1
00:00:00,160 --> 00:00:04,600
Hello and welcome to episode 150
of Design Curious Podcast. 

2
00:00:05,040 --> 00:00:07,120
I'm your host of mentor, Rebecca
Ward. 

3
00:00:07,600 --> 00:00:10,640
Can't believe I've done 150 
episodes. 

4
00:00:11,360 --> 00:00:15,440
OK, today we have a great 
interview with Karen Woolsey. 

5
00:00:15,840 --> 00:00:17,960
Let me tell you a little bit 
more about her. 

6
00:00:18,600 --> 00:00:21,280
Some are fortunate to discover 
their passion when they're 

7
00:00:21,280 --> 00:00:23,520
young. 
Karen Woolsey is one of them. 

8
00:00:24,080 --> 00:00:28,160
A native Texan growing up, Karen
spent the summers visiting her 

9
00:00:28,160 --> 00:00:31,360
grandparents in New Orleans. 
This is where her love of 

10
00:00:31,360 --> 00:00:35,440
interior design, historic homes,
and her appreciation for Creole 

11
00:00:35,840 --> 00:00:38,040
and French colonial architecture
was born. 

12
00:00:38,760 --> 00:00:43,560
After graduating summa cum laude
from Texas Tech, Karen embarked 

13
00:00:43,560 --> 00:00:47,000
on a career in oil and gas, 
which spans 16 years. 

14
00:00:47,680 --> 00:00:50,800
While she loved her career, she 
often felt it wasn't her true 

15
00:00:50,800 --> 00:00:53,200
calling. 
After the birth of her second 

16
00:00:53,200 --> 00:00:57,280
child and a relocation back to 
her hometown of Fort Worth for 

17
00:00:57,280 --> 00:01:01,800
her husband's job, Karen took on
an ultra personal creative 

18
00:01:01,800 --> 00:01:04,400
endeavour, the design of her new
home. 

19
00:01:05,120 --> 00:01:07,920
A new construction home. 
She delighted in working 

20
00:01:07,920 --> 00:01:11,000
alongside her builder from the 
ground up to bring her dream 

21
00:01:11,000 --> 00:01:14,320
home to life. 
During the process, Karen caught

22
00:01:14,320 --> 00:01:17,120
the attention of other local 
home builders, and once her home

23
00:01:17,120 --> 00:01:21,800
was complete with home owners, 
she began consulting on interior

24
00:01:21,800 --> 00:01:24,640
design projects until it became 
clear that it was no longer a 

25
00:01:24,640 --> 00:01:28,440
creative hobby. 
In 2017, after relocating to The

26
00:01:28,440 --> 00:01:32,720
Woodlands with her family, she 
officially founded CW Interiors.

27
00:01:33,160 --> 00:01:36,400
Since opening the doors of her 
studio, she's grown her team to 

28
00:01:36,400 --> 00:01:40,320
six and has had the privilege of
partnering with developers, home

29
00:01:40,320 --> 00:01:43,840
builders, and home owners to 
create storytelling homes in The

30
00:01:43,840 --> 00:01:47,440
Woodlands, Houston, and Conroe 
metropolitan areas. 

31
00:01:47,960 --> 00:01:50,280
I know you're going to love this
interview, so let's get into. 

32
00:01:50,280 --> 00:01:54,000
It you're now listening to 
Design Curious. 

33
00:01:54,440 --> 00:01:56,160
A place where you. 
Creative one. 

34
00:01:56,520 --> 00:01:58,920
Are here. 
To learn about what it really is

35
00:01:58,920 --> 00:02:02,840
like to be an interior designer,
and I'm your host and mentor, 

36
00:02:02,960 --> 00:02:06,040
Rebecca Ward. 
If you're worried about how to 

37
00:02:06,040 --> 00:02:10,080
succeed in a creative career, if
you're ready to learn your next 

38
00:02:10,080 --> 00:02:14,240
steps to become an interior 
designer, and if you want the 

39
00:02:14,240 --> 00:02:18,320
satisfaction of doing something 
you love every day, you are in 

40
00:02:18,320 --> 00:02:21,480
the right place. 
Grab a coffee, a notebook, and 

41
00:02:21,480 --> 00:02:25,360
let's dig into today's episode. 
Hi, Karen, welcome to Design 

42
00:02:25,360 --> 00:02:27,240
Curious Podcast. 
It's great to have you here. 

43
00:02:27,240 --> 00:02:29,760
Today, thank you. 
Thank you for having me. 

44
00:02:29,760 --> 00:02:32,160
I appreciate it. 
Of course, of course. 

45
00:02:32,720 --> 00:02:35,200
And I'm excited about our topic 
today. 

46
00:02:35,240 --> 00:02:38,680
But before we get into that, 
let's talk a little bit about 

47
00:02:38,680 --> 00:02:41,560
how you got into interior design
because I always like to ask 

48
00:02:41,560 --> 00:02:44,120
everyone's path. 
Everyone has a different path. 

49
00:02:44,480 --> 00:02:48,840
And part of the point of this 
podcast is to show people who 

50
00:02:48,840 --> 00:02:51,480
aren't curious about their 
career that there's many 

51
00:02:51,480 --> 00:02:53,600
avenues. 
Like everyone comes from some 

52
00:02:53,600 --> 00:02:55,200
different direction into into 
design. 

