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The European Commission launched
a formal investigation into Elon

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Musk's X platform today over the
Grok AI chatbot's ability to 

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generate sexually explicit 
deepfake images of women and 

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children. 
Now, the probe comes after Grok 

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users created roughly 3,000,000 
sexualized images in just 11 

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days, according to research from
the Center for Countering 

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Digital Heat, with an estimated 
23 thousand of those images 

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appearing to depict minors. 
Now, if X is found to have 

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violated the Digital Services 
Act, the company could face 

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fines reaching 6% of its total 
global revenue. 

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Now, what safeguards did X 
failed to implement before 

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rolling out a tool that produced
190 explicit images per minute? 

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The investigation will examine 
whether X properly assessed and 

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mitigated risks before deploying
Grok in the EU, and whether the 

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platform's response to the 
crisis came too late. 

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We'll cover the specific 
allegations against X, the 

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regulatory firestorm now 
spreading across multiple 

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continents and the statement 
from the E us henna Vicanin but 

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calling those deep fakes the 
violent form of degradation and 

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we'll get right back into that 
after this short break. 

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Now the European Commission 
announced Monday that it is 

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opening a wide reaching 
investigation of the X under the

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digital services act, the block 
sweeping rule book for keeping 

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Internet users safe from harmful
content. 

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And the pro focus is on whether 
X conducted proper risk 

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assessments before adding Grok's
image generation capabilities to

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its platform, and whether the 
company took adequate steps to 

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prevent illegal content from 
spreading across the EU. 

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Now the scandal erupted in late 
December 2025 when XAI rolled 

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out a one click image editing 
feature for Grok that allowed 

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users to alter photos with a 
single prompt. 

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Within days, users discovered 
they could digitally undress 

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real people, including 
celebrities, politicians and 

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ordinary social media users, by 
uploading the photos and 

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requesting Grok to generate 
explicit versions. 

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Bloomberg research found that X 
users utilizing Grok posted more

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non consensual naked or sexual 
imagery than users of any other 

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website during this period. 
The feature XEI marketed as 

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Spicy Mode became a factory for 
harassment at scale. 

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Unlike competing AI image 
generators from Open AI, Google 

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Grok appears to have launched 
without adequate safeguards to 

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prevent the creation of intimate
and nudified images of real 

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people. 
Henna Verkinen, the EU's 

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executive vice president for 
tech, sovereignty, security and 

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democracy, issued a blistering 
statement alongside the 

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investigation announcement. 
She got sexual defects of women 

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and children. 
A violent and unacceptable form 

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of degradation is stated 
directly that the investigation 

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will determine whether X met its
legal obligations under the DSA 

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or whether it treated the rights
of European citizens, including 

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those of women and children, as 
collateral damage of its 

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ServiceNow. 
The Commission also revealed it 

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is extending a separate 
investigation into X's 

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recommendation systems that 
began in December 2023, 

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examining whether X's algorithm 
is disseminating illegal 

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content, including sexual child 
abuse material. 

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That expansion signals the Grot 
controversy has exposed deeper 

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systemic problems with how X 
moderates contact across its 

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entire platform. 
Now X responded to the 

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investigation by pointing to 
measures that it implemented in 

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mid January after the global 
outcry peaked. 

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They got caught, so they did 
that. 

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And the company said it takes 
action to remove high priority 

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volatile and other sexualized 
content and non consensual 

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nudity, and that it takes 
appropriate action against 

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accounts to violate its rules 
now. 

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X also stated it reports 
accounts seeking Child 

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Exploitation materials to law 
enforcement is necessary. 

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A European Commission official 
acknowledged these measures 

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during a briefing, but told 
journalists the company had not 

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properly assessed the risks 
before launching this chatbot. 

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The official, who asked to 
remain anonymous, said the 

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Commission has quite a few tools
at its disposal and that he find

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was possible. 
Now what we are after is 

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changing the platform's 
behavior. 

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They stated. 
I've been digging into the stats

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of the show, 37% of you are 
following the channel. 

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I'd love you, thank you. 
And 6063%, I got my math right 

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there around that amount. 
It's actually went up now. 

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So there's more like 39% people 
following and 61% of you aren't 

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following. 
So we're we're growing people. 

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This is great, but you just 
haven't hit the follower 

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subscribe button if you're not 
following already. 

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And I've been doing this for 
about 6 to 8 years. 

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Somewhere in that time frame, I 
actually looked back the other 

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day, over 1000 episodes of this.
I'm going to be doing it for the

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next 10 years. 
All they ask from you is one 

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second of your time. 
Hit the follower subscribe 

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button on whatever platform 
you're on right now. 

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I'll be gratefully, gratefully 
blissed to have you here. 

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Thank you so much and let's get 
back into this deep concerning 

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topic that's going on right now.
This investigation from the EU 

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adds to a mounting pile of 
regulatory actions against X and

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XAI across multiple 
jurisdictions. 

