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We're rolling Rock and rolling. 
Rock and Rolling, Did you know? 

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The man. 
It's not a really good fashion 

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statement to have brown and 
black at the same time. 

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I was never. 
I've never been known for my 

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fashion since. 
Yeah, actually, what I. 

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Hear blue joggers on too. 
So you gonna wanna talk about 

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those? 
Blue. 

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You're just totally blue. 
Gray. 

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Brown. 
The other day Rigel wanted half 

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of his pyjamas in a certain 
stripe and the other half of his

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pajamas in a different stripe. 
So. 

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They were like like this, like 
conflicting. 

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And it was like totally 
different colour scheme. 

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And he had like a big beach sun 
hat on. 

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Yeah, he would look like Google 
for sure. 

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Just. 
Just clashing. 

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Clashing, clashing fashion. 
Anyways, I just got into eating 

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the peanut butter tally brick. 
I got into progress picks. 

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Start the day off right man. 
Got a good lifting this morning.

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We did some inverted leg press, 
which I like. 

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What else do we do today? 
A heavy on pull downs, pull 

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downs, chest. 
I mean, we do full body, so 

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yeah, we do a push, we do a 
pull, we do a shoulder, we do a 

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core, we do a leg, and then 
sometimes we do a calf also. 

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Yeah. 
And we also do a bicep and a 

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tricep. 
Are you down to start working 

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out in the gym as soon as that 
shower's in? 

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We'll have to see how I can 
rearrange my scheduling just 

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because my dogs would be, you 
know, usually, usually we go to 

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the gym for an hour or so and I 
go home and I have another 45 

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minutes or so to let them out, 
get them fed, take them on a 

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walk. 
But if we're coming straight 

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here in the morning, that will 
erase that opportunity. 

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So I have to figure out how I 
can. 

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You can leave earlier in the 
afternoon or you could we could 

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work out a little later like we 
could work out at 6 instead of 

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5. 
That's true. 

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Six to seven. 
Yeah. 

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I mean, it it, it's totally 
doable, we'll just figure it 

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out. 
What else is new? 

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We got a whole bunch of last 
time I recorded a work podcast, 

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we recorded it the day after we 
recorded the price change 

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announcement, but the price 
change announcement had yet had 

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not yet been published. 
So we didn't know what any of 

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the feedback was going to be 
like. 

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So I was kind of sweating a 
little bit to see how that was 

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received. 
But then that e-mail and video 

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went out last Thursday, and I 
was overwhelmed with how much 

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positive people they got me. 
Like it was ton of support. 

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Ton of support, like I said it, 
I think on the last one, but I 

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would put my audience, my 
customer base up against 

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anybody's like we're not the 
biggest, but man, we're the best

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100%. 
Everyone's like, man, the the 

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way that you are so transparent 
and informative and you're 

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letting us know that you're you 
would rather still keep the high

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quality ingredients and have to 
increase the price versus the 

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opposite, which would be so just
swapping them all for crap 

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ingredients to make more money 
and leave the prices. 

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I think everyone just really, 
really respects that and the 

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people who are our target 
audience are the kind of people 

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who would respect that. 
So it's perfect. 

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And The thing is, it's like 
people that have followed along 

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from the beginning, like they 
know me. 

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They know me pretty well. 
Like they know me really well. 

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They know that we slept on a 
freaking warehouse floor for 

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three years to build this 
business. 

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They know that I'm not doing it 
just to rake in a bunch of 

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profits and retire. 
Like I'm not trying to build the

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business to have like a buy out.
Like I'm trying to build it to 

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make a difference. 
And they know that I'm not 

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trying to take advantage of 
anybody. 

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They just know that it is what 
it is and I can't shoulder those

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costs anymore without changing 
my cost. 

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So yeah, I was overwhelmingly 
pleased with how much positive 

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support we got. 
Like I didn't, we didn't even 

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get any negative comments 
really. 

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I mean, we had like a couple 
people that are like a. 

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Couple randoms. 
A couple, but like I mean 99% 

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positive for sure, which is just
awesome. 

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And I think, and I think the 
people who are going to maybe 

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fall off or are no longer able 
to afford it or prioritize it 

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are the people who haven't been 
with us for very long. 

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Because the people who have a 
lot of the commentary from those

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folks was that, you know, I may 
not be able to buy as many, but 

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I'm going to keep buying them. 
Like I'm not going anywhere. 

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My kids love them, my family 
loves them. 

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We take them here and there and 
everything. 

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Somebody else made a pretty cool
comment as well on the Facebook.

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They're like, I still buy them, 
I buy them to support y'all but 

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I often times make my own too. 
But there's no point in me doing

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that because it's cheaper to buy
them even with the price 

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increase. 
And I'm like, yeah, man, 100%. 

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He's like, his comment back was 
like, just do the math 1 LB of 

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cacao but on Amazon was like 37 
bucks. 

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And he's right. 
Like, like I get the wholesale 

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pricing because I'm buying so 
much of it. 

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If you were to buy your own 
ingredients and make it at home,

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like it would legitimately cost 
more, even with the price 

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increase that we're going to 
pull. 

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Out, right, right. 
So once you start pricing out 

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the same ingredients and same 
quality ingredients, everyone's 

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like, Oh yeah, I can just get a 
whey protein and throw it in 

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there. 
Yeah, you can get a cheap 

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garbage whey protein, but that's
not what we're using. 

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Yep, 100% yeah. 
Anyways, there's then we had. 

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I bought a a bunch of the guys 
in my men's Bible study group on

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Thursday wanted to get higher 
quality meat and they've all 

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kind of been, it's kind of cool,
man. 

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Like they asked me all about 
nutrition, like they're trying 

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to get healthier. 
So one of them got in contact 

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with me and I gave him my 
chicken contacts point phone 

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number. 
So like he's been getting a lot 

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of his chicken from him all past
your chicken to feed his family 

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with another guy is like, hey, 
man, I really want to get some 

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beef. 
You know where I can get some 

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beef And I'm like, well, I got a
ton of beef. 

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I don't really need any more 
right now, but I've got a really

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good connection and he's got a 
steer ready to slaughter. 

