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I'm Effie, a life coach who 
profoundly gives a fuck about 

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you feeling better for good. 
I teach people how to cut the 

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crap and live according to their
own rules. 

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It's a crime we don't learn this
stuff in school, but it's 

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simpler than you think to break 
the pattern and start living the

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life you want. 
Listen on to find out how. 

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Queenie. 
Hello and welcome to Feeling 

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Better for Good. 
I'm so glad you're here. 

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I am super fucking excited. 
I am super excited about what's 

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popping off in life, what's 
going on, what's coming up in my

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business. 
I have so much to share with 

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you, but I'm very excited about 
today's episode. 

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I'm going to be offering you a 
way of thinking that will have a

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massive impact on your ability 
to set goals, to act on them 

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powerfully, and ultimately 
achieve them. 

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We're talking about optimism and
pessimism. 

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We're gonna be exploring why and
how our brains have this built 

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in negativity bias that we as a 
species are naturally 

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pessimistic, how and why that 
is. 

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We're gonna be looking at where 
and why we might actually want 

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to be pessimistic, how that can 
be helpful, and how to tame your

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survival brain and expand your 
ability to make bold decisions 

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that can lead to great reward. 
And we're gonna do that using 

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unreasonable optimism balanced 
by strategic pessimism. 

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Before we do, though, before we 
dive in, I need your help. 

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The podcast is growing, but I 
want to really fan the flames. 

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I wanted to be able to reach 
more women that need it, more 

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women that are struggling every 
single day and deserve relief. 

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I want them to be able to hear 
this message. 

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And one of the best ways of 
doing that is providing them 

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social proof. 
So if this podcast touches 

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something in you, if you've been
listening for a while and you're

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like, I would not go a week 
without listening to this. 

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Or maybe you just touch in when 
you need to. 

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Or maybe you're brand new to my 
world and you're like, what is 

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this all about? 
If this podcast touches 

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something in you, if this 
podcast makes a difference for 

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you, please spend 60 seconds and
leave a five star review on 

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Apple Podcasts or Spotify and 
you will be entered into a 

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drawing to receive $100 Visa 
gift card. 

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I say 5 star review. 
You don't have to leave a five 

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star review. 
I want you to be authentic and 

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to, you know, really tell us 
what you think. 

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You know, feedback is feedback. 
But if you leave a review, I 

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will make sure that you are 
entered into the raffle and that

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maybe we can pull your name from
the hat next time we pull a 

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name. 
Thank you for your support. 

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It means more than you know. 
And I can't wait to keep 

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delivering this podcast to you 
every single week. 

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So stay tuned. 
Make sure you're following if 

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you're not already. 
OK, so I saw this clip from an 

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interview that Oprah did on 60 
Minutes in 1986. 

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I saw this a couple of days ago,
and this was one of the things 

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that inspired me to do this 
particular podcast. 

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So this was right before the 
national roll out of the Oprah 

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Winfrey Show, which was a huge 
gamble. 

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It was unprecedented in its 
time. 

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Like, it could have been a 
massive failure. 

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And if you know anything about 
Oprah, you know, she went all 

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in. 
Like, she put all of herself 

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into this project, and she had 
this unshakable vision. 

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So the interviewer says, OK, 
well, looks like you know it. 

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You're going national. 
And she says, yeah, it's going 

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to do well. 
It'll do well. 

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And he says, and if it doesn't 
and you just want to slap the 

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guy, you know, just want to be 
like, let my queen just rule her

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land. 
And she does not skip a beat, 

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she says, and if it doesn't, I 
will still do well. 

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I will do well because I'm not 
defined by a show. 

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I think we're defined by the way
we treat ourselves and the way 

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we treat other people. 
So would it be wonderful to be 

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acclaimed as this talk show host
that made it? 

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Yeah, that would be wonderful. 
But if it doesn't happen, there 

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are other important things in my
life. 

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And when she talks about the 
show and how wonderful it would 

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be and and her certainty of it 
doing well, you can just feel 

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the passion, like, oozing off of
her, but without anything to 

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prove. 
So she just has such vision in 

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this clip and she has such 
humanity for herself. 

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Of course, we all know the rest 
of the story is that she became 

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this not just national, but 
international sensation, like 

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one of the most famous names in 
the entire world. 

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But this clip is just so 
gorgeous and such a fucking 

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example of what we're talking 
about today. 

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I want to give you also some 
personal context for how this 

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operates in my life, this 
unreasonable optimism and 

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strategic pessimism. 
So I've shared, I think I shared

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last week on the podcast that I 
have started a radical dating 

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journey and I can't wait to 
share more about it with you. 

