1 00:00:00,120 --> 00:00:01,840 What but what's? Why? 2 00:00:01,880 --> 00:00:04,680 It's like, alright, let's take care of this one's first, or 3 00:00:04,680 --> 00:00:07,000 let's take care of this one's as probably figure out something 4 00:00:08,200 --> 00:00:11,240 because it's it's definitely a disagree, definitely a sphere of 5 00:00:11,240 --> 00:00:13,200 it. I'm sorry, I disagree because 6 00:00:13,200 --> 00:00:16,320 now you're just going to end up like censoring everyone, bro. 7 00:00:16,320 --> 00:00:19,720 People are going to create the art that they create, right? 8 00:00:19,960 --> 00:00:23,040 Like you're not going to stop artists from making music that's 9 00:00:23,040 --> 00:00:25,480 about the club or about going to the strip clubs. 10 00:00:25,680 --> 00:00:27,880 You all make that music as parents. 11 00:00:27,960 --> 00:00:29,840 You all need to like police your children. 12 00:00:54,200 --> 00:00:58,040 All my enemies are somebody. Enemies, frenemies. 13 00:00:58,480 --> 00:01:01,280 It's me with that energy. You never know me. 14 00:01:01,320 --> 00:01:03,080 Don't like me. No apology. 15 00:01:03,360 --> 00:01:06,280 You jealousy. Watching me go overseas. 16 00:01:06,280 --> 00:01:08,920 You will never know. No peace. 17 00:01:08,920 --> 00:01:12,440 Let me win, Let me win. We need this economy. 18 00:01:12,880 --> 00:01:15,560 Bear a table for me right before my enemies. 19 00:01:15,840 --> 00:01:18,640 So they can see I'm living in my prophecy. 20 00:01:18,840 --> 00:01:29,720 I've never known ocean. What's up guys? 21 00:01:29,720 --> 00:01:37,360 And welcome to episode 140 of the 30% podcast. 22 00:01:37,640 --> 00:01:41,640 I go by the name Alpha Mefuna. My Co host goes by the name Sam 23 00:01:41,880 --> 00:01:45,920 Array and all our enemies are suffering. 24 00:01:45,920 --> 00:01:48,760 Sing it with me. All my enemies are suffering. 25 00:01:48,760 --> 00:01:50,520 Some are all your enemies suffering. 26 00:01:51,200 --> 00:01:53,160 I don't know about all your enemies suffering. 27 00:01:53,440 --> 00:01:56,160 I don't have enemies. What do you what do you mean you 28 00:01:56,160 --> 00:01:59,360 don't have enemies, man? Who has enemies? 29 00:01:59,480 --> 00:02:00,920 Like do you know the concept of enemies? 30 00:02:00,920 --> 00:02:05,360 Like when I think enemies, I think, I think medieval times, 31 00:02:05,360 --> 00:02:09,240 cities versus cities going to get rid of whole towns and 32 00:02:09,240 --> 00:02:11,960 burning it to the ground. Like that's enemies these days. 33 00:02:11,960 --> 00:02:13,680 No one has enemies, man. It's just OPS. 34 00:02:14,040 --> 00:02:15,720 OPS is completely different from enemies. 35 00:02:16,320 --> 00:02:19,640 OPS is enemies. OPS and enemies are two 36 00:02:19,720 --> 00:02:22,560 different things. OPS and enemies are so different 37 00:02:22,560 --> 00:02:23,760 things. OPS is like a soft. 38 00:02:23,760 --> 00:02:26,000 What are you? Like is what? 39 00:02:26,440 --> 00:02:30,480 What are you talking about, Sam? You're making me get a headache. 40 00:02:30,480 --> 00:02:33,720 Like no, no, no, no, no OPS. No, no, no, no. 41 00:02:33,720 --> 00:02:35,200 OPS are serious. Like people. 42 00:02:35,200 --> 00:02:38,560 People will see their OPS on site and it's on site with them. 43 00:02:38,560 --> 00:02:40,240 You know what I mean? You know what you mean when 44 00:02:40,240 --> 00:02:44,160 you're saying when they say on site like OPS are serious, man. 45 00:02:44,160 --> 00:02:45,760 What do you mean OPS aren't serious? 46 00:02:45,760 --> 00:02:48,360 What do you mean OPS are soft? OPS is just so jokey. 47 00:02:48,360 --> 00:02:50,200 I mean, OK, I get it. Yeah, I guess. 48 00:02:51,600 --> 00:02:56,160 Enemies just unless it's like, Oh, but Speaking of Speaking of, 49 00:02:56,240 --> 00:02:59,200 I think bien really set the tone for this week. 50 00:02:59,280 --> 00:03:02,960 But we will talk about it more during the podcast because this 51 00:03:02,960 --> 00:03:06,440 podcast is all about enemies and enemies suffering for real. 52 00:03:07,520 --> 00:03:08,680 No, no. But it is though. 53 00:03:09,080 --> 00:03:15,840 It is anyway, Sam. How, How? 54 00:03:15,840 --> 00:03:17,640 How is your week going? How? 55 00:03:17,680 --> 00:03:19,600 How are you? How art thou? 56 00:03:20,040 --> 00:03:25,720 I'm all right, I'm all right. I'm cool, I'm cool, I'm OK, man. 57 00:03:25,720 --> 00:03:29,520 It's a slow start to the week. Just getting work done. 58 00:03:29,720 --> 00:03:32,720 It just, you know what, not coming off last week. 59 00:03:32,720 --> 00:03:38,120 Last week I was outside. Goodness, I was outside, so it 60 00:03:38,120 --> 00:03:39,040 might. It. 61 00:03:39,920 --> 00:03:42,440 Might. We might sorry, what's why are 62 00:03:42,440 --> 00:03:44,080 you snickering? Why are you snickering? 63 00:03:45,160 --> 00:03:46,560 We was outside. So I don't know. 64 00:03:46,560 --> 00:03:48,000 Last week, last week was fun. Last week was fun. 65 00:03:48,040 --> 00:03:50,440 I was I was outside. Oh, you. 66 00:03:50,440 --> 00:03:51,920 How was your week? Did you do anything interesting 67 00:03:51,920 --> 00:03:55,160 before we we get into my lungs? So lucky about people doing 68 00:03:55,160 --> 00:03:58,960 shows outside. Oh bro, me, I was this week. 69 00:03:58,960 --> 00:04:02,800 I was so I was at work like the whole time. 70 00:04:02,960 --> 00:04:06,680 I had literally no no time for my for my own. 71 00:04:08,720 --> 00:04:10,600 If it's not, if it's not money, don't. 72 00:04:10,760 --> 00:04:13,240 If it's not money, let them not talk to you about it, yeah? 73 00:04:13,880 --> 00:04:15,880 It's all for real, man. For real? 74 00:04:15,880 --> 00:04:17,079 Yeah. Yeah, yeah, yeah. 75 00:04:17,760 --> 00:04:20,920 I was outside Wednesday. Wednesday. 76 00:04:20,920 --> 00:04:25,080 I went to Gecko Cafe because Iwaiji, I think it's Wednesday. 77 00:04:25,600 --> 00:04:26,880 It has to be Wednesday, not Tuesday. 78 00:04:26,880 --> 00:04:29,320 It wasn't early in the week. It was Wednesday because Iwaiji 79 00:04:29,320 --> 00:04:33,520 was out there crooning. He was out there serenading the 80 00:04:33,520 --> 00:04:36,280 ladies and the guys were just there to listen. 81 00:04:36,520 --> 00:04:38,280 I was a bypass, so that was an interesting show. 82 00:04:39,600 --> 00:04:43,000 They, I don't know, man. Like, First off, it's packed. 83 00:04:43,200 --> 00:04:45,960 I feel like the venue might have Gecko is. 84 00:04:46,240 --> 00:04:49,680 I like what Gecko is doing in terms of just putting people on 85 00:04:49,680 --> 00:04:52,400 and giving them a space to perform and having people come 86 00:04:52,400 --> 00:04:57,680 in for free. But there's such an artist who I 87 00:04:57,680 --> 00:05:01,000 feel like might not fit the Gecko mold anymore. 88 00:05:01,560 --> 00:05:04,320 Also, I might not be the right guy for this because again, I'm 89 00:05:04,320 --> 00:05:05,920 just. I just sit in the corner and 90 00:05:05,920 --> 00:05:08,640 watch everyone so. Wait, what do you mean by 91 00:05:08,680 --> 00:05:11,240 anymore? I mean, there's a certain level 92 00:05:11,240 --> 00:05:16,200 when an artist reaches that, just the numbers and the type of 93 00:05:16,200 --> 00:05:21,240 vibe that you bring. It's not the chilled, you know, 94 00:05:21,240 --> 00:05:26,120 live music, coffee venue that might work for you. 95 00:05:27,160 --> 00:05:29,840 Mr. Wait for real? You think so? 96 00:05:29,880 --> 00:05:32,480 You wait. You're saying Yaya Tajiri has 97 00:05:32,560 --> 00:05:36,560 outgrown Gecko? Outgrown is a very strong word. 98 00:05:36,560 --> 00:05:39,720 I feel like he has no, it's cool. 99 00:05:39,720 --> 00:05:43,680 OK, again, it's just me. Maybe it's just my opinion. 100 00:05:43,680 --> 00:05:45,200 It could be completely wrong, but then I don't know. 101 00:05:45,200 --> 00:05:48,360 Sometimes I just feel like there there's certain artists who when 102 00:05:48,360 --> 00:05:52,280 once you get there, it feels small. 103 00:05:52,280 --> 00:05:54,920 It feels like it feels like too much is going on, so we can't 104 00:05:54,920 --> 00:05:57,240 really focus on the artists themselves. 105 00:05:58,320 --> 00:06:02,240 Maybe that's a good thing for the venue having of course, it's 106 00:06:02,240 --> 00:06:04,960 definitely profitable because they've been doing it for a long 107 00:06:04,960 --> 00:06:07,520 time. But for the artists, I'm like, 108 00:06:07,520 --> 00:06:11,320 OK, does he do you? Do you at some point outgrow 109 00:06:11,320 --> 00:06:15,160 that venue and at what point do you would you say? 110 00:06:15,200 --> 00:06:16,640 I'll go the venue. It was a good show though. 111 00:06:16,640 --> 00:06:19,120 It was a good show. He brought out Costa Odran, I 112 00:06:19,120 --> 00:06:20,320 think. I didn't see emails in the back. 113 00:06:20,320 --> 00:06:21,600 I was just listening to the show. 114 00:06:21,600 --> 00:06:23,120 I I prefer just going to sitting down. 115 00:06:23,120 --> 00:06:25,360 I don't have to see the artist. I just go and sit down and 116 00:06:25,360 --> 00:06:27,440 listen to what's going on and just watch how people react to 117 00:06:27,440 --> 00:06:29,200 him. So I'm sorry, sorry to interrupt 118 00:06:29,200 --> 00:06:31,200 you, but I just sorry to interrupt you. 119 00:06:31,200 --> 00:06:36,920 I just had a brain wave. Imagine coaster or drunk, right? 120 00:06:36,920 --> 00:06:39,920 Listen, I'm I'm I'm right now I'm just giving him brand ideas. 121 00:06:40,160 --> 00:06:42,880 Imagine if you would if you started if you started working 122 00:06:42,880 --> 00:06:44,640 on coasters. You know what I mean? 123 00:06:44,640 --> 00:06:45,640 Like, you know the stuff that you. 124 00:06:45,640 --> 00:06:47,280 Put on there. You didn't interrupt. 125 00:06:47,440 --> 00:06:48,960 You didn't interrupt me for the coaster. 126 00:06:48,960 --> 00:06:51,560 Coaster. No, no, no, no, no, but no, no, 127 00:06:51,560 --> 00:06:53,640 but actually, actually just deep. 128 00:06:53,720 --> 00:06:57,120 No, no, no, just deep. How amazing that would be. 129 00:06:57,240 --> 00:07:00,720 And then it would just be like his face, like like a cartoon 130 00:07:00,720 --> 00:07:02,600 character. Kind of Costa. 131 00:07:02,600 --> 00:07:05,360 Like Costa or John's face? Yeah, on the coaster? 132 00:07:05,480 --> 00:07:10,080 No, that would be no. That is a business idea for this 133 00:07:10,120 --> 00:07:12,240 man. I think you've had better. 134 00:07:12,280 --> 00:07:14,800 No, that's no, no, no, no, but that's great though. 135 00:07:15,080 --> 00:07:17,240 That's great. Like that's greatness. 136 00:07:17,320 --> 00:07:22,840 Like that's literally a million shilling enterprise right there. 137 00:07:22,840 --> 00:07:25,560 Any I just listen. I know I've been giving you. 138 00:07:25,560 --> 00:07:30,360 Guys, depends on how many we're talking about. 