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It's Tuesday, which could only 
mean one thing. 

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It's Tuesday. 
Tea break talks for me. 

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Nick Truman host here, The 
Winning Wish off a podcast. 

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If you haven't tuned in before, 
it's absolutely pleasure. 

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Thanks for clicking on the 
pinkest icon you can. 

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I've got this funky little pink 
T-shirt here. 

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It's not irons. 
Sorry if I was watching this, 

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but we've got funky little 
T-shirts. 

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I don't wear this that much. 
I should really wear this given 

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that it's on brand. 
But anyway, welcome to Tuesday. 

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Tuesday's a short episode. 
We don't ever guess to anything.

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I share some of the updates from
our agency, from our partners, 

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some of the news going on, the 
Shopify world. 

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Couple of fun facts. 
And if you're on a tea break 

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like me when I'm recording this,
not really. 

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This is work as far as I'm 
concerned, But if you're having 

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a quick break or whatever you're
doing right now, you can be at 

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the gym. 
Some people listen to me while 

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they're breastfeeding their 
children, some in the bath. 

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Someone else even said they only
listen to it when they're 

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practicing for Box. 
I don't know what it says about 

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me, but they're all true stories
and quite fascinating. 

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So if you want to reach out and 
tell me where you listen to this

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podcast, hello at winning we 
shopify.com send us an e-mail. 

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Why not Anyway, today's quite 
quick tea of choice. 

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I'm reading my notes like that's
the only way to get this 

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information. 
I have a cup of tea here with 

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spec my agency written on the 
side of the tea cup. 

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I'm drinking peppermint tea this
week and the properties for 

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peppermint tea to help you in 
your life as an e-commerce 

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agency, not agency e-commerce 
brand owner or working in the 

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e-commerce space. 
It's good for improved 

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digestion. 
So if you've been big heavy work

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lunch, relief from nausea and 
reduced stress, which I think we

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can all relate to and all want a
bit of reduced stress and this 

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one hilarious because this won't
make any difference. 

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But this will put a nice little 
shiver down some of your spines 

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when you think about me talking 
for the next 1520 minutes. 

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Fresher breath. 
How exciting. 

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Anyway, before we get into 
today's bits and pieces and 

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stuff and things, we're going to
talk about quote of the week. 

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I love this quote. 
It's from Jeff Bezos at Amazon. 

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We quote Amazon quite a bit. 
We're certainly Jeff and a few 

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bits from Amazon team, but I 
love this one. 

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This one is the best customer 
service is if the customer 

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doesn't need to call you, 
doesn't need to talk to you. 

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It just works. 
And I love that because actually

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I work in SEO a lot. 
And when we're working in SEO, 

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if we look at what people are 
reaching out to customer service

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to ask and we basically answer 
those questions with content on 

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the website at the right point 
of the journey, customer service

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costs start to come down, which 
is nice. 

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You can reallocate these people 
for revenue generation, sending 

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emails out to people, maybe 
phoning customers, that kind of 

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thing. 
And actually then the SEO is 

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better because Google and all 
the other search engines. 

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And we're going to talk not just
about Google today, we'll talk 

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about another part of SEO with a
new acronym. 

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All very exciting. 
So it didn't have enough 

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acronyms in our world already. 
But then you find actually 

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Google and other searches want 
to index you more because you're

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answering those questions, 
right? 

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Shopify news, the first one I've
put in capital letters here, 

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underlined and involved with an 
exclamation mark. 

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Finally, finally, we can 
whitelist crawler tools on a 

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Shopify store. 
Oh my gosh, I remember which 

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office, which desk I was sitting
at when I logged in one day and 

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tried to crawl a Shopify store 
and my team were like, Nick, we 

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can't crawl Shopify. 
What? 

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Basically, if you tried to bring
up too many pages too quickly on

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Shopify, it would block you from
the entire store for I think 

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it's about four hours. 
It's quite a long time. 

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Now you can whitelist those 
things so you can say in a 

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little setting in Shopify and 
tell Shopify if this crawler to 

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make one of your own tools to 
scrape content, write metadata, 

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your SEO tools, all that sort of
stuff. 

