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Doctor Bridget Burns is in the 
midst of an illustrious career 

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in higher Ed. 
She's advised college 

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presidents, she's LED higher Ed 
governance reform legislation, 

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she's served on state education 
task forces and received a 

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numerous gubernatorial 
appointments. 

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Today she leads a 
groundbreaking, or shall we say 

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path breaking organization 
called the University Innovation

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Alliance. 
But our own path in education 

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was challenging. 
I'm actually Exhibit A, and many

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of the people I work with were 
Exhibit A of the kinds of 

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students that America has been 
failing for a long time and that

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our systems of our universities 
are not and colleges are not set

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up for. 
She's talking about students who

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are a lot like her, students who
are the first generation of 

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their family to attend college 
and students who are from low 

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income families. 
A lot of these students are also

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students of color, and too many 
campus systems are not set up to

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support these students. 
Bridget knows that the stakes 

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are high for anyone pursuing a 
college education from that 

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background. 
It literally is the difference 

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between getting out of 
intergenerational poverty and 

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not. 
Bridget's own lackluster 

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experience as a college 
undergrad crystallized for her 

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of mission to improve the 
college experience and education

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outcomes for vulnerable students
across the entire field of 

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higher education. 
And to do so by fundamentally 

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changing the way higher Ed 
institutions approach problem 

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solving around student 
experience, namely through 

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radical inter institutional 
collaboration. 

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That's what the University 
Innovation Alliance is all 

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about. 
We are not interested in 

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posturing and preening. 
And that's generally where the 

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conversation ends in higher Ed 
is a lot of, you know, show pony

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showing off. 
And but when we get to the real 

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substance of it, it's like, 
yeah, but how'd you actually do 

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that? 
And we just need good ideas to 

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not be a trade secret. 
So you've got to make it so that

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it's not just possible to talk 
about the hard stuff around 

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change management and 
innovation. 

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But it's actually the currency. 
Welcome to Path Breakers, a show

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about what it takes to cut 
through the noise and the red 

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tape and all of the other 
obstacles to progress. 

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I'm Tracy Pearson and I work on 
the communications team at the 

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Kresge Foundation. 
And I'm Jamie Bennett. 

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I work at the intersections of 
arts, culture, and equitable 

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community development. 
On each episode, we talk with a 

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different path breaker who's 
forging a new way forward in 

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their community. 
Today we're talking with Doctor 

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Bridget Burns about what it 
takes to get a consortium of 

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college presidents together, put
the institutional competition 

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aside so that they can share 
their best ideas about the nitty

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gritty of their most successful 
student support programs. 

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Welcome to the Path Breakers 
podcast, Doctor Burns, we are so

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happy to have you join us today.
So why don't we start with you 

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introducing yourself, your name,
your role, and your? 

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Organization. 
So my name is Bridget Burns and 

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I am the CEO of the University 
Innovation Alliance, which is a 

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consortium of universities who 
have banded together to try and 

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make it so that good ideas that 
serve students aren't treated 

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like trade secrets. 
And we can actually team up to 

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address some of the big 
challenges that hinder the 

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experience of far too many low 
income, first generation and 

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students of color. 
So yeah, that's what I do. 

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Awesome. 
So when you say a consortium of 

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of universities and colleges, 
what does that, what does that 

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look like? 
Well, so it, it started more 

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than just over a decade ago and 
it was, it's just at the end of 

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these, it's just people. 
These are just people working in

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big, large organizations in an 
industry that has been hyper 

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competitive from day one. 
We compete them against each 

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other on everything possible. 
And and yet there are some 

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things that they are struggling 
with that frankly are universal.

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And if you expect them to 
individually solve those 

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problems, we're going to be 
waiting a long time. 

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And we also need them to team up
and and actually solve some big 

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challenges facing us as a 
country. 

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So this group of presidents were
all originally former first 

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generation, low income and 
students of color. 

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I started with 11 of them and 
they just got into a room and 

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they had a conversation. 
It was very simple. 

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And it was basically talking 
about the fact that we weren't 

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producing enough college 
graduates to keep America on 

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track for economic 
competitiveness. 

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And we were doing a really bad 
job as a country when it came to

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serving low income for Shen and 
students of color. 

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And it would be a huge waste of 
time, energy and money if they 

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continue to go it alone and, you
know, repeat experiments. 

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And so, you know, how do I do 
it? 

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We create experiences where it's
we help them suspend reality and

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pretend that they don't compete.
And it's a matter of focusing on

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two things, which is the shared 
problems that they have and the 

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big things they can only 
accomplish together. 

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That's it. 
I don't talk about other stuff. 

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I'm not interested in other 
stuff. 

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I'm interested only in creating 
space where those are the two 

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pillars that we focus our time 
together and make it really 

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acceptable. 
And, and, and frankly, we, we 

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flip the script a bit that the 
only way you get a microphone 

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and a UIA event is if you're 
going to share a story from 

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failure, you know, sharing war 
stories of, Oh my gosh, do not 

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try and combine your data 
systems in the middle of 

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changing your HR system. 
And let me tell you how bad that

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is because those things make it 
so that, Oh my gosh, you don't 

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have to keep repeating the 
mistakes of others. 

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And, you know, because all of 
that is costly. 

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You have, you know, thousands of
universities and community 

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colleges around the country who 
need to do a better job for 

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students. 
We need them to perform better 

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for our students. 
But it's actually, these are 

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just human beings who are 
working in really busy, hard 

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jobs. 
And every day right now is a 

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slog. 
They are facing constant 

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criticism, new cuts every day 
the public is upset. 

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You know, it's it's just a 
really hard. 

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And so think about when you need
to punch above your weight and 

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when you need to do awesome. 
Do you do really well when you 

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feel like constant scarcity and 
constant, you know, you know, 

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criticism and, and that there's 
no help coming? 

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No, you do better when you 
actually can focus on, you know,

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the small things you can 
actually work on together, when 

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you can same team it and, and 
share practical advice. 

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And frankly, you know, we start 
there, but that quickly goes to 

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innovation. 
It goes to AI enable chat bots 

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that we've been using for more 
than five years now, like 

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everyone else, welcome to 
ChatGPT. 

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But you can you can move a lot 
faster when you create this kind

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of a culture. 
And so we are focused on scaling

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innovation because one of the 
early conversations we had was 

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people talking about, you know, 
we have a centre for this or we 

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have this experiment, or we've 
done this. 

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And we, if we can get past that 
surface conversation and get 

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real, then we can actually talk 
about the real challenges and 

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build solutions that help them 
on things that if we don't do it

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together, it's never going to 
happen. 

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So that's how we do it. 
It's amazing. 

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And Bridget, I want to take a 
step back for a second. 

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I mean, you're Doctor Bridget 
Burns, you're leading the 

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University Innovation Alliance. 
I'm assuming that you're just 

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someone who's always loved 
school, always succeeded, just 

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never wanted to leave. 
What was? 

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What was your own path to 
getting to UIA? 

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So adorable that you think that 
that that I love that that must 

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it must be, you know, the the 
business blazer it. 

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Gives Scarlet. 
Right. 

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So I grew up in poverty in rural
Montana, family of four living 

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on less than $20,000 a year. 
My dad was a farrier, which is 

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like a horseshoer, and he went 
into work one day and a horse 

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flipped over on him when I was 2
years old and he was paralyzed 

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from the waist down. 
South. 

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Tragedy happens all the time. 
People are resilient. 

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My family basically had 100% 
unemployment my whole life. 

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My mom stayed home, take care of
my dad. 

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And so, you know, I didn't get a
lot of good advice about how to 

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navigate higher Ed. 
I got nothing but bad advice. 

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Actually. 
My dad used to always just say 

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that if I wanted to go to 
college, I should only do, I 

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should just do what my brother 
did and win a state championship

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in wrestling, which was like so 
helpful for a 13 year old girl. 

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And so like a lot of lot of 
first Shen and low income 

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students, I followed you. 
You get the bad advice, you find

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something in it to follow. 
For me, I thought if I worked 

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really hard and won something, 
if I was great at something, I 

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would get to go to college 
because I knew I was going to 

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pay for myself. 
And so I totally neglected my 

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studies and focused exclusively 
on winning A state championship.

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I did in debate. 
So I'm not a, I'm not a, I'm not

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an unserious or unsmart person, 
but I barely eked out of high 

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school with a 2.3 GPA because of
that. 

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And so I was left with the 
reality that it turns out, you 

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know, people aren't as 
interested in a mediocre student

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who can argue about it. 
So I didn't have a scholarship. 

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I stumbled to a Community 
College and as soon as I got 

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there I discovered these people 
are all good people who want to 

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help, but this place is not 
actually set up around the user.

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This is not set up for me as a 
student. 

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Like at no point does anyone 
coach me on how to be successful

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at college because we don't do 
that. 

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You know, you're just supposed 
to pick that up, I guess from 

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the, the like the water supply. 
We, you know, I walk. 

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I didn't know when to go to an 
advisor. 