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But my goal in this, like my 
desire is to fall in love. 

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I wanna find a committed 
partnership with someone who 

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enriches my life, who brings 
more peace, pleasure and delight

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into my life and vice versa. 
And I have this vision. 

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This is what I'm going for and 
that it is entirely possible for

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me. 
My theory is that it will take 

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me a year and going on 51st 
dates, Why I think it will take 

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me a year, I don't know. 
It's arbitrary. 

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I'm like within a year, I feel 
pretty confident that I should 

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be able to fall in love in a 
sustainable way with this 

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person, with someone who really 
is a great match for me. 

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And this is not something like 
I've been in love before, but 

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I've never done this before 
where I've gone out so 

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intentionally and I've had a a 
really clear plan. 

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I actually work this plan in my 
private coaching containers with

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one-on-one clients who are on 
their own dating journeys. 

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So I've had a lot of success 
with this plan outside of my own

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personal life, but I just 
decided, you know what, it's 

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time for me to go. 
So I have a very strong plan, 

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very strong guidelines, and I've
never just gone out there into 

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the dating pool, specifically 
online dating and had such clear

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vision, standards and kind of 
code of conduct and allowed it 

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to play out. 
What I've actually done in the 

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past is just ended up with 
people that I met in the wild 

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who I was, you know, really 
drawn to for some or multiple 

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reasons, but we were not true 
matches. 

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We weren't lifestyle matches or 
we didn't have the same goals 

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and aspirations or, you know, it
just hasn't worked out for me 

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that way. 
Falling into love with people 

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who crossed my path. 
So in my mind, like, you can't 

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do worse than that, right? 
I mean, OK, so I'm blessed, 

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right? 
Because I've been in love 

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several times. 
But you can't do worse than 

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falling in love with misaligned 
people. 

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So if it comes down to being in 
a relationship with someone 

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who's not right for me and being
on my own, like I'm finally at a

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place in my life where I'm like,
no contest, hands down. 

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I'll take the second one any 
day. 

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I love my life as a single 
person. 

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I am not lacking for anything. 
I would love a partnership, but 

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if it doesn't happen, I will be 
OK. 

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Here's what's kept me from going
for it before now, from really 

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committing to this process 
before now. 

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First was the belief that it was
going to be really hard and it 

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was going to be painful. 
I was going to get my heart 

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broken and I wouldn't be able to
handle myself and that I would 

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be repeating old patterns that I
do not want to repeat. 

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In addition to thinking that I 
didn't have the energy for it, I

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also told myself I didn't have 
the time. 

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Like I have a very busy life, 
when would I even go on dates? 

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And it would just be too big of 
an inconvenience. 

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And then I also thought it 
probably won't work anyway. 

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It'll be a waste of my time. 
And these thoughts felt so true.

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And this is what I call 
involuntary or rational 

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pessimism. 
Like, it makes sense. 

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You know, all my objections are 
risks. 

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They are things to overcome. 
They are legitimate. 

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And so I kept telling myself 
these things. 

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And I still had the desire to 
find and have a partnership. 

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But when I was telling myself 
all of those things and when 

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those were the predominant 
thoughts, like I was totally 

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hobbled, you know, I wasn't able
to move forward. 

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So I have a mentor that I talked
to every single week. 

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And apparently I kept bringing 
up this dating thing and my 

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mentor asked me about it. 
He was like, what is this about?

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And I was like, oh, nothing. 
It's not. 

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No, completely downplayed. 
And he said, well, you know, you

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keep bringing it up, so let's 
talk about it. 

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And I said, well, OK. 
And I started talking about it 

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and I started telling him all of
the reasons that it wouldn't 

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work, all of the things that I 
thought would make it not 

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possible for me. 
And then after all of that, he 

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asked me, yes, but but why would
you want to? 

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What would be a good reason for 
doing it anyway? 

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And the only good reason, and 
the best reason I believe, for 

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doing anything is that I have 
the desire. 

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It's just I want to. 
And when you have a desire of 

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the heart and you hold yourself 
back from doing it, it's simply 

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because of unchecked or 
unquestioned thoughts, thoughts 

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that your brain is offering you 
on repeat that you have not 

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examined. 
So I started examining the 

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thoughts that were holding me 
back, and I decided, OK, I am 

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less attached to the thoughts 
than I am to the desire. 

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So I'm gonna honor the desire 
over the thoughts. 

