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Hello and welcome to episode 18 
of design, curious podcast. 

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I'm Rebecca Ward your host in 
Mentor. 

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Today, we have an interview with
Bethany read of Atelier read, 

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and before we get into a little 
more about Bethenny, I wanted to

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remind you only have a few days 
left before the prices go up in 

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my design Mentor right now, it's
less than a dollar a day, but 

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that will be going up January 
1st. 

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So I want you to get in there 
and then if you do before the 

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end of the here you'll have 
access to those 30-minute bonus 

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calls with me. 
So I really hope you take 

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advantage of that this week and 
I'd love to see you in my design

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mentor and just be able to help 
you discover if interior design 

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is the career for you. 
All right, so now a little bit 

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about Bethenny. 
You'll love her story. 

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She is an interior designer but 
she's also. 

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Well, let me just read her bio 
for you. 

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Bethany read Peterson is an 
interior designer turned podcast

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and messaging coach. 
She helps interior designers and

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personal Brands find their voice
to become more profitable lead 

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with confidence and cultivate 
greater meaning in their work. 

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Bethany launched her design and 
self-development podcast arrived

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in 2019 initially to help her. 
Then Niche single men, find 

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their voice at home and in their
relationships in 2020 shortly. 

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After the first pandemic locked 
down temporarily shuttered, the 

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interior design industry Bethany
received multiple requests from 

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peers to help them launch their 
Their own podcast. 

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It was then that she realized a 
narrative more closely aligned 

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with her own story needed to 
feature in her podcast and 

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coaching. 
She is the creator of find your 

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voice, an online course and 
membership Community to help 

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creatives. 
ReDiscover their, why find their

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voice and launch their podcast 
in eight short weeks, Bethany's 

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own voice and work have been 
featured in The Guardian 

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wallpaper architectural digest. 
The course method online course,

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talks.com a well-designed 
business will and night Sarah. 

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I am CEO. 
Sub kit and Minnesota, AM 950 

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radio her podcast. 
Arrived and arrive. 

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Daily have been streamed in 25 
countries. 

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So let's hear from Bethany all 
about her story which is really 

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fascinating. 
So let's get into it. 

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You're now listening to design, 
curious a place where you 

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creative one are here to learn 
about what it really is. 

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Like, to be an interior designer
and I'm your host and Mentor 

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Rebecca, Ward, if you're worried
about how to succeed in a 

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creative career, if you're ready
to learn your next steps to 

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become an Interior Designer. 
And if you want the satisfaction

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of doing something you love 
every day, you are in the right 

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place. 
Grab a coffee, a notebook. 

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And And let's dig into today's 
episode. 

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I Bethany welcome to design 
curious podcast. 

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Thanks for being here. 
Thank you for having me on the 

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show Rebecca it's so good to see
your face afternoon along. 

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I know no one's on video right 
now other than you and me boss. 

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If you've not seen Rebecca's 
beautiful face, of course we 

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have. 
But so lovely to see you. 

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Thank you for having me on the 
show. 

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Thanks Bethany. 
And honestly I have to tell 

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everyone this podcast wouldn't 
be here without you because of 

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your Eight course you have on 
podcast but we'll get into that 

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later. 
So first of all we met because 

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you're an interior designer I am
and so let's talk about that. 

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How did you get started in 
interior design? 

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And did you always want to be a 
designer? 

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Yeah, so I'll do the CliffsNotes
version on this because my my 

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story and hopefully this will 
resonate with your listeners 

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because I think a lot of your 
listeners are, maybe thinking 

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about going to design school or 
maybe there. 

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Switching into a second career. 
I had a very conventional but 

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also, an unconventional route 
into interior design initially 

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started in fashion design. 
When I was going to school at 

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the University of San Francisco.
And then there was a, there was 

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a cross collaboration with 
think, at that time, I think 

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they've now rebranded but it was
called California College of the

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Arts or was like CC ad anyway. 
They had a fashion program and I

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was also at USF and so I 
initially thought I was gonna be

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doing fashion. 
But then, Realize that I'm going

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to because like you and like so 
many of your listeners, I'm 

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quite sure. 
I was also that person that as 

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the child I would read a 
rearrange my room and I would 

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paint the walls all the time. 
You know how much my parents 

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should grin and, you know, I 
would just like I always had 

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this design bug in me and so I 
think the interior design bug 

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one out over the fashion design 
bug. 

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But that said, I actually quit 
design school. 

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Not once but twice. 
Oh wow. 

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So yeah, I know, right? 
So I didn't actually finish up a

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bachelor's in interior design. 
I actually wound up getting my 

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Bachelor's in NYU for gender, 
studies, and film studies. 

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So like not entirely not created
by any means, but just not, you 

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know, Hands-On design as it were
when I had finished that 

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program, I still missed interior
design and, you know, loved what

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I was studying prior, but I was 
like, oh man, maybe I should go 

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back into interior design. 
So I enrolled at Pratt Institute

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in. 
Brooklyn in there, it was called

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interior design. 
It was, it was a masters. 

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In interior design, but I think 
a really, the program should 

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have been called Masters in 
interior architecture, which to 

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someone who's you. 
And I know the huge differences 

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of that but to someone who's, 
you know, not as informed on 

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that interior architecture as a 
very, very different thing than 

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let's say, for example, like 
what you might see on HDTV where

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someone is not necessarily like 
knocking out walls or whatever, 

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they're doing more like the 
decoration and design in the 

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industry. 
You know, we call it ff&e 

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standing for finishes fixtures 
and equipment. 

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Dora Furnishings fixtures, 
fixtures and equipment. 

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That whole aspect of interior 
design was what was appealing to

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me and the Prat program was 
rigorous and amazing and all the

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professor's were exceptional but
it just wasn't for me. 

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Yeah, but I didn't give up at 
that point. 

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Yet interior design and my 
education within it. 

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I actually then transferred to 
the Parsons School of Design in 

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Manhattan which was a 
post-baccalaureate, associate's 

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degree two years. 
Associate's degree in Interior 

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design. 
So it was for people who had 

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already had a bachelor's, but 
didn't want to do a master's in 

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interior design, did a semester 
there loved it, but just was 

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like, you know, I think I want 
to go back to school and do a 

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master's in art history. 
Like I just don't know if I want

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the hands on. 
I think I love the theoretical 

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with InDesign. 
Hmm. 

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But I don't know if I love the 
Hands-On. 

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So went off to the University of
Edinburgh, in Scotland, did a 

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master's in art history and then
move down to London and quelle 

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surprise. 
He's then wound up working for 

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an interior design, studio 
called Studio read. 

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So that's really, I would say 
how I got my start in interior 

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design, or what I should say to 
is actually, did an internship 

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at David Collins Studio, which 
is another high-end residential,

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and Hospitality studio in 
London. 

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So those two places are where we
really, where I cut my teeth. 

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Yeah, so I actually never 
finished a design degree. 

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So I think no, first thing I 
would say is like anyone who's 

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like, I have to go to design 
school or How am I going to go 

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to design school? 
I can't afford it but I really 

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want to be an interior designer.
You absolutely do not need to 

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have a degree. 
I would say that, you know, 

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having I did two internships at 
both places which is then how I 

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wound up getting my first role 
at Studio read as a junior 

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designer. 
So I did like a three month and 

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it was unpaid and I would never 
say to someone do an unpaid role

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and I don't think you can offer 
unpaid roles anymore but like 

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back in the day you could so I 
started as a junior designer and

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I was I was working on this 
really large estate. 

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Out in the Surrey Hills and I 
was very fortunate in the 

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respect that I didn't have to do
any CAD drawings. 

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I didn't have to do a lot of the
technical. 

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I have like a lot of that 
technical knowledge that you 

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would have learned. 
Had you completed, your design 

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degree. 
That said I would never. 

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Also say you don't need drawing 
skills. 

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You absolutely need drawing 
skills. 

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I just really lucked into a 
studio that was 40 strong and 

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was very not assembly line, but 
they had a whole team. 

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That Justin CAD drawings, right?
And a whole team that just stood

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the ffunny like I was mentioning
and I was that's aside that I 

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was on. 
So thankfully I got to use some 

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of the more historical knowledge
that I had acquired from the 

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Master's in art history as well 
as the previous design knowledge

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that I had acquired through 
previous design, education and 

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then combine those two into a 
roll. 

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And so I that's really where I 
think my experience and my true 

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education came from was just 
diving in and working at a 

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design studio and being really 
humble and asking questions and 

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holding my hand up and saying, 
like, I don't know what you're 

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talking about, like, what does 
that mean? 

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And then just trusting that 
people will take pity on you and

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say, oh, this term means this 
or, you know, when you go pick 

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up Fabrics at the studio, this 
is who you have to ask for it. 

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This is what you have to, you 
know, no in order to act to do 

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X, Y, and Z. 
So that's how I got my I would 

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say my start and interior design
and then really the knowledge 

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that I did acquire over the 
years. 

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I wound up working for Studio, 
read for a couple of years. 

