we drink behind a high 
school and I go in and be able 

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to talk to girls. 
So I knew that beer was changing

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my state. 
And I'm an open book. 

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I can talk about all that if you
want but you know, fast forward 

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about 28 and I get sober. 
That's pretty good party in 

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between but, you know, the but 
basically I did what a lot of 

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drinking folks and a lot of 
people in recovery do and a lot 

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of people in life who don't have
the alcohol issues, I went right

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back to the sugar and man it was
it was rough. 

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I mean II was More obsessive 
than the drugs and alcohol. 

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I swear, you know, my face was a
mess with acne and in my 30s it 

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was crazy. 
I read a book called sugar Blues

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back, then guy. 
William Duffy Duffy was married 

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to the famous movie, star Gloria
Swanson, right? 

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And they promoted that book 
pretty heavy in the early 80s 

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and I went on to like, you know,
quit sugar. 

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Eventually I had some mentors 
but I really ended up raising my

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kids. 
Sugar-free somehow I talked my 

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wife into time and into having 
sugar free kids, no sugar, no 

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flour. 
No, caffeine in the womb until 

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there were six years old and 
then never in the house just 

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outside birthday parties. 
And yeah, so it was and they 

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know the kids always said, dad, 
you should write a book about 

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sugar. 
I want to have a regular 

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business career. 
I didn't like this wasn't ever 

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my career for most of my life 
and about 10 years ago. 

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Picked up the domain sugar 
addiction.com and I was putting 

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out really good information but 
it was still part time and it 

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wasn't till I was little 
semi-retired. 

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That I started coaching and 
building online communities and 

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stuff that it really took off. 
And I started to really in the 

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book came out. 
And so yeah, that's how I got 

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here. 
I mean that's kind of the short 

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version that usually brings up 
more questions than answers. 

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But yeah, yeah. 
I want to I want to dive into 

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sugar as an addiction for sure 
because I feel like, you know, 

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with alcohol Halt or drugs or 
things of that nature like 

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people inherently know. 
Okay. 

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This is probably not good. 
It's not optimal, it's not 

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healthy. 
Like I'm probably kind of, you 

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know, deviating from what is a 
true straight North trajectory 

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by, you know, dabbling heavily 
in drugs and alcohol, where's 

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with sugar? 
Like people just think of that 

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as food more often than not and 
it's never really, you know, 

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there's never this negative 
connotation that surrounds it. 

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So for you it seemed like you 
were just brought up that way 

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your siblings struggling with 
all this as was it more so you 

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Well, you know, I don't go with 
my siblings, listen to these 

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kinds of things, but, you know, 
they deal with the alcohol 

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still, you know, genuinely and 
and, you know, all of them 

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actually, and so, yeah. 
I mean, it was my father was an 

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alcoholic. 
So I, you know, we grew up in 

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that atmosphere. 
It's interesting because, you 

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know, they've called sugar the 
good girls do you don't be 

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sexist in any way, but it's just
true, and it's true in all my 

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groups as well. 
You know, the men grew. 

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Drinking and women were eating 
sugar, right? 

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And you're right that Society, 
it's really only been in the 

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last five years, that the 
science, the brain science. 

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The addiction science has really
proven the fact that this drug 

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and I do call it, a drug hits, 
the nucleus accumbens and the 

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dopamine serotonin 
norepinephrine. 

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All of your, you know, your 
feel-good chemicals. 

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Almost not almost the same. 
I'm way the exact same way as 

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drugs and alcohol when you put 
you in someone in an MRI as the 

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food companies, do literally 
weaponizing this product against

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us and adding it to 75% of 
foodstuffs because they know 

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that it makes you feel a little 
bit better for a few minutes. 

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You know, it's, we're pounding 
21, tsp average, anybody with 

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any habitat, all mean a Coke is 
12 for god, sakes. 

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I mean, anybody with any 
habitat, all is Is doing 30, 40 

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teaspoons a day and, you know, 
literally since childhood, 

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they've never had an opportunity
to be free of this stuff. 

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And again, in the last five 
years, the explosion in the 

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brain science has proven that 
it's the doing the same thing as

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alcohol and drugs. 
It is it is frustrating to see 

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how how companies you know are 
so motivated by money. 

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That's like the pretty pretty 
devious towards the ignorant 

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concerning Zoomer. 
I mean just all the different 

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names of sugar on a label. 
Like there's there's consumers 

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that probably are trying to 
avoid sugar and they look and 

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say there's no sugar in there 
supposedly but they don't, 

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they're not familiar with the, 
you know, dozens of us 

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alternative names for it. 
So they kind of get caught in 

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the Trap and next thing you know
they're just you know, bended on

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more sugar and high fructose 
corn syrup. 

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Now you're so right there 75 
different names for sugar and it

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just it looks healthy, you know,
on a health food package or 

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whatever Akito pack is these are
funny. 

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You know where the supposed to 
be quote, unquote keto, or 

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whatever, it doesn't matter. 
I mean it's all hidden and it's 

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all added sugar, right? 
It really is difficult to 

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separate cleave apart. 
What we call drug foods and 

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Whole Food real. 
Feel food, you know, on the 

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outside of the grocery store. 
Very difficult. 

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And this is I mean, I don't 
think we can get out of a 

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problem. 
Robert, until we figure out how 

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we got in the problem, right? 
And the story is really pretty 

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simple World War Two, they had 
to have K rations. 

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They create a k rations that 
were potable and portable for 

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the troops. 
And a lot of companies sprung up

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just like Munitions companies 
and so when the war ended they 

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needed a business thing, right? 
Like, you know, the other 

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people, they started making cars
or steel or something, but the 

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food producers, the k-ration 
produces started, creating 

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products that would go on the 
shelf that would make life in 

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that. 
That time easier for the mom, 

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for the stay-at-home mom in the 
50s and this just progressed to 

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the food industry that it is 
that we see today. 

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I mean, before the 50s and 60s, 
we didn't, we almost see a twill

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whole regular food. 
I mean, meat Seafood. 

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Foods vegetables, its roots with
him and now, you know, 75% of 

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the food contains sugar, and 
that's only accelerated since 

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the 80s and 90s and so it really
is a simple problem. 

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But the problem is is no, not 
too many people alive or cooking

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or whatever, who understand the 
separation. 

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And people just really believe 
that this is food. 

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The things that you see in a bag
or box in a can that is 

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shelf-stable for years. 
Well, you know, whatever a year 

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is really not a food. 
It's a, it's a product made in a

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factory and so that's the hard 
part and and you know it's hard 

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to separate that today in 
today's society but I think 

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we're on our way. 
I'm very optimistic. 

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Yeah, it's crazy. 
Because there's so many foods 

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out there or products. 
I guess is a better word that, 

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you know, at first glance you 
would never assume our associate

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with a Product like bread for 
instance, you know, look at a 

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loaf of bread and assume that 
it's kind of a lot of sugar in 

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there. 
But he turned the label over, 

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it's got a ton of sugar in there
and there's like sugar is not 

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something that's found in high 
concentrations in most in 

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nature. 
I mean, there's fruits for sure.

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But even the fruits that are out
there, we've altered genetically

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to have much more fruit bearing,
you know, flesh and higher sugar

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concentrations. 
So it's just very very out of 

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line with what you know, Natural
Evolution would have created 

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from a sugar. 
ER, concentration standpoint, 

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what you're hitting my, what's 
the way to label this? 

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This is the biggest push back. 
If not one of the biggest 

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pushbacks, that I get this idea 
of the fruit that's been 

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hybridized for 300 years and 
there is, and just for your 

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audience, is an important part 
of the conversation in that half

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of the front, half of the sugar 
table, sugar molecule is 

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fructose and half is glucose. 
We all know what. 

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Coast is doing to the body. 
You know, I diabetes and raising

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your insulin and that kind of 
stuff. 

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But little is known or less is 
known about the fructose part of

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it. 
Now, this is fructose. 

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That is definitely reduced to a 
white powder. 

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It's been processed, but 
nonetheless, a glass of orange 

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juice is going to hit the liver 
in the exact same way of 

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Coca-Cola. 
Same amount of fructose, and 

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fructose cannot be digested 
anywhere, but the liver, the 

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can't be processed anywhere. 
It It has to be processed in the

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liver. 
And so we end up with fatty 

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liver disease, just like that 
story that I told you before the

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1980s, if you had fatty liver 
disease, you you were an 

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00:12:19,600 --> 00:12:21,800
alcoholic. 
There was no other way to get 

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it. 
But now 45% of the United States

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or the population has fatty 
liver disease and the beginnings

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00:12:29,700 --> 00:12:34,900
of fatty liver disease. 
And it's a it's because of the 

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sugar. 
We have an epidemic of five. 

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Six year olds, with fatty liver 
disease, it's kind of crazy and 

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the hybridize fruit. 
Like, if you think back there is

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absolutely no human bodily 
requirement, that requires 

223
00:12:51,500 --> 00:12:54,000
fructose. 
Not exactly sure. 

224
00:12:54,000 --> 00:12:57,600
It's kind of a holdover from the
Plant World and the evolutionary

225
00:12:57,600 --> 00:13:00,800
process of being able to 
disseminate the seeds and 

226
00:13:00,800 --> 00:13:04,700
personally I believe it's an 
addictive substance that we 

227
00:13:04,700 --> 00:13:08,300
were, you know, made To ingest 
so that we would spread the 

228
00:13:08,300 --> 00:13:11,200
seeds. 
But if you think back just 300 

229
00:13:11,200 --> 00:13:16,600
years ago, we ingested fructose 
once, or twice a year when 

230
00:13:16,600 --> 00:13:20,600
things were ripe and we would 
eat that fruit or if you wanted 

231
00:13:20,600 --> 00:13:23,800
to get risk, get stung by a bee,
a little bit of honey. 

232
00:13:24,200 --> 00:13:27,600
That's it a year, right? 
I mean, there's actually a 

233
00:13:27,608 --> 00:13:32,700
disease in the books called 
fructose malabsorption and 

234
00:13:32,700 --> 00:13:34,700
fructose intolerance two of 
them. 

235
00:13:35,500 --> 00:13:39,500
They're trying to change the His
butt and and people don't 

236
00:13:39,500 --> 00:13:42,100
realize this disease even 
exists, right? 

237
00:13:42,400 --> 00:13:47,400
And so Fork Tous, if you want to
really hone in on this problem 

238
00:13:47,800 --> 00:13:52,900
is why a there's so much problem
fatty liver and all that kind of

239
00:13:52,900 --> 00:13:55,600
stuff. 
But be is why we can't quit 

240
00:13:55,600 --> 00:13:58,400
because of its effect on the 
nucleus accumbens. 

241
00:13:59,200 --> 00:14:04,600
So it's a I like podcasts robber
because it gives me an arc, it 

242
00:14:04,600 --> 00:14:09,000
gives me an arc of time Time we 
don't have a meat as murder or a

243
00:14:09,600 --> 00:14:10,800
friends. 
Don't let friends drive. 

