1 00:00:07,490 --> 00:00:10,810 Welcome back to home and hosting with me Louis Burke the podcast 2 00:00:10,810 --> 00:00:12,330 so we talk about making. Everyday. 3 00:00:12,330 --> 00:00:15,090 Life feel a little more considered, beautiful and 4 00:00:15,090 --> 00:00:16,770 ideally a little more put together. 5 00:00:17,410 --> 00:00:20,530 This week we need to talk about beds because apparently I've 6 00:00:20,530 --> 00:00:22,930 become the Internet unofficial bed making parent. 7 00:00:23,360 --> 00:00:24,800 A few of my bed making videos went. 8 00:00:24,800 --> 00:00:27,400 Viral over the last week. And when I say viral, I mean 9 00:00:27,400 --> 00:00:29,720 viral in a way that completely shifted the scale of my 10 00:00:29,720 --> 00:00:31,920 Instagram. In the space of about a week, my 11 00:00:31,920 --> 00:00:34,120 Instagram following has essentially doubled, which is 12 00:00:34,120 --> 00:00:37,040 wild. To say out loud in this day of 13 00:00:37,040 --> 00:00:39,200 the Internet. And I think it's worth saying 14 00:00:39,200 --> 00:00:41,680 because when something goes viral, sometimes the loudest 15 00:00:41,680 --> 00:00:44,240 people can make it feel like their reaction is more negative 16 00:00:44,240 --> 00:00:47,200 than it actually is. But the reality is my following 17 00:00:47,200 --> 00:00:49,040 doubled. So clearly more people connected 18 00:00:49,040 --> 00:00:50,560 with it then we're offended by it. 19 00:00:50,760 --> 00:00:53,800 People shared it, followed, sent it to their friends, their mums, 20 00:00:53,800 --> 00:00:55,280 their sisters and their partners. 21 00:00:55,520 --> 00:00:58,000 People made their beds. People messaged me saying it 22 00:00:58,000 --> 00:01:01,040 made them feel better. So while yes, there has been 23 00:01:01,040 --> 00:01:04,040 some commentary, I do not want to pretend that the main story 24 00:01:04,040 --> 00:01:05,960 is backlash because it's just not. 25 00:01:06,400 --> 00:01:08,840 The main story is that a lot of people clearly wanted someone to 26 00:01:08,840 --> 00:01:11,720 say here's how you do this properly in a way that was funny 27 00:01:11,720 --> 00:01:12,320 enough. For it to. 28 00:01:12,320 --> 00:01:14,840 Cut through and make them stop scrolling. 29 00:01:15,200 --> 00:01:17,280 For the people who have just arrived, welcome. 30 00:01:17,320 --> 00:01:19,920 I promise we do more than yell at pillows here. 31 00:01:20,160 --> 00:01:22,960 But I also think that it is important to say if you have 32 00:01:22,960 --> 00:01:26,520 seen one viral video, you have arrived halfway through this 33 00:01:26,520 --> 00:01:29,440 conversation. Some people were delighted, some 34 00:01:29,440 --> 00:01:32,640 were confused, some were deeply invested in the pillow placement 35 00:01:32,880 --> 00:01:35,000 and some people were offended on behalf of beds. 36 00:01:35,200 --> 00:01:37,840 Everywhere. But honestly, most of it is 37 00:01:37,840 --> 00:01:39,920 being really lovely. The majority of people 38 00:01:39,920 --> 00:01:42,600 understand the humour, they understand the delivery was a 39 00:01:42,600 --> 00:01:45,880 bit tough love theatrical a bit. Come on team, we can do better 40 00:01:45,880 --> 00:01:48,120 than this. And I've had so many messages 41 00:01:48,120 --> 00:01:50,400 from people saying they made their bed properly for the first 42 00:01:50,400 --> 00:01:52,560 time and it genuinely made their day. 43 00:01:52,960 --> 00:01:55,680 One of the loveliest messages I received was from someone who 44 00:01:55,680 --> 00:01:58,200 said their 11 year old daughter watched the video, made her own 45 00:01:58,200 --> 00:02:00,600 bed, then went and made her brother's bed too. 46 00:02:00,760 --> 00:02:03,160 She was so proud of herself, and she was apparently repeating. 47 00:02:03,160 --> 00:02:05,400 My line about letting the bed breathe. 48 00:02:05,800 --> 00:02:09,440 Which is honestly iconic. Letting the bed breathe at 11 49 00:02:09,440 --> 00:02:11,039 is. Ahead of the curve. 50 00:02:11,640 --> 00:02:15,120 And that really is the point. Not that an 11 year old is 51 00:02:15,120 --> 00:02:17,600 suddenly living in a hotel suite, but that she felt 52 00:02:17,600 --> 00:02:19,200 capable. She felt proud. 53 00:02:19,200 --> 00:02:21,920 She saw something, learn how to do it and wanted to do it 54 00:02:21,920 --> 00:02:24,240 herself. And that matters to me. 55 00:02:24,600 --> 00:02:27,160 And that message really stayed with me because one of the 56 00:02:27,160 --> 00:02:30,200 things that I found so special about building this community is 57 00:02:30,200 --> 00:02:33,040 that it does seem to travel across generations. 58 00:02:33,480 --> 00:02:36,120 I've had women in their 20s come up to me at Chadstone or in the 59 00:02:36,120 --> 00:02:38,840 city and say, I love your content. 60 00:02:39,000 --> 00:02:42,560 Mom and I talk about it all the time, or mom and I send your 61 00:02:42,560 --> 00:02:44,560 videos to each other. And we love it. 62 00:02:44,720 --> 00:02:48,960 And I love that. I really, really love it because 63 00:02:48,960 --> 00:02:51,280 most of the time, mothers and daughters are not living on the 64 00:02:51,280 --> 00:02:52,960 same Internet. They don't have the same 65 00:02:52,960 --> 00:02:54,560 algorithm. They're not seeing the same 66 00:02:54,560 --> 00:02:57,440 creators, the same jokes, the same trends or references. 67 00:02:57,840 --> 00:03:00,480 So to be someone who can sit in. The middle of that and become a 68 00:03:00,480 --> 00:03:04,280 little bonding point between two generations is really special. 69 00:03:04,640 --> 00:03:06,800 And I don't think that's all that common. 70 00:03:07,240 --> 00:03:09,760 It's not lost on me that a lot of young people who follow me 71 00:03:09,760 --> 00:03:13,200 are renting or living in smaller spaces or living in a home that 72 00:03:13,200 --> 00:03:15,680 doesn't feel permanent. A lot of them have said that my 73 00:03:15,680 --> 00:03:18,240 content has made them want to make this space feel more like 74 00:03:18,240 --> 00:03:20,240 home, even when they don't own it. 75 00:03:20,560 --> 00:03:23,200 And that makes me really proud because when I first started 76 00:03:23,200 --> 00:03:26,000 making bed content online, especially around the pandemic 77 00:03:26,000 --> 00:03:29,000 and the early days of video content, and that was not really 78 00:03:29,000 --> 00:03:31,600 the assumed audience. Even in the world of bed 79 00:03:31,600 --> 00:03:34,440 styling, the brief was rarely how do we speak to the 20 year 80 00:03:34,440 --> 00:03:36,000 olds? The goal was usually to sell to 81 00:03:36,000 --> 00:03:38,760 someone much older, someone more established with more budget, 82 00:03:38,840 --> 00:03:41,760 someone in their 40s and beyond. Someone who already owned the 83 00:03:41,760 --> 00:03:44,800 home had the main bedroom, had the guest room, and had the 84 00:03:44,800 --> 00:03:47,880 proper linen cupboard. So to go from that world where a 85 00:03:47,880 --> 00:03:50,440 home at Beds Darling was often treated as something for a more 86 00:03:50,440 --> 00:03:53,920 mature customer, to now have so many people in their 20s and 30s 87 00:03:53,920 --> 00:03:57,400 wanting to learn how to make a bed, set a table, style their 88 00:03:57,400 --> 00:04:00,360 space and take pride in where they live is something that I'm 89 00:04:00,360 --> 00:04:04,000 very proud of. I feel like I have helped make 90 00:04:04,000 --> 00:04:07,120 home making feel relevant to a younger generation and not in a 91 00:04:07,120 --> 00:04:11,160 performative way, not in a you must live like this kind of way, 92 00:04:11,400 --> 00:04:13,920 but in a way that says your home matters now. 93 00:04:14,040 --> 00:04:17,600 That rental, it matters. The bed, the table, they all 94 00:04:17,600 --> 00:04:20,079 matter. You do not need to have to wait 95 00:04:20,079 --> 00:04:22,920 until you own the house, renovate the kitchen, or have 96 00:04:22,920 --> 00:04:26,000 the dream furniture before you start treating your space with 97 00:04:26,200 --> 00:04:29,080 routine and care. That is why I find it so 98 00:04:29,080 --> 00:04:31,400 frustrating when the conversation gets flattened into 99 00:04:31,960 --> 00:04:35,880 oh he's shaming people, he's a snob or he's the bed police. 100 00:04:36,360 --> 00:04:39,160 Because I don't think a snob spends years teaching people how 101 00:04:39,160 --> 00:04:41,040 to make what they already have feel better. 102 00:04:41,480 --> 00:04:44,080 I don't think someone who wants to shame people takes the time 103 00:04:44,080 --> 00:04:46,400 to explain the why behind things. 104 00:04:46,960 --> 00:04:50,400 A snob withholds information. They make you feel like taste is 105 00:04:50,400 --> 00:04:52,680 something you either have or you don't have. 106 00:04:52,960 --> 00:04:56,280 That's not what I'm doing. I'm saying here's the rule, 107 00:04:56,520 --> 00:04:59,280 here's why it works. I'm going to show you how to do 108 00:04:59,280 --> 00:05:01,800 it, and maybe you can try it out in your own home. 109 00:05:02,320 --> 00:05:05,080 That's education. That's the opposite of snobbery. 