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Before I had my Visa was running
out and it was it was still like

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recession. 
It was like in 2010 to 2012 and 

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so you know the studio was just 
not in a position to be able to 

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to take a to take like you know 
people who had to like get a 

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visa to do. 
That kind of thing was it was a 

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whole Mass kind of like with 
these are situations which is a 

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whole other story. 
Yeah but it was an amazing 

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education and I learned from 
some of the very best in the 

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industry and I wouldn't trade 
it. 

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It for the world and it was also
grueling on a level that I was 

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like Devils Wears Prada. 
So know that you know what a 

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different point but it was 
wonderful. 

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Yeah, that's how I got my start 
right. 

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Like was a very roundabout 
stop-start, think I'm going to 

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get out of it. 
No way. 

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I want to get back into it, 
maybe I should just test the 

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waters in real life and see how 
I like it. 

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Yeah, you kept Landing there 
even though you try to go up 

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like art, history, major all 
that, but it's just, you kept 

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coming back to it, huh? 
I did. 

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And the thing is too, is that 
All of these things that I did 

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study were so applicable. 
Like, even the gender studies 

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and film studies. 
So even though I was working on 

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more on the theoretical versus 
like filmmaking, you know, all 

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of these things that you learn 
can be applied because design is

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such an all-encompassing 
industry, we have to be 

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psychologists to our clients. 
Sometimes we have to have a 

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technical skill set, we have to 
know how to read a situation and

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know how to read a room. 
I mean, all of these things that

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you learn no matter what field 
you're coming from, maybe you're

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a CPA right now. 
You want to transition into 

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something that's more creative. 
Well, you have to have that 

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skill set as well if you want to
become an Interior Designer. 

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So, you know, any where you're 
coming from, you know? 

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I would say if you're thinking 
about getting into interior 

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design, like don't ever worry 
that you haven't had the right 

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background. 
Yeah, cuz all of life 

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experiences will come into play 
as you're doing your design 

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because even for me, you know, I
always went through a very 

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traditional went through a 
design, I didn't really work in 

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any other Industries, but My own
life experiences now are coming 

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into play being a mother and 
owning a house. 

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And all those things I am 
experiencing what my clients are

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going through and they love 
that. 

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I can relate to that as well. 
Absolutely. 

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Absolutely. 
And I think that's something 

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that's so important and you 
actually you know I was playing 

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on kind of talking about this a 
little bit later but you know 

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you brought it up now and I 
think one aspect of being a 

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great designer is really knowing
your client and Dissipating 

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their needs and because I 
suppose you work with a lot of 

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clients that our parents are our
mothers. 

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And now that you are a mother 
yourself, you can read that 

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client in a way that I'm not a 
mother like I couldn't, I 

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wouldn't be able to anticipate 
their needs in a way that you 

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can because you have that Real 
World Knowledge. 

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Hmm. 
Yeah. 

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So what experiences? 
Then played into the direction 

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that you went with your career 
that you? 

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So you ended up starting your 
own company, right? 

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So how did you transition to 
that? 

236
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Yeah. 
So, After I left Studio, read in

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London, I went on and did an MBA
in architectural management, 

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which is the weirdest thing, 
right? 

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So here's the person who doesn't
even have a design degree but I 

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somehow got an MBA in 
architectural management and 

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advanced design principles, 
which was crazy. 

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Like I'd still don't know how I 
have that degree but somehow I 

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have it right. 
And I would say though actually 

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because that was so 
business-focused. 

245
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So Business Heavy was it was a 
lot of Of what a traditional MBA

246
00:12:52,600 --> 00:12:56,000
would be, but it was tailored 
for those in the design industry

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including Architects. 
And so, yeah, I know it's kind 

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of crazy. 
I still look back at a lot of 

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things that I was taught in that
program. 

250
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And, you know, I'm using it 
today and what I'm doing now is 

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a podcast coach, even though has
nothing to do with interior 

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design per se, after that I 
wound up, moving back to the 

253
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United States. 
Again, the old Visa issues was, 

254
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you know, I love the UK, but the
UK just does not always love me.

255
00:13:22,700 --> 00:13:25,600
But so I want to move back to 
the United States shortly after 

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00:13:25,600 --> 00:13:29,300
that, maybe about a year after I
concluded that program and wound

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00:13:29,300 --> 00:13:33,300
up working for two different 
designs studios here in 

258
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Minneapolis, where I'm now 
located again, learned so much 

259
00:13:37,900 --> 00:13:40,200
about, you know, much more boots
to the ground. 

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00:13:40,200 --> 00:13:43,100
I think on how to run a business
because these were much smaller 

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firms. 
They were two to three person 

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Studios versus, you know, like 
I'd said prior to working at a 

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40 strong studio. 
So I had a much greater 

264
00:13:50,900 --> 00:13:53,800
knowledge Of what it meant to 
run a day-to-day business in 

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00:13:53,800 --> 00:13:58,600
interiors. 
And I got to this point where I 

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thought, you know, I think I was
like 30 maybe 33 at that point 

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and I just got to this point. 
I was like, you know, I really 

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00:14:05,700 --> 00:14:08,500
want to, I want to try this on 
to entrepreneurship saying and I

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had done a foray into that when 
I was living in London, doing 

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00:14:11,500 --> 00:14:13,900
the MBA and something different,
not an interior design, 

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00:14:14,300 --> 00:14:17,000
ironically or not. 
But you know, let's try this. 

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But I think I want to do this a 
little bit differently than what

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00:14:19,800 --> 00:14:23,100
I have been. 
What my experience with other 

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00:14:23,100 --> 00:14:27,100
Studios has been. 
And so I got into Consulting 

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00:14:27,100 --> 00:14:31,400
work for a single men, as a 
matter of fact, because one 

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00:14:31,400 --> 00:14:35,000
thing I should probably have 
rewound on is when I was, when I

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00:14:35,000 --> 00:14:38,900
was still at Studio, read in 
London, in my late 20s, I would 

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00:14:38,900 --> 00:14:42,000
Moonlight as a designer and I 
want up working with a lot of 

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00:14:42,000 --> 00:14:44,100
single, man, at the time. 
So, my neighbor was a single 

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00:14:44,100 --> 00:14:45,700
guy, who's, like, looking for 
love. 

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00:14:46,100 --> 00:14:48,600
And, you know, then he had a 
couple friends who were like, 

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oh, I need to find my place 
done. 

283
00:14:50,100 --> 00:14:52,900
So I kind it, I didn't. 
We do like bachelor pad design, 

284
00:14:52,900 --> 00:14:55,200
so to speak. 
But I was helping these guys, 

285
00:14:55,200 --> 00:14:58,300
when I was living in London, and
also working at at read. 

286
00:14:58,600 --> 00:15:02,500
So, when it came to running my 
own Studio, I thought, well, you

287
00:15:02,500 --> 00:15:04,900
know what was I doing before? 
What did I really like doing? 

288
00:15:05,200 --> 00:15:08,800
I liked having this component of
I guess coaching, as well as 

289
00:15:08,800 --> 00:15:12,400
Consulting. 
So I started my studio at tell 

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00:15:12,400 --> 00:15:17,200
you read for single men who were
at a life transition, so maybe 

291
00:15:17,200 --> 00:15:19,800
they had a divorce or maybe they
were looking for that life 

292
00:15:19,800 --> 00:15:24,300
partner, whoever it might be I 
really enjoyed doing that and 

293
00:15:24,300 --> 00:15:27,000
working with them. 
But at this point in my life, 

294
00:15:27,000 --> 00:15:31,200
unlike when I was, you know, 
sort of 27, 30 and single and in

295
00:15:31,208 --> 00:15:33,300
London myself, right? 
Let again talking about 

296
00:15:33,300 --> 00:15:36,300
anticipating your client's needs
being in that space. 

297
00:15:36,600 --> 00:15:40,100
I was now living in Minneapolis.
I was married and suddenly 

298
00:15:40,100 --> 00:15:44,200
trying to help guys by Zoom 
right on these design consults 

299
00:15:44,200 --> 00:15:47,300
that maybe lived in a totally 
different country, and I found 

300
00:15:47,300 --> 00:15:50,300
it much more difficult to 
anticipate their needs. 

301
00:15:50,300 --> 00:15:54,300
I felt like I was doing a lot of
research to try to like, get 

302
00:15:54,300 --> 00:15:57,800
into their head space, okay. 
Whereas prior you were already 

303
00:15:57,800 --> 00:16:00,400
in because you are single, like 
they were when you were 

304
00:16:00,700 --> 00:16:03,400
initially doing it. 
So, you kind of had that 

305
00:16:03,400 --> 00:16:05,400
headspace. 
I think you're, you know, 

306
00:16:05,400 --> 00:16:08,300
approaching things the same way 
that they were at a similar 

307
00:16:08,300 --> 00:16:11,800
place in life as they were. 
So is easier to get into their 

308
00:16:11,800 --> 00:16:13,900
head. 
Absolutely. 

309
00:16:13,900 --> 00:16:16,200
Yeah. 
Right, this is like dating me 

310
00:16:16,200 --> 00:16:20,400
but when I, when I got married, 
I don't even think, like, Bumble

311
00:16:20,400 --> 00:16:22,400
wasn't like, I didn't know. 
Bumble was like, I don't think 

312
00:16:22,400 --> 00:16:23,600
it was around. 
Yeah. 

