Shakina Karen looks like she's been ignored by Diana Cords.
I kind of saw that coming. What in the beef?
Yeah, the proposed some very one sided beef.
Yeah, it's a proposed. That's such a no, I'm sorry.
That's a proposed. Beef is so sad.
That's so sad. You see how sad that is?
It's terrible to get ignored in a beef too.
Like that's the worst thing. Imagine you like just gearing up
your all and spending all night right in the fire as this truck
and then it's just like. Hey.
What's going on everybody? Welcome to the 30% podcast.
My name is Sam. I am here with AFAM.
This is episode 125, right? Yes, 125 and we are here.
And we are here, man. What's up, guys?
How are you guys doing? Yeah.
How are you guys? I'm good.
Bro, tell us, tell us, tell us about your week and.
Yeah, so my week has my week has been good, man.
A bit, you know, because I, I, I, I've actually left the
country on Sunday, Saturday, Saturday and yeah, man, you
know, had a good time back home. It's pretty cool.
But all fun things must come to an end.
So hopped on a flight. So now I'm back in Brooklyn.
The flight was so long, bro. It was 15 hours long.
Felt like I can't stop. I'm not gonna lie.
I can't stop, bro. It's horrible.
It's horrific. And you can never find a good
position to sleep. And.
No way. You can't find a good position
to do anything. Honestly nothing like a 5 hour
flight for me is absolutely like I get I get frustrated after the
first hour because you're just sitting there and I'm not the
kind to sleep on planes because like what?
Why? Why put yourself in such a it's?
Hard. It's hard.
So yeah, man, yeah. So I think that was the
highlight of my week just, well, no, it wasn't, to be honest.
There was another highlight got put on the Apple Music playlist
that was really crazy. Yo and shout out yeah shout out
to you too man, cuz I yeah on the playlist as well.
I know, bro. Yeah.
So that was a, that was a cool, that was a really, really cool
thing to happen. Honestly, genuinely, just one of
those moments in life where you just kind of sit down and
they're like, damn, that's actually insane.
Milestone. Yeah, exactly.
So shout out to the people at Apple Music, man, Carl, Greg,
you all are some amazing people for just like, yeah, listening
to the music, like honestly, yeah.
Shout out to Colin, Greg, bro. Yeah, man, that was my week.
Fantastic, fantastical. I people could probably hear I
am I'm there's a slight congestion.
Slight is is an understatement. I was working over the weekend
like one of those ones where you're like you leave the house
super early, at least on the day of the show, the house super
early. Think I because I'd forgotten
something or rather it was probably my fault because we're
just doing so much during the day that I forgot my laptop
charger way across the city. So I had to go and get it and
come back and then do what I need to do then go back.
So I had to, I woke up really early and then got back home
like the next day. So I think my and it had been
like a week of just like preparing for the show and stuff
like that. So Sunday came, show was over,
woke up and my body was like, all righty, you're sick now.
We will not do anything. So the whole week I've just been
battling like a little bit of influenza, which has been going
around honestly. And I really hate it.
I might have said this before, but I hate it when when I get a
cold and everyone gets cold. Like that's so mainstream.
It's so mainstream to get a cold and everyone has it.
Like it's so poor. It's mainstream to get a cold
bro. Why you so hip?
You're such a not not hippie. What's the word?
It is though. What's the word?
It is like you're. A hipster.
Why You're a hipster. You're being such a hipster.
My, my immune system is, is just not it's, it's not, it's a
sheep. My immune system is sheep.
It's the follower. It's not, it's just terrible.
It's kind of kicking myself, but I've been all right, man, just,
you know, chewing on ginger and your African, your shout out to
my mom, African parents always. It's how, what do you call it?
Ginger. Lemon and honey.
No, take away the lemon and the honey man.
Just chew the ginger. Cut it into a piece.
Just a raw. Have you ever chewed a raw piece
of ginger? It's one of the worst culinary
experiences you could possibly go through.
If. Not necessarily.
Do you like sushi?
I like sushi. Yeah.
Sushi. Sushi is great, yeah.
Sushi so you know how they serve like ginger like as a palate
cleanser like. Yeah, but they truly like
vinegar and it's softened. I'm talking about just like
Ginger. Yeah, yeah, yeah.
Just like sour cut it. It's terrible.
Anyway, so yeah, I've been chewing on ginger.
I'm burning my throat and taking towers and whatnot, hoping this
thing leaves soon because if I'm being sick and tired is just not
the best feeling. Yeah, apart from that, just
being called creating, Yeah. Life.
Sam, did you hear the news? Whenever you start like that.
Kenyan men were ranked the most handsome men in Africa.
How do you How does this make you feel?
What number was what number is Nigeria?
Because I have to run for my people.
I know I'm Kenyan, I I identify as Kenyan, but what number was
my, my home people? I'm not sure.
I haven't seen the. I haven't seen the full ranking.
Because what's my concern with Kenyan men?
Let me, let me see. Oh my God, I can't believe I'm
typing some. I don't.
I can't believe I am typing into my laptop.
African men have some ranking. Look at what your search history
is going to. Your search history is going.
There's no or in your search history.
I don't know it's, I don't know where this.
I don't even know where this. And I don't believe it too,
right? Because isn't handsomeness
subject? Isn't beauty subjective?
So how what? What metrics and criteria?
No, no, no, no, no, no. Because we're not doing this.
What metrics and criteria did they use to determine all the
African men? And out of all the African men,
the majority of Kenyan men are handsome?
How did they figure that out? That's what I want to know.
That's the kind of science I'm interested.
Bro. What do you mean who cares?
Listen, Kenyan man. Aren't you interested in truth?
Aren't you interested in some some What do you call some
standardized measuring? Some, some.
You'll be happy to note that Nigeria is second.
So me being half Kenyan, half Nigeria, I don't.
Even think Nigerian. My potential is just like, my
potential is just insane. Best of both worlds.
Ethiopia was third. That's valid.
Ethiopia always used to be in the top five in everything.
Yeah, I put Ethiopia and and and Eritrea more Ethiopia than each
other. I put Ethiopia in Ethiopia ahead
of Kenya, Nigeria. I through, I through.
The Middle Eastern countries ahead of maybe let's keep
Ethiopia one for the sense of why but I.
Completely disagree completely disagree.
I think I think Kenya and Nigeria well deserved.
I just want to sorry, I'm just some I'm sorry, I'm just going
to take the mantle because somebody needs to speak and I
feel like I have been bestowed that honor.
So in, you know, on behalf of Kenyans and Nigerians, just like
to say thank you guys for voting us the most handsome people in
the continent which I which I try our best, We try our.
Best man in Africa you can't do not subjective, it's nonsense,
it's not, but. Some stop stepping on my thank
you speech. Bro my bad bro.