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I heard the word office hour and
thought that meant people were 

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doing office work so I shouldn't
bother them. 

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I took really interesting 
classes and it was a 

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transformative experience, but 
not a lot of it had to do with 

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my program of study because we 
hand 18 year olds a choose your 

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own adventure map with no 
guidance. 

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And I, you know, it still worked
out for me. 

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It still was the most incredible
transformative experience. 

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It completely changed who I am 
and I'm deeply passionate about 

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everyone getting the kind of 
epiphanies and like light bulb 

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awakening moments that I had 
from higher education. 

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And it's why I'm I literally 
everyday I get it. 

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I get to go to work and do a job
that's amazing. 

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I wouldn't be here without it. 
But it became very clear that 

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this, it's not nobody's setting 
these booby traps for students. 

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Nobody's twisting their mustache
in the ivory tower. 

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It's actually really hard to 
help an institution improve. 

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These are big bureaucracies. 
You want them to serve, you 

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know, thousands upon thousands 
of students. 

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It's really difficult to drive 
change an environment like that.

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The world has changed. 
And so I, you know, spent a few 

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years working in a state where I
just saw universities throwing 

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elbows. 
We should have been same team. 

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Why? 
We are serving the same state. 

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How is this possible? 
Why can't we collaborate? 

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And then I realize, oh, cuz 
collaboration frankly is a 

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terrible experience. 
It's a, it's a lot of extra work

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people throw on you that they 
expect of you. 

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It's unpaid. 
And so I got to go. 

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I was given an opportunity that 
led to the alliance, which is I 

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got to do an ace fellowship, 
which is kind of like baby 

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president school and you shadow 
a president for a year. 

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And I wanted to know if all this
innovation hype out there was 

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real. 
And I wanted to understand what 

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was going on around the country.
And so I shadowed ASU President 

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Michael Crowe, and I quickly 
learned it's real. 

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The innovation work is 
legitimately different in in 

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certain environments. 
And I wanted to understand why 

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innovation works in some places 
and why it wasn't scaling. 

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And simultaneously, this idea 
for the alliance had happened. 

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The these presidents had come up
with this idea and I was free 

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labor because I was an ace 
fellow. 

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And so I, you know, I jumped 
into it and have been here since

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the beginning. 
That's amazing. 

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And Michael Crowe, I know 
Michael a little bit, he seems 

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to be one of the few university 
presidents I've run across who 

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00:12:11,200 --> 00:12:14,840
understands that it's no longer 
18th century Germany and that 

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00:12:14,840 --> 00:12:17,960
universities don't have to sort 
of operate in the same way. 

229
00:12:18,400 --> 00:12:22,600
And what's interesting to me in 
this moment is we have some of 

230
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those big long term historic 
issues that were true when you 

231
00:12:26,520 --> 00:12:28,800
were being a student, that were 
true for the generation before 

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00:12:28,800 --> 00:12:33,000
you, that are true today. 
And my hunch is that the past 

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00:12:33,000 --> 00:12:37,160
six months have maybe been one 
of the most difficult times to 

234
00:12:37,160 --> 00:12:39,480
be a university in the United 
States. 

235
00:12:40,120 --> 00:12:43,520
When you sort of think about 
those big ongoing things and the

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00:12:43,760 --> 00:12:46,560
immediate things that are coming
up and changing every day. 

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How are universities, how are 
presidents balancing those while

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00:12:50,480 --> 00:12:53,280
still trying to center the 
students and center the teaching

239
00:12:53,280 --> 00:12:55,360
and learning? 
How do you do those two things? 

240
00:12:56,720 --> 00:12:59,520
It's very difficult. 
It is the hardest job in 

241
00:12:59,520 --> 00:13:02,760
America. 
These are huge organizations 

242
00:13:02,760 --> 00:13:06,240
that are so we cannot screw this
up. 

243
00:13:06,320 --> 00:13:08,080
We cannot afford to lose 
progress. 

244
00:13:08,080 --> 00:13:12,000
These like the life changing 
experience I had and you know, 

245
00:13:12,000 --> 00:13:15,200
millions of other people have 
had where it's the it's the 

246
00:13:15,240 --> 00:13:18,880
trampoline upon which most of 
the good innovation that changes

247
00:13:18,880 --> 00:13:21,320
society and it helps us evolve 
comes from. 

248
00:13:22,400 --> 00:13:27,240
And yet it at the end of the 
day, right now, it is under 

249
00:13:27,240 --> 00:13:32,640
attack and a level that has 
never been some of it was prior 

250
00:13:32,640 --> 00:13:35,040
to this moment. 
There has been feedback that 

251
00:13:35,040 --> 00:13:37,480
they that hired we should have 
been listening to we should have

252
00:13:37,480 --> 00:13:42,040
been shifting. 
But it is the most precarious 

253
00:13:42,080 --> 00:13:45,200
moment I think in in the history
of American higher education. 

254
00:13:45,200 --> 00:13:47,720
No question. 
And we could lose all the 

255
00:13:47,720 --> 00:13:51,480
progress we could, we could lose
our leading edge as a country if

256
00:13:51,480 --> 00:13:54,240
we don't see the big picture 
here, which is if you want 

257
00:13:54,240 --> 00:13:57,040
progress and innovation and 
change and creativity, and you 

258
00:13:57,040 --> 00:13:59,880
want solutions that 
fundamentally change the lives 

259
00:13:59,880 --> 00:14:04,040
of everyday people, that comes 
out of educating people and 

260
00:14:04,040 --> 00:14:06,000
giving them opportunities so 
that they can build those 

261
00:14:06,000 --> 00:14:07,360
solutions. 
And it comes out of 

262
00:14:07,360 --> 00:14:10,640
universities. 
We are the the laboratory. 

263
00:14:10,640 --> 00:14:15,200
We are the, you know, the spark.
And right now, if you're a 

264
00:14:15,200 --> 00:14:17,760
college president, you are in 
the trenches. 

265
00:14:17,800 --> 00:14:23,040
You're head down war tattered. 
It is so it is so much harder 

266
00:14:23,040 --> 00:14:24,600
than I've. 
And I thought I'd knew it like 

267
00:14:24,600 --> 00:14:29,800
I've been at this now for 11 
years and a decade prior. 

268
00:14:29,800 --> 00:14:33,320
And it's the hard it, it really 
is. 

269
00:14:34,120 --> 00:14:36,520
You know, I yes, I help them 
collaborate, but right now I'm 

270
00:14:36,520 --> 00:14:39,120
just trying to keep keep them in
their jobs. 

271
00:14:39,120 --> 00:14:42,880
Because every time that you 
transition a president, you lose

272
00:14:42,880 --> 00:14:45,160
five to seven years of progress 
at a university. 

273
00:14:45,840 --> 00:14:48,560
Because think about it like the 
whole team. 

274
00:14:48,880 --> 00:14:52,360
When you lose, think, imagine 
yourself losing the big boss. 

275
00:14:52,960 --> 00:14:55,440
That means that some now the 
provost's going to leave now 

276
00:14:55,920 --> 00:14:58,400
other vice presidents, now 
Dean's, now all of a sudden it's

277
00:14:58,400 --> 00:15:00,400
destabilized. 
Anything you thought you had 

278
00:15:00,400 --> 00:15:02,560
permission to do, now you don't 
know if you have permission to 

279
00:15:02,560 --> 00:15:04,560
do it. 
I think it's either it's, it's 

280
00:15:04,560 --> 00:15:07,280
either fire, ice, you're either 
frozen and you can't move 

281
00:15:07,280 --> 00:15:09,480
forward or everything is on 
fire. 

282
00:15:09,880 --> 00:15:16,640
And so right now, I need them to
survive this moment and navigate

283
00:15:16,640 --> 00:15:18,920
it. 
It is really difficult. 

284
00:15:20,240 --> 00:15:22,720
But yeah, I think that I think 
we're going to get through it. 

285
00:15:22,840 --> 00:15:24,640
But yeah, they need, they need 
buddies. 

286
00:15:24,640 --> 00:15:27,520
And I don't know if you know 
that this is very unusual for 

287
00:15:27,520 --> 00:15:31,040
them to have buddies, an 
environment in which they would 

288
00:15:31,280 --> 00:15:35,040
get to have conversations about 
the real hard nuts and bolts of,

289
00:15:35,080 --> 00:15:36,880
of doing these jobs. 
Because these jobs are really 

290
00:15:36,880 --> 00:15:43,200
precarious and most of the rooms
they're in are massive or it's 

291
00:15:43,320 --> 00:15:46,360
or they're on a stage. 
And so they don't actually get 

292
00:15:47,360 --> 00:15:49,480
to talk about the heart stuff 
anywhere else. 

293
00:15:50,520 --> 00:15:55,720
I can only imagine the amount of
trust that is required to be the

294
00:15:55,720 --> 00:15:59,320
connective tissue between all of
these individuals and and and 

295
00:15:59,320 --> 00:16:03,080
professionals and and their 
teams and bringing them 

296
00:16:03,080 --> 00:16:08,360
together. 
It's it does take a lot of trust

297
00:16:08,360 --> 00:16:10,680
and usually it has to be earned,
right. 