313
00:16:23,700 --> 00:16:26,900
When I you know, I mean so it's 
like there were so many things 

314
00:16:26,900 --> 00:16:28,700
that like I'd never been on 
Tinder. 

315
00:16:28,700 --> 00:16:32,600
Like I had, there were so many 
things that like I didn't know, 

316
00:16:32,700 --> 00:16:36,500
because I hadn't had to like 
worry about what it felt like to

317
00:16:36,508 --> 00:16:38,300
go on a first date in a really 
long time. 

318
00:16:38,400 --> 00:16:41,100
Yeah. 
So whilst I was still doing 

319
00:16:41,100 --> 00:16:45,400
this, I actually did what you're
doing now is I started a podcast

320
00:16:45,600 --> 00:16:49,600
to reach out to listeners out 
there single men. 

321
00:16:49,600 --> 00:16:54,000
Specifically who Might not know 
who I was but you know, to help 

322
00:16:54,000 --> 00:16:57,200
not only, you know, of course, 
to market the business but 

323
00:16:57,200 --> 00:17:00,800
really to help people out there 
who may be. 

324
00:17:00,800 --> 00:17:04,500
Let's say they had no idea where
to begin on their own space or 

325
00:17:04,500 --> 00:17:07,200
they hadn't even thought about 
it because let's face it, like 

326
00:17:07,200 --> 00:17:09,700
men are not taught in the same 
way that women are taught to 

327
00:17:09,700 --> 00:17:13,099
think about nurturing their 
space and their environment. 

328
00:17:13,400 --> 00:17:18,800
So I started this podcast called
arrived for these guys because 

329
00:17:18,800 --> 00:17:20,700
it was all about helping men 
feel like they've arrived at 

330
00:17:20,700 --> 00:17:23,400
home. 
And in their relationships, I 

331
00:17:23,400 --> 00:17:26,300
love the podcast. 
I had a great time doing that, 

332
00:17:26,400 --> 00:17:28,500
but again, it felt like man 
every episode. 

333
00:17:28,500 --> 00:17:29,600
Like, what am I going to talk 
about? 

334
00:17:29,600 --> 00:17:31,800
Now, I have to read another 
article in GQ to like figure 

335
00:17:31,800 --> 00:17:35,500
this out. 
So when the pandemic hit, and 

336
00:17:35,500 --> 00:17:39,100
the whole industry was 
temporarily shuttered. 

337
00:17:39,100 --> 00:17:41,200
Because of course, no one was 
letting anyone into their 

338
00:17:41,200 --> 00:17:43,500
home's, you know, the whole 
industry just shut down. 

339
00:17:43,800 --> 00:17:47,800
I actually want to having a 
couple of peers, reach out to me

340
00:17:47,800 --> 00:17:49,500
to say, hey, you know what? 
I think. 

341
00:17:49,500 --> 00:17:51,200
I need to Pivot a little bit in 
my mouth. 

342
00:17:51,300 --> 00:17:53,800
Marketing, because everything is
topsy-turvy right now. 

343
00:17:53,900 --> 00:17:56,500
Could you help me start my 
podcast for my design business? 

344
00:17:56,500 --> 00:17:58,300
I really like what you're doing.
Yeah. 

345
00:17:58,300 --> 00:18:02,500
And at first I was like well I 
just cobbled this whole thing 

346
00:18:02,500 --> 00:18:07,100
together like via YouTube videos
and you know like product demos 

347
00:18:07,100 --> 00:18:09,100
that I had seen, right? 
Like I had no idea what I was 

348
00:18:09,100 --> 00:18:12,700
doing with podcasting or so I 
thought, but I also wanted to 

349
00:18:12,700 --> 00:18:15,500
help my friends out who had 
reached out to me and these 

350
00:18:15,500 --> 00:18:17,100
other people that I had known 
who have reached out. 

351
00:18:17,100 --> 00:18:18,800
And so I was like, okay, well 
let's give it a shot, right? 

352
00:18:18,800 --> 00:18:22,100
Like if knife my thought was if 
it's the Experience at these 

353
00:18:22,100 --> 00:18:25,000
people ever had, then I'll just 
give them their money back and 

354
00:18:25,000 --> 00:18:25,900
no harm. 
No foul. 

355
00:18:25,900 --> 00:18:27,500
And it'll be a learning 
experience for us both. 

356
00:18:27,600 --> 00:18:30,200
Yeah. 
But it just, it snowballed in a 

357
00:18:30,208 --> 00:18:33,800
way and I wound up. 
Yeah, actually transitioning, 

358
00:18:34,000 --> 00:18:36,900
completely away from interior 
design. 

359
00:18:36,900 --> 00:18:41,900
Now, into podcast coaching, 
mostly for interior designers 

360
00:18:42,000 --> 00:18:44,500
010. 
Should be married women like in 

361
00:18:44,508 --> 00:18:47,600
their 40s like me now. 
So, isn't that? 

362
00:18:47,600 --> 00:18:49,500
So there you go. 
So I'm probably full circle. 

363
00:18:50,500 --> 00:18:53,100
Yeah. 
Oh yeah, that's so interesting. 

364
00:18:53,100 --> 00:18:55,200
I missed you. 
I've heard it said where you are

365
00:18:55,200 --> 00:18:59,600
actually your own client type of
think that it's true because, 

366
00:18:59,600 --> 00:19:03,800
you know, so much about yourself
what your own needs are that you

367
00:19:03,800 --> 00:19:06,900
can really understand the people
that you're trying to help if 

368
00:19:06,900 --> 00:19:10,300
they are in a similar 
demographic, really interesting?

369
00:19:10,300 --> 00:19:14,700
So okay, so you moved away from 
so you just not taking design 

370
00:19:14,700 --> 00:19:18,000
jobs, or did you completely 
shutter the studio? 

371
00:19:18,000 --> 00:19:27,100
Or I decided that I was having 
too much fun Consulting with my 

372
00:19:27,100 --> 00:19:31,600
podcast, students, okay. 
So then want to go back into 

373
00:19:31,600 --> 00:19:34,400
interior design, okay, even on a
consultative basis. 

374
00:19:34,400 --> 00:19:36,900
So I was actually having a lot 
of fun on a consultative basis, 

375
00:19:37,500 --> 00:19:38,700
and that's something I should 
mention too. 

376
00:19:38,700 --> 00:19:41,300
Is I think when we think of 
interior design, a lot of times 

377
00:19:41,300 --> 00:19:45,200
what we do think of is the 
traditional Design Studio space.

378
00:19:45,300 --> 00:19:46,300
Yeah. 
Kind of like the service that I 

379
00:19:46,300 --> 00:19:49,800
was talking about full service 
design concept to completion. 

380
00:19:49,900 --> 00:19:51,200
But there's so many different 
ways to get. 

381
00:19:51,300 --> 00:19:53,800
Into design including 
consultation where you're taking

382
00:19:53,800 --> 00:19:57,500
your client and you know, you're
not actually performing the work

383
00:19:57,500 --> 00:19:59,100
for them and full service 
design. 

384
00:19:59,100 --> 00:20:01,300
You're actually showing them how
to do it. 

385
00:20:01,400 --> 00:20:04,300
I think that was a good first 
step into me then becoming 

386
00:20:04,700 --> 00:20:07,200
podcast coach as well because I 
love the Consulting process. 

387
00:20:07,200 --> 00:20:12,000
But I just got to this point 
where I realized that, even 

388
00:20:12,000 --> 00:20:15,700
though I still continue to miss 
interior design on some levels, 

389
00:20:15,700 --> 00:20:17,300
right? 
Like, when I walk into a 

390
00:20:17,308 --> 00:20:19,900
restaurant and I, and it's just,
like, beautifully-designed is 

391
00:20:19,900 --> 00:20:22,600
always a part of me. 
That's like, I bet it was so fun

392
00:20:22,600 --> 00:20:25,600
to design this and then there's 
another part of me that's like, 

393
00:20:25,800 --> 00:20:28,900
no, I know the reality of what 
it took and The graft and the 

394
00:20:28,900 --> 00:20:31,500
work and the long nights and the
Blood Sweat and Tears that went 

395
00:20:31,500 --> 00:20:34,300
into designing the space. 
And there's that part of me 

396
00:20:34,300 --> 00:20:37,000
that's like saying I don't miss 
that, like, I don't miss the 

397
00:20:37,000 --> 00:20:39,400
headache of that, and I don't 
want to sound like a downer on 

398
00:20:39,400 --> 00:20:41,600
the industry at all, because 
it's amazing. 

