1 00:00:00,440 --> 00:00:05,800 What does holistic mean to you? I find this question so 2 00:00:05,800 --> 00:00:09,000 incredibly interesting. I try to remember to ask it as 3 00:00:09,000 --> 00:00:11,800 often as I can on the podcast to my guests. 4 00:00:12,440 --> 00:00:15,840 And I have some answers from some people, but I don't always 5 00:00:15,840 --> 00:00:19,920 remember to ask them. And what I did this year at 6 00:00:19,920 --> 00:00:22,120 Super Zoo. So we can talk a little bit 7 00:00:22,120 --> 00:00:26,200 about what Super Zoo is in a in a minute, but I asked just about 8 00:00:26,200 --> 00:00:30,280 everybody I came into contact with what holistic means to 9 00:00:30,280 --> 00:00:32,800 them. And the reason I did this is 10 00:00:32,800 --> 00:00:37,160 because we all kind of have a little bit of a different view, 11 00:00:37,160 --> 00:00:41,280 a little bit of a different idea of what holistic means to us. 12 00:00:41,280 --> 00:00:46,160 I was actually pretty surprised that there was a common thread 13 00:00:46,760 --> 00:00:51,000 amongst almost everybody. Couple of them stood out, but 14 00:00:51,000 --> 00:00:52,480 there was kind of a common thread. 15 00:00:52,800 --> 00:00:55,520 And I wanted to put this together first. 16 00:00:55,520 --> 00:00:59,600 Let me say if there are any issues with the audio, we were 17 00:00:59,600 --> 00:01:03,360 on a very loud trade show floor. So I apologize for that. 18 00:01:03,360 --> 00:01:07,760 I promise it is worth it to listen through all of the 19 00:01:08,440 --> 00:01:10,240 everybody who answered this question. 20 00:01:10,640 --> 00:01:19,480 And I just want to say that I am so grateful for the community, 21 00:01:19,480 --> 00:01:22,880 for the healthy pet community, which by the way, Lauren with 22 00:01:22,880 --> 00:01:26,600 girls, Girls Gone Raw, she, she calls it crunchy. 23 00:01:26,600 --> 00:01:29,360 So I think that's what we're going to do from here on out is 24 00:01:29,400 --> 00:01:32,120 that I'm going to try my best to remember to call it the crunchy 25 00:01:32,120 --> 00:01:33,800 pet community because I love that so much. 26 00:01:35,600 --> 00:01:41,840 But we, to me, I think integrative is the best 27 00:01:41,840 --> 00:01:45,800 approach. And but even to be integrative, 28 00:01:45,880 --> 00:01:48,320 we have to have a good understanding of what holistic 29 00:01:48,320 --> 00:01:52,440 means because we're pulling holistic in to allopathic and 30 00:01:52,440 --> 00:01:55,000 kind of combining them in really cool ways. 31 00:01:55,640 --> 00:02:00,520 Doctor Katie King is being one of the one of the most amazing 32 00:02:00,560 --> 00:02:04,040 vets I know, really doing incredible integrative work. 33 00:02:05,000 --> 00:02:11,520 But I want to present to you a bunch of people, not everybody I 34 00:02:11,600 --> 00:02:13,960 didn't get around to everybody. I wish I had gotten more, but it 35 00:02:13,960 --> 00:02:17,480 is what it is and what holistic means to them. 36 00:02:17,480 --> 00:02:21,400 And then at the end, I have something a little interesting 37 00:02:21,840 --> 00:05:32,720 to tell you. Hi I'm Jamie Smith, I am the CEO 38 00:05:32,720 --> 00:05:34,320 and Co founder of Innovative Pet Lab. 39 00:05:36,320 --> 00:05:39,880 And what holistic means to me is looking at the whole pet and the 40 00:05:39,880 --> 00:05:43,320 whole person, figuring out the root cause and guiding forces of 41 00:05:43,320 --> 00:05:47,920 treatment. Hey, this is Nicole with. 42 00:05:47,920 --> 00:05:50,560 Small batch. What is the definition of 43 00:05:50,560 --> 00:05:54,880 holistic? To me, I think holistic means 44 00:05:55,000 --> 00:06:01,680 really considering mind, body and spirit of the being at hand. 45 00:06:02,040 --> 00:06:07,720 If that is human or animal, how do we consider the needs of each 46 00:06:07,720 --> 00:06:15,640 of those major facets of their existence and take make 47 00:06:15,640 --> 00:06:18,520 decisions from their point of view? 48 00:06:19,640 --> 00:06:24,560 Are we really considering the needs of that species? 49 00:06:25,200 --> 00:06:28,520 Are we looking at the individual's genetics? 50 00:06:29,120 --> 00:06:36,000 How do we combine nourishing mind with proper enrichment 51 00:06:36,000 --> 00:06:38,880 activities? Exposure to new environments? 