110 00:05:05,520 --> 00:05:07,560 And I think this is where critical thinking becomes more 111 00:05:07,560 --> 00:05:10,920 important than ever because we have to understand the engine 112 00:05:10,920 --> 00:05:13,880 that we're all participating in, which is social media. 113 00:05:14,200 --> 00:05:18,440 It loves a simplified character. Just like the media, they love a 114 00:05:18,440 --> 00:05:21,600 simplified character and both love the word like. 115 00:05:21,600 --> 00:05:25,360 Shame, because it's much more. Clickable than fed up or bossy 116 00:05:25,360 --> 00:05:28,880 or direct or tells us off. It's just easier to say the 117 00:05:28,880 --> 00:05:32,160 person is bed shaming people than it is to say this person is 118 00:05:32,160 --> 00:05:34,680 using a sharper, more entertaining format to get 119 00:05:34,680 --> 00:05:37,560 people interested in domestic routines, styling principles, 120 00:05:37,560 --> 00:05:39,400 and making their homes feel more considered. 121 00:05:39,920 --> 00:05:43,000 One of those is a headline, the other requires thought. 122 00:05:43,600 --> 00:05:45,120 And that is the bit that frustrates me. 123 00:05:45,120 --> 00:05:48,400 Because the work is not just the tone of 1 viral video. 124 00:05:48,720 --> 00:05:51,320 The work is years of showing people that a home is not 125 00:05:51,320 --> 00:05:53,760 something you wait for, it's something that you practise. 126 00:05:53,920 --> 00:05:57,040 And that's what I care about. Because yes, the videos are 127 00:05:57,040 --> 00:05:59,560 funny. Yes, the direct, yes I'm saying 128 00:05:59,560 --> 00:06:02,800 your pillars need help. But underneath that, the point 129 00:06:02,800 --> 00:06:05,080 is not actually about having a perfect bed. 130 00:06:05,320 --> 00:06:08,080 It's about showing people that small domestic rituals can 131 00:06:08,080 --> 00:06:11,840 change the way you feel in your own space and how you feel about 132 00:06:11,880 --> 00:06:15,280 yourself. Then of course came the other 133 00:06:15,280 --> 00:06:18,240 side of the Internet, the bed shaming conversation. 134 00:06:18,240 --> 00:06:20,600 The why does it matter conversation. 135 00:06:20,600 --> 00:06:24,800 The everything is beige and influences are ruining the world 136 00:06:24,800 --> 00:06:27,480 conversation. So today I want to talk about 137 00:06:27,480 --> 00:06:29,160 what those videos actually revealed. 138 00:06:29,160 --> 00:06:31,840 Because I do not think that this is really about beds. 139 00:06:31,920 --> 00:06:34,360 I think it's about standards. I think it's about routine. 140 00:06:34,680 --> 00:06:37,360 I think it's about self respect. And I think it's about the fact 141 00:06:37,360 --> 00:06:40,280 that a lot of people are now so unused to being shown how to do 142 00:06:40,280 --> 00:06:42,960 something properly that they experience instruction as 143 00:06:43,040 --> 00:06:45,280 judgement. And that is what I want to 144 00:06:45,280 --> 00:06:48,640 unpack, because now I don't. Think this is bed shaming? 145 00:06:48,640 --> 00:06:51,480 I think it's guidance. Slightly dramatic guidance, but 146 00:06:51,520 --> 00:06:54,360 guidance nonetheless. Sometimes someone saying come 147 00:06:54,360 --> 00:06:57,160 on, this could be better is not cruelty. 148 00:06:57,400 --> 00:07:00,440 Sometimes it's care. I think that we need to be very 149 00:07:00,440 --> 00:07:04,080 careful about the word shaming because saying you follow me 150 00:07:04,080 --> 00:07:07,600 because you like how I make my bed, you send me photos and you 151 00:07:07,600 --> 00:07:09,840 want to know how to make it look like mine. 152 00:07:10,040 --> 00:07:13,720 Here's how to do it is not the same as you're disgusting. 153 00:07:13,720 --> 00:07:16,120 Your home is awful. You should feel bad. 154 00:07:16,120 --> 00:07:19,240 About yourself and go cry, those are completely. 155 00:07:19,240 --> 00:07:22,400 Different things like 1 is instruction and the other is a 156 00:07:22,400 --> 00:07:25,480 humiliation. And I know the difference and so 157 00:07:25,480 --> 00:07:28,480 do my followers. I've been doing this for long 158 00:07:28,480 --> 00:07:30,800 enough now to know how words land online. 159 00:07:30,880 --> 00:07:33,400 I'm not randomly logging on and saying whatever comes into my 160 00:07:33,400 --> 00:07:35,480 head, even when it can seem like it. 161 00:07:35,640 --> 00:07:38,880 I do choose the words carefully. I understand that tone matters 162 00:07:38,880 --> 00:07:41,160 and I understand that people are going to bring their own mood, 163 00:07:41,320 --> 00:07:45,360 insecurity, humour, defensiveness and interpretation 164 00:07:45,360 --> 00:07:47,960 to that video. But I can only control what I 165 00:07:47,960 --> 00:07:49,160 say and how I I show. Up. 166 00:07:49,320 --> 00:07:52,080 I cannot control how every single person responds. 167 00:07:52,280 --> 00:07:55,000 And I think that is where this gets really interesting because 168 00:07:55,000 --> 00:07:57,320 if you watch the video about making a bed and you feel 169 00:07:57,320 --> 00:08:01,360 personally shamed, that might not be because I shamed you. 170 00:08:01,960 --> 00:08:05,400 It might be because something and you went, oh, maybe I'll let 171 00:08:05,400 --> 00:08:06,800 this part slip. Nope. 172 00:08:06,800 --> 00:08:08,880 I'm going to get on the defensive and I'm going to make 173 00:08:08,880 --> 00:08:12,520 out that he's attacking me and that's not what it is. 174 00:08:12,520 --> 00:08:15,320 I'm not attacking you. This is something that you've 175 00:08:15,320 --> 00:08:18,360 noticed and you're being resistant because it's change, 176 00:08:18,360 --> 00:08:20,600 which is very natural. We all go through that. 177 00:08:21,040 --> 00:08:25,280 And that's the difference. We do have this habit online now 178 00:08:25,280 --> 00:08:29,760 where anything uncomfortable feels immediately externalised. 179 00:08:30,000 --> 00:08:33,000 Like if something makes me feel bad, it must be because that 180 00:08:33,000 --> 00:08:35,760 person did something bad to me. If something makes me feel 181 00:08:35,760 --> 00:08:39,000 confronted, it must be because they were being judgmental. 182 00:08:39,080 --> 00:08:41,280 If something makes me realise I've not been looking after 183 00:08:41,280 --> 00:08:43,760 something in my own life, then the person who pointed it out 184 00:08:43,760 --> 00:08:47,920 must be the villain. And sometimes discomfort. 185 00:08:48,600 --> 00:08:51,280 Is information like don't shoot the messenger. 186 00:08:51,480 --> 00:08:54,480 Sometimes it's just a little voice inside saying, actually, I 187 00:08:54,480 --> 00:08:55,760 do want to live better than this. 188 00:08:55,840 --> 00:08:57,600 I'm going to. Try that and I think that's 189 00:08:57,600 --> 00:09:00,240 worth paying attention to because making your bed is not 190 00:09:00,240 --> 00:09:02,360 about creating a showroom. You know that. 191 00:09:02,360 --> 00:09:04,400 I say that especially with my throw blanket. 192 00:09:04,400 --> 00:09:06,680 I said don't Chuck the throw blanket on because this isn't a 193 00:09:06,680 --> 00:09:08,200 store. It's real life. 194 00:09:08,440 --> 00:09:10,400 It's not about things being perfect. 195 00:09:10,760 --> 00:09:13,040 It's not about pretending your life is more together than it 196 00:09:13,040 --> 00:09:15,280 is. Stack the pillows because that's 197 00:09:15,280 --> 00:09:17,840 how you sleep on pillows. Style the cushions because 198 00:09:17,840 --> 00:09:19,480 you're styling them and taking them off. 199 00:09:19,800 --> 00:09:22,640 It's very logical. It works the everyday life. 200 00:09:22,960 --> 00:09:26,400 I'm not creating a home that's like, oh, no one lives in here 201 00:09:26,400 --> 00:09:28,160 kind of trend. You wouldn't have seen me do 202 00:09:28,160 --> 00:09:29,840 that. I like my space to look like no 203 00:09:29,840 --> 00:09:31,360 one lives here. I've never done it. 204 00:09:31,360 --> 00:09:33,120 You might have seen other creators do it, but you've never 205 00:09:33,120 --> 00:09:35,200 seen me do it. And there's a reason why. 206 00:09:35,400 --> 00:09:38,280 Because I like spaces to feel like someone lives there. 207 00:09:38,480 --> 00:09:41,280 And it works for someone that lives in the space. 208 00:09:41,560 --> 00:09:45,840 Not overly done, not too many decor pieces, enough intention 209 00:09:45,840 --> 00:09:50,320 and design, form and function. Making your bed is the ACT you 210 00:09:50,320 --> 00:09:52,760 do for yourself before the day's even really started. 211 00:09:53,000 --> 00:09:56,280 It's one small thing that says I'm looking after myself, I'm 212 00:09:56,280 --> 00:09:58,600 looking after my space. I'm not just floating through 213 00:09:58,600 --> 00:10:01,880 the day in total chaos and letting everything and all these 214 00:10:01,880 --> 00:10:06,360 uncertain things get to me. And I have no sense of rhythm. 