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How many years are you in 
Sequoia now? 

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Nearly five years. 
So what are you looking for? 

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So when we. 
Invested precede, we basically 

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have two criteria. 
We basically look for an outlier

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team right on some of the four 
dimensions I mentioned earlier 

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and something that we call like 
positive market dynamics, 

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meaning you're building in a 
category that is on the right 

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side of history. 
This is George Robson, partner 

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at Sequoia Capital, who joined 
the firm when he was only 25 

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years old. 
He was also recognized for his 

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achievements by being included 
in the Forbes 30 Under 30 list. 

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Prior to that, he honed his 
expertise at Revolut, a multi 

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billion dollar fintech giant, 
where he was one of the first 

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product owners. 
The winning edge, if it exists, 

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is just the culture and the 
people. 

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Your culture doesn't need to be 
for everybody, right? 

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In many ways, your culture is 
for somebody, right? 

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It's some notion of a, of an 
employee or a team member or 

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whatever it might be that you 
have in mind. 

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And it's for you to kind of set 
the rules and expectations of 

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how you're going to work 
together. 

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What kind of businesses do you 
think would exist in the future?

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It's a little bit intimidating 
to say this, but like as an 

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early stage business, I'd say 
the pressure on you to like 

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future pref your company is 
actually as great as it's ever 

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been because the world is 
spinning, you know, faster than 

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it ever has. 
So the reality is, you know, a 

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lot of these businesses that are
going from a million to 10 

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million of AR, we don't really 
know whether they're going to 

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have any revenue in three years 
how we should. 

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Start-ups think about equity. 
We actually don't like 5050. 

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We think it's a negative signal.
You and your Co founder have 

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5050 empty. 
The reason for that actually is.

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Yeah, thanks a lot for coming. 
A few years ago, I was also a 

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student on Imperial and one of 
the things I noticed that Leon 

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was the enterprise lab had some 
great advice. 

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But that was the only part that 
I could find advice in Imperial.

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And then I could not actually 
see a lot of folks coming to the

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university to speak, having run 
startups, having build, build 

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really big businesses. 
So that's the reason why I'm 

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coming back doing this events. 
And for this one, we have George

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from Sequoia. 
Sequoia is arguably the best 

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fund in the world for the last 
probably 20-30 years, I believe.

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So thanks a lot for joining. 
I'll give an introduction. 

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George studied in LSE and man, 
he did a classic group and he 

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went to Morgan Stanley. 
So that's I want to ask you 

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about that joined the revolutes.
Obviously everybody knows 

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Revoluts, right? 
One of the first product owners 

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and then joined at age 25. 
The best fund in the world is 

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the the second person joining as
an investor in Europe. 

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So thanks for joining me. 
Honestly, it's amazing to be 

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here. 
I, we used to tear that up. 

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I mean, my experience at LSE I 
think was a little bit similar. 

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I think London is this 
remarkable place where you have 

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so many of the world's best 
universities to excel at. 

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You know, one or two things, 
right? 

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But actually that connectivity, 
I think even on campus or within

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campuses is, is not trivial. 
And I think that I think about 

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some of my experiences when I 
was studying it honestly shaped 

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and well, maybe we'll talk about
this, but it very much shaped my

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trajectory going into Revolute 
and and beyond. 

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So like make the most of this 
group. 

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And honestly, being here is is 
definitely the first step. 

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I think the consensus for people
when they live in period is to 

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go to investment banking. 
Would you suggest it's a good 

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idea if they want to launch a 
company? 

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Yeah, I mean, I so my 
trajectory, as you said, so I 

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studied economics and maths. 
That LC really the thing that I 

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think shaped my experience most.
There was I was part of this 

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team setting up this program 
called Kickstart when I was 

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studying, which was kind of 
founded around the inside of. 

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I knew I wanted to build a 
business or be part of 

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entrepreneurship, but honestly I
didn't really know where to 

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start. 
I didn't know how to find people

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that were similarly motivated, I
guess, as myself. 

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But also to build a great 
company, you obviously need 

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people that come from a range of
different backgrounds. 

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And when you're studying in a 
degree program in a relatively 

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specialist university, it's not 
always easy to find that 

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yourself. 
And actually, when I was in my 

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final year studying, I was on a 
panel, you know, representing 

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that, you know, very small 
accelerator. 

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And just by chance, Revolute was
on that panel with me when 

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Revolute was a PRECEDE company 
just coming out Who? 

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Who was it from the world? 
Alan Chang, who studied here in 

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Imperial actually, you know, 
Once Upon a time and ended up 

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hiring me into Revolut and 
really, you know, setting a 

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bunch of things in motion that 
that changed my life. 

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And I think that, you know, that
that openness was kind of there.

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I think the rationale for going 
to Morgan Stanley at that time 

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really was I didn't know any 
better options. 

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I mean, I perceived it as in 
tech in London. 

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You, you can work at Google. 
You wanted to work at Google. 

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I know I didn't want to do that.
I didn't want to sell, you know,

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ads for ice cream companies, 
things like that. 

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And, and I knew that I wanted to
kind of identify myself as 

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someone who had a pretty high 
pain threshold, right, and was 

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willing to work pretty hard and,
you know, try and identify 

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myself when I, at a time where I
felt, I guess my CV was, was 

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kind of naked. 
I didn't know where else to 

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turn. 
The reality was I was there for 

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about 9 months. 
I was really, you know, in 

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Canary Wharf. 
Revolute happened to be founded 

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at level 39, which is like all 
of 80 meters away from Morgan 

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Stanley's office. 
And I kind of kept in tough 

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touch with Alan, seeing how the 
company was moving and it and it

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just piqued my interest. 
So I always knew going into it 

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that I wasn't going to be there 
forever. 

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I think the thing I would say 
that for people who were kind of

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considering a decision like 
that, sometimes people go into 

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that because they want to 
understand how to think about 

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businesses, right? 
And how to describe good and bad

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companies. 
It definitely helps gives you 

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some of the terminology, but 
it's not the same thing. 

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It's a little bit like the 
difference between, you know, 

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shadow boxing or sparring, 
right? 

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It's a very different level of 
intensity of doing the thing you

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actually think you want to do 
long term, which is taking 

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ownership, being inside a 
company and being accountable 

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for it's success. 
Being an advisor is not the same

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thing. 
So make sure not to mix them up.

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What's the first product you 
work on in the Revolut and was 

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that your first role? 
Yeah. 

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So I I joined basically to do 
the same job that I did for the 

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entirety of the time I was 
there, which was to build a 

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consumer subscription business. 
So Revolute had this slightly 

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contrarian bet as a lot of 
consumer companies do, 

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particularly those going into 
categories where you have a 

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pretty big incumbent or a number
of incumbents and that they knew

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they didn't want to make money 
from FX, right. 

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The original product was a multi
currency account, a travel card 

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that was really the act one of 
the business. 

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But the Act 2 and the act three 
of the business was to go much, 

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much deeper into everyday 
financial services and to find a

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way to do that profitably just 
by giving up, you know, a lot of

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the fees that banks typically 
charge you for in a very 

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intransparent way. 
So the way to do that was this 

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hypothesis of having an Amazon 
Prime type product that sell at 

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the core of the Revolute 
offering. 

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I launched Allen hive me, you 
know, to to launch that 

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business, take it from the UK, 
take it across Europe, you know,

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scale it eventually to kind of 
hundreds of millions of dollars 

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of revenue. 
And by the time I left across, 

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you know, 40 plus markets and 
the the goal was always the 

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same. 
Just to convince as many people,

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you know, a high, high 
percentage of our monthly active

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users to be on these paid plans 
and to have the kind of full 

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degree of flexibility in terms 
of how we achieve that. 

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How? 
How are the teams formed inside 

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of Revolut? 
So I think Revolut Revolution's 

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always been known for having a 
relatively intense culture. 

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And I think that actually, for 
me, that was something I really 

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wanted to seek out. 
I think that was the best bit of

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investment banking, to be 
honest. 

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That stayed with me is that idea
of just moving quickly and, and 

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with purpose. 
And I remember when I 

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interviewed with Nick, he gave 
me this line, which was like, 

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coming here is like going to the
gym. 

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If it doesn't hurt, you're not 
doing it right. 

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And I was, Yeah, you know, you 
feel it. 

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And I remember thinking, you 
know, who would say that in an 

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interview? 
But at the same time, you know, 

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I knew that was the people for 
me and it showed up in how the 

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company was actually structured.
Because what you basically had 

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at Revolut is product is like a 
horizontal layer, right? 

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Everybody reports up into 
product. 

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That's a little bit contrarian 
because in lots of companies 

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you'll have kind of engineering 
leaders, you'll have marketing 

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leaders, you'll have maybe 
business development leaders, 

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and you'll have these people 
that own product and they 

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typically only own product 
metrics. 

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So like conversion rates, 
activation rates, you know, 

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things like that. 
I revolute. 

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There was this idea that if you 
just did that people would never

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care about the business. 
They'd only care about, you 

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know, pure product metrics. 
So everybody was really they're 

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in a product type role was 
really more like a general 

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manager. 
You know, they own some PNL for 

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some business line. 
So in practice what that means 

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is, you know, I turned up as 
someone who, you know, wasn't 

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technical by anybody's 
standards. 

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I'd actually never worked with 
software engineers running a 

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product. 
I'd never been a hands on 

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designer. 
If I'm honest. 

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I'd always thought design was 
like a, you know, dark art. 

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That was something you were born
with. 

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I hadn't fully appreciated. 
You could like work away and 

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work into that over time. 
And it was probably the most 

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difficult, like still the most 
difficult 1 1/2 years of my life

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when I joined making that 
transition because I turned up 

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in this company that really 
valued product above all else 

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00:08:00,040 --> 00:08:02,800
and I knew I needed to be there.
So basically, you know, Nick 

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00:08:02,800 --> 00:08:04,360
gave me that, you know, least of
trust. 

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00:08:04,960 --> 00:08:06,880
I invested, you know, my blood, 
time and energy in it. 

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00:08:06,880 --> 00:08:08,800
And it did hurt, right? 
As he said, he was right. 

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00:08:09,480 --> 00:08:11,320
But it was worth it because at 
the end of the day, you know, I 

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00:08:11,320 --> 00:08:14,360
ended up running a pretty multi 
functional team that frankly was

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00:08:14,360 --> 00:08:16,920
way broader than it would have 
been able to find anywhere else.

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And the whole culture is built 
around this idea of you set 

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00:08:19,600 --> 00:08:22,360
goals every six months of what 
you want to achieve for that 

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00:08:22,360 --> 00:08:25,080
multi functional team. 
You are not dependent on anybody

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00:08:25,080 --> 00:08:27,160
else to do it because you have 
all of these different functions

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00:08:27,160 --> 00:08:29,240
in house inside of your, you 
know, local unit. 

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00:08:29,520 --> 00:08:31,640
If you achieve that goal, your 
team grows and you get more 

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00:08:31,640 --> 00:08:33,679
responsibility. 
And if it doesn't, the team gets

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00:08:33,679 --> 00:08:35,480
disbanded. 
Because effectively the way to 

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00:08:35,480 --> 00:08:37,520
think about it is if you're 
running a seed stage business 

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00:08:37,520 --> 00:08:40,360
going out, you know, you have 
your 18 months of runway, It's 

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00:08:40,360 --> 00:08:42,600
not that easy for you to always 
say to your investors, give me 

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00:08:42,600 --> 00:08:44,400
more time, right? 
The bar is always set, you know,

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00:08:44,400 --> 00:08:45,760
in advance for where you need to
get to. 

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00:08:46,160 --> 00:08:48,600
So Nick ran the business and 
still runs the business really 

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00:08:48,800 --> 00:08:50,720
with that, you know, focus and 
that position. 

214
00:08:52,280 --> 00:08:54,400
Conceptually, that's very 
interesting in closing these 

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00:08:54,400 --> 00:08:56,320
teams, but how many teams did 
you see closing though? 

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00:08:57,080 --> 00:09:00,720
Honestly, all the time, yeah. 
You, you, you live in this sort 

217
00:09:00,720 --> 00:09:04,120
of suspended state where you 
need to keep moving forwards. 

218
00:09:04,280 --> 00:09:07,160
And and it's communicated, you 
know, to you directly by Nick, 

219
00:09:07,160 --> 00:09:10,440
by I'd say more generally in the
culture, you see it in the arc 

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00:09:10,480 --> 00:09:12,240
of companies. 
I mean, Alan is a great example 

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00:09:12,240 --> 00:09:14,960
of people who've been able to 
consistently grow their mandate 

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00:09:14,960 --> 00:09:18,480
inside of the business. 
And I think it's a good reminder

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00:09:18,480 --> 00:09:20,760
for me because obviously when 
now it's Sequoia, you know, we 

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00:09:20,760 --> 00:09:23,520
invest in businesses that are 
just coming out of the company 

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00:09:23,520 --> 00:09:25,760
formation stage, right, 
preceding seed companies. 

226
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And there's this notion of like 
when should we start to think 

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00:09:28,080 --> 00:09:30,200
about the culture we want to set
in our organization? 

228
00:09:30,480 --> 00:09:32,880
And the reality is on day one, 
right, you should actually start

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00:09:32,880 --> 00:09:35,520
to think about exactly that 
because a little bit to Nick's 

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00:09:35,520 --> 00:09:37,440
comment of, you know, going to 
the gym, if it doesn't hurt, 

231
00:09:37,440 --> 00:09:39,800
you're not doing it, right? 
I think you start to set these 

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00:09:39,800 --> 00:09:41,760
sort of virtue signals to the 
kind of people you want to 

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00:09:41,760 --> 00:09:43,280
attract. 
And then the goal is to 

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00:09:43,280 --> 00:09:45,800
obviously attract higher and 
ideally retain those exceptional

235
00:09:45,800 --> 00:09:47,360
people. 
And you need to set those 

236
00:09:47,360 --> 00:09:49,600
frameworks in place really from 
day one when you start. 

237
00:09:50,200 --> 00:09:51,960
So yeah, Nick, really, you know,
lives and lies by it. 

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00:09:52,960 --> 00:09:57,920
I think at the time you are in 
revolutes a lot of the things 

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00:09:57,920 --> 00:10:01,400
that we're going getting out and
pretty subscribes into the same 

240
00:10:02,320 --> 00:10:05,840
cultural elements by the way. 
But you had so much going on 

241
00:10:05,840 --> 00:10:08,440
from Financial Times against 
Revolution and so on. 

242
00:10:08,440 --> 00:10:12,480
You had so much. 
But press, how did you guys deal

243
00:10:12,480 --> 00:10:15,200
with it? 
I think there was always a 

244
00:10:15,200 --> 00:10:18,240
perception that things were way 
better inside the building than 

245
00:10:18,240 --> 00:10:19,800
people perceive them outside the
building. 

246
00:10:19,920 --> 00:10:23,120
I also think it's easy to forget
sometimes that when you, you 

247
00:10:23,360 --> 00:10:25,600
know, you're the founder of a 
company and you have to define 

248
00:10:25,600 --> 00:10:27,880
the culture, your culture 
doesn't need to be for 

249
00:10:27,880 --> 00:10:29,960
everybody, right? 
In many ways, your culture is 

250
00:10:29,960 --> 00:10:32,440
for somebody, right? 
It's some notion of a, of an 

251
00:10:32,440 --> 00:10:35,000
employee or a team member or 
whatever it might be that you 

252
00:10:35,000 --> 00:10:37,160
have in mind. 
And it's for you to kind of set 

253
00:10:37,160 --> 00:10:38,880
the rules and expectations of 
how you're going to work 

254
00:10:38,880 --> 00:10:40,520
together. 
And I think what was always 

255
00:10:40,520 --> 00:10:42,440
interesting to me is, you know, 
we'd have lots of people that 

256
00:10:42,440 --> 00:10:45,360
would drop out of the kind of 
employment funnel right when we 

257
00:10:45,360 --> 00:10:47,720
were hiring these people because
they felt the culture didn't 

258
00:10:47,720 --> 00:10:49,040
align with how they wanted to 
work. 