53
00:02:55,200 --> 00:02:58,800
So we'd love to hear your story 
and then we'll get on into 

54
00:02:58,800 --> 00:03:02,600
building a team. 
Yeah, well, thanks for asking. 

55
00:03:02,720 --> 00:03:06,480
I've always been creative in 
many different ways. 

56
00:03:06,480 --> 00:03:11,360
Like I love to write, I love to 
craft, I love to design, I love 

57
00:03:11,400 --> 00:03:13,200
all the things. 
I love to bake. 

58
00:03:13,520 --> 00:03:18,320
I taught for a little while and 
then I actually went into oil 

59
00:03:18,320 --> 00:03:22,000
and gas and that kind of fell 
into my lap a little bit. 

60
00:03:22,480 --> 00:03:25,520
It was my summer job. 
And then they asked me to stick 

61
00:03:25,520 --> 00:03:30,200
around and I did. 
And then it just kept going and 

62
00:03:30,200 --> 00:03:31,840
going and I kept moving up and 
up. 

63
00:03:31,920 --> 00:03:34,800
And I love the people, but I 
didn't love the work. 

64
00:03:35,280 --> 00:03:39,760
But I'm very grateful for the 
business education that it gave 

65
00:03:39,760 --> 00:03:41,760
me because it was a small 
company. 

66
00:03:41,760 --> 00:03:46,400
So you learned everything there.
And then eventually it just got 

67
00:03:46,400 --> 00:03:50,760
to a point where I had two 
little kids and I couldn't do it

68
00:03:50,760 --> 00:03:52,280
all. 
Like I just couldn't do it all. 

69
00:03:52,280 --> 00:03:54,680
So I stayed home. 
About that time, my husband and 

70
00:03:54,680 --> 00:04:00,640
I decided to build a house. 
And so that became my passion. 

71
00:04:00,640 --> 00:04:04,760
I loved it and we built our 
forever home. 

72
00:04:04,760 --> 00:04:07,720
And the builder liked it and 
would start picking my brain 

73
00:04:07,720 --> 00:04:11,240
about or his facts. 
And then another builder did 

74
00:04:11,240 --> 00:04:13,640
that. 
I love that part of it. 

75
00:04:13,640 --> 00:04:18,240
But then when we got transferred
down here to The Woodlands from 

76
00:04:18,240 --> 00:04:21,880
Fort Worth, I just figured that 
was great, but it's over. 

77
00:04:22,240 --> 00:04:24,760
And so kind of threw myself into
the move. 

78
00:04:24,800 --> 00:04:28,040
And then we bought this older 
home that needed a ton of work. 

79
00:04:28,040 --> 00:04:30,840
I did all of that. 
And then, you know, kids, their 

80
00:04:30,840 --> 00:04:33,960
parents, my kids friends parents
would come over and be like, oh,

81
00:04:33,960 --> 00:04:35,640
I love it. 
Can you help me do mine? 

82
00:04:35,640 --> 00:04:36,960
Can you help? 
Me do my sure. 

83
00:04:37,240 --> 00:04:41,000
And my husband was like, that's 
it, you're doing it go. 

84
00:04:41,520 --> 00:04:45,960
And I'm such a action is that I 
probably wouldn't have ever like

85
00:04:45,960 --> 00:04:49,560
I kept thinking of reasons why I
should not just went for it. 

86
00:04:49,560 --> 00:04:53,160
And I'm grateful that it's taken
off in the past. 

87
00:04:53,560 --> 00:04:57,200
Can I talk to you a little more 
about how you just went for it? 

88
00:04:57,200 --> 00:05:00,400
So what were the first steps 
that you really had to overcome 

89
00:05:00,400 --> 00:05:04,720
to start a business? 
In reality, one of my good, good

90
00:05:04,720 --> 00:05:08,720
friends who I made in The 
Woodlands and my husband got 

91
00:05:08,720 --> 00:05:11,120
together and they were like, 
that's it, we're doing it. 

92
00:05:11,440 --> 00:05:14,960
We had pictures taken to the 
house and I didn't even have 

93
00:05:14,960 --> 00:05:17,320
social media. 
So my friend was like, I'm 

94
00:05:17,320 --> 00:05:20,960
putting it on social media and 
saying CW interiors, call them. 

95
00:05:20,960 --> 00:05:24,680
And then people started calling.
And that's how it started, yeah.

96
00:05:24,880 --> 00:05:27,000
Wow. 
Well, you had some business 

97
00:05:27,000 --> 00:05:30,520
experience because you did work 
for the small business where you

98
00:05:30,520 --> 00:05:32,240
have obviously wear a lot of 
hats. 

99
00:05:33,040 --> 00:05:37,000
So getting off the ground, 
though, was there any struggles 

100
00:05:37,000 --> 00:05:40,560
that you you faced kind of that 
you weren't expecting? 

101
00:05:41,480 --> 00:05:46,280
So I tried to do everything and 
I did do everything myself for a

102
00:05:46,280 --> 00:05:49,520
long time. 
And it involved like many 

103
00:05:49,520 --> 00:05:53,280
weekends, never getting out of 
my pajamas and learning 

104
00:05:53,280 --> 00:05:56,760
QuickBooks. 
And we had a report tax and 

105
00:05:56,760 --> 00:05:59,680
learning. 
You know, I had done all of that

106
00:05:59,720 --> 00:06:03,240
in the oil and gas industry, but
carrying that over. 