215 00:10:07,160 --> 00:10:09,280 And I know that sounds a bit dramatic because we're talking 216 00:10:09,280 --> 00:10:12,200 about pillows and sheets, but the small things often where 217 00:10:12,200 --> 00:10:15,720 your life shows up first. I know from suffering from 218 00:10:15,720 --> 00:10:18,080 burnout that I put things on the wayside. 219 00:10:18,160 --> 00:10:21,960 I put my health and I put my home on the wayside because I 220 00:10:21,960 --> 00:10:23,120 was like, Nope, it doesn't matter. 221 00:10:23,120 --> 00:10:25,840 What's more important, I need to grow in my career. 222 00:10:26,160 --> 00:10:29,400 And I suffered for it. I had anxiety, I had high blood 223 00:10:29,400 --> 00:10:32,280 pressure, high cholesterol. I'd only just turned 30. 224 00:10:32,480 --> 00:10:34,880 And then I decided, Nope, I'm not doing this anymore. 225 00:10:35,160 --> 00:10:38,320 I'm going to change and pivot and focus on my health and just 226 00:10:38,320 --> 00:10:42,440 back me back that I want to start this business, back that I 227 00:10:42,440 --> 00:10:45,960 want to do content creation, go and see a professional and look 228 00:10:45,960 --> 00:10:48,920 into working out and becoming stronger and healthier. 229 00:10:49,160 --> 00:10:53,360 I did those things and I know how important it is to recenter 230 00:10:53,360 --> 00:10:56,800 and focus on those daily practises to reaffirm and 231 00:10:56,800 --> 00:11:00,440 acknowledge the way that you want to live and not let anyone 232 00:11:00,440 --> 00:11:03,600 stand in the way. Not a manager, not a friend, not 233 00:11:03,600 --> 00:11:06,000 a relationship, nothing. It's about you. 234 00:11:06,280 --> 00:11:09,520 And it starts with things like making your bed every day. 235 00:11:09,640 --> 00:11:11,800 It's like those Tik toks when people go, when they told you to 236 00:11:11,800 --> 00:11:14,440 go for a walk, drink water, eat a proper meal and get some 237 00:11:14,440 --> 00:11:16,480 sleep. And annoyingly, it worked 238 00:11:16,760 --> 00:11:18,600 because making your bed is one of those things. 239 00:11:18,720 --> 00:11:22,320 It's basic, it's boring, it's mildly annoying that it works, 240 00:11:22,560 --> 00:11:24,720 but it does. You walk back into the room 241 00:11:24,720 --> 00:11:27,560 later and there's order, there's calm and there's a little bit of 242 00:11:27,560 --> 00:11:29,480 dignity. There's a sense that someone 243 00:11:29,480 --> 00:11:31,160 cared enough to reset that space. 244 00:11:31,200 --> 00:11:33,760 And that's you. That's you caring about 245 00:11:33,760 --> 00:11:36,040 yourself. It matters. 246 00:11:36,600 --> 00:11:39,360 I think one of the reason this has struck such a nerve is 247 00:11:39,360 --> 00:11:41,280 because the Internet is full of distraction. 248 00:11:41,280 --> 00:11:44,040 Everyone is scrolling through thousands of pieces of content a 249 00:11:44,040 --> 00:11:45,280 day. People are watching. 250 00:11:45,280 --> 00:11:48,520 Strangers fart on reality TV. They're watching 45 second 251 00:11:48,600 --> 00:11:52,160 recaps of celebrity drama. Watching people unpack packages, 252 00:11:52,160 --> 00:11:55,600 clean their things, expose their exes, review perfumes, tell 253 00:11:55,600 --> 00:11:59,440 story times, rank lip. Balms and emotionally spiral in 254 00:11:59,440 --> 00:12:02,160 real time. So when you're making content, 255 00:12:02,160 --> 00:12:04,200 you really have to try and capture attention. 256 00:12:04,560 --> 00:12:07,680 The Internet does not really reward polite, gentle, 257 00:12:07,680 --> 00:12:10,720 beautifully nuanced instruction. It rewards attention. 258 00:12:10,920 --> 00:12:13,680 And you can look at my profile to see the difference. 259 00:12:13,920 --> 00:12:16,800 Look at when I'm fed up versus when I'm just showing you how to 260 00:12:16,800 --> 00:12:19,880 set the table. Once you see and have the 261 00:12:19,880 --> 00:12:23,720 attention, you can either waste it or you can use it to teach 262 00:12:23,720 --> 00:12:26,040 people something. And that is where this fed up 263 00:12:26,040 --> 00:12:28,720 format becomes interesting because it's not the whole 264 00:12:28,720 --> 00:12:31,320 brand, but it is a very effective doorway into the 265 00:12:31,320 --> 00:12:33,280 brand. And to be clear, this is not the 266 00:12:33,280 --> 00:12:35,640 first time that I've used the slightly fed up format. 267 00:12:36,320 --> 00:12:37,880 I've done it on TikTok plenty of times. 268 00:12:38,120 --> 00:12:41,080 I've used it across bed making videos, bed making reviews, 269 00:12:41,080 --> 00:12:44,040 Christmas tree reviews, festive styling, commentary, all of 270 00:12:44,040 --> 00:12:46,280 that. It has always landed. 271 00:12:46,480 --> 00:12:48,720 This was just the first time I really brought the tone over to 272 00:12:48,720 --> 00:12:50,920 Instagram in a bigger way, and it went. 273 00:12:50,920 --> 00:12:53,960 Off which I find interesting because I do have a slightly 274 00:12:53,960 --> 00:12:55,440 complicated relationship with it. 275 00:12:55,760 --> 00:12:57,720 On one hand, it clearly works people. 276 00:12:58,160 --> 00:13:00,960 They engage and they share it, they send it to their friends, 277 00:13:01,280 --> 00:13:03,800 and people who would never normally care about bed linen 278 00:13:03,800 --> 00:13:06,680 suddenly have a very strong opinion about pillow placement. 279 00:13:07,000 --> 00:13:10,120 But on the other hand, it's not necessarily the full tone. 280 00:13:10,120 --> 00:13:12,160 I want my. Work to have when I talk about 281 00:13:12,160 --> 00:13:16,160 home because my approach to home is actually about being angry or 282 00:13:16,160 --> 00:13:19,680 fed up it's not about making people feel bad, it's not about. 283 00:13:19,680 --> 00:13:22,160 Walking to everyone's bedroom with a clipboard and a bad 284 00:13:22,160 --> 00:13:24,600 attitude. The bigger world of what I do is 285 00:13:24,600 --> 00:13:26,000 much. Softer than that. 286 00:13:26,200 --> 00:13:28,720 It's about making your space feel more considered and more 287 00:13:28,720 --> 00:13:31,760 like you taking care of yourself through your environment. 288 00:13:31,840 --> 00:13:34,400 It's about learning the little details that make a home feel 289 00:13:34,400 --> 00:13:37,040 more settled, more beautiful, and more lived in. 290 00:13:37,520 --> 00:13:40,400 But the reality is. Sometimes you need an entry 291 00:13:40,400 --> 00:13:43,240 point and the Fed up format is that entry point. 292 00:13:43,640 --> 00:13:45,800 And I think people like it because it feels like a friend 293 00:13:45,800 --> 00:13:48,840 being honest with them. Not a brand or a sponsored post, 294 00:13:48,840 --> 00:13:51,560 not a perfectly polished influencer saying here are my 295 00:13:51,560 --> 00:13:55,080 top three tips of creating a cosy bedroom sanctuary while 296 00:13:55,080 --> 00:13:57,480 holding a candle and pretending that they casually woke up in a 297 00:13:57,480 --> 00:14:00,640 full hair and makeup. It feels like someone's saying 298 00:14:00,640 --> 00:14:02,880 no, stop. That's not how we're doing this 299 00:14:02,880 --> 00:14:05,920 with the pillars. And people trust that because a 300 00:14:05,920 --> 00:14:08,960 sea of influencers and creators speaking so politely all the 301 00:14:08,960 --> 00:14:12,040 time, everything can start to feel like an ad, even when it's 302 00:14:12,040 --> 00:14:14,080 not. The second someone is too. 303 00:14:14,080 --> 00:14:17,760 Polished, too brand safe or gentle, the audience can almost 304 00:14:17,760 --> 00:14:20,120 smell the campaign deck behind it. 305 00:14:20,440 --> 00:14:24,000 Whereas this tone immediately says this could not possibly be 306 00:14:24,000 --> 00:14:25,480 an ad. Look how he is talking. 307 00:14:25,480 --> 00:14:28,320 No brand would approve this. So people watch. 308 00:14:28,600 --> 00:14:31,840 And that's The funny thing. The tone makes it more honest, 309 00:14:31,840 --> 00:14:35,480 or at least feel more honest, even when the actual advice is 310 00:14:35,480 --> 00:14:38,600 something very simple like pull the cool tub and fold it over 311 00:14:38,600 --> 00:14:40,760 properly to let your sheets breathe. 312 00:14:41,760 --> 00:14:44,800 And I've done that many times in all different formats and ways. 313 00:14:44,800 --> 00:14:47,200 Yet the Fed Up 1 is the one that gets the most views. 314 00:14:47,640 --> 00:14:49,880 And I also think that there's a whole group of people who are 315 00:14:49,880 --> 00:14:52,920 not necessarily interested in aesthetics or bed linen, but 316 00:14:52,920 --> 00:14:54,800 they are. I'm not interested in that fed 317 00:14:54,800 --> 00:14:57,160 up performance. I've had people say I'm not here 318 00:14:57,160 --> 00:14:58,800 for the bedding, I'm just here for the attitude. 319 00:14:58,920 --> 00:15:01,080 And honestly, fine, come for the attitude. 320 00:15:01,080 --> 00:15:03,720 But then while you're here, you might accidentally learn a thing 321 00:15:03,720 --> 00:15:05,400 or two about how to make your bed differently. 