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What's up, beautiful people? 
This is Srinath. 

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And once again, welcome back to 
the One Bliss podcast. 

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So in this particular episode, I
am very much excited to share 

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with you one of the book 
summaries that we have created 

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using AI like a podcast style 
episode summarizing the book 

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called 10X is easier than 2X by 
the author Dan Sullivan. 

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So now this is one of the 
important book considered as one

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of the important books that 
everyone should read in their 

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lifetimes. 
No matter if you are a 

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entrepreneur, wannabe 
entrepreneur, if you are 

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businessman, if you are a 
student, if you are a busy 

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professional, job holder 
etcetera. 

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Irrespective to your profession,
this is one of the must read 

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books because this book going to
show you how achieving higher or

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bigger goals like 10X goals or 
10X visions is very much easier 

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compared to achieving a 2X or 
smaller goals. 

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OK, but with that said, without 
wasting any time, let's dive 

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into the podcast and let's get 
started. 

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You ever feel like you're just 
drowning in information? 

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Like you really want that 
shortcut, that clear 

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understanding of the big ideas 
that actually matter? 

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That you know, the stuff that 
could really change how you 

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think without digging through 
tons of noise. 

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Absolutely. 
That feeling of overwhelm is 

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real. 
Well, that's exactly what we're 

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trying to do right here in this 
deep dive. 

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Yeah, today we're getting into 
10X thinking, specifically 

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looking at Doctor Benjamin 
Hardy's book 10X is Easier than 

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Two X. 
We've sort of pulled out the key

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stuff from the book. 
The core concepts. 

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Right. 
The core concepts that show how 

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you can get, well, massive 
growth, but it's about shifting 

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your mindset, like 
fundamentally, not just tweaking

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things. 
Exactly. 

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Forget just aiming for 2X, you 
know, doubling down. 

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This isn't about small steps, 
you know, It's a completely 

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different kind of jump, a 
transformation really, in how 

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you tackle life, work, 
everything. 

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We're going to unpack the main 
principles of this 10X idea 

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using examples from Hardy's 
book. 

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Yeah. 
So you can see it's a whole new 

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way of operating. 
It's definitely not just like 10

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times the workload. 
Yeah, definitely not. 

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So let's get right into it. 
The basic difference between 

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going for 2X and aiming for 10X?
OK, the book explains that 2X 

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growth. 
It often looks like like a 

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straight line. 
You're doing more of what you 

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already do building on the past,
right? 

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Linear, like trying to run 
faster by just adding a tiny bit

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more effort each time. 
Same strategy. 

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Exactly. 
But 10X, that's total different,

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the book really stresses it's a 
qualitative shift. 

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Qualitative, OK. 
Yeah, this kind of thinking 

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needs a whole new approach. 
And what's interesting is Hardy 

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suggests this shift can actually
help you by cast the usual 

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stress and burnout. 
The burnout you get from just 

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grinding for that 2X. 
Yeah, precisely. 

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And it unlocks, you know, much 
bigger results, disproportionate

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results. 
So where does that change start?

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Well, the book argues, the most 
critical change is internal. 

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It's inside you, specifically 
your vision, what you believe is

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possible, and your identity, how
you see yourself, Hardy says. 

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When you change those core 
things, everything else starts 

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to line up naturally. 
Your actions, your standards, 

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they all rise to meet that new 
vision. 

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It's like upgrading your 
internal operating system or 

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something. 
That's a great way to put it, 

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and the book introduces this 
idea. 

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It's pretty powerful that 10X 
becomes a kind of perceptual 

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filter. 
A filter. 

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So, well, suddenly every 
situation, every opportunity, 

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even obstacles, you see them 
through this 10X lens. 

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You're automatically looking for
that exponential potential. 

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And things that don't fit that 
just fall away. 

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Naturally, they just don't 
compute with the new filter. 

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OK, that makes sense. 
And this leads straight into 

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another key point, focusing on 
quality, not just quantity. 

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The book uses Michelangelo as 
like the perfect example. 

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I mean, obviously he produced a 
lot of work for sure. 

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Incredible output. 
But his legacy, why we still 

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talk about him? 
It's not just the volume. 

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It's the sheer quality, right? 
The the, the David, the Sistine 

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Chapel, Yeah, it's just 
breathtaking. 

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Exactly, the book says every 
time he aimed for that 10 Act 

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impact, he created something 
almost transcendent. 

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And sure, he worked hard, but 
lots of people work hard, right?

