1
00:00:00,120 --> 00:00:01,680
I understand and I hear you 
offer. 

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I think what they are doing is 
none of that. 

3
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You receive, I receive, I 
receive, I receive I internalize

4
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and absolutely threw it away 
because I don't think that's 

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what they digest. 
No, I just first if I throw it 

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away. 
Yeah, first you digest. 

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OK, I digest. 
Hey everybody, welcome to the 

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30% podcast. 
This is episode 60 of the 30% 

9
00:00:58,560 --> 00:01:00,760
podcast. 
We thoroughly enjoy you guys 

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00:01:00,760 --> 00:01:02,960
being with us. 
I'm pretty sure if I'm agrees, 

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does if I'm agree. 
I I really much do. 

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Really much do spoken like a 
true, true English man, this 

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podcast is offered on Spotify. 
For podcasts, it's offered on 

14
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Anchor Podcast, It's offered on 
Google Podcasts, it's offered on

15
00:01:19,160 --> 00:01:23,000
Apple Podcast, and you can get 
the episodes on YouTube. 

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We are also on social media. 
That's the 30% pod. 

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The 30% pod on Instagram, 
Twitter. 

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It's like no one cares about X 
Twitter threads I think, And 

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TikTok. 
Is there anyone I'm missing? 

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LinkedIn as. 
Well, and LinkedIn, we're on. 

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Well, yes, we're on LinkedIn. 
And we're in real, actual human 

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beings in real life. 
So you can catch us in in real 

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life IRL, Yeah alpha. 
What's up? 

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What's? 
Going on. 

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What's going on? 
Oh, what's going on? 

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Nothing much, man. 
It's. 

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Happening with you on this. 60th
episode Nothing much on this 

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00:02:03,560 --> 00:02:04,720
60th episode. 
Wow. 

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Big 60, Big 66 listen 60 seconds
make a minute. 60 minutes make 

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an hour. 60 podcasts make. 
A. 

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What you Will 60 podcasts make a
amazing time that you are 

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spending with the 30% Pod boys. 
But what's going on? 

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How's your week been? 
I guess we can get into that. 

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My week's been good. 
Been working on music, been 

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working on a release that's 
coming out next Friday with my 

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artist. 
Can you play snippets on the 

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podcast? 
No, we cannot. 

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But we will talk about it when 
it's out. 

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But yeah, yeah, so just been 
working on music for that, been 

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working on a bunch of beats, 
been working on another secret 

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project, which I can't really 
get into much details, but it's 

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really cool. 
So I'm working on that as well. 

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And yeah, yeah, the week, the 
year has started well. 

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So hopefully can take in or can.
Oh yeah. 

45
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Oh sorry. 
And then also, I'm just waffling

46
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here. 
The video with Little Minor came

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out during the week, which was 
really insane, really dope. 

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The reception. 
Was really great. 

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I don't know that part actually.
Don't I need to listen to this 

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again? 
Coco butter. 

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Coco butter. 
Anyway, yeah, the video came 

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out. 
I was in the video at the end, 

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which was so cringy for me to 
see myself in the. 

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Music video 100% support you. 
You know you're my guy. 

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But they didn't do you right. 
Go look at the video. 

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Look at the video. 
Go see what? 

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It's my fault. 
It's my fault. 

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It's like, why was I? 
Why? 

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Did you look so lost? 
My why did? 

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Yeah, what was I doing? 
Man look like he didn't belong 

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there at all. 
It was. 

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Crazy bro. 
Yeah. 

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Anyway, yeah, you can see my 2 
seconds of fame. 

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Don't even 2 seconds. 
Probably less of fame on the 

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cocoa butter video by Little 
Minor And dance. 

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Yeah, shout out to him for 
putting me on for sure, bro. 

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So yeah, that came out. 
That was exciting. 

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Just seeing the numbers going up
and seeing the engagement and 

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interaction and yeah man, 
hopefully I can't. 

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Here's too many more. 
Here's. 

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Too many more. 
Were you holding? 

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I was holding up a fake glass. 
No, no, no. 

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OK, here's. 
One. 

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Now you have a real glass. 
More. 

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Here's too many more. 
Because that glass is empty. 

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There's nothing in there, but 
you can toast emptiness. 

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Why? 
Why are you exposing me like 

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this? 
Come on. 

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I'm so sorry. 
OK. 

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How was your week? 
How was your? 

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Week It was good because 
actually it was really good. 

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It was very creative. 
I've I think I made an average 

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of. 
Everybody's so creative. 

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Yeah, I made an average of, I 
want to say 2 tracks a day. 

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Like it's been ridiculous. 
Like I've been sleeping at 2:00 

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PM, three PM, and I've it's been
a while since I've been doing 

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that. 
So I've been really leaning into

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it. 
I've been doing a lot of. 

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I'm a piano, which is fun. 
I'm a piano is a lot more fun 

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than I thought it would be. 
Like, I thought it just getting 

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on and making the same thing 
over and over again. 

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But there's so many different 
ways you can take it. 

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I particularly I'm working on an
Electro piano type of deal where

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it's more like EDME because I'm 
I'm also an EDM producer, so 

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it's more like an EDME take on 
it. 

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So it's very simple, almost 
almost structured it structured.

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I'm a piano in an EDM way kind 
of deal. 

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So yeah that's cool. 
Reaching out to artists, sending

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them stuff. 
A couple of people liked it and 

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then also been planning. 
There's there's a few people who

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I'm working with that I'm just 
trying to plan their releases 

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and how we're going about their 
careers currently. 

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So I've been getting into that, 
getting into more of the 

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planning part of music, not 
necessarily like not producing, 

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but then the back end and all 
that stuff, which is really 

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cool. 
I think it's very cool. 

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It's very interesting, exciting.
So that's really, honestly what 

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I've been up to and staying 
alive. 

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Nice. 
Staying alive. 

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Alive. 
Staying alive. 

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We're supposed to be together. 
Staying off beat. 

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OK. 
Anyway, bro, shout out to you 

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for staying alive. 
Shout out to me for staying 

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alive. 
Sam. 

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What? 
What? 

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What? 
What was captivating your 

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attention? 
Depends on what. 

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We're starting with music 
industry. 

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Should we start Zomba or should 
we start with seriousness? 

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Let's start with a mixture of 
Sirius and Somba. 

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So Sam, Yeah, MCSK, bro. 
It's the saddest story in 

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history of. 
Sadness. 

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That's like so. 
I mean going through, just going

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through the interwebs and then I
see, I see an article about a 

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tweet by Noonini. 
And if you don't know Noonini, 

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where have you been? 
He's a which is a legend in the 

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Kenyan industry. 
So anyways, he was just do you 

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know? 
Sorry. 

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00:07:03,160 --> 00:07:04,720
Oh wait. 
Before you go on, do you know 

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this is how I found out his real
name? 

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Really. 
He thought his name was no name.

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No, I just never thought of 
asking of thinking of what his 

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real name? 
Yeah, yeah. 

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Anyway, sorry, go ahead. 
Yeah, so he's actually based on 

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the US. 
That's crazy. 

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Did he send him the money, bro? 
OK, let So MCSK decided if. 

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They did send him the money. 
It would equate to $8. 

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That's that's barely a dollar. 
So yeah, the, what do you call 

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it, MCSK got a little bit of 
money. 

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They came into some money and 
they decided that they were 

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going to share that money 
equally among all their Was it 

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00:07:51,880 --> 00:07:53,200
16,000 plus? 
How? 

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Benevolent of them? 
How benevolent. 

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Oh man, there's so many things 
wrong about this. 

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They say they're going to share 
that money equally among the 

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00:08:03,520 --> 00:08:07,480
16,000 plus, I guess artists 
that we have in that are signed 

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up to their platform. 
So I guess, I don't know, I 

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think it was maybe 20 something.
I don't know the exact numbers, 

149
00:08:13,560 --> 00:08:21,960
but that came up to around 1200 
and a whopping 1200 and a 

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00:08:21,960 --> 00:08:28,480
crazily mind blowingly whopping 
1250 shillings per head. 

151
00:08:28,480 --> 00:08:34,760
What some people are going to 
make 1200 Bob from their hard 

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00:08:34,799 --> 00:08:37,360
earned music their hard imagine 
sums not like. 

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00:08:37,480 --> 00:08:39,960
For years and. 
Think about this, Think about, 

154
00:08:40,320 --> 00:08:43,679
think about this sum. 
Yeah, you invest 100,000 doing a

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music video. 
You you invest 100,000 into 

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recording the whole album with 
the mixing and master. 

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00:08:50,880 --> 00:08:54,240
Yeah, yeah, yeah. 
You invest around 60,000 just to

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do the PR run, you know, just 
to, you know, to talk to the 

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press and everything. 
You do the whole 60,000, right? 

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00:09:00,760 --> 00:09:02,920
You pay the people who do your 
artwork. 

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00:09:03,320 --> 00:09:05,640
You pay the people who do your 
you know, just the random 

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00:09:05,640 --> 00:09:09,960
visuals on your Instagram and 
social media and some all this 

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00:09:10,120 --> 00:09:14,240
is building up to the big 12:50 
that's going to come into your 

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00:09:14,240 --> 00:09:18,200
bank account to justify all the 
hard work you did for your 

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00:09:18,200 --> 00:09:21,200
music. 
Let's clap it up for MCSK, Sir. 

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00:09:21,480 --> 00:09:24,680
Let's clap it up for them. 
Shout out to them now. 

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00:09:24,680 --> 00:09:25,800
Amazing. 
Yeah. 

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00:09:26,040 --> 00:09:27,840
Oh, so they're sharing. 
They're sharing 16,000,000, not 

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00:09:27,840 --> 00:09:28,880
20. 
Sorry, I misquoted that. 

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00:09:28,880 --> 00:09:31,840
They're sharing 16,000,000, 
which is a lot of money now. 

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00:09:33,560 --> 00:09:38,760
MCSKCEO Ezekiel Muto shout out 
to you Sir, dismissed the 

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00:09:38,760 --> 00:09:43,840
assertion saying the monies will
be distributed in two ways in 

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general and scientific. 
AFAM please tell me what that 

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00:09:47,000 --> 00:09:49,960
means. 
Bro, me when I saw them 

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00:09:50,000 --> 00:09:53,000
describing it as scientific. 
I'm like, bro, this guy does 

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00:09:53,080 --> 00:09:56,200
himself, doesn't even know what 
that means, so he doesn't even 

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00:09:56,240 --> 00:09:58,560
know what that means. 
With science, don't you have to 

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have, like, a method to 
distribute these things? 

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00:10:00,320 --> 00:10:02,000
You can't. 
Just like, hey, our method is 

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00:10:02,400 --> 00:10:04,360
everyone gets it's Oprah, it's 
Oprah. 

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00:10:04,360 --> 00:10:07,120
All of a sudden, everyone gets 
part of the money. 

182
00:10:07,560 --> 00:10:10,280
That's You get a car, you get 
top 50, you get top 50. 

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00:10:10,280 --> 00:10:14,800
You get to get to Listen, Sam, 
this is the big this is the 

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00:10:14,800 --> 00:10:18,360
biggest red flag. 
First of all, giving people a 

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00:10:18,360 --> 00:10:24,160
general amount, that's standard.
Just giving people every, like 

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everybody who makes music, 
that's a red flag. 

187
00:10:27,080 --> 00:10:29,120
That's a red flag. 
A huge one. 