107
00:06:04,120 --> 00:06:07,400
Interesting. 
So I never had social media. 

108
00:06:07,400 --> 00:06:13,160
Still don't personally. 
Overcoming that was giant and 

109
00:06:13,160 --> 00:06:19,440
it's still not my Forte today. 
It's just like a necessary 

110
00:06:19,960 --> 00:06:22,440
blessing and a curse, right? 
Sure. 

111
00:06:23,080 --> 00:06:26,200
Everything from working with 
people who build your website. 

112
00:06:26,320 --> 00:06:30,040
And I think it's also where my 
English background, like the 

113
00:06:30,040 --> 00:06:31,480
creative writing and all of 
that. 

114
00:06:31,480 --> 00:06:35,160
Like you have to just dig in and
you have to research and you 

115
00:06:35,160 --> 00:06:39,840
have to focus and you have to go
down 1,000,000 rabbit holes to 

116
00:06:40,320 --> 00:06:44,520
such depths that you have to be 
willing to put that sweat 

117
00:06:44,520 --> 00:06:46,800
equity. 
And it's not just pretty. 

118
00:06:47,280 --> 00:06:50,400
It would be great if that were 
true, but it's just not. 

119
00:06:50,400 --> 00:06:55,440
It's all the things, all those 
details matter to make it 

120
00:06:55,560 --> 00:06:58,840
profitable. 
And, you know, interacting with 

121
00:06:58,840 --> 00:07:01,640
clients, that was a whole new 
dimension for me, right? 

122
00:07:01,640 --> 00:07:06,520
Like a spec is one thing, but a 
person is another. 

123
00:07:06,520 --> 00:07:10,760
So that was all huge. 
Yeah. 

124
00:07:11,040 --> 00:07:14,360
Yeah. 
Did you have any other designers

125
00:07:14,360 --> 00:07:18,120
that you modeled after or had a 
mentor or a coach or anything 

126
00:07:18,120 --> 00:07:21,200
like that, or how did you 
develop your systems for your 

127
00:07:21,200 --> 00:07:22,040
design? 
No. 

128
00:07:22,760 --> 00:07:28,200
So my background to go even 
further back, so my parents 

129
00:07:28,200 --> 00:07:31,240
moved to Texas before I was 
born, but they're both from New 

130
00:07:31,240 --> 00:07:34,680
Orleans, so all the extended 
family was in New Orleans. 

131
00:07:34,680 --> 00:07:37,480
So we would do Christmases, 
summers, spring breaks, always 

132
00:07:37,480 --> 00:07:41,480
in New Orleans. 
So I've always loved that city, 

133
00:07:42,120 --> 00:07:44,320
love for the architecture, love 
the design. 

134
00:07:44,520 --> 00:07:48,800
And so that really started out 
as kind of like my focus. 

135
00:07:49,440 --> 00:07:53,440
But then as I started working 
with individuals, it was really 

136
00:07:53,440 --> 00:07:58,360
fun to connect with them and 
bring their best version of 

137
00:07:58,360 --> 00:08:00,560
themselves out. 
And so it was just me. 

138
00:08:01,240 --> 00:08:04,240
I did not have anybody I was 
modeling after. 

139
00:08:04,240 --> 00:08:09,000
I did not have a mentor other 
than like watching the builders 

140
00:08:09,200 --> 00:08:14,560
and a little different. 
I just kind of navigated it and 

141
00:08:14,560 --> 00:08:21,480
it was just me for a while and 
it became a client who she's 

142
00:08:21,480 --> 00:08:23,160
still one of my best friends to 
this day. 

143
00:08:23,160 --> 00:08:26,920
She was one of my first clients,
but she became my assistant, you

144
00:08:26,920 --> 00:08:30,680
know, just divine intervention. 
I feel like the team came to me 

145
00:08:30,680 --> 00:08:36,000
like my right hand man did name 
Allison Taylor. 

146
00:08:36,000 --> 00:08:41,000
She's our lead designer now and 
she is the yin to my Yang, 

147
00:08:41,280 --> 00:08:44,400
whereas I love that old New 
Orleans vibe. 

148
00:08:44,400 --> 00:08:51,360
She is very much edgy and modern
and takes big swings. 

149
00:08:51,360 --> 00:08:57,280
If you saw her, you'd be like, 
oh, OK, it's just the, like I 

150
00:08:57,280 --> 00:09:00,480
said, the end of my Yang. 
And so that partnership has been

151
00:09:00,720 --> 00:09:04,560
huge for CW Interiors because 
when I'm spinning out, she 

152
00:09:04,560 --> 00:09:08,240
grounds me. 
And so that's been wonderful. 

153
00:09:08,240 --> 00:09:12,720
And then we have another 
designer who's come on board and

154
00:09:12,720 --> 00:09:17,640
she is color extravaganza me. 
When she writes an e-mail, it's 

155
00:09:17,640 --> 00:09:20,000
only with 10 exclamation points 
after everything. 

156
00:09:20,880 --> 00:09:22,360
And that's kind of how it's 
developed. 

157
00:09:22,360 --> 00:09:26,080
So first it was Allison and then
it was Nikki, who's the color 

158
00:09:26,080 --> 00:09:30,240
one that I was talking about. 
And now we have Lauren, who's 

159
00:09:30,240 --> 00:09:33,400
another designer on our team and
she's actually from Lafayette, 

160
00:09:33,400 --> 00:09:36,960
LA, but she's super 
minimalistic. 