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In my practice, I run into women
who have goal PTSD all the time.

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They have self defeating 
attitudes like I did, informed 

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by habituated pessimistic 
thoughts that feel really valid 

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and certainly are valid when 
measured by the survival brain. 

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Because the role of survival 
brain is to keep us small and 

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safe and familiar in our comfort
zone. 

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Now if they do commit to the 
goal but then bail on themselves

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before getting it or before 
seeing it through and quitting 

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is actually what creates goal 
PTSD. 

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The self betrayal is what 
creates goal PTSD, not the 

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actual goal. 
But if they do end up bailing, 

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here's why. 
They have a chokehold on their 

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results. 
They're very attached to the 

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results in an entitled way. 
They feel because they have the 

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strong desire and they're making
the investment to go for it, 

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that it belongs to them. 
An entitlement is different than

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ownership. 
Ownership is, I'm going to take 

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this on body and soul. 
I'm going to own this dream and 

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embody success on my path. 
I'm going to decide who I want 

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to be along the way and 
constantly work to uphold that 

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standard and then continuously 
invest in the belief that it's 

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coming, that it's working. 
I'm gonna figure it out. 

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I'm capable. 
I got this. 

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I was fucking born for this, 
right? 

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Like Oprah entitlement is I'm 
gonna do these things to get 

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this, and I am owed it. 
If I do these things, if I do it

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all right, then the formula says
that I get to have this. 

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I get to have my my pot of gold 
at the end of the rainbow. 

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And if I don't get it, or if I 
don't get it in the time that 

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I'm expecting or the arbitrary 
timeline that somebody told me 

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this should be available to me 
in, then I have been robbed. 

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And it was all a lie and none of
it was worth it. 

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And this comes from the belief 
that it should be easier or 

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smoother than it is. 
And so that when it gets hard 

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and they stumble and failed, 
they think that something has 

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gone wrong. 
This is what I call failure 

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intolerance. 
When we make it wrong, that we 

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fail along the way. 
But what if it's just not wrong 

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at all? 
What if when we fail, that's 

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just part of the process? 
I like to think of space 

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missions. 
Did you know that those rockets 

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are 99% off course on their way 
to their destination? 

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Like they set their course and 
NASA with all of its 

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technological advancements 
cannot keep it on course more 

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than 1% of the time. 
But that's not a problem, right?

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They still get there. 
It's just that they're having to

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make micro adjustments and 
correct back to the course. 

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So imagine if the astronauts up 
in the space shuttle, they're 

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off course. 
And, you know, she freaks out 

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and she's like, oh, no, we're 
never gonna get there, right? 

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No, that doesn't happen because 
they understand that it's par 

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for the course to be off course.
And they cannot rely on 

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autopilot. 
They have to always be making 

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those course corrections. 
They have to be vigilant to be 

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able to get where they're going.
So let's talk about pessimism 

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and what we want to do with our 
built in pessimism that we all 

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have. 
Why would we be interested in 

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offloading some of this natural 
pessimism besides it being like 

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an ingenious tool for self 
torture? 

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So in longitudinal studies 
around the world, pessimism is 

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linked with higher mortality and
besides greater longevity, 

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literally living longer. 
Optimism broadly predicts better

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physical health, including 
cardiovascular outcomes and 

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immune function. 
So if we can learn to channel 

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our pessimism strategically and 
use our optimism responsibly, we

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can create much improved 
outcomes for ourselves for the 

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rest of our life and literally 
elongate our life and the 

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enjoyment of it. 
So the common thinking is that 

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optimism is a personality trait,
but it's not. 

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It's just a habit in the brain. 
Like all habits, it is 

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malleable, it is changeable. 
I don't care how entrenched it 

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is. 
So what's true is that you may 

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be constitutionally or 
conditionally more or less 

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optimistic, but regardless of 
your starting point and the 

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conditioning that you come with,
you can upgrade your OS and 

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change the proportions and the 
context of your optimism and 

250
00:15:10,240 --> 00:15:12,200
pessimism. 
And you can do that on purpose, 

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with intention, with skill and 
repetition. 

252
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And that is the kind of change 
work that we do in my coaching 

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containers. 
The premise is that you get to 

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decide what kind of thoughts you
invest in. 

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You may not get to decide what 
thought initially occurs to you 

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based on habit and existing 
belief systems, but you get to 

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choose whether or not to invest 
in that thought or divest from 

258
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that line of thinking. 
So I want you to imagine that 

259
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each school of thoughts that you
have is a high yield savings 

260
00:15:44,320 --> 00:15:46,680
account. 
So you're making deposits every 

261
00:15:46,680 --> 00:15:49,720
day, you're growing your 
interest and that interest is 

262
00:15:49,720 --> 00:15:52,440
compounding into a belief 
system. 