244
00:14:10,800 --> 00:14:15,300
We don't have like a sound bite 
that just makes this all makes 

245
00:14:15,300 --> 00:14:17,300
sense. 
So, takes a little bit of time 

246
00:14:17,300 --> 00:14:20,000
to set it all up, so I 
appreciate you having yeah, 

247
00:14:20,000 --> 00:14:22,400
totally, totally. 
So I want to talk about, you 

248
00:14:22,400 --> 00:14:25,700
know, different trends, that 
that people have studied. 

249
00:14:26,300 --> 00:14:29,000
It's been through, you know, a 
lot of epidemiological research 

250
00:14:29,000 --> 00:14:33,000
and and meta-analysis people 
have looked at, you know, the 

251
00:14:33,000 --> 00:14:35,900
charts as to what the, the 
average consumption of sugar is 

252
00:14:35,900 --> 00:14:38,100
for instance, and The obesity 
rate is and things of that 

253
00:14:38,100 --> 00:14:41,600
nature and correct me if I'm 
wrong with the latest research 

254
00:14:41,600 --> 00:14:47,000
has shown a decline in Sugar 
lately at the Obesity epidemic 

255
00:14:47,000 --> 00:14:50,100
continues to rise and people are
beginning to think that it may 

256
00:14:50,100 --> 00:14:54,600
be more more correlated to that 
of heavily processed seed oils 

257
00:14:54,600 --> 00:14:57,800
and vegetables you think that's 
playing a major role as well. 

258
00:14:59,500 --> 00:15:02,300
I do, but the reduction I 
believe you do. 

259
00:15:02,300 --> 00:15:06,500
The dive into the research is in
the sugar-sweetened Beverages 

260
00:15:07,200 --> 00:15:10,400
and everybody's kind of on board
with that. 

261
00:15:10,400 --> 00:15:12,300
And so, but people aren't 
realizing. 

262
00:15:12,300 --> 00:15:16,400
As you mentioned earlier, how 
much sugar there getting in the 

263
00:15:16,400 --> 00:15:19,900
added, the additives in their 
food products, right? 

264
00:15:20,400 --> 00:15:25,200
And so, but I'm 110% with you on
the seed oils. 

265
00:15:25,400 --> 00:15:28,800
I think that the inflammation in
general but the seed oils for 

266
00:15:28,800 --> 00:15:36,200
sure Is part of it but also like
we mentioned that the the sugar 

267
00:15:36,200 --> 00:15:42,100
is spread out over, you know, 
the food products, and the I 

268
00:15:42,108 --> 00:15:45,000
don't think the can't. 
I know for a fact, if this is, 

269
00:15:45,300 --> 00:15:50,100
you know, easy to look up that 
the candy consumption went up 

270
00:15:50,100 --> 00:15:52,600
during the pandemic. 
As people were locked in a 

271
00:15:52,600 --> 00:15:56,200
lockdown and nervous about their
emotional states, which we'll 

272
00:15:56,200 --> 00:15:58,400
get to. 
I hope because it's a big part 

273
00:15:58,400 --> 00:16:02,100
of why people Quit way, how 
sugar affects their emotions, 

274
00:16:02,100 --> 00:16:07,100
but the reduction really has 
been in the sugar-sweetened 

275
00:16:07,100 --> 00:16:10,900
Beverages. 
And even for the first time 

276
00:16:10,900 --> 00:16:16,500
ever, the food pyramid came out 
last year and they've changed it

277
00:16:16,500 --> 00:16:18,200
every five or 10 years or 
something. 

278
00:16:18,600 --> 00:16:22,600
And they said, children below to
should never have any added 

279
00:16:22,600 --> 00:16:24,700
sugar and Below 5 shouldn't 
have. 

280
00:16:24,700 --> 00:16:29,300
No sugar sweetened beverages, so
that was a positive, but yeah. 

281
00:16:29,400 --> 00:16:31,300
Has been it's a little 
deceptive. 

282
00:16:31,300 --> 00:16:33,900
When you look at the sugar 
numbers going down, it's not 

283
00:16:33,900 --> 00:16:38,300
really total. 
I mean, it is total it because 

284
00:16:38,300 --> 00:16:40,600
the sugar sweetened beverages 
were Peak. 

285
00:16:40,600 --> 00:16:43,900
They peaked about five or so, I 
think five or ten years ago. 

286
00:16:43,900 --> 00:16:48,000
I can't remember exactly when 
and that was a count counting 

287
00:16:48,000 --> 00:16:50,700
for a lot of it. 
So it's been, it's pretty 

288
00:16:50,700 --> 00:16:53,600
depressing to want down like a 
baby Island, a grocery store and

289
00:16:53,600 --> 00:16:55,900
see how much of the products 
like what percentage of the 

290
00:16:55,900 --> 00:17:01,100
products for, you know, infants 
has Massive bolus of sugar in 

291
00:17:01,100 --> 00:17:02,800
there. 
I mean, if you look at it, I 

292
00:17:02,800 --> 00:17:06,099
mean, like the gestational 
diabetes and everything going on

293
00:17:06,099 --> 00:17:10,300
now, you know, from from mothers
that are consuming way too much 

294
00:17:10,300 --> 00:17:13,400
sugar during pregnancy. 
Like, it just, it's just a 

295
00:17:13,400 --> 00:17:17,400
downward spiral. 
It's just that's hurts my heart 

296
00:17:17,400 --> 00:17:19,800
and that's the scary part, you 
know, kids. 

297
00:17:19,800 --> 00:17:23,500
They don't mean to be cruel. 
I don't think when they're 

298
00:17:23,500 --> 00:17:25,200
young, they're trying to front, 
you know, hang out with their 

299
00:17:25,200 --> 00:17:28,099
friends or whatever. 
But when, when there's an 

300
00:17:28,099 --> 00:17:32,300
overweight child, it's really 
hard on the kids, over their 

301
00:17:32,300 --> 00:17:36,200
lifetime as they grow up. 
I mean, I was a kid there wasn't

302
00:17:36,200 --> 00:17:39,000
we have a high school 3,000 
people and I think there was 

303
00:17:39,000 --> 00:17:43,000
maybe too obese people and very 
few overweight people. 

304
00:17:43,000 --> 00:17:45,200
I mean it's really been an 
evolution. 

305
00:17:45,400 --> 00:17:49,100
It now is mirrors. 
The adult numbers as far as 

306
00:17:49,400 --> 00:17:54,300
overweight and obese children. 
And yeah, you're I mean, we are,

307
00:17:55,500 --> 00:17:59,200
I'll show you say addicting. 
And I don't, you know, people 

308
00:17:59,200 --> 00:18:03,000
don't like my drug analogies but
tough toenails at this point, 

309
00:18:03,000 --> 00:18:06,500
you know, we are addicting our 
children younger and younger to 

310
00:18:06,500 --> 00:18:11,400
these products because they're 
they're learning, you know, your

311
00:18:11,400 --> 00:18:15,000
mom, she's grown, you know, 
she's busy, she had kids, she 

312
00:18:15,000 --> 00:18:18,200
had A job and so when you were 
upset, she would hand you a 

313
00:18:18,208 --> 00:18:21,100
cookie. 
She literally used it and use it

314
00:18:21,100 --> 00:18:25,800
to use these products to manage 
your emotional state, right? 

315
00:18:26,000 --> 00:18:31,200
Drugging our kids earlier and 
earlier and like you say I mean,

316
00:18:31,600 --> 00:18:34,300
there's it's it. 
We got to work to find baby food

317
00:18:34,300 --> 00:18:36,800
without sugar in it. 
You mean you have to be AB 

318
00:18:36,800 --> 00:18:40,800
special stuff, pay more money, 
ordered online, whatever you 

319
00:18:40,800 --> 00:18:43,000
really do. 
And and and it even goes to 

320
00:18:43,000 --> 00:18:47,100
formula. 
I mean The cornstarch in the 

321
00:18:47,100 --> 00:18:50,000
snow, whatever all kind of 
powdery stuff in there. 

322
00:18:50,200 --> 00:18:53,300
Not necessarily sometimes sugar,
but there is even actually sugar

323
00:18:53,300 --> 00:18:56,200
and some formulas. 
So, yeah, that's I think that's 

324
00:18:56,200 --> 00:19:00,100
criminal to be honest with you. 
I just don't think it's, you 

325
00:19:00,100 --> 00:19:02,600
know, up to five years old, and 
probably Way Beyond. 

326
00:19:02,600 --> 00:19:06,300
But up, to 5 years old, we, I 
have 110 percent responsibility 

327
00:19:06,300 --> 00:19:09,700
for what are chilled, what goes 
in our children's miles and 

328
00:19:09,700 --> 00:19:11,200
sugar shouldn't be one of them 
now. 

329
00:19:11,200 --> 00:19:13,400
Even according to the US 
government's. 

330
00:19:13,400 --> 00:19:17,000
So what was that like for you? 
Are you raising your kids 

331
00:19:17,000 --> 00:19:19,100
without sugar until they were? 
He said six. 

332
00:19:19,100 --> 00:19:21,600
And then at that point, they 
just had it like once a month or

333
00:19:21,600 --> 00:19:25,400
so I've ever tasted. 
Yeah, it was an absolute War. 

334
00:19:25,500 --> 00:19:29,400
We fought against their own 
grandparents, they're the 

335
00:19:29,400 --> 00:19:32,400
parents of the kids, the 
Montessori schools, the regular 

336
00:19:32,400 --> 00:19:36,000
schools. 
Everyone thought we were 

337
00:19:36,000 --> 00:19:41,000
depriving them of some kind of 
like childhood or something, 

338
00:19:41,200 --> 00:19:44,400
which is just ridiculous. 
And that then they would end up 

339
00:19:45,300 --> 00:19:48,100
In revolting afterwards, none of
which happened. 

340
00:19:48,100 --> 00:19:52,400
So and it's still this way, the 
fastest growing little thing we 

341
00:19:52,400 --> 00:19:55,200
ever did was this little 
Facebook group of sugar-free 

342
00:19:55,200 --> 00:19:57,600
kids where moms are trying to do
this. 

343
00:19:57,600 --> 00:20:02,300
And the same thing is happening,
the same thing, the same 

344
00:20:02,500 --> 00:20:07,900
societal reception or lack of 
reception when you try and say 

345
00:20:07,900 --> 00:20:10,300
look, we're at a birthday party 
but we brought our own snacks 

346
00:20:10,300 --> 00:20:13,300
and la blah, blah, you know, 
they just they want to fight you

347
00:20:13,308 --> 00:20:16,700
on it. 
And This is the beginning. 

348
00:20:16,700 --> 00:20:22,900
Robert of a he a tectonic shift 
in understanding. 

