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Hello everyone and welcome to 
the Docs Running Podcast where 

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we, a group of docs to physical 
therapy discuss the art and 

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science of running the stuff 
that we put on our feet. 

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If you are watching on YouTube, 
you're lucky enough to see the 

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special guest in the background 
in Matt's Matt's screen. 

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If you can figure out who that 
is, you can drop it below and 

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let us know. 
But we have a fun round table. 

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Today we have Dr. Matthew Klein,
Dr. David Salas, and I'm Nathan 

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Brown. 
I'll be hosting tonight and we 

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are doing our second edition of 
the Buy or Sell episode. 

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So we have a number of topics 
that we've heard a conversation 

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about, both in the literature, 
both from the running community 

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and within our team and from our
followers. 

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And we're going to be opposing 
those topics and we're going to 

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be either buying or selling 
whatever the topic is. 

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So for our subjective, for the 
day, what we want you to do is 

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write topics that you want us to
consider for our future buy or 

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sell episodes. 
What topics have you been 

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reading about? 
Have you been learning about? 

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Have you been hearing about 
that? 

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You want to hear our take on 
whether we buy or sell that 

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concept or whatever it happens 
to be. 

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But we have a pretty tired crew 
here today. 

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I would say I'm the most 
energetic of the three, which is

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surprising, but it's usually the
opposite. 

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I'm usually just, I don't know, 
these, these people have super 

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high capacities, which is pretty
amazing. 

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But Matt, how are you hanging in
there with kind of all the 

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things you're juggling? 
What's it been like for you? 

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It's really hard to juggle all 
this stuff and dad life. 

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I love my daughter, she just, 
you know, my wife is working way

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harder than me because I'm semi 
useless right now because she's 

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5 weeks old and I changed a lot 
of diapers though but can't 

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really breastfeed. 
So yeah, trying to maintain all 

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that at the same time is not 
easy so a little fatigued but 

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I'm still upright so can't 
complain. 

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I got my 5th. 
Subject with Achilles tendon 

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issues. 
I only need 10 more, so if 

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you're in Southern California or
if hey, you want to spend, you 

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want to fly down here. 
If you have Achilles tendon 

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issues in our a runner, masters 
runner over 50 and have no other

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problems other than your 
Achilles bother you, I need 10 

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more subjects. 
So just going to throw that out 

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there, I love it. 
And David, how about you? 

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How are you hanging in there? 
I know it's heavy volume weeks 

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for you right now and Other Life
stuff. 

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So how are you doing? 
Doing good. 

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I am pretty tired. 
It's been interesting like, so 

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after the wedding and the 
honeymoon, I didn't run for like

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a week and a half to twoish 
weeks. 

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And then I kind of, because I 
kind of needed to hopped right 

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back into the training if I'm 
going to have any chance at 

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running fast, you know, and for 
what I want to do at CIM and so.

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I've been, I've been running a 
lot and like even just like 

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yesterday I was telling you guys
a little bit before the air did 

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4 by 10 minutes at a pretty hot 
pace and off not much rest. 

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And it was a 14 mile day And 
then today at a 20 and I'm 

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feeling it a little bit, you 
know, I only have 4 miles 

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tomorrow. 
I mean it's basically just like 

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get a shakeout in. 
So I'm just going to take 

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tomorrow to be like my big 
recovery day. 

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But for now, I'm a little bit of
a zombie. 

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And then some friends also 
recently had a baby as well. 

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So I was at a celebration for 
their new daughter Naomi. 

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So I was at that right before 
coming to this. 

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So today has been kind of like 
one of the next, you know? 

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Yep, that's exhausting. 
But yeah, cool. 

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I'm kidding. 
What about you? 

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You know I'm I'm doing well 
overall. 

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I I got a couple big things off 
my plate last week. 

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At the beginning of last week 
submitted some stuff that I had 

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to write and it's amazing what 
taking like a whole realm of 

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your life and like stamping it 
complete and taking out can do 

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for your brain. 
So, like, I had an awesome last 

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week in terms of productivity 
for like writing for my own 

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schooling. 
And, you know, with the teaching

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of the beginning of the 
semester, it was a good time to 

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get a couple things kind of done
and off my plate, so doing well.

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And Henry, who is our oldest, 
who just started kindergarten, 

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we asked him, all right, asked 
everyone at the table, if you 

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could go anywhere in the world 
right now, where would you go? 

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And Henry's answer was to 
school, which is pretty cool. 

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The fact that he's loving school
that much, that's another, like,

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you know, just as a parent, a 
younger parent with like new 

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kids in school, you just, you 
never know how they're going to 

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handle it all. 
And he's loving it. 

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So that's a huge gift. 
And then Ray has been thriving 

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with kind of the extra 
one-on-one time. 

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So I would say our family's 
doing pretty well, which when 

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when things are functioning well
at home, it fuels a lot of other

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stuff too. 
So I'm doing good, doing good 

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and having having fun right now 
I would say, which isn't always 

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the case. 
Well, that's not a fair 

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statement. 
I usually do have fun, but 

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sometimes I feel more exhausted.
Well having fun. 

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I don't feel exhausted today. 
So I'm, I'm enjoying that and 

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and thankful for it. 
So, but let's get into our buy 

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or sell. 
And the first one is around the 

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topic of what we've been seeing 
happen over the last, you know, 

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three to five years. 
We've been seeing a lot of 

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conversation about super shoes. 
We've also been seeing a lot of 

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Pr's and not Pr's, sorry, a lot 
of world records going down. 

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And so the buy or sell is that 
shoes are a major contributor to

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what we're seeing with all of 
these world records being broken

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in professional running. 
So again, do you buy or sell the

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the fact that the Super shoes or
the shoe technology are major 

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contributors to all of these 
world records going down and 

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maybe it would be helpful to to 
talk about what some of these 

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world records are that have gone
down, but what do you guys think

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about that? 
How big a deal are the shoes? 

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Are we talking track or road or 
does it matter? 

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Yes, we're talking at all and 
you can delineate but. 

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I'm gonna can I cheat and say 
both? 

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Let's see, flush it out more 
Yeah, we can't do too many 

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disclaimers. 
You get like 1 disclaimer per 

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buy or sell episode, but you can
use it here if you want. 

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All right, all right. 
I'll use it here. 

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I'm going to sell it overall, 
and I think I'm still a firm 

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believer that it's the athlete 
first. 

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And when we take a look at these
world records, some of these are

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just so astronomically hard to 
break. 

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And regardless of what shoe you 
have on your feet, it's going to

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take someone very special to 
break it. 

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And when we look at the 
distances, pretty much 

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everything north of the 3K has 
been broken. 

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But when you take a look at 
those lists, when I look at the 

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5K, Joshua Chptegay is the only 
man to run faster than Kennedys.

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Of the kale, Joshua Chptegay is 
the only one faster to run 

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faster than him at the 5K and 
the 10K, right? 

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You look at the half marathon 
records. 

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Like Jeffrey Kim Warworth was 
running Savage 50 Eights before 

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these guys were running 50 
sevens. 

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You know what I mean? 
Like, and it wasn't like these 

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records aren't being being 
broken by much. 

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And when I really think about it
and I look at the marathon and 

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it's like Okay, who has run a 
world record level time. 

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You know, since the Super shoes 
came to the market, there's only

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been three people, right? 
Like for how much hype these 

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shoes get. 
Like Wilson, Kipp saying ran 203

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low and then it was Kipp, 
Kippuru, Kimetto, Kimetto ran 

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202. 
Since then there's only been 

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like 3 guys that have like gone 
that fast or faster. 

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You know what I mean with LA to 
Kipp Choge, Kennedy said. 

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The kale who are two of the 
greatest to ever do it in the 

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1st place right across any 
distances and and the kale being

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a former two time world record 
holder in other events, right. 

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And the other gentleman, I'm 
feel really bad. 

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I'm forgetting his name. 
He's run 201 twice by. 

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Berlin, right? 
It was Valencia and it might 

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have been. 
I don't know if it was Valencia,

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that's the one I was thinking. 
The first one was Valencia and 

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he did it again somewhere else. 
But when I think about it from 

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that standpoint, it's like, oh, 
is it the shoes that are 

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breaking these world records? 
It's like, no, the athletes are 

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still breaking the world 
records. 

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If there was like 10 people 
breaking it, I'd feel different.

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But it's still taking a very, 
very special person to go and 

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break it. 
And so at the 5K, one person, at

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the 10K, one person at the half 
marathon, I think it's closer to

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three or four, maybe 5. 
The half marathon probably has 

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the most the marathon three, 
right like. 

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So those numbers aren't great in
that as far as like saying it's 

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the shoes because if it was 
truly the shoes then like. 

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You would just have all these 
like guys that are 205, guys 

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that are now going to go around 
201 or 202 and it's going to be 

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like, oh look, it was the shoes,
They just knocked 3 minutes off 

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their marathon. 
They're all amazing, right? 

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With that said, I think these 
shoes also do a great job of not

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beating people up as much and 
people can train more. 

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And I think for the larger 
masses of the depths of the 

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sport, that has gotten a lot 
better. 

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And that probably could have 
some attributes in the shoes 

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because of how high the injury 
rates are in running period 

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across any distances, across any
level of performance, people get

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hurt. 
And if people are able to stay 

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healthy longer, they're able to 
compete more and if they're able

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to compete more than the masses 
gets faster. 

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So indirectly from a larger 
scale operation, these shoes 

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might have some play there, but.
As far as tackling the world 

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records go, Hicham Al Garouz 
still has that world record in 

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the 1500 and the 5K. 
Not in or not 5K in my gun. 

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I'm sorry, 1500 in the mile 
without, without a dragonfly, 

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right. 
And you look at the 800 that was

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in the Adidas SP, what was that 
in? 

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That was it was like a special 
shoe for Rudisha at the time. 

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No one's come close to it, you 
know. 

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And we've had plenty of 
innovations in that realm as 

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well and. 
I I don't know. 

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I I it's a sell for me at the at
the world record level truly. 

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And the 3K as well like Coleman 
ran what 720 like like there are

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some savages out there that have
put you know these solid 

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placements down in their mark in
history and it's going to take 

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someone who's just as special to
go and break it regardless of 

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what's on their foot. 
So I'm still on the side of the 

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athlete when it comes to 
breaking records. 

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Matt, do you have any thoughts 
to add on to that? 

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So I'm going to do a total buy 
and I'm going to say it makes 

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sense to the 3K and under hasn't
really been touched because I 

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don't think these shoes make you
faster. 

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I think it's about economy which
means it's efficiency. 

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So they will, I think they help 
you extend what you can do 

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longer. 
And so we've seen every Rd. 

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record from 5K up to the 100 
mile broken in the last several 

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years. 
I forget the guy's name, who 

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did, he did. 
He had a little bit of rough day

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today the the 100 mile or the 
100K record. 

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Holder, who does all his 
training in alpha flies of 

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vapor, flies like that guy, is 
putting on monster efforts and 

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times, and I don't think he'd be
able to recover from that if he 

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was running in more traditional 
shoes. 

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So the recovery is definitely 
thing, but the ability to extend

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out an effort. 
Is incredible if you're seeing 

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lots of people go under 204 for 
the marathon, which used to be 

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just this insane thing. 
Now when you get to that level 

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of performance, I think the 
margins improvement are so small

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that it really doesn't surprise 
me that only a couple of people 

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do it can do that because 
David's solely right. 

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You got to have that special 
sauce and sorry, you know a 

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super shoe isn't going to run it
for you. 

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You still got to have this, the 
sauce. 

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But going back to what David 
said on the masses, if you look 

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at the data that Strava 
published not too long ago, 

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there's more studies coming out 
looking at the average time and 

224
00:11:53,720 --> 00:11:56,680
people are getting faster, 
especially when they start 

225
00:11:56,680 --> 00:12:00,240
adding these shoes in. 
So I personally, I'm not as 

226
00:12:00,240 --> 00:12:02,520
worried like yes, the world 
records have come down. 

227
00:12:02,600 --> 00:12:06,760
I think shoes that these this 
technology does play a part and 

228
00:12:06,760 --> 00:12:09,400
it's but it's going to pay play 
such a small part just because 

229
00:12:09,400 --> 00:12:12,320
there's so many factors there. 
But I do think it is helping 

230
00:12:12,320 --> 00:12:15,140
people. 
That said, to what degree it's 

231
00:12:15,140 --> 00:12:18,540
helping them and what might be 
the consequences later, that's 

232
00:12:18,580 --> 00:12:20,540
that's a different story. 
So I buy. 

233
00:12:20,580 --> 00:12:23,460
I'm a I'm a total buy. 
That's that's what my like 

234
00:12:23,460 --> 00:12:26,860
nuances is where I think for the
masses I think it's it's a buy. 

235
00:12:27,380 --> 00:12:30,140
But when I look at the world 
records like do you think Joshua

236
00:12:30,140 --> 00:12:33,660
Cheptegay could run 1235 without
dragonflies That's an honest 

237
00:12:33,660 --> 00:12:35,340
question. 
I don't know. 

238
00:12:35,620 --> 00:12:37,620
Probably not. 
What would right like like 

239
00:12:37,620 --> 00:12:38,300
we're. 
Talking, right? 

240
00:12:38,300 --> 00:12:42,100
What would the? 
But I have the Kaylay runs to 

241
00:12:42,100 --> 00:12:43,180
track. 
And stuff like that. 

242
00:12:43,260 --> 00:12:48,460
But it's all speculation. 
I think he might have, but I 

243
00:12:48,460 --> 00:12:51,940
think those kind of relatively 
shorter distances, I think 

244
00:12:52,260 --> 00:12:54,740
you're all out. 
Speed is going to play a lot 

245
00:12:54,740 --> 00:12:58,380
bigger part in how fast you're 
running. 

246
00:12:58,460 --> 00:13:02,660
And yeah, Nathan's got a 
comment, Nathan's got a comment.

247
00:13:02,660 --> 00:13:05,540
I want to hear Nathan. 
But Kaylay, I was never known to

248
00:13:05,540 --> 00:13:09,870
be a miler like. 
He still ran pretty fast. 

249
00:13:10,150 --> 00:13:11,950
I think he just. 
I mean he ran like what, 

250
00:13:11,950 --> 00:13:15,550
40140216 hundreds for freaking 
5K? 

251
00:13:16,230 --> 00:13:19,950
Yeah. 
So it's there, but I think it's 

252
00:13:20,030 --> 00:13:22,510
at a certain distance where you 
get those longer distances. 

253
00:13:22,510 --> 00:13:24,750
I think it's definitely made 
effect for the shorter 

254
00:13:24,750 --> 00:13:26,350
distances. 
I don't think it like I'm 

255
00:13:26,350 --> 00:13:29,310
amazed. 
I think I don't even know how 

256
00:13:29,310 --> 00:13:32,630
much the shoes really helped 
Joshua Cepticeye or if it's just

257
00:13:32,630 --> 00:13:34,500
him. 
At that distance, well that's I 

258
00:13:34,540 --> 00:13:37,660
think you have to get longer. 
I think you have to get longer. 

259
00:13:37,660 --> 00:13:41,260
So there is an asterisk, but I 
think overall I'm still a buy on

260
00:13:41,260 --> 00:13:45,140
this because 10K running a mile.
What about 10K? 

261
00:13:45,140 --> 00:13:49,100
Where does this line get drawn? 
Track 10K or road 10K you track.

262
00:13:49,100 --> 00:13:51,460
A road Track 10K, Road 2. 
Why? 

263
00:13:51,580 --> 00:13:53,220
Let's go Rd. 
Because that I'm going to say. 

264
00:13:53,260 --> 00:13:56,140
Road because they I think 
there's because that's like the.

265
00:13:56,300 --> 00:13:58,260
Women's 10K that wasn't 
shattered. 

266
00:13:58,260 --> 00:14:00,910
That was like. 
And that was running into Kimi 

267
00:14:01,110 --> 00:14:02,590
San, I believe, right. 
Yeah. 

