Ladies and gentlemen, please take your seats.
The show's about to begin. Dom, let's put on a show.
Let's do it. Welcome to a milestone episode
of Golden Nuggets with Sylvia Eldawi.
Today is today's a big day. It's a special episode.
We are also going live on Instagram because I don't know
how much of this episode is actually going to make the final
cut because I'm here with Dan Hadi.
No, I'm not here with Dan Hadi. I'm here with Dom Hadi, the
brother of Daniel Hadi. And I actually knew you first.
I did the intro. Yeah, you did the intro to Dan
and you are one of the four founders or one of the four
people behind the only comms meme page, which is probably the
funniest real estate meme page there is.
I. Mean.
There's so many of them, Sylvia. No, it's not that hard.
Not much competition and also founder of Only Sports.
So you've got a lot going on. I want you to help me celebrate
my 50th episode. So this is the 51st episode, the
51st state of it, and we're going to lightly, we're going to
lightly touch on all 50, maybe the key moments and I'll get
your opinion on them. I also turned 1 yesterday, the
4th of July. Congratulations, Happy birthday.
Yeah, happy anniversary to Propology and golden Nuggets.
And yesterday, I don't know if it's just like by magic, but I
hit the 1000 subscriber mark on YouTube.
So if you're watching this on YouTube, please do me a favour
and hit the subscribe button because we're pumping out
fantastic real estate content every week.
Yeah, so like for your first fifty episodes you've got like
masters of sales, you've got like pioneers and and like, you
know, the the who's who, the legends of the by real estate
for episode 51, you thought I'll get the guys who do Hezbollah
videos for likes on the Internet.
So. Exactly.
I mean, it's you know, just genius, absolutely genius,
right. So the cameras are going to roll
for about an hour, but if this episode ends up being 30
minutes, just know that we said 30 minutes of stuff that
couldn't make the final cut. But yeah, so I'm, I'm very proud
of your journey as well. So I'm going to celebrate you
too. You've gone from Phileas Fogg
holding events at Phileas Fogg, which is how we met actually.
It was I was about to say, you know, you say, you know, you'll
give me a shout if it wasn't for people like yourself, you, you
know, Hugh Broke connected the guys who.
Shout out, Hugh broke. Connector you know Jack Benson's
well, you know these guys were the ones Kempo as well.
These are the guys who kind of focused on us for that fight.
First Fight Show gave us the opportunity to believed in it
and it's LED us to to to Infinity.
Because it was actually Hugh from Broker Connector who I've
I've known for years. He introduced you to he
introduced me to you guys and said like, these guys are
pulling off an amazing night looking for sponsorship.
Would you sponsor a belt? And that was when I was at
keeper met you and Jimmy, you know, very exciting night, great
audience, all the who's who of real estate and we got involved
in it was a great I actually got into the ring and I handed the
belt to the winner. So that's how we met.
And since then we've stayed friends and you know, we're in
the we're in the same circle. So it's very fitting that you're
here today. Now tell us about the next fight
that's coming up. Because you've gone from
Montgomery. No.
Is it? Montgomery, Yeah.
The the Monty, Yeah. So it's at Emirates Golf Club.
It's the opposite. The Monty, yeah.
And in like 2 years you're at Burj Khalifa.
Two years. It's pretty much exactly So we
did the the first show at Phillies Foggs in September 9th
or September 10th, 2022. And then from there we went to
Caesar's Palace on Blue Waters. From there we went to the W
Hotel, the Palm. Then we went to downtown for the
Burj Khalifa, the Armani Pavilion, April just gone.
And then, yeah, we're culminating, we'll call it the
finale on September 13th for Atlantis the Royal.
The Atlantis, the Royal tell us about.
You had Mayweather at the last. You had Mayweather ringside at
the last one. So who can we expect to see at
in September? We're working on it.
We've got some good names. And you know, the one thing that
having these sort of people come down is it kind of opens doors
for other people to come down. So we've spoken to a few people.
There are some big names we want, but for us, you know, the
local celebrities are the real estate people, right?
So I'd rather see, you know, if you have an A list celebrity
ringside, great. But if we have two CEOs in the
ring, that's that's my goal. Have you got any CEOs lined up
in? The ring, well, we had, we've
had one CEO, you know, of Novi properties, Omar, he's fought
before and he's fought twice now.
We've had rumblings of other CEOs obviously.
Was it a Fight Night 3? And I was talking about, you
know, it's on, it's on YouTube so they can see it.
You know in Fight Night 2, Rob Kempton did a bit of a call out.
Fight Night 3, Lewis also done a bit of a call out.
So look, I think it's all in jest.
It's all having a good life. We've had videos circulate of
CEOs and MD's call other CEOs and MD's out.
But realistically we've only had one step up so far.
However, we are talking to somebody today about fighting at
Fight Night 5. Look, I think everyone's always
like we'll do the next one, we'll do the next one, but we've
said we're calling it the finale.
Is it coming back in the future? Never say never, but for us this
is our focus and we go from there well.
We need a a bigger and badder hotel to open up for you to have
your next event because you can't get better than Royal
Atlantis. Casinos, I think that's that's
going to be the next focus or fight island something.
Like that Auswia when it opens up in rack.
Auswia would be good. O Beach Wayne could have.
A strap if you want. Wayne Lineker, if you're
watching this, it's. Probably not.
Watching. Probably not watching.
OK, I want to know, and I'm sure the audience want to know, how
on earth do you come up with these jokes?
Honestly ADHD I can't sit still for more than two minutes so and
that when you said this to be on for an hour I was like good luck
but. We'll take a.
Break then I think brain chemistry is just a bit off.
Like, you know, obviously myself, Jimmy, Dave and Alex, we
started only comms, the brand, the the main page.
The 20th. You know what it was just more
of We all worked at the same company, all worked at Better
Homes together. I was in recruitment, Jimmy and
Dave were doing Emirates Living, working out of Motor City.
Alex is Live Lives and Breeze downtown.
He was working in the the Business Bay office.
And as all real estate companies do and all workplaces do, we had
a really big group chat of all the boys just throwing, taking
the Mick in there. And you know, we started
creating these kind of memes. I was already doing memes.
I was doing a page on a on a different page.
It was like MMA based and it did all right.
Groups are like 20,000 followers.
But I moved to the buy and wasn't that much into the MMA as
like watching it and stuff. So that kind of died out,
fizzled out. But we were still creating stuff
and just trying to make your mates laugh.
That's what you want to, you know, you want to make everyone
chuckle. And that's exactly what we did.
And then we, we were just like, why don't we just do it on the
Internet? Because it was, it was open
stuff. It wasn't necessarily particular
about somebody. It was just more about everyone
worked in real estate, everyone was on 100% Commission, everyone
was either doing really good or really bad or, you know,
everything in between. And we were like, let's just,
let's just do it. So we, you know, we created the
page thinking nothing will really happen.
And it it got a little bit of traction and then overnight it
got pretty, pretty good. Do you remember the meme that
took you like viral? The meme that took us viral.
You've got loads of followers after that one.
Do you know it's but that's the thing, it was always like a
gradual thing. We noticed we got a lot of views
on stories and stuff and it was like the CEOs that were looking
at it but not following us. So that was kind of our big
thing like oh, they are talking about us.
But any music went viral. Usually the ones that are
specific about somebody. Somebody.
And then they reposted it. Yeah.
Do you know we did a post, it was before we even announced any
fight nights or anything like that.
We edited a picture and it was, I think it was Callum White and
Carl also. And we put it on the story like
who? Who do in a fight and that kind
of started the whole whole. Because obviously both facing
the control tower. Yeah, the control tower banter's
always good because. Everyone like I've visited
control tower but I can just imagine the lift drama, the car
park drama, the. Well, you've got all sorts of
Better Homes Ascot on one side, you've got White and Co and
sorry, yeah, White and Co on the other side and they're all just
going back and forth. You see each other in a smoking
area, in the lobbies, all that stuff, Waitrose, and it just
creates a. It's banter for days.
Yeah. You know, you, you love the
brand that you work. You might even like you.
You kind of feel like you have to defend the brand.
And you know, and then you see people move from brand to brand
and it's quite fun because then they have to take back
everything they said about one and then start shooting at the
other. And so you must have, you have
to have your finger quite firmly on the pulse to be able to come
up with these means. Have you got like moles in every
brokerage or are they just your friends giving you the tea?
Some friends I would say moles because but some people just
love to DM our stuff like you know, some people send us their
own ideas as well and like they're usually.
Terrible. Unique, I'll say, but yeah,
terrible is a better word. They're terrible.
Some people think I'll send this or they tell me, oh, you should
do a meme about this. And it's like, it's not really
worth memeing, but it is. Yeah.
Like you said, you have to have a finger on the pulse.