52 00:06:39,520 --> 00:06:41,760 How do we look at nourishing the body? 53 00:06:42,120 --> 00:06:44,720 It is giving a species appropriate food. 54 00:06:45,080 --> 00:06:50,200 It is. Healing from the inside out and 55 00:06:50,200 --> 00:06:54,040 spiritually. How do we interface with all of 56 00:06:54,040 --> 00:06:57,080 the creatures on the planet? Our companion pets are the ones 57 00:06:57,080 --> 00:07:01,400 we spend the most time with, but as a brand, Small Batch puts so 58 00:07:01,400 --> 00:07:06,840 much care and concern into supporting farms that raise 59 00:07:06,840 --> 00:07:10,760 livestock with the most reverence for the animals they 60 00:07:10,760 --> 00:07:15,360 raise. Being considerate of all of the 61 00:07:15,360 --> 00:07:20,680 pieces of the puzzle when it comes to balance energetically 62 00:07:20,800 --> 00:07:23,480 on the planet, right? Everything and everyone is 63 00:07:23,480 --> 00:07:25,600 interconnected. So are all of our systems. 64 00:07:26,000 --> 00:07:29,640 Can we take a little bit from each side of the coin, each side 65 00:07:29,640 --> 00:07:33,280 of the spectrum? Combine Eastern with Western. 66 00:07:34,600 --> 00:07:37,360 Forward. Thinking with traditional it's 67 00:07:37,360 --> 00:07:41,720 being open to finding a little bit of everything for each 68 00:07:41,720 --> 00:07:44,200 individual creature to best serve their needs. 69 00:07:46,400 --> 00:07:49,160 Hi, my name is Rita Hogan. I'm a clinical canine herbalist 70 00:07:49,160 --> 00:07:56,040 and holistic means to me really coming together to treat the 71 00:07:56,040 --> 00:08:01,440 whole body in like with a residence and frequency that 72 00:08:02,240 --> 00:08:06,680 improves every cellular structure in the body. 73 00:08:07,480 --> 00:08:14,560 And I think the baseline is demanding better, being better 74 00:08:14,560 --> 00:08:20,080 than the status quo, making products and giving information 75 00:08:20,080 --> 00:08:25,320 that provides a basis for individuality as well as full 76 00:08:25,320 --> 00:08:30,240 body support. OK, so ladies, what does 77 00:08:30,240 --> 00:08:31,800 holistic mean to you? Well. 78 00:08:33,039 --> 00:08:36,640 Well, hi, I'm Carissa with Coco Therapy. 79 00:08:36,720 --> 00:08:41,200 I'm Carmina with Coco Therapy. Holistic to me means looking at 80 00:08:41,200 --> 00:08:46,800 the dog like whole totally. So you just don't like look at 1 81 00:08:46,800 --> 00:08:49,040 issue like the ear or why they're itching. 82 00:08:49,200 --> 00:08:51,560 You see their diet, you see their lifestyle. 83 00:08:51,720 --> 00:08:53,880 So you kind of look at the dog as a whole. 84 00:08:54,440 --> 00:08:59,920 And for me, it means happy long life because you're just not 85 00:08:59,920 --> 00:09:02,240 just addressing their health, their food. 86 00:09:03,440 --> 00:09:06,240 You're looking at their well-being, their mental state, 87 00:09:06,840 --> 00:09:09,280 emotional state, their stress level. 88 00:09:09,280 --> 00:09:12,760 And to me, it means trying to give them the happiest, longest 89 00:09:12,760 --> 00:09:15,360 life you possibly can. Thank you, lady. 90 00:09:17,720 --> 00:09:19,600 Hi my name is. Jeff Duray and I'm. 91 00:09:19,640 --> 00:09:23,360 Co-owner of Plug and Hound Pet Apothecary holistically minded 92 00:09:23,400 --> 00:09:28,160 pet store in Geneva, IL and what holistic means to me is. 93 00:09:28,640 --> 00:09:33,400 Whole food, very simple. Whole food was the way to go, so 94 00:09:33,400 --> 00:09:35,520 start there and everything else will fall in. 95 00:09:38,160 --> 00:09:42,080 Line Hi I am Maria Ringo I'm the co-owner of Carnivore. 96 00:09:44,040 --> 00:09:47,200 Carnivore is a wonderful pet food for dogs and cats. 97 00:09:48,880 --> 00:09:55,280 What does holistic mean to me? When I think of the word 98 00:09:55,280 --> 00:10:01,360 holistic, I think of how it is. It's so overused now on anything 99 00:10:02,000 --> 00:10:05,880 and everything. But honestly, what holistic is, 100 00:10:07,000 --> 00:10:18,120 is a basic, a basic being simple and natural and complete in the 101 00:10:18,120 --> 00:10:21,120 body. I wonder if that makes any 102 00:10:21,120 --> 00:10:23,440 sense. But that's what I think of when 103 00:10:23,440 --> 00:10:28,040 I think of holistic. It's so overused and it's such a 104 00:10:28,640 --> 00:10:34,000 commercialized word now that when I think of holistic, I 105 00:10:34,000 --> 00:10:36,880 think, oh, these people that don't tell the truth on their 106 00:10:36,880 --> 00:10:41,280 packaging. But what it really is is a 107 00:10:41,280 --> 00:10:45,040 consideration of the wholeness and the oneness of everything. 