298
00:16:10,680 --> 00:16:14,000
Every time I get a new 
president, I'm just nobody, 

299
00:16:14,040 --> 00:16:15,000
right? 
Like, who are you? 

300
00:16:15,480 --> 00:16:17,880
I need to show up with and solve
a problem for them. 

301
00:16:18,600 --> 00:16:22,440
Thankfully, the more that we've 
been established over time, the 

302
00:16:22,440 --> 00:16:27,240
UI has been known to actually do
the real work, the more that 

303
00:16:27,240 --> 00:16:30,080
they are aware that this is 
actually a very exclusive group.

304
00:16:30,080 --> 00:16:32,200
Like we're kind of like the ID 
league of student success 

305
00:16:32,200 --> 00:16:35,240
innovation. 
But if elitism actually, if 

306
00:16:35,240 --> 00:16:38,400
exclusivity served the purpose, 
like the future of our country, 

307
00:16:38,960 --> 00:16:41,600
if, if the only we're exclusive 
in that you have to actually 

308
00:16:41,640 --> 00:16:44,200
really mean it that you care 
about low income students and 

309
00:16:44,200 --> 00:16:46,560
you're going to, you're going to
actually like show it. 

310
00:16:46,560 --> 00:16:48,960
You're going to actually make 
hard decisions that are not 

311
00:16:48,960 --> 00:16:52,120
popular in order to support 
improving outcomes for those 

312
00:16:52,120 --> 00:16:54,840
students. 
And so if you're willing to do 

313
00:16:54,840 --> 00:16:56,680
that, then those are those are 
our people. 

314
00:16:57,200 --> 00:17:00,560
Not elite for the sake of just 
being exclusive. 

315
00:17:01,080 --> 00:17:03,520
And I think there are a lot of 
challenges right now to Jamie's 

316
00:17:03,520 --> 00:17:06,920
point, not higher education. 
So what I'm curious to know what

317
00:17:06,920 --> 00:17:09,079
are some of the challenges that 
you all are trying to sort of 

318
00:17:09,079 --> 00:17:13,280
navigate within the context of 
UIA? 

319
00:17:13,960 --> 00:17:18,000
So, you know, we're in an 
interesting inflection point. 

320
00:17:18,000 --> 00:17:22,640
So the first decade of the UIA, 
we President Obama announced our

321
00:17:22,640 --> 00:17:24,720
first goal on stage. 
We were going to, we were going 

322
00:17:24,720 --> 00:17:29,200
to commit to graduating 68,000 
more students then we were on 

323
00:17:29,200 --> 00:17:30,840
track to. 
And so it was going to take us 

324
00:17:30,840 --> 00:17:33,200
actually, you know, think about 
the students who would have 

325
00:17:33,200 --> 00:17:35,040
dropped out. 
We're we wanted to commit to 

326
00:17:35,040 --> 00:17:38,240
68,000 / 10 years more of those 
would actually, actually 

327
00:17:38,240 --> 00:17:40,720
graduate. 
And in that time period, we 

328
00:17:40,720 --> 00:17:45,520
actually hit 164,000. 
So so and you know, 100% more 

329
00:17:45,520 --> 00:17:48,480
graduates of color, 43% more low
income graduates. 

330
00:17:48,920 --> 00:17:51,240
Nothing in American higher Ed 
has ever accomplished anything 

331
00:17:51,240 --> 00:17:52,720
like this. 
So we figured out how to do 

332
00:17:52,720 --> 00:17:55,240
systemic changes. 
That's right. 

333
00:17:56,200 --> 00:17:58,320
And so that's what I mean by 
like my form of elite. 

334
00:17:58,320 --> 00:18:01,640
These people are like elbow 
grease like we are, we are, we 

335
00:18:01,640 --> 00:18:03,680
are, you know, we don't have 
time to play. 

336
00:18:03,680 --> 00:18:05,360
We are very serious about this 
work. 

337
00:18:06,200 --> 00:18:10,440
So you have the backdrop of, you
know, UA one point O is student 

338
00:18:10,440 --> 00:18:13,720
success and more degrees. 
I think that, you know, in terms

339
00:18:13,720 --> 00:18:18,960
of projects that we're working 
on next, the two big challenges 

340
00:18:18,960 --> 00:18:24,880
we're tackling right now are 
the, the moment a young person 

341
00:18:24,880 --> 00:18:29,360
is is looking at college and 
thinking about it right now, the

342
00:18:29,360 --> 00:18:32,680
way that that experience is set 
up makes totally no sense. 

343
00:18:32,920 --> 00:18:35,680
It makes zero sense that we ask 
you to pick a college not 

344
00:18:35,680 --> 00:18:39,400
knowing anything about the 
outcomes of those institutions. 

345
00:18:40,280 --> 00:18:42,960
We make this assumption that 
you're going to like go travel 

346
00:18:42,960 --> 00:18:44,440
somewhere. 
No, most people actually pick a 

347
00:18:44,440 --> 00:18:47,400
college near them. 
So of the ones near me, who does

348
00:18:47,400 --> 00:18:50,080
the best job with a low income 
first generation student who's 

349
00:18:50,080 --> 00:18:54,280
interested in possibly becoming 
an attorney, who like to, you 

350
00:18:54,280 --> 00:18:55,920
know, help it make it make it 
make sense. 

351
00:18:55,920 --> 00:18:59,720
Help help me feel like I 
understand what's actually, you 

352
00:18:59,720 --> 00:19:04,040
know, what I need to know. 
And then, and then it's insane 

353
00:19:04,040 --> 00:19:06,720
that we asked them to choose a 
major before they know anything 

354
00:19:06,720 --> 00:19:11,120
about a career, right? 
We think that by listening to 

355
00:19:11,360 --> 00:19:15,440
those to young students and 
students who are in their first 

356
00:19:15,440 --> 00:19:18,320
year after being admitted, that 
we can actually build a 

357
00:19:18,320 --> 00:19:20,320
fundamentally different 
experience that would be 

358
00:19:20,320 --> 00:19:23,800
connected to career readiness. 
Help them match, make with the 

359
00:19:23,800 --> 00:19:28,400
right major, reduce the number 
of major changes and excess 

360
00:19:28,400 --> 00:19:31,920
credits, help them get through 
in four years, you know, 

361
00:19:32,040 --> 00:19:35,600
actually have a plan. 
So that's one place, but and the

362
00:19:35,600 --> 00:19:38,320
other is that the classroom is 
where career readiness needs to 

363
00:19:38,320 --> 00:19:42,040
be, that it's the one place all 
students go is the classroom. 

364
00:19:42,080 --> 00:19:46,880
And so we, we want to actually 
be able to to make that a 

365
00:19:46,880 --> 00:19:49,960
reality for them. 
When I ask people what it was 

366
00:19:49,960 --> 00:19:52,440
around their educational 
undergrad experience that that 

367
00:19:52,600 --> 00:19:55,560
set them up for their career, 
they talk about like, you know, 

368
00:19:55,560 --> 00:19:58,560
I was the president of a club, 
or I was the, you know, head of 

369
00:19:58,560 --> 00:20:02,400
my sorority, or I was the 
student newspaper, or I, you 

370
00:20:02,400 --> 00:20:05,200
know, it was, I was in a lab and
I was doing undergraduate 

371
00:20:05,200 --> 00:20:08,200
research or I was part of a, we 
did this, you know, design 

372
00:20:08,200 --> 00:20:10,320
competition as a team and I did 
this. 

373
00:20:10,560 --> 00:20:12,880
It's things that technically 
didn't happen in the classroom. 

374
00:20:12,960 --> 00:20:15,080
Right. 
That and I don't think people 

375
00:20:15,080 --> 00:20:17,960
give higher Ed credit for all of
that stuff, right? 

376
00:20:18,280 --> 00:20:21,480
And that's, that is the stuff 
that is helping them post 

377
00:20:21,480 --> 00:20:23,440
college that is going to set 
them up for success. 

378
00:20:23,840 --> 00:20:26,480
But we don't give students, I 
think good marching orders when 

379
00:20:26,480 --> 00:20:29,120
they come in that you're going 
to go to class. 

380
00:20:29,600 --> 00:20:31,560
That is awesome and there's 
going to be incredible learning 

381
00:20:31,560 --> 00:20:34,360
there. 
But you have to go out and, and 

382
00:20:34,360 --> 00:20:37,800
actually maximize the value. 
Half of it is going to be what 

383
00:20:37,800 --> 00:20:40,040
you do with this stuff out here.
When you're going to do an 

384
00:20:40,040 --> 00:20:42,080
internship, when you're going to
be part of activities. 

385
00:20:42,840 --> 00:20:46,320
You see those students who get 
through and at the end of their 

386
00:20:46,720 --> 00:20:49,960
when they're ready to graduate. 
And you know that if they didn't

387
00:20:49,960 --> 00:20:52,760
do those things, if they didn't 
actually maximize the 

388
00:20:52,760 --> 00:20:55,680
experience, we do still have a 
backup plan for them. 