161
00:09:37,520 --> 00:09:40,120
And now we have, we had just 
hired another one and her name's

162
00:09:40,120 --> 00:09:44,320
Madison Colwell and she is our 
baby on staff. 

163
00:09:44,840 --> 00:09:49,200
She is the one who loves 
antiques the most, which so an 

164
00:09:49,640 --> 00:09:53,360
accountant, ACPA who was on it 
also. 

165
00:09:53,360 --> 00:09:59,200
But now she does all of our 
bookkeeping and taxes for us. 

166
00:09:59,280 --> 00:10:00,880
And we have an operations 
coordinator. 

167
00:10:00,880 --> 00:10:04,000
That's way more than you wanted 
to know, but that's evolution of

168
00:10:04,000 --> 00:10:07,280
the team. 
OK, well, let's peel that back 

169
00:10:07,280 --> 00:10:10,920
and start talking about how to 
build a team because I'm sure 

170
00:10:11,520 --> 00:10:15,560
that your story is relatable for
a lot of people who, you know, 

171
00:10:15,760 --> 00:10:18,000
similar situation. 
People are telling them you got 

172
00:10:18,000 --> 00:10:20,320
to go into design, you got to do
this for a living because you're

173
00:10:20,320 --> 00:10:22,400
so good at it. 
But then they have their 

174
00:10:22,400 --> 00:10:25,680
business and they have more work
than they can handle. 

175
00:10:25,680 --> 00:10:28,280
So I know when it's time to 
hire. 

176
00:10:28,920 --> 00:10:34,040
That's hard if you're brave 
enough to get started and if 

177
00:10:34,040 --> 00:10:39,040
you're detail oriented and type 
A enough to make it thrive 

178
00:10:39,280 --> 00:10:41,120
because all those details 
matter. 

179
00:10:41,440 --> 00:10:47,080
It's very difficult, for me at 
least, it was to be willing to 

180
00:10:47,080 --> 00:10:52,040
delegate and hire those people 
because you died to get this 

181
00:10:52,040 --> 00:10:55,560
thing going. 
And eventually you just realize 

182
00:10:55,560 --> 00:10:58,720
you can't grow without 
delegation. 

183
00:10:59,040 --> 00:11:04,680
And so once you're drowning, you
just have to be aware and be on 

184
00:11:04,680 --> 00:11:07,600
the lookout for the right people
because the wrong person can be 

185
00:11:07,600 --> 00:11:12,400
worse than no person. 
So you just have to be aware, 

186
00:11:12,400 --> 00:11:15,600
you have to look for the 
character of people, which is 

187
00:11:15,600 --> 00:11:19,360
huge. 
And I think you get to the point

188
00:11:19,360 --> 00:11:22,960
of knowing you need to grow 
before you find a person, right?

189
00:11:23,000 --> 00:11:26,360
And so I think it's hard when 
you're like, it's time to hire. 

190
00:11:26,360 --> 00:11:28,640
Let's go on indeed.com and hire 
somebody. 

191
00:11:28,640 --> 00:11:32,800
Sometimes that works out great, 
but other times it's hard. 

192
00:11:32,800 --> 00:11:34,680
It almost needs to happen 
organically. 

193
00:11:34,680 --> 00:11:40,320
You have to be open and aware. 
Yeah, that is a little bit 

194
00:11:40,320 --> 00:11:44,200
daunting in and of itself to 
hire someone on, especially 

195
00:11:44,200 --> 00:11:46,960
going from zero to 1 like to 
managing. 

196
00:11:47,360 --> 00:11:50,120
Yeah. 
It's like having kids, right? 

197
00:11:50,200 --> 00:11:52,520
Yeah. 
But yeah, so it's like learning 

198
00:11:52,520 --> 00:11:56,240
how to manage someone, even the 
business side of it of like 

199
00:11:56,240 --> 00:11:59,400
having an employee or maybe 
their independent contractor, 

200
00:11:59,400 --> 00:12:03,200
but still it's a whole different
role that you also have to take 

201
00:12:03,200 --> 00:12:05,720
on as well, right? 
It is, yeah. 

202
00:12:05,720 --> 00:12:08,000
And that's another thing that 
you just said an independent 

203
00:12:08,000 --> 00:12:10,600
contractor to employee, that's 
another hurdle, right? 

204
00:12:10,600 --> 00:12:15,120
Like it was independent 
contractor, but the IRS can be 

205
00:12:15,120 --> 00:12:19,320
is very picky about OK, are they
an independent contractor? 

206
00:12:19,320 --> 00:12:21,200
Because I'm not you. 
Can get away with that, you 

207
00:12:21,200 --> 00:12:24,520
know, which is great. 
People deserve to be employees. 

208
00:12:25,000 --> 00:12:27,680
But that's a scary thing too, 
because it's just more risk 

209
00:12:27,680 --> 00:12:31,240
every time. 
It's more risk and you just have

210
00:12:31,240 --> 00:12:37,600
to be open to the right person 
and also give yourself grace 

211
00:12:37,800 --> 00:12:40,520
because inevitably, I mean, 
you're not going to bad 1000 and

212
00:12:40,520 --> 00:12:42,920
everybody's not going to be the 
perfect fit. 