108 00:10:45,640 --> 00:10:49,200 And that's not so easy to explain, but if you get it, you 109 00:10:49,200 --> 00:10:51,960 get it. It's a respect for the whole. 110 00:10:52,880 --> 00:10:56,240 So. We pull it all together when we 111 00:10:56,240 --> 00:10:58,400 are being holistic, when we are thinking of something 112 00:10:58,400 --> 00:11:02,000 holistically, we're trying to pull it all together, Consider 113 00:11:02,000 --> 00:11:07,040 all the parts, all the corners. That's what it actually means to 114 00:11:07,040 --> 00:11:12,520 me. Hi, my name is Billy Hookman. 115 00:11:12,560 --> 00:11:15,480 I am the Vice President of Nutrition and Communication for 116 00:11:15,480 --> 00:11:22,000 Green Juju and holistic to me is finding the baseline of health 117 00:11:22,200 --> 00:11:25,280 before you potentially need supplementation or medication. 118 00:11:25,280 --> 00:11:28,280 So we should be able to find a good health baseline with food 119 00:11:28,280 --> 00:11:31,760 based items. And then if you we need medicine 120 00:11:31,760 --> 00:11:35,760 or we need supplements later, then we move in that direction. 121 00:11:35,760 --> 00:11:38,920 But I don't think you can find that baseline or start to 122 00:11:38,920 --> 00:11:42,160 improve health until you start with food and then move to that 123 00:11:42,160 --> 00:11:47,160 eventually so. Hi I'm Janine from project. 124 00:11:47,160 --> 00:11:49,920 Studs and what does? Holistic mean. 125 00:11:49,920 --> 00:11:53,760 To me, when I think of holistic, I think of more about a whole 126 00:11:53,760 --> 00:11:56,520 body meant of holistic instead of just about what we eat. 127 00:11:56,560 --> 00:11:58,760 And I'm very particular about what I eat, what I keep my 128 00:11:58,760 --> 00:12:01,920 dough, but I also think about the environment and what we put 129 00:12:01,920 --> 00:12:04,760 on our bodies and what we clean our house with. 130 00:12:05,280 --> 00:12:09,440 To me, it's all-encompassing about not only our food, but 131 00:12:09,920 --> 00:12:15,280 everything we use. Hi, I'm Alyssa from 4 Legger and 132 00:12:15,280 --> 00:12:19,760 I've been asked to give what the word holistic means to me. 133 00:12:20,800 --> 00:12:25,360 And I would say my answer comes from a background in 134 00:12:25,360 --> 00:12:29,360 occupational therapy where we're a very holistic oriented 135 00:12:30,000 --> 00:12:36,640 therapeutic rehab part of the the therapy areas for humans. 136 00:12:37,160 --> 00:12:41,400 And so to me, holistic means that you consider the entire 137 00:12:41,400 --> 00:12:46,600 being and that you can't just separate out, for instance, with 138 00:12:46,640 --> 00:12:51,800 people, their work life from their self-care life from their 139 00:12:51,800 --> 00:12:54,440 leisure life. It's all part of who they are. 140 00:12:55,000 --> 00:12:59,600 And if one has a breakdown, then they all have a breakdown either 141 00:12:59,680 --> 00:13:02,320 indirectly or possibly directly too. 142 00:13:02,320 --> 00:13:08,520 So with our animals, the same is true, so that if a dog has a gut 143 00:13:08,520 --> 00:13:11,600 problem, then they probably have a skin problem too. 144 00:13:12,200 --> 00:13:16,760 And it's important to try to get both of them resolved so that 145 00:13:16,840 --> 00:13:20,960 your your dog is as healthy as they can be as a complete being, 146 00:13:21,400 --> 00:13:26,320 not just as a part of whatever happens to be sick with them at 147 00:13:26,320 --> 00:13:29,760 the time. So very important to make that 148 00:13:29,760 --> 00:13:34,000 distinction because between our animals, just because I think 149 00:13:34,000 --> 00:13:41,320 we've gotten too much focused on treating symptoms and not really 150 00:13:41,760 --> 00:13:45,680 focusing on what the entire problem is and trying to address 151 00:13:45,680 --> 00:13:48,840 it from the underlying factor that's causing it in the first 152 00:13:48,840 --> 00:13:52,000 place. So there's my answer to holistic 153 00:13:52,360 --> 00:13:54,720 and I hope that's helpful. Thanks. 