Like yo, go ahead, sorry. Yo, listen, I just want to say
thank you guys, thank you guys and thank you guys.
Yes, some you're saying. Kind of dedicated 3 minutes of
this podcast talking about handsome man is ridiculous.
By the way, this is a podcast about the music industry.
Somehow, right? Somehow we'll get to that.
I just see this task for the for the, the, the, the ladies, the
young women. If you were to speculate, where
would you think? Oh my God, are we talking about
this at the podcast? Yes, Kenyan women would be #1
for me. All right, so news and then
closely followed by Ethiopian. Because you're good to keep.
I don't even know why I felt that.
Speaking of Nigerian Speaking of handsome Nigerian men, well, I
don't know if we can we can do that.
Can we do that? Speaking of handsome Nigerian
men, there are a few handsome Nigerian men in the.
This podcast is off the rails. Rd.
I. Blame it on influenza.
I blame it on influenza. That's the problem.
But me, I don't have anything to blame it on.
Yeah, I blame it on I'm not. But I am getting a cold as well
so I'm bling no. No, no, no, no, no, no, no.
Get your own thing. Nope, Nope, Nope.
Get your own thing. Why don't no your own person
man. OK, tell us about the Nigerian
men who are in the country. I mean, it's too much to say.
I don't know, maybe it's doing like a tour.
So there are a bunch of artists who showed up, a bunch of
talented, talented young men. I think Baiani is part of them.
What's the other guy? Magics and Boy Spice?
Well, Boy Spice of of maybe records the same label as Rama
and Iris Star. By the way, if you haven't heard
of them, Biani had a huge hit. I don't know where he went to.
Just disappeared Magics. After Tata, Tata, like
everything just kind of slowed down for Biani, I'm not going to
lie. Super cold, yeah, but but yeah,
they're in the country. Yeah, they were.
And I think the I think the thing was branded Niger to
Nairobi, the east side tour and they performed at the Red Room
at at Life Plaza sponsored by Trace Martel Africa centric.
I do remember seeing them when they were having the press
conference. So Africa centric in the
building as well as hassle Sasa shadow took in a step.
So yo, man, so one of our so we interviewed.
Remember guys, by the way, Speaking of interviews, before I
forget, you'll go check out our interview with Abigail Diana on
Gazza Volume. That was the last episode.
But I was talking about the interview we did with Alfayo.
He works for UMG East Africa now.
And yeah, just seeing them like, you know, buddy buddy with
Kinabayani Magics. We interviewed Alfayo.
He was actually our second ever interview.
Yeah. One of my favorites.
Yeah, man, it was cool. True.
Yeah, what he was, He was really cool, cool and has so much
information. So for me the first thing I
thought when I saw Biani Magics and Boy Spice is like you all
need to get them in the studio ASAP bro.
Because like we have UMG artists now with Jerai and Kim Life bro.
Kim Life would be a slum dunk to collab.
Oh, no, yeah, yeah, Kim needs to Kim needs to have like 2-3 songs
at least with each of them. I don't know how is he?
Is he is he quick? Is he quick with like the music
creation? Like do you know?
Oh. I've, I've made a bunch of music
with Kim Life. We've worked on, I've recorded
him like on three songs. There's one he did on one of my
beats, but I don't think that's ever coming out.
And there was another one actually, it was also on my beat
for the other one. And it was, can I even say that
right now? Because that song is also OK.
I can say it. It was a studio session with Kim
Life was in there. Sabi, who was in there, who else
was in there? I think it was Swahili Papi as
well. It was actually a very
interesting studio session and, and, and everybody was so
impressed with Kim life because his ability to come up with
melodies on the spot really, really fast.
And he's actually very, very good at songwriting.
That's very good at some shooting.
I can't even lie. They should they should jump.
They should like just SEC. I don't know how long they're
here for, but they should section of some some studio just
for like the entire time but. Talk about timing, bro talk.
I think they have already gone. I think they performed in
Uganda. But talk about timing though,
because like Kim life and you look at maven like bro, it's
just the perfect like marriage there.
You know what I mean? Like.
Wait, wait, what do you? Mean, I think because he
represents the sound. I know Kim life and and and at
least he has he's like a portal for them to the East African
scene. Yeah, you think you think he's
because he obviously. Go ahead.
Sorry. Sorry, I cut you off.
Sorry. No, no, I'm just going to say
because he obviously like adds his own like Kenyan spin to his
songs, although obviously he uses a lot of like melodic
styles that you would find like in West Africa, but he's doing
it like in a Kenyan way. So it's like, oh, OK, so maybe
we can. And you know, The thing is about
like labels and stuff like that, they never like to take risks.
By the way, Let me just break it for you guys, man.
These guys never like to take risks.
So Kim Life would be perfect because he's not risky in the
sense that, yes, he's East African and could open you up to
an East African market, but he sounds like something that their
audiences would be familiar. With already they've they've,
they've already before. Yeah, yeah.
So, so that's good because they don't want to be risky and go
for somebody that's way out-of-the-box, you know what I
mean? Yeah, I feel like Kim life, Kim
Life would be especially for like that kind of that group of
music. I feel like Kim life would be an
easier. I don't I'm not trying to make
the sound bad, but I feel like it would be an easier
collaboration than one of the like our Afro, like the I don't
know, we need to find a name for the genre, but then the Afro pop
that we usually have here, you know, and the specific sound.
I feel like I don't know what it.
Takes but I really did that statement.
I feel, I feel like no, I feel like it's an easier
collaboration. Not saying that it's the I'm
not, I'm not saying that that there's that there's no, there's
a lack. How do I put this?
I'm not saying that they shouldn't collaborate or
anything like that. I'm just saying that maybe like,
for example, if they get in the studio, it might be easy just
because their styles are similar, if that makes any
sense. Yeah.
And that's not to take away from what this other people do.
But we've seen like Bien and Ira Star and we've talked about the
song so many times, but. We haven't seen it that much
though. We haven't seen like a lot of
collaborations between East Africa and West Africa and
recently. I see what you mean.
So and Kim life definitely, but. Definitely.
More of the West African print in his sound so.
He does, he does, but definitely, definitely wanna
sing Jai on one of these guys songs.
Like bro, that would be insane. And usually like I think if we
just randomly see like Bayani on Anjai song, it happened this
weekend. So that's great to actually see.
That happening in real time. Yeah, yeah, yeah.
But but here's my question though.
So we've talked a lot. We've talked a lot about the
savviness of the West African music scene and how they they
love, and I'm going to you just say it, they love to use our our
market industry as a stepping stone, one for marketing and two
for artist development. They use us a lot for this
purpose, especially with their smaller artists.
They did bring Rama. They did bring Rama last year.