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You can tell it, it's fine. 
Let this one into the site, let 

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this load the code because it's 
my tool and I need to get some 

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stuff back from this. 
So that is really exciting and 

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the bane of our lives trying to 
get that kind of thing working. 

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The second one is you can now 
use, I'd be honest, I don't know

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what these are. 
This is for the physical world 

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or as a friend of mine says IRL 
in real life you can use HID 

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barcode scanners with Shopify 
POS. 

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I don't know what that means but
someone mentioned it the other 

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day and said they couldn't do 
it. 

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So I had a look and it was 
literally released about four 

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days ago in the Shopify change 
log. 

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Probably 5 days by the time you 
guys are watching this. 

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I record on Monday afternoon 
voice mode in Sidekick, which 

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Sidekick is Shopify's AI that's 
built in. 

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So you can talk to Sidekick, ask
us, do stuff, ask the analyse 

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stuff, ask it how to do things 
and what it can help with. 

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You can even ask it for image 
generation, which is pretty 

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cool. 
But now you can talk to it. 

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And I had some of the other day 
saying like, who are you talking

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to? 
You're a bit blunt and rude 

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there, Nick. 
Normally you're really polite. 

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I was talking to an AI bot. 
So I was being blunt because I 

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didn't want it to pick up on any
random words. 

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I just wanted to get my question
across, get the answer and tell 

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it it was wrong until it was no 
longer wrong. 

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And that's what I needed from 
it. 

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So you can talk to that. 
Another thing on Sidekick as 

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well, it's quite an AI focused 
episode this week. 

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Sidekick can also be now put in 
full screen mode. 

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It was in a tiny little chat 
window at the bottom, which was 

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quite difficult when you're 
writing quite a lot of text or 

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you were asking to write 
content. 

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You had sort of scroll around 
quite a bit and get it to get it

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to see what's going on. 
So that was a bit frustrating. 

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You can use it in full screen 
mode now. 

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Shopify have changed so much in 
the last week. 

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So before, well, since I made 
the last episode and before 

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recording this one, there's a 
whole article about shipping 

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information that Shopify's 
changed and shipping systems and

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a whole range of other things. 
There's too much. 

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I thought I could have done a 
whole episode on this, which we 

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might do at some point, but 
shopify.com/news slash ship 

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hyphen with hyphen Shopify. 
So if you just search ship with 

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Shopify and check out the news 
page that comes up on your 

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favorite AI or SEO related 
search engine, that will come 

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up. 
But there's loads of updates in 

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there for a whole range of 
things from the couriers 

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available to how shipping works 
and a lot of other stuff. 

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So if you're shipping, I'd say 
to more than one territory or 

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using more than one Courier or 
delivery partner, definitely go 

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and give that even just a glance
over. 

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There's quite a bit changing and
there's going to be some good 

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opportunities in there for you 
guys to make your lives easier, 

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potentially cheaper and 
potentially for customers as 

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well, make them better and 
faster. 

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Sweet. 
Last one on Shopify and then 

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we've got some non Shopify news.
Shopify CEO Toby Luke is 

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prioritising AI over people. 
He said, I'm not going to 

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comment on this, but I'd love to
hear your thoughts. 

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So send us an e-mail 
hello@winningshopify.com how you

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feel about that. 
He's prioritising AI over people

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when it comes to Shopify's 
hiring policy. 

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Now, not so much you guys, but 
Shopify's hiring policy. 

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They're looking at doing things 
with AI rather than hiring 

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humans. 
It's interesting. 

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I think I was always scared 
about everyone losing their jobs

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as technology gets better. 
But if you look at it 

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economically, it's gone a slight
tangent for a minute. 

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And if we use sound effects in 
this, there'd be some traumatic 

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music right now. 
And we tend to find that every 

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time people are scared, they're 
all going to lose their jobs. 

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Suddenly even more jobs are 
created through the new 

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technology, new industries, new 
systems, new pieces of 

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equipment. 
Like I get I won't go into 

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detail as well. 
It's kind of massive tangent. 