349
00:20:22,900 --> 00:20:26,400
It's like seat belts in cars 
drinking and driving smoking and

350
00:20:26,600 --> 00:20:31,700
whatever it really is science. 
Now says that this is what I 

351
00:20:31,700 --> 00:20:34,700
like to say, the right side of 
History this is going to happen 

352
00:20:35,000 --> 00:20:38,500
in probably our lifetime at 
least we'll be able to see 

353
00:20:38,500 --> 00:20:44,100
around the corner with the 
changes will be and children and

354
00:20:44,100 --> 00:20:48,900
I do believe this that Should 
have an ID and, you know, if you

355
00:20:48,908 --> 00:20:53,100
want to give it to your child 
when you know at home that's 

356
00:20:53,100 --> 00:20:54,400
fine. 
But they shouldn't be able to 

357
00:20:54,400 --> 00:21:00,700
walk into a store and get candy 
and and soda it's just you know 

358
00:21:00,700 --> 00:21:04,400
it the science is proving this 
pretty solidly now and and and 

359
00:21:04,400 --> 00:21:08,600
for the first time like I said 
there's also a study came out 

360
00:21:09,300 --> 00:21:13,300
actually a cooperation first 
time in history for medical 

361
00:21:13,300 --> 00:21:15,100
associations agreed. 
On this know. 

362
00:21:15,200 --> 00:21:17,300
Vote. 
No sugar sweetened beverages 

363
00:21:17,300 --> 00:21:19,800
below 5 years old. 
American Dental American 

364
00:21:19,800 --> 00:21:24,000
Pediatric, Dental bunch of them 
and that never happened in 

365
00:21:24,000 --> 00:21:26,000
history. 
And so it's going to happen. 

366
00:21:26,000 --> 00:21:30,300
It is happening, you know? 
I like this quote, the future is

367
00:21:30,300 --> 00:21:32,100
not here. 
The future is already here. 

368
00:21:32,100 --> 00:21:36,400
It's just not evenly distributed
and the awareness is just not 

369
00:21:36,400 --> 00:21:38,400
there yet. 
You know, we're just not aware 

370
00:21:38,400 --> 00:21:43,200
of most people are not aware of 
this, the the ravages of the 

371
00:21:43,200 --> 00:21:44,900
sugar stuff. 
What is it? 

372
00:21:44,900 --> 00:21:49,300
Like, Practical tips that people
listen to, this can take them. 

373
00:21:49,300 --> 00:21:52,900
And there's a lot of people that
I talked with that want to, you 

374
00:21:52,900 --> 00:21:55,600
know, have a sugar free 
environment for their kids, but 

375
00:21:55,600 --> 00:21:58,500
like, when they take them to 
their grandparents or thing that

376
00:21:58,500 --> 00:22:01,200
that's when it gets tricky, 
because you get a shred that 

377
00:22:01,200 --> 00:22:03,400
water and try and hurt me 
feelings, but at the same time 

378
00:22:03,400 --> 00:22:06,200
like you? 
I mean, it's like what do you 

379
00:22:06,200 --> 00:22:07,600
do? 
I mean, what do you what do you 

380
00:22:07,600 --> 00:22:10,200
do? 
You know, it's a great question.

381
00:22:10,200 --> 00:22:13,500
It's a fair question because 
it's the same as adult for 

382
00:22:13,500 --> 00:22:14,600
adults. 
The same thing. 

383
00:22:14,700 --> 00:22:22,300
Same exact worries, about food 
pushers, and oh, I baked this 

384
00:22:22,300 --> 00:22:24,700
just for you and blah, blah, 
blah. 

385
00:22:25,000 --> 00:22:29,600
It is a societal construct. 
We have these four core pillar 

386
00:22:29,600 --> 00:22:33,200
video things and it is a one of 
the core videos. 

387
00:22:33,200 --> 00:22:36,700
It's like it's a societal 
acceptance level. 

388
00:22:36,700 --> 00:22:41,900
That is so high. 
And so unknown that you can't, 

389
00:22:41,900 --> 00:22:44,300
you know, it's almost like you 
can't fight it. 

390
00:22:44,300 --> 00:22:48,500
The only way to fight it is like
almost anything in life. 

391
00:22:48,500 --> 00:22:50,200
I'm I read a little bit about 
your stuff. 

392
00:22:50,200 --> 00:22:53,800
You know, you guys are into the 
weightlifting and kind of stuff 

393
00:22:53,800 --> 00:22:59,300
and and it was like until you 
join that crowd, that new tribe 

394
00:22:59,300 --> 00:23:03,300
of folks that wanted to build 
their body up and hung with 

395
00:23:03,300 --> 00:23:05,400
them. 
You know, you got pushed back. 

396
00:23:05,400 --> 00:23:08,500
It's all about joining a new 
trial. 

397
00:23:08,700 --> 00:23:11,400
Tribe. 
A new group of people who have 

398
00:23:11,400 --> 00:23:14,900
done their own research who's 
found the science so that you 

399
00:23:14,900 --> 00:23:20,100
can, you know, not be swayed by 
the. 

400
00:23:20,600 --> 00:23:23,500
And I don't want to say 
ignorance but just the not yet 

401
00:23:23,500 --> 00:23:27,600
knowing that the rest of the 
population still is under the, 

402
00:23:28,100 --> 00:23:31,000
you know, the misconceptions 
about it because it's early. 

403
00:23:31,000 --> 00:23:34,100
They don't know, you know, 
people like me and there's lots 

404
00:23:34,100 --> 00:23:36,300
like me and we do these Summits 
every year. 

405
00:23:36,300 --> 00:23:38,500
There's lots of Educators it. 
Just not well. 

406
00:23:38,700 --> 00:23:42,600
Known. 
And so until that time in order 

407
00:23:42,600 --> 00:23:48,600
not to feel isolated in order, 
not to be actually say, you 

408
00:23:48,600 --> 00:23:53,100
know, ostracized or even if you 
are ostracized because people 

409
00:23:53,100 --> 00:23:56,700
get kind of Nance T really? 
You know, when you don't eat the

410
00:23:56,700 --> 00:24:00,600
food that they prepared or you 
you know don't go with the 

411
00:24:00,600 --> 00:24:03,700
program because the desert came 
out at the restaurant or 

412
00:24:03,700 --> 00:24:06,000
whatever. 
They they're like oh I'll put 

413
00:24:06,000 --> 00:24:08,000
the record books away, you lost 
50 pounds. 

414
00:24:08,000 --> 00:24:12,400
You can have a A little some 
folks can't moderate 

415
00:24:12,800 --> 00:24:17,200
biochemically about a third of 
people cannot ingest this 

416
00:24:17,200 --> 00:24:22,400
product without creating 
cravings and and you know, quote

417
00:24:22,400 --> 00:24:26,100
unquote fallen off the wagon and
just going on a binge in a run 

418
00:24:26,100 --> 00:24:28,300
for a long time and gaining all 
their weight back. 

419
00:24:28,900 --> 00:24:30,900
It's just by it's a biochemical 
thing. 

420
00:24:30,900 --> 00:24:33,100
It's not anything to be ashamed 
of. 

421
00:24:33,500 --> 00:24:37,000
But again, this is not common 
knowledge yet so we have to keep

422
00:24:37,000 --> 00:24:39,900
spreading the message. 
What do you think? 

423
00:24:40,200 --> 00:24:43,500
What do you what would you say 
to those people that can have 

424
00:24:43,500 --> 00:24:45,700
sugar with absolutely zero 
issue? 

425
00:24:46,100 --> 00:24:48,800
Like where should they is? 
It kind of like the same thing 

426
00:24:48,800 --> 00:24:51,100
as you know people that can 
drink alcohol with zero issues 

427
00:24:51,100 --> 00:24:53,000
and be able to moderate that 
like more power to you? 

428
00:24:53,700 --> 00:24:54,600
Yeah. 
Yeah. 

429
00:24:54,600 --> 00:24:55,700
No we love those. 
No. 

430
00:24:55,700 --> 00:24:57,400
Actually we all hate those 
people. 

431
00:24:57,700 --> 00:25:01,700
These beasts us guys, who can't 
ingest it without it there 

432
00:25:01,700 --> 00:25:04,000
normies there. 
You know, they have that in the 

433
00:25:04,000 --> 00:25:07,600
alcohol where like you say they 
can have a glass of wine and 

434
00:25:07,600 --> 00:25:10,200
leave half of it sitting there. 
Are you like what the hell? 

435
00:25:10,600 --> 00:25:14,400
I could never leave a half, a 
beer, have anything and most, 

436
00:25:14,500 --> 00:25:16,200
not everyone. 
But you know, the people that 

437
00:25:16,200 --> 00:25:20,400
have alcohol, issues are issues 
with sugared biochemically, they

438
00:25:20,400 --> 00:25:22,500
can't either. 
And some people can eat have a 

439
00:25:22,500 --> 00:25:24,500
brownie and leave it sitting 
there and you're kind of staring

440
00:25:24,500 --> 00:25:26,100
at him, like how do they do 
that? 

441
00:25:26,700 --> 00:25:31,500
And so, yeah, I mean, it's a, 
it's an interesting shows, a 

442
00:25:33,200 --> 00:25:35,700
cross-section of people, 
everyone's a little bit 

443
00:25:35,700 --> 00:25:41,300
different but people who are In 
that about a third of people 

444
00:25:41,500 --> 00:25:45,000
that can't shouldn't be ashamed.
And I think that's the message 

445
00:25:45,200 --> 00:25:47,800
we want to get out there. 
They shouldn't be worried about.

446
00:25:47,800 --> 00:25:51,000
It just is, it's like you're, 
you know, you're taller, you're 

447
00:25:51,000 --> 00:25:54,200
short and dark hair or light 
hair, blue eyes or brown eyes. 

448
00:25:54,900 --> 00:25:58,900
It just a thing, you know. 
And we happen to evolve into a 

449
00:25:58,900 --> 00:26:03,800
society that has this in it and 
once you understand it, it's 

450
00:26:03,800 --> 00:26:06,900
hard to go back. 
Yeah, it'd be one thing. 

451
00:26:06,900 --> 00:26:11,400
If like, your life was 
inherently better with sugar. 

452
00:26:11,400 --> 00:26:14,200
Like if there was if there was 
something in Sugar that made you

453
00:26:14,600 --> 00:26:18,600
better then I would I would feel
it important to figure out how 

454
00:26:18,600 --> 00:26:21,400
to have a healthy relationship 
with it so that right, I 

455
00:26:21,408 --> 00:26:23,700
couldn't good way but it's a 
great point. 

456
00:26:23,700 --> 00:26:26,600
There is nothing that benefits 
from increased Sugarman. 

457
00:26:26,600 --> 00:26:30,600
Your body is able to create 
whatever glucose is necessary to

458
00:26:30,600 --> 00:26:32,600
for your brain to function, like
there's no need for them. 

459
00:26:32,600 --> 00:26:35,900
And I've been doing keto now for
Years. 