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00:15:52,440 --> 00:15:54,280
If you already have the belief 
system, but you're further 

264
00:15:54,280 --> 00:15:59,240
entrenching it, and this 
compound interest is growing 

265
00:15:59,240 --> 00:16:02,920
this belief system that either 
helps you or hinders you, that 

266
00:16:02,920 --> 00:16:06,320
either makes you more or less 
the person you want to be in the

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00:16:06,320 --> 00:16:10,560
life she wants to live. 
That is the function of belief, 

268
00:16:11,280 --> 00:16:16,600
not to be right, but to help you
be who you want to be in the 

269
00:16:16,600 --> 00:16:18,040
world. 
I have a podcast on this. 

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It's called How to Believe in 
Yourself. 

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I will link it in the show 
notes. 

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So let's talk about humanity 
treating ourselves humanely and 

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the humility to understand that 
we do not control outcomes, that

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00:16:34,760 --> 00:16:36,320
that is actually not within our 
power. 

275
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We can absolutely influence them
by the way that we show up, but 

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what we have most power over is 
who we are in the process of 

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moving toward that thing. 
So before I became the toxic 

278
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stress coach for women, I was an
academic coach for many years. 

279
00:16:55,360 --> 00:16:59,520
I worked with students from high
school up to doctorate, 

280
00:16:59,520 --> 00:17:03,160
postdoctorate level, and I had 
some areas of expertise like 

281
00:17:03,160 --> 00:17:06,800
science and writing. 
But mostly what I would help my 

282
00:17:06,800 --> 00:17:10,560
clients with was how to love 
learning, how to enjoy the 

283
00:17:10,560 --> 00:17:15,119
process of learning. 1st, to 
actually enjoy not knowing. 

284
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Because confusion is the first 
stage of learning. 

285
00:17:18,680 --> 00:17:21,839
And if it makes you upset to not
know, it's gonna be really hard 

286
00:17:21,839 --> 00:17:23,720
to move forward. 
Or if you feel frustrated like 

287
00:17:23,720 --> 00:17:27,160
you should already know, then 
you're not gonna be open to be 

288
00:17:27,160 --> 00:17:28,880
able to learn the material that 
you need to. 

289
00:17:28,880 --> 00:17:32,840
So I would teach them how to be 
inspired, actually inspired and 

290
00:17:32,840 --> 00:17:37,720
compelled by not knowing how to 
generate curiosity inside of 

291
00:17:37,720 --> 00:17:39,640
them, which is a really vital 
skill. 

292
00:17:39,640 --> 00:17:43,440
So say you really love your 
course of study, but you don't 

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00:17:43,440 --> 00:17:45,120
love the class that you're 
taking right now. 

294
00:17:45,400 --> 00:17:48,040
Or let's say you don't love the 
course of your study, but you 

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00:17:48,040 --> 00:17:50,560
have to be able to pass it. 
Like if you're going to do it, 

296
00:17:50,560 --> 00:17:53,440
you might as well enjoy it, you 
know, what's the point 

297
00:17:53,440 --> 00:17:55,320
otherwise? 
So I'd teach them how to 

298
00:17:55,320 --> 00:17:59,840
generate true curiosity and then
use that to question critically 

299
00:18:00,000 --> 00:18:03,120
and to problem solve through 
trial and error. 

300
00:18:03,120 --> 00:18:07,560
I taught them uncertainty 
tolerance, which is the biggest 

301
00:18:07,560 --> 00:18:10,480
asset as a student and I would 
argue as a human being. 

302
00:18:10,840 --> 00:18:14,960
Certainty is so overrated. 
One of my favorite quotes, I 

303
00:18:14,960 --> 00:18:18,000
don't think it's from Socrates 
himself, but it's very Socratic,

304
00:18:18,640 --> 00:18:20,560
is that knowledge comes from 
knowing. 

305
00:18:21,240 --> 00:18:23,640
Ignorance comes from thinking 
you know for sure. 

306
00:18:24,760 --> 00:18:29,040
So we have to love the process 
of finding out what we're made 

307
00:18:29,040 --> 00:18:32,000
of. 
The brain wants a guarantee. 

308
00:18:32,600 --> 00:18:35,720
The brain feels safe in 
certainty. 