389
00:20:55,840 --> 00:20:57,280
And that is called career 
services. 

390
00:20:57,800 --> 00:20:59,800
It's an office that is only a 
backup plan. 

391
00:20:59,800 --> 00:21:02,480
It is not actually the plan. 
The plan was the whole place. 

392
00:21:02,520 --> 00:21:06,760
So it's a reframe, but it's a 
really big reframe because I 

393
00:21:06,760 --> 00:21:10,240
think people think career 
services is an insufficient 

394
00:21:10,240 --> 00:21:13,840
answer to the question of, of 
jobs and career. 

395
00:21:14,560 --> 00:21:16,760
And that's because it it's just 
a. 

396
00:21:16,800 --> 00:21:19,320
It's the backup plan for in case
you didn't maximize the 

397
00:21:19,320 --> 00:21:23,200
experience. 
I think my I'm putting going to 

398
00:21:23,200 --> 00:21:27,880
put my PR hat on when you talk 
about the full experience and 

399
00:21:27,880 --> 00:21:30,520
ensuring that students know that
they need to have that full 

400
00:21:30,520 --> 00:21:33,320
experience. 
I think that sometimes students 

401
00:21:33,320 --> 00:21:36,840
get pushed to pick the major, go
to class, get the good grades 

402
00:21:37,080 --> 00:21:43,280
and ignore all of these sort of 
auxiliary programs that they 

403
00:21:43,280 --> 00:21:45,920
could really sort of lean into 
to help them figure out which 

404
00:21:45,920 --> 00:21:49,600
path they want to go down. 
Like, don't don't forget all the

405
00:21:49,600 --> 00:21:51,400
little accoutrements to the 
recipe. 

406
00:21:51,560 --> 00:21:54,760
You know, for this to be a 
delicious experience, you need 

407
00:21:55,080 --> 00:21:58,680
you need all these other little 
things that go into it totally. 

408
00:21:58,680 --> 00:22:03,280
So yeah. 
Yeah, I, I mean, my everything 

409
00:22:03,280 --> 00:22:06,320
that I do every day is directly 
related to what happened in my 

410
00:22:06,320 --> 00:22:10,240
undergraduate experience, which 
is I was a competitive debater. 

411
00:22:10,240 --> 00:22:13,120
So I have to come up with ideas 
quickly. 

412
00:22:13,120 --> 00:22:15,160
I have to be able to defend a 
position quickly. 

413
00:22:15,160 --> 00:22:16,800
I have to be able to research 
and analyze. 

414
00:22:17,440 --> 00:22:20,400
But I also a year and a half 
after I stepped foot on to 

415
00:22:20,400 --> 00:22:23,440
Oregon State's campus, I was 
elected student body president. 

416
00:22:23,960 --> 00:22:26,640
And a year and a half after 
that, I was appointed by the 

417
00:22:26,640 --> 00:22:29,080
governor of Oregon to the State 
Board of higher Education. 

418
00:22:29,640 --> 00:22:33,040
I was a non traditional student 
from out of state, low income 

419
00:22:33,040 --> 00:22:34,440
family. 
Like I didn't have any 

420
00:22:34,440 --> 00:22:36,880
connections, right? 
That place changed my life 

421
00:22:36,880 --> 00:22:41,280
overnight and I and I was now in
charge of a nonprofit with 

422
00:22:41,280 --> 00:22:45,000
$1,000,000 budget and I was 
hiring and firing college 

423
00:22:45,000 --> 00:22:48,920
presidents at 22 years old. 
That does, I mean, those are not

424
00:22:48,920 --> 00:22:50,480
things that happen inside the 
classroom. 

425
00:22:52,120 --> 00:22:55,160
Do I feel like that institution 
gets full credit for the 

426
00:22:55,160 --> 00:22:56,640
transformative experience that I
had? 

427
00:22:56,640 --> 00:22:59,280
No, I think we think of 
colleges. 

428
00:22:59,280 --> 00:23:01,720
You, you pay your tuition, you 
go to class and you leave. 

429
00:23:01,720 --> 00:23:05,840
And I think that there's so much
more that that people are 

430
00:23:05,840 --> 00:23:10,200
getting out of this experience. 
Richard, as we were looking at 

431
00:23:10,200 --> 00:23:13,000
the University Innovation 
Alliance, I am a little bit 

432
00:23:13,000 --> 00:23:17,560
fascinated by the listening lab.
Will you sort of introduce our 

433
00:23:17,560 --> 00:23:20,680
our listeners to what is the 
listening lab? 

434
00:23:20,680 --> 00:23:21,960
I want to get into that a little
bit. 

435
00:23:23,280 --> 00:23:27,720
So I've shared how these are 
highly complex, bureaucratic, 

436
00:23:27,720 --> 00:23:31,400
large organizations. 
But in this case, I think of it 

437
00:23:31,400 --> 00:23:33,160
like universities are kind of 
like a body. 

438
00:23:33,160 --> 00:23:38,880
And I would, I would go to I, I 
go to institutions and I would 

439
00:23:38,880 --> 00:23:41,800
always ask the same question 
when I get on campus. 

440
00:23:41,800 --> 00:23:45,760
And that is, where do you think 
students bring their problems? 

441
00:23:46,440 --> 00:23:49,520
Where do problems go? 
Whose job is it to solve 

442
00:23:49,520 --> 00:23:52,920
problems? 
And if the answer is everyone, 

443
00:23:52,920 --> 00:23:55,360
but then it's no one. 
And that's always the answer I 

444
00:23:55,360 --> 00:23:58,120
get. 
Or I would hear people say go to

445
00:23:58,120 --> 00:24:01,560
the the help center and I would 
go to the help center and I 

446
00:24:01,560 --> 00:24:03,960
would ask them, can you show me 
the list of problems the like 

447
00:24:03,960 --> 00:24:05,840
the last two months worth of 
students problems. 

448
00:24:06,440 --> 00:24:08,800
And they would just tell me, Oh,
no, we don't keep a list. 

449
00:24:10,680 --> 00:24:13,720
So think about that. 
The one place that students are 

450
00:24:13,720 --> 00:24:15,640
supposed to bring the problems. 
We don't keep a list. 

451
00:24:16,880 --> 00:24:19,200
We just expect because we're 
always responding in real time. 

452
00:24:19,200 --> 00:24:20,840
We're always like, you know, 
fighting the fight. 

453
00:24:21,320 --> 00:24:24,520
And the other place I would hear
was a go to the meet with your 

454
00:24:24,520 --> 00:24:26,280
advisor if you have, if you're a
student with a problem. 

455
00:24:26,720 --> 00:24:28,360
And I would go through advisors 
and I would ask, do you feel 

456
00:24:28,360 --> 00:24:31,240
like you, you get to solve 
problems for students? 

457
00:24:31,240 --> 00:24:34,320
And they would say, no, My job 
is to help them change 

458
00:24:34,320 --> 00:24:37,280
themselves and adapt to this 
institution. 

459
00:24:37,920 --> 00:24:40,400
It's about how they need to 
shift, right? 

460
00:24:40,640 --> 00:24:45,320
So now multiply that times over 
10 years now 19 institutions. 

461
00:24:45,640 --> 00:24:49,000
It became very clear that if 
it's if this is a if this is a 

462
00:24:49,000 --> 00:24:53,040
body, where is the ear that 
we're going to listen and 

463
00:24:53,040 --> 00:24:55,360
understand which students are 
going through in real time to 

464
00:24:55,360 --> 00:24:57,040
try and actually solve their 
problems. 

465
00:24:57,680 --> 00:25:01,120
And we don't have it 
universities, everyone so will 

466
00:25:01,120 --> 00:25:05,120
have a focus group and that will
you know, if you're in the room 

467
00:25:05,120 --> 00:25:07,360
when that that you know, the 
insights come. 

468
00:25:07,720 --> 00:25:10,640
You're lucky that's going to go 
sit on a dusty shelf somewhere 

469
00:25:10,640 --> 00:25:15,160
with a strategic plan at we 
don't actually feel like we can 

470
00:25:15,160 --> 00:25:17,640
solve these problems because the
politics on that one is going to

471
00:25:17,640 --> 00:25:19,560
be difficult. 
Well, that's good. 

472
00:25:19,560 --> 00:25:21,600
That's, that's not something we 
can do right now. 

473
00:25:22,440 --> 00:25:24,880
And so, but these students, but 
students are experiencing these 

474
00:25:24,880 --> 00:25:27,600
problems in real time. 
I can't pay my rent. 

475
00:25:28,280 --> 00:25:31,160
I cannot get into this class. 
And if I don't, I'm not going to

476
00:25:31,160 --> 00:25:34,080
graduate this year. 
All of these issues that 

477
00:25:34,080 --> 00:25:36,800
students are experiencing, we 
need to listen to them and be 

478
00:25:36,800 --> 00:25:39,160
able to change how we make 
decisions. 