154 00:13:56,720 --> 00:14:00,400 Hi, I'm Doctor Chris Bessent. I've been a veterinarian for 155 00:14:01,040 --> 00:14:04,920 gosh, 37 years now. I've treated 10s of thousands of 156 00:14:04,920 --> 00:14:09,120 veterinary patients and the question for me is what does 157 00:14:09,120 --> 00:14:14,560 holistic mean to me? Holistic means to me at its at 158 00:14:14,560 --> 00:14:21,480 its root is looking at the whole animal and that everything is 159 00:14:21,480 --> 00:14:26,080 interconnected. So if you have a particular 160 00:14:26,080 --> 00:14:28,360 issue, should you be changing their food? 161 00:14:28,360 --> 00:14:30,840 Should you be adding herbs? Should you be talking about 162 00:14:30,840 --> 00:14:34,480 lifestyle? Should you be, you know, 163 00:14:35,520 --> 00:14:39,720 changing something in their life that's predisposing them to 164 00:14:39,920 --> 00:14:45,400 whatever's going on with them? And so a holistic approach is 165 00:14:45,440 --> 00:14:49,960 looking at the whole animal and understanding how things are all 166 00:14:49,960 --> 00:14:54,360 interrelated. And one thing fixing one, just 167 00:14:54,360 --> 00:14:58,440 fixing the problem might not be the root of it that you need to 168 00:14:58,440 --> 00:15:01,920 fix the problem, but you also need to fix the reason why that 169 00:15:01,920 --> 00:15:06,200 problem would occur. And that makes it much more 170 00:15:06,200 --> 00:15:13,120 expansive, much more detailed than just the idea that holistic 171 00:15:13,120 --> 00:15:23,640 is good and that holistic is high quality kind of nuance or 172 00:15:26,080 --> 00:15:31,080 New Agey. It's it's not about that at all. 173 00:15:31,080 --> 00:15:34,880 It's really about looking at the entire system. 174 00:15:37,560 --> 00:15:41,200 My name is Christopher Fox. I am a holistic bed tech. 175 00:15:41,200 --> 00:15:45,240 I own pocket hound pet apothecary and holistic to me 176 00:15:45,240 --> 00:15:50,000 means addressing the whole animal and looking at things as 177 00:15:50,000 --> 00:15:51,880 a whole. So instead of looking at, you 178 00:15:51,880 --> 00:15:55,480 know, one body system or the other, holistic to me is looking 179 00:15:55,480 --> 00:15:59,480 at the animal from from a larger frame of view and addressing 180 00:15:59,480 --> 00:16:04,320 everything as a whole. Hi, I'm Doctor Odette Souter, 181 00:16:04,320 --> 00:16:08,040 I'm a holistic veterinarian and I was asked to answer the 182 00:16:08,040 --> 00:16:12,560 question what holistic means to me, holistic, basically the word 183 00:16:12,560 --> 00:16:15,640 itself means whole, means everything. 184 00:16:15,640 --> 00:16:19,440 So to me, holistic is really using everything that we have 185 00:16:19,440 --> 00:16:22,160 available. Obviously as much as possible, 186 00:16:22,160 --> 00:16:25,200 more natural things would be ideal, but it doesn't really 187 00:16:25,200 --> 00:16:29,560 exclude conventional medicine, conventional tools, because they 188 00:16:29,560 --> 00:16:32,200 are part of that too. And sometimes animals do need 189 00:16:32,200 --> 00:16:36,600 that for their quality of life. Basically knowing that they're 190 00:16:36,600 --> 00:16:39,280 in a lot of pain or if they need surgery or whatever they need, 191 00:16:39,280 --> 00:16:42,760 sometimes we need to use that. So holistic does not exclude 192 00:16:43,240 --> 00:16:48,840 conventional medicine in my, in my view, but certainly holistic 193 00:16:48,840 --> 00:16:52,360 also to me means really addressing the root cause, the 194 00:16:52,360 --> 00:16:57,880 foundation of things, and not just taking the 1 pill for an 195 00:16:57,880 --> 00:17:02,160 I'll and converting that to 1 supplement for an I'll approach 196 00:17:02,160 --> 00:17:03,640 because that's the same thinking. 197 00:17:03,640 --> 00:17:09,119 So holistic also means thinking in a way where you're basically 198 00:17:09,160 --> 00:17:13,800 looking at the body and how you can improve the function because 199 00:17:13,800 --> 00:17:16,680 anytime there's a, a symptom, it means something is not 200 00:17:16,680 --> 00:17:18,440 functioning quite the way it should. 201 00:17:18,760 --> 00:17:22,880 And so restoring that function then takes care of the, of the, 202 00:17:23,240 --> 00:17:25,839 the symptoms. So for me, holistic is really 203 00:17:25,839 --> 00:17:28,359 figuring out and asking the right questions. 