399
00:20:41,600 --> 00:20:43,500
It's magic. 
Like, what we get to do as 

400
00:20:43,500 --> 00:20:49,400
designers, it's Alchemy, but I 
also realized that, for me, it 

401
00:20:49,400 --> 00:20:53,500
also came down to I wanted to be
able to help people on a scale 

402
00:20:53,500 --> 00:20:56,700
that I didn't feel like I could 
help them on which is just my in

403
00:20:56,700 --> 00:20:58,700
my own head space, right? 
So I was like, well, I could 

404
00:20:58,700 --> 00:21:03,300
help one client with their home 
but if I can work with another 

405
00:21:03,300 --> 00:21:06,300
client, like such as yourself, 
Rebecca where now you have a 

406
00:21:06,308 --> 00:21:11,400
podcast and now you get to 
spread your message to so many 

407
00:21:11,400 --> 00:21:14,900
listeners out there. 
So when I look at that person 

408
00:21:14,900 --> 00:21:16,900
and I'm like that's what's 
really exciting to me now? 

409
00:21:16,900 --> 00:21:19,600
Because I feel like I could do 
something at such a greater 

410
00:21:19,600 --> 00:21:21,100
scale. 
Yeah, you could say that. 

411
00:21:21,300 --> 00:21:22,700
Same thing though about interior
design. 

412
00:21:22,700 --> 00:21:26,800
So it's it's all about how you 
choose to look at it. 

413
00:21:26,800 --> 00:21:29,300
Hmm I just got to this point 
where I was like man I'm having 

414
00:21:29,300 --> 00:21:32,100
too much fun with this podcast 
stuff to go back into. 

415
00:21:32,200 --> 00:21:35,100
Yeah sign. 
Well yeah and you needed I mean 

416
00:21:35,100 --> 00:21:38,000
ultimately you need to be doing 
what lights you up every day 

417
00:21:38,500 --> 00:21:40,800
when you get up in the morning 
you're like yes it's Monday 

418
00:21:40,800 --> 00:21:44,600
morning and I'm excited to get 
to work because I love what I'm 

419
00:21:44,600 --> 00:21:46,800
doing. 
Now granted not every single 

420
00:21:46,800 --> 00:21:50,300
weeks going to feel that way, 
but if majority of the time you 

421
00:21:50,308 --> 00:21:51,900
do feel that way. 
Then, you know, you're doing the

422
00:21:51,900 --> 00:21:54,100
right thing. 
And so, yeah, it's going to talk

423
00:21:54,100 --> 00:21:57,300
about this later but like you 
seem to be the queen of pivoting

424
00:21:57,300 --> 00:22:01,400
and transitioning from one thing
in your life to the next. 

425
00:22:01,500 --> 00:22:04,300
What's your mindset around that 
as you were approaching all of 

426
00:22:04,300 --> 00:22:08,300
these pivots in your life? 
If someone else finds themselves

427
00:22:08,300 --> 00:22:12,100
in a similar situation, do you 
have a recommendation for them 

428
00:22:12,400 --> 00:22:14,300
to have the right mindset around
that? 

429
00:22:14,600 --> 00:22:19,400
Yeah, I think really, it just 
comes down to, I think the 

430
00:22:19,400 --> 00:22:23,500
second we tell ourselves, we To 
start over, or I might be 

431
00:22:23,500 --> 00:22:25,500
starting from scratch, right? 
So, let's go back to that at 

432
00:22:25,700 --> 00:22:28,000
that example of the the CPA, the
accountant. 

433
00:22:28,000 --> 00:22:28,900
Right? 
Mm-hmm. 

434
00:22:29,200 --> 00:22:30,600
That person. 
Might think. 

435
00:22:31,100 --> 00:22:34,700
Well, I have no creative skill 
set or I'd have to start. 

436
00:22:34,700 --> 00:22:36,200
I'd have to start over. 
Right? 

437
00:22:36,200 --> 00:22:38,900
Well, if you want to start your 
own Studio or if you even want 

438
00:22:38,900 --> 00:22:43,600
to work in a studio, having that
knowledge is only going to help 

439
00:22:43,600 --> 00:22:45,800
you. 
And further you, you know, you 

440
00:22:45,800 --> 00:22:49,400
might have studied romance 
languages before or you know, 

441
00:22:49,400 --> 00:22:51,100
I've no it maybe you were 
working as a translator. 

442
00:22:51,200 --> 00:22:53,900
ER, for diplomats or whatever. 
Whatever might be your I've 

443
00:22:53,900 --> 00:22:55,400
heard of a really obscure 
examples here. 

444
00:22:55,900 --> 00:22:57,900
Actually have a friend who's a 
translator that does just that, 

445
00:22:57,900 --> 00:23:01,900
but it's like everything that 
you have done to this day. 

446
00:23:02,200 --> 00:23:06,900
You can bring into the field of 
interior design because like we 

447
00:23:06,900 --> 00:23:09,800
were saying it is. 
So all-encompassing it is about 

448
00:23:09,800 --> 00:23:14,500
at the end of the day I think 
relationships just as much as 

449
00:23:14,500 --> 00:23:17,500
it's about that final product, 
it's about relationships with 

450
00:23:17,500 --> 00:23:21,500
your suppliers, your 
tradespeople, the client, These 

451
00:23:21,500 --> 00:23:24,300
different things. 
So I think the biggest thing I 

452
00:23:24,308 --> 00:23:26,700
would say is, yeah, I mean, if 
you're going to make a pivot, 

453
00:23:26,700 --> 00:23:31,400
just really own it and just 
remember that you can take 

454
00:23:31,500 --> 00:23:35,200
anything that you have had that 
you've learned in the past and 

455
00:23:35,200 --> 00:23:37,600
use that as an asset, not a 
liability. 

456
00:23:38,000 --> 00:23:40,100
And like it actually is a matter
of fact that guide those are the

457
00:23:40,100 --> 00:23:41,500
kind of things that I would be 
talking about, like, in a 

458
00:23:41,508 --> 00:23:43,300
covering letter, for example. 
So if you're applying to a 

459
00:23:43,308 --> 00:23:46,200
studio, you have a completely 
different skill set, right? 

460
00:23:46,300 --> 00:23:47,600
Yeah. 
You want to go through and say, 

461
00:23:47,600 --> 00:23:50,700
like well, in my previous role, 
I did this and this is how I can

462
00:23:50,700 --> 00:23:53,300
translate. 
Late it into this role. 

463
00:23:53,600 --> 00:23:55,900
So really like joining the dots.
Yeah. 

464
00:23:55,900 --> 00:23:59,500
For a hiring manager. 
Let's say or an HR professional.

465
00:23:59,700 --> 00:24:02,400
I'm getting a bit like granular 
on it now, but it's just, I 

466
00:24:02,400 --> 00:24:05,700
think really about thinking, 
hey, I've got this, I've got 

467
00:24:05,700 --> 00:24:08,100
this knowledge, whatever it is, 
even if it's not in design and I

468
00:24:08,100 --> 00:24:10,800
can translate this into 
something else and I can pivot 

469
00:24:10,800 --> 00:24:14,700
and I can do it beautifully. 
So good, that's really great 

470
00:24:14,700 --> 00:24:18,000
advice, I love that. 
Okay, so the podcast that you're

471
00:24:18,000 --> 00:24:21,100
doing now, you're actually still
in the design world. 

472
00:24:21,400 --> 00:24:25,500
Because you're working with 
interior designers so does that?

473
00:24:25,600 --> 00:24:29,600
I think that's interesting that 
you're you're still Landing in 

474
00:24:29,700 --> 00:24:33,700
interior design, you know. 
Now you're podcasting so right? 

475
00:24:33,700 --> 00:24:35,100
Yeah. 
So, is that scratching that itch

476
00:24:35,100 --> 00:24:38,900
for you as like your Baseline of
wanting to be a designer? 

477
00:24:39,300 --> 00:24:42,500
Yeah, you know it's funny 
because I was thinking about 

478
00:24:42,500 --> 00:24:45,700
like, one of the things that I 
would also say to listeners to, 

479
00:24:45,700 --> 00:24:49,000
it's like, find out why it is 
you like, what is it that you 

480
00:24:49,000 --> 00:24:51,400
love about interior design. 
But before you go ahead, Along 

481
00:24:51,400 --> 00:24:54,500
into it and figure out, you 
know, and assume like is this 

482
00:24:54,500 --> 00:24:56,900
the career for me? 
Can you get the itch, scratched 

483
00:24:56,900 --> 00:25:00,000
by, you know, just going out and
having a lovely dinner at 

484
00:25:00,000 --> 00:25:02,600
amazingly designed restaurant or
going to a boutique hotel that 

485
00:25:02,600 --> 00:25:05,100
you really love. 
Like do you feel like that's 

486
00:25:05,100 --> 00:25:07,600
what you is? 
It that you just want to enjoy 

487
00:25:07,600 --> 00:25:11,000
beautiful design and Bea around 
it, and be encompassed by it? 

488
00:25:11,000 --> 00:25:14,300
Maybe it's about maybe just want
to have, like, a beautiful home 

489
00:25:14,400 --> 00:25:16,700
and that's where it goes, I 
guess for me. 

490
00:25:17,000 --> 00:25:21,100
Yeah, I feel like I get to work 
with interior designers and 

491
00:25:21,200 --> 00:25:26,500
Round that world and I get the 
best of it without having to do 

492
00:25:26,800 --> 00:25:30,700
all the things that I personally
did not love doing which. 