479
00:25:39,480 --> 00:25:43,800
So we are actually combating 
these challenges in real time so

480
00:25:43,800 --> 00:25:45,760
that our campuses can actually 
navigate right. 

481
00:25:45,760 --> 00:25:48,880
So in COVID students we're 
dealing with in real time, like 

482
00:25:48,880 --> 00:25:51,240
I don't have access to a 
computer, I don't have Internet 

483
00:25:51,240 --> 00:25:53,080
at my house. 
I, you know, that we had to 

484
00:25:53,080 --> 00:25:57,160
listen to them more. 
And so the listening lab is take

485
00:25:57,160 --> 00:25:59,280
that idea and put it on 
steroids. 

486
00:25:59,280 --> 00:26:01,960
We think that you, that empathy 
is the first step of design. 

487
00:26:02,440 --> 00:26:06,440
You have to listen and you have 
to truly be earnestly listening 

488
00:26:06,440 --> 00:26:10,040
and and understanding where 
where they are and do it 

489
00:26:10,040 --> 00:26:13,440
consistently, not sporadically. 
And don't just listen to the 

490
00:26:13,440 --> 00:26:16,200
student government students or 
the scholarship kids who get 

491
00:26:16,200 --> 00:26:17,680
rolled out. 
You know, I was one of those who

492
00:26:17,680 --> 00:26:20,080
like, you know, bring me out to 
talk to a donor and I'm going to

493
00:26:20,080 --> 00:26:20,800
say a nice thing. 
Yeah. 

494
00:26:20,960 --> 00:26:22,640
No. 
And don't make students just 

495
00:26:22,640 --> 00:26:25,160
come in and perform their trauma
either. 

496
00:26:25,160 --> 00:26:27,880
Right. 
So we had to build a method by 

497
00:26:27,880 --> 00:26:31,240
which you could consistently 
listen that honored their time. 

498
00:26:31,480 --> 00:26:35,440
So we actually it's compensated,
it's regular, it's inclusive, 

499
00:26:35,440 --> 00:26:37,680
we're bringing in all student 
voices and backgrounds. 

500
00:26:38,000 --> 00:26:40,880
And then we're working on how 
you take all those insights and 

501
00:26:40,880 --> 00:26:43,720
real time try and actually we're
going to do a Sprint and we're 

502
00:26:43,720 --> 00:26:45,880
going to solve this problem. 
We're going to try and actually 

503
00:26:45,880 --> 00:26:50,000
shift how we make decisions 
about what we do and the changes

504
00:26:50,000 --> 00:26:52,480
that we're advancing. 
And so these institutions are 

505
00:26:52,480 --> 00:26:57,800
basically, we now have a a 
consistent practice of not just 

506
00:26:57,800 --> 00:27:01,640
listening to students, but also 
systematically responding and 

507
00:27:01,640 --> 00:27:03,480
trying to address their issues. 
And is that something? 

508
00:27:03,480 --> 00:27:06,520
That the listening lab. 
Within the specific universities

509
00:27:06,520 --> 00:27:10,480
or UIA holds a listening lab 
that sort of covers a bunch of 

510
00:27:10,480 --> 00:27:14,320
universities. 
So the lab is central to the UIA

511
00:27:14,320 --> 00:27:17,400
and what we do is we actually, 
we first had a prototype, the 

512
00:27:17,400 --> 00:27:19,160
solution. 
So what would it look like if 

513
00:27:19,160 --> 00:27:21,760
every university had consistent 
focus groups? 

514
00:27:21,760 --> 00:27:23,440
What was the method? 
How do you make sure you're 

515
00:27:23,440 --> 00:27:25,920
actually recruit the right 
students, that you're not just 

516
00:27:25,920 --> 00:27:27,640
getting the same voices, all 
that kind of stuff. 

517
00:27:27,800 --> 00:27:31,200
So figured it out over the 
first, first phase of our work. 

518
00:27:31,200 --> 00:27:34,200
And the Kreski Foundation has 
been so generous with this, the 

519
00:27:34,200 --> 00:27:37,480
support of this, it's a, it's a 
strategy shift for the sector. 

520
00:27:38,240 --> 00:27:43,600
And so now, once, you know, now 
we actually run trainings, we 

521
00:27:44,000 --> 00:27:47,080
teach module based learning. 
People can get skilled up. 

522
00:27:47,080 --> 00:27:50,640
We've have held national 
national Summit, train people 

523
00:27:50,640 --> 00:27:52,920
at, you know, many other 
universities. 

524
00:27:52,920 --> 00:27:55,280
We're running like hundreds of 
focus groups at all time, 

525
00:27:55,560 --> 00:27:58,120
constantly listing of students 
and then synthesizing those 

526
00:27:58,120 --> 00:28:01,440
insights and basically saying, 
Hey, we have a problem over at 

527
00:28:01,440 --> 00:28:04,480
this university. 
It's not your student, but we 

528
00:28:04,480 --> 00:28:07,000
think it's relatable. 
So here's an example from the 

529
00:28:07,000 --> 00:28:11,080
listing lab, a campus in an 
urban center, very relatable 

530
00:28:12,000 --> 00:28:15,880
students, all the student was 
only getting text alerts about a

531
00:28:15,880 --> 00:28:18,360
crime. 
They were only ever getting 

532
00:28:18,360 --> 00:28:21,800
notified because of, because of 
reporting requirements that 

533
00:28:21,840 --> 00:28:23,960
universities have to say like, 
hey, if there's a crime that's 

534
00:28:23,960 --> 00:28:27,040
happening on campus, right? 
Well, the student that was only 

535
00:28:27,760 --> 00:28:31,160
they, they, that was all they 
ever heard was about bad things 

536
00:28:31,160 --> 00:28:33,200
that were happening on campus. 
So they were afraid to come to 

537
00:28:33,200 --> 00:28:38,440
campus because we had not 
realized that that's the only 

538
00:28:38,440 --> 00:28:40,840
communication they're receiving 
is a text alert about a crime on

539
00:28:40,840 --> 00:28:43,600
a camp. 
Like, and it's such a obvious, 

540
00:28:43,800 --> 00:28:47,360
but like when you're running a 
complex organization that is 

541
00:28:47,440 --> 00:28:49,600
trying to change lives, like, 
you would totally miss that. 

542
00:28:49,920 --> 00:28:52,880
And yet it's completely 
relatable that all students in 

543
00:28:52,880 --> 00:28:55,080
the United States get those same
kinds of texts. 

544
00:28:55,080 --> 00:28:58,560
And we don't think, hey, that's 
actually kind of scary. 

545
00:28:58,560 --> 00:29:00,520
And we're not contextualizing 
that. 

546
00:29:00,520 --> 00:29:03,120
And we're also not even thinking
about those students who've 

547
00:29:03,120 --> 00:29:04,520
unsubscribed from everything 
else. 

548
00:29:04,800 --> 00:29:07,640
That's a terrible message to get
about your institution. 

549
00:29:08,040 --> 00:29:12,320
So that's just one of the many 
ways that the lab has made it so

550
00:29:12,320 --> 00:29:15,080
that the other institutions can 
solve their prevent this from 

551
00:29:15,080 --> 00:29:19,160
happening on their campus. 
I want to talk to you a little 

552
00:29:19,160 --> 00:29:23,400
bit about the amount of empathy 
that I feel like I'm hearing 

553
00:29:23,400 --> 00:29:26,520
that goes into this work, the 
vulnerability, trust, empathy, 

554
00:29:27,000 --> 00:29:30,120
and being open to sort of the 
big questions. 

555
00:29:31,880 --> 00:29:36,120
These all sound like things that
I went in prepping for this 

556
00:29:36,120 --> 00:29:41,760
interview you have had some 
experience with and sort of 

557
00:29:41,760 --> 00:29:44,720
another area of your life with 
is the improv theatre. 

558
00:29:45,720 --> 00:29:50,640
And so I wanted to ask you, are 
there any elements of that 

559
00:29:50,640 --> 00:29:52,840
experience? 
And if you are open to sharing 

560
00:29:52,840 --> 00:29:56,320
that with us, we'd love to hear 
it that you sort of bring to 

561
00:29:56,320 --> 00:30:00,760
your work at the UA. 
Yeah, we so we first started 

562
00:30:00,760 --> 00:30:02,000
doing this. 
We knew that we couldn't do this

563
00:30:02,000 --> 00:30:04,360
work the way everything else had
ever been done in higher Ed. 

564
00:30:04,800 --> 00:30:07,360
Just it wouldn't it wouldn't 
accomplish what we needed to. 

565
00:30:07,360 --> 00:30:13,040
And so I I focused on getting 
inspiration from other places. 

566
00:30:13,200 --> 00:30:17,960
So take took improv. 
I tried to you know, we looked 

567
00:30:17,960 --> 00:30:19,600
at Carnegie's improvement 
science work. 

568
00:30:19,600 --> 00:30:21,400
We looked at the Institute for 
Healthcare Improvement. 