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00:10:29,400 --> 00:10:34,960
Because listen, in any industry,
like, if they're giving you at a

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00:10:34,960 --> 00:10:39,040
oh, you guys will all get $10. 
That's a red flag because that's

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00:10:39,040 --> 00:10:41,200
you being finessed. 
It's like, okay, we'll give you 

191
00:10:41,200 --> 00:10:44,400
something and then you will feel
like we're giving you something.

192
00:10:44,640 --> 00:10:48,280
No, give me what I'm owed. 
Like if you're giving a dentist 

193
00:10:48,320 --> 00:10:53,080
who has earned 12150 for the 
year, that's that's fine. 

194
00:10:53,320 --> 00:10:57,240
But me, an artist who has done 
all this work and give people 

195
00:10:57,520 --> 00:10:59,880
the money that they have worked 
for essentially. 

196
00:10:59,880 --> 00:11:03,800
It's kind of don't give people, 
yeah, like as your scientific 

197
00:11:03,800 --> 00:11:05,760
system needs to be actually 
scientific. 

198
00:11:06,080 --> 00:11:11,240
Of course there was pushback. 
He said that of course we are 

199
00:11:11,240 --> 00:11:14,080
not just giving everyone money, 
which is exactly what they're 

200
00:11:14,080 --> 00:11:16,680
doing, but there's like we are 
going to award them royalties 

201
00:11:16,680 --> 00:11:19,760
based on how much they've played
and all and we've seen. 

202
00:11:20,000 --> 00:11:21,760
So the problem with that is 
we've seen what has happened in 

203
00:11:21,760 --> 00:11:22,880
the past. 
So we don't believe you. 

204
00:11:24,000 --> 00:11:27,120
We honestly really don't believe
these people and it seems like 

205
00:11:27,120 --> 00:11:31,160
we are being harsh on them. 
But this is a major way or 

206
00:11:31,160 --> 00:11:33,780
rather the way that's supported 
by the government, quote UN 

207
00:11:33,780 --> 00:11:36,720
quote, supported by the 
government that artists can earn

208
00:11:37,080 --> 00:11:38,480
money. 
And if this is how people are 

209
00:11:38,480 --> 00:11:41,880
going about it, how on earth 
what do we have? 

210
00:11:42,040 --> 00:11:47,480
Like just of how what? 
Oh yeah, it's just. 

211
00:11:47,520 --> 00:11:49,240
It's ridiculous. 
Listen, listen. 

212
00:11:49,720 --> 00:11:53,200
MCSK is a is a joke and it makes
and. 

213
00:11:53,280 --> 00:11:56,040
You know the thing they? 
Make they make the music 

214
00:11:56,040 --> 00:11:58,680
industry seem like such a but 
listen such. 

215
00:11:58,680 --> 00:12:00,400
A play thing. 
They don't take it seriously. 

216
00:12:00,400 --> 00:12:01,400
It's not, it doesn't look like 
that. 

217
00:12:01,400 --> 00:12:04,880
That's actually taking art 
seriously in that way. 

218
00:12:04,880 --> 00:12:08,800
It's more like, oh, let's just 
do whatever and you guys have to

219
00:12:08,800 --> 00:12:10,880
be OK with it. 
That's like why? 

220
00:12:12,840 --> 00:12:14,680
Yeah. 
And The thing is, they collect, 

221
00:12:14,720 --> 00:12:18,640
they collect the monies that are
generated from music very 

222
00:12:18,640 --> 00:12:20,640
efficiently. 
You know, they have all the 

223
00:12:21,840 --> 00:12:25,680
representatives or what do they 
call them, officers, who go 

224
00:12:25,680 --> 00:12:28,720
around collecting all these 
monies from the from the 

225
00:12:28,720 --> 00:12:32,400
matatus, from the restaurant 
establishment, from the clubs, 

226
00:12:33,240 --> 00:12:36,520
you know, permitting them to 
play music, But hey, when it 

227
00:12:36,520 --> 00:12:38,000
comes to actually paying out the
artist. 

228
00:12:38,000 --> 00:12:39,320
It's not that serious. 
It's an issue. 

229
00:12:39,320 --> 00:12:41,760
It's not that serious. 
It's an issue, man, I. 

230
00:12:41,760 --> 00:12:43,480
Hope they clear it up. 
No, it's it's horrible. 

231
00:12:43,520 --> 00:12:47,560
Yeah, the sorry. 
Listen, no Sam, at this point I 

232
00:12:48,200 --> 00:12:50,440
this. 
Listen maybe this is reckless 

233
00:12:50,440 --> 00:12:53,320
for me to say. 
I personally don't care if 

234
00:12:53,440 --> 00:12:54,080
these. 
Views. 

235
00:12:54,200 --> 00:12:56,000
These views are Affirm and 
Affirm's. 

236
00:12:56,080 --> 00:12:59,480
Views. 
No, listen, I don't care. 

237
00:12:59,480 --> 00:13:03,160
Because as Kenyan artists, I can
tell you they are very listen. 

238
00:13:03,160 --> 00:13:08,400
Nonini even stated that he left 
like he's he's no longer part of

239
00:13:08,400 --> 00:13:09,440
MCSK. 
Whatever. 

240
00:13:09,440 --> 00:13:11,640
Like he. 
He he must. 

241
00:13:11,640 --> 00:13:13,520
He must have left money on the 
table too. 

242
00:13:15,000 --> 00:13:18,160
But there are multiple ways to 
collect your royalties outside 

243
00:13:18,160 --> 00:13:23,280
of these MCSK guys and it's it's
just, this is the fact of the 

244
00:13:23,280 --> 00:13:25,720
matter, your MCSK are not going 
to save us. 

245
00:13:25,840 --> 00:13:29,120
They're not some look at me, 
they are not going to save us. 

246
00:13:29,280 --> 00:13:33,480
They're not. 
So listen, there are other ways 

247
00:13:33,480 --> 00:13:36,280
to collect your monies. 
There are other PR OS that you 

248
00:13:36,280 --> 00:13:37,440
can involve. 
Yourself. 

249
00:13:37,960 --> 00:13:41,560
Especially since, especially 
since music is more global now 

250
00:13:41,560 --> 00:13:44,920
and a lot of it is not just 
within your region like you can 

251
00:13:44,920 --> 00:13:47,360
appeal to other regions because 
of the Internet. 

252
00:13:47,360 --> 00:13:49,920
Like, it's probably good to look
at how to get your music 

253
00:13:51,920 --> 00:13:55,920
collected. 
I mean revenue collected in in 

254
00:13:56,200 --> 00:13:58,880
other places, not just you know 
locally, so. 

255
00:14:00,040 --> 00:14:03,600
Exactly. 
Listen, maybe I'm being a 

256
00:14:03,680 --> 00:14:06,200
pessimist, but like. 
You don't think it's going to 

257
00:14:06,200 --> 00:14:08,560
change? 
It's too much money they're 

258
00:14:08,560 --> 00:14:10,600
making, man. 
They're making too much money. 

259
00:14:10,600 --> 00:14:13,520
So even whether it's it's 
Ezekiel Mutura, whether it's the

260
00:14:13,520 --> 00:14:17,920
next guy who comes in that money
is way too much and and and and 

261
00:14:17,920 --> 00:14:20,560
it's it's always going to be a 
matter of contention. 

262
00:14:20,560 --> 00:14:24,240
And people, it has always been 
and it always will be pockets, 

263
00:14:24,240 --> 00:14:26,040
unfortunately. 
Yeah, they're going to line want

264
00:14:26,040 --> 00:14:28,440
to line our pockets with money 
that we're generating with for 

265
00:14:28,440 --> 00:14:31,880
them for free. 
So how about we figure out our 

266
00:14:32,040 --> 00:14:35,120
own ways in which we can, you 
know, try. 

267
00:14:35,520 --> 00:14:38,960
Because, bro, it's what what are
we going to do? 

268
00:14:39,040 --> 00:14:43,000
Like, listen, Sam, these leaders
are going to be corrupt. 

269
00:14:43,240 --> 00:14:45,360
They're going to corrupt like 
corruption is going to. 

270
00:14:45,360 --> 00:14:46,560
Corrupt, you know, You know 
what's. 

271
00:14:46,800 --> 00:14:49,400
So you know what's annoying is 
that whenever they give out 

272
00:14:49,400 --> 00:14:52,120
information like this, like it's
not clear. 

273
00:14:52,400 --> 00:14:54,640
Like we don't have a clear. 
This is what's happening. 

274
00:14:54,640 --> 00:14:57,200
This is what's happening. 
Even the numbers are here. 

275
00:14:57,200 --> 00:14:59,360
I'm here in 16,000,000. 
Here I'm hearing 20 million. 

276
00:14:59,480 --> 00:15:02,120
I'm hearing they're giving out 
five. $1000 Taking out 1200. 

277
00:15:02,120 --> 00:15:05,800
It's already the red flag is 
already in them giving people at

278
00:15:06,440 --> 00:15:09,320
a specific value of money. 
No other kind. 

279
00:15:09,320 --> 00:15:12,400
Other music industries. 
They'll give you what you're 

280
00:15:12,400 --> 00:15:14,160
owed. 
They won't give you at they 

281
00:15:14,160 --> 00:15:16,560
won't say at Now everybody gets 
$10. 

282
00:15:16,760 --> 00:15:18,720
That's how you know you're being
finessed. 

283
00:15:19,480 --> 00:15:22,280
Yeah, it's looking a lot. 
And then we'll and then we'll 

284
00:15:22,280 --> 00:15:25,160
engage in scientific methods. 
What are those scientific 

285
00:15:25,160 --> 00:15:27,400
methods, Sam? 
What are they really? 

286
00:15:27,720 --> 00:15:29,840
What are they? 
You know what I mean? 

287
00:15:29,920 --> 00:15:31,880
So yeah, man, that's. 
I mean that's that's crazy. 

288
00:15:31,880 --> 00:15:33,400
We can't. 
You just we just can't. 

289
00:15:33,400 --> 00:15:35,480
We can't You just can't shout 
out to people who are thinking 

290
00:15:35,480 --> 00:15:37,200
differently and doing things 
differently because you're the 

291
00:15:37,200 --> 00:15:39,280
ones who are going to further. 
We can't be. 

292
00:15:39,400 --> 00:15:41,480
That's $8, bro. 
It's $8. 

293
00:15:41,680 --> 00:15:44,120
What am I going to do $8 after 
my music has been played? 

294
00:15:44,120 --> 00:15:46,120
Nothing. 
And why isn't that important? 

295
00:15:46,120 --> 00:15:47,640
Why isn't that an important 
form? 

296
00:15:47,640 --> 00:15:48,720
See now I'm getting to rant 
mode. 

297
00:15:48,720 --> 00:15:49,320
All right. 
Let's go. 

298
00:15:49,320 --> 00:15:51,520
Let's move on, man. 
Just you all need to act right. 

299
00:15:51,520 --> 00:15:54,120
Sorry, MCSKI know you all need 
to act right. 

300
00:15:54,120 --> 00:15:57,800
You just, you just have to and 
and if some of the information 

301
00:15:57,800 --> 00:16:01,920
being put out is wrong how about
you give us clear, concise 

302
00:16:01,920 --> 00:16:04,600
information with the data to 
back it up that people can 

303
00:16:04,600 --> 00:16:07,760
actually say, OK, this is 
deserved and this is deserved 

304
00:16:07,760 --> 00:16:10,280
and this is deserved rather than
coming out of the gate talking 

305
00:16:10,280 --> 00:16:12,320
about, oh, we're really happy 
that artists are going to earn 

306
00:16:12,320 --> 00:16:14,560
from the music. 
And then it's 1200 and we're all

307
00:16:14,560 --> 00:16:18,080
in up and arms because we don't 
really know what that means. 