139 00:07:30,400 --> 00:07:34,480 Like if we're talking about like the, you know, the hundreds of 140 00:07:34,480 --> 00:07:36,800 millions, then that's that's actually not bad. 141 00:07:36,800 --> 00:07:38,520 So hey. No, no, no. 142 00:07:38,520 --> 00:07:40,560 I. Come come to come to me for your 143 00:07:40,560 --> 00:07:44,640 brand ideas Come for me for it to your brand marketing ideas. 144 00:07:44,640 --> 00:07:45,840 Man I got you. Oh man, I. 145 00:07:45,840 --> 00:07:47,400 Got you. No, no. 146 00:07:47,400 --> 00:07:50,880 OK, well let me not get if it's money, let me not get to do 147 00:07:50,880 --> 00:07:52,800 every money. So yeah, he brought a course of 148 00:07:52,800 --> 00:07:54,280 drunk. That was cool. 149 00:07:54,280 --> 00:07:58,080 I think Zaitouni came out at one point, so that was dope as well. 150 00:07:58,840 --> 00:08:02,480 Apart from that, I wasn't really paying much attention at some 151 00:08:02,480 --> 00:08:03,960 point because there was so much going on. 152 00:08:03,960 --> 00:08:06,920 Also was stimulated. So if you brought it to anyone, 153 00:08:06,920 --> 00:08:08,760 I'll shout out to all of you. So it was a good show that was 154 00:08:08,760 --> 00:08:09,840 great. That was Wednesday evening and 155 00:08:09,840 --> 00:08:17,720 then Thursday, Keithan, formerly known as Ethan Music, he was 156 00:08:17,840 --> 00:08:23,440 outside as well. He was at Koda and in Westlands 157 00:08:24,000 --> 00:08:26,800 and he was having his album listening party. 158 00:08:27,120 --> 00:08:32,520 The album is Doctor Flo will see you now, which is of course out. 159 00:08:32,559 --> 00:08:34,440 Of course, you should know that if you're listening to this 160 00:08:34,440 --> 00:08:39,120 podcast project is out. And so, yeah, he had his 161 00:08:39,120 --> 00:08:41,960 listening party. It was supposed to start early. 162 00:08:41,960 --> 00:08:45,040 Of course it did not. And actually it didn't. 163 00:08:45,640 --> 00:08:49,600 You wait some you weren't the listening, bro. 164 00:08:49,600 --> 00:08:54,400 Hey, you're outside for real. Like yo, OK, the listening party 165 00:08:54,400 --> 00:08:57,440 is my podcast host is out here man. 166 00:08:57,480 --> 00:08:59,000 OK, no. No going out to support, I mean 167 00:08:59,000 --> 00:09:00,560 going out to support, support people. 168 00:09:00,560 --> 00:09:03,520 Also, I was invited as well, so by a couple of cool people, so 169 00:09:04,560 --> 00:09:07,480 you know, yeah, support. So yeah, it was fun, it was 170 00:09:07,480 --> 00:09:09,320 good. Met a couple of people out 171 00:09:09,320 --> 00:09:11,360 there. It was an interesting vibe. 172 00:09:11,600 --> 00:09:16,120 So what happens is first of all you get in it is guys are just 173 00:09:16,120 --> 00:09:20,040 chilling out. And then the sort of Artists 174 00:09:20,040 --> 00:09:24,520 Connect area up in the terrace of Koda where like all the 175 00:09:24,520 --> 00:09:27,360 artists, his friends were up there. 176 00:09:27,360 --> 00:09:29,720 And then you like get headphones and you listen to the project. 177 00:09:29,720 --> 00:09:30,840 The project was just like looping. 178 00:09:31,280 --> 00:09:34,840 So you listen to the project on headphones and then afterwards, 179 00:09:34,840 --> 00:09:39,240 that's when he now when the show started, he moved downstairs and 180 00:09:39,240 --> 00:09:42,080 then people had headphones on listening to the project. 181 00:09:42,440 --> 00:09:45,520 Before they were like waves. I think one or two, three, I 182 00:09:45,520 --> 00:09:47,480 don't, I don't know the exact number because I wasn't there 183 00:09:47,480 --> 00:09:49,560 for too long. But then a couple of people are 184 00:09:49,560 --> 00:09:51,000 listening to the project. So that was really cool. 185 00:09:51,000 --> 00:09:53,080 It's a very innovative or interesting way of doing a 186 00:09:53,080 --> 00:09:55,080 listening party. So while you're up there, you're 187 00:09:55,080 --> 00:09:58,160 listening, you're talking the some of the guys who are on 188 00:09:58,160 --> 00:10:00,240 features and BT was up there shouting him. 189 00:10:00,240 --> 00:10:03,720 I had a really good conversation with him about like roll outs 190 00:10:03,720 --> 00:10:06,720 and just artistry in Kenya. It's good to see people who are 191 00:10:06,720 --> 00:10:08,960 like hungry, hungry, hungry to get it right. 192 00:10:09,640 --> 00:10:11,840 Charisma was up there as well. A bunch of different people were 193 00:10:11,840 --> 00:10:13,800 just up there, some producers in the building. 194 00:10:15,160 --> 00:10:17,400 So yeah. That was fun up there as well. 195 00:10:17,880 --> 00:10:19,680 Yeah, yeah, yeah. That was cool. 196 00:10:19,680 --> 00:10:22,720 That was cool. And then I think afterwards, he 197 00:10:23,000 --> 00:10:26,840 he performed the album, if I'm not wrong. 198 00:10:27,120 --> 00:10:28,760 And yeah. So before he performed the 199 00:10:28,760 --> 00:10:32,120 album, I, I, I left because we went over to bar next door 200 00:10:33,000 --> 00:10:37,680 because Terry Anne Iraqi was having a little performance and 201 00:10:37,960 --> 00:10:39,880 I wanted to go see that. I've never really seen her live. 202 00:10:39,880 --> 00:10:41,480 I don't know if she does a lot of live shows. 203 00:10:42,360 --> 00:10:43,320 Yeah. Terry Anne, of course, is on 204 00:10:43,320 --> 00:10:46,080 Afghans project, so go listen to that song. 205 00:10:46,640 --> 00:10:48,120 But yeah, so that was a cool show, too. 206 00:10:48,520 --> 00:10:51,600 That was a cool show. She she, she just didn't, I 207 00:10:51,600 --> 00:10:54,200 mean, it's, it's, it's interesting seeing artists who 208 00:10:54,200 --> 00:10:59,400 are, you know, like just working and trying to get comfortable in 209 00:10:59,400 --> 00:11:01,360 front of people and all that business. 210 00:11:01,360 --> 00:11:02,800 So it's interesting watching that. 211 00:11:02,800 --> 00:11:04,400 So shout out to her. She did a really good job and 212 00:11:04,400 --> 00:11:06,160 she sounded great as well and looked great. 213 00:11:06,800 --> 00:11:10,120 So shout out to her. And yeah, that was a week, man. 214 00:11:10,120 --> 00:11:12,320 I was outside. I thought of going on Friday. 215 00:11:12,320 --> 00:11:14,000 I really wanted to go see, I think it was Friday. 216 00:11:14,000 --> 00:11:17,960 I wanted to go see Lisa Odoor. But I'm like, you know what, I'm 217 00:11:17,960 --> 00:11:20,480 staying in. Wait, why didn't you go and see 218 00:11:20,600 --> 00:11:22,080 Lisa Odoor? Man, that's. 219 00:11:22,320 --> 00:11:25,520 First of all, I imagine. She must be amazing liar. 220 00:11:25,520 --> 00:11:29,960 Oh no, yeah, I saw clips from from from her show and yeah, 221 00:11:30,480 --> 00:11:32,440 looked, I definitely missed out on that one. 222 00:11:33,280 --> 00:11:34,880 This is the second one I'm missing in a row, which is 223 00:11:34,880 --> 00:11:37,440 absolutely terrible. Like I really like Lisa Lisa's 224 00:11:37,440 --> 00:11:39,400 music and her performances because she's brilliant. 225 00:11:40,120 --> 00:11:45,200 But yeah, I didn't get the tickets early, so I decided not 226 00:11:45,200 --> 00:11:47,640 to go. But I will really try and catch 227 00:11:47,640 --> 00:11:48,520 the next one. I have to. 228 00:11:48,520 --> 00:11:50,520 I said that last time and then I didn't catch the next one, but 229 00:11:50,520 --> 00:11:51,840 this time I will really try to catch the show. 230 00:11:52,040 --> 00:11:56,360 So listen in next time when I say that I didn't catch the 231 00:11:56,360 --> 00:11:57,560 show, but I'll catch it next time. 232 00:11:58,120 --> 00:12:04,520 Apart from that, yeah, it's just just just plotting, plotting and 233 00:12:04,520 --> 00:12:10,000 planning, plotting and. Planning, plotting and planning, 234 00:12:10,000 --> 00:12:12,080 man. That's, that's the vibe, bro. 235 00:12:12,160 --> 00:12:15,600 That's that's all we can do, plot and plan. 236 00:12:15,600 --> 00:12:18,880 Listen, even me, I'm in my plotting and planning error, so 237 00:12:18,880 --> 00:12:24,760 I totally feel you. Yeah, man, some what Beck. 238 00:12:24,760 --> 00:12:27,040 What beckons us this. Week beckons. 239 00:12:27,040 --> 00:12:27,920 What? Calling us? 240 00:12:28,040 --> 00:12:30,240 Yeah, what's What's calling our name? 241 00:12:30,480 --> 00:12:34,200 Yeah, literally what's calling? Yeah, what's calling our name? 242 00:12:34,200 --> 00:12:40,240 Beckons beckons is a funny word. There's been a little bit of a 243 00:12:40,240 --> 00:12:45,040 of a a storm a little a little social storm has been has been 244 00:12:45,040 --> 00:12:49,520 brewing a social storm has been tearing up and down the the 245 00:12:50,320 --> 00:12:55,160 Kenyan cultures streets. And we are here to deliver that 246 00:12:55,160 --> 00:12:57,640 that news to you. If you haven't already seen seen 247 00:12:57,640 --> 00:13:01,040 it, Nakata, the national authority for the for the 248 00:13:01,040 --> 00:13:04,040 campaign against alcohol and drug abuse. 249 00:13:05,440 --> 00:13:12,160 They proposed a couple of of amendments to the law which had 250 00:13:12,320 --> 00:13:16,040 the whole streets in. What do you say? 251 00:13:16,040 --> 00:13:19,120 It had the whole streets in a kerfuffle, had the whole streets 252 00:13:19,120 --> 00:13:22,080 in this array? In a teasing man, people in a. 253 00:13:22,440 --> 00:13:25,360 Teasing. You know, yeah, man. 254 00:13:26,040 --> 00:13:29,800 Yeah, yeah, yeah. So basically what it was is I, I 255 00:13:31,040 --> 00:13:32,960 propose a whole bunch of things that the main one that we want 256 00:13:32,960 --> 00:13:37,880 to focus on is the, the, the raising the legal drinking age 257 00:13:37,880 --> 00:13:40,600 from 18 to 21, drinking of alcohol, raising that legal age 258 00:13:40,640 --> 00:13:44,520 from 18 to 21, and then prohibiting celebrity 259 00:13:44,520 --> 00:13:47,760 endorsements and advertising for alcohol. 260 00:13:48,560 --> 00:13:54,320 So of course there's a couple of artists that, I mean, artists 261 00:13:54,320 --> 00:13:58,320 generally would not like that proposal. 262 00:13:58,480 --> 00:14:02,440 So, but that that essentially is the proposal and the the 263 00:14:02,440 --> 00:14:05,240 justification for raising it to 21 years of age is that I know 264 00:14:05,520 --> 00:14:10,120 18 to 21 like the adults in quotes is still growing, their 265 00:14:10,120 --> 00:14:13,400 brain is still developing and of course drugs and alcohol affect 266 00:14:13,400 --> 00:14:15,720 brain development. And so I guess what they're 267 00:14:15,720 --> 00:14:21,080 trying to say is that we want to keep the at least delay that if, 268 00:14:21,080 --> 00:14:26,520 if possible. And then digital platforms don't 269 00:14:26,520 --> 00:14:29,840 have proper age verification. And so it's difficult to to 270 00:14:29,840 --> 00:14:31,160 gauge that. That means that there'll be a 271 00:14:31,160 --> 00:14:34,280 lot of underage people who are having access to some of the 272 00:14:34,280 --> 00:14:36,960 things that may harm them in that way. 273 00:14:38,880 --> 00:14:42,360 Of course, celebrity ads influence behaviour. 