213
00:12:43,160 --> 00:12:46,320
We hope for that. 
But if you grow enough, 

214
00:12:46,480 --> 00:12:49,000
eventually you're going to have 
to deal with that as well. 

215
00:12:49,280 --> 00:12:50,800
Yeah. 
So what are some of the things 

216
00:12:50,800 --> 00:12:53,600
that you look for then when it 
starts to happen and you're 

217
00:12:53,600 --> 00:12:57,280
notes, OK, I need to have 
someone come and help me. 

218
00:12:57,520 --> 00:13:00,680
And you're, you're open to the 
idea, but you, you know that you

219
00:13:00,680 --> 00:13:03,520
have a job description that you 
need to fill, but you also need 

220
00:13:03,560 --> 00:13:06,600
a personality that works with 
yours and other characteristics.

221
00:13:06,600 --> 00:13:09,240
So what kind of did you have? 
Like a checklist you were going 

222
00:13:09,240 --> 00:13:14,240
off of or just intuition at? 
First, it honestly, the first 

223
00:13:14,360 --> 00:13:17,360
couple of times it was just 
intuition and I got super lucky 

224
00:13:17,360 --> 00:13:21,960
and it worked out. 
But I think there's a couple 

225
00:13:21,960 --> 00:13:25,760
things. 
One, they have to be willing to 

226
00:13:25,760 --> 00:13:28,560
be part of a team. 
It doesn't matter if they're 

227
00:13:28,560 --> 00:13:31,520
super talented. 
If they can't work, if they 

228
00:13:31,520 --> 00:13:35,480
can't be collaborative, then 
it's probably not going to be a 

229
00:13:35,480 --> 00:13:39,600
good fit for a growing business.
And so that's the character, and

230
00:13:40,360 --> 00:13:43,600
that's huge because you can't 
really teach character. 

231
00:13:43,800 --> 00:13:48,360
Their thing is, and this is 
something I think a lot of 

232
00:13:48,480 --> 00:13:51,920
people struggle with, and I 
certainly can relate, but my 

233
00:13:51,920 --> 00:13:55,080
theory is I don't want anybody 
in their specific. 

234
00:13:55,080 --> 00:13:58,560
Role who is not? 
Better at what they specifically

235
00:13:58,560 --> 00:14:03,040
are doing than I am. 
So, you know, I taught myself 

236
00:14:03,040 --> 00:14:06,120
accounting, but the CPA is 
better at accounting than I am, 

237
00:14:06,120 --> 00:14:09,280
right? 
And then I love color, but my 

238
00:14:09,280 --> 00:14:13,000
friend Nikki, she does color 
better than I do color. 

239
00:14:13,160 --> 00:14:18,280
So everybody's got their place 
in the business and I can do all

240
00:14:18,280 --> 00:14:21,840
of what they do, but I can't do 
it better than what their 

241
00:14:21,840 --> 00:14:24,040
specialty is, and I'm great with
that. 

242
00:14:24,520 --> 00:14:26,760
Yeah. 
So that's also an interesting 

243
00:14:26,760 --> 00:14:29,840
point to bring up is because 
you're letting other people have

244
00:14:29,840 --> 00:14:32,680
some creative roles as well in 
your business. 

245
00:14:33,320 --> 00:14:37,280
Does that take away at all from 
your enjoyment of being an 

246
00:14:37,280 --> 00:14:39,400
interior designer? 
Like, are you not designing as 

247
00:14:39,400 --> 00:14:42,760
much as you want to or isn't 
that always the risk that people

248
00:14:42,760 --> 00:14:44,640
think, Well then I'll just be 
managing and I won't be 

249
00:14:44,640 --> 00:14:47,360
designing. 
Oh, 100%, yeah. 

250
00:14:47,600 --> 00:14:49,440
It depends on the day that you 
asked me. 

251
00:14:49,600 --> 00:14:54,480
So for example, yesterday for a 
charity auction, we donated A 

252
00:14:54,760 --> 00:15:00,600
consult and I went solo to the 
winner's house and worked with 

253
00:15:00,600 --> 00:15:04,720
them. 
And I had a blast, A blast 

254
00:15:04,720 --> 00:15:09,080
because it was just, you know, 
she and I working there 

255
00:15:09,080 --> 00:15:11,920
together. 
And we were both enthusiastic. 

256
00:15:11,920 --> 00:15:14,160
Like that brought me so much 
joy. 

257
00:15:14,520 --> 00:15:19,680
And so I do make sure that we 
are doing a lot of those for me 

258
00:15:19,680 --> 00:15:23,080
because I enjoy it. 
But at the same time, it's not a

259
00:15:23,080 --> 00:15:26,480
huge project that I'm like 
shouldering all on my own 

260
00:15:26,480 --> 00:15:29,520
because you have to have my head
on a swivel with all the parts 

261
00:15:29,520 --> 00:15:33,720
of the business. 
So I would say, yes, it's 

262
00:15:34,040 --> 00:15:36,640
unfortunate that I don't get to 
design a whole lot anymore. 

263
00:15:36,640 --> 00:15:40,360
But also just make sure that 
you're sprinkling in at least 

264
00:15:41,240 --> 00:15:44,200
something that you get to do to 
nurture your creativity. 

265
00:15:44,200 --> 00:15:46,400
Your own won't be worth it 
anymore. 

266
00:15:46,400 --> 00:15:47,760
Yeah, that feels the. 
Balance. 

