1
00:00:00,160 --> 00:00:05,800
So we sort of industrialized the
whole EDM chain ecosystem and we

2
00:00:05,800 --> 00:00:08,600
can onboard EDM chains actually 
quite fast now. 

3
00:00:08,920 --> 00:00:13,200
So we have 3 to 400 million 
adders is labeled For every one 

4
00:00:13,200 --> 00:00:16,480
of those labels, we have 
evidence and documentation. 

5
00:00:17,280 --> 00:00:20,720
And of course a lot of that 
documentation is algorithmically

6
00:00:20,720 --> 00:00:22,880
generated. 
It can get out of hand really 

7
00:00:22,880 --> 00:00:26,560
quickly and you can get like a 
negative spiral if you start 

8
00:00:26,560 --> 00:00:29,640
getting the wrong labels. 
You know, living up to our name,

9
00:00:29,760 --> 00:00:32,560
we started using more AI for the
labeling. 

10
00:00:32,840 --> 00:00:35,360
The challenge there is like you 
might end up with probabilistic 

11
00:00:35,360 --> 00:00:38,080
labels and like I was saying 
before you, you want to make 

12
00:00:38,080 --> 00:00:40,600
sure that the precision is as 
high as it can possibly be. 

13
00:00:40,920 --> 00:00:47,280
The machine is going to be doing
like 99.95% of the work in terms

14
00:00:47,280 --> 00:00:52,120
of the just the quantity of 
addresses, but the .05% of the 

15
00:00:52,120 --> 00:00:56,360
human does can be very valuable 
and it can also be used by the 

16
00:00:56,360 --> 00:01:14,520
machine to label all this stuff.
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Start staking today at Chorus 

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.1. 
Welcome to epicentre, the show 

55
00:03:18,000 --> 00:03:20,000
which talks about the 
technologies, projects and 

56
00:03:20,000 --> 00:03:22,720
people driving decentralization 
and the blockchain revolution. 

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00:03:22,720 --> 00:03:26,440
I'm Fredrika Anne and today I'm 
speaking with Alex Vanwick, who 

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00:03:26,440 --> 00:03:31,360
is the Co founder and CEO of 
Nansen, which is a blockchain 

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00:03:31,360 --> 00:03:35,120
analytics company. 
We'll discuss them in a lot of 

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00:03:35,120 --> 00:03:38,160
detail in just a bit. 
It's a pleasure to have you on, 

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00:03:38,160 --> 00:03:41,000
Alex. 
Before we get started with 

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00:03:41,080 --> 00:03:44,360
Nansen properly, tell tell us 
about yourself and what's your 

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00:03:44,360 --> 00:03:48,440
background and how did you end 
up where you're now? 

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00:03:49,080 --> 00:03:50,480
Yeah. 
No great to be here. 

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00:03:51,000 --> 00:03:54,760
So depends how far back we want 
to go I guess. 

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My background initially is an 
AI. 

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00:03:57,040 --> 00:04:02,240
That's my my degree from 
university in Edinburgh, UK. 

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00:04:03,160 --> 00:04:05,960
So I was an AI before AI was 
cool is what I like to say. 

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00:04:06,920 --> 00:04:10,760
So I spent a few years working 
with data science and machine 

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00:04:10,760 --> 00:04:13,680
learning. 
Also a few years in management 

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00:04:13,680 --> 00:04:20,120
consulting and in 2017 I 
discovered Ethereum during lunch

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00:04:20,519 --> 00:04:23,800
at work, some engineers who were
very excited about it at the 

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00:04:23,800 --> 00:04:26,960
company where I was working. 
And then I fell down the rabbit 

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00:04:26,960 --> 00:04:30,360
hole very quickly because I 
think several people started 

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00:04:30,360 --> 00:04:32,880
talking about Ethereum at the 
same time, and so it sort of 

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00:04:32,880 --> 00:04:39,560
piqued my interest. 
This was the summer of 2017, and

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00:04:39,560 --> 00:04:44,600
so a few months later, I decided
to leave my job as a data 

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00:04:44,600 --> 00:04:49,400
science manager at the time and 
I moved to Hong Kong to join a 

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00:04:49,400 --> 00:04:53,200
startup in the crypto space. 
So that was how I basically got 

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00:04:53,200 --> 00:04:59,120
into crypto uh, sort of, I would
say I, I was not definitely not 

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00:04:59,120 --> 00:05:02,680
one of the earliest in crypto. 
I felt I was very late at the 

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00:05:02,680 --> 00:05:05,680
time joining crypto. 
Now I feel like I'm kind of 

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00:05:05,680 --> 00:05:12,160
veteran almost, which which I 
guess speaks to how young the 

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00:05:12,160 --> 00:05:15,880
industry is. 
But basically after working a 

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00:05:15,880 --> 00:05:19,120
few years in crypto, both with 
the startup that unfortunately 

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00:05:19,120 --> 00:05:22,520
ran out of money pretty quickly.
I spent some time with the 

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00:05:23,280 --> 00:05:27,240
decentralized exchange protocol 
0X helping them with with 

88
00:05:27,240 --> 00:05:31,000
analytics and understanding 
slippage across Texas and things

89
00:05:31,000 --> 00:05:33,440
like that. 
In 2019 were to be little bit 

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00:05:33,440 --> 00:05:39,160
with Aragon as well the Dow 
platform and as mostly as a 

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00:05:39,160 --> 00:05:41,880
consultant helping them out with
data and analytics. 

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00:05:42,360 --> 00:05:48,480
And then I Co founded Nonsen, 
our company late 2019 early. 

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00:05:48,480 --> 00:05:51,280
That's when we started working 
on it and we went to market 

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00:05:51,360 --> 00:05:55,280
April 2020, about one month 
after COVID started when 

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00:05:55,280 --> 00:05:59,440
everyone was gambling on 
governance tokens and and yield 

96
00:05:59,440 --> 00:06:03,640
farming during COVID. 
So that's kind of how I ended up

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00:06:03,640 --> 00:06:07,160
where I am now. 
So with your background and kind

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00:06:07,160 --> 00:06:11,160
of makes sense that you would 
found a blockchain analytics 

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00:06:11,160 --> 00:06:14,280
company. 
You also, I mean, you also have 

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00:06:14,280 --> 00:06:19,040
a background in a in AI and I 
assume general IT stuff. 

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00:06:19,240 --> 00:06:22,880
So was it, was it kind of the, 
the fact that you felt like you 

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00:06:22,880 --> 00:06:26,920
had already done this before? 
Did you kind of, was there a 

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00:06:26,920 --> 00:06:29,920
larger mission to kind of 
ordering this mess that kind of 

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00:06:29,960 --> 00:06:33,040
actually is kind of like if you 
run an archive note, you'll, 

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00:06:33,080 --> 00:06:35,840
you'll learn nothing unless you 
kind of do proper analytics on 

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00:06:35,840 --> 00:06:38,280
it, right? 
So what was what was, what was 

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00:06:39,240 --> 00:06:42,680
the main motivation to kind of 
go into this, you know, full 

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00:06:42,680 --> 00:06:44,320
time? 
It, I think it's a good 

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00:06:44,320 --> 00:06:45,600
question. 
I think there are a few 

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00:06:45,600 --> 00:06:47,440
different things happening at 
once. 

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I, I will maybe say that firstly
from like a career perspective, 

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00:06:52,280 --> 00:06:56,960
I thought of it as like a Venn 
diagram of two competencies, one

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being data and the other one 
being blockchain. 

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I figured that if you are very 
good at both of those, you 

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00:07:03,400 --> 00:07:05,480
probably end up in a 
intersection that's pretty 

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00:07:05,480 --> 00:07:08,160
small. 
So from a career perspective, I 

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00:07:08,160 --> 00:07:11,240
figured that it's a good idea to
learn about these two things 

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00:07:11,240 --> 00:07:13,360
because not that many people in 
the world are going to know 

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about those two things. 
That was probably from a career 

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perspective. 
And then I also like very 

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00:07:18,360 --> 00:07:23,600
rapidly what became like sort of
enamoured with the crypto 

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00:07:23,600 --> 00:07:27,000
industry because when I was 
interacting with people on 

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Twitter and Telegram, things 
like that, I found that people 

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00:07:29,720 --> 00:07:33,600
were very open minded and they 
were very inviting in a way that

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00:07:33,600 --> 00:07:35,240
was almost a bit surprising to 
me. 

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I kind of thought of crypto as 
being a little bit kind of, you 

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00:07:39,320 --> 00:07:43,360
know, almost like antagonistic 
or adversarial because it's very

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technical and a lot. 
But I found that people were 

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very open minded and sort of 
intellectually quite 

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interesting. 
So I think that also appealed to

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me from like almost like a 
culture perspective. 

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00:07:53,640 --> 00:07:57,160
And then there was another thing
that was I think more specific 

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to data, maybe even more 
specific to to Europe, you know,

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00:08:01,080 --> 00:08:05,520
which is where I was based at 
the at the time, which is a 

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00:08:05,520 --> 00:08:08,640
GDPR. 
Like privacy regulations were 

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00:08:08,920 --> 00:08:13,760
kicking into full force. 
And I think I kind of became a 

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00:08:13,760 --> 00:08:18,320
bit frustrated as a data 
scientist working with data. 

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00:08:18,320 --> 00:08:21,560
And there were so many 
regulations you have to navigate

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00:08:21,560 --> 00:08:24,200
that it became really hard to do
your job, frankly, like it was 

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00:08:24,800 --> 00:08:27,400
because everything you had to, 
you know, check all the boxes 

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00:08:27,400 --> 00:08:30,320
and all this stuff. 
And so I was, I kind of wanted 

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to work with data that was not 
like customer or user data. 

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I wanted to just work with data 
sets where you don't need to 

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00:08:36,880 --> 00:08:38,720
like fill out a form to be able 
to use them. 

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00:08:39,320 --> 00:08:43,559
And so blockchains were 
interesting because some so much

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00:08:43,559 --> 00:08:45,840
of it is from public 
blockchains, right? 

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00:08:45,840 --> 00:08:48,800
The information is just there 
and the data is there. 

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00:08:48,840 --> 00:08:52,760
And so you don't need to ask 
permission for someone to dive 

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00:08:52,760 --> 00:08:55,800
into like all this exciting 
activity that's happening on 

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00:08:55,800 --> 00:08:58,640
chain. 
So, so you know, those were some

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00:08:58,640 --> 00:09:02,400
of my personal reasons. 
And then I think if I look at it

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00:09:02,400 --> 00:09:06,280
from like the market opportunity
side, you know, you didn't have 

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00:09:06,280 --> 00:09:09,960
great analytics tools or 
products at that time. 

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00:09:10,000 --> 00:09:14,520
I think there was really only 
one game in town for on chain 

155
00:09:14,520 --> 00:09:16,960
analytics, which was chain 
analysis. 

156
00:09:17,000 --> 00:09:20,720
I mean, you had other products 
like, and, and I don't want to 

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00:09:20,720 --> 00:09:24,040
belittle them, but like most 
people knew about chain analysis

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00:09:24,040 --> 00:09:32,200
for AML purposes, but I felt 
that, you know, people who are 

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00:09:32,200 --> 00:09:37,680
just in crypto who are trading 
or investing or using block 

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00:09:37,680 --> 00:09:40,560
chains, they're not necessarily 
law enforcement or tax 

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00:09:40,560 --> 00:09:43,080
authorities. 
They should have great analytics

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00:09:43,080 --> 00:09:45,920
products too. 
And so I felt like there was an 

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00:09:45,920 --> 00:09:48,440
opportunity there to just 
provide them with a better 

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00:09:48,440 --> 00:09:51,120
product so that they can 
understand what's happening on 

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00:09:51,120 --> 00:09:54,760
chain and they could make better
decisions investing. 