274 00:14:42,440 --> 00:14:46,480 And so if you have celebrities endorsing alcohol and then 275 00:14:46,480 --> 00:14:50,720 younger people are going to want to indulge in it just because of 276 00:14:50,720 --> 00:14:52,080 that. And so they're like, OK, that's 277 00:14:52,080 --> 00:14:53,560 might not necessarily be the best thing. 278 00:14:55,000 --> 00:15:00,760 And yeah, I mean, just just trying to prove that using 279 00:15:00,760 --> 00:15:03,480 alcohol when you're young that a lot of people might not, let me 280 00:15:03,480 --> 00:15:05,480 say a lot of people. But then there's a lot of there 281 00:15:05,480 --> 00:15:11,400 could be some abuse happening and that we need to curb curb in 282 00:15:11,400 --> 00:15:12,920 society. And where there's many young 283 00:15:12,920 --> 00:15:16,760 people who are having access to to alcohol very young. 284 00:15:16,760 --> 00:15:18,560 I think that's all one statistic where they say that drinking 285 00:15:19,160 --> 00:15:21,920 could start as early as 6, which is insane to me. 286 00:15:24,560 --> 00:15:26,280 Yeah. So that that's basically the 287 00:15:26,280 --> 00:15:28,640 their justification of of everything. 288 00:15:28,880 --> 00:15:32,280 The, the, the main the main conversation to be had though, 289 00:15:32,280 --> 00:15:40,600 is like what the response or like how people received the 290 00:15:40,600 --> 00:15:43,800 information and responded to it and especially people within the 291 00:15:43,800 --> 00:15:48,440 industry like BN and very. And I think BN had something 292 00:15:48,440 --> 00:15:52,160 very interesting to say because on his story he posted and he 293 00:15:52,160 --> 00:15:54,480 said. Nakada now proposes banning 294 00:15:54,480 --> 00:15:59,040 alcohol advertising online sales and want to change legal 295 00:15:59,040 --> 00:16:02,360 drinking age to 21. The government recently banned 296 00:16:02,360 --> 00:16:05,760 advertising of betting. These bans affect creative and 297 00:16:05,760 --> 00:16:10,080 advertising industries heavily. What is this fake morality 298 00:16:10,080 --> 00:16:12,280 question mark pretending to care? 299 00:16:12,400 --> 00:16:15,080 Why did they say question mark? What's wrong with me and 300 00:16:15,320 --> 00:16:18,560 pretending to care about the very youth they're killing? 301 00:16:19,480 --> 00:16:22,120 Are we the first country to have these vices? 302 00:16:22,400 --> 00:16:25,760 Then we wonder why unemployment is so rampant. 303 00:16:25,880 --> 00:16:28,920 And I think that's the main conversation to be had about 304 00:16:28,920 --> 00:16:31,440 this. Well, when it comes to like the 305 00:16:31,720 --> 00:16:35,520 entertainment industry, of course, like I understand like 306 00:16:35,520 --> 00:16:41,960 the arguments about changing the age and, and, and you know, the 307 00:16:41,960 --> 00:16:48,040 youth engaging in alcohol before like they're ready and before 308 00:16:48,800 --> 00:16:52,360 they have like a sense of self, you know, so that they're not 309 00:16:52,360 --> 00:16:55,800 just doing it to follow trends or just doing it because all 310 00:16:55,800 --> 00:16:58,560 their friends are doing it. Like, I get that, but we're just 311 00:16:58,560 --> 00:17:00,560 talking about like the ramifications in the 312 00:17:00,600 --> 00:17:04,599 entertainment industry. And bro, I'm telling you, some 313 00:17:05,040 --> 00:17:09,200 people are going to be so screwed over if this ends up 314 00:17:09,200 --> 00:17:15,280 being a thing because when it comes to like celebrity 315 00:17:15,280 --> 00:17:20,760 endorsements, like especially in the music industry, especially 316 00:17:20,760 --> 00:17:26,599 in the music industry, the bread and butter is from the alcohol 317 00:17:26,599 --> 00:17:28,720 companies. And that's the thing though, 318 00:17:29,400 --> 00:17:33,360 that's one thing that I've always viewed as a potential 319 00:17:33,360 --> 00:17:38,240 weakness in our industry. I've always said, I don't know 320 00:17:38,240 --> 00:17:43,600 why more brands aren't like invested in backing artists. 321 00:17:43,600 --> 00:17:45,720 Like it's always just the alcoholic brands. 322 00:17:45,720 --> 00:17:49,560 And now, look, once they are removed from the equation, 323 00:17:49,800 --> 00:17:52,400 people are screwed because like, what are we going to do? 324 00:17:52,400 --> 00:17:53,920 Where are you? Where are you going to get your 325 00:17:53,920 --> 00:17:57,320 brand deals from? Because it's not like all the 326 00:17:57,320 --> 00:18:01,720 other brands like are looking for artists to endorse them. 327 00:18:02,080 --> 00:18:05,480 And I wonder why? I wonder why, Like why Sam, why 328 00:18:05,480 --> 00:18:10,320 why don't you think like blue band has like a roster of like 329 00:18:10,600 --> 00:18:14,640 artists, like on their payroll or I don't know, whatever other 330 00:18:14,640 --> 00:18:19,560 big brand like, you know, I know, like there's, there's, 331 00:18:19,560 --> 00:18:24,480 there's more like lifestyle brands like Vaseline or like 332 00:18:24,480 --> 00:18:29,400 something that would like look for like a female artist to 333 00:18:29,400 --> 00:18:34,200 endorse, like maybe an R&B artist and stuff like that. 334 00:18:34,200 --> 00:18:37,680 But like those, I feel like those things happen fear or like 335 00:18:37,680 --> 00:18:40,440 a makeup brand. I think Valerie Modoni recently 336 00:18:40,440 --> 00:18:44,320 got a deal with Maybelline Africa, which is huge, by the 337 00:18:44,320 --> 00:18:46,880 way. But I feel like those things are 338 00:18:46,880 --> 00:18:49,560 few and far between. The alcohol ones, though, like 339 00:18:49,600 --> 00:18:54,360 people get those like so easily. So the question is, do you agree 340 00:18:54,360 --> 00:18:56,440 with BN? Do you think this is a question 341 00:18:56,440 --> 00:18:58,800 of fake morality? Do you think this is going to 342 00:18:58,800 --> 00:19:02,560 really, really like hinder the creative scene in terms of like 343 00:19:02,560 --> 00:19:07,960 the cash flow? First of all, before I get into 344 00:19:07,960 --> 00:19:10,920 that, because I think those are two, I think this, those are two 345 00:19:10,920 --> 00:19:13,160 different compositions that we'll be having before I get 346 00:19:13,160 --> 00:19:15,080 into that. The one of the main reasons, 347 00:19:15,080 --> 00:19:23,000 obviously that alcohol is, is, is promoted a lot by, or rather 348 00:19:23,000 --> 00:19:25,200 those are the endorsements that a lot of other artists get is 349 00:19:25,200 --> 00:19:29,640 because a lot of the music that's pop is very party centric 350 00:19:30,440 --> 00:19:34,880 and it encourages alcohol use, you know, in whatever forms it 351 00:19:34,880 --> 00:19:36,960 is in clubs, in, you know, private settings. 352 00:19:36,960 --> 00:19:39,000 So, and there's, there's that's a big aspect. 353 00:19:39,000 --> 00:19:41,680 And so it just naturally follows that a couple of brands will 354 00:19:41,680 --> 00:19:43,720 say, Oh, this guys is this guys are talking about, you know, 355 00:19:43,720 --> 00:19:46,640 this kind of lifestyle and we provide the tools for this 356 00:19:46,640 --> 00:19:49,600 lifestyle. And so we're going to, so that 357 00:19:49,600 --> 00:19:52,120 makes sense. And that's when you think about 358 00:19:52,120 --> 00:19:55,440 it that way, I think it's two conversations, two different 359 00:19:55,440 --> 00:19:58,600 conversations to be had. The conversation about the 360 00:19:58,600 --> 00:20:01,800 government and the the government being 2 faced is a 361 00:20:01,800 --> 00:20:05,920 separate thing. And then there is a link. 362 00:20:06,200 --> 00:20:08,920 But then I when I think about it, I think about it separately. 363 00:20:09,120 --> 00:20:14,200 And then there's a separate conversation of whether it 364 00:20:14,200 --> 00:20:15,800 affects artist money. Of course it's going to affect 365 00:20:16,000 --> 00:20:18,880 if a lot of artists are getting their money through through 366 00:20:19,600 --> 00:20:22,000 endorsements and whatnot, of course, I mean, it will affect 367 00:20:22,000 --> 00:20:24,880 that flow. But then again, the way I think 368 00:20:24,880 --> 00:20:29,120 about it is. Is the money that artists would 369 00:20:29,120 --> 00:20:32,480 be getting from this endorsements equal? 370 00:20:32,640 --> 00:20:37,440 I mean, better than the potential dangers that the 371 00:20:37,480 --> 00:20:40,800 endorsements could bring or how it could possibly affect 372 00:20:41,320 --> 00:20:43,800 society, affect especially the younger people, the under now 373 00:20:43,800 --> 00:20:45,680 we're just talking about the lower age. 374 00:20:45,680 --> 00:20:47,800 So that's kind of how I see that's a very difficult 375 00:20:47,800 --> 00:20:52,080 conversation to have. I think because of industry, 376 00:20:52,080 --> 00:20:56,360 economics and societies, what society deems as important. 377 00:20:56,760 --> 00:20:59,320 If you ask me personally, not running away from it. 378 00:20:59,600 --> 00:21:05,080 I don't necessarily mind the some of the things they're 379 00:21:05,080 --> 00:21:10,520 proposing if it actually works, if it helps, right alcohol, I 380 00:21:10,520 --> 00:21:13,840 mean, I just I just using having alcohol brands and other stuff. 381 00:21:14,000 --> 00:21:15,800 It's affecting the money fine, I do get it. 382 00:21:15,800 --> 00:21:19,200 But then if a majority of society is affected negatively, 383 00:21:20,920 --> 00:21:24,320 then, you know, an artist should be reflectors of what's in 384 00:21:24,320 --> 00:21:28,000 society or reflectors of some sort of reflectors of the 385 00:21:28,000 --> 00:21:30,480 society. So now if they're, if the 386 00:21:30,520 --> 00:21:33,840 endorsements they're getting could potentially put the same 387 00:21:33,840 --> 00:21:37,760 society in danger, then I'm like, OK, that's where it gets a 388 00:21:37,760 --> 00:21:41,640 little bit tricky. So that's on that. 389 00:21:43,240 --> 00:21:44,960 I don't know. I don't know if if you have the 390 00:21:44,960 --> 00:21:46,920 same stance and that's and that's. 391 00:21:46,960 --> 00:21:54,320 So for me, for me, for me is I think the government engages in 392 00:21:54,320 --> 00:22:00,120 a lot of the red herring fallacy when it comes to arguments. 393 00:22:00,440 --> 00:22:05,680 And what I mean by that is the country right now is going 394 00:22:05,680 --> 00:22:11,840 through so much turmoil economically, financially, and a 395 00:22:11,840 --> 00:22:14,760 lot of people have been killed during the protests. 396 00:22:14,760 --> 00:22:17,840 And it's just a really, really difficult time. 397 00:22:19,040 --> 00:22:23,680 Yes, alcohol use and drug use is a problem. 