204 00:17:28,359 --> 00:17:32,680 So what's happening first? Why is it happening? 205 00:17:32,840 --> 00:17:36,000 And then we can ask how do we fix it? 206 00:17:36,280 --> 00:17:40,320 So holistic is really about it's, it's a bit of a mindset, 207 00:17:40,360 --> 00:17:45,080 it's a bit of a approach to really understand what's going 208 00:17:45,080 --> 00:17:48,120 on that is causing the symptoms because symptoms are really just 209 00:17:48,320 --> 00:17:54,440 kind of the body's, you know, red light that comes on like in 210 00:17:54,440 --> 00:17:56,280 your car, you know, your check engine light. 211 00:17:56,600 --> 00:17:58,880 So it's not, there's nothing wrong with the check engine 212 00:17:58,880 --> 00:18:00,960 light, right? You have to figure out what's 213 00:18:00,960 --> 00:18:03,160 going on or what's wrong underneath. 214 00:18:03,280 --> 00:18:06,360 So that's basically what holistic medicine means to me, 215 00:18:06,360 --> 00:18:10,080 is to really figure out what is going on, why is it happening, 216 00:18:10,080 --> 00:19:54,600 and then ask how we can fix it. I am the owner of Green Juju. 217 00:19:55,160 --> 00:19:58,680 And to me, holistic means the whole picture of health. 218 00:19:59,160 --> 00:20:02,160 So it means what we're eating, the stress in their environment, 219 00:20:02,760 --> 00:20:07,640 the toxins in their environment, what materials we have around, a 220 00:20:07,640 --> 00:20:08,760 lot of things about the environment. 221 00:20:11,440 --> 00:20:13,720 And it means when something goes wrong, not looking at treating 222 00:20:13,720 --> 00:20:15,120 the symptoms, but treating the root. 223 00:20:15,160 --> 00:20:17,640 And where did that come from and how can we fix that from all the 224 00:20:17,640 --> 00:20:23,000 different angles? Hi Susan Recker with Animal Diet 225 00:20:23,040 --> 00:20:25,840 Formulator. And what holistic means to me 226 00:20:25,920 --> 00:20:29,440 is, is taking into account all of the. 227 00:20:29,440 --> 00:20:32,280 Factors and. Using all of the tools that are 228 00:20:32,280 --> 00:20:34,600 available. And that's going to be a 229 00:20:34,600 --> 00:20:36,560 different approach for every patient because every. 230 00:20:36,600 --> 00:20:38,280 Patient has different. Needs and different 231 00:20:38,280 --> 00:20:42,760 circumstances. So holistic to me means 232 00:20:44,840 --> 00:20:48,360 maintaining an open mind and being open to learning and 233 00:20:48,360 --> 00:20:55,800 trying new things and evaluating the patient in front of me with 234 00:20:55,800 --> 00:20:57,720 all its own special circumstances. 235 00:20:58,080 --> 00:21:01,440 And not just the patient, but the the pet Nur that comes along 236 00:21:01,440 --> 00:21:04,000 with that patient because that's a big part of the picture as 237 00:21:04,040 --> 00:21:06,920 well. Hi, I'm Jay. 238 00:21:06,920 --> 00:21:08,560 I'm Jay. And together we are. 239 00:21:10,440 --> 00:21:12,040 We also don't trigger all the time. 240 00:21:12,840 --> 00:21:16,320 Don't say that. OK, this is she can edit. 241 00:21:16,600 --> 00:21:17,720 She can edit. You'll edit, right? 242 00:21:18,560 --> 00:21:21,800 What does holistic mean to us? I think. 243 00:21:21,800 --> 00:21:28,600 Holistic with like WH holistic. Holistic means looking at 244 00:21:28,680 --> 00:21:30,360 everything from. A bigger. 245 00:21:30,360 --> 00:21:32,800 Perspective. Inside out, yeah, right. 246 00:21:33,040 --> 00:21:40,360 Like so, so holistic is like a unfortunately, it's like a, like 247 00:21:40,360 --> 00:21:42,840 a buzzword, right? Like it's, it's something that 248 00:21:43,040 --> 00:21:46,880 like people think is Boo Boo, but it's actually like, how 249 00:21:46,880 --> 00:21:48,640 about we look at the entire animal? 250 00:21:49,080 --> 00:21:52,800 How about we look at their environment, their their food, 251 00:21:52,800 --> 00:21:54,400 health, their diet, everything. How? 252 00:21:54,920 --> 00:22:00,800 About we look at all of this and we put it together and that is 253 00:22:00,800 --> 00:22:03,160 what we treat. That's the whole. 254 00:22:03,200 --> 00:22:04,120 That's what we address. Yeah. 255 00:22:04,520 --> 00:22:05,800 Holistic. Big picture. 