268
00:14:03,110 --> 00:14:05,550
We don't know. 
Chesa Gay broke it again, I 

269
00:14:05,550 --> 00:14:07,750
think. 
I think on the road 10, I 

270
00:14:07,790 --> 00:14:09,030
believe I'm. 
Still. 

271
00:14:09,150 --> 00:14:11,790
On Road 5, here's my thing. 
I know we got ROAD 5. 

272
00:14:12,670 --> 00:14:16,550
The the the statement is a major
contributor and I think that 

273
00:14:16,550 --> 00:14:19,190
word major for me makes me sell 
it. 

274
00:14:19,310 --> 00:14:22,510
You know, we know that 
everything has a place in the 

275
00:14:22,510 --> 00:14:25,950
pie and all contributes to 
improved running performance. 

276
00:14:25,950 --> 00:14:29,470
But I think, Major, I don't 
think we have any enough 

277
00:14:29,470 --> 00:14:32,430
evidence just so that that's 
what like, oh, they broke it by 

278
00:14:32,430 --> 00:14:34,550
less than a second. 
It's probably because of the 

279
00:14:34,550 --> 00:14:36,110
shoe. 
Like the shoe is what got him 

280
00:14:36,110 --> 00:14:39,310
there first is, have we learned 
a lot about nutrition, training 

281
00:14:39,310 --> 00:14:42,390
habits, the value of sleep, 
recovery? 

282
00:14:42,390 --> 00:14:45,200
Like we've Yeah, we've learned 
so much. 

283
00:14:45,240 --> 00:14:48,840
And in the the landscape of how 
people train has changed a lot. 

284
00:14:49,080 --> 00:14:52,760
I'm hard pressed to give shoes 
enough credit when we know that 

285
00:14:52,840 --> 00:14:56,240
at your best, like people are 
getting on average like 2 1/2 to

286
00:14:56,240 --> 00:14:59,200
4% running economy improvement 
over the course of a marathon 

287
00:14:59,480 --> 00:15:01,640
like that. 
That's at best. 

288
00:15:01,640 --> 00:15:04,080
And like you'd say you have to 
match that to all these people. 

289
00:15:04,240 --> 00:15:06,520
I don't know. 
I'm, I'm a cell right now. 

290
00:15:07,360 --> 00:15:10,840
I'm not claiming that they don't
contribute to helping in all the

291
00:15:10,840 --> 00:15:13,760
ways that Y'all talked about 
with recovery and and running an

292
00:15:13,760 --> 00:15:14,800
economy. 
It helps. 

293
00:15:14,800 --> 00:15:17,280
But I think that there's other 
factors that play a bigger role.

294
00:15:17,280 --> 00:15:19,160
I think it plays a small 
country. 

295
00:15:19,160 --> 00:15:21,000
It's a small minor contributor, 
not. 

296
00:15:21,240 --> 00:15:23,280
I think the biggest thing is 
these training groups, two 

297
00:15:23,280 --> 00:15:25,760
people are training together, 
they're working hard, they're 

298
00:15:25,920 --> 00:15:27,520
everyone's making each other 
better. 

299
00:15:28,010 --> 00:15:30,530
I think 1 great example of a 
recent training group that came 

300
00:15:30,530 --> 00:15:32,130
out as the on athletics club, 
right? 

301
00:15:32,130 --> 00:15:35,050
Like you look at all those guys 
and gals when they joined that 

302
00:15:35,050 --> 00:15:39,970
team, they weren't running 
320-7328 or yard and a Goose 

303
00:15:40,290 --> 00:15:44,770
Jesus 343 in the mile right. 
Like he was a collegiate guy 

304
00:15:44,770 --> 00:15:47,130
that came out of Notre Dame is 
what was his PR at that time? 

305
00:15:47,130 --> 00:15:52,010
334 Like this dude has gotten so
much better. 

306
00:15:52,170 --> 00:15:54,610
Is it the shoe or is it his 
training group right? 

307
00:15:54,610 --> 00:15:57,570
Like they all got better. 
And I think so much of it is 

308
00:15:57,570 --> 00:15:59,330
that they're training together, 
they're working hard, they're 

309
00:15:59,330 --> 00:16:03,170
going to these races. 
I mean, it's hard for me to to 

310
00:16:03,170 --> 00:16:05,930
buy that Ollie whore. 
Just put on a pair of ONS and 

311
00:16:05,930 --> 00:16:08,530
it's going to run 4 seconds 
faster than 1500 because he's 

312
00:16:08,530 --> 00:16:11,690
wearing ONS like. 
I'm going to point out that I 

313
00:16:11,690 --> 00:16:15,050
don't think that the track super
shoes are really making that 

314
00:16:15,050 --> 00:16:17,170
much of a difference. 
So then why are they all running

315
00:16:17,250 --> 00:16:19,130
so much better? 
You know what I mean? 

316
00:16:19,130 --> 00:16:21,730
Like and I think it's the same 
thing when we look at the long 

317
00:16:21,730 --> 00:16:23,720
distances. 
You look at these like training 

318
00:16:23,720 --> 00:16:26,280
groups, like the NN running 
group and all those guys are 

319
00:16:26,280 --> 00:16:29,840
savages and they're all training
together and they all live and 

320
00:16:29,840 --> 00:16:33,120
do everything together. 
And I mean it's it's also just a

321
00:16:33,120 --> 00:16:36,080
giant cultural shift to like 
it's just not like that in the 

322
00:16:36,080 --> 00:16:37,440
US to the degree it is over 
there. 

323
00:16:38,120 --> 00:16:41,920
But like if you live and breathe
running and you train and you do

324
00:16:41,920 --> 00:16:46,800
everything with this body of 
like minded people that are all 

325
00:16:46,800 --> 00:16:50,160
trying to go for the same thing,
it makes everyone better. 

326
00:16:50,690 --> 00:16:54,210
And I think that's how you knock
on the shoulders of giants, 

327
00:16:54,210 --> 00:16:56,570
right? 
Like it's it used to be one or 

328
00:16:56,570 --> 00:16:59,490
two people up there and now that
depth has just gotten so much 

329
00:16:59,490 --> 00:17:01,450
deeper. 
Is that the shoe or is that 

330
00:17:01,450 --> 00:17:05,290
these training groups, nutrition
science, coaching, all these 

331
00:17:05,290 --> 00:17:09,250
other things that go into it And
like I think the shoes largest 

332
00:17:09,250 --> 00:17:12,450
impact probably is it. 
I mean, I hate to say because we

333
00:17:12,450 --> 00:17:15,810
don't have solid data on it, but
it's potentially injury risk, 

334
00:17:16,410 --> 00:17:18,770
like if they're able to just 
unload their legs a little bit. 

335
00:17:19,470 --> 00:17:22,510
And I don't know if they're able
to increase their work volume 

336
00:17:22,510 --> 00:17:25,390
without getting injured. 
And some of that's also just 

337
00:17:25,390 --> 00:17:28,150
coaching and variability as 
well, but like. 

338
00:17:28,670 --> 00:17:30,990
Well, I think the challenge. 
Is they out there more? 

339
00:17:31,270 --> 00:17:33,830
They will do better. 
The initial data has showed the 

340
00:17:33,830 --> 00:17:37,350
injury rates are not actually 
changing, even with super shoes.

341
00:17:37,710 --> 00:17:40,950
Yes, people can do more workout 
they there's more volume it can 

342
00:17:40,950 --> 00:17:42,350
do. 
But the injury rates haven't 

343
00:17:42,590 --> 00:17:43,470
changed. 
This. 

344
00:17:43,470 --> 00:17:46,550
The injury types are continuing.
To shift. 

345
00:17:47,210 --> 00:17:50,650
But if their volume can increase
and that workload can increase 

346
00:17:50,650 --> 00:17:55,210
and they can get themselves to 
the line that we're also asking 

347
00:17:55,210 --> 00:17:58,770
about world records, right. 
So who's getting hurt is also 

348
00:17:58,770 --> 00:18:03,570
the like global mass, like 
everybody maybe injury risk is 

349
00:18:03,570 --> 00:18:06,690
not changing, but are those 
people having changes in their 

350
00:18:06,690 --> 00:18:08,490
injuries? 
I and I don't know any of that. 

351
00:18:08,490 --> 00:18:10,770
But I think it's interesting. 
We should move on to our next 

352
00:18:10,770 --> 00:18:12,530
question. 
We should move on to the next 

353
00:18:12,530 --> 00:18:15,890
question and this is a big pivot
from this type of conversation. 

354
00:18:15,890 --> 00:18:19,410
The next one is more kind of on 
the ground day-to-day running. 

355
00:18:19,410 --> 00:18:22,330
The question is buy or sell or 
not question but the statements 

356
00:18:22,330 --> 00:18:26,330
buy or sell foam rolling and 
stretching after runs. 

357
00:18:27,130 --> 00:18:30,330
As far as just doing it or for a
purpose. 

358
00:18:30,930 --> 00:18:32,450
Yes, big general. 
I'll let you take it. 

359
00:18:33,410 --> 00:18:35,610
I'm gonna go first on this one. 
Yeah, go. 

360
00:18:35,610 --> 00:18:39,970
So I'm gonna say for the general
population, it's a cell. 

361
00:18:40,920 --> 00:18:44,920
I think those two things address
very specific impairments. 

362
00:18:45,240 --> 00:18:49,640
If you have limited muscle 
flexibility, after your run is a

363
00:18:49,640 --> 00:18:53,800
great time to work on that 
because the tissues warm, you're

364
00:18:53,800 --> 00:18:56,160
not going to be doing a hard 
after effort afterwards. 

365
00:18:56,160 --> 00:18:59,320
It's a great time to do that. 
But if you're not, if you don't 

366
00:18:59,320 --> 00:19:03,600
have flexibility deficits, 
again, it's not something that 

367
00:19:03,600 --> 00:19:06,880
could be on the top, my priority
list for recovery or even 

368
00:19:06,880 --> 00:19:09,860
function. 
There are different people if 

369
00:19:09,860 --> 00:19:12,460
you have flexibility of this, 
yeah, But for the general 

370
00:19:12,460 --> 00:19:14,740
population, no. 
And the same thing for foam 

371
00:19:14,740 --> 00:19:16,420
rolling. 
The evidence has found that foam

372
00:19:16,420 --> 00:19:20,980
rolling really doesn't do much 
except can change tissue tone, 

373
00:19:21,260 --> 00:19:22,740
right? 
So when you roll on something, 

374
00:19:22,740 --> 00:19:25,340
you put pressure there. 
You're stimulating a lot of the 

375
00:19:27,060 --> 00:19:29,260
tissues in your muscles and 
other tissues. 

376
00:19:29,550 --> 00:19:32,070
That basically is stimulating 
your nervous system and 

377
00:19:32,070 --> 00:19:34,870
depending on how hard you push, 
it's often a little inhibitory. 

378
00:19:35,030 --> 00:19:37,830
So if you have a muscle that has
a lot of tone and it's kind of 

379
00:19:37,830 --> 00:19:41,510
guarded and stiff, yeah, pushing
on it with a foam roller might 

380
00:19:41,830 --> 00:19:43,670
help that help produce that 
tone. 

381
00:19:44,110 --> 00:19:46,470
Is that something that majority,
the population has problem with?

382
00:19:46,870 --> 00:19:48,550
No. 
I think it's, again, specific to

383
00:19:48,550 --> 00:19:50,390
a couple people going, yeah, I 
tend to have a little higher 

384
00:19:50,390 --> 00:19:52,230
tone here. 
A foam roller might help. 

385
00:19:52,230 --> 00:19:55,030
But I'm gonna also ask you, is 
the tone the problem or is it 

386
00:19:55,030 --> 00:19:56,710
highly? 
Is it overly toned because it's 

387
00:19:56,710 --> 00:19:58,430
compensating you're moving in a 
certain way? 

388
00:19:58,800 --> 00:20:01,920
So I'm a big sell on these 
unless you can really convince 

389
00:20:01,920 --> 00:20:04,320
me that you as an individual 
have a specific impairment or 

390
00:20:04,320 --> 00:20:06,280
impairments that need to be 
worked on. 

391
00:20:06,280 --> 00:20:09,040
So I'm gonna again, I think 
there's a lot bigger priorities 

392
00:20:09,360 --> 00:20:13,200
to work on than those two. 
And they're so general, no. 

393
00:20:13,640 --> 00:20:16,300
So sell. 
I'm gonna, I'll jump in next and

394
00:20:16,300 --> 00:20:18,700
I'll buy it for a specific 
reason. 

395
00:20:19,220 --> 00:20:22,980
So it's pretty much it's funny 
how like my buy is Matt's sell 

396
00:20:22,980 --> 00:20:28,140
in some ways where I see both of
those as tools to reach specific

397
00:20:28,140 --> 00:20:29,900
goals. 
So if you are someone like Matt 

398
00:20:29,900 --> 00:20:32,660
said, with specific movement 
impairments or like limited 

399
00:20:32,740 --> 00:20:35,620
flexibility in your calf 
musculature, hip flexors or 

400
00:20:35,620 --> 00:20:38,180
whatever it is, and that would 
have to be determined by 

401
00:20:38,830 --> 00:20:40,710
probably somebody testing these 
things, right? 

402
00:20:40,870 --> 00:20:44,230
And that those limitations in 
mobility are showing up in your 

403
00:20:44,230 --> 00:20:46,750
running mechanics. 
Because we don't need as much 

404
00:20:46,750 --> 00:20:49,590
flexibility as we think we do, 
especially in something like the

405
00:20:49,590 --> 00:20:50,990
hamstrings. 
We don't go through that much 

406
00:20:50,990 --> 00:20:53,710
range of motion. 
But the idea of if you are, if 

407
00:20:53,710 --> 00:20:57,190
you are remarkably limited in 
muscle flexibility, maybe you're

408
00:20:57,190 --> 00:20:59,510
post operative and you're coming
back from something, or you've 

409
00:20:59,510 --> 00:21:01,870
been off and immobilized for a 
long period of time. 

410
00:21:01,870 --> 00:21:04,850
Maybe stress reaction after a 
workout and after a run, 

411
00:21:04,850 --> 00:21:06,370
stretching, It's a great time to
do it. 

412
00:21:06,610 --> 00:21:09,450
I also think that there's some 
utility for foam rolling from a 

413
00:21:09,450 --> 00:21:11,650
symptom management standpoint. 
So if you're someone who's 

414
00:21:11,650 --> 00:21:14,970
having some soreness before or 
after runs, foam rolling I think

415
00:21:14,970 --> 00:21:18,490
is an easy short. 
And yeah, it's it's it's 

416
00:21:18,570 --> 00:21:21,330
efficient and it's easy to use 
to decrease some of that 

417
00:21:21,330 --> 00:21:24,330
soreness acutely, at least in 
the short term, which isn't a 

418
00:21:24,330 --> 00:21:26,770
bad thing. 
So I I buy it for that quick 

419
00:21:26,770 --> 00:21:28,690
use, either before or after your
run. 

420
00:21:28,930 --> 00:21:31,890
It is shown to help decrease 
DOMS a little bit, not as good 

421
00:21:31,890 --> 00:21:34,450
as like an active recovery. 
So so is the juice worth the 

422
00:21:34,450 --> 00:21:36,410
squeeze? 
And I think that's what Matt is 

423
00:21:36,410 --> 00:21:39,810
saying is like is your time best
spent doing this or something 

424
00:21:39,810 --> 00:21:41,490
else. 
And for a lot of the reason for 

425
00:21:41,490 --> 00:21:43,450
a lot of the benefits that foam 
rolling gives you. 

426
00:21:43,450 --> 00:21:44,890
There's other things that do it 
better. 

427
00:21:44,890 --> 00:21:48,610
So but I still buy it like if 
you're going to not do a dynamic

428
00:21:48,610 --> 00:21:50,890
warm up but you're going to be 
motivated enough to foam roll, 

429
00:21:50,890 --> 00:21:54,050
go for it, you know. 
So I I buy it, but not for the 

430
00:21:54,370 --> 00:21:57,170
not for what it's touted to do. 
I think that like all this soft 

431
00:21:57,170 --> 00:22:00,790
tissue stuff before and after 
runs is touted to be these like 

432
00:22:00,790 --> 00:22:03,150
silver bullets and recovery. 
And they're just not. 