259
00:10:49,280 --> 00:10:51,080
When I first saw that, I 
remember thinking, wow, that is,

260
00:10:51,120 --> 00:10:52,320
you know, that's, that seems 
quite scary. 

261
00:10:52,320 --> 00:10:54,200
And Morgan Stanley, we would 
never want that to be the case, 

262
00:10:54,200 --> 00:10:55,920
right? 
We want everybody to love it and

263
00:10:55,920 --> 00:10:57,480
then only to hire a subset of 
those people. 

264
00:10:58,000 --> 00:10:59,960
But actually, Nick believed very
strongly that you should be 

265
00:10:59,960 --> 00:11:02,760
virtually signalling way earlier
in the process to self select 

266
00:11:03,000 --> 00:11:04,200
the kind of people that would go
through it. 

267
00:11:04,200 --> 00:11:06,360
And what it meant was actually 
other people were there were 

268
00:11:06,360 --> 00:11:07,760
there for exactly that reason, 
right? 

269
00:11:07,760 --> 00:11:10,600
Like myself. 
So it kind of hurts when you 

270
00:11:10,600 --> 00:11:12,080
know the time you would rethink 
like that. 

271
00:11:12,480 --> 00:11:15,160
But I think the reality is that,
you know, we had a whole bunch 

272
00:11:15,160 --> 00:11:18,040
of competition as Revolut 
founded around the same time, 

273
00:11:18,040 --> 00:11:20,960
you know ±2 years. 
If you look at the current step,

274
00:11:20,960 --> 00:11:23,600
like size of the business, 
Revolut is more valuable than 

275
00:11:23,600 --> 00:11:26,080
all of their competition in 
Europe combined, which is 

276
00:11:26,080 --> 00:11:28,280
remarkable statistic. 
And that's in financial 

277
00:11:28,280 --> 00:11:30,280
services, where there's really 
no black magic. 

278
00:11:30,280 --> 00:11:32,240
Like everybody roughly builds 
the same things. 

279
00:11:32,280 --> 00:11:33,760
They build it in slightly 
different orders. 

280
00:11:34,080 --> 00:11:36,840
And I would argue some companies
like a business with that, with 

281
00:11:36,840 --> 00:11:38,400
that culture build it much more 
quickly. 

282
00:11:39,040 --> 00:11:41,600
So really I think the winning, 
the winning edge, if it exists 

283
00:11:41,800 --> 00:11:43,120
is just the culture and the 
people. 

284
00:11:43,760 --> 00:11:45,640
And I think that's kind of 
indication for for that 

285
00:11:45,640 --> 00:11:50,840
strategy. 
I, I remember this, there was 

286
00:11:50,840 --> 00:11:57,560
this event that the CEO of N 26 
was there and Monzo and yeah, 

287
00:11:58,960 --> 00:12:04,600
and it was a super weird 
conversation. 

288
00:12:04,600 --> 00:12:07,120
But one of the things I wanted 
to ask you, like it was very 

289
00:12:07,120 --> 00:12:11,120
evident that Nick was super 
convinced, very, very focused on

290
00:12:11,120 --> 00:12:14,440
winning from that, from that 
video. 

291
00:12:14,920 --> 00:12:18,800
But why would you say that 
Revolut won at the end? 

292
00:12:18,840 --> 00:12:21,560
Because if you compare Monzo 
today, it's a much smaller 

293
00:12:21,560 --> 00:12:24,080
company with Revolut. 
If you compare N 26, I think 

294
00:12:24,080 --> 00:12:28,160
it's much, much smaller. 
So why did Revolut win? 

295
00:12:29,040 --> 00:12:30,680
Yeah, so that, that's a great 
memory. 

296
00:12:30,680 --> 00:12:33,400
I, I, so I watched the live 
stream of that in our office and

297
00:12:33,400 --> 00:12:35,840
it was a tech crunch Disrupt. 
It was probably in like 

298
00:12:36,480 --> 00:12:39,360
20/16/2017. 
He finished the panel with like 

299
00:12:39,360 --> 00:12:42,200
a being quite a tense panel. 
And the moderator basically 

300
00:12:42,200 --> 00:12:43,720
said, nice question for all of 
you. 

301
00:12:43,720 --> 00:12:45,560
Which of these three companies 
would you want to run? 

302
00:12:45,560 --> 00:12:47,600
And it can't be your own, which 
is just a freebie. 

303
00:12:47,960 --> 00:12:50,400
And everyone else said the other
business and how nice it was. 

304
00:12:50,400 --> 00:12:52,200
And it concluded with I don't 
really ever want to run 

305
00:12:52,200 --> 00:12:53,480
Revolute. 
I don't know what these guys are

306
00:12:53,480 --> 00:12:56,280
doing etcetera. 
And you know, you watch that and

307
00:12:56,280 --> 00:12:58,680
you actually feel quite proud, 
right, Because someone who is 

308
00:12:58,680 --> 00:13:01,640
unapologetically himself, right,
runs a business that way. 

309
00:13:02,000 --> 00:13:04,040
It was, it was quite, quite 
remarkable to watch. 

310
00:13:04,600 --> 00:13:07,640
But I think to your question, I 
mean, firstly, the incredible 

311
00:13:07,640 --> 00:13:09,320
thing about Nick is he never 
thinks he's won. 

312
00:13:09,520 --> 00:13:11,960
Like if you see him today, he 
has exactly the same intensity 

313
00:13:11,960 --> 00:13:13,920
as he did when I first met him. 
And you know, before that, when 

314
00:13:13,920 --> 00:13:17,240
he founded the company, I think 
what he did or, or what he's 

315
00:13:17,240 --> 00:13:19,440
always been able to do very well
is when you found an early stage

316
00:13:19,440 --> 00:13:21,960
business, you know, when you 
come and pitch someone like us, 

317
00:13:22,400 --> 00:13:24,680
you always have this balance 
between how do I articulate my 

318
00:13:24,680 --> 00:13:27,040
crazy large vision for the world
of something that is crazy 

319
00:13:27,040 --> 00:13:30,040
ambitious with the reality today
of being a pretty small team 

320
00:13:30,040 --> 00:13:31,520
with no funding and no product, 
right? 

321
00:13:31,520 --> 00:13:32,920
How do you bridge those two 
realities? 

322
00:13:33,480 --> 00:13:35,560
And the way you do it is you 
sort of tell your business is 

323
00:13:35,560 --> 00:13:37,960
like an arc, right, Where you 
have an act one of the business,

324
00:13:37,960 --> 00:13:39,760
an act 2 of the business, an act
three of the business. 

325
00:13:40,200 --> 00:13:42,480
And Nick was always able to 
explain that like, yes, we get 

326
00:13:42,480 --> 00:13:44,240
it today. 
The act one, we're like a multi 

327
00:13:44,240 --> 00:13:45,720
currency account, a free travel 
card. 

328
00:13:45,720 --> 00:13:48,160
We know that's a tough business,
but the Act 2 is we're going to 

329
00:13:48,160 --> 00:13:50,240
use that as a wedge to earn an 
everyday banking relationship 

330
00:13:50,240 --> 00:13:51,840
with our customer. 
That's the that's sort of bank 

331
00:13:51,840 --> 00:13:53,360
account. 
We're going to use that to go 

332
00:13:53,360 --> 00:13:55,760
deeper into financial services, 
you know, savings, investing, 

333
00:13:55,760 --> 00:13:58,240
crypto, all these things. 
But the large vision, you know, 

334
00:13:58,240 --> 00:14:00,760
don't forget the large vision is
financial super app and you'd 

335
00:14:00,760 --> 00:14:03,040
always manage to sort of anchor 
the reality of whatever the 

336
00:14:03,040 --> 00:14:05,880
business does today with that 
much higher goal of a financial 

337
00:14:05,880 --> 00:14:07,800
super app. 
I think that's why, you know, 

338
00:14:07,800 --> 00:14:09,640
over time, the company's managed
to attract, you know, 

339
00:14:09,640 --> 00:14:11,600
exceptional people at the scale 
that it is today. 

340
00:14:11,800 --> 00:14:13,800
It's managed to keep expanding 
into different geographies and 

341
00:14:13,800 --> 00:14:15,960
keep building new product 
because no one ever forgets that

342
00:14:15,960 --> 00:14:19,320
high vision. 
I have two more questions about 

343
00:14:19,320 --> 00:14:21,200
the Revolut before we go to 
Sequoia. 

344
00:14:22,040 --> 00:14:25,760
The first one is Revolut always 
comes with these new products. 

345
00:14:25,960 --> 00:14:28,080
How did the new products came 
out like the new ideas? 

346
00:14:28,320 --> 00:14:32,320
Was it from the top, was it from
the teams internally? 

347
00:14:32,600 --> 00:14:34,800
And I I've seen for example, 
Ezim, like how would you 

348
00:14:34,800 --> 00:14:36,800
conclude in the Ezim question, 
right? 

349
00:14:36,800 --> 00:14:39,240
Like So what? 
How are these ideas generated? 

350
00:14:39,480 --> 00:14:41,320
Yeah, I think so. 
It's a combination. 

351
00:14:41,320 --> 00:14:46,080
Nick today is effectively still 
CEOCPO and Head of Design. 

352
00:14:46,080 --> 00:14:48,440
You know, there are people, 
people that own various aspects 

353
00:14:48,440 --> 00:14:50,840
of that, but this is a company 
with nearly 10,000 employees 

354
00:14:50,840 --> 00:14:54,200
where nothing is sort of 
approved at the design stage to 

355
00:14:54,200 --> 00:14:57,120
go into development and then 
eventually released without Nick

356
00:14:57,120 --> 00:15:00,280
testing it on an Android or an 
Android and iOS phone. 

357
00:15:00,280 --> 00:15:02,440
So he actually sees everything 
go out and there are releases 

358
00:15:02,440 --> 00:15:05,080
every single week. 
So he's like an incredibly 

359
00:15:05,080 --> 00:15:07,480
product focused CEO and that's 
one mold of ACEO. 

360
00:15:07,480 --> 00:15:10,120
But that's definitely his take. 
But in terms of how the ideas 

361
00:15:10,120 --> 00:15:13,320
surface, again, it's sort of 
this very clear performance 

362
00:15:13,320 --> 00:15:15,560
management. 
If you set the KPI you're going 

363
00:15:15,560 --> 00:15:18,040
to achieve every six months, you
give people these cross 

364
00:15:18,040 --> 00:15:19,800
functional teams. 
So they're small kind of 

365
00:15:19,800 --> 00:15:22,120
self-sufficient units. 
I mean, it's actually for the 

366
00:15:22,120 --> 00:15:24,800
teams to propose the road map. 
And really the main thing that 

367
00:15:24,800 --> 00:15:27,920
he's focused on is he draws this
distinction between kind of big 

368
00:15:27,920 --> 00:15:30,320
bets and everything else. 
So I think he lives in this 

369
00:15:30,320 --> 00:15:33,280
world of if you want to expect, 
you know, a meaningful change in

370
00:15:33,280 --> 00:15:35,320
the state of the company, there 
needs to be a meaningful change 

371
00:15:35,320 --> 00:15:36,440
in the state of the product, 
right? 

372
00:15:36,440 --> 00:15:38,400
You can't just make these small 
changes and iterations. 

373
00:15:38,880 --> 00:15:41,680
So the main way that he provides
input on that is just to push 

374
00:15:41,680 --> 00:15:44,200
you to think bigger, right, and 
to be more aggressive and to be 

375
00:15:44,200 --> 00:15:46,680
more daring. 
But actually a lot of that, you 

376
00:15:46,680 --> 00:15:49,400
know, innovation is bottom up. 
The E SIM product was actually 

377
00:15:49,400 --> 00:15:53,680
something that was first kind of
idealized maybe in 2015, 2016 in

378
00:15:53,680 --> 00:15:55,200
Revolute, but the infrastructure
didn't exist. 

379
00:15:55,200 --> 00:15:56,960
It kind of wasn't possible at 
that point in time. 

380
00:15:57,240 --> 00:15:59,880
So there's always this backlog 
of things across the company 

381
00:15:59,880 --> 00:16:03,000
that are being restacked and 
resurfaced when they come to 

382
00:16:03,000 --> 00:16:06,000
light. 
And what are your learnings from

383
00:16:06,000 --> 00:16:10,600
Nick? 
I think so. 

384
00:16:10,880 --> 00:16:14,080
We all use this phrase to 
describe, I think, exceptional 

385
00:16:14,080 --> 00:16:17,280
founders about being relentless.
And, you know, there's this 

386
00:16:17,280 --> 00:16:20,240
concept of like, you know, the 
consistent application of force,

387
00:16:20,400 --> 00:16:22,200
right, that sits behind that 
relentlessness. 

388
00:16:22,640 --> 00:16:24,760
Nick is just the ultimate 
extreme of that, right? 

389
00:16:24,760 --> 00:16:27,720
If you look at his ability to 
sort of squeeze the most out of 

390
00:16:27,720 --> 00:16:30,280
people and also to not 
compromise on that. 

391
00:16:30,280 --> 00:16:32,280
If people aren't delivering, if 
they're not growing at the rate 

392
00:16:32,280 --> 00:16:34,640
that he expects, you know, he 
doesn't shy away from conflict. 

393
00:16:35,040 --> 00:16:36,680
She doesn't shy away from 
telling you and sort of 

394
00:16:36,680 --> 00:16:38,600
replacing you inside of the 
company if needed. 

395
00:16:39,200 --> 00:16:41,320
And for a lot of people, you 
know, they, they might start 

396
00:16:41,320 --> 00:16:43,360
building the business that way. 
But the reality is that's a very

397
00:16:43,360 --> 00:16:46,200
tiring way to live, right? 
To continue to sort of drag 

398
00:16:46,200 --> 00:16:48,880
people with you. 
I, I guess if you go along, but 

399
00:16:48,880 --> 00:16:51,480
actually when you're replacing 
your like head of growth for the

400
00:16:51,480 --> 00:16:55,160
seventh time in six years, 
whatever it might be, most 

401
00:16:55,160 --> 00:16:56,680
people at some point would just 
compromise. 

402
00:16:56,760 --> 00:16:59,000
And it doesn't compromise. 
He continues to run the company 

403
00:16:59,000 --> 00:17:00,320
that way. 
And you might have seen the 

404
00:17:00,320 --> 00:17:02,640
financial results, you know, 
over the last week, the business

405
00:17:02,640 --> 00:17:05,160
has really managed to push back 
a lot of naysayers. 

406
00:17:05,160 --> 00:17:06,680
You said this could never be 
profitable. 

407
00:17:06,680 --> 00:17:08,359
You know, it would never be a 
company of that scale. 

408
00:17:09,079 --> 00:17:10,359
And we've proven that you can do
that. 

409
00:17:10,400 --> 00:17:12,560
And I think you can do that, you
know, out of London or in Europe

410
00:17:12,800 --> 00:17:15,560
and you can build a company that
is as big as any fintech on the 

411
00:17:15,560 --> 00:17:17,240
planet that's been built over 
the last few years. 

412
00:17:17,640 --> 00:17:19,560
So it's very exciting for the 
future of of this ecosystem. 

413
00:17:20,880 --> 00:17:24,800
And now there is this point in 
time that Revolute grows like a 

414
00:17:24,800 --> 00:17:26,920
road achievement. 
You decide to leave the company.

415
00:17:28,920 --> 00:17:30,720
How did you make that decision? 
Yeah. 

416
00:17:30,720 --> 00:17:33,880
I think the nice thing about the
Revolute culture is it it kind 

417
00:17:33,880 --> 00:17:36,240
of pushes you to have agency, I 
think in what you do. 