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I can get that and I've got the 
chest freezer space, so I'll 

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just store it. 
Then you can get it whenever 

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you're able. 
So all these guys are like, 

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yeah, let's just get a get a, 
get a cow. 

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So we bought 2 year grass fed 
finished steer. 

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We got that delivered this 
weekend on Friday I guess. 

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We saw that. 
And then yesterday Crystal and I

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came here, we weighed everything
out. 

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It was like 442 lbs of finished 
beef. 

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There was like 222 one pound 
packages of ground. 

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There's like 23 rib eyes, a 
couple porterhouses, lots of 

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sirloin steak, lots of Chuck 
roast. 

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I got the heart, liver, tongue, 
all that stuff, soup, bones, all

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that jazz. 
And when you math it out, it 

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wound up being $8.14 a pound, 
which is pretty freaking. 

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That's pretty good because 
that's averaged over everything.

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Right. 
That's the whole animal. 

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So like I don't I mean you said 
if you were to get grass 

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finished ground at Whole Foods 
right now it's like 999 1099 

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it's. 
Got to be. 

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I mean you get like the single 1
LB vacuum sealed packages in its

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I want to say it's 10 or 11 
bucks. 

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Probably. 
And then a rib eye is probably 

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like 2529. 25 to 30, yeah. 
So I'm, I'm getting all of that 

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for 814 lbs and I'm just going 
to let them come and pick it up 

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and pay me for it. 
And my, my, I call my folks, 

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they want to get half of it 
because they're going to be here

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a little while before they go 
out sailing again. 

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So that's what I've always 
wanted to do too. 

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I always wanted to eventually 
have enough land to raise my own

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animals, but until then, source 
locally and hunt and whatnot and

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have enough meat where I could 
provide to my family, like my, 

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my parents, my uncles and aunts.
You say aunt or aunt. 

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You just, I mean, you just say 
aunt, but I have said aunt. 

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I normally say ants. 
It's weird. 

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I just said aunt, just that. 
Yeah, Ants. 

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So yeah, I want to be able to 
just give them the quality 

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options. 
And in fact, this was kind of 

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like my first time stepping 
stone and then to do that for my

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folks. 
So I was. 

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Just going to say we you could 
start like a little 

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distributorship here. 
Yeah. 

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You know, just get a pile of 
freezers and. 

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Well, we got the freezers and a 
lot of people, like a lot of 

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people want the quality food, 
but they can't get a whole cow. 

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Because. 
They don't have the space for it

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or whatever. 
For. 

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The money, so I just got it and 
I didn't have the money for it 

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either, but I knew that it was 
all pretty much already spoken 

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for, like everybody wanted it 
already. 

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So I paid for it and they're 
going to pay me back. 

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But I mean, that way everybody 
wins. 

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Like the farmer wins, they win. 
I mean, it's just, it's just 

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good, you know, So it's good. 
Support the little guys. 

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Yeah, Speaking of meat, I'm 
switching my my meals this week.

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What? 
What are your macro? 

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What do I have got you at now? 
I got you. 

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I'm right around 1:50 and 1:50. 
It's like 145 fat, 150 protein 

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somewhere in there. 
They're like almost one to one. 

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Yeah, but it's right around 2000
calories. 

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Yeah, I changed my macros this 
week 'cause I'm still going up 

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in protein. 
I'm at 175 protein this week and

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195 fat. 
OK. 

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So what's your total caloric? 
It's like 2560 or something like

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that, so. 
And you're and you're still 

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climbing or are you kind of 
level? 

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I'm dropping calories, I'm 
increasing protein. 

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OK, so. 
You're you're dropping fat and. 

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00:08:28,520 --> 00:08:32,480
Yeah, yeah. 
So I'll probably be what I'm 

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gonna do this week is I'm gonna 
have my brick. 

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I'm, I'm drying A4 tablespoons 
of heavy cream in my coffee, 

190
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have One Cup of coffee and then 
a brick for my first meal after 

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I train. 
And then tonight for dinner, I'm

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going to have I think 18 ounces 
of ground beef, 8020 roughly 

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some. 
Butter in there or what? 

194
00:08:49,480 --> 00:08:51,600
No, I'm going to do. 
I'm high enough on the protein. 

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00:08:51,600 --> 00:08:53,960
I don't get any butter. 
I'm doing 80, 2018 oz. 

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00:08:53,960 --> 00:08:56,760
And then I'm going to do I think
3 or 4 egg whites is what it 

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wound up being, but I was just 
slamming those egg life ramps 

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00:09:00,160 --> 00:09:04,200
like 6 a day and I just needed 
to have you show me how to make 

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00:09:04,200 --> 00:09:05,440
those mang they're. 
Super easy. 

200
00:09:05,440 --> 00:09:07,920
I don't remember what I mean. 
I could probably scroll back on 

201
00:09:07,920 --> 00:09:10,200
my Instagram, but I made them. 
And that's when Egg Life reached

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00:09:10,200 --> 00:09:12,840
out to me and I got in trouble. 
Yeah, because they, they called 

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me out and they're like, we'll 
have our legal team do whatever 

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00:09:14,840 --> 00:09:16,840
they need to do. 
Please remove all these posts. 

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00:09:16,840 --> 00:09:18,120
Please remove all these 
references. 

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Because you're making your own. 
Because I was making my own and 

207
00:09:20,000 --> 00:09:23,400
I was like, I posted something 
that said make your own egg life

208
00:09:23,400 --> 00:09:25,080
wraps. 
So I probably shouldn't have 

209
00:09:25,080 --> 00:09:27,760
called, like shouldn't have 
tagged them or actually called 

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00:09:27,760 --> 00:09:30,400
them Egg life wraps. 
Should just, you know, egg 

211
00:09:30,400 --> 00:09:32,000
wraps, Whatever. 
Egg crepes, yeah. 

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00:09:32,840 --> 00:09:34,400
But anyway, they're super easy 
to make. 

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00:09:34,840 --> 00:09:38,880
I I had them so dialed in that I
could just whip up like 6 or 8 

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00:09:38,880 --> 00:09:41,360
of them at a time and I would 
just put them on a cooling rack 

215
00:09:41,360 --> 00:09:43,760
and then once they cool then you
can stack them together. 