We're basically a news outlet. A lot of the time we we kind of
drop news and it's kind of the funniest thing that people come
to us for information when we're just people that are just make
trying to make you laugh. And it was originally supposed
to be only comms, as in only communication, but now it's only
sports. Yeah, it was only commissions
actually, but that's but it was, but it was open to you know,
open to interpretation people for only communications.
But with the whole point of only comms is it was based around to
buy real estate. You're only on Commission and
that's kind of the, you know, you're basically living on the
breadline until you make it, and then when you make it, you're
better than the rest. OK, Speaking of breadline, has
anyone ever offered to pay you to make a meme?
They offered yes and no. They basically we've been
offered the opportunity to break news with a meme.
OK, so like the Daily Mail of. Yeah, pretty much they would.
We had one company, I won't name them, but we had one company.
They said we've just hired a recruiter from another big
company. It's big news.
So you should really do a meme about meme, meme about it.
But the stipulations are you send it to us first, you can't
post it till Monday when we do the announcement and we get
final sign off and we have to have two or three options.
And I just went, that's the dumbest thing I've ever heard.
Like the whole point of the whole, the whole page is it's
not meant to be structured. It's not meant to be a Biden.
Yeah. Like, if you want to do that,
you know, do your own press release.
But it was just, it wasn't really worth a story anyway.
But, you know, it's nice. It's like they thought of us.
But one thing that always stuck out was, you know, there was
there was a a really bad situation with the guy from
Alsop who got really ill in Bali.
I don't know if you saw the story.
He got really, really ill and they were trying to get him
basically flying back out. Yeah, flying back to the UK and
there was like a walk for him. You know, some of the guy shout
out Ryan. He arranged for a walk from.
They were going to go Burj to Marina.
They did a walk from Burj Khalifa to the Marina.
And just to get a bit of awareness out, Joe Parker was
also, she was tagging us and trying to get us to do stuff.
So we like, hosted a charity day for everything like that.
And that was really cool. So it was nice that we could
actually kind of involved in that way.
Yeah, because it was a serious situation, but it was within the
real estate kind of sector. And that's where we've started.
And we have grown out of there to other sectors.
But I think we're always going to be that real estate meme
page, exactly what you said earlier.
Honestly, I don't know how you get away with some of the stuff
that you get away with. Yeah, it's tongue in cheek.
I think you have to, you have to hope that people see the funny
side of it. If you don't, yeah, it's going
to be a. But the plus side of that is if
you nibble, it makes it 10 times worse, right?
If, you know, if we did a joke, Yeah, if we did a joke about
somebody and they reshared it and they're like, this isn't
funny or, you know, I find it always going to happen, is
people just going to laugh at you more?
So it's like at school, right, If you get taken a Mick for your
new trainers, if you never wear the new trainers again, you're
just going to get taken a look out of more.
So you've got to keep wearing them with with price.
You have to. You have to put a smile, OK?
So if only Cubs picks on you, just go with the flow.
It's all jokes. We had someone who I'll try and
remember who it was but they they DM D us before a message.
I think it was it wasn't about them it was about the company
they worked for. But again, it's very druggy.
But they they sent a message saying oh you know I don't find
this funny that 2 minutes later they deleted the message and
went I don't want you to do a meme without me so I'll delete
the message. So we have to some form of
power. I think they fear us a little
bit, which is fun. Has anyone ever sent you like a
take down request or a cease and desist from lawyers?
Yeah, one I'll keep an honor, but he he was getting it was
from big company and they were trying to get him to do a fight
on the fight show and they sent us a clip of him like shadow box
and he's he's obviously taking the Mick.
We posted it up. We were like, oh, should he
fight for them? And he went at first he was very
funny, but he was like, ha ha, lads, very funny.
I'm not going to fight on it. And we didn't take the post
down. And then like a day later he was
like, OK, you take the post down.
Now I'm like, no. And then he was like, no,
seriously, I'm not fighting. Take it down.
Like why are you doing this kind of thing?
And in the end, I think we we finally took it down because it
was just like. Not worth.
That yeah, just see the funny side of it, but wasn't that the
meme didn't get that many likes, that's why.
OK, All right. Well, back to golden Nuggets.
There we are. Talk about my show now, my gig.
Be honest. How many episodes out of the 50
have you watched? Mainly the ones where I know the
people on the show. How many so well that you?
Can remember. Off top of my head, obviously
Dan had to. Had to watch that one.
Did we mention that you're Daniel Hady's brother?
I don't think so. OK Daniel Hady's brother,
episode 30 something. You mentioned on his episode
that he was Don Hady's brother. So I think that was the fun
part. So obviously we watched Dan.
Great episode. And then like all the guys, so
obviously Lewis, I watched or watched Callum White's episode.
Paul watched a little bit of Miles Bush.
I haven't haven't got around to finish it yet.
It was coming off my tick tock, but we'll get around.
On TikTok I keep forgetting. About Yeah, you are on TikTok.
So basically all the guys. Andrew Cummings, I saw that you
did Sherving so people that I know, obviously I'm always gonna
give it a sport. Rick Wayne as well.
I know you've done so, yeah, these are like I said, these are
the The Pioneers of, of real estate and recruitment and all
that stuff. So it's always good to hear
their their thoughts and stuff. And I see them on a professional
stand, but I also do see them at our shows on a personal level.
So you know, a lot of them I'd consider.
And I think I've I've managed to get their personal side out on
this show rather than it just being like an official kind of
episode. I do get a bit of banter.
You get to kind of get to see their personality, too.
Well, they're all salespeople, right?
So they've all got a bit of cheeky chappy to them, so they
have to. Yeah, and who, if you like, who
would you like to see on the show that hasn't been on already
and why? Who would I like to see on the
show that hasn't already from a broker standpoint?
I don't think I've had any brokers.
Yeah, I think, yeah, you got they're the, they're the bread
and butter, right? Those are the ones who are in
the trends. There's no shortage of them.
I've had New Yorks #1 realtor on the show.
But have you had Arjan's number six broke on the show?
Think about that. So that's what you need.
Okay, there you go. So Connor Manning from better
homes, he's a better homes veteran now area manager Dubai
Hills. Okay, he was when I first moved
there, he was at Better Homes. Since I've been here, he's still
been at Better Homes. He's definitely someone that I'd
want to hear from. He's a very, very insightful
guy. He he's one of those guys where
he builds a following amongst his team.
Definitely someone to talk to. He's get a drink in him as well.
He's even funnier. Aaron Jacob, the guy that, so
he's just launched his own company, Jacobs Real Estate.
He is somebody that I knew from back home.
We used to work together at Thorpe Park and then when I was
a recruiter here at Better Homes, I got him a role at
Better Homes. He moved over just as I left
Better Homes to start all this, but he did very, very well, got
into sales and then he just started his own brokerage.
So, OK, you know, one of my recruits I think I'm, I'm quite
happy with. Taking notes.
Yeah, there you go. You mentioned Hugh earlier.
I definitely want to, Hugh. Hugh, Hugh's coming on in
seconds. He's him, right?
He's just dragging his heels for a reason, but he's definitely
committed to September, so he will be on your screens.
And then finally, not in real estate, but very much real
estate, Jason Grant Henderson for GC Partners.
Grant, really cool guy. Again.
He knows the who's who. Yeah.
I've seen that. Yeah, he's a massive supporter
of us as group, but obviously GC partners are huge.
The money transfer anyone over in Dubai, it doesn't matter.
What really is it? Yeah, make sure you you do us a
shout out, Grant, Shout out. GCI that reminds me on Gino
Cross's episode that. I did watch Gino's as well.
I know. Gino's like he said something, I
can't remember what it was, and I was like, oh, you're giving FX
guy, so we should actually have an FX guy on the show.
Grant's a really good guy. OK, So what we're going to do is
we're going to run down the. I mean, we might not get through
all of them, but the key moments from the last, well, from all of
my episodes and starting with my very first episode, which was I
don't know if he's on the live Ainsley Duncombe of off Market
listing my first episode. And actually that one took quite
a while to record because I wasn't, you know, it was the
first one I'd done. Now I'm just a pro at it.
But we, and he also came back actually for the tell all, the
season 2 tell all. So this is kind of like the 50
seasons tell all. But we spoke about the dirtiest
word in real estate. And at the time we said it was
cold calling. Do you think there is a dirtier
word in real estate these days? Yeah, dirtiest word one that one
that offends most people is salary.
They seem to a lot of people obviously want a salary, but a
lot of the guys won't do it. But like cold calling, well, the
the stigma of cold calling is always going to be there, right?
But dirty, Dirty a word I don't know.
There we upgraded it to kickback in a couple of episodes later.
Kickbacks. A nasty word.
What's kickback? A nasty word.
Because it's just, it's just dirty.