418
00:17:36,320 --> 00:17:39,680
And it was sort of 2020, it was 
just as COVID was hitting, 

419
00:17:40,120 --> 00:17:41,640
Revolute was a much bigger 
business. 

420
00:17:41,640 --> 00:17:45,160
You know, it was maybe 6 or 7000
people at that point in time. 

421
00:17:46,080 --> 00:17:48,320
And if I could be for me, I, I'd
always thought about what I, I 

422
00:17:48,320 --> 00:17:50,600
previously founded some very bad
companies when I was studying at

423
00:17:50,600 --> 00:17:53,360
university and I felt like I had
a lot more learnings at that 

424
00:17:53,360 --> 00:17:54,880
point in time to go out and 
build again. 

425
00:17:55,520 --> 00:17:57,480
And I went out right literally 
as COVID was hitting. 

426
00:17:57,480 --> 00:18:00,840
So February 2020 to raise seed 
funding to set up a business 

427
00:18:00,840 --> 00:18:01,880
that was in the healthcare 
space. 

428
00:18:01,880 --> 00:18:03,840
And not even for Infantech, but 
somewhere that I'm very 

429
00:18:03,840 --> 00:18:06,360
passionate about that was kind 
of focused on distributing 

430
00:18:06,600 --> 00:18:08,840
personalized medication for 
chronic health conditions. 

431
00:18:10,120 --> 00:18:12,160
And it was at that point in time
actually when I intersected with

432
00:18:12,160 --> 00:18:14,240
Sequoia. 
Of course, Sequoia didn't have 

433
00:18:14,240 --> 00:18:15,840
an office in London. 
You know, I'd, I'd heard of 

434
00:18:15,840 --> 00:18:17,680
Sequoia, but I'd never met 
anybody from Sequoia. 

435
00:18:17,920 --> 00:18:20,280
And we had a few investments in 
Europe kind of going back to two

436
00:18:20,400 --> 00:18:23,560
2000 and seven, 2008, you know, 
companies like Klarna and Unity,

437
00:18:23,560 --> 00:18:25,800
but they'd always been long 
range efforts, if you like, from

438
00:18:25,800 --> 00:18:28,000
the US. 
And it was during that process 

439
00:18:28,000 --> 00:18:30,480
that the team, you know, 
highlighted, I think why that 

440
00:18:30,480 --> 00:18:32,960
business is an interesting idea,
but not the right, you know, 

441
00:18:32,960 --> 00:18:36,080
size of opportunity to go after 
and sort of pitch this idea 

442
00:18:36,080 --> 00:18:38,120
that, you know, there is a 
moment in time to come and join 

443
00:18:38,120 --> 00:18:40,840
the team and be part of this 
story that Sequoia's building in

444
00:18:40,840 --> 00:18:42,600
Europe. 
And that was what convinced me. 

445
00:18:42,600 --> 00:18:45,040
So it wasn't, you know, thinking
about becoming an investor. 

446
00:18:45,240 --> 00:18:47,320
Honestly, I'd never invested in 
a company and I'd never really 

447
00:18:47,320 --> 00:18:48,720
thought about it before I joined
Sequoia. 

448
00:18:48,720 --> 00:18:50,880
And I think there's sometimes a 
notion that you do need to do 

449
00:18:50,880 --> 00:18:52,320
all of those things. 
You actually don't. 

450
00:18:52,600 --> 00:18:54,600
You just need to be someone 
that's hopefully being busy, 

451
00:18:54,720 --> 00:18:56,720
surrounded by hopefully 
interesting people and they're 

452
00:18:56,720 --> 00:18:58,360
at the right point in time. 
So really it was that 

453
00:18:58,360 --> 00:19:01,000
combination of those things and 
just a huge amount of luck. 

454
00:19:02,960 --> 00:19:06,920
And then, but you, you just 
alluded to it, how do you when 

455
00:19:06,920 --> 00:19:10,360
you join a firm like Sequoia, 
how do you actually learn how to

456
00:19:10,360 --> 00:19:12,400
invest? 
Was that a process internally? 

457
00:19:13,200 --> 00:19:15,480
I heard somewhere we were 
discussing earlier that that 

458
00:19:15,560 --> 00:19:19,000
that is coming from the Bay here
to have discussions. 

459
00:19:19,200 --> 00:19:22,400
How is that knowledge transfer? 
So it was quite surreal for me 

460
00:19:22,400 --> 00:19:26,240
because so when I joined it was,
it was like August 2020 

461
00:19:26,240 --> 00:19:28,720
eventually when I started. 
And that is right in the middle 

462
00:19:28,720 --> 00:19:31,760
of COVID, the US borders were 
closed for like a year and a 

463
00:19:31,760 --> 00:19:33,640
half of when we opened. 
We couldn't go and see our, you 

464
00:19:33,640 --> 00:19:35,160
know, US based colleagues in 
person. 

465
00:19:35,800 --> 00:19:39,280
It was basically a wonderful 
colleague, Luciana and myself, 

466
00:19:39,280 --> 00:19:42,520
you know, in our respective 
homes on Zoom, not travelling to

467
00:19:42,520 --> 00:19:44,640
meet founders. 
It was quite surreal actually. 

468
00:19:45,480 --> 00:19:47,200
You know, building on top of the
fact I'd never invested in a 

469
00:19:47,200 --> 00:19:49,080
company. 
So I think the reality is when 

470
00:19:49,080 --> 00:19:51,720
you work in venture, unlike 
working in a in a business, when

471
00:19:51,720 --> 00:19:53,480
you work in a business, you have
a lot of like hands on 

472
00:19:53,480 --> 00:19:55,200
experience. 
You get pretty fast feedback 

473
00:19:55,200 --> 00:19:58,080
loops on the work that you do. 
You get a lot of feedback from 

474
00:19:58,080 --> 00:20:00,280
people inside the organization. 
You have more experience than 

475
00:20:00,280 --> 00:20:01,680
you. 
It's kind of how it works. 

476
00:20:02,240 --> 00:20:04,600
The reality of a venture is it's
basically an apprentice based 

477
00:20:04,600 --> 00:20:06,840
business, right? 
You have to sort of see stories 

478
00:20:06,840 --> 00:20:09,880
play out to have existence proof
of what the trajectory of these 

479
00:20:09,880 --> 00:20:12,360
companies might look like. 
Again, remembering that like 

480
00:20:12,560 --> 00:20:14,440
unfortunately, you know, there's
only a handful of businesses 

481
00:20:14,440 --> 00:20:17,080
founded each year that have the 
potential to be generational 

482
00:20:17,160 --> 00:20:19,160
right in nature. 
So the reality is you got to 

483
00:20:19,160 --> 00:20:21,240
hope if you're going to be 
training your algorithm, if you 

484
00:20:21,240 --> 00:20:23,400
like, on what those amazing 
companies look like, you're 

485
00:20:23,400 --> 00:20:25,680
going to at least have the 
chance to see one or two to be 

486
00:20:25,680 --> 00:20:28,200
able to appreciate that journey.
So the way that works at 

487
00:20:28,200 --> 00:20:32,120
Sequoia, I'd say is in two ways.
One, we tell a lot of stories as

488
00:20:32,120 --> 00:20:33,720
soon as it sounds. 
You know, we literally had 

489
00:20:33,720 --> 00:20:36,680
Friday story time for like 4 
years where people would tell 

490
00:20:36,680 --> 00:20:39,800
these stories of the different 
chapters or acts of these 

491
00:20:39,800 --> 00:20:42,400
generational companies, how they
changed and evolved, how the 

492
00:20:42,400 --> 00:20:44,920
assumptions changed, how the 
founders look different, you 

493
00:20:44,920 --> 00:20:46,480
know, at different stages of the
company's growth. 

494
00:20:46,480 --> 00:20:47,880
So the sort of power of 
storytelling. 

495
00:20:48,360 --> 00:20:50,840
And then the second thing is we 
have this quite remarkable 

496
00:20:50,840 --> 00:20:53,240
partnership at Sequoia where 
it's a relatively small team. 

497
00:20:53,240 --> 00:20:56,880
There's only 20 people at 
Sequoia, fun fact, but they all 

498
00:20:56,880 --> 00:20:58,320
are very different. 
They all have very different 

499
00:20:58,320 --> 00:21:01,040
routes to the firm and they 
frankly, like think about 

500
00:21:01,040 --> 00:21:03,160
company building and investing 
in companies in very different 

501
00:21:03,160 --> 00:21:04,960
ways. 
So you get a chance to sort of 

502
00:21:04,960 --> 00:21:08,440
witness and be an apprentice to 
all these different styles. 

503
00:21:08,440 --> 00:21:10,680
And yet someone like Doug, you 
know, who spent a week a month 

504
00:21:10,680 --> 00:21:13,400
here for maybe a year and a 
half, you know, flying in in the

505
00:21:13,400 --> 00:21:15,120
middle of COVID just to spend 
time with us. 

506
00:21:15,320 --> 00:21:17,760
And it was just having 
breakfasts with him and meeting 

507
00:21:17,760 --> 00:21:19,640
founders with him and learning 
about his approach. 

508
00:21:20,680 --> 00:21:22,280
Can we hear one of these 
stories? 

509
00:21:24,120 --> 00:21:29,040
Yeah, I think like everybody has
a slightly different approach 

510
00:21:29,040 --> 00:21:31,960
to, you know, what they look for
in a 30 minute meeting with a 

511
00:21:31,960 --> 00:21:34,280
founder. 
And I think some people, you 

512
00:21:34,280 --> 00:21:36,680
know, really want to spend time 
understanding their strategic 

513
00:21:36,680 --> 00:21:38,960
thinking on the market or their 
understanding of the market 

514
00:21:38,960 --> 00:21:42,440
context or, or things like that.
And I'd say for Doug, you know, 

515
00:21:42,440 --> 00:21:44,160
that's important. 
You know, at the end, of course 

516
00:21:44,160 --> 00:21:46,640
those things are are really 
important factors, but I think 

517
00:21:46,640 --> 00:21:47,960
he really listens for two 
things. 

518
00:21:47,960 --> 00:21:51,320
He spends a lot of time on 
founders kind of personal 

519
00:21:51,320 --> 00:21:53,640
stories and if you like their 
founding moments, not of the 

520
00:21:53,640 --> 00:21:56,040
company, but you know, take me 
back, you know, where did you 

521
00:21:56,040 --> 00:21:57,920
grow up? 
What was your experience? 

522
00:21:57,920 --> 00:21:59,400
Do you have siblings? 
What do they do? 

523
00:21:59,400 --> 00:22:01,280
Why is why is what you do 
different to that? 

524
00:22:01,720 --> 00:22:05,120
He wants to look for kind of 
evidence of agency, I think, 

525
00:22:05,240 --> 00:22:08,720
and, and kind of grit and domain
and functional expertise that's 

526
00:22:08,720 --> 00:22:10,720
been built over time. 
And he's found the stories. 

527
00:22:11,040 --> 00:22:13,160
And frankly, he goes much 
further back and goes much 

528
00:22:13,160 --> 00:22:15,560
deeper than the average person 
or certainly than I would have 

529
00:22:15,560 --> 00:22:17,440
thought to have done, you know, 
without that experience. 

530
00:22:17,920 --> 00:22:20,360
I'd say that's insight one and 
then insight 2. 

531
00:22:20,800 --> 00:22:23,440
You know, he is someone who 
doesn't believe that he can sort

532
00:22:23,440 --> 00:22:25,000
of over intellectualize the 
world. 

533
00:22:25,360 --> 00:22:27,160
He actually just wants to 
understand what the customers 

534
00:22:27,160 --> 00:22:28,600
think. 
And for a lot of people, you 

535
00:22:28,600 --> 00:22:30,480
know, as an investor, you can 
sit there and hear a version of 

536
00:22:30,480 --> 00:22:33,040
the story and you can try to 
kind of choose to think about it

537
00:22:33,040 --> 00:22:35,000
from first principles and go 
into the details. 

538
00:22:35,400 --> 00:22:36,560
But in reality, who are you, 
right. 

539
00:22:36,560 --> 00:22:37,760
You're not the customer for the 
product. 

540
00:22:37,760 --> 00:22:40,040
You don't necessarily understand
all the nuance of that. 

541
00:22:40,040 --> 00:22:41,240
You can just speak to the 
customers. 

542
00:22:41,520 --> 00:22:43,920
So Doug kind of angers himself 
to the individual, you know, in 

543
00:22:43,920 --> 00:22:45,880
their full founding story, their
life path. 

544
00:22:46,160 --> 00:22:47,480
And yeah, the voice of the 
customer in that. 

545
00:22:49,640 --> 00:22:53,520
Well, learning all these stories
and so I believe, how many years

546
00:22:53,520 --> 00:22:55,440
are you in Sequoia now? 
Nearly five years. 

547
00:22:55,680 --> 00:22:58,160
Nearly five years. 
So what are you looking for? 

548
00:22:59,520 --> 00:23:02,720
Say that someone approached you 
today from the audience. 

549
00:23:03,200 --> 00:23:08,320
What would you be looking for? 
I think that sort of my 

550
00:23:08,320 --> 00:23:10,840
observation, I think the 
revoluted experience was 

551
00:23:10,840 --> 00:23:12,160
helpful. 
You know, I'm fortunate enough 

552
00:23:12,160 --> 00:23:14,880
that a few of the companies that
I work with at Sequoia have have

553
00:23:14,880 --> 00:23:17,320
become quite large. 
So like a business like Penny 

554
00:23:17,320 --> 00:23:18,600
Lane and we just raised a bunch 
of money. 

555
00:23:18,600 --> 00:23:21,400
A few weeks ago I worked with 
this great team called Anterior 

556
00:23:21,400 --> 00:23:24,400
that came out of London Trade 
Republic, organizations like 

557
00:23:24,400 --> 00:23:26,800
that. 
I think what is true in all of 

558
00:23:26,800 --> 00:23:28,760
those founding teams, even 
though the businesses are 

559
00:23:28,760 --> 00:23:32,000
totally different, is they all 
have an incredible amount of 

560
00:23:32,000 --> 00:23:33,440
respect for their own time, 
right? 

561
00:23:33,440 --> 00:23:36,040
The people that think that time 
is very precious, they want to 

562
00:23:36,040 --> 00:23:39,600
move with speed and intensity 
and they have a sort of scale of

563
00:23:39,600 --> 00:23:42,520
ambition, which is a phrase that
we use a lot internally that 

564
00:23:42,520 --> 00:23:44,320
kind of matches us. 
And we want to hear that 

565
00:23:44,320 --> 00:23:45,800
articulation. 
Why is something you want to 

566
00:23:45,800 --> 00:23:48,160
build? 
You're going to be gigantic and 

567
00:23:48,160 --> 00:23:51,040
be a generational company, but 
how do you sort of articulate 

568
00:23:51,040 --> 00:23:52,320
the path to be able to get 
there? 

569
00:23:52,920 --> 00:23:55,360
And I think really what we do to
pass that is we look for kind of

570
00:23:55,360 --> 00:23:57,440
four components. 
I think 1, you know, we want to 

571
00:23:57,440 --> 00:24:00,080
understand, do you have a domain
expertise that is, you know, 

572
00:24:00,120 --> 00:24:02,160
relevant to this company? 
Have you built a functional 

573
00:24:02,160 --> 00:24:05,200
expertise or some technical 
skill set that is tightly 

574
00:24:05,200 --> 00:24:07,360
correlated with the success of 
this business? 