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00:09:43,840 --> 00:09:45,000
Because you were doing the whole
egg though. 

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00:09:45,280 --> 00:09:45,920
Right. 
Yeah, I was. 

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00:09:46,040 --> 00:09:49,040
I was doing the whole egg, but 
so there's going to be some fat 

219
00:09:49,040 --> 00:09:52,080
in that version because they're 
just using just the egg white. 

220
00:09:52,080 --> 00:09:54,320
So it's pretty much all protein.
Is yours pretty platable though?

221
00:09:54,320 --> 00:09:56,600
Like it doesn't just tear. 
It's exactly like the egg life 

222
00:09:56,600 --> 00:10:00,640
wraps, but I think I used I used
something as a powder like as a 

223
00:10:00,640 --> 00:10:03,520
binding solution. 
Might have been like but. 

224
00:10:04,640 --> 00:10:07,440
Like beef gel? 
I think, I think it was just an 

225
00:10:07,440 --> 00:10:14,360
unflavored protein, an 
isoprotein, just unflavored. 

226
00:10:14,360 --> 00:10:17,680
Like not even a full scoop. 
It was just like a fraction of a

227
00:10:17,680 --> 00:10:20,360
scoop just to give it a little 
bit of grit and it would stick 

228
00:10:20,360 --> 00:10:22,320
together pretty good. 
And then you just let it cook 

229
00:10:22,320 --> 00:10:25,600
completely on one side and then 
real slow and low. 

230
00:10:25,640 --> 00:10:27,960
And then you could flip it for 
just a minute and then take it 

231
00:10:27,960 --> 00:10:31,200
off and dry it or cool it. 
One of my hacks when I was deep 

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00:10:31,200 --> 00:10:36,080
into prep before, like before I 
was even keto, I would get, I'd 

233
00:10:36,080 --> 00:10:39,800
make these massive protein 
pancakes and I would have like a

234
00:10:39,880 --> 00:10:43,160
whole bunch of eggs whisked 
together with, you know, a scoop

235
00:10:43,160 --> 00:10:46,480
to a protein powder. 
And then I had this massive cast

236
00:10:46,480 --> 00:10:49,600
iron skillet and this like 
triple wide spatula. 

237
00:10:49,600 --> 00:10:53,120
And I would pour this concoction
there and then it would rise, it

238
00:10:53,120 --> 00:10:57,120
would rise like 3 inches, 3 
inches, pretty good, pretty good

239
00:10:57,120 --> 00:10:59,280
height. 
The hard part was, yeah, yeah, 

240
00:10:59,280 --> 00:11:02,440
we cook, but you had to flip it.
So like that was the hard part 

241
00:11:02,440 --> 00:11:05,040
'cause like sometimes, you know,
you'd flip it and break right in

242
00:11:05,040 --> 00:11:06,720
the middle. 
So what I I just had to get 

243
00:11:06,720 --> 00:11:08,920
another cast iron skillet and 
I'd put one on top and then flip

244
00:11:08,920 --> 00:11:11,480
the whole thing. 
But yeah, man, I was like the 

245
00:11:11,480 --> 00:11:13,760
protein pancake master there for
a while. 

246
00:11:13,760 --> 00:11:14,400
I. 
Used to do that too. 

247
00:11:14,440 --> 00:11:16,520
I forget what brand it was, but 
there was a, there was a big 

248
00:11:16,520 --> 00:11:19,240
brand back in the day that made 
pancake mix. 

249
00:11:19,520 --> 00:11:22,080
They made bread, they made 
flatbreads. 

250
00:11:22,400 --> 00:11:24,880
What the heck? 
It was the, it wasn't Kodiak. 

251
00:11:24,880 --> 00:11:26,960
It was something, something 
protein. 

252
00:11:28,240 --> 00:11:29,880
I forget, but yeah, I used to 
do. 

253
00:11:29,880 --> 00:11:32,520
I used to do the protein 
pancakes too and like the syrup 

254
00:11:32,520 --> 00:11:34,720
and like the whole works. 
We had that. 

255
00:11:34,720 --> 00:11:36,760
Did you ever see that big waffle
maker that? 

256
00:11:37,200 --> 00:11:38,840
You guys made me truffles in 
that before. 

257
00:11:39,080 --> 00:11:41,200
Yeah, that thing cramped out on 
us a long time ago. 

258
00:11:41,200 --> 00:11:43,440
So she's been craving truffles 
because she's pregnant and 

259
00:11:43,440 --> 00:11:45,840
that's what she's craving. 
But I need to find another one 

260
00:11:45,960 --> 00:11:49,040
because like the the little at 
home waffle makers are pretty 

261
00:11:49,320 --> 00:11:50,640
spindly limited. 
They fall apart. 

262
00:11:50,640 --> 00:11:52,800
They're not really that great. 
I got a cheap $5 one from 

263
00:11:52,800 --> 00:11:54,280
Target. 
It's like one of the mini ones. 

264
00:11:54,280 --> 00:11:55,880
It's. 
Like, yeah, so this one I got on

265
00:11:55,880 --> 00:11:57,280
Amazon. 
It wasn't even that expensive, 

266
00:11:57,280 --> 00:11:59,920
but it was like a commercial 
waffle maker and it had like the

267
00:11:59,920 --> 00:12:03,760
BIG4 squares and that thing was 
the, it was huge. 

268
00:12:03,760 --> 00:12:06,960
I mean it was like heavy, but it
just totally stopped working on 

269
00:12:06,960 --> 00:12:08,880
me. 
So I need to get another one. 

270
00:12:08,880 --> 00:12:10,280
But they they don't make that 
one anymore. 

271
00:12:10,280 --> 00:12:11,520
So I got to find an alternative 
to it. 

272
00:12:11,720 --> 00:12:14,840
But that was super nice 'cause 
you can make the chaffles, we 

273
00:12:14,840 --> 00:12:17,960
make sweet ones and we drizzle 
melted brick on top. 