267
00:15:47,880 --> 00:15:49,720
Yeah. 
And there are certain ways. 

268
00:15:49,720 --> 00:15:53,560
I mean, you can ask my husband 
that I'm like, I love it. 

269
00:15:54,520 --> 00:15:59,520
And then it's like a Oh my gosh,
why do you know, what have I 

270
00:15:59,840 --> 00:16:01,360
done? 
Yeah, I know. 

271
00:16:01,360 --> 00:16:04,800
I try to keep it on an average 
like 90% of the time I love my 

272
00:16:04,800 --> 00:16:06,400
job. 
And I think that's accurate. 

273
00:16:06,400 --> 00:16:09,240
I would say about 90% of the 
time I love my job and that's 

274
00:16:09,720 --> 00:16:11,640
that's still good. 
That's a lot better. 

275
00:16:11,640 --> 00:16:15,520
Than many people can say so. 
I agree. 

276
00:16:15,800 --> 00:16:20,720
So just make sure if you're 
drowning in the minutiae of the 

277
00:16:20,720 --> 00:16:24,200
business part, just find a way, 
find a way. 

278
00:16:24,280 --> 00:16:26,760
Get those in, give you know 
those auction winners. 

279
00:16:26,760 --> 00:16:31,160
Those are so fun. 
I would definitely say to make 

280
00:16:31,160 --> 00:16:33,160
sure you're giving yourself some
of those. 

281
00:16:34,120 --> 00:16:37,920
So you talked about how you 
can't teach character, and I 

282
00:16:37,920 --> 00:16:41,480
think one of the ways to that we
talked about to attract the 

283
00:16:41,560 --> 00:16:46,000
right person to come along is to
have established your mission 

284
00:16:46,000 --> 00:16:47,880
and your values for your 
business. 

285
00:16:48,320 --> 00:16:51,040
How did you go about doing that 
process? 

286
00:16:51,760 --> 00:16:55,120
Because I ended up leaving my 
other job because just the 

287
00:16:55,320 --> 00:16:59,600
obligations of the kids, I've 
always wanted to be very family 

288
00:16:59,600 --> 00:17:01,760
friendly. 
That's been super important to 

289
00:17:01,760 --> 00:17:06,040
me. 
And so while we obviously have a

290
00:17:06,040 --> 00:17:10,680
business to run, I do try to 
make it as flexible as possible.

291
00:17:10,680 --> 00:17:15,520
So we don't have a single office
space where we report everyday. 

292
00:17:15,839 --> 00:17:19,480
We do have a weekly in person 
staff meeting where we connect, 

293
00:17:19,839 --> 00:17:23,359
but then the rest of the time we
get to be flexible and that's 

294
00:17:23,359 --> 00:17:27,599
been huge. 
I really try to treat my staff 

295
00:17:27,680 --> 00:17:31,440
like family. 
So I said I love to bake like 

296
00:17:31,440 --> 00:17:36,000
every Monday I have baked good 
evening them all packaged up for

297
00:17:36,000 --> 00:17:39,000
them to take home. 
It's like the reverse biscuits 

298
00:17:39,000 --> 00:17:44,840
from the boss instead of 
biscuits for your but and that's

299
00:17:44,840 --> 00:17:49,240
worked great because we're all 
we are all moms at this point, 

300
00:17:49,240 --> 00:17:52,560
different stages. 
And that's been great for us 

301
00:17:52,560 --> 00:17:57,120
because a ton of flexibility. 
You have deadlines, but as long 

302
00:17:57,120 --> 00:18:00,040
as you're meeting your 
deadlines, I don't care when 

303
00:18:00,120 --> 00:18:02,560
you're doing the work. 
I mean, when we, our client 

304
00:18:02,560 --> 00:18:04,560
facing, obviously we need to all
be there. 

305
00:18:04,880 --> 00:18:06,840
But I've tried to give that 
grace. 

306
00:18:07,280 --> 00:18:10,320
We have a vacation policy. 
It's not necessarily 

307
00:18:10,320 --> 00:18:13,080
restrictive, but you need to 
make sure you're backfilling 

308
00:18:13,080 --> 00:18:17,000
your, you know, nagging body in 
if you're going to be out. 

309
00:18:17,000 --> 00:18:21,600
So I think that's been great. 
And when I approach them that 

310
00:18:21,600 --> 00:18:25,120
way, then you know they have 
grace too because it's a small 

311
00:18:25,120 --> 00:18:27,000
business. 
So sometimes there are crunches 

312
00:18:27,000 --> 00:18:29,560
and emergencies and fires to put
out. 

313
00:18:29,800 --> 00:18:31,720
Yeah, we just have to work 
together. 

314
00:18:31,920 --> 00:18:36,320
Yeah, that's a good philosophy. 
You're leading by example and 

315
00:18:36,320 --> 00:18:38,080
everyone's coming alongside. 
Yeah. 

316
00:18:38,400 --> 00:18:40,440
Yeah. 
I mean, I'm not a St. like some 

317
00:18:40,440 --> 00:18:43,080
days I'm like, what are we 
doing, you know. 

318
00:18:43,080 --> 00:18:48,240
But I would say again, 90% of 
the time, yeah, it works great. 