I feel I saw somewhere. Obligatory it looked obligatory
it did, honestly. Well, I saw some some someone on
social media a little bit iffy about them bringing Biani boy
Spice and magics because unfortunately and with the way
music goes, you know, you could have a hit.
I mean, Tatata was insane when it came out.
Yeah, but they're kind of cold right now.
So do you think this is an attempt?
For to hit them back. Like are they, are they having
to go through the toy again to see if they can start something?
I don't know. OK, Sam, let me just give you
hold on, but let me just give you the like an opinion.
I'm sorry. Each time I saw them, and this
could be completely wrong because me, I'm just going off
of what I saw on social media, like Biani just looked
completely like, I don't want to say disinterested, but but maybe
that's his like personality. Maybe he seemed like he was
like, you know how like when your parents force you to like,
I don't know. Yeah, yeah.
Yeah. And you're.
Yeah. At least they don't have no one
your age. They have nobody your age, just
all uncles and aunties and. No one is just like you're.
You're going to be the one taking the plates back to the
kitchen. You're going to be the one
serving people. Exactly this is don't Jazzy
telling them you'll need to go and get things hot again so you
must do these things like no negotiation.
I mean, it's quick. That's what they were being
told. It could be.
It could be because and and it might be difficult for them to
just because the the stars of that group, the stars of that
label, right. Pun intended the stars.
Well, yeah, you're so you're so quickly recognizing puns.
That's good. Just relax the stars.
You didn't do that intentionally.
No, not at all. The stars of that group are are
just, I feel like they're just so much more elevated in terms
of their stardom. Yeah, fine.
You've had 1-2 hit songs. You might be buzzing in the
streets. But then to attain that, and of
course, the labels, the labels goal would be to have 7-8, nine
of those, right? Almost everyone on the label,
they want to be as hot as that. It's a lot of work, but that's
what they want because that's more money.
So in their defense, you know how the music industry works.
Like, yeah, you can release like a really a smash or you could
write a couple of good songs, but it's very difficult without
com combined effort from yourself and the label to
maintain or to reach those heights.
So maybe it's it's just been like quiet for them a bit And
the labels like, all right, we need to we need to get things
going or or else we figure another configuration for our
partnership. And I mean, this is all
speculation, but you know, sometimes you can see it
sometimes, sometimes and as as, as, as consumers of music,
sometimes you can just see it. Like you can just see it.
It's not, it's not rocket science.
Like, yeah, maybe it's just like fam, like what am I around all
of these people? Like it could be entitlement
where he probably feels like, oh, no, no, no moving from it.
It could be entitlement where the artist feels like they are
maybe better than that or they've they've done more to be
like they don't they don't they feel like them being like
paraded around sort of is is is beneath them kind of deal.
So maybe that's it. You don't know, but it's been
cold for them. So the Liberals.
It's been cool for them. Get them hot.
And I think they, we've, we've said this before, like the
Nigerian labels know and they've looked at the analytics and they
know that the Kenyan market consumes a lot of Afrobeats.
So yes, it's, it's just like makes so much sense to have them
come out here like consistently. I think we also need to start
doing the same things. I mean, we have seen, yeah.
I mean, we've seen July announce her Australia tour, which is
cool. And I think there there is
obviously a connect there like there's somebody who is making
this tours possible in Australia.
Yeah, possibly because they've they've identified A diaspora
that will consume that music, which is cool.
But I would like to see, because you see those artists are going
to perform primarily in front of Kenyans.
And then there may be other Africans and Australians
involved. But I think the difference with
what like Maven is doing with Kina Baiani and Rema when they
come here is they're not performing to Nigerians, they're
performing to Kenyans. So it's like a very different
like audience from what they have back home.
So I want to see Kenyans like being thrown into the deep end
where they're going to perform in front of people who are, I
mean, who they don't call home, you know what I mean?
So I want to see more Kenyans going to like SA, like
introducing them like, you know, taking Jerry to South Africa or
taking Jerry Kim life and whoever they have else in their
label to South Africa. And I read them around like by
any magics and boy spies, you know, parade, parade them in
front of South African audience or you know, take them to I
don't know where else. Do you think they listen to
Kenyan music? Botswana, of course, whatever,
you know what I mean. Mozambique like in Africa?
Libya. Take them to Mozambique.
Man, I think that would be interesting.
On, on, yeah, on your point and just revenue wise, right.
It's it's, it's not there's a cap on, on exporting Kenyan
artists to Kenyan consumers in other countries.
Like there's just a ceiling. It's, it's much more profitable
to figure out how to export them to different cultures, you know,
And so we're like, I agree with you in terms of like, it's and.
It's much more exciting. I feel like, you know, I mean,
like, it's like there's that element of like,
unpredictability. How is this new artist going to
be received in front of an audience that?
Although that being said, I was just going to say it's not like
mavens are also just like doing something unpredictable because
they're relying heavily on analytics.
But still, it's exciting, you know?
And yeah, and that's, that's how you also gauge like how your
your music industry market is doing like back because here at
home we're we're really just we're within our walls.
We understand what's going on, we understand the sound and
everything. But then it's once you export it
and see how other people receive it, that's when you can clearly
gauge that, OK, maybe this might be successful.
This is not, this is a direction to go in.
We need to, you know, fix this one, two things in terms of
image, in terms of the sound. And yeah, but no, it's, it's, I
mean, all around it's still a good thing.
And just to see our artists start getting exposed to other
markets like they have. And I recently, and I think
Boutros did that when Angela was popping off, I believe Boutros
went to is it Fiji? He went to one of those like I.
Don't know if it was Fiji land. Interesting he went to Fiji.
Imagine butchers in Fiji. So.
So the reason was because the song was blowing up over there.
So they also relied on analytics to inform their decision.
And I like that because he wasn't going to perform in front
of a Kenyan audience. Now, guys, I'm not throwing this
isn't shade about how people go and perform in front of diaspora
because obviously the diaspora will spend a lot of money and
it's nice and it's whatever. Like I'm not throwing shade on
that. I'm just saying like it's
exciting to like really, really introduce like artists to like
new audiences, you know what I mean?
And we want to see more of that. And I also do like the fact that
people go and perform in front of diaspora and stuff like that.
I also like that I'm just talking about this other
approach to artist development. So hey, listen, shout out to
Mavens and what they have going on.
Hopefully by any boy, Spice and Magics can catch a hit.
Yeah. And maybe maybe through all of
this like exporting and exposure, we can return back to
the days where like Kenya, Kenya was Kenya was on top of the
African market like those are the good old days when when
we're travelling around and our sound.
Was like. The the, the, the stars of
Africa wanted to, you know, sit next to Kenyans and, you know,
in our industry and our music. So yeah, we might be headed
there again. We might be headed there again.
Speaking of being headed there again and just on the topic of
touring and stuff, I just want to mention that BN finally was
granted his O1 permit in the US which stop laughing.