575
00:24:07,800 --> 00:24:09,400
Do you have evidence of being 
someone that has that 

576
00:24:09,400 --> 00:24:11,640
perseverance and that grit, 
right, to be able to take you 

577
00:24:11,640 --> 00:24:13,480
there? 
And then finally, the 4th 

578
00:24:13,480 --> 00:24:15,680
factor, is there some element of
luck, right, or being in the 

579
00:24:15,680 --> 00:24:18,320
right place at the right time or
the set of technologies kind of 

580
00:24:18,320 --> 00:24:20,840
coalescing around this market 
opportunity today? 

581
00:24:20,840 --> 00:24:22,480
That means that this can happen 
today where it couldn't have 

582
00:24:22,480 --> 00:24:24,760
happened yesterday. 
And generally at that stage, you

583
00:24:24,760 --> 00:24:27,560
know, if we're investing at seed
and precede, it's probably 80% 

584
00:24:27,560 --> 00:24:28,960
team. 
And if we go to precede, it can 

585
00:24:28,960 --> 00:24:31,320
be even higher, right? 
So realities is we're really 

586
00:24:31,320 --> 00:24:34,400
leaning on those 4 features. 
So like, find a way to tell your

587
00:24:34,400 --> 00:24:36,440
story, right, that articulates 
that. 

588
00:24:36,440 --> 00:24:38,560
And I would just really 
recommend that you practice it. 

589
00:24:38,960 --> 00:24:41,000
I think it's, you know, 
particularly European, and if 

590
00:24:41,000 --> 00:24:43,480
someone who's European, we just 
don't do that very often. 

591
00:24:43,480 --> 00:24:45,640
People don't look in the mirror 
and sort of pitch themselves. 

592
00:24:45,640 --> 00:24:46,840
It's not. 
It's very unamerican. 

593
00:24:46,840 --> 00:24:48,720
It's, yeah, it's very, exactly, 
very unamerican. 

594
00:24:48,720 --> 00:24:51,800
And I think that the reality is 
you need to learn how to do that

595
00:24:51,880 --> 00:24:54,240
and in a pithy way to be able to
articulate why you're the 

596
00:24:54,240 --> 00:24:56,200
person, you know, the guy or the
girl to found this company. 

597
00:24:58,920 --> 00:25:01,960
If, if, if, if you were a 
founder today, or maybe your 

598
00:25:01,960 --> 00:25:04,120
advice to the audience, what 
should students work on? 

599
00:25:05,600 --> 00:25:10,200
I think, I think I would 
generally recommend like there 

600
00:25:10,200 --> 00:25:13,120
are absolutely some people who 
just go out into the wild and 

601
00:25:13,120 --> 00:25:14,720
and build a business. 
I mean, firstly, I would 

602
00:25:14,720 --> 00:25:17,440
recommend you to find mentors. 
It's a very special thing being 

603
00:25:17,440 --> 00:25:19,480
a student, right? 
You have this incredible calling

604
00:25:19,480 --> 00:25:21,560
card where people respond to 
your emails, they pick up the 

605
00:25:21,560 --> 00:25:23,320
phone, they spend time with you 
for free. 

606
00:25:23,520 --> 00:25:25,720
I promise you that doesn't 
happen as easily later in life. 

607
00:25:26,120 --> 00:25:27,960
So if you don't like squeeze 
that lemon, you're honestly 

608
00:25:27,960 --> 00:25:29,560
missing a trick. 
And particularly in a place like

609
00:25:29,560 --> 00:25:32,400
London where you have this 
incredible depth of specialized 

610
00:25:32,400 --> 00:25:34,760
talent and most of that 
specialized talent just because 

611
00:25:34,760 --> 00:25:37,080
of culture. 
I think in other things, they 

612
00:25:37,080 --> 00:25:39,400
don't get asked all the time to 
be giving their hell back and be

613
00:25:39,400 --> 00:25:41,120
spending time with, you know, 
people who are coming up. 

614
00:25:41,440 --> 00:25:45,320
So I think .1 genuinely fine 
mentors, I think .2 you can 

615
00:25:45,320 --> 00:25:47,560
either decide that you want to 
found a business just to get 

616
00:25:47,560 --> 00:25:49,840
through the machinations of 
founding your first company, 

617
00:25:50,120 --> 00:25:51,240
right? 
Which in some ways is like 

618
00:25:51,240 --> 00:25:52,840
learning on your own time, 
right? 

619
00:25:52,840 --> 00:25:55,680
Had to be a better founder. 
I think option 2 is to learn on 

620
00:25:55,680 --> 00:25:58,480
somebody else's time how to be a
better founder and really just 

621
00:25:58,480 --> 00:26:00,960
solve for getting close to 
founders that you think are 

622
00:26:00,960 --> 00:26:02,680
exceptional. 
And by the way, like that might 

623
00:26:02,680 --> 00:26:04,960
be the individual, it might be 
their style of operating, it 

624
00:26:04,960 --> 00:26:07,560
might be their intensity, it 
might be their taste, right, and

625
00:26:07,560 --> 00:26:10,000
their product intuition. 
In the perfect world, it's also 

626
00:26:10,000 --> 00:26:11,760
the business, right? 
And the business can go on to be

627
00:26:11,760 --> 00:26:14,360
large and you might make 
generational money yourself. 

628
00:26:14,680 --> 00:26:16,600
But if nothing else, surrounding
yourself with people that you 

629
00:26:16,600 --> 00:26:18,960
can sort of emulate, right as 
you go through that journey. 

630
00:26:18,960 --> 00:26:24,040
I think it's really critical. 
Let's get into a bit of trouble.

631
00:26:24,880 --> 00:26:27,360
What percent of investors in 
Europe do you think are good 

632
00:26:27,360 --> 00:26:31,720
company builders? 
I think in the US you grew up in

633
00:26:31,720 --> 00:26:34,920
a cocoon of start-ups from such 
a young age, right? 

634
00:26:34,920 --> 00:26:36,240
You see it in the investor 
community. 

635
00:26:36,240 --> 00:26:38,720
Frankly, you see it in how 
prolific many of the angels are 

636
00:26:38,760 --> 00:26:41,240
as well. 
I think the reality is, you 

637
00:26:41,240 --> 00:26:43,680
know, Europe is just less mature
and needs more work. 

638
00:26:44,160 --> 00:26:46,120
I think that it's even different
than that. 

639
00:26:46,120 --> 00:26:49,080
I think that, well, I said this 
is an apprentice based business,

640
00:26:49,080 --> 00:26:51,880
Your ability to help the next 
founder build a generational 

641
00:26:51,880 --> 00:26:54,680
company is kind of a function of
your ability and your life 

642
00:26:54,680 --> 00:26:56,800
experience. 
If you hadn't had an experience 

643
00:26:56,800 --> 00:26:59,160
seeing one of those companies 
being built at scale, it's not 

644
00:26:59,160 --> 00:27:01,640
easy to be calibrated on it. 
And I think it's why I'm excited

645
00:27:01,640 --> 00:27:03,640
to see more and more people 
coming out of these, you know, 

646
00:27:03,840 --> 00:27:06,480
businesses that are Unicorn plus
type businesses becoming 

647
00:27:06,480 --> 00:27:09,040
investors because they've they 
understand a little bit more and

648
00:27:09,040 --> 00:27:11,240
they have more empathy for how 
difficult it is, I think, to 

649
00:27:11,240 --> 00:27:16,880
build a company. 
You, you alluded to that a bit 

650
00:27:16,880 --> 00:27:19,760
earlier, but how much do you 
expect the founder to have 

651
00:27:19,760 --> 00:27:22,200
figured out the vision in the 
very early stages? 

652
00:27:22,800 --> 00:27:26,320
So when we invested precede, we 
basically have two criteria. 

653
00:27:26,800 --> 00:27:29,560
We basically look for an outlier
team, right, on some of the four

654
00:27:29,560 --> 00:27:32,560
dimensions I mentioned earlier 
and something that we call like 

655
00:27:32,560 --> 00:27:35,160
positive market dynamics, 
meaning you're building in a 

656
00:27:35,160 --> 00:27:37,560
category that is on the right 
side of history, right? 

657
00:27:37,920 --> 00:27:40,280
So the bar is relatively low at 
the precede, right? 

658
00:27:40,280 --> 00:27:42,840
There's two components sort of 
said differently, exceptional 

659
00:27:42,840 --> 00:27:45,560
person building in a generally 
interesting space, right? 

660
00:27:45,560 --> 00:27:47,040
Those are the two articulations 
we care about. 

661
00:27:47,520 --> 00:27:50,480
As you move from a precede to a 
seed, we add kind of one other 

662
00:27:50,480 --> 00:27:53,080
layer to it, which is this 
notion that you have an 

663
00:27:53,080 --> 00:27:55,320
authentic and compelling 
insight. 

664
00:27:55,320 --> 00:27:58,720
The authenticity comes from the 
founder problem fit right that 

665
00:27:58,720 --> 00:28:00,640
you may have earned. 
It may come from your domain 

666
00:28:00,640 --> 00:28:03,280
expertise, your functional 
expertise, the curiosity you've 

667
00:28:03,280 --> 00:28:05,000
shown, your ability to speak to 
customers. 

668
00:28:05,200 --> 00:28:07,520
So it's authentic, right? 
It's justified in some way. 

669
00:28:07,840 --> 00:28:10,480
And compelling implies better 
right than what exists in the 

670
00:28:10,480 --> 00:28:12,520
world. 
So if you can combine outlier 

671
00:28:12,520 --> 00:28:15,560
team, positive market dynamics 
and this authentic and 

672
00:28:15,560 --> 00:28:17,800
compelling insight, then 
generally we're going to be 

673
00:28:17,800 --> 00:28:22,080
excited about business. 
What have you seen from Revolut 

674
00:28:22,200 --> 00:28:26,440
maybe and other companies in 
that the goods good companies 

675
00:28:26,440 --> 00:28:30,400
were doing in in building great 
team cultures and maybe teams? 

676
00:28:30,960 --> 00:28:35,520
I think that there's this like 
concept in game theory called 

677
00:28:35,520 --> 00:28:38,320
like shelling points and 
effectively it's like a 

678
00:28:38,320 --> 00:28:42,480
coordination problem of if you 
are a smart person, you know and

679
00:28:42,480 --> 00:28:44,960
you want to work on an impactful
project, it's very difficult for

680
00:28:44,960 --> 00:28:47,120
you to tell outside in which 
those might be right. 

681
00:28:47,120 --> 00:28:49,280
But the best way to tell it is 
to look at other places where 

682
00:28:49,280 --> 00:28:51,120
other exceptional people are 
already working right. 

683
00:28:51,120 --> 00:28:52,520
You want to Co locate with those
people. 

684
00:28:53,200 --> 00:28:56,160
And honestly, I think the most 
important signal you can send to

685
00:28:56,160 --> 00:28:59,000
like the market is this idea 
that you're attracting, hiring, 

686
00:28:59,000 --> 00:29:02,000
retaining exceptional people. 
But the reality is, again, to do

687
00:29:02,000 --> 00:29:03,960
that is exhausting. 
I think if you build that into 

688
00:29:03,960 --> 00:29:06,520
your process, you can sort of 
have this funny, particularly 

689
00:29:06,520 --> 00:29:08,400
for first time founders, this 
funny conflict where people 

690
00:29:08,400 --> 00:29:11,360
perceive it as, you know, 
admitting failure if they've 

691
00:29:11,360 --> 00:29:13,880
hired people that are not great 
and sort of letting them go is, 

692
00:29:13,880 --> 00:29:15,680
is stressful. 
It can sometimes be upsetting. 

693
00:29:15,680 --> 00:29:17,400
It's something that you want to 
do right by those people. 

694
00:29:17,400 --> 00:29:20,000
All of those things are valid. 
But the reality is, if you can 

695
00:29:20,000 --> 00:29:22,440
do that in the right way, it can
actually elevate the culture 

696
00:29:22,960 --> 00:29:24,720
because for the people who stay 
at the company, they feel like 

697
00:29:24,720 --> 00:29:27,160
they're part of this elite team,
a small, you know, a small team 

698
00:29:27,160 --> 00:29:29,400
of exceptional people building 
something great. 

699
00:29:29,800 --> 00:29:31,680
So I would say that's the kind 
of the most concrete learning. 

700
00:29:31,680 --> 00:29:34,040
It's something we see. 
You know, talent density is 

701
00:29:34,040 --> 00:29:36,760
sometimes underestimated, 
despite the fact that everybody 

702
00:29:36,760 --> 00:29:37,920
would assume it's going to be 
important. 

703
00:29:39,600 --> 00:29:41,240
I think that's part of the 
creative process. 

704
00:29:42,080 --> 00:29:46,840
It's like as if you start 
writing a document down and you 

705
00:29:46,840 --> 00:29:49,680
start erasing so many things of 
the thing that you write and 

706
00:29:49,680 --> 00:29:51,880
team culture is pretty similar. 
You're going to do a lot of 

707
00:29:51,880 --> 00:29:57,080
mistakes, but you have to always
go back and erasing how we 

708
00:29:57,080 --> 00:29:59,480
should start-ups think about 
equity. 

709
00:30:01,600 --> 00:30:04,720
So it's a good question 
actually. 

710
00:30:05,920 --> 00:30:08,640
So sometimes people have this 
disconnect between kind of 

711
00:30:08,640 --> 00:30:11,120
culture and performance 
management, right? 

712
00:30:11,120 --> 00:30:13,160
And I, I would consider sort of 
equity in the culture of 

713
00:30:13,160 --> 00:30:15,240
performance management because 
obviously compensation is the 

714
00:30:15,240 --> 00:30:16,720
reward, right, for great 
performance. 

715
00:30:16,720 --> 00:30:19,760
And what I would say is just 
like, make it consistent, right?

716
00:30:19,760 --> 00:30:23,080
We see a few methods of that. 
Sometimes we see solo founders, 

717
00:30:23,120 --> 00:30:25,080
you know who because they're a 
solo founder, they have 

718
00:30:25,080 --> 00:30:28,000
effectively a bunch of the ESOP 
or a bunch of the options they 

719
00:30:28,000 --> 00:30:30,720
can redistribute among the team.
Sometimes we see a preference 

720
00:30:30,720 --> 00:30:34,040
for them having a relatively 
large number, not 100, but maybe

721
00:30:34,040 --> 00:30:37,080
like 5 people who are very 
equity compensated, who are not,

722
00:30:37,120 --> 00:30:38,960
you know, Co founders of the 
business, but they're more like 

723
00:30:38,960 --> 00:30:41,640
founding team members. 
And the idea is they can build 

724
00:30:41,640 --> 00:30:43,840
this squad who have this multi 
functional skill sets. 

725
00:30:43,840 --> 00:30:46,120
I think that works well. 
But I think it's a general 

726
00:30:46,120 --> 00:30:47,960
comment. 
Like I'm a big advocate for 

727
00:30:48,440 --> 00:30:51,080
being generous with equity from 
a performance basis. 

728
00:30:51,320 --> 00:30:54,160
But again, the equity vests and 
you understand that there are 

729
00:30:54,160 --> 00:30:56,280
clear expectations attached to 
that vesting. 

730
00:30:56,520 --> 00:30:58,560
And if people don't perform, 
then they won't be there to vest

731
00:30:58,560 --> 00:30:59,600
it. 
Because really what you're 

732
00:30:59,600 --> 00:31:02,360
giving is an incentive, right? 
It's it's a reward, but it's an 

733
00:31:02,360 --> 00:31:04,480
incentive for continued 
performance. 

734
00:31:04,760 --> 00:31:06,720
So if you view it in that way, 
and again you have a performance

735
00:31:06,720 --> 00:31:08,160
culture consistent with that, it
can work. 

736
00:31:09,120 --> 00:31:12,680
If we go earlier than that and 
you consider Co founding equity,

737
00:31:13,200 --> 00:31:16,680
there is always this this kind 
of some people say 5050, some 

738
00:31:16,680 --> 00:31:18,400
people say something very 
different. 