433
00:22:03,150 --> 00:22:05,790
So I don't buy them for what 
some of the claims are, but I do

434
00:22:05,790 --> 00:22:07,950
buy them for what they actually 
can do. 

435
00:22:08,950 --> 00:22:10,190
I would like to address one 
thing. 

436
00:22:10,190 --> 00:22:12,430
There's a lot of claims that 
these things can break up scar 

437
00:22:12,430 --> 00:22:15,110
tissue, and all the evidence 
says that it does not. 

438
00:22:15,110 --> 00:22:18,710
To break up scar tissue you need
a knife and a scalpel and you 

439
00:22:18,710 --> 00:22:20,870
got to go in there under the 
skin and rip it apart. 

440
00:22:21,150 --> 00:22:24,670
You are not taking out scar 
tissue. 

441
00:22:24,990 --> 00:22:30,700
K that is absolutely BSK. 
Can you change tissue tone? 

442
00:22:30,860 --> 00:22:33,300
Can you make impacts on some of 
the facial tissue? 

443
00:22:33,300 --> 00:22:34,620
Yes. 
But you're not break. 

444
00:22:34,620 --> 00:22:36,700
You're not ripping apart scar 
tissue. 

445
00:22:37,180 --> 00:22:40,700
So just there's zero evidence to
show that you're actually doing 

446
00:22:40,700 --> 00:22:43,260
that. 
So that that I get pissed off. 

447
00:22:43,260 --> 00:22:45,660
And I'm like, really, like like 
you're going to lie to people 

448
00:22:45,660 --> 00:22:48,700
when you advertise that, Like, 
just be honest, what does it do?

449
00:22:48,700 --> 00:22:51,580
It makes you feel a little bit 
better for a short time, right? 

450
00:22:51,740 --> 00:22:53,540
You rub someone. 
Well, hopefully you rub the 

451
00:22:53,540 --> 00:22:54,500
right way. 
Right? 

452
00:22:54,500 --> 00:22:56,340
You rub someone the right way, 
it's going to feel better for a 

453
00:22:56,340 --> 00:22:58,000
short time. 
Please don't take that out of 

454
00:22:58,000 --> 00:23:00,240
context. 
Okay, David, you're right, I 

455
00:23:00,240 --> 00:23:03,960
mean. 
That's what it is, right? 

456
00:23:03,960 --> 00:23:05,880
Like that's what former like 
looks like it. 

457
00:23:06,760 --> 00:23:09,240
For the context of the question,
if I had to choose one, I'd 

458
00:23:09,240 --> 00:23:14,520
definitely be leaning cell I for
the acute changes, Decreasing 

459
00:23:14,520 --> 00:23:17,560
tone comfortability. 
Just moving around and doing 

460
00:23:17,560 --> 00:23:20,680
things, sure. 
But I think for the large scale 

461
00:23:20,960 --> 00:23:26,220
answer it's not doing that much.
So I don't I, I think it's a 

462
00:23:26,220 --> 00:23:28,260
sell for me. 
However, if the question was 

463
00:23:28,300 --> 00:23:33,300
before, I think I'd be a buy. 
And there's a couple reasons for

464
00:23:33,300 --> 00:23:34,900
that. 
Not that it should be done all 

465
00:23:34,900 --> 00:23:37,500
of the time, but let's say you 
do have a little bit of tone and

466
00:23:37,500 --> 00:23:40,820
guarding maybe you're a little 
sore and that increases just 

467
00:23:40,820 --> 00:23:43,660
temporarily in the acute phases.
There is some research other 

468
00:23:43,660 --> 00:23:46,100
that shows that muscle length 
can increase temporarily 

469
00:23:46,100 --> 00:23:49,020
probably because of the tone, 
right, like the nervous system. 

470
00:23:49,020 --> 00:23:51,060
Let's go a little bit. 
You can open up those legs a 

471
00:23:51,060 --> 00:23:53,820
little bit more. 
That can be beneficial, you 

472
00:23:53,820 --> 00:23:55,660
know, and that if that takes a 
little bit of the noxious 

473
00:23:55,660 --> 00:23:58,460
stimuli out, that's a good 
thing, you know, noxious meaning

474
00:23:58,460 --> 00:24:01,420
painful for the listeners. 
And then the other one is 

475
00:24:01,420 --> 00:24:03,340
stretching. 
Not necessarily statically. 

476
00:24:03,340 --> 00:24:05,700
I mean if you do a bunch of 
static stretching before you try

477
00:24:05,700 --> 00:24:08,140
and do an all out effort, that 
doesn't exactly go your way. 

478
00:24:08,580 --> 00:24:10,900
It's more inhibitory. 
However, dynamic stretching can 

479
00:24:10,900 --> 00:24:12,540
be good. 
That's why you see people doing 

480
00:24:12,540 --> 00:24:15,220
skips and drills and all kinds 
of things before it while 

481
00:24:15,220 --> 00:24:16,620
they're warming up, before they 
race. 

482
00:24:17,300 --> 00:24:20,140
So I think it's really just a 
matter of timing and what you're

483
00:24:20,140 --> 00:24:23,620
using it for. 
Ultimately, as long as there's a

484
00:24:23,620 --> 00:24:26,140
purpose and there's some reason 
why you're doing it, it's a buy.

485
00:24:26,140 --> 00:24:28,900
But I think in the grand scheme 
of things for afterwards, I 

486
00:24:28,900 --> 00:24:31,980
think I'm going to have to sell 
and I totally cheated because I 

487
00:24:31,980 --> 00:24:35,100
included before benefits in my 
buy answers. 

488
00:24:35,100 --> 00:24:37,100
Yeah, yeah, that was your cheat.
You don't get the cheat anymore.

489
00:24:37,220 --> 00:24:39,100
That was my cheat. 
For the that was your cheat, 

490
00:24:39,100 --> 00:24:42,710
you're done. 
I will say on a slightly off 

491
00:24:42,710 --> 00:24:45,350
top, but note there's actually 
very good evidence that if you 

492
00:24:45,350 --> 00:24:49,150
are trying to improve your 
flexibility, if you combine foam

493
00:24:49,150 --> 00:24:52,990
rolling and stretching, it 
actually the the benefits of 

494
00:24:53,110 --> 00:24:55,550
like trying to improve your 
flexibility actually maintain 

495
00:24:55,550 --> 00:24:59,790
for a much longer period so that
together they seem to amplify 

496
00:25:00,110 --> 00:25:02,870
the flexibility gains by 
themselves. 

497
00:25:02,870 --> 00:25:05,550
It's a little, I mean the 
stretching does has a little bit

498
00:25:05,790 --> 00:25:08,110
longer effect than than foam 
rolling, but. 

499
00:25:08,660 --> 00:25:11,380
Just something to consider if 
that is actually something that 

500
00:25:11,380 --> 00:25:14,100
is truly limiting you. 
Something to consider. 

501
00:25:14,980 --> 00:25:16,980
Yeah, great. 
We're going to move on to our 

502
00:25:16,980 --> 00:25:19,140
next question. 
Isn't everyone excited? 

503
00:25:19,420 --> 00:25:22,420
Matt and DJ are more awake now 
than they were at the beginning.

504
00:25:23,500 --> 00:25:25,140
I think we. 
Argue so this is great. 

505
00:25:25,140 --> 00:25:29,580
We got them fired up with foam 
rolling and world records going 

506
00:25:29,580 --> 00:25:31,460
down and yeah, it being because 
of super shoes. 

507
00:25:31,740 --> 00:25:33,780
Anyway, here is our here's our 
third one. 

508
00:25:33,940 --> 00:25:37,980
If you've been paying attention 
in kind of to the major brands, 

509
00:25:37,980 --> 00:25:40,260
if that's something you're 
following or if you're on like 

510
00:25:40,660 --> 00:25:43,460
different media platforms where 
people are talking about shoes 

511
00:25:43,460 --> 00:25:47,300
all the time, you may have seen 
some teasers and information 

512
00:25:47,300 --> 00:25:50,100
about a new Adidas racing shoe 
that's coming out. 

513
00:25:51,020 --> 00:25:54,550
And we just wanted to talk about
that shoe a little bit in the 

514
00:25:54,550 --> 00:25:57,350
concept behind it. 
So it's a new long distance 

515
00:25:57,350 --> 00:26:02,870
racing shoe comes in at $500. 
And so Matt was able to sit in 

516
00:26:02,870 --> 00:26:05,070
on kind of a an informational 
meeting about it. 

517
00:26:05,190 --> 00:26:06,630
What do we know about that shoe,
Matt? 

518
00:26:06,630 --> 00:26:11,150
And then do you just buy or sell
the concept of a $500 marathon 

519
00:26:11,150 --> 00:26:13,710
distance racing shoe? 
So Matt, first start kind of 

520
00:26:13,710 --> 00:26:15,430
telling us a little bit about 
what we know about this shoe. 

521
00:26:16,050 --> 00:26:19,450
I'm not going to cheat, but let 
me clarify that I love Adidas 

522
00:26:19,450 --> 00:26:23,810
stuff. 
I love the Audios Pro 3. 

523
00:26:23,810 --> 00:26:28,010
I like if I was, yeah, I really 
want to try the new Adidas 

524
00:26:28,010 --> 00:26:30,490
Terrax super shoe. 
I'm really interested. 

525
00:26:30,490 --> 00:26:34,690
But yeah, I'll just say that 
beforehand the. 

526
00:26:34,730 --> 00:26:37,530
Specs. 
So they've totally redone this. 

527
00:26:37,530 --> 00:26:39,770
It's a new version of Light 
Strike Pro, which I don't think 

528
00:26:39,770 --> 00:26:41,210
they have any business calling 
this stuff. 

529
00:26:41,210 --> 00:26:43,890
Light Strike Pro anymore? 
Have redone and reimagined the 

530
00:26:43,890 --> 00:26:46,950
entire shoe or something? 
Yeah, something like that. 

531
00:26:46,950 --> 00:26:52,390
So the entire shoe, which has a 
39 millimeter heel, a 33 

532
00:26:52,390 --> 00:26:56,550
millimeter, 4 foot stack height,
so very traditional super shoe 

533
00:26:58,230 --> 00:27:03,630
weighs 138 grams. 
This is the lightest, like the 

534
00:27:03,630 --> 00:27:05,710
lightest shoe to come out and I 
don't know how long it's like. 

535
00:27:05,710 --> 00:27:08,990
It's lighter than the sockony 
sinister with having a tall 

536
00:27:08,990 --> 00:27:10,630
stack height with I can't 
remember if it has. 

537
00:27:10,630 --> 00:27:12,870
Somebody remind me, does it have
rods? 

538
00:27:12,990 --> 00:27:14,870
Lighter than the Adidas of 
Vonte. 

539
00:27:15,610 --> 00:27:17,970
Yes, it's lighter than their 
track spikes. 

540
00:27:18,010 --> 00:27:23,250
It's lighter than their track 
Spike 4.8 oz for those who are 

541
00:27:23,250 --> 00:27:24,810
in ounces. 
So 108 thirty eight. 

542
00:27:24,810 --> 00:27:26,930
Grams 5.8 so this is. 
This is. 

543
00:27:27,170 --> 00:27:31,650
Clearly a super shoe, but it is 
the lightest like lightest shoe 

544
00:27:31,890 --> 00:27:34,130
to come out since like the 
minimal era. 

545
00:27:34,170 --> 00:27:36,370
Like it's making the Mizuna Wave
universe jealous. 

546
00:27:36,370 --> 00:27:40,090
And it's like 4 Mizuna Wave 
universes stacked on top of each

547
00:27:40,090 --> 00:27:42,990
other, so. 
I think that's awesome. 

548
00:27:43,030 --> 00:27:44,590
That's incredible. 
Like I've been going. 

549
00:27:44,590 --> 00:27:46,470
Yes, these super shoes are 
great. 

550
00:27:46,470 --> 00:27:48,310
They are just a little. 
I would love to see a little 

551
00:27:48,310 --> 00:27:51,750
lighter. 
That said, $500 price tag for 

552
00:27:51,750 --> 00:27:55,730
this I am a sell. 
I also, we haven't not ran in 

553
00:27:55,730 --> 00:27:58,210
this shoe. 
I think we have to say that we 

554
00:27:58,210 --> 00:27:59,290
haven't actually ran in the 
shoe. 

555
00:27:59,530 --> 00:28:01,690
It's just the concept of this 
thing. 

556
00:28:01,690 --> 00:28:03,410
I think, yeah. 
Yeah. 

557
00:28:03,450 --> 00:28:06,370
Yeah, yeah, like maybe when I 
put it on my feet it'll blow my 

558
00:28:06,370 --> 00:28:07,690
mind. 
But from my initial 

559
00:28:07,690 --> 00:28:09,930
understanding, and somebody feel
free to call me out if I'm 

560
00:28:09,930 --> 00:28:12,890
wrong, that the durability on 
this is really supposed to last 

561
00:28:13,050 --> 00:28:16,300
one race. 
Like that's how and I I know. 

562
00:28:16,300 --> 00:28:18,900
It was a little bit of, yeah. 
Is that true or not? 

563
00:28:18,980 --> 00:28:21,540
Of preparatory time and a race, 
essentially. 

564
00:28:21,540 --> 00:28:24,300
I believe it's my understanding.
So forgive or time. 

565
00:28:24,500 --> 00:28:28,660
Probably 40 miles ish. 
For $500 and if we're going with

566
00:28:28,660 --> 00:28:32,060
the fact that you guys are a 
sell on the Super shoes 

567
00:28:32,060 --> 00:28:37,380
contributing that much and I 
believe it was worn in the Great

568
00:28:37,380 --> 00:28:40,700
North Run and the person got 
second if I remember correctly. 

569
00:28:40,740 --> 00:28:44,140
Is that right? 
So that you know. 

570
00:28:44,920 --> 00:28:48,880
So who watches the great I'm a. 
Sell on this, I do. 

571
00:28:49,520 --> 00:28:51,200
I live in the. 
Where was that great duel 

572
00:28:51,240 --> 00:28:55,280
between like between Kennedy 
Sebeccale and Mo Farah a couple 

573
00:28:55,280 --> 00:28:57,480
years ago and Hallie Gebberson 
and? 

574
00:28:57,920 --> 00:28:59,640
I watches. 
It's it's a good race. 

575
00:28:59,720 --> 00:29:02,000
I know it's a good race. 
I'm just being a hater. 

576
00:29:02,040 --> 00:29:05,320
I'm super interested in this 
shoe and I definitely want to 

577
00:29:05,320 --> 00:29:07,600
try it. 
And if it doesn't get sent to 

578
00:29:07,600 --> 00:29:09,720
us, I'm probably going to be 
looking on eBay for it, but I'm 

579
00:29:09,720 --> 00:29:12,280
not going to spend that much. 
I'm not not making that mistake 

580
00:29:12,280 --> 00:29:14,160
again. 
Yeah, I'm not. 

581
00:29:14,200 --> 00:29:16,720
I'm not doing this. 
I have a child now. 

582
00:29:16,720 --> 00:29:18,720
I got to put that money in her 
college savings. 

583
00:29:20,000 --> 00:29:22,920
But I think I I'm excited for 
hoping that what they would 

584
00:29:23,000 --> 00:29:25,440
ideas learn from this trickles 
down into the rest of the stuff 

585
00:29:25,720 --> 00:29:28,320
and the industry goes, Oh my 
gosh, there is another level we 

586
00:29:28,320 --> 00:29:31,480
can push to that we can make 
this the same things much 

587
00:29:31,480 --> 00:29:33,600
lighter. 
And that is we know there are 

588
00:29:33,600 --> 00:29:36,000
massive economy improvements 
from having lighter shoes. 