So essentially an O1 visa is a non immigrant visa for
individuals with extraordinary abilities in science, education,
business, the arts or athletics, but those with extraordinary
achievements in the motion picture and TV industries
allowing them to work temporarily in the US.
So what this means is that BN will be able to come to the US
and perform and there wouldn't be these visa issues and like I
can't come to perform because of this, that and the 3rd, I
believe the O1 visa. The O1 visa lasts for three
years and may be extended in one year increments.
So that's cool man. Bien can come out here and make
some money. That's actually interesting
music. I was going to go another
direction where I don't know if this is news, but that's a
separate issue. You think it's going to benefit,
you know, how like again, to parallel the Nigerian industry
and can industry. Do you think just like, you
know, when those stars blow up like a Bono boy and David Doe
and them they all find their way to the West.
You think it would benefit Bien to do that as well because he's
he's been picking up steam. It's kind of like slowed down a
bit. But then since his album, like
it's been on an upward trajectory, right.
Do you think it'll benefit him to go go to the West and try and
see how much further he can push it?
Or do you think he can do it for me because he's, he's a very,
he's a very, he's, he's a, he's a champion of the local industry
as far as I know, from what I've seen and heard from him and from
other people about him. But do you think it will benefit
just solely in terms of benefiting his career to, you
know, go out there and get? I've been 100 percent, 100% like
the answer to that is yes. For sure.
You think that's the play? Yeah, that's the play, 100%.
And and I think, I think the audiences will gravitate to him
because Bien. Bien is a funny guy.
He gives good interviews I think.
Personality. He would be a competing
individual, yeah, he has a, he has a, he has a personality.
So I think, you know, people will catch on to his artistry
and his humor, and I think that might make him personable.
And so he does have potential. So if I'm him, you know, I just
can't have him out here and have him do as much media as they can
and just try and introduce like his personality to this
audience, see if they would gravitate to that.
Oh, no, you're talking about. I'm talking about like moving,
like moving and operating primarily from there.
Oh, that's your question. Yeah, yeah, that was.
Those Oh, I see. It's like how all those like
Alti artists always. Yeah, you blow up.
You blow up. And you, you, you, you hop on a
train. I mean on a plane, sorry.
Or a train. No, I don't think Bien should
move. I think that will slow him down.
Oh, OK. Norway.
Yeah. I, I mean, because there hasn't
been like as much uptake of his music internationally as there
is here. So I think if they look at the
analytics and they begin to see that shift and they're like,
wow, there's so many people listening to his music in the UK
for example, then maybe you'd think about it and it's
consistent. And they've looked at this like
for a period of time, like 2 years.
Then maybe it's something to consider though.
I look at Bien's numbers. Let me just look at Bien.
If I look at where his music is mostly listened to, it's going
to be in East Africa. And so I would be a bit hesitant
to make that move. Yeah, his music is listened to
in Nairobi, Lagos, Dar es Salaam, Kampala and Abuja.
So I don't know. I don't know if I would be
willing to like do that at the end.
I think it will slow him down, genuinely.
But that's something to consider, something to consider
if they look at the analytics and it makes sense.
But me personally, no, I wouldn't do it.
Yeah, OK, cool. Well, that's advice from AFAM.
Bien, Yeah, yeah. Because he clearly needs advice
from me about his music. Oh.
Come on. It's you though, right?
It's you. It's you.
Mr. Mr. The boy. Now it's the boy, man.
Yeah, yeah, yeah, yeah. Listen, listen.
But I. We need to stop this trend.
I'm tired of you. I'm tired of this trend.
I'm tired. Of this trend.
We need to do. You don't.
Know why, boy? The boy that's such a.
White thing. No, no, no, no.
It's the boy. It is quite, it's quite
narcissistic. I'm not gonna lie.
Let me see. Let me see.
How do I tie narcissism to the next?
You can't. It's OK.
You know, it's OK to just introduce what we're talking
about next. There doesn't have to be some
really cool over engineer segue. I can.
No, actually, I can't tie narcissism to the next thing I
want to talk about Kekobo. Talk about a narcissistic
organization. No, but seriously.
But all right. No no no, that's actually a
great transition, but shout out to myself.
High 5. So anyway, Kekobo, they are
scumbags, but primarily what I want to talk about them is
because they are finally granting the other three CMOS 6
month licenses after the High Court ruling, which by the way,
they will refuse like, well not refuse, but they kind of like
did not seem like they were interested in going along with
the ruling. And I believe that all came out
of camps appeal against Kekobo issuing the license to PAV risk
and PAV risk only. So guys, if you're sitting down,
you need to be standing up for this news because our CMOS will
be dedicatedly collecting the royalties for us on our behalf.
Again, don't stand up for this SO.
Essentially for me, I feel like this news just means nothing or
it means something for like the high tier artists like the BNS
or like the high earning like gospel artists who actually get
paid their royalties. For the regular artist, this
means absolutely nothing. In fact, our lives will be
unchanged by this. This is just.
Like there is no difference in my life whether you guys are
supposedly correct. Hey, correcting are supposedly
collecting royalties or not. You in Kenya for how long?
So apparently hey, yeah bro 5 weeks.
Man. Oh man.
And these are funny, bro. There's a funny, there's a funny
trend that was going on on TikTok about like your actual
like. Oh yeah, I've seen that.
I've seen that. I know what you're talking
about. When, when?
When Your accent. You know what I'm talking about.
Yeah, when your. Accent slips out.
The South African ones are hilarious.
Oh my goodness, South African Jamaica, take that.
Man, that's so funny. So Jacobo now are pretending to
be strict because they've put some guidelines.
So they're like all three CMOS must account for royalties
collected between 4th June 2024 and 4th April 2025.
There should be a detailed distribution plan that's
submitted to Kekobo adhering to the 7030 distribution.
And then there should be evidence of compliance with this
rule that's provided within three months of the license
issuance and blah, blah, blah, blah, blah.
I feel like Kekobo are trying to sound like they're doing their
job. Like, yo, yeah, I mean like we
are enforcing. The rules, this is like whole
time when you get caught, when you get caught doing something
you're not supposed to do and then your parents are in the
room and then now you have to overcompensate and now you're
even looking at the siblings like, no, no, no, that's not how
you do it. Remember how you're supposed to
do it. And then you're even showing
them going extra. It's OK, Kobo is doing this is
so yo, listen, at some point we will have a point to all this
CMO drama. At some point there will be a
point to all of this. While we're right now we're just
we're just recording everything that's going on.
But at some point there will be a positive.
No, some it only. No, no, but it only ends it.
It only ends if if people like if there's Mandamano with
artists, that's the only way it ends.