322 00:15:05,680 --> 00:15:07,680 You might realise that you like that look. 323 00:15:07,840 --> 00:15:09,400 And then you might start thinking about your bedside 324 00:15:09,400 --> 00:15:12,600 table, or the lighting and the sheets or how you're actually 325 00:15:12,840 --> 00:15:15,080 like, you know, how your home actually feels. 326 00:15:15,520 --> 00:15:18,440 That's how it all works. the Fed up video might be the front 327 00:15:18,440 --> 00:15:20,160 door, but it's not the whole house. 328 00:15:20,160 --> 00:15:22,760 It just gets people in. Then hopefully they discover the 329 00:15:22,760 --> 00:15:25,040 bigger world of making a space feel like home. 330 00:15:25,120 --> 00:15:27,720 And that's the part that I care about, because the attitude is 331 00:15:27,720 --> 00:15:30,440 entertaining, but the reason it works is because there's actual 332 00:15:30,440 --> 00:15:33,080 substance underneath. There is a point, there is a 333 00:15:33,080 --> 00:15:35,160 lesson, there is something. You can do straight. 334 00:15:35,160 --> 00:15:37,000 Away. That's the difference. 335 00:15:37,000 --> 00:15:40,320 If it was just attitude, people would laugh or be offended and 336 00:15:40,320 --> 00:15:42,640 move on. When the attitude meets useful 337 00:15:42,640 --> 00:15:44,960 information, people stick around. 338 00:15:45,400 --> 00:15:47,640 The other thing I really want to be clear about is that these 339 00:15:47,640 --> 00:15:49,760 videos did not just come from nowhere. 340 00:15:49,960 --> 00:15:52,920 They're not just me yelling into a void about beds for no reason. 341 00:15:53,040 --> 00:15:55,640 They're based on years of people asking me questions about their 342 00:15:55,640 --> 00:15:58,600 homes and their beds and their tables, the living rooms, their 343 00:15:58,600 --> 00:16:01,400 rentals, and how to make their space feel more like theirs. 344 00:16:01,720 --> 00:16:04,440 Or at least more aligned with the feeling that my content 345 00:16:04,440 --> 00:16:06,840 gives them. My profile has hundreds of 346 00:16:06,840 --> 00:16:09,600 videos, both organic and sponsored, filled with home 347 00:16:09,600 --> 00:16:12,840 information like how to make a bed, style a table, choose the 348 00:16:12,840 --> 00:16:15,680 right linen, think about scale, make a rental feel more 349 00:16:15,680 --> 00:16:19,240 considered, create atmosphere. So when a fed up bed making 350 00:16:19,240 --> 00:16:21,680 video goes viral. It's not just a fluke in the 351 00:16:21,680 --> 00:16:24,040 sense that I accidentally wandered into a niche I know 352 00:16:24,040 --> 00:16:26,600 nothing about. It is a sharper, more 353 00:16:26,600 --> 00:16:29,320 entertaining version of the same conversation I've been having 354 00:16:29,320 --> 00:16:31,600 for years. And that's why I find it a bit 355 00:16:31,600 --> 00:16:34,600 strange when people reduce it to, oh, he's just yelling at 356 00:16:34,600 --> 00:16:38,080 people about pillows because now actually, this is my job. 357 00:16:38,080 --> 00:16:40,880 Like this is what I do. I have a background in this. 358 00:16:40,880 --> 00:16:43,240 I grew up around this. I've worked in the space. 359 00:16:43,280 --> 00:16:44,840 I have style beds professionally. 360 00:16:45,040 --> 00:16:47,360 I've made home and lifestyle content for years. 361 00:16:47,360 --> 00:16:50,200 I've worked with brands, created educational content, answered 362 00:16:50,200 --> 00:16:53,720 questions, built a community and help people understand how to 363 00:16:53,720 --> 00:16:57,480 make their spaces feel better. So yes, the delivery might be 364 00:16:57,480 --> 00:17:01,200 funny, exaggerated, maybe a bit theatrical, but the information 365 00:17:01,200 --> 00:17:04,119 underneath is not random. And the same thing happened with 366 00:17:04,119 --> 00:17:06,680 my Chic or Cheap series. And I spoke about this before on 367 00:17:06,680 --> 00:17:09,240 the Home Beautiful podcast because the whole point of that 368 00:17:09,240 --> 00:17:12,520 series is very simple. It's a do this, don't do this 369 00:17:12,520 --> 00:17:13,599 format. That's it. 370 00:17:14,079 --> 00:17:17,040 It's advice packaged in a way that's easy to understand and 371 00:17:17,040 --> 00:17:19,920 easy to remember. The alliteration of Chic and 372 00:17:19,920 --> 00:17:22,119 Cheap makes it catchy. It makes you watch. 373 00:17:22,119 --> 00:17:26,000 It makes the idea stick, but the advice itself is not outrageous. 374 00:17:26,280 --> 00:17:28,880 Any designer or stylist will tell you that scale matters. 375 00:17:28,880 --> 00:17:31,040 They'll tell you that your rug is probably too small and that 376 00:17:31,040 --> 00:17:32,640 you should consider natural materials. 377 00:17:32,880 --> 00:17:35,160 They'll tell you how to properly look at window treatments and 378 00:17:35,160 --> 00:17:36,880 that lighting changes everything. 379 00:17:36,920 --> 00:17:39,000 They'll also tell you that overhead lighting isn't always 380 00:17:39,000 --> 00:17:42,720 your friend, and to think about proportion, texture, material, 381 00:17:42,720 --> 00:17:46,280 placement, and how a room really functions, not just how it 382 00:17:46,280 --> 00:17:49,280 looks. That is not me inventing some 383 00:17:49,280 --> 00:17:51,120 cruel new standard for the Internet. 384 00:17:51,240 --> 00:17:54,840 It's really basic design advice. The difference is that I 385 00:17:54,840 --> 00:17:58,360 delivered it in a way that was simple, memorable, entertaining 386 00:17:58,360 --> 00:18:00,520 enough for people to really watch and catch on. 387 00:18:01,120 --> 00:18:03,440 And I think this is where people confuse the format with the 388 00:18:03,440 --> 00:18:06,160 intention. A sharp format does not 389 00:18:06,160 --> 00:18:08,200 automatically mean the message is shame. 390 00:18:08,560 --> 00:18:11,200 A direct delivery does not automatically mean the message 391 00:18:11,200 --> 00:18:14,520 is cruel. Like saying this looks cheap in 392 00:18:14,520 --> 00:18:18,480 the context of design is not the same as saying you are cheap or. 393 00:18:18,520 --> 00:18:21,680 You are a bad person or your home is disgusting. 394 00:18:22,240 --> 00:18:25,560 It is a shorthand for explaining why something may not be landing 395 00:18:25,600 --> 00:18:29,600 visually and again. You can disagree with the taste. 396 00:18:30,040 --> 00:18:31,720 You can love the thing I do not love. 397 00:18:31,880 --> 00:18:34,360 You can keep the small rug, the synthetic cushion, or the 398 00:18:34,400 --> 00:18:37,240 overhead light or the too short cushion, whatever it is. 399 00:18:37,960 --> 00:18:41,000 That is completely your choice. Like face the pillows. 400 00:18:41,000 --> 00:18:45,160 Up I don't mind, but the reason that these videos work is 401 00:18:45,160 --> 00:18:48,400 because they take the advice that often exists in quite an 402 00:18:48,400 --> 00:18:51,200 inaccessible design language or something that people find 403 00:18:51,200 --> 00:18:55,080 boring or don't relate to and then all of a sudden they 404 00:18:55,080 --> 00:18:57,680 immediately get it. They immediately understand it. 405 00:18:57,680 --> 00:19:00,320 They can immediately like put things into practise. 406 00:19:00,320 --> 00:19:05,480 It's do this, don't do this. Here's why use alliteration chic 407 00:19:05,880 --> 00:19:08,520 cheap. That's the format, and I think 408 00:19:08,520 --> 00:19:11,280 it's interesting how quickly people want to call it shaming, 409 00:19:11,440 --> 00:19:14,040 because shame is a very useful word online. 410 00:19:14,160 --> 00:19:17,280 It's emotional, it's loaded, it's clickable. 411 00:19:17,440 --> 00:19:20,240 It turns a styling opinion into a moral drama. 412 00:19:20,600 --> 00:19:23,000 Bed shaming is stronger than man bossy bed. 413 00:19:23,000 --> 00:19:25,960 Advice Home shaming is a stronger hook than Creator tells 414 00:19:25,960 --> 00:19:29,680 people their rug is too small. Influenza shames people, is a 415 00:19:29,680 --> 00:19:32,680 stronger hook than stylist, uses fed up delivery to explain basic 416 00:19:32,680 --> 00:19:36,040 design principles, and that is really the engine of media and 417 00:19:36,040 --> 00:19:38,240 social media. But just because the word is 418 00:19:38,240 --> 00:19:39,800 useful for a. Headline does not mean it 419 00:19:39,800 --> 00:19:41,400 accurately describes what is happening. 420 00:19:41,840 --> 00:19:44,160 Sometimes it's not shame, it's just instruction. 421 00:19:44,280 --> 00:19:47,360 Sometimes it's taste, it's a styling advice and sometimes 422 00:19:47,360 --> 00:19:49,280 it's just someone saying this would look better if you did it 423 00:19:49,280 --> 00:19:51,280 this way. And again, that's allowed, 424 00:19:51,360 --> 00:19:54,480 especially on someones profile. One of the tricky things about 425 00:19:54,480 --> 00:19:57,080 the Internet is that every opinion appears in the same 426 00:19:57,080 --> 00:19:59,640 comment section, but not every opinion is coming from the same 427 00:19:59,640 --> 00:20:02,040 level of experience. And of course, everyone is 428 00:20:02,040 --> 00:20:04,880 allowed to have an opinion. Taste is personal, your home is 429 00:20:04,880 --> 00:20:06,640 personal. You can do whatever you like in 430 00:20:06,640 --> 00:20:08,440 your own space, You don't have to make your bed. 431 00:20:08,840 --> 00:20:11,520 But not every opinion is informed in the same way. 432 00:20:11,760 --> 00:20:14,320 That does not mean people are not allowed to disagree with me. 433 00:20:14,320 --> 00:20:16,640 They absolutely are. But there is a difference 434 00:20:16,640 --> 00:20:19,680 between saying that is not my personal taste and saying this 435 00:20:19,680 --> 00:20:21,640 person has no idea what they're talking about. 