569
00:30:21,400 --> 00:30:24,080
We looked at all these places, 
but I also where are the 

570
00:30:24,080 --> 00:30:27,600
cultures that you can make 
people really trust each other 

571
00:30:27,640 --> 00:30:31,760
and do real work. 
Create create the conditions 

572
00:30:31,760 --> 00:30:35,080
which people can actually lower 
their shoulders and and feel 

573
00:30:35,080 --> 00:30:36,920
like they can be them. 
They can actually share the hard

574
00:30:36,920 --> 00:30:41,640
thing and improv is a fantastic 
place because experience and I 

575
00:30:41,640 --> 00:30:45,760
think design for those kinds of 
experiences because the rules of

576
00:30:45,760 --> 00:30:48,480
improv, they translate to the 
work that I do. 

577
00:30:48,480 --> 00:30:53,520
So I used improv to initially to
try and you know, just simulate 

578
00:30:53,520 --> 00:30:55,440
creativity and learn about it 
here. 

579
00:30:55,440 --> 00:30:58,120
Every one of our events we start
with yes, and is the framework. 

580
00:30:58,840 --> 00:31:01,320
We know that you do not get the 
best idea by yourself. 

581
00:31:01,800 --> 00:31:03,960
You just don't. 
If you think that you are going 

582
00:31:03,960 --> 00:31:05,440
to solve everything by yourself,
you are wrong. 

583
00:31:06,640 --> 00:31:10,440
So when someone is vulnerable 
enough to share a new baby idea,

584
00:31:10,440 --> 00:31:12,720
it's a baby. 
It's not ready to be debated. 

585
00:31:13,320 --> 00:31:16,960
And so the you know what, the 
way you meet them where they are

586
00:31:16,960 --> 00:31:20,880
is you say, I hear you. 
I see you being being generous 

587
00:31:20,920 --> 00:31:23,880
because a new idea is generous 
because you could keep it to 

588
00:31:23,880 --> 00:31:27,560
yourself. 
And yes, and I'm going to build 

589
00:31:27,560 --> 00:31:29,120
on it. 
I'm going to meet you in that 

590
00:31:29,120 --> 00:31:30,840
space of vulnerability. 
So yes. 

591
00:31:30,840 --> 00:31:32,760
And it's our first rule for 
everything we do. 

592
00:31:33,360 --> 00:31:35,280
There are other rules of improv 
that really help. 

593
00:31:35,280 --> 00:31:40,320
The others are focus on being 
interested, not interesting, 

594
00:31:42,080 --> 00:31:43,920
subtle. 
It's a subtle shift, but think 

595
00:31:43,920 --> 00:31:47,520
about like right now, if I said 
we're going to do an ice breaker

596
00:31:49,680 --> 00:31:53,280
and everyone's going to share a 
fun fact, immediately you stop 

597
00:31:53,280 --> 00:31:57,360
listening, you turn your ears 
off, you literally go inside to 

598
00:31:57,360 --> 00:31:59,560
figure out how you can be 
interesting. 

599
00:32:00,320 --> 00:32:02,160
You you don't pay attention to 
anything else, right? 

600
00:32:02,440 --> 00:32:05,160
You So that's kind of The thing 
is like if you focus on being 

601
00:32:05,160 --> 00:32:08,200
interesting, you are not going 
to be a good thought partner. 

602
00:32:08,200 --> 00:32:10,080
You are not going to be 
listening to people. 

603
00:32:10,920 --> 00:32:13,160
You're, you're going to be, you 
know, you're going to just focus

604
00:32:13,160 --> 00:32:15,240
on yourself. 
So focus on being interested. 

605
00:32:15,240 --> 00:32:17,240
Think about what are the 
questions that will actually, 

606
00:32:18,240 --> 00:32:19,720
you know, what do you want to 
know about this person? 

607
00:32:19,720 --> 00:32:23,920
What do you think? 
You know, who are they get into 

608
00:32:23,920 --> 00:32:28,320
tapping into curiosity more. 
So the other rule of improv is 

609
00:32:28,320 --> 00:32:29,640
it's about the team. 
It's not about me. 

610
00:32:30,920 --> 00:32:34,640
And so anyway, all of that has 
been super helpful for our work.

611
00:32:34,640 --> 00:32:39,840
And, and then years later, I 
also moved it on to stand up 

612
00:32:39,840 --> 00:32:43,400
comedy because I run a national 
nonprofit and not everybody 

613
00:32:43,400 --> 00:32:44,960
wants to talk about low income 
students. 

614
00:32:44,960 --> 00:32:49,680
So I got to find a way to make 
sure that all of our our work is

615
00:32:49,800 --> 00:32:53,240
it can adapt to any audience and
you know, people need to laugh 

616
00:32:53,240 --> 00:32:56,720
because the stuff can be heavy. 
And so it's all connected. 

617
00:32:57,680 --> 00:33:00,400
Love all of that. 
And one of our first 

618
00:33:00,400 --> 00:33:03,600
conversations this series was 
with Dean Moji, who's working on

619
00:33:03,600 --> 00:33:06,160
the Merrill Grove campus in 
Detroit, and she has a 

620
00:33:06,160 --> 00:33:10,600
background as a theater teacher.
I'm also a failed stage manager,

621
00:33:10,600 --> 00:33:14,160
and so I think theater is 
excellent preparation for 

622
00:33:14,160 --> 00:33:18,040
anything you're doing. 
A lot of the work of the 

623
00:33:18,040 --> 00:33:21,480
alliance is also about scaling 
solutions, right? 

624
00:33:21,800 --> 00:33:23,120
We need to understand the 
problems. 

625
00:33:23,120 --> 00:33:24,160
We need to be honest about 
failure. 

626
00:33:24,160 --> 00:33:25,960
We need to have empathy. 
We need to do deep listening. 

627
00:33:25,960 --> 00:33:27,760
We lead a prototype and 
collaborate. 

628
00:33:28,760 --> 00:33:33,640
So how do you approach scale? 
You know, when there's a good 

629
00:33:33,640 --> 00:33:37,760
idea that works at the 
University of Illinois, how 

630
00:33:37,760 --> 00:33:42,840
should the president of ASU or 
Yale or Wayne State think about 

631
00:33:42,840 --> 00:33:44,360
that idea? 
What should they copy? 

632
00:33:44,360 --> 00:33:47,640
What should they learn from it? 
How do you think about scaling 

633
00:33:47,640 --> 00:33:50,280
and doing something that 
actually is specific to other 

634
00:33:50,280 --> 00:33:54,000
places, other campuses? 
Our version of scale is an idea 

635
00:33:54,000 --> 00:33:58,400
has worked in one place and we 
want to transport it to another 

636
00:33:58,640 --> 00:34:02,400
state, another institution, and 
they are going to have their own

637
00:34:02,400 --> 00:34:03,920
narrative. 
They're going to have the story 

638
00:34:03,920 --> 00:34:05,560
they tell themselves about 
what's possible. 

639
00:34:06,160 --> 00:34:08,639
They're going to all be like, 
we've tried that or we can't do 

640
00:34:08,639 --> 00:34:09,920
that. 
Did you know that? 

641
00:34:09,920 --> 00:34:12,480
That there's always a story, Got
to find out what it is. 

642
00:34:12,480 --> 00:34:16,520
But that's 1/2 is, you know, how
do you need to shimmy it in? 

643
00:34:16,880 --> 00:34:19,159
You got to shave off some sides.
You got to adapt it. 

644
00:34:19,320 --> 00:34:21,520
Scale is not black and white. 
It is not cut and paste. 

645
00:34:21,520 --> 00:34:26,800
It is, it is riffing, it is 
inspiration, it is, you know, it

646
00:34:26,800 --> 00:34:29,679
is got to be adapting. 
So it depends. 

647
00:34:29,679 --> 00:34:32,480
So chat bots for one, we've 
implemented AI enabled chat 

648
00:34:32,480 --> 00:34:34,440
bots. 
Some campuses focused on career 

649
00:34:34,440 --> 00:34:37,159
services to apply that. 
Some it was the incoming student

650
00:34:37,159 --> 00:34:38,920
and it was to make it so they 
could produce e-mail. 

651
00:34:39,239 --> 00:34:42,000
Some it's because they have 
students who want to go to talk 

652
00:34:42,000 --> 00:34:45,760
to someone at 24 hours a day and
we can't keep offices open that 

653
00:34:45,800 --> 00:34:49,120
you know how. 
But but the idea of an AI 

654
00:34:49,120 --> 00:34:51,400
enabled chatbot is the same 
thing. 

655
00:34:51,400 --> 00:34:54,719
It's how are you going to adapt 
it to solve your problem. 

656
00:34:55,080 --> 00:34:58,800
And that in that example, it was
boiling it down to the most 

657
00:34:58,800 --> 00:35:01,480
essential element, which is the 
question of where are the 

658
00:35:01,480 --> 00:35:04,080
repetitive tasks? 
Where are there people getting 

659
00:35:04,080 --> 00:35:07,880
asked repetitive questions and 
that makes it so that those 

660
00:35:07,880 --> 00:35:10,840
individuals are not able to do 
some higher order thinking. 