274
00:12:18,880 --> 00:12:22,680
Or we'd make like a savory 1 and
then we'd use that as like the 

275
00:12:22,680 --> 00:12:26,800
bun for burgers or for like egg 
sandwiches with bacon and like a

276
00:12:26,800 --> 00:12:30,280
hardball or a fried egg in the 
middle and cheese man. 

277
00:12:30,600 --> 00:12:32,040
You got me. 
You got me drooling. 

278
00:12:32,040 --> 00:12:33,520
So we're both doing talking 
about food right now. 

279
00:12:33,520 --> 00:12:35,240
I. 
Remember the first time I came, 

280
00:12:35,280 --> 00:12:38,560
first time I came here, Maybe 
this, maybe the second or third,

281
00:12:38,560 --> 00:12:40,960
I don't remember, but it was it 
was my last prep. 

282
00:12:41,080 --> 00:12:42,560
I came and I stayed with you 
guys. 

283
00:12:42,840 --> 00:12:45,080
That was and after your last 
show, when I'm like, I'm filming

284
00:12:45,080 --> 00:12:46,760
all this course content, let's 
get you out here. 

285
00:12:46,760 --> 00:12:48,800
You picked me up at the airport,
I stayed over at your place, and

286
00:12:48,800 --> 00:12:52,120
the next morning Crystal made a 
whole pile of those. 

287
00:12:52,400 --> 00:12:54,880
Huge. 
Freaking truffles and you had 

288
00:12:54,880 --> 00:12:57,680
all the little condiments out in
dishes like Lily's chocolate 

289
00:12:57,680 --> 00:13:01,440
chips and berries and melted 
keto brick and there was like 

290
00:13:01,720 --> 00:13:03,680
nuts and all this different 
stuff. 

291
00:13:03,680 --> 00:13:06,920
And I just loaded that thing up.
So now in my brain just now 

292
00:13:06,920 --> 00:13:09,760
while we were talking about it, 
I'm like, dude, what if we had a

293
00:13:09,760 --> 00:13:14,120
truffle party after your 
competition in September? 

294
00:13:14,160 --> 00:13:17,560
Or maybe just invite me only. 
But that is definitely what I'm 

295
00:13:17,560 --> 00:13:21,280
going to want to have as like, 
the like a refeed meal. 

296
00:13:21,360 --> 00:13:22,640
Yeah. 
Like, you know, you have like 

297
00:13:23,040 --> 00:13:25,280
everyone goes out and they binge
eat after a competition. 

298
00:13:25,400 --> 00:13:28,760
Well it's so crazy man, I saw a 
post on this the other day. 

299
00:13:28,760 --> 00:13:32,680
Like I always I did 5 shows last
competition season. 

300
00:13:32,720 --> 00:13:34,840
I didn't have my subetoy meal 
until after the last one, and 

301
00:13:34,840 --> 00:13:36,120
then I went out to a Brazilian 
steakhouse. 

302
00:13:36,120 --> 00:13:38,120
Steakhouse. 
Yeah, and I had a Brazilian 

303
00:13:38,120 --> 00:13:40,160
steakhouse. 
I ate literally like 7 or 8000 

304
00:13:40,160 --> 00:13:41,560
calories. 
I I brought a food scale and 

305
00:13:41,560 --> 00:13:42,560
weighed everything at the. 
Brazilian. 

306
00:13:42,560 --> 00:13:43,920
Yeah, 'cause I took the, I wrote
it all down. 

307
00:13:43,960 --> 00:13:47,160
Yeah. 
And I woke up lighter the next 

308
00:13:47,160 --> 00:13:51,200
day and I, I didn't feel guilty,
but like it was all just meat. 

309
00:13:51,600 --> 00:13:55,800
But like so many people, man, 
they, they do their last show or

310
00:13:55,800 --> 00:13:57,960
not even their last show, but 
they do a show and then they go 

311
00:13:57,960 --> 00:14:01,200
out to like, I don't know, man, 
like an ice cream joint or I 

312
00:14:01,200 --> 00:14:02,120
that's what. 
I used to. 

313
00:14:02,320 --> 00:14:06,520
Do or I did too, but it's like 
they literally like I gained 20 

314
00:14:06,520 --> 00:14:10,120
lbs the next day after I did the
first go around before I was 

315
00:14:10,120 --> 00:14:12,560
keto and I had a client that 
competed. 

316
00:14:13,440 --> 00:14:16,600
He was older gentleman, I think 
62 years old, shredded to the 

317
00:14:16,600 --> 00:14:18,640
bone man. 
We got him totally dialed in and

318
00:14:18,640 --> 00:14:20,720
he kept telling me leading up to
he's like, hey man, I'm really 

319
00:14:20,720 --> 00:14:23,440
going to just go off the deep 
end and eat a bunch of carbs 

320
00:14:23,440 --> 00:14:25,880
afterwards to celebrate. 
I kept telling him don't do it 

321
00:14:25,880 --> 00:14:28,240
bro, you've worked so hard. 
You're not. 

322
00:14:28,240 --> 00:14:30,200
I mean, it's going to be such a 
fleeting experience. 

323
00:14:30,640 --> 00:14:35,680
And then he messaged me the next
day up 30 lbs, Yep, 30 lbs Boom.

324
00:14:36,080 --> 00:14:37,920
And I'm like, dude, what are you
doing? 

325
00:14:38,200 --> 00:14:40,760
And like you go to these 
competitions and a lot of times 

326
00:14:40,760 --> 00:14:43,920
they'll have like treats there 
for the competitors backstage, 

327
00:14:44,040 --> 00:14:46,760
like brownies and stuff like 
like normal sugar every. 

328
00:14:46,760 --> 00:14:48,800
Competition I've been to or 
helped at. 

329
00:14:48,840 --> 00:14:52,240
They have a treat table and they
like, they like, pride 

330
00:14:52,240 --> 00:14:54,800
themselves on how crazy and 
robust this treat. 

331
00:14:54,800 --> 00:14:56,800
Table is just totally screwed 
up. 