256 00:22:06,840 --> 00:22:13,880 So yeah, everybody, everybody, kind of almost everybody had a 257 00:22:13,880 --> 00:22:19,720 very similar idea, a very similar thread through 258 00:22:19,720 --> 00:22:23,680 everything. For me, holistic means taking 259 00:22:23,680 --> 00:22:27,520 into account the whole being, but not just the whole being, 260 00:22:28,200 --> 00:22:35,480 the whole of life. So the environment, energy, the 261 00:22:35,480 --> 00:22:38,840 whole of the planet. So we can actually take into 262 00:22:38,840 --> 00:22:43,760 account, you know, that cattle, that beef that we're feeding or 263 00:22:43,760 --> 00:22:45,920 that duck that we're feeding or whatever it is. 264 00:22:46,440 --> 00:22:51,640 How was it raised as well? That matters so much because of 265 00:22:51,640 --> 00:22:55,400 the impact that we have on the planet, but not all, not just 266 00:22:55,400 --> 00:23:00,360 the impact that we have on the planet, but also that life force 267 00:23:00,360 --> 00:23:04,120 that we are feeding our pets, that we are feeding ourselves, 268 00:23:04,400 --> 00:23:06,280 right. When we think about us and, and 269 00:23:06,280 --> 00:23:10,960 being more holistic and the energy of that, not just like 270 00:23:11,680 --> 00:23:15,840 temperature or Chinese medicine energy, but like the energy 271 00:23:15,840 --> 00:23:20,200 energy, the vibrational energy that we are putting in our 272 00:23:20,200 --> 00:23:21,920 bodies, that we're putting in our pets bodies. 273 00:23:21,920 --> 00:23:28,880 And so the whole looking at the whole WHOLE, that's what 274 00:23:28,880 --> 00:23:32,640 holistic means to me. One of the things that Jessica, 275 00:23:32,640 --> 00:23:36,680 who is the practice manager at Integrative Vet Care, which is 276 00:23:36,680 --> 00:23:39,560 Doctor Katie Kangas's practice, said to me was it would be 277 00:23:39,560 --> 00:23:41,920 really cool if you could get to some of these people that we 278 00:23:41,920 --> 00:23:47,240 don't normally talk to Purina, Hills, whoever, and ask them 279 00:23:47,240 --> 00:23:50,200 what they think holistic means. And I found that to be so 280 00:23:50,200 --> 00:23:53,920 interesting. I didn't have time to do that at 281 00:23:53,920 --> 00:23:57,840 Super Zoo this year. I just literally the show, show 282 00:23:57,840 --> 00:24:00,000 ends and you're not allowed to be on the floor anymore. 283 00:24:01,440 --> 00:24:06,880 But I what I did find online, I couldn't find Hills having 284 00:24:06,880 --> 00:24:11,160 anything about holistic in a in a Google search, but I did find 285 00:24:11,160 --> 00:24:20,360 Purina purina.com/articles/dog/health/nutritionslash/holistic 286 00:24:20,640 --> 00:24:25,080 versus natural dog food. So this is a blog that they have 287 00:24:25,080 --> 00:24:29,280 and it says the terms natural and holistic get used a lot in 288 00:24:29,280 --> 00:24:31,320 both the human and pet food industries. 289 00:24:31,320 --> 00:24:35,080 Most people how however, aren't familiar with the difference 290 00:24:35,280 --> 00:24:37,720 differences between holistic and natural dog food. 291 00:24:38,120 --> 00:24:44,760 So they're kind of saying that these terms which are not very 292 00:24:44,760 --> 00:24:48,240 clearly defined, if you go back to a an episode that I did not 293 00:24:48,360 --> 00:24:52,040 too terribly long ago with Isabel, we did some weekly pet 294 00:24:52,040 --> 00:24:59,920 roundups on some of the misleading claims and pet food 295 00:24:59,920 --> 00:25:02,760 and what is actually defined and what is not and holistic and 296 00:25:02,760 --> 00:25:11,240 natural or not or not, but they're not regulated equally. 297 00:25:11,240 --> 00:25:16,360 So natural is defined as existing in or caused by nature, 298 00:25:16,360 --> 00:25:21,120 not made or caused by humankind. Therefore, a natural dog food 299 00:25:21,120 --> 00:25:24,040 implies that the products within are derived from nature and not 300 00:25:24,040 --> 00:25:29,800 manufactured by humans. However, USDA, I'm sorry, the 301 00:25:29,800 --> 00:25:33,080 Food and Drug Administration, the FDA does not have a legal 302 00:25:33,080 --> 00:25:36,920 definition for natural human or pet products. 