460
00:26:36,000 --> 00:26:40,900
I haven't had a carbohydrate 
based Mia with any sugar in six 

461
00:26:40,900 --> 00:26:44,500
years and I'm continuing to 
thrive and that's that's not an 

462
00:26:44,500 --> 00:26:48,100
uncommon story that happens all 
the time and I just don't 

463
00:26:48,100 --> 00:26:51,400
understand why people feel like 
they have to have it. 

464
00:26:53,200 --> 00:26:57,200
Well, you said it very 
interesting phrase right there 

465
00:26:57,200 --> 00:27:02,400
half to have it. 
And that phrase, you know, 

466
00:27:02,400 --> 00:27:05,900
people don't like my 
transposing, the addiction 

467
00:27:05,900 --> 00:27:09,100
recovery World, peer recovery 
harm reduction, these kind of 

468
00:27:09,100 --> 00:27:15,600
things for my cure or my 
remission of sugar addiction 

469
00:27:15,600 --> 00:27:19,700
issues, right? 
But the true fact of the matter 

470
00:27:19,700 --> 00:27:22,200
is, is people do have to have 
it. 

471
00:27:22,900 --> 00:27:27,500
Meaning that they they're not 
looking for a sweet treat. 

472
00:27:28,000 --> 00:27:32,900
They are looking for a dopamine 
hit and the body will go to any 

473
00:27:32,900 --> 00:27:37,100
lengths, illicit sex, illegal 
drugs, it will do anything that 

474
00:27:37,100 --> 00:27:41,900
it's been trained to do, you 
know, in cooperation with the 

475
00:27:41,900 --> 00:27:46,100
brain and the rest of the body 
to get that dopamine hit and 

476
00:27:46,100 --> 00:27:49,700
that's what we've trained, our 
children ourselves to do. 

477
00:27:50,700 --> 00:27:56,300
And now the science is proving 
This very clearly on MRIs and so

478
00:27:56,600 --> 00:28:02,200
it's it really is again, a large
gigantic awareness education, 

479
00:28:02,200 --> 00:28:05,900
process process and progress. 
Because like you say, I know 

480
00:28:05,900 --> 00:28:08,300
thousands. 
Now of people who tell your 

481
00:28:08,300 --> 00:28:12,800
exact same story, who used to be
carbohydrate addicts and sugar 

482
00:28:12,800 --> 00:28:18,400
addicts, they couldn't stop. 
They I mean hundred 200 pounds, 

483
00:28:18,400 --> 00:28:21,800
overweight losing limbs going 
blind and they still couldn't 

484
00:28:21,800 --> 00:28:25,200
stop. 
They were physically emotionally

485
00:28:25,200 --> 00:28:30,100
spiritually, mentally addicted 
to sugar, and it's a bigger 

486
00:28:30,100 --> 00:28:33,700
problem than people think for a 
small percentage, are certain 

487
00:28:33,700 --> 00:28:39,000
percentage of the population. 
So yeah, I mean it's a it's like

488
00:28:39,000 --> 00:28:42,000
I said I happy to have you that 
you're having me on so that we 

489
00:28:42,008 --> 00:28:43,800
can get this message out 
further. 

490
00:28:44,300 --> 00:28:46,000
Well, let's dive into the 
psychology of it. 

491
00:28:46,000 --> 00:28:49,200
Then what do you think like with
any other addiction? 

492
00:28:49,200 --> 00:28:51,600
You think the best way for 
people to go bad is to kind of 

493
00:28:51,608 --> 00:28:55,900
go through a similar Step 
program or like sugars and sugar

494
00:28:55,900 --> 00:28:59,100
Eaters Anonymous, or what's the 
know? 

495
00:28:59,100 --> 00:29:02,100
It's a good question. 
You know, I did come up through 

496
00:29:02,100 --> 00:29:05,700
that structure that I think it's
probably the largest personal 

497
00:29:05,700 --> 00:29:07,400
development organization in the 
world. 

498
00:29:07,400 --> 00:29:09,600
Well, I know what it is. 
There's no if ands or buts about

499
00:29:09,600 --> 00:29:14,500
it, but in this is a big butt 
and I consider myself a 12-step,

500
00:29:14,500 --> 00:29:18,100
anthropologists have studied the
deeply in the history especially

501
00:29:18,100 --> 00:29:22,300
the food groups and the food 
groups did. 

502
00:29:23,800 --> 00:29:27,200
What's the right word 
anecdotally? 

503
00:29:27,300 --> 00:29:32,200
Work out this the problem not 
Overeaters Anonymous, Overeaters

504
00:29:32,200 --> 00:29:36,500
Anonymous is wrong, is wrong in 
its approach, and they have such

505
00:29:36,500 --> 00:29:39,000
thick dog. 
When that they can't change, 

506
00:29:39,000 --> 00:29:42,200
they refused to name their 
absence mean, you can eat sugar 

507
00:29:42,200 --> 00:29:45,200
and flour in that program and 
you can name it whatever you 

508
00:29:45,200 --> 00:29:48,500
want, use your absence but 
there's a certain for offshoot 

509
00:29:48,500 --> 00:29:52,200
programs that you know, met and 
Dusty Church basements. 

510
00:29:53,300 --> 00:29:56,100
That said no flour, no sugar. 
And some of them weigh and 

511
00:29:56,100 --> 00:29:59,300
measure. 
So anecdotally for 30 years, 

512
00:29:59,300 --> 00:30:04,100
they had some success, but a lot
of people are not interested in 

513
00:30:04,100 --> 00:30:06,100
the spirituality of that 
program. 

514
00:30:06,100 --> 00:30:09,500
A lot of people are interested 
or not interested in the idea 

515
00:30:09,500 --> 00:30:13,300
that they you can't evolve 
because it is what it is either 

516
00:30:13,300 --> 00:30:15,400
in the book or it's not part of 
the deal. 

517
00:30:15,700 --> 00:30:19,900
And the science is exploding 
around this topic and so a lot 

518
00:30:19,900 --> 00:30:22,000
of people want to talk about the
science. 

519
00:30:22,500 --> 00:30:24,300
So, the answer to your question 
is? 

520
00:30:24,800 --> 00:30:28,200
Yes, the good. 
Part is a good saying. 

521
00:30:28,200 --> 00:30:30,900
In the 12-step world, that says,
take what you leave. 

522
00:30:30,900 --> 00:30:33,900
And we and take take what you 
leave and leave the rest, right?

523
00:30:34,100 --> 00:30:35,800
So if you don't believe in God, 
it's fine. 

524
00:30:35,900 --> 00:30:39,000
But really, what the people are 
going there for is the 

525
00:30:39,000 --> 00:30:42,100
community. 
And I do believe at this 

526
00:30:42,100 --> 00:30:47,000
juncture science is not enough 
and knowledge is not enough like

527
00:30:47,000 --> 00:30:50,800
this success of the 12-step 
stuff in the early years. 

528
00:30:51,200 --> 00:30:55,600
You really do need a Support 
group, who understands, what's 

529
00:30:55,600 --> 00:30:58,100
going on with you? 
Because of everything we've 

530
00:30:58,100 --> 00:31:01,900
discussed in the first half of 
this podcast of the social 

531
00:31:01,900 --> 00:31:06,000
nature of it, the food price, 
you know, everything in the it's

532
00:31:06,000 --> 00:31:09,100
really, it's almost like you've 
become, you know, you're going 

533
00:31:09,100 --> 00:31:11,600
to have to it's going to feel 
like you're transporting 

534
00:31:11,600 --> 00:31:15,500
yourself to a deserted island 
and you're the only one there 

535
00:31:15,500 --> 00:31:19,300
because no one around you 90 
plus percent of the people that 

536
00:31:19,300 --> 00:31:22,400
work with us. 
The people in their own family. 

537
00:31:22,500 --> 00:31:25,600
Their nuclear, family, their 
spouse, and their children or 

538
00:31:25,600 --> 00:31:28,000
whatever are not on board with 
this. 

539
00:31:28,200 --> 00:31:32,900
This idea, this process, this 
program of well, let's just try 

540
00:31:32,900 --> 00:31:36,400
and get off it for a little bit.
See what happens, just as simple

541
00:31:36,400 --> 00:31:38,400
as that. 
And experiment for 30 or 60 

542
00:31:38,400 --> 00:31:39,900
days. 
They're not into it. 

543
00:31:39,900 --> 00:31:42,400
They're saying, no. 
I like my candy whatever. 

544
00:31:43,000 --> 00:31:47,900
And so the answer to the 
question is along with 

545
00:31:47,900 --> 00:31:52,000
information and knowledge is to 
is support the founder, the food

546
00:31:52,000 --> 00:31:54,700
addiction. 
To do it has a great line, it 

547
00:31:54,700 --> 00:31:59,700
says this needs an inordinate 
amount of support meaning you're

548
00:31:59,708 --> 00:32:06,000
going to have to have people who
get you and have been walk the 

549
00:32:06,000 --> 00:32:09,600
road that you're wanting to walk
and can support you in it 

550
00:32:09,600 --> 00:32:14,000
because you're going to be 
ostracized a little socially and

551
00:32:14,100 --> 00:32:16,900
even familial isn't the right 
word in your family. 

552
00:32:16,900 --> 00:32:20,400
You know, it's interesting 
because there's so many 

553
00:32:20,400 --> 00:32:23,200
different dietary belief. 
Oops and circles. 

554
00:32:23,200 --> 00:32:27,600
I mean you've got carnivore, 
keto vegan flexible dieting, the

555
00:32:27,600 --> 00:32:30,600
mentoring that like there's 
there's all over all different 

556
00:32:30,600 --> 00:32:35,700
kinds and a lot of scientists 
look at that very critically and

557
00:32:35,700 --> 00:32:39,300
they say, you know, the diet 
should not ever become a 

558
00:32:39,300 --> 00:32:41,600
religion. 
Let's just look at the research,

559
00:32:41,600 --> 00:32:44,500
what does it show? 
And I can totally get behind 

560
00:32:44,500 --> 00:32:48,800
that philosophy. 
However, I mean humans are not 

561
00:32:49,200 --> 00:32:53,400
solely physiological there also 
psychological And I feel like a 

562
00:32:53,400 --> 00:32:57,100
lot of these dieting circles 
exist for the aspect to 

563
00:32:57,108 --> 00:32:58,700
community, man, that's that's 
why. 

564
00:32:59,000 --> 00:33:01,800
Like, veganism for instance has 
is so strong. 

565
00:33:01,800 --> 00:33:05,500
Like the research is pretty 
clear that a strictly 

566
00:33:05,500 --> 00:33:07,300
plant-based. 
Diet is probably not going to be

567
00:33:07,300 --> 00:33:09,900
optimal from a bioavailability 
standpoint yet, vegans growing 

568
00:33:09,900 --> 00:33:12,800
strong because they had that 
sense of community. 