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00:09:55,040 --> 00:09:57,120
They could, you know, make 
better decisions building 

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00:09:57,120 --> 00:10:00,680
products and protocols and 
building block chains or L2's 

168
00:10:00,680 --> 00:10:04,200
now these days, right? 
So, so yeah, there's kind of 

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00:10:04,200 --> 00:10:07,080
meant there were many different 
factors that sort of led me, led

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00:10:07,080 --> 00:10:10,240
me here. 
I can chime in here and say that

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00:10:10,240 --> 00:10:15,400
as a blockchain founder myself, 
I have used your tool a lot, 

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00:10:15,960 --> 00:10:21,640
particularly for one use case 
for which it just beats all the 

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00:10:21,640 --> 00:10:25,600
alternatives out there. 
And that is kind of you're very 

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00:10:25,600 --> 00:10:29,720
good at labelling wallets and 
kind of saying who you think 

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00:10:30,200 --> 00:10:33,560
they belong to, what kind of 
person or kind of it is. 

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00:10:34,160 --> 00:10:40,400
And I, I'm super interested in 
how decentralized our token 

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00:10:40,400 --> 00:10:42,960
holdership is, right? 
So kind of I would go to, I 

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00:10:42,960 --> 00:10:45,800
would go to kind of like the 
noses token and kind of just 

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00:10:45,800 --> 00:10:52,200
listed by kind of like by, by 
which address holds how many. 

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00:10:52,400 --> 00:10:57,560
And I mean, in the beginning, I 
knew who a lot of the people at 

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00:10:57,560 --> 00:11:00,200
the top of the list were, right?
I mean, kind of that's the kind 

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00:11:00,200 --> 00:11:02,120
of how, how, how projects start 
out. 

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00:11:02,360 --> 00:11:07,000
But kind of kind of how, how, 
how far can I go down the list 

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00:11:07,000 --> 00:11:10,960
until I find the first person 
who I honestly don't know who 

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00:11:10,960 --> 00:11:13,280
that is. 
To me, that's been, that's 

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00:11:13,280 --> 00:11:16,680
always been very comforting to 
know that kind of like there's 

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00:11:16,680 --> 00:11:21,120
lots of people out there who are
involved in the pro project in 

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00:11:21,120 --> 00:11:23,720
some way and I have absolutely 
no idea who they are. 

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00:11:23,920 --> 00:11:26,360
And I mean, that's, I mean, 
that's only increased over the 

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00:11:26,360 --> 00:11:28,240
years. 
So, yeah. 

191
00:11:28,240 --> 00:11:31,600
But I, I, yeah. 
So this is this, this is how I 

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00:11:32,040 --> 00:11:35,840
this is how I first learned 
about Nansen, I think when it 

193
00:11:35,840 --> 00:11:39,120
came out in 2020 or so. 
Yeah, you, you bring up that 

194
00:11:39,120 --> 00:11:41,240
that's like a very common use 
case, right? 

195
00:11:41,240 --> 00:11:45,120
Especially among builders who 
want to just understand their 

196
00:11:45,480 --> 00:11:47,920
investor base or like who's 
holding the token. 

197
00:11:48,280 --> 00:11:51,160
And, and I think you're right 
that this is also one of the 

198
00:11:51,160 --> 00:11:55,200
opportunities that we saw that, 
you know, in a way it wasn't 

199
00:11:55,200 --> 00:11:58,720
that interesting to just get the
blockchain data because in 

200
00:11:58,720 --> 00:12:00,760
theory, anyone could, could do 
that. 

201
00:12:00,760 --> 00:12:05,160
The hard part is to figure out 
like what's the entity that's 

202
00:12:05,160 --> 00:12:09,640
associated with the address? 
And we saw an opportunity there 

203
00:12:09,640 --> 00:12:13,800
to, to sort of help people get 
more transparency on that front.

204
00:12:14,440 --> 00:12:19,320
And, and you know, that is one 
of the core things that we do 

205
00:12:19,320 --> 00:12:22,480
very well, right? 
And and we have at this point 

206
00:12:22,480 --> 00:12:26,480
like 3-3, maybe even 400 million
addresses labeled at this point.

207
00:12:26,720 --> 00:12:29,520
I can speak to that as well 
because this is also one of the 

208
00:12:29,520 --> 00:12:32,480
use cases I use Nansen for. 
I check whether I have docs 

209
00:12:32,480 --> 00:12:34,280
myself. 
So obviously kind of I have on, 

210
00:12:35,480 --> 00:12:38,640
on different addresses and I try
not to, to, I try to kind of 

211
00:12:38,640 --> 00:12:41,320
keep them apart. 
So kind of if, if you guys 

212
00:12:41,320 --> 00:12:44,760
don't, if they're not labeled or
Nansen, I think I'm probably OK.

213
00:12:45,680 --> 00:12:48,120
Yes, yeah, that is, that is 
true. 

214
00:12:48,120 --> 00:12:50,800
I mean, maybe you know, we 
should, we should also just call

215
00:12:50,800 --> 00:12:54,960
out that, you know, if 
individuals have their name 

216
00:12:55,040 --> 00:12:57,760
label announced and they can 
contact us and we will and if 

217
00:12:57,760 --> 00:12:59,120
you want to remove it, we will 
remove it. 

218
00:12:59,440 --> 00:13:03,120
There are there's a bit of 
nuance to that because sometimes

219
00:13:03,120 --> 00:13:06,480
people inadvertently ducks 
themselves on chain. 

220
00:13:06,480 --> 00:13:10,280
So they might like buy a dot ETH
name or something like an ENS 

221
00:13:11,320 --> 00:13:14,400
and we can't do anything about 
that because that's immutable 

222
00:13:14,400 --> 00:13:17,040
and like etched into the the 
history of the blockchain. 

223
00:13:17,480 --> 00:13:21,640
But yeah, so, so you know, 
there, there's that this is like

224
00:13:21,680 --> 00:13:24,000
a kind of a blessing and a curse
of blockchains that they are 

225
00:13:24,000 --> 00:13:25,680
transparent, they're immutable, 
etcetera. 

226
00:13:26,520 --> 00:13:30,000
So what something that I've 
always wanted to ask you is 

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Nansen actually named after 
fridge of Nansen of passport 

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fame. 
OK, fantastic. 

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How that's right. 
Maybe, maybe tell us about 

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Nansen and kind of why you why 
you said it on that name? 

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Yeah, I mean, I, you know, I, I 
think a lot about culture in the

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context of a company or a 
project. 

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And I felt that nonsen is kind 
of an embodiment of the values 

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we have in our company. 
And so values like courage, 

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curiosity, you know, nonsen, for
those who are not aware, it is 

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most famous for actually, I've 
been a polar explorer. 

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He crossed Greenland on skis as 
the first person. 

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He went as far north on the 
globe as anyone had ever done. 

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And the same ship that he used, 
another polar explorer, reached 

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the South Pole first of any 
human being. 

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But he was also a scientist. 
And it was interestingly, it 

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sounds like you know him for his
work on creating passports for 

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00:14:35,640 --> 00:14:39,480
refugees. 
Yes, which which he did for, you

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know, almost half a million 
people. 

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For stateless people, right? 
Yes, for stateless refugees, I 

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think mostly around Armenia. 
So he was, he was a, you know, 

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kind of a renaissance person, an
explorer, scientist, a 

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00:14:53,280 --> 00:14:57,120
humanitarian even had played a 
big role in the creation of 

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modern Kingdom of Norway. 
He convinced the Prince of 

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Denmark to become the king of 
Norway so that they could become

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independent for Sweden in 19 O 5
But but yeah, so he's an 

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embodiment of a lot of the 
values that we live by at 

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nonsense curiosity, courage, 
transparency, speed, which is 

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important when you're doing an 
expedition. 

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00:15:21,080 --> 00:15:23,360
You want to make sure you get 
there in time before you starve 

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or run out of you know what you 
need. 

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So, so yeah, so he's kind of an 
an icon. 

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00:15:31,480 --> 00:15:36,800
And I think like it's I, I also 
kind of like the idea that bit 

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00:15:36,800 --> 00:15:39,400
similar to Tesla, right, where 
like there's a you've named the 

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00:15:39,400 --> 00:15:42,320
company after someone who's not 
the founder, but it's like an 

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00:15:42,320 --> 00:15:47,320
inspiring person. 
And and then it's two syllables.

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00:15:47,320 --> 00:15:50,760
It's easy to pronounce in any 
language, which is nice. 

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00:15:51,200 --> 00:15:53,920
So yeah, that's those are some 
of the reasons why we where we 

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named the company else. 
And was the the URL nansen dot 

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00:15:59,080 --> 00:16:02,040
AI from the get go. 
Yes, it was. 

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And but I will say that the dot 
AI was aspirational in the 

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beginning in the sense that you 
know, my, so I said that in the 

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00:16:11,440 --> 00:16:15,440
beginning my, my degree as an AI
and I always knew that we would 

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00:16:15,440 --> 00:16:19,120
be making use of AI for what we 
do things like labeling 

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00:16:19,120 --> 00:16:22,160
addresses. 
Now we use AI for, you know, 

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00:16:22,160 --> 00:16:25,280
estimating the price of an NFT 
that's fully machine learning 

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00:16:25,280 --> 00:16:28,920
powered and it's part of our 
product, which is actually kind 

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00:16:28,920 --> 00:16:31,280
of non trivial, right? 
If you have a specific NFT, how 

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00:16:31,280 --> 00:16:34,960
much is this one valued based on
its traits and for section 

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00:16:34,960 --> 00:16:39,480
history, etcetera. 
We use AI to, you know, weed out

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spam tokens, which there's a lot
of, especially on chains that 

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have lower gas fees and things 
like that. 

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00:16:47,040 --> 00:16:51,520
We use AI for personalizing 
signals in the product. 

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00:16:51,880 --> 00:16:55,320
So I think, you know, Nelson, 
you know, we, we did have some 

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00:16:55,320 --> 00:16:58,280
foresight in that we knew that 
AI was going to become, you 

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00:16:58,280 --> 00:17:01,680
know, a big part of the world. 
It happened admittedly a bit 

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00:17:01,680 --> 00:17:05,359
sort of faster or more suddenly 
than I personally expected. 

283
00:17:06,000 --> 00:17:10,359
But we're leading into the AI 
even more now than than we were 

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00:17:10,359 --> 00:17:14,520
originally. 
And so it's not like there's one

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00:17:14,839 --> 00:17:17,760
AI angle with nonsen. 
It's more like it sort of powers

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00:17:17,760 --> 00:17:20,440
the whole product in many 
different ways. 