It's like you're, you're not. It's you're, you're, you're not
getting a kickback. You're, you're charging the
buyer more money to pay your Commission.
Basically. It's not a kickback as in like,
oh, if you get that, I'll pay you an extra.
It's just you're just overcharging your buyer so that
you can get paid. Yeah, I guess so.
But I know I totally get it from it's a, it's a double standard,
right? Like if you've got a buyer who's
willing to give you that. Then I guess it's worth it.
But like you got, if you give it, if you go for a cheeky punt
and it pays off and great. But, and I still say cold call
is the highest one. I think a lot of people hate
that word. They they, you know, you see the
anger of the face and you know, it falls a lot on the real
estate guys. But I think there's a lot of
industries out there that are heavy reliant on cold calls, and
when you get a call from them it just ruins your day for a few
seconds. And you'd probably get about 10
phone calls a day. All right.
And the next episode I did with Christiana Maxian, she's the
millionaire matchmaker. So not real estate at all, but
matching people, which is the second, you know, the two most
important decisions you'll make in life, who you end up with and
where you live, right. So she was handling The Who you
end up with. And we got onto catfishing in
real estate. As in like fake listings?
Fake listings? Any opinions on that?
Yeah, I think, well, for me it's great because I meme it all the
time. You see all these people, they
put luxury, but I think they're definitely standing down on it.
It is horrible if you are a, you know, if you're looking for a
property and. Waste your time.
Yeah, like, obviously, you know, my partner Lottie, I think she's
watching. Lottie, shout out Lottie.
Shout out Lottie. So but you know, when we were
looking for places to move to, I'd be on property Finder and
I'd be bit naive. I was like, oh, that's British
about fake listing, fake listing, fake.
Like they can just spot it a mile off and it is horrible.
So you know, I know property Finder, they they're working
very, very hard to kind of clamp down.
Yeah, they and they have to, right, Because it's just going
to saturate the portals, which in turn means you don't use
them. So I think it's always going to
be there. But you, you got to work hard on
it. At the end of the day, you're
just going to annoy your potential.
Clients, right? Yeah.
It's not worth it. And speaking and you pointed out
that everyone's talking about luxury.
Luxury. Well, in my episode with
Khadija, which was the next one, we spoke about the overuse of
the word luxury in real estate. Like everything's luxurious.
There's not, not another word. What are your thoughts on that?
Again, I I've I've meme so many people that have used luxury
agent, but they're driving around in a Fiat sequento.
So you know, how can you be one or the other?
I guess look, everyone has to have a personal brand and that's
what it falls into exclusive luxury.
These are the the. Boring words, but they just keep
getting recycled. Exactly.
You know, I think some people are trying to be a little bit
different with it now that first man to come, first name that
comes to mind is the Ranch Man. So from Strada, have you not
heard of him? Have you not seen his videos?
He ends it with some proper WWE 80s, like the Ranch Man's going
to do it for you. So again, it got me talking
about it. I don't think I've actually seen
many of his video. Anyone I've seen, he's done
really well. So I think they're trying to.
Yeah, check it out. But you have to start coming out
of different ones and you know somebody who absolutely smash
two people. I said absolutely smash it.
You know, two good friends of mine, Jordan Smith is do by
George very, very simple. And then Jeremy Williams, just
Talau Joe. He's obviously do by George
focuses very much on like 1 palm especially, but he's a palm
broker. See Talau Joe, he's Talau gap.
But they they've really established themselves in there.
But you've got some people that are very, very specific to an
area. It works like obviously Gary
Animus by Hills, but that's kind of that that new wave there.
I think it has before been luxury broker, everything like
that. What's the the chap's name?
Really, really nice guy. Missed the no days off and then
he did a post of him on holiday and I commented in that day off.
Brilliant. Yeah.
So that's what you got to do with it.
Now you got to have your own personal brand with your
professional side of it, however.
Yeah, I think stop calling yourself luxury doesn't really
make sense. Yeah, everyone's luxury.
OK. And then Shervin came on from SG
recruitment and we were speaking about do's and don'ts on your
CV, switching agencies and so on.
And we spoke about the worst thing you can do on an
interview. His was be late, don't be late.
What would your advice be? What's the worst thing you
should do on an interview? Worst thing you do on an
interview? My personal opinion is if you
don't come with your own questions that you want to know
about, it's not going to like if you're just there to take
information. Obviously after I did
recruitment, I'd go in. When I ask someone, I'd give
them all the information they need to know about the job and
then I'd ask them about their personal life.
Try and kind of crack that nut and see what they're about.
If they come back with nothing, it just tells me they're either
not prepared or they're not probably interested.
Like I think they what you said earlier about the two most
important decisions you make are like long term is who you end up
with and where you live, but short term is where you're going
to work. What are you going to do to make
money? And if you're not even bothered
about asking, you know, what can I earn from what, What's the
company going to do for me? How can I what?
What differentiates you from this brokerage or whatever it
is? That's not good look.
Yeah, you're not you're probably not interested and it's not it's
a little bit different, I suppose being late, it already
sets that tone of you're not happy.
And Sherman's 100% right with that.
You can't be late. But it's more about when you're
in that interview. Now's your opportunity to to
kind of grill me. I like to be grilled in
interviews. I always found it quite
refreshing because I was like, OK, if you've gone to the effort
of wanted to know this, you're probably interested.
Yeah. But that was a big, that was
always a big positive for me. Unless the question is don't
answer what are your working hours.
What are your working hours? Are there any breaks in the
summer for Ibiza? That was one I got and I said,
Oh well, yeah, that's I said like obviously holiday, you
know, that's discussion with your manager.
How long are you looking do season And we were in like
April. I was like, how long are you
going to be out for the buy for? So I found that a bit.
That was a fun question. Yeah, brilliant.
OK. And then then we had Caroline
from the Bayou Academy. So she's like a really good
educator, instructor, training real estate agents.
And she was talking about the highlight on that show was the
questions that buyers hate being asked.
Can you think of any? The questions that buyers hate
being asked. By real estate agents.
Well, obviously with the training side of it, I've sat in
the training for the better. I was like, Tanisha ran it and
Rachel ran it. But you, you need to ask some
questions that do it. But I guess it's just going a
bit wayward with it. Of course you'd say what's your
budget, you know, where, what areas you're looking in for
everything like that. But I guess the biggest question
that lot of brokers don't ask is why do you want to do it?
I saw a video that Geno Cross done.
It's like that's more yes, it is more of an investment, but if
you're willing to buy a property, you might want to live
in it, but you want to grow a portfolio.
Do you where do you see something five years time if you
just you and your newly married wife, If you guys want to buy a
place, what about children? What that kind of stuff?
I think a lot of the time the questions that are going to
annoy people are the bog standard, you know, written out
rehearsing training session questions.
But the successful guys will go, all right, that's great, but
why, why is this? Why do you want to live here?
Oh my. Our friend said it's a good
opportunity to maybe flip in value.
Why? That's what my personal opinion
is. Obviously I haven't been a
broker so get a couple brokers on here to ask them but I.
Heard you wear a little bit of a broker Broker at some point, no
back in the UK. What?
Yeah, Little. Baddy tells me.
But yeah, for about 6 months and I was terrible at it.
I, I wasn't terrible at the job. I was just 19 years old and I'd
gone from waking up at 11:00 AM to say, right, you going to work
from 8:00 till 7, you got shave every day.
It's like, all right, Corporal, calm down.
And it was all of this stuff. But yeah, that was my first full
time job and. Me too at town.
Yeah, shout out Catherine Dub and again.
She won't Remember Me. She obviously remembered Dan,
but she won't Remember Me. But yeah, thanks for the
opportunity, Catherine. Sorry that I didn't live up to
the hype, but that was another. It was like, obviously I went to
the same primary school as Dan. I went to the same secondary
school as Dan, primary school where Dan was loved.
I'd go in there and they'd be like, oh, your Dan's brother,
He's really nice. And then my first or second day
of year seven, I was talking in class and the teacher turned
around and went right you. Is that what you're going to be
name now? I said, oh, Dominic Hadi and she
went, you Dan Hadi's brother. I went, yeah, she just went like
four years of this guy now. So I think, but then Catherine
loved Dan. I feel the brass love down.
I think they had high hoped me and I, I didn't live up to the
expectations, but I'm going to put it down to youth.
I'll put it down to youth. I wasn't destined to be a
broker. No side side.
You know, we can, we can swim along the sides of real estate.
There's there's things to be done on the outskirts.
All right. And then we took it to Fabrizia,
who actually she was a broker, then Fabrizia Franceschetti.
And now she's she's just when she came on the show, she'd only
been in real estate for less than a year and she made a
million in Commission from Leeds from her TikTok and her
Instagram. And now Fast forward six months
later, 6-7 months, she's now opened up her own agency, Fabri
Elite. Shout out to Fabrizio.