569
00:33:13,200 --> 00:33:17,500
And I think you know, if we're 
ever going to reach any 

570
00:33:17,500 --> 00:33:20,900
agreement on anything with with 
humans, you have to look at it 

571
00:33:20,900 --> 00:33:23,900
in a much more holistic manner. 
Inner taking into account the 

572
00:33:23,900 --> 00:33:26,800
psychology of why they're doing 
what they're doing and the 

573
00:33:26,800 --> 00:33:29,500
biology of what's actually 
working from a physiological 

574
00:33:29,500 --> 00:33:32,600
standpoint and I feel like the 
same holds true with what you're

575
00:33:32,600 --> 00:33:35,300
consuming. 
So if people go into it with 

576
00:33:35,300 --> 00:33:38,600
this sense of community, I feel 
like there's a total, there's 

577
00:33:38,800 --> 00:33:44,200
obvious reason for that. 
Yeah, I know you're you know, 

578
00:33:44,300 --> 00:33:45,800
you're in the middle right 
there. 

579
00:33:45,800 --> 00:33:52,000
With that line, that statement 
that that of my huge, my largest

580
00:33:52,000 --> 00:33:54,800
thought problem right now. 
Ma'am largest thought issue 

581
00:33:54,800 --> 00:33:57,800
because I don't have a problem, 
I don't want a name people's 

582
00:33:57,800 --> 00:34:02,200
diet, I want them to choose it. 
I happen to agree with you about

583
00:34:02,200 --> 00:34:07,300
vegans and vegetarians. 
I think that they're I can tell 

584
00:34:07,300 --> 00:34:10,400
you a story of my Evolution 
through that through veganism 

585
00:34:10,400 --> 00:34:13,400
and through. 
Fruitarian it is and then and 

586
00:34:13,400 --> 00:34:16,400
really I think it was a step 
down from sugar addiction to be 

587
00:34:16,400 --> 00:34:20,600
honest with you. 
But that said the war is fake, 

588
00:34:20,699 --> 00:34:24,199
the war of veganism and 
carnivore and veganism and Kate 

589
00:34:24,199 --> 00:34:29,500
and Kane paleo on keto and 
vegetarianism is a fake War. 

590
00:34:29,699 --> 00:34:32,400
The real enemy is the processed 
food world. 

591
00:34:33,800 --> 00:34:37,800
And again, there's no long-term 
studies in the history will 

592
00:34:37,800 --> 00:34:40,800
prove. 
I think the the vegan stuff it's

593
00:34:40,800 --> 00:34:44,100
a Long story. 
But you know, a lot of the 

594
00:34:44,800 --> 00:34:49,300
beginnings of the dietetic 
association came from The 

595
00:34:49,300 --> 00:34:51,699
Seventh-Day Adventist. 
The founders and everything. 

596
00:34:51,699 --> 00:34:55,100
So it's a, you probably know 
that story, but, and again, this

597
00:34:55,100 --> 00:34:59,400
not my fight, I'm not in that 
fight, I'm not in that world. 

598
00:34:59,600 --> 00:35:04,600
I think both of them can recover
from sugar and Pop I called 

599
00:35:04,600 --> 00:35:07,600
powder and diction processed 
food addiction. 

600
00:35:08,800 --> 00:35:11,900
I actually believe in this is 
First time ever said, this 

601
00:35:11,900 --> 00:35:16,900
publicly on a podcast but I 
believe that veganism is a step 

602
00:35:16,900 --> 00:35:21,800
towards the diet that you 
described and I lived it. 

603
00:35:21,800 --> 00:35:28,100
I've been through it, I had acne
in my 50s, my gums had bled as 

604
00:35:28,100 --> 00:35:32,000
25 years in Robert flour. 
No flour, no sugar. 

605
00:35:32,000 --> 00:35:37,400
No caffeine, 25 years in and my 
gums are still bleeding. 

606
00:35:37,400 --> 00:35:41,300
I just got adult acne and I just
finished a couple Of other 

607
00:35:41,300 --> 00:35:45,600
things to learn a little brain 
lapses, literally basal cells on

608
00:35:45,600 --> 00:35:49,700
my, forehead diagnosed by a 
doctor, all of that, all of it 

609
00:35:49,700 --> 00:35:55,100
disappeared after I gave up 
fruit and Grains. 

610
00:35:55,900 --> 00:35:59,400
And so, you know, I think it's a
step down. 

611
00:35:59,400 --> 00:36:03,500
I think it's an evolutionary 
part of the people who are 

612
00:36:03,500 --> 00:36:07,700
healing in the amount of people 
that have gone from vegan to 

613
00:36:08,100 --> 00:36:14,500
paleo carnivore or keto, kind of
All and improve their health is 

614
00:36:14,500 --> 00:36:17,700
unbelievable. 
But and I say that with 

615
00:36:18,900 --> 00:36:21,900
trepidation, like I says, first 
time I ever said in public but 

616
00:36:23,100 --> 00:36:27,800
because I know that without the 
emotional healing in the 

617
00:36:27,800 --> 00:36:32,200
understanding that this is a 
substance use disorder. 

618
00:36:32,200 --> 00:36:36,400
Processed food, addiction sugar 
addiction is a process, a 

619
00:36:36,400 --> 00:36:40,900
process substance use disorder. 
It's not like anorexia. 

620
00:36:41,000 --> 00:36:45,000
XU or bulimia, they're not even 
related, those are process 

621
00:36:45,000 --> 00:36:46,900
addictions, like, gambling and 
sex. 

622
00:36:47,100 --> 00:36:52,600
This is actually a substance use
disorder where people ingest a 

623
00:36:52,600 --> 00:36:55,400
substance. 
It affects them, emotionally 

624
00:36:57,000 --> 00:37:01,800
spiritually, their brain, reward
chemicals, and then they crave 

625
00:37:01,800 --> 00:37:04,400
more of it, and they have to 
have it to their detriment. 

626
00:37:04,400 --> 00:37:07,500
Like I said, sometimes to 
hundreds of pounds overweight 

627
00:37:07,500 --> 00:37:10,900
and all kind of diseases, and 
they still can't stop that. 

628
00:37:11,300 --> 00:37:13,900
My friend is the definition of 
addiction? 

629
00:37:14,100 --> 00:37:16,100
Yeah I agree. 
Yeah. 

630
00:37:16,100 --> 00:37:19,800
What about so when people like 
you know I've talked to several 

631
00:37:19,800 --> 00:37:22,200
people that are much better at 
eliminating than moderating I 

632
00:37:22,207 --> 00:37:25,400
feel like you know you can't 
ever get an Eliminator like a 

633
00:37:25,500 --> 00:37:27,400
natural-born Eliminator to try 
and moderate. 

634
00:37:27,400 --> 00:37:30,500
It's just never going to end 
well for people that need to cut

635
00:37:30,500 --> 00:37:32,300
it entirely. 
Yeah. 

636
00:37:32,300 --> 00:37:37,200
Is it just simply a matter of 
time that elapses between them 

637
00:37:37,200 --> 00:37:39,500
quitting it and then being 
comfortable with the fact 

638
00:37:39,500 --> 00:37:40,800
they're never going to have it 
again? 

639
00:37:41,400 --> 00:37:45,300
Or what's your take on that? 
No, it's just not true. 

640
00:37:46,100 --> 00:37:48,800
It really isn't. 
There is an emotional 

641
00:37:48,800 --> 00:37:53,200
rejiggering there is. 
So here's the the whole Crux of 

642
00:37:53,200 --> 00:37:57,600
our work and you know the 
crowning achievement I think of 

643
00:37:57,600 --> 00:38:01,600
us understanding this is that 
when I describe mom giving the 

644
00:38:01,600 --> 00:38:07,300
kid the cookie and pointing to 
the TV, we learn to manage our 

645
00:38:07,300 --> 00:38:11,300
emotions with this product. 
It's a ubiquitous damn Free 

646
00:38:11,300 --> 00:38:18,000
product that is available 24/7, 
everywhere, anytime and we are, 

647
00:38:18,000 --> 00:38:21,700
and we took advantage of the 
unconsciously took advantage. 

648
00:38:21,700 --> 00:38:24,600
No, no one did this consciously,
but they came up. 

649
00:38:24,900 --> 00:38:29,300
And so when you stop and you cut
it off, you literally have to 

650
00:38:29,300 --> 00:38:34,600
re-do how you do emotions, how 
you do feelings? 

651
00:38:34,600 --> 00:38:37,700
How you live your life and 
that's kind of harsh. 

652
00:38:37,700 --> 00:38:41,800
But it's true, the very common 
well known Construct in the 

653
00:38:41,800 --> 00:38:43,900
world of alcohol and drug 
recovery. 

654
00:38:44,100 --> 00:38:46,800
That if you started using 
alcohol and drugs at 14 or 15, 

655
00:38:46,800 --> 00:38:49,300
you stop growing emotionally. 
Very well-known. 

656
00:38:49,300 --> 00:38:52,900
It's like common knowledge in 
that world, but most people 

657
00:38:52,900 --> 00:38:56,600
never heard of it. 
And your finances are a mess, 

658
00:38:56,600 --> 00:39:00,400
your relationships are a mess, 
your career is a mess, you know,

659
00:39:00,400 --> 00:39:04,400
your health is a mess because 
you use drugs and alcohol. 

660
00:39:04,400 --> 00:39:08,800
You you get to a problem and 
then you know 4:00 comes around 

661
00:39:08,900 --> 00:39:12,300
and you get drunk and the Was 
still there the next day and you

662
00:39:12,300 --> 00:39:15,900
never dealt with it, right? 
Well, we've been doing this as a

663
00:39:15,900 --> 00:39:21,300
society and as individuals with 
sugar and flour and processed 

664
00:39:21,300 --> 00:39:25,600
foods and caffeine since we were
in the womb. 

665
00:39:26,100 --> 00:39:31,000
So when you stop, you literally 
go into a weird kind of shocked 

666
00:39:31,100 --> 00:39:35,400
withdrawals, you know, sadness 
Dark Night of the Soul, 

667
00:39:35,700 --> 00:39:40,200
depending on the level or size 
of your Habit in the mud. 

668
00:39:40,200 --> 00:39:43,300
How much you Use it and how much
whole food you were drinking and

669
00:39:43,300 --> 00:39:45,000
how much real water you were 
drinking. 

670
00:39:45,000 --> 00:39:48,000
Most people come to me and never
drink water and imagine they 

671
00:39:48,000 --> 00:39:50,400
never drank water. 
They never drank water, they 

672
00:39:50,400 --> 00:39:56,200
drank soda or tea or coffee. 
And so, at that point you have, 

673
00:39:56,700 --> 00:40:00,400
you know, you've heard the 
researchers, it's public. 

674
00:40:00,400 --> 00:40:03,100
It's like it's like scientific 
lure. 