739
00:31:18,400 --> 00:31:19,320
What's your take? 
Yeah. 

740
00:31:19,320 --> 00:31:21,440
So we we actually don't like 
5050. 

741
00:31:21,440 --> 00:31:24,080
We think it's a negative signal 
if you and your Co founder have 

742
00:31:24,080 --> 00:31:27,240
5050 equity. 
The reason for that actually is 

743
00:31:27,240 --> 00:31:30,280
the reality is like the team is 
unlikely to be that balance. 

744
00:31:30,720 --> 00:31:32,360
The way you should actually 
think about it with your Co 

745
00:31:32,360 --> 00:31:34,760
founder is, you know, look at 
the business you want to build 

746
00:31:34,840 --> 00:31:36,280
and you have some hypothesis for
it. 

747
00:31:36,960 --> 00:31:40,080
Write down almost each of you 
your set of core competencies, 

748
00:31:40,360 --> 00:31:42,240
right, that you think you can 
contribute today and in the 

749
00:31:42,240 --> 00:31:44,680
future for that company. 
I say today and in the future 

750
00:31:44,680 --> 00:31:48,040
because in some cases, you know,
the 1st 6 to 12 months relies 

751
00:31:48,040 --> 00:31:50,720
relying on one, maybe the second
year, you know, relies on the 

752
00:31:50,720 --> 00:31:52,120
second. 
Sometimes you see that in like 

753
00:31:52,120 --> 00:31:54,560
technical teams and then there 
might be a more commercial go to

754
00:31:54,560 --> 00:31:57,200
market focused team, right? 
So timing is also important. 

755
00:31:57,720 --> 00:31:59,960
And then you basically got to 
pitch to the other person, 

756
00:32:00,080 --> 00:32:02,320
right? 
Why you think that skill set you

757
00:32:02,320 --> 00:32:04,200
have is particularly 
differentiated, right? 

758
00:32:04,960 --> 00:32:07,760
And the reason I call that out 
is if it's 5050, what that kind 

759
00:32:07,760 --> 00:32:09,920
of tells us is you didn't want 
to have a tough conversation 

760
00:32:09,920 --> 00:32:12,080
about it because it is tough and
it is awkward. 

761
00:32:12,080 --> 00:32:13,720
And this is the person that you 
hope to be able to build a 

762
00:32:13,720 --> 00:32:15,440
company with for the next 15 
years. 

763
00:32:15,880 --> 00:32:17,880
But honestly, a lot of building 
a business is having tough 

764
00:32:17,880 --> 00:32:20,840
conversations from first 
principles and being able to get

765
00:32:20,840 --> 00:32:23,000
through it right and keep the 
team together and keep building 

766
00:32:23,000 --> 00:32:25,080
Despite that. 
So, yeah, I would say we are 

767
00:32:25,240 --> 00:32:28,400
suspicious when we see 5050. 
And we often ask people, you 

768
00:32:28,400 --> 00:32:29,880
know, why do you think that is 
right? 

769
00:32:30,600 --> 00:32:32,320
And you're not short changing 
people, right? 

770
00:32:32,320 --> 00:32:34,280
It's actually, you know, it's a,
and you can have someone by the 

771
00:32:34,280 --> 00:32:36,160
way, to moderate it if you think
it makes it easier. 

772
00:32:36,320 --> 00:32:38,760
Sometimes that can help. 
But it's just this idea of I 

773
00:32:38,760 --> 00:32:41,040
know how to do these things. 
I am this good at these things 

774
00:32:41,040 --> 00:32:42,960
and these things are that 
important and you should be 

775
00:32:42,960 --> 00:32:47,920
pitching it in that way. 
How should founders think about 

776
00:32:47,920 --> 00:32:55,440
the right investors? 
So I mean, if you wanted a more 

777
00:32:55,440 --> 00:32:58,600
like cynical view of like how 
can investor help you, I think 

778
00:32:58,600 --> 00:33:01,880
basically investors can help you
with, you know, hiring in some 

779
00:33:01,880 --> 00:33:04,360
cases they can help you with 
distribution, meaning 

780
00:33:04,360 --> 00:33:06,640
understanding your customer, 
finding access to your customer,

781
00:33:06,640 --> 00:33:08,920
things like that. 
They can help you with brand, 

782
00:33:09,120 --> 00:33:11,280
right, to sort of elevate the 
brand of your business to the 

783
00:33:11,280 --> 00:33:13,680
point where you are an early 
stage company no one's ever 

784
00:33:13,680 --> 00:33:15,000
heard of. 
And your investor may 

785
00:33:15,000 --> 00:33:16,640
potentially be someone who 
people have heard of. 

786
00:33:16,640 --> 00:33:19,440
And then I'd say that like half 
point, and I attach the half 

787
00:33:19,440 --> 00:33:21,880
point because it depends very 
much on the investor and it 

788
00:33:21,880 --> 00:33:23,760
depends on your relationship and
their expertise. 

789
00:33:24,040 --> 00:33:26,200
They can genuinely help you with
company building, right? 

790
00:33:26,840 --> 00:33:28,480
And the way to think about it 
is, you know, companies are 

791
00:33:28,480 --> 00:33:31,040
millions of decisions made in a 
certain order that lead to a 

792
00:33:31,040 --> 00:33:33,800
certain outcome, right? 
There are maybe 10 to 15 

793
00:33:33,800 --> 00:33:37,680
decisions a year you make that 
are deeply strategic, typically 

794
00:33:37,680 --> 00:33:40,320
irreversible, or at least have 
some level of path dependency, 

795
00:33:40,360 --> 00:33:41,920
right? 
And you really need people to 

796
00:33:41,920 --> 00:33:44,520
help you identify those 
decisions as early as possible 

797
00:33:44,640 --> 00:33:47,160
and then to get them right. 
And it's very hard to do that, I

798
00:33:47,160 --> 00:33:48,920
think, when the investors where 
you don't have a high degree of 

799
00:33:48,920 --> 00:33:51,000
trust because you're never going
to feel like you can have a 

800
00:33:51,000 --> 00:33:53,080
proper conversation about it. 
If you feel that they don't 

801
00:33:53,080 --> 00:33:55,600
understand your market, right, 
They don't have any insight into

802
00:33:55,600 --> 00:33:56,880
the dynamics of what is 
happening. 

803
00:33:57,040 --> 00:33:59,280
They may not have seen 
businesses being built either of

804
00:33:59,280 --> 00:34:01,960
a similar scale, similar market 
intensity, whatever it might be.

805
00:34:03,280 --> 00:34:05,160
And I think that like, at the 
end of the day, you really need 

806
00:34:05,160 --> 00:34:07,360
to like the person that you're 
working with as much as you'd 

807
00:34:07,360 --> 00:34:09,320
like the firm. 
Because the reality is, you 

808
00:34:09,320 --> 00:34:11,239
know, even if you work with some
of the best names in the world, 

809
00:34:11,239 --> 00:34:13,679
you will probably spend 80% of 
your time with that one 

810
00:34:13,679 --> 00:34:15,600
individual or that, you know, 
that very small team. 

811
00:34:16,159 --> 00:34:18,199
So I think if you're realistic 
about how important those 

812
00:34:18,199 --> 00:34:20,719
different criteria are and you 
feel that there is that 

813
00:34:20,719 --> 00:34:22,480
understanding in that trust, you
should go for it. 

814
00:34:22,840 --> 00:34:25,159
But if you don't, you should 
hold a very high bar and keep 

815
00:34:25,159 --> 00:34:28,760
moving. 
I think we we now have this 

816
00:34:28,760 --> 00:34:31,920
platform change with AI. 
Probably the Internet was the 

817
00:34:31,920 --> 00:34:36,360
first I said when I was mobile. 
Now we have this new platform 

818
00:34:36,360 --> 00:34:39,560
change. 
How would you advise people to 

819
00:34:39,560 --> 00:34:42,320
be thinking about it and what 
kind of businesses do you think 

820
00:34:42,320 --> 00:34:46,040
would exist in the future? 
I think I mean, there are there 

821
00:34:46,040 --> 00:34:48,639
are both, you know, a bunch of 
new market opportunities. 

822
00:34:48,639 --> 00:34:50,600
There are also a lot of new ways
to think about building your 

823
00:34:50,600 --> 00:34:52,679
company, right. 
You can obviously achieve a lot 

824
00:34:52,679 --> 00:34:55,000
more with a lot less today. 
You can be way more capital 

825
00:34:55,000 --> 00:34:56,480
efficient. 
You know, these incredible 

826
00:34:56,480 --> 00:34:59,320
stories of these four person 
teams getting to 10 million ARR 

827
00:34:59,320 --> 00:35:02,880
and being able to push through. 
So that is like an opportunity 

828
00:35:02,880 --> 00:35:06,400
to maximize, you know, value 
from so I'd say like build that 

829
00:35:06,400 --> 00:35:08,040
again into your culture and 
build it into your start up 

830
00:35:08,040 --> 00:35:09,800
working. 
I think in terms of the terms of

831
00:35:09,800 --> 00:35:13,720
the opportunities that exist, 
it's a little bit intimidating 

832
00:35:13,720 --> 00:35:16,680
to say this, but like as an 
early stage business, I'd say 

833
00:35:16,680 --> 00:35:20,320
the pressure on you to like 
future proof your company is 

834
00:35:20,320 --> 00:35:22,480
actually as great as it's ever 
been because the world is 

835
00:35:22,480 --> 00:35:24,400
spinning, you know, faster than 
it ever has. 

836
00:35:24,920 --> 00:35:26,720
So the reality is, you know, a 
lot of these businesses that are

837
00:35:26,720 --> 00:35:30,560
going from a million to 10 
million of AR, we don't really 

838
00:35:30,560 --> 00:35:33,120
know whether they're going to 
have any revenue in three years,

839
00:35:33,120 --> 00:35:34,840
right? 
And that's not like 10 years, It

840
00:35:34,840 --> 00:35:37,800
might be like 3 or 4 years out. 
And I would argue that's almost 

841
00:35:37,800 --> 00:35:39,640
never been true, right? 
There's always been an ability 

842
00:35:39,640 --> 00:35:42,240
to somewhat extrapolate a little
bit of the curve for these 

843
00:35:42,240 --> 00:35:45,080
companies because again, the 
structures of the market, who 

844
00:35:45,080 --> 00:35:47,960
the competitors are, how 
competent they are, has kind of 

845
00:35:47,960 --> 00:35:50,320
been, you know, relatively 
stable, I think in some of the 

846
00:35:50,320 --> 00:35:52,720
previous market cycles. 
So what I would say is you 

847
00:35:52,720 --> 00:35:55,160
really got to make sure that 
you're being very thoughtful 

848
00:35:55,200 --> 00:35:57,920
about all of those market 
dynamics that you understand, 

849
00:35:57,920 --> 00:35:59,640
you know, what is happening if 
you're building an AI, for 

850
00:35:59,640 --> 00:36:01,800
example, inside of the big labs,
right? 

851
00:36:01,800 --> 00:36:04,120
If you don't know, you should be
asking investors, trying to 

852
00:36:04,120 --> 00:36:06,520
speak to researchers, getting a 
sense for their priorities, 

853
00:36:07,000 --> 00:36:09,640
building an understanding of 
like, you know, if you're 

854
00:36:09,640 --> 00:36:12,280
building it again in AI, how 
much of the nuance comes either 

855
00:36:12,280 --> 00:36:14,720
from the data set that you're 
using to train a model or fine 

856
00:36:14,720 --> 00:36:17,720
tune a model versus how much of 
it comes from the nuance of the 

857
00:36:17,720 --> 00:36:19,560
workflow. 
And if you have, you know, one 

858
00:36:19,560 --> 00:36:21,960
or both of those, you're in a 
much safer space than if you're 

859
00:36:21,960 --> 00:36:23,880
building in something that is 
very much, you know, square in 

860
00:36:23,880 --> 00:36:25,720
the headlights and some of these
larger research labs. 

861
00:36:26,160 --> 00:36:28,680
So I would just encourage you, 
you know, really try and future 

862
00:36:28,680 --> 00:36:31,560
proof your company in a way that
will seem quite intimidating on 

863
00:36:31,560 --> 00:36:32,960
day one, but I think it's very 
important. 

864
00:36:34,760 --> 00:36:37,840
If we consider financial 
services and maybe in banking 

865
00:36:39,920 --> 00:36:42,560
and we can get to your opinion 
about how AI is going to change 

866
00:36:42,560 --> 00:36:44,560
them, what is what, what does it
look like? 

867
00:36:45,160 --> 00:36:51,120
So the last wave of Fintech sort
of 2016 onwards effectively is a

868
00:36:51,120 --> 00:36:53,600
lot of it is, you know, the 
migration to mobile, right, to 

869
00:36:53,600 --> 00:36:55,800
building a mobile version of a 
service you previously got 

870
00:36:55,800 --> 00:36:58,480
through desktop or offline. 
And I would put by that, you 

871
00:36:58,480 --> 00:37:00,720
know, neo banking, neo broking, 
things like that. 

872
00:37:01,480 --> 00:37:03,840
And then 2 is, you know, 
providing much more transparency

873
00:37:03,840 --> 00:37:06,520
around fees because you have a 
lower marginal cost to serve the

874
00:37:06,520 --> 00:37:08,560
customer because you digitize 
the experience. 

875
00:37:08,560 --> 00:37:10,840
So a lot of it was front end 
focus, you know, end customer 

876
00:37:10,840 --> 00:37:13,960
focus and the like. 
The reality is if you look at 

877
00:37:13,960 --> 00:37:16,440
the distribution of even market 
cap that exists in financial 

878
00:37:16,440 --> 00:37:19,360
services, most of that is inside
organizations that did not 

879
00:37:19,360 --> 00:37:21,200
participate in the last 
technological cycle. 

880
00:37:21,200 --> 00:37:23,520
So I would include in that, you 
know, wealth management as a 

881
00:37:23,520 --> 00:37:26,160
whole, right, Rias, you know, 
financial advisors. 

882
00:37:26,520 --> 00:37:29,760
I would put insurance very much 
in that bucket for sure. 

883
00:37:30,000 --> 00:37:32,160
I would put alternative lending.
That was something where there 

884
00:37:32,160 --> 00:37:34,320
was a little bit of innovation, 
but, you know, really didn't 

885
00:37:34,320 --> 00:37:35,520
push as far as it could have 
done. 

886
00:37:35,960 --> 00:37:38,320
And crucially, it was a lot of 
the cost base that was tied up 

887
00:37:38,320 --> 00:37:41,200
in operating those very, very 
large incumbent banks and things

888
00:37:41,200 --> 00:37:43,240
like compliance and, you know, 
work like that. 

889
00:37:43,760 --> 00:37:45,520
So a lot of what we're seeing 
today is, you know, it's a 

890
00:37:45,520 --> 00:37:47,840
similar trend on the one hand of
trying to reduce the marginal 

891
00:37:47,840 --> 00:37:50,120
cost to serve a customer that 
really matters in insurance and 

892
00:37:50,120 --> 00:37:52,680
your wealth management. 
Or it's the fact that a lot of 

893
00:37:52,680 --> 00:37:55,120
work that people do inside of 
banks is basically human API 

894
00:37:55,120 --> 00:37:56,840
work, right? 
If you're a compliance person, 

895
00:37:57,120 --> 00:37:59,520
you get some alert, you read 
some document, you compare it 

896
00:37:59,520 --> 00:38:01,880
against some rule, and then you 
just, you know, make the 

897
00:38:01,880 --> 00:38:04,360
plumbing work yourself as a 
human being in tomorrow's world,

898
00:38:04,360 --> 00:38:05,400
you obviously won't need to do 
that. 