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00:17:21,520 --> 00:17:25,920
So, yeah, that's, that's always 
been the been been the, the 

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00:17:25,920 --> 00:17:28,760
ambition to make sure that we 
are an AI trailblazer and we're 

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00:17:28,760 --> 00:17:31,640
making use of AI and great ways 
in the product and in the 

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00:17:31,640 --> 00:17:36,000
organization. 
Cooler, let's maybe dive into 

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00:17:36,680 --> 00:17:40,480
the the core of your product. 
So kind of like you started out 

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00:17:40,480 --> 00:17:43,240
with, and that's very much your 
core offering is kind of 

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00:17:44,480 --> 00:17:51,040
analytics for on chain data. 
Most people who don't work on 

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00:17:51,040 --> 00:17:55,640
actual blocks themselves, they 
don't appreciate how much 

295
00:17:55,640 --> 00:18:00,400
engineering effort actually goes
into kind of creating like a 

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00:18:00,400 --> 00:18:02,280
state and the database and so 
on. 

297
00:18:02,800 --> 00:18:06,080
Can, can you maybe talk us 
through that kind of what, what,

298
00:18:06,080 --> 00:18:11,760
what kind of say, say I have an 
Ethereum archive node, it's a TB

299
00:18:11,760 --> 00:18:14,240
or whatever kind of the, the 
current site depends on kind of 

300
00:18:14,240 --> 00:18:18,240
what, what you're running, but 
and how, how do I get from there

301
00:18:18,240 --> 00:18:20,360
to kind of something that I can 
actually query? 

302
00:18:21,600 --> 00:18:25,280
Yeah. 
So the way we do it mostly is we

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00:18:25,280 --> 00:18:31,960
make use of, you know, RPC Jason
endpoints from the notes and 

304
00:18:31,960 --> 00:18:36,240
then we pull out specific data 
from from the notes. 

305
00:18:36,240 --> 00:18:41,880
And so you pull out the blocks 
and they have transactions and 

306
00:18:42,440 --> 00:18:47,160
you, you, if you want to go one 
level deeper, you parse out the 

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00:18:47,160 --> 00:18:50,560
events from smart contract 
interactions. 

308
00:18:50,560 --> 00:18:56,840
Like if you have the ABI of a 
smart contract, then you would 

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00:18:56,840 --> 00:19:01,040
use that to be able to parse out
the data that's that's included 

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00:19:01,320 --> 00:19:05,320
in the transactions. 
So, so that's kind of the, I 

311
00:19:05,320 --> 00:19:08,640
mean that's sort of like at a 
very high level, you know how 

312
00:19:08,640 --> 00:19:11,960
you do it. 
And you know, we, we actually 

313
00:19:11,960 --> 00:19:14,520
started out with a pretty 
different tech stack and 

314
00:19:14,520 --> 00:19:17,280
architecture and we've changed 
that recently. 

315
00:19:17,280 --> 00:19:21,040
So we we used to use, so one of 
my Co founders is the creator of

316
00:19:21,160 --> 00:19:26,120
an open source project called 
Etherium ETL, which which 

317
00:19:26,120 --> 00:19:29,800
basically does this in an open 
source manner for Etherium. 

318
00:19:30,240 --> 00:19:34,760
And so you can actually like 
index all this data, you know, 

319
00:19:34,760 --> 00:19:38,600
if you have an endpoint or you 
run it on node and you have that

320
00:19:38,600 --> 00:19:43,040
endpoint, you can index all this
into like CSV files or into, you

321
00:19:43,040 --> 00:19:48,200
know, a database. 
And so, so he, he built that and

322
00:19:48,200 --> 00:19:50,960
that was kind of, that was one 
of the building blocks that we 

323
00:19:50,960 --> 00:19:55,120
used to get started. 
Over the years though, we have 

324
00:19:55,360 --> 00:20:00,120
basically moved over to a 
different paradigm of loading 

325
00:20:00,120 --> 00:20:02,600
the data. 
Initially it was, you know, 

326
00:20:02,600 --> 00:20:06,440
Ethereum ETL, so extract, 
transform, load, which many data

327
00:20:06,440 --> 00:20:07,960
engineers and so on will be 
familiar with. 

328
00:20:08,360 --> 00:20:12,920
Now we do basically ELT extract,
load, transform. 

329
00:20:13,360 --> 00:20:16,280
So one of the reasons we do it 
this way now is because we 

330
00:20:16,280 --> 00:20:19,120
integrate with lots of different
chains and different chains 

331
00:20:19,120 --> 00:20:20,600
might have slightly different 
schemas. 

332
00:20:21,000 --> 00:20:25,520
So the idea is if you first can 
just extract the data from the 

333
00:20:27,000 --> 00:20:33,880
the Jason RPC endpoint and you 
can just load the raw data in, 

334
00:20:33,960 --> 00:20:37,760
then you can transform it later.
So it's sort of you delay the 

335
00:20:37,760 --> 00:20:42,280
transformation and the schema 
harmonisation of all the data 

336
00:20:42,280 --> 00:20:45,000
and to to a later point. 
And then we've also changed the 

337
00:20:45,120 --> 00:20:49,480
the database that we use, We 
used to be based on Bigquery, 

338
00:20:50,400 --> 00:20:54,320
which is a Google Cloud sort of 
proprietary analytical data 

339
00:20:54,320 --> 00:20:57,400
warehouse technology. 
Now we use something called pick

340
00:20:57,400 --> 00:21:02,440
house, which is also an, an 
analytical database, but it's 

341
00:21:02,440 --> 00:21:04,760
more performant for the type of 
use that we have. 

342
00:21:04,760 --> 00:21:08,120
So in the past we might have a 
dashboard that I don't know when

343
00:21:08,120 --> 00:21:11,360
you were most using nonsense, 
but nonsense version one was 

344
00:21:11,360 --> 00:21:14,040
actually pretty slow and it some
of the dashboards would load in 

345
00:21:14,040 --> 00:21:18,080
like 30 seconds, which is kind 
of hilarious if we look back at 

346
00:21:18,080 --> 00:21:20,240
it now. 
But with with click house, you 

347
00:21:20,240 --> 00:21:23,800
know, the same dashboard might 
load and like, you know, 300 

348
00:21:23,800 --> 00:21:25,640
milliseconds or something like 
that. 

349
00:21:25,960 --> 00:21:29,440
So, so we, we may, we've 
actually kind of evolved our 

350
00:21:29,440 --> 00:21:32,560
tech stack and replaced the 
whole thing, both the data 

351
00:21:32,560 --> 00:21:36,520
pipelines to sort of extraction 
of the data and also how we 

352
00:21:36,520 --> 00:21:38,880
store the data and how we could 
query it etcetera. 

353
00:21:39,880 --> 00:21:41,920
So which chains do you currently
support? 

354
00:21:43,800 --> 00:21:47,320
So we we actually have kind of a
suite of different products. 

355
00:21:47,320 --> 00:21:51,560
So for example, if you look at 
Nonsense portfolio, which is our

356
00:21:51,560 --> 00:21:54,320
portfolio tracker, we support 
more than 50 chains. 

357
00:21:54,720 --> 00:21:58,600
And so it, it's kind of all of 
the usual suspects, you know, 

358
00:21:58,600 --> 00:22:03,920
Bitcoin, Ethereum, even Solana 
and then a long tail of EDM 

359
00:22:03,960 --> 00:22:10,640
chains. 
And for Bunsen query, which is 

360
00:22:10,640 --> 00:22:13,000
kind of the enterprise product 
where you can write sequel 

361
00:22:13,000 --> 00:22:16,600
queries and people make 
dashboards, we support about I 

362
00:22:16,600 --> 00:22:19,720
think it's 20 plus chains. 
So they'll be fewer, but still 

363
00:22:19,720 --> 00:22:23,200
120 and then announcing 2, which
is the product that actually 

364
00:22:23,200 --> 00:22:25,680
most people know, which is kind 
of the the product that you've 

365
00:22:25,680 --> 00:22:30,320
used and where you see your your
holders for the token, token God

366
00:22:30,320 --> 00:22:36,040
Mode profiler, we support, I 
think it's now just over 12 

367
00:22:36,040 --> 00:22:39,400
chains, but we're adding a lot 
of chains every quarter actually

368
00:22:39,480 --> 00:22:43,720
to it. 
And so, yeah, so, so sort of 

369
00:22:43,720 --> 00:22:46,440
depends a bit on which, which 
products you're actually using. 

370
00:22:46,440 --> 00:22:50,800
But the, the ambition is to be 
adding like roughly 1 chain per 

371
00:22:50,800 --> 00:22:55,200
month or more going forward 
because you do have like the, 

372
00:22:55,200 --> 00:22:57,840
the world is very multi chain at
the moment. 

373
00:22:57,880 --> 00:22:59,960
And so you want to make sure 
that you're supporting all the 

374
00:22:59,960 --> 00:23:02,480
chains that people care about 
them that they use. 

375
00:23:03,720 --> 00:23:08,240
And you know, we've sort of 
invested a lot in our tech, in 

376
00:23:08,240 --> 00:23:14,400
our tech to make it both faster 
and and frankly cheaper for us 

377
00:23:14,400 --> 00:23:18,360
to integrate new chains. 
So we sort of industrialized the

378
00:23:18,360 --> 00:23:24,280
whole EDM chain ecosystem and we
can onboard EDM Chase actually 

379
00:23:24,280 --> 00:23:27,080
quite fast now. 
Yeah. 

380
00:23:27,120 --> 00:23:29,880
So, so, so that's kind of how we
how we look at it. 

381
00:23:30,120 --> 00:23:32,600
Interestingly, there are a lot 
of non EDM chains that want to 

382
00:23:32,800 --> 00:23:36,480
integrate with us, which on the 
one hand is great because you 

383
00:23:36,480 --> 00:23:39,360
you want to support them, but on
the other hand it's also quite 

384
00:23:39,360 --> 00:23:41,400
technically challenging because 
you have to sort of build a 

385
00:23:41,400 --> 00:23:44,040
bespoke solution for every chain
almost. 

386
00:23:44,840 --> 00:23:48,040
But but yeah, EV, the EVM chain 
use case, we've sort of 

387
00:23:48,040 --> 00:23:52,120
industrialised in house. 
I am sure you kind of you have 

388
00:23:52,120 --> 00:23:55,760
protocols for that, but how do 
you ensure kind of data accuracy

389
00:23:55,760 --> 00:23:58,280
and the reliability of the 
analysis? 

390
00:23:59,320 --> 00:24:02,080
Yeah, you can. 
You can sort of talk about data 

391
00:24:02,080 --> 00:24:05,520
accuracy or data quality in a 
few different ways in our 

392
00:24:05,520 --> 00:24:09,880
product. 
So the most basic data accuracy 

393
00:24:10,680 --> 00:24:12,800
is about the onshare data 
itself, right? 

394
00:24:12,800 --> 00:24:15,880
So you want to make sure that 
you're not missing data that you

395
00:24:15,880 --> 00:24:19,240
know, you have tests where you 
see, you know, the number of 

396
00:24:19,240 --> 00:24:22,320
transactions, is it in line with
today, with what you saw 

397
00:24:22,320 --> 00:24:23,760
yesterday and that kind of 
stuff. 

398
00:24:23,760 --> 00:24:27,120
So you can have basic sort of 
almost like unit tests, data 

399
00:24:27,120 --> 00:24:30,280
quality checks on that. 
I think the harder part though, 

400
00:24:30,280 --> 00:24:33,520
is on the attribution, the 
labelling of addresses, right? 

401
00:24:33,520 --> 00:24:36,520
That and that's where there's 
potentially room for error. 