493
00:25:30,700 --> 00:25:32,900
I know some designers out there.
Like, I love doing this. 

494
00:25:32,900 --> 00:25:34,600
I love like, I love doing the 
drawing, all right. 

495
00:25:34,700 --> 00:25:38,300
I love, you know, being on site 
to handle X, Y and Z, I love 

496
00:25:38,300 --> 00:25:40,900
installations and I was all the 
things that I was like, oh God, 

497
00:25:40,900 --> 00:25:43,700
installed a doing the drawings, 
like, all that kind of stuff, 

498
00:25:43,700 --> 00:25:45,900
right? 
So I feel like I get the best of

499
00:25:45,900 --> 00:25:48,700
both worlds. 
And then one thing to that, I 

500
00:25:48,700 --> 00:25:52,300
really love is that because As I
do still work with interior 

501
00:25:52,300 --> 00:25:55,600
designers and I know the mindset
of interior designers because I 

502
00:25:55,700 --> 00:25:59,100
am / W 1. 
I know that there are common 

503
00:25:59,100 --> 00:26:02,000
themes. 
Right so we tend to be not 

504
00:26:02,000 --> 00:26:06,100
always type A but we tend to be 
highly fastidious complete 

505
00:26:06,100 --> 00:26:09,200
perfectionist so all that stuff 
like I don't want to do 

506
00:26:09,200 --> 00:26:10,600
something unless it's going to 
be perfect. 

507
00:26:10,600 --> 00:26:12,600
I don't want to put myself out 
there unless it's going to be 

508
00:26:12,600 --> 00:26:16,000
amazing, right? 
Like we tend to be so tightly 

509
00:26:16,000 --> 00:26:19,500
wound when it comes to our 
performance and the work that 

510
00:26:19,500 --> 00:26:22,200
we're putting out the world and 
one of the That I love doing 

511
00:26:22,500 --> 00:26:26,000
with my clients AKA and her 
designers is to say, hey you can

512
00:26:26,000 --> 00:26:28,200
put yourself out there. 
You can put your voice out there

513
00:26:28,500 --> 00:26:32,100
and not worry about it being 
portfolio, perfect, right? 

514
00:26:32,100 --> 00:26:35,200
Like, it doesn't have to be 
super polished. 

515
00:26:35,400 --> 00:26:39,400
You can be very authentic. 
I think in the design industry 

516
00:26:39,400 --> 00:26:41,400
for a long time, and I think 
we're coming around to this now.

517
00:26:41,400 --> 00:26:45,000
Especially, but in a way that I 
feel like for so long in the 

518
00:26:45,000 --> 00:26:47,500
design industry, there was a 
formula. 

519
00:26:47,600 --> 00:26:49,600
You had to look a certain way. 
You had to dress a certain way. 

520
00:26:49,600 --> 00:26:52,900
You had to act a certain way. 
If it felt inauthentic at all 

521
00:26:52,900 --> 00:26:54,700
and I think that's like a whole 
other thing for me to is it 

522
00:26:54,700 --> 00:26:56,300
always there was the part of me 
that always felt like it was an 

523
00:26:56,300 --> 00:26:58,800
authentic. 
Now I get to work with clients 

524
00:26:58,800 --> 00:27:02,700
and help them feel more 
authentic in their design craft.

525
00:27:02,900 --> 00:27:05,400
So that's another way that I get
to kind of. 

526
00:27:05,600 --> 00:27:07,100
Yeah. 
Like feel like I get to simmer 

527
00:27:07,100 --> 00:27:10,100
in the pot of interior design, 
without being stuck in it 

528
00:27:10,200 --> 00:27:11,900
anymore, right? 
Yeah. 

529
00:27:11,900 --> 00:27:15,700
Because you get to help these 
designers work on their personal

530
00:27:15,700 --> 00:27:19,400
brand as well, and I think from 
approaching it as like a 

531
00:27:19,408 --> 00:27:23,800
personal brand with you. 
Of you've been able to keep 

532
00:27:23,900 --> 00:27:26,500
basically the name of your 
company but you have all these 

533
00:27:26,500 --> 00:27:31,100
other things that you're doing 
now and it's still under because

534
00:27:31,100 --> 00:27:33,900
you're the face of the company 
or the brand. 

535
00:27:34,100 --> 00:27:36,300
Can you speak a little more 
about personal branding? 

536
00:27:36,800 --> 00:27:39,700
Yeah, absolutely that's such a 
good question. 

537
00:27:40,000 --> 00:27:44,500
When it comes to interior design
and you know, a lot of different

538
00:27:44,500 --> 00:27:46,500
Industries, we don't have to 
worry so much about personal 

539
00:27:46,500 --> 00:27:50,100
brand, you know? 
If you're going to even if 

540
00:27:50,100 --> 00:27:52,000
you're not planning on starting,
Writing your own Studio. 

541
00:27:52,000 --> 00:27:54,400
Even if you're thinking like, 
whoa, I don't want to start my 

542
00:27:54,400 --> 00:27:56,600
own Studio. 
I just want to work for a studio

543
00:27:56,600 --> 00:28:01,100
right now and see how it goes. 
And work myself up in the ranks.

544
00:28:01,500 --> 00:28:04,100
Developing a personal brand for 
yourself, being known for 

545
00:28:04,100 --> 00:28:06,500
something. 
Even if it's an employee, like 

546
00:28:06,500 --> 00:28:10,400
you be that employee. 
That is known for X y&z in your 

547
00:28:10,400 --> 00:28:13,200
performance, right? 
And if you're setting up your 

548
00:28:13,200 --> 00:28:16,000
own Studio, I mean, yeah. 
I mean there's a reason that you

549
00:28:16,000 --> 00:28:18,500
could because you call your own 
Studio Rebecca Ward design, 

550
00:28:18,500 --> 00:28:21,000
right? 
So you have your own name in 

551
00:28:21,200 --> 00:28:24,100
It's a representation of your 
personal brand, not just your 

552
00:28:24,100 --> 00:28:29,100
style, and your aesthetic. 
But what it is that you 

553
00:28:29,100 --> 00:28:32,500
represent your philosophy, your 
goals for your clients. 

554
00:28:32,700 --> 00:28:37,100
It's how they resonate with you,
when they're choosing between so

555
00:28:37,100 --> 00:28:42,800
many designers out there. 
So being known for something, 

556
00:28:42,800 --> 00:28:46,300
having a niche is really 
important because whether or not

557
00:28:46,300 --> 00:28:49,600
we think about it especially now
with this work from home 

558
00:28:50,000 --> 00:28:54,000
transition, And just like not 
being on site in office anymore,

559
00:28:54,200 --> 00:28:56,900
even if you're in a role that's,
I'm sorry, even if you're an 

560
00:28:56,900 --> 00:28:59,300
employee, like we have to really
think about like what am I known

561
00:28:59,300 --> 00:29:01,300
for, what do I want to be known 
for? 

562
00:29:01,600 --> 00:29:05,600
Like how do I want to stand 
apart from the crowd and put my 

563
00:29:05,600 --> 00:29:08,200
stamp on something and have that
Niche? 

564
00:29:08,500 --> 00:29:11,800
That no one else has or maybe I 
do a sub niche of something, 

565
00:29:11,800 --> 00:29:12,900
right? 
So like maybe you love 

566
00:29:12,900 --> 00:29:15,700
environmental design. 
Well, it's no longer enough now 

567
00:29:15,700 --> 00:29:18,900
to just say, like, oh, we do 
sustainable design, but, you 

568
00:29:18,900 --> 00:29:23,200
know, maybe you can say, Hey, 
I'm the only designer, and I 

569
00:29:23,208 --> 00:29:28,200
don't know, Kansas City that 
does sustainable mid-century 

570
00:29:28,200 --> 00:29:30,800
modern design for example, 
right? 

571
00:29:30,800 --> 00:29:34,100
And that's your personal brand. 
It's part of your ethos. 

572
00:29:34,600 --> 00:29:37,600
So, that's where I would say, 
again, something, I think that 

573
00:29:37,700 --> 00:29:40,600
interior designers, at least, 
you know, maybe when we were 

574
00:29:40,600 --> 00:29:43,100
going to school and when we 
first started out, it was very 

575
00:29:43,100 --> 00:29:45,500
much about. 
Like, how do we fit in? 

576
00:29:46,000 --> 00:29:48,700
How do we do design for 
everybody? 

577
00:29:48,800 --> 00:29:51,500
Like if someone wants 
mid-century, Modern will do 

578
00:29:51,500 --> 00:29:52,800
that. 
But if someone wants really you 

579
00:29:52,800 --> 00:29:54,800
know, Tuscan traditional will do
that too. 

580
00:29:55,100 --> 00:29:58,800
And I think the industry is 
moving now into personal brand 

581
00:29:58,800 --> 00:30:02,000
into aspects of like what do you
want to be known for? 