308
00:16:18,760 --> 00:16:20,800
Like what does that mean for my 
statistics as an artist? 

309
00:16:20,800 --> 00:16:23,400
Because artists are supposed to 
look at that data and plan their

310
00:16:23,400 --> 00:16:26,000
future projects, plan their 
singles, plan the way they move.

311
00:16:26,000 --> 00:16:31,280
But we can't plan anything off. 
Hey, everyone gets a dollar, you

312
00:16:31,280 --> 00:16:32,680
know? 
It just doesn't make much sense 

313
00:16:33,160 --> 00:16:36,040
anyway. 
Well, it doesn't. 

314
00:16:38,720 --> 00:16:41,040
I don't know. 
We all have to hold their feet 

315
00:16:41,040 --> 00:16:45,560
to the fire and hope for the 
best because honestly, it's not 

316
00:16:45,560 --> 00:16:47,120
looking good. 
Fam it's not. 

317
00:16:47,160 --> 00:16:48,960
Looking good, fam. 
It's not looking good. 

318
00:16:51,040 --> 00:16:52,760
I have the audacity to even feel
that. 

319
00:16:52,920 --> 00:16:55,160
Headline is making it's bringing
bile. 

320
00:16:55,320 --> 00:16:57,360
It's bringing bile into my 
mouth, man. 

321
00:16:57,640 --> 00:17:01,720
It's bitter taste. 
It's not very tasty, distasteful

322
00:17:01,720 --> 00:17:02,640
meals. 
Not at. 

323
00:17:02,680 --> 00:17:04,319
All literally distasteful. 
Meals. 

324
00:17:06,119 --> 00:17:08,640
Let me see. 
OK, so there's there's one thing

325
00:17:08,640 --> 00:17:13,160
I wanted to bring up as well. 
So this is music industry 

326
00:17:13,160 --> 00:17:16,480
related. 
So a friend of mine, Benjamin 

327
00:17:16,560 --> 00:17:24,200
Otwal, he's yeah, he started a 
YouTube series called the Music 

328
00:17:24,200 --> 00:17:27,800
Business Academy and he actually
just sent this to me. 

329
00:17:27,800 --> 00:17:33,760
So Benjamin Otwal, you know, 
he's worked at Boom Play, he's 

330
00:17:33,800 --> 00:17:39,640
also managed Saru and he's also 
done a lot of stuff like with 

331
00:17:39,680 --> 00:17:43,160
the, you know, the dance crews 
in the country, like they worked

332
00:17:43,160 --> 00:17:47,840
a lot of of stuff with them on 
YouTube and just monetizing the 

333
00:17:48,720 --> 00:17:50,960
that type of content on YouTube 
and stuff like that. 

334
00:17:51,320 --> 00:17:55,800
But like, he's really, really 
building a niche in the music 

335
00:17:55,800 --> 00:17:59,880
industry for himself. 
And he's like I said, he started

336
00:18:01,080 --> 00:18:04,080
a series called the Music 
Business Academy where he'll be 

337
00:18:04,080 --> 00:18:09,240
taking people through like what 
the music industry is about 

338
00:18:09,240 --> 00:18:13,080
financial literacy and just all 
that type of stuff. 

339
00:18:13,080 --> 00:18:19,560
Releasing music consistently, 
being, you know, aware of the 

340
00:18:19,800 --> 00:18:22,360
just the different facets of 
music, whether it's 

341
00:18:22,360 --> 00:18:24,960
distribution, whether it's 
publishing the. 

342
00:18:24,960 --> 00:18:28,520
Technicals of it. 
Exact the technicalities. 

343
00:18:28,520 --> 00:18:33,000
And yeah, he's, I've watched two
of his episodes, his intro, 

344
00:18:33,000 --> 00:18:38,480
where he kind of just explains 
who he is and, you know, the 

345
00:18:38,480 --> 00:18:41,160
space that he occupies in the 
music industry. 

346
00:18:41,520 --> 00:18:45,080
And then I watched a different 
one where he just talks about 

347
00:18:45,080 --> 00:18:50,000
like the people he's worked 
with, his experience, as well as

348
00:18:50,120 --> 00:18:53,920
just, yeah, just describing what
The Academy Is going to be and 

349
00:18:53,920 --> 00:18:57,680
what he's hoping to achieve. 
So if you are in the music 

350
00:18:57,720 --> 00:19:02,120
industry and you're lost, cause 
bro, like the music industry is 

351
00:19:02,120 --> 00:19:06,160
very complex. 
There's so many moving parts and

352
00:19:06,160 --> 00:19:10,720
it's very complicated. 
And so sometimes you need some 

353
00:19:10,720 --> 00:19:13,680
of these type of individuals who
kind of break, break it down 

354
00:19:13,960 --> 00:19:16,840
into, you know, more digestible 
chunks. 

355
00:19:17,120 --> 00:19:20,080
So this is stuff you can find on
YouTube for free. 

356
00:19:20,280 --> 00:19:23,840
So I I would urge you guys, if 
you are interested in learning 

357
00:19:23,840 --> 00:19:26,800
more about the music industry, 
to check out Benjamin Otual. 

358
00:19:28,240 --> 00:19:30,200
Yeah, I think he's doing some 
really dope. 

359
00:19:30,200 --> 00:19:30,840
Stuff. 
It's really cool. 

360
00:19:30,840 --> 00:19:31,800
It's really cool. 
I. 

361
00:19:31,800 --> 00:19:33,760
Wanted to highlight. 
That yeah, I checked out two 

362
00:19:33,760 --> 00:19:34,960
episodes. 
I mean it's always good. 

363
00:19:34,960 --> 00:19:37,880
It's always and it's partly 
obviously why we're we're we're 

364
00:19:38,040 --> 00:19:44,120
on here talking is to give 
information to artists. 

365
00:19:44,520 --> 00:19:46,280
Not to say that we know 
everything, but then just using 

366
00:19:46,280 --> 00:19:49,080
our own experience and and our 
opinions and what we've seen in 

367
00:19:49,080 --> 00:19:52,720
work is to give you information 
to artists that might not 

368
00:19:52,720 --> 00:19:57,280
necessarily be thinking that 
there is a whole world behind 

369
00:19:57,560 --> 00:20:01,720
just the studio. 
And so like being an artist 

370
00:20:01,720 --> 00:20:04,960
there's so many things involved 
and whoever currently for this 

371
00:20:04,960 --> 00:20:07,640
for this for our industry to 
grow we also need to have a lot 

372
00:20:07,640 --> 00:20:10,320
of information and a lot of 
people who know how to go about 

373
00:20:10,320 --> 00:20:13,360
some of these things in in in 
you know at A at a higher level 

374
00:20:13,360 --> 00:20:15,440
and how you do is start by just 
knowing. 

375
00:20:15,600 --> 00:20:17,040
So it's really good. 
Like I watched two episodes. 

376
00:20:17,440 --> 00:20:20,800
And I'm definitely looking to to
see what like I'm genuinely 

377
00:20:20,800 --> 00:20:26,000
interested in my own to learn to
learn from what he's he's done 

378
00:20:26,000 --> 00:20:27,840
and. 
Bro, one thing about this music 

379
00:20:27,840 --> 00:20:29,680
industry, you never stop 
learning more. 

380
00:20:29,840 --> 00:20:32,800
Like some and I some and I. 
The other day, let me expose 

381
00:20:32,800 --> 00:20:34,760
this a little bit. 
We were kind of like going 

382
00:20:34,760 --> 00:20:36,760
through how producers should 
make money. 

383
00:20:36,760 --> 00:20:38,800
Oh yeah, I know. 
Like we should. 

384
00:20:38,880 --> 00:20:39,680
We should. 
Definitely. 

385
00:20:39,680 --> 00:20:42,640
Know we should know the answer. 
But we don't like even us. 

386
00:20:42,640 --> 00:20:44,760
We were like. 
Super technical and there's just

387
00:20:44,760 --> 00:20:48,320
so many things I thinking about.
Thinking about all the 

388
00:20:48,320 --> 00:20:51,320
percentages, what's actually 
acceptable in the industry like 

389
00:20:51,320 --> 00:20:54,440
this is information that some it
changes all the time. 

390
00:20:54,440 --> 00:20:58,080
It's different here and there. 
Like the way things operate here

391
00:20:58,080 --> 00:21:00,640
in Canyon is not the way things 
operate like in general. 

392
00:21:00,640 --> 00:21:04,440
So just like knowing all this 
type of stuff, it's hard. 

393
00:21:04,480 --> 00:21:07,840
And yeah, you you sometimes you 
do need information need. 

394
00:21:09,200 --> 00:21:11,000
Yeah, so it's cool. 
It's cool that there's people. 

395
00:21:11,000 --> 00:21:12,480
Who are doing that, willing to 
share? 

396
00:21:12,480 --> 00:21:14,200
Yeah, it's cool that there's 
people who are who are, who are 

397
00:21:14,200 --> 00:21:18,680
doing that, especially people 
with a lot of experience in 

398
00:21:18,680 --> 00:21:21,040
different areas and in different
fields too. 

399
00:21:21,240 --> 00:21:22,840
Because he's not just music he's
done. 

400
00:21:22,840 --> 00:21:24,240
He's worked with like dancing 
he's done. 

401
00:21:24,240 --> 00:21:27,000
He's worked with some video. 
So he's yeah, it's really cool 

402
00:21:27,000 --> 00:21:31,400
to see my child to him. 
I really hope that your goal 

403
00:21:31,400 --> 00:21:32,920
with it is reached. 
I guess that's the most 

404
00:21:32,920 --> 00:21:35,160
important thing. 
So yes. 

405
00:21:35,160 --> 00:21:36,000
Yep. 
Oh, OK. 

406
00:21:36,000 --> 00:21:39,320
So the last. 
So for me, this is the last bit 

407
00:21:39,320 --> 00:21:40,840
of news that kind of caught my 
eye. 

408
00:21:40,840 --> 00:21:44,960
I know. 
Last podcast we we shared the 

409
00:21:45,200 --> 00:21:49,160
open calls from go to institute 
and there's another open call 

410
00:21:49,600 --> 00:21:52,280
brought to you by the Nawiri 
fellowship. 

411
00:21:53,240 --> 00:21:58,400
It is, I think, Nawiri It's 
brought to you. 

412
00:21:58,560 --> 00:22:00,680
Yeah. 
By now we fellowship brought to 

413
00:22:00,680 --> 00:22:04,200
you by the Nawi Afri Fem 
Collective and they're looking 

414
00:22:04,200 --> 00:22:07,680
for artists for its first 
fellowship programme to take 

415
00:22:07,680 --> 00:22:11,760
place on the week of Monday, 
January the 29th to Saturday, 

416
00:22:11,760 --> 00:22:15,720
February the 3rd of 2024. 
The deadline for application is 

417
00:22:15,720 --> 00:22:21,440
January 23rd by 11:59 PM. 
Oh, 1159 past. 