398 00:22:24,240 --> 00:22:27,440 I don't know why we're having this conversation now all of a 399 00:22:27,440 --> 00:22:30,400 sudden. I feel like it's like, it's 400 00:22:30,400 --> 00:22:34,720 like, it's like they're just trying multiple ways to kind of 401 00:22:34,720 --> 00:22:39,440 divert the conversation to other things, which is annoying 402 00:22:39,600 --> 00:22:41,480 because yes, I do agree with you. 403 00:22:41,480 --> 00:22:44,440 Like kids shouldn't be exposed to alcohol. 404 00:22:44,440 --> 00:22:46,080 But why are we having this conversation? 405 00:22:46,080 --> 00:22:49,200 Well, these are conversations that should have been been had 406 00:22:49,600 --> 00:22:53,840 ages ago, you know what I mean? So I don't like how the 407 00:22:53,840 --> 00:22:57,960 government likes to do some of these things because it is a 408 00:22:57,960 --> 00:23:00,920 valid conversation to have, but you guys are just doing it now 409 00:23:00,920 --> 00:23:02,800 as a tool. In my opinion. 410 00:23:02,880 --> 00:23:05,520 It just looks like it's a dive diversionary. 411 00:23:05,760 --> 00:23:08,480 Is that even a word? It's a It's a way to dive. 412 00:23:09,080 --> 00:23:10,280 Yeah, I know. We know it. 413 00:23:10,360 --> 00:23:14,560 I know it's. But you know what I mean, It 414 00:23:14,560 --> 00:23:17,720 just looks like that this is just like they try to. 415 00:23:17,720 --> 00:23:20,320 Divert attention. I mean, I do get that. 416 00:23:20,400 --> 00:23:23,840 In my opinion, you know what I. Mean I get it my stance on that 417 00:23:23,840 --> 00:23:26,360 is all right fine even if they're doing that but if good 418 00:23:26,360 --> 00:23:29,000 comes out of it divert all you want see because we're still 419 00:23:29,000 --> 00:23:31,200 going to get back to the main issue Kenyans are not going to 420 00:23:31,200 --> 00:23:34,120 look at this and say 00 and I kinda now all right cool so 421 00:23:34,120 --> 00:23:36,080 we're not going to go out to the streets and and you know and. 422 00:23:36,120 --> 00:23:41,760 But then also but but then also Bian's point of fake morality is 423 00:23:41,760 --> 00:23:44,680 also a thing. The government has a track 424 00:23:44,680 --> 00:23:49,720 record of leaning on morals as a kind of like bargaining chip or. 425 00:23:49,720 --> 00:23:52,800 A way to. Like the whole, I'm with him the 426 00:23:52,800 --> 00:23:56,960 whole way, they kind of like position themselves with 427 00:23:56,960 --> 00:24:00,160 religion and stuff like that to kind of like make them seem like 428 00:24:00,360 --> 00:24:04,000 bro and they'd be doing the most nasty. 429 00:24:04,000 --> 00:24:07,160 Like recently, right? Disgusting of things behind the 430 00:24:07,160 --> 00:24:08,480 scenes. Yeah, like recently with the 431 00:24:08,480 --> 00:24:12,440 whole church gate that. Building a church thing? 432 00:24:12,600 --> 00:24:16,200 Yeah, bro, bro, like, you know what I mean? 433 00:24:16,720 --> 00:24:21,360 So, so Sam, as much as as this conversation needs to be had and 434 00:24:21,360 --> 00:24:25,080 it's an important one, you also have to pay attention to where 435 00:24:25,080 --> 00:24:28,520 it's coming from. And for me, that just makes it 436 00:24:28,520 --> 00:24:32,520 like seem like a little bit of like bullshit for them to be 437 00:24:32,520 --> 00:24:36,880 doing it now. Then the other for me, the most 438 00:24:36,880 --> 00:24:40,200 important conversation to be had well, as as regards the 439 00:24:40,200 --> 00:24:44,320 entertainment industry, that is, is why are we in such a 440 00:24:45,000 --> 00:24:49,680 precarious position where like everything is hinging on this 441 00:24:49,680 --> 00:24:51,320 one thing. You know what I mean? 442 00:24:51,320 --> 00:24:53,320 We shouldn't be in that position. 443 00:24:53,560 --> 00:24:58,080 I think the risk should be like it should be spread. 444 00:24:58,200 --> 00:25:03,440 There should be way more ways artists are able to monetize or 445 00:25:03,440 --> 00:25:09,080 receive revenue via brand deals. So that like, because if bro, 446 00:25:09,080 --> 00:25:15,240 it's so dangerous, because if one of these things like caves 447 00:25:15,920 --> 00:25:20,760 or has an issue or like is no longer an option, then the whole 448 00:25:20,760 --> 00:25:23,360 system is like in turmoil, you know what I mean? 449 00:25:23,360 --> 00:25:27,440 So I think it's really problematic that the biggest 450 00:25:27,440 --> 00:25:31,560 spenders in our industry for artists are the alcoholic 451 00:25:31,560 --> 00:25:33,920 brands. I think that's I think that's on 452 00:25:33,920 --> 00:25:36,800 purpose. You think it's on purpose? 453 00:25:37,680 --> 00:25:38,920 How do you think it's on purpose? 454 00:25:39,880 --> 00:25:41,960 I think it's on purpose. Again, just going back to the I 455 00:25:41,960 --> 00:25:47,280 mean, it's a direct result of of the music people are making. 456 00:25:47,280 --> 00:25:49,840 And these days when people make music with the intention of, you 457 00:25:49,840 --> 00:25:56,280 know, just creating those the environment to have fun, you 458 00:25:56,280 --> 00:25:57,480 know, quote UN quote to have fun. 459 00:25:57,800 --> 00:26:03,400 And so of course, of course the alcohol industry is going to 460 00:26:03,400 --> 00:26:07,280 pump in money into that to be able to encourage that a lot 461 00:26:07,280 --> 00:26:11,400 more so that the musicians convince and endorse the 462 00:26:11,400 --> 00:26:13,880 musicians so that they can convince more people to come 463 00:26:13,880 --> 00:26:17,760 back to the alcohol and buy more. 464 00:26:17,760 --> 00:26:22,160 I think that's just a byproduct of their goals and what they're 465 00:26:22,160 --> 00:26:25,520 trying to achieve, Which again, could if if I mean, if it's 466 00:26:25,520 --> 00:26:26,840 adults, then they can do what they want. 467 00:26:26,840 --> 00:26:30,120 But then a lot of the people who listen to music are younger 468 00:26:30,120 --> 00:26:36,040 people, you know, and that definitely could have a negative 469 00:26:36,040 --> 00:26:41,720 impact. So yeah, it's, it's a tough, I, 470 00:26:41,880 --> 00:26:44,800 I'm always on the side of, hey, listen, I don't care how the 471 00:26:44,800 --> 00:26:46,520 conversation is having. If it's a conversation that 472 00:26:46,520 --> 00:26:49,000 needs to be had at some point, I'd rather have it now then push 473 00:26:49,000 --> 00:26:52,760 it up, push it till later. But of course that doesn't that 474 00:26:52,760 --> 00:26:55,000 that shouldn't take away from the things that actually need to 475 00:26:55,000 --> 00:26:58,200 be done. And yeah, I agree with Ben. 476 00:26:58,200 --> 00:27:04,520 It's a little bit like crazy that we have we have the 477 00:27:04,520 --> 00:27:08,400 government doing committing atrocities and then arms of the 478 00:27:08,400 --> 00:27:10,320 government are now coming out to say, oh, really care about the 479 00:27:10,320 --> 00:27:12,320 people and this is this is this. And we've not really had 480 00:27:12,320 --> 00:27:15,200 anything from them. I'm not one to lump them all 481 00:27:15,200 --> 00:27:20,800 into one specific boats, but you know, if the if the top is kind 482 00:27:20,800 --> 00:27:24,080 of crazy and and a little bit corrupt, then it's very easy for 483 00:27:24,080 --> 00:27:26,560 you to trickle down and and we just don't believe. 484 00:27:27,160 --> 00:27:28,960 We just don't believe you, you know. 485 00:27:29,600 --> 00:27:33,240 So yeah, I mean very seem to be in support of that. 486 00:27:34,480 --> 00:27:39,200 Of course, you know, very, very was had a Chrome sponsorship for 487 00:27:40,120 --> 00:27:43,000 all of his soul generation stint. 488 00:27:43,680 --> 00:27:46,800 So now it seems like he's turned around and is an encourage of 489 00:27:46,800 --> 00:27:49,280 that. I guess people will have what 490 00:27:49,280 --> 00:27:52,000 they want. People have what they want to 491 00:27:52,000 --> 00:27:55,240 say about that. So yeah, take that as you will. 492 00:27:56,880 --> 00:28:01,240 I don't know, I just just as as I guess for me from wrapping up 493 00:28:01,480 --> 00:28:03,640 from the psychological perspective, because I'm also in 494 00:28:03,640 --> 00:28:07,160 that field. I understand sort of their 495 00:28:07,160 --> 00:28:10,240 reasoning and the mindset that they're going about this with. 496 00:28:11,240 --> 00:28:15,960 It's just that hopefully it if if some if it's beneficial to 497 00:28:16,200 --> 00:28:20,880 the people that it gets enforced properly and doesn't hinder. 498 00:28:21,240 --> 00:28:26,040 I guess the laws doesn't come in against other aspects of the law 499 00:28:26,040 --> 00:28:31,640 which which give an adult what's it called, what's it called when 500 00:28:31,640 --> 00:28:35,960 you have and you can do whatever you want to do Freedom, sure. 501 00:28:36,000 --> 00:28:38,800 Yeah, yeah, freedom. Yeah, whatever it is, yeah, 502 00:28:38,800 --> 00:28:42,040 along that so yeah. Me personally, they're just 503 00:28:42,040 --> 00:28:44,240 gonna struggle. Like first of all, Kenya has a 504 00:28:44,240 --> 00:28:47,720 real problem with enforcing things in the 1st place. 505 00:28:47,960 --> 00:28:51,720 So this has been the status quo for such a long time. 506 00:28:51,840 --> 00:28:53,120 How are they going to enforce it? 507 00:28:53,480 --> 00:28:56,480 Like what they're going to like make sure like all the bars are 508 00:28:56,480 --> 00:28:59,120 like no bro. It's just not going to happen 509 00:28:59,120 --> 00:29:02,360 because I saw and then sorry, sorry before you continue, I saw 510 00:29:02,520 --> 00:29:06,600 part of the thing They wanted to ban alcohol near churches, 511 00:29:06,600 --> 00:29:10,440 schools and residential areas, require health warnings on 512 00:29:10,640 --> 00:29:12,920 alcohol containers and then of course established 513 00:29:13,440 --> 00:29:15,680 rehabilitation. But banning alcohol sales near 514 00:29:15,680 --> 00:29:18,480 school churches and that just whenever you ban alcohol, 515 00:29:18,800 --> 00:29:21,040 illicit alcohol shows up underground. 516 00:29:21,160 --> 00:29:22,480 And it doesn't really. Stop. 517 00:29:22,480 --> 00:29:23,880 That's, that's, that's what I was going to say. 518 00:29:23,880 --> 00:29:28,320 Like the, the, you know, you look at the, when they banned 519 00:29:28,320 --> 00:29:33,480 alcohol in America in the 30s, like that became like a criminal 520 00:29:33,480 --> 00:29:37,680 enterprise, which is just what's going to happen at like in our 521 00:29:37,680 --> 00:29:40,040 country. Not to say that's a reason not 522 00:29:40,040 --> 00:29:43,160 to like try and push for positive like change. 523 00:29:43,240 --> 00:29:45,920 Some of that. But I'm just saying that's 524 00:29:45,920 --> 00:29:48,680 what's going to happen, especially because it's been the 525 00:29:48,680 --> 00:29:57,080 status quo to have to have the drinking age be 18. 526 00:29:57,080 --> 00:29:59,840 That's what it's been for as long as I can remember. 