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Yeah, tons of people are busy, 
but maybe not getting those 

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breakthrough results. 
That's the point. 10X isn't just

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about being busier, it's a 
fundamental upgrade in what 

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you're doing. 
Like the book says, moving from 

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crawling to walking, it's a 
different mode entirely. 

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And that connects back to what 
we were saying at the start, 

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wanting knowledge quickly but 
also deeply. 

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Precisely 10X thinking isn't 
about just consuming more stuff,

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It's about zeroing in on the 
knowledge, the actions that 

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actually generate the biggest, 
most meaningful impact. 

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For now, learning to see what 
really counts. 

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So, OK, how do we actually make 
that leap, that qualitative 

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jump? 
Well, the book explains, it 

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starts with dramatically 
expanding your vision and your 

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standards for yourself. 
Setting your sights way higher 

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than what feels comfortable or 
immediately achievable. 

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Exactly, aiming far beyond the 
horizon. 

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But it's not just dreaming 
bigger. 

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There are practical steps too, 
like simplifying your strategy 

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right down to the bone. 
What's truly essential? 

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Ruthlessly cutting out 
everything else, The non 

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critical stuff. 
Getting rid of the clutter, 

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yeah. 
And then developing deep like 

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mastery in your unique 
strengths, your zone of genius, 

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and crucially, learning to lead 
and empower others who buy into 

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that big vision. 
People who are excited about it 

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too, right? 
It can't just be you. 

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And the book frames this whole 
process as as personal evolution

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almost. 
Very much so. 

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It describes it like peeling 
away layers. 

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Each time you commit to a 10X 
goal, you're kind of shedding an

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old version of yourself. 
It pushes you towards who you 

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could ultimately become. 
That idea of letting go seems 

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important. 
Then hugely important. 

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Which brings us to Dan 
Sullivan's 8020 framework. 

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The book really highlights this 
as vital for 10X. 

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The trado principle right, 80% 
of results come from 20% of 

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effort. 
Basically, yeah. 

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But applied to 10X it means you 
often have to intentionally let 

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go of the 80%. 
Let go of what? 

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Activities, clients, even ways 
of thinking. 

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The stuff that takes up most of 
your time but doesn't yield the 

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big results. 
The stuff that's actually 

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holding you back. 
Even if it feels comfortable or 

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necessary. 
Especially if it feels 

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comfortable. 
That's often the trap. 

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The book shares a story about 
entrepreneurs and strategic 

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coach Sullivan's program. 
They did this exercise identify 

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their top 20% of client, The 
ones bringing in 80% of the 

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money sure, but also generating 
the most like excitement and 

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energy. 
So not just revenue, but also 

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the feel of the work. 
Exactly. 

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And just seeing that clearly 
laid out, it's powerful 

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realization, it shows you what's
really driving things. 

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I can imagine. 
And the book contrasts different

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client types, like think about a
$500 client versus a $50,000 

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client. 
The $500 one might constantly 

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question things, demand a lot of
hand holding, take up loads of 

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time, the 80% stuff. 
Right, I know those ones. 

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Whereas the $50,000 client might
just say right payment set 

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thanks, they trust your 
expertise, they operate at a 

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different level. 
It shows the difference between 

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a 2X dynamic and a potential 10X
dynamic. 

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That's a stark difference. 
Is there a company example? 

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Yeah, Carson Holmquist's company
Stream Logistics, they dealt 

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with freight initially. 
They focused on what they called

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routine fight, kind of the bread
and butter, the 80%. 

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But then they made a strategic 
shift. 

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They focused only on high stakes
freight. 

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They're crucial, 20%. 
They're really important 

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shipments. 
Exactly. 

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And the result? 
A huge jump in profitability, 

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significantly higher, and they 
didn't even need to hire more 

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people. 
Wow, so focusing on the 20% 

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actually made them more 
profitable with the same 

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resources. 
That's the power of quality over

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quantity in action. 
It demonstrates how 10X often 

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leads to simplification. 
You get clear on the vital few 

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and the trivial many become 
easier to drop. 

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Where it's just trying for 2X. 
Trying to optimize everything 

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can actually make things more 
complex. 

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Often, yeah, you're managing 
more, juggling more, trying to 

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squeeze incremental gains 
everywhere. 10X cuts through 

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that. 
OK, this is fascinating. 

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Now there's another shift 
mentioned moving from needing to

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wanting. 
What's that about? 

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This is a really deep one. 
The book explores the huge 

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difference between operating 
from a place of need, like 

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scarcity, needing security, 
being reactive, versus operating

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from want. 
Wanting meaning, abundance, 

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freedom, creativity. 
Exactly, operating from genuine 

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desire, from a place of freedom,
it fuels a completely different 

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kind of energy and action. 
And Dan Sullivan comes up again 

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here. 
Yeah, with this idea that you 

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don't actually have to justify 
your wants. 