899
00:38:05,960 --> 00:38:08,160
I would say now is the time 
really to be quite bold and 

900
00:38:08,160 --> 00:38:10,680
really look at the structure of 
the revenue and the cost base, 

901
00:38:10,880 --> 00:38:14,040
choose a line item you like in 
that and then build a technology

902
00:38:14,040 --> 00:38:15,560
product to automate that 
process. 

903
00:38:15,720 --> 00:38:18,400
And that is a very Safeway to 
think about having a very well 

904
00:38:18,400 --> 00:38:22,880
defined Tam for your business. 
We didn't speak about the 

905
00:38:22,880 --> 00:38:27,080
Sequoia arc part. 
Should people think of this as a

906
00:38:27,080 --> 00:38:30,800
competitor to a combinator? 
Or how should we be thinking 

907
00:38:30,800 --> 00:38:31,480
about it? 
Yeah. 

908
00:38:31,480 --> 00:38:34,480
So good question. 
So we launched a program called 

909
00:38:34,480 --> 00:38:36,880
Sequoia ARC probably about three
years ago now. 

910
00:38:37,600 --> 00:38:40,960
We run basically 2 cohorts a 
year of companies that are see 

911
00:38:41,440 --> 00:38:43,920
precede and see companies. 
We pull from the US and Europe. 

912
00:38:44,360 --> 00:38:46,800
It's a pretty small cohort. 
It's typically like 10 to 12 

913
00:38:46,800 --> 00:38:48,920
companies. 
It runs for about 8 weeks. 

914
00:38:49,560 --> 00:38:51,600
And the way to think about that 
program is basically every 

915
00:38:51,600 --> 00:38:55,040
single seat precede and seat 
investment we make gets invited 

916
00:38:55,040 --> 00:38:57,520
to attend ARC. 
So we just ran an application 

917
00:38:57,520 --> 00:39:01,120
cohort like over the last six 
weeks and basically the goal is 

918
00:39:01,120 --> 00:39:03,440
to firstly, you know, on board 
you into Sequoia, you get to 

919
00:39:03,440 --> 00:39:05,640
know a similar set of founders 
at a similar stage to you. 

920
00:39:05,880 --> 00:39:07,800
You get to meet more of our 
partnership on day one of the 

921
00:39:07,800 --> 00:39:11,160
Business 2 is to really focus on
this idea that, you know, 

922
00:39:11,160 --> 00:39:13,840
storytelling really is a core 
competency for you as an early 

923
00:39:13,840 --> 00:39:16,440
stage founder. 
You tell 3 versions of the same 

924
00:39:16,440 --> 00:39:19,480
story to your first investors, 
your first employees and your 

925
00:39:19,480 --> 00:39:21,440
first customers. 
So it's really helping you get 

926
00:39:21,440 --> 00:39:23,880
clarity on that and you know how
to tell that in the right way. 

927
00:39:24,240 --> 00:39:26,000
And then finally, for all of 
these businesses, it's about 

928
00:39:26,000 --> 00:39:28,760
building connectivity into our 
wider Sequoia network. 

929
00:39:28,920 --> 00:39:31,320
That might be applying customers
in the US etcetera, etcetera. 

930
00:39:31,720 --> 00:39:33,720
So basically, yeah, it's like a 
cool part of our business now. 

931
00:39:34,560 --> 00:39:36,280
And yeah, it's something that 
like any of you, if you're 

932
00:39:36,280 --> 00:39:39,080
interested in building companies
would be eligible for the next 

933
00:39:39,080 --> 00:39:40,520
cohort I think will be later 
this year. 

934
00:39:41,080 --> 00:39:42,880
But yeah, it's something that we
really, you know, put a heavy 

935
00:39:42,880 --> 00:39:45,000
emphasis on. 
How is this program around? 

936
00:39:45,000 --> 00:39:47,240
Do you have some partners, for 
example running? 

937
00:39:47,240 --> 00:39:49,600
Do you have people running it? 
Yeah, we run it. 

938
00:39:49,600 --> 00:39:52,040
We, we, it's, it's run through. 
So I was there last week in New 

939
00:39:52,040 --> 00:39:54,080
York spending time with a bunch 
of our cohort. 

940
00:39:55,440 --> 00:39:58,360
And yeah, it's a big like team 
effort for the reason being that

941
00:39:58,360 --> 00:40:00,920
like, you know, between our 
network at Sequoia, I think we 

942
00:40:00,920 --> 00:40:03,320
have quite broad reach. 
And it's a great chance for you 

943
00:40:03,320 --> 00:40:05,280
to be able to meet the whole 
partnership in a relatively 

944
00:40:05,280 --> 00:40:09,880
short space of time. 
I've I've seen that you're a big

945
00:40:11,200 --> 00:40:15,160
advocate about Europe. 
I can't debate you forever or 

946
00:40:15,160 --> 00:40:19,080
not, but why? 
Why is Europe the right place? 

947
00:40:20,000 --> 00:40:23,040
Or is it the right place? 
I think what Europe has in 

948
00:40:23,040 --> 00:40:26,480
spades is like diversity of 
thought and culture, right? 

949
00:40:26,480 --> 00:40:28,360
We have an incredible density of
technical talent. 

950
00:40:28,360 --> 00:40:30,800
You know, we have more engineers
graduating from universities in 

951
00:40:30,800 --> 00:40:33,920
Europe than in the States. 
We have an incredible history in

952
00:40:33,920 --> 00:40:36,400
different countries of different
industries being very, very 

953
00:40:36,400 --> 00:40:38,320
large. 
So you have these very nice 

954
00:40:38,320 --> 00:40:40,040
flavours across European 
ecosystems. 

955
00:40:40,360 --> 00:40:42,280
And the reason I like that is 
depending on what kind of 

956
00:40:42,280 --> 00:40:44,480
founder you are, what sectors 
you're in, there is somewhere in

957
00:40:44,480 --> 00:40:46,880
Europe where you have an unfair 
advantage to build a company 

958
00:40:46,880 --> 00:40:48,880
from there. 
You have much more flexibility 

959
00:40:48,880 --> 00:40:50,400
in how you want to think about 
building, that you have a 

960
00:40:50,400 --> 00:40:53,200
potentially lower cost base for 
building your talent base. 

961
00:40:53,760 --> 00:40:56,240
And we also get this question a 
lot from seed founders where 

962
00:40:56,240 --> 00:40:58,360
they say, hey, you know, should 
I move to the US, should be my 

963
00:40:58,360 --> 00:41:00,360
company from San Francisco. 
And in some cases, that might 

964
00:41:00,360 --> 00:41:01,920
make sense, right? 
If the market's there or the 

965
00:41:01,920 --> 00:41:04,440
customers are there. 
The reality is if you can build 

966
00:41:04,440 --> 00:41:06,880
in Europe with the same 
intensity you would have in a 

967
00:41:06,880 --> 00:41:10,080
San Francisco, you can go 
further with less, right? 

968
00:41:10,080 --> 00:41:12,280
You will face less resistance, 
less aggressive competition 

969
00:41:12,280 --> 00:41:14,240
here. 
But that is a mindset thing, 

970
00:41:14,440 --> 00:41:15,640
right? 
The reality is if you also build

971
00:41:15,640 --> 00:41:18,040
from Europe and you don't push 
as hard, you will not move as 

972
00:41:18,040 --> 00:41:20,720
quickly, you will probably lose 
the US market, you will never be

973
00:41:20,720 --> 00:41:22,840
able to raise capital there, 
etcetera, etcetera. 

974
00:41:23,200 --> 00:41:24,360
But it turns out that's up to 
you. 

975
00:41:24,440 --> 00:41:26,040
That's not like a structural 
feature of Europe. 

976
00:41:26,040 --> 00:41:28,320
That's actually on you and your 
mindset and how you build your 

977
00:41:28,320 --> 00:41:29,880
team. 
So we actually think for the 

978
00:41:29,880 --> 00:41:32,040
right companies, coming from 
here can be a pretty unfair 

979
00:41:32,040 --> 00:41:34,320
advantage. 
It's why when we set up our fund

980
00:41:34,320 --> 00:41:36,960
here, I mean, it's the same fund
family, it's the same portfolio 

981
00:41:37,200 --> 00:41:39,160
across US and Europe. 
We don't really care where 

982
00:41:39,160 --> 00:41:41,800
founders want to build from. 
And probably the teams I work 

983
00:41:41,800 --> 00:41:44,760
with, it's kind of 5050 whether 
they ultimately choose to 

984
00:41:44,760 --> 00:41:46,960
continue to be here or they 
choose to move to the US. 

985
00:41:47,320 --> 00:41:49,840
The nice thing is we're 
agnostic, but I would remember 

986
00:41:49,840 --> 00:41:52,200
them that in the right cases, 
you know, you can really unlock 

987
00:41:52,200 --> 00:41:53,640
a lot by building from this part
of the world. 

988
00:41:55,800 --> 00:42:01,120
I think for the last question, I
wanted to ask you what it's 

989
00:42:01,120 --> 00:42:05,040
Sequoia, It's on that pyramid of
all venture and it's on the top 

990
00:42:05,040 --> 00:42:08,080
of it. 
What is Sequoia doing right from

991
00:42:08,080 --> 00:42:09,680
your experience that others 
don't? 

992
00:42:10,640 --> 00:42:14,200
Yeah, I think that's kind of I 
think so. 

993
00:42:14,200 --> 00:42:16,560
We have a pretty small team, as 
I said, only 20 people. 

994
00:42:16,960 --> 00:42:18,680
We make relatively few 
investments. 

995
00:42:18,880 --> 00:42:21,760
So we're basically making about 
two investments, maybe 2 to 3 

996
00:42:21,760 --> 00:42:23,280
investments per partner per 
year. 

997
00:42:23,800 --> 00:42:26,480
So implicitly, when we propose 
an investment to my colleagues, 

998
00:42:26,880 --> 00:42:29,240
they ask me, hey, George, is 
this one of the 15 decisions you

999
00:42:29,240 --> 00:42:31,240
want to make that's going to 
define your career, right. 

1000
00:42:31,800 --> 00:42:33,200
And oh. 
That's a nice question. 

1001
00:42:33,280 --> 00:42:36,520
Yeah, it's important. 
And you know, that is obviously 

1002
00:42:36,520 --> 00:42:38,120
lower conviction than being a 
founder, right? 

1003
00:42:38,120 --> 00:42:40,800
Because maybe you get one or two
or maybe three if you're lucky. 

1004
00:42:41,400 --> 00:42:43,160
But in the context of our 
business, that's pretty high 

1005
00:42:43,160 --> 00:42:45,520
conviction because there are 
lots of funds where you might 

1006
00:42:45,520 --> 00:42:48,280
make an investment a month, 
right, or maybe an investment 

1007
00:42:48,280 --> 00:42:50,880
1/4. 
So when someone asks you that 

1008
00:42:50,880 --> 00:42:54,200
question, you force yourself to 
focus on things that you think 

1009
00:42:54,200 --> 00:42:57,520
are truly exceptional and truly 
interesting in a way that, to be

1010
00:42:57,520 --> 00:42:59,000
honest, is quite unnatural, 
right? 

1011
00:42:59,000 --> 00:43:00,960
There's not many other things in
my life that are, you know, that

1012
00:43:00,960 --> 00:43:03,760
important. 
And that's quite refreshing 

1013
00:43:03,760 --> 00:43:06,600
actually, because it turns out 
we can invest in any sector, any

1014
00:43:06,600 --> 00:43:09,000
geography, any stage, right? 
That's the problem statement. 

1015
00:43:09,000 --> 00:43:10,040
Find a business that will 
matter. 

1016
00:43:10,040 --> 00:43:12,720
So I think there's just 
something about that focus and 

1017
00:43:12,720 --> 00:43:16,240
that consistent focus on exactly
that scale, you know, not one 

1018
00:43:16,240 --> 00:43:18,760
standard deviation, maybe 2 1/2,
three standard deviations from 

1019
00:43:18,760 --> 00:43:21,480
the mean. 
And I think that we hold each 

1020
00:43:21,480 --> 00:43:23,800
other accountable to exactly 
that quality standard. 

1021
00:43:24,680 --> 00:43:27,480
Super. 
I think we have time for for 

1022
00:43:27,480 --> 00:43:29,200
some questions. 
Who has questions? 

1023
00:43:29,960 --> 00:43:34,640
We'll have a microphone, by the 
way, the one here, OK. 

1024
00:43:40,160 --> 00:43:43,280
I'll also say maybe a little bit
differently for some other fun. 

1025
00:43:43,280 --> 00:43:47,240
So my emails on our website, 
it's just George at Sequoia Cap.

1026
00:43:47,360 --> 00:43:50,560
So anyone we don't get to, you 
can just send me a message and I

1027
00:43:50,560 --> 00:43:51,760
promise you I respond to 
everything. 

1028
00:43:53,880 --> 00:43:56,480
On that, let me ask you another 
one, because students always 

1029
00:43:56,920 --> 00:44:00,000
bring this up. 
How should people actually 

1030
00:44:00,000 --> 00:44:02,000
approach you? 
So. 

1031
00:44:02,160 --> 00:44:04,800
There is all this I need a warm 
intro. 

1032
00:44:04,800 --> 00:44:07,360
I need this, I need that. 
One of the best ways. 

1033
00:44:07,800 --> 00:44:11,400
So you know, warm intros are 
great etcetera, but if you can't

1034
00:44:11,400 --> 00:44:16,720
do that, we get a lot of emails 
where it has a lot of text and 

1035
00:44:16,720 --> 00:44:19,280
it doesn't really say anything. 
And again. 

1036
00:44:19,400 --> 00:44:21,720
Here's 100 years of experience 
in X. 

1037
00:44:21,720 --> 00:44:24,800
Yeah, yeah, yeah, yeah, yeah. 
I mean, honestly, but the thing 

1038
00:44:24,800 --> 00:44:26,920
I would emphasize what I 
described earlier is like, you 

1039
00:44:26,920 --> 00:44:29,480
know, why us, right? 
Why us as a team? 

1040
00:44:29,720 --> 00:44:31,760
Why now, you know, why is this 
market interesting? 

1041
00:44:31,760 --> 00:44:34,360
How is it changing and what is 
our unique insight? 

1042
00:44:34,880 --> 00:44:37,400
And honestly, if you just map, 
you know, the contents of your 

1043
00:44:37,400 --> 00:44:40,320
e-mail and very clearly laying 
that out, I mean, there's two 

1044
00:44:40,320 --> 00:44:42,120
things. 
One, it makes it easier for us 

1045
00:44:42,120 --> 00:44:45,560
to like process the information,
but 2 is it kind of shows us 

1046
00:44:45,560 --> 00:44:48,040
that you get it, but you 
understand that these things are

1047
00:44:48,040 --> 00:44:50,000
important and ultimately are 
what are going to define your 

1048
00:44:50,000 --> 00:44:52,000
company. 
And when we get this big long 

1049
00:44:52,000 --> 00:44:53,920
text with all this stuff in it, 
it doesn't really say anything. 

1050
00:44:54,400 --> 00:44:56,280
It's not just that we can't read
it, it's actually that it 

1051
00:44:56,280 --> 00:44:58,960
doesn't, it doesn't indicate 
anything about the quality and 

1052
00:44:58,960 --> 00:45:01,240
the position of your thought. 
So just be very precise and very

1053
00:45:01,240 --> 00:45:06,240
direct. 
Any other question here? 

1054
00:45:06,240 --> 00:45:07,680
So I I actually had two 
questions. 

1055
00:45:08,120 --> 00:45:11,160
The first one was in terms of 
the four dimensions that you 

1056
00:45:11,160 --> 00:45:13,920
mentioned. 
You mentioned about domain 

1057
00:45:13,920 --> 00:45:15,720
expertise and functional 
expertise. 

1058
00:45:16,200 --> 00:45:18,920
I was not fully sure of what the
terminology is between those 

1059
00:45:18,920 --> 00:45:21,200
two, so it'd be great. 
If yeah, yeah, So absolutely. 