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Then we won't. 
We won't for today, today's 

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purposes. 
But if you only hear what the 

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tangent was, just send me an 
e-mail and I'm happy to happy to

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do some what I call verbal 
diaria via the keyboard and tell

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you what I think. 
So other news outside of 

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Shopify, Alibaba all over the 
place at the moment is being 

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cited as having record growth. 
AI has been the driving force of

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that. 
Share price is going up and all 

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sorts of other things as well. 
But Alibaba reporting that 

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things are growing really, 
really nicely. 

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And final bit of news, multiple 
outlets are predicting a drop in

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e-commerce revenue this holiday 
season. 

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So coming into Black Friday and 
coming into Christmas, they are 

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predicting a drop in e-commerce 
revenues. 

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People predict this every year. 
There seems to be more noise 

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about it this year than ever. 
They're talking about things 

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like the tariffs generally 
globally, there's a cost of 

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living crisis in most countries.
Things get more expensive, 

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inflation's at an all time high,
wages aren't keeping up with 

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inflation. 
And there's a whole range of 

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things going on. 
And so the prediction feels kind

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of relevant this year, but it's 
always been wrong. e-commerce 

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revenue has always gone up 
collectively, Shopify's always 

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reported record revenues. 
And so, so is the retail space 

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when you look at it certainly in
1/2 year basis across pretty 

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much any of the kind of major 
world's economies. 

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So there we go, quick tipity and
then we'll talk about one of our

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partners, which is quite 
exciting. 

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You know, when tea is just 
drinkable and you just think to 

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yourself, that is delicious, 
have another sip. 

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And some people are now 
thinking, I'm just listening to 

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Nick drinking tea. 
We move on. 

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Yacht PO are hanging up their 
boots on e-mail and SMS. You 

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might have heard about this if 
you're using Yacht PO. 

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Quite a few of our clients have 
said like, yeah, I got the 

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e-mail. 
It's terrifying. 

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What am I going to do? 
We work with Saguno. 

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Saguno, one of our sponsors and 
partners. 

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We love Saguno to bits. 
If you want to talk to Saguno, 

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we've got a chap called Chris in
the UK. 

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We've got Brian and a whole 
team. 

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Other people in North Carolina 
in the US do talk Saguno. 

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Saguno's completely plugged into
Shopify. 

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So you don't need to do any 
integration. 

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You can download, well not 
download, install the app from 

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Saguno. 
I think you get it. 

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I think it's a three month 
trial. 

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Apologies for not getting that 
right guys. 

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I love you all. 
But on Saguno you because it's 

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plugged into Shopify, you can 
just create segmentations within

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your customer area and start 
emailing them. 

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Plus you can use those 
segmentations in lots of other 

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ways within Shopify when it 
comes to discount codes and a 

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whole range of other things. 
So it's definitely a good option

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and we finding so many people 
probably because we endorse them

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so much and we love them here. 
So many of our clients are 

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moving to Saguno. 
I don't know anyone that's been 

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moving away apart from 1 and it 
purely came down to technical 

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issue because they have more 
than one business. 

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The other business wasn't on 
Shopify so couldn't use Saguno 

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for it. 
But Saguna's built in. 

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So definitely check out Saguna 
if you want. 

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We've got loads of offers and 
other stuff. 

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So check out our website 
wwspodcast.com and check out the

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link through Saguno. 
You definitely get a free on 

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boarding analysis set session 
with them, so sit down and show 

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what's going on. 
I've introduced Brian and Chris 

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here in the UK so many times to 
to so many of our brands we work

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with and people from the podcast
reach out as well. 

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So definitely check out Saguna 
as a good viable option. 

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I got 6 learnings from the 
agency. 

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One I'm going to go into quite a
bit of detail on and the other 

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five we're just going to skim 
through, let you know what's 

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going on. 
Brand clicks. 

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That is where somebody types in 
your name into Google and they 

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find your ads. 
And what you don't want to do is

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spend too much money on that. 
You want to spend most of your 

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money on people searching for 
non brand keywords because once 

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someone knows who you are, you 
want to get them in through the 

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door and spending money on your 
site as fast as possible. 