319
00:18:48,600 --> 00:18:51,480
Good, good. 
How do you encourage then the 

320
00:18:51,480 --> 00:18:54,640
work life balance? 
You mentioned not discouraging 

321
00:18:54,640 --> 00:18:58,080
people from taking vacations, 
but what else do you have you 

322
00:18:58,080 --> 00:19:01,200
set up for your employees? 
Well, we're just in constant 

323
00:19:01,240 --> 00:19:03,840
communication. 
We do try to do a couple of fun 

324
00:19:03,840 --> 00:19:07,040
things a year. 
We do a big holiday party every 

325
00:19:07,040 --> 00:19:11,320
year. 
It's just we've grown so much in

326
00:19:11,320 --> 00:19:16,120
the last couple of years that 
it's just been so busy that it's

327
00:19:16,120 --> 00:19:19,680
hard to work that time in. 
But I feel like important to do 

328
00:19:19,680 --> 00:19:22,520
that too. 
We also are always checking in 

329
00:19:22,520 --> 00:19:25,560
with each other if we know 
somebody's kids having a hard 

330
00:19:25,560 --> 00:19:29,560
time or somebody's mom. 
Is it just I feel like we're so 

331
00:19:29,560 --> 00:19:33,040
close that almost every day it's
like working with your friends 

332
00:19:33,040 --> 00:19:35,920
at this point. 
So you don't have necessarily a 

333
00:19:35,920 --> 00:19:40,200
studio or anything that you all 
work out of, but so how do you 

334
00:19:40,240 --> 00:19:43,000
keep in communication with each 
other throughout the day? 

335
00:19:43,800 --> 00:19:48,480
E-mail, text, like constant. 
We're texting all day and that's

336
00:19:48,480 --> 00:19:51,160
been good. 
I do think we've all started to 

337
00:19:51,160 --> 00:19:55,720
make a very concerted effort to 
respect officially our work 

338
00:19:55,720 --> 00:19:59,480
hours are 9 to 4. 
We do try to do a very good job 

339
00:19:59,480 --> 00:20:02,880
of leaving each other alone 
outside of that, and we do have 

340
00:20:02,880 --> 00:20:05,080
a centralized phone system that 
we used. 

341
00:20:05,080 --> 00:20:09,200
It's cloud based and kind of 
separate ourselves when we want 

342
00:20:09,200 --> 00:20:12,120
to. 
And I tell them it's OK to sign 

343
00:20:12,120 --> 00:20:13,960
off. 
If I e-mail on a weekend, I do 

344
00:20:13,960 --> 00:20:16,920
not expect a response on a 
weekend. 

345
00:20:16,920 --> 00:20:18,800
I have to communicate that all 
the time. 

346
00:20:19,080 --> 00:20:22,520
Yeah, again, it's respect for 
each other. 

347
00:20:23,880 --> 00:20:27,200
That's really good. 
Let me ask because you didn't go

348
00:20:27,200 --> 00:20:31,200
to school for design next, you 
didn't have a degree for design,

349
00:20:31,440 --> 00:20:33,240
right? 
Do you require that as a 

350
00:20:33,840 --> 00:20:36,560
requirement for hiring someone? 
A designer? 

351
00:20:36,560 --> 00:20:39,760
Do you ask that they have a 
degree or does that matter to 

352
00:20:39,760 --> 00:20:41,960
you? 
Some do, some don't in design, 

353
00:20:42,560 --> 00:20:44,280
like I said with the rabbit 
holes. 

354
00:20:44,280 --> 00:20:48,640
It's so funny because I have an 
English degree and I did very 

355
00:20:48,640 --> 00:20:53,320
well in school, but I have poop 
more time into the interior 

356
00:20:53,320 --> 00:20:55,400
design research. 
Anything else? 

357
00:20:55,400 --> 00:21:00,400
So I did the Quizlet the other 
day for the NCIDQS that you sit 

358
00:21:00,400 --> 00:21:03,920
for to get the degree 
certification and I aced it. 

359
00:21:04,240 --> 00:21:08,080
I was like, OK, I've gone down 
enough rabbit holes at this 

360
00:21:08,080 --> 00:21:10,440
point. 
So I have that knowledge like 

361
00:21:10,440 --> 00:21:14,720
when I'm reviewing somebody's 
design like think this, this, 

362
00:21:14,720 --> 00:21:17,280
this, this. 
And we do have people on staff 

363
00:21:17,880 --> 00:21:22,280
who also have that knowledge at 
this point and are in it. 

364
00:21:22,280 --> 00:21:24,120
And so everything is peer 
reviewed. 

365
00:21:24,120 --> 00:21:29,920
So our clients while we're not, 
while the designer this may not 

366
00:21:29,920 --> 00:21:35,560
necessarily have that it's 
getting reviewed by people that 

367
00:21:35,760 --> 00:21:40,440
and so that's been huge. 
Yeah, I think that would be 

368
00:21:40,440 --> 00:21:43,480
encouraging for some of our 
listeners because a lot of the 

369
00:21:43,480 --> 00:21:46,480
people who come through my 
mentorship program don't have 

370
00:21:46,480 --> 00:21:49,080
time to go back to school to get
another degree. 