I'm very proud of congratulations.
But she was kind of talking to us about how to make money
through social media. And we had the argument about
like, whether it's TikTok or Instagram, like what content you
know from the Content King, What content do you love and hate on
socials? Let's talk about that.
I love because it's so bad. I love it when companies trying
to live up to a trend, you know, they try and do these whatever's
kind of hot on TikTok right now, certain trend or certain sound
or music. They also trying to video to
usually it's like start up companies that are trying to get
their name out there and I always find that hilarious.
On the flip side, there are some companies that are smashing it
on social. It's Strada for example.
They do, really. I love Strada stuff.
Shout out Gino and team. Yep.
Shout out to Gino and the guy and Gary and the guys.
Yeah, but but that's the stuff where if you watch it and you
kind of see that there has been effort put into it and there's
actually a message behind I think some people you feel like
now it's a lot of pressure to do it again.
I'll I'll go back to somebody like Jordy.
He's always very frequent on it, but he also shows a lot of his
personal life in there, like he's a big MMA fan, everything
like that. So that's something that you can
relate to as well. Somebody who's doing very, very
well on on socials and and tik Toks and stuff that are actually
getting leads. Fantastic.
But you can see when it's a bit fake.
You can see when somebody's making bought followers
recycled. There's a lot of follower
buying. I want to talk about that
actually. Yeah, a lot of follower buyings
and we've been offered that stuff before because it's easy,
but it's bollocks at the end of the day.
When you look at their real views or their engage or their
like, that's how you can tell. Yeah, massively.
I've seen some with like 1620 thousand followers and the like.
Views and stuff are like 30. You know, that's not the
correlation's not there. So social media, obviously I'm,
I'm a big advocate of social media, but I'm also I'm a
dependent on it at the end of the day.
So I need to that's why we kind of branch out into other stuff.
Social media is there today. Will it be there tomorrow?
Yeah, of course, but in what format?
So you got to roll with it. I think TikTok is something that
I need to focus a lot more on from from an only com standpoint
only. Sports Standpoint.
Yeah, but we're we're heavily on Instagram.
If Instagram shuts down tomorrow, we we're gone.
But in terms of social media, love it.
Think you can get some great leads from it.
Think you can get some really good content and insight in
there. However, there are some people
that are absolutely terrible on there so and.
We've got a question in the live What do you think about
recruitment posts on LinkedIn? Do you think it's beneficial or
do you think brokers find it annoying?
Posts or messages? Posts recruitment posts on
LinkedIn. Oh, I know.
Yeah. Oh, God.
So that's that's a recycled thing.
And, you know, again, no hate to recruiters.
They've got to get their brand out there.
Some of the recruiters out there are are phenomenal.
Like Jodie, who I used to work about her home.
She's mustard on social media. She's really, really good on it.
Others not so good. It's just the one thing and
again I've I've I've openly memed about it because I had to
do it back in the day. You like, oh, what are the top
points of learning? You know, do you want to have
tax free earnings? Do you want to have all this and
it just like scroll. You see it all, everyone do it,
but the reason someone like Jodie's so good is because she
again puts a personal insight into your life.
It's like I came to buy. I've achieved this.
You know, she came from a financial background and and
moved into recruitment. She's done very, very well out
of it. So these kind of things is the
posts are very repetitive, very repetitive and it probably does
put the brokers off. They probably see it and gone.
You're just doing the same thing, but you've got to get
content out there. You can't just be idle buyer.
You've got to be someone who's willing to put yourself out
there, be presentable, be personable.
So it's a double edged sword, I'd say.
So I feel sorry for the recruiters going no, they're
not, they have to do it. But at the same time.
They don't. They need.
To be doing it and do some memes.
Do some yeah, get on the memes, make it funny, make it
entertaining. And actually Alessia said that
on her Alessia Sheklova from Dasher, she said that on her
episode where she was like put funny stuff on LinkedIn and I
was like, no, that's not the place for it.
LinkedIn is like serious. And she was like, imagine how
you scrolling through boring post, boring post, boring post
and then a funny, funny meme or a funny real.
Like it just kind of breaks up the.
And you get the traction because you'll get some 50 year old
geezer say this is an appropriate for LinkedIn or
cheers for the traction there mate.
So it's worked out quite well. Got to be a bit controversial.
Leslie is very good at that. I think she's she's posted stuff
in the past and it has been on LinkedIn.
People have probably gone. I don't want to see this on
LinkedIn. Yeah.
Yeah, did see it on LinkedIn because you've commented such
and you've just had all your followers see it as.
Well, as cheers, mate. Smart move, all right.
And then we had Majdel Musa where we talked everything legal
and we talked about some of the clauses that you see in
employment contracts. What's the scammiest clause
you've seen in an employment contract?
Honestly, and then like, I guess you know, it covers your own
back, but training fees, that's more in real estate.
If you leave within X amount of time, you owe us X amount of
money for the train we gave you. But it's like, I know how much
you're paying your trainer and I don't see what the outsource is.
But again, it's covering your own back and the data is there
to be moved around and that's why a lot of data, it's
saturated. To be moved.
Around it is, it's all saturated, right?
It's all, everyone's calling the same people.
There's only so many villas in so many areas.
But yeah, probably the training cost and we've had it recently.
Of course, only sports is our only thing.
We do have DSR, which is an arm of recruitment.
You know, Tamara is, is AB smashing at Alex, who she put
on. She's doing very, very well
already. But we've spoken to people and
they're like, if I leave this job, they're going to charge me
678 grand. It's like they're going to put a
court case on me. They're going to put a visa ban
on me. So if you're brand new to the
buyer and you, you know, it's fearful, Of course it is like,
like, I just want to make money, but I'm going to end up owing
money. It's a thin line.
However, there are laws in place where technically your new
employer should potentially pay for that.
But I won't go down that rabbit hole right now.
But yeah, that's the thing where I see it from.
Just a personal, if you see these people and they're like
terrified, they're like, I'm gonna get thrown in jail because
I'm gonna leave a job. I'm doing that in the UK.
It just doesn't work. So.
OK, right. And then we had Eamon from
Override. Shout out to Eamon.
We talk about AI in real estate, he said.
Think of AI as a three legged tripod.
That made me laugh. Can.
I don't get it why? Why luck of what it was like?
One legged. He's been pronged.
It was like one leg is machine learning, one leg is, I can't
remember what the other two were, but he was like yeah, 3
legged tripod. Did you nickname him Tripod?
After No, I did not. He's no, I don't actually right.
Can robots take over the role of a real estate agent?
Robots work in the real estate injury and they in industry and
they work in the HR department. OK.
Oh, I mean no, I mean that as a compliment.
They are bullet like, you know, you try and get information, oh,
when am I getting this? When am I getting that robot
response? They are very, very good with
it. Do you remember that?
What? What was that show where it was
like computer? Says, oh, Little Britain, Yeah,
that is that is HR and Dubai. They are they they are loyal as
heck. So they're not going to throw
anyone under the bus. I need to talk to him.
No, no. All right.
When's he in the office? Does he's here?
He's here right now. He's just not going to talk to
you. So that's something that I
found, yeah. But in terms of AI, ChatGPT,
look, AI is something that again, going nowhere really,
really can be beneficial, can be also be detrimental.
Yeah, it's for the brokers to decide on that.
But in terms of, again, helping them with their listings, with
portals, everything like that, AI is probably going to help
them long term. You've got to you either go into
it or you try and rebel against it.
But there's no. There's no.
But real estate agent jobs are safe.
Yeah, you need that personable touch, I'd say, if it's all
done. But you know, there are some,
there are some companies and portals out there that are
heavily relying on AI. But when you know she hits the
fan and you need to speak to somebody personal, that's where
it takes over, right? Right.
And then we had Joe from Happy Tenant.
We spoke about property management.
I haven't seen any memes about property management.
Actually not funny is it? Yes, very.
Boring. Yeah, it's, it's not.
Yeah. Yeah.
Well, it's, it's what do you make a joke about?
Right. It's you try.
I think we've tried in the past, but yeah, you know, conveyancing
memes, which I never do because obviously I've never had to deal
with a conveyancer. My sister-in-law, Lauren, who
was mentioned on Dan's show, she owns a conveyancing company.
We've worked with conveyancing companies.
And so when there's a meme done about conveyancing by Dave or
Jimmy or Alex who's previously worked there, she gets really
annoyed at me. So that's fun, even though I, it
goes right over my head. So, but yeah, property
management memes. I'll try and work one out today.
We'll see what we can. Do all right, fine.
And then do you want a break? Do you need a OK, then you had
Walid from Keeper who actually what?
He's also a bit of a boxer. Yeah, he's a judge.
He was a judge on the show on the 1st.
On the first show, yeah. Fight Night.