I'm being so for real. Like if we figure out ways to
stifle the CMOS from just benefiting from us because I see
all these things even there was like a whole thing about how
there was a fake letter for Ezekiel Mutua like being
dismissed from MCSK. And apparently it's somebody who
used to be in the board and he was salty and was doing this and
that. And you look at the way all
these people fight over this CMOS and it's because there is
so much to gain in the video because this, this.
So I'm just saying like there's still so much money and there is
so much money actually being collected by these societies
that it's worth fighting for. And that's why we see them
fighting so hard about it. I think the only way this ends
is if we realize that all these games being played are for their
own benefits. And by there, I mean like the
CMOS and the people who are the CEO's of this company, of this
whatever organizations. Like once we realize that
they're just playing around with our money, then we all stand up
and we figure out ways to like, I don't know, get in between the
process of them and the collection of our money money.
Then we will make some real progress.
Other than that, everything is just fluff.
It doesn't matter who takes who to court and who becomes the
news. And.
Whether it doesn't matter if Prisk changes its name to PAV
Risk and then changes its name to PAV, PAV risk and PAV Risk
Risk who? No it does not matter.
Like, they could do everything in their power to like, rebrand,
land and change and say we're doing something different.
We just need to like all like put pressure on them.
I mean, I I saw physically, yeah, I saw, I saw a news report
where and I don't know how traitors.
But then a news part of the EACC being after is he killed mutual
for giving himself 22 million like as a salary for the for for
a year. Like his salary was supposed
supposedly one for 480 and he bumped that up to like 1.1
million or something like that, giving himself 100,000 monthly
for entertainment allowance and things like that.
We don't know how true. That is 100% increment.
Yeah, but it's stuff like that. That's if.
If that's true, then that's ridiculous, right?
That's ridiculous because then the artist gets a 2000 shillings
in PESA at the end of the year. And it's not Ezekiel's song that
was playing on the radio, was it?
It's ridiculous. I think we just need to have
Amanda. Yeah, there needs, there needs
to be a change and there needs to be a real effort by the
artists to to try and figure it out.
And when you say Mandamano, it's also like in the mentality of
the artists, like you can't just sit around and say, oh, well,
like this is it, right? This is this is sort of what
we've been dealing with. But then to figure out how to
push for that. So hopefully we do hopefully,
hopefully at some point, it might take a little bit more
now, but then hopefully we get to the point where artists
actually feel the need to care about this stuff past just the
conversations, because there's a lot of conversations about it,
but just past the. I think once people, once people
see how much money these guys collect because they collect a
lot of money, then it will become real.
If they see how much people, how much they collect, and you're
able to track it and you see how much of that is yours, Yeah, Now
it gets serious. Now people wake up in the
morning at 5:00 AM to go camp outside of offices.
Yeah. Shout out.
No, no, no. Shout out to them.
No. No, we're not shouting them out.
Is there something opposite of a shout out?
That's what they're giving the CMOS man.
Calling out, I, I think a call out is like the opposite of a
shout out. So we're calling out all CMOS,
Kobo being number one shout out. So I wanted to no, no, I wanted
to talk about Doondo just slightly.
So Doondo put out like a press release saying that they're
launching A strategic review that could lead to change in
ownership, merger, strategic investor or other consolidation.
And I read the article in depth and I came out more confused
than when I started reading the article because I didn't really
understand. So for me, it just looks like
this is, yeah, what's the why? And I think the why is I think
1:00, it's an advertisement for because it, I think they're
trying to like, yeah, yeah, yeah.
Because I think they're looking for new investors.
They always never lack the chance to kind of mention how
much revenue they're making and also their increased subscriber
growth and monthly average users and stuff like that.
Second thing was they called out our Telcom services.
They kind of mentioned that they've had a slight dip in
their revenue estimations because they are relying or
7075% of Mudundo's revenue comes from the Telcom institutions.
I think we know which ones there are, wink wink.
And it's and I think it's, it's based off of the fact that most
Kenyans don't use credit cards, debit cards and don't use that
like so we don't pay for subscriptions as much as like
the West does. So they kind of figured out this
new model and they're like even that new model that we figured
out, it's not paying so much. So I found out a bit worrying
and I mean we talked about the whole IFPI report recently and
how shameful it is for Africa to only be generating in quotes
$100 million while the rest of the world generates 26 or $29
billion, right. So now some if streaming or
people are not purchasing subscriptions and then even the
only way that we really interface with these things
using telecom services wink, wink is not working.
Then what is how how do we get people to pay for music in our
country? So that was the second thing
that stood out to me, like it was those two things, one,
that's trying to sell this company and two, we might have a
huge problem if ever telecom services are not paying.
Yeah, Dundo is Dundo is heavily reliant on telecom services and
the rest of the streaming world is sort of moving away from
that. Like it's still a struggle
paying, I think it's slightly better, but then paying for
Spotify and like Netflix with M Pesa, like that's still really
it's it's not as straightforward and sometimes it doesn't work.
Yeah. And so I feel like sometimes I
feel like I'm doing those the way they're operating just
doesn't just doesn't work well with the streaming, with the way
the world is going in terms of consumption.
And that might be an issue for them where they might have to
like I, I know they started what in 20, was it 13?
I think maybe that that model that they have held on, that
they build identity around that might need to shift and maybe
that's partly what is in their mind with this whole
restructuring. Of course, that's a speculation,
but I don't know. It's it's it's interesting.
It'll be interesting to see how they move on again, just because
of their reliance on the telcos and if that's still going to
continue. But yeah, this does look like a
it looks like the the the pointing fingers out in the
open, like the warning the telcos like, hey, you'll get
yourself straight. Some What do Kenyans spend money
on? So oh man, I was yo, I was about
to be. Let me relax because this is how
you get cancelled in society. What?
Why? I was about to set you up.
I was about. To just jump, jump out of the
window and just say something crazy.
What do people family? Food.
Family. OK.
Food. Food.
Yeah. Food.
What? OK, But when we're talking about
recreation and what do Kenyans spend money on?
Oh, that's an interesting question.
Because the reason I ask is because like how do we con?
How how would you convince a like Kenyans and mass to
purchase music? Or is it even possible?
That's something that is I think that's that's another one
another thing where my cultural answer comes if, if, if we make
culture important, consuming of our own culture important, then
we might start valuing consuming culture as a whole.
I mean, yeah, consuming culture as a whole in whatever, whatever
form it's presented to us. And music is 1.
So, but other than that, like just to make, I just, I feel
like we're not primed to make music subscriptions and all that
other stuff like the common, common way of consuming this
stuff. I don't know.
It's just, I get why you're asking.
I just, I don't have like the answer for that.
I'm not sure. Man, because I could have.
There's so many. What do I think?
Yeah, Imagine a world where all the matatus, right?
Because every, every Kenyan will spend money on transport, right?