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That's counterintuitive, isn't 
it? 

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We always feel like we need a 
reason, especially for big 

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ambition. 
Right, We're conditioned that 

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way, but the book uses this 
example like restoring an old 

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car. 
OK, By doing that, by pursuing 

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that passion, developing those 
skills, creating something 

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valuable, you're generating 
wealth value. 

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It's not a 0 sum game. 
You aren't taking it from 

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someone else, you're creating. 
It so wanting something isn't 

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inherently selfish or taking 
away from others. 

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Not necessarily, no. 
The book breaks it down into 

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four key differences between 
need and one. 

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Let's hear them, OK? 
One needing is often driven by 

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external stuff, pressures, 
circumstances. 

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Wanting comes from within. 
Internal versus external. 

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Got it. 2 Needing is rooted in 
seeking security. 

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Wanting is fueled by seeking 
freedom. 

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Security versus freedom. 
OK, three needing comes from a 

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scarcity mindset. 
There's not enough wanting comes

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from abundant. 
There's plenty. 

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Let's create more. 
Scarcity versus abundance. 

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And four, needing tends to make 
you reactive, responding to 

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problems. 
Wanting is inherently creative, 

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building something new. 
That's a clear distinction, 

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Reactive versus creative. 
And the story of Brian Armstrong

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at Coinbase really shows this. 
Crypto exchange, yeah. 

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During a really intense time 
socially and politically, he 

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made this tough call. 
He decided Coinbase needed to 

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refocus only on its core 
mission, increasing economic 

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freedom. 
I. 

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Remember that it was 
controversial. 

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Very, but it was driven by a 
clear want, the desire to stick 

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to their purpose rather than 
getting pulled into perceived 

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needs to comment on everything 
or please everyone. 

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And how did that turn out? 
Ultimately, it led to a more 

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focused and arguably more 
successful company. 

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They weathered the storm by 
sticking to their core want. 

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It really makes you think, 
doesn't it? 

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Am I running on need energy or 
want energy in different parts 

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of my life? 
Exactly, that shift seems 

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absolutely fundamental for 
unlocking that 10X gear. 

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So if you're focused on your 
want and your core 20%, how do 

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you actually do everything? 
This leads to The Who, not how 

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idea. 
Perfect transition, yes. 

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Who, not how, is presented as a 
key strategy essential for 

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hitting those big 10X goals 
without burning yourself out 

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completely? 
So instead of obsessing over how

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to do every single task. 
Especially that 80% that isn't 

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your core strength. 
Right. 

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Instead, you focus on finding 
The Who. 

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Exactly. 
The people who already know how 

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or even better, love doing those
things. 

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The things that drain you might 
energize someone else. 

235
00:11:13,800 --> 00:11:15,680
The James Clear example fits 
here, doesn't it? 

236
00:11:15,960 --> 00:11:18,760
With Atomic habits. 
Perfectly while writing the 

237
00:11:18,760 --> 00:11:21,160
book, he poured his energy into 
the writing itself. 

238
00:11:21,200 --> 00:11:24,560
His absolute 20%, his genius 
zone and the. 

239
00:11:24,560 --> 00:11:29,080
REST marketing operations. 
He delegated it, found the right

240
00:11:29,080 --> 00:11:32,920
who's for his team to handle 
those aspects that freed him up 

241
00:11:32,920 --> 00:11:36,200
to do the deep work only he 
could do to create maximum 

242
00:11:36,200 --> 00:11:37,800
impact with the book. 
That makes sense. 

243
00:11:38,000 --> 00:11:41,400
Delegate the 80% to stay in your
20% genius zone. 

244
00:11:41,400 --> 00:11:43,520
Precisely. 
It frees up your time, your 

245
00:11:43,520 --> 00:11:47,120
energy, your focus for 
innovation and the big leaps. 

246
00:11:47,120 --> 00:11:48,600
But what if you hire the wrong 
who? 

247
00:11:48,840 --> 00:11:51,600
That's a real fear for people 
wasting time, money. 

248
00:11:51,640 --> 00:11:54,240
Totally legitimate concern and 
the book tackles this. 

249
00:11:54,560 --> 00:11:58,200
It encourages adopting a gain 
mindset, not a gap mindset, 

250
00:11:58,200 --> 00:11:59,960
remember. 
That focus on progress from the 

251
00:11:59,960 --> 00:12:02,400
start, not the distance to the 
ideal. 