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California Attorney General Rob 
Banta announced an investigation

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on January 14th and followed up 
with a cease and desist letter 

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demanding XAI immediately halt 
the creation and distribution of

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deep fake images. 
Bonta cited an analysis showing 

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that more than half of the 
20,000 images generated by XAI 

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between Christmas and New Year's
depicted people in minimal 

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clothing, with some appearing to
be children. 

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Disgusting. 
California Department of Justice

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gave XAI 5 days to provide 
confirmation of steps it was 

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taking to address the issues in 
a coalition of 35 state 

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attorneys general also sent a 
letter demanding XCI take 

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additional action to prevent 
Grok from generating non 

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consensual intimate images and 
child sexual abuse material. 

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Now, the United Kingdom's media 
regulatory regulator Ofcom 

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launched its own formal 
investigation on January 12th 

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under the Online Safety Act, and
UK Prime Minister Kier Starmer 

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called the Grok generated images
disgusting and unlawful, saying 

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X needed to get a grip on the 
application. 

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Ofcom has the power to impose 
fines of 10% of worldwide 

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revenue for breaches of its 
rules, and could potentially 

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seek a court order forcing 
Internet service providers to 

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ban X entirely in Britain. 
Now, when asked whether X could 

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be banned, Business Secretary 
Peter Kyle responded yes, of 

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course, though he noted that 
power rests with Ofcom. 

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Indonesia banned Croc outright 
on January 10th, and Malaysia 

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followed suit on January 11th 
before partially lifting its 

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restrictions. 
France, Germany, Australia have 

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also opened their own 
investigations into the 

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platform. 
Now, the timeline of X's 

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response reels a company 
scrambling to contain damage 

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rather than prevent harm and 
damage. 

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When criticism first emerged in 
early January, Musk mocked the 

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outcry on his X account, as he 
usually does. 

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The company initially responded 
by limiting explicit image 

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generation to just paying 
subscribers and moves Starmer 

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condemned as an effort, a front 
to victims and not a solution. 

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By January 14th, after 
investigations had launched in 

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multiple countries, X finally 
announced it would prevent all 

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users from using Grok to create 
images of real people in 

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revealing clothing. 
The company also said it would 

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Geo block the feature in 
jurisdictions where such content

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is illegal. 
So while all of this was going 

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on, I wanted to see if X was 
actually doing this, if they 

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were stopping and limiting the 
image generation for all users. 

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I'm a paying customer of X, so I
should not have had asked Grok. 

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I asked X to generate a picture 
of of the President of the 

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United States in a string 
bikini. 

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And guess what? 
4 seconds later, there you go, 

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made Donald Trump in a string 
bikini. 

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And it was disgusting. 
And by the way, it was pretty 

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gross and weird. 
So I was like, you know what? 

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Maybe, maybe it was a fluke. 
Let's try it on Elon. 

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Tried it on Elon, same thing 
happened. 

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That also was not very 
flattering. 

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But just to show you that there 
are ways around this and you 

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could make sexually explicit 
images of people without their 

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consent very easily. 
Mine were in a bikini. 

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So not that big of a deal, 
right? 

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But it was about another person,
which is not the right thing to 

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do. 
You're not supposed to make 

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those images of other people. 
So even though they did restrict

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people from doing it, there's 
still ways around it. 

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Now let's get back into the 
story and see what kind of fines

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and legal, regulatory actions 
are going to be taken. 

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This financial exposure for X is
pretty big. 

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EU already find the platform 
$140 million in December over 

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its deceptive design of the blue
verification check mark. 

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Of course, X has not paid that 
fine yet, according to EU 

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officials, though the company 
still has time to settle it. 

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ADSA violation in this new 
investigation could result in 

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fines up to 6% of global annual 
revenue. 

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The UK's Online strategy Air 
Safety Act carries similar 

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penalties of up to 10% of 
worldwide revenue. 

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Multiple civil lawsuits have 
also been filed, including one 

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from Ashley Sinclair, the mother
of one of Elon Musk's children, 

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who alleges Grok generated 
sexualized images depicting her 

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as a child, in a bikini, as an 
adult and sexually explicit 

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poses. 
Disgusting. 

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Now the Grok investigation 
arrives at a tense moment in 

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transatlantic relations. 
US Secretary of State Marco 

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Rubio responded to the December 
EU find by saying the Block is 

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attacking American companies, 
and a State Department official 

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warned that nothing is off the 
table when it comes to free 

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speech. 
The EU has made clear that its 

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focus is changing platform 
behavior rather than simply 

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collecting fines. 
The Digital Services Act gives 

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regulators the power to impose 
operational requirements, demand

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specific changes to product 
features, leave it suspend 

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services that repeatedly violate
European law. 

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No other X will face such 
drastic measures. 

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Depends on the investigation's 
findings and the company's 

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willingness to implement 
meaningful safeguards.