675
00:40:03,100 --> 00:40:09,400
It's like everyone who loses a 
bunch of weight in gains at all 

676
00:40:09,400 --> 00:40:12,700
back in the first year. 
And the reason is all diets 

677
00:40:12,700 --> 00:40:15,100
work. 
The paper they're printed on say

678
00:40:15,100 --> 00:40:17,800
quit the white stuff so they 
restrict the white stuff for a 

679
00:40:17,808 --> 00:40:22,000
certain period of time exercise 
and end up losing some weight 

680
00:40:22,000 --> 00:40:25,700
but why they can't keep it off. 
That's 90% of people gained it 

681
00:40:25,700 --> 00:40:29,300
all back. 
And then some is because when a 

682
00:40:29,300 --> 00:40:32,100
divorce comes up, when a 
financial crisis, comes up, when

683
00:40:32,100 --> 00:40:37,700
a covid comes up, people fall 
back to their go to emotional 

684
00:40:37,700 --> 00:40:40,900
management system, which has 
been run by flour and sugar. 

685
00:40:40,900 --> 00:40:46,500
Sugar since they were in the 
womb and again podcast, I park 

686
00:40:46,500 --> 00:40:50,500
for people to understand this 
lead it up with the discussion 

687
00:40:50,500 --> 00:40:56,100
that we had and then kind of cap
it off with this idea that is 

688
00:40:56,100 --> 00:40:59,500
talking about all the other 
Concepts, we've talked about 

689
00:40:59,500 --> 00:41:03,500
much harder for people to 
understand and accept it until 

690
00:41:03,500 --> 00:41:06,200
they lived it and lived it with 
a guide. 

691
00:41:06,200 --> 00:41:10,800
Meaning, when you quit for three
week, two weeks, and you're on 

692
00:41:10,800 --> 00:41:15,800
your Own here like starting to 
be weepy one day for no reason, 

693
00:41:15,800 --> 00:41:19,300
you know, you just don't 
understand what's going on with 

694
00:41:19,300 --> 00:41:23,200
you. 
And look, I mean, I don't want 

695
00:41:23,200 --> 00:41:25,500
to get too deep into the 
psychology of it all, but 

696
00:41:25,500 --> 00:41:30,500
genuinely stuff that you've 
stuffed down for years trauma, 

697
00:41:30,500 --> 00:41:34,200
abuse bullying. 
It doesn't have to be sexual 

698
00:41:34,200 --> 00:41:40,300
abuse or violence, sexual or 
physical violence, but anything 

699
00:41:40,300 --> 00:41:43,800
that You have not dealt with 
emotionally, will begin to 

700
00:41:43,800 --> 00:41:48,200
resurface again once you 
eliminate the product products 

701
00:41:48,700 --> 00:41:55,900
and that unguided is why people 
can never succeed on diets 

702
00:41:55,900 --> 00:42:00,200
quote-unquote and diet step 
require a lot of okay that's not

703
00:42:00,200 --> 00:42:03,600
even a diet, the requires all 
diets are no flour, no sugar. 

704
00:42:03,600 --> 00:42:07,700
That's how you lose weight 
period end of story and every 

705
00:42:07,700 --> 00:42:10,800
99% of all diets are ever 
written says the same thing. 

706
00:42:11,000 --> 00:42:13,900
Got a bunch of other things 
around them like whatever some 

707
00:42:13,900 --> 00:42:16,600
food plan or some exercise plan,
but at the end of the day, 

708
00:42:16,600 --> 00:42:20,900
that's what they say. 
And so when that happens folks 

709
00:42:20,900 --> 00:42:24,000
are like where am I? 
What is this world that I just 

710
00:42:24,000 --> 00:42:27,900
been transported to because I'm 
21 days abstinent sugar and 

711
00:42:27,900 --> 00:42:31,500
flour and you know they can't 
handle a kid crying. 

712
00:42:31,500 --> 00:42:32,800
They can't handle a boss 
yelling. 

713
00:42:32,800 --> 00:42:36,000
They can't handle anything 
because they're used to going to

714
00:42:36,000 --> 00:42:37,700
the candy machine to deal with 
that. 

715
00:42:38,500 --> 00:42:43,100
I know this is and can Stop me 
at this is getting crazy but 

716
00:42:43,100 --> 00:42:47,100
it's the real facts of, you 
know, tens of thousands of 

717
00:42:47,100 --> 00:42:49,000
detoxes that we've completed. 
Now. 

718
00:42:49,400 --> 00:42:52,500
People tell the same stories on 
the other side. 

719
00:42:52,800 --> 00:42:57,000
You know, they get 90 days, 120 
days of 100% abstinence. 

720
00:42:57,000 --> 00:42:59,700
And they say to myself 
themselves, I can't believe. 

721
00:42:59,700 --> 00:43:03,300
I used to think this way they're
literally and I'm getting heart.

722
00:43:03,300 --> 00:43:08,500
I've been getting harder on this
where People do literally don't 

723
00:43:08,500 --> 00:43:13,600
have the mental capacity, to 
make the decisions necessary to 

724
00:43:13,700 --> 00:43:19,000
abstain until they get 90 or 120
days in. 

725
00:43:19,200 --> 00:43:20,800
Then there's slapping their head
going. 

726
00:43:20,800 --> 00:43:23,100
How could I have ever thought 
that? 

727
00:43:23,100 --> 00:43:27,600
I could stop using sugar every 
morning for 10 years and then 

728
00:43:27,600 --> 00:43:32,000
continue at 4:00 every day. 
How is this possible that my 

729
00:43:32,000 --> 00:43:35,900
brain was able to do that 
continuously over 10 years or Or

730
00:43:36,800 --> 00:43:38,500
I don't know. 
I get on my soap, I'm sorry, 

731
00:43:38,500 --> 00:43:40,200
I'll get off. 
No, no, that makes sense. 

732
00:43:40,200 --> 00:43:43,700
I mean, I've talked to several 
people that it's always bothered

733
00:43:43,700 --> 00:43:48,100
me that they can see incredible 
progress and then something will

734
00:43:48,100 --> 00:43:49,500
happen. 
I won't hear from him for a 

735
00:43:49,508 --> 00:43:53,400
while, they'll go off the rails 
and then they're back worse than

736
00:43:53,400 --> 00:43:56,000
when they started. 
And I mean, it's like The 

737
00:43:56,000 --> 00:44:00,300
Addictive mind and it's 
interesting, but it's sad to see

738
00:44:00,300 --> 00:44:03,300
unfold firsthand for sure. 
Yeah, no. 

739
00:44:03,300 --> 00:44:06,700
It's hard as tough to watch it 
really is because it was like, 

740
00:44:06,700 --> 00:44:11,700
you know, 20, whatever I mean 
it's been over 30 35, now years 

741
00:44:11,700 --> 00:44:16,500
of recovery watching my family, 
my friends deal with a drug or 

742
00:44:16,500 --> 00:44:21,900
alcohol addiction, you know, in 
the sugar things the same. 

743
00:44:22,000 --> 00:44:25,200
I mean, I'm telling you just 
five minutes in my inbox, five 

744
00:44:25,200 --> 00:44:28,800
minutes on my instant messenger.
These people with hundreds of 

745
00:44:28,800 --> 00:44:32,100
pounds to lose losing Limbs and 
they can't stop it. 

746
00:44:32,500 --> 00:44:34,500
They say they're going to die 
but they can't stop, they don't 

747
00:44:34,500 --> 00:44:39,000
drink, they don't and the most 
telling thing, Robert, the most 

748
00:44:39,000 --> 00:44:43,400
telling thing is, I was an 
anonymous guy about my drug and 

749
00:44:43,400 --> 00:44:44,800
alcohol, so my parents were 
alive. 

750
00:44:44,800 --> 00:44:46,900
I don't know why that mattered, 
but it did, I guess. 

751
00:44:47,500 --> 00:44:52,000
And, you know, I said, I never 
talked about my alcoholism. 

752
00:44:52,000 --> 00:44:57,300
So, when I started talking about
it two or three years ago in 

753
00:44:57,300 --> 00:45:03,700
public, I had this huge flood of
people who Had been 5 10, 15 

754
00:45:03,700 --> 00:45:09,000
years sober, who could not put 
down the sugar and to a, man, to

755
00:45:09,000 --> 00:45:12,800
a woman, every single one of 
them said quitting, the sugar 

756
00:45:12,800 --> 00:45:16,100
was and is harder than the drugs
that they quit and the alcohol 

757
00:45:16,100 --> 00:45:18,600
that they quit. 
These are people Savvy and 

758
00:45:18,600 --> 00:45:22,600
addiction have quit. 
You know what other people call 

759
00:45:22,600 --> 00:45:26,600
quote, unquote hard drugs, but 
they were never able to quit the

760
00:45:26,600 --> 00:45:29,100
sugar and they had tried. 
They've been to the food groups.

761
00:45:29,100 --> 00:45:32,100
They've been whatever someone 
been to treatment. 

762
00:45:32,500 --> 00:45:34,800
And they just still could put 
the sugar down, you know. 

763
00:45:35,200 --> 00:45:39,000
Yeah. 
What's your take on highly? 

764
00:45:39,300 --> 00:45:43,800
I mean really incredibly sugary 
tasting substances, like a lot 

765
00:45:43,800 --> 00:45:46,600
of these artificial sweeteners 
and even some natural sweeteners

766
00:45:47,500 --> 00:45:50,000
that are not going to have near 
the impact from the glycemic. 

767
00:45:50,000 --> 00:45:53,100
Index standpoints, you're not 
going to get near the glucose or

768
00:45:53,200 --> 00:45:54,800
probably not near the insulin 
response. 

769
00:45:55,000 --> 00:45:57,500
But you're still going to have 
that massive dopamine hit from 

770
00:45:57,500 --> 00:45:59,300
something like a u. 
Looks for instance. 

771
00:45:59,800 --> 00:46:04,200
Yeah. 
Not a fan and I'll tell you why.

772
00:46:04,200 --> 00:46:07,900
Because of years of experience 
that it's like, Pavlov's dogs 

773
00:46:07,900 --> 00:46:11,100
wired together, fire together. 
What we're trying to move you 

774
00:46:11,100 --> 00:46:13,400
away from is that the taste of 
sweetness? 

775
00:46:13,700 --> 00:46:16,400
And once you give me and I liked
your, you know, we work with 

776
00:46:16,400 --> 00:46:18,200
that turn. 
Those terms to a moderator and 

777
00:46:18,200 --> 00:46:20,400
abstainer, right? 
Some people can't moderate. 

778
00:46:20,500 --> 00:46:21,900
Some people have to be 
abstainers. 

779
00:46:22,200 --> 00:46:25,900
And so if you give it, if you 
give someone a hundred 90, or 

780
00:46:25,900 --> 00:46:31,500
120 days of 100%, abstinence 
macadamia nuts, taste like candy

781
00:46:31,500 --> 00:46:33,800
peppers are Sweet carrots are 
sweet. 

782
00:46:33,800 --> 00:46:40,200
It's like we literally reset in 
all of our work, we try and 

783
00:46:40,200 --> 00:46:47,800
reset the natural taste buds and
reception to sweetness back to 

784
00:46:47,800 --> 00:46:52,400
the original factory settings. 
And this is like those sweet 

785
00:46:52,400 --> 00:46:55,100
things and people don't like my 
drug analogies. 