589
00:29:36,000 --> 00:29:38,040
So if you combine that with what
we're learning about foams and 

590
00:29:38,040 --> 00:29:39,800
play rockers, all that stuff, 
great. 

591
00:29:39,920 --> 00:29:45,410
But $500.00 for this? 
That total sell for me, 

592
00:29:45,410 --> 00:29:47,570
especially if it's going to last
that long, that's that's 

593
00:29:47,610 --> 00:29:50,330
honestly upsetting to me. 
But that's me. 

594
00:29:50,730 --> 00:29:52,490
I wouldn't ever buy a 
Lamborghini. 

595
00:29:52,610 --> 00:29:57,570
So you know, very fair. 
I think for me too, conceptually

596
00:29:57,570 --> 00:30:01,330
it's it's a sell as well. 
I think there's enough just in 

597
00:30:01,330 --> 00:30:04,130
and of itself, there's enough 
variability for someone like me 

598
00:30:05,410 --> 00:30:08,840
to to know what she was actually
going to creative benefit that 

599
00:30:08,840 --> 00:30:11,240
matters to me. 
You know, we just got done 

600
00:30:11,240 --> 00:30:13,120
talking about how much are the 
issues contributing to world 

601
00:30:13,120 --> 00:30:16,720
records and right. 
I think that the same goes even 

602
00:30:16,720 --> 00:30:20,700
more for the rest of us. 
And it's just like I know and 

603
00:30:20,700 --> 00:30:23,580
again this is you know when it 
comes to price and value of 

604
00:30:23,580 --> 00:30:26,220
things like there's so much that
comes in from your personal like

605
00:30:26,220 --> 00:30:29,500
where you where, what situation 
are you coming from is going to 

606
00:30:29,500 --> 00:30:31,340
play an impact on how you 
perceive these things. 

607
00:30:31,340 --> 00:30:35,140
But I just, I'd want to see the 
receipts as to like what are the

608
00:30:35,140 --> 00:30:38,420
things that went in to create 
this shoe that costs, you know, 

609
00:30:38,460 --> 00:30:42,860
200 plus dollars more than the 
best shoes on the market right 

610
00:30:42,860 --> 00:30:44,450
now? 
Like, it's not like this is a 

611
00:30:44,450 --> 00:30:48,250
$350.00 shoe, which is 50 bucks 
more than, you know, like the 

612
00:30:48,730 --> 00:30:53,970
what is it the on Clabun E3, you
know, or $100 more than the 

613
00:30:53,970 --> 00:30:55,050
Vapor Fly or something like 
that. 

614
00:30:55,050 --> 00:30:58,090
This is double the cost of a 
vapor fly. 

615
00:30:58,510 --> 00:31:00,150
This is fine. 
Two vapor flies. 

616
00:31:00,750 --> 00:31:02,910
I think that's that's just a 
very high amount. 

617
00:31:02,910 --> 00:31:06,070
So again, I'd want to see like 
what was all the R&D costs that 

618
00:31:06,070 --> 00:31:08,470
went into this? 
Like show me the fact that this 

619
00:31:08,630 --> 00:31:10,910
cost enough because I don't like
what this does in terms of 

620
00:31:10,910 --> 00:31:14,350
setting a precedent for future 
companies to put out shoes that 

621
00:31:14,350 --> 00:31:16,150
are just more and more out of 
reach. 

622
00:31:16,310 --> 00:31:19,790
I don't like that. 
So I sell the concept on that as

623
00:31:19,790 --> 00:31:21,560
well. 
Because we already saw that 

624
00:31:21,560 --> 00:31:23,560
where we had a bunch of 
companies after the Vapor Fly 

625
00:31:23,560 --> 00:31:26,280
came out, they were putting out 
footwear that had no business 

626
00:31:26,280 --> 00:31:29,160
costing 250, but they were still
putting that price tag it they 

627
00:31:29,160 --> 00:31:32,040
didn't have P backs foams it was
just a plate which there are 

628
00:31:32,040 --> 00:31:33,760
plenty issues that had plates 
before that. 

629
00:31:34,040 --> 00:31:38,200
So I the price thing that yeah 
I'm with you on that for sure. 

630
00:31:38,200 --> 00:31:40,560
The setting the precedent, 
David, what do you think? 

631
00:31:41,240 --> 00:31:44,920
Yeah, I'm looking something. 
I'm really really quick release 

632
00:31:44,920 --> 00:31:48,920
price stats and Intel. 
No, no, this isn't the first 

633
00:31:48,920 --> 00:31:51,760
time this has happened. 
So I'm going to be a buy on this

634
00:31:51,760 --> 00:31:53,920
because it's a concept and not 
the shoe itself. 

635
00:31:54,200 --> 00:31:58,400
So here's what I'm thinking. 
So we're looking at a shoe 

636
00:31:58,400 --> 00:32:00,560
that's never been made before 
right? 

637
00:32:00,600 --> 00:32:04,480
Like this is literally I've got 
3 shoes next to me that are than

638
00:32:04,480 --> 00:32:09,280
lightest super shoes that I own.
One vapor flags right? 

639
00:32:09,280 --> 00:32:13,080
6.8 oz give or take 6.7 
something like that. 

640
00:32:14,080 --> 00:32:18,480
Take two full oz off that 30% of
the weight has been taken off. 

641
00:32:18,960 --> 00:32:21,840
With similar stack heights, new 
generation foam, all the bells 

642
00:32:21,840 --> 00:32:26,560
and whistles, That is huge as 
far as the concept of footwear 

643
00:32:26,560 --> 00:32:30,320
goes, because this is this was 
the shoe that revolutionized all

644
00:32:30,320 --> 00:32:32,600
of this. 
And at that time they marked it 

645
00:32:32,600 --> 00:32:35,920
up and at that time they also 
marked it up again. 

646
00:32:35,920 --> 00:32:39,840
There was like a Vaporfly Elite 
that got released for Kip Choga 

647
00:32:39,840 --> 00:32:42,000
in London. 
Like what, five years ago, Four 

648
00:32:42,000 --> 00:32:44,240
years ago that was around four 
$500 as well. 

649
00:32:44,640 --> 00:32:46,320
This isn't meant for mass 
production. 

650
00:32:46,320 --> 00:32:48,000
I don't think this is a 
marketing thing. 

651
00:32:48,580 --> 00:32:50,260
Where it's like look what we can
do. 

652
00:32:50,700 --> 00:32:52,860
And this isn't meant to be like 
a shoe. 

653
00:32:52,860 --> 00:32:55,380
That's like everybody go to your
store and buy this. 

654
00:32:55,380 --> 00:32:57,460
They're doing a limited release 
so that you can just see that 

655
00:32:57,460 --> 00:32:59,980
it's there and build hype around
the brand. 

656
00:32:59,980 --> 00:33:02,100
And then they'll probably have 
something that's more consumer 

657
00:33:02,660 --> 00:33:04,420
worthy. 
And those that are willing to go

658
00:33:04,420 --> 00:33:06,340
and shell that out for a shoe 
can go do that. 

659
00:33:06,340 --> 00:33:09,820
But I don't think they're trying
to market to the mass media in a

660
00:33:09,820 --> 00:33:12,780
sense of like buy the shoe. 
I think it's more to just build 

661
00:33:13,060 --> 00:33:15,710
excitement about Adidas. 
But when I think about it right,

662
00:33:15,710 --> 00:33:17,270
it's lighter than the Adidas 
Avanti. 

663
00:33:17,270 --> 00:33:21,390
That's their track spike. 25 
millimeters of stack for a 5K on

664
00:33:21,390 --> 00:33:25,670
the track, 10K on the track. 
The Adidas Takumi Sen right, 

665
00:33:25,670 --> 00:33:29,350
Like this is 6.7 ish as well, 2 
ounces off of that. 

666
00:33:29,790 --> 00:33:31,750
You take a look at the Puma 
Deviate Nitro. 

667
00:33:31,750 --> 00:33:35,470
With the higher stack height. 
With a higher stack height, like

668
00:33:35,470 --> 00:33:38,710
there's just hasn't been a shoe 
like this before, so why can't 

669
00:33:38,710 --> 00:33:41,620
they charge their price? 
You know, like there's not, 

670
00:33:41,620 --> 00:33:43,540
there's literally nothing you 
can compare it to. 

671
00:33:43,540 --> 00:33:47,780
So why can't they name it? 
And so I don't think they're 

672
00:33:47,780 --> 00:33:50,100
worried about setting a 
precedent because I don't think 

673
00:33:50,100 --> 00:33:52,620
this is a shoe they're trying to
market to normal people. 

674
00:33:53,060 --> 00:33:56,780
I think not that I'm going to 
buy the shoe myself, $500 is a 

675
00:33:56,780 --> 00:33:58,980
lot of money, right? 
Like, that's the investment that

676
00:33:58,980 --> 00:34:01,140
you would have to feel. 
Is it worth it for me? 

677
00:34:01,740 --> 00:34:05,540
But I will say this too, to 
leave off of this topic and this

678
00:34:05,540 --> 00:34:08,100
is an honest question and you 
guys can feel free to answer it.

679
00:34:08,100 --> 00:34:12,250
We can use this as a subjective.
How much is a PR worth to you? 

680
00:34:14,170 --> 00:34:17,929
That is an honest question 
because people are willing to 

681
00:34:17,929 --> 00:34:21,370
shell out thousands of dollars 
to go travel and go run a race 

682
00:34:21,370 --> 00:34:25,250
that will get them, help them 
get a PRA flat, fast course with

683
00:34:25,250 --> 00:34:27,330
bodies around them. 
People are more than happy to go

684
00:34:27,330 --> 00:34:29,850
do that. 
That is way more than $500. 

685
00:34:30,650 --> 00:34:33,770
And when you look at the other 
sports around us that are in the

686
00:34:33,770 --> 00:34:36,690
endurance world, they're 
spending so much more money than

687
00:34:36,690 --> 00:34:39,040
running. 
And so it's not, I'm not trying 

688
00:34:39,040 --> 00:34:42,480
to take a stab at, like, general
consumption by any means. 

689
00:34:42,920 --> 00:34:45,639
But when you're looking at peak 
performance and what people are 

690
00:34:45,639 --> 00:34:47,960
putting out there from a 
technology standpoint, every 

691
00:34:47,960 --> 00:34:50,800
other sport does it. 
You know, there's this weird, 

692
00:34:50,800 --> 00:34:54,760
like, dogma of like, purity in 
the running world where it's 

693
00:34:54,760 --> 00:34:57,560
like, oh, like we don't charge 
that much. 

694
00:34:57,560 --> 00:34:59,320
We don't pay our athletes that 
much. 

695
00:34:59,320 --> 00:35:01,800
A bigger concept for another 
thing too, but runners. 

696
00:35:01,800 --> 00:35:05,280
You can be an Olympic level 
athlete and be making a fraction

697
00:35:05,280 --> 00:35:06,680
of what someone who's making on 
the bench. 

698
00:35:07,160 --> 00:35:12,440
You know, in any other sport, 
and I think this shoe in a weird

699
00:35:12,440 --> 00:35:16,320
way is like not necessarily 
changing the conversation on 

700
00:35:16,320 --> 00:35:18,320
that, but it's showing like, 
look, we're putting a lot of 

701
00:35:18,320 --> 00:35:22,200
work into this. 
And yeah, so I'm going to buy it

702
00:35:22,200 --> 00:35:24,080
conceptually. 
I don't know if I would buy it 

703
00:35:24,080 --> 00:35:27,040
fiscally, but like that would 
come down did. 

704
00:35:27,160 --> 00:35:28,880
You already use your like. 
It depends. 

705
00:35:28,880 --> 00:35:32,760
Cheat earlier No I. 
Don't think this is a legit. 

706
00:35:32,760 --> 00:35:35,280
It's a legit buy because I'm a 
concept, right? 

707
00:35:35,280 --> 00:35:38,750
Like a couple of things. 
I I'm glad you brought up that 

708
00:35:38,750 --> 00:35:40,750
perspective of like I'm buying 
the marketing. 

709
00:35:40,790 --> 00:35:44,430
Basically you're buying the the 
marketing technique of like we 

710
00:35:44,430 --> 00:35:46,390
have this brand new thing, 
nobody can do it. 

711
00:35:46,550 --> 00:35:49,310
Here's I'm going to show it to 
you and I hope that's all it is.

712
00:35:49,310 --> 00:35:51,830
And I do hope that it doesn't 
become that every super shoe 

713
00:35:51,830 --> 00:35:55,350
becomes this like $400. 
Thing if McLaren goes and drops 

714
00:35:55,350 --> 00:35:57,510
some crazy shoe, is everyone 
going to go get mad that it's 

715
00:35:57,510 --> 00:35:59,750
worth $3,000,000 or more for a 
car? 

716
00:36:00,390 --> 00:36:02,750
No, only the car. 
People are going to care, right?

717
00:36:03,030 --> 00:36:06,440
So it's going to be like. 
It's not meant for the general 

718
00:36:06,440 --> 00:36:09,760
consumer, I think. 
I think the other part too is 

719
00:36:09,800 --> 00:36:12,880
you know, I the it's a super 
valid question to ask what's a 

720
00:36:12,880 --> 00:36:15,280
PR worth to you. 
I know my answer is going to be 

721
00:36:15,280 --> 00:36:18,480
like I wouldn't go run CIM to 
get a PR period. 

722
00:36:18,480 --> 00:36:20,760
I'm not going to fly out there. 
So I know, I know what a PR 

723
00:36:20,760 --> 00:36:22,680
costs me. 
I would go to CM because I want 

724
00:36:22,680 --> 00:36:24,320
to run in California or 
something. 

725
00:36:24,320 --> 00:36:27,000
Like I would go run Big Sur 
before I would run Cam because I

726
00:36:27,000 --> 00:36:29,480
want to like experience. 
It's like experiential for me. 

727
00:36:29,480 --> 00:36:31,640
That's my travel. 
But some people's travel might 

728
00:36:31,640 --> 00:36:34,580
be for their PR, so I think 
that's a I think that's a super.

729
00:36:34,620 --> 00:36:37,420
How many people go to Chicago? 
They go to Berlin. 

730
00:36:37,420 --> 00:36:40,460
They go to these races that are 
set up to run fast. 

731
00:36:41,220 --> 00:36:47,140
I but I think too I I think the 
other piece is a flat course. 

732
00:36:47,300 --> 00:36:51,820
If I ran Chicago I could almost 
guarantee I'd run faster than I 

733
00:36:51,820 --> 00:36:55,700
would at Big Sur. 
You know, totally like I'm not 

734
00:36:55,700 --> 00:36:59,420
going up 2000 feet of elevation 
game in Chicago. 

735
00:37:00,310 --> 00:37:03,990
The the guarantee of a shoe on 
your foot to actually get your 

736
00:37:03,990 --> 00:37:06,070
PR. 
It's so much further from a 

737
00:37:06,230 --> 00:37:08,310
guarantee than going out, of 
course. 

738
00:37:08,430 --> 00:37:11,190
Think of it from this 
perspective now, so now how much

739
00:37:11,190 --> 00:37:14,150
is a PR worth to you, right. 
So that's, that's the first 

740
00:37:14,150 --> 00:37:17,190
question. 
Now think back or think forward.

741
00:37:17,350 --> 00:37:22,070
Shall I say, let's look 2030 
plus years in the future, you're

742
00:37:22,070 --> 00:37:23,830
done. 
You're not running competitively

743
00:37:23,830 --> 00:37:25,910
anymore. 
It's all said and done and 

744
00:37:25,910 --> 00:37:28,630
you're looking back on things 
and everyone always says don't 

745
00:37:28,630 --> 00:37:31,820
have regrets. 
Put it all out and put yourself 

746
00:37:31,820 --> 00:37:34,500
in a situation that can make you
successful. 

747
00:37:34,500 --> 00:37:36,740
That's going to be the best that
you can possibly be. 