252
00:12:02,520 --> 00:12:06,720
Yes, so even a miss hire isn't a
total failure, it's a learning 

253
00:12:06,720 --> 00:12:08,640
experience. 
You gained information. 

254
00:12:09,040 --> 00:12:11,320
OK, what did I learn about what 
I really need? 

255
00:12:11,320 --> 00:12:13,400
How can I hire better next time?
Exactly. 

256
00:12:13,400 --> 00:12:15,400
It helps you refine your 
requirements, sharpen your 

257
00:12:15,400 --> 00:12:17,360
standards. 
It makes you a better buyer. 

258
00:12:17,360 --> 00:12:19,920
As Sullivan put the clearer on 
the outcome you want and who you

259
00:12:19,920 --> 00:12:22,520
need. 
OK, let's shift gears again. 

260
00:12:22,640 --> 00:12:24,360
Time. 
The book talks about time 

261
00:12:24,360 --> 00:12:26,360
differently, Kronos versus 
Kairos. 

262
00:12:26,600 --> 00:12:31,160
Yes, this is fascinating. 
So Kronos is like regular clock 

263
00:12:31,160 --> 00:12:35,720
time, quantitative minutes, 
hours, schedules ticking by. 

264
00:12:35,720 --> 00:12:39,320
The way most of us think about 
time, meetings, deadline. 

265
00:12:39,560 --> 00:12:42,280
Right, but Tenex thinking 
leverages Kairos. 

266
00:12:42,280 --> 00:12:44,320
That's qualitative time. 
All or tative? 

267
00:12:44,320 --> 00:12:45,880
Time. 
Meaning it's about the quality 

268
00:12:45,880 --> 00:12:47,680
of the time, not just the 
duration. 

269
00:12:47,920 --> 00:12:52,160
It's about creating bigger 
dedicated blocks for deep work, 

270
00:12:52,160 --> 00:12:55,920
for flow, for creativity, and 
importantly, for recovery. 

271
00:12:56,040 --> 00:12:58,840
Not just fragmented hours 
dropped up by notifications and 

272
00:12:58,840 --> 00:13:01,000
meetings. 
Exactly, the book on here is the

273
00:13:01,000 --> 00:13:04,520
standard 9 to 5 industrial era 
model is often super inefficient

274
00:13:04,520 --> 00:13:07,960
for the kind of deep thinking 
and breakthroughs needed for 10X

275
00:13:07,960 --> 00:13:09,880
growth today. 
Are there examples of this 

276
00:13:09,880 --> 00:13:12,640
Kairos time? 
Definitely thank LeBron James, 

277
00:13:12,640 --> 00:13:16,280
the book mentions his focus on 
recovery sleeping like 10-12 

278
00:13:16,280 --> 00:13:18,400
hours a night sometime. 
Wow, it's a lot. 

279
00:13:18,400 --> 00:13:20,320
It is, but it's not just 
laziness. 

280
00:13:20,320 --> 00:13:22,600
It's a strategic use of 
qualitative time. 

281
00:13:22,840 --> 00:13:25,160
He's investing in his body's 
ability to perform at an 

282
00:13:25,160 --> 00:13:28,520
absolutely elite level, 
maximizing his unique ability. 

283
00:13:28,520 --> 00:13:30,000
It's. 
Part of his performance system. 

284
00:13:30,000 --> 00:13:31,800
Totally. 
And another example, Bill 

285
00:13:31,800 --> 00:13:34,400
Gates's Think Weeks. 
Oh yeah, where he goes off grid.

286
00:13:34,440 --> 00:13:37,280
Completely disconnects, just 
reads, thinks, reflects, no 

287
00:13:37,280 --> 00:13:39,760
distractions. 
That's pure Cairo's time, 

288
00:13:40,120 --> 00:13:42,920
dedicated to generating big 
ideas and setting strategic 

289
00:13:42,920 --> 00:13:45,480
direction. 
Major breakthroughs came from 

290
00:13:45,480 --> 00:13:47,040
those weeks. 
So it's about intentionally 

291
00:13:47,040 --> 00:13:50,200
structuring time for high impact
activities, not just letting the

292
00:13:50,200 --> 00:13:53,840
clock dictate thing. 
Precisely, the book says 10X 

293
00:13:53,840 --> 00:13:56,880
leaders are visionaries, 
transformational leaders, not 

294
00:13:56,880 --> 00:14:00,600
just managers checking boxes. 
They build teams of other 

295
00:14:00,600 --> 00:14:02,680
leaders. 
And practically, how does that 

296
00:14:02,680 --> 00:14:05,560
look day-to-day? 
The advice is to focus on maybe 

297
00:14:05,560 --> 00:14:08,760
just two or three really 
important flow inducing 

298
00:14:08,760 --> 00:14:12,240
objectives each day. 
The vital 20% that isn't urgent 

299
00:14:12,240 --> 00:14:14,720
but drives real long term 
progress. 