786
00:46:55,100 --> 00:46:59,200
But people that have drank 
people that are have, they'll 

787
00:46:59,200 --> 00:47:01,400
get this. 
And and a lot of people now that

788
00:47:01,400 --> 00:47:03,500
have recovered from Sugar 
addiction, they can get it. 

789
00:47:03,500 --> 00:47:05,800
To is like, if you're drinking 
beer, you're looking for 

790
00:47:05,800 --> 00:47:07,300
whiskey, you're drinking 
whiskey, you're looking for 

791
00:47:07,300 --> 00:47:10,100
cocaine, the same thing here, 
when your brand hits that 

792
00:47:10,100 --> 00:47:16,900
sweetness likely, like Pavlov's 
dogs, your concoction, whatever 

793
00:47:16,900 --> 00:47:20,800
it is, had the artificial 
sweeteners and the regular 

794
00:47:20,800 --> 00:47:22,700
sugar. 
So when your body gets the 

795
00:47:22,700 --> 00:47:26,900
artificial sweeteners, they 
start thinking about the real 

796
00:47:26,900 --> 00:47:29,400
thing and they want that 
dopamine that more powerful 

797
00:47:29,400 --> 00:47:33,000
dopamine hit and it's the 
Cravings that Trying to put to 

798
00:47:33,000 --> 00:47:36,500
rest the physical Cravings first
and emotional craving. 

799
00:47:36,500 --> 00:47:38,900
Second, the work goes, very 
simply. 

800
00:47:38,900 --> 00:47:41,700
Let's get you off the stuff 
physically and then we spend the

801
00:47:41,700 --> 00:47:47,200
next literally 365 days get you 
off the emotional and, and most 

802
00:47:47,200 --> 00:47:50,800
of our slips. 
Most of our recidivism happens. 

803
00:47:50,900 --> 00:47:54,200
When folks have what you're 
describing. 

804
00:47:54,500 --> 00:47:58,000
Oh was sugar-free candy or this,
that and the other sugar-free, 

805
00:47:58,200 --> 00:48:01,900
the worst offenders. 
And I believe this to be true. 

806
00:48:02,300 --> 00:48:07,600
Sliding under the FDA rule with 
called natural flavors. 

807
00:48:07,800 --> 00:48:10,200
These are these flavored Waters,
right? 

808
00:48:10,300 --> 00:48:13,000
Where you're seeing somebody 
pound in 10 a day and I'm like 

809
00:48:13,300 --> 00:48:16,700
that's because I believe in, you
know, I'm trying to get a food 

810
00:48:16,700 --> 00:48:19,200
lab to take my business but they
don't want to because their 

811
00:48:19,200 --> 00:48:20,700
business goes from the food 
industry. 

812
00:48:20,700 --> 00:48:23,500
They not going to bite the hand 
that feeds them is that. 

813
00:48:24,300 --> 00:48:26,500
I think there's fructose in it. 
I think there's crystalline 

814
00:48:26,500 --> 00:48:29,800
fructose in those things. 
There's at least the stuff the 

815
00:48:29,800 --> 00:48:31,700
substances you described in 
there. 

816
00:48:32,500 --> 00:48:35,700
Artificial stuff that makes it 
so terribly sweet. 

817
00:48:35,700 --> 00:48:39,400
Now, this is supposed to be 
flavored water or something is 

818
00:48:39,400 --> 00:48:42,400
terribly sweet. 
But we find that this is one of 

819
00:48:42,400 --> 00:48:45,500
the largest reasons of 
recidivism or following back or 

820
00:48:45,500 --> 00:48:48,900
falling out falling off. 
The wagon, is they tried these 

821
00:48:48,900 --> 00:48:53,300
things, you know, so it's really
more, again, back to the brain 

822
00:48:53,300 --> 00:48:56,100
science than it is the physical.
Yeah, no, I agree. 

823
00:48:56,100 --> 00:48:58,700
I feel like if someone can 
moderate the sweetness and it's 

824
00:48:58,700 --> 00:49:02,000
not an issue at all, you know, 
gravitating towards more of a 

825
00:49:02,300 --> 00:49:05,500
Natural, lower glycemic, index 
sweeteners, probably much much 

826
00:49:05,500 --> 00:49:08,700
better than just, you know, a 
lot of added sugars for sure. 

827
00:49:08,700 --> 00:49:11,400
But if someone has an addiction 
to that sweetness, that dopamine

828
00:49:11,400 --> 00:49:14,800
hit, that comes with it, simply 
avoiding any, you know, 

829
00:49:14,800 --> 00:49:17,300
incredibly intensely sweet 
thing. 

830
00:49:17,300 --> 00:49:20,400
Regardless of the substance of 
sweetening it is probably going 

831
00:49:20,400 --> 00:49:24,000
to be key. 
It is, it is absolutely. 

832
00:49:24,000 --> 00:49:27,300
I mean, proven to us time and 
time again. 

833
00:49:27,900 --> 00:49:30,000
I just like everybody wants 
wiggle room. 

834
00:49:30,000 --> 00:49:32,000
Everybody wants to wiggle room 
and I know. 

835
00:49:32,200 --> 00:49:35,600
It's hard, what I'm proposing is
hard but it's like any 

836
00:49:35,600 --> 00:49:37,600
experiment, like it, like the 
weightlifting if you're going to

837
00:49:37,600 --> 00:49:42,000
like you don't expect to be big 
in like a week or two, right? 

838
00:49:42,000 --> 00:49:45,300
It's like got to give it a year.
Gotta Give it six. 

839
00:49:45,300 --> 00:49:46,700
You know, you got to give it 
some time. 

840
00:49:47,100 --> 00:49:50,200
Same thing here. 
Your three four decades into 

841
00:49:50,200 --> 00:49:55,200
this thing and you're expecting 
a change like right away, both 

842
00:49:55,200 --> 00:49:57,700
your weight, and your health and
everything right away. 

843
00:49:57,700 --> 00:49:59,800
So you kind of give it a little 
time and you got to give it. 

844
00:50:00,300 --> 00:50:02,900
I called that N1 experiment you 
Got to get it. 

845
00:50:03,100 --> 00:50:06,100
Like if you were to go to a 
doctor for a, what do you call 

846
00:50:06,100 --> 00:50:08,700
it a scratch test for an 
allergy, right? 

847
00:50:08,700 --> 00:50:12,200
It scratch it for ragweed and 
pollen all this stuff and see if

848
00:50:12,200 --> 00:50:15,100
you're allergic to it, right? 
Well my scratch tests are 

849
00:50:15,100 --> 00:50:19,800
scratch, test is very simple, 
just give me 90 days or 120 days

850
00:50:19,800 --> 00:50:21,700
of 100%. 
Absence of. 

851
00:50:21,800 --> 00:50:25,700
I'd say it's called, I'd say by 
into my keys little fantasy, 120

852
00:50:25,700 --> 00:50:28,300
days of absent. 
And look, will refund. 

853
00:50:28,300 --> 00:50:29,700
All your misery of it doesn't 
work. 

854
00:50:29,700 --> 00:50:31,600
It doesn't work. 
If you don't find some kind of 

855
00:50:31,600 --> 00:50:33,700
change. 
If you do not happy with it will

856
00:50:33,700 --> 00:50:36,800
give all your money but you 
know, it's kind of a joke, you 

857
00:50:36,808 --> 00:50:39,100
know. 
I'll refund your weight loss, 

858
00:50:39,100 --> 00:50:42,400
you know whatever yeah, yes I 
know it but no, it wasn't. 

859
00:50:42,400 --> 00:50:46,600
No, it's not, it's not a hard 
experiment and what we find the 

860
00:50:46,600 --> 00:50:51,100
early adopters are I was, is 
that the early adopters are kind

861
00:50:51,100 --> 00:50:54,200
of pioneers anyway and whatever 
their life is you know out of 

862
00:50:54,200 --> 00:50:57,700
their first one to go to college
the first one to be Excel at a 

863
00:50:57,700 --> 00:51:01,000
sport whatever, they were kind 
of pioneers anyway and they're 

864
00:51:01,000 --> 00:51:04,100
willing. 
To these early adopters, they 

865
00:51:04,100 --> 00:51:09,100
call it intact to jump out there
and say, okay, I'll take you up 

866
00:51:09,100 --> 00:51:11,300
on your bet. 
Let's try it and then they 

867
00:51:11,300 --> 00:51:14,000
succeed. 
So yeah, no, I totally agree, 

868
00:51:14,000 --> 00:51:15,700
man. 
I think, I think this is 

869
00:51:15,700 --> 00:51:17,900
something that needs to be 
brought to the Forefront of 

870
00:51:17,908 --> 00:51:20,900
people's attention. 
Like for me, it's liberating to 

871
00:51:20,900 --> 00:51:25,400
know that no type of food 
substance or any substance has a

872
00:51:25,400 --> 00:51:26,800
hold on me. 
Like if I had to point to 

873
00:51:26,800 --> 00:51:30,100
addiction, I have it would be 
probably training like weight 

874
00:51:30,100 --> 00:51:32,000
training like if I did not, wait
train. 

875
00:51:32,300 --> 00:51:36,200
I would go crazy but I feel like
I know that's a much healthier 

876
00:51:36,200 --> 00:51:39,500
addiction as far as addictions 
and go and they being a slave to

877
00:51:39,500 --> 00:51:42,900
any type of food group. 
My Sam is walking and I have to 

878
00:51:42,900 --> 00:51:44,700
walk. 
I forget, two days in three 

879
00:51:44,700 --> 00:51:48,600
days, I'm I start to, you know, 
get a little squirrelly. 

880
00:51:48,800 --> 00:51:52,900
Yeah. 
And again I think it's a, you 

881
00:51:52,900 --> 00:51:55,100
know, it's a training of the 
true dopamine system. 

882
00:51:55,100 --> 00:51:58,300
You know, the one that's you 
were supposed to be the way that

883
00:51:58,300 --> 00:52:02,500
you were supposed to be using 
the system because in 10 There's

884
00:52:02,500 --> 00:52:06,900
about Lucien, we were active 10 
hours a day, five hours a day, 

885
00:52:07,000 --> 00:52:09,600
in some way, shape or form and 
so it, you know, we didn't 

886
00:52:09,600 --> 00:52:13,500
really need any other, we didn't
need a manual manipulation of 

887
00:52:13,508 --> 00:52:16,600
the dopamine with the drug and 
we didn't need something. 

888
00:52:16,900 --> 00:52:18,500
Because our body took care of 
all that. 

889
00:52:18,500 --> 00:52:22,200
You know, I think another really
important factor is that if you 

890
00:52:22,200 --> 00:52:28,000
remove some type of you know, 
dopamine, hi you need to replace

891
00:52:28,000 --> 00:52:31,900
that with something is like if 
like people don't like feeling 

892
00:52:31,900 --> 00:52:34,600
like They're sacrificing it. 
They if they take something away

893
00:52:34,600 --> 00:52:35,800
they need to replace it with 
something. 