402
00:24:37,120 --> 00:24:41,120
And so, you know, our philosophy
is that we would rather not have

403
00:24:41,120 --> 00:24:44,960
a label that have a wrong label.
And so that means we have very 

404
00:24:44,960 --> 00:24:46,560
strict requirements on 
precision. 

405
00:24:46,680 --> 00:24:52,080
And so as an example, we for, 
you know, I mentioned we have 3 

406
00:24:52,080 --> 00:24:56,560
to 400 million adders labeled. 
For every one of those labels, 

407
00:24:57,040 --> 00:24:59,000
we have evidence and 
documentation. 

408
00:24:59,760 --> 00:25:03,200
And of course, a lot of that 
documentation is algorithmically

409
00:25:03,200 --> 00:25:07,160
generated, but you can always 
look up, you know, if this 

410
00:25:07,160 --> 00:25:10,120
address has this label, why does
it have the label? 

411
00:25:10,440 --> 00:25:13,000
So there's, you always have the 
documentation for it. 

412
00:25:13,000 --> 00:25:16,480
And I think this is something 
that we, we take pride in that 

413
00:25:16,480 --> 00:25:19,920
we, we actually take that stuff 
really seriously because it can 

414
00:25:19,920 --> 00:25:23,320
get out of hand really quickly. 
And you can get like a negative 

415
00:25:23,320 --> 00:25:25,840
spiral if you start getting the 
wrong labels. 

416
00:25:26,200 --> 00:25:29,600
Because typically what happens 
is if you're looking at a new 

417
00:25:29,600 --> 00:25:32,200
address and you want to label 
it, you start looking at what 

418
00:25:32,200 --> 00:25:35,320
are the labels of the addresses,
the, the neighbours of that 

419
00:25:35,320 --> 00:25:38,000
address. 
And so if you have a wrong 

420
00:25:38,000 --> 00:25:41,480
label, it can propagate very 
quickly and it goes out of 

421
00:25:41,480 --> 00:25:43,920
control. 
And of course, you know, you get

422
00:25:43,920 --> 00:25:46,160
more wrong labels. 
That's the first thing. 

423
00:25:46,160 --> 00:25:49,240
But secondly, more importantly, 
it can impact the user 

424
00:25:49,240 --> 00:25:53,480
experience if people see a wrong
label and it's lose trust in 

425
00:25:53,480 --> 00:25:56,360
your product. 
So this is something we take 

426
00:25:56,360 --> 00:25:59,240
very seriously. 
And, and, and we, of course you 

427
00:25:59,240 --> 00:26:02,240
will always, you will always 
have some errors like that's, 

428
00:26:02,760 --> 00:26:06,120
it's just not possible to have 
literally 100% precision. 

429
00:26:06,680 --> 00:26:10,480
But it's actually very rare that
we have incorrect labels. 

430
00:26:10,480 --> 00:26:16,120
And even if you do arguably have
incorrect labels, very often 

431
00:26:16,120 --> 00:26:18,080
there's a very logical 
explanation for it. 

432
00:26:18,080 --> 00:26:22,240
So at some point I remember we 
were called out for having 

433
00:26:22,720 --> 00:26:26,240
labeled the address Doquan. 
And you know, we were told that 

434
00:26:26,240 --> 00:26:29,200
that was incorrect, but it 
turned out that it was basically

435
00:26:29,200 --> 00:26:32,280
Terra Labs or you know, the 
company related to it. 

436
00:26:32,280 --> 00:26:34,720
So so you know, is that an 
error? 

437
00:26:34,720 --> 00:26:38,240
Like maybe it is in a strict 
sense, but of course, you know, 

438
00:26:38,240 --> 00:26:42,360
it's a very related entity and 
you might have similar thing 

439
00:26:42,360 --> 00:26:47,320
with like some Suzu or or three 
arrows and and things like that.

440
00:26:47,800 --> 00:26:53,440
But you know, we take pride in 
having the best precision on the

441
00:26:53,440 --> 00:26:55,480
labeling that we do. 
And this is something that's 

442
00:26:55,480 --> 00:26:59,080
very important to us. 
Which specific heuristics do you

443
00:26:59,080 --> 00:27:03,920
actually use to kind of generate
the labels, I mean, and how do 

444
00:27:03,920 --> 00:27:06,400
you come up with them? 
I'm sure you kind of add stuff 

445
00:27:06,400 --> 00:27:08,280
all the time, right? 
Yeah. 

446
00:27:08,280 --> 00:27:13,360
So it's a combination of man and
machine, right? 

447
00:27:13,360 --> 00:27:19,440
So the heuristics would be, some
of them are deterministic and 

448
00:27:19,440 --> 00:27:22,400
quite simple, right? 
So think of you want to label 

449
00:27:22,400 --> 00:27:25,600
every Unisop pool, then you can 
literally just look at the 

450
00:27:25,600 --> 00:27:28,520
Unisop factory. 
And like we were talking about 

451
00:27:28,520 --> 00:27:32,000
earlier, you can, you know, look
at the events that are emitted 

452
00:27:32,040 --> 00:27:34,480
and the events contain all the 
information that 

453
00:27:34,760 --> 00:27:38,080
deterministically say here are 
all the UNICER pools. 

454
00:27:38,240 --> 00:27:42,200
This is like the easy case. 
And in theory, anyone who can 

455
00:27:42,200 --> 00:27:45,640
like read blockchain data and 
have a system for this could, 

456
00:27:45,640 --> 00:27:47,960
could do this. 
Then there are other things that

457
00:27:47,960 --> 00:27:51,520
are more complex like exchanges,
centralized exchanges, because 

458
00:27:51,520 --> 00:27:55,920
they're technically the 
information is not deterministic

459
00:27:55,920 --> 00:27:58,520
from just the on chain data. 
You need to do some inference 

460
00:27:58,520 --> 00:28:02,080
and you need to understand like 
how these entities manage 

461
00:28:03,120 --> 00:28:04,840
private keys and manage 
addresses. 

462
00:28:05,360 --> 00:28:10,640
And so there you typically have 
kind of the baseline heuristic 

463
00:28:10,640 --> 00:28:14,000
that is sort of somewhat 
universal for any exchange. 

464
00:28:14,000 --> 00:28:17,600
So you might say, actually, if 
you send funds to an address and

465
00:28:17,600 --> 00:28:20,560
the address automatically 
forwards it to what we call a 

466
00:28:20,560 --> 00:28:24,760
main wallet, like a finance main
wallet, then you could be pretty

467
00:28:24,760 --> 00:28:27,760
sure that that wallet is a 
deposit wallet for the exchange,

468
00:28:28,080 --> 00:28:30,880
right? 
And so this is going to be, you 

469
00:28:30,880 --> 00:28:34,280
know, correct in most cases, but
you may have to tweak it and you

470
00:28:34,280 --> 00:28:38,360
need to curate the main wallets 
because those can update, right?

471
00:28:39,200 --> 00:28:43,200
Let's say HTX or, you know, gate
IO might get a new main wallet. 

472
00:28:43,200 --> 00:28:45,680
Do you need to make sure that 
you're on top of that and you 

473
00:28:45,680 --> 00:28:49,440
need to have sort of alerting in
in house if you see lots of 

474
00:28:49,440 --> 00:28:52,640
funds move because maybe they 
move to a new like cold wallet 

475
00:28:52,640 --> 00:28:54,400
or a new hot wallet and so on 
and so forth. 

476
00:28:55,000 --> 00:28:59,840
So, and and so you, you can 
state these heuristics 

477
00:28:59,960 --> 00:29:03,960
programmatically and you can 
label upload addresses in this 

478
00:29:03,960 --> 00:29:06,040
way. 
So it's kind of like an 

479
00:29:06,040 --> 00:29:09,520
inventory of many different 
heuristics. 

480
00:29:10,240 --> 00:29:12,760
And sometimes the heuristics can
build off of each other. 

481
00:29:13,680 --> 00:29:19,480
But you know, living up to our 
name, we started using more AI 

482
00:29:19,480 --> 00:29:25,000
for the labeling recently. 
But the challenge there is like 

483
00:29:25,000 --> 00:29:27,400
you might end up with 
probabilistic labels and like I 

484
00:29:27,400 --> 00:29:30,000
was saying before you, you want 
to make sure that the precision 

485
00:29:30,000 --> 00:29:31,680
is as high as it can possibly 
be. 

486
00:29:32,760 --> 00:29:35,800
And so I kind of. 
But yeah, it comes back to the 

487
00:29:35,800 --> 00:29:40,240
same point where you have this 
man and machine set up where the

488
00:29:40,240 --> 00:29:46,440
machine is going to be doing 
like 99.95% of the work in terms

489
00:29:46,440 --> 00:29:48,760
of the just the quantity of 
addresses. 

490
00:29:49,360 --> 00:29:53,760
But the .05% of the human does 
can be very valuable and it can 

491
00:29:53,760 --> 00:29:57,560
also be used by the machine to 
label all the stuff. 

492
00:29:57,920 --> 00:30:00,560
And so, yeah, so it's 
interesting, right? 

493
00:30:00,560 --> 00:30:04,480
Because the, the AI approach we 
started making use of now they 

494
00:30:04,480 --> 00:30:07,640
kind of like almost sit in 
between the sort of the man and 

495
00:30:07,640 --> 00:30:09,040
machine, like the human and the 
machine. 

496
00:30:11,440 --> 00:30:14,360
But we've, we've seen anything 
you can also, by the way, you 

497
00:30:14,360 --> 00:30:17,520
can look at, I mean depends like
how far down the rabbit hole you

498
00:30:17,520 --> 00:30:19,480
want to go. 
But you can also look at the 

499
00:30:19,520 --> 00:30:22,880
economics of it, like how much 
does it cost us to label an 

500
00:30:22,880 --> 00:30:25,800
address, right? 
Like if you if you just think of

501
00:30:25,800 --> 00:30:28,440
the human labour or even like 
the cloud cost of the 

502
00:30:28,480 --> 00:30:32,080
heuristics, and then you start 
looking at like optimizing that 

503
00:30:32,080 --> 00:30:34,800
and saying actually, you know, 
the heuristics very cheap. 

504
00:30:34,800 --> 00:30:37,040
So you want to make sure that 
the heuristics can label as much

505
00:30:37,040 --> 00:30:38,840
as they can. 
And you want to be very 

506
00:30:38,840 --> 00:30:42,400
selective of what you use human 
labor power for because that can

507
00:30:42,400 --> 00:30:46,520
be like $10 per label maybe 
depending on, you know, many 

508
00:30:46,520 --> 00:30:50,640
different factors. 
So, so yeah, we're, this is kind

509
00:30:50,640 --> 00:30:54,040
of an interesting optimization 
problem over time that you you 

510
00:30:54,040 --> 00:30:55,760
have to like balance out 
different things. 

511
00:30:55,760 --> 00:30:57,520
You want to make sure precision 
is very high. 

512
00:30:58,000 --> 00:31:01,280
You want to make sure that also 
the the recall or the coverage 

513
00:31:01,840 --> 00:31:03,240
is very high. 
You want to label as many 

514
00:31:03,240 --> 00:31:06,000
addresses as you can. 
You also want to make sure that 

515
00:31:06,000 --> 00:31:08,840
you can do it in a timely manner
so that you can label addresses 

516
00:31:08,840 --> 00:31:11,280
very fast. 
And you want to make sure that 

517
00:31:11,280 --> 00:31:16,040
the economics are permissible so
you don't break the bank. 