So she so that was so his show he was talking about, we were
talking about short term rentals versus long term rentals, giving
agents advice on how to calculate them because everyone
at that time was saying go for short term rentals.
It's 30% higher returns. And then he actually said on the
show, depending on where you are, it might work out less than
long term rentals. So that was an eye opener.
But he straight out called cold calling harassment.
He was just like, shut it down completely harassment.
We've already spoken about harassment, so we can move on
from that. Then we had Yulia from Thinkprop
talk about WhatsApp chat etiquette.
So have you got any rules yourself on voice notes?
On WhatsApp do's and don'ts? Yeah, if someone sends me a
voice note over about 45 seconds, I reply.
I'm not going to listen to this. Right.
So that's your limit because I said my limit was one minute.
I don't want to hear a longer than a.
Yeah, I got sent one the other day.
I saw it. It said 4 minutes and 15 seconds
and I knew I needed to listen to it.
Yeah, but I was like, this is going to be the longest 4
minutes, 50 seconds of my. Life, but yet you'll listen to a
podcast for 20 minutes. That's my choice, but if someone
throws a voice note down my throat it is horrible so.
But I probably send quite long voice notes again when I'm
talking. I'll ramble and stuff like that.
So to you know, it's ironic that I don't like voice notes.
But you'll give. You'll send them all the time,
yeah. OK.
And then we had Jean from Property Monitor talking about
daily data habits. He said spent each agent should
be spending 15 minutes a day going through the data in their
niche. But he also we had a
conversation about agents that and you'll be familiar with this
calculating your Commission before the deal is done.
We love that. That's a fun like you've already
spent the Commission. You've spent it.
Not just calculated it, you've actually spent it.
And then some. You're like, I'm on A roll now,
I've just done a great deal, I'm going to get another great deal.
So yeah, you've seen that in the past.
But I think that's just embodied in humour.
If you know you're going to get the money, but anything can
happen, you might not. OK.
And then we had Tony and Alina from Zoning Media talking about
social media accounts first. I mean, one of the topics was
having a separate social media account.
And I had this conversation as well with Zayna Hardy.
She was like, why have you got like, you go into real estate,
you've already got an Instagram account.
Why set up a fresh real estate account?
Like it's you're just one person.
Yeah. What's your take on that?
Yeah, I agree. I I did it when I first joined,
when I first moved to the buyer, I created a separate one.
I was like, 'cause you're in my corporate one.
Yeah. And you know, I stuck to it for
a little bit, but you'll see a lot of these people, they'll put
on their personal bio, you know, professional account and you go
on it and you know, it's not had a, a post in the last couple
because it just, you know, it's hard.
Like I'm, I've the amount of accounts I've got on my
Instagram is just ridiculous from only Commons, personal only
sports DSR preview events, like all of them are just, they're
all there. We've said football team as
well. It's it's just mental.
So just adopt it all, put it onto one account.
I I agree it's probably the the strongest way now because like I
said before, that person. You want to see it?
Yeah, yeah. Look, if you, if you don't want
to have something, you know, shown on there, if you're out
with friends or you're on holiday with your partner or
anything like that, then yeah, put it on close friends.
Exactly. Yeah.
Don't be afraid to let people try to see who you are.
So we've got third person telling you to merge or
consolidate your real estate account with your personal
account. Yeah, because your real estate
account is going to be what listings just sold or you know,
just rented. Well, join me on this tour and
yeah, just. Put it in one say I'm going
through this view and I've got an open house.
I'm going to the pub with my misses after.
This is my life. Yeah, I'm just like you, except
I don't get a salary. Agreed.
Yeah. OK.
And then the next few episodes were with Christopher Watkin.
I don't know if you remember him from the UK so I did a little UK
series with Christopher Watkins versus Golden Nuggets and it was
a while back when you were an agent in the UK, but are there
any stark differences you remember apart from salary?
Yeah. Any stark differences between UK
and UAE? Well the biggest one is when I
worked in the UK you you get given listings right?
I used to sit down on the morning like they had a
department who got the listings for you essentially.
That's what your manager's supposed to do, get your
listings and you just deal with the enquiries.
Yeah, let's go right guys. New listing on this is what go
get it. And I think obviously the
percentage is fragment of what you can get over here.
So that's the biggest one. I think company hop in's a lot
bigger in the UA than it is in the UK because again, it's a
little bit more of a of a headache to to leave a job in
the UK. Got to give you notice.
Maybe you serve, you notice, maybe you don't get your P-45,
blah, blah, blah, all that stuff.
And the thing about real estate in the UK as well-being a real
estate agent or a state agent, it's called over there is it's
probably hard to interview because they're very on you as
well. Where are you?
What you're doing all this stuff?
Where? Because they're paying you a
basic salary, they've got you to some degree.
You've got this amount of that look like are you doing?
You've got. Talk like this.
Yeah, exactly. Like, you know, if you go
leafletting, how many leaflets did you drop?
I know Dan. Then he used to leaflet.
He used to truck it in the river and go for a cast.
I'm not. Surprised.
Yeah, so I, I learnt that from him, but that is something where
again, you get a lot more freedom over here because it,
like you said, you don't get paid.
You do get High Commission though.
So you know, if they said go back to UK and have a 12K basic,
I think I was on it was like 10K.
And you could, what did you get 10% you get 10% wasn't.
It, I think it varied depend on the management level, right,
Right. You get 810 to 15 or 12.
So it's, but I was only doing leasing, so letting so you know
it wasn't big, big money. But that's the biggest
difference I'd say is the, the getting the listings right.
You're a realtor over here. You are a real estate agent,
whereas in the UK you are an estate agent.
Yeah, OK. And then we had we had Michael
Walters, Doctor Michael Walters where we did a COP 28 special on
sustainability in real estate and it was a very eco friendly
episode. I didn't really know much about
it. Cop 28's done.
I mean, I really like doctor Michael and he's got a book out
real estate guide to the Dubai real estate guide.
Grab it. I think I've even got a discount
code for that book, so I'll put the discount code in, do you
promise? Send that to me, Sylvia.
Thank you. I have my own copy.
He gave me a copy of. I have not opened it.
I have not read it. And then we did Brett from
Husby, which is kind of like Husby is like the Silicon Valley
of real estate. Yeah.
What are your thoughts? Any opinions on Proptech?
So we've not worked Husby, Husby.
The only association we've had with Husby is they took part in
our football tournament. I knew a couple of guys that
worked there and still worked there, so you get nothing bad to
say. I know their headcount is
growing massively, but we've worked a lot closer with Holo,
which are a direct Petter of Husby.
They were a sponsor on Fight Night 3.
We've met with the guys, you know, they've been in Dubai a
long time, really, really cool guys and the ideas that they
have and it's clearly getting a good, you know, a lot of eyes on
it. They've talked about their next
round of, you know, seed investment.
They're just growing massively. They're in Saudi now.
So my views on prop tech is if you don't know about it, you're
going to learn a lot about it. So you know, they are these are
the if you said to me about these kind of companies.
Now I can give you what I know from a personal level just by
meeting the people, but they are obviously doing something right
and. Raising shit loads of.
Yeah, Jesus, I need to get a leaf out of their book.
Right. And then we went to Vision Tower
to see Rick Wayne at Better Homes and that was our first out
off site shoot. We went to his office and we
spoke about the well trodden path from the UK to the UAE and
he said he regretted not coming out here sooner.
I think we all regret not coming out here sooner.
Yeah, Look, I moved out here when I was 28.
I think Rick moved here when he was 63.
So look, it just happens like the time.
It's all about time in the day. But Rick is a Rick's a a really
good guy. Obviously I worked for him.
He was my boss at the end of the day.
And yeah, he was when I told him I was leaving, he was very
supportive of it. He's come to the events and
stuff, but. You know, I would have nearly
been your boss by the way. Really.
Yeah, cuz I was interviewed for that role like 3 months before
Rick was, but I was the first person to be interviewed for
that role. You'd have been Dan's boss as
well then, yeah? Partner, that would have been
hilarious. OK, everything happens for a
reason. Yeah, exactly.
And yeah, Rick, I've said before, like Connor lives and
breathes Better Homes. Rick's the same.
They, you know, they're very, very loyal to their brand and
they've established themselves in the market very, very well
personally. Yeah, and what would you say to
a British agent who's over in the UK now toy in with the idea
of coming to Dubai? Get into shape because only
comes Fight Night 5 September 13th Atlantis the Royal.
Oh, what a plan. That was a plan.
What would I say? Like just be.
I said the same thing when I was a recruiter.
Just be prepared to be happy, be prepared to be lonely, be
prepared to be hungry. Both, you know, would that drive
an actual hunger? Because there's going to be
times where you probably can't afford food.
Have a bit of backing. But All in all, just take it in
stride. Like learn from the people
around you. And if somebody's not willing to
give you time, don't beg them for the time.