582
00:30:02,000 --> 00:30:06,000
What is your design Niche? 
Both with the aesthetic as well 

583
00:30:06,000 --> 00:30:10,900
as your personal philosophy. 
Yeah. 100% because I myself, 

584
00:30:10,900 --> 00:30:15,700
when I started 15 years ago did 
not think about what my own 

585
00:30:15,700 --> 00:30:19,800
values, my own core values for 
my company were even though they

586
00:30:19,800 --> 00:30:21,900
say that you should do that, but
Like that's the work. 

587
00:30:21,900 --> 00:30:24,500
I've been doing the last few 
years is figuring out like who 

588
00:30:24,500 --> 00:30:26,300
am I? 
What do I want my company to 

589
00:30:26,300 --> 00:30:28,600
represent? 
And how do we work with our 

590
00:30:28,600 --> 00:30:31,200
clients and what kind of clients
do we want to work with and all 

591
00:30:31,200 --> 00:30:34,000
those things? 
Where as first starting out is 

592
00:30:34,000 --> 00:30:36,800
lot more. 
Like how to be corporate almost 

593
00:30:36,800 --> 00:30:41,800
like how to be this business and
do all things for all people and

594
00:30:42,100 --> 00:30:45,700
just make the money but not 
having the authenticity behind 

595
00:30:45,700 --> 00:30:48,200
it, which is now the work that 
we're all doing. 

596
00:30:48,200 --> 00:30:50,900
I think it's an interesting 
shift that I also. 

597
00:30:51,000 --> 00:30:53,400
Also have been noticing the last
few years. 

598
00:30:53,600 --> 00:30:55,300
Absolutely. 
Yeah. 

599
00:30:55,300 --> 00:30:58,200
Just being brave to say like, 
this is what, this is, the kind 

600
00:30:58,200 --> 00:30:59,000
of design. 
I love. 

601
00:30:59,000 --> 00:31:02,400
This is what I stand for and 
that's what and then trusting 

602
00:31:02,500 --> 00:31:05,100
that you're going to then 
attract that type of clientele 

603
00:31:05,600 --> 00:31:09,100
that wants that in turn. 
And that's another thing that I 

604
00:31:09,108 --> 00:31:12,900
think a lot of people don't 
realize is that when you, you 

605
00:31:12,900 --> 00:31:16,700
know, put your flag in the 
ground as it were, you wind up, 

606
00:31:16,700 --> 00:31:19,900
attracting a type of clientele 
that really does understand you 

607
00:31:19,900 --> 00:31:23,200
and wants to work. 
With you and then you're not, 

608
00:31:23,200 --> 00:31:26,000
you don't have to worry so much 
about like, oh, what are they 

609
00:31:26,000 --> 00:31:28,000
going to choose me? 
You know, are they, you know, do

610
00:31:28,000 --> 00:31:29,100
I do? 
They want to work with me and 

611
00:31:29,100 --> 00:31:31,400
then client relationships? 
Why not being so much better to?

612
00:31:31,400 --> 00:31:35,100
I think, because you've already 
done that hard work on a level 

613
00:31:35,300 --> 00:31:38,700
on a level of vetting, your 
clients and vice versa. 

614
00:31:38,700 --> 00:31:41,700
So, by the time you then signed 
that contract with that client, 

615
00:31:41,900 --> 00:31:44,900
you know, you already have that 
working relationship before the 

616
00:31:44,900 --> 00:31:46,700
working relationship is. 
He has even begun. 

617
00:31:47,000 --> 00:31:49,000
Make sense. 
Yeah, really good. 

618
00:31:49,700 --> 00:31:50,900
So much. 
Good advice. 

619
00:31:51,100 --> 00:31:54,900
Is there anything else that you 
have for anyone considering a 

620
00:31:54,908 --> 00:31:57,600
career in interior design is 
they're starting out? 

621
00:31:57,700 --> 00:32:02,400
You know, one thing I would say 
is just because I decided that 

622
00:32:02,700 --> 00:32:05,200
interior design was not for me 
at the end of the day, does not 

623
00:32:05,200 --> 00:32:08,100
mean that I don't think that 
it's like it. 

624
00:32:08,100 --> 00:32:12,000
So, I mean, it's such a 
wonderful worthy career and so 

625
00:32:12,000 --> 00:32:17,100
if you are at all thinking about
it just, you know, maybe there's

626
00:32:17,100 --> 00:32:19,600
a couple different routes like 
maybe just to try right. 

627
00:32:19,800 --> 00:32:23,600
Maybe try to go get an Ship 
somewhere at a design studio. 

628
00:32:23,600 --> 00:32:27,100
See what kind of real world 
experience you get, maybe go to 

629
00:32:27,100 --> 00:32:29,600
a local community college and 
take a course in drawing. 

630
00:32:29,800 --> 00:32:33,700
See how that sits with you. 
I think sometimes we think that 

631
00:32:33,700 --> 00:32:37,300
we have to jump headfirst into 
something. 

632
00:32:37,400 --> 00:32:39,200
Hmm. 
And me know, maybe that was one 

633
00:32:39,200 --> 00:32:41,400
of the not I'm not going to say 
mistakes because everything I 

634
00:32:41,408 --> 00:32:45,300
think is a learning experience 
but if I look back at myself and

635
00:32:45,300 --> 00:32:48,500
and how, you know, I would jump 
into the career than out of it 

636
00:32:48,500 --> 00:32:51,300
and then jump back in and then 
maybe you know I Would have been

637
00:32:51,300 --> 00:32:53,900
better served with doing 
something like that likes. 

638
00:32:53,900 --> 00:32:55,800
First starting out with a design
internship. 

639
00:32:55,800 --> 00:32:59,000
If someone would have given me 
one, and someone will always 

640
00:32:59,000 --> 00:33:00,700
give you a chance, there's 
always something that's going to

641
00:33:00,700 --> 00:33:01,800
believe in you and give you a 
chance. 

642
00:33:01,800 --> 00:33:04,200
So, don't think for a second I 
have no experience. 

643
00:33:04,200 --> 00:33:06,800
I would never get an internship.
But yeah, just sort of dip your 

644
00:33:06,800 --> 00:33:08,900
toes rather than necessarily 
thinking. 

645
00:33:08,900 --> 00:33:11,300
I have to save up all this money
or have to get a scholarship to 

646
00:33:11,300 --> 00:33:15,700
do this design degree before you
really even know if it's for 

647
00:33:15,700 --> 00:33:18,600
you. 
That's something I would say is 

648
00:33:18,600 --> 00:33:22,500
just yeah, get your feet wet. 
Dip your toe, in the water. 

649
00:33:23,000 --> 00:33:26,500
And yeah, I mean, look, I love 
to watch HGTV as much as the 

650
00:33:26,508 --> 00:33:30,300
next guy, but it's not going to 
be like that every day. 

651
00:33:30,300 --> 00:33:33,000
Like anyone who's like, oh, I 
love to watch these shows and so

652
00:33:33,000 --> 00:33:35,300
I think I want to be a designer.
Like just know that that's like,

653
00:33:35,300 --> 00:33:39,200
10% of it. 
Yeah, 90% is like the stuff that

654
00:33:39,200 --> 00:33:45,400
you don't see on television, and
a lot of its paperwork, you're 

655
00:33:45,400 --> 00:33:47,100
going to be doing that no matter
what you do. 

656
00:33:47,300 --> 00:33:49,000
Yeah. 
A lot of it is sitting at your 

657
00:33:49,000 --> 00:33:52,800
desk doing the drawings or Doing
all the spreadsheets and 

658
00:33:53,200 --> 00:33:56,100
whatever it is, but you're not 
just running from job site to 

659
00:33:56,100 --> 00:33:58,200
job site every day and fluffing 
pillows. 

660
00:33:58,200 --> 00:34:02,400
So, right, right. 
Well, I love it, too, because 

661
00:34:02,400 --> 00:34:04,500
there is obviously, you know, it
would depend upon how your, you 

662
00:34:04,500 --> 00:34:07,200
know what your work style is and
know I used to love like, you 

663
00:34:07,200 --> 00:34:09,300
know, getting to meet with 
clients and stuff. 

664
00:34:09,300 --> 00:34:11,500
But yeah. 
It's like it's just yeah. 

665
00:34:11,500 --> 00:34:13,800
They like the client shopping 
days are not. 

666
00:34:14,000 --> 00:34:15,699
That's not your hundred-percent 
reality. 

667
00:34:15,800 --> 00:34:18,600
No. 
So it is. 

668
00:34:18,600 --> 00:34:22,900
It is Yeah, there's just a small
aspect. 

669
00:34:22,900 --> 00:34:25,400
We get to be a personal shopper 
and that's, that's fun. 

670
00:34:25,699 --> 00:34:29,199
But you got to love all the 
other things too, in order to 

671
00:34:29,199 --> 00:34:31,699
have it as your career. 
And so that's, that's really 

672
00:34:31,699 --> 00:34:35,199
good advice to like, kind of get
your feet wet and just see if 

673
00:34:35,199 --> 00:34:38,300
that lights you up, and if you 
should move forward with it, 

674
00:34:38,300 --> 00:34:41,100
really good advice, okay? 
So before we go, I want to talk 

675
00:34:41,100 --> 00:34:45,000
a little more about first of 
all, your courses that I took, 

676
00:34:45,000 --> 00:34:48,600
which is great for anyone who 
wants to have a podcast. 