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If they don't, if they do know 
who you are, you do not want to 

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spend too much money on that. 
This year, 2025, we've averaged 

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a 75% saving on new clients. 
We've taken on and started 

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managing the Google Ads 
campaigns, but the 75% saving, 

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that's how much we've saved on 
click cost on brand alone, which

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means we're driving a majority 
of spend through non brand, 

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which again, is where you're 
going to acquire customers. 

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They're searching for your 
brands. 

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They might not have transacted 
yet, but they're certainly a 

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customer because they know who 
you are. 

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And again, definitions, but you 
can spend, you can save up to 

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75% of those clicks. 
So I definitely would. 

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We are doing more performance 
Max tests. 

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These these have been really 
popular. 

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People in the community have 
been asking about these and we 

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did a meet up last where was it 
Thursday last week with Molly, 

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who are great, great option as 
well for you, your checkout save

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00:10:28,360 --> 00:10:30,760
you loads of money on 
transaction fees, Molly. 

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And we did this meet up and 
loads of people came up and 

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said, Nick, I love your Tuesday 
talks. 

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I love what you're saying about 
P Max tests, Performance Max and

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Google. 
And also Performance Max is also

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in other other channels as well,
sometimes with a different name.

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00:10:42,280 --> 00:10:45,040
But you guys have been emailing 
us and spoke to several people 

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at the meet up about Performance
Max tests. 

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Here's an interesting one. 
We are getting multiple clients 

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in the last sort of four or five
months where standard shopping 

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is outperforming Performance 
Max, which leads me up to point 

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00:10:56,640 --> 00:10:58,960
#3 which is connected to that. 
So Standard Shopping 

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outperforming performance Max 
with Standard Shopping is just 

263
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shopping ads on Google and 
nowhere else. 

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There's nothing else P Max does.
Every channel across the whole 

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Google spectrum, if you are 
connected to an agency like us, 

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you will get access to it's 
called channel performance or 

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channel breakdown, and it's 
currently in beta. 

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But what it does is performance 
Max, which has been a massive 

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00:11:19,400 --> 00:11:21,680
move for Google. 
When people who are nerdy like 

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me and my team managing 
campaigns come along. 

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You can now see on performance 
Max how many clicks, how many 

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sales, how many, how much money 
you're spending across each of 

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the different channels. 
It even splits google.com 

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itselfor.whatevercountryyoureingoogle.dgoogle.fr.
It splits that now. 

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So you can see ads with products
featured in them and ads without

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00:11:43,520 --> 00:11:45,920
products featured in them, which
is an enormous game changer 

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00:11:45,920 --> 00:11:48,480
where it comes to focusing your 
time. 

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00:11:48,480 --> 00:11:51,480
So if you find that actually 
products or ads, sorry, without 

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00:11:51,480 --> 00:11:54,280
products on Google are 
outperforming ads with products 

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00:11:54,280 --> 00:11:56,120
on Google, Google, something's 
wrong with your shopping feed. 

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00:11:56,120 --> 00:11:58,360
Something's wrong with your 
landing pages where people land 

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00:11:58,400 --> 00:12:00,240
on products. 
You need to fix that. 

283
00:12:00,240 --> 00:12:02,520
You want your shopping ads to 
outperform all other channels 

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00:12:02,640 --> 00:12:03,800
because that's what we should 
do. 

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00:12:03,800 --> 00:12:05,600
So what it probably means is all
your channels doing really well 

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00:12:05,600 --> 00:12:08,240
apart from the products. 1 So 
you want your products on Google

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00:12:08,240 --> 00:12:09,320
Shopping to work really, really 
well. 

288
00:12:09,320 --> 00:12:11,280
So again, if you want to get 
access to that, whether you 

289
00:12:11,280 --> 00:12:13,880
become a client or not, you can 
connect up to us if you want and

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00:12:13,880 --> 00:12:16,120
you'll get that feature because 
we can, we can, we can get it 

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00:12:16,120 --> 00:12:20,400
turned on for you #4 I mentioned
there's a new acronym because 

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00:12:20,520 --> 00:12:22,120
there aren't enough acronyms in 
this industry. 