748
00:37:37,500 --> 00:37:40,660
And I'm not saying it's going to
be the shoe, but if that shoe 

749
00:37:40,660 --> 00:37:43,500
was a component of that, and 
let's say you just missed 

750
00:37:43,500 --> 00:37:45,900
something by a second or two and
maybe you weren't running in 

751
00:37:45,900 --> 00:37:48,500
something that was the best for 
you and maybe that would have 

752
00:37:48,500 --> 00:37:49,740
done it. 
You're going to be stuck 

753
00:37:49,740 --> 00:37:51,820
waiting, you know? 
Or you're going to be stuck 

754
00:37:51,820 --> 00:37:54,900
thinking about that later on 
after just missing something. 

755
00:37:55,310 --> 00:37:58,150
I know for me, I wouldn't worry 
about that, but I think it's a 

756
00:37:58,150 --> 00:38:01,390
valid, it's a valid argument for
some people to consider, 

757
00:38:01,710 --> 00:38:02,790
potentially. 
I'm still. 

758
00:38:02,990 --> 00:38:04,230
I'm still. 
Saying that, I'm going to 

759
00:38:04,230 --> 00:38:07,150
personally shell out 500 for 
this shoe, and that's that's an 

760
00:38:07,150 --> 00:38:08,950
honest question. 
You got to sit down and ask 

761
00:38:08,950 --> 00:38:10,950
yourself because it's not a 
guarantee. 

762
00:38:11,390 --> 00:38:14,870
But if, but if it did work out 
right, like if it did work out 

763
00:38:14,870 --> 00:38:17,910
and the stars aligned and you 
ran the race of your life, it's 

764
00:38:17,910 --> 00:38:21,950
worth it, I would also did you. 
Sell the Super shoes earlier as 

765
00:38:21,950 --> 00:38:25,110
having a major impact. 
Totally. 

766
00:38:25,430 --> 00:38:28,350
Well, that was my cheat, right? 
I cheated and I said for a world

767
00:38:28,350 --> 00:38:31,230
of record, no. 
For the masses, yes. 

768
00:38:32,110 --> 00:38:34,390
All right, we got to move on. 
This is good. 

769
00:38:34,590 --> 00:38:36,670
This is good. 
And yeah, if we end up testing 

770
00:38:36,670 --> 00:38:38,110
the shoe, we'll give our 
thoughts on it. 

771
00:38:39,580 --> 00:38:41,620
It'll be interesting to run in 
like what's going on on a 

772
00:38:41,620 --> 00:38:43,380
molecular level. 
I still only got that. 

773
00:38:43,380 --> 00:38:46,100
Run in the shoe. 
I still really want to run in it

774
00:38:46,100 --> 00:38:47,660
and somehow I'm going to get my 
hands. 

775
00:38:47,660 --> 00:38:49,180
On it. 
But it doesn't mean that we 

776
00:38:49,180 --> 00:38:51,540
don't want the shoe for selling 
the concept of it. 

777
00:38:51,540 --> 00:38:54,700
Like yeah I would love to run in
that shoe but I almost sorry. 

778
00:38:54,700 --> 00:38:56,740
I'm going to just one more quick
little snippet. 

779
00:38:57,180 --> 00:39:00,540
I almost deep down and I'm I'm 
secretly a little bit of an 

780
00:39:00,540 --> 00:39:03,020
Adidas guy too. 
I I promise there's no bias in 

781
00:39:03,020 --> 00:39:06,580
my reviews. 
I'm very objective but just 

782
00:39:06,580 --> 00:39:10,910
traditionally growing up but. 
I almost hope this shoe does 

783
00:39:10,910 --> 00:39:13,350
what they want it to do, because
that only drives further 

784
00:39:13,350 --> 00:39:15,110
innovation and makes everyone 
better, right? 

785
00:39:15,350 --> 00:39:16,390
That's what the Vapor flight 
did. 

786
00:39:16,990 --> 00:39:19,990
And what if it does it? 
What if it's like the sub two? 

787
00:39:20,270 --> 00:39:21,510
Right. 
The vapor flight might not have 

788
00:39:21,510 --> 00:39:23,070
done it right, but the vapor 
flight. 

789
00:39:23,070 --> 00:39:24,190
Did it? 
Did and. 

790
00:39:24,350 --> 00:39:26,910
So, but for the first they 
brought their receipts to the 

791
00:39:26,910 --> 00:39:28,830
launch. 
They did, but even. 

792
00:39:28,830 --> 00:39:31,590
Before they released it, the 
receipt How many people? 

793
00:39:31,590 --> 00:39:35,590
Were mad at Nike for the next 
two or three years, right? 

794
00:39:35,630 --> 00:39:37,630
Like it brought a lot of bad 
press, too. 

795
00:39:38,590 --> 00:39:41,110
And so, like, Adidas is going to
take heat for it. 

796
00:39:41,110 --> 00:39:42,750
But what if it does what they 
want it to do? 

797
00:39:42,750 --> 00:39:44,750
And then Fast forward three 
years. 

798
00:39:44,750 --> 00:39:46,430
Everyone's got something that's 
similar. 

799
00:39:46,990 --> 00:39:48,590
But they don't have any receipts
yet. 

800
00:39:48,590 --> 00:39:51,950
In fact, you got to they. 
Actually have receipt. 

801
00:39:52,350 --> 00:39:54,910
The receipt showed it didn't 
work at the Great North One. 

802
00:39:54,990 --> 00:39:57,470
Somebody correct me if I'm. 
No the the true may be second. 

803
00:39:59,120 --> 00:40:01,920
All right, let's let's see is. 
That yeah, one person got second

804
00:40:01,920 --> 00:40:03,760
and one of the hardest races to 
wait. 

805
00:40:03,840 --> 00:40:07,240
Hold on, hold on for Yeah they 
got second it's it's a bad. 

806
00:40:07,320 --> 00:40:10,240
Shoe It's fun. 
The receipt is not an athlete 

807
00:40:10,480 --> 00:40:12,120
doing well in the run in the 
shoe. 

808
00:40:12,120 --> 00:40:14,760
That's not what the receipt is. 
The receipt is a like. 

809
00:40:15,460 --> 00:40:17,060
Nike had the Hook Commerce 
study. 

810
00:40:17,260 --> 00:40:20,900
They had a study that showed it 
was for a lot of people like 

811
00:40:20,980 --> 00:40:23,380
performance on race day is so 
different than measuring running

812
00:40:23,380 --> 00:40:25,420
economy. 
And so I don't think receipts 

813
00:40:25,420 --> 00:40:27,100
are professional runners doing 
well. 

814
00:40:27,260 --> 00:40:32,180
Receipts are the studies that 
our friend down in in Texas does

815
00:40:32,180 --> 00:40:33,100
right. 
And it wasn't. 

816
00:40:33,220 --> 00:40:34,860
It wasn't just. 
I want that. 

817
00:40:35,100 --> 00:40:36,900
Yeah, it wasn't just who gave 
her study, they were actually. 

818
00:40:36,900 --> 00:40:39,020
But see your guys also in the 
data. 

819
00:40:39,020 --> 00:40:43,590
Like what if, let's say at 
Berlin you have 10 of you? 

820
00:40:43,590 --> 00:40:46,310
What's going to pop? 
After the athlete the I know, 

821
00:40:46,310 --> 00:40:51,950
but if you have 10 guys off of 
204 that's not I mean one of 

822
00:40:51,950 --> 00:40:55,110
them pops off of sub two, right,
But that's one but I think it. 

823
00:40:55,190 --> 00:40:58,630
Might be more interesting. 
What if 10 run under 204 that's 

824
00:40:58,630 --> 00:41:04,550
going to turn to the right. 
I don't think that's that big of

825
00:41:04,830 --> 00:41:08,670
a deal. 
I don't think that's that. 

826
00:41:10,930 --> 00:41:12,850
I think you could do that with 
vapor flies right now, if you 

827
00:41:12,850 --> 00:41:14,410
have the right conditions, the 
right people. 

828
00:41:14,530 --> 00:41:17,810
But show me. 
All right, so I'm still a cell, 

829
00:41:17,810 --> 00:41:19,170
but show me. 
Let's see. 

830
00:41:19,170 --> 00:41:21,930
Yeah, if it if that comes out, I
think it'd be interesting to see

831
00:41:21,930 --> 00:41:25,090
how we feel about it. 
So five years ago, Six years 

832
00:41:25,090 --> 00:41:28,770
ago, same exact question. 
Vapor Fly being $90.00 more than

833
00:41:28,770 --> 00:41:31,530
the Kumis sign, Is that a buy? 
Not knowing the data, not 

834
00:41:31,530 --> 00:41:33,130
knowing the research, not 
knowing anything. 

835
00:41:33,170 --> 00:41:35,810
Why? 
I'm if I if I put that on my 

836
00:41:35,810 --> 00:41:37,050
feet. 
He said. 

837
00:41:37,050 --> 00:41:40,300
Not knowing the, not knowing it,
not knowing it. 

838
00:41:40,660 --> 00:41:43,820
The hook on our studies, not out
to the public, all the data we 

839
00:41:43,820 --> 00:41:46,580
did, all the things that we. 
Did it was out when it came. 

840
00:41:46,580 --> 00:41:48,740
When the shoe came out, it was 
that those studies were 

841
00:41:48,740 --> 00:41:50,980
published. 
I think it's too hypothetical. 

842
00:41:51,420 --> 00:41:53,780
Yeah, too hypothetical. 
But let's move forward. 

843
00:41:53,780 --> 00:41:55,740
We got to keep moving on, 
otherwise we're not going to get

844
00:41:55,740 --> 00:41:58,540
to our shoes or to our quite our
other topics here. 

845
00:41:59,740 --> 00:42:01,300
We're moving away from shoes for
a second. 

846
00:42:01,300 --> 00:42:02,860
We're too hot. 
We got to cool down a little 

847
00:42:02,860 --> 00:42:08,700
bit, buy or sell strength 
training for injury prevention. 

848
00:42:10,260 --> 00:42:14,220
Buy. 
Let's get a little happier here 

849
00:42:14,380 --> 00:42:16,980
that you buy it, David. 
You sell this, right, David? 

850
00:42:16,980 --> 00:42:20,420
Easy Buy I buy it. 
Yeah, Okay. 

851
00:42:20,980 --> 00:42:24,340
I would say it's yes there is. 
That's probably one of the few 

852
00:42:24,340 --> 00:42:27,140
things that we know and there's 
very, very consistent and good 

853
00:42:27,140 --> 00:42:28,900
evidence on decreasing injure 
risk. 

854
00:42:29,360 --> 00:42:31,400
But also, we can even go into 
the theory of the fact that 

855
00:42:31,400 --> 00:42:32,840
strength. 
Again, strength training may not

856
00:42:32,840 --> 00:42:35,480
make you faster, though there's 
some evidence that in some 

857
00:42:35,560 --> 00:42:38,440
people it can. 
But strength training increases 

858
00:42:38,440 --> 00:42:41,760
the capacity for your tissues to
handle stress, right? 

859
00:42:42,040 --> 00:42:43,720
It improves your ability, your 
strength. 

860
00:42:43,720 --> 00:42:46,840
The stronger you are, the more 
stress you can theoretically 

861
00:42:46,840 --> 00:42:48,880
handle. 
That's not going to make you 

862
00:42:48,880 --> 00:42:51,760
impervious injury, because if 
you do dumb stuff, you're still 

863
00:42:51,760 --> 00:42:54,320
going to get hurt. 
But I think it does increase 

864
00:42:54,320 --> 00:42:58,040
that capacity and. 
Maybe I'm biased because that's 

865
00:42:58,040 --> 00:43:01,240
what I'm seeing in my research 
in geriatrics and masters 

866
00:43:01,240 --> 00:43:03,800
runners is that honestly, 
strength training has the 

867
00:43:03,800 --> 00:43:06,640
biggest impact on your function 
as you age. 

868
00:43:06,640 --> 00:43:08,640
I know we're going going off 
shoes and off running a little 

869
00:43:08,640 --> 00:43:11,440
bit here, but you know, aerobic 
stuff is great. 

870
00:43:11,440 --> 00:43:16,080
It's really important, but the 
biggest most if you longevity. 

871
00:43:16,080 --> 00:43:18,240
If you're somebody that's really
into longevity research, 

872
00:43:18,480 --> 00:43:20,840
strength training is one of the 
best things you can do to 

873
00:43:20,840 --> 00:43:22,320
maintain your function as you 
age. 

874
00:43:22,580 --> 00:43:24,740
And there's no age that you 
stopped adapting to it. 

875
00:43:24,740 --> 00:43:27,540
There was great research on 90 
and 100 year olds that will 

876
00:43:27,540 --> 00:43:29,460
respond to strength training, 
so. 

877
00:43:29,700 --> 00:43:31,900
I'll buy I think. 
I think 1 caveat. 

878
00:43:31,900 --> 00:43:35,060
I buy this as well. 
I think a caveat to you said 

879
00:43:35,060 --> 00:43:37,140
there's a lot of robust evidence
showing this. 

880
00:43:37,610 --> 00:43:41,330
The evidence on strengthening to
decrease injury is not done in 

881
00:43:41,330 --> 00:43:43,010
runners. 
It's done in athletes. 

882
00:43:43,290 --> 00:43:47,890
So, so like most of the research
is not specific to runners. 

883
00:43:47,970 --> 00:43:50,530
However, a study did come out in
2023. 

884
00:43:50,530 --> 00:43:53,450
I think it was in January I 
wrote a shake out about it. 

885
00:43:53,810 --> 00:43:57,210
And and that one was finally a 
study that was prospective in 

886
00:43:57,210 --> 00:43:59,410
nature. 
They had like, I think they had 

887
00:43:59,410 --> 00:44:02,650
400 runners or 200. 
Yeah, 400 runners. 

888
00:44:02,810 --> 00:44:05,570
And half of them got this injury
group injury prevention kind of 

889
00:44:05,570 --> 00:44:07,610
like strengthening routine that 
they did twice a week. 

890
00:44:07,810 --> 00:44:10,930
The other group did not get any 
and all of them were healthy and

891
00:44:10,930 --> 00:44:13,810
didn't have injuries beforehand.
And the people who, and these 

892
00:44:13,810 --> 00:44:16,530
were not people training 
necessarily for like new things.

893
00:44:16,530 --> 00:44:18,530
They were just kind of 
maintaining their recreational 

894
00:44:18,530 --> 00:44:21,890
running habits. 
But an 85% lower risk of injury 

895
00:44:21,890 --> 00:44:24,290
was found in the people who did 
this strengthening routine. 

896
00:44:24,610 --> 00:44:29,490
But they had to be a they had to
be highly compliant, which for 

897
00:44:29,490 --> 00:44:33,010
the study meant that over the 18
weeks they could only miss one 

898
00:44:33,010 --> 00:44:36,450
session a month, basically, 
which is hard to do for a lot of

899
00:44:36,450 --> 00:44:39,930
people, the people who missed 
two sessions a month, which 

900
00:44:39,930 --> 00:44:41,210
means you had to do twice a 
week. 

901
00:44:42,460 --> 00:44:45,700
You laughed at it, but only 36% 
of the people could be compliant

902
00:44:45,700 --> 00:44:48,700
that much compliant with it. 
So it's like it's not easy to do

903
00:44:48,900 --> 00:44:50,220
but. 
What's the strength? 

904
00:44:51,140 --> 00:44:52,580
It was. 
I have it written. 

905
00:44:52,580 --> 00:44:54,100
You can check out the shakeout 
on our website. 

906
00:44:54,100 --> 00:44:56,500
I don't have all that much. 
It was simple. 

907
00:44:56,500 --> 00:44:59,260
It was 20, it was 20 minutes of 
strengthening and they did have 

908
00:44:59,260 --> 00:45:01,460
foam rolling in there. 
That's a whole other part of the

909
00:45:01,460 --> 00:45:04,660
conversation. 
But they did have a 30 minute 

910
00:45:04,660 --> 00:45:07,940
routine basically that they did.
But you have to be completely 

911
00:45:07,940 --> 00:45:10,480
consistent. 
You're highly, highly consistent

912
00:45:10,480 --> 00:45:12,560
where you only miss one a month,
meaning you do 8. 