418
00:22:22,800 --> 00:22:28,400
Ah yeah, oh man. 
Anyway, but anyway, this is a 

419
00:22:28,480 --> 00:22:30,440
fellowship. 
It would have passed by the time

420
00:22:30,440 --> 00:22:33,840
this podcast comes out, but this
artist fellowship is brought to 

421
00:22:33,840 --> 00:22:36,600
you by now a collective. 
And they're a group of African 

422
00:22:36,600 --> 00:22:39,560
women who believe that the 
economic systems and policies 

423
00:22:39,560 --> 00:22:43,280
guiding our countries and the 
global economy are anti poor, 

424
00:22:43,280 --> 00:22:46,640
anti labour, anti women, anti 
joy, anti beauty, anti 

425
00:22:46,640 --> 00:22:51,280
sustainability and therefore 
fundamentally at odds with life.

426
00:22:51,280 --> 00:22:54,920
We are collective helping to 
build a community of African 

427
00:22:54,920 --> 00:22:58,960
women researchers, writers, 
artists, healers and dreamers 

428
00:22:58,960 --> 00:23:02,400
committed to analyzing, giving 
language to changing the 

429
00:23:02,400 --> 00:23:06,160
language of, and influencing the
policies guiding our 

430
00:23:06,160 --> 00:23:11,680
macroeconomic systems. 
So essentially, during this 

431
00:23:12,040 --> 00:23:16,000
multi multidisciplinary 
fellowship, artists will be 

432
00:23:16,000 --> 00:23:19,880
inspired to create very hard art
that explores the effects of 

433
00:23:19,880 --> 00:23:23,760
economic policies on the 
communities we live in and the 

434
00:23:23,760 --> 00:23:27,120
effects of the political economy
on our everyday lives. 

435
00:23:27,640 --> 00:23:31,640
You are eligible to apply if you
are an artist or creative 

436
00:23:31,640 --> 00:23:34,360
exploring art and culture. 
This includes, but are not 

437
00:23:34,360 --> 00:23:38,520
limited to fine artist, 
musician, graphic designer, 

438
00:23:38,520 --> 00:23:41,760
poet, writer, songwriter, 
photographer, ETC. 

439
00:23:42,480 --> 00:23:47,000
And you are female or non binary
Kenyan available to meet in 

440
00:23:47,000 --> 00:23:51,640
Nairobi within the program dates
and between the ages of 18 and 

441
00:23:52,040 --> 00:23:56,560
33 there will be a stipend that 
would be afforded to you 

442
00:23:56,560 --> 00:23:58,920
probably. 
More than MCSK is going to give 

443
00:23:58,920 --> 00:24:01,840
up. 
Oh yeah, definitely way more 

444
00:24:01,840 --> 00:24:06,720
than MCSK is going to give you. 
So if you feel like you fit the 

445
00:24:06,720 --> 00:24:10,360
criteria you should definitely 
check them out. 

446
00:24:10,880 --> 00:24:14,520
Obviously the deadline may have 
passed by the time this podcast 

447
00:24:14,520 --> 00:24:20,400
comes out, but I do urge you to 
look into their website and and 

448
00:24:20,400 --> 00:24:24,240
maybe just e-mail them their 
Their e-mail is now we 

449
00:24:24,960 --> 00:24:31,200
nawearyfellowship@gmail.com. 
Double NAWIRI Fellowship. 

450
00:24:31,200 --> 00:24:37,880
You Should not spell fellowship.
Yeah or info at nawi dot Africa 

451
00:24:38,560 --> 00:24:41,440
and you can just hit them up and
and and bro. 

452
00:24:41,440 --> 00:24:45,120
Like for me personally I want to
see the the art and the 

453
00:24:45,120 --> 00:24:47,480
creativity that comes out of 
being. 

454
00:24:48,760 --> 00:24:56,200
You know of if you do get a 
scholarship scholarship, if you 

455
00:24:56,240 --> 00:25:01,720
do get a grant or a stipend from
these guys that you know affords

456
00:25:01,720 --> 00:25:05,080
you the ability to like create 
and everything. 

457
00:25:05,400 --> 00:25:07,640
I'd love to see the art that 
comes out of that. 

458
00:25:08,400 --> 00:25:12,320
So yeah, definitely do apply and
that's dope, look and yo. 

459
00:25:12,680 --> 00:25:16,040
Just dope just dope and and 
sorry just to add on on that 

460
00:25:16,040 --> 00:25:19,080
like so it there are usually at 
the beginning of the year a lot 

461
00:25:19,080 --> 00:25:22,320
of these come up. 
So as an artist it's just to be 

462
00:25:22,320 --> 00:25:26,240
cool to look to be on the 
lookout and and like apply like 

463
00:25:27,960 --> 00:25:32,120
yes it's not it's not kept for a
specific you know what you call 

464
00:25:32,120 --> 00:25:35,360
it type of person or anything 
like it's just good to try and 

465
00:25:35,760 --> 00:25:38,320
apply especially if you if you 
if you meet the criteria. 

466
00:25:38,320 --> 00:25:39,960
So I'm just look out for more of
these. 

467
00:25:39,960 --> 00:25:42,200
This one will have maybe the 
deadline might have passed, but 

468
00:25:42,200 --> 00:25:45,600
then I'm sure there's there's a 
lot more that you can really do 

469
00:25:45,600 --> 00:25:49,080
research because some of these 
things having help in that way 

470
00:25:49,080 --> 00:25:52,800
would help you push your music 
in different ways and your art 

471
00:25:53,400 --> 00:25:55,360
as a whole. 
So it's just good to look, look,

472
00:25:55,360 --> 00:25:59,080
look Exacta Mundo. 
It's good to look those up. 

473
00:26:00,480 --> 00:26:03,000
Is there anything else that 
you've seen that's been? 

474
00:26:03,000 --> 00:26:04,560
Yeah, there's something I wanted
to bring up. 

475
00:26:04,560 --> 00:26:07,560
This is not, this doesn't 
necessarily apply to the Kenyan 

476
00:26:07,840 --> 00:26:09,520
market, but I found it super 
interesting. 

477
00:26:09,520 --> 00:26:11,960
I think there is some crossover,
so. 

478
00:26:13,120 --> 00:26:15,960
The I need. 
To navigate this properly, 

479
00:26:16,760 --> 00:26:20,320
there's an artist who is popular
for stealing people's 

480
00:26:20,320 --> 00:26:26,800
boyfriends, I. 
OK, OK, OK, my name is. 

481
00:26:27,200 --> 00:26:29,320
My name is. 
Ariana Grande which is really? 

482
00:26:29,520 --> 00:26:31,960
Oh no, I'm not doing that. 
No, there's there's too many bad

483
00:26:31,960 --> 00:26:34,160
jokes in a row. 
Ariana Grande Rodrigo suddenly 

484
00:26:34,160 --> 00:26:37,640
released a song called Yes and 
which she tends to be taking a 

485
00:26:37,960 --> 00:26:41,240
direction in terms of her 
naming, like the last one was. 

486
00:26:41,240 --> 00:26:42,880
What was it? 
Because of what was it? 

487
00:26:42,880 --> 00:26:44,840
I don't know. 
I'm. 

488
00:26:45,360 --> 00:26:47,680
Not clued up on. 
Ariana, you're not you're not up

489
00:26:47,680 --> 00:26:48,480
now. 
I have to find it. 

490
00:26:50,680 --> 00:26:52,320
It was. 
Thank you. 

491
00:26:52,320 --> 00:26:53,280
Next. 
There we go. 

492
00:26:53,360 --> 00:26:54,160
Thank you. 
Next to us. 

493
00:26:54,160 --> 00:26:54,960
No thank you. 
Next. 

494
00:26:54,960 --> 00:26:57,320
Came out a while. 
Ago, OK And then positions and 

495
00:26:57,320 --> 00:26:59,120
then yes. 
And so she's kind of continued 

496
00:26:59,120 --> 00:27:00,400
that. 
You're sounding like you're 

497
00:27:00,400 --> 00:27:02,240
sounding like. 
It's very good. 

498
00:27:02,240 --> 00:27:04,920
Hurry. 
So anyway, she released her, her

499
00:27:04,920 --> 00:27:07,840
little single called Yes, and 
just move. 

500
00:27:08,000 --> 00:27:09,920
Just walk quickly, walk quickly 
past it. 

501
00:27:09,920 --> 00:27:10,680
Don't. 
Think about it. 

502
00:27:10,800 --> 00:27:11,160
OK. 
OK. 

503
00:27:11,360 --> 00:27:11,680
OK. 
Yeah. 

504
00:27:11,680 --> 00:27:12,880
That didn't happen. 
That didn't happen. 

505
00:27:12,880 --> 00:27:14,120
Yeah. 
So she leaves a single called 

506
00:27:14,120 --> 00:27:20,240
Yes and and I think, I think it 
was 2 weeks ago she released it.

507
00:27:20,240 --> 00:27:25,720
But then now recently this past 
week cycle released I think it 

508
00:27:25,720 --> 00:27:28,560
was Friday. 
She dropped a couple more 

509
00:27:28,560 --> 00:27:32,320
versions of the song. 
Now we've seen this happen in 

510
00:27:32,320 --> 00:27:34,720
in. 
Why do you think that is? 

511
00:27:35,280 --> 00:27:37,800
We've seen this happen in in, in
music where people would drop, 

512
00:27:37,800 --> 00:27:42,680
then they'll probably drop an 
edit to it, or they'll drop the 

513
00:27:42,720 --> 00:27:44,800
acapella, they'll drop the 
instrumental, you know, just to 

514
00:27:44,800 --> 00:27:48,840
create more buzz, this young 
lady has dropped 8 new versions 

515
00:27:48,840 --> 00:27:51,640
of the song. 
All right, so we have this main 

516
00:27:51,640 --> 00:27:54,280
song, we have the edit, we have 
the extended mix, we have the 

517
00:27:54,280 --> 00:27:56,000
Speed up version, we have the 
acapella. 

518
00:27:56,000 --> 00:27:58,160
Hey, in case you didn't like the
Speed up version, we have the 

519
00:27:58,160 --> 00:28:00,560
slowed version, We have the 
instrumental, then we have the 

520
00:28:00,560 --> 00:28:05,440
extended mix instrumental. 
Now there's rumours that that 

521
00:28:05,440 --> 00:28:09,160
she does 14 different versions, 
but officially on Spotify 

522
00:28:09,160 --> 00:28:12,200
there's just eight. 
OK On streaming there's just 

523
00:28:12,200 --> 00:28:14,560
eight. 
I was looking at it and I'm 

524
00:28:14,560 --> 00:28:18,440
like, it makes sense, all right.
It makes sense to drop. 

525
00:28:18,440 --> 00:28:22,360
But then my feeling that I 
automatically went to thinking 

526
00:28:22,360 --> 00:28:25,160
about why you would do this 
because Ariana Grande has the 

527
00:28:25,160 --> 00:28:27,480
numbers. 
She doesn't need to at first. 

528
00:28:27,720 --> 00:28:30,040
The song was released maybe I 
want to say 2 weeks ago, if not 

529
00:28:30,040 --> 00:28:31,840
a week ago. 
And it's on 66 million plays on 

530
00:28:31,840 --> 00:28:34,440
Spotify alone, right. 
So that's she she brings in her 

531
00:28:34,440 --> 00:28:37,240
numbers. 
Why afam, let's, let's, let's 

532
00:28:37,240 --> 00:28:38,600
hypothesize here. 
Is that a word? 

533
00:28:38,600 --> 00:28:40,120
Let's, let's let's do some 
thinking. 