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00:12:22,120 --> 00:12:24,280
With some clients we start 
working with they're like 

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00:12:24,280 --> 00:12:28,240
CPCPPC, what's all of this SEO 
like and all these different 

295
00:12:28,240 --> 00:12:28,960
acronyms. 
There's so many. 

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00:12:28,960 --> 00:12:30,960
We start to break it down to 
like CAC. 

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00:12:30,960 --> 00:12:32,840
CAC, which anyone should know, 
runs a business. 

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00:12:33,200 --> 00:12:37,120
It's not just a e-commerce one. 
There's a new acronym, Geo, 

299
00:12:37,120 --> 00:12:40,440
which is generative engine 
optimization, and it's basically

300
00:12:40,440 --> 00:12:42,360
doing SEO, but it's doing it for
AI. 

301
00:12:42,720 --> 00:12:44,000
Quite exciting. 
And we've been talking about 

302
00:12:44,000 --> 00:12:47,040
that quite a lot on here. 
If you don't already, go and 

303
00:12:47,040 --> 00:12:48,760
check out the Yost app in 
Shopify as well. 

304
00:12:50,760 --> 00:12:52,520
Excuse me, I haven't drunk 
enough tea today, so I'm 

305
00:12:52,520 --> 00:12:54,440
coughing too much. 
But check out Yost because that 

306
00:12:54,440 --> 00:12:57,480
can help you with ranking on AI 
engines like chat, DBT, Gemini, 

307
00:12:57,480 --> 00:12:59,480
Claude, etcetera, etcetera. 
Quick sip of tea. 

308
00:13:01,760 --> 00:13:03,200
It's all very well having a tea 
break talks. 

309
00:13:03,920 --> 00:13:05,520
We don't drink any tea. 
What was the point? 

310
00:13:05,880 --> 00:13:08,240
Apart from sharing some amazing 
information with you guys and 

311
00:13:08,240 --> 00:13:11,240
none of this is really is mine. 
Is my team doing stuff and news 

312
00:13:11,600 --> 00:13:15,120
#5 we are doing an exercise for 
multiple rounds at the moment, 

313
00:13:15,120 --> 00:13:17,680
an SEO where Google's basically 
said if you've got loads of 

314
00:13:17,680 --> 00:13:20,480
pages on your site and no one's 
looking at them, no one's 

315
00:13:20,480 --> 00:13:24,320
transacting through them, and 
you're asking me Google, and 

316
00:13:25,320 --> 00:13:27,480
tend to be if you do it for 
Google, it works on most search 

317
00:13:27,480 --> 00:13:31,120
engines. 
That's no exclusive, but there 

318
00:13:31,120 --> 00:13:34,600
are certain nuances we find. 
Actually, we're trying to start 

319
00:13:34,600 --> 00:13:37,880
removing collections where 
people have thousands of 

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00:13:37,880 --> 00:13:40,360
collections and you look at them
and say if you've got 1000 

321
00:13:40,360 --> 00:13:43,520
collections, only 50 of them 
actually get used and replacing 

322
00:13:43,520 --> 00:13:46,240
lots of those collections now, 
which is filters of another 

323
00:13:46,240 --> 00:13:48,520
collection. 
Because depending on how you set

324
00:13:48,520 --> 00:13:51,040
your sites up, Google is 
probably not going to index a 

325
00:13:51,040 --> 00:13:53,360
lot of those filters, but they 
will index the proper 

326
00:13:53,360 --> 00:13:55,680
collections. 
So if you only had 50 or 100 

327
00:13:55,680 --> 00:13:58,360
instead of 1000 and they were 
all getting used and people 

328
00:13:58,360 --> 00:14:00,280
buying lots of products through 
them, you'll probably find those

329
00:14:00,280 --> 00:14:04,040
50 to 100 will rank better than 
before because Google's not 

330
00:14:04,040 --> 00:14:06,720
trying to crawl all this 
different stuff around your 

331
00:14:06,720 --> 00:14:08,560
site. 
So it's basically about focusing

332
00:14:08,880 --> 00:14:11,920
search engines and customers to 
a slightly smaller sites, a bit 

333
00:14:11,920 --> 00:14:15,000
more organising but easy to find
stuff rather than just loads of 

334
00:14:15,000 --> 00:14:17,640
stuff all over the place that 
basically gets ignored. 