913
00:45:12,920 --> 00:45:15,240
You know, if it's a four week 
month, you got to get pretty 

914
00:45:15,240 --> 00:45:18,240
much all 8IN. 
And it's not a lot, but it's 

915
00:45:18,240 --> 00:45:21,200
harder to do than we think 
because these people were given 

916
00:45:21,480 --> 00:45:23,880
a program, they were given it on
their phones, they could follow 

917
00:45:23,880 --> 00:45:27,240
it perfectly and only 30 some 
percent could actually do it. 

918
00:45:27,880 --> 00:45:30,760
So it really more matters that 
you can be compliant with the 

919
00:45:30,760 --> 00:45:32,920
program that you have and 
finding ways to work it in. 

920
00:45:33,080 --> 00:45:35,200
I know that that's a huge 
problem for myself, probably why

921
00:45:35,200 --> 00:45:38,000
I get injured because I don't 
build the muscle capacity for 

922
00:45:38,000 --> 00:45:40,440
myself, you know, so. 
So you just. 

923
00:45:40,520 --> 00:45:44,240
Need a couple of 100. 
Pounds of stuff. 

924
00:45:44,240 --> 00:45:47,960
I just still don't do them. 
Just put the £100 right next to 

925
00:45:47,960 --> 00:45:50,040
your door and every you just 
like deadlift every time. 

926
00:45:52,400 --> 00:45:54,440
Good. 
But yeah, I'm a huge buy on this

927
00:45:54,440 --> 00:45:57,280
and I'm just excited that now 
there's there's a study specific

928
00:45:57,280 --> 00:46:00,120
to runners that show what we we 
kind of all thought it would be 

929
00:46:00,120 --> 00:46:02,520
true but I think it was cool to 
see. 

930
00:46:02,760 --> 00:46:05,320
Yes, it held true for this 
population of people. 

931
00:46:05,440 --> 00:46:07,880
I do think that the if you do 
look up that study. 

932
00:46:08,270 --> 00:46:10,550
It might not be the exact 
program that you need if you're 

933
00:46:10,550 --> 00:46:13,350
running volume is higher. 
The average runner in that study

934
00:46:13,350 --> 00:46:19,790
was running about like 16 to 20 
miles a week, so it wasn't super

935
00:46:19,790 --> 00:46:22,230
high mileage. 
So the the type of training, 

936
00:46:22,230 --> 00:46:24,310
strength training that someone 
with higher mileage or more 

937
00:46:24,310 --> 00:46:27,590
intensity or whatever might need
might be different than what 

938
00:46:27,590 --> 00:46:30,190
they found in the study. 
But either way, great study, 

939
00:46:30,230 --> 00:46:33,110
great starting spot to have some
simple things going on there, 

940
00:46:33,190 --> 00:46:34,750
so. 
A prospective study, by the way,

941
00:46:34,750 --> 00:46:37,870
with like 400 people is insane. 
Like the level of effort and 

942
00:46:37,990 --> 00:46:39,350
the. 
The attrition that happens with 

943
00:46:39,350 --> 00:46:41,950
that is a nightmare, which is 
why I'll never ever do that. 

944
00:46:41,950 --> 00:46:43,310
Yeah, the attrition, right on 
that. 

945
00:46:43,310 --> 00:46:45,910
Sorry people, not Yeah, screw 
that. 

946
00:46:46,350 --> 00:46:50,350
I should just say too that the 
the, the amount of injury risk 

947
00:46:50,350 --> 00:46:53,430
for people who were not in that 
highly compliant category was 

948
00:46:53,430 --> 00:46:55,390
the same as those who didn't do 
any strength training. 

949
00:46:55,430 --> 00:46:58,230
So that's a little discouraging 
that even a little bit doesn't 

950
00:46:58,230 --> 00:47:01,030
go in this study that a little 
bit didn't go further than 

951
00:47:01,030 --> 00:47:03,320
nothing. 
That's what's about, is it a 

952
00:47:03,360 --> 00:47:04,000
little? 
Like that. 

953
00:47:04,120 --> 00:47:06,680
I feel like 20 minutes twice a 
week is not. 

954
00:47:06,800 --> 00:47:08,520
It's not that much to begin 
with. 

955
00:47:09,120 --> 00:47:10,760
Just saying. 
I think it's more the 

956
00:47:10,760 --> 00:47:14,120
consistency more than anything. 
Yeah, like if you're in. 

957
00:47:14,160 --> 00:47:15,200
One That's the hard part, 
though. 

958
00:47:15,320 --> 00:47:17,200
Are you going to get that much 
better at running? 

959
00:47:17,560 --> 00:47:19,840
Right. 
Yeah, I would, I would agree 

960
00:47:19,840 --> 00:47:22,480
with that where in terms of the 
the stimulus that you need to 

961
00:47:22,480 --> 00:47:24,040
get, it's the same thing. 
We've talked about this with 

962
00:47:24,040 --> 00:47:26,560
tendons, right? 
You need to consistently rehab a

963
00:47:26,560 --> 00:47:28,960
tendinopathy for nine months to 
make an impact. 

964
00:47:29,320 --> 00:47:31,440
On it, right. 
Because you need that continual 

965
00:47:31,440 --> 00:47:32,880
stimulus. 
That's what protects you. 

966
00:47:33,120 --> 00:47:35,720
You can't be like a oh, you know
when I feel like it, it's got to

967
00:47:35,720 --> 00:47:37,360
be. 
But in twice a week. 

968
00:47:37,360 --> 00:47:39,760
It's not like every, but if it's
consistent, that'll add up. 

969
00:47:40,280 --> 00:47:42,000
It's twice a week. 
Matt. 

970
00:47:42,080 --> 00:47:42,880
Matt. 
You're hilarious. 

971
00:47:42,880 --> 00:47:44,040
You're like, this isn't that 
hard. 

972
00:47:44,120 --> 00:47:48,560
But out of 200 people like, OK, 
yeah, so it is hard. 

973
00:47:48,960 --> 00:47:53,320
No, we no look at the literature
on exercise compliance. 

974
00:47:53,320 --> 00:47:55,080
Like says, oh, I'm going to have
this done today. 

975
00:47:55,080 --> 00:47:56,600
Sorry guys, I didn't have this 
done today. 

976
00:47:57,640 --> 00:47:58,840
Right. 
Like it gets put off for the 

977
00:47:58,840 --> 00:48:00,040
next day. 
It's talking about how many. 

978
00:48:00,120 --> 00:48:03,400
I think, well, it happens to the
regular at some point. 

979
00:48:03,400 --> 00:48:06,280
I still get it done. 
It's exactly. 

980
00:48:06,280 --> 00:48:08,320
I might be late on that, but I'm
still getting my strength 

981
00:48:08,320 --> 00:48:10,840
training in. 
And those take a hell of a lot 

982
00:48:10,840 --> 00:48:12,640
longer than 20 minutes, by the 
way. 

983
00:48:13,160 --> 00:48:15,400
You get to a question of 
priority at a certain point. 

984
00:48:15,400 --> 00:48:17,800
What if someone prioritizes 
something more than the strength

985
00:48:17,800 --> 00:48:20,320
training and then the strength 
training doesn't get done at the

986
00:48:20,320 --> 00:48:21,720
same consistency that I could 
get? 

987
00:48:21,720 --> 00:48:25,960
So my people are human to this. 
I get it and there's very good 

988
00:48:25,960 --> 00:48:28,880
evidence on that fact. 
We know that the the research on

989
00:48:28,880 --> 00:48:32,280
compliance is people are not 
good at this, right. 

990
00:48:32,320 --> 00:48:34,840
We know that. 
So my question is so all right 

991
00:48:34,960 --> 00:48:37,880
we've we've closed like not 
closed but that's it's a good. 

992
00:48:38,510 --> 00:48:42,870
Chapter in this book on human 
beings and tissue tolerance, 

993
00:48:42,870 --> 00:48:45,590
especially in runners. 
My question is now we get the 

994
00:48:45,590 --> 00:48:47,870
psychological stuff of what 
helps people improve their 

995
00:48:47,870 --> 00:48:49,950
compliance. 
What makes? 

996
00:48:49,990 --> 00:48:53,510
How do we make this market? 
Easier to do, right? 

997
00:48:53,510 --> 00:48:56,590
Going all you got to do is you 
got to do this twice a week. 

998
00:48:56,590 --> 00:48:58,510
That's it. 
People are still having trouble 

999
00:48:58,510 --> 00:49:00,230
with that. 
How do we improve that? 

1000
00:49:00,230 --> 00:49:02,590
That's that's my question and I 
don't know the. 

1001
00:49:02,590 --> 00:49:05,110
Answer to that. 
Oh, I'm abide, by the way. 

1002
00:49:05,780 --> 00:49:08,100
Yeah, I figured. 
We're all bias on this one, and 

1003
00:49:08,100 --> 00:49:10,980
it's still got spicy. 
This is spicy, Yeah. 

1004
00:49:10,980 --> 00:49:13,540
I mean, just to make it real, we
just made it, spending a long 

1005
00:49:13,540 --> 00:49:15,780
time on it. 
But I feel like the the 

1006
00:49:15,780 --> 00:49:18,980
viewpoint that I kind of have on
it is it increases your body's 

1007
00:49:18,980 --> 00:49:22,460
capacity to do work and that can
only be a good thing. 

1008
00:49:23,860 --> 00:49:25,940
Here's more resilient, you can 
do more. 

1009
00:49:26,300 --> 00:49:28,700
It might not make you faster. 
Like, there's obviously other 

1010
00:49:28,700 --> 00:49:31,940
components that go into it with 
power, agility, whatever you're 

1011
00:49:31,940 --> 00:49:36,190
doing what is the program? 
But the the sheer fact that 

1012
00:49:36,190 --> 00:49:38,670
you're doing something is better
than nothing. 

1013
00:49:39,150 --> 00:49:41,630
So I'll just leave it on that. 
But it has to be more than a 

1014
00:49:41,630 --> 00:49:44,110
certain amount of something to 
make an impact that is true. 

1015
00:49:44,470 --> 00:49:46,910
Something with some level of 
consistency. 

1016
00:49:48,630 --> 00:49:50,510
Just be consistent. 
All right. 

1017
00:49:50,510 --> 00:49:53,350
So here is, which is easier said
than done. 

1018
00:49:53,350 --> 00:49:54,590
All right, But we're going to 
move on. 

1019
00:49:54,790 --> 00:49:58,030
Here's our next question. 
We're going back to shoes, and 

1020
00:49:58,070 --> 00:50:04,220
it's buy or sell shoes that are.
Created for people who run at a 

1021
00:50:04,220 --> 00:50:08,940
certain pace. 
So buy or sell shoes that are 

1022
00:50:08,940 --> 00:50:11,860
created for certain pace groups.
I'm going to sell it. 

1023
00:50:12,660 --> 00:50:14,740
Everyone runs different. 
I feel like if you're going to 

1024
00:50:14,740 --> 00:50:19,020
tune it to a certain pace, that 
doesn't make as much sense to me

1025
00:50:19,020 --> 00:50:20,500
because everyone strikes 
different. 

1026
00:50:20,500 --> 00:50:24,020
Everyone lands with a different 
amount of force into the ground 

1027
00:50:24,220 --> 00:50:27,060
they interact with. 
You can take 10 people. 

1028
00:50:27,500 --> 00:50:31,410
You take 100 people off of the 
street and have them run in the 

1029
00:50:31,410 --> 00:50:34,490
same exact shoe at the same 
exact pace and they're loading 

1030
00:50:34,490 --> 00:50:38,050
forces, tibial acceleration, 
pronation, speed. 

1031
00:50:38,730 --> 00:50:41,490
Everything you could possibly 
think of metric wise is going to

1032
00:50:41,490 --> 00:50:43,610
be different for all hundred of 
them. 

1033
00:50:44,810 --> 00:50:48,610
I don't think you can. 
You can make things to be quote 

1034
00:50:48,610 --> 00:50:51,690
UN quote, like faster, slower, 
kind of middle. 

1035
00:50:52,180 --> 00:50:55,180
But that's not really like if 
you're saying like this is for 

1036
00:50:55,180 --> 00:51:00,020
6:50 and faster, this is for 5 
minutes and faster, this is for,

1037
00:51:00,540 --> 00:51:02,780
I don't know, 10 minutes and 
slower. 

1038
00:51:02,780 --> 00:51:05,300
This is for 8 minutes, give or 
take a minute. 

1039
00:51:05,340 --> 00:51:09,780
You know, I don't think that 
that in itself, no matter how 

1040
00:51:09,780 --> 00:51:13,900
well you make the foam geometry,
whatever the philosophy is, I 

1041
00:51:13,900 --> 00:51:15,980
don't think it's going to be the
same for everyone. 

1042
00:51:15,980 --> 00:51:18,140
And I don't think that just 
because you run in that pace 

1043
00:51:18,140 --> 00:51:23,440
that she's going to feel good. 
I I I'm actually torn on this 

1044
00:51:23,440 --> 00:51:25,000
one a little bit. 
You can't cheat. 

1045
00:51:25,160 --> 00:51:26,480
You already cheat. 
I know I can't cheat. 

1046
00:51:26,480 --> 00:51:28,120
I use my cheats. 
So I'm not going to answer yet, 

1047
00:51:28,120 --> 00:51:30,320
but I'm going to give my 
thoughts and then I'll conclude 

1048
00:51:30,320 --> 00:51:33,160
with my no, no, no, no, you 
gotta you gotta buy sell. 

1049
00:51:33,200 --> 00:51:36,520
You gotta buy sell 1st and. 
David, you waited to say, buy on

1050
00:51:36,520 --> 00:51:37,880
strength training till the very 
end. 

1051
00:51:37,880 --> 00:51:39,960
Let him, let him do his thing. 
I buy from the beginning. 

1052
00:51:40,840 --> 00:51:43,560
Here's just you gotta get a 
chance to speak until the end. 

1053
00:51:44,160 --> 00:51:46,760
That's it. 
Here's the complicating factor 

1054
00:51:46,760 --> 00:51:49,700
for me. 
I I think I really enjoyed the 

1055
00:51:49,700 --> 00:51:56,620
study that was done by Dustin 
and Oh my gosh, our friend. 

1056
00:51:57,300 --> 00:51:59,700
Jeff Burns, Is he your friend? 
Jeff Oh my gosh. 

1057
00:52:00,020 --> 00:52:01,020
Wow. 
Sorry, Jeff. 

1058
00:52:01,140 --> 00:52:03,340
It's embarrassing. 
Oh, I feel terrible. 

1059
00:52:03,580 --> 00:52:07,420
But I I think that the study by 
Dustin and Jeff is really 

1060
00:52:07,420 --> 00:52:11,420
interesting where they looked at
the impact of super shoes on 

1061
00:52:11,540 --> 00:52:15,100
runners at slower paces who who 
typically run at slower paces. 

1062
00:52:15,960 --> 00:52:20,040
Just because we did see that 
there are globally a difference 

1063
00:52:20,040 --> 00:52:22,920
in the amount of improvement 
that that group of runners got 

1064
00:52:22,920 --> 00:52:26,600
versus running at a faster pace.
I think that the other 

1065
00:52:26,600 --> 00:52:30,840
information that we've learned 
from Sakeny is that running in 

1066
00:52:30,840 --> 00:52:34,080
the Kinvara Pro for people 
running slower is the same as 

1067
00:52:34,080 --> 00:52:36,280
the benefit that they would get,
you know, if they're running 

1068
00:52:36,280 --> 00:52:38,160
that pace in the endorphin Pro 
3. 

1069
00:52:38,360 --> 00:52:41,880
So I think that there is 
something to be said about how a

1070
00:52:41,880 --> 00:52:45,600
shoe is sometimes more 
advantageous from a running 

1071
00:52:45,600 --> 00:52:47,920
economy. 
Perspective at different paces. 