518
00:31:16,400 --> 00:31:21,000
If it costs us like $20 million 
to label 20 million addresses, 

519
00:31:21,000 --> 00:31:23,600
like, yeah, that's probably not 
going to work, right? 

520
00:31:23,600 --> 00:31:28,880
So, yeah, so, so there are many 
interesting back to Sarah and 

521
00:31:28,880 --> 00:31:31,880
like this in a way this is kind 
of the most unique thing we do 

522
00:31:31,880 --> 00:31:37,600
at the company, right, If you 
think about it and it's it's 

523
00:31:37,600 --> 00:31:41,400
exciting because it's one of the
areas that probably can be, you 

524
00:31:41,400 --> 00:31:44,200
know, enhanced the most with AI 
in my opinion. 

525
00:31:45,040 --> 00:31:49,840
Yeah, absolutely. 
And how fast do you label these 

526
00:31:49,840 --> 00:31:52,800
addresses and big movements? 
I'm asking you because obviously

527
00:31:52,800 --> 00:31:56,000
this kind of, if you're a 
trader, this can actually give 

528
00:31:56,000 --> 00:31:59,320
you a lot of alpha, right? 
So, so if someone kind of moves 

529
00:31:59,320 --> 00:32:02,600
funds from a cold from a known 
cold wallet to a hot wallet, 

530
00:32:03,160 --> 00:32:08,600
chances are they're going to 
sell them possibly on, on an 

531
00:32:08,600 --> 00:32:11,040
exchange. 
So you, you might kind of want 

532
00:32:11,040 --> 00:32:14,240
to front run them in the 
traditional sense, not in the 

533
00:32:14,240 --> 00:32:17,600
blockchain sense. 
So how, how fast do you do this?

534
00:32:17,600 --> 00:32:22,800
And do people explicitly use it 
for this sort of use case? 

535
00:32:23,280 --> 00:32:25,400
Yeah. 
So we have a feature called hot 

536
00:32:25,400 --> 00:32:28,600
Contracts. 
And what hot contracts does is 

537
00:32:28,600 --> 00:32:32,600
it looks at newly deployed smart
contracts that have a lot of 

538
00:32:32,600 --> 00:32:39,040
funds going into them. 
And hot contracts now actually 

539
00:32:39,040 --> 00:32:43,280
very soon, like probably in a 
matter of weeks, is going to be 

540
00:32:43,280 --> 00:32:49,600
enhanced with AI labeling. 
And so that means the idea is 

541
00:32:49,600 --> 00:32:53,760
like probably, I don't know if 
they will be minutes because you

542
00:32:53,760 --> 00:32:57,280
kind of need to accumulate a bit
of data on the address in terms 

543
00:32:57,280 --> 00:32:59,200
of transactional patterns and 
stuff like that. 

544
00:32:59,520 --> 00:33:07,960
But yeah, maybe minutes at most 
hours, you know, you'd let loose

545
00:33:07,960 --> 00:33:11,360
the army of AI labelers on these
hot contracts. 

546
00:33:11,960 --> 00:33:16,200
And because we will have tuned 
and, and quality assured the 

547
00:33:16,200 --> 00:33:22,360
position, you'll be able to get 
pretty descriptive labels of 

548
00:33:22,360 --> 00:33:25,000
what these contracts actually 
are, right? 

549
00:33:25,000 --> 00:33:26,960
The the, it's interesting, 
right? 

550
00:33:26,960 --> 00:33:32,040
Because in a way, like some of 
our users are very sort of power

551
00:33:32,040 --> 00:33:37,240
users and advanced users, they 
sort of see the alpha in us not 

552
00:33:37,240 --> 00:33:39,160
having labeled an address 
because they know that that's 

553
00:33:39,160 --> 00:33:42,120
like a new address. 
And because it's not labeled 

554
00:33:42,120 --> 00:33:45,480
yet, if they figure out what 
this address is, they might be 

555
00:33:45,480 --> 00:33:46,840
sort of one step ahead of the 
game. 

556
00:33:47,560 --> 00:33:52,160
And so if you look at hot, the 
hot contracts table, ironically,

557
00:33:52,160 --> 00:33:53,840
a lot of the addresses are not 
labeled. 

558
00:33:54,520 --> 00:33:56,640
But I think that's going to 
change literally like in a 

559
00:33:56,640 --> 00:33:58,200
matter of weeks when we roll 
this out. 

560
00:33:58,720 --> 00:34:01,160
And so I think some of the 
people who are using that 

561
00:34:01,160 --> 00:34:05,600
feature, hot contracts are, are 
probably going to see like it 

562
00:34:05,600 --> 00:34:09,600
almost like a night and day, you
know, change in that view. 

563
00:34:10,440 --> 00:34:15,440
For other types of addresses, it
depends like a fund, typically 

564
00:34:15,440 --> 00:34:18,040
it takes a while to actually 
figure out what the fund is. 

565
00:34:18,600 --> 00:34:23,280
So if they move like AVC fund or
like a liquid venture fund or 

566
00:34:23,280 --> 00:34:26,440
something, if they move funds 
from one address to another, 

567
00:34:26,440 --> 00:34:29,320
that's maybe one of the more 
clear cut cases. 

568
00:34:29,639 --> 00:34:33,239
But if you have a totally new 
address that is like providing 

569
00:34:33,239 --> 00:34:37,719
funds in a seed round or 
something like that, it can be 

570
00:34:38,199 --> 00:34:40,000
quite tricky. 
You need to have multiple data 

571
00:34:40,000 --> 00:34:43,080
points to figure it out. 
And so those cases you can't 

572
00:34:43,159 --> 00:34:45,920
talk about like minutes or 
hours, that's like, you know, 

573
00:34:45,920 --> 00:34:50,199
days or weeks or maybe months. 
So it really depends on like 

574
00:34:50,199 --> 00:34:54,360
what kind of what kind of 
address or what kind of entity 

575
00:34:54,400 --> 00:34:58,200
we're talking about. 
So for the for the newly deep 

576
00:34:58,560 --> 00:35:04,120
people like smart contracts, do 
you also, do you also speculate 

577
00:35:04,120 --> 00:35:06,440
about kind of what it's going to
do? 

578
00:35:06,480 --> 00:35:11,680
I mean, is it kind of does it, 
Is there a label that says we 

579
00:35:11,680 --> 00:35:16,160
think this is this is this is a 
newly launched PAP exchange or 

580
00:35:16,160 --> 00:35:19,720
something? 
Yeah, so, so the so the idea, 

581
00:35:19,720 --> 00:35:23,960
the idea is like with labels, 
right? 

582
00:35:23,960 --> 00:35:25,760
There are a few different ways 
to think about labels. 

583
00:35:25,760 --> 00:35:27,960
One is just give it a name, 
right. 

584
00:35:27,960 --> 00:35:33,440
So like, you know, Gnosis chain 
something, you know, prognosis 

585
00:35:33,440 --> 00:35:35,600
and bridge or something like 
that, right? 

586
00:35:36,880 --> 00:35:39,800
But then there's a category to 
which I guess is what you're 

587
00:35:39,800 --> 00:35:41,880
getting at. 
So you have a category 

588
00:35:41,880 --> 00:35:43,720
description. 
So this is like a staking 

589
00:35:43,720 --> 00:35:46,960
contract. 
It's a bridge, it's a deck, it's

590
00:35:47,200 --> 00:35:50,680
a, it's a defy pool, it's a 
yield farm. 

591
00:35:50,680 --> 00:35:54,240
Like there's sort of a taxonomy 
of different things it could be.

592
00:35:54,760 --> 00:35:58,120
And the idea is it what we're 
aiming to do is both give it a 

593
00:35:58,120 --> 00:36:01,880
name, a specific name and also 
give it a category. 

594
00:36:02,960 --> 00:36:07,440
And, and in fact, like the 
category also, it doesn't always

595
00:36:07,440 --> 00:36:09,720
need to fall into one category. 
So you might want to give it 

596
00:36:09,720 --> 00:36:12,560
like multiple different labels 
from like multiple different 

597
00:36:13,080 --> 00:36:15,920
indicators, right? 
So this is both the staking 

598
00:36:15,920 --> 00:36:18,640
contract and it's a token. 
Like think of staked Eat with 

599
00:36:18,640 --> 00:36:21,200
Lido, for example. 
That's kind of, it doesn't need 

600
00:36:21,200 --> 00:36:25,360
to fall into one category. 
So the idea is to do both, like 

601
00:36:25,360 --> 00:36:26,880
give it a name and give it a 
category. 

602
00:36:27,480 --> 00:36:32,320
So I've not tried this yet. 
So if if you were to kind of put

603
00:36:32,440 --> 00:36:38,280
a newly deployed smart contract 
or any smart contract into into 

604
00:36:38,520 --> 00:36:42,320
ChatGPT or any of its 
competitors, will it be able to 

605
00:36:42,320 --> 00:36:48,320
tell you what what it does? 
No, if, if it were that easy, 

606
00:36:48,320 --> 00:36:49,640
then we would have just done 
that. 

607
00:36:50,400 --> 00:36:53,640
We have, we have tried. 
No, but you have to. 

608
00:36:55,040 --> 00:36:58,080
You don't want to, I guess like 
give away too much of the secret

609
00:36:58,080 --> 00:37:00,840
sauce. 
But but you have to sort of, you

610
00:37:00,840 --> 00:37:05,440
do have to use ChatGPT as a good
idea to use ChatGPT, but you 

611
00:37:05,440 --> 00:37:09,160
have to sort of guide it with 
the right prompts and make it 

612
00:37:09,160 --> 00:37:11,600
use the right sources for it. 
OK. 

613
00:37:11,600 --> 00:37:14,560
So kind of you, you want, you 
want ChatGPT to kind of figure 

614
00:37:14,560 --> 00:37:17,400
out what's the business logic 
behind this smart contract? 

615
00:37:17,680 --> 00:37:19,800
Yeah, kind of. 
And you have to sort of chain it

616
00:37:19,880 --> 00:37:23,960
like do multiple steps, right. 
So it's like, yeah, yeah, I 

617
00:37:23,960 --> 00:37:27,200
don't want to give away too 
much, but but the idea is like 

618
00:37:27,200 --> 00:37:30,360
roughly you want to try to make 
it understand you wanted to make

619
00:37:30,360 --> 00:37:33,840
sure, you want to make sure that
it has all the information A and

620
00:37:33,840 --> 00:37:40,200
then B, that it can synthesize 
all of the information and then,

621
00:37:40,440 --> 00:37:43,360
you know, put it into like a 
meaningful category or give it a

622
00:37:43,360 --> 00:37:45,960
meaningful name. 
And then, you know, so you can, 

623
00:37:46,040 --> 00:37:52,000
you can think of this as like 
you have LLNS and then, you 

624
00:37:52,000 --> 00:37:56,280
know, you could fine tune LLMS, 
but it's actually in practice, 

625
00:37:56,280 --> 00:38:01,240
you end up making better use of 
the context than you do to fine 

626
00:38:01,240 --> 00:38:03,600
tune the LLM. 
And then you also do it 

627
00:38:03,600 --> 00:38:06,240
iteratively. 
So you kind of ask it to solve 

628
00:38:06,240 --> 00:38:09,520
multiple different problems 
iteratively or like in a 

629
00:38:09,520 --> 00:38:11,960
sequence. 
And then at the end you kind of 

630
00:38:11,960 --> 00:38:14,680
get something that is useful, 
but it's more so it's, you 

631
00:38:14,680 --> 00:38:17,400
could, you know, the very sort 
of short form way of putting it.