661
00:35:11,360 --> 00:35:14,440
Let's focus on that because we 
can probably use this AI enabled

662
00:35:14,440 --> 00:35:17,360
chatbot to make it so that 
advisors are not answering the 

663
00:35:17,360 --> 00:35:20,600
exact same question so that 
we're having that 24 hour day 

664
00:35:21,280 --> 00:35:23,720
offering to students so that 
career services is able to 

665
00:35:23,720 --> 00:35:26,120
adapt. 
You know, So yeah, in in our 

666
00:35:26,120 --> 00:35:30,360
case, it's the first year or so.
I thought it needed to be all 

667
00:35:30,360 --> 00:35:32,240
the same. 
No. 

668
00:35:32,400 --> 00:35:35,240
And and so it needs to be 
creative environment where 

669
00:35:35,240 --> 00:35:38,280
people can riff on each other, 
where they can ask the really 

670
00:35:38,280 --> 00:35:41,280
dumb question, the the dumb 
questions, the right question. 

671
00:35:42,400 --> 00:35:45,840
You know, like, I think I'm 
doing the same thing as you, but

672
00:35:45,880 --> 00:35:48,560
I don't know because this is not
my job, right? 

673
00:35:48,560 --> 00:35:49,920
Most of these people report up 
to me. 

674
00:35:50,320 --> 00:35:53,560
So and they all want to make me 
happy and they all want to tell 

675
00:35:53,560 --> 00:35:55,720
me that they're doing a great 
job, but I don't actually know 

676
00:35:56,080 --> 00:35:57,560
if what we're doing is the best 
thing. 

677
00:35:57,560 --> 00:35:58,920
That's what presidents 
experience. 

678
00:35:58,960 --> 00:36:00,880
Everyone they interact with 
works for them. 

679
00:36:01,320 --> 00:36:04,000
And so everyone's going to tell 
you you're doing a great job, 

680
00:36:04,400 --> 00:36:06,360
but they actually want to make 
sure you're doing a great job. 

681
00:36:06,360 --> 00:36:10,480
And so are we. 
Is this even like what, what 

682
00:36:10,480 --> 00:36:11,680
have we learned from other 
places? 

683
00:36:11,920 --> 00:36:14,440
So that's what the Alliance does
is like the the peripheral 

684
00:36:14,440 --> 00:36:16,080
vision. 
They don't have it. 

685
00:36:16,080 --> 00:36:19,160
We have to fill it in because 
they are they, they, they have 

686
00:36:19,360 --> 00:36:21,080
such a massive job. 
And. 

687
00:36:22,000 --> 00:36:23,240
Yeah. 
Awesome. 

688
00:36:23,440 --> 00:36:26,280
I just have one quick question a
a sort of a follow up. 

689
00:36:27,400 --> 00:36:30,440
Let's say a university president
who's not currently a part of 

690
00:36:30,440 --> 00:36:34,960
the UI hears this. 
Is the organization open to new 

691
00:36:34,960 --> 00:36:36,480
membership? 
How does how does that sort of 

692
00:36:36,480 --> 00:36:38,960
work if a president wants to 
become involved? 

693
00:36:39,760 --> 00:36:43,560
So when we first announced 
publicly that what we wanted to 

694
00:36:43,560 --> 00:36:47,320
do, you know, a little over 10 
years ago, I had 120 

695
00:36:47,320 --> 00:36:49,280
institutions reach out within 48
hours. 

696
00:36:49,840 --> 00:36:52,360
OK, So that was a problem 
because we had to figure out how

697
00:36:52,360 --> 00:36:56,040
do we act like what, you know, 
like the whole. 

698
00:36:56,040 --> 00:36:58,440
And and we learned over time 
that the intimacy of this 

699
00:36:58,440 --> 00:37:02,360
network is, is really the value 
is that it's the lubricant 

700
00:37:02,520 --> 00:37:04,480
because you aren't going to 
you're not going to shout. 

701
00:37:04,480 --> 00:37:06,880
You're vulnerable moments in a 
giant theater, right? 

702
00:37:08,200 --> 00:37:13,400
And so I don't think we are not 
closed, but we don't right now. 

703
00:37:13,400 --> 00:37:16,360
We're focused on trying to 
actually adapt to this moment 

704
00:37:16,840 --> 00:37:20,080
and launch this next chapter for
institutions who are not in the 

705
00:37:20,080 --> 00:37:22,280
UIA one. 
We've always believed that our 

706
00:37:22,280 --> 00:37:26,520
job is to act like a laboratory 
and build the solutions, 

707
00:37:26,560 --> 00:37:29,840
prototype it, test it, scale it,
and then create playbooks and 

708
00:37:29,840 --> 00:37:35,200
accessible content that is 
actually useful for the listener

709
00:37:35,200 --> 00:37:39,320
or for the reader to actually be
able to solve this problem on 

710
00:37:39,320 --> 00:37:42,200
their campus. 
And so we believe in giving 

711
00:37:42,200 --> 00:37:45,240
everything away. 
So we have the UI Summit which 

712
00:37:45,240 --> 00:37:48,480
people can send their teams to 
and will actually, you know, 

713
00:37:48,480 --> 00:37:51,120
help them connect with funders, 
build projects. 

714
00:37:51,120 --> 00:37:52,840
We give them all the tools we 
create. 

715
00:37:52,840 --> 00:37:54,080
Our playbooks are freely 
available. 

716
00:37:54,080 --> 00:37:55,560
We are not trying to sell 
anything in the sector. 

717
00:37:55,560 --> 00:37:59,840
We are trying to be Exhibit A of
here's how you can actually do 

718
00:37:59,840 --> 00:38:02,880
this and you can actually hear 
the tools you need to implement 

719
00:38:02,880 --> 00:38:07,240
it back home. 
And so that's one is that 

720
00:38:07,320 --> 00:38:10,160
everything we've ever done is 
actually out there and it's 

721
00:38:10,160 --> 00:38:12,680
designed for the user, not for 
the the writer. 

722
00:38:13,280 --> 00:38:18,600
And we are open, but it's one 
per state and I already have 19 

723
00:38:18,600 --> 00:38:20,960
states. 
So we've already, you know, 

724
00:38:20,960 --> 00:38:23,840
where each state there is a 
potential campus that we would 

725
00:38:23,840 --> 00:38:27,200
add. 
And over time, we are adding 

726
00:38:27,200 --> 00:38:30,360
them quietly. 
We just added Temple University.

727
00:38:30,920 --> 00:38:35,440
And I don't think this is known 
yet, but but perhaps by the time

728
00:38:35,440 --> 00:38:37,880
this comes out, we're adding 
University of South Carolina 

729
00:38:38,960 --> 00:38:45,200
breaking news. 
So, yeah, yeah, we're not close,

730
00:38:45,200 --> 00:38:48,920
but it's hard. 
The rooms already getting big 19

731
00:38:48,920 --> 00:38:52,600
institutions. 
And so I think we could go to 

732
00:38:52,600 --> 00:38:56,680
30, but but you have to go slow 
over time because you have to 

733
00:38:56,680 --> 00:38:58,600
get to know the other campus. 
You have to build trust. 

734
00:38:58,960 --> 00:39:01,280
We have to teach them actually 
how to do the real work and not,

735
00:39:01,320 --> 00:39:04,760
you know, because in this sector
there are a lot of things that 

736
00:39:04,760 --> 00:39:07,840
exist that people join and it's 
it's a lot of talk. 

737
00:39:07,920 --> 00:39:10,920
It's we are making a big 
announcement and then we don't 

738
00:39:10,920 --> 00:39:14,400
do anything different. 
This is this is doing we, it's 

739
00:39:14,400 --> 00:39:18,320
harder. 
And so we we're, we're open, but

740
00:39:18,600 --> 00:39:20,720
we're also giving everything 
away so that others don't need 

741
00:39:20,720 --> 00:39:22,160
to join the alliance in order to
change. 

742
00:39:22,640 --> 00:39:23,920
Awesome. 
Well, we'll make sure that the 

743
00:39:24,320 --> 00:39:27,000
website is in the show notes and
people can take a look at all of

744
00:39:27,000 --> 00:39:30,960
that. 
We want to wrap up our time with

745
00:39:31,320 --> 00:39:35,760
our little tradition of doing 
couple rapid fire questions to 

746
00:39:35,800 --> 00:39:37,560
just get a different part of 
your brain. 

747
00:39:37,880 --> 00:39:42,600
So Bridget, on a scale of 1 to 
10, how good are you at keeping 

748
00:39:42,600 --> 00:39:49,600
secrets? 
Like it's 0 from my best friend,

749
00:39:49,720 --> 00:39:52,800
but it really depends on the 
juiciness of the secret and like

750
00:39:52,800 --> 00:39:55,520
what it's about, right. 
So if it's like super actually a

751
00:39:55,520 --> 00:39:59,320
legit secret, I have like I mean
the nuclear codes are in here. 