894
00:52:35,800 --> 00:52:38,200
So for me, like I used to 
struggle with with eating 

895
00:52:38,200 --> 00:52:43,300
disorders and what I found to be
more rewarding was replacing 

896
00:52:43,300 --> 00:52:45,800
that with, you know, what I'm 
doing with business and 

897
00:52:45,800 --> 00:52:47,400
everything. 
Like, I feel like I'm making an 

898
00:52:47,400 --> 00:52:50,600
impact with my community, with a
business with my brand. 

899
00:52:50,600 --> 00:52:54,700
And I get a higher high from 
that than I ever got from the, 

900
00:52:54,800 --> 00:52:58,500
you know, the, the selfish 
temporary high from binging on 

901
00:52:58,500 --> 00:53:00,400
foods. 
And I feel like I replaced one, 

902
00:53:00,400 --> 00:53:02,000
dopamine with a much better 
dopamine. 

903
00:53:02,600 --> 00:53:06,600
And that's that's given mine me.
The ability to just, you know, 

904
00:53:06,600 --> 00:53:08,700
stand the test of time and keep 
doing and sticking with it. 

905
00:53:09,600 --> 00:53:13,800
Well, I can't agree more, I'm 
100% and that's why people like 

906
00:53:13,800 --> 00:53:18,500
yourself need to continue to 
tell the story because it's not,

907
00:53:19,900 --> 00:53:22,900
it's a very common construct in 
the world of alcohol and drugs. 

908
00:53:22,900 --> 00:53:26,100
Again K Street Washington d.c. 
nonprofits. 

909
00:53:26,100 --> 00:53:29,900
Big ones, you know big multi 
hundred million dollar kind of 

910
00:53:30,800 --> 00:53:34,800
stigma reduction For drug and 
alcohol stuff and their only 

911
00:53:34,800 --> 00:53:38,000
real PR work. 
It to spread the message. 

912
00:53:38,000 --> 00:53:40,500
Is that more people like 
yourself? 

913
00:53:40,500 --> 00:53:45,700
Tell the story because it's hard
to see the other side of a 

914
00:53:45,700 --> 00:53:48,200
hundred pound weight loss. 
When you're weighing 100 pounds 

915
00:53:48,200 --> 00:53:51,700
extra, you know, you can't 
really tell until you talk to 

916
00:53:51,700 --> 00:53:54,000
someone. 
I always talk about the 

917
00:53:54,000 --> 00:53:57,600
proverbial person who lost 100 
pounds or 200 pounds. 

918
00:53:57,600 --> 00:54:00,900
That person didn't talk about 
the food, they didn't talk about

919
00:54:00,900 --> 00:54:03,800
the exercise. 
Talked about the emotional 

920
00:54:03,800 --> 00:54:08,000
management recovery system 
change, they had to go through, 

921
00:54:08,400 --> 00:54:11,000
they had to start dealing with 
things different, their parents,

922
00:54:11,000 --> 00:54:14,400
their relationship, they think, 
life had to change in that realm

923
00:54:14,600 --> 00:54:17,600
for them to stay off the sugar. 
So people are like, wait a 

924
00:54:17,607 --> 00:54:19,600
minute, what the hell's that got
to do with food? 

925
00:54:19,600 --> 00:54:21,100
What's that got to do with my 
weight? 

926
00:54:21,500 --> 00:54:24,400
It has everything to do with 
your weight and the only way 

927
00:54:24,400 --> 00:54:27,600
that other people, get that 
information download is that 

928
00:54:27,600 --> 00:54:30,100
someone else tells them the 
story and you look at the 

929
00:54:30,100 --> 00:54:32,900
picture of them a hundred pounds
ago, And they're standing right 

930
00:54:32,900 --> 00:54:35,800
in front of you at a normal 
sized body, right? 

931
00:54:35,800 --> 00:54:38,100
Or or a right size body for 
them. 

932
00:54:38,100 --> 00:54:42,700
I don't like the word normal. 
But yeah, I mean it you got to 

933
00:54:42,700 --> 00:54:45,500
keep telling the story and 
that's what the you know, our 

934
00:54:45,500 --> 00:54:48,300
work is about and obviously I 
can tell you our work is about 

935
00:54:48,300 --> 00:54:52,600
is to just keep telling the 
story because eventually people 

936
00:54:52,600 --> 00:54:55,300
ask me what's your business 
model like and I tell them I 

937
00:54:55,300 --> 00:55:00,100
sort for people who are ready 
because I'm not going to mention

938
00:55:00,100 --> 00:55:03,700
anybody of anything and I'm not 
changing Did anybody there ready

939
00:55:03,700 --> 00:55:05,800
to hear the message? 
So I just got to keep telling 

940
00:55:05,800 --> 00:55:07,600
the message. 
That's what it's all about, man.

941
00:55:07,600 --> 00:55:11,300
Like once you see this I like 
you said yet, you feel you feel 

942
00:55:11,400 --> 00:55:13,400
like you've got your life back 
and so liberating that you're 

943
00:55:13,400 --> 00:55:14,800
compelled to share it with 
others. 

944
00:55:14,800 --> 00:55:17,500
And I mean when you're 
passionate about something like 

945
00:55:17,500 --> 00:55:20,100
that that passion seeps through 
in the messaging and people can 

946
00:55:20,100 --> 00:55:23,400
tell it you know. 
First first glance the first 

947
00:55:23,400 --> 00:55:25,900
time they're exposed to it like 
it's it's so incredibly 

948
00:55:25,900 --> 00:55:30,100
transparent that it's that's 
that's what people that's where 

949
00:55:30,100 --> 00:55:31,900
fulfillment in life comes from a
my opinion. 

950
00:55:32,000 --> 00:55:34,100
Been able to do something and 
make a difference in other 

951
00:55:34,107 --> 00:55:36,400
people's lives because you're so
passionate about it and they see

952
00:55:36,400 --> 00:55:38,100
the success that you've 
experienced with it and they 

953
00:55:38,100 --> 00:55:40,100
want that for themselves and you
help them achieve. 

954
00:55:40,100 --> 00:55:43,100
That that's what brings my life 
of a mood for sure. 

955
00:55:44,700 --> 00:55:47,800
Yeah, I mean Pete I always used 
to think guys like Tony Robbins 

956
00:55:47,800 --> 00:55:50,200
and whatever. 
You know, I had a career that 

957
00:55:50,200 --> 00:55:52,000
was focused on making money, 
right? 

958
00:55:52,400 --> 00:55:57,300
And I always thought this idea 
that they were just talking so 

959
00:55:57,300 --> 00:56:02,200
they could sell their programs 
that the better reward in life 

960
00:56:02,200 --> 00:56:06,500
is to help someone else do 
something they want to do and to

961
00:56:06,500 --> 00:56:09,800
help them improve their life and
have somebody come up to you 

962
00:56:09,800 --> 00:56:13,300
call you email, you testimonial 
whatever. 

963
00:56:14,200 --> 00:56:19,000
And I can affirmatively tell 
you, that's true, making money 

964
00:56:19,000 --> 00:56:25,700
or helping somebody the feeling 
of reward is much better helping

965
00:56:25,700 --> 00:56:29,700
somebody and them understand 
ma'am, kind of percent when 

966
00:56:29,700 --> 00:56:31,400
you're fighting the good fight 
and brother, keep doing what 

967
00:56:31,400 --> 00:56:33,400
you're doing. 
Well, thank you. 

968
00:56:33,400 --> 00:56:36,800
I mean you're also keep it, you 
know, keep the message going in 

969
00:56:36,800 --> 00:56:40,900
your, you know, it all starts 
with it's funny because people 

970
00:56:40,900 --> 00:56:45,800
come to, you know, come to me. 
Me wanting to know an exercise 

971
00:56:45,800 --> 00:56:49,400
plan and a food plan, right? 
And then I have to kind of 

972
00:56:49,400 --> 00:56:51,900
download what we've been 
discussing a little bit and they

973
00:56:52,100 --> 00:56:54,200
still kind of don't get it takes
a while. 

974
00:56:54,600 --> 00:56:57,400
So I think a lot of people will 
be coming to you first for that.

975
00:56:57,400 --> 00:57:01,400
So hopefully we can, you know, 
you can add this information to 

976
00:57:01,400 --> 00:57:03,200
your toolbox. 
Yeah, for sure. 

977
00:57:03,200 --> 00:57:06,200
Absolutely. 
Well, I'll definitely be taking,

978
00:57:06,200 --> 00:57:09,000
you know, put it online and 
spread that information. 

979
00:57:09,000 --> 00:57:11,600
So that's that's what with of 
our intentions. 

980
00:57:11,800 --> 00:57:16,000
Where can people go to find out?
More about you, in the So sugar 

981
00:57:16,000 --> 00:57:19,300
addiction.com, it's a good URL 
man. 

982
00:57:19,300 --> 00:57:20,500
You did right by getting that 
one. 

983
00:57:22,000 --> 00:57:24,600
I just bought sugar by probably,
by the time of somebody's listen

984
00:57:24,600 --> 00:57:26,600
to this later. 
I also get can go to Sugar 

985
00:57:26,600 --> 00:57:31,000
Detox.com. 
So I'm all in and this message. 

986
00:57:31,100 --> 00:57:32,600
Nice. 
And also if people are 

987
00:57:32,600 --> 00:57:36,200
interested the quit sugar Summit
yearly has the biggest of the 

988
00:57:36,200 --> 00:57:42,200
big I mean lustig tubs how we 
had Judy Collins the famous 

989
00:57:42,200 --> 00:57:43,900
singer on last time because 
she's been off. 

990
00:57:44,000 --> 00:57:48,200
Sugar for 30 years so they know 
they can go there and check it 

991
00:57:48,200 --> 00:57:50,000
out twice a year. 
That's a lot of fun. 

992
00:57:50,000 --> 00:57:51,700
A lot, a lot of good information
there. 

993
00:57:51,700 --> 00:57:55,100
So any of those places heck you 
had. 

994
00:57:55,500 --> 00:57:57,000
Yeah. 
Well Mike I can't thank you 

995
00:57:57,000 --> 00:57:58,700
enough for taking time to jump 
on here with me, man. 

996
00:57:58,700 --> 00:58:00,000
Like I said, you're doing what's
right? 

997
00:58:00,000 --> 00:58:02,500
You're making a difference. 
So, keep doing what you're doing

998
00:58:02,600 --> 00:58:04,200
and if there's ever anything I 
can do to help, just let me 

999
00:58:04,207 --> 00:58:06,400
know. 
Well, thank you for so much for 

1000
00:58:06,400 --> 00:58:07,300
having me. 
I appreciate it. 

1001
00:58:07,300 --> 00:58:09,500
Keep up the good work, 
absolutely take care.