335
00:14:17,720 --> 00:14:22,880
Quick tip of tea, although we're
talking about collections for 

336
00:14:22,880 --> 00:14:25,680
that. 
Sorry, I haven't got a really 

337
00:14:25,680 --> 00:14:27,760
bad cough at the moment. 
We're no though, we're talking 

338
00:14:27,760 --> 00:14:30,520
about collections that can also 
apply to products as well. 

339
00:14:30,520 --> 00:14:33,320
So if you've got, I don't know, 
20% of your products actually 

340
00:14:33,320 --> 00:14:38,040
get viewed on the site and, and,
and bought and the other 80% 

341
00:14:38,040 --> 00:14:40,040
don't really get viewed very 
often at all and definitely 

342
00:14:40,040 --> 00:14:41,720
don't get bought. 
Maybe you want to look at your 

343
00:14:41,720 --> 00:14:43,600
product range and start 
shrinking it down a little bit. 

344
00:14:43,600 --> 00:14:46,280
There might be a what I call a 
merchandising reason why you've 

345
00:14:46,280 --> 00:14:48,400
got so many products. 
But certainly for drop shippers,

346
00:14:48,400 --> 00:14:51,120
we find a lot of drop shippers 
have got thousands upon 

347
00:14:51,120 --> 00:14:53,520
thousands, sometimes even over a
million products in the site. 

348
00:14:53,720 --> 00:14:55,480
No one's looking at any of them,
which is going to cause you 

349
00:14:55,480 --> 00:15:01,280
issues on SCO right number six, 
another sip of tea counts of 

350
00:15:01,280 --> 00:15:02,680
coughing tea. 
I'm going to feel much better 

351
00:15:02,680 --> 00:15:04,280
after this. 
This mint tea is delicious. 

352
00:15:04,880 --> 00:15:09,960
SEO is the final point. 
How many not found Sorry, found 

353
00:15:09,960 --> 00:15:13,520
but not indexed pages are you 
sitting on is the announcement 

354
00:15:13,520 --> 00:15:17,160
here? 
And what this means is if you 

355
00:15:17,200 --> 00:15:20,160
connect up Google Search 
Console, it's completely free. 

356
00:15:20,640 --> 00:15:22,400
And even if you've never 
connected it up or set it up or 

357
00:15:22,400 --> 00:15:25,480
well verified it before, you 
will get up to 16 months 

358
00:15:25,480 --> 00:15:27,560
previous data from Google, which
is quite cool. 

359
00:15:27,760 --> 00:15:29,840
And it's Google's where feeding 
back everything's going on in 

360
00:15:29,840 --> 00:15:32,000
the SEO world. 
And if you go in there, you can 

361
00:15:32,000 --> 00:15:33,960
look under what's called pages 
on the left hand side. 

362
00:15:33,960 --> 00:15:37,200
Click that and you can see how 
many pages Google has crawled 

363
00:15:37,560 --> 00:15:40,600
but not indexed. 
And this tells us a few things. 

364
00:15:40,600 --> 00:15:42,880
One is the quality of content 
across your site. 

365
00:15:43,160 --> 00:15:46,040
If there's more, like if you're 
talking like 20 times as many 

366
00:15:46,040 --> 00:15:48,600
pages or 50 times as many pages 
in there, that bit Google has 

367
00:15:48,600 --> 00:15:52,000
crawled and decided I'm not 
indexing your content, then it's

368
00:15:52,000 --> 00:15:54,520
probably not good content, it's 
not relevant content, it's not 

369
00:15:54,520 --> 00:15:56,720
optimised content, or there's 
just too much of it in total. 