527 00:29:59,960 --> 00:30:04,080 Even with that being the case, kids younger than 18 still be 528 00:30:04,080 --> 00:30:08,640 drinking alcohol either way, so it doesn't Even so me, I'm 529 00:30:08,720 --> 00:30:11,240 telling you. I I get it though, Listen. 530 00:30:11,360 --> 00:30:14,680 I'm I'm telling you this. The idea that because it happens 531 00:30:14,680 --> 00:30:19,680 that we should not set up laws or rules about it just because 532 00:30:19,680 --> 00:30:20,760 it happens. Like it's going to happen 533 00:30:20,760 --> 00:30:23,520 anyway, but we should do everything we can to make sure 534 00:30:23,520 --> 00:30:26,600 that it's been done. Like there's there's checks and 535 00:30:26,600 --> 00:30:29,120 balances to keep the society accountable. 536 00:30:29,920 --> 00:30:33,280 It is going to happen though. Yeah, but like I said, the main 537 00:30:33,280 --> 00:30:38,720 conversation that we need to try and have on this podcast is what 538 00:30:38,720 --> 00:30:43,160 this means for the entertainers. And you all are screwed. 539 00:30:43,960 --> 00:30:48,080 That's plain and simple. Like because like if, yeah, 540 00:30:48,440 --> 00:30:52,600 because, because if, if they if they actually do make do on 541 00:30:52,600 --> 00:30:55,600 this. I mean like this brands like 542 00:30:55,600 --> 00:31:02,240 Safaricom, Coca-Cola, I guess what is this going to spend 543 00:31:02,240 --> 00:31:05,160 money on an artist? I don't know. 544 00:31:05,440 --> 00:31:08,240 It's mostly they don't see a. Lot of that too, right? 545 00:31:08,520 --> 00:31:10,480 We don't see a lot of. Anymore. 546 00:31:10,480 --> 00:31:13,200 Endorsements in general, yeah. Yeah. 547 00:31:13,200 --> 00:31:16,040 Corporates and things. Bro Safaricom at this point 548 00:31:16,040 --> 00:31:20,000 would rather use AI for their things than than involve. 549 00:31:20,120 --> 00:31:22,200 You have been seeing people, I've been seeing the AI 550 00:31:22,200 --> 00:31:24,840 billboards, Safaricom's AI billboards and having on worked 551 00:31:24,840 --> 00:31:26,680 on some stuff for Safaricom, It just pains me. 552 00:31:26,680 --> 00:31:30,680 It's like, oh man, like they're really replacing whole artists 553 00:31:31,080 --> 00:31:35,880 and just given the pain. 399 three, I mean 30 dollars, $39.00 554 00:31:35,880 --> 00:31:37,920 and just image generating. It's crazy. 555 00:31:37,920 --> 00:31:41,160 Yeah, our, our, let me tell you, our economy is really being 556 00:31:41,160 --> 00:31:44,920 stifled by these people. I'm just, I'm just just have to 557 00:31:44,920 --> 00:31:48,240 be straight up man. It's really been stifled. 558 00:31:48,480 --> 00:31:51,280 And even that being the case though, like even even like 559 00:31:51,320 --> 00:31:55,800 actually, first of all, even if you're raising the age to 21, 560 00:31:55,800 --> 00:31:59,560 but I don't understand what's the correlation between OK, also 561 00:31:59,560 --> 00:32:04,840 now discouraging artists from getting brand deals, actually, 562 00:32:04,840 --> 00:32:07,320 what's the correlation there? There's no correlation, are you? 563 00:32:07,400 --> 00:32:10,600 Well, the OK, OK, the, let me try and explain the correlation 564 00:32:10,600 --> 00:32:14,080 between that is if artists, if you look at the demographic of, 565 00:32:14,280 --> 00:32:17,880 of the age of people who listen to artists, there's a lot of 566 00:32:17,880 --> 00:32:21,480 younger people in there, right. And so their main, their main 567 00:32:21,480 --> 00:32:23,720 argument there is parties are very influential. 568 00:32:23,720 --> 00:32:26,000 But that's the parent. So that's the parent is going to 569 00:32:26,000 --> 00:32:28,240 see. That onus goes to the parents. 570 00:32:28,640 --> 00:32:32,480 You know that argument that Kina Nicki Minaj have, like, oh, or 571 00:32:32,480 --> 00:32:35,720 Cardi B? They're like, oh, like, yo, you 572 00:32:35,720 --> 00:32:39,120 guys can't be making this music because the kids are going to 573 00:32:39,120 --> 00:32:43,760 see that you as parents, you'll need to like really, really 574 00:32:43,760 --> 00:32:45,560 watch what your kids are consuming. 575 00:32:45,800 --> 00:32:48,960 But no, no, no. But I know, I don't think. 576 00:32:49,080 --> 00:32:53,400 I don't think parents have more say and this might be a crazy 577 00:32:53,400 --> 00:32:55,840 thing say, but I do not think currently parents will have more 578 00:32:55,840 --> 00:33:00,400 say than artists and Youtubers and the people who who the 579 00:33:00,400 --> 00:33:02,800 children are invested in daily. What? 580 00:33:03,200 --> 00:33:05,080 But what? That's why it's like, alright, 581 00:33:05,080 --> 00:33:07,600 let's take care of this one's first, or let's take care of 582 00:33:07,600 --> 00:33:09,400 this one's as probably figure out something. 583 00:33:09,720 --> 00:33:12,880 I disagree because it's it's definitely a disagree, 584 00:33:12,880 --> 00:33:15,600 definitely a sphere of it. I'm sorry, I disagree because 585 00:33:15,600 --> 00:33:18,720 now you're just going to end up like censoring everyone, bro. 586 00:33:18,720 --> 00:33:22,120 People are going to create the art that they create, right? 587 00:33:22,360 --> 00:33:25,440 Like you're not going to stop artists from making music that's 588 00:33:25,440 --> 00:33:27,880 about the club or about going to the strip clubs. 589 00:33:28,040 --> 00:33:31,200 You'll make that music as parents, you'll need to like 590 00:33:31,200 --> 00:33:34,240 police your children so that they're not consuming this 591 00:33:34,240 --> 00:33:38,240 stuff, right? Obviously there is a whole part 592 00:33:38,280 --> 00:33:42,640 of, of parenthood that's not police because you've got your, 593 00:33:42,680 --> 00:33:45,080 your kids are going to be in school, they're going to be 594 00:33:45,080 --> 00:33:47,720 interacting with like other kids and stuff like that. 595 00:33:47,960 --> 00:33:50,360 But like, bro, what society are we going to live in? 596 00:33:50,800 --> 00:33:54,880 If if now we have to say OK, like all the artists can't even 597 00:33:54,880 --> 00:33:57,840 do brand deals because all the kids are going to be super 598 00:33:57,840 --> 00:34:00,480 impressionable. But this this their, their, 599 00:34:00,480 --> 00:34:06,240 their ads are targeted to people who are above age who are able 600 00:34:06,240 --> 00:34:08,320 to indulge in this thing. That's the target. 601 00:34:08,360 --> 00:34:11,600 That's the intended audience. I don't understand why now we 602 00:34:11,600 --> 00:34:17,560 have to come in encroach on on this just because we've decided 603 00:34:18,040 --> 00:34:20,400 y'all can't get this bag anymore. 604 00:34:20,960 --> 00:34:23,800 Do you see what I'm saying? Like where does it stop? 605 00:34:24,040 --> 00:34:25,800 The problem is where does it stop? 606 00:34:26,000 --> 00:34:28,800 No, no, Sam, the problem is where does it stop? 607 00:34:28,960 --> 00:34:32,360 Because if, if, if, if that becomes if, if that becomes a 608 00:34:32,360 --> 00:34:36,400 thing, then where do we stop? Because there's so many, I can't 609 00:34:36,400 --> 00:34:39,159 give examples off the top of my head, but there's so many things 610 00:34:39,159 --> 00:34:44,280 that are harmful that like that, like get advertised. 611 00:34:46,199 --> 00:34:47,960 OK. Oh yeah, I'd have to give an. 612 00:34:47,960 --> 00:34:51,040 I'd have to think of an example. But like at the end of the day, 613 00:34:51,040 --> 00:34:55,800 then it'll just be like you'll, you'll just should all just not 614 00:34:56,560 --> 00:34:58,840 endorse anything. Stay at home, keep your windows 615 00:34:58,840 --> 00:34:59,640 closed. Yeah. 616 00:34:59,640 --> 00:35:04,080 Just stay at home, keep your windows closed and try and be 617 00:35:04,080 --> 00:35:06,600 good people. I guess then I don't know. 618 00:35:07,640 --> 00:35:10,720 No, but it's true though. It's where does it end? 619 00:35:10,800 --> 00:35:13,240 I mean, there's definitely, there's definitely, there's 620 00:35:13,240 --> 00:35:16,280 definitely. If it's not if, if the the, if 621 00:35:16,280 --> 00:35:20,000 the plan is not well thought of, it definitely can bleed into 622 00:35:20,520 --> 00:35:24,200 censorship, which of course is a really terrible thing for art. 623 00:35:24,640 --> 00:35:28,640 And so, yeah, that that that needs a lot of wisdom and and 624 00:35:28,640 --> 00:35:31,480 proper planning and needs people who actually care rather than 625 00:35:31,480 --> 00:35:34,720 people who are just trying to achieve some arbitrary goal that 626 00:35:34,720 --> 00:35:38,000 has been set for them. So may I think they're just 627 00:35:38,000 --> 00:35:41,720 stifling an economy just because they can? 628 00:35:42,440 --> 00:35:45,240 Like I said, raising the edge, fine. 629 00:35:45,240 --> 00:35:47,720 If you all want to raise the edge, then fine, go ahead. 630 00:35:47,720 --> 00:35:52,520 I don't see why that should mean that digital influencers can't 631 00:35:52,520 --> 00:35:58,600 get a bag for endorsing brands which are targeted which whose 632 00:35:58,600 --> 00:36:02,440 intended audience is supposed to be 21 plus. 633 00:36:02,440 --> 00:36:05,760 If that's what we're saying, I don't see why now those that 634 00:36:05,760 --> 00:36:09,760 needs to be like stifled unless you're going for an influencer 635 00:36:09,760 --> 00:36:12,200 who's 15 years old already, who's young. 636 00:36:12,280 --> 00:36:15,120 You can't go for like if you're if you're trying to have a young 637 00:36:15,120 --> 00:36:18,880 influencer do these things, that's problematic, of course. 638 00:36:19,120 --> 00:36:24,920 But bro, if if it's if it's BN BN, BN is in his 30s BN is is 639 00:36:24,920 --> 00:36:28,960 deep in his 30s is almost 40 now you want to say BN doesn't do 640 00:36:28,960 --> 00:36:32,280 like like brand deals? Bro, the people who should be 641 00:36:32,280 --> 00:36:35,000 paying attention to BN should be older anyway. 642 00:36:35,000 --> 00:36:37,720 Fine. Like if in that context, that is 643 00:36:37,760 --> 00:36:40,920 if if he's if he's advertising. If he's going to pay attention 644 00:36:40,920 --> 00:36:44,240 to him. Yeah, but then but we're not me 645 00:36:44,240 --> 00:36:47,880 personally, Well, I'm not doing it Like I'm not, I'm not, I'm 646 00:36:47,880 --> 00:36:52,360 not, I'm not following that. Like I just feel like it's just 647 00:36:52,360 --> 00:36:55,640 going to end up like sense like the censorship. 648 00:36:56,160 --> 00:36:58,800 I need to use my words, the censorship. 