300
00:14:15,160 --> 00:14:17,440
Block out time for that. 
The important not just the 

301
00:14:17,440 --> 00:14:18,320
urgent. 
You got it. 

302
00:14:18,440 --> 00:14:21,560
So OK, 10X isn't just a 
destination you reach in and 

303
00:14:21,560 --> 00:14:24,080
stop. 
It sounds like ongoing. 

304
00:14:24,080 --> 00:14:27,280
Absolutely, the book emphasizes.
It's a continuous journey, a 

305
00:14:27,360 --> 00:14:29,840
process of evolution and. 
That's where the game comes in 

306
00:14:29,840 --> 00:14:31,920
again, right? 
Not just hiring, but measuring 

307
00:14:31,920 --> 00:14:33,680
progress. 
Exactly. 

308
00:14:33,840 --> 00:14:35,920
The gap in the game framework is
key here. 

309
00:14:36,200 --> 00:14:39,080
Most people naturally measure 
themselves against their ideal 

310
00:14:39,080 --> 00:14:42,920
future, the gap. 
I'm not there yet, I still have 

311
00:14:42,920 --> 00:14:44,000
so far to go. 
Right. 

312
00:14:44,240 --> 00:14:47,400
And that often leads to feeling 
discouraged, dissatisfied, like 

313
00:14:47,400 --> 00:14:50,800
you're failing even when you're 
making progress. 

314
00:14:50,800 --> 00:14:52,960
It's a recipe for unhappiness. 
Totally. 

315
00:14:53,360 --> 00:14:55,760
So the book strongly pushes you 
to flip that. 

316
00:14:56,360 --> 00:14:58,400
Measure your progress against 
where you started. 

317
00:14:58,440 --> 00:15:00,800
That's the gain. 
Acknowledging how far you've 

318
00:15:00,800 --> 00:15:02,960
come. 
Yes, seeing the progress you've 

319
00:15:02,960 --> 00:15:06,280
actually made, this builds 
confidence, creates momentum, 

320
00:15:06,280 --> 00:15:08,680
makes you want to keep going. 
It fuels the journey. 

321
00:15:08,840 --> 00:15:11,000
That feels much more positive 
and sustainable. 

322
00:15:11,120 --> 00:15:15,720
It really is, and the book uses 
this sobering analogy, the Mount

323
00:15:15,720 --> 00:15:18,360
Erebus plane crash. 
Oh wow, what happened there? 

324
00:15:18,520 --> 00:15:21,440
A tiny error in the flight 
coordinates, just two degrees 

325
00:15:21,440 --> 00:15:24,200
off seemed insignificant. 
But over the course of the 

326
00:15:24,200 --> 00:15:26,200
flight. 
It led the plane directly into a

327
00:15:26,200 --> 00:15:27,600
mountain. 
Devastating. 

328
00:15:29,120 --> 00:15:33,360
The point is, in 10X growth, 
even seemingly small changes in 

329
00:15:33,360 --> 00:15:37,000
your trajectory, your direction,
if applied consistently, lead to

330
00:15:37,000 --> 00:15:38,920
massively different outcomes 
down the line. 

331
00:15:39,120 --> 00:15:42,360
So getting the direction right, 
even if the steps seem small 

332
00:15:42,360 --> 00:15:45,160
initially, is critical. 
Absolutely critical. 

333
00:15:45,320 --> 00:15:48,480
Are you consistently moving 
towards your 10X vision or are 

334
00:15:48,480 --> 00:15:51,640
small deviations taking you way 
off course over time? 

335
00:15:51,840 --> 00:15:54,560
It really makes you think about 
tracking progress and direction,

336
00:15:54,560 --> 00:15:57,280
not just effort. 
Are you in the gap or 

337
00:15:57,280 --> 00:15:59,280
celebrating the game? 
Precisely. 

338
00:15:59,560 --> 00:16:03,080
Now, another piece of this 
continuous journey is developing

339
00:16:03,080 --> 00:16:05,720
your unique ability. 
You mentioned it earlier, how 

340
00:16:05,720 --> 00:16:08,960
central is that? 
It's presented as absolutely 

341
00:16:08,960 --> 00:16:12,880
core to making these 10X leaps. 
It's about figuring out what you

342
00:16:12,880 --> 00:16:16,680
specifically do best, what makes
you uniquely valuable, and then 

343
00:16:16,680 --> 00:16:18,720
pouring your energy into 
cultivating that. 