370
00:15:57,000 --> 00:15:59,120
A bit like I was saying with the
killing collections, killing 

371
00:15:59,120 --> 00:16:02,160
products in the previous point. 
The other thing that's quite 

372
00:16:02,160 --> 00:16:06,320
interesting in that report is 
that we've seen some sites where

373
00:16:06,320 --> 00:16:08,520
only the home page has actually 
been indexed and the rest of the

374
00:16:08,520 --> 00:16:10,840
site hasn't, and that is a 
quality issue. 

375
00:16:11,000 --> 00:16:13,280
We've only ever seen that where 
people have used AI to write the

376
00:16:13,280 --> 00:16:16,960
content, they've used Google 
Translate to do translations or 

377
00:16:16,960 --> 00:16:18,920
something similar to those two 
things. 

378
00:16:18,920 --> 00:16:21,480
Or on that, along those lines, 
you want your content to be 

379
00:16:21,480 --> 00:16:23,360
unique. 
So it's quite silly to use 

380
00:16:23,360 --> 00:16:26,440
Gemini to do AI written content 
and Google Translate to use 

381
00:16:26,600 --> 00:16:28,560
translations because then when 
it comes to ranking on Google, 

382
00:16:28,560 --> 00:16:29,920
Google's going to go. 
Hang on a minute. 

383
00:16:30,000 --> 00:16:32,480
I did all the hard work here. 
This is just copy and paste 

384
00:16:32,480 --> 00:16:34,520
content. 
It needs to be written properly 

385
00:16:34,520 --> 00:16:36,440
for those locations and 
territories. 

386
00:16:36,840 --> 00:16:40,080
Those are the updates from the 
agency Quivia this week got a 

387
00:16:40,080 --> 00:16:43,640
bit of fun for us all. 
I want you to write down or try 

388
00:16:43,640 --> 00:16:46,320
and remember if you can, 5 
things and the five things are 

389
00:16:46,320 --> 00:16:53,760
what are, and this is based on 
largest market cap in the total 

390
00:16:53,840 --> 00:16:56,760
total stock markets. 
So the largest market cap 

391
00:16:56,760 --> 00:16:58,600
companies. 
And I want you to write down 

392
00:16:58,600 --> 00:17:01,840
what you think the top five of 
these are. 

393
00:17:02,320 --> 00:17:05,000
I got, I got four of them, which
was better than most of the 

394
00:17:05,000 --> 00:17:06,560
team. 
Most people only got two or 

395
00:17:06,560 --> 00:17:07,640
three, which was quite 
interesting. 

396
00:17:07,920 --> 00:17:10,040
And I asked my mum this question
as well. 

397
00:17:10,040 --> 00:17:12,599
And I know she doesn't listen to
this, but sorry mum, if ever you

398
00:17:12,599 --> 00:17:15,240
do come across this. 
Mum only managed to get one of 

399
00:17:15,240 --> 00:17:17,839
them and it's only because she, 
she uses it. 

400
00:17:18,200 --> 00:17:20,000
Anyway, top five, write this 
down quickly. 

401
00:17:20,000 --> 00:17:23,280
I'm going to see top five based 
on market cap. 

402
00:17:23,280 --> 00:17:27,319
Top five sized companies in the 
world based on market cap. 

403
00:17:27,319 --> 00:17:32,320
I'm going to start at #5 just 
give you a second to write down.

404
00:17:32,320 --> 00:17:34,320
I don't know how long it takes 
to write 5 things. 

405
00:17:34,520 --> 00:17:36,920
I don't tend to write things. 
I tend to write them on a 

406
00:17:36,960 --> 00:17:40,440
laptop, which is a lot faster. 
My, my handwriting is terrible. 

407
00:17:40,800 --> 00:17:43,360
Anyway, enough small talk. 
Let's get into the top five S at

408
00:17:43,360 --> 00:17:46,160
#5 we talk about this quite a 
lot. 

409
00:17:46,560 --> 00:17:49,320
It's Amazon. 
So Amazon is the, it's got the 

410
00:17:49,320 --> 00:17:55,880
fifth biggest market cap 
globally in at #4 is Alphabet, 

411
00:17:55,960 --> 00:17:58,280
which is Google. 
So Google, we'll call it Google 

412
00:17:58,320 --> 00:17:59,680
for all all intents and 
purposes. 