534
00:28:40,240 --> 00:28:44,280
Why would you think she would? 
I wish she hadn't said it. 

535
00:28:44,640 --> 00:28:46,040
I wish she hadn't said it 
because now I feel dumb. 

536
00:28:46,360 --> 00:28:49,960
That's hypothesize. 
Why do you think she would drop 

537
00:28:50,520 --> 00:28:56,080
88 versions and a possible 14 in
your brain in Afam's mind? 

538
00:28:56,320 --> 00:28:59,840
So I think what they're trying 
to do with Ariana Grande, I 

539
00:28:59,840 --> 00:29:02,880
mean, OK, at this point, these 
guys have a lot of analytics, 

540
00:29:02,880 --> 00:29:07,040
right? 
One thing I know a lot of people

541
00:29:07,040 --> 00:29:10,520
have been releasing slowed 
versions and speed up versions 

542
00:29:10,760 --> 00:29:14,840
to really increase engagement on
social media platforms. 

543
00:29:15,200 --> 00:29:19,520
So there's this one song called 
Tekkit by Kafune that really, 

544
00:29:19,520 --> 00:29:24,480
really did well on TikTok, 
especially the Speed up version,

545
00:29:24,480 --> 00:29:27,960
like the Speed up version did so
well, like that's actually, I 

546
00:29:27,960 --> 00:29:30,600
think that's the first version I
had. 

547
00:29:30,640 --> 00:29:33,720
I watched the moon make it run 
my mood. 

548
00:29:33,720 --> 00:29:36,720
That's how it goes. 
So I so I I think I heard the 

549
00:29:36,800 --> 00:29:39,560
the Speed up version first 
before I even heard the actual 

550
00:29:39,560 --> 00:29:42,520
version of the song and it did 
wonders for them. 

551
00:29:42,640 --> 00:29:45,720
We've also seen Victoria, Tony 
with Soweto. 

552
00:29:46,200 --> 00:29:49,600
Oh yeah, Speed up versions, Slow
down versions, like. 

553
00:29:50,600 --> 00:29:54,280
So one angle would be the 
they're trying to increase 

554
00:29:54,280 --> 00:29:58,160
engagement, right. 
Tiktoks then. 

555
00:29:58,880 --> 00:30:02,120
So Tiktoks using the slowed 
versions and the speed up 

556
00:30:02,120 --> 00:30:07,560
versions then when it comes to 
like instrumentals, acapellas, 

557
00:30:07,640 --> 00:30:10,360
that's for us, you know that's 
for the producers, like 

558
00:30:10,360 --> 00:30:12,760
producers that that's really an 
invitation is. 

559
00:30:12,800 --> 00:30:14,880
It really because you can't 
really do anything with those 

560
00:30:15,040 --> 00:30:16,880
though. 
You can't. 

561
00:30:16,880 --> 00:30:21,000
But like people do still people 
will still use those 

562
00:30:21,000 --> 00:30:24,800
instrumentals and acapellas and 
make mixes and post them on 

563
00:30:24,800 --> 00:30:28,800
YouTube and it just spars 
engagement in that, right? 

564
00:30:29,200 --> 00:30:35,120
So, so I think 1 angle would be 
definitely to increase the life 

565
00:30:35,520 --> 00:30:40,200
cycle or the life, it's just the
life of the song. 

566
00:30:40,200 --> 00:30:43,400
It's in itself because all these
iterations of the song are 

567
00:30:43,400 --> 00:30:47,640
coming out. 
Another angle, which maybe like 

568
00:30:47,720 --> 00:30:50,880
like you kind of glanced on 
would be to increase the 

569
00:30:50,880 --> 00:30:52,680
streams. 
But then again, you look at the 

570
00:30:52,680 --> 00:30:55,040
numbers, the numbers don't 
really correlate, although one 

571
00:30:55,040 --> 00:31:00,760
of them broke a million, but 
yeah, because the main song is 

572
00:31:00,760 --> 00:31:05,120
the one that's done most of the 
the bulk of the streams and. 

573
00:31:05,280 --> 00:31:07,680
There was a super low compared 
to that like the, the, the, 

574
00:31:07,800 --> 00:31:12,040
they're, they're not. 
But, but, but but then again you

575
00:31:12,040 --> 00:31:15,240
know we live in a time when you 
know streaming. 

576
00:31:15,680 --> 00:31:18,880
To do well in streaming you have
to have a high volume of 

577
00:31:18,880 --> 00:31:21,760
streams. 
So it could be that that's 

578
00:31:21,800 --> 00:31:24,920
that's kind of like even the the
matter that a lot of artists 

579
00:31:24,920 --> 00:31:26,840
were doing. 
You look at like the Chris 

580
00:31:26,840 --> 00:31:30,840
Brown's and whatever releasing 
albums that have 24 songs, It's 

581
00:31:30,840 --> 00:31:34,920
all a whole streaming game type 
of thing where you're you're 

582
00:31:34,920 --> 00:31:39,160
trying to game the system. 
So it could be a bit of that as 

583
00:31:39,160 --> 00:31:43,160
well mixed into it. 
But yeah, so for me those are 

584
00:31:43,160 --> 00:31:46,040
just like the surface level. 
It's really, it's really 

585
00:31:46,040 --> 00:31:47,960
interesting on your point. 
It's really interesting that 

586
00:31:48,040 --> 00:31:50,800
even artists that are at that 
level, like Ariana Grande is 

587
00:31:50,800 --> 00:31:54,000
like top 10 pop artists 
currently, right? 

588
00:31:54,360 --> 00:31:57,880
Maybe even higher than that. 
And they still have to if, if 

589
00:31:57,880 --> 00:32:01,360
that's where we're going, they 
still have to result to doing 

590
00:32:01,840 --> 00:32:06,920
the things that they that the 
the the bottom of the pile would

591
00:32:06,920 --> 00:32:07,760
be the. 
Peons. 

592
00:32:07,760 --> 00:32:09,520
Yeah, yeah, yeah, yeah, yeah, 
yeah. 

593
00:32:09,520 --> 00:32:12,120
You know, don't put me. 
I don't know why you just just 

594
00:32:12,560 --> 00:32:14,680
jumped to putting. 
Me in that room, the peons like 

595
00:32:14,680 --> 00:32:17,200
me, the peons. 
Now, now, I shouldn't have 

596
00:32:17,240 --> 00:32:18,040
pointed it out. 
I should have. 

597
00:32:18,040 --> 00:32:20,280
Just like, because now it looks 
like I'm trying to be elitist 

598
00:32:20,280 --> 00:32:23,840
and I'm not really elistic 
elitist musically, which is 

599
00:32:23,840 --> 00:32:27,040
stupid. 
I understand, and I hear you 

600
00:32:27,040 --> 00:32:29,680
often. 
I think what they're doing is 

601
00:32:29,680 --> 00:32:31,360
none of. 
That you receive I receive. 

602
00:32:31,840 --> 00:32:35,440
You receive what? 
Is I receive, I internalize and 

603
00:32:35,440 --> 00:32:38,160
absolutely throw it away because
I don't think that's what I 

604
00:32:38,160 --> 00:32:40,080
digest. 
No, no, I digest no first. 

605
00:32:40,080 --> 00:32:41,200
I just first before I throw it 
away. 

606
00:32:41,520 --> 00:32:43,600
Yeah, first you digest. 
OK, I digest. 

607
00:32:46,440 --> 00:32:49,840
OK, so so now here's here's, 
here's my thoughts. 

608
00:32:49,840 --> 00:32:57,040
OK. 
I do think well from so I I came

609
00:32:57,040 --> 00:33:00,960
up across someone else's 
opinions and then opinions on it

610
00:33:00,960 --> 00:33:02,960
and it made sense. 
I think what they're trying to 

611
00:33:02,960 --> 00:33:09,480
do is because because labels and
artists place a lot of value in 

612
00:33:09,480 --> 00:33:13,560
being in in numbers not numbers 
in terms of like streaming, but 

613
00:33:13,560 --> 00:33:17,040
then being like a number one or 
winning that Grammy and and all 

614
00:33:17,040 --> 00:33:20,080
that stuff. 
So I do think that partly what 

615
00:33:20,080 --> 00:33:24,800
they're doing, if they are 14 
versions, I think what they're 

616
00:33:24,800 --> 00:33:26,720
doing is first of all 14 
versions, bro. 

617
00:33:26,720 --> 00:33:28,960
Like, that's crazy. 
What they're trying to do is 

618
00:33:28,960 --> 00:33:34,360
increase the increase their 
chances of getting like on a 

619
00:33:34,360 --> 00:33:36,880
billboard and they're probably 
trying to do that quickly, you 

620
00:33:36,880 --> 00:33:39,720
know, And that's one way to do 
it because the more she's on and

621
00:33:39,720 --> 00:33:43,280
she occupies, she would occupy a
lot of spaces on on that list. 

622
00:33:43,440 --> 00:33:46,000
And so, like, she's inevitable 
to be #1. 

623
00:33:47,600 --> 00:33:51,160
Now that's cool and that's fine.
And we know the music industry 

624
00:33:51,160 --> 00:33:53,440
runs off numbers and it's not 
really about the art. 

625
00:33:53,440 --> 00:33:58,200
But personally, I feel like that
kind of dilutes music. 

626
00:33:58,200 --> 00:34:01,960
When we're chasing numbers, I 
feel like it dilutes music. 

627
00:34:01,960 --> 00:34:04,840
So it's cool, like, and we've 
seen singles that have come out 

628
00:34:04,840 --> 00:34:07,120
with different versions. 
You have the edit, you have the 

629
00:34:07,120 --> 00:34:08,840
speed up window. 
But then when you have just a 

630
00:34:08,840 --> 00:34:12,320
whole bunch of things that 
obviously, well, to me obviously

631
00:34:12,320 --> 00:34:19,080
looks like you're trying to 
trying to game the system in 

632
00:34:19,080 --> 00:34:21,520
that way. 
It just comes off as all right, 

633
00:34:21,520 --> 00:34:24,360
so at what, Do you guys really 
care about the music or are you 

634
00:34:24,360 --> 00:34:26,040
just chasing that number one 
spot? 

635
00:34:27,280 --> 00:34:28,360
And that's kind of where I'm 
stuck. 

636
00:34:28,360 --> 00:34:30,520
Like I I appreciate a few 
versions. 

637
00:34:30,520 --> 00:34:37,320
I just don't know where the 
thought process lies. 

638
00:34:37,520 --> 00:34:42,480
Oh, the thought process lies in 
going for the number one rather 

639
00:34:42,480 --> 00:34:45,120
than making the music itself 
greater. 

640
00:34:45,320 --> 00:34:47,600
Like that's what I would think 
would be more important. 

641
00:34:47,600 --> 00:34:51,080
I don't know if you have an 
opposing view, but that's kind 

642
00:34:51,080 --> 00:34:53,080
of what I mean. 
That's how I think about it. 

643
00:34:53,080 --> 00:34:53,679
Games. 
Just weird. 

644
00:34:53,679 --> 00:34:55,639
System man. 
Game The system? 

645
00:34:56,199 --> 00:34:58,880
Game the system? 
What do you mean like? 

646
00:34:59,040 --> 00:35:00,600
Like what do you mean Game The 
system. 

647
00:35:00,760 --> 00:35:03,920
Like, first of all, yeah, get 
all the number ones. 