344
00:16:18,800 --> 00:16:21,200
Becoming the best, most unique 
version of yourself. 

345
00:16:21,280 --> 00:16:23,120
Exactly. 
The book introduces something 

346
00:16:23,120 --> 00:16:26,520
called the Dream Check. 
It's a tool to help clarify that

347
00:16:26,520 --> 00:16:30,040
core 20% your unique ability 
zone and then focus your 

348
00:16:30,040 --> 00:16:33,000
development efforts there to hit
those big ambitious goals. 

349
00:16:33,160 --> 00:16:35,440
Is there an example of someone 
doing this really well? 

350
00:16:35,440 --> 00:16:38,440
Paul Rodriguez, the skateboarder
P Rod, the book highlights. 

351
00:16:38,440 --> 00:16:39,680
Oh. 
Yeah, legend, right? 

352
00:16:40,040 --> 00:16:42,440
He didn't just get good at 
skating and stop. 

353
00:16:42,760 --> 00:16:45,840
He constantly evolved his 
skills, his style and his 

354
00:16:45,840 --> 00:16:47,440
understanding of the business 
side. 

355
00:16:47,720 --> 00:16:50,360
He always operated from that. 
Want energy we talked about? 

356
00:16:50,400 --> 00:16:51,960
You stay passionate. 
Yeah. 

357
00:16:51,960 --> 00:16:55,280
And strategically positioned 
himself as the buyer in his 

358
00:16:55,280 --> 00:16:57,520
collaborations, especially with 
Nike. 

359
00:16:58,000 --> 00:17:00,880
He wasn't just taking a deal, he
was shaping the partnership 

360
00:17:00,880 --> 00:17:03,920
based on his vision, Which? 
Gave him creative control and 

361
00:17:03,920 --> 00:17:05,839
LED to long term success. 
Exactly. 

362
00:17:05,839 --> 00:17:08,960
Continuous development of his 
unique ability combined with 

363
00:17:08,960 --> 00:17:13,160
smart positioning that. 
Idea of being the buyer, shading

364
00:17:13,160 --> 00:17:15,560
the relationship. 
It links to another concept, 

365
00:17:15,560 --> 00:17:17,520
doesn't it? 
Transformational relationship. 

366
00:17:17,520 --> 00:17:20,520
Yes, perfectly. 
The book contrasts transactional

367
00:17:20,520 --> 00:17:22,079
relationships with 
transformational. 

368
00:17:22,079 --> 00:17:25,599
Ones transactional is tit for 
tat equal exchange pretty much. 

369
00:17:25,960 --> 00:17:28,319
Focus on what's in it for me, 
keeping score. 

370
00:17:28,720 --> 00:17:31,600
Transformational relationships, 
though, they're different. 

371
00:17:31,880 --> 00:17:34,080
How so? 
It's about both sides winning, 

372
00:17:34,080 --> 00:17:36,280
but winning in the ways that 
they uniquely value. 

373
00:17:36,280 --> 00:17:39,600
It's not about a 5050 split of 
the same thing, It's about 

374
00:17:39,600 --> 00:17:43,960
mutual growth towards individual
and shared goals without needing

375
00:17:43,960 --> 00:17:46,880
constant justification. 
So everyone wins if the 

376
00:17:46,880 --> 00:17:49,160
relationship keeps evolving, 
keeps going 10X. 

377
00:17:49,160 --> 00:17:51,200
That's the idea. 
Everyone thrives when the 

378
00:17:51,200 --> 00:17:53,680
relationship itself makes those 
10X jumps together. 

379
00:17:54,160 --> 00:17:57,280
The danger is when it's 
stagnate, slips into a 2X 

380
00:17:57,280 --> 00:18:00,560
maintenance mode, then the 
energy fades and everyone kind 

381
00:18:00,560 --> 00:18:02,200
of loses. 
It needs to keep growing. 

382
00:18:02,240 --> 00:18:06,280
Yeah, the book quotes Doctor 
James Carsier on finite and 

383
00:18:06,280 --> 00:18:08,760
infinite games. 
Finite games have winners and 

384
00:18:08,760 --> 00:18:10,720
losers. 
Infinite games are about 

385
00:18:10,720 --> 00:18:12,840
continuing the play. 
Exactly. 

386
00:18:13,120 --> 00:18:16,080
Transformational relationships 
operate like infinite games. 