436 00:20:22,240 --> 00:20:25,400 I also think there are two areas where people really confuse 437 00:20:25,400 --> 00:20:29,200 access with expertise. The home is one of them because 438 00:20:29,320 --> 00:20:31,560 everyone lives somewhere. Everyone thinks they're 439 00:20:31,560 --> 00:20:34,640 automatically an expert in homemaking, styling and design. 440 00:20:35,000 --> 00:20:38,000 And social media is the other one because everyone has a phone 441 00:20:38,000 --> 00:20:40,720 and a free account on an app. Everyone thinks they understand 442 00:20:40,720 --> 00:20:44,240 influencing content strategy and social media marketing and how 443 00:20:44,240 --> 00:20:46,880 audience behaviour works. But that really is just. 444 00:20:46,880 --> 00:20:50,040 Not how it works. Living somewhere does not 445 00:20:50,040 --> 00:20:52,720 automatically mean you understand why a route feels 446 00:20:52,720 --> 00:20:55,000 good, and owning a phone does not automatically mean you 447 00:20:55,040 --> 00:20:56,920 understand why a video cuts through. 448 00:20:57,240 --> 00:20:59,400 Posting on Instagram does not automatically mean you 449 00:20:59,440 --> 00:21:02,280 understand how to build a platform, hold attention, work 450 00:21:02,280 --> 00:21:04,720 with brands, educate an audience, and create content 451 00:21:04,720 --> 00:21:07,960 that people come back to. And again, that is not me saying 452 00:21:07,960 --> 00:21:09,840 people cannot have thoughts or opinions. 453 00:21:10,080 --> 00:21:13,640 Of course they can. But access is not the same as 454 00:21:13,640 --> 00:21:17,240 experience using something is not the same as understanding 455 00:21:17,240 --> 00:21:19,920 how it works. Being around something everyday 456 00:21:19,920 --> 00:21:22,840 is not the same as being trained in it, working in it, studying 457 00:21:22,840 --> 00:21:25,560 it, practising it and building a body of work around. 458 00:21:25,560 --> 00:21:29,080 It I'm not saying that I'm the final authority on how anyone 459 00:21:29,080 --> 00:21:32,360 should live, but I am saying that this is a space that I've 460 00:21:32,360 --> 00:21:36,040 worked in for years and the advice is not random, and I 461 00:21:36,040 --> 00:21:38,440 think people are particularly. Quick to do this with design and 462 00:21:38,440 --> 00:21:41,280 homes because they do not always see it as a real job. 463 00:21:41,880 --> 00:21:43,920 And I think some people underestimate how much skill 464 00:21:43,920 --> 00:21:46,800 sits behind home styling. From the outside, it can look 465 00:21:46,800 --> 00:21:48,960 quite simple. It can look like cushions, 466 00:21:48,960 --> 00:21:50,960 plates, sheets and pretty things. 467 00:21:51,200 --> 00:21:54,280 But when it's done well, there's a lot of knowledge behind it. 468 00:21:54,560 --> 00:21:57,640 Design and styling and homemaking have always been the 469 00:21:57,640 --> 00:22:02,120 real work that require taste, skill, knowledge, restraint, 470 00:22:02,120 --> 00:22:05,800 proportion, experience, rhythm and understanding of how people 471 00:22:05,800 --> 00:22:09,240 actually live. That is why some rooms feel good 472 00:22:09,240 --> 00:22:11,640 and some rooms don't. That's why some beds look 473 00:22:11,640 --> 00:22:13,760 inviting and some beds look unfinished. 474 00:22:14,120 --> 00:22:16,720 And that's why some homes feel warm and layered and others feel 475 00:22:16,720 --> 00:22:19,280 like a collection of objects with no real relationship to one 476 00:22:19,280 --> 00:22:21,280 another. There's knowledge behind it, 477 00:22:21,440 --> 00:22:24,640 there's practise behind it, and there's reasons for why some 478 00:22:24,640 --> 00:22:27,720 things work. And again, you don't have to 479 00:22:27,720 --> 00:22:29,160 care. You don't have to want to put 480 00:22:29,160 --> 00:22:31,080 your home and make it look like mine. 481 00:22:31,280 --> 00:22:34,360 You don't even have to follow for the advice, but if you are 482 00:22:34,360 --> 00:22:36,960 here because you like the feeling of my home and my 483 00:22:36,960 --> 00:22:40,680 styling, tables, bedrooms, routines, and the way I talk 484 00:22:40,680 --> 00:22:43,840 about making a space feel lived in and beautiful, then yes, I'm 485 00:22:43,840 --> 00:22:45,800 going to explain the rules behind that. 486 00:22:46,120 --> 00:22:48,560 That's the point. Like, I could just make silent 487 00:22:48,560 --> 00:22:50,520 house tours. I could pan across a bedroom 488 00:22:50,520 --> 00:22:52,840 with no voice over. I could show a candle, a 489 00:22:52,840 --> 00:22:55,520 cushion, and a linen sheet blowing slightly in the breeze 490 00:22:55,520 --> 00:22:58,120 and called it a day. And honestly, those videos would 491 00:22:58,120 --> 00:23:00,480 probably do well too. At least they do when other 492 00:23:00,480 --> 00:23:02,840 creators do it. But I'm not interested in 493 00:23:02,840 --> 00:23:05,360 showing you something beautiful. I'm interested in showing you 494 00:23:05,360 --> 00:23:07,680 why. I want someone to look at their 495 00:23:07,680 --> 00:23:10,240 bed, their table, their living room, their flowers, their front 496 00:23:10,240 --> 00:23:12,320 garden, and go, oh, I could do that. 497 00:23:12,560 --> 00:23:15,080 I could maybe make this look better if I just did this and 498 00:23:15,080 --> 00:23:17,000 this. That's the whole point. 499 00:23:17,440 --> 00:23:19,720 A friend of mine has this analogy for my profile that I 500 00:23:19,720 --> 00:23:22,320 actually think explains it really well. 501 00:23:22,520 --> 00:23:25,360 She said I'm almost like the PT account, like the personal 502 00:23:25,360 --> 00:23:28,360 trainer but for the home. And I think that's exactly it. 503 00:23:28,440 --> 00:23:30,920 Like a personal trainer might say, if you trained more 504 00:23:30,920 --> 00:23:32,840 consistently, you would feel stronger. 505 00:23:32,920 --> 00:23:35,080 It would be better for your health, you would probably feel 506 00:23:35,080 --> 00:23:37,440 better in yourself. And you don't need the most 507 00:23:37,440 --> 00:23:39,880 expensive gym membership or the fanciest activewear. 508 00:23:40,200 --> 00:23:42,520 You just need to do the thing properly and keep doing it. 509 00:23:43,080 --> 00:23:45,080 And that's not body shaming. That's just guidance. 510 00:23:45,280 --> 00:23:47,840 You can take it or leave it. And I'm doing the same for the 511 00:23:47,840 --> 00:23:49,680 home. You could make your bed 512 00:23:49,680 --> 00:23:51,360 properly. You could set the table. 513 00:23:51,360 --> 00:23:53,840 You could buy fewer things or place them with more intention. 514 00:23:54,200 --> 00:23:56,680 You could create a routine that makes your home feel calmer. 515 00:23:56,840 --> 00:23:59,880 You could stop waiting for some imaginary future version of your 516 00:23:59,880 --> 00:24:02,600 life before you start caring about the space that you're in 517 00:24:02,600 --> 00:24:04,920 right now. And a lot of it is. 518 00:24:04,920 --> 00:24:07,080 Free. That is the part that people 519 00:24:07,080 --> 00:24:09,760 miss. Making your bed properly free. 520 00:24:10,080 --> 00:24:13,560 Letting the sheets breathe free. Stacking the pillows free. 521 00:24:13,760 --> 00:24:16,800 Putting the cooled up free. Clearing the bedside tables 522 00:24:17,040 --> 00:24:19,160 free. Putting the lamps on instead of 523 00:24:19,160 --> 00:24:22,200 living under big lights. Well, technically that's not 524 00:24:22,200 --> 00:24:25,240 free because electricity exists and you have to buy the lamps. 525 00:24:25,240 --> 00:24:28,120 But emotionally it's close enough to being free. 526 00:24:28,920 --> 00:24:31,880 A lot of what makes a home feel better is not about having more, 527 00:24:31,920 --> 00:24:35,040 it's about doing more with the things you already have. 528 00:24:35,320 --> 00:24:37,960 And this is where I think people get defensive because it's 529 00:24:38,040 --> 00:24:41,920 easier just to say, oh, you're just a beige influencer with 530 00:24:41,920 --> 00:24:46,080 expensive linen than it is to say, maybe I could make my bed 531 00:24:46,080 --> 00:24:48,680 with the linen I already own a little bit better. 532 00:24:49,120 --> 00:24:52,320 Like it is easier to turn it into a joke than it is to take 533 00:24:52,320 --> 00:24:54,680 the instruction. And look, I love jokes. 534 00:24:54,880 --> 00:24:56,320 Some of them are genuinely funny. 