649 00:36:59,520 --> 00:37:01,600 You're a bit heated. Yeah, it's OK. 650 00:37:01,960 --> 00:37:04,280 It was disappear when you get a little bit heated just. 651 00:37:04,280 --> 00:37:06,680 Calm down. I just feel like the censorship 652 00:37:06,680 --> 00:37:10,960 is just going to be too much. And then it's just, yeah, 653 00:37:11,240 --> 00:37:15,640 people's freedom of expression is going to start being really, 654 00:37:15,640 --> 00:37:19,040 really limited in the country, and there's just going to be no 655 00:37:19,040 --> 00:37:21,400 way to do anything, you know what I mean? 656 00:37:21,400 --> 00:37:27,280 Like certain things, like, lead to bigger, I don't know, like, I 657 00:37:27,280 --> 00:37:29,800 feel like you give them an inch, they're going to take a mile 658 00:37:30,120 --> 00:37:32,640 sort of vibe. If that's the same, I don't 659 00:37:32,640 --> 00:37:35,160 know. The government is really good at 660 00:37:35,160 --> 00:37:41,520 taking miles as well, so. Anyway, talking about BN, he 661 00:37:41,520 --> 00:37:45,000 released a song called All My Enemies Are Suffering, which by 662 00:37:45,000 --> 00:37:49,840 the way, is very, very, very appropriate because somebody 663 00:37:49,840 --> 00:37:54,040 else in the industry released a song about enemies suffering. 664 00:37:54,920 --> 00:37:59,640 Some No, no, this is news. But actually, I always said, I 665 00:37:59,640 --> 00:38:03,360 always said that I will not talk about this whole situation 666 00:38:04,120 --> 00:38:07,520 unless it bleeds into the music because. 667 00:38:07,520 --> 00:38:09,080 This music comes out of it, right? 668 00:38:09,080 --> 00:38:12,080 Yeah, this is a This is a music podcast where we talk about the 669 00:38:12,080 --> 00:38:14,120 music stuff. We don't talk about just gossip 670 00:38:14,120 --> 00:38:16,360 and like general beefs that are. Happening. 671 00:38:16,360 --> 00:38:17,440 No. Not us. 672 00:38:17,440 --> 00:38:18,960 No, no. Never, never. 673 00:38:18,960 --> 00:38:19,840 No. Wow, God. 674 00:38:20,240 --> 00:38:20,720 No. Yeah. 675 00:38:20,720 --> 00:38:21,800 How? How dare we? 676 00:38:21,960 --> 00:38:24,120 Hey. But hey, listen, I'm gonna be on 677 00:38:24,120 --> 00:38:27,840 the social medias, paying attention, pay music. 678 00:38:28,640 --> 00:38:32,640 Oh, oh, trust me. Oh, I'm gonna be locked in when 679 00:38:32,680 --> 00:38:35,160 it comes to these things. I have locked in. 680 00:38:35,480 --> 00:38:38,920 Locked in with a padlock and the key has been thrown away in it. 681 00:38:40,040 --> 00:38:44,600 So I think this is interesting and and actually the 682 00:38:44,600 --> 00:38:49,680 conversation I want to have at the end is is music industry 683 00:38:49,680 --> 00:38:52,880 beef really, really important to move the culture? 684 00:38:53,160 --> 00:38:55,560 Maybe we've had this conversation, but maybe not in 685 00:38:55,560 --> 00:38:59,760 the context of R&B beef. Because listen, my Moldo came 686 00:38:59,760 --> 00:39:04,960 and said that y'all are playing with her name and she's tired 687 00:39:05,160 --> 00:39:07,680 and listen, she. Sighed on the record. 688 00:39:07,680 --> 00:39:10,160 She gave you alarms too. Like really loudly too. 689 00:39:10,160 --> 00:39:12,000 The engineer. The engineer cut that part and 690 00:39:12,000 --> 00:39:14,560 turned it loud. No, no, no, Sam. 691 00:39:14,560 --> 00:39:17,200 I can imagine them saying no. I can imagine them saying no, 692 00:39:17,200 --> 00:39:18,240 no, no. You have to do it again. 693 00:39:18,240 --> 00:39:19,520 No. No, actually, could you just 694 00:39:19,520 --> 00:39:21,360 redo it one more time so that I can? 695 00:39:21,360 --> 00:39:22,440 No. No, no, no, no. 696 00:39:22,440 --> 00:39:25,080 You can't do that. That that that that his was out 697 00:39:25,080 --> 00:39:27,960 of pure heat. That would that came from the 698 00:39:27,960 --> 00:39:29,800 belly. That one is loud in my 699 00:39:29,800 --> 00:39:33,200 earphones. So anyway, R&B song Stress, my 700 00:39:33,200 --> 00:39:37,800 mother released the song Look the Other Way, which, you know, 701 00:39:37,800 --> 00:39:39,160 produced by Cap. By the way. 702 00:39:39,160 --> 00:39:46,960 Shout out for the production. And hey bro, she is really 703 00:39:46,960 --> 00:39:50,560 shooting at people. I I would say because I, I had 704 00:39:50,560 --> 00:39:53,840 some time to go through the lyrics and I was like. 705 00:39:54,560 --> 00:39:56,200 Of course you did. Yeah, Yeah. 706 00:39:56,600 --> 00:40:00,840 Who could be getting these like who's getting these these shots 707 00:40:00,880 --> 00:40:04,560 right now because I just like wait this seem very like 708 00:40:04,560 --> 00:40:09,600 specific because bro she literally said some of y'all are 709 00:40:09,600 --> 00:40:12,920 sub tweeting because your shit is subpar which I don't know 710 00:40:12,920 --> 00:40:16,080 maybe she's talking to other artists hey who knows. 711 00:40:16,440 --> 00:40:21,120 Who knows, man? I bet you know, I think you 712 00:40:21,120 --> 00:40:22,360 know, I think you're very well aware. 713 00:40:22,360 --> 00:40:25,080 I think you have chats in your room exactly what you were 714 00:40:25,080 --> 00:40:27,760 saying to who at what at what point in the song with time 715 00:40:27,760 --> 00:40:29,440 stamps. I think that's what you're 716 00:40:29,440 --> 00:40:35,240 doing. There, listen, I was just like, 717 00:40:35,240 --> 00:40:37,480 shocked. My jaw was on the ground. 718 00:40:37,480 --> 00:40:41,120 I was just like, yo, I, I, I, you know, like I was. 719 00:40:41,160 --> 00:40:46,320 I was taken aback. I was aghast, actually, but the 720 00:40:46,400 --> 00:40:49,360 the the like I said, Sam, do you? 721 00:40:49,360 --> 00:40:55,120 Think why is this a thing? Why is this a thing man like? 722 00:40:56,000 --> 00:40:58,600 There's a lot of speculation. There's a lot of speculation. 723 00:40:58,600 --> 00:41:03,440 I mean, a few a few months ago, you know, some things were said. 724 00:41:03,440 --> 00:41:08,840 Let's just say that some things were said on Twitter and I'm not 725 00:41:08,840 --> 00:41:13,320 going to lie, some, hey, a lot of people outside looking in 726 00:41:13,320 --> 00:41:18,200 will look at the R&B scene and think it's all one happy family. 727 00:41:18,320 --> 00:41:21,120 You know, we look at the alternative scene in Nairobi and 728 00:41:21,120 --> 00:41:24,080 think, oh, they must be really close knit over there. 729 00:41:24,640 --> 00:41:27,640 But no, some, let me tell you, there's a huge divide. 730 00:41:27,640 --> 00:41:30,120 Hey, there's a very, very big divide. 731 00:41:30,160 --> 00:41:31,200 There's a huge divide. It doesn't. 732 00:41:31,600 --> 00:41:33,840 You know, you know that. You know that image of like The 733 00:41:33,840 --> 00:41:37,000 Avengers. You know that image of The 734 00:41:37,000 --> 00:41:40,480 Avengers when it was like Captain America versus Iron Man? 735 00:41:40,960 --> 00:41:43,920 Yeah, yeah, yeah. It's exactly that, with people 736 00:41:43,920 --> 00:41:51,440 on the opposite sides. No, because I just said, I just 737 00:41:51,440 --> 00:41:53,760 said you said Captain America versus I'm looking at that image 738 00:41:53,760 --> 00:41:56,840 and I'm just trying to now like slot artists, like wait, like 739 00:41:56,840 --> 00:41:58,840 who's the captain? Who's my model? 740 00:41:59,400 --> 00:42:03,480 No, I, I think this side, this side. 741 00:42:05,880 --> 00:42:08,760 No, no. No, my model is definitely 742 00:42:08,760 --> 00:42:12,080 Captain America on that side. And then? 743 00:42:12,760 --> 00:42:14,920 Those are affirming, affirms views only. 744 00:42:15,560 --> 00:42:17,680 No, but then I'm not taking any sides. 745 00:42:17,760 --> 00:42:21,480 I'm I'm me. I'm genuinely here for the 746 00:42:21,480 --> 00:42:24,120 information that comes or for not for the information, but 747 00:42:24,120 --> 00:42:26,200 like for the music that comes out of it. 748 00:42:26,320 --> 00:42:30,040 So Sam, do you think like the artists who are implicated in 749 00:42:30,040 --> 00:42:32,920 this beef? Because I do think like she's 750 00:42:32,920 --> 00:42:37,080 really shooting at some other artists who they might not be 751 00:42:37,240 --> 00:42:39,440 too happy about. Do you think there should be 752 00:42:39,440 --> 00:42:42,320 responses? Do you think R&B beef goes as 753 00:42:42,320 --> 00:42:46,200 far as like hip hop beef? Do you think it it'll it'll 754 00:42:46,200 --> 00:42:48,960 shine more of a light on the scene? 755 00:42:49,240 --> 00:42:51,600 I don't even think we're going to get a response. 756 00:42:51,960 --> 00:42:53,040 I don't think you don't think so. 757 00:42:53,280 --> 00:42:55,920 Coming, I don't think a response is coming. 758 00:42:56,200 --> 00:43:00,720 Listen, I'm I'm always I don't know, man, you just like you 759 00:43:00,720 --> 00:43:07,760 said, R&B has this, has this has it has the vibe of man, it's 760 00:43:07,760 --> 00:43:10,800 just like all chill and we're just all talking about love and 761 00:43:10,840 --> 00:43:13,720 and who did what to us. And we just said we go to the 762 00:43:13,720 --> 00:43:17,320 club and cry about it later and just that's what it feels like 763 00:43:17,520 --> 00:43:19,920 it. I mean, guys, beefing just seems 764 00:43:19,920 --> 00:43:24,840 like now I'm beef is interest is weird to me because I think in 765 00:43:24,840 --> 00:43:27,280 terms of hip hop, I've always kept saying that friendly beef, 766 00:43:27,280 --> 00:43:30,800 all right, never beef going anywhere past the studio, right, 767 00:43:30,800 --> 00:43:34,680 Just friendly beef and friendly competition and just, you know, 768 00:43:34,680 --> 00:43:36,000 going at each other and trying to you. 769 00:43:36,040 --> 00:43:38,760 Know see friendly other ones there ain't no friends in this 770 00:43:38,760 --> 00:43:42,960 situation man people hate each other out here some they hate is 771 00:43:42,960 --> 00:43:45,120 real it's. Standard I was, I was getting 772 00:43:45,120 --> 00:43:45,840 there. I was getting there. 773 00:43:45,840 --> 00:43:48,040 Friendly beef is great. When it turns into that other 774 00:43:48,040 --> 00:43:50,240 stuff, I don't like it. I it's it's uncomfortable. 775 00:43:50,240 --> 00:43:52,600 It's it, it just brings up dark spirits. 776 00:43:53,320 --> 00:43:55,720 But the friendly beef is good for the industry because then 777 00:43:55,720 --> 00:43:59,360 it's competition. Yeah, it brings up dark spirits, 778 00:43:59,360 --> 00:44:03,520 man. It does bring up the but when 779 00:44:03,600 --> 00:44:06,360 it's just like, so this is interesting because again, I've, 780 00:44:06,440 --> 00:44:08,200 I do feel like maybe this is just going to stay in the 781 00:44:08,200 --> 00:44:09,720 studio. Like if there's a response, the 782 00:44:09,720 --> 00:44:11,920 studio responds back and forth or we don't like your crew, you 783 00:44:11,920 --> 00:44:14,880 don't like our crew, you know, just it's, it's the norm. 784 00:44:14,880 --> 00:44:16,720 So that's fine. Let's get some music out of it. 785 00:44:17,440 --> 00:44:20,000 As long as it just doesn't cross that line and then like there's 786 00:44:20,000 --> 00:44:22,800 physical disrespect and all that, that's when it gets messy. 