If there's if there's a big agent and you know they're
really big bollocks and they don't want to help you out, find
someone who will. Yeah.
And it's easy to switch. Yeah, pretty much.
OK. And then we went all the way to
Abu Dhabi to interview Kika from MD Real Estate and Voyage
Holiday Homes. And there we spoke about, we had
one of the key moments was talking about people resigning
over e-mail. And we were like, no, you've got
to have that conversation. Especially if you've been in a
company for a few years, you should have that conversation
face to face with your manager. Any opinion?
Yeah, 100%. Like, you know, it's that it's
horrible because it feels like you're you're betraying this
company for some reason or whatever.
But you obviously have to put it in right.
And eventually, yeah, like you'd voice your concerns because at
the end of the day, if you've already made your mind up, it's
probably been a month or so in the May, unless there's been a
big bust up. But yeah, just go in there and
just say, look, I'm not happy. Yeah, I'm, I'm probably going to
leave or look for new opportunities and see how they
react. Or if you've already made your
decisions, go in there, be completely straight to the
point, like thank you for your time.
I've made a decision for my own personal career.
This is what I'm doing kind of thing.
I think. Yeah, there's a get out of jail
free car. If you send an e-mail or some
people don't show up. If they're a broker, they won't
show up again. I've heard stories of people
just flying home and not telling their their company that they've
left. Wrong.
It's just wrong. OK.
And then we went to One Palm with Callum from White and Co,
and we had quite a long conversation about culture,
company culture. He said culture eats strategy
alive. You can't throw money at it like
it comes from the top. And one of my favourite lines
from the entire show came out of that.
He said. He's we, we make brokers, not
tour guides or something like that, right?
We make brokers not tour. Guides.
Or it was like we're building brokers, not tour guides, OK,
Something like that. He.
Definitely rehearsed that line in the mirror.
Do you know what, Callum? Can I just say out of all my
guests, he was the most like best spoken.
Yeah, very. You ask him a question and he he
doesn't pause, doesn't like he very articulate and everything
just flowed. Well, when you hear, you know,
when you get taught, when you say the word Scottish, you think
articulate. So that's what Callum is.
Yeah. No, I like Callum a lot.
He is like exactly that, that culture thing.
He is, you know, from a personal level, I I know him quite, I'd
say quite well. I know who he is and FCC each
other. We have a chat and stuff.
He has featured on the page several.
Times. Yes, several times.
And he always does it in in good jest.
I said, my partner Lottie, she used to work for Callum and she
went there. You know, she worked for a
company before that cowboy show, never gave her a visa.
She was, I won't say the number, but she was quite heavily on a
on a. Was it overstay fines?
Callum covered it all. He brought her on board.
You know, she was still new to to buy in the industry.
He was like, I want to give you the opportunity.
So I'll always be very grateful to Callum for doing that.
Really good guy. Like you said, he he's trying to
implement a lot of stuff. I know I'm very good friends
with a lot of white and Co brokers and you know no one has
anything bad to say about him. Shout out to Callum and the
White and Co team. Put someone in for Fight Night
5. I'm going to keep going to that
world. And then we went to New York
with Bianca, who was she's a. Numb Saturday, then.
Actually, she came here and she just sat there.
But yeah, but it was our first edition of Golden Nuggets Gone
Global and she was the star of the number one show selling the
Hamptons like a Netflix show or something I watched.
That was the only one I've seen. Selling the Hamptons.
Yeah, I think so. She was.
In it Bianca Delesio and she was talking about like algorithms
over egotism, like just effing post it, you know so.
Oh well, like some people, they'll post at a certain time.
Yeah, like procrastinate and like watch re watch a story 20
times and she's just like just get it out there.
Yeah, and that's, that's something that I'm, I'm big.
I just post it. That's why you'll see a lot of
spelling and grammar mistakes. Yeah, I do pick up on that.
You get really excited. I better give some people like
just anger but. But how many times do you have
to like how? What's your approval process for
your memes? Like, does it have, do two
people at least have to sign off on it or is it just like
whoever? It's the most, it's the dumbest
way. We send it into our There's a
group chat of just me, Jimmy, Dave and Alex.
We send it in and we say smash or pass and.
Ah, smash or pass, OK. 1S each, but which that lazy.
Now put SLP and if something you get 1S and then you just post
it. It's sometimes you don't.
Sometimes if it's like a hot topic, you just post it in
there. That's why some memes don't do
well. But you.
But it's it's that simple. Yeah.
We don't think about algorithms, don't think about timings or
you. Just post it when it's.
Ready. You get excited, You write the
meme out. You make mistakes, you post it
in. OK, and then we had Alessia from
Dasha, the real estate guru, talking.
She got 27 million views on one of her Tik Toks.
And I know you want to try and get your TikTok going, but she
gave us a lesson on how to go viral.
So do you what? What's been your most viral meme
to date? Do you remember which one?
Which one? Best performing.
Like, well, the one that got like the the the best
performing. It's not even it's got nothing
to do with real real estate. It was about the UFC in Abu
Dhabi that like it just got like basically just British.
It was more British culture. Like I said, you know, you're in
Abu Dhabi, you're watching me. There's just one geezer who's
who's take it is just, you know, battered or whatever.
Another one that Dave did was about like Jamira Jane's like I
think it was, you know, just as the temperature drops, all the
Jamira James on Kite Beach getting spiced lattes or
something like that. So that done really well.
But a lot of the the ones that we've done before just a little
bit controversial, Duck said. You you go after and go after
you mentioned someone in particular and it just it just
blows up. Yeah, the ones that we did about
Ryan Hudson joining White and Co, and then the ones we did
about Ryan Hudson leaving White and Co, they did pretty well
because it was on the butt and it was tongue in cheek and you
had to make jokes about. It and sometimes it's just about
timing as well. It's got to be.
It's the right time. We always do any big show that
we do, we always do like a chain of memes after the football
ones. I did it.
I like the football festival. It was in February.
It finished about, you know what, 9:00 at night.
And then the part after part and everything.
I was already doing memes about it.
The North versus South game. Actually, that was a one off
thing we did last December. All that we did it from I think
like Nottingham down was S anything above was was North and
we had Rob Kempton as the manager of north.
We had Simon constant of all softball.
So they sit next to each other. He was manager of the South.
Lot of hostility, lot of stuff like that.
And you know, again, the just jokes, yeah, the the means we
did about it just kept people to keep people.
Smiling. I loved the one about the ice
bucket. Broker Connector, Kyle at Broker
Connector. Yeah, that was that made me.
Chuckle Yeah, we've gone after Broker Connector a little bit
lately and I think, you know, it's all in good.
All in good. Jess Kyle is a he's he.
He definitely laughs with it, so it's quite fun.
All right, And then we had Dunya from Exp talking about Exp
Realty. It's kind of in them being your
own boss in the metaverse. Work from anywhere.
No clocking in, no clocking out. Do you know much about these
models? No, I, I again like you know,
we've across our brands, we've got guys working on us.
We are, we're very flexible with it.
But in the day, in real estate, you need to be, you know, foot
on the ground, you need to be there.
So I think for some aspects, yeah, absolutely.
And you know, you, you see these people in marketing as digital
marketing and they, oh, I work for my laptop 15 minutes a day
and it's like good life. But in terms of real estate or
whatever, be there. Yeah, well, actually, God,
what's his name? Uncle Pete, Peter Rollins, right
XMD of Foxtons and ex CEO of Marshall Parsons.
He was like, what's this work from home ridiculousness?
Yeah, I saw him. He was like he was chatting
about like his his kids friends that do it or something.
They don't do any work on a Friday or so.
But I worked from home for I worked in tech sales back in the
UK just when COVID hit a great company called Rackspace.
And you know, I loved going into work because it was it was an
American company and like in America, they took over an old
university, an old college and that was their campus.
And we had the same. We got three buildings, gym,
three cereal and fruit. I thought I've hit gold here.
So I was loving it. And then when you work from
home, it's hard to stay motivated.
So I completely get it because I know personally if I work from
home all day everyday if I wasn't out doing meetings and
stuff. Do your head then.
Yeah, of course we had Gino cross from Strada giving him a
shout out already. But he what I love about him is
he records people that are cold calling here.
I I live for those reels where he's like, what are you calling
for? What you.
But yeah, so we spoke about horrendous cold calls, whether
you earn less as a sales manager, like is it like in the
UK, of course, the more you, the higher up you go, the more you
earn. But here it's not so and you're
in recruitment. So, you know, kind.
Of yeah, like that's this is weird.
Like you, you earn this insane amount of money, you know,
potentially as a as a broker, then you go up to sales manager
where you're kind of capped, you're working on, you're
relying on other people. And nine times out of 10, a good
broker is quite self-sufficient, right?