Yeah. So imagine a world where you had
Spotify sponsored matatus, Apple Music sponsor sponsored matatus
and all the all this about the above.
And then now you had like matatus that only played abenton
or matatus that only played trap, or matatus that only
played drill and this and that and the that.
But that only was a percentage of the community, right?
Yes, exactly, but then a percentage of the money that
comes from the. Then if you had a way to monitor
how much music is played, like in a day, for example, in a
matatu that only plays drill music, right?
Let's say there's a matatu that primarily plays like, just like
Kenyan drill can have Brooklyn boys and all that stuff, right?
And then a percentage of the fair goes to remunerating like
the artists through the streaming platforms.
That's what I'm like. Because how else are you going
to make Kenyans pay for music in a way that wouldn't be too like
intrusive? Yeah, yeah, yeah, yeah, yeah.
And that's such a far fetched idea that would never happen.
I'm just trying to think about like how.
Even in stores, you know how like when you're walking to like
a like a supermarket and they're playing like EDM, like it starts
making, making, probably making it.
All of this only works if we're able to properly and to go back
to our whole CMO commercial, if you're able to properly collect
revenue for the songs. If not the even the whole matatu
thing does doesn't it falls apart.
But then like if you go to a mall or whatever you wherever
you go and they're paying, they're playing music outside,
right? And you make it mandatory that
the specific amount of of music has to be local, has to be
Kenyan, you know, whatever genre it is.
And then and now that's, that's an easier way for us to consume
and then figure out a way. Yeah.
But the question is not just figuring out a way how how that
works with the artist and the consumer and how the consumer
ends up paying for that by just being in the space without
having to introduce like really weird things like taxes and
whatnot, which is we don't need any more of those, right?
With bro, I'm telling the person who figures out how to harness
this is going to be so rich because bro, it's just like this
should make it. Free like like like Bitcoin
don't. OK, so how do you monetize?
How do you how do you monetize free attention?
Like, because listen, if some if, if, if the biggest music was
put on YouTube, right? Or let's say was put on YouTube
for Kenyans, right? Let's say Travis Scott released
a song and it was on YouTube and we just monitor how many Kenyans
would listen to that, like a lot of Kenyans would because it's
free, right? But if it's on the streaming
subscriptions, that number is very limited.
So like, it's not like we don't consume things, we consume
things and we consume things a lot.
Like Kenyans consume a lot of media, but usually we like to
consume a lot of media on free platforms or we'll figure out
two ways to pirate. So how do we?
And and that's not a problem because even like we saw, that's
how Spotify was incepted by them pirating a lot of music using
Pirate Bay in well as it's Sweden or wherever.
So how do we shift that narrative or how do we monetize
free? How do we monetize attention?
That's a very, that's a very, very important question.
Because that's because, because because I'm genuinely speaking,
I don't see a future even in the next 10 years where you can
convince me that the average Kenyan will want to spend $10 a
month to pay for music. I mean, I feel like if the
economy changes. Yes, I don't see that.
No. But if the economy changes, I
feel like it would, it would open up more people to do that,
I think, and it will shift the the yes, the percentage is
upward. But some realistically speaking,
do you see these projections? We can't just go off projection
because obviously, yes, if, if, if our country was all of a
sudden like just like we were in an economically splendid place,
like for sure, like people will have more disposable income to
spend more things than just like survival.
But I'm talking about being realistic.
I don't see it happening even in the next 15 years where the
average keyword average Kenyan is comfortable spending $10 a
month or you know, on subscriptions for music, you
know what I mean? Like I just don't see it.
So we need a solution to that. We need a solution to that
because the more we, the longer we don't have a solution, the
less people will invest into our, our sector and then the
less money will be able to generate as a result.
And that just means that across the board that the artists
aren't going to like benefit or become like mega stars.
Or we might have situations like you posed earlier of artists
seeing their potential as being better elsewhere and then moving
and trying to like, make it in America or the UK, for example,
You know, which is what all these guys kind of whisked.
They're basically based elsewhere, bro.
We need to figure it out man. We do.
I'm sure there's some brilliant minds that could get, get on on
this and, and use the systems that we have the, the, the, you
know, like, like we said, telecommunication is a really
big part of people's lives, especially in terms of commerce
with like M PESA and things like that.
So using just the systems that we have in place already to try
and figure out how to make it work for art and artists, that's
important. Clearly it's not working with M
pesa as we've seen with Mulundo so.
Yeah, yeah. I don't know, I don't know this
is the problem and whoever I may say, whoever finds this solution
and finds it in kind for all the other African countries,
billionaire might even be going into the non trillions.
That's that's exaggeration, but you will make a lot of money,
trust me. Anyway bro, until the labels
come and buy you out and then back to square 1, is there
something else? Back to square what?
Get into music. I don't think there's anything.
Yells yells. Get into new music.
New music. I have a little bit of a of a
short. I don't call it a rant because I
don't sound I don't want to sound like I'm I'm hitting on
this gentleman. But the OG, the OG dropped the
book of Jones Volume. Is it volume 1st chapter?
I was going to say volume one first chapter #1 I had
absolutely no idea that Calligraph was dropping an
album. And I usually would excuse that.
That's true. I usually would excuse that.
But it seems like that's been like a thing for him where like
a week before or less than a week before you see a billboard
with his picture on. It's talking about his dropping
an album. I feel like he just need.
I feel like he needs. This is going to sound bad.
I totally don't mean it in a bad way, but you're not too big of
an artist to do a roll out like and prepare your fans for.
What you have, you don't think you don't think Carly Cartel 5
was part of his roll out? Kyle Katel in that.
Way now that we look at things. It OK, now that I look at it,
yes, it was part of his rollout, but there's also an art in in
the rollout, right? So Kyle Katel was cool, but Kyle
Katel is sort of has sort of has a life on its own.
It can exist outside of his project and no one would would,
would would think twice about it, right.
Of course, he included in his project.
It's an 11 minute song that I think the average number of
songs is around like 3 minutes, 53 minutes, 3 minutes, 4
minutes, right. So it definitely stands out
within the project and it does not completely communicate what
the book of Jones first chapter is about, right.
So I just I in just my opinion, I feel like maybe he could do
more in terms of just doing a release.
He's one of the artists, like a lot of younger, the newer
rappers look up to right. And maybe there could be a
better way to communicate his projects and just like, like
prepare your fines, man. Like it's you need to prepare
your fines for what you have coming.
But apart from that, yeah man, so.
OK, I'm going to say I'm going to say the first time he
publicly mentioned on at least on Instagram was on the 10th of
March where he was like big announcement loading.
Keep streaming Cardi Cartel 5 Yeah, so that's the 10th of
March. When did this project come out?
So I don't know what. So guys, I'm going to just
preface this by I'm I'm not the biggest Calligraph fan out
there. So, well, you didn't just say it
is. Follow his career that much, so
I don't know how much he put he did in terms of posting about
like something coming or whatever.