632
00:38:17,400 --> 00:38:19,800
It's like it's a form of prompt 
engineering, but it's, it's 

633
00:38:19,800 --> 00:38:21,720
actually like pretty involved 
prompt engineering. 

634
00:38:22,360 --> 00:38:24,520
Yeah, I can imagine. 
Sorry, just one more thing on 

635
00:38:24,520 --> 00:38:26,600
that, right? 
Because it's not enough like 

636
00:38:26,680 --> 00:38:29,680
ChatGPT doesn't have our 
existing 300 million address 

637
00:38:29,680 --> 00:38:32,960
labels, right? 
And so that's where you get kind

638
00:38:32,960 --> 00:38:38,040
of an edge to because our own 
version of this can also tap 

639
00:38:38,040 --> 00:38:40,400
into the existing labels we 
have. 

640
00:38:40,960 --> 00:38:44,280
And because of that compounding 
effect, I said earlier, we're 

641
00:38:44,280 --> 00:38:46,840
like, if you know the 
neighbours, it can help you 

642
00:38:46,840 --> 00:38:48,280
figure out what the label of 
this one is. 

643
00:38:48,720 --> 00:38:52,600
You get this kind of sort of a 
Moat that's built around kind of

644
00:38:52,600 --> 00:38:55,640
being able to label stuff with 
high precision and very fast. 

645
00:38:56,640 --> 00:39:00,480
Yeah, absolutely. 
You guys also use AI on the 

646
00:39:00,480 --> 00:39:02,960
other side. 
So kind of if I I'm a user, I 

647
00:39:02,960 --> 00:39:06,440
search for stuff. 
You you have smart search and 

648
00:39:07,080 --> 00:39:09,400
similar similar things. 
How does? 

649
00:39:09,400 --> 00:39:11,080
How does? 
What does it allow me to do and 

650
00:39:11,080 --> 00:39:12,520
how does it work? 
Yeah. 

651
00:39:12,520 --> 00:39:16,960
So maybe on this end, probably 
the best example is signals, 

652
00:39:17,080 --> 00:39:19,800
which is a feed and almost looks
like a Twitter feed or 

653
00:39:19,800 --> 00:39:22,360
something. 
And you have sort of these cards

654
00:39:22,360 --> 00:39:25,160
and each card is a signal that 
we've observed on chain. 

655
00:39:26,080 --> 00:39:33,560
And so this could be, you know, 
Pepe token has, you know, this 

656
00:39:33,560 --> 00:39:36,080
amount of $1,000,000 going into 
centralized exchanges. 

657
00:39:36,360 --> 00:39:39,280
That's 20 times more than an 
average day. 

658
00:39:39,360 --> 00:39:40,720
Like that's an example of a 
signal. 

659
00:39:41,400 --> 00:39:45,120
And these signals are 
personalized based on, you know,

660
00:39:45,120 --> 00:39:47,000
what you have done in our 
platform. 

661
00:39:47,000 --> 00:39:52,000
So if you have saved certain 
tokens to your watch list, if 

662
00:39:52,000 --> 00:39:55,720
you have maybe added certain 
addresses to your watch list or 

663
00:39:55,720 --> 00:39:59,800
NFTS, and then soon, this is 
something we're rolling out in 

664
00:39:59,800 --> 00:40:02,840
the next few months. 
We're bringing together our 

665
00:40:02,840 --> 00:40:05,160
portfolio tracker with the 
analytics product. 

666
00:40:05,160 --> 00:40:08,640
So if you have your portfolio 
tracked with us, we can 

667
00:40:08,640 --> 00:40:12,520
personalized signals that you 
see in your feed based on your, 

668
00:40:12,640 --> 00:40:16,800
your, your own portfolio and 
your history, the history of 

669
00:40:16,800 --> 00:40:21,240
trading and so on and so forth. 
So it's actually a toggle and 

670
00:40:21,240 --> 00:40:23,800
the product where you can switch
on and off personalization. 

671
00:40:23,800 --> 00:40:26,640
So either you can just get the 
kind of vanilla feed that 

672
00:40:26,640 --> 00:40:31,440
everyone gets, or you can get a 
personalized feed based on, you 

673
00:40:31,440 --> 00:40:34,720
know, what you have indicated to
us that you're interested in 

674
00:40:34,760 --> 00:40:37,200
through your behavior and the 
platform, what you search for, 

675
00:40:37,200 --> 00:40:39,000
what you've saved, and so on and
so forth. 

676
00:40:39,320 --> 00:40:41,600
So this is kind of, this isn't 
new, right? 

677
00:40:41,600 --> 00:40:45,720
This is just, you know, what 
Amazon has been doing since 

678
00:40:45,720 --> 00:40:49,400
almost the 90s or at least early
2000s in like people who are 

679
00:40:49,400 --> 00:40:51,400
interested in this are also 
interested in that like 

680
00:40:51,400 --> 00:40:54,720
recommender systems. 
So this part isn't necessarily 

681
00:40:54,720 --> 00:40:57,720
that new, but interestingly, you
haven't seen a lot of 

682
00:40:57,720 --> 00:41:00,800
personalization in Web 3 yet, 
which is something that's a 

683
00:41:00,800 --> 00:41:03,000
little bit puzzling. 
I think it's maybe because 

684
00:41:03,200 --> 00:41:06,680
firstly, it's a very young 
space, but secondly, we didn't 

685
00:41:06,680 --> 00:41:09,840
have like enough data that it 
was needed. 

686
00:41:10,080 --> 00:41:13,000
People could still just go on 
coin Gecko and like find the 

687
00:41:13,000 --> 00:41:16,160
coin. 
But I think we've, we've entered

688
00:41:16,160 --> 00:41:19,840
the era now where you have 
literally millions of assets. 

689
00:41:20,040 --> 00:41:24,600
And so it's no longer feasible 
to just search for the asset you

690
00:41:24,600 --> 00:41:27,040
care about. 
You actually need to get stuff 

691
00:41:27,040 --> 00:41:30,840
recommended to you because the 
inventory has become so large 

692
00:41:31,040 --> 00:41:33,640
that it's not, you can't just 
look through it in a catalogue 

693
00:41:33,760 --> 00:41:38,920
or like on a ranking. 
And so that's why I think now 

694
00:41:38,920 --> 00:41:41,440
personalization is probably 
going to play a bigger role in 

695
00:41:41,440 --> 00:41:43,240
crypto and that's what we're 
trying to lead into. 

696
00:41:43,240 --> 00:41:45,960
And obviously you make use of 
machine learning and AI to make 

697
00:41:45,960 --> 00:41:49,360
that happen at scale. 
So that actually puts you in a 

698
00:41:49,360 --> 00:41:54,280
super powerful position because 
not only do you have really well

699
00:41:54,280 --> 00:41:57,960
organized repertory of all the 
data that's on chain, you also 

700
00:41:57,960 --> 00:42:00,880
have kind of like the private 
user data that they share with 

701
00:42:00,880 --> 00:42:04,120
you. 
Do you, is there kind of some 

702
00:42:04,120 --> 00:42:07,880
sort of ethics codecs of kind of
like how you treat the user data

703
00:42:07,880 --> 00:42:11,200
that's kind of shared with you? 
Do you kind of do you monetize 

704
00:42:11,200 --> 00:42:13,120
that? 
Do you kind of use that to kind 

705
00:42:13,200 --> 00:42:16,440
of cross reference things behind
the scenes? 

706
00:42:16,960 --> 00:42:19,440
Yeah, I mean, there are, yeah, 
it's a great question, right? 

707
00:42:19,960 --> 00:42:24,000
Naturally, you have to first of 
all respect just general privacy

708
00:42:24,000 --> 00:42:26,760
regulations, right, GDPR and so 
on and so forth. 

709
00:42:27,000 --> 00:42:32,200
And so, so and that's, you know,
has its own sort of set of rules

710
00:42:32,200 --> 00:42:36,240
and things to to make sure that 
you're not violating, right, and

711
00:42:36,240 --> 00:42:38,520
that there's consent and so on 
and so forth. 

712
00:42:39,400 --> 00:42:41,680
Secondly, you know, we have a 
Chinese wall. 

713
00:42:41,680 --> 00:42:44,600
This is because this is a 
concern I think that many people

714
00:42:45,040 --> 00:42:48,800
have, and it's a valid concern. 
It's like if I use nonsen, are 

715
00:42:48,800 --> 00:42:51,960
you going to use what I searched
for to label like my addresses, 

716
00:42:52,080 --> 00:42:53,960
for example? 
If I search for my own address, 

717
00:42:54,080 --> 00:42:56,520
you're going to use that. 
And the answer is no, because 

718
00:42:56,520 --> 00:43:00,320
there's literally a Chinese wall
between the department that has 

719
00:43:00,320 --> 00:43:04,360
access to any user data and the 
department that has access to 

720
00:43:04,360 --> 00:43:08,200
labeling wallets. 
And it's kind of hard for us to 

721
00:43:08,200 --> 00:43:12,760
prove this because we're not 
like an open source company, 

722
00:43:12,760 --> 00:43:17,480
obviously our project, but that 
that's the reality. 

723
00:43:17,480 --> 00:43:20,640
And so that's in our privacy 
policy. 

724
00:43:20,640 --> 00:43:22,240
And it's also how the company is
structured. 

725
00:43:22,240 --> 00:43:24,720
And literally people don't have 
access to both of those two 

726
00:43:24,720 --> 00:43:27,680
things at once. 
We don't monetize that data. 

727
00:43:27,680 --> 00:43:30,800
I don't think it, I don't think 
we, we, we, we don't need to 

728
00:43:30,800 --> 00:43:33,720
like we don't have an ads based 
business model. 

729
00:43:33,720 --> 00:43:35,520
Like our business model is very 
straightforward. 

730
00:43:35,520 --> 00:43:38,800
You just pay for the 
subscription and you know, you 

731
00:43:38,800 --> 00:43:40,760
get access to the product. 
So in a way, I kind of like the 

732
00:43:40,760 --> 00:43:42,760
business model because it's the 
most transparent. 

733
00:43:42,760 --> 00:43:44,880
Business model. 
You yeah, it's very honest. 

734
00:43:44,880 --> 00:43:47,440
This many people don't like it 
because they're so used to 

735
00:43:47,440 --> 00:43:50,360
getting stuff for free, but on 
the back end their data is being

736
00:43:50,360 --> 00:43:52,040
sold to. 
Yeah, exactly. 

737
00:43:52,400 --> 00:43:56,720
So in a way, I feel like we're 
like the this the the dumb 

738
00:43:56,720 --> 00:43:59,680
honest people like we're just 
charging you to use the product 

739
00:43:59,720 --> 00:44:02,480
and like, that's it. 
We don't need to have some like 

740
00:44:02,480 --> 00:44:05,240
nefarious way to exploit their 
data on the back end. 

741
00:44:05,560 --> 00:44:06,920
You could give people the 
choice. 