1060
00:45:21,200 --> 00:45:24,560
So domain is like the market or,
you know, the environment in 

1061
00:45:24,560 --> 00:45:27,240
which you're going to build and 
functional is like the skill 

1062
00:45:27,240 --> 00:45:29,440
sets that you have to be able to
build in that market. 

1063
00:45:29,960 --> 00:45:32,840
And like to give you this 
extreme case, you know, you 

1064
00:45:32,840 --> 00:45:34,960
might want to build a very 
technical developer focus 

1065
00:45:34,960 --> 00:45:37,760
product that sells into software
engineers, but you are not a 

1066
00:45:37,760 --> 00:45:40,480
technical founder. 
And, you know, your skill set is

1067
00:45:40,480 --> 00:45:42,920
not tightly correlated with the 
success of that business. 

1068
00:45:43,880 --> 00:45:46,200
So it helps us bridge, you know,
the market opportunity and the 

1069
00:45:46,280 --> 00:45:51,120
Yu, if you like. 
Yeah, absolutely. 

1070
00:45:51,280 --> 00:45:53,160
No. 
So domain expertise, functional 

1071
00:45:53,160 --> 00:45:56,600
expertise, grit. 
But really by grit, I just mean 

1072
00:45:56,840 --> 00:45:59,080
tell us your story, like give us
an insight into your own 

1073
00:45:59,080 --> 00:46:01,320
trajectory, your own path where 
that agency comes from. 

1074
00:46:01,840 --> 00:46:05,320
And then the 4th, which we try 
and assess is more like the luck

1075
00:46:05,400 --> 00:46:07,080
or the circumstance for the 
business. 

1076
00:46:07,440 --> 00:46:10,280
And really what I mean by that 
is, you know, it's like being in

1077
00:46:10,280 --> 00:46:12,640
the right place at the right 
time, right? 

1078
00:46:12,720 --> 00:46:14,920
And really like a lot of those 
unlocks might be about the 

1079
00:46:14,920 --> 00:46:17,720
technologies that are available 
day today to enable that company

1080
00:46:17,720 --> 00:46:20,160
or the why now, right? 
It might be about regulatory 

1081
00:46:20,160 --> 00:46:22,360
changes that mean that this is 
something that's possible today.

1082
00:46:22,640 --> 00:46:25,880
It might be about some consumer 
trend or some macro insight of 

1083
00:46:25,880 --> 00:46:27,280
something that's happening 
outside the building. 

1084
00:46:27,560 --> 00:46:28,840
Could 2 be combined with those 
first 3? 

1085
00:46:28,840 --> 00:46:33,360
Pieces and the the second 
question is kind of linked to 

1086
00:46:33,360 --> 00:46:36,280
the first question. 
You mentioned something about 

1087
00:46:36,280 --> 00:46:39,920
the negative signal with the 
fifty 5050% equity. 

1088
00:46:41,920 --> 00:46:44,400
I kind of disagree with that. 
I mean, it kind of makes sense 

1089
00:46:44,400 --> 00:46:46,280
that it's a very hard 
conversation to have. 

1090
00:46:46,880 --> 00:46:49,880
But from a skill set 
perspective, yes, it might be 

1091
00:46:49,880 --> 00:46:53,560
the case that some 
individualists has less, less 

1092
00:46:53,560 --> 00:46:56,400
experience in that particular 
industry, but the ability to 

1093
00:46:56,400 --> 00:46:59,080
learn might be much faster 
compared to the other person. 

1094
00:46:59,520 --> 00:47:03,680
So I wasn't really sure why it's
perceived as a negative signal. 

1095
00:47:04,240 --> 00:47:09,120
Because so if we would see 5050,
we would always ask why. 

1096
00:47:10,320 --> 00:47:13,240
And if it's not 5050, we infer 
that like that conversation has 

1097
00:47:13,240 --> 00:47:15,400
taken place. 
And that's a very reasonable 

1098
00:47:15,400 --> 00:47:17,600
answer to that question, just to
be clear, right? 

1099
00:47:17,800 --> 00:47:20,360
It depends on the circumstance. 
What we want to see is people 

1100
00:47:20,360 --> 00:47:23,120
are not avoiding conflict. 
They're like appreciating the 

1101
00:47:23,120 --> 00:47:25,960
nuance. 
Because if that, you know, if 

1102
00:47:25,960 --> 00:47:28,480
that is true and that proves to 
be true over time, you will end 

1103
00:47:28,480 --> 00:47:30,840
up sharing responsibility and 
you maybe end up sharing 

1104
00:47:30,840 --> 00:47:34,120
responsibility 5050. 
But I promise you of the times 

1105
00:47:34,120 --> 00:47:37,560
when we see fifty, 5090% of the 
time is because there's a 

1106
00:47:37,560 --> 00:47:39,920
massive imbalance in the team. 
But they didn't want to have a 

1107
00:47:39,920 --> 00:47:42,320
tough conversation. 
So there are absolutely 

1108
00:47:42,320 --> 00:47:45,080
scenarios where it makes sense. 
In most cases, people have 

1109
00:47:45,080 --> 00:47:46,840
chosen not to have the 
conversation to avoid the 

1110
00:47:46,840 --> 00:47:47,360
conflict. 
OK. 

1111
00:47:51,080 --> 00:47:51,640
Yeah. 
Thank you. 

1112
00:47:51,640 --> 00:47:53,360
Yeah. 
Can we do there? 

1113
00:47:53,360 --> 00:47:54,000
Yes, Thank you. 
Thank you. 

1114
00:47:56,160 --> 00:47:59,040
So much I have two questions. 
So the first one is in regards 

1115
00:47:59,040 --> 00:48:02,160
to how you feel about solo 
founders and especially like 

1116
00:48:02,160 --> 00:48:05,760
even solo founders who then may 
be on board like minority, like 

1117
00:48:05,760 --> 00:48:07,520
technical founders later along 
the line. 

1118
00:48:07,920 --> 00:48:11,080
And the second is in regards to 
the differences in traction 

1119
00:48:11,080 --> 00:48:16,240
points you see at precede stage 
in Europe versus the US, because

1120
00:48:16,240 --> 00:48:19,720
in my experience raising funds, 
what I feel is that kind of pre 

1121
00:48:19,720 --> 00:48:22,760
seed is extinct and EU in 
especially, I mean in the 

1122
00:48:22,760 --> 00:48:25,840
European and UK market, it's a 
lot about kind of like pre seed 

1123
00:48:25,840 --> 00:48:27,760
valuation but with seed traction
points. 

1124
00:48:28,680 --> 00:48:33,120
So on the so founding point, and
it may be true that different 

1125
00:48:33,120 --> 00:48:35,280
funds have different attitudes 
to this, We, we don't have a 

1126
00:48:35,280 --> 00:48:38,480
problem with it. 
We just want it is easier to 

1127
00:48:38,480 --> 00:48:40,080
build a business with a Co 
founder, right? 

1128
00:48:40,080 --> 00:48:41,320
Because obviously it's a long 
journey. 

1129
00:48:41,320 --> 00:48:44,440
It can be lonely at times. 
It's important to have a 

1130
00:48:44,440 --> 00:48:46,360
sounding board around you in the
team. 

1131
00:48:46,720 --> 00:48:49,040
That sounding board may come 
from another Co founder, it may 

1132
00:48:49,040 --> 00:48:50,400
come from those founding 
employees. 

1133
00:48:50,880 --> 00:48:52,800
And by the way, sometimes we 
will see people, actually plenty

1134
00:48:52,800 --> 00:48:55,680
of times we see people who are 
currently solo founders, but 

1135
00:48:55,680 --> 00:48:58,480
they expect they will either 
hire the late Co founder or 

1136
00:48:58,480 --> 00:48:59,840
they'll hire these Co founding 
employees. 

1137
00:49:00,040 --> 00:49:01,360
So they set it up in the cap 
table. 

1138
00:49:01,400 --> 00:49:03,720
And that's a very strong way to 
indicate that you like think 

1139
00:49:03,720 --> 00:49:06,280
about the world that way and you
want to be really explained to 

1140
00:49:06,280 --> 00:49:08,320
your investors. 
These are the kind of people I 

1141
00:49:08,320 --> 00:49:11,320
want to bring on at this point 
in time because in some ways 

1142
00:49:11,320 --> 00:49:12,840
what you're just trying to show 
is that it's a conscious 

1143
00:49:12,840 --> 00:49:15,800
decision rather than I don't 
know who my Co founder is, 

1144
00:49:15,960 --> 00:49:18,680
therefore I am a solo founder. 
That's different to saying I'm a

1145
00:49:18,680 --> 00:49:20,760
solo founder and this is my plan
to build a company. 

1146
00:49:21,560 --> 00:49:24,080
So that's .1 and then .2 just 
around, yes. 

1147
00:49:24,080 --> 00:49:27,120
So kind of traction points. 
Again, to be honest, I think 

1148
00:49:27,120 --> 00:49:29,320
this is probably a bit little 
bit firm specific because I 

1149
00:49:29,320 --> 00:49:31,600
think it's about risk appetite. 
And I would really emphasize if 

1150
00:49:31,600 --> 00:49:35,160
you are a precede company, you 
are a solo founder, you should 

1151
00:49:35,160 --> 00:49:38,240
be trying to speak only with 
funds that genuinely do precede.

1152
00:49:38,800 --> 00:49:40,600
And I and I mentioned that as 
someone who you know was at 

1153
00:49:40,600 --> 00:49:42,720
Sequoia for multiple years 
before, I appreciated the 

1154
00:49:42,720 --> 00:49:45,440
difference between pre seed and 
seed in terms of expectations. 

1155
00:49:45,760 --> 00:49:47,680
I think doing pre seed is 
relatively rare. 

1156
00:49:47,800 --> 00:49:49,720
Doing seed is relatively common 
in Europe. 

1157
00:49:49,720 --> 00:49:52,040
So just calling that out. 
I think the thing I would really

1158
00:49:52,040 --> 00:49:55,360
emphasize again one, what the 
plan with the team is 2 like a 

1159
00:49:55,360 --> 00:49:57,000
pre seed. 
We don't expect any product, we 

1160
00:49:57,000 --> 00:49:58,480
definitely don't expect any 
revenue. 

1161
00:49:58,880 --> 00:50:02,640
We do expect you to have a 
pretty clear notion of like how 

1162
00:50:02,640 --> 00:50:04,880
the market dynamics are playing 
out, right? 

1163
00:50:04,880 --> 00:50:06,880
Like how the structure is going 
to evolve, what some of the 

1164
00:50:06,880 --> 00:50:09,840
trends are, how the budget for 
your customer, if it's B to B is

1165
00:50:09,840 --> 00:50:12,200
increasing or decreasing, what 
are the catalysts for that? 

1166
00:50:12,680 --> 00:50:15,400
And that will sort of inform 
your hypothesis of what you 

1167
00:50:15,400 --> 00:50:17,760
might want to build over the 1st
12 to 18 months. 

1168
00:50:18,040 --> 00:50:20,120
But in our mind, that's all in 
like square brackets. 

1169
00:50:20,120 --> 00:50:22,400
It's all kind of subject to 
change once you start to speak 

1170
00:50:22,400 --> 00:50:25,080
to customers fully, but you want
to indicate that you are de 

1171
00:50:25,080 --> 00:50:28,440
risking the positive market 
dynamics because people are very

1172
00:50:28,440 --> 00:50:31,000
comfortable with a soft pivot of
the product. 

1173
00:50:31,280 --> 00:50:33,480
They are less comfortable in 
most cases, particularly for 

1174
00:50:33,480 --> 00:50:36,280
first time founders with like a 
true hard pivot of hey, it 

1175
00:50:36,280 --> 00:50:37,840
turned out that we were just 
wrong about the market if I. 

1176
00:50:40,480 --> 00:50:42,760
If I can just add a comment to 
in regards to that, like I, I 

1177
00:50:42,760 --> 00:50:46,680
fully agree. 
Unfortunately for as someone who

1178
00:50:46,680 --> 00:50:50,400
was speaking to most of the 
PRECEDE funds like out here, 

1179
00:50:51,040 --> 00:50:53,520
that's not the case. 
Like nowadays if you want to 

1180
00:50:53,520 --> 00:50:57,480
raise PRECEDE in the UK or in 
Europe, you need a product and 

1181
00:50:57,480 --> 00:51:01,280
you probably need at least an 
unpaid pilot or a sort of form 

1182
00:51:01,280 --> 00:51:04,160
of partnership or some kind of 
like paying customers. 

1183
00:51:04,160 --> 00:51:09,520
So my advice to other founders 
who find themselves to deal with

1184
00:51:09,520 --> 00:51:13,320
this is try to delay like your 
fundraising as much as possible 

1185
00:51:13,320 --> 00:51:15,680
and just go and raise seed. 
You shouldn't take a lower 

1186
00:51:15,680 --> 00:51:18,160
evaluation when you've done all 
the like work to be honest. 

1187
00:51:18,160 --> 00:51:19,640
So. 
Yeah, I think if you can get, 

1188
00:51:19,640 --> 00:51:23,960
you know, 250K or 500K from 
angels to get the ball rolling, 

1189
00:51:23,960 --> 00:51:25,320
it helps. 
I think that's right. 

1190
00:51:32,280 --> 00:51:33,960
Thanks so much. 
So firstly, I'm a member of 

1191
00:51:33,960 --> 00:51:35,800
Kickstart Global. 
So thanks so much for setting it

1192
00:51:35,840 --> 00:51:37,520
up. 
And yeah, first of all, I fully 

1193
00:51:37,520 --> 00:51:38,760
agree with that. 
I was literally about to ask 

1194
00:51:38,760 --> 00:51:41,840
that question because I've, I've
officially told my team, I've 

1195
00:51:41,840 --> 00:51:43,000
done a business for about a 
year. 

1196
00:51:43,000 --> 00:51:46,600
I've already made money, had a 
shit ton of users and I've 

1197
00:51:46,600 --> 00:51:48,560
officially said they are not 
investing A precede. 

1198
00:51:48,560 --> 00:51:52,560
We need to have 100K coming in 
and then they'll give us 100K. 

1199
00:51:52,560 --> 00:51:54,280
So that's what I think at the 
minute. 

1200
00:51:54,280 --> 00:51:56,000
But my question is with prop 
tech. 

1201
00:51:56,000 --> 00:51:58,480
So my business is replacing 
estate agencies across the UK. 

1202
00:51:59,720 --> 00:52:02,720
Investors do not like this 
industry, they absolutely hate 

1203
00:52:02,720 --> 00:52:04,000
it. 
But my question is, I still 

1204
00:52:04,000 --> 00:52:07,680
don't understand why they base 
their investments on the past 

1205
00:52:07,680 --> 00:52:09,120
when clearly everything is 
changing. 

1206
00:52:09,120 --> 00:52:11,360
There's a massive opportunity to
replace certain things. 

1207
00:52:12,160 --> 00:52:14,200
Yeah. 
I, I actually worked with a 

1208
00:52:14,200 --> 00:52:17,200
company in Paris called Zephyr, 
which is we, we pivoted from 

1209
00:52:17,200 --> 00:52:21,280
like an ibuyer to selling AAI 
workflow into brokers in France.

1210
00:52:21,640 --> 00:52:24,800
And we have at times faced a 
similar, you know, issue. 

1211
00:52:25,200 --> 00:52:28,160
I think in prop tech, there's 
kind of like 2 in particular, I 

1212
00:52:28,200 --> 00:52:29,480
think there's two things you 
need to get right. 

1213
00:52:29,760 --> 00:52:31,960
One is like, it's always 
important to tell the acts of 

1214
00:52:31,960 --> 00:52:34,200
the business, but the reality is
the acts of the business in prop

1215
00:52:34,200 --> 00:52:36,640
tech generally start pretty 
operational and relatively low 

1216
00:52:36,640 --> 00:52:38,720
margin and then have some 
trajectory to that changing. 