No, but even though, though, like you know, like when when
there's an album roll out, somehow it gets to you like you
can, you know that there's a project releasing somehow, like
it's it's, it's engineered, it's crafted in a way that it carries
in conversation, even conversations too.
And that's the aim of it, right, In terms of the singles you put
out and the visuals and whatever you do is to carry it further
than your usual fans. Would you the line of your usual
fans, like further than that, that line and you just don't
hear anything. It's almost, it's almost like a
surprise drop every single time. And that's something that we
need to do better, I think. And also the art of picking a
single I think is something that we also should focus on and just
being more intentional about the type of singles that we pick for
projects and things like that. But yeah, that's my that's just
my little rant on that because a lot of people are checking for
calligraphs, music, obviously. It's just that sometimes I feel
like maybe he could present it a little better.
But apart from that, how? Did you?
How did you find the music? Yeah, 10 songs, a couple of, you
know, big names on there. He had, of course, he did the
the the colleague Ali Cartel, which had a bunch of people on
it. He had files from Nigeria on
their Mudica. Dex is on there, is on there.
Timmy, Timmy Blanco is on there as well, a couple of other
people with productions from Vince, DJ Prod Luigi is on there
a couple of times and a few other people.
So yeah, that's cool. In terms of the projects, I
don't know, didn't really he's a big enough.
I didn't. Think all your ear has No.
First time, no. He's a big enough artist that I
just expect more from him and I don't want that sound harsh.
I just think he can if he locks in properly like I feel like he
can, I feel like the quality could go up.
There's a thing that he they keep doing with the mixing that
I was telling you that just frustrates me in terms of like
and he's done it not just here, but he's done it in previous
songs where his reverb almost sounds very mono.
It's it just, it's like a signature sound for him at this
point, right? Because he's done it a lot.
But then it just, it's hard to gel his vocal with the beat sort
of with that kind of with that style of mixing, you know.
So that's, that's, that's something that kind of threw me
off. It makes it difficult to listen
to when there's just like there's a presence of River just
behind him. You know River was supposed to
be almost inconspicuous if it's not creative.
And just createspace for. Rather than they, they just put
them. So guys, so this is production
one-on-one. So sometimes so not production,
but mixing engineering. So what people will do, right?
So just to try and break it down.
If so, reverb is like I think in layman's term would be like the
echo. Is it echo?
Yes, it's an echo. It is echo.
That's not like a long echo that will sound like a delay, but
it's just like the the echo that you hear that makes your voice
sound kind of like. Like you're in a room, like, you
know when you enter empty room, like walk into a bathroom, you
know you're in a bathroom just because of how your voice sounds
and changes. Yeah.
Explaining things is actually not as easy as you think.
Yeah, for us, because it's something that we're.
Used to with the technicality. Yeah, it's something we're very
used to that it's like, all right, how do I.
So basically. Yeah.
What Sam is saying is they so instead of So what they're doing
with calligraphs vocal is they are just putting the reverb like
which is viewed as an effect. They're just putting it on his
entire vocal, which drowns out like his sound in some way and
also doesn't blend well. It doesn't.
Blend well and that's the issue. Because reverb is what most
people do is they'll add reverb so they'll have calligraphs,
vocal as a separate. So what you're supposed to do
when you're mixing vocals, you have somebody's vocals kind of
dry as a separate thing, and then you add the effect as a
separate thing. And then you blend them
separately so that now they merge in the middle.
And then now you kind of determine how much you want it
to sound more like the dry version and have some of the wet
elements or like the what you'd call like the affected elements
such as the river, instead of just taking the dry version and
completely plunging it in water. And then like hoping for the
best, you know what I mean? Instead, you, yeah, instead you
kind of want the, you'll want the effect to be like an
addition. And then now in your ears, it
sounds like it's blended, but actually it's.
Separate. Yeah, yeah.
Yeah, yeah, the vocal is just so.
So that's what we're trying to describe.
Yeah, but sorry, hold on before you continue.
And just shortly, I think, and that's has been part of my
critique is, is I really do wish we create a culture of just
having now I don't know who makes this project and
everything. So I'm not really talking about
this, but just in general is just having people, especially
your projects, your albums, having them mixed by not a part
time engineer, you know, but like, but someone who knows
about sonics and just how to make things blend and what and
the culture and the sound of of of the region, just how to make
that work Well. I think a lot of the projects we
have might sound, they probably will sound much better if
they're engineered a lot better if we step away from the the
person who recorded it is the one who's going to engineer it.
That's true, you know. That's true.
But yeah, man, shout out to
paragraph man. Congratulations on the release.
That's what we've said hard way. I'm not going to lie.
Hey, listen, I listen to six songs out of 10 and I can't say
I heard anything that inspired like, I don't know, maybe I'm
because maybe I'm the worst person to ask because I'm not a
big calligraph fan. I don't know, I just his music
doesn't it doesn't move me. So maybe I'm already starting
from a? Point.
He's probably not your demographic.
Yeah, it's probably not your demographic.
But it's just, it's just not for me.
I'm sorry, but like I listen. But I don't take any shout out
though. I was in the middle of shouting
him out and they took it. He took away his.
Shout out to Vince and the beat by the way.
Yeah, and and cut it off and everyone was involved in this
project. Yeah, yeah, yeah, yeah.
What else? What else?
Ben Sol and Vigena Baru Baru VB released Kao Tamu Flanny Lovely
Chris Geiger and said oh enlisted in Dovuku for Mazara.
And I think I honestly feel like Chris Geiger and said are going
to come out to that project soon.
I think I think said oh mentioned that in one of his
interviews that they're working on a full length project.
So and they've been releasing music steadily for a while now.
So very much looking forward to what that's going to sound like
and when it's coming. Hopefully it's soon.
Yeah. Who else released the music?
Steph Capella teamed up with the GR exclamation point and hook
again for Head Up, which was cool.
And yeah, it's just some rapping.
I like it when Steph Capella raps.
I think he needs to log in into that a little bit more.
He sort of veered off into an Afrobeat bag.
But yes, it's good to have you back, Steph.
Good to have you back. What else?
Brookwood. Brookwood.
Brookwood and yeah, just Brookwood.
I think there's a bear group. They released a song called
Songa. What else?
I'm trying to see what else? And Nelson Boru did a couple of
drops, Janja and another one. I can't remember the name, but
yeah, I think those are the ones I really paid attention to.
OK, OK, OK, what did I listen to Joe face?
I foolish and Fidel raid. I don't know too much about
Fidel raid, but they released a song called Chill Guy.
You've kind of said everything I've Oh yeah.
EXO released a song called Breathe.
Shout out to EXO as always 1 * 3 It's Deco and Shakina Karen.