303 00:25:37,280 --> 00:25:41,880 However, AFCO does have a more specific definition as it 304 00:25:41,880 --> 00:25:45,600 relates to pet food. A feed or ingredient derives 305 00:25:45,600 --> 00:25:48,760 solely from plant, animal or mind sources, either in its 306 00:25:48,760 --> 00:25:52,280 unprocessed state or having been subject to physical processing, 307 00:25:52,680 --> 00:25:55,560 heat processing, rendering, purification, extraction, 308 00:25:55,560 --> 00:26:00,800 hydrolysis, enzyme molysis, or fermentation, but not having 309 00:26:00,800 --> 00:26:04,120 been produced or subjected to a chemically synthetic process, 310 00:26:04,360 --> 00:26:08,320 and not containing containing any additives or processing aids 311 00:26:08,320 --> 00:26:11,840 that are chemically synthetic, except in amounts as might occur 312 00:26:11,840 --> 00:26:14,440 unavoidably in good manufacturing practices. 313 00:26:17,440 --> 00:26:20,640 So per Apco's guidelines, according to this Purina blog, 314 00:26:20,640 --> 00:26:24,000 natural dog food products can include in synthetic sources or 315 00:26:24,000 --> 00:26:26,440 essential amino acids, vitamins or minerals. 316 00:26:27,240 --> 00:26:29,640 That's not how I would want it to be. 317 00:26:29,640 --> 00:26:32,880 But that is unfortunately kind of how pet food is. 318 00:26:33,840 --> 00:26:40,120 It's it's kind of up for how do you understand it? 319 00:26:40,640 --> 00:26:43,800 And a company as big as Purina is absolutely going to get away 320 00:26:43,800 --> 00:26:46,960 with whatever they want. What is holistic dog food? 321 00:26:46,960 --> 00:26:50,520 Again, according to this Purina blog, holistic is defined 322 00:26:50,520 --> 00:26:54,640 generally as characterized by comprehensive comprehension of 323 00:26:54,640 --> 00:26:57,880 the parts of something as intimately interconnected and 324 00:26:57,880 --> 00:27:00,840 explicably. Let me start that over. 325 00:27:00,840 --> 00:27:04,000 My goodness. Holistic is defined generally as 326 00:27:05,200 --> 00:27:09,400 quote characterized by comprehension of the parts of 327 00:27:09,400 --> 00:27:14,040 something as intimately interconnected and explicable 328 00:27:14,040 --> 00:27:17,080 only by reference to the whole. End Quote. 329 00:27:18,160 --> 00:27:21,480 Oh boy, that's a legalese way of saying. 330 00:27:21,560 --> 00:27:26,320 Looking at the whole, the medical definition is quote, 331 00:27:26,320 --> 00:27:30,080 characterized by the treatment of the whole person, taking into 332 00:27:30,080 --> 00:27:33,560 account mental and social factors rather than just the 333 00:27:33,560 --> 00:27:36,400 symptom of a disease. Not too shabby. 334 00:27:36,400 --> 00:27:42,080 Purina a holistic Continuing on the blog, holistic sounds like a 335 00:27:42,080 --> 00:27:44,800 good thing, but it's meaningless when it comes to dog food. 336 00:27:45,120 --> 00:27:47,520 There's no legal definition for holistic dog food. 337 00:27:47,760 --> 00:27:52,560 It's also not regulated by the FDA, AFCO, or the USDA, which 338 00:27:52,560 --> 00:27:55,840 regulates organic products. In the pet food industry, 339 00:27:55,840 --> 00:27:59,160 holistic is a marketing term used to imply whole body health. 340 00:27:59,520 --> 00:28:01,720 Since there's no legal definition of the term, it's 341 00:28:01,720 --> 00:28:04,800 used freely without any regulation or oversight. 342 00:28:05,040 --> 00:28:08,520 If a dog food label claims it's both natural and holistic, only 343 00:28:08,520 --> 00:28:10,440 the word natural has any meaning. 344 00:28:11,160 --> 00:28:15,120 So you know, it's it's a pretty short blog that Purina has out, 345 00:28:15,120 --> 00:28:18,120 but I actually like the content that's in it. 346 00:28:18,280 --> 00:28:21,440 They're just giving the facts though. 347 00:28:21,480 --> 00:28:27,120 They are saying that natural can have as much synthetics as they 348 00:28:27,120 --> 00:28:30,880 want to put in it, but that actually is true based on the 349 00:28:30,880 --> 00:28:34,520 AFCO definition that it can at at. 350 00:28:35,040 --> 00:28:38,240 So AFCO says is if it's unavoidable in good 351 00:28:38,240 --> 00:28:41,760 manufacturing practices. So Purina can take that and say, 352 00:28:42,200 --> 00:28:44,120 well, these are our good manufacturing practices. 353 00:28:45,240 --> 00:28:49,360 So AFCO kind of leaves it open, and that's kind of the point to 354 00:28:49,360 --> 00:28:51,080 let these manufacturers do what they want. 355 00:28:52,160 --> 00:28:55,760 Otherwise, I think it's a pretty decent blog, I think. 