413
00:18:00,000 --> 00:18:04,200
So Google's there at #4 #3 I'm 
using one of these devices now 

414
00:18:04,200 --> 00:18:09,600
it is Apple. 
I'm using an Apple Mac at #3 #2 

415
00:18:10,040 --> 00:18:12,560
it is Microsoft, so I'm not 
using Microsoft, but I could 

416
00:18:12,560 --> 00:18:16,480
have given that away as a clue. 
But yeah, Microsoft at #2 now 

417
00:18:16,480 --> 00:18:21,320
this one, if anyone gets this 
honesty only, please send me an 

418
00:18:21,320 --> 00:18:24,080
e-mail if you got this and we'll
send you a free cup until they 

419
00:18:24,080 --> 00:18:25,360
run out. 
Winning with Shopify cup. 

420
00:18:25,360 --> 00:18:27,200
I got a spec 1 today, but yeah, 
we'll send out some of the 

421
00:18:27,320 --> 00:18:30,480
winning with the winning with 
free winning with Shopify free 

422
00:18:30,480 --> 00:18:32,200
cups. 
So it's been quite a long Monday

423
00:18:32,200 --> 00:18:36,160
so far. 
The top one is NVIDIA and I, I 

424
00:18:36,200 --> 00:18:37,800
mean, I've been reading about 
these guys for a while. 

425
00:18:37,800 --> 00:18:40,560
It's insane how big they are and
how quickly they've grown. 

426
00:18:41,040 --> 00:18:44,560
But NVIDIA up at #1 they are the
biggest look at the companies by

427
00:18:44,560 --> 00:18:47,720
large, largest companies by 
market cap in the entire world. 

428
00:18:48,160 --> 00:18:50,160
I hope you've enjoyed today. 
We'll be back again next Tuesday

429
00:18:50,160 --> 00:18:51,280
with some more updates, some 
more news. 

430
00:18:51,280 --> 00:18:53,360
And if you want to hear about 
anything in these as well, let 

431
00:18:53,360 --> 00:18:54,280
us know. 
I know we've talked to quite a 

432
00:18:54,280 --> 00:18:56,600
few guys anyway, but Tuesday, 
tea break talks, we can talk 

433
00:18:56,600 --> 00:18:59,160
about wherever you want, but 
these are things we settled on 

434
00:18:59,160 --> 00:19:00,880
and we've been told by you guys 
it's quite useful. 

435
00:19:00,880 --> 00:19:02,600
And everybody has a little list 
of actions after these. 

436
00:19:02,600 --> 00:19:05,720
So that's really, really useful.
Let us know what you think. 

437
00:19:05,720 --> 00:19:07,360
Please do TuneIn next week. 
And on Friday, we'll have 

438
00:19:07,360 --> 00:19:08,680
another very special guest 
joining us. 

439
00:19:08,840 --> 00:19:11,880
Although we might not, there is 
a solo episode we've done on SEO

440
00:19:11,880 --> 00:19:13,080
here as well. 
See how that'll be coming at 

441
00:19:13,080 --> 00:19:14,640
some point. 
But because some amazing guests 

442
00:19:14,640 --> 00:19:16,920
and some really big brands and a
couple of tech companies coming 

443
00:19:16,920 --> 00:19:18,560
at the moment as well. 
So very exciting lows to engage 

444
00:19:18,560 --> 00:19:19,480
with. 
Hit subscribe button if you 

445
00:19:19,480 --> 00:19:22,560
haven't already and check out 
our website, wwspodcast.com and 

446
00:19:22,960 --> 00:19:24,680
go and subscribe to our 
newsletter because we're sending

447
00:19:24,680 --> 00:19:27,080
out some pretty cool stuff 
through that as well. 

448
00:19:27,360 --> 00:19:28,600
I've been Nick, you've been 
great. 

449
00:19:28,760 --> 00:19:29,560
I'll see you on Friday.