677
00:34:48,600 --> 00:34:52,400
So you can explain a little bit 
to our us what that was about? 

678
00:34:52,400 --> 00:34:55,500
Absolutely. 
Yes, I haven't an eight-week 

679
00:34:55,600 --> 00:34:58,800
concept of completion 02 
launched. 

680
00:34:58,800 --> 00:35:02,200
A course called find your voice.
It will literally take you from 

681
00:35:02,200 --> 00:35:06,200
knowing zero about a podcast 
because we all start out knowing

682
00:35:06,200 --> 00:35:08,700
nothing about a topic, right? 
And I was no different. 

683
00:35:09,200 --> 00:35:12,300
It takes you from that on week, 
one to actually having your 

684
00:35:12,300 --> 00:35:18,200
podcast launched by day, 2 of 
week eight, and It's All Digital

685
00:35:18,200 --> 00:35:20,800
itself study. 
You just work as you go. 

686
00:35:21,000 --> 00:35:23,400
If let's say you're a designer 
already and you're you're 

687
00:35:23,400 --> 00:35:25,900
listening to this, like you 
don't have to drop everything, 

688
00:35:26,000 --> 00:35:28,100
you know, you don't have to be a
designer and but if you're 

689
00:35:28,100 --> 00:35:31,000
already working full-time and 
you can't just take the time out

690
00:35:31,000 --> 00:35:33,700
to start your pod, you may 
absolutely work at your own 

691
00:35:33,700 --> 00:35:35,400
pace. 
And in fact, I encourage it. 

692
00:35:35,600 --> 00:35:39,200
The course is really about 
finding your voice in the 

693
00:35:39,200 --> 00:35:42,400
respect of, not just the 
technical aspect of launching a 

694
00:35:42,400 --> 00:35:49,000
podcast, but really finding out 
what your why is and why it is 

695
00:35:49,000 --> 00:35:54,000
that you want to show up what It
is your message is who you want 

696
00:35:54,000 --> 00:35:57,000
to reach what that Niche is. 
But in terms of instead of 

697
00:35:57,000 --> 00:35:59,200
thinking about design aesthetic 
thinking about your niche, in 

698
00:35:59,200 --> 00:36:03,600
terms of that brand message and 
and who it is that you are 

699
00:36:03,600 --> 00:36:07,100
helping. 
So it's a really holistic 

700
00:36:07,100 --> 00:36:09,300
course. 
I'd like to call it a coaching 

701
00:36:09,300 --> 00:36:12,100
course as well, because there's 
so many podcast courses out 

702
00:36:12,100 --> 00:36:13,500
there now. 
And a lot of them are just 

703
00:36:13,500 --> 00:36:16,200
mostly about the technical. 
And I really like students, or I

704
00:36:16,200 --> 00:36:19,500
want students to come away 
feeling really confident, not 

705
00:36:19,500 --> 00:36:23,400
just about how to record a show.
But what our messages to, their 

706
00:36:23,400 --> 00:36:26,200
listeners, how they're 
contributing and how they are 

707
00:36:26,200 --> 00:36:28,900
impacting their listeners out 
there. 

708
00:36:28,900 --> 00:36:31,700
So, yeah, it's a fun eight 
weeks. 

709
00:36:32,200 --> 00:36:33,500
It is sure. 
Yeah. 

710
00:36:33,900 --> 00:36:37,900
And I really loved, I think. 
My favorite part was those 

711
00:36:37,900 --> 00:36:41,600
intensive days that we did 
together we had some time and 

712
00:36:41,600 --> 00:36:45,300
you just kind of asked me all 
kinds of questions about myself 

713
00:36:45,300 --> 00:36:48,400
and what my audience was 
thinking and we just really dug 

714
00:36:48,400 --> 00:36:53,800
deep into it and that Laid, such
a foundation for me and you just

715
00:36:53,800 --> 00:36:56,400
really excelled at that, like 
you were able to take all the 

716
00:36:56,400 --> 00:36:59,700
words I was saying and distill 
it down and be like, okay, this 

717
00:36:59,700 --> 00:37:01,500
is what you need to do with 
this. 

718
00:37:01,500 --> 00:37:02,900
And this is what I'm seeing you 
say. 

719
00:37:02,900 --> 00:37:04,900
And all that is just it was just
great for me. 

720
00:37:04,900 --> 00:37:08,100
I really think that you gave 
like three hundred percent to 

721
00:37:08,100 --> 00:37:13,400
this course as well, because as 
overly impressed with the amount

722
00:37:13,400 --> 00:37:17,500
of content, like the videos are 
endless and there's just so much

723
00:37:17,500 --> 00:37:20,800
great stuff in there. 
So is a wonderful course. 

724
00:37:21,500 --> 00:37:25,500
Not to be an advertisement for 
but, you know, having 

725
00:37:25,500 --> 00:37:28,200
experienced it myself, I would 
definitely recommend it. 

726
00:37:28,800 --> 00:37:32,600
And so then besides that, you 
also have your podcast and then 

727
00:37:33,000 --> 00:37:36,000
you have the new one. 
So you have arrived and then 

728
00:37:36,100 --> 00:37:40,100
arrive daily. 
But yeah, he launched it did 

729
00:37:40,100 --> 00:37:44,900
arrive daily just recently 
launched so that's actually week

730
00:37:44,900 --> 00:37:48,100
Daily Show. 
So I arrived the first podcast 

731
00:37:48,100 --> 00:37:52,100
is it's a seasonal show and 
that's It's a bit more long 

732
00:37:52,100 --> 00:37:54,300
format. 
Lots of interviews with guests 

733
00:37:54,300 --> 00:38:00,000
cetera, but arrive daily is 
really about speaking to someone

734
00:38:00,000 --> 00:38:03,000
who wants to start a podcast for
their business, from the 

735
00:38:03,000 --> 00:38:07,400
framework of giving them, 
encouraging them right, coaching

736
00:38:07,400 --> 00:38:11,100
them, helping them to realize 
what their messages, what their 

737
00:38:11,100 --> 00:38:13,000
strengths are. 
Because, you know, kind of going

738
00:38:13,000 --> 00:38:15,500
back to what I was talking about
earlier that a lot of the 

739
00:38:15,500 --> 00:38:17,000
clientele that I do work with, 
right? 

740
00:38:17,000 --> 00:38:20,000
Compounded it out of interior 
design or even similar careers. 

741
00:38:20,000 --> 00:38:23,400
We tend to be so focused. 
Guest on the perfect, turn out 

742
00:38:23,400 --> 00:38:24,900
right being polished all the 
time. 

743
00:38:24,900 --> 00:38:28,900
And that can really hamper you 
when you want to start your own 

744
00:38:28,900 --> 00:38:31,100
show, because suddenly, for a 
lot of people including myself, 

745
00:38:31,100 --> 00:38:32,400
when I started, it was like, oh 
my God! 

746
00:38:32,400 --> 00:38:34,100
I'm pressed record now, what am 
I going to say? 

747
00:38:34,400 --> 00:38:36,700
So arrive. 
Daily is really all about, 

748
00:38:36,700 --> 00:38:38,900
helping anyone who listens to 
the show? 

749
00:38:39,200 --> 00:38:45,300
Really just develop that trust 
and that belief in themself that

750
00:38:45,300 --> 00:38:49,000
they can launch their own show 
and that they can keep showing 

751
00:38:49,000 --> 00:38:52,100
up for themselves consistently 
and, you know, It honestly it's 

752
00:38:52,200 --> 00:38:54,600
been such an inspiring Journey 
for me too. 

753
00:38:54,600 --> 00:38:58,600
Because I'm going through this 
five days a week with people as 

754
00:38:58,600 --> 00:39:00,900
in when I say with people. 
I mean like I'm putting that out

755
00:39:00,900 --> 00:39:04,100
there but you're going to hear 
me when I started the show was 

756
00:39:04,100 --> 00:39:07,000
like, okay, I'm going to do this
Monday to Friday for a year and 

757
00:39:07,000 --> 00:39:09,000
see how we go. 
So I'm actually really excited 

758
00:39:09,000 --> 00:39:12,800
to see how the episode or how 
the first episode sounds versus 

759
00:39:12,800 --> 00:39:17,000
you know, episode 365, right? 
So I'm learning just as much as 

760
00:39:17,000 --> 00:39:20,300
anyone who's listening because I
want to be you know I want to be

761
00:39:20,308 --> 00:39:23,700
a role model. 
All from my students and for my 

762
00:39:23,700 --> 00:39:25,700
listenership as well, we're all 
learning. 

763
00:39:25,700 --> 00:39:29,600
I think the day that you think 
that you can't learn anymore or 

764
00:39:29,600 --> 00:39:32,400
that, you know you're too old to
learn to start over. 

765
00:39:33,000 --> 00:39:35,100
That's a bad day, right? 
You just know. 

766
00:39:35,100 --> 00:39:37,600
So it's like arrive. 
Daily is all about just helping 

767
00:39:37,600 --> 00:39:39,600
people realize that like, hey, 
you've got a voice. 