332
00:14:57,440 --> 00:15:00,880
Hey, I used to be, that's what I
used to do that I would look 

333
00:15:00,880 --> 00:15:04,000
forward to just binge eating and
sugar every shit after the 

334
00:15:04,000 --> 00:15:06,080
competition because you feel 
like you're so deprived during 

335
00:15:06,080 --> 00:15:09,640
that prep where you just like I 
remember my one of my first 

336
00:15:09,640 --> 00:15:12,720
shows, this is what I ended up 
doing and it was absolutely 

337
00:15:12,720 --> 00:15:13,920
terrible. 
It just crushed me. 

338
00:15:14,360 --> 00:15:17,040
I would anytime I was at the 
grocery store or in the checkout

339
00:15:17,040 --> 00:15:20,080
aisle or at a gas station or 
anywhere that I saw something 

340
00:15:20,080 --> 00:15:24,120
that I wished I could be eating 
like, and it was, it was not 

341
00:15:24,120 --> 00:15:26,720
something that I would normally 
eat, but because I was in prep 

342
00:15:26,720 --> 00:15:29,240
and I felt so deprived and I was
angry all the time. 

343
00:15:29,920 --> 00:15:32,920
I would see stuff on the shelves
and I'd be like, man, I wish I 

344
00:15:32,920 --> 00:15:35,080
could have one of those. 
I would buy it and I would stick

345
00:15:35,080 --> 00:15:38,840
it in a drawer in my dresser 
until after my competition. 

346
00:15:39,040 --> 00:15:42,480
So I had like bags of Skittles, 
M&M's, Kit Kats, gummy bears. 

347
00:15:42,480 --> 00:15:44,960
I mean, literally just all just 
trash food. 

348
00:15:45,360 --> 00:15:47,880
And I remember after that prep 
going back to my hotel room or 

349
00:15:47,880 --> 00:15:49,720
after that competition going 
back to my hotel room and I 

350
00:15:50,080 --> 00:15:53,320
pulled that bag of just garbage 
out of there and I could not eat

351
00:15:53,320 --> 00:15:55,720
it fast enough. 
I was just like something in my 

352
00:15:55,720 --> 00:15:58,120
brain was just like, you got to 
consume everything in this bag. 

353
00:15:58,120 --> 00:15:59,840
This is your only chance 
tomorrow. 

354
00:15:59,840 --> 00:16:02,800
You're back on track. 
So I ate all of it and I gained,

355
00:16:02,800 --> 00:16:07,800
it was probably 20 lbs, but I 
threw up and got sick for the 

356
00:16:07,800 --> 00:16:09,680
entire night. 
He couldn't even sleep in my 

357
00:16:09,680 --> 00:16:12,200
hotel room that night. 
And it's like what? 

358
00:16:13,160 --> 00:16:15,960
It's so normal too. 
It's like competitors don't talk

359
00:16:15,960 --> 00:16:17,400
about that because they're 
embarrassed. 

360
00:16:17,840 --> 00:16:20,480
But it's like that is the norm. 
That is not even an. 

361
00:16:20,480 --> 00:16:22,600
Outline it's crazy. 
And so now Fast forward to like 

362
00:16:22,640 --> 00:16:24,840
my very first ketogenic prep or 
my second prep even. 

363
00:16:25,120 --> 00:16:27,520
It's like you don't even like 
you don't look forward to any of

364
00:16:27,520 --> 00:16:29,640
that because it's it's not good 
to you anymore. 

365
00:16:29,640 --> 00:16:31,760
Like you don't even crave that. 
I could walk through the candy 

366
00:16:31,760 --> 00:16:33,600
ale and be like, pick whatever 
you want. 

367
00:16:33,600 --> 00:16:34,960
It's free. 
Like I don't even want any of 

368
00:16:34,960 --> 00:16:36,160
that. 
I would rather have something 

369
00:16:36,160 --> 00:16:38,760
that tastes good. 
So now the now the ketogenic 

370
00:16:38,760 --> 00:16:43,240
prep post competition is like 
you get a nice steak, you get 

371
00:16:43,280 --> 00:16:46,640
maybe a Caesar salad or 
something, or you know, real 

372
00:16:46,640 --> 00:16:49,000
food, real food. 
You have a nice steak, maybe a 

373
00:16:49,000 --> 00:16:52,600
side of veggies completely cover
it with butter and salt. 

374
00:16:52,600 --> 00:16:54,840
And the next morning you feel 
like you didn't even. 

375
00:16:55,160 --> 00:16:56,920
Yeah, you don't. 
Feel so good, yeah, like 

376
00:16:56,920 --> 00:16:59,040
physically, mentally, 
emotionally, like you're just. 

377
00:16:59,960 --> 00:17:01,920
Dialed in still. 
Yep, you didn't gain any weight.

378
00:17:01,920 --> 00:17:04,280
You may have even lost weight 
and you're just like ready to 

379
00:17:04,280 --> 00:17:06,319
rock. 
What we're going to do with my 

380
00:17:06,319 --> 00:17:08,119
show, I already talked to my dad
about it. 

381
00:17:08,119 --> 00:17:11,359
He's going to bring his big 
vertical smoker and he's going 

382
00:17:11,359 --> 00:17:15,480
to be cooking it holds I think 
16 pork butts. 

383
00:17:15,839 --> 00:17:18,800
So he's going to have 16 pork 
butts in there and he's got to 

384
00:17:18,800 --> 00:17:20,839
cook it all night long. 
So we're going to have, I 

385
00:17:20,839 --> 00:17:22,640
already talked to Theatre Square
where we're going to have the 

386
00:17:22,640 --> 00:17:24,839
venue at. 
He he's going to have his smoker

387
00:17:24,839 --> 00:17:26,680
there on the front little patio 
area. 

388
00:17:27,280 --> 00:17:28,720
He's going to have that smoking 
all that lung. 

389
00:17:28,760 --> 00:17:32,320
He's going to sleep in the rig. 
We're going to park the rig next

390
00:17:32,320 --> 00:17:35,000
to it so he can like tend the 
the coals all night long. 

391
00:17:35,000 --> 00:17:36,240
So he's going to be cooking. 
Holy. 