535 00:24:56,320 --> 00:24:58,880 The Internet calling me the bed police is fine. 536 00:24:58,880 --> 00:25:02,080 I will wear the badge. But the point still stands. 537 00:25:02,400 --> 00:25:04,720 Like you probably would feel better if your room was a bit 538 00:25:04,720 --> 00:25:06,760 calmer. It would feel better if the bed 539 00:25:06,760 --> 00:25:09,760 was made, and you'd probably feel better if your home had the 540 00:25:09,760 --> 00:25:12,080 same level of routine and care around it. 541 00:25:12,320 --> 00:25:14,800 That doesn't mean that your home needs to look like mine. 542 00:25:15,160 --> 00:25:17,120 That's another thing that keeps getting lost. 543 00:25:17,120 --> 00:25:20,160 When I say here is how I would make the bed, I'm not saying 544 00:25:20,160 --> 00:25:22,480 that everyone on earth must have the same bed. 545 00:25:22,600 --> 00:25:25,520 I'm saying that this is my profile, this is my taste in 546 00:25:25,520 --> 00:25:27,520 style, and this is the way I do things. 547 00:25:27,520 --> 00:25:29,200 If you follow me because you like how I do. 548 00:25:29,200 --> 00:25:33,600 It here's how you can do it too. That's not oppression, that's 549 00:25:33,600 --> 00:25:36,080 kind of the entire point of following someone for a home and 550 00:25:36,080 --> 00:25:38,320 lifestyle content. You don't follow a cooking 551 00:25:38,320 --> 00:25:40,640 account and then get furious when they tell you how to make a 552 00:25:40,640 --> 00:25:42,440 pasta. You don't follow a fitness 553 00:25:42,440 --> 00:25:44,400 account and then get offended when they correct someone's 554 00:25:44,400 --> 00:25:46,200 form. You don't follow a fashion 555 00:25:46,200 --> 00:25:48,480 account and then act shocked when they say one pair of 556 00:25:48,480 --> 00:25:49,880 trousers it's better than the other. 557 00:25:50,280 --> 00:25:53,800 So why, when it comes to home, do people suddenly act like any 558 00:25:53,800 --> 00:25:57,160 advice is an attack? I think it's because the home is 559 00:25:57,160 --> 00:26:00,720 intimate, your bed is intimate, the bedroom is intimate, the way 560 00:26:00,720 --> 00:26:03,360 you live is intimate. So when someone says this would 561 00:26:03,360 --> 00:26:06,160 look better if you did it this way, some people, hey, you're 562 00:26:06,160 --> 00:26:08,240 failing. But that's not what's being 563 00:26:08,240 --> 00:26:09,960 said. Instruction is not always 564 00:26:09,960 --> 00:26:12,160 judgement. Sometimes it's just instruction. 565 00:26:12,440 --> 00:26:15,040 And honestly, I think a lot of us were never really taught 566 00:26:15,040 --> 00:26:17,840 basic domestic confidence. Not because people are bad or 567 00:26:17,840 --> 00:26:22,200 lazy, but because life got busy, homes changed, families changed, 568 00:26:22,240 --> 00:26:25,440 routines changed, and somewhere along the way a lot of those 569 00:26:25,440 --> 00:26:27,160 everyday skills are being passed down. 570 00:26:27,160 --> 00:26:30,400 Clearly people are tired, they're overworked, the cost of 571 00:26:30,400 --> 00:26:33,480 living is exhausting, home ownership feels out of reach for 572 00:26:33,480 --> 00:26:36,520 a lot of people. Rent is expensive, groceries are 573 00:26:36,520 --> 00:26:38,720 expensive. Everyone is trying to work, 574 00:26:38,720 --> 00:26:42,120 maintain relationships, stay healthy, stay relevant, stay 575 00:26:42,120 --> 00:26:44,320 sane. Somehow reply to every message 576 00:26:44,320 --> 00:26:47,200 on their phone. Like, I get it, I'm living in 577 00:26:47,200 --> 00:26:49,960 this world too. But that is also why these small 578 00:26:49,960 --> 00:26:54,360 routines matter more, not less. When everything feels uncertain, 579 00:26:54,400 --> 00:26:56,760 you need small places of certainty. 580 00:26:56,880 --> 00:26:59,920 Like making the bed, having a cleared bench, setting the 581 00:26:59,920 --> 00:27:03,440 table, chucking some lamps on, growing something in a pot or a 582 00:27:03,440 --> 00:27:07,080 garden and folding a blanket, opening the windows of 15 583 00:27:07,080 --> 00:27:09,280 minutes and letting the whole room breathe. 584 00:27:09,520 --> 00:27:13,080 Not because it solves your whole life, but it reminds you that 585 00:27:13,080 --> 00:27:16,760 you still have agency. And that is such a big part of 586 00:27:16,760 --> 00:27:18,600 what I've been talking about for years. 587 00:27:18,880 --> 00:27:20,640 Your home is not just a backdrop. 588 00:27:20,800 --> 00:27:23,040 It is not just where your stuff lives. 589 00:27:23,280 --> 00:27:25,560 It's not just the place where you collapse at the end of the 590 00:27:25,560 --> 00:27:29,120 day, it's the place that either supports you or drains you and. 591 00:27:29,840 --> 00:27:31,560 Yes, there are bigger issues in the world. 592 00:27:31,640 --> 00:27:34,640 Obviously, but that does not mean the small things don't 593 00:27:34,640 --> 00:27:36,680 matter. In fact, when the big things 594 00:27:36,680 --> 00:27:39,640 feel completely out of your control, the small things often 595 00:27:39,640 --> 00:27:41,640 matter more. I also. 596 00:27:41,640 --> 00:27:44,040 Think a lot of people. Especially people around my age 597 00:27:44,040 --> 00:27:47,000 and younger are waiting for permission to care about their 598 00:27:47,000 --> 00:27:49,440 home. They are waiting until they own 599 00:27:49,440 --> 00:27:52,840 or the market drops, or have the dream house, or make enough 600 00:27:52,840 --> 00:27:55,800 money for the perfect sofa, or they're waiting for the right 601 00:27:55,800 --> 00:27:58,880 rental, or when the kitchen's being renovated, the bathroom 602 00:27:58,880 --> 00:28:02,080 tiles are not offensive. Waiting, waiting, waiting. 603 00:28:02,080 --> 00:28:05,320 But your life is happening now. Even if your name is not on the 604 00:28:05,320 --> 00:28:08,280 deed, even if you're renting, even if the place is temporary 605 00:28:08,280 --> 00:28:11,560 or small or ugly or tragic, you're still allowed to make it 606 00:28:11,560 --> 00:28:13,960 feel like home. And I think that's where the 607 00:28:13,960 --> 00:28:16,960 conversation around making a bed becomes much bigger. 608 00:28:17,160 --> 00:28:19,960 Because making a home isn't always about buying furniture. 609 00:28:19,960 --> 00:28:23,120 It's always about renovating. It's not always about having the 610 00:28:23,120 --> 00:28:27,360 dream house, which is what a lot of interior design profiles are, 611 00:28:27,720 --> 00:28:30,840 renovations. Mine is not about interior 612 00:28:30,840 --> 00:28:33,640 design and renovations in this unreachable home. 613 00:28:33,640 --> 00:28:35,760 It's about teaching you practises that you can apply 614 00:28:35,760 --> 00:28:38,520 straight away, like making a bed and setting a table and having a 615 00:28:38,520 --> 00:28:41,400 morning routine. Because sometimes the routine 616 00:28:41,400 --> 00:28:44,200 and the restraint and learning how to do one small thing 617 00:28:44,200 --> 00:28:48,000 properly is the thing that you want to know. 618 00:28:48,320 --> 00:28:50,800 So it really bothers me when people reduce this whole thing 619 00:28:50,800 --> 00:28:52,920 to being, oh, it's just a bed shaming. 620 00:28:53,080 --> 00:28:55,960 No, it's not. It's about not abandoning your 621 00:28:55,960 --> 00:28:58,840 own life just because it doesn't look exactly how you thought it 622 00:28:58,840 --> 00:29:00,680 would or your favourite influences. 623 00:29:00,960 --> 00:29:03,520 It's about making the space you have feel cared for, taking 624 00:29:03,520 --> 00:29:06,480 pride in me everyday. And yeah, sometimes I'm going to 625 00:29:06,480 --> 00:29:09,480 be direct about that because the Internet does not always want to 626 00:29:09,480 --> 00:29:11,640 listen to soft, polite suggestions. 627 00:29:11,640 --> 00:29:14,760 And sometimes those people want to make fun of what I'm doing. 628 00:29:14,960 --> 00:29:18,040 And sometimes I just need to stop and say stop doing that. 629 00:29:18,280 --> 00:29:20,720 Do this instead. Because people pay attention 630 00:29:20,720 --> 00:29:23,840 then, and that doesn't mean the message is cruel, it means the 631 00:29:23,840 --> 00:29:28,960 delivery got through. So while we are here, I do want 632 00:29:28,960 --> 00:29:30,400 to talk about the beige of it all. 633 00:29:30,480 --> 00:29:33,120 Because every time a home a lifestyle video goes viral, 634 00:29:33,120 --> 00:29:35,640 someone inevitably appears in the comments saying something 635 00:29:35,640 --> 00:29:37,560 like everything is. Beige. 636 00:29:37,560 --> 00:29:40,960 Now influences are so boring. Where's the colour? 637 00:29:41,160 --> 00:29:43,960 And I just have to ask, are we all looking at the same 638 00:29:43,960 --> 00:29:46,480 Internet? Because everything is not beige. 639 00:29:46,600 --> 00:29:51,560 Everything was grey, millennial grey, then everything was beige 640 00:29:51,560 --> 00:29:55,760 from like 2020 and now everything is brown and then 641 00:29:55,760 --> 00:30:00,000 with hints of burgundy and like green and stripes. 