1072
00:52:48,960 --> 00:52:52,560
However, like you said, David, I
think that the specificity for 

1073
00:52:52,560 --> 00:52:57,920
the person is still so hard to 
to figure out that it's hard to 

1074
00:52:57,960 --> 00:53:00,640
operationalize it. 
So I think that the concept is 

1075
00:53:00,640 --> 00:53:05,480
there where a shoe for me at my 
pace might be better than a shoe

1076
00:53:05,480 --> 00:53:09,430
for David at his pace, but. 
To be able to figure that out, 

1077
00:53:09,430 --> 00:53:12,670
it wouldn't be because of 
specific components of that 

1078
00:53:12,910 --> 00:53:15,590
design that are going to be good
for everyone at the 8 to 10 

1079
00:53:15,590 --> 00:53:17,310
minute. 
I think that that would be 

1080
00:53:17,310 --> 00:53:19,230
really hard to actually make 
reality. 

1081
00:53:19,230 --> 00:53:21,070
But I do think that there's 
something to be said. 

1082
00:53:21,230 --> 00:53:25,350
I also think what's not measured
beyond pace are things like 

1083
00:53:25,350 --> 00:53:27,230
mechanics. 
You know, every study can't look

1084
00:53:27,230 --> 00:53:30,390
at, like how you're hitting the 
ground and your ground contact 

1085
00:53:30,390 --> 00:53:33,190
time, your duty cycle, like how 
much does that play into how you

1086
00:53:33,230 --> 00:53:35,390
respond to a shoe? 
Not every. 

1087
00:53:35,740 --> 00:53:38,060
You know, I don't know what they
did all the way with that, you 

1088
00:53:38,060 --> 00:53:40,820
know, Kinvara Pro study, but I I
doubt that they got all that 

1089
00:53:40,820 --> 00:53:42,300
stuff. 
So I think there are other 

1090
00:53:42,300 --> 00:53:45,140
factors that don't allow those 
studies to make me confident 

1091
00:53:45,140 --> 00:53:47,620
that yes, there would be 
something to say about kind of 

1092
00:53:48,100 --> 00:53:52,620
getting shoes paid like to a 
certain pace, but there's 

1093
00:53:52,620 --> 00:53:56,180
something there. 
So I'm going to say the concept 

1094
00:53:56,180 --> 00:53:59,940
by I'm going to I'm going to buy
the concept, but not 

1095
00:53:59,940 --> 00:54:01,780
operationally. 
I'm going to buy the concept. 

1096
00:54:03,050 --> 00:54:05,810
Just like David bought the 
concept of the $500 shoe. 

1097
00:54:06,410 --> 00:54:09,850
I I'm waiting for a message what
was the exact question again? 

1098
00:54:11,090 --> 00:54:14,130
Do you buy or sell shoes by 
pace? 

1099
00:54:14,130 --> 00:54:17,170
Like pace tune shoes? 
OK, so what's the answer to that

1100
00:54:17,170 --> 00:54:19,490
question? 
It doesn't say the concept of 

1101
00:54:19,490 --> 00:54:20,490
pace. 
Oh, darn. 

1102
00:54:20,570 --> 00:54:22,250
OK then I'll it doesn't say 
wait. 

1103
00:54:22,610 --> 00:54:26,370
Wait, so I'm waiting for a a 
message from Andrew Paulson, by 

1104
00:54:26,370 --> 00:54:28,050
the way, going actually we did 
get that. 

1105
00:54:28,050 --> 00:54:30,890
That'll happen one day. 
After she Andrews and be like 

1106
00:54:31,050 --> 00:54:32,770
yeah. 
Shout out to the soccer. 

1107
00:54:32,810 --> 00:54:34,730
Team, Actually, Corey would 
probably tell us that. 

1108
00:54:35,410 --> 00:54:36,810
Yeah. 
But Matt, what's your thoughts 

1109
00:54:36,810 --> 00:54:39,730
on this? 
I I hear both of your your 

1110
00:54:39,730 --> 00:54:44,890
concepts on this and Nathan, I 
hear your. 

1111
00:54:46,100 --> 00:54:48,780
Back and forth. 
And I'm also in agreement that 

1112
00:54:48,780 --> 00:54:50,860
I'm a cell based on the 
variability. 

1113
00:54:50,860 --> 00:54:54,420
I think I'm sure pace is a 
variable. 

1114
00:54:54,420 --> 00:54:58,060
I don't know if it's the most 
important variable yet. 

1115
00:54:58,220 --> 00:54:59,740
There's so many variables that 
go into running. 

1116
00:54:59,740 --> 00:55:01,980
And I tell I say this to 
somebody who is studying bio 

1117
00:55:01,980 --> 00:55:04,700
mechanics and all the things 
that I'm looking at between 

1118
00:55:04,940 --> 00:55:08,140
moments, powers, range of 
motion, all these different 

1119
00:55:08,140 --> 00:55:11,180
things that go into this how 
people land, how they're loading

1120
00:55:11,180 --> 00:55:13,780
what, what movement strategy 
they're using, how they choose 

1121
00:55:13,780 --> 00:55:19,770
to move. 
I I'm not totally sold on this 

1122
00:55:19,770 --> 00:55:23,890
from like, hey, let's sell shoes
based on this, outside of maybe 

1123
00:55:23,890 --> 00:55:26,810
like a really broad concept. 
If you're talking to me about 

1124
00:55:26,810 --> 00:55:29,570
like, hey, this is a good shoe 
for 6 to 630 pace. 

1125
00:55:29,930 --> 00:55:32,690
Absolutely not. 
I think that's a bad. 

1126
00:55:32,690 --> 00:55:35,650
I think that's I'm not going to 
say dumb because that's me 

1127
00:55:35,650 --> 00:55:36,690
because I know people are doing 
that. 

1128
00:55:37,010 --> 00:55:39,810
But I don't think that's valid. 
I don't think it's good and I 

1129
00:55:39,810 --> 00:55:41,890
don't think it's going to make 
the impact that maybe they're 

1130
00:55:41,890 --> 00:55:44,510
hoping. 
However, if you start talking 

1131
00:55:44,510 --> 00:55:49,870
about like a training shoe 
versus a super shoe, we're 

1132
00:55:49,870 --> 00:55:53,030
talking about the 
aggressiveness, then that I 

1133
00:55:53,030 --> 00:55:55,390
think is more appropriate and 
that it goes, there's always 

1134
00:55:55,390 --> 00:55:56,910
back. 
Again, I'm still selling, but 

1135
00:55:56,910 --> 00:56:00,030
that goes back, yeah, I think 
it's the same thing that Simon 

1136
00:56:00,030 --> 00:56:01,630
Bartold and I talked about where
it's like. 

1137
00:56:02,090 --> 00:56:06,210
The the skill set of the 
individual is probably is 

1138
00:56:06,210 --> 00:56:08,170
definitely something that's 
going to contribute to shoe 

1139
00:56:08,170 --> 00:56:11,170
choice. 
If you can't handle the forces 

1140
00:56:11,170 --> 00:56:13,570
and the instability associated 
with the Vapor Fly, you 

1141
00:56:13,570 --> 00:56:16,690
shouldn't be running in it 
regardless of your speed. 

1142
00:56:17,090 --> 00:56:19,410
Honestly, right? 
If you're even if you're a fast,

1143
00:56:19,410 --> 00:56:22,210
newer runner, if you can't 
handle that, that's. 

1144
00:56:22,620 --> 00:56:24,500
Probably not the best thing 
because you're going to get hurt

1145
00:56:24,500 --> 00:56:26,540
and there's other factor you 
might do better. 

1146
00:56:26,820 --> 00:56:29,100
Like I remember we were talking 
about somebody who ran like a 

1147
00:56:29,100 --> 00:56:32,860
super fast time in the Hokka or 
Rahi or the the Hokka Bondi and 

1148
00:56:32,860 --> 00:56:34,740
they ran like a 2/20. 
Was that David? 

1149
00:56:34,740 --> 00:56:36,380
Was that you that was talking 
about that? 

1150
00:56:36,540 --> 00:56:38,100
I don't know. 
I heard Hokka Rahi. 

1151
00:56:38,260 --> 00:56:43,180
I got excited. 
Rahi, it was. 

1152
00:56:43,180 --> 00:56:45,540
So was the actually somebody, 
someone loved the Bondi 

1153
00:56:45,580 --> 00:56:49,580
personally, that has some savage
efforts in the Bondi. 

1154
00:56:50,110 --> 00:56:51,990
I joke with them. 
The Bondi world records every 

1155
00:56:51,990 --> 00:56:55,310
time you. 
I know that's an end of 1, but 

1156
00:56:55,310 --> 00:56:59,710
at the same time I'm going it's,
it's it's this is already being 

1157
00:56:59,710 --> 00:57:01,390
done. 
It's a training shoe or 

1158
00:57:01,390 --> 00:57:04,350
lightweight trainer versus a 
super racing shoe and not 

1159
00:57:04,350 --> 00:57:08,510
everybody needs a super racing 
shoe and I'm going to stand by 

1160
00:57:08,510 --> 00:57:10,830
that. 
I think we already have what we 

1161
00:57:10,830 --> 00:57:12,150
need. 
It's cool. 

1162
00:57:12,430 --> 00:57:14,870
I'm I'm curious to see more of 
the data behind some of these 

1163
00:57:14,870 --> 00:57:16,870
like. 
Like the Kinvara Pro and stuff 

1164
00:57:16,870 --> 00:57:18,870
like that. 
And I honestly put the Kinvara 

1165
00:57:18,870 --> 00:57:24,830
Pro with the mock X, the Boston 
stuff like that, but I'm not 

1166
00:57:24,830 --> 00:57:27,870
sold on it and I'm a sell 
because I think the concepts 

1167
00:57:27,870 --> 00:57:33,710
already there in the in training
shoes and the skill set of the 

1168
00:57:33,710 --> 00:57:36,030
runner and there's too many 
other variables. 

1169
00:57:36,390 --> 00:57:37,110
But. 
Cool. 

1170
00:57:37,230 --> 00:57:38,870
Prove me wrong. 
Yeah. 

1171
00:57:39,270 --> 00:57:42,230
Bring it. 
All right, I have one final 

1172
00:57:44,350 --> 00:57:48,030
spicy This is this is this is 
way more energy than I ever 

1173
00:57:48,030 --> 00:57:49,710
could. 
Have I'm a new parent and I'm a 

1174
00:57:49,710 --> 00:57:52,310
PhD candidate proving I'm wrong 
all the time. 

1175
00:57:52,310 --> 00:57:54,750
Prove me wrong. 
All right, I'm still. 

1176
00:57:54,870 --> 00:57:56,190
I have. 
I'm wrong again. 

1177
00:57:56,230 --> 00:57:57,590
Awesome. 
This is great. 

1178
00:57:57,630 --> 00:57:59,110
That screwed this up. 
Cool. 

1179
00:58:00,790 --> 00:58:02,430
I have one final question for 
us. 

1180
00:58:02,430 --> 00:58:04,590
We did not get to all the things
on our list. 

1181
00:58:04,590 --> 00:58:06,910
Some of these conversations went
way longer than I anticipated, 

1182
00:58:06,910 --> 00:58:09,550
which is great. 
So here's our final question for

1183
00:58:09,550 --> 00:58:11,790
the night. 
This is a question that they did

1184
00:58:11,790 --> 00:58:14,990
not know was coming, so sorry 
y'all you didn't. 

1185
00:58:14,990 --> 00:58:17,270
Know if this is a if this shoe 
was a this. 

1186
00:58:17,310 --> 00:58:20,190
I'm going to be like, if this 
shoe was a sports team, I'm. 

1187
00:58:20,310 --> 00:58:22,390
It's a buy or sell. 
It's a buy or sell. 

1188
00:58:23,230 --> 00:58:27,870
Buy or sell. 
LeBron James is given four 

1189
00:58:27,870 --> 00:58:33,270
months to train for a marathon. 
Buy or sell that LeBron James 

1190
00:58:33,550 --> 00:58:36,430
can qualify for Boston with four
months of training. 

1191
00:58:37,000 --> 00:58:40,120
How old is James now? 
You could take LeBron James now 

1192
00:58:40,120 --> 00:58:42,400
or in his prime. 
No, you got to choose. 

1193
00:58:42,400 --> 00:58:45,520
It's now. 
No, no, Let's say LeBron James. 

1194
00:58:45,520 --> 00:58:47,680
Now let me see, how old is he? 
He's got to be like late 30s, 

1195
00:58:47,680 --> 00:58:50,240
right? 
LeBron James? 

1196
00:58:50,240 --> 00:58:53,920
He is 38 years old. 
What is the Boston standard for 

1197
00:58:53,920 --> 00:58:56,000
38? 
Boston Standard. 

1198
00:58:56,200 --> 00:58:59,040
I think it's 305 for 38 years 
old. 

1199
00:58:59,040 --> 00:59:05,440
Let's see here, qualify for 
Boston, it's 305. 

1200
00:59:06,420 --> 00:59:10,140
I'm pretty darn. 
That's like 6, like high six 

1201
00:59:10,140 --> 00:59:13,740
fifties, right? 
I think it's closer to seven, I 

1202
00:59:13,740 --> 00:59:15,700
think. 
Right, around 7 minutes, Yeah. 

1203
00:59:15,780 --> 00:59:17,700
High six fifties. 
Right around 7:00. 

1204
00:59:17,700 --> 00:59:19,020
That would be about the same. 
Yeah. 

1205
00:59:19,980 --> 00:59:21,700
So, Matt, you sell. 
Why do you sell that though, 

1206
00:59:21,820 --> 00:59:23,580
LeBron James? 
Because it's. 

1207
00:59:23,580 --> 00:59:25,980
LeBron James, right? 
You're talking about three to 

1208
00:59:25,980 --> 00:59:27,060
five. 
Wait, wait, wait. 

1209
00:59:27,060 --> 00:59:29,300
You said 4. 
You saw, he said four months. 

1210
00:59:29,940 --> 00:59:32,540
Four months. 
Depending on what his birthday 

1211
00:59:32,540 --> 00:59:38,100
is, it goes up 5 minutes. 
He turns 40 before this array. 

1212
00:59:38,380 --> 00:59:40,300
I mean, no, he's 38. 
He's 38. 

1213
00:59:41,020 --> 00:59:43,020
He'll be fine. 
He's 305. 

1214
00:59:43,020 --> 00:59:46,460
He's locked in at 3:05, OK. 
That's like saying, hey, Ken, 

1215
00:59:46,460 --> 00:59:48,180
Amisa. 
But Kaylee, if we give you 3 

1216
00:59:48,180 --> 00:59:51,580
months, are you going to be able
to ball with LeBron James? 

1217
00:59:51,580 --> 00:59:53,860
Like, no, you're not. 
You're going to, you're you're 

1218
00:59:53,860 --> 00:59:56,260
going to get wait, hold up, that
doesn't stand at all. 

1219
00:59:59,240 --> 01:00:01,600
So I think. 
Kennedy's of a candidate NBA 

1220
01:00:01,640 --> 01:00:03,080
player in three months? 
Yeah. 

1221
01:00:03,640 --> 01:00:05,560
That's not even the same 
running. 

1222
01:00:05,640 --> 01:00:07,400
I don't care. 
I just. 

1223
01:00:07,480 --> 01:00:11,040
Using an extreme analogy, let's 
be like one of those players 

1224
01:00:11,160 --> 01:00:14,280
like, that'd be like saying 
LeBron James has three months to

1225
01:00:14,280 --> 01:00:17,760
run 202 in the marathon is. 
Basically, I don't care. 

1226
01:00:17,840 --> 01:00:20,480
I don't even think Kennedy used 
to would make it to the minor 

1227
01:00:20,480 --> 01:00:22,840
leagues. 
I I I like, like. 

1228
01:00:23,960 --> 01:00:27,880
I don't think so. 
I think as an athlete, like when

1229
01:00:27,880 --> 01:00:32,600
you get to that elite level, you
are very good at a small section

1230
01:00:32,600 --> 01:00:35,600
of things, right? 
Basketball is going to be very 

1231
01:00:35,600 --> 01:00:39,520
different than running a 
marathon and I think from you 

1232
01:00:39,520 --> 01:00:41,120
got to put in like injured 
wrists. 