392
00:17:36,480 --> 00:17:39,800
Moly and then stay in who we had
at the first retreat this year, 

393
00:17:39,800 --> 00:17:42,400
he's going to bring his hog 
roaster and he's going to roast 

394
00:17:42,400 --> 00:17:44,960
a lamb on it. 
So we're going to have a 

395
00:17:44,960 --> 00:17:50,080
roasting lamb and 16 pork butts 
cooking for all the competitors 

396
00:17:50,680 --> 00:17:53,280
and that's going to be like the 
way to do it, man. 

397
00:17:53,280 --> 00:17:55,280
Like those other shows can have 
their fake brownies and 

398
00:17:55,280 --> 00:17:59,560
nonsense, you know, RX bars. 
We're going to have freaking BBQ

399
00:18:00,320 --> 00:18:03,200
roasted lamb. 
Our spectators going to be able 

400
00:18:03,200 --> 00:18:05,800
to to like buy. 
I think what I'm going to do, I 

401
00:18:05,800 --> 00:18:07,840
got to figure out how many 
people are slated to be there 

402
00:18:07,840 --> 00:18:10,240
and whatnot, but I think what I 
want to do is we'll have the 

403
00:18:10,240 --> 00:18:13,120
vendors there, sponsors, and 
they'll have their booths. 

404
00:18:13,320 --> 00:18:18,040
And for any of the spectators 
that go see every booth and give

405
00:18:18,040 --> 00:18:21,520
the vendors the time of their 
day and get like a bracelet or a

406
00:18:21,520 --> 00:18:25,120
sticker or whatever, once they 
get all the stickers for all the

407
00:18:25,120 --> 00:18:27,840
booths, then they can get like a
free play or something like that

408
00:18:27,840 --> 00:18:29,560
we could do. 
Like a little like a little 

409
00:18:29,560 --> 00:18:31,040
card. 
Like punch cards like. 

410
00:18:31,120 --> 00:18:33,760
You have to collect the sticker 
or maybe you could even do like 

411
00:18:33,760 --> 00:18:36,720
a deck of cards where they have 
to go collect a card from each 

412
00:18:36,720 --> 00:18:38,800
booth or something like. 
That that's what I want to do. 

413
00:18:38,800 --> 00:18:41,320
So like, we'll have to see how 
many spectators we'll have, how 

414
00:18:41,320 --> 00:18:44,240
many people will be there 'cause
like, like again, Dad's roaster 

415
00:18:44,240 --> 00:18:48,160
only holds 16 butts. 
It's good to delay them, you 

416
00:18:48,200 --> 00:18:49,760
know. 
So there should be a lot of 

417
00:18:49,760 --> 00:18:51,680
food, but it's just a matter of 
how many people are going to be.

418
00:18:52,120 --> 00:18:54,080
There. 
Speaking of vendors, I'm excited

419
00:18:54,080 --> 00:18:55,520
Redmond relight just hopped on 
board. 

420
00:18:55,520 --> 00:18:57,640
So they're going to actually 
have a booth there. 

421
00:18:57,680 --> 00:19:00,680
That's the plan because they 
want to kind of get into more of

422
00:19:00,680 --> 00:19:04,960
like the bodybuilding kind of 
competitive scene and see how 

423
00:19:04,960 --> 00:19:08,960
they can kind of dial themselves
in to be in that demographic. 

424
00:19:08,960 --> 00:19:12,280
So you're talking to Scott there
and he's, they're pretty stoked 

425
00:19:12,400 --> 00:19:14,960
about being part of that. 
Yeah, I'm, I'm a big fan of 

426
00:19:14,960 --> 00:19:17,200
Redmond. 
Like the company, the people, I 

427
00:19:17,200 --> 00:19:19,960
mean the people. 
Like I I know them pretty well 

428
00:19:20,680 --> 00:19:23,600
and they're just good people. 
They are they, I mean they, they

429
00:19:23,600 --> 00:19:27,480
align well with like your way of
doing business and like your 

430
00:19:27,920 --> 00:19:31,320
transparency, morals, beliefs. 
And they've been around for a 

431
00:19:31,320 --> 00:19:34,120
long time, you know, like they 
were at the first Ketocon way 

432
00:19:34,120 --> 00:19:38,000
back in 2019, wherever that was.
And like, we've always spoken at

433
00:19:38,000 --> 00:19:39,880
the same conferences and had 
Boost together. 

434
00:19:39,880 --> 00:19:42,280
And it's just like, you know, 
they've invited me to their 

435
00:19:42,280 --> 00:19:44,560
place several times. 
They're just good people, you 

436
00:19:44,560 --> 00:19:46,560
know? 
I think you originally turned me

437
00:19:46,560 --> 00:19:49,360
on to them just as a brand 
before I knew anything about the

438
00:19:49,360 --> 00:19:53,320
company. 
Then I ended up just ordering 

439
00:19:53,320 --> 00:19:57,360
more, using more, and then ended
up meeting them personally at 

440
00:19:58,760 --> 00:20:01,200
Omaha and Omaha and one of the 
conventions. 

441
00:20:01,480 --> 00:20:03,360
Yeah, solid people. 
They're super solid. 

442
00:20:03,640 --> 00:20:06,720
Solid people. 
We've also got a posing seminar,

443
00:20:07,480 --> 00:20:11,680
which you're going to be on for.
But May 24th, anybody that wants

444
00:20:11,680 --> 00:20:13,960
to come to Ozark Iron Gym, we're
going to do a free posing 

445
00:20:13,960 --> 00:20:17,600
seminar from 12:00 to 2:00. 
And I got to make a presentation

446
00:20:17,600 --> 00:20:19,680
for that because I'm hosting 
this one instead of Joe. 

447
00:20:20,000 --> 00:20:22,960
So I have like presentation. 
The first hour, second hour will

448
00:20:22,960 --> 00:20:27,640
be open posing, like critiquing 
people, working on transitions, 

449
00:20:27,640 --> 00:20:30,600
mandatories, symmetry, round 
poses. 