648
00:35:03,920 --> 00:35:08,000
And first of all, Billboard is 
like, they just come up with 

649
00:35:08,000 --> 00:35:10,560
rules. 
Like today they decide bundles 

650
00:35:10,560 --> 00:35:13,680
are not a thing, tomorrow they 
decide you know what bundles. 

651
00:35:13,680 --> 00:35:15,600
But isn't that, isn't that what 
do you call it? 

652
00:35:15,640 --> 00:35:19,520
an A point to not think about 
that anymore? 

653
00:35:19,520 --> 00:35:21,520
Because they're really just 
sleeping and waking up and 

654
00:35:21,520 --> 00:35:22,880
thinking, oh, let's do this, 
let's do that. 

655
00:35:23,120 --> 00:35:25,200
Like that makes it. 
Yeah. 

656
00:35:25,720 --> 00:35:27,640
Unstable. 
Yeah, so even me, I can. 

657
00:35:27,680 --> 00:35:29,680
Even me, I can. 
I can decide to play a game. 

658
00:35:29,960 --> 00:35:32,800
So I'm going to decide like, 
even like with Kenna Taylor 

659
00:35:32,800 --> 00:35:36,080
Swift, when they decided to 
sell, what did they do? 

660
00:35:36,840 --> 00:35:39,200
The four. 
You had to buy four different 

661
00:35:39,200 --> 00:35:41,840
albums. 
Yeah, no four different vinyls, 

662
00:35:41,840 --> 00:35:44,640
but they had, it was the same 
album, but all of them. 

663
00:35:45,000 --> 00:35:48,280
You were building like a clock, 
so you had to buy four of them. 

664
00:35:48,600 --> 00:35:52,000
And I mean it's the same music, 
but you're just really like 

665
00:35:52,000 --> 00:35:55,360
gaming the system. 
They found a innovative way to 

666
00:35:55,360 --> 00:35:59,080
make people purchase more and 
therefore their numbers were way

667
00:35:59,080 --> 00:36:00,160
up. 
You know what I mean? 

668
00:36:00,160 --> 00:36:04,680
Do you think play the game, You 
need to play the game like also 

669
00:36:04,800 --> 00:36:08,000
for Ariana's team, right? 
If you if you if you have like 

670
00:36:08,400 --> 00:36:11,040
and this is for all the music 
people like if your if your 

671
00:36:11,040 --> 00:36:14,560
music debuts top ten, number 
one. 

672
00:36:14,680 --> 00:36:19,320
If you get the number one album 
whatever that greatly impacts 

673
00:36:19,320 --> 00:36:21,400
your leverage for the next 
projects. 

674
00:36:21,480 --> 00:36:25,520
Because you see these people are
in, are in they're in deals with

675
00:36:25,520 --> 00:36:28,680
labels and so you go to the 
label you say listen my previous

676
00:36:28,680 --> 00:36:31,440
project, my previous single, 
they build a number one. 

677
00:36:31,920 --> 00:36:35,200
This is how much I'm worth. 
This is how much you guys should

678
00:36:35,200 --> 00:36:39,320
be investing in my next my next 
releases my blah blah blah blah 

679
00:36:39,320 --> 00:36:41,040
blah. 
It gives you so much more 

680
00:36:41,040 --> 00:36:43,160
leverage when the numbers are on
your site. 

681
00:36:43,160 --> 00:36:45,320
At what point does the start 
become important? 

682
00:36:46,920 --> 00:36:50,080
The art is always important, but
the business is important. 

683
00:36:50,080 --> 00:36:52,680
I'm sorry, I'm. 
I'm joking. 

684
00:36:53,040 --> 00:36:53,800
I'm joking. 
A little bit. 

685
00:36:54,280 --> 00:36:56,680
OK, OK, I'm joking. 
But I'm really not. 

686
00:36:57,280 --> 00:36:58,840
I'm. 
I'm joking, but I'm really not. 

687
00:36:59,160 --> 00:37:02,360
Like, that's just the thing. 
Music business is a huge thing 

688
00:37:02,360 --> 00:37:04,040
and there's a lot of money to be
made. 

689
00:37:04,040 --> 00:37:06,200
That's really, honestly, a game 
is what it is. 

690
00:37:07,000 --> 00:37:09,440
It's annoying. 
There's so many careers at stake

691
00:37:09,440 --> 00:37:12,880
outside of just the music, the 
artists themselves. 

692
00:37:13,120 --> 00:37:16,520
So yeah, man, there's there's a 
lot of money to me. 

693
00:37:16,520 --> 00:37:19,840
And these things can really 
greatly impact like, you know, 

694
00:37:19,840 --> 00:37:23,680
like you got a number one, you 
got another #1, then they put in

695
00:37:23,680 --> 00:37:27,480
way more so then also, but also 
listen, it goes back into the 

696
00:37:27,520 --> 00:37:29,520
art because if they're 
investing, like if they would 

697
00:37:29,520 --> 00:37:33,680
have invested 100,000 into your 
next single, but then you got 

698
00:37:33,680 --> 00:37:36,760
the number ones, you have the 
meetings, they see, OK, you know

699
00:37:36,760 --> 00:37:39,360
what, your high value will 
invest 200,000. 

700
00:37:39,360 --> 00:37:42,080
That gives you the leeway to 
create even better art with 

701
00:37:42,160 --> 00:37:44,760
better facilities. 
Have more studio time, right? 

702
00:37:45,040 --> 00:37:47,440
Right. 
So even the art can be. 

703
00:37:48,400 --> 00:37:50,640
I don't know man. 
I don't know. 

704
00:37:50,640 --> 00:37:52,960
I just don't agree. 
I just, I hear you. 

705
00:37:52,960 --> 00:37:56,080
I just don't agree. 
So, so I'll just read something.

706
00:37:56,080 --> 00:37:59,400
So someone had had commented on 
this and like while while this 

707
00:37:59,400 --> 00:38:04,800
is not new to to, it's not new 
to artists, right? 

708
00:38:05,000 --> 00:38:09,280
Like this is something that's 
done so it's a common practice 

709
00:38:09,480 --> 00:38:11,640
these days for major musicians 
to employ this plan to ensure 

710
00:38:11,640 --> 00:38:13,880
that the biggest debut possible 
on the Billboard charts, which 

711
00:38:13,880 --> 00:38:17,880
we know. 
So that means that the sale of 

712
00:38:17,920 --> 00:38:21,960
all 14 versions of high. 
Yes and will be grouped together

713
00:38:21,960 --> 00:38:23,960
into one release. 
So it's it's again, it's it's 

714
00:38:23,960 --> 00:38:25,560
still the numbers game. 
Even though they're playing for 

715
00:38:25,560 --> 00:38:28,520
the number one or whatever. 
They're still that number one is

716
00:38:28,520 --> 00:38:29,880
still going to bring in money, 
right? 

717
00:38:31,200 --> 00:38:33,120
So fans have the option to buy 
all of them. 

718
00:38:33,120 --> 00:38:38,520
However, the problem with this 
it's it's once when they do 

719
00:38:38,520 --> 00:38:43,760
this, very obviously it takes 
away from the organics and the 

720
00:38:43,760 --> 00:38:50,920
magic of the wind and organics 
and magic is is is closer to 

721
00:38:51,280 --> 00:38:54,160
artistry than the business side 
of it. 

722
00:38:54,160 --> 00:38:55,240
I don't know if that makes 
sense. 

723
00:38:56,680 --> 00:38:59,360
It's just, it's like, it's just 
it seems like a very obvious, 

724
00:38:59,360 --> 00:39:00,760
like you can look at it and 
you're like, OK, this is 

725
00:39:00,760 --> 00:39:02,800
obviously a play. 
So now artists are like, all 

726
00:39:02,800 --> 00:39:05,080
right, I know what your goal is 
here. 

727
00:39:05,080 --> 00:39:07,520
And it's not, It seems like it's
not just the music. 

728
00:39:07,520 --> 00:39:10,840
And some people don't mind. 
Other people are like, I don't 

729
00:39:10,840 --> 00:39:13,000
care. 
I'm of the mind of the of the 

730
00:39:13,000 --> 00:39:14,400
side. 
I mean, I'm at the side where 

731
00:39:14,440 --> 00:39:19,480
like, I don't know. 
I feel like I don't know, bro. 

732
00:39:19,520 --> 00:39:22,120
Listen. 
Hey, I get it. 

733
00:39:22,120 --> 00:39:24,320
Listen this. 
Song, I get it, but I just don't

734
00:39:24,320 --> 00:39:26,040
like it. 
That's it. 

735
00:39:26,200 --> 00:39:27,200
I get it. 
I just don't like it. 

736
00:39:27,480 --> 00:39:28,480
And that's fair. 
Yeah. 

737
00:39:28,480 --> 00:39:32,640
Listen, Sam, I receive what 
you're saying and I you have 

738
00:39:32,640 --> 00:39:35,000
received it to your point of 
view, Have you internalized it? 

739
00:39:36,680 --> 00:39:39,920
I am currently. 
Digesting it all right, Yeah. 

740
00:39:40,040 --> 00:39:44,040
Anyway, Speaking of music, I 
don't know if there's anything. 

741
00:39:44,040 --> 00:39:48,600
Of music, new music, Sam. 
What were the artists from 

742
00:39:48,600 --> 00:39:50,280
Canada? 
We need to bring back remixes. 

743
00:39:50,280 --> 00:39:52,120
Compelling. 
Like remixes have fallen off. 

744
00:39:52,120 --> 00:39:53,400
We need to bring back remixes 
bro. 

745
00:39:53,880 --> 00:39:55,160
Just give us like a remix 
version. 

746
00:39:55,320 --> 00:39:57,400
Don't give us a slow version, a 
speed up version. 

747
00:39:57,560 --> 00:40:00,440
Just give us the song and the 
remix. 

748
00:40:00,440 --> 00:40:02,520
Still going on about that Mia 
was already. 

749
00:40:02,520 --> 00:40:04,280
In new you had moved on. 
Oh my bad. 

750
00:40:05,360 --> 00:40:09,560
Hey new music. 
Shout out to Casey of course we 

751
00:40:09,560 --> 00:40:11,160
will load him here on the 
podcast. 

752
00:40:12,160 --> 00:40:13,760
Casey. 
I mean Casey. 

753
00:40:13,760 --> 00:40:16,160
If you don't know Casey Casey 
has who was who was on Kanye's 

754
00:40:16,840 --> 00:40:20,400
Donder album he's been on. 
He's worked with numerous 

755
00:40:20,400 --> 00:40:23,680
different people up there and he
recently just released a song 

756
00:40:23,720 --> 00:40:27,240
with Joey Bad. 
I say Joey Bad. 

757
00:40:28,800 --> 00:40:31,200
Oh man, that's bad. 
Called passports and suitcase, 

758
00:40:31,320 --> 00:40:33,440
suitcases, Passport. 
I want to get it right. 

759
00:40:33,440 --> 00:40:35,240
I just found. 
I found his real name. 

760
00:40:35,240 --> 00:40:37,360
Can I do I put his government? 
I don't know. 

761
00:40:37,360 --> 00:40:39,560
Dog, Do you? 
I don't know. 

762
00:40:39,560 --> 00:40:41,360
But it's right there. 
It's on Wikipedia. 

763
00:40:41,520 --> 00:40:43,760
Oh, OK Well, if it's public 
information, then we can make it

764
00:40:43,760 --> 00:40:49,120
public, I guess. 
Mark Macora, Bogo. 