752
00:40:00,280 --> 00:40:03,560
I would say I'll give myself A6,
you know, just average it out. 

753
00:40:03,720 --> 00:40:07,440
OK, other than Innovating 
Together and Path Breakers, 

754
00:40:07,440 --> 00:40:10,720
what's your favorite podcast? 
I listen to pivot. 

755
00:40:11,280 --> 00:40:15,320
Oh, I love Kara Swisher. 
You spend a lot of time in 

756
00:40:15,320 --> 00:40:17,800
Portland, OR. 
What's the most stereotypically 

757
00:40:17,800 --> 00:40:19,880
Portland thing you have ever 
done? 

758
00:40:20,200 --> 00:40:23,120
I ride A1 wheel go away. 
Just stop. 

759
00:40:23,400 --> 00:40:26,920
You know, those like those like 
electronic devices, you see some

760
00:40:26,920 --> 00:40:30,520
teens whiz past you and you're 
like, what is that? 

761
00:40:30,520 --> 00:40:32,680
I ride one of those and I ride 
it to work actually. 

762
00:40:33,680 --> 00:40:36,480
And of course, I have a dog. 
Everybody has a dog in Portland.

763
00:40:37,160 --> 00:40:39,400
What's your song of the summer 
for 2025? 

764
00:40:39,840 --> 00:40:42,040
I keep having all these 
different TikTok songs that I 

765
00:40:42,040 --> 00:40:43,920
don't even know what they are, 
that are stuck in my head. 

766
00:40:43,920 --> 00:40:46,520
But I would say that one, that 
was just on America's Got Talent

767
00:40:46,520 --> 00:40:47,840
that I think is going to go 
viral. 

768
00:40:48,800 --> 00:40:50,960
Lots of movies about the college
experience. 

769
00:40:50,960 --> 00:40:53,840
Wondering if you have a favorite
movie that's sort of a college 

770
00:40:54,320 --> 00:41:00,240
theme slash college experience? 
Well, mine is unlikely, which is

771
00:41:00,240 --> 00:41:03,000
the documentary that the Kresge 
Foundation actually supported 

772
00:41:03,000 --> 00:41:06,440
and that covered our work. 10 
out of 10 recommend. 

773
00:41:07,000 --> 00:41:09,400
Texting or talking? 
It depends on who it's with, 

774
00:41:09,440 --> 00:41:10,600
right? 
There's some people I don't want

775
00:41:10,600 --> 00:41:14,120
to text me, but but I like to 
talk. 

776
00:41:14,440 --> 00:41:17,960
I I probably process through 
verbally so I will talk about. 

777
00:41:18,200 --> 00:41:20,360
What tabs are open on your 
computer right now? 

778
00:41:20,960 --> 00:41:25,040
Oh my God, like 100. 
Who gets to play you in the 

779
00:41:25,040 --> 00:41:26,760
movie about Doctor Bridget 
Byrne? 

780
00:41:27,680 --> 00:41:29,920
So I've spent my whole life 
people telling me I look like 

781
00:41:29,920 --> 00:41:32,960
Glenn Close and so she is 
obviously older than me, but 

782
00:41:33,200 --> 00:41:35,120
that would be the aspirational 
target, right? 

783
00:41:35,120 --> 00:41:36,680
I. 
Like Glenn Close, go with Glenn 

784
00:41:36,840 --> 00:41:39,160
Close. 
What's something that's given 

785
00:41:39,160 --> 00:41:41,400
you hope this week so far, big 
or small? 

786
00:41:42,240 --> 00:41:45,880
I am really excited about the 
direction that we're moving in 

787
00:41:46,120 --> 00:41:48,840
here. 
We can we can convene people 

788
00:41:48,840 --> 00:41:53,760
around creating a future for 
each of our states that is just 

789
00:41:53,760 --> 00:41:57,880
better and create the kinds of 
conversations and exeriences 

790
00:41:57,880 --> 00:42:00,840
where we will design the kind of
future that we need the. 

791
00:42:03,800 --> 00:42:05,960
Title of the podcast is 
Athbreakers. 

792
00:42:06,560 --> 00:42:08,680
The theme of the annual report 
is Path Breakers. 

793
00:42:08,680 --> 00:42:11,680
So I wanted to ask you who's a 
path breaker in your life? 

794
00:42:11,880 --> 00:42:14,600
I'll go back to just 
acknowledging earlier that I 

795
00:42:14,600 --> 00:42:19,680
wouldn't be in this position for
if it not to be for Michael 

796
00:42:19,680 --> 00:42:23,240
Crowe at Arizona State. 
He's someone who saw the 

797
00:42:23,240 --> 00:42:25,360
potential of ASU when it was 
just people thought of as a 

798
00:42:25,360 --> 00:42:28,720
party school and ignored it. 
And now it's the most innovative

799
00:42:28,720 --> 00:42:32,160
university in higher education 
and, you know, more than 100,000

800
00:42:32,160 --> 00:42:34,760
students. 
And then, you know, I run his 

801
00:42:34,760 --> 00:42:39,840
friend group essentially, you 
know, and he made it so that 

802
00:42:39,840 --> 00:42:42,640
this kind of work was normal. 
You know, other presidents are 

803
00:42:42,640 --> 00:42:46,680
innovative and they have big 
ideas, but we often have existed

804
00:42:46,680 --> 00:42:49,640
in the structure of universities
that are not set up for you to 

805
00:42:50,040 --> 00:42:53,120
to change them. 
And so he broke the path and 

806
00:42:53,120 --> 00:42:56,800
made it possible for other 
leaders to think differently 

807
00:42:56,800 --> 00:43:01,120
about the job and to change 
their institution, and not in 

808
00:43:01,120 --> 00:43:04,600
the ways that it always been, to
not just focus on becoming more 

809
00:43:04,600 --> 00:43:08,200
exclusive, but actually 
reframing the relationship 

810
00:43:08,200 --> 00:43:10,520
between what universities are 
and what they can do for 

811
00:43:10,520 --> 00:43:13,320
society. 
And so he's the path breaker for

812
00:43:13,320 --> 00:43:15,320
me. 
I love that Doctor Bridget 

813
00:43:15,320 --> 00:43:17,920
Burns, chief executive officer 
of the University Innovation 

814
00:43:17,920 --> 00:43:20,120
Alliance. 
Thank you so much for taking a 

815
00:43:20,120 --> 00:43:22,200
little bit of time today to 
share some of the stuff that's 

816
00:43:22,200 --> 00:43:24,120
happening. 
I know you've got a full day in 

817
00:43:24,120 --> 00:43:27,280
Washington, DC ahead of you, so 
we'll let you get out of here 

818
00:43:27,280 --> 00:43:30,360
and get off to doing that work. 
Just thanks so much for being 

819
00:43:30,360 --> 00:43:32,520
with us today. 
Thank you, Doctor Burns. 

820
00:43:32,800 --> 00:43:41,400
Thanks for having me. 
Doctor Bridget Burns is the CEO 

821
00:43:41,400 --> 00:43:45,200
of the UIA, the University 
Innovation Alliance, a multi 

822
00:43:45,200 --> 00:43:48,440
campus laboratory for student 
success innovation. 

823
00:43:49,280 --> 00:43:53,040
We've put the links to the UIA, 
as well as the documentary that 

824
00:43:53,040 --> 00:43:55,360
Bridget was featured in, in our 
show notes. 

825
00:43:56,240 --> 00:43:59,120
Path Breakers is produced by the
Kresge Foundation, which was 

826
00:43:59,120 --> 00:44:02,920
founded in 1924 with a mission 
to promote human progress. 

827
00:44:03,360 --> 00:44:06,640
Today, Kresge works to expand 
equity and opportunity in 

828
00:44:06,640 --> 00:44:10,240
America's cities. 
Read the stories of all of this 

829
00:44:10,240 --> 00:44:13,320
season's Path Breakers and learn
about our grant making and 

830
00:44:13,320 --> 00:44:16,840
social investing work in 
Detroit, Memphis, New Orleans, 

831
00:44:16,840 --> 00:44:20,440
Fresno, and cities across the US
at kresge.org. 

832
00:44:20,920 --> 00:44:23,520
To hear more stories from the 
Path Breakers, be sure to 

833
00:44:23,520 --> 00:44:26,680
subscribe to the show wherever 
you listen to podcasts. 

834
00:44:28,040 --> 00:44:30,640
Our producers are Juliet Hindley
and Zach Rosen. 

835
00:44:30,880 --> 00:44:32,760
Managing editor is Krista 
Yankee. 

836
00:44:33,040 --> 00:44:36,520
Our show art is by Rochelle 
Baker and Creative direction by 

837
00:44:36,520 --> 00:44:39,960
Alejandro Herrera. 
Special thank you to my 

838
00:44:39,960 --> 00:44:43,200
colleagues on the education 
program for lifting up Doctor 

839
00:44:43,200 --> 00:44:47,840
Burns and speaking her name as a
truly phenomenal path breaker. 

840
00:44:48,280 --> 00:44:49,560
We'll talk to you all next week.