450
00:20:30,720 --> 00:20:34,360
And I think I like what Joe has 
not done is help people with 

451
00:20:34,360 --> 00:20:37,160
their choreographed routine. 
And I kind of want to work on 

452
00:20:37,160 --> 00:20:39,800
that with people. 
So we'll do some of that and 

453
00:20:39,800 --> 00:20:42,120
then it'll be like open gym 
afterwards for people that are 

454
00:20:42,120 --> 00:20:45,120
there to come lift. 
So should be good, should be 

455
00:20:45,120 --> 00:20:47,280
good. 
We have a lot to do today, man. 

456
00:20:47,440 --> 00:20:48,880
We do. 
We don't have very many bricks 

457
00:20:48,880 --> 00:20:50,880
in stock right now. 
We're running kind of low on 

458
00:20:50,880 --> 00:20:55,360
inventory, running kind of low 
on supply chain issues. 

459
00:20:55,560 --> 00:20:57,600
Yeah, behind the scenes for 
people. 

460
00:20:58,000 --> 00:21:00,600
We, we have seen your comments 
about how everything's out of 

461
00:21:00,600 --> 00:21:02,480
stock right now. 
We totally understand the 

462
00:21:02,480 --> 00:21:04,160
frustration. 
We. 

463
00:21:04,160 --> 00:21:05,960
Are just as frustrated. 
We are just as frustrated. 

464
00:21:05,960 --> 00:21:10,000
We have ordered all of the 
supplies, ingredients, packaging

465
00:21:10,000 --> 00:21:13,880
material for like the next 14 
weeks, but a lot of our 

466
00:21:13,880 --> 00:21:16,000
suppliers are delayed. 
They got their own bottleneck 

467
00:21:16,000 --> 00:21:20,040
change right now. 
So as soon as all of that lands,

468
00:21:20,040 --> 00:21:21,640
we're going to be off to the 
freaking races. 

469
00:21:21,640 --> 00:21:24,920
But there may be a little bit of
a lull the next week or two 

470
00:21:25,000 --> 00:21:27,880
where we don't have much right 
now. 

471
00:21:27,880 --> 00:21:31,440
We still got toasted almond, 
coconut, chocolate, malt, a lot 

472
00:21:31,440 --> 00:21:32,680
of peanut. 
Cup a little bit of peanut 

473
00:21:32,680 --> 00:21:33,960
butter. 
A little bit of peanut butter 

474
00:21:34,400 --> 00:21:38,400
mocha, a little bit of peanut 
butter Hallelujah, some bells 

475
00:21:38,400 --> 00:21:40,240
brownie. 
We still have flavors and stuff 

476
00:21:40,240 --> 00:21:40,760
do. 
Yeah, we have. 

477
00:21:40,840 --> 00:21:42,440
We have variety. 
But we're going to, we're about 

478
00:21:42,440 --> 00:21:47,280
to have a lot more. 
So pardon our lack of inventory.

479
00:21:47,280 --> 00:21:50,840
There's, there's a lot of, 
there's a lot of predetermined 

480
00:21:50,840 --> 00:21:52,760
organization that goes on behind
the scenes trying to get these 

481
00:21:52,760 --> 00:21:56,600
flavors produced. 
Because we look at what we have 

482
00:21:56,600 --> 00:22:00,560
in stock, what we have ordered. 
And then we, we have to just 

483
00:22:00,560 --> 00:22:02,800
figure out what we're going to 
make next and what we're going 

484
00:22:02,800 --> 00:22:04,280
to make the next week and then 
the following week. 

485
00:22:04,280 --> 00:22:07,400
And we think, OK, let's make 
some, let's make some PB cup. 

486
00:22:07,480 --> 00:22:09,040
Shoot, we don't have any butter 
for PB cup. 

487
00:22:09,040 --> 00:22:12,040
OK, how about let's make 
whatever, whatever and we OK, we

488
00:22:12,040 --> 00:22:13,480
have the protein, but we don't 
have any towel. 

489
00:22:13,480 --> 00:22:15,080
Oh, shoot. 
Well, we don't have any cacao 

490
00:22:15,080 --> 00:22:16,360
nails for that one and that's 
back ordered. 

491
00:22:16,360 --> 00:22:17,680
So we can't do that one. 
We can't do this one. 

492
00:22:17,680 --> 00:22:19,120
We can't do. 
That one we don't have any. 

493
00:22:19,120 --> 00:22:21,200
Films, we can't make anything, 
we can't package anything. 

494
00:22:21,200 --> 00:22:23,600
And what's crazy is like all of 
that stuff has already been 

495
00:22:23,600 --> 00:22:24,720
purchased. 
Like it's already. 

496
00:22:24,720 --> 00:22:26,800
Been way in advance. 
Way in advance. 

497
00:22:26,800 --> 00:22:30,160
Like more in advance than we've 
ever ordered stuff in advance. 

498
00:22:30,160 --> 00:22:33,520
And then it's just like. 
So it's not like we're dragging 

499
00:22:33,520 --> 00:22:36,320
our feet and procrastinating. 
It's like we're trying to be as 

500
00:22:36,320 --> 00:22:40,320
proactive as possible, but we're
still relying on people getting 

501
00:22:40,320 --> 00:22:43,040
us the stuff. 
So that is all about to land. 

502
00:22:43,040 --> 00:22:45,160
We're going to have a whole lot 
of production in the queue, so 

503
00:22:45,160 --> 00:22:47,720
just sit tight with us for a. 
Because we sit down and we do a 

504
00:22:48,160 --> 00:22:50,640
production plan every week and 
we do it every single week, 

505
00:22:50,640 --> 00:22:51,960
sometimes even more than once a 
week. 

506
00:22:52,240 --> 00:22:54,120
And we figure out when stuff's 
coming in. 

507
00:22:54,120 --> 00:22:57,160
Then Robert or I follow up with,
you know, a protein supplier, 

508
00:22:57,160 --> 00:23:00,600
film supplier, butter supplier, 
tallow supplier, ingredient, you

509
00:23:00,600 --> 00:23:02,360
know, all that kind of stuff. 
Then we go to order the 

510
00:23:02,360 --> 00:23:04,360
ingredients and then we're like,
shit, that one's sold out, so we

511
00:23:04,360 --> 00:23:06,240
can't do that one. 
So then we do our production 

512
00:23:06,240 --> 00:23:08,280
plan and we say, OK, this week 
we're going to make this. 