765
00:40:50,160 --> 00:40:53,360
AKAKC Pluto. 
Yeah, yeah, there's actually, I 

766
00:40:53,360 --> 00:40:55,760
watched an interview of his. 
I watched an interview of his 

767
00:40:55,760 --> 00:40:58,360
where he, he he explained the 
name Casey. 

768
00:40:58,760 --> 00:41:00,880
I don't particularly remember 
it, so I probably shouldn't have

769
00:41:00,880 --> 00:41:02,920
brought it up, Brought it up. 
But you said. 

770
00:41:02,920 --> 00:41:04,640
I think he got that from his 
Mama. 

771
00:41:04,640 --> 00:41:06,440
Shout out to Casey, man. 
Shout out to Casey. 

772
00:41:06,840 --> 00:41:11,400
Passports and suitcases. 
It's just cool to see. 

773
00:41:11,400 --> 00:41:14,560
Winsborough, man, I listened to 
this and I was like, this is so 

774
00:41:14,560 --> 00:41:18,720
familiar and obviously they they
used the instrumental, what they

775
00:41:18,720 --> 00:41:22,160
added like the drums were 
different but they used the good

776
00:41:22,160 --> 00:41:25,800
and plenty instrumental by Alex 
Isley. 

777
00:41:26,480 --> 00:41:29,360
There was also a remix with Alex
Isley and Marsejo. 

778
00:41:30,080 --> 00:41:37,400
Marsejo, it's Marsego and no, 
no, it's you're you're supposed 

779
00:41:37,400 --> 00:41:39,120
to pronounce it Marcel like 
that. 

780
00:41:39,600 --> 00:41:41,840
Anyway, he said he did. 
He. 

781
00:41:43,120 --> 00:41:46,560
Yeah. 
Anyway, the song was originally 

782
00:41:46,560 --> 00:41:51,440
produced by Jack Dine. 
Jack Dine is so fired. 

783
00:41:51,440 --> 00:41:54,920
Like, I've literally spent hours
trying to produce like Jack 

784
00:41:54,960 --> 00:41:56,760
Dine. 
But yeah, shout out. 

785
00:41:56,760 --> 00:42:00,800
Shout out to everything that 
happened to make this release a 

786
00:42:01,080 --> 00:42:04,120
thing. 
Fire Sarul is a song called 

787
00:42:04,280 --> 00:42:06,640
Pande Pande Ile. 
I was going to say pande Ile, 

788
00:42:06,920 --> 00:42:08,840
but pande Ile. 
I think it matters how you say 

789
00:42:08,840 --> 00:42:11,320
words in Swahili. 
That side. 

790
00:42:12,160 --> 00:42:16,840
That side yes shout to her Bien 
and it's Yaba released a song 

791
00:42:16,840 --> 00:42:19,680
called Nashanga is produced by 
So Fresh is on the beat. 

792
00:42:19,880 --> 00:42:22,000
I really like that Nashanga. 
Are you shocked when you 

793
00:42:22,000 --> 00:42:23,560
listened to the song? 
No, I wasn't. 

794
00:42:23,600 --> 00:42:24,680
I wasn't. 
Not. 

795
00:42:24,680 --> 00:42:27,160
Not at all. 
Jeez. 

796
00:42:27,800 --> 00:42:31,560
So it's Saba, It's Yaba. 
Rather it's Saba, it's Yaba. 

797
00:42:31,560 --> 00:42:34,240
Says that he has his. 
He's trying to do well. 

798
00:42:34,400 --> 00:42:37,440
His version of music is called 
Benga. 

799
00:42:37,440 --> 00:42:38,240
Oh no. 
Was it called? 

800
00:42:38,240 --> 00:42:39,800
Let me not get that right. 
That that wrong. 

801
00:42:40,000 --> 00:42:41,720
Is it Roomba Cane? 
Not Benga cane. 

802
00:42:41,720 --> 00:42:43,360
I don't know what I was saying. 
Benga Roomba cane. 

803
00:42:43,360 --> 00:42:45,520
Oh, Roomba. 
So Roomba and sugar cane, 

804
00:42:45,520 --> 00:42:47,360
apparently, is what it's in the 
bio. 

805
00:42:48,080 --> 00:42:51,040
Because it's sweet. 
Sweet, sweet music. 

806
00:42:51,160 --> 00:42:53,880
So I really enjoyed that. 
BN is always a good listen. 

807
00:42:55,360 --> 00:42:57,840
I think they they they did a 
really cool it was. 

808
00:42:57,840 --> 00:43:00,120
It's a cool collaboration, man. 
I enjoy that. 

809
00:43:00,120 --> 00:43:03,640
I'd like to listen to that 
outside Boutros booty. 

810
00:43:05,400 --> 00:43:10,520
What's what is the nicknames? 
Do you know does he have any? 

811
00:43:11,160 --> 00:43:14,720
OK, so Boutros Boutros released 
a song called Intro Freestyle. 

812
00:43:14,720 --> 00:43:18,520
If it's called Intro Freestyle, 
then I think we can think, oh, 

813
00:43:18,520 --> 00:43:22,320
we have the the the, what do you
call it the the free reign to 

814
00:43:22,480 --> 00:43:28,400
hypothesize, hypothesize that 
maybe, I don't know why. 

815
00:43:28,600 --> 00:43:31,200
I just feel like there shouldn't
be extra syllables on that word,

816
00:43:31,200 --> 00:43:33,840
but they are so intro freestyle 
by Boutros. 

817
00:43:34,560 --> 00:43:38,160
Is that the intro to the album? 
Could it be? 

818
00:43:38,160 --> 00:43:40,400
Yeah, I think so. 
I think he mentioned that 

819
00:43:40,520 --> 00:43:42,600
Contendo is on the way. 
That's fine. 

820
00:43:42,600 --> 00:43:44,320
So definitely looking forward to
that. 

821
00:43:44,320 --> 00:43:48,360
Looking forward to the the, the 
jobs and the eventual project. 

822
00:43:50,040 --> 00:43:52,920
So yeah, that's super cool. 
What else? 

823
00:43:52,920 --> 00:43:56,280
Nick Agessa released a song 
called Susanna that was 

824
00:43:56,280 --> 00:43:59,800
interesting to listen to. 
Share it here by Dark Lord 

825
00:44:00,480 --> 00:44:05,520
Colossal music and landmark that
was also released. 

826
00:44:08,360 --> 00:44:14,120
Did you say Lady Fiona? 
I did in fact, not Saudi soul as

827
00:44:14,120 --> 00:44:14,840
well. 
I did not. 

828
00:44:14,840 --> 00:44:16,320
No. 
Yeah, Saudi soul. 

829
00:44:16,320 --> 00:44:20,960
So I saw still dropping music. 
I thought they disbanded. 

830
00:44:20,960 --> 00:44:22,560
Yeah, yeah, what? 
But it is still didn't drop in 

831
00:44:22,560 --> 00:44:23,640
music. 
It's a different sort of soul. 

832
00:44:25,560 --> 00:44:31,880
There was Lily by Kushman. 
Yeah, received that with the 

833
00:44:31,880 --> 00:44:34,440
mixed received. 
Internalized. 

834
00:44:34,440 --> 00:44:36,480
Received. 
Digested. 

835
00:44:36,480 --> 00:44:37,840
Oh yes, yeah, yeah, yeah, yeah, 
yeah, yeah. 

836
00:44:38,720 --> 00:44:41,640
There was Jungle Walk by the 
angels. 

837
00:44:41,800 --> 00:44:45,800
Aziz and Kellerkind actually. 
It does this released twice 

838
00:44:45,800 --> 00:44:47,200
because the 2nd. 
Is game. 

839
00:44:47,400 --> 00:44:53,400
Limbi oh Limbi by Barnino 
Lackwister and it Aziz. 

840
00:44:53,400 --> 00:44:56,640
That was my I was popping to 
that. 

841
00:44:56,720 --> 00:44:59,920
Yeah, bro, that was my cup of 
Chinese bro. 

842
00:45:00,120 --> 00:45:03,200
That was just so like the 
melody. 

843
00:45:03,200 --> 00:45:05,520
Just everything. 
I I really, really enjoyed 

844
00:45:05,520 --> 00:45:08,840
listening to that man. 
So shout out to everyone who was

845
00:45:08,840 --> 00:45:12,320
involved in fire. 
I don't even usually listen to 

846
00:45:12,320 --> 00:45:14,800
EDM like that, but like that one
was like that was. 

847
00:45:14,800 --> 00:45:16,800
That's cool man. 
Dance stuff. 

848
00:45:16,840 --> 00:45:19,280
Yeah, that was cool. 
Shout out to it, hopefully you 

849
00:45:19,280 --> 00:45:22,920
can get you can catch one too. 
Oh, and then lastly, I listened 

850
00:45:22,920 --> 00:45:29,520
to 925 with Liki and Mr. Wright,
Mr. Wright from Brooklyn Boys. 

851
00:45:29,720 --> 00:45:32,440
So yeah, that was hard. 
It was a it was a tough listen. 

852
00:45:32,440 --> 00:45:35,880
So shout out to them. 
Fireman fire I think for the for

853
00:45:35,960 --> 00:45:39,040
for of course we didn't mention 
it so Blinky Bill is is coming 

854
00:45:39,040 --> 00:45:40,800
out with his. 
I mean it's coming out he's 

855
00:45:40,800 --> 00:45:42,680
dropping his. 
I think it's next week, this 

856
00:45:42,680 --> 00:45:45,440
week, this week, Friday. 
When you're listening to this 

857
00:45:45,760 --> 00:45:46,920
this week, Friday, he's 
dropping. 

858
00:45:46,920 --> 00:45:48,840
Sometime this month. 
Yeah, he's dropping. 

859
00:45:49,040 --> 00:45:50,600
We cut keys. 
I think that's the name of it. 

860
00:45:50,600 --> 00:45:53,040
We cut keys too. 
So yeah. 

861
00:45:53,040 --> 00:45:54,600
So he dropped a single off the 
project. 

862
00:45:54,960 --> 00:45:58,800
It's called Get the Paper and I 
Boy, oh boy. 

863
00:45:58,960 --> 00:46:03,240
Should I tell you the funk on 
this was crazy. 

864
00:46:03,280 --> 00:46:09,200
Like the bounce, the swing. 
It's produced by him and another

865
00:46:09,200 --> 00:46:12,760
artist, Emok who I don't know if
you've talked about him before. 

866
00:46:12,920 --> 00:46:15,080
I don't think we've talked. 
About. 

867
00:46:15,080 --> 00:46:17,480
Him. 
We've got him backwards. 

868
00:46:17,680 --> 00:46:20,320
Shout out to him this, I really 
enjoyed man. 

869
00:46:20,320 --> 00:46:22,440
The instrumental, the 
instrumental of this, of this, 

870
00:46:22,440 --> 00:46:24,080
of this joint. 
First of all it just gets you 

871
00:46:24,080 --> 00:46:26,680
moving immediately. 
I can just get you moving. 

872
00:46:26,680 --> 00:46:28,560
It wastes no time to get you to 
the groove. 

873
00:46:30,800 --> 00:46:33,920
So yeah, I really enjoyed get 
the paper and just makes me 

874
00:46:33,920 --> 00:46:36,040
excited to see what he's he has 
for the project. 