787 00:44:23,520 --> 00:44:25,440 But beef tends to be just because it's something more to 788 00:44:25,440 --> 00:44:28,520 talk about other than just music releases and artists, so. 789 00:44:28,520 --> 00:44:30,760 Yeah, exactly. And it gives a storyline, it 790 00:44:30,760 --> 00:44:33,760 gives a narrative. There's more to it than just the 791 00:44:33,760 --> 00:44:36,880 music. I think for me the main thing 792 00:44:36,920 --> 00:44:41,840 though, the main conversation to be had is I think there's an 793 00:44:41,840 --> 00:44:45,400 issue within our scene. So obviously the way this whole 794 00:44:45,400 --> 00:44:48,560 beef started and I wouldn't, I wouldn't go into like the 795 00:44:48,560 --> 00:44:52,560 speculation that's that's on them and the people who had 796 00:44:52,560 --> 00:44:55,080 issues with each other. But that's a good part, though 797 00:44:56,000 --> 00:44:58,320 speculation is the good. Oh, that's the great. 798 00:44:58,320 --> 00:45:01,360 That's the greatest part. That's the part that I have, you 799 00:45:01,360 --> 00:45:02,920 know, those pictures of, you know. 800 00:45:03,080 --> 00:45:07,400 You know, like you look at you. Oh, yeah, I'm messy, Sam. 801 00:45:07,400 --> 00:45:09,680 You know, you know, those like, you know, those like movies 802 00:45:09,680 --> 00:45:14,200 where like the detective, it has like those red lines on the wall 803 00:45:14,200 --> 00:45:16,360 and then these pictures and then they're linked. 804 00:45:16,520 --> 00:45:18,840 This person is linked to this person and with the. 805 00:45:19,440 --> 00:45:21,280 Agent, Agent, my homes. Agent my homes. 806 00:45:21,320 --> 00:45:22,440 Prison break. Yeah, yeah. 807 00:45:22,480 --> 00:45:24,160 Exactly. That's me, man. 808 00:45:24,800 --> 00:45:29,080 But I do think there is for me, there's something that kind of 809 00:45:29,080 --> 00:45:34,880 came out of this beef. And I think there's a, there's a 810 00:45:34,880 --> 00:45:40,320 divide in especially in Nairobi, and it's due to class. 811 00:45:40,680 --> 00:45:46,360 I do think that some people have resentment to others because 812 00:45:46,760 --> 00:45:50,200 there's, there's, there's, there's a sentiment, I'm just 813 00:45:50,200 --> 00:45:53,240 going to say there's a sentiment that people separate themselves 814 00:45:53,600 --> 00:45:59,200 along class lines. And some people, and by the way, 815 00:45:59,200 --> 00:46:03,240 I am not naming any names, but some people look down on others 816 00:46:03,240 --> 00:46:07,080 because they might view themselves as a different class 817 00:46:07,080 --> 00:46:09,800 than other people. And other people definitely 818 00:46:09,800 --> 00:46:13,120 feel, I mean, you don't ever want to be looked down upon. 819 00:46:13,120 --> 00:46:17,080 You don't ever want to feel like you don't belong just because 820 00:46:17,080 --> 00:46:21,480 you you're not born in a, you know what I mean? 821 00:46:21,480 --> 00:46:22,560 Like a upper class. Yeah. 822 00:46:22,560 --> 00:46:24,080 Not of some economic status, yeah. 823 00:46:24,680 --> 00:46:27,560 And, and I think that's problematic for me personally. 824 00:46:27,840 --> 00:46:31,440 I think as Kenyans, we are all going through the struggle 825 00:46:31,440 --> 00:46:32,640 together. You know what I mean? 826 00:46:32,640 --> 00:46:37,200 Like nobody's really upper class or bro, we are all freaking 827 00:46:37,200 --> 00:46:41,320 struggling under the regime or tyranny of a, of a president who 828 00:46:41,320 --> 00:46:43,760 clearly does not care about his people. 829 00:46:43,960 --> 00:46:48,640 I think it's silly for us to start like trying to separate 830 00:46:48,640 --> 00:46:50,880 ourselves along this kind of lines. 831 00:46:51,040 --> 00:46:53,840 And for me, that's one real thing that really like I 832 00:46:53,840 --> 00:46:57,160 observed during this beef that made me feel a little bit bad. 833 00:46:57,160 --> 00:47:01,200 I was just like, I, I, I, I would hate to think that would 834 00:47:01,200 --> 00:47:03,640 be something that's going on in the scene. 835 00:47:03,920 --> 00:47:09,400 So it's definitely something to be called, called, called to. 836 00:47:09,480 --> 00:47:12,040 To call out to call out. Yeah, to call out. 837 00:47:12,040 --> 00:47:16,000 Yeah, exactly. But hey, listen, if you all want 838 00:47:16,000 --> 00:47:21,480 to keep going with this beef, I, I I sincerely implore you all to 839 00:47:22,040 --> 00:47:25,080 hop in the studio. Hop in the studio released like 840 00:47:25,200 --> 00:47:29,000 responses, man. No, listen, no, but Sam, what? 841 00:47:29,000 --> 00:47:32,720 What are we going to do here? Like bro, beef really pushes the 842 00:47:32,720 --> 00:47:35,880 needle. So if you feel like those lines. 843 00:47:35,880 --> 00:47:38,680 You love a good beef. You love a good beef. 844 00:47:39,000 --> 00:47:42,640 Listen, this is a PSA. If you feel sorry, Sam, this is 845 00:47:42,640 --> 00:47:45,200 a PSA and this is the last thing I'm going to say about this. 846 00:47:45,360 --> 00:47:48,520 This is a PC. If you listen to my Amolo song, 847 00:47:48,520 --> 00:47:51,720 look the other way and watch the video, which by the way, bro, 848 00:47:52,480 --> 00:47:54,040 she's a runner. She's a track star. 849 00:47:54,040 --> 00:47:55,960 Did you see how she ran at the end of that video? 850 00:47:55,960 --> 00:47:58,320 I was like, bro, she has some jets on her. 851 00:47:58,320 --> 00:48:04,840 Anyway, listen. Yo-yo, let's get out of here. 852 00:48:06,280 --> 00:48:09,720 She has some jets on her. What does that even mean? 853 00:48:10,280 --> 00:48:12,760 All right, man, all right. No, I'm joking. 854 00:48:12,760 --> 00:48:16,240 Although the point, the point I'm trying to say is if you 855 00:48:16,240 --> 00:48:19,320 listen to that song and you felt like any of it applies to you, 856 00:48:19,320 --> 00:48:21,800 please feel free to hop into the studio. 857 00:48:21,880 --> 00:48:25,360 To send shots, just hop into the studio and send shots if and if 858 00:48:25,360 --> 00:48:27,560 it vaguely fits. Hey, if it's your friend. 859 00:48:27,560 --> 00:48:29,080 If the shot was. Looked like it would. 860 00:48:29,120 --> 00:48:31,760 Be for your friend hoping the student send some shots back. 861 00:48:32,200 --> 00:48:35,800 And and listen, feel free to be as subliminal as you want 862 00:48:35,800 --> 00:48:38,600 because I will take my time to decipher it. 863 00:48:40,920 --> 00:48:42,640 You need help. You didn't find something to do. 864 00:48:45,880 --> 00:48:51,080 Anyway, Speaking of new music, shout out to both Bien and my 865 00:48:51,080 --> 00:48:53,280 mother for just like setting the tone. 866 00:48:53,520 --> 00:48:58,920 They said what they did was set the tone for this week, but 867 00:48:59,000 --> 00:49:04,440 other than that, I would say I want to give a big shout out to 868 00:49:04,440 --> 00:49:08,400 my guy Caliber Witty. Let me clap for him. 869 00:49:12,560 --> 00:49:16,800 Caleb Awaiti really came through this week. 870 00:49:17,080 --> 00:49:19,680 I'm going to say it. I think this is my favorite 871 00:49:19,680 --> 00:49:22,560 release of his. I think this is mine and Sam's 872 00:49:22,720 --> 00:49:28,960 favorite release of his because the song going is one of the 873 00:49:28,960 --> 00:49:30,440 best songs I've heard him release. 874 00:49:30,440 --> 00:49:33,120 Generally, the mix sounds really good. 875 00:49:33,760 --> 00:49:36,400 I mean, the content is not too dissimilar to what he always 876 00:49:36,400 --> 00:49:39,400 sings about, but I'm rocking with you. 877 00:49:39,400 --> 00:49:41,480 Which is my critic with Caliber, which is music. 878 00:49:42,440 --> 00:49:45,760 It's really the same thing. But this, this sounded a lot 879 00:49:45,760 --> 00:49:48,440 better than a lot of his other stuff. 880 00:49:50,280 --> 00:49:52,800 So yeah, shout out to him. So shout out to Caliber. 881 00:49:52,800 --> 00:49:56,400 Which he very own. Oh, wait, wait, wait, wait. 882 00:49:56,560 --> 00:50:00,520 A shame on me, man. No, yeah, yeah, or yes. 883 00:50:00,520 --> 00:50:05,080 The first song I should be shouting out is by a gentleman 884 00:50:06,200 --> 00:50:10,760 called Loosely AKA Very Loosely. What are we doing? 885 00:50:11,360 --> 00:50:20,120 AKA Iris leads to the party AKA Sam, Jedediah, Elia, Panda, Ari 886 00:50:20,240 --> 00:50:23,200 with the song Ethereal. Sam, do you want to tell the 887 00:50:23,200 --> 00:50:26,040 people about the song Ethereal? It's one of I mean it. 888 00:50:26,040 --> 00:50:28,680 Could it's not a major thing. It's it doesn't fit. 889 00:50:28,720 --> 00:50:30,080 It doesn't fit with the rest of the vibe. 890 00:50:30,080 --> 00:50:32,880 So, so loosely. I mean, I've been talking about 891 00:50:32,880 --> 00:50:34,720 loosely for how long? How long have we had this 892 00:50:34,720 --> 00:50:38,880 podcast? So yeah, I mean, it's, it's 893 00:50:38,880 --> 00:50:40,960 just, it's lo fi music. It's ambient music. 894 00:50:40,960 --> 00:50:43,080 It's atmospheric. Music. 895 00:50:43,080 --> 00:50:46,000 It's downtempo, Yeah, it's chill. 896 00:50:46,480 --> 00:50:49,480 It's just so loosely is sort of like a collective, but not it's 897 00:50:49,480 --> 00:50:51,800 like a personal collective. So it's just basically me and a 898 00:50:51,800 --> 00:50:56,120 bunch of my friends who make music and just like putting out 899 00:50:56,120 --> 00:51:00,080 stuff, creating ideas, you know, just different, different ideas 900 00:51:00,080 --> 00:51:05,440 to yeah, just trying to trying to do something. 901 00:51:06,760 --> 00:51:09,680 It's it's for me, it's like a different outlet of music. 902 00:51:09,680 --> 00:51:12,400 So lofi is like fun to create. It's very chill. 903 00:51:12,400 --> 00:51:14,520 There's not much pressure in terms of you have to do this, 904 00:51:14,520 --> 00:51:16,040 you have to do this. It's very like it's free. 905 00:51:16,040 --> 00:51:18,520 It's free and flows. And so some of the songs that 906 00:51:18,520 --> 00:51:23,720 are coming out are just really my brain doing whatever and 907 00:51:23,720 --> 00:51:26,680 hoping it sounds nice. So yeah, man, we dropped the 908 00:51:26,680 --> 00:51:29,440 first we dropped saying we dropped as just me. 909 00:51:29,920 --> 00:51:31,600 I dropped the first under loosely. 910 00:51:32,000 --> 00:51:34,560 It's called ethereal. Yeah, it's it's just it's very 911 00:51:34,560 --> 00:51:35,880 chill. Very so just go streaming. 912 00:51:35,880 --> 00:51:40,840 It's loosely double L double OS spell loosely L double OSELY 913 00:51:42,120 --> 00:51:44,400 everywhere on Spotify and then on Instagram is very loosely. 914 00:51:44,760 --> 00:51:47,960 Yeah, I just, I'll just keep listening music, honestly. 915 00:51:48,040 --> 00:51:52,080 No for real man and and y'all feel free to like you know if 916 00:51:52,080 --> 00:51:54,840 you're trying to go to sleep just send that shit on a loop. 917 00:51:55,520 --> 00:51:57,600 Oh, yeah, yeah, yeah, yeah. It's for Monday mornings, man. 918 00:51:57,600 --> 00:52:00,080 It's for mornings, early mornings when you're just tired, 919 00:52:00,080 --> 00:52:02,240 bro, when you're just tired of everything going on. 920 00:52:02,240 --> 00:52:06,400 Just throw it on and close your eyes and dream, dream for a bit. 921 00:52:06,400 --> 00:52:08,000 Let it take you to a different world. 