742
00:44:07,200 --> 00:44:09,480
You could say, do you, do you, 
do you, do you want to be 

743
00:44:09,480 --> 00:44:15,000
private and you, you pay or do 
you, do you want us to kind of 

744
00:44:15,000 --> 00:44:17,720
monetise your data in some other
way and you get to use it for 

745
00:44:17,720 --> 00:44:19,680
free. 
Yeah, maybe maybe that's an 

746
00:44:19,680 --> 00:44:22,440
idea. 
Yeah, I mean, I, I will like on 

747
00:44:22,440 --> 00:44:26,360
the topic of business models, 
right, I think I sort of think 

748
00:44:26,360 --> 00:44:30,360
of ads as the the default 
business model of Web two. 

749
00:44:31,360 --> 00:44:34,160
And I think that the default 
business model of Web three is 

750
00:44:34,160 --> 00:44:40,000
going to be transactional. 
So you know, it's not unlikely 

751
00:44:40,000 --> 00:44:43,640
that our subscription model at 
some point will get displaced by

752
00:44:44,160 --> 00:44:46,120
a more transactional business 
model. 

753
00:44:46,200 --> 00:44:51,280
So does that mean maybe you have
cow swap integrated into nonsen 

754
00:44:51,280 --> 00:44:54,920
and when you find tokens, a 
token God Mode, you click buy 

755
00:44:54,920 --> 00:44:59,080
and you execute the trade 
through cow swap and maybe cow 

756
00:44:59,080 --> 00:45:03,280
swap and nonsen share any fees 
that are involved in that, 

757
00:45:03,360 --> 00:45:06,360
right. 
So, you know, that to me seems 

758
00:45:06,360 --> 00:45:10,360
like a more future proof 
business model and I'm not super

759
00:45:10,360 --> 00:45:15,520
excited about the ads business 
model, but yeah, that's a that's

760
00:45:15,520 --> 00:45:17,360
a big kind of strategic topic on
its own. 

761
00:45:19,240 --> 00:45:25,400
Kind of thinking forward, how do
you see the rise of privacy? 

762
00:45:25,400 --> 00:45:28,720
I mean, kind of a lot of your 
business model kind of hinges on

763
00:45:28,720 --> 00:45:32,480
the fact that things on chain 
are inherently transparent, 

764
00:45:32,480 --> 00:45:35,960
right? 
So with the rise of privacy 

765
00:45:35,960 --> 00:45:39,640
preserving technologies on 
chain, how do you think that's 

766
00:45:39,640 --> 00:45:42,160
going to change? 
Yeah. 

767
00:45:42,160 --> 00:45:49,120
I mean, I think of this as you 
can't have both at the same time

768
00:45:49,600 --> 00:45:53,480
to the maximum extent. 
And so it becomes a trade off as

769
00:45:53,480 --> 00:45:57,440
with many things in technology, 
you can't have full privacy and 

770
00:45:57,440 --> 00:46:00,040
you can't have full transparency
at the same time. 

771
00:46:00,760 --> 00:46:06,000
And so, you know, our product 
makes the most sense obviously 

772
00:46:06,000 --> 00:46:08,080
when there's room to have 
transparency. 

773
00:46:08,200 --> 00:46:12,560
And so I think the reality is 
that many people value the 

774
00:46:12,560 --> 00:46:15,120
transparency of block chains 
because it gives them a sense of

775
00:46:15,120 --> 00:46:19,080
comfort that if you know that, 
hey, the funds that are sitting 

776
00:46:19,080 --> 00:46:25,120
in Avenue, I can actually like 
see all of the transactions that

777
00:46:25,120 --> 00:46:28,720
have ever happened with Ave. and
I can see all the funds sitting 

778
00:46:28,720 --> 00:46:31,680
in the smart contract and so on 
and so forth. 

779
00:46:31,680 --> 00:46:33,520
That gives people a sense of 
comfort. 

780
00:46:33,520 --> 00:46:37,680
They might not actually do it, 
but the fact that they know they

781
00:46:37,680 --> 00:46:41,360
can do it may give some sort of 
more trust. 

782
00:46:42,000 --> 00:46:48,680
And if you contrast that to say,
a bank or an FTX, then you kind 

783
00:46:48,680 --> 00:46:53,240
of quickly realize that the lack
of transparency can become an 

784
00:46:53,240 --> 00:46:57,480
issue. 
So I think our product naturally

785
00:46:57,480 --> 00:47:02,800
works best when you have chains 
that are public and transparent.

786
00:47:03,640 --> 00:47:09,080
It seems obvious to me as like a
consumer that block chains in 

787
00:47:09,080 --> 00:47:12,560
their current form don't really 
work really well for payments, 

788
00:47:12,560 --> 00:47:15,680
for example, and things you 
might want to do in your daily 

789
00:47:15,680 --> 00:47:18,880
life where you do want to have 
more privacy. 

790
00:47:19,560 --> 00:47:24,560
And I think it makes sense that 
you'll probably get some, some 

791
00:47:24,560 --> 00:47:29,840
world where either protocols or 
even chains or L twos, you know,

792
00:47:29,840 --> 00:47:33,800
have full privacy, but maybe 
there are some guardrails or 

793
00:47:33,800 --> 00:47:38,200
like some rules around it. 
So I'm not saying I this is what

794
00:47:38,200 --> 00:47:41,560
I want, but I think like one 
way, one way you might imagine 

795
00:47:41,560 --> 00:47:47,080
this is what if you had an L2 
that basically had privacy 

796
00:47:48,240 --> 00:47:52,320
somehow, but you could not make 
transactions over some certain 

797
00:47:52,320 --> 00:47:55,880
amount, you know, size, right? 
Again, I'm not saying this is 

798
00:47:55,880 --> 00:47:59,080
necessarily the word I want, but
I could see that's being 

799
00:47:59,080 --> 00:48:03,160
something that regulators might 
be more comfortable with than 

800
00:48:03,360 --> 00:48:07,720
one where there's like no limit.
And you know, Lazarus from North

801
00:48:07,720 --> 00:48:13,680
Korea can, you know, potentially
transact hundreds of millions of

802
00:48:13,680 --> 00:48:18,120
dollars in volumes. 
So I think I think you can look 

803
00:48:18,120 --> 00:48:22,640
at look at it from sort of an 
ethical slash moral perspective.

804
00:48:22,760 --> 00:48:26,080
And then you can also look at it
just from a sort of a pragmatic 

805
00:48:26,080 --> 00:48:29,800
perspective, like what what are 
regulators going to always 

806
00:48:29,800 --> 00:48:33,200
allow? 
And and then finally, you can 

807
00:48:33,200 --> 00:48:37,440
look at it just from a trade off
perspective, like if you if you 

808
00:48:37,440 --> 00:48:39,800
interact with something that has
full privacy, what are you 

809
00:48:39,800 --> 00:48:41,840
giving up in terms of 
transparency? 

810
00:48:42,320 --> 00:48:44,440
And then there's like 
interesting solutions around 

811
00:48:44,720 --> 00:48:49,120
zero knowledge proofs and so on,
which in some cases can give you

812
00:48:49,200 --> 00:48:53,080
sort of the trust you want and 
like some form of transparency 

813
00:48:53,080 --> 00:48:55,160
without revealing everything 
that's going on. 

814
00:48:56,760 --> 00:48:58,960
But I think it's it's a really 
interesting space. 

815
00:48:58,960 --> 00:49:01,760
I don't think you'll ever get to
a point where everything you do 

816
00:49:01,760 --> 00:49:05,520
on chain is totally private. 
And I think that also defies 

817
00:49:05,720 --> 00:49:09,200
the, the, the object to a 
certain extent, right? 

818
00:49:09,400 --> 00:49:12,680
So I mean, what, what ideally 
you, you kind of want this kind 

819
00:49:12,680 --> 00:49:19,280
of transparency for the man and,
and kind of like privacy for the

820
00:49:19,280 --> 00:49:21,640
little guy, right? 
So kind of you, you, you want 

821
00:49:21,640 --> 00:49:25,200
part, you want, you want 
transparency to kind of hold 

822
00:49:25,520 --> 00:49:29,080
power accountable. 
But you, you, you don't. 

823
00:49:29,360 --> 00:49:31,920
So you, you want to know what 
your government spends its money

824
00:49:31,920 --> 00:49:33,920
on. 
You don't need to know what your

825
00:49:33,920 --> 00:49:36,960
neighbour spends and the. 
And the crazy thing is it's like

826
00:49:36,960 --> 00:49:41,000
the inverse in, you know, the 
world, in, in many countries, 

827
00:49:41,000 --> 00:49:43,360
it's the inverse, right? 
Where like governments can see 

828
00:49:43,360 --> 00:49:46,240
everything you do in in 
practice, like they could just 

829
00:49:46,400 --> 00:49:49,960
reach out to a bank, get all 
your data or whatnot, or they 

830
00:49:49,960 --> 00:49:55,640
could sort of have a, you know, 
some sort of back channel into 

831
00:49:55,640 --> 00:49:59,520
your web two products, you know,
whether that's Google or Twitter

832
00:49:59,520 --> 00:50:02,920
or whatever. 
But then, you know, there's 

833
00:50:03,080 --> 00:50:07,760
really no transparency on like 
how they're like where where did

834
00:50:07,880 --> 00:50:10,960
all of that money that was spent
on initiative X by the 

835
00:50:10,960 --> 00:50:12,760
government go and so on and so 
forth. 

836
00:50:13,440 --> 00:50:16,040
Yeah, totally. 
So I think you do want 

837
00:50:16,040 --> 00:50:21,560
transparency for the people you 
elect for sure, right. 

838
00:50:21,560 --> 00:50:25,000
That's in a way it's kind of 
crazy that you don't have that 

839
00:50:25,000 --> 00:50:28,000
in like every democracy, 
literally down to every 

840
00:50:28,000 --> 00:50:31,800
transaction that they make with 
taxpayers money, right. 

841
00:50:31,800 --> 00:50:35,200
So, so exactly like that, you 
know, could there be like a 

842
00:50:35,200 --> 00:50:36,920
nonsense for all government 
spending? 

843
00:50:36,920 --> 00:50:38,720
Yeah, that'd be amazing. 
Like I would love that. 

844
00:50:38,960 --> 00:50:40,720
Kind of. 
Yeah, I would absolutely love 

845
00:50:40,720 --> 00:50:44,400
that. 
So you you alluded to this in 

846
00:50:44,400 --> 00:50:48,560
the very beginning. 
So you will label well known 

847
00:50:48,560 --> 00:50:52,840
people on chain. 
So obviously there's ethical 

848
00:50:52,840 --> 00:50:55,600
considerations kind of that come
with it. 

849
00:50:55,600 --> 00:51:02,280
So say I'm dope one and I feel 
like I don't, I mean, you have 

850
00:51:02,280 --> 00:51:07,120
rightly labeled me, but I don't 
want this to be no nonchain. 

851
00:51:07,320 --> 00:51:11,000
Can I can I kind of send you an 
e-mail and you will delete the 

852
00:51:11,160 --> 00:51:12,840
the label or what? 
What's your policy? 

853
00:51:13,360 --> 00:51:15,720
Yeah, you can. 
I mean, that's the short answer.

854
00:51:15,840 --> 00:51:19,280
Yes, you can, but there's 
always, there's always been a 

855
00:51:19,280 --> 00:51:21,040
new answer. 
And maybe it might be helpful 

856
00:51:21,040 --> 00:51:24,160
just to explain like how you get
there in the 1st place, like why

857
00:51:24,160 --> 00:51:28,280
someone, an individual might get
their name on an address, right?