875
00:46:37,400 --> 00:46:40,280
Of course, Blinky Bill, if you 
all don't know is is is it one 

876
00:46:40,280 --> 00:46:43,880
quarter 1/3? 
I should get this right of just 

877
00:46:43,880 --> 00:46:45,800
a band. 
The legendary. 

878
00:46:46,080 --> 00:46:48,840
The legendary Just a band. 
So it's always cool. 

879
00:46:48,840 --> 00:46:51,160
It's cool to hear music from 
either one of them. 

880
00:46:51,200 --> 00:46:54,840
Jim at the last a couple last 
last year it was the end. 

881
00:46:54,840 --> 00:46:56,760
Jim. 
Jim Tutu released some music. 

882
00:46:57,000 --> 00:46:58,320
It's good to see Blinky Bill 
releasing music. 

883
00:46:58,560 --> 00:47:01,520
Remember, we played, we played 
just about in the podcast. 

884
00:47:01,720 --> 00:47:04,040
Yeah. 
So from the echo I think the 

885
00:47:04,080 --> 00:47:06,040
thing was called echo. 
Yeah, it was. 

886
00:47:06,040 --> 00:47:09,240
And Jim released solo music. 
Also released solo music. 

887
00:47:09,240 --> 00:47:10,480
We also talked about that. 
Yeah. 

888
00:47:10,480 --> 00:47:13,600
So I think for this episode we 
shall play Blinky Bills. 

889
00:47:14,000 --> 00:47:16,240
Get the paper. 
It's a fire song. 

890
00:47:16,240 --> 00:47:19,760
Shout out to you, Blinky. 
Here is Get the Paper by Blinky 

891
00:47:19,960 --> 00:47:40,480
Bill, 
wake up. 

892
00:47:40,640 --> 00:47:43,400
Time to get the paper I've been 
sleeping on myself. 

893
00:47:43,480 --> 00:47:45,840
I see that fashion killer under 
14. 

894
00:47:45,840 --> 00:47:49,680
Tell him on a joke but looking 
at the time. 

895
00:47:49,680 --> 00:47:52,240
Put it in the land. 
Something in the air is a 

896
00:47:52,240 --> 00:48:08,680
magical place that he helped 
the 

897
00:48:54,040 --> 00:49:37,240
the 
Oh yeah, wake up. 

898
00:49:37,400 --> 00:50:28,880
Time to get the paper 
that was got the paper by Blinky

899
00:50:28,880 --> 00:50:32,280
Bill. 
Extremely, extremely funky 

900
00:50:32,280 --> 00:50:34,080
music. 
That bass line, bro. 

901
00:50:34,960 --> 00:50:37,200
And then the random really like 
the random horns. 

902
00:50:37,320 --> 00:50:39,520
The random sound like French 
horns. 

903
00:50:39,520 --> 00:50:42,640
They're just so fireman. 
It sounds very well produced, 

904
00:50:42,640 --> 00:50:44,880
sounds very well produced. 
Shout out to him and shout out 

905
00:50:44,880 --> 00:50:47,840
to him levelling up the 
production game. 

906
00:50:49,080 --> 00:50:53,440
Yep, Sam, how does it feel to 
complete yet another episode of 

907
00:50:53,440 --> 00:50:58,240
the 30% Podcast? 
60 minutes of fame are over. 

908
00:51:01,760 --> 00:51:05,920
Yeah, I was 60 minutes of fable 
over, but before they completely

909
00:51:05,920 --> 00:51:07,560
end, I wanted to just point. 
The completely. 

910
00:51:07,960 --> 00:51:09,920
Attention. 
One more thing before they. 

911
00:51:09,920 --> 00:51:13,600
Completely end one more thing. 
Did did you ever watch Jackie 

912
00:51:13,600 --> 00:51:15,160
Chan? 
That's that's a reference. 

913
00:51:15,640 --> 00:51:21,240
One more thing, Eddie glad to 
see we can relate. 

914
00:51:21,240 --> 00:51:25,680
We're we're men of the culture. 
Men of culture, Men of culture. 

915
00:51:26,160 --> 00:51:32,720
But seriously, one more thing. 
I mean, we we, we can't oversee 

916
00:51:32,720 --> 00:51:37,920
the just the the recent state of
affairs, especially affecting 

917
00:51:38,480 --> 00:51:43,600
women within the country and 
just wanted to point out that 

918
00:51:43,800 --> 00:51:48,640
it's unfortunate that women have
to like, experience these 

919
00:51:48,640 --> 00:51:51,680
things. 
And you know, all as we can do 

920
00:51:51,680 --> 00:51:55,480
as men is support and empathy 
because like, you know, for me 

921
00:51:55,480 --> 00:51:59,760
as a man, like I don't, I have 
have to do so much mental maths,

922
00:51:59,760 --> 00:52:03,040
just living my life for women do
when they're when they're 

923
00:52:03,040 --> 00:52:06,560
entering maths, when they're 
when they're walking outside and

924
00:52:06,560 --> 00:52:08,800
all that type of stuff they have
to do, all this type of stuff. 

925
00:52:08,800 --> 00:52:12,520
And it's unfortunate for the, 
you know, the women that have 

926
00:52:12,520 --> 00:52:15,280
lost their lives. 
In the past few weeks we've 

927
00:52:15,280 --> 00:52:19,080
heard about the Airbnb stuff 
that happened and that stuff is 

928
00:52:19,480 --> 00:52:24,960
definitely despicable. 
It's it's it's evil and 

929
00:52:25,040 --> 00:52:28,600
craziness and it's femicide like
the women have been pointing 

930
00:52:28,840 --> 00:52:32,800
out. 
And there is a March on the 

931
00:52:32,800 --> 00:52:39,520
27th, which is a Saturday I 
believe next Saturday I believe 

932
00:52:40,680 --> 00:52:46,240
organized by Usikimi. 
And essentially it's a walk just

933
00:52:46,240 --> 00:52:50,080
to kind of end the femicide 
that's been going on. 

934
00:52:50,080 --> 00:52:52,920
And Sam and I just felt like 
it's something that we should 

935
00:52:52,920 --> 00:52:57,840
just point out and and just kind
of see and bring to attention 

936
00:52:57,960 --> 00:53:04,640
using our platform and femicide 
in Kenya and let's protect our 

937
00:53:04,640 --> 00:53:10,120
women, let's let's just be more 
responsible with how we care 

938
00:53:10,120 --> 00:53:11,880
about women and how we treat 
women and. 

939
00:53:11,880 --> 00:53:14,960
Be more responsible with life 
overall, I think. 

940
00:53:15,120 --> 00:53:17,840
Yeah, with live. 
Yeah. 

941
00:53:17,840 --> 00:53:21,040
So we just wanted to point that 
out and just point out the the 

942
00:53:21,040 --> 00:53:27,920
March that's happening. 
And yeah, but yeah, Sam, you 

943
00:53:27,920 --> 00:53:31,080
know that was this was 60. 
That, that that was. 

944
00:53:31,360 --> 00:53:33,920
Unfortunately, it's this. 
But hey, back. 

945
00:53:34,160 --> 00:53:37,680
I mean, not, not that it doesn't
matter, but then let's end it 

946
00:53:37,680 --> 00:53:41,560
till now, yeah? 
Yeah, I know. 

947
00:53:42,160 --> 00:53:45,320
But bro, listen, Episode 60 
episode. 

948
00:53:45,440 --> 00:53:48,480
We're now in the 60s. 
We're now in our 60s. 

949
00:53:48,920 --> 00:53:52,280
The building is really showing. 
We're now a psychedelic Oh, 

950
00:53:52,320 --> 00:53:55,080
actually I didn't think of when 
our psychedelic era like you 

951
00:53:55,080 --> 00:53:59,200
know how people did psychedelics
in the 60s LSD, like the culture

952
00:53:59,200 --> 00:54:01,040
was on the. 
Rise Was that in the 60s? 

953
00:54:02,440 --> 00:54:04,000
Yeah, that was not. 
The 70s, I feel like. 

954
00:54:04,040 --> 00:54:05,840
I feel like the Hebrew wasn't 
the 70s. 

955
00:54:05,840 --> 00:54:07,680
No, it was the 60s. 
That's when it started. 

956
00:54:07,680 --> 00:54:11,120
Part of telling me that very 60s
is very, very sternly. 

957
00:54:11,120 --> 00:54:12,720
So I'm guess I guess it's 
telling the truth. 

958
00:54:12,920 --> 00:54:15,600
Yeah, matter of Factly. 
Yes, Sam, Like I am saying, I am

959
00:54:15,600 --> 00:54:18,800
internalizing it. 
I have digested it and I agree. 

960
00:54:18,800 --> 00:54:20,960
And you're receiving, I've 
received it night. 

961
00:54:20,960 --> 00:54:21,800
Yep. 
Nice. 

962
00:54:21,960 --> 00:54:23,680
Why can't I? 
I said Rice and then I said 

963
00:54:23,680 --> 00:54:26,480
night. 
I I can't speak anyway. 

964
00:54:26,480 --> 00:54:28,200
That might be an indication to 
end the podcast. 

965
00:54:29,440 --> 00:54:32,320
That is an indication. 
It's also because I'm hungry. 

966
00:54:32,320 --> 00:54:33,640
It's lunchtime. 
Stomach is wrong. 

967
00:54:33,680 --> 00:54:36,520
Don't say that. 
Yeah, yeah, yeah. 

968
00:54:36,520 --> 00:54:38,480
I will beat. 
You guys like yawning? 

969
00:54:40,000 --> 00:54:43,040
Well, you see one man hungry. 
All right, man. 

970
00:54:43,040 --> 00:54:50,880
Let's end, Let's end. 
Let's get out of here. 

971
00:54:50,880 --> 00:54:53,160
But hey, thank you everyone for 
listening to this. 

972
00:54:53,880 --> 00:54:57,240
We, we are, we we do this, we 
can you know highlight Kenyan 

973
00:54:57,240 --> 00:54:58,720
music in the Kenyan industry 
and. 

974
00:54:58,840 --> 00:55:00,680
Guys like you're because it's 
contagious. 

975
00:55:00,720 --> 00:55:01,320
Sorry. 
Yes. 

976
00:55:01,680 --> 00:55:07,000
So we can, we can. 
So we can you know highlight 

977
00:55:07,000 --> 00:55:11,080
Kenyan music and put some of 
some some of the things that 

978
00:55:11,080 --> 00:55:14,360
aren't on the map, on the map. 
If you know people who are 

979
00:55:14,600 --> 00:55:19,040
influencers and you know who are
who are influencers in the music

980
00:55:19,040 --> 00:55:22,600
industry, these are 
conversations to have with them.

981
00:55:22,600 --> 00:55:24,320
There's a you can point them to 
the broadcast. 

982
00:55:24,320 --> 00:55:26,120
Hey there's two guys talking 
about it online. 

983
00:55:26,680 --> 00:55:30,200
But yeah, we just we we really 
enjoy doing this and bringing 

984
00:55:30,200 --> 00:55:35,480
this to you and we hope that our
goals in just and playing our 

985
00:55:35,480 --> 00:55:38,960
part to make sure the Kenyan 
industry grows and and just is 

986
00:55:38,960 --> 00:55:43,000
better for all involved. 
We hope that yes. 

987
00:55:43,040 --> 00:55:47,680
Sorry Bob are achieved. 
Thank you for listening. 

988
00:55:47,680 --> 00:55:49,800
Bye. 
What's wrong? 

989
00:55:50,120 --> 00:55:52,520
Yes, sorry, Bob, what's that?