1217
00:52:38,960 --> 00:52:41,600
So you need to show firstly, 
that you understand that and you

1218
00:52:41,600 --> 00:52:44,200
communicate that explicitly, and
secondly, that that path is to 

1219
00:52:44,200 --> 00:52:46,880
something that is important. 
Three, though, there's a bunch 

1220
00:52:46,880 --> 00:52:48,240
of narrative violations in prop 
tech. 

1221
00:52:48,240 --> 00:52:50,080
If you do the market work, there
are a bunch of very high, 

1222
00:52:50,080 --> 00:52:52,760
multiple very large companies 
who generate a ton of free cash 

1223
00:52:52,760 --> 00:52:55,920
flow, but most investors have 
never heard of them because you 

1224
00:52:55,920 --> 00:52:58,440
can't expect investors to have 
full context of every market, 

1225
00:52:58,440 --> 00:53:01,280
you know, globally. 
So you need to like showcase the

1226
00:53:01,280 --> 00:53:04,080
best of your market in a way 
that you don't need to do if 

1227
00:53:04,080 --> 00:53:06,080
you're investing in consumer 
social or something like that, 

1228
00:53:06,080 --> 00:53:08,160
because people kind of get it. 
So I would just say point to 

1229
00:53:08,160 --> 00:53:10,120
that. 
But if I there's an idea, I was 

1230
00:53:10,120 --> 00:53:12,520
just speaking with a guy called 
Simon Draper. 

1231
00:53:12,520 --> 00:53:15,120
And if you don't. 
But basically I've decided now 

1232
00:53:15,120 --> 00:53:17,920
to maybe not even mention I'm 
proptech until I'm on a call and

1233
00:53:18,000 --> 00:53:19,360
then actually just explain it to
them. 

1234
00:53:19,360 --> 00:53:21,320
Because the moment I say 
proptech they literally. 

1235
00:53:21,320 --> 00:53:23,200
I wouldn't use the word 
proptech, Yeah, I would say 

1236
00:53:23,480 --> 00:53:25,040
workflow automation software for
that. 

1237
00:53:25,040 --> 00:53:26,200
Yeah, yeah, yeah, yeah, yeah, 
yeah. 

1238
00:53:28,640 --> 00:53:30,600
So I have a. 
Question regarding Sequoia ARC, 

1239
00:53:30,600 --> 00:53:33,120
what exactly are you looking for
in terms of the companies that 

1240
00:53:33,120 --> 00:53:36,600
end up getting in? 
Yeah, I think so they're 

1241
00:53:36,600 --> 00:53:40,320
probably skew 5050 precede seeds
just to give you a sense of it. 

1242
00:53:40,320 --> 00:53:42,120
So it depends a little bit where
you are in that in that 

1243
00:53:42,120 --> 00:53:45,200
spectrum. 
But most of it honestly like 

1244
00:53:45,200 --> 00:53:48,480
internally most of it is the 
people, it's probably 70% of the

1245
00:53:48,480 --> 00:53:50,080
people. 
So it's it's those dimensions I 

1246
00:53:50,080 --> 00:53:53,760
mentioned and we run pretty and 
the way that the application is 

1247
00:53:53,760 --> 00:53:57,480
set up is there's a pretty big 
like the questions are all story

1248
00:53:57,480 --> 00:53:59,800
based questions to be honest 
about you and your Co founders. 

1249
00:54:00,000 --> 00:54:03,760
So like lean heavily into that. 
And in some of it, if it's 

1250
00:54:03,760 --> 00:54:05,640
people that have applied 
multiple times, we're at a point

1251
00:54:05,640 --> 00:54:08,160
where we've had people that got 
in that implied two or three 

1252
00:54:08,160 --> 00:54:10,960
times to the arc. 
We want to see like velocity 

1253
00:54:11,280 --> 00:54:14,440
between the periods when they've
applied because that's, you 

1254
00:54:14,560 --> 00:54:16,280
know, being able to draw that 
line is important. 

1255
00:54:28,800 --> 00:54:31,920
Hello. 
What is deep tech supposed to 

1256
00:54:31,920 --> 00:54:34,040
do? 
Or people who want to develop 

1257
00:54:34,040 --> 00:54:36,680
hardware. 
Right, Because in the UK, we 

1258
00:54:36,680 --> 00:54:39,880
don't have as much disposable 
income as the Americans do. 

1259
00:54:39,880 --> 00:54:42,720
We don't have garages to build 
cool things. 

1260
00:54:42,760 --> 00:54:48,960
And when we apply for funding, 
even from universities, internal

1261
00:54:48,960 --> 00:54:52,720
entrepreneurial funds, the 
feedback at least I've gotten 

1262
00:54:52,720 --> 00:54:55,600
is, oh, you need more 
validation, you need more 

1263
00:54:55,600 --> 00:54:57,320
traction. 
Cool. 

1264
00:54:57,320 --> 00:54:59,720
But I have no money for a 
prototype. 

1265
00:55:00,400 --> 00:55:03,240
And that means the best traction
I can get is, oh, that looks 

1266
00:55:03,240 --> 00:55:04,600
cool. 
Come back to us when you have a 

1267
00:55:04,600 --> 00:55:05,960
prototype. 
What? 

1268
00:55:05,960 --> 00:55:10,960
What am I meant to do? 
So I'll make 2 comments. 

1269
00:55:10,960 --> 00:55:15,320
I think one particularly for 
deep tech and for hardware, it 

1270
00:55:15,320 --> 00:55:17,120
is easier to raise from US 
investors. 

1271
00:55:17,520 --> 00:55:20,400
I think in that scenario, so 
like we are extremely it's 

1272
00:55:20,840 --> 00:55:24,280
probably like for us about 15% 
of our investments are deep tech

1273
00:55:24,280 --> 00:55:26,760
or hardware adjacent. 
So it's something that is like a

1274
00:55:26,760 --> 00:55:28,640
pretty important piece of our 
business if you think about the 

1275
00:55:28,640 --> 00:55:32,240
full expanse of tech. 
So .1, I think it's like 

1276
00:55:32,240 --> 00:55:34,520
important to be realistic and we
do see plenty of case studies by

1277
00:55:34,520 --> 00:55:37,320
the way of European founders 
going straight and raising from 

1278
00:55:37,360 --> 00:55:39,400
the US for their seed and then 
building the company from here. 

1279
00:55:39,440 --> 00:55:40,920
So we're not asking destroy your
network. 

1280
00:55:40,920 --> 00:55:43,040
We're saying like, you know, 
leverage the fact that there's a

1281
00:55:43,040 --> 00:55:47,200
bit more debt for capital there.
Point 1.2 is part of the reason 

1282
00:55:47,200 --> 00:55:49,280
for that is what you said of 
like there are these non linear 

1283
00:55:49,280 --> 00:55:51,520
de risking moments in your 
company when you're building in 

1284
00:55:51,520 --> 00:55:54,040
deep tech. 
You need to show, again, sort of

1285
00:55:54,040 --> 00:55:56,640
virtue signal that you know that
you understand what those 

1286
00:55:56,640 --> 00:55:58,560
milestones are. 
You have a sense of the risk 

1287
00:55:58,560 --> 00:56:00,280
attached to each of them, 
potentially the timeline 

1288
00:56:00,280 --> 00:56:02,600
attached to each of them, and 
how that maps to some commercial

1289
00:56:02,600 --> 00:56:04,200
viability of what it is you're 
going to sell. 

1290
00:56:04,800 --> 00:56:07,680
And everyone kind of gets that. 
Intuitively, that's going to be 

1291
00:56:07,680 --> 00:56:10,200
important, but showing that you 
know it and it's there 

1292
00:56:10,200 --> 00:56:12,400
explicitly in your introduction 
for the business is critical. 

1293
00:56:12,720 --> 00:56:16,720
Is there a specific way I mean 
to illustrate that? 

1294
00:56:16,720 --> 00:56:21,040
So for example from my masters 
university I went and did a 

1295
00:56:21,040 --> 00:56:26,080
course in the exact subject area
of what I want to build and 

1296
00:56:26,160 --> 00:56:29,600
their application process was 
literally a one pager and that 

1297
00:56:29,600 --> 00:56:32,960
was it. 
And I thought maybe the course 

1298
00:56:33,000 --> 00:56:35,440
might be good enough to 
demonstrate something, but is 

1299
00:56:35,600 --> 00:56:39,000
there any particular points to 
hit or ways to do it? 

1300
00:56:39,560 --> 00:56:43,480
I think it's like it. 
I almost think about it as like 

1301
00:56:43,480 --> 00:56:47,760
a time series, like a table with
time series and then columns 

1302
00:56:47,760 --> 00:56:50,360
that show that you're a row 
story that show that you think 

1303
00:56:50,360 --> 00:56:53,960
about with those dimensions. 
So like time is the first row, I

1304
00:56:53,960 --> 00:56:57,160
think 2nd row, if you can show 
like the stage relative to some 

1305
00:56:57,160 --> 00:56:59,840
commercially viable product and 
how far out it is. 

1306
00:56:59,840 --> 00:57:02,320
And then obviously the funding 
gap is required for each of 

1307
00:57:02,320 --> 00:57:03,640
those things. 
And then the performance 

1308
00:57:03,640 --> 00:57:06,720
criteria at each stage relative 
to that commercially viable 

1309
00:57:06,720 --> 00:57:09,440
product, it just gives a sense 
of like how the risk is 

1310
00:57:09,440 --> 00:57:13,040
distributed and all the best 
pitch decks we see like that are

1311
00:57:13,040 --> 00:57:15,880
are exactly that way. 
So we as potentially non experts

1312
00:57:15,880 --> 00:57:18,120
can now understand cool, we're 
six months out from something 

1313
00:57:18,120 --> 00:57:20,440
that is market leading or beach 
some benchmark or whatever the 

1314
00:57:20,440 --> 00:57:31,480
whatever the threshold is. 
Last question Vanessa is behind.

1315
00:57:39,640 --> 00:57:42,320
1st, I'll just say thanks a lot 
for the talk today, Kiakos and 

1316
00:57:42,320 --> 00:57:44,560
George, it was very good 
questions and answers. 

1317
00:57:44,560 --> 00:57:49,920
A little bit more specific about
building AI especially in the 

1318
00:57:49,920 --> 00:57:52,320
financial services space. 
I know you gave your thoughts 

1319
00:57:52,320 --> 00:57:55,080
about you know, wealth 
management insurance being hard 

1320
00:57:55,080 --> 00:57:57,880
areas to penetrate and then 
investment banking being a 

1321
00:57:57,880 --> 00:58:00,400
slightly more ripe for AI 
renovation. 

1322
00:58:00,680 --> 00:58:04,600
What are your thoughts on what 
about building AI for the PE, 

1323
00:58:04,600 --> 00:58:06,600
real estate, PE and family 
offices space? 

1324
00:58:08,080 --> 00:58:11,200
Good question. 
So there are lots of. 

1325
00:58:12,880 --> 00:58:15,080
So there are lots of 
opportunities to apply 

1326
00:58:15,160 --> 00:58:18,720
automation software to and 
industries that make sense like 

1327
00:58:18,720 --> 00:58:20,320
on an atomic unit level they 
make sense. 

1328
00:58:20,320 --> 00:58:21,880
It will make some process more 
efficient. 

1329
00:58:21,920 --> 00:58:23,400
It will save people time and 
money. 

1330
00:58:23,400 --> 00:58:25,760
It will drive their business. 
I often think about that 

1331
00:58:25,760 --> 00:58:27,960
cynically as like your PNL looks
like something today. 

1332
00:58:27,960 --> 00:58:30,680
How will your PNL be structured 
differently tomorrow, right? 

1333
00:58:31,160 --> 00:58:34,280
It's kind of like in case of PE,
it might be taking out cost or 

1334
00:58:34,280 --> 00:58:36,360
repurposing cost. 
But in some cases you can even 

1335
00:58:36,360 --> 00:58:38,480
think about it as you're a 
percentage EBITDA Business 

1336
00:58:38,480 --> 00:58:40,840
Today, how will your percentage 
EBITDA be different tomorrow? 

1337
00:58:41,520 --> 00:58:43,480
The problem is that's like an 
atomic unit of like an 

1338
00:58:43,480 --> 00:58:45,880
individual company, right? 
You don't need to scale that up 

1339
00:58:45,880 --> 00:58:47,600
to is this a venture sized 
opportunity? 

1340
00:58:48,320 --> 00:58:50,360
The thing I would really want to
do the maths on there is it 

1341
00:58:50,360 --> 00:58:52,400
seems very believable, having 
not thought about it for too 

1342
00:58:52,400 --> 00:58:54,720
long, that you can build a 
business that is 10s of millions

1343
00:58:54,720 --> 00:58:57,560
of ARR and if you crush it, 
maybe low hundreds of millions 

1344
00:58:57,560 --> 00:58:59,080
of ARR. 
And if you do that, you'll be a 

1345
00:58:59,080 --> 00:59:00,760
company that could be pretty 
valuable, right? 

1346
00:59:00,760 --> 00:59:03,320
You could be a 500 to 1 1/2 
billion valuation business. 

1347
00:59:03,320 --> 00:59:06,600
Fantastic. 
The challenge is you will make 

1348
00:59:06,600 --> 00:59:08,960
money from that. 
Lots of investors will make 

1349
00:59:08,960 --> 00:59:11,560
money from that. 
If I'm one of, you know, 1015 

1350
00:59:11,560 --> 00:59:14,040
decisions that's going to define
George's career, it's hard for 

1351
00:59:14,040 --> 00:59:16,600
me to propose that, if you see 
what I mean, Right. 

1352
00:59:16,880 --> 00:59:19,840
So that's the nuance where 
sometimes we will not be in 

1353
00:59:19,840 --> 00:59:22,120
business with companies that end
up to being pretty successful 

1354
00:59:22,320 --> 00:59:25,120
purely on that basis of like, is
it a candidate to be on the wall

1355
00:59:25,280 --> 00:59:27,520
in one of our conference rooms 
or is it going to be a nice 

1356
00:59:27,520 --> 00:59:28,840
company that we'd be very proud 
of? 

1357
00:59:28,840 --> 00:59:30,240
And you know, your parents will 
be delighted. 

1358
00:59:31,280 --> 00:59:33,120
And like, that's the thing I 
would just get right is, is it 

1359
00:59:33,120 --> 00:59:34,560
the right scale of opportunity 
for you? 

1360
00:59:34,560 --> 00:59:37,240
And by the way, maybe you decide
it isn't a business that can be 

1361
00:59:37,240 --> 00:59:39,360
worth 10 billion, but you 
realize as a result, the 

1362
00:59:39,360 --> 00:59:42,440
competition is way less and 
actually the risk reward is way 

1363
00:59:42,440 --> 00:59:43,880
greater. 
We see plenty of those 

1364
00:59:43,880 --> 00:59:46,560
opportunities that exist. 
I don't know where it is on that

1365
00:59:46,560 --> 00:59:48,400
spectrum, actually. 
There may be plenty plenty of 

1366
00:59:48,400 --> 00:59:50,560
upside, but that's the thing I'd
want to validate if I was you. 

1367
00:59:51,160 --> 00:59:54,840
Yeah, thanks a lot, Super. 
George, thank you so much. 

1368
00:59:55,360 --> 00:59:56,720
Awesome. 
Thank you, Team. 

1369
00:59:58,840 --> 01:00:02,040
Yeah, I would just reiterate my 
emails on my website. 

1370
01:00:02,040 --> 01:00:04,160
You can say hi if you have 
things you want to talk. 

1371
01:00:04,800 --> 01:00:05,200
About super.