768
00:39:39,600 --> 00:39:43,000
This is how you can use it, and 
I'm in your court, to help you 

769
00:39:43,000 --> 00:39:47,100
figure that out so good. 
And I can imagine that even 

770
00:39:47,100 --> 00:39:49,200
though it's geared towards 
people who want to launch a 

771
00:39:49,207 --> 00:39:52,800
podcast, a lot, Of what you're 
going to be saying. 

772
00:39:52,800 --> 00:39:57,800
In that, what you are saying in 
that is transferable to other 

773
00:39:57,800 --> 00:40:00,800
professions and other just 
anything that you're looking to 

774
00:40:00,800 --> 00:40:03,000
start in your life, just taking 
that leaves. 

775
00:40:03,000 --> 00:40:08,100
So will definitely post the 
links to the long form and the 

776
00:40:08,100 --> 00:40:12,800
daily podcast in your course and
where can people find you on 

777
00:40:12,900 --> 00:40:14,300
socials? 
Yeah. 

778
00:40:14,300 --> 00:40:17,800
So they can find me at at tell 
you, I read and that's 8. 

779
00:40:17,800 --> 00:40:20,700
Ee L. 
IE R WR e. 

780
00:40:20,900 --> 00:40:22,900
D e at. 
Tell you, I read. 

781
00:40:22,900 --> 00:40:25,600
So, that's where I'm at on 
Instagram for sure. 

782
00:40:25,700 --> 00:40:26,900
Not so much on Facebook. 
These days. 

783
00:40:26,900 --> 00:40:29,500
I probably did that. 
Yeah, yeah. 

784
00:40:29,600 --> 00:40:32,300
Designers like to hang out on 
the Instagrams. 

785
00:40:32,300 --> 00:40:36,400
Do you like yeah, for sure. 
Are you on take talk at all yet?

786
00:40:36,500 --> 00:40:38,400
You know what? 
No, I'm not on Tick. 

787
00:40:38,400 --> 00:40:41,000
Tock I have to say, right? 
So it just after seeing like, oh

788
00:40:41,008 --> 00:40:42,600
the second, you don't think you 
have anything to learn. 

789
00:40:42,600 --> 00:40:43,900
I know, I have to learn to 
attack. 

790
00:40:44,200 --> 00:40:48,600
I haven't, I haven't reached 
into that just yet, but I wanted

791
00:40:48,600 --> 00:40:50,200
to offer something to your 
listeners. 

792
00:40:50,200 --> 00:40:54,100
If I may May leave if you if you
are thinking at all about 

793
00:40:54,100 --> 00:40:59,300
starting a podcast, I have an 
amazing quiz which I think will 

794
00:40:59,300 --> 00:41:01,700
help you out. 
It's called, what's your podcast

795
00:41:01,700 --> 00:41:04,900
personality. 
And yeah. 

796
00:41:04,900 --> 00:41:08,400
So it's all about helping you 
find out like, what is my 

797
00:41:08,400 --> 00:41:10,700
podcast personality? 
What would that mean to start my

798
00:41:10,700 --> 00:41:12,600
show? 
Given who I am. 

799
00:41:12,600 --> 00:41:16,100
So if you want to learn what 
your podcast personality is, you

800
00:41:16,100 --> 00:41:20,100
can go to at tell you, I 
read.com forward slash whatever 

801
00:41:20,100 --> 00:41:24,000
the slashes. 
Curious for design curious, 

802
00:41:24,000 --> 00:41:25,900
because it's special for your 
listeners. 

803
00:41:25,900 --> 00:41:27,900
Awesome. 
Oh, that sounds fun. 

804
00:41:27,900 --> 00:41:31,200
I love taking quizzes. 
Will put the link for that in 

805
00:41:31,207 --> 00:41:33,600
the show notes as well. 
Perfect, well, thank you so 

806
00:41:33,600 --> 00:41:35,700
much, Bethenny. 
Absolutely. 

807
00:41:35,700 --> 00:41:37,300
Thank you again for having me 
Rebecca. 

808
00:41:37,300 --> 00:41:40,400
It's been really fun to chat 
with you and walk down designed 

809
00:41:40,400 --> 00:41:42,400
memory lane for sure. 
Yeah. 

810
00:41:42,400 --> 00:41:45,700
And I just love having your 
unique perspective of having 

811
00:41:46,000 --> 00:41:49,100
been a designer and kind of 
moving out of it, but, you know,

812
00:41:49,100 --> 00:41:50,700
still having a great experience 
and great. 

813
00:41:50,800 --> 00:41:53,400
Advice for people looking to get
into interior design. 

814
00:41:53,400 --> 00:41:56,700
So thank you for that Bethany. 
Thank you so much. 

815
00:41:56,800 --> 00:41:58,000
All right, we'll talk to you 
later. 

816
00:41:58,200 --> 00:42:08,200
Bye bye. 
So, wasn't that really great 

817
00:42:08,200 --> 00:42:12,900
conversation with Bethenny? 
I love that she had made her 

818
00:42:12,900 --> 00:42:17,400
course because otherwise I 
wouldn't be here and so yeah, 

819
00:42:17,400 --> 00:42:20,500
definitely go check her out. 
We have all her links in the 

820
00:42:20,500 --> 00:42:23,800
show notes, which can be found 
on my website, our Ward 

821
00:42:23,800 --> 00:42:29,000
design.com forward slash podcast
and we will also include their 

822
00:42:29,300 --> 00:42:34,000
the link that she has made for 
us to go take that podcast 

823
00:42:34,000 --> 00:42:36,600
personality quiz which sounds 
really Fun. 

824
00:42:36,800 --> 00:42:41,200
I might just go do it for fun. 
Even after the fact that one is,

825
00:42:41,500 --> 00:42:45,500
I love taking a quiz, I love 
personality quizzes. 

826
00:42:45,500 --> 00:42:49,600
Oh my gosh, I need to do a whole
podcast about personality types 

827
00:42:49,600 --> 00:42:55,600
and all the different any in G &
Myers, Briggs and Spark type 

828
00:42:55,600 --> 00:42:58,800
disc assessment. 
So, look for that coming up 

829
00:42:58,800 --> 00:43:00,800
because you give me a 
personality quiz. 

830
00:43:00,800 --> 00:43:03,200
I'm going to take it. 
So yeah, well I'll definitely 

831
00:43:03,200 --> 00:43:07,100
take her personality quiz and 
then I just really loved having 

832
00:43:07,100 --> 00:43:11,900
her on the podcast because she 
used to be a practicing interior

833
00:43:11,900 --> 00:43:14,000
designer, but now she isn't so 
much anymore. 

834
00:43:14,000 --> 00:43:16,800
But she is adjacent to interior 
design and I really love getting

835
00:43:16,800 --> 00:43:19,500
the perspective of those who 
have been in the industry and 

836
00:43:19,500 --> 00:43:21,600
then maybe moved away from it as
well. 

837
00:43:21,600 --> 00:43:24,900
Because I wanted to get a very 
well-rounded view of, everyone's

838
00:43:24,900 --> 00:43:28,200
different experience, with 
interior design and coming up 

839
00:43:28,200 --> 00:43:31,900
next year, I will definitely be 
including some more alternate 

840
00:43:31,900 --> 00:43:34,000
views. 
I'll be talking to instructors 

841
00:43:34,000 --> 00:43:37,100
at design schools. 
Just try to get a really good 

842
00:43:37,100 --> 00:43:40,900
variety of designers who have 
different backgrounds in their 

843
00:43:40,900 --> 00:43:43,900
approaches to Interior Design. 
So stay tuned for that in the 

844
00:43:43,900 --> 00:43:47,200
new year. 
And if there's any other topic 

845
00:43:47,200 --> 00:43:50,900
that you would love for me to 
cover in design, curious, go 

846
00:43:50,900 --> 00:43:54,100
ahead and email me podcast at 
our Ward design.com. 

847
00:43:54,300 --> 00:43:56,600
That's all for. 
Now, creative one, we'll see you

848
00:43:56,600 --> 00:44:01,600
next week on design. 
Curious podcast, thanks for 

849
00:44:01,600 --> 00:44:03,800
listening. 
If you loved this episode, 

850
00:44:03,900 --> 00:44:05,600
please leave a rating and a 
review. 

851
00:44:05,700 --> 00:44:07,500
This It helps me reach other 
curious. 

852
00:44:07,500 --> 00:44:11,100
Creatives, like you, if you have
a topic request or would like to

853
00:44:11,100 --> 00:44:15,800
contact me, simply head over to 
my website, our Ward design.com 

854
00:44:16,200 --> 00:44:06,400
or email me at podcast at our 
war design.com, It helps me 

855
00:44:06,400 --> 00:44:09,600
reach other curious. 
Creatives, like you, if you have

856
00:44:09,600 --> 00:44:13,300
a topic request or would like to
contact me, simply head over to 

857
00:44:13,300 --> 00:44:18,900
my website, our Ward design.com 
or email me at podcast at our 

858
00:44:18,900 --> 00:44:20,400
war design.com,