309
00:18:35,840 --> 00:18:38,560
It wants to be right is a 
prediction machine. 

310
00:18:38,560 --> 00:18:43,480
That's literally how we evolved.
It would often rather be right 

311
00:18:43,800 --> 00:18:47,920
then grow or be successful. 
So if you've ever had the 

312
00:18:47,920 --> 00:18:51,200
experience of going for a goal 
and getting frustrated and 

313
00:18:51,200 --> 00:18:54,760
losing momentum and quitting, 
what I wanna offer you is that 

314
00:18:54,760 --> 00:18:58,400
your brain may actually have 
been satisfied when you quit. 

315
00:18:58,400 --> 00:19:03,120
And it's a little sadistic. 
Like, see, I told you it's not 

316
00:19:03,120 --> 00:19:05,800
working. 
It's never gonna work because 

317
00:19:05,800 --> 00:19:08,560
again, it wants to be right. 
It's gonna say I called it. 

318
00:19:09,360 --> 00:19:12,080
And the problem with that 
besides, you know, it being 

319
00:19:12,080 --> 00:19:15,400
shitty and such an obstacle to 
moving forward on anything, 

320
00:19:15,400 --> 00:19:18,480
especially if you keep believing
survival brain every single time

321
00:19:18,480 --> 00:19:22,880
you have a desire of the heart 
and it tells you that's a risky 

322
00:19:22,880 --> 00:19:26,520
1 is righteous satisfaction. 
That little hit of righteous 

323
00:19:26,520 --> 00:19:30,560
satisfaction is extremely short 
lived because then you have to 

324
00:19:30,560 --> 00:19:33,360
live in the reality where you 
trust yourself less. 

325
00:19:33,560 --> 00:19:38,600
You have less agency and belief 
and chutzpah and courage and a 

326
00:19:38,600 --> 00:19:41,640
dulled instrument for moving 
toward what you want. 

327
00:19:42,000 --> 00:19:45,360
That is the cycle that we need 
to break out of, and we do it 

328
00:19:45,360 --> 00:19:49,120
first by investing in 
unreasonable optimism. 

329
00:19:50,200 --> 00:19:53,440
The first thing is that we don't
allow our levels of optimism or 

330
00:19:53,440 --> 00:19:57,120
pessimism to be guided by what 
we've accomplished before. 

331
00:19:57,640 --> 00:20:01,160
It is a terrible yardstick for 
what you're really capable of. 

332
00:20:01,160 --> 00:20:03,680
Like terrible. 
I mean, think about it. 

333
00:20:03,680 --> 00:20:06,440
How will you ever find out what 
you're capable of if you don't 

334
00:20:06,440 --> 00:20:09,000
push the limits of who you know 
yourself to be? 

335
00:20:10,000 --> 00:20:12,760
So when it comes to goals and 
moving powerfully toward big 

336
00:20:12,760 --> 00:20:16,280
desires of the heart. 
Acting based on prior experience

337
00:20:16,320 --> 00:20:20,960
is the enemy of growth and the 
enemy of learning and the enemy 

338
00:20:20,960 --> 00:20:22,640
of ultimate success and 
achievement. 

339
00:20:23,320 --> 00:20:28,680
So we want to pick goals and 
thoughts to support them that 

340
00:20:28,680 --> 00:20:33,280
are completely uncalled for 
according to our survival brain.

341
00:20:34,320 --> 00:20:38,440
Like my 51st dates in a year 
scheme, that means I am going to

342
00:20:38,440 --> 00:20:44,840
choose to spend my precious time
with 50 new people this year in 

343
00:20:44,840 --> 00:20:47,960
order to get me to my goal. 
I have never dated on the scale,

344
00:20:47,960 --> 00:20:51,720
never anywhere near it, right? 
I've maybe got on an app and 

345
00:20:51,720 --> 00:20:54,000
like gone out on two or three 
dates. 

346
00:20:54,000 --> 00:20:56,400
They were kind of disappointing 
or maybe fell into a 

347
00:20:56,400 --> 00:20:59,440
relationship with one of them. 
Like a disappointing first date 

348
00:20:59,440 --> 00:21:01,760
that became a misguided 
relationship. 

349
00:21:02,160 --> 00:21:06,680
But I have never dated at this 
scale with this kind of 

350
00:21:06,680 --> 00:21:09,160
investment. 
So my survival brains like, 

351
00:21:09,360 --> 00:21:13,800
wait, we're doing what? 
Oh, fuck no, no. 

352
00:21:14,480 --> 00:21:18,400
And what I want to offer you is 
that's a good thing. 