371
00:21:49,360 --> 00:21:51,800
But they're wondering like I 
want to work for someone for a 

372
00:21:51,800 --> 00:21:55,480
little while, will they hire me 
without having a degree in 

373
00:21:55,480 --> 00:21:59,040
design? 
My response to that would be how

374
00:21:59,040 --> 00:22:02,960
much of a cell starter are you? 
Like if you're designing this 

375
00:22:02,960 --> 00:22:05,720
and you know that's the ceiling 
height, like maybe I'll give you

376
00:22:05,720 --> 00:22:08,800
grace the first time that 
happens, but if I have to 

377
00:22:08,800 --> 00:22:11,840
correct that, I'm going to 
expect you to remember that for 

378
00:22:11,840 --> 00:22:15,280
now. 
And so, yeah, they just have to 

379
00:22:15,280 --> 00:22:17,640
be a self starter. 
They have to be good at research

380
00:22:17,640 --> 00:22:20,800
and then they have good at 
remembering that going forward. 

381
00:22:21,080 --> 00:22:24,440
Learning on the job. 
The job itself is your degree. 

382
00:22:25,080 --> 00:22:27,360
Be coachable. 
Yes, yes, good. 

383
00:22:28,120 --> 00:22:31,760
OK, well, this has been great. 
What other advice, if any, do 

384
00:22:31,760 --> 00:22:35,360
you have for an up and coming 
designer who's interested, maybe

385
00:22:35,600 --> 00:22:37,280
just to get started like you 
did? 

386
00:22:37,560 --> 00:22:40,880
Like just to get started? 
Just do it, OK? 

387
00:22:41,400 --> 00:22:43,760
Yeah, it's scary. 
I was thinking before this 

388
00:22:43,760 --> 00:22:48,120
podcast and I've been in some 
scary situations, but the most 

389
00:22:48,120 --> 00:22:53,960
scare I may have ever been in my
career was the first consult for

390
00:22:53,960 --> 00:22:57,160
a client, not a builder, but 
like a person. 

391
00:22:57,440 --> 00:23:00,480
That's the scariest I've been in
forever. 

392
00:23:00,680 --> 00:23:06,920
But also following that was 
maybe the best I felt, you know,

393
00:23:06,920 --> 00:23:12,120
at high risk, high reward. 
So let's say that you try and it

394
00:23:12,200 --> 00:23:17,920
you fail, you tried. 
I mean, they're that guts. 

395
00:23:17,960 --> 00:23:20,720
I mean, you had the guts, right?
So do just do it. 

396
00:23:21,080 --> 00:23:24,080
Yeah, because I would respect 
the guts more than a swing. 

397
00:23:24,080 --> 00:23:25,840
And a miss is still a swing. 
So do it. 

398
00:23:26,000 --> 00:23:26,960
For sure. 
Yeah. 

399
00:23:27,680 --> 00:23:30,640
Well, that's wonderful, Karen. 
Thank you so much for coming on 

400
00:23:30,640 --> 00:23:33,120
today. 
We'll put all of your contact 

401
00:23:33,120 --> 00:23:35,280
information in the show notes 
and someone would like to reach 

402
00:23:35,280 --> 00:23:38,120
out to you and they can check. 
Now. 

403
00:23:38,120 --> 00:23:40,400
I know you don't like social 
media, but do you? 

404
00:23:40,600 --> 00:23:42,240
Are you? 
I have social media native 

405
00:23:42,280 --> 00:23:45,920
partner, so I will get it and 
no, I love it. 

406
00:23:45,920 --> 00:23:47,800
I love. 
Like I said, I could talk about 

407
00:23:47,800 --> 00:23:51,360
this all day. 
Yeah, I would invite anybody to 

408
00:23:51,360 --> 00:23:53,560
reach out anytime. 
Wonderful. 

409
00:23:53,560 --> 00:23:55,680
Thank you so much, Karen. 
It's been great talking with 

410
00:23:55,680 --> 00:24:04,680
you. 
So it's so great to hear Karen's

411
00:24:04,680 --> 00:24:07,360
story, hopefully very inspiring 
for you. 

412
00:24:08,120 --> 00:24:10,360
Don't forget we have some great 
things in the show. 

413
00:24:10,360 --> 00:24:12,720
Notes you can. 
Also find the contact 

414
00:24:12,720 --> 00:24:15,520
information for Karen there if 
you're interested in reaching 

415
00:24:15,520 --> 00:24:18,800
out to her, but we also have 
some downloads and we have a 

416
00:24:18,800 --> 00:24:21,600
quiz. 
We've got information about my 

417
00:24:21,600 --> 00:24:25,080
design mentor, which you might 
be wanting if you're looking for

418
00:24:25,200 --> 00:24:29,160
an online mentorship platform to
work with me on getting your 

419
00:24:29,320 --> 00:24:31,600
career started. 
All right, next week we're going

420
00:24:31,600 --> 00:24:35,560
to have another great episode. 
Until then, stay creative. 

421
00:24:37,160 --> 00:24:39,680
Thanks for listening if you love
this episode. 

422
00:24:39,920 --> 00:24:41,520
Please leave a. 
Rating and a review. 

423
00:24:41,760 --> 00:24:44,240
This helps me reach. 
Other curious creatives like. 

424
00:24:44,240 --> 00:24:47,640
You if you have a topic. 
Request or would like to contact

425
00:24:47,640 --> 00:24:49,160
me? 
Simply head over. 

426
00:24:49,160 --> 00:24:53,160
To my website arworddesign.com. 
Or e-mail me. 

427
00:24:53,480 --> 00:24:56,360
At podcast at Arword. 
Design.com.