356 00:28:55,760 --> 00:28:57,760 Well, I think it's a good blog anyway, because peering is 357 00:28:57,760 --> 00:29:00,200 saying, look, this is how we interpret it, and so this is 358 00:29:00,200 --> 00:29:02,320 what we're doing. So they're being at least 359 00:29:02,320 --> 00:29:06,680 transparent about it, but I did want to include that because it 360 00:29:06,680 --> 00:29:10,880 was about all I could find online for some of these big pet 361 00:29:10,880 --> 00:29:14,680 food manufacturers and talking about holistic in general. 362 00:29:14,680 --> 00:29:17,000 And I wanted to kind of just put that out there to you guys. 363 00:29:17,360 --> 00:29:22,320 So I hope this was helpful and I kind of hope more than anything 364 00:29:22,320 --> 00:29:25,680 above and beyond anything else we talked about, one of the 365 00:29:25,680 --> 00:29:30,680 things that I'm just so passionate about asking people 366 00:29:30,680 --> 00:29:39,040 to consider is that, you know, when we when we ask for natural, 367 00:29:39,040 --> 00:29:42,600 when we ask for holistic, when we are going back to the earth 368 00:29:42,600 --> 00:29:48,680 and saying, I am bringing myself or my pet back to you to help me 369 00:29:48,680 --> 00:29:55,080 get back into homeostasis, to be one with the earth again and to 370 00:29:55,080 --> 00:30:00,680 use more holistic practices in our pet parenting and maybe 371 00:30:00,680 --> 00:30:05,040 managing disease, whatever it is we're doing, we have to get out 372 00:30:05,040 --> 00:30:08,480 of the mindset of a pill for every I'll, we have to get out 373 00:30:08,480 --> 00:30:13,360 of the idea that, you know, something hurts and we're going 374 00:30:13,360 --> 00:30:16,320 to take a pill and it's immediately going to feel better 375 00:30:16,560 --> 00:30:18,040 or very quickly going to feel better. 376 00:30:18,040 --> 00:30:22,080 Because when we are bringing the body back into homeostasis and 377 00:30:22,080 --> 00:30:27,800 we are trying to reconnect with how our body should naturally 378 00:30:27,800 --> 00:30:30,320 work with the earth, it takes time. 379 00:30:31,320 --> 00:30:34,720 And we just have to get out of that mindset that that that 380 00:30:34,840 --> 00:30:39,560 pharmacological, just take something. 381 00:30:39,600 --> 00:30:42,840 This is going to be quick and easy mindset because that's just 382 00:30:42,840 --> 00:30:46,200 not the way it is with natural stuff. 383 00:30:46,480 --> 00:30:50,480 Now, if we start proactively with natural stuff, then yeah, 384 00:30:50,480 --> 00:30:52,840 it can be great. But when we're already in a 385 00:30:52,840 --> 00:30:58,000 disease process, it can be kind of difficult and take time and 386 00:30:58,000 --> 00:31:01,800 take trial and error. But at the end, it is so, so 387 00:31:01,800 --> 00:31:03,800 worth it. And then again, we can use 388 00:31:03,800 --> 00:31:10,040 things integratively as needed to help us get through things 389 00:31:10,040 --> 00:31:13,200 that are really, really tough. So if you have questions about 390 00:31:13,200 --> 00:31:15,080 that, if you're dealing with something with your pet and 391 00:31:15,080 --> 00:31:20,920 you're like, I don't know what to do anymore or, or maybe 392 00:31:20,920 --> 00:31:23,720 you're not there think and that would be amazing and you just 393 00:31:23,720 --> 00:31:26,920 want to start being more proactive, naturally reach out 394 00:31:26,920 --> 00:31:30,480 to me because I absolutely still do one-on-one consultations. 395 00:31:30,480 --> 00:31:34,720 I am in the process of building a a new website for all of that. 396 00:31:34,720 --> 00:31:39,880 So you know, I I'm going to absolutely update you when I 397 00:31:39,880 --> 00:31:42,560 have that new website ready. But in the meantime, you can 398 00:31:42,560 --> 00:31:47,120 still go to jessicalfisher.com. Check the show notes, it's all 399 00:31:47,120 --> 00:31:49,760 there. And again, I want to say thank 400 00:31:49,760 --> 00:31:54,120 you to Legacy Biome for being a partner for this podcast, and 401 00:31:54,800 --> 00:31:56,400 thank you guys so much for being here. 402 00:31:56,400 --> 00:31:59,000 Until next week, give your pets some extra love for me.