513
00:23:08,640 --> 00:23:10,920
And then we juggle around this 
one and we slide them up and 

514
00:23:10,920 --> 00:23:13,160
down and then we sit down and we
think, OK, well that's not going

515
00:23:13,160 --> 00:23:15,320
to work because this is back 
ordered and this is delayed. 

516
00:23:15,320 --> 00:23:18,240
And then just yeah, I. 
Think what we're going to have 

517
00:23:18,240 --> 00:23:21,080
to do is just this is kind of 
what I talked about, about 

518
00:23:21,080 --> 00:23:25,000
increasing our margins is having
enough cash on hand to order all

519
00:23:25,000 --> 00:23:28,280
this stuff like triple lead 
time. 

520
00:23:28,720 --> 00:23:31,840
Like as soon as it lands just. 
Reorder that way. 

521
00:23:32,480 --> 00:23:34,600
That way we're not waiting on 
anybody, you know. 

522
00:23:34,600 --> 00:23:36,040
So I think that'll be the way to
go for sure. 

523
00:23:36,040 --> 00:23:37,280
Because you guys are waiting on 
us. 

524
00:23:37,840 --> 00:23:38,600
Yeah, we don't like that. 
Yeah. 

525
00:23:39,920 --> 00:23:41,720
What else is relevant? 
Anything else in the pipeline? 

526
00:23:41,720 --> 00:23:43,960
We're going to be doing a lot of
work on the loyalty program this

527
00:23:43,960 --> 00:23:48,200
week because that rolls out next
Monday on the 12th if all goes 

528
00:23:48,200 --> 00:23:50,400
well. 
So we got to do some product 

529
00:23:50,600 --> 00:23:53,320
photos, we got to get all the 
back end stuff up and running on

530
00:23:53,320 --> 00:23:55,680
them. 
We got some hats coming in that 

531
00:23:55,680 --> 00:23:56,920
I'm pretty excited about. 
Key chains. 

532
00:23:56,920 --> 00:24:00,680
Hats. 
Key chains, apparel items, all 

533
00:24:00,680 --> 00:24:02,120
kinds of goodies. 
So that'll be good. 

534
00:24:04,080 --> 00:24:06,840
What else is new? 
Crystal and I took maternity 

535
00:24:06,840 --> 00:24:09,840
pictures on Friday. 
Oh nice, I didn't know you were 

536
00:24:09,840 --> 00:24:11,880
pregnant. 
Yeah, yeah, I'm, I'm, I'm not 

537
00:24:11,880 --> 00:24:13,000
showing yet. 
Thank goodness. 

538
00:24:13,480 --> 00:24:15,040
Getting close though. 
Yeah. 

539
00:24:15,040 --> 00:24:16,440
How'd you go? 
Good, good. 

540
00:24:16,440 --> 00:24:18,480
Roger was ballistic man. 
He was just. 

541
00:24:19,400 --> 00:24:21,480
He was on another level, though.
He's a terrible twos. 

542
00:24:21,480 --> 00:24:25,120
He's he's hard to kind of like 
chill out for a bit, but his 

543
00:24:25,120 --> 00:24:27,640
birthday's in just a few weeks. 
He's 3, right? 

544
00:24:27,840 --> 00:24:28,880
Yeah. 
He'll be turning 3. 

545
00:24:29,080 --> 00:24:31,200
He'll be turning 3 at Meat stock
when you and I go to Meat stock.

546
00:24:31,200 --> 00:24:34,000
Yeah, that's right. 
So we got to figure out some fun

547
00:24:34,000 --> 00:24:36,200
for him. 
I think first am I trying to 

548
00:24:36,200 --> 00:24:39,160
making some keto ice cream or? 
Something she asked if you guys 

549
00:24:39,160 --> 00:24:41,440
could borrow my Ninja creamy, 
which you totally can it. 

550
00:24:41,640 --> 00:24:43,320
Might be then remind. 
Me to grab that. 

551
00:24:43,320 --> 00:24:45,640
For you, we were driving the 
other day, yesterday I think, 

552
00:24:45,800 --> 00:24:48,320
and we're like Rigel, what do 
you want to eat for your 

553
00:24:48,320 --> 00:24:50,680
birthday? 
He's like, this is this is good.

554
00:24:50,680 --> 00:24:51,760
This one, you know, you got a 
keto kid. 

555
00:24:51,760 --> 00:24:57,840
He's like, well, in the morning 
I want bacon and eggs and I want

556
00:24:58,320 --> 00:25:02,720
keto ice cream and cake. 
And then I want the biggest 

557
00:25:02,720 --> 00:25:05,160
stake of my life. 
Like you said that like that. 

558
00:25:05,160 --> 00:25:06,400
I want the biggest stake of my 
life. 

559
00:25:07,240 --> 00:25:08,560
And I'm like, all right, we got 
your cup. 

560
00:25:08,560 --> 00:25:10,720
Here you get a 72 ounce tomahawk
or something. 

561
00:25:11,080 --> 00:25:12,400
Yeah, if you don't eat it, I 
will. 

562
00:25:12,520 --> 00:25:14,080
So no kidding, that's pretty 
funny. 

563
00:25:14,320 --> 00:25:16,560
What 2 year old says that? 
I know man, I. 

564
00:25:16,560 --> 00:25:18,680
Know usually they want like ice 
cream and stuff. 

565
00:25:18,680 --> 00:25:20,200
Garbage. 
That's hilarious. 

566
00:25:20,640 --> 00:25:22,520
All right, let's work on plans 
and purchasing. 

567
00:25:22,520 --> 00:25:25,200
We'll do that production plan 
and we'll call it a wrap on 

568
00:25:25,200 --> 00:25:26,440
today's podcast. 
Sounds good man. 

569
00:25:26,440 --> 00:25:27,760
So. 
Yeah, buddy. 

570
00:25:27,760 --> 00:25:31,040
Until next time, Tata. 
Tata.