So relying on another person is, is a headache.
So you kind of then coast and then you go from the next step
where you're director or owner, yeah, or owner, right.
And that's when you potentially start making big money again.
So you do it because they don't want the progression.
But yeah, nine times. And people say I just want to be
a broker and and that'd be. That and without the headache of
managed running a team. OK.
And then we had Sharif from Property Finder.
He's acro. We spoke about removing bait
listings that are no longer available and he said there's
still a lot of room for more agents in because he was looking
at the call stats. Loads of calls drop off.
Lots of people don't get responded to.
And that tells him there is space.
You know, we think, oh, there's what, 19,000 agents now?
How many? Maybe it's 21,000 now, but
there's still space for more. About 12 of them that are good,
but yeah. That's.
No, it's true. Well, I can tell you that like
that's his, that's obviously his opinion because he sees the data
being data-driven probably brings a lot of facts to it.
Is there room for more ages? Absolutely.
There's always room for more opportunity.
People say to buy real estate. It's saturated.
It's not saturated. It's just got a lot of pages
there covering the same area. So just dog eat dog.
And well, as the areas grow, as we increase in areas and
projects and communities, you. See some new launches that look
insane? Yeah, they need new people
running it. OK.
And then then we had Lewis, which was one of the most
watched episodes actually. And we spoke about Alsop being
one of the most, he said it was the most pun, most poached
company in Dubai, 90 and he made a claim that 90, he reckons 98%
of the real estate brokerages in Dubai do not have the
infrastructure to upskill agents to the level that they need to
be. Would you agree with that?
Yeah, probably actually I think this there is like, you know,
there is the tip which of these you know, just a handful of
companies and you've got the some below that are on the cusp
of, you know being in that and then you've got, you know the
companies that just. It's probably just one guy or
one girl who started a company and said I did pretty good and
thinking or they see a market in it, all of that stuff that
aren't going to put in the work. I've seen startups where they
are putting in the work there. They want to really grow the
company. Like Novi Properties comes to
mind. Yeah, you know they.
Love I love this page and. You know, but the office is
amazing. They try and do different kind
of things for their their staff and they're really, really
caring for it. They make sure everyone gets an
invite to our events. So someone like that is amazing.
Then you've got I've got those companies that have been around
for a while now and they're strongly establishing the
market. The trio homes comes to mind,
Williams, Paragon, these kind of people.
And then you've got the top tier, the all sorts to better
home to house in house in terms of how many companies there are
compared to, you know, the learning stuff.
Yeah, absolutely. It's probably a lot of companies
that haven't. Got they're not out for it.
Yeah, shout out to Lottie. She's she's just sent a message
saying how did you get him to sit still for so long?
You've not seen my feet just tapping under the under the
camera. All right, we did take a little
break, but yeah, and then we had Gigi Benitez from Benitez
International, who is geared up for the flood of Americans that
are coming to Dubai. You got any shit to talk about
the US? I mean, Labour are in today.
Labour won the general election and that's.
You know what I find Kia, our new Prime Minister, he kind of
looks like a broker. He looks, he looks like he does
like old school palm or something like.
That old school palm. That's what I would say he looks
like. So yeah.
But yeah, Labour are in. For the first time means the
other ones going to get in in November in the USI.
Want him to. Well, they're all moving here,
put it that way. So are we ready for a bunch of
Americans and American brokers? I hope so, makes my life a lot
easier with the memes. More content all.
Right, Yeah, exactly. They're they're over the top.
But the beauty of the bias, it's a hub of international
personalities and nationalities, right.
So that's going to be a fun side of it.
Do they come over? Yeah, You know, I saw, I already
saw brokers from the UK like already posting today, like
Labour's in move now. Invest in the UK, invest in the
UAE now. There's always got to be a spin.
Yeah, yeah. Of course.
And this, you know, like I said, this is like what we said
earlier about the memes. If you're on the ball really
quickly, then do it. Yeah, and then we had Nima from
House Hunters talking about all things Ras Al Khaimah.
You're going to wait for RAC to open up a casino.
You're going to that's, that'll be Fight Night 6.
Yeah. Well, I don't know when it opens
up in a couple of years, maybe we'll have the night before
that. But definitely the casinos are
somewhere where we want to, we want to get into.
And then we had your brother Dan on the show and he mentioned,
and I'm glad I've got you on the show, he mentioned an incident
at one of these fight nights, but he didn't go into detail.
Yeah. What's that all about?
So he come to. So we've got only comms boxing.
We've got dabber as well, which is more amateur because one
thing we want to do is grow the grassroots of sport.
That's why and I'll get into it a little bit later.
We're partnering with a really, really good brand to do that.
So I was boxing on the show and at the end of each round,
obviously you meant to stop punching each other in the face
twice. My opponent hit me after the
bell first. When I let it go, my adrenaline
was going. In the final round, he hit me
and after the bell and I I kicked off with him in his
court. Like it was all getting a bit
heated in the thing. And Dan went into, you know,
brother Modi was jumping in. It made me kind of snap out of
it and calm him down. But yeah, it was just.
Did he throw a punch as. Well, no, he stayed out of the
ring. But yeah, he was definitely
heated. That was, we call it brotherly
love, but I think it was just an opportunity for him to shout at
somebody who loves doing that. OK, well, thanks for spilling
the tea on that. And then we had Lynette
Sicchetto, Data Queen of Dubai on founder of Real Trust.
She gave us the heads up that we moved from a seller's market now
to a buyer's market. What's your prediction?
Yeah, you've got your fingers on the pulse.
Yeah, well, that's the I ask, I just ask people that stuff, is
it sellers market? Is it buy one?
Everyone's got an opinion. Yeah, everyone's got an opinion
on it, so. What you hearing on the streets
now? Yeah.
Is is it dead or dying? No, it's never dying, but I
think look, the sellers right now they are how do I put it?
They're they're on the pulse. They are in a position right now
where it probably is going to be a buyers market very, very soon.
But you know, we've seen dips in all, you know, all property
markets across the world, UK, you know they will say the the
trend is it follows the London pricing, right.
So it's going to slowly seep up in the UAE, it's probably.
Night, we shall see. OK, all right.
And then we had Omar from Keeper, so Part 2.
So I've had two brands on twice, Husby and Keeper have been on
twice and then we'll say Hadi family have been on twice.
Now take that Carl Alsop. I beat you.
Oh yeah, because we've had hold on Carl.
Yeah, Carl's brother. So we need Carl Alsop on the
show to even things out. And so he.
Are there any other? There's got to be some brothers
and stuff. Yeah.
Matty and Mikey Wilson for Alsop.
They are. There's another brother duo in
Alsop, yeah. OK, they're Scousers, so you
don't need. To I love a Scouse.
They all sound the same. Yeah, and that.
What's too fair? One of our our biz fighter.
Jackie's a Scouse. I do love the Scouse.
They're a good laugh. And then so they just raise
another squillion dollars. You should get them to your
strike while it's hot. They should sponsor one of your
your Fight Night. Who keeper.
Yeah, yeah, just raise 34 million they.
Might as well go full circle. They were the first show when I
did the last show. Exactly.
Omar expected the. End for me very soon.
Cool. And then we had Nathan Keaney
from Executive Search. Yeah.
So another recruitment episode. And he coined the phrase mind
the gap. I love that.
It's like all the touch points at which you could a deal falls
through or drops through the gap.
Any any words of wisdom on that? Yeah, Nathan's obviously
Nathan's a known name in the recruit.
I think in terms of recruitment in Dubai, real say real estate
for example, but there's a handful of names that kind of
pop up and he's definitely one of them.
And yeah, I get that. I, you know, you do you think
the deal's done? It's like what you said earlier
about you spend your Commission when it's already done for a
recruiter, you know, when they've signed a deal, when
they've signed the the contract, they think it's the offer.
They think, yeah, in I don't really have to deal with any
more. Let's look at the next one.
So I definitely nurture all the way through, especially if
you're bringing people over internationally, talk to them
before and a couple weeks before how you feel about the move.
Got everything sorted, you know, trying when they land, catch a
coffee with them. Certain people go the extra mile
and that's why they're very, very good at what they do.
Good advice. And then we had a real estate
legend, Andrew Cummings from Savils, who just got announced
as one of 29 real estate legends awarded by Arabian Business.
And he was talking about not being on TikTok because he'd end
up dancing and making a fool of himself.
And but he also made a point like, what's your why on social
media? Like, you have to be adding
value. You know, it's no good just
taking these fancy videos in a beautiful villa.
What is your why? What you coming here to say?
So, and we've spoken about social media quite a bit.
What's your value add? Would you say with what you do?
Only sports, only comms? What's your value?
Add only comms is yeah, it's on the button.