353
00:21:18,400 --> 00:21:21,040
If your survival brain has a 
response like that, that's what 

354
00:21:21,040 --> 00:21:23,080
we want. 
We want that part of our brain 

355
00:21:23,080 --> 00:21:28,080
to be offended by the audacity 
of the desire. 

356
00:21:28,320 --> 00:21:31,520
Like who do you think you are? 
And your brain will offer you 

357
00:21:31,520 --> 00:21:33,040
that thought. 
Like who do you think you are? 

358
00:21:33,040 --> 00:21:35,720
And you can just answer it with 
like, well, I think I'm amazing.

359
00:21:38,080 --> 00:21:42,280
And I choose to believe I'm 
someone who's capable of more 

360
00:21:42,480 --> 00:21:45,720
than what I have gotten in the 
past and who I've been in the 

361
00:21:45,720 --> 00:21:52,120
past because I like myself 
better when I believe that. 

362
00:21:52,720 --> 00:21:56,600
And when I carry myself through 
my days operating in the world 

363
00:21:56,680 --> 00:22:01,200
as if I'm amazing, I have 
something remarkable to offer, 

364
00:22:01,200 --> 00:22:04,400
something as yet unrealized, but
that I'm committed to the 

365
00:22:04,400 --> 00:22:08,640
process of breaking out of me. 
That's the person I want sitting

366
00:22:08,640 --> 00:22:10,920
next to me in the car. 
That's the person I want holding

367
00:22:10,920 --> 00:22:15,360
my hand, advising me, supporting
me, making decisions with me. 

368
00:22:15,640 --> 00:22:17,720
That's her. 
That's the person I want to have

369
00:22:17,720 --> 00:22:19,400
breakfast, lunch, and dinner 
with. 

370
00:22:19,840 --> 00:22:21,880
That's who I want to partner 
with. 

371
00:22:22,480 --> 00:22:26,080
So I have to be her. 
I have to be committed to being 

372
00:22:26,080 --> 00:22:28,400
her. 
I pick unreasonable thoughts. 

373
00:22:28,400 --> 00:22:31,920
My dreams are urgent. 
I was born for this. 

374
00:22:31,920 --> 00:22:35,960
I can handle it. 
And survival brain, of course, 

375
00:22:35,960 --> 00:22:38,840
is going to say, no, you can't, 
you've never done it before. 

376
00:22:39,520 --> 00:22:40,960
I say that's true. 
I haven't. 

377
00:22:41,280 --> 00:22:44,440
There's plenty to learn and I'm 
committed to learning it. 

378
00:22:44,800 --> 00:22:48,440
You can actually just agree with
any objection your survival 

379
00:22:48,440 --> 00:22:50,640
brain offers you. 
You do not have to fight. 

380
00:22:51,280 --> 00:22:55,240
I mean, you can stand up to it. 
You do not have to fight, right?

381
00:22:55,240 --> 00:22:57,560
Survival brain says it's going 
to eat your life up. 

382
00:22:58,120 --> 00:23:01,400
You say, yeah, there will be 
more demands on my time. 

383
00:23:01,400 --> 00:23:03,200
I'm going to have to learn to 
balance it all. 

384
00:23:04,560 --> 00:23:06,840
It's too expensive. 
Survivor brain's going to say, 

385
00:23:06,840 --> 00:23:08,920
and you say, yeah, that's right,
it is expensive. 

386
00:23:09,400 --> 00:23:14,080
This is a high value thing to 
invest in. 

387
00:23:14,880 --> 00:23:17,560
We're talking about time, energy
and money. 

388
00:23:18,440 --> 00:23:21,040
And if I disagree with the 
price, I do not have to pay it. 

389
00:23:21,840 --> 00:23:25,520
But how could it be worth it 
even though it's expensive? 

390
00:23:26,200 --> 00:23:29,320
How could it be worth actually 
way more than what I'm 

391
00:23:29,320 --> 00:23:32,800
investing? 
And then what's the cost of not 

392
00:23:32,800 --> 00:23:35,840
doing it? 
And how could this be the best 

393
00:23:35,840 --> 00:23:41,680
investment I ever make? 
And then finally, and this one 

394
00:23:41,680 --> 00:23:46,080
is the heavy hitter, your brain 
is going to offer you thoughts 

395
00:23:46,080 --> 00:23:50,760
like, what if you're wrong? 
What if it doesn't work? 