1233
01:00:41,120 --> 01:00:45,040
So if you're assuming he won't 
get hurt during this time of 

1234
01:00:45,040 --> 01:00:48,640
something so new for him that 
he's got to go run 7 foot for 

1235
01:00:48,640 --> 01:00:50,440
marathon, well, training is 
good. 

1236
01:00:50,880 --> 01:00:52,120
Every he makes it to the line, 
Okay. 

1237
01:00:52,890 --> 01:00:54,210
OK, we're not. 
We're not fine. 

1238
01:00:54,610 --> 01:01:00,610
Just say that what percentage of
people can run a 305 and faster?

1239
01:01:01,130 --> 01:01:04,130
So, but it's not percentage of 
people, it's LeBron James. 

1240
01:01:04,130 --> 01:01:06,810
We're talking about one of the 
best athletes in the of all 

1241
01:01:06,810 --> 01:01:09,090
time. 
But he's the best athlete at a 

1242
01:01:09,090 --> 01:01:12,090
very specific thing and it's not
endurance running that is a 

1243
01:01:12,090 --> 01:01:15,610
different skill set. 
I don't got these transfer 

1244
01:01:16,250 --> 01:01:21,370
entire games grinding the entire
time like that is it's. 

1245
01:01:21,370 --> 01:01:23,530
Not running in a relatively 
straight line. 

1246
01:01:23,530 --> 01:01:25,650
It's turning, twisting, cutting,
pivoting. 

1247
01:01:25,850 --> 01:01:27,610
That is a very different skill 
set. 

1248
01:01:27,650 --> 01:01:30,450
Have you been playing basketball
for longer than like 20 minutes 

1249
01:01:30,450 --> 01:01:33,450
in a game before? 
Yes, yeah, it's exciting, but 

1250
01:01:33,810 --> 01:01:36,330
it's different. 
It is different here we. 

1251
01:01:36,530 --> 01:01:38,450
Go hold on. 
Wait, so I want to go into a 

1252
01:01:38,450 --> 01:01:40,570
motor learning and motor control
component, right. 

1253
01:01:40,770 --> 01:01:44,050
So this is where we talk about 
does a skill transfer. 

1254
01:01:44,620 --> 01:01:47,140
Okay does. 
And I think if you ask like, 

1255
01:01:47,260 --> 01:01:50,980
hey, have him go play soccer, we
might have a little different 

1256
01:01:50,980 --> 01:01:54,460
conversation, right? 
Because again, different skill 

1257
01:01:54,460 --> 01:01:57,340
set, but some of the same energy
systems are definitely being 

1258
01:01:57,340 --> 01:01:58,860
utilized. 
So I would argue that has a 

1259
01:01:58,900 --> 01:02:01,100
better transfer than asking 
somebody to do something so 

1260
01:02:01,100 --> 01:02:04,500
extreme as a marathon. 
So I'm going to say sell, and 

1261
01:02:04,500 --> 01:02:07,380
I'll stop and let this get 
spicy. 

1262
01:02:07,380 --> 01:02:10,140
Even though you guys love LeBron
James and I think you're I love 

1263
01:02:10,140 --> 01:02:11,780
LeBron James. 
I don't, David. 

1264
01:02:11,780 --> 01:02:14,630
Do you want to go next, David? 
What do you think? 

1265
01:02:14,630 --> 01:02:17,550
I'll go next? 
I'm going to say bye and here's 

1266
01:02:17,550 --> 01:02:20,390
why I buy it. 
So when I think of the Boston 

1267
01:02:20,390 --> 01:02:22,870
Qualifying Standard and you 
think of the people that are 

1268
01:02:22,870 --> 01:02:25,870
working really hard, you know, 
they have structured training 

1269
01:02:25,870 --> 01:02:28,790
programs and they're like, this 
is my goal. 

1270
01:02:28,790 --> 01:02:32,950
I want to make Boston right. 
Like that's usually relatively 

1271
01:02:33,750 --> 01:02:35,830
the better end of the general 
public. 

1272
01:02:36,270 --> 01:02:39,430
If you have someone who truly 
has run, competitive qualifying 

1273
01:02:39,430 --> 01:02:41,350
for Boston usually isn't very 
hard. 

1274
01:02:42,510 --> 01:02:46,350
So with that said, you're taking
one of the greatest athletes 

1275
01:02:46,350 --> 01:02:50,630
this planet has had someone 
who's got that dog in him and 

1276
01:02:50,630 --> 01:02:53,790
knows how to compete and work 
and really, really put himself 

1277
01:02:53,790 --> 01:02:56,150
through the Hurt Locker for the 
sake of doing something. 

1278
01:02:56,150 --> 01:02:57,630
To just have a trophy at the end
of it. 

1279
01:02:58,310 --> 01:03:04,190
Like I think if you really, if 
he drops basketball everything 

1280
01:03:04,190 --> 01:03:06,870
and just makes that his focus, 
he's going to run 305. 

1281
01:03:07,510 --> 01:03:12,370
I I have pretty good confidence 
in LeBron James run 3:05 and 

1282
01:03:12,370 --> 01:03:14,450
it's not I I don't think he'll 
run that much under it. 

1283
01:03:14,450 --> 01:03:17,930
I'm not saying he's going to go 
blast at 2:30 something 240 

1284
01:03:17,930 --> 01:03:22,330
something but 305 I think he can
hit that and I but it's the end 

1285
01:03:22,330 --> 01:03:25,570
this is him dropping everything 
training for it everything goes 

1286
01:03:25,570 --> 01:03:27,610
well with the build up. 
Like I don't think it's 

1287
01:03:27,610 --> 01:03:31,210
something that it's like if you 
just asked him today like hey 

1288
01:03:31,210 --> 01:03:34,970
Ron you want to go run a 305 
he'd be like F that like why 

1289
01:03:34,970 --> 01:03:37,730
would I do that you know. 
But if he, like, truly made that

1290
01:03:37,730 --> 01:03:39,490
his mission, I think he'd get it
done. 

1291
01:03:40,210 --> 01:03:44,250
Because I'm taking, oh, sorry, 
one more little tint of that to 

1292
01:03:44,370 --> 01:03:47,330
go off of the like, so like, the
faster end of the general 

1293
01:03:47,330 --> 01:03:50,210
public, right, Like trying to 
make it now you're going to take

1294
01:03:50,210 --> 01:03:52,890
the slower end of the truly 
elite athletes. 

1295
01:03:54,050 --> 01:03:57,890
And like, I think it's in there.
And I think he could, if you 

1296
01:03:57,890 --> 01:04:00,750
really put it down, I don't 
think he's going to go around 

1297
01:04:00,750 --> 01:04:02,550
2:20. 
I I'm going to say that like 

1298
01:04:02,590 --> 01:04:03,950
that. 
That would be the equivalent of 

1299
01:04:03,950 --> 01:04:05,390
saying minor leagues or 
something like that. 

1300
01:04:05,470 --> 01:04:08,270
You're saying earlier like 
asking Kenenisa Bekayle to go 

1301
01:04:08,270 --> 01:04:10,670
play G League or something. 
He's not going to do it. 

1302
01:04:11,310 --> 01:04:18,310
But I think, I think asking him 
to go on three or five is a 

1303
01:04:18,310 --> 01:04:20,230
pretty. 
It cares me to say that. 

1304
01:04:21,470 --> 01:04:25,590
So. 
But I I am also a sell on LeBron

1305
01:04:25,590 --> 01:04:28,110
James being able to qualify, I'm
a sell on it. 

1306
01:04:28,510 --> 01:04:31,670
So, I mean, I definitely 
disagree with Matt's analogy of 

1307
01:04:31,670 --> 01:04:35,710
the basketball thing. 
Like having basketball is a like

1308
01:04:35,870 --> 01:04:38,550
we talk about running being a 
skill we do, but not to the 

1309
01:04:38,550 --> 01:04:41,270
extent that's something like 
basketball is like that is a 

1310
01:04:41,390 --> 01:04:45,510
that is a very like fine skill 
that you have to like get over 

1311
01:04:45,510 --> 01:04:48,310
time. 
LeBron James runs all the time. 

1312
01:04:48,740 --> 01:04:51,380
So like to give LeBron James 
some potential credit here. 

1313
01:04:51,380 --> 01:04:53,740
Like, he's not just playing a 
game. 

1314
01:04:53,980 --> 01:04:55,940
Like, that's not the only time 
he's active. 

1315
01:04:56,180 --> 01:04:59,220
He practices for hours and hours
and hours strung together. 

1316
01:04:59,220 --> 01:05:02,300
However, I agree with Matt that,
like the type of systems that 

1317
01:05:02,300 --> 01:05:05,420
he's going into is he's really 
good at dipping into anaerobic 

1318
01:05:05,460 --> 01:05:07,620
and getting out of it and 
recovering and dip into 

1319
01:05:07,620 --> 01:05:10,780
anaerobic and get out. 
He doesn't have this like huge 

1320
01:05:10,900 --> 01:05:13,420
aerobic motor in the same way 
that it's used for running. 

1321
01:05:13,700 --> 01:05:16,700
I give LeBron like, tops like a 
330. 

1322
01:05:17,140 --> 01:05:19,700
I think that's where he could 
tap out in like the fir his 

1323
01:05:19,700 --> 01:05:21,500
first go. 
If he had four months, give him 

1324
01:05:21,500 --> 01:05:23,500
two years. 
And yeah, I think he could get 

1325
01:05:23,500 --> 01:05:26,260
there because he could just like
totally change his like 

1326
01:05:26,260 --> 01:05:29,220
approach. 
But I think for a guy to be like

1327
01:05:29,220 --> 01:05:32,820
genetically forgot to be as good
at basketball as he is, you need

1328
01:05:32,820 --> 01:05:35,300
so many Type 2 fibers. 
I think he is like. 

1329
01:05:36,320 --> 01:05:38,560
He's not built to run a 
marathon. 

1330
01:05:38,560 --> 01:05:40,960
He's built to be amazing at 
basketball. 

1331
01:05:41,280 --> 01:05:44,200
And I just don't think he has it
in his tank to like, flip that 

1332
01:05:44,200 --> 01:05:47,200
in that short of time to like, 
recruit as much as you could to 

1333
01:05:47,200 --> 01:05:49,760
like get that aerobic base. 
I just don't think he has it. 

1334
01:05:50,640 --> 01:05:53,480
And I hope he listens to this 
and proves us wrong, and then he

1335
01:05:53,480 --> 01:05:56,600
can come on here and tell us, 
tell us that he did it or 

1336
01:05:56,600 --> 01:05:58,240
something. 
You know, the the feedback I 

1337
01:05:58,240 --> 01:06:00,360
just got from Nathan is exactly 
what my students tell me. 

1338
01:06:00,360 --> 01:06:02,800
Is that how I teach is good? 
The analogies just sucks. 

1339
01:06:02,800 --> 01:06:04,720
So the science is correct, but 
the analogy is. 

1340
01:06:05,960 --> 01:06:06,680
Terrible. 
On that. 

1341
01:06:07,520 --> 01:06:08,920
Good. 
Well, actually here's the 

1342
01:06:09,000 --> 01:06:11,800
interesting just just in just 
something. 

1343
01:06:11,920 --> 01:06:12,920
Do you guys know who Nick is? 
Is. 

1344
01:06:13,000 --> 01:06:15,360
It that Kenenisa did play in the
G leagues, is that it? 

1345
01:06:15,360 --> 01:06:21,800
Just I'd be rolling over just 
ecstatic if I saw Kenenisa, but 

1346
01:06:21,800 --> 01:06:24,880
Kelly playing in the G League? 
Just getting wrecked. 

1347
01:06:26,240 --> 01:06:28,280
I'd keep going, but I just can't
keep the ball. 

1348
01:06:28,280 --> 01:06:29,600
It's just terrible. 
Oh, Jesus. 

1349
01:06:29,760 --> 01:06:35,150
Sorry, that's moving forward. 
What were you saying, David? 

1350
01:06:35,270 --> 01:06:39,710
We got to wrap this thing up. 
Yeah, 2020 he ran. 3/24/2022 he 

1351
01:06:39,710 --> 01:06:42,070
ran 248. 
If you guys know who he is, that

1352
01:06:42,070 --> 01:06:46,150
guy is huge, muscular, nothing 
but type 2 like so he took two 

1353
01:06:46,150 --> 01:06:50,110
years to get down to two 40s. 
Anywho, yeah, he's not really. 

1354
01:06:50,190 --> 01:06:52,030
That was the question. 
LeBron James is still another 

1355
01:06:52,030 --> 01:06:52,830
level athlete. 
I. 

1356
01:06:53,070 --> 01:06:56,870
Know. 
Thank you for helping with my. 

1357
01:06:56,870 --> 01:06:58,430
Point though, give him a short 
period. 

1358
01:06:58,430 --> 01:06:59,990
I don't think he could do it. 
Give him a couple years. 

1359
01:06:59,990 --> 01:07:02,430
I think he's got it mainly. 
Honestly, that's fair thought. 

1360
01:07:02,430 --> 01:07:05,670
He's so mental. 
Like Lebron's got the mental 

1361
01:07:05,670 --> 01:07:07,350
toughness way more than me, 
obviously. 

1362
01:07:07,990 --> 01:07:10,950
So anyway, although he's kind of
a whiner on the court if we're 

1363
01:07:10,950 --> 01:07:12,270
honest. 
But I'm going to wrap us up. 

1364
01:07:12,270 --> 01:07:13,950
We're going to be done talking 
about this. 

1365
01:07:14,690 --> 01:07:17,010
Thank you all for joining for 
this buy or sell episode. 

1366
01:07:17,050 --> 01:07:20,090
We had a lot of fun and hope 
that there was some even though 

1367
01:07:20,090 --> 01:07:22,090
in the midst of the fun, I hope 
there was some things that you 

1368
01:07:22,090 --> 01:07:25,850
could glean or think about or 
whatever, but we'd love to hear 

1369
01:07:25,850 --> 01:07:27,690
your thoughts on any of these 
buyer sells. 

1370
01:07:27,770 --> 01:07:31,170
We'd also love to hear what else
you want to hear us buy or sell 

1371
01:07:31,170 --> 01:07:33,690
and talk about. 
So if you want to follow along 

1372
01:07:33,690 --> 01:07:35,740
with us. 
You can always go on to our 

1373
01:07:35,740 --> 01:07:38,820
social media channels, 
Instagram, Facebook, Twitter 

1374
01:07:39,220 --> 01:07:42,020
threads, all that stuff. 
We are on there and active. 

1375
01:07:42,340 --> 01:07:46,020
I also I think that we only have
like 80 some reviews of this 

1376
01:07:46,020 --> 01:07:50,340
podcast and we get like 5 to 
10,000 listeners for each 

1377
01:07:50,340 --> 01:07:53,870
episode. 
So if like. 3% of you could just

1378
01:07:53,870 --> 01:07:56,590
go on and leave a review that 
would really help us in terms of

1379
01:07:56,590 --> 01:07:59,830
continuing our growth. 
Just go on to whatever, you know

1380
01:07:59,950 --> 01:08:02,350
platform that you listen on 
either subscribing to YouTube or

1381
01:08:02,350 --> 01:08:05,390
if you go on the if you're on 
like Apple podcast, leaving a 

1382
01:08:05,390 --> 01:08:08,830
written review helps a lot too. 
So if we can get a small 

1383
01:08:08,830 --> 01:08:12,430
percentage of you all to take 10
to 30 seconds talking of 

1384
01:08:12,430 --> 01:08:14,390
compliance, how do we motivate 
you to do this? 

1385
01:08:14,390 --> 01:08:17,310
I don't know, but it would be 
awesome if you could do it and. 

1386
01:08:18,560 --> 01:08:20,080
Yeah. 
Thank you all for joining us. 

1387
01:08:20,080 --> 01:08:21,120
Have a great day.