922 00:52:08,000 --> 00:52:10,160 That is why it why it was created. 923 00:52:10,480 --> 00:52:16,840 Let it take you, transport you into a new place of grace. 924 00:52:17,280 --> 00:52:23,880 Yes, Sir, A new place of grace. Yeah, yeah. 925 00:52:24,640 --> 00:52:27,200 And no, no, but shout out. Shout out to you, man. 926 00:52:27,680 --> 00:52:29,600 Congratulations on the release. For real. 927 00:52:30,880 --> 00:52:32,680 Let's see. So who else released? 928 00:52:32,720 --> 00:52:34,640 OK, we talked about him recently. 929 00:52:34,640 --> 00:52:36,440 We were like, where is the music? 930 00:52:36,440 --> 00:52:39,200 Like what? And then, obviously, true to 931 00:52:39,200 --> 00:52:43,240 form, the podcaster's curse. Well, I wanna get a. 932 00:52:43,240 --> 00:52:45,080 Blessing. It's actually a podcaster's 933 00:52:45,080 --> 00:52:46,280 blessing because we're getting it's a. 934 00:52:46,320 --> 00:52:50,320 Blessing exactly like because we were like, where is Boutros? 935 00:52:50,320 --> 00:52:53,240 Where is Boutros? And then he was like, you all 936 00:52:53,240 --> 00:52:55,480 want to know where I am? I'm right here, man. 937 00:52:56,440 --> 00:52:59,160 And he dropped a lot of left. Yeah, left. 938 00:52:59,160 --> 00:53:00,080 Right, left, right. Sorry. 939 00:53:00,400 --> 00:53:05,760 Left right man and he also dropped a video and I was just 940 00:53:05,760 --> 00:53:08,160 like bro, I love this new direction. 941 00:53:08,440 --> 00:53:14,320 Like I didn't expect him to go in this direction and I like it. 942 00:53:14,600 --> 00:53:16,680 I'm a fan. So shout out to Boutros. 943 00:53:18,440 --> 00:53:21,760 I can't wait to hear what the rest of the EP is going to. 944 00:53:22,160 --> 00:53:26,040 He also had the listening party. I think the EP is going to be 945 00:53:26,040 --> 00:53:29,440 called Vaite. So hey listen, let's see what 946 00:53:29,440 --> 00:53:33,120 it's going to be. And then I'm going to say I also 947 00:53:33,120 --> 00:53:37,400 listened to Boogie. Genji released a song called 948 00:53:37,400 --> 00:53:40,440 Zemedli Puka so shout out to them. 949 00:53:42,080 --> 00:53:46,400 Toxic Lyricali released the video to backbencher finally. 950 00:53:46,400 --> 00:53:48,160 That's a song that came out like a month ago. 951 00:53:48,560 --> 00:53:51,640 That song is making waves, by the way. 952 00:53:51,640 --> 00:53:54,640 Like it's number one on the number one on the iTunes charts. 953 00:53:54,920 --> 00:53:58,000 It's just making waves. Like, people just really love 954 00:53:58,000 --> 00:54:00,360 it. It's almost as though we said on 955 00:54:00,360 --> 00:54:01,800 the podcast. Yo, we know. 956 00:54:01,800 --> 00:54:03,120 Yeah, we know. Yeah. 957 00:54:03,120 --> 00:54:05,200 You predicted that you have a good year. 958 00:54:05,280 --> 00:54:08,400 Yes. Yes, we know. 959 00:54:08,720 --> 00:54:11,960 We know some of us, yeah. Flowers take a make, take a 960 00:54:11,960 --> 00:54:13,640 make, take a flowers. You seem to wonder. 961 00:54:13,680 --> 00:54:16,880 Some of us make predictions but then nobody pays attention to us 962 00:54:16,880 --> 00:54:19,120 anyway. Let's see. 963 00:54:19,120 --> 00:54:23,840 The other song I listened to was Oh Finger on the trigger by Asam 964 00:54:23,840 --> 00:54:28,560 Gavi Bro is actually really releasing like some really dope 965 00:54:28,560 --> 00:54:31,880 sounds, self produced I think so shout out to him. 966 00:54:33,080 --> 00:54:39,200 And then I also listened to Tina Door and one down dropped the 967 00:54:39,200 --> 00:54:44,680 song Newton Orgate, which is a vibe here. 968 00:54:44,840 --> 00:54:51,440 It's the year of the UNTS, so I'm always behind the UNTS guys 969 00:54:51,480 --> 00:54:54,240 because bro, it's their time. And the last song I'm going to 970 00:54:54,240 --> 00:54:59,120 shout out is what else did I listen to? 971 00:55:01,160 --> 00:55:03,040 Actually the. Oh, well, yeah. 972 00:55:03,040 --> 00:55:06,280 Baraka Zita Newer by Cushman. Yeah, that's all I listened to. 973 00:55:06,360 --> 00:55:07,920 What else did you listen to, Sam? 974 00:55:08,960 --> 00:55:14,880 We had Mama by Kenny, Kenny I don't pronounce that, and Sophie 975 00:55:14,880 --> 00:55:17,200 and Zao so that was cool. It's good to hear Sophie and Zao 976 00:55:17,200 --> 00:55:21,920 releasing again. Afronome Lucas Estrada and it is 977 00:55:21,920 --> 00:55:25,520 just dropped. Pepele Knight Freak, Frigid 978 00:55:25,520 --> 00:55:31,400 Armadillo and Idris Nesburu dropped Maidori. 979 00:55:31,440 --> 00:55:34,200 I hope I'm pronouncing that right to the Nesburu again with 980 00:55:34,240 --> 00:55:42,280 Anmato Siwesilala, Fidelitriya Joy, Zahar Kandamiza, just a lot 981 00:55:42,280 --> 00:55:46,600 of UNS Gus One Down Shanghai, the Deep Turkle Remix, like it 982 00:55:46,600 --> 00:55:48,520 is a lot of UNS tracks been released. 983 00:55:48,520 --> 00:55:52,920 So that's like a that's a very lively area of the industry 984 00:55:52,920 --> 00:55:55,480 right now. And then of course, Kit and 985 00:55:55,480 --> 00:55:58,400 dropped Doctor Flo will see you now if you're a big fan of Kit 986 00:55:58,400 --> 00:56:02,600 and go check that out. And yeah, a bunch of others, 987 00:56:02,760 --> 00:56:06,640 Guardian Angel, Nadia Mukami, just, you know, Willie Paul, 988 00:56:07,120 --> 00:56:10,240 just the, the, the regulars that we see people, people are people 989 00:56:10,240 --> 00:56:12,440 are releasing music. Wasn't that wasn't too terrible 990 00:56:12,440 --> 00:56:14,720 a week for music this this past week. 991 00:56:14,720 --> 00:56:19,120 So shout out, oh special shout out to Baba Ali Fresh and 992 00:56:19,120 --> 00:56:21,000 Polaris. Pauline Ali Fresh is one of the 993 00:56:21,000 --> 00:56:23,160 producers who we're working with at the UN's collective. 994 00:56:23,160 --> 00:56:26,040 So shout to him. Shout to all of the folks 995 00:56:26,160 --> 00:56:28,600 releasing music. What do you want to play? 996 00:56:28,880 --> 00:56:33,240 All right, man, so I want to shout out this guy because he's 997 00:56:33,240 --> 00:56:38,960 been trending on on TikTok, but he's also been releasing music 998 00:56:39,480 --> 00:56:43,880 and I think I think he's he's creating waves. 999 00:56:44,840 --> 00:56:48,960 The the toxic Ricardly sound is really, really becoming like a 1000 00:56:48,960 --> 00:56:52,440 thing right now. I think like aside from the own 1001 00:56:52,440 --> 00:56:55,840 sting that's going on, this is like the sound that's really 1002 00:56:55,840 --> 00:57:00,520 making wave waves. And the song I want to play is 1003 00:57:00,520 --> 00:57:04,200 back-to-back by Shy Boy Ghetto Tycoon. 1004 00:57:05,080 --> 00:57:09,120 Shout out to him, bro. What a name, What a name. 1005 00:57:09,120 --> 00:57:12,160 But it's actually a really, it's actually a really fire song. 1006 00:57:12,160 --> 00:57:14,960 So for me, that's actually my song pick of the week. 1007 00:57:15,160 --> 00:57:18,960 Like I listened to that and I was like, yo, this this guy is 1008 00:57:18,960 --> 00:57:24,400 actually spitting. So you are about to listen to 1009 00:57:24,920 --> 00:57:28,680 Back-to-back by Shy Boy Ghetto Tycoon. 1010 00:58:12,720 --> 00:59:00,320 Airport. Shit. 1011 00:59:57,840 --> 01:00:03,360 That was back-to-back by Shy Boy Ghetto Tycoon. 1012 01:00:04,720 --> 01:00:06,920 He said he doesn't brush his teeth, man. 1013 01:00:06,920 --> 01:00:09,040 But hey, listen, maybe. Maybe. 1014 01:00:09,040 --> 01:00:10,600 Brush his teeth. Why are you lighting up my bro's 1015 01:00:10,600 --> 01:00:11,680 spot? No. 1016 01:00:11,840 --> 01:00:14,360 No, but like, yeah, no, no, but yeah, this this little bit. 1017 01:00:14,360 --> 01:00:17,160 But but other than that, yeah. But other than that, this song 1018 01:00:17,160 --> 01:00:19,240 is this song is hard. So shout out to him. 1019 01:00:19,240 --> 01:00:20,920 Yo, go check out his TikTok page. 1020 01:00:20,920 --> 01:00:26,000 He's actually really funny. But yeah, man, Sam, we did it. 1021 01:00:26,000 --> 01:00:29,480 Another episode of the 30% podcast. 1022 01:00:30,920 --> 01:00:35,480 Shout out to you guys for always being there to listen to us just 1023 01:00:35,480 --> 01:00:42,800 rant about things and be goofy and and you all don't judge us. 1024 01:00:42,800 --> 01:00:44,880 You guys don't judge us for the goofiness. 1025 01:00:44,880 --> 01:00:48,160 So we love you for that. We don't know, maybe. 1026 01:00:48,240 --> 01:00:49,360 Maybe. No they don't. 1027 01:00:49,760 --> 01:00:53,040 No they don't. In my head you all just are very 1028 01:00:53,040 --> 01:00:55,800 accepting of us and I love you guys for that. 1029 01:00:57,440 --> 01:01:02,360 So what are you laughing anyway? We created this podcast because 1030 01:01:02,360 --> 01:01:05,840 we want to see more Kenyan music being played on the radio 1031 01:01:05,840 --> 01:01:08,280 stations. We want to see more people 1032 01:01:08,440 --> 01:01:11,720 championing Kenyan music. We want to see more people 1033 01:01:11,720 --> 01:01:15,720 excited about Kenyan art. You know, the reason we started 1034 01:01:15,720 --> 01:01:19,160 this podcast is because Kenyan art, Kenyan music, Kenyan 1035 01:01:19,160 --> 01:01:22,960 creatives are genuinely some of the most talented people out 1036 01:01:22,960 --> 01:01:26,120 there and they definitely deserve their shine. 1037 01:01:26,280 --> 01:01:28,880 They definitely deserve their flowers, and they definitely 1038 01:01:28,880 --> 01:01:32,120 deserve to be paid more and paid more. 1039 01:01:32,360 --> 01:01:35,080 I'm spitting buzz right now. Oh my goodness. 1040 01:01:35,280 --> 01:01:40,600 Anyway, if you're new to this podcast, I usually like to end 1041 01:01:41,480 --> 01:01:44,200 the podcast with the three CS, which is just kind of a mantra 1042 01:01:44,200 --> 01:01:47,440 I've made for myself that I thought I could share on the 1043 01:01:47,440 --> 01:01:51,160 podcast #1 is confidence. Always be confident in your art. 1044 01:01:51,480 --> 01:01:55,240 Number 2 is consistency, both in the way you're creating your art 1045 01:01:55,240 --> 01:01:57,120 and the way that you're releasing your art. 1046 01:01:57,360 --> 01:02:01,440 You have to have to be consistent and #3 is craft. 1047 01:02:01,520 --> 01:02:03,600 Always, always strive to improve. 1048 01:02:03,800 --> 01:02:06,920 If you only have 5 minutes a day, use those 5 minutes to 1049 01:02:06,920 --> 01:02:10,320 improve yourself in some way, shape or form. 1050 01:02:10,320 --> 01:02:12,920 Sam. Yeah, no, nothing. 1051 01:02:13,720 --> 01:02:17,960 We will be with you guys and then be with you guys. 1052 01:02:18,160 --> 01:02:19,400 We'll catch you guys in the next episode. 1053 01:02:19,560 --> 01:02:23,000 Yes, Sir. We'll see you guys on episode 1054 01:02:23,000 --> 01:02:25,880 141. Yep.