396
00:23:52,400 --> 00:23:55,600
So say you're in a marriage and 
you've been having problems for 

397
00:23:55,600 --> 00:23:58,040
a long time and you're 
questioning whether you want to 

398
00:23:58,040 --> 00:24:00,160
stay or not. 
I mean, there's good stuff, 

399
00:24:00,160 --> 00:24:03,360
there's bad stuff. 
There's no real huge beacon 

400
00:24:03,360 --> 00:24:06,920
telling you it's time to leave. 
There's just discontent and 

401
00:24:06,920 --> 00:24:08,600
frustration. 
And it's been going on for quite

402
00:24:08,600 --> 00:24:12,360
some time. 
But you love him and you don't 

403
00:24:12,360 --> 00:24:15,160
know where to go from here, what
could make things better? 

404
00:24:15,160 --> 00:24:18,920
But deep down you feel that if 
you could find a way to make it 

405
00:24:18,920 --> 00:24:23,120
work, you would want to. 
Now, I don't ever claim to know 

406
00:24:23,120 --> 00:24:25,200
what's right for anyone else. 
That's not my job. 

407
00:24:25,640 --> 00:24:29,600
But what I often offer as a 
thought and a course of action 

408
00:24:29,600 --> 00:24:33,080
when women come to me in this 
position or a similar position, 

409
00:24:33,640 --> 00:24:38,720
is that if the desire is still 
there, it may be time to go all 

410
00:24:38,720 --> 00:24:42,560
in. 
So I know things have got to 

411
00:24:42,560 --> 00:24:46,160
change and I'm gonna double down
on my part. 

412
00:24:46,440 --> 00:24:51,400
I'm gonna do everything I can 
without betraying myself to save

413
00:24:51,400 --> 00:24:53,760
this marriage. 
That could look like hiring 

414
00:24:53,760 --> 00:24:57,680
outside help, committing to 
extreme self-care within the 

415
00:24:57,680 --> 00:25:01,080
marriage, maybe setting some 
hard boundaries, changing the 

416
00:25:01,080 --> 00:25:04,040
way you think about your 
marriage and your partner so 

417
00:25:04,040 --> 00:25:07,840
that you can be the person that 
you want to be within it. 

418
00:25:08,640 --> 00:25:11,960
And then after doing that, it 
still doesn't work because of 

419
00:25:11,960 --> 00:25:15,720
factors outside my control. 
I can leave with my head held 

420
00:25:15,720 --> 00:25:19,920
high knowing I gave it my all. 
I can be proud of how I 

421
00:25:19,920 --> 00:25:23,680
conducted myself and who I 
became in the process of 

422
00:25:23,680 --> 00:25:28,040
standing for something I love. 
And no matter what, I get to 

423
00:25:28,040 --> 00:25:31,840
take her with me. 
I get to take that sufficiency 

424
00:25:31,840 --> 00:25:36,560
that I created in that 
relationship with me, regardless

425
00:25:36,560 --> 00:25:38,480
of whether the relationship 
continues. 

426
00:25:39,440 --> 00:25:41,520
This could be actually the best 
case scenario. 

427
00:25:41,520 --> 00:25:44,440
And I have seen and shepherded 
miraculous turnarounds in 

428
00:25:44,440 --> 00:25:47,960
partnerships where one partner 
takes radical responsibility for

429
00:25:47,960 --> 00:25:53,120
their part, and then that gives 
implicit permission to the other

430
00:25:53,120 --> 00:25:56,520
partner to do the same. 
And the ecosystem of the 

431
00:25:56,520 --> 00:26:01,800
relationship starts to flourish 
in a way that doesn't make sense

432
00:26:02,760 --> 00:26:06,880
because you've invested in the 
possibility of something more, 

433
00:26:07,440 --> 00:26:10,360
and you've invested in your 
part. 

434
00:26:12,160 --> 00:26:15,120
So when your brain offers you 
that objection, what if it 

435
00:26:15,120 --> 00:26:18,360
doesn't work? 
We answer it with equanimity. 

436
00:26:19,480 --> 00:26:23,240
It might not work. 
Like Oprah, I'm investing 

437
00:26:23,240 --> 00:26:27,640
heavily in the possibility. 
And if it doesn't work, I will 

438
00:26:27,640 --> 00:26:31,640
be OK. 
Because I am not defined by a 

439
00:26:31,640 --> 00:26:35,320
relationship. 
I'm not defined by a job. 

440
00:26:35,840 --> 00:26:39,720
I am not defined by my career or
what's in my bank account or the

441
00:26:39,720 --> 00:26:43,560
results that I get in life. 
I am bigger than that. 