387
00:18:16,080 --> 00:18:19,400
The goal is to keep playing, 
keep evolving together 

388
00:18:19,560 --> 00:18:21,400
indefinitely. 
That's a powerful way to think 

389
00:18:21,400 --> 00:18:24,960
about partnerships, 
collaborations, even personal 

390
00:18:24,960 --> 00:18:26,240
relationships. 
For sure. 

391
00:18:26,320 --> 00:18:28,920
OK, one last area. 
The book touches on the ripple 

392
00:18:28,920 --> 00:18:31,600
effect. 
How does our personal 10X 

393
00:18:31,600 --> 00:18:34,000
journey affect anything beyond 
us? 

394
00:18:34,000 --> 00:18:37,080
It introduces Doctor David 
Hawkins's map of consciousness. 

395
00:18:37,440 --> 00:18:40,440
It's basically a scale of human 
emotions and their energy 

396
00:18:40,440 --> 00:18:42,760
levels. 
The book uses this to illustrate

397
00:18:42,760 --> 00:18:45,200
that someone operating at a 
higher level think emotions like

398
00:18:45,240 --> 00:18:48,920
optimism, willingness, reason, 
Love carries a much higher 

399
00:18:48,920 --> 00:18:53,640
positive energy, and Hawkins 
calculated or theorized that one

400
00:18:53,640 --> 00:18:56,920
person operating at these higher
levels can actually 

401
00:18:57,040 --> 00:19:00,400
counterbalance the negativity of
many people operating at lower 

402
00:19:00,400 --> 00:19:02,840
levels, like fear, anger, or 
apathy. 

403
00:19:02,840 --> 00:19:05,200
Wow, really? 
So one person's positive 

404
00:19:05,200 --> 00:19:08,120
transformation has a significant
energetic impact. 

405
00:19:08,200 --> 00:19:10,840
That's the implication. 
It shows the potentially 

406
00:19:10,840 --> 00:19:14,000
profound ripple effect of 
personal growth and achieving 

407
00:19:14,000 --> 00:19:17,080
that 10X state. 
Your inner shift can literally 

408
00:19:17,080 --> 00:19:18,640
uplift the environment around 
you. 

409
00:19:18,640 --> 00:19:20,680
That brings us back almost full 
circle, doesn't it? 

410
00:19:20,680 --> 00:19:23,480
The internal change having 
external effects. 

411
00:19:23,720 --> 00:19:25,280
Absolutely. 
And there's that great little 

412
00:19:25,280 --> 00:19:27,760
anecdote about the nuclear power
plant consultant. 

413
00:19:27,920 --> 00:19:29,960
Oh, tell me. 
OK, so the plan isn't working 

414
00:19:29,960 --> 00:19:31,200
right. 
Experts are stumped. 

415
00:19:31,640 --> 00:19:33,440
They call in this old 
consultant. 

416
00:19:33,680 --> 00:19:36,320
He walks around, listens, looks,
then takes out a marker and 

417
00:19:36,320 --> 00:19:38,440
draws a single X on a piece of 
equipment. 

418
00:19:38,440 --> 00:19:41,360
Tells them replace this part. 
They do and the plant works 

419
00:19:41,360 --> 00:19:44,080
perfectly. 
He sends them a bill for say 

420
00:19:44,080 --> 00:19:45,320
$10,000. 
We're. 

421
00:19:45,320 --> 00:19:47,400
Drawing an X. 
They ask for an itemized bill. 

422
00:19:47,400 --> 00:19:51,040
He sends one back marking an X 
$1.00, knowing where to put the 

423
00:19:51,040 --> 00:19:55,240
X $9999. 
That's brilliant. 

424
00:19:55,400 --> 00:19:57,560
Isn't it? 
It perfectly illustrates the 

425
00:19:57,560 --> 00:20:00,520
point. 
The 10X value isn't just in the 

426
00:20:00,520 --> 00:20:02,320
action. 
It's in the decades of 

427
00:20:02,320 --> 00:20:06,000
experience, the insight, the 
deep understanding, the unique 

428
00:20:06,000 --> 00:20:09,080
ability that allows you to know 
exactly what needs to be done. 

429
00:20:09,480 --> 00:20:11,840
That's the quality aspect. 
Where to put the X? 

430
00:20:12,000 --> 00:20:13,760
That sums up a lot. 
It really does. 

431
00:20:14,040 --> 00:20:17,600
So if we were to kind of wrap up
the key takeaways from this 10X 

432
00:20:17,600 --> 00:20:19,040
deep dive. 
Yeah, let's recap. 