858
00:51:28,280 --> 00:51:32,360
And that's typically because 
there's information in the 

859
00:51:32,360 --> 00:51:34,880
public domain that we can point 
to. 

860
00:51:35,000 --> 00:51:39,920
So for example, someone says on 
a governance forum, hey, this is

861
00:51:39,920 --> 00:51:45,520
my address I'm voting on, you 
know, initiative X or proposed 

862
00:51:45,520 --> 00:51:50,200
Lex, and they are basically 
declaring that they own this 

863
00:51:50,200 --> 00:51:53,080
address, right? 
And, and of course, there are 

864
00:51:53,080 --> 00:51:56,160
caveats to that, like someone 
could just be pretending to be 

865
00:51:56,160 --> 00:51:59,600
them and so on and so forth. 
But if that is credible, we 

866
00:51:59,600 --> 00:52:01,800
would label that and then you 
could point to that in your 

867
00:52:01,800 --> 00:52:04,640
evidence, right? 
If they then choose that, 

868
00:52:04,640 --> 00:52:06,800
actually, I don't want that to 
be labeled. 

869
00:52:07,000 --> 00:52:09,880
I want it to be deleted. 
Yeah, then we will do that. 

870
00:52:10,320 --> 00:52:12,600
But at least that's the 
explanation of like how the 

871
00:52:12,600 --> 00:52:16,640
information ended up in our 
database in the 1st place, 

872
00:52:17,240 --> 00:52:19,800
right? 
So it's not like we go around 

873
00:52:19,800 --> 00:52:24,160
trying to sniff out, you know, 
normal people's sort of 

874
00:52:24,160 --> 00:52:26,040
individual names and like label 
our. 

875
00:52:26,440 --> 00:52:29,920
People showed us when they kind 
of do transactions at ECC. 

876
00:52:31,000 --> 00:52:34,800
No, absolutely not. 
And in fact, like, you know, 

877
00:52:34,840 --> 00:52:37,880
you, if we, if we wanted to do 
stuff like that, I mean, maybe 

878
00:52:37,880 --> 00:52:42,400
not that, that thing exactly, 
but if we wanted to sort of go 

879
00:52:42,400 --> 00:52:46,840
on Twitter and hunt down every 
time someone like is a little 

880
00:52:46,840 --> 00:52:50,520
bit silly and declaring 
something, for example, 

881
00:52:50,520 --> 00:52:53,920
responding to tweets about post 
your address and you'll get an 

882
00:52:53,920 --> 00:52:58,240
AirDrop or, you know, here is my
new NFT that I bought, which 

883
00:52:58,240 --> 00:53:02,320
again, uniquely, you know, 
basically doxes your wallet. 

884
00:53:02,760 --> 00:53:05,000
If you wanted to do that kind of
stuff systematically, like we 

885
00:53:05,000 --> 00:53:08,560
could, but we just don't think 
that's the right thing to do 

886
00:53:08,560 --> 00:53:11,080
firstly. 
And secondly, I don't think it's

887
00:53:11,080 --> 00:53:15,000
like newsworthy in the sense 
like people, the what we do can 

888
00:53:15,000 --> 00:53:17,520
be seen as a form of journalism,
right? 

889
00:53:17,520 --> 00:53:22,080
So then you have to kind of ask 
yourself like, OK, if Vitalik 

890
00:53:22,080 --> 00:53:25,080
has a wallet that has like, you 
know, a billion dollars in it, 

891
00:53:25,200 --> 00:53:26,880
yeah, that's newsworthy. 
People should probably know 

892
00:53:26,880 --> 00:53:30,440
about that. 
If the founder of a project, you

893
00:53:30,440 --> 00:53:32,760
know, has a lot of money in that
token, that's newsworthy. 

894
00:53:32,760 --> 00:53:36,360
People should know about that. 
If some person has a 200 bucks, 

895
00:53:36,840 --> 00:53:41,480
you know, and bought some NFT on
base and then they told someone 

896
00:53:41,480 --> 00:53:44,280
about that on Twitter, we don't 
systematically track down that 

897
00:53:44,280 --> 00:53:46,840
information and put it into our 
system. 

898
00:53:46,840 --> 00:53:49,960
We could in theory, because it's
public information, but we don't

899
00:53:49,960 --> 00:53:51,880
really do it. 
Sure, absolutely. 

900
00:53:52,680 --> 00:53:56,760
So tell us about what, what's 
coming for Nansen, what what 

901
00:53:56,760 --> 00:54:01,480
kind of so you already talked 
about the the hot contracts 

902
00:54:01,800 --> 00:54:05,600
update that that is what, what 
else do you have in store? 

903
00:54:05,960 --> 00:54:08,400
Yeah. 
So the hot contracts update is a

904
00:54:08,600 --> 00:54:12,840
kind of a smaller example of how
the labels are just going to get

905
00:54:12,960 --> 00:54:16,680
a lot better because we are 
investing a lot in AI driven 

906
00:54:16,680 --> 00:54:20,680
attribution and that's going to 
happen I think faster than we 

907
00:54:20,680 --> 00:54:24,720
initially anticipated. 
Actually the second thing that I

908
00:54:24,720 --> 00:54:27,560
also mentioned is portfolio is 
going to get integrated into 

909
00:54:27,560 --> 00:54:32,280
nonsense two and this is 
actually kind of a big deal 

910
00:54:32,280 --> 00:54:34,440
because it allows us to 
personalize the product even 

911
00:54:34,440 --> 00:54:36,800
more. 
And I think you know the 

912
00:54:36,800 --> 00:54:40,920
ambition there is to be the 
preferred portfolio tracker of 

913
00:54:40,920 --> 00:54:44,920
any on chin investor. 
And so we are very much on chain

914
00:54:45,040 --> 00:54:48,080
oriented, right. 
So we believe that if you have 

915
00:54:48,080 --> 00:54:53,680
the best coverage of chains and 
assets and protocols and we can 

916
00:54:53,680 --> 00:54:57,000
give you signal on white what 
you might be interested in 

917
00:54:57,000 --> 00:55:01,000
investing in, that's a really 
potent combination. 

918
00:55:01,400 --> 00:55:04,600
And so bringing portfolio 
antonyms to I think is going to 

919
00:55:04,600 --> 00:55:07,840
be a game changer frankly and 
it's going to happen in the next

920
00:55:07,840 --> 00:55:11,000
few months. 
The third thing is we are 

921
00:55:11,000 --> 00:55:14,440
integrating lots of new chains. 
The one chain that we have been 

922
00:55:14,440 --> 00:55:18,320
asked about the most is Solana. 
And so we're going to launch 

923
00:55:18,320 --> 00:55:24,480
that hopefully within two months
and I think that's going to be 

924
00:55:24,560 --> 00:55:28,720
pretty big and we have some some
exciting ideas to try out with 

925
00:55:28,720 --> 00:55:32,840
Solana because it's kind of a 
its own little ecosystem and 

926
00:55:32,840 --> 00:55:34,240
pocket. 
So we're going to try out some 

927
00:55:34,240 --> 00:55:36,680
more experimental ideas with 
Solana. 

928
00:55:38,400 --> 00:55:41,200
And in addition to that I think 
you know, we're going to 

929
00:55:41,200 --> 00:55:43,360
strengthen some of the things 
that were already known for like

930
00:55:43,360 --> 00:55:45,400
smart money tracking is getting 
better. 

931
00:55:45,400 --> 00:55:48,320
We have a now we have a new 
squad internally that's just 

932
00:55:48,320 --> 00:55:50,280
focused on taking that to the 
next level. 

933
00:55:50,480 --> 00:55:54,800
So things like really good PNL, 
tracking of traders, finding 

934
00:55:54,800 --> 00:55:58,560
wallets that you might want to 
monitor because they're really 

935
00:55:58,560 --> 00:56:01,760
good at trading. 
That's something that we're 

936
00:56:01,760 --> 00:56:05,240
levelling up and improving, 
making the overall product 

937
00:56:05,240 --> 00:56:08,160
easier to use because it can be 
a bit overwhelming for people, 

938
00:56:08,160 --> 00:56:11,280
but it's I think constantly 
getting simpler to use in a way.

939
00:56:11,280 --> 00:56:15,240
Like we're trying to strip away 
stuff like eliminating stuff 

940
00:56:15,240 --> 00:56:18,680
that's not absolutely necessary 
in the user experience. 

941
00:56:20,160 --> 00:56:23,520
So those are some of the things.
But I, I think like, you know, 

942
00:56:23,520 --> 00:56:26,760
overall, we've put nonsan one 
behind us. 

943
00:56:26,760 --> 00:56:29,480
In fact, we're switching off 
Nonsan one literally tomorrow. 

944
00:56:29,480 --> 00:56:33,160
So we've kind of firmly made the
transition to Nelson two and 

945
00:56:33,160 --> 00:56:36,800
that means we can sort of put 
that we can travel lightly, we 

946
00:56:36,800 --> 00:56:39,640
can put behind us another tech 
debt that we had from the first 

947
00:56:39,640 --> 00:56:43,160
version of the product and then 
we can really just focus on the 

948
00:56:43,320 --> 00:56:46,720
the innovations for the new 
version of the product. 

949
00:56:47,120 --> 00:56:49,520
So yeah, this actually, 
literally in the next three 

950
00:56:49,520 --> 00:56:52,240
months, there's a lot to look 
forward to if you're a nonsense.

951
00:56:52,920 --> 00:56:56,040
Wonderful. 
So where can we send listeners 

952
00:56:56,040 --> 00:56:59,520
to kind of check out nonsense? 
Yeah, you can go to Nonsense dot

953
00:56:59,600 --> 00:57:02,040
AI, That's the best place to 
start. 

954
00:57:02,240 --> 00:57:05,720
And you can also follow Nonsense
under Score AI on Twitter. 

955
00:57:06,560 --> 00:57:08,520
Perfect. 
Thank you so much for coming on,

956
00:57:08,520 --> 00:57:09,680
Alex. 
It's been a pleasure. 

957
00:57:10,240 --> 00:57:14,440
Thanks for having me. 
Thank you for joining us on this

958
00:57:14,440 --> 00:57:16,840
week's episode. 
We release new episodes every 

959
00:57:16,840 --> 00:57:18,840
week. 
You can find and subscribe to 

960
00:57:18,840 --> 00:57:22,600
the show on iTunes, Spotify, 
YouTube, SoundCloud, or wherever

961
00:57:22,600 --> 00:57:25,040
you listen to podcasts. 
And if you have a Google Home or

962
00:57:25,040 --> 00:57:27,800
Alexa device, you can tell it to
listen to the latest episode of 

963
00:57:27,800 --> 00:57:31,800
the Epicenter podcast. 
Go to epicenter.tv/subscribe for

964
00:57:31,800 --> 00:57:33,480
a full list of places where you 
can watch and listen. 

965
00:57:33,480 --> 00:57:36,440
And while you're there, be sure 
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966
00:57:36,440 --> 00:57:38,800
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967
00:57:39,760 --> 00:57:42,040
If you want to interact with us 
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968
00:57:42,040 --> 00:57:43,720
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969
00:57:44,080 --> 00:57:45,600
And please leave us a review on 
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970
00:57:45,600 --> 00:57:48,080
It helps people find the show 
and we're always happy to read 

971
00:57:48,080 --> 00:57:50,440
them. 
So thanks so much and we look 

972
00:57:50,440 --> 00:57:51,560
forward to being back next week.