442
00:26:44,640 --> 00:26:48,360
Unreasonable optimism does not 
mean we lie to ourselves about 

443
00:26:48,360 --> 00:26:52,440
the nature of reality. 
We may go hard for a thing we 

444
00:26:52,440 --> 00:26:56,720
deeply desire and not get it, or
it takes us a lot longer and a 

445
00:26:56,720 --> 00:26:59,520
lot more effort than we think 
it'll take to get it. 

446
00:26:59,520 --> 00:27:05,600
In fact, that's likely. 
But to that I say, so fucking 

447
00:27:05,600 --> 00:27:09,720
what? 
Being prepared for failure isn't

448
00:27:09,720 --> 00:27:13,400
a problem, but we're not so 
prepared that we create a path 

449
00:27:13,400 --> 00:27:16,720
for failure. 
We do accept the inevitability 

450
00:27:16,720 --> 00:27:20,400
of us having fails along the way
to our success and it not going 

451
00:27:20,400 --> 00:27:23,040
the way that we expected to go 
or the way we think it should 

452
00:27:23,040 --> 00:27:27,080
go. 
That's called dying before going

453
00:27:27,080 --> 00:27:30,720
into battle. 
It's very healthy and it's a 

454
00:27:30,720 --> 00:27:34,680
very important preset to have 
when fighting for something you 

455
00:27:34,680 --> 00:27:37,600
love. 
And this is strategic pessimism,

456
00:27:38,120 --> 00:27:42,640
knowing the risks, accepting 
them and choosing to go anyway. 

457
00:27:43,800 --> 00:27:47,360
In my dating journey, I'm like, 
I fully anticipate getting my 

458
00:27:47,360 --> 00:27:50,680
heart broken in this. 
And it's, that's already 

459
00:27:50,680 --> 00:27:53,440
happened on a smaller scale more
than once. 

460
00:27:54,240 --> 00:27:56,680
You know, I haven't been in any 
committed relationships, but 

461
00:27:56,680 --> 00:28:00,720
just in the first six weeks of 
this adventure, I have 100% had 

462
00:28:00,720 --> 00:28:04,320
disappointment and heartache. 
And I'm not afraid of it. 

463
00:28:04,720 --> 00:28:09,040
I'm going in anyway because I 
know and believe so strongly 

464
00:28:09,040 --> 00:28:13,760
that the upside is worth it. 
The risk is worth the reward, 

465
00:28:14,480 --> 00:28:19,040
and I'm going to prove it. 
So for more on this topic, I 

466
00:28:19,040 --> 00:28:22,200
want to direct you to episode 
42. 

467
00:28:22,520 --> 00:28:26,280
It's called How to Stop Doom 
Scrolling in Your Head, and it 

468
00:28:26,280 --> 00:28:28,360
gives you a really great 
practice. 

469
00:28:28,360 --> 00:28:31,880
I think it starts at around the 
10 minute mark, but it gives you

470
00:28:31,960 --> 00:28:36,960
a phenomenal practice for being 
able to balance both optimism 

471
00:28:36,960 --> 00:28:41,240
and pessimism in the most useful
ways when you do feel worried or

472
00:28:41,240 --> 00:28:44,400
anxious or confused or 
overwhelmed. 

473
00:28:45,240 --> 00:28:47,240
So I'll leave you with that and 
I will link that in the show 

474
00:28:47,240 --> 00:28:50,080
notes. 
Thank you so much for being 

475
00:28:50,080 --> 00:28:53,240
here. 
I adored it every minute. 

476
00:28:53,520 --> 00:28:56,400
I adore you. 
If you got something powerful 

477
00:28:56,400 --> 00:28:59,920
today, please do go and leave a 
review right now if you haven't 

478
00:28:59,920 --> 00:29:02,520
already. 
Thank you in advance and I will 

479
00:29:02,520 --> 00:29:05,080
see you next time. 
Have a wonderful week. 

480
00:29:05,080 --> 00:29:11,040
Until then, if you're ready to 
do the work to move forward on 

481
00:29:11,040 --> 00:29:14,840
what you want and actually get 
it, I can help you. 

482
00:29:15,320 --> 00:29:18,360
I'm offering my podcast 
listeners a free consultation 

483
00:29:18,360 --> 00:29:21,280
with me to talk about what 
coaching can do for you this 

484
00:29:21,280 --> 00:29:24,520
year. 
Just visit effielavor.com to get

485
00:29:24,520 --> 00:29:25,000
started.