642 00:30:00,440 --> 00:30:05,360 Like dopamine decor is everywhere, contrasting colours 643 00:30:05,360 --> 00:30:10,120 and the return of Memphis design is absolutely everywhere from 644 00:30:10,120 --> 00:30:13,760 IKEA all the way through to luxury design places. 645 00:30:14,080 --> 00:30:17,640 The idea that every influencer is still making a sad beige bed 646 00:30:17,640 --> 00:30:20,520 is just lazy. And you're not. 647 00:30:20,800 --> 00:30:24,440 You clearly don't have good understanding of what's going on 648 00:30:24,440 --> 00:30:27,960 in the home interior design scene online, especially in 649 00:30:27,960 --> 00:30:30,680 bedding. Like if you look around so much 650 00:30:30,680 --> 00:30:34,440 bed linen content over the last two years has been bold colour, 651 00:30:34,440 --> 00:30:37,560 stripes, contrast, trims, clashing tones and playful 652 00:30:37,560 --> 00:30:40,680 styling. It's absolutely everywhere. 653 00:30:40,880 --> 00:30:44,720 It's also how I started my bed linen journey. 654 00:30:45,000 --> 00:30:49,160 I worked with bed threads back to back from 2020 to 2023 655 00:30:49,360 --> 00:30:52,800 showing you different ways to make your bed with two or more 656 00:30:53,000 --> 00:30:55,040 colours. I've done colourful bedding. 657 00:30:55,440 --> 00:30:57,320 Everyone is doing colourful bedding now. 658 00:30:57,440 --> 00:31:01,960 No one is really doing neutrals or beiges or whites anymore. 659 00:31:02,320 --> 00:31:06,280 The neutral bed is not standard. And in some ways the neutral bed 660 00:31:06,280 --> 00:31:09,960 is now the counterpoint, and The funny thing is as well, is that 661 00:31:09,960 --> 00:31:12,240 maybe people say that everything's beige because the 662 00:31:12,240 --> 00:31:15,600 person who's living the everyday life has beige and white bed 663 00:31:15,600 --> 00:31:17,920 linen. Well, shouldn't there be someone 664 00:31:17,920 --> 00:31:21,480 online that people can look to and see how to style that bed 665 00:31:21,480 --> 00:31:23,960 linen? Because if every creator is 666 00:31:23,960 --> 00:31:28,120 showcasing bold colour and stripes and pattern, does that 667 00:31:28,120 --> 00:31:31,320 really apply to someone who has a white and beige bed with no 668 00:31:31,320 --> 00:31:33,320 idea how to go about it? No. 669 00:31:33,760 --> 00:31:37,200 So it's clever of me to actually go, hey, I've got neutral 670 00:31:37,200 --> 00:31:39,240 bedding over here. You don't need to buy anything 671 00:31:39,240 --> 00:31:41,120 new. If you just remake your bed like 672 00:31:41,120 --> 00:31:44,880 this, it could look really good. You don't need to spend $1000 on 673 00:31:44,880 --> 00:31:47,280 new sheets and duvets. You don't have to. 674 00:31:47,400 --> 00:31:50,160 I love a new sheet, a new duvet cover, don't get me wrong, but 675 00:31:50,160 --> 00:31:52,600 you don't have to. Here's how to style your neutral 676 00:31:52,600 --> 00:31:54,680 bed linen so it doesn't feel dull. 677 00:31:55,200 --> 00:31:57,640 I just think when people say everything is beige, what they 678 00:31:57,680 --> 00:32:00,320 often mean is I have decided that this person represents a 679 00:32:00,320 --> 00:32:03,200 type of info onset that I find annoying and beige is the 680 00:32:03,200 --> 00:32:05,560 easiest. Word to attach it to actually, I 681 00:32:05,560 --> 00:32:08,120 do have to say someone said it looked like boiled chicken and I 682 00:32:08,120 --> 00:32:09,800 thought that that line was iconic. 683 00:32:10,080 --> 00:32:13,320 Like I think I want to get that printed on a T-shirt like I 684 00:32:13,320 --> 00:32:17,480 understand the rhetoric. I totally get it, like I did see 685 00:32:17,480 --> 00:32:22,120 the all beige rooms of 2020 and 2021 but we're in 2026. 686 00:32:22,920 --> 00:32:25,280 Lots of things are very colourful at the moment. 687 00:32:25,280 --> 00:32:27,400 So please stop saying that everything is beige, or just 688 00:32:27,400 --> 00:32:29,880 catch up with the algorithm and follow some people in home 689 00:32:29,880 --> 00:32:32,000 before you start throwing your weight around saying that 690 00:32:32,000 --> 00:32:34,240 everything is beige when it's just not. 691 00:32:34,960 --> 00:32:37,880 And look, I'm very happy to be crowned the king of beige if the 692 00:32:37,880 --> 00:32:39,720 Internet needs me to play that role. 693 00:32:39,720 --> 00:32:42,040 Like someone has to hold the line. 694 00:32:42,240 --> 00:32:45,200 But I also think that the beige critique is often a way of 695 00:32:45,200 --> 00:32:48,280 avoiding the actual conversation, because if the bed 696 00:32:48,280 --> 00:32:51,000 is neutral, people can pretend the issue is taste. 697 00:32:51,160 --> 00:32:53,080 But the video was never about colour. 698 00:32:53,320 --> 00:32:55,760 It was about scale and proportion and how you fold 699 00:32:55,760 --> 00:32:59,120 something and letting the sheets air whether your pillars look 700 00:32:59,120 --> 00:33:01,800 like they've given up or not. It's about the technique. 701 00:33:02,080 --> 00:33:03,960 You can make a colourful bed badly. 702 00:33:04,000 --> 00:33:05,880 You can make a beige bed beautifully. 703 00:33:05,960 --> 00:33:08,600 You can make a neutral bed that feels warm, laid and chic. 704 00:33:08,760 --> 00:33:11,320 And you can make a colourful bed that feels unresolved. 705 00:33:11,600 --> 00:33:14,360 Colour does not automatically equal personality. 706 00:33:14,560 --> 00:33:16,880 Neutral does not automatically equal boring. 707 00:33:17,080 --> 00:33:21,120 And this is where we like knowing the rules really matter 708 00:33:21,240 --> 00:33:24,240 because the goal is not follow the rules forever and become 709 00:33:24,240 --> 00:33:27,240 rigid and joyless. The goal is to understand what 710 00:33:27,240 --> 00:33:30,680 you're doing so you can make better choices, and knowing the 711 00:33:30,680 --> 00:33:32,840 rules means you can break them properly. 712 00:33:33,040 --> 00:33:37,200 And that applies to interiors, fashion, cooking, hosting and 713 00:33:37,200 --> 00:33:39,960 almost every part of style and taste. 714 00:33:40,320 --> 00:33:42,920 You learn the structure, then you can play. 715 00:33:43,240 --> 00:33:46,080 But if there is no structure at all, or if everything is just do 716 00:33:46,080 --> 00:33:50,240 whatever, nothing matters, do a bright red cushion, who cares, 717 00:33:50,240 --> 00:33:52,960 then you often do not end up with any freedom at all. 718 00:33:53,120 --> 00:33:55,960 You end up with mess, no rhyme or reason, and people are not 719 00:33:55,960 --> 00:33:58,320 knowing where to start. And I think Australia has a 720 00:33:58,320 --> 00:34:02,440 particular version of this. We have this very nonchalant 721 00:34:02,640 --> 00:34:06,480 attitude where everything wants to look relaxed, effortless, 722 00:34:06,480 --> 00:34:09,080 cool. Like they didn't try too hard. 723 00:34:09,400 --> 00:34:11,600 Like I understand that, but I love ease. 724 00:34:11,600 --> 00:34:14,920 I love when things feel natural. I don't want a life to feel 725 00:34:14,920 --> 00:34:17,560 stiff or performative. But there is a difference 726 00:34:17,560 --> 00:34:20,480 between ease and apathy. Like there is a difference 727 00:34:20,480 --> 00:34:23,280 between relax and not knowing how to do anything. 728 00:34:23,440 --> 00:34:26,600 There's a difference between a home that feels lived in and a 729 00:34:26,600 --> 00:34:29,679 home that feels neglected. And that's where I think we need 730 00:34:29,679 --> 00:34:31,719 to be a little bit more honest with ourselves. 731 00:34:31,880 --> 00:34:34,800 Somewhere along the way a lot of people started treating care as 732 00:34:34,800 --> 00:34:38,360 cringe, trying his cringe, hosting his cringe, Making the 733 00:34:38,360 --> 00:34:41,440 bed is too much, setting the table so formal, having 734 00:34:41,440 --> 00:34:44,360 standards is judgmental, wanting things to look nice. 735 00:34:44,360 --> 00:34:48,000 It's just so shallow and superficial and I just don't buy 736 00:34:48,000 --> 00:34:50,120 it. I think care is deeply 737 00:34:50,120 --> 00:34:53,639 attractive and effort is generous, and a maid bed is 738 00:34:53,639 --> 00:34:57,320 great, and I think setting a table is another way of telling 739 00:34:57,320 --> 00:34:59,920 people that you care. And I think a clean kitchen 740 00:34:59,920 --> 00:35:02,240 bench can genuinely change the energy of the day. 741 00:35:02,600 --> 00:35:06,400 I think the lamps in the evening is way better for humanity than 742 00:35:06,400 --> 00:35:08,800 whatever overhead lighting crimes are happening in a rental 743 00:35:08,800 --> 00:35:11,760 property across the country, particularly if it's white LED 744 00:35:11,800 --> 00:35:14,960 lights. And I think standards, when 745 00:35:14,960 --> 00:35:18,120 they're applied with warmth and attention, are not oppressive, 746 00:35:18,280 --> 00:35:20,240 they're supportive. They give you a life shape. 747 00:35:20,480 --> 00:35:22,880 They give you a day rhythm and they make your home feel like 748 00:35:22,880 --> 00:35:26,240 somewhere you're actively living, not just surviving. 