433
00:20:19,200 --> 00:20:22,080
It's about that fundamental 
qualitative leap, right? 

434
00:20:22,160 --> 00:20:26,200
Not just incremental 2X stuff. 
Prioritizing deep quality over 

435
00:20:26,200 --> 00:20:28,640
sheer quantity of effort. 
Expanding your vision. 

436
00:20:28,640 --> 00:20:30,560
Massively raising your 
standards. 

437
00:20:30,560 --> 00:20:33,640
And strategically letting go of 
that 80% that holds you back. 

438
00:20:33,880 --> 00:20:37,040
Operating from genuine want, not
just perceived need. 

439
00:20:37,320 --> 00:20:38,920
Leveraging who? 
Not how? 

440
00:20:39,040 --> 00:20:41,360
Finding the right people. 
Transforming your relationship 

441
00:20:41,360 --> 00:20:44,440
with time using Kairos for deep 
work and recovery. 

442
00:20:44,560 --> 00:20:47,920
Measuring your progress by the 
game, not getting stuck in the 

443
00:20:47,920 --> 00:20:49,840
gap. 
Continuously developing your 

444
00:20:49,840 --> 00:20:54,200
unique ability that core 20%. 
And building those 

445
00:20:54,200 --> 00:20:56,520
transformational infinite game 
relationship. 

446
00:20:56,680 --> 00:20:59,200
It's really a continuous path of
evolution, isn't it? 

447
00:20:59,200 --> 00:21:01,720
A personal transformation. 
It definitely sounds like it 

448
00:21:01,720 --> 00:21:07,040
requires, well, courage and real
commitment to aim for something 

449
00:21:07,240 --> 00:21:08,080
that much. 
Bigger. 

450
00:21:08,080 --> 00:21:11,800
Yeah, it's not the easy path 
necessarily, but the argument is

451
00:21:11,800 --> 00:21:15,440
that it's ultimately easier than
the slow grind of two act. 

452
00:21:16,760 --> 00:21:18,920
So a final thought maybe for 
everyone listening. 

453
00:21:18,920 --> 00:21:22,160
Yeah, maybe think about this 
reflecting on all these ideas. 

454
00:21:22,480 --> 00:21:25,720
Where is 1 area in your life for
your work where applying this 

455
00:21:25,720 --> 00:21:29,160
10X mindset could create the 
biggest qualitative shift for 

456
00:21:29,200 --> 00:21:30,880
you? 
What's your potential 10X leap? 

457
00:21:31,040 --> 00:21:33,840
Exactly what's your core 20% in 
that area? 

458
00:21:33,840 --> 00:21:36,880
And maybe more importantly, 
what's the 80% you might need to

459
00:21:36,880 --> 00:21:39,520
courageously let go of? 
Make room for it. 

460
00:21:39,840 --> 00:21:42,400
That's definitely something to 
chew on, a powerful invitation 

461
00:21:42,400 --> 00:21:44,280
to pause and really consider the
possibilities. 

462
00:21:44,280 --> 00:21:46,440
Hopefully it gives people some 
new angles to think about. 

463
00:21:46,440 --> 00:21:47,760
Yeah, thanks for walking us 
through that. 

464
00:21:47,760 --> 00:21:50,600
It's been a fascinating deep 
dive into 10X thinking. 

465
00:21:51,240 --> 00:21:54,000
Hopefully everyone got some 
powerful perspectives to explore

466
00:21:54,000 --> 00:21:57,440
for their own growth. 
So that was it. 

467
00:21:57,520 --> 00:22:01,200
I hope you got some good 
insights from the book. 10X is 

468
00:22:01,200 --> 00:22:06,800
easier than 2X and if you really
found this episode interesting 

469
00:22:06,800 --> 00:22:10,960
or if you found any key insights
from this episode, please try to

470
00:22:10,960 --> 00:22:14,240
share this with your friends and
family members so that even they

471
00:22:14,240 --> 00:22:18,600
can update their thought process
to thinking 10X. 

472
00:22:19,360 --> 00:22:23,440
And also if you really like this
episode, please try to share or 

473
00:22:23,520 --> 00:22:27,880
give you some feedback or give 
you some rating from whatever 

474
00:22:27,880 --> 00:22:31,720
the platform that you are 
listening on South that you know

475
00:22:31,720 --> 00:22:34,520
those platforms can push my 
podcast episode. 

476
00:22:34,960 --> 00:22:39,720
With that said, until next time,
have a nice blissful day and 

477
00:22:39,920 --> 00:22:40,200
bye.