I believe Deco was one of the artists in the in the.
The show, the competition, The rapping competition.
What is it called? Yeah, yeah, yeah.
What was it called again? I've already.
I've already forgot. Oh, gorilla.
No gorilla. Gorilla.
Yeah, yeah, yeah, yeah. She was.
Saved us. Yeah.
Imagination to deco. Yeah, yeah.
Shout out to Deco Shakinakaran release.
Music too. Just because you didn't win
doesn't mean you shouldn't release for.
Sure, man. Shakinakaran looks like she's
been ignored by Diana Cords. I kind of saw that coming.
What in the beef? Yeah, the proposed some very one
sided beef. Yeah, it's a proposed.
That's such a no, I'm sorry. That's a proposed.
Beef is so sad. That's so sad.
Don't you see how sad that is? It's terrible to get ignored in
a beef too. Like that's the worst thing.
Imagine you like just gearing up your all and spending all night
right in the fire as this track. See that's happened to Joe
Burden. Joe Burden versus Drake man bro
came out it's. Really, Joe Burden was a lot of
people, if you're looking at it like I was living with everybody
that you know and you play to him.
That's so sad man. Imagine if you write, you spend
like 3 days writing three songs and then you just get ignored.
Premier would feel so bad and then you can't beef about it.
Because like, but you're working when you're working with your
song, you'd have to be working your song to that person's like
house front door ringing the bell, then they open like, yo,
you heard this? Oh.
Man. Yo, here's a distract I made
against I'm actually. Terry.
Oh man, sorry. Anyway, it's cool.
Important to to mention the very, very, very Kenyan pink
pant. Yes, thank you.
Tonight. She's Kenyan, Sam.
Is she? She was.
Releasing she I think she did a TikTok where she was she did
something about saying like cursing in front of like an
African mom or something like that.
I remember I saw it. So I was like, oh, wait, yeah,
she actually tries to identify yes, maybe maybe it's marketing.
Maybe it's marketing. Maybe you've beat.
It's. Not it's the apple.
It's the it's not bad. She's carried.
So I'm taking it a win is a win. But yeah, I think the song
you're Pink Panthers if you're listening to this right now
anyway. So there's this song I want to I
want to shout out that I think was the one that stood out to me
the most. And it's by this new kid on the
block is called 30 Atheni. I haven't heard too much about
him, but he's on the come up. He released a song with YBW
Smith called Bonapetite. And yeah, man, we were eating
good this week with that song. Banging.
Love the sample too bro look very simple formula.
The way he says, but it's the way he says.
Bro, look, it's so catchy. I don't know why.
Why is it catchy? I don't know, I don't know.
But yeah, it's a very good beat and I like the flow switch UPS
too. While he was rapping so.
Yeah, so anyway, when I shout out to 30, man looks like he has
a promising career in front of him.
So Sam, if you would allow me, I'd love to play the song Bon
Appetit. Bro.
Look, I don't know what bridge means.
Am I aging myself by saying I don't know what bridge means?
Maybe he'll explain to. Me in my.
Sense to this? Yeah, maybe I am, but anyway,
yeah, here's Bon Appetit by 30 and YBW Smith.
Bro look. Look.
For free. Bro look,
that was Bon Appetit by 30 and YBW Smith.
Bro look. Banger.
That shit was fire. That shit was fireman.
The sample like Sam said was was insane and the way they just
were interchanging on the beat anyway.
Bro episode 125 bro we're already 1/4 away.
OK, fine, I just caught myself being.
Sentimental for no reason? No.
Reason at all? It's in my blood.
It's.
Sentimentalism is what you suffer from.
It's just. But Sam, it's in my blood.
Why don't you want me to be who I?
Am. It's just, it's just on, on, on
goodness. Like you can't help yourself.
It's who I am, it's who I am. I just realized be different
that we're 1/4 away to 200. 1/4 look at, look at the milestones
we're talking about 1/4 away to 200.
How is that significant now? In my mind, it is very
significant and I want to thank you guys for listening to the
podcast. As always, I like to end the
podcast. If you're new here with the
three C's and what are those that you ask?
Well, these are guidelines that I've kind of set for myself, but
I want to share with you guys as well because life is a journey
and I'm not perfect in these things and I hope to improve in
them and I hope that you guys can improve in them as well.
So #1 if you're an artist or in any career, you have to be
confident. So confidence sells.
That's what people pick up on. If people feel like you're
confidence, confident about your art, they will listen to what
you have to say. So always be confident.
Consistency is key. Like whoever came up with that
saying is so right because ultimately you can be semi
decent at what you do, but if you're consistent I think it's
even better than than the person who's supremely talented but
only puts out stuff like once in a while.
You know what I mean? I think the person who is
working hard and is consistent at their at their craft has more
potential in my eyes. I think they they eventually
breakthrough the mold more often than the very talented people
when it comes to the real world. And lastly, craft, always work
on your craft. I think every day you can
dedicate some time to working on your on your craft.
Like, you know, I understand that everybody's days are packed
and everyone has things that they're doing, but even 5
minutes, that's all I'm asking for 5 minutes of your time.
I sound like I am on the door trying to sell you something.
But listen literally like if you have 5 minutes in your day to
spare to learn how to do something new or learn how to do
something that progresses your chosen career path, then you
could spend those 5 minutes to doing that.
And those 5 minutes will add up at the end of the year, for
example. So those are the three season.
I hope they help you man. Some some some help.
You, yeah. That was another episode.
Yes, yes, it was, I was just going to ask, I was going to say
there's something that you had brought up earlier.
I've been I've been on TikTok and there's one guy, I don't
even know if he has a name on there, just one of those TikTok
accounts that like just give life advice and it's just slaps
you. And it's something that you, I
guess when we were talking before the podcast you had
mentioned is sometimes I think our brain finds ways to
complicate things again, because of anxiety and just
unwillingness to move forward with life.
But the solutions that people are seeking are very, very
often, very, very often simple. It's not as complicated as we
make it. Sometimes the, the, the path to
what success, whatever the success is to you is a lot
easier than we think it is. It just requires discipline,
discipline and intentionality. So that's a really good thing to
remember as an artist. Artists tends to have very, very
big goals, lofty, lofty ideas of where they should be in life and
what they should achieve and their legacy and stuff like
that. And sometimes it just seems very
overwhelming, especially even for me.
But the path to that is made easier by motion.
And just what's the easiest solution you can go by, go by
and don't, don't worry about fearing wondering if you've
picked the wrong path and whatever, whatever it is, just
just pick something and go for it and adjust along the way.
Adjust along the way. It sounds simple and trivial,
but it's it works. It works.
Yeah, that's that. All right, with those wise words
from Sam and we catch you guys and the tick tock guy.
We will catch you guys on episode 126.
We out.