749 00:35:26,640 --> 00:35:29,400 That's what matters to me. Not because I think everyone 750 00:35:29,400 --> 00:35:33,240 needs hotel corners, or every pillar needs to pass a military 751 00:35:33,240 --> 00:35:36,680 inspection, or your home should be Immaculate at all times. 752 00:35:37,040 --> 00:35:40,640 Mine isn't, and no one's ears. But I do believe that the home 753 00:35:40,640 --> 00:35:43,080 is one of the most immediate places where you can practise 754 00:35:43,080 --> 00:35:46,080 self respect, and I use that word very intentionally. 755 00:35:46,120 --> 00:35:48,280 Self respect does not always look glamorous. 756 00:35:48,440 --> 00:35:51,800 Sometimes it looks like making the bed, washing the sheets, 757 00:35:52,200 --> 00:35:54,760 putting the clothes away instead of letting them live on a chair 758 00:35:54,760 --> 00:35:58,160 for three to five business days. Sometimes it looks like buying 759 00:35:58,160 --> 00:36:00,360 the cheaper thing, but choosing it carefully. 760 00:36:00,520 --> 00:36:03,680 Sometimes it's saying I can't renovate this rental, but I can 761 00:36:03,680 --> 00:36:05,560 make this corner feel more beautiful. 762 00:36:05,600 --> 00:36:08,120 And sometimes it looks like not waiting for your life to become 763 00:36:08,120 --> 00:36:10,840 impressive before you start treating it with care. 764 00:36:11,360 --> 00:36:13,960 And I think that's why people responded so positively to the 765 00:36:13,960 --> 00:36:16,360 videos because yes, they were funny. 766 00:36:16,760 --> 00:36:19,600 Yes, they were a bit bossy and the tone was tough love. 767 00:36:19,920 --> 00:36:22,040 But people could actually use the information. 768 00:36:22,080 --> 00:36:24,320 They could watch the video, walk into their bedroom and do 769 00:36:24,320 --> 00:36:26,640 something about it. They didn't have to buy anything 770 00:36:26,640 --> 00:36:29,080 or a full redesign or needed a new bed frame. 771 00:36:29,080 --> 00:36:31,680 That is needed someone to say pull this up, fold this down. 772 00:36:31,680 --> 00:36:33,120 These are here. Let that breathe. 773 00:36:33,120 --> 00:36:34,880 Stop doing that weird thing with the pillows. 774 00:36:34,880 --> 00:36:38,200 Let things have gaps and suddenly the room felt better. 775 00:36:38,480 --> 00:36:41,160 That's powerful. That's why I get frustrated when 776 00:36:41,160 --> 00:36:43,280 the conversation becomes why does it matter? 777 00:36:43,560 --> 00:36:45,680 Because it matters if it makes someone feel better. 778 00:36:45,880 --> 00:36:47,800 It matters if an 11 year old feels proud of. 779 00:36:47,800 --> 00:36:50,520 Herself for making a bed. It matters if a tired adult 780 00:36:50,520 --> 00:36:52,680 walks into their bedroom at the end of the day and it feels that 781 00:36:52,680 --> 00:36:55,080 the room is ready for them. It matters if someone in a 782 00:36:55,080 --> 00:36:57,520 rental stops treating their space like a temporary holding 783 00:36:57,520 --> 00:36:59,400 pen and starts making it feel like a home. 784 00:36:59,720 --> 00:37:01,800 It matters because your environment effects you. 785 00:37:02,440 --> 00:37:05,200 We know this instinctively. That's why people clean before 786 00:37:05,200 --> 00:37:08,640 guests come over, they light a candle after tidying, and they 787 00:37:08,640 --> 00:37:10,600 feel better after changing the sheets. 788 00:37:11,000 --> 00:37:13,040 That's why people say I need to get my life together and the 789 00:37:13,040 --> 00:37:14,840 first thing they often do is clean their room. 790 00:37:15,040 --> 00:37:17,040 The home and the mind are connected. 791 00:37:17,160 --> 00:37:19,000 Not perfectly, not always neatly. 792 00:37:19,240 --> 00:37:21,880 I'm not saying every messy person is broken, or every tidy 793 00:37:21,880 --> 00:37:25,520 person is emotionally well. But your space does affect your 794 00:37:25,520 --> 00:37:28,720 state, And when your life feels chaotic, your home can either 795 00:37:28,720 --> 00:37:31,080 amplify that chaos or help contain it. 796 00:37:31,520 --> 00:37:33,960 A made bed is 1 tiny way of containing it. 797 00:37:34,280 --> 00:37:36,760 That's all. And maybe that's the part people 798 00:37:36,760 --> 00:37:39,560 find confronting because it is almost annoying. 799 00:37:39,560 --> 00:37:42,320 With how simple it is, it's easier to believe that feeling 800 00:37:42,320 --> 00:37:44,600 better requires a whole new life. 801 00:37:44,600 --> 00:37:47,480 Like new house, new job, new body, new wardrobe, new 802 00:37:47,480 --> 00:37:50,680 relationship, a new morning routine, 45 supplements and a 803 00:37:50,680 --> 00:37:54,040 sunrise ice bath. But sometimes the first step is 804 00:37:54,040 --> 00:37:56,720 just making the bed. Sometimes the first step is 805 00:37:56,760 --> 00:37:59,440 opening the curtains, clearing the table. 806 00:37:59,960 --> 00:38:03,000 No, that won't fix everything, but it might give you enough 807 00:38:03,000 --> 00:38:05,920 momentum to do the next thing and that isn't nothing. 808 00:38:06,240 --> 00:38:10,720 So when people say it's just a bed, I agree it is just a bed, 809 00:38:11,280 --> 00:38:13,960 but it is also the place you start and end every day. 810 00:38:14,200 --> 00:38:16,920 It's the largest piece of furniture in most bedrooms, and 811 00:38:16,920 --> 00:38:18,840 it takes up most of the visual space. 812 00:38:19,080 --> 00:38:22,280 It sets the tone for a room and it's one of the easiest things 813 00:38:22,280 --> 00:38:24,240 to improve without spending money. 814 00:38:24,520 --> 00:38:26,200 So yes, I'm going to talk about it. 815 00:38:26,400 --> 00:38:28,440 I'm going to have opinions and I'm going to tell you that your 816 00:38:28,440 --> 00:38:31,760 pillows need to breathe. And at the end of the day, I'm 817 00:38:31,760 --> 00:38:34,160 talking about sheets and pillows. 818 00:38:34,600 --> 00:38:36,400 It helps you. Amazing. 819 00:38:36,680 --> 00:38:39,520 And if it's not for you, that's completely fine too. 820 00:38:39,800 --> 00:38:41,760 That's the beauty of the Internet. 821 00:38:41,880 --> 00:38:45,680 You can keep scrolling and go and find a plethora of content 822 00:38:45,680 --> 00:38:49,560 creators that you enjoy. I do think the reaction proves 823 00:38:49,560 --> 00:38:52,480 something a lot of people are craving someone to say, here's 824 00:38:52,480 --> 00:38:55,240 how you do this thing. Not because their way of living 825 00:38:55,240 --> 00:38:58,880 is awful, not because they feel ashamed, not because everyone 826 00:38:58,880 --> 00:39:02,200 needs to live the same way, But because life feels better when 827 00:39:02,200 --> 00:39:04,360 you know how to look after the small things. 828 00:39:04,640 --> 00:39:07,120 And that's really what this whole podcast has been about. 829 00:39:07,200 --> 00:39:09,280 Home is not just the expensive furniture. 830 00:39:09,440 --> 00:39:12,480 It's not just the renovation. It's not just the beautiful room 831 00:39:12,480 --> 00:39:14,680 reveal. It's the daily maintenance of 832 00:39:14,680 --> 00:39:16,800 care. The beds you make, the table you 833 00:39:16,800 --> 00:39:20,000 set, the flowers you arrange, the lamp you switch on, the meal 834 00:39:20,000 --> 00:39:22,840 you serve and the way you make the space feel ready for 835 00:39:22,840 --> 00:39:24,560 yourself and the people you love. 836 00:39:24,880 --> 00:39:27,720 That's home making. Not in an old fashioned 837 00:39:27,720 --> 00:39:30,920 restrictive way, in a self respecting life giving. 838 00:39:31,240 --> 00:39:34,320 I am going to make where I am feel good now way. 839 00:39:34,760 --> 00:39:38,040 So no, I'm not bed shaming you. I'm simply saying pull the cool 840 00:39:38,040 --> 00:39:40,640 tub, fold it over, let the sheets breathe and fix the 841 00:39:40,640 --> 00:39:43,960 pillows and give yourself once more win before the day begins. 842 00:39:44,440 --> 00:39:46,760 And if an 11 year old can understand the assignment, I 843 00:39:46,760 --> 00:39:49,240 have full faith that the rest of us can too. 844 00:39:49,480 --> 00:39:51,680 Thank you so much for listening to this episode of Home and 845 00:39:51,680 --> 00:39:54,640 Hosting with Louis Burke. If you enjoyed this episode or 846 00:39:54,640 --> 00:39:56,840 if you've recently been personally victimised by one of 847 00:39:56,840 --> 00:39:59,200 my bed making. Videos make sure you follow or 848 00:39:59,200 --> 00:40:00,840 subscribe wherever you are listening. 849 00:40:00,960 --> 00:40:04,040 You can also come and join me over on Instagram and TikTok at 850 00:40:04,040 --> 00:40:07,160 Louis Burke, where apparently we're making beds, raising 851 00:40:07,160 --> 00:40:10,040 standards and upsetting pillows across the nation. 852 00:40:10,560 --> 00:40:12,960 And if this episode made you think someone who needs to pull 853 00:40:12,960 --> 00:40:15,760 their cooked up properly and fold it over, send it to them 854 00:40:15,800 --> 00:40:19,480 with love, I will see you all very soon.