Only comms is just to be a little bit cheeky, a little bit
controversial, but also we use it as a, you know, marketing
tool for our events. You know, we, we pick people up
and we do stuff like that. Only sports are wires.
Basically, we want to be the media hub of sport and media in,
in the UAE. You know, the plans that we're
doing right now, the people that we're going to be partnering
with and you know, the vision that we have Sky's the limit for
us. We want to be essentially, you
know, the Barstool Sports of the UAE and as more sport comes to
notch UAE, but the GCC, it's going to be, you know, massive.
We were at the the TK fight show.
So it's social knockout free this Saturday at Coca-Cola
Arena. Tam really, really good guy.
He's actually the guy that we're talking to about collaborating
on some stuff and some shows. We were at the open workout
yesterday, so I got some interviews with like Darren
Till, Salt, Pappy, you know, all of these, these superstars in
their own right and the big followings.
We cut it, edit it, put it straight onto our team.
We've got a really good team for that.
Put it straight onto the social media.
That's what we want to be. We want to be all viewing stuff.
We want to be pundits. We want to be, you know, people
that believe they know it all when they don't.
That's what we can be. We're only sports.
We don't just want to do our own shows.
We want to be a part of this massive movement that is the
GCC. Brilliant.
Well, I wish you all the best of luck.
Right. We're nearly at the end.
I've only got 1234 five episodes.
We had Paula Aqua. He was my biggest dark horse.
Yeah, you know, he was like an old school garage raver and he
had clubs, nightclubs in the in London red Essex and Pavlos.
Yeah, Pavlos. But he once said the stand out
for me there, apart from kind of.
Skeletons in that closet. I'm telling you now, the
skeletons in that closet was. He was saying if I find out one
of my agents says I've left the keys at reception, let yourself
in, he'd fire them. Yeah, someone says that you just
Why am I paying you? I'm not even gonna pay you
Commission. What are you?
Like you're just can't even turn up, Yeah.
Just have a bit of any. If you were in a restaurant and
the waiter said, Oh yeah, no food's in the back of yourself.
Like what's so sad about have a bit of pride in your work?
Turn up for the viewing, turn up OK.
And then we had Miles Bush from Phoenix Homes and he made a
claim MO and he was very vocal about this.
Most brokers in Dubai are getting ripped off on the 5050
model. Same as outdated.
That's the guy who owns a company that doesn't offer 5050,
right? Yeah.
There you go. Right, 8020.
Yeah, There you go. But he, you know what they are,
they've got some good brokers there.
I know they do. They're doing very well.
Every company's different. I guess for him, they're a lot
more self reliant. They're like come in, you know,
pay your dues and and we'll give you 80%.
That definitely works for some brokers, other brokers, they're
willing to give up that, you know, 30% so that they can get
training, they can get leads, they get all that stuff.
Every company is different. Every company is different.
Every person that comes to the buy is different.
They want they're happy with the 5050 because it means they're
going to get a lot more support, but then they'll grow into a
position where they're, you know, getting a lot better
percentage because they are more self-sufficient.
So. I think there's space in the
market for every type of model and as you said, a lot of
people, they're coming over from the UK, they need to be part of
a community, get the training, get the leads given to them and.
I mean, well, Miles also said in the interview he, you know, and
he's not going to bring anyone who's not putting 5050 K on the
ball, which is fair enough because.
That's his model. Yeah, he's relying on
self-sufficient people who actually already hit the ground
running. So those were people, great
people. Say you get ripped off doing
5050 though. It's like these are the guys
that need to learn. So yes.
And you know, eventually they're going to be ripped off because
they should be earning more because they're not using the.
Resources, yes. Absolutely.
As soon as you you don't need your company and we just don't
need them, of course. Or when you graduate, when you.
When you when you go into that thing, you've got a hub of good
clients and you are you. Know self-sufficient.
Then absolutely you should be arguing and you should be
debating for more percentage. Than 100% OK and then we had
Farhan Ali from Everness and we had a little debate which
actually ruffled some feathers. And you'll be familiar with this
because you're you're from Staines, not far from Heathrow
airport upon Thames and upon Thames.
Is it really it's? Not about Staines upon Thames,
yeah. Have they called it?
Have they rebranded to Staines upon Thames?
Classy as fuck. Mate oh God the prices must have
gone through the roof with that repo.
Probably expense my mum's place right by the train station.
Very. They're talks of tube really so.
Blimey, OK, cash in. Well, I made the mistake of
saying who would want to buy next to the airport?
And then a whole bunch of people jumped in the DMS and were like,
you don't know. You know, you have no idea
what's happening with Heathrow property prices.
Yeah. No, it is, yeah, obviously from
around that way, West Drayton, Hayes, all these areas they are
pumping up Hounslow, they are. They are pumping up stains,
especially bed front all of them.
Did you have like flight path noise in stains or not really?
Yeah, yes. And like you do get used to it.
See, I lived in Feltham, which is probably even closer.
Oh gosh, prison. Yeah, young offenders.
I lived there was actually a fun story because we live right by
the young offenders. We had an escaped prisoner
hiding our. Bushes, are you serious?
OK. Bushes So that was that was a
fun time, but I don't I don't remember that stuff.
But yeah, there was a lot of lot of the areas around that way.
They are going up in price. It's not the nicest area there
are no, it's not great parts of it, but there are some very,
very nice parts of it as well. So it makes sense.
OK, but from a yeah, from a he live near airport, no worries at
all. And then the 40 9th episode was
Celine from Aon Tristle. So that was all about the 10
principles of business ethics in real estate.
Any comments on ethics or anything to say about?
People have ethics in real estate.
Yeah, they should have 10 different types of ethics in
real estate. Yes, Yeah.
Why not like, look, I think ethics, at the end of the day,
business is business. And that can sound like I'm a
bit naive or colluded or anything like that.
Don't burn bridges. But you've got to make sure
you're making the right decision for yourself and your company.
I think it all jokes. Like it's very important to have
ethics both personally and professionally.
You can't be this in the China shop.
Yeah, there can't be a little snake in the grass.
But I think sometimes people try and press that on you.
Like, Yeah, but come on. They they put the heartstrings,
whether you're a client, whether you're a broker, whatever is
people try and put on my heartstrings.
Oh, you know, you're late on this invoice.
Oh, please. Can I?
You've got to have, I suppose the ethics are don't be a
pushover a lot of the time, but you can also be a bit empathetic
sometimes. And then, and then my last
episode 50 #50 was Muhammad Koswani from Property Finder
where we spoke about everything a real estate agent needs to
know about mortgages. Have you taken out a mortgage
yet? No, not taking out a mortgage.
When are you going to take out a mortgage?
You've been here for how long now?
I've been here for three years. When will I take out a mortgage?
Hopefully very, very soon. OK, All right.
Got some. Got some stuff to work on first.
OK. Gotta build the empire.
All right, well, that's it. That's it for the 51st episode
of Golden Nuggets, the 50 episode tell all or highlight
key moments. Thank you very much for joining
me. I couldn't have done it with.
I couldn't have picked a better person to run through all the, I
think. You probably could have picked a
better person, Sylvia. Someone with experience in Dubai
real estate would have helped. No, it's nice that you're kind
of on the edge and, you know, looking, looking with your with
your opinionated. My meme glasses.
Yeah, with your meme glasses. So any closing words?
No, look, obviously, thank you so much for the opportunity.
Like you were a big supporter of us from Fight Night 1 and you're
always stuck around. You've always given us love.
Anyone who has done that on a they don't realize how much
that's helped us and follow alike.
And then companies have actually given us money that we can put
on shows and support us. It's just mental, you know,
that's why it's so important to us that we have the best events,
best night, make sure people get, you know, value for money
in a really good time. You know, Jimmy and myself, we
quit our jobs two years ago now so we can make this a reality.
It's been tough at times. You know, we've, we couldn't
have done it without the help of, you know, the people close
to us. Like there's been a massive
support for me and we've really, you know, built a a strong bond
for that. So we can overcome anything.
Jimmy the same. And now we are looking at the
big future, big, big things on the horizon.
And you know, the team at Only Sports, myself, Jimmy, Dave,
Alex, Jack, Louis, Lamar, all of these guys just keep an eye on
us and we're going to make it big.
Watching you and I wish you all the best of luck.
Same for you. Thank you.
Here we go. Now we're off to 100 episodes,
so we're going to do this fifty more.
There's going to be some in London, there's going to be some
more in Dubai, and there's going to be some in New York.
Potentially. Watch this space and I'll
probably be in Saudi in November.
So yeah, we've got to knock out these final fifty because I'm
going to get to 100 episodes by the end of 2020 for and I can
only do it thanks to you guys. So thank you for watching like
share and subscribe and stick around for the next 50 episodes.
And thank you for all your love and support on the 1